Podcasts about content calendar

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Best podcasts about content calendar

Latest podcast episodes about content calendar

Breakout Business Rainbows and Unicorns
200 Content Pieces in 2 Hours?! The Ultimate Batch Strategy for Small Businesses

Breakout Business Rainbows and Unicorns

Play Episode Listen Later Jun 11, 2025 13:10


Struggling to keep up with content creation? Imagine capturing 200 photos and videos in just 2 hours, enough to fill your content calendar for months! In this episode, we break down the ultimate batch content strategy that helps small business owners maximise their time and stay visible online without the daily stress of posting.Listen in to learn how to: Plan your shoot for maximum efficiency Capture diverse content in a short time Repurpose photos & videos across multiple platforms Stay consistent without spending hours every weekIf you're ready to work smarter, not harder, this strategy will change the way you create content forever!

Inside The Mix
#198: Why I Never Release Music Without This Promotion Calendar

Inside The Mix

Play Episode Listen Later Jun 10, 2025 12:16 Transcription Available


Struggling to promote your music on social media without burning out? You're not alone. In this episode, Marc Matthews introduces his 30-day music release promotion calendar for indie musicians, a practical tool designed to eliminate guesswork, boost engagement, and help you post purposefully.You'll learn what a social media content calendar for musicians is, how a content calendar can improve music promotion, and what tools can help musicians plan and schedule social media content. Marc breaks down how to schedule content types (like teasers, throwbacks, or studio clips), choose the right platforms, and, most importantly, track engagement metrics for your music posts.Marc also shares lessons from my campaigns, how tracking content performance helped his “Half-Life” release outperform “4-Minute Warning” with fewer posts and how to analyse the performance of your music releases online to get better results every time.This episode answers key questions like how to measure the success of your music marketing campaigns and how to track social media engagement for music releases, all while reducing burnout from social media as a music creator.Tune in and grab your free download of the calendar. Let's make your next release smarter, not harder.Links mentioned in this episode: Grab your FREE 30-Day Social Media CalendarSend me a message Support the showWays to connect with Marc: Radio-ready mixes start here - get the FREE weekly tips Grab exclusive access to BONUS content Book your FREE 20 Minute Discovery Call Follow Marc's Socials: Instagram | YouTube | Synth Music Mastering Thanks for listening!!

Creating a Brand
How to Audit Your Podcast for Growth | Chase Neely

Creating a Brand

Play Episode Listen Later Jun 3, 2025 23:27 Transcription Available


It can be frustrating when you're working hard to grow your podcast, but the downloads stall, or worse, they never take off in the first place. Thankfully, there's something you can do about this, and it's already right in front of you! In this episode, Chase Neely explains how to audit your content by analyzing what's resonating with your listeners and what's falling flat. Learn to track patterns in your best and worst episodes to improve your content. Get ready to make data-driven decisions and to start growing your podcast faster than ever!MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/334Chapters00:00 Introduction to Podcast Auditing02:54 The Importance of Audience Engagement05:46 Steps to Conducting a Podcast Audit09:08 Learning from Past EpisodesTakeawaysAuditing your podcast is essential for growth.Focus on audience actions, not just their words.Identify commonalities in popular episodes.Analyze least popular episodes to avoid mistakes.Use data to inform your content strategy.Regular audits can lead to compounding improvements.Engagement metrics are key to understanding your audience.Create a content calendar based on past successes.Look back at past episodes to inform future content.Continuous improvement is vital for podcast success.MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/334

Social Media Manager Confidential
94. Building the Perfect Content Calendar Approval Process: Canva vs. ClickUp for Social Media Managers

Social Media Manager Confidential

Play Episode Listen Later Jun 3, 2025 12:14


If content approvals are slowing you down, stressing you out, or making you want to chuck your calendar out the window—this one's for you. In this episode, I'm sharing the exact approval workflows I've built inside my agency to reduce back-and-forth, keep clients on track, and finally stop chasing feedback. You'll hear what actually works (and what doesn't), why we ditched scattered approvals forever, and how to choose the right tool—Canva or ClickUp—based on your business stage. We'll cover:The real reason content approvals break down (and how to fix it)Why multiple feedback channels = guaranteed chaosThe Canva setup that's perfect for solo SMMsThe ClickUp workflow that saves my agency hours every weekHow to track status, simplify reviews, and keep clients engaged No fluff. Just real systems that save time, reduce stress, and support sustainable growth. ✨ RESOURCES MENTIONED: ➤ Watch the ClickUp Setup in Action: https://youtu.be/Ez9qz3ROlA0?si=0vEJDlCKrJT1992T ➤ Grab the Canva & ClickUp Templates: https://shop.sugarpunchmarketing.com ➤ Our Go-To Scheduler: https://f.mtr.cool/NOSAUM ➤ Join the Free SMM Lounge: https://community.sugarpunchmarketing.com/ Ready to ditch approval chaos and create systems your clients actually use? Let's get into it.

Think Like an Integrator
Build a Content Calendar That Actually Converts | Guest: KSA Project Manager, Samantha Haycraft

Think Like an Integrator

Play Episode Listen Later Apr 1, 2025 33:10


Let's kick off Q2 with some serious content planning strategy! I'm joined once again by KSA's (content calendar queen) Samantha, to walk you through the ultimate content planning framework—Organize, Schedule, Repurpose. Whether you're live launching or leaning on evergreen funnels, this episode will help you build a sustainable content calendar that actually converts. From choosing monthly themes and prioritizing offers, to using tools like Trello, Asana, and Miro, you'll walk away knowing exactly how to streamline your strategy and simplify your content life. Press play now!

BAOS: Beer & Other Shhh Podcast
Episode #10: How to Market Your Craft Brewery Using Social Media in 2025 | The Business of Beer

BAOS: Beer & Other Shhh Podcast

Play Episode Listen Later Mar 26, 2025 111:51


Back in November of 2024, Cee and Tiff held a session at the Ontario Craft Brewers Conference with Jonathan Barraball of Royal City and Ram McAllister of Fairweather Brewing in Hamilton, ON. It was titled "How To Market Your Craft Brewery Using Social Media in 2025", and it felt like it could be a valuable session to recreate for the podcast. They did a deep dive into all things social, including the 4 C's of Social Media Growth, high level best practices (profile optimization, platform options, content formats, community > virality, storytelling), consistency, the roles of a Social Media Manager, how to use a Content Calendar, how to create Content Pillars, how to stay consistent on social, how to up the quality of your content, content creation tools and software, clarity and community, AI and automation tools, how to lean into the current tariff situation, and attracting a new wave of craft beer drinkers. They got into some local gems - Steam Whistle Pilsner, Tooth & Nail Vim & Vigor, and True History The Tmavé. Here are the references mentioned in the podcast:   - High Season Co. YouTube: https://www.youtube.com/highseasonco - How to Create a Social Media Strategy from Scratch in 2025 (Step-by-Step): https://www.youtube.com/watch?v=d-nDgTm82As - How to Create Content Pillars for Social Media | Follow this EASY Content Pillar Strategy!: https://www.youtube.com/watch?v=5wDGFEDx414 - Social Media Planning & Content Tracker: https://www.highseasonco.com/social-media-planning-content-tracker [use code BAOSFREE for free download] - SubMagic Caption Software: https://submagic.co/?via=highseason [10% discount] - ChatGPT Instagram Content Planning & Creation Guide: https://bit.ly/HSChatGPTContentGuide - ManyChat Instagram Automation Software: https://manychat.com/creators?utm_source=influencer&utm_medium=cold&utm_campaign=HighSeasonCo&utm_content=youtube [30 days free Pro Plan] - Flodesk Email Software: https://flodesk.com/c/HIGHSEASONCO [50% off for one year]   BAOS Podcast Subscribe to the podcast on YouTube | Website | Theme tune: Cee - BrewHeads

Girl, Get Your Face Off A Bus Bench
Episode 200: Content Calendar Blueprint For Realtors: A Step-by-Step Guide to Staying On-Brand Part 2

Girl, Get Your Face Off A Bus Bench

Play Episode Listen Later Mar 24, 2025 27:06


This week we continue our workshop series with the incredible Karey White, diving into the process of turning ideas into engaging content. Karey shares her journey of implementing a content strategy, from identifying brand pillars to organizing a content calendar. She breaks down her recent posts, showing how authenticity and simplicity can make content creation more effective and enjoyable. If you've ever felt stuck on what to say or how to structure your content, this episode is packed with practical insights to help you connect with your audience in a meaningful way. Let's dive in!

The Angie McPherson Show
37 | Ten Must-Try Engaging Content Ideas with Sophie Hunter

The Angie McPherson Show

Play Episode Listen Later Mar 18, 2025 47:53


In this episode, I'm joined by Sophie Hunter to share 10 must-try content ideas that will help you attract more clients and grow your business. We're diving into simple, actionable strategies, from Instagram stories to live streaming and collaborations, that will engage your audience and drive REAL results—without overcomplicating the process. Tune in to learn how to make marketing fun, effortless, and most importantly—effective!Want to consistently fill your calendar with high-end branding clients? Visit https://angiemcpherson.com/booked to save your seat for my free LIVE class, 3 Secrets to Booking Out Your Branding Photography Calendar! I'm excited to equip you with actionable tips to elevate your marketing strategy, keep your calendar booked, and boost your revenue in 2025!I'm only a DM away on Instagram:https://instagram.com/angiejanineConnect with Sophie Hunter on Instagram:https://www.instagram.com/sophiekhunterphotography/Sophie's Content Calendar of Ideas:https://sophiekhunter.myflodesk.com/2025contentcalendarofideas For full show notes and links from today's episode, visit:https://angiemcpherson.com/37

Girl, Get Your Face Off A Bus Bench
Episode 199: Content Calendar Blueprint For Realtors: A Step-by-Step Guide to Staying On-Brand

Girl, Get Your Face Off A Bus Bench

Play Episode Listen Later Mar 17, 2025 46:05


We're shaking things up with a hands-on, workshop-style episode featuring Karey White—our operations ninja and newly licensed agent. Kristi walks us through her process for batching social media content, using Karey's brand and emails as real-world examples. We break down the essentials—defining brand pillars, brainstorming ideas, and mapping out a content calendar that actually works. She tackles common struggles like writer's block and overthinking the algorithm, reminding us that authenticity always wins. Whether you're starting from scratch or refining your strategy, this episode is packed with actionable tips to help you create engaging content with confidence. Stay tuned for part two, where we'll go even deeper into her content calendar strategy. You won't want to miss this. Let's dive in!

The Strategic Travel Entrepreneur
Ep 195 Creating High-Impact Travel Content Without Burnout (2/4)

The Strategic Travel Entrepreneur

Play Episode Listen Later Mar 14, 2025 48:08


Send Rita a text with your thoughts!Get access to over 1000 social media cruise video clips: https://programs.steeryourmarketing.com/products/courses/view/1166776 I'm breaking down tactical strategies for creating high-impact content without the overwhelm – because if it's not simple and fun, it's not getting done! You'll learn how to leverage content that educates, engages, and entertains) as well as how to build authority through intentional macro content.Say goodbye to posting endless supplier content that isn't serving your business! Also, creating a strategic content calendar aligned with seasonal patterns can eliminate the weekly stress of "what to post," plus I'm sharing my inside scoop on repurposing one piece of content into multiple marketing assets using AI as your BFF. Get ready for practical tips to help you work smarter, not harder, while positioning yourself as the go-to expert in your travel niche! Questions this episode answers:What content strategy helps travel professionals build authority in their niche? Why should travel agents stop posting supplier content on social media? How can travel advisors repurpose content to maximize their marketing efforts?How do you create a travel business content calendar that aligns with seasonal trends? How can AI help travel entrepreneurs automate their content creation process? What content creation mistakes are hurting travel advisor business growth? How to create educational travel content that positions you as an expert?Enjoy (and take action)!Join us at Summer Camp at Sea: https://summercampatsea.com---------------------------------------------------------------JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776JOIN Marketing Business School:https://programs.steeryourmarketing.com/products/courses/view/1117728Say HI on Social:LinkedIn: https://www.linkedin.com/in/ritaperez19/Instagram: http://www.instagram.com/takethehelmvbsFB Group: https://www.facebook.com/groups/529490048073622 Direct EMAIL:rita@steeryourmarketing.com

M Path
The Double Content Calendar

M Path

Play Episode Listen Later Mar 6, 2025 13:28


Do you ever wonder why your content feels like a last-minute mess, even with a plan? I've been there.In this episode, I'm sharing my double content calendar trick—a game-changer that keeps my brand strong and stress low, no matter what life throws at me. It's a 90-day overview for big-picture clarity, plus a two-week sprint to stay ahead. Think spring skincare posts or Mother's Day florist reels, all prepped without losing it.I'll show you how I carve out space to create, so no one else steals it first. This isn't vague, wishy-washy advice—it's the gritty, practical stuff I use myself, and it's straight from the heart of my Contented course.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Modern Startup Marketing
221 - BONUS: Turn One Conversation Into A Full Content Calendar

Modern Startup Marketing

Play Episode Listen Later Feb 28, 2025 56:38


I was asked to join a panel for Riverside's event "Content Repurposing: Turn 1 Conversation Into a Full Content Calendar" along with Emily Kramer (MKT1) and Ross Simmonds (Foundation Marketing). 1900 people registered! Really fun conversation and great group.We discuss: What to consider before creating content with repurposing in mind Step-by-step how to recycle and repurpose your content Which posts and methods have worked best The tools and automations to use for repurposing How to decide when, where and what to publish and moreSee the video version here: https://riverside.fm/webinars/content-repurposing-turn-1-conversation-into-a-full-content-calendarFor more content, subscribe to Building With Buyers on Apple or Spotify or wherever you like to listen, and don't forget to leave a review if you're lovin' the show. Music by my talented daughter.Anna on LinkedIn: ⁠⁠www.linkedin.com/in/annafurmanov⁠⁠Website: ⁠⁠furmanovmarketing.com

Build Your Own Fairytale
Why You NEED a Content Calendar

Build Your Own Fairytale

Play Episode Listen Later Feb 20, 2025 18:21


Text Kristen your thoughts or feedback about the showWhat is a content calendar and why should you create & maintain one for your biz?This episode will answer both of these questions! AND I'll guide you through how to create your own content calendar for FREE using Asana. Tune in to learn how a content calendar can be a game-changer for your business strategy.If you're more of a visual learner and want to follow along in writing, go to kristenlettini.com/calendar and I'll send you the written “how to” version of this :) *** Freebie alert! Build Your Lead Management Fairytale Workflow with 17hats Say "goodbye" to inbox chaos and "hello" to streamlined lead management that saves time and boosts your business. This free guide will walk you through how to build a lead management workflow with 17hats'.

The Clinical Entrepreneur
S2 E7: How to Create a Content Calendar in 1 Hour

The Clinical Entrepreneur

Play Episode Listen Later Feb 18, 2025 38:39


If creating content makes you want to scream into a pillow or run in the opposite direction, you're not alone.

Listeners to Leads
Podcast Content Calendar: The Ultimate Guide for Growth & Organization

Listeners to Leads

Play Episode Listen Later Feb 13, 2025 15:35


Is your podcasting routine feeling more like a rollercoaster than a smooth ride? Are you constantly scrambling for episode ideas, or missing publishing deadlines? If you answered yes, you're not alone. Many podcasters struggle with consistency and content planning. But there's a simple solution that can transform your podcasting experience: a content calendar. Today I'm sharing why you should have a content calendar, no matter your level of expertise in podcasting, how to plan for the unexpected bump in the schedule, and more. This week, episode 191 of Listeners to Leads is about creating a content calendar for your podcast! In this episode of Listeners to Leads, I'm sharing the importance of planning out your podcast content for consistency and actionable steps you can take right now to find the method of organization that works best for you. I also chat about the following: How a content calendar can help podcasters maintain a consistent schedule.The importance of planning promotional activities, cross-promotions, and social media posts.Finding the project management tool that's right for you and your workflow.Planning ahead for unexpected circumstances and being flexible.Don't forget to check the links below for all the resources listed in today's episode!Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! LINKS MENTIONED:Podcast Workflow ChecklistPodcast Launch ChecklistPodcast Strategy ApplicationProud member of the Feminist Podcasters Collective.

Busy Blooming
Instagram 30-day content plan: Your new content calendar to *blow-up* on Instagram in 2025

Busy Blooming

Play Episode Listen Later Feb 10, 2025 29:43


It's time to enter your 1M era on Instagram & GROW on Instagram as a content creator in 2025!! Today Tess is breaking down a 30-day Instagram content calendar, strategy & more (based off the 3-month Winter 2025 content strategy) that we're all doing together to grow on Instagram in 30-days - and we're unpacking the Instagram algorithm & how it *actually* works in 2025!FREE CONTENT CALENDAR & CAROUSELS TEMPLATES: https://www.busyblooming.ca/free-30-day-instagram-calendar3-month winter content strategy: https://youtu.be/MqIs7mv6iKILet Clickup help you get more done than 99% of people. Go to https://tryclickup.co/tessbarclay and use my code YOUTUBE to get started for free. If you love Clickup, my code will also give you 20% off for your first year on unlimited and business plans. Offer doesn't expire if you decide to upgrade.⋒ TIME STAMPS ⋒00:00 Intro2:50 Part 1: Your foundation for 30-days5:26 Part 2: Content calendar6:33 The content pillars11:42 Mental health note12:45 How much do you need to post to grow?14:28 What is "good" content for Instagram?17:02 How to post on IG in 2025 (schedule vs. manual)18:16 How to create Instagram carousels18:31 How to create Instagram Reels19:41 The 2025 Instagram algorithm 10123:58 How to get more reach on Instagram⋒ BUILD YOUR VISION ⋒Workbook (Use code: YOUTUBE for 30% off!): https://www.busyblooming.ca/product-page/video-workbook-content-strategy-brand-business-builderVideo to set your foundation/vision: https://youtu.be/2b4OPL4Tl7M⋒ PODCAST LINKS ⋒Listen on Apple: https://apple.co/3OsCVEKListen on Spotify: http://bit.ly/3CHpmPoListen anywhere else: pod.link/1565886767⋒

Busy Blooming
Instagram 30-day content plan: Your new content calendar to *blow-up* on Instagram in 2025

Busy Blooming

Play Episode Listen Later Feb 10, 2025 29:43


It's time to enter your 1M era on Instagram & GROW on Instagram as a content creator in 2025!! Today Tess is breaking down a 30-day Instagram content calendar, strategy & more (based off the 3-month Winter 2025 content strategy) that we're all doing together to grow on Instagram in 30-days - and we're unpacking the Instagram algorithm & how it *actually* works in 2025!FREE CONTENT CALENDAR & CAROUSELS TEMPLATES: https://www.busyblooming.ca/free-30-day-instagram-calendar3-month winter content strategy: https://youtu.be/MqIs7mv6iKILet Clickup help you get more done than 99% of people. Go to https://tryclickup.co/tessbarclay and use my code YOUTUBE to get started for free. If you love Clickup, my code will also give you 20% off for your first year on unlimited and business plans. Offer doesn't expire if you decide to upgrade.⋒ TIME STAMPS ⋒00:00 Intro2:50 Part 1: Your foundation for 30-days5:26 Part 2: Content calendar6:33 The content pillars11:42 Mental health note12:45 How much do you need to post to grow?14:28 What is "good" content for Instagram?17:02 How to post on IG in 2025 (schedule vs. manual)18:16 How to create Instagram carousels18:31 How to create Instagram Reels19:41 The 2025 Instagram algorithm 10123:58 How to get more reach on Instagram⋒ BUILD YOUR VISION ⋒Workbook (Use code: YOUTUBE for 30% off!): https://www.busyblooming.ca/product-page/video-workbook-content-strategy-brand-business-builderVideo to set your foundation/vision: https://youtu.be/2b4OPL4Tl7M⋒ PODCAST LINKS ⋒Listen on Apple: https://apple.co/3OsCVEKListen on Spotify: http://bit.ly/3CHpmPoListen anywhere else: pod.link/1565886767⋒

Podcast Talent Coach
Promoting Your Virtual Events – PTC 528

Podcast Talent Coach

Play Episode Listen Later Jan 19, 2025 56:05


Virtual events are a great way to promote your business. And your podcast is a great way to promote your virtual events. You just need the right strategy. CREATING POWERFUL VIRTUAL EVENTS Free Gift: Simple, Profitable Virtual Events Checklist www.PodcastTalentCoach.com/eventschecklist Virtual Events Bootcamp www.PodcastTalentCoach.com/virtualevents   When I first started with virtual events, I went the webinar route. I tried it over and over again. In October of 2021, my strategy changed. I had launched a webinar that month to promote my Podcast Launch Accelerator program where I help people launch their podcast in 30 days. I was promoting the webinar myself with no JV partners. The registration page had 72 visits. Of the 72, 41 registered. That was a conversion rate of 57%. It should have been much higher than that. Of the 41 that registered, 10 people attended live. That was a 25% conversion. For a new webinar, that was decent. It should be closer to 50%. Unfortunately, of the 10 that attended, nobody purchased. This is when I started second guessing my strategy. Webinars just weren't working for me. Then one day I discovered workshops. Instead of doing 90-minute webinars, I pivoted to 3-hour workshops. I was helping people implement what I was teaching. On my first workshop, I had nine people attend live. Of the nine people in the workshop, four purchased my program. I was going deeper and delivering more value. That was converting into sales. Creating virtual events is all about developing the right strategy. MARKETING VEHICLE My goal is to help you use your podcast as a marketing vehicle for your business. And in order for it to be an effective marketing vehicle for the business, we need to understand what our year looks like in the business. To begin, define what you're trying to accomplish, and how you're trying to accomplish it. We talk so much about our podcast being a powerful marketing tool, because it can create those powerful relationships with your listeners. Your content can bring listeners into the top of your funnel. As you tell stories on your podcast, you walk listeners through the process of getting to know, like, and trust you. You get them started with your content through your lead magnet, and then get them to a sales call with you. So, how do we create content with a purpose that leads toward landing more clients? When people begin to create their podcasts, they just say, "Oh, I need record an episode this week... What am I gonna talk about?? They create the episode. Then at the end, they're say, "Hey, if you wanna have a call with me, sign up. Here's where you can find my calendar link." The content and the call to action really don't connect well together. Let me show you how to create a plan that will help you build a cohesive marketing plan using your podcast. VIRTUAL EVENTS TO ENROLL With your cohesive marketing plan, the first thing we need to understand is what we're trying to market. If we are creating content that helps us market what we sell, when do we sell it? When are your enrollment events and sales conversations? Now a lot of times when you're selling your coaching program, you will do it through one-on-one calls. If you're just randomly bringing those calls in, you can't plan. This week, you might have 3 calls. Next week, you might not have any. And the next week, you might have 4, and then you might have 1. What I'd like to see you do is figure out how we can create more of those sales conversations at one time. So as you look at the year, plan out where your sales and enrollment events happen. That could be maybe through a webinar. You might create a workshop. Your enrollment event might be a variety of other virtual events. So you're inviting everybody to an event. And at the event, you invite attendees to book a call with you so you can help them explore what it is that you help them do. When you're booking calls with prospective clients every day throughout the year, it's tough to get in a rhythm. But if you batch those calls through virtual events, you can do your sales calls in a week and begin to get a rhythm going. MORE EFFECTIVE Rather than trying to get a call here and a call there, let's see if we can get a batch of calls in at one time so that we're creating a master plan for your content throughout the entire year doing a few virtual events. So maybe you're doing a few big, virtual events once a quarter or 3 times a year, where you're inviting an entire group to come and have a conversation with you. You don't necessarily need to do webinars. I found it difficult in the 10 years that I was doing a lot of one-on-one strategy calls with podcasters. They would trickle in here and there because I would create the content on the podcast, and then I would invite people to a call. When I pivoted and I started to do virtual events, I would create a workshop or a a training that would happen maybe once a quarter. I would get a lot of people to that, and invite those people to have calls with me. Now they've kind of experienced what coaching with me is like, and they're more apt to sign up for a call to have that conversation with me and have that strategy call with me. VIRTUAL EVENTS GIVE A SAMPLE I found it much more effective to get people on the phone that way, because they've already experienced what I have to offer. When you take people straight from your podcast to a strategy call, it gets a little scary because they're going into the deep end one-on-one with you. In their gut, they feel like it's gonna be a big hard sales pitch, and they're not gonna be able to figure out how to get out of it. And they're gonna get roped into a $1,000 program that they didn't really want. And so they just don't sign up for the call. When you offer them to come to virtual events, they come to the events with other people. there's safety in numbers. So they don't feel as apprehensive to come to virtual events as they would straight to a one-on-one call. When they get to the event and they see how you operate and they see how you flow and what you're all about, then they're more likely to sign up for that one-on-one call with you so you can see how you can help them. You both can see how the two of you get along in your coaching. ENROLLMENT VIRTUAL EVENTS So first, determine where your sales and enrollments events are going to happen. It doesn't matter to me how many you do. But what I'd like you to do is be intentional about when you're doing them and what you're trying to accomplish. So if we remember that most podcast episodes get the bulk of their downloads and listens in the first 30 days after they're released, we can now start to work backwards as we're creating your content calendar and marketing plan. Once we set the event date, and we know that the podcast gets most of its downloads in the first 30 days, we can start to figure out when to promote the event using our podcast. This will help us use our podcast in the most effective way. Work backward from your event date to figure out when to promote it on the podcast. You want to start teasing the event roughly eight weeks in advance. If my event is happening on April 1, I want to start teasing it on February 1st. Create some anticipation. And then about six weeks in advance, announce the event with full details. Have the registration page up and running. Begin enrolling people in the event. Six weeks gives people enough notice that the event is coming and let's them get registered for it. YOUR REGISTRATION PAGE One thing that I do is always use the same URL for my event. So if you want to register for any of my events, I always put the event at the same URL. So if you go to podcasttalentcoach.com/workshop, you'll find my Audience Explosion Blueprint workshop. I will update that page with the new dates and details for each new workshop. I always do is use that same URL. If I'm promoting it on February 15th for my April 1st workshop, somebody listening to the podcast on May 1st can visit that URL with the new dates on it. So even if they're listening past the date of the event, it will have the current event up there. Then four weeks out from the event, set the deadline and create some urgency to get people registered. Create that deadline and start creating some urgency four weeks out. During these last four weeks, focus on the outcome of your virtual events and create urgency. Get people registering to be part of the event. And then at the event, you can invite people to have call with you. So over these 8 weeks, we're teasing, we're announcing, and we're creating that urgency. Then, repurpose your your podcast content and be visible. YOUR VIRTUAL EVENTS So, how do you create your virtual events? That's what our guest is helping us with today. Janelle Anderson is known as the Virtual Events Visionary helping coaches and experts create and host simple, profitable virtual events to massively scale their business. She is a Certified Professional Coach, 7-time bestselling author, and renowned speaker who is on a mission to empower her clients to thrive and prosper so they can transform the lives of their clients. Janelle has had the honor of helping hundreds of clients transform their lives and now is on a mission to help hundreds of coaches prosper in their businesses so they can transform thousands of lives. Today, she is going to help us use the virtual events strategy grow our businesses.   Free Gift: Simple, Profitable Virtual Events Checklist www.PodcastTalentCoach.com/eventschecklist Virtual Events Bootcamp www.PodcastTalentCoach.com/virtualevents   If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.

Nonprofit Jenni Show
280. New Donor Relationships + How to Make a Digital Marketing Content Calendar for 2025

Nonprofit Jenni Show

Play Episode Listen Later Jan 6, 2025 34:13


This week, Jenni and Virginia Davidson from Little Green Light wrap up their mini-series about the most effective ways to thank donors by focusing specifically on how to thank new donors for their first gift to start building a long-lasting relationship right away. Then Jenni shares her five-step process for creating digital marketing content calendars that nonprofits can use to strategize their social media posts, email newsletters, and/or blog articles for the entire year of 2025 so you never have to feel rushed to put something together last-minute. In this episode, we mention a few resources you may want to check out! — Find Little Green Light's Free Resources: www.littlegreenlight.com/jenni — Complete customizable digital content calendar template for 2025: nonprofitjenni.com/coursesandmore/marketing-communications-calendar  — Use coupon code ‘POD10' on Jenni's website for a 10% discount! — Get my once-per-week email newsletter: nonprofitjenni.com/subscribe   Produced by Ben Hill Sound Music by Emily Summers ©2025 Nonprofit Jenni. All Rights Reserved.

Delivering Marketing Joy Webshow
DMJ Ep 530 - Content Calendar Effectiveness

Delivering Marketing Joy Webshow

Play Episode Listen Later Jan 1, 2025 10:27


On episode 530 of Delivering #MarketingJoy, Nick Kraus joins us to talk about his book The Sharkbite Method, the power of the content calendar, and how to measure your ROI on marketing and advertising. Watch now!

Marketing 101 for Small Business Owners
Episode 159: Q&A – Content Strategy and Planning

Marketing 101 for Small Business Owners

Play Episode Listen Later Dec 23, 2024 13:57


Welcome to Episode 159 of the EmpowerHer Business Accelerator Podcast! In this final episode before Christmas, your host, Philippa Channer, answers your pressing questions about content strategy and planning. We're wrapping up our December series with a Q&A session that dives deep into staying consistent, understanding your audience, and keeping content fresh. Episode Summary: Philippa tackles key questions on: Staying Consistent with Limited Time: Tips include batch content creation, repurposing content, using a content calendar, and setting realistic expectations. Identifying the Best Content for Your Audience: Learn about understanding your audience's preferences, experimenting and measuring results, and using diverse content types to reach various audience segments. Generating Fresh Content Ideas: Explore leveraging content pillars, asking your audience for feedback, revisiting and repurposing old content, and keeping an eye on industry trends. The episode is packed with actionable advice to refine your content strategy and prepare for a successful 2025. Timestamps: (00:00) Introduction and Holiday Greetings (01:10) How to Stay Consistent with Your Content Plan (04:30) Identifying the Best Content for Your Audience (06:45) Generating Fresh Content Ideas Without Running Out (12:30) Leveraging Trends and Reusing Old Content (13:45) Closing Remarks and 2025 EmpowerHer Program Launch Special Announcements: EmpowerHer Program Launch: Starting January, this transformative program helps female entrepreneurs level up their marketing and business strategies. Learn more here: www.empowerherap.com  Free 30-Minute EmpowerHer Discovery Session: Explore your needs and see if EmpowerHer is the right fit. Book now: Schedule Here. Happy holidays! Enjoy a well-deserved break, and come back refreshed for the new year. Subscribe for regular content on developing a marketing strategy. Connect with us: LinkedIn Facebook Instagram Email: info@channer-consulting.com Thank you for joining us this week! Remember, the content strategy is your secret weapon for growth and connection. Have a joyous holiday season, recharge, and join us in the new year for more empowering discussions. Keep shining, and see you in 2025!

Marketing 101 for Small Business Owners
Episode 158: Creating a Content Plan – Mapping Out Your Strategy for Success

Marketing 101 for Small Business Owners

Play Episode Listen Later Dec 16, 2024 10:11


Are you ready to ditch the marketing overwhelm, attract your dream clients, and join a supportive community of female entrepreneurs? The EmpowerHer Business Accelerator Podcast is your guide to building a thriving business with confidence! Each week, you'll get actionable strategies, mindset shifts, and the inspiration you need to step into your power as a CEO.   In this episode of the Empower Business Accelerator podcast, host Philippa Channer delves into the essentials of creating a sustainable content plan for solopreneurs. She emphasizes the importance of staying organized, consistent, and aligned with business goals. Philippa outlines steps for planning content around key pillars, setting realistic publishing frequencies, and mapping out a content calendar. She also highlights the benefits of repurposing content and tracking progress. Additionally, Philippa announces upcoming events, including a giveaway and the Empower Her Power session starting in January. This episode offers valuable insights for solopreneurs aiming to enhance their content strategy and marketing efforts.   Whenever you are ready, here are some ways that we can help you:   Free 30-Hour EmpowerHer Discovery Session: https://channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3 Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.   Connect with us: Linkedin: https://www.linkedin.com/company/channer-consulting-llc Facebook: https://www.facebook.com/channerconsulting/ Instagram: https://www.instagram.com/channerconsulting/ Get in touch: info@channer-consulting.com  

Content Amplified
How Do You Master a Content Calendar?

Content Amplified

Play Episode Listen Later Dec 13, 2024 14:14


Send us a textIn this episode, we interview Savannah Zimmer, VP of Marketing at Purpose Legal. Savannah shares her nearly 20 years of marketing expertise and discusses her approach to content management and strategic planning.What you'll learn in this episode: How to align your content strategy with business goals. Key components of a flexible and effective content calendar. The three pillars of content: educate, entertain, and relate. Tools and tactics for tracking performance and adapting to trends. Practical methods for staying agile and responsive in content creation.Tune in to gain actionable insights that will elevate your content marketing game!

Keep Optimising
Content Marketing: How to Build a Winning Content Calendar with Abby Wood, The Content Lab

Keep Optimising

Play Episode Listen Later Nov 20, 2024 29:33


Abby Wood is the Founder at content writing agency, The Content Lab. If you need copy – for websites, for blogs, for marketing – they will produce it for you. In this episode, we discuss: Why understanding your audience is the first step The importance of a simple, strategic calendar Revisiting and updating content How AI can help you Dive in: [05:18} eCommerce content has short shelf life challenges. [08:09] Create content pillars based on key topics. [13:19] Understand audience motivations for targeted marketing. [14:17] Visualize and understand your ideal customer. [17:29] eCommerce changes fast; prioritize simple content planning. [19:03] Feel free to use AI for generating ideas but make sure to make the content your own. [20:23] Insider Tips from Abby! Find the notes here: https://keepopt.com/231Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" ****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Branding with Becks
Crafting the Perfect Holiday Social Media Content Calendar

Branding with Becks

Play Episode Listen Later Nov 4, 2024 13:03


TIS THE SEASON! On today's episode, we are chatting about preparing your seasonal social media content calendar for your brand or business, discussing essential strategies that can help you effectively plan and optimize your online presence.

Women Who Execute with Jen Vazquez
239 | Essential Content Planning Tips for 2025: How to Optimize Your Blog Strategy Before the New Year

Women Who Execute with Jen Vazquez

Play Episode Listen Later Nov 3, 2024 8:26


Send us a textGet ready for 2025 with powerful content planning tips! From reviewing past successes to setting clear goals, optimizing for SEO trends, and repurposing old posts, discover how to kickstart your blog strategy and attract your ideal clients.

Small Business Growth Podcast
My Business Planning Routine to Save You Time & Grow Faster

Small Business Growth Podcast

Play Episode Listen Later Oct 29, 2024 21:03


LISTEN TO THIS IF YOU'RE TRYING TO GET INTO A ROUTINE OF BUSINESS PLANNING & HAVE NO IDEA WHERE TO START I walk you through my step-by-step process, breaking down how I plan annually, quarterly, monthly, weekly, and daily to stay organized and on track. Each stage has its own focus—whether it's setting big-picture goals for the year, creating a promo calendar, mapping out content, or simply brain-dumping tasks for the week. I also share tips for time-blocking and keeping creativity and fun in the mix while managing your business growth. Tune in to hear my personal approach to staying focused, hitting revenue goals, and maintaining balance. Topics We Discuss: Business Planning Routine, Content Calendar, Revenue Goals, Time Blocking, Small Business Strategy   SUBMIT YOUR FRIDAY LIVE COACHING QUESTIONS // CLICK HERE   STAND OUT SOCIAL MASTERCLASS // use code “PODCAST” to save SOLD OUT SALES CALENDAR // use code “PODCAST” to save BUILD YOURSELF A MARKETING BRAIN // use code “PODCAST” to save   EXPLORE PROGRAMS & SERVICES // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige WATCH ON YOUTUBE // click here

Small Business Growth Podcast
My Business Planning Routine

Small Business Growth Podcast

Play Episode Listen Later Oct 29, 2024 18:26


LISTEN TO THIS IF YOU'RE TRYING TO GET INTO A ROUTINE OF BUSINESS PLANNING & HAVE NO IDEA WHERE TO START I walk you through my step-by-step process, breaking down how I plan annually, quarterly, monthly, weekly, and daily to stay organized and on track. Each stage has its own focus—whether it's setting big-picture goals for the year, creating a promo calendar, mapping out content, or simply brain-dumping tasks for the week. I also share tips for time-blocking and keeping creativity and fun in the mix while managing your business growth. Tune in to hear my personal approach to staying focused, hitting revenue goals, and maintaining balance. Topics We Discuss: Business Planning Routine, Content Calendar, Revenue Goals, Time Blocking, Small Business Strategy   SUBMIT YOUR FRIDAY LIVE COACHING QUESTIONS // CLICK HERE   STAND OUT SOCIAL MASTERCLASS // use code “PODCAST” to save SOLD OUT SALES CALENDAR // use code “PODCAST” to save BUILD YOURSELF A MARKETING BRAIN // use code “PODCAST” to save   EXPLORE PROGRAMS & SERVICES // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige WATCH ON YOUTUBE // click here

TubeBuddy Express: YouTube News and Discussion
Building A Content Calendar: Planning and Staying Consistent

TubeBuddy Express: YouTube News and Discussion

Play Episode Listen Later Oct 25, 2024 10:31


In episode 392 of The Tube Buddy Express podcast, host Dusty Porter uncovers crucial strategies for YouTubers, including the importance of content calendars for reducing stress and ensuring consistent posting. Highlights include setting content goals, choosing posting frequency, and the benefits of batch recording. Dusty also explores the use of automation tools, such as YouTube Scheduler and TubeBuddy, and the value of analytics for optimal posting times. Additionally, learn about creating efficient workflows with templates and checklists, tips for quarterly audits, flexible content strategies, and the importance of joining creator communities. Don't miss the recommendations and upcoming community events to enhance your YouTube journey. Subscribe to Dusty's email newsletter. It's a weekly behind the scenes look at what he's thinking and experiencing as a business owner and creator, and he shares valuable resources, content, and more. My Top Resources and Tools:

Women Who Execute with Jen Vazquez
235 | Marketing Workflow Tips for Female Service Providers

Women Who Execute with Jen Vazquez

Play Episode Listen Later Oct 21, 2024 9:17


Send us a textFeeling overwhelmed by marketing tasks while juggling clients, business operations, and life? You're not alone! In this video, discover smart marketing workflow tips tailored for female service providers. I'll show you how to batch content, repurpose posts, automate tasks, and create a content calendar that keeps you organized. These actionable strategies will save time, reduce stress, and help you focus on what matters—serving clients and growing your business with ease.Tailwind Forever Free Plan: https://jenvazquezcoach.com/tailwindFREE Pinterest Resources: https://thepinterestqueen.com/resourcesWant someone to manage your Pinterest: https://jenvazquezcoach.com/discoverDIY with live coaching from me: https://pintereststrategyacademy.com/psc

Word of Mom Radio
Content Marketing with SophieZo on The Building Your Empire Podcast

Word of Mom Radio

Play Episode Listen Later Oct 15, 2024 12:00


Mastering the 3 Cornerstones of Content Marketing: Audience, Goals, and Distribution Strategies In this episode of Building Your Empire With SophieZo, we dive deep into the fundamental elements of a successful content marketing strategy. Learn how to create consistent, high-value content that resonates with your ideal customers and drives business growth. Key topics covered: 1. Target Audience Definition 2. Content Goals and Objectives 3. Content Calendar and Distribution Plan    Additional highlights: • Real-world examples of content strategy implementation • Tips for long-term content marketing success Whether you're a successful business owner, health & wellness practitioner, or service provider, this episode provides actionable insights to elevate your content marketing game. Don't miss this comprehensive guide to building a content strategy that drives results! Join us for Building Your Empire with SophieZo anytime and connect with Sophie at SophieZo.com, schedule a free digital success session, follow on Facebook, Instagram, Twitter, LinkedIn, and YouTube. Get your copy of Sophie's collaborative book  Women Gone Wild! WordofMomRadio.com #ContentMarketing #DigitalStrategy #AudienceEngagement #MarketingGoals #ContentDistribution #SEO #BusinessGrowth #MarketingTips

The Veterinary Marketing Podcast
VMP 282: Arielle Putter Shares How To Succeed With Short Form Content In Your Veterinary Practice

The Veterinary Marketing Podcast

Play Episode Listen Later Sep 18, 2024 51:52


In a recent episode, I had the pleasure of chatting with Ariel Putter, a seasoned social media and content creator marketer with a rich background in veterinary marketing from her time at Spot On Veterinary Hospital. Now focusing on consulting for veterinary practices and brands, Ariel shared some incredible insights on how digital marketing can transform veterinary practices. We dove deep into social media strategies, especially the power of TikTok and short-form video content, to boost visibility and engagement with potential clients. One of the key takeaways from our conversation was the importance of authenticity over production. Ariel pointed out that audiences today are drawn to genuine, relatable content rather than overly polished videos. This trend is part of a broader "de-influencing" movement where consumers are becoming more skeptical of traditional marketing tactics. She emphasized capturing real moments within the practice, like behind-the-scenes looks or spontaneous pet moments, and embracing imperfections. We also discussed effective engagement strategies, such as using humor and timely comments on trending videos, and the growing trend of using TikTok as a search engine. Ariel shared her experiences and actionable advice on optimizing content for search, balancing original content with trends, and leveraging AI for efficiency while maintaining a human touch. This episode is packed with valuable insights for any veterinary practice looking to enhance its digital marketing efforts. If you're looking to refine your strategy or just starting out, Ariel's advice on identifying your unique niche and involving your team in content creation can provide a solid roadmap for success. Don't miss out on this episode, and feel free to reach out to Ariel at arieljune@gmail.com or connect with her on LinkedIn for more expert guidance.

Talk Copy to Me
Creating a Content Marketing Hub on Airtable with Colie James

Talk Copy to Me

Play Episode Listen Later Sep 17, 2024 54:11 Transcription Available


What's the status of all your content ideas? Are you struggling to keep track of your blog posts, social media updates, and marketing campaigns? If you're anything like so many of my clients, organization feels impossible. It takes everything you have to create and publish content, never mind organizing both your ideas and your output. Plus, effective content organization isn't just about tidiness – it's the key to strategic marketing, consistent messaging, and maximizing the impact of every piece you create.In this episode of Talk Copy to Me, former guest expert Colie James joins us to talk all things content ideation, creation, and organization. Colie shares her expertise on using Airtable to create a powerful content marketing hub so you can streamline your workflow, repurpose content effectively, and ensure your marketing efforts align with your business goals. ___________________________________________EPISODE 133.Read the show notes and view the full transcript here:  https://erinollila.com/creating-an-airtable-content-marketing-hub/ ______________________________________________Want to join me and other small business owners in September to collect, organize and strategically use social proof in your business and marketing? Get on the waitlist now, and I'll let you know the second doors open up:https://erinollila.ck.page/3ee1bb13e9______________________________________________Learn more about your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, The Driven Woman Entrepreneur, Go Pitch Yourself, and Counsel Cast.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about Erin's VIP intensive options if you'd like to learn more about how you can hire her to help you with your marketing efforts• Reach out her on Instagram, Threads, and LinkedIn.Want to keep talking copy? Send me a text message!

Eat Blog Talk | Megan Porta
588: New SEO Strategies - How to Diversify Your Brand With an SEO Content Calendar with Laura Arnold

Eat Blog Talk | Megan Porta

Play Episode Listen Later Sep 16, 2024 50:20


In episode 588, Megan chats to Laura Arnold about why an SEO content calendar is important for diversifying your brand and how to set it up to improve your rank on Google. Laura Arnold is a New York City-based Emmy-Nominated Culinary Television Producer, Cookbook Consultant, and award-winning Content Creator with over a decade of experience. She currently is the Supervising Culinary Producer for Food Network's The Kitchen, and has worked previously at ABC's The Chew, DotDash Meredith, Good Housekeeping, Food52, kitchn.com, and with many more brands. In this episode, you'll learn more about how to balance new posts with content updates, which keywords to choose, the significance of storytelling and expert phrasing and whether social media is important or not. Key points discussed: - Consistency is key: Maintain consistent SEO efforts and content creation for long-term growth and success. - Manageable workloads: Create a content calendar that fits within your capabilities and resources for sustainable success. - Competitor analysis: Research and understand the top-performing content in a given niche to help you develop effective SEO strategies. - Keyword research and targeting: Identifying high-volume, low-competition keywords is a key step in creating content that resonates with the target audience. - Interlinking and content pillars: Strategically linking related content within posts and building out content pillars can improve site navigation and user experience. - Storytelling and expert phrasing: Balance personal narratives with authoritative language to help engage readers and establish the blogger as an expert in their field. - Performance tracking: Regularly monitoring and analyzing SEO metrics, such as impressions and keyword rankings, can inform content optimization and strategy adjustments. - Social media integration: Leveraging social media platforms to share and promote content can help diversify a brand's digital presence and reach a wider audience. Connect with Laura Arnold Website | Instagram

Simple Pin Podcast: Simple ways to boost your business using Pinterest
How to Build a Content Calendar with Pinterest

Simple Pin Podcast: Simple ways to boost your business using Pinterest

Play Episode Listen Later Sep 11, 2024 16:10


In our last Pinterest training I mentioned at the end that we are always open to topics and ideas you would like us to cover in the podcast. A reader sent in this great question about how to use Pinterest to build a content calendar. I'm going to walk through some examples of how I would set it up and hopefully that gets your wheels turning. Pinterest now has over 522 million monthly users and that number has grown every quarter this year. This tells me that the health of Pinterest is strong and they are adhering to their mission to remain the outlier in social media. If you are burned out, exhausted, and ready to build your presence on a channel that supports your business without being a slave with the algorithm, Pinterest is the best choice. Using Pinterest is a cold lead source that can open up new opportunities, new customers and new community members. We're ready to help you reach all those new heights. Book a call with our team if you're ready to hire our your Pinterest monthly management, run ads this holiday season, or completely overhaul your Pinterest account. Go to simplepinmedia.com/services. —-------See full show notes for all episodes at Simple Pin Media and click on articles.Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here.Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop.Need a visual walkthrough of what I talk about on the podcast, subscribe to our YouTube channel.We're also on Instagram if you want to DM us or tag us in your Pinterest marketing journey. 

Aesthetic Pulse
The Algorithm Isn't Your Friend: Build a Content Calendar That Forces Its Hand

Aesthetic Pulse

Play Episode Listen Later Aug 29, 2024 41:15


Building a content calendar is key for attracting a new client base. But how often do you post and on what social media platforms should you focus on? Today, Taleesa and Andrea are chatting about content strategy for esthetic practices, and emphasizing why it's important to have a clear strategy and to diversify when marketing. Listen to this episode for the details about where and how often you should be posting and what tech you need to make your life easier and less overwhelming. If you enjoyed this episode please share, rate and review it! Also mentioned in today's episode: Tech needed and the importance of using Canva Pro 2:45Which social media platforms you should be using 7:43Email marketing and automations 14:09SMS messaging and strategic use 23:41Posting frequency 25:20Links:https://smithandcrawford.com/aesthetically-membership

Talk Like a Brand
Ep. 60 - From Concept to Connection - Mastering Content Marketing

Talk Like a Brand

Play Episode Listen Later Aug 15, 2024 7:03


Are you ready to amplify your brand's presence and truly connect with your audience? We're talking about the secrets of great content marketing that stands out in this crowded, digital world. Whether you're an experienced entrepreneur or just starting out, there's something here for you. A few highlights:Understand and cater to your audience's needs and preferencesMix up your content formats for maximum engagementCreate and manage a strategic content calendar like a proRepurpose content to save time and reach wider audiencesGet ready to elevate your content marketing game! Don't forget to like, subscribe, and share with anyone who needs a boost in their content creation journey. "See" you inside! Find out more by following us!IG: @thewritemixx, @talklikeabrand, and @colormybrands.Sign up for the mailing list: bit.ly/colormailLearn about our business and brand ecosystem at Colormebrand.com

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Ep. 162 - Blank Spaces In Your Content Calendar are GOOD?

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Aug 2, 2024 22:16


In this episode, host Jay Schwedelson is joined by Jess Cook, Head of Content and Communications at Island, to discuss content calendars, repurposing content, and growing a company's social media presence.=================================================================Best Moments:(04:51) How to better create your next content calendar(08:01) Leaving blank spaces in the content calendar for timely updates(09:07) The power of repurposing evergreen content across channels(11:40) Becoming a thought leader by consistently covering specific topics(13:15) Updating and refreshing outdated content(13:58) Strategies for growing a company's LinkedIn following(16:08) Encouraging employee engagement with company content(17:53) Jess' unique history of collecting Barbie dolls=================================================================Guest Bio:Jess Cook is the Head of Content and Communications at Island, an enterprise browser company. She is also the host of the popular podcast "That's Marketing, Baby," where she discusses content marketing and organic growth strategies.=================================================================PARTNER WITH JAY AND GURU Media Hub HERE:www.GuruMediaHub.comPartner with Jay or have Jay on YOUR podcast:www.JaySchwedelson.comJay's Agency:www.OutcomeMedia.com=================================================================MASSIVE thank you to our Sponsor, Marigold!!Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don't take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!Regardless of your size, check out Marigold today to get the solution you need to grow your business!Check out this free content Jay has loved digesting, Marigold's 2024 Retail Trends Guide.

Digital Marketing Made Simple with Jennie Lyon
#194 - Understanding the Difference Between a Marketing Strategy and a Marketing Plan

Digital Marketing Made Simple with Jennie Lyon

Play Episode Listen Later Jul 10, 2024 19:39


Hey there, friends! Today, I'm thrilled to discuss one of the most critical topics for any business owner: understanding the difference between a marketing strategy and a marketing plan. These two elements are foundational to any successful marketing effort, and knowing how they complement each other can significantly impact your business's growth and success. Let's break it down in detail.Content Overview

Working Women Mentor
Samantha Kozuch: From Modeling to E-Commerce Maven – Building a Community Online and IRL

Working Women Mentor

Play Episode Listen Later Jun 26, 2024 37:18


women relationships community learning health success social media trust stories business strategy leadership healing vision growth entrepreneur mindset online dreams advice training wisdom passion challenges coaching opportunities confidence video motivation story meditation gratitude balance innovation inspiration planning transformation leader reach development focus courage wellness creativity drive lifestyle self care influencers model impact habits storytelling resilience transition mindfulness discipline partnership skills engagement accountability mentor reflection authenticity collaboration networking branding productivity empowerment encouragement campaign platform perseverance followers connections trend ecommerce viral wellbeing mentorship inspire guidance business owners goal setting affirmations ambition personal growth automation manifesting likes business development analytics self awareness timeline decision making results account valuable emotional intelligence digital marketing expertise mastermind achievements journaling profile algorithms personal development bio strengths execution routines success stories self improvement content creation personal brand hashtags determination modeling metrics scheduling visualizations visibility life coaching mindset shifts campaigns problem solving reels self development inner peace professional development online marketing career path weaknesses influencer marketing adaptability interaction social network demographics positive thinking community building live streaming soft skills business coaching strategic planning role model shares content strategy communication skills leadership skills social media managers social media platforms maven life skills brand building career transition online communities executive coaching workplace culture career success building a community online presence social media posts continuous improvement career journey talent development career coaching target audience customer engagement mentees social proof brand awareness med school career pivots industry insights self taught brand loyalty social media trends social interactions user generated content career advancement social media presence direct message career planning goal achievement mentoring programs social strategy performance improvement digital footprint media strategies personal fulfillment online reputation social media growth development plan social engagement content calendar digital engagement social influence social listening personal coaching content distribution learning opportunities social ads ad revenue career guidance social identity visual content professional goals user engagement reverse mentoring brand engagement sentiment analysis social trends digital community digital channels peer mentoring audience insights career satisfaction workplace success social sharing engagement rate social media optimization influencer engagement description before
How I Built It
How to Create a Winning Content Calendar with Kaitlyn Merola

How I Built It

Play Episode Listen Later Jun 3, 2024 51:10


Tell me if this sounds familiar: you know you need to publish a blog post, video, or newsletter, but you have no idea what you're going to talk about. And this isn't the first time it's happened. You definitely have ideas, but you can't think of anything at the moment. That's why you need a content calendar – and why I've brought on Kaitlyn Merola to tell us all about them. We're going DEEP on how to plan, organize, and execute on your content and social plan using a centralized content calendar. Here's what we'll cover:

Local SEO Tactics and Digital Marketing Strategies
Setting Up Your 2024 SEO Goals - 223

Local SEO Tactics and Digital Marketing Strategies

Play Episode Listen Later May 24, 2024 36:08


Utilizing SEO Strategies to Reach Your Business Goals In this Local SEO Tactics episode, Jesse Dolan and Sue Ginsburg unpack the essentials of having an SEO strategy for 2024. Get practical tips on setting clear SEO goals, like pinpointing keywords and analyzing competitors. Learn how to weave SEO into your planning and keep a steady content calendar. With monthly check-ins and data-driven tweaks, Jesse and Sue offer a roadmap to elevate your SEO game this year.  Key Takeaways Be intentional with your SEO and incorporate it into your planning process. Start with a clear understanding of the keywords and phrases you want to rank for. Create a content calendar to continually create, optimize, and update content on your website. Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website! Episode Transcript and Resources: https://www.localseotactics.com/setting-up-your-2024-seo-goals/ FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/  

Sip And Slay Marketing With Marina Simone
How to Create a Content Calendar for Social Media with Erin Heberger

Sip And Slay Marketing With Marina Simone

Play Episode Listen Later May 24, 2024 13:12


Feeling overwhelmed by social media as a busy mompreneur? You're not alone! Join us as we dive into the world of content calendars and how they can revolutionize your social media game. We'll cover everything you need to know to create a calendar that fits your busy schedule and helps you achieve your business goals.In this episode, you'll learn:Why a content calendar is essential for busy momprenuers: Discover how it can save you time, energy, and sanity.How to create a content calendar that works for you: Get practical tips on planning, scheduling, and organizing your content.Content ideas galore: We'll brainstorm engaging posts that resonate with your target audience.Time-saving hacks: Learn how to streamline your social media efforts and maximize your impact.Real-life examples and strategies: Hear from successful mompreneurs who have mastered the content calendar game.Don't forget to subscribe to our podcast for more tips and tricks on balancing motherhood and entrepreneurship. And if you found this episode helpful, please leave a review and share it with your fellow mompreneurs!Watch the episodes on YouTube: https://bit.ly/3WTAEYQFollow Marina on Social Mediawww.marinasimone.com/blogInstagram- www.instagram.com/marinaannsimoneLinkedIn- www.linkedin.com/in/momsandheelsTikTok- www.tiktok.com/@marinaannsimone

Digital Marketing Made Simple with Jennie Lyon
#187 - How to Use Social Media Stories in Your Marketing

Digital Marketing Made Simple with Jennie Lyon

Play Episode Listen Later Apr 30, 2024 23:30


One trend in the ever-evolving digital marketing landscape has taken center stage: Social Media Stories. These fleeting, 24-hour posts have become a powerful tool for brands and businesses.But why are Stories so popular? The answer lies in their short-lived nature.Stories offer a fresh, engaging way to connect with audiences. They provide a sense of immediacy and exclusivity that traditional posts can't match, leading to a surge in their use across various social media platforms. From Instagram to Facebook, TikTok to LinkedIn, Stories have become a staple of social media marketing.But how can you harness the power of Stories for your brand? How can you create compelling, engaging Stories that resonate with your audience? And how can you integrate Stories into your overall marketing strategy?This week, Jennie talks about: 

Marketing Your Purpose: A podcast for purpose-driven entrepreneurs, marketers and work from home boss babes!

Whether you know it or not, we create systems in our lives every day… at home, at work, and even in relationships.    Systems move us from one task to the next, getting us from point A to point B. Sometimes systems are effortless and smooth. Others are a bit clunky.    Whether “systemizing your life” is a new or seasoned practice for you, the big question is: have you prioritized systems in your marketing?   Chelsi Jo, a friend and mentor of mine, has quite a bit of experience in this area.    She recently sat down with me to unpack five ways she makes her ongoing marketing efforts seamless, and I thought you might find these tips helpful too.   Chelsi is the host of the top 10 ranked Systemize Your Life Podcast, CEO and Founder of ChelsiJo.Co, +  the queen of systems for work from home moms.     Her core three systems are the reason why she has been able to grow a business from idea to multiple six figures and never neglect her family in the process.   So, our goal here today is to make your marketing more streamlined. With the help of Chelsi, we're covering 5 ways to systemize your marketing in any stage of business, including:   - Keeping Track of Your KPIs - Planning Your Top Marketing Strategies Quarterly   - Creating a Content Calendar - and more!   If you're ready to get more organized in your biz + be more intentional with your time, then I have the episode for you. It's time to dive in! Listen now.   +++ Ready to systemize your marketing?   Check out our online course, the Purposeful Marketing & PR Playbook, a four-step system to organizing and executing all your marketing and PR dreams without compromising your time and budget.   Take your business to the next level with more credibility, exposure, leads and sales, all while making a bigger impact.    Use code “WELCOME” to get 10% off! Get access today.    +++   LINKS: Visit ChelsiJo.Co: https://chelsijo.co/ Listen to the Systemize Your Life Podcast: https://podcasts.apple.com/us/podcast/systemize-your-life-routines-schedules-time-management/id1488424047 Book a free 15-minute discovery call with Austin: https://bit.ly/chat-with-austin Join the Marketing Your Purpose FB community: facebook.com/groups/marketingyourpurpose Join our email list: plumandparcel.com Follow us on Instagram: @plumandparcel  Connect with Austin on LinkedIn: austinkapur

Fit Over 30 By Strength Matters
7 Actionable Content Marketing Tips For Gym Owners

Fit Over 30 By Strength Matters

Play Episode Listen Later Apr 8, 2024 12:56 Transcription Available


In today's episode, Josh Kennedy and Andrew Wallis have an insightful discussion that every gym owner needs to hear. If you're looking to elevate your gym's online presence and attract more clients through effective content marketing, this episode is your goldmine. Join us as we dive deep into seven actionable tips that are not just theory but practices that have been tested and proven in the fitness industry.Timeline Summary:[00:00:05] Focus on SEO[00:02:25] Know Your Audience[00:03:51] Swipe Competitors' Best Topics[00:06:11] Optimize for Search Intent[00:07:35] Create a Content Calendar[00:09:37] Promote Content Across Channels[00:11:14] Quality Over Quantity in Word CountKey Takeaways:SEO is Crucial: Start with SEO to ensure your content gets found. Focus on what people are searching for, not just what you want to write about.Understanding Your Audience: Tailor your content to meet the specific needs and challenges of your target audience. This approach helps in building authority and rapport.Leverage Competitor Insights: Use tools like Ahrefs or SEMrush to understand what topics are working for your competitors and model (not copy) their success.Search Intent Matters: Align your content with the intent behind search queries to improve visibility and relevance.The Power of a Content Calendar: Planning your content in advance with a calendar helps streamline your workflow and ensures consistent content production.Cross-Promotion is Key: Amplify your content's reach by promoting it across all your digital channels, including email newsletters and social media.Focus on Content Quality: Don't obsess over word count. Shorter, high-quality content can be just as effective as longer pieces.Websites and Links Mentioned:Strength MattersFree Strategy CallQuotes:"SEO isn't just about being found; it's about being found by the right people." - Andrew Wallis"In helping everyone, we're helping no one. Specificity is key." - Andrew Wallis"Don't steal, model. There's a blueprint for success in your competitor's strategy." - Josh Kennedy"Your content calendar is your roadmap to consistent engagement." - Andrew Wallis"Quality over quantity will always win in the content game." - Josh KennedyShow Your Support: Rate and Review Us!If you enjoyed today's episode, please consider giving us a 5-star rating and a review on Apple Podcasts or wherever you listen to podcasts. Your support helps us reach more people and bring you even more quality content. Click the link below to rate and review us now! Rate and Review us on Apple Podcasts FREE DownloadsTo learn more about Strength Matters and our high-performance training system, download your FREE copy of The Strength Matters System of Athletic Development. Get it at - www.strengthmatters.com/system

Christoph Trappe: Business Storytelling Podcast
BONUS: What should a content calendar include?

Christoph Trappe: Business Storytelling Podcast

Play Episode Listen Later Mar 18, 2024 21:06


What should a content calendar include? In this bonus episode with ⁠Christoph⁠, learn about determining priority topics and unique angles for effective content planning. He unveils the four things that set your content up for success.

The Wanderlover Podcast
179 ✧ How to Effectively Batch and Repurpose Content

The Wanderlover Podcast

Play Episode Listen Later Feb 19, 2024 19:09


Effectively batching and repurposing content is essential to maintain a sustainable posting schedule on your online platforms. This becomes especially important if you are a full-time traveler or digital nomad! Improving and optimizing this in your business is the key to online omnipresence — tune in to learn how you can best do this yourself!   Content Calendar and 100+ Caption Ideas: https://cart.thewanderlover.com/content-calendar-success-tp/  

Casting The Pod with Adam Schaeuble
441: Tips for creating your 2024 podcast content calendar.

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Jan 16, 2024 28:19


January is a great time to start mapping out your podcast content calendar and in this episode I'm going to teach you how to level up your content calendar by creating content campaign cycles.  If you have 2024 goals like: getting more clients, getting more downloads, and growing your email list then this episode is for you! Here are the six content campaign cycle examples I mention in the episode: Paid Offer Campaign 3-4 weeks of Radar Content 3-4 weeks of CTA for that specific campaign Freebie Campaign (time sensitive example: free challenge) 3-4 weeks of Radar Content 3-4 weeks of CTA for that specific campaign Freebie Campaign (evergreen example: lead magnet) 4-12 weeks of Radar/Buffer content mix 4-12 weeks of CTA for that specific lead magnet Discovery Call 4-8 weeks of Buffer content 4-8 weeks of a Discovery Call CTA Super Simple Protocol for getting more clients Do cycles of 2-4 weeks Radar content and 2-4 weeks Buffer content. Always use a Discovery Call CTA (record 2-4 variations of the intro/outro audio) Super Simple Protocol for building your email list Do cycles of 2-4 weeks Radar content and 2-4 weeks Buffer content. Use CTA for your top lead magnet (record 2-4 variations of the intro/outro audio)   ********** Sign up for a FREE Podcast Profit Potential Discovery Call: https://www.podcastingbusiness.school/  

Simple Pin Podcast: Simple ways to boost your business using Pinterest
Why a Content Calendar is Key for Pinterest marketing

Simple Pin Podcast: Simple ways to boost your business using Pinterest

Play Episode Listen Later Dec 6, 2023 16:54


Creating content is a constant motion of coming up with ideas, testing ideas, and creating more of what worked and ignoring the rest. It's important that you come up with a system so you don't burn yourself out. Let me share a little bit with you about our content creation system and how that fuels our growth. Intro - Call to Action: Don't forget to hit subscribe in your podcast players to make sure you're not missing an episode of the Simple Pin Podcast. I have something I'm so excited to tell you about – the release of our 2024 Pinterest planner! It's been a flagship product of ours since 2016 and we've iterated on it every single year. This may be our best year yet. We took all the suggestions we got from last year and added in a calendar feature, more places to write, and a way for you to get ideas and write down your plans for Pinterest marketing in 2024. Here's the best part – you can choose from a digital option that you print off yourself OR you can choose a printed option and have it shipped straight to your door. Scroll down below in your podcast player to get the link to our latest planner or go to simplepinshop.com. https://simplepinshop.com/collections/simple-pin-planner Go to simplepinmedia.com/services.—-------See full show notes for all episodes at Simple Pin Media.Get more Pinterest Marketing Tips by https://simple-pin-media.ck.page/posts delivered every Wednesday.Where to find more Pinterest Marketing Tips:InstagramPinterestYouTubeLearn more about the Pinterest account audit →  https://www.simplepinmedia.com/pinterest-audit/If you're interested in our services, book a free discovery call.This month we've launched something new and exciting to help you learn how to master Pinterest marketing without breaking the bank or taking you hours. We've taken all our knowledge, experience, and data and created small Pinterest marketing learning products. From workshops, to small courses, to templates we have you covered whatever your Pinterest needs are. Visit simplepinshop.com to learn more and take advantage of our special launch month offer.