Podcast appearances and mentions of lisa sabin wilson

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Best podcasts about lisa sabin wilson

Latest podcast episodes about lisa sabin wilson

The Brad & Matt Limited Edition Totally Unoriginal Random Show
Downward dog into Football, WordPress, and the best show ever with Lisa Sabin-Wilson

The Brad & Matt Limited Edition Totally Unoriginal Random Show

Play Episode Listen Later Feb 8, 2022 40:21


Matt takes the helm and invites Lisa Sabin-Wilson on to the show to crank up the randomness meter. What does yoga life and cutting grass have to do with Brad being lost at sea? Tune in to find out!

WordPress | Post Status Draft Podcast
The Legend Of The Headless Website with the WebDevStudios Team

WordPress | Post Status Draft Podcast

Play Episode Listen Later Oct 29, 2021 54:55


It's a haunting but educational tale with Brad Williams, Lisa Sabin-Wilson, Greg Rickaby, and Amor Kumar.Topics:What is a Headless WordPress Website?Considerations when deciding if Headless is a good approach for you.Learn how a Headless approach can be faster, more secure, and more scalable.Supporting advanced functionality like contact forms and user input.Recommended tools, hosting providers, and partners.

WordPress | Post Status Draft Podcast
Post Status Excerpt (No. 28) — A WordPress Core Performance Team?

WordPress | Post Status Draft Podcast

Play Episode Listen Later Oct 15, 2021 28:18


"If plugin authors were better educated maybe they would make some different choices."In this episode of Post Status Excerpt, Cory and David talk about WordPress's reputation relative to its performance. This discussion unfolds in light of a new proposal for a Performance Team for WordPress core. What should happen to improve the WordPress experience (for both the user and for search engines) on the front-end and the admin experience as well? Education? Notifications to the user?Also covered in this episode: We are formally announcing the existence of the new Post Status homepage, which is still a work in progress. We're also encouraging listeners to check out the "Week at WordPress.org" (get the feed here), and submit your Black Friday / Cyber Monday deals to us at Post Status.Browse past episodes from all our podcasts, and don't forget to subscribe to them on your favorite players. Post Status' Draft, Comments, and Excerpt podcasts are on Spotify, Amazon Music, Google Podcasts, iTunes, Castro, YouTube, Stitcher, Player.fm, Pocket Casts, and Simplecast. (RSS)

Do the Woo - A WooCommerce Podcast
Woo BizChat with David Lockie and Lisa Sabin-Wilson

Do the Woo - A WooCommerce Podcast

Play Episode Listen Later Jul 20, 2021 43:35


Listen in as Lisa and David give insights and perspectives when it comes to running an agency that builder Woo shops.

woo lockie lisa sabin wilson
Matt Report - A WordPress podcast for digital business owners
Defining the Chief Operating Officer (COO) role at a digital agency

Matt Report - A WordPress podcast for digital business owners

Play Episode Listen Later Mar 14, 2021 42:14


It's all fun and games until the business starts to grow, and I mean, really grow. From 1 to 2 people, 2 to 10, 10 to 50 these are moments in your career that not only make or break the company — but will deeply challenge yourself as a business owner. One of the reasons why I'm personally so attracted to creative agency offerings are there are “no rules.” Meaning, you can provide whatever service you'd like, build any product you desire, and then sell it to any customer you're willing to chase down. But no rules also means no blueprint either. It's exciting but potentially dangerous, as you dodge some of the pitfalls that client services work can lead you down. Appearing on this very podcast 3 years ago to talk about her methodology to maximizing profits for website projects, Lisa Sabin-Wilson returns to share how her position as WebDevStudios COO has expanded. How do you navigate a global pandemic for your customers and your employees — all while hitting record setting revenues? Well, we'll find out in today's episode. You're listening to the Matt Report, a podcast for the resilient digital business builder. Subscribe to the newsletter and follow the podcast on Apple or Spotify or wherever you listen to your favorite podcasts. Better yet, please share this episode on your social media! We'd love more listeners around here. ★ Support this podcast ★

Women in WP | WordPress Podcast
050: From Nursing to COO of WebDevStudios with Lisa Sabin-Wilson

Women in WP | WordPress Podcast

Play Episode Listen Later Jan 25, 2021 44:23


In this episode of Women in WP, we talk to Lisa Sabin-Wilson about everything from mommy blogging, political blogging, to literally writing the book on WordPress. About Lisa Sabin-Wilson: Lisa Sabin-Wilson is the Chief Operating Officer, and Co-Founder, of WebDevStudios (WD3, LLC). In this role, she provides the leadership, management, and vision necessary to ensure […]

LMScast with Chris Badgett
How To Use a WordPress LMS for Internal Training Websites in Big Companies and Governments with Brad Williams and Lisa Sabin-Wilson from WebDevStudios

LMScast with Chris Badgett

Play Episode Listen Later Jul 14, 2019 43:30


We discuss how to use a WordPress LMS for internal training websites in big companies and governments with Brad Williams and Lisa Sabin-Wilson from WebDevStudios in this LMScast with Chris Badgett of LifterLMS. WebDevStudios has been around for 11 years, and in this episode Brad and Lisa share experience they have gained from developing LMS sites for companies such as INTAP, Starbucks, and the National Parks Service. Brad and Lisa emphasize the importance of having strong processes in your business to make it easier to function overall, especially as you grow and take on larger projects. In client work, there … How To Use a WordPress LMS for Internal Training Websites in Big Companies and Governments with Brad Williams and Lisa Sabin-Wilson from WebDevStudios Read More » The post How To Use a WordPress LMS for Internal Training Websites in Big Companies and Governments with Brad Williams and Lisa Sabin-Wilson from WebDevStudios appeared first on LMScast - LifterLMS Podcast.

Hawk Talk Podcast
S02E10 Lisa Sabin-Wilson

Hawk Talk Podcast

Play Episode Listen Later Feb 24, 2019 44:58


Latest episode of Hawk Talk Podcast

lisa sabin wilson
WordPress | Post Status Draft Podcast
How WebDevStudios is serving different market segments

WordPress | Post Status Draft Podcast

Play Episode Listen Later Feb 16, 2018 56:57


Welcome to the Post Status Draft podcast, which you can find on iTunes, Google Play, Stitcher, and via RSS for your favorite podcatcher. Post Status Draft is hosted by Brian Krogsgard and co-host Brian Richards. In this episode, Lisa Sabin-Wilson shares about the entangled history of WebDevStudios and eWebscapes and how she and team are targeting every level of the market. WebDevStudios focuses heavily on the upper and enterprise market segments, providing a high degree of attention and support to those clients. Sometime in 2017 Lisa did the math on all the lower-end projects that they were referring away and realized that WDS had a prime opportunity to re-introduce her former web studio, eWebscapes, as a way to serve these smaller-scope projects. This rebirth, so to speak, has positioned them to better target local communities, provide staff with more variety of work, and bring simplified processes alongside those they use for larger projects. Key take-aways Lisa observed a market opportunity and did the math first Relaunching started with a solid content strategy Simplified processes for managing a project Utilized talent already on staff Lots of opportunity to target local communities Evaluating the success of this strategy after 6 months Links WebDevStudios eWebscapes Profitable Project Plan: Lisa Sabin-Wilson on Twitter: Photo Credit Sponsor: Prospress Prospress makes the WooCommerce Subscriptions plugin, that enables you to turn your online business into a recurring revenue business. Whether you want to ship a box or setup digital subscriptions like I have on Post Status, Prospress has you covered. Check out Prospress.com for more, and thanks to Prospress for being a Post Status partner.

Matt Report - A WordPress podcast for digital business owners
How to increase creative agency profits

Matt Report - A WordPress podcast for digital business owners

Play Episode Listen Later Jan 24, 2018 11:09


Today’s guest is my good friend Lisa Sabin-Wilson. She shares her blueprint for increasing profits and client buy-in at WebDevStudios. This is a “lost” episode from a pre-recorded Season 6 of the Matt Report that I was producing during the summer of 2017. Lots of great lessons here for anyone running a 1 or 40 person agency. Let me know what you think in the comments below! (more…)

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Matt Report - A WordPress podcast for digital business owners
How to increase creative agency profits

Matt Report - A WordPress podcast for digital business owners

Play Episode Listen Later Jan 24, 2018 11:10


Today's guest is my good friend Lisa Sabin-Wilson. She shares her blueprint for increasing profits and client buy-in at WebDevStudios. This is a “lost” episode from a pre-recorded Season 6 of the Matt Report that I was producing during the summer of 2017. Lots of great lessons here for anyone running a 1 or 40 person agency. Let me know what you think in the comments below! Listen to the episode: Matt Report - A WordPress podcast for digital business owners How to increase creative agency profits Play Episode Pause Episode Mute/Unmute Episode Rewind 10 Seconds 1x Fast Forward 30 seconds 00:00 / 00:11:09 Subscribe Share RSS Feed Share Link Embed Download file | Play in new window | Duration: 00:11:09 Watch the episode: Transcript of the show:  Matt: 00:00 Hey everybody, welcome back to the channel in this episode, I'm unearthing some of the last episodes of Matt report season six and turning them into maybe a small season seven, many months ago. I sat down and record it almost a dozen episodes, six agency folks, five Seo folks, and I was really trying to combine a two story pass or two career paths into an entire season. So those folks who might be running an agency or a small agency or consultancy and the, the information and feedback and experience of Seo wars for folks who are doing that, people are doing seo content marketing or maybe even marketing in general. And I was combining a small sort of conversation interview style and the first half of the show and then moving into a presentation by the guest speaker. So each guest speaker had an individual topic that he or she was going to teach us. Matt: 00:52 Um, and it just became a techno technological disaster for me. I've been doing this for a long time and you would think that I would have this stuff down. But every time you introduce something new to the mix, you're trying to push the envelope, um, you know, speed bumps happen. And in my case, I lost some audio, I lost some video, um, but luckily I'm able to salvage a few good lessons out of those episodes and I'm happy to bring those to you. Now, kicking things off. I would like to start with my good friend Lisa Sabin-Wilson, who talks about making profit. Should you make profit, what is the most profit you can make in running an agency or maybe even a consultancy? This is packed full of great information. And in the upcoming video she will present this in her slides that she created for the Matt report way back when. Matt: 01:36 Uh, so I do apologize. There will be some bumps in this video, but the, the lesson here is a must for anybody who's thinking, I am an agency. Even if you're one person, it doesn't matter if you consider yourself an agency, you're one person. Maybe you outsource some of the other work with friends and other colleagues to whatever. You are a digital agency. You're trying to represent yourself beyond just the solo consultant. This is a great episode for you. It's Matt report.com/subscribe to join the email newsletter, which I really have to email out sometime soon if you like. Videos like this. Go ahead. And like this video, if you enjoy and love and want more videos like this, please subscribe to the channel so you don't miss an episode. Sit back and get ready for Lisa Sabin-Wilson. Lisa: 02:21 Gotcha. Lisa: 02:25 So yeah, the topic of my presentation here is, revenue doesns't mean shit. And that might be a surprise for anybody who wants to do just to Lisa: 02:34 make money or it is making money on wordpress currently to understand that revenue doesn't mean shit. But what I mean to say when I'm saying that is you can, you can make revenue all day long, but if you're not profitable with that revenue then it really is not going to mean shit to you or to your employees. Um, so unless you systems that are in place, uh, to really help pull that revenue over into, um, you know, actual profit, then you know, you're not gonna succeed. So a full pipeline is not all you need to succeed and grow. If you've got a full pipeline that's great and that's wonderful, but you also need to have the right systems in place to support it. And that is as chief operating officer at Webdev is my primary focus. Um, and I feel very strongly that new business, I mean, it's great to get new business, but it really doesn't mean a thing without those systems that are in place to really support it and making sure that you're profitable with that. Lisa: 03:41 So since I joined a in the projects that we do, which are very, very sometimes very large enterprise projects, um, we really needed to get and be smart about the systems we have in place to make sure that we're staying on time, on budget. Um, you know, that everything that we're doing with every project that comes in makes sense. Um, so my focus is primarily project operations and I work a lot with the project teams. So the developers front end developers, the project managers to really craft these operations around our projects. And we look at the entire project lifecycle. These are the systems that we put in place to make sure that we are profitable, that the revenue that's coming in for each project is bringing its profit into the company. So we look at things like requirements gathering and we do a needs analysis with the client to make sure that we are communicating and that they're communicating what they need and that we're turning it around and architecting a project that meets those needs. Lisa: 04:45 We also do cost mapping to make sure that we're going through each of the features and items, whether it's design or custom development or API integrations or you know, hosting support. We're going through and mapping each of the costs so we're making an estimate of the hours that our team is going to expend towards this particular feature and mapping out the costs which is how we come to a price with the clients. You know, kind of getting to that project budget, but also understanding for us where we need to control the cost and call. We need to budget for this project into a statement of work for the client and for our teams. We develop a project plan which really becomes a roadmap of how a project is going to be built from day one until what we call day done. I'm getting all of the requirements in there. Lisa: 05:47 We're building out this project plan that has all of the different elements that encompass their website, whether it's the design, the front end development of the theme, and a custom development custom plug-ins that need to be developed. Any content migration that needs to be done, a certain API integrations that need to be done. It's all detailed out into the statement of work. And that statement of work has two purposes. One is to become a roadmap for developers to follow on how they need to build the project, but it also becomes an agreement between us and the client because the client signs off on that statement of work and it makes those discussions of scope a lot easier than they, than they would be without a document like that. Um, because from our standpoint, if it's not listed out, are discussed in the statement of work document, then it's a new request. Lisa: 06:38 Um, and you know, at that quite a scope change and it can go through our change management. So statement of work is important. Um, and it also encompasses, you know, like the design and development cycle. I'm quality assurance, user acceptance, testing, launch of that. The other things that we look at the project life cycle is code review, um, because we have lead developers, senior developers, they go through code review cycles as part of our a um, and we also do time and cost tracking. So all of our team members track time against the tasks on a project so that we have an understanding of where they're spending the most time, what they're struggling the most with, what things are most successful. And along with that time comes cons tracking. So we've got costs assigned to each team member, um, on our web Dev teams and we outlined those costs not only by their, you know, hourly, what we're paying them hourly, but also, you know, what, what does this particular employee cost us from salary to benefits and time off all of that kind of stuff. Lisa: 07:43 We work that into it. And then the change management is very important as well when I go back to the statement of work and making sure that we're managing scope and managing change, um, you know, every once in a while it's really nice to be able to throw some freebies in there and to do some nice things for the client in order to help them get through their project. But some feature requests are a lot larger than others. So we always make sure that those new feature requests get scoped out and that we can account for them on the billing side. Um, and then any upselling that can be done during the project as well, um, from maintenance to support any ongoing retainer that can happen after the fact, um, those are all, all the things that I just listed are really part and parcel of the operations and policies and processes that we have in place in order to make sure that our projects are successful and that I'm the revenue we brought in for that is bringing us a profit and not a deficit. Lisa: 08:42 At the end of every project. We put a process in place called the project retrospective. Um, we actually first started calling them project post-mortems, but we thought that that was such a negative term, been so depressing. We went with breakfast perspective. Basically what we do is at the end of every project, once it's launched, um, we gather the entire team and we sit down with an intro meeting and we'd go through everything, the ups and downs from the project from day one until day done. What worked, what didn't work, where were the roadblocks or challenges did we meet? What challenges do we overcome? Everybody on the project at that point Lens. Really valuable lessons, both good and bad. Um, I've learned some very valuable lessons on those retrospectives because I'm primarily involved with I'm scoping projects and architecting projects. So sometimes project plans don't meet reality. Um, and I've learned those lessons and apply those lessons to each new project that comes along. Lisa: 09:43 And I think everybody does apply those lessons in hopes of being more efficient and becoming better at what we do. And we also do a cost analysis to understand where every project dollars spent. So we've got a project for $10,000 for exactly, for example, we need to know where that $10,000 is being spent. Is it being spent in project management? Is it being spent in development, front end development, um, launch or support. So we have our team members track time against tasks. We get pretty granular in terms of the tasks that they track time against because we do a weekly cost per view during the active project. We go through and we look to see where time is being tracked, where we need to be more efficient if we're finding that we scoped 20 hours for a particular feature and we come into the cost review this week and see that there's 50 hours track to it. Lisa: 10:34 That makes me think either my team is tracking time to the wrong place or um, I scoped it wrong or incorrectly. Maybe I should've added more time to it. Or maybe there's something that the team is particularly struggling with that particular feature and we can target it during the project and you know, just kind of stop and have a call with those developers to find out what's going on and hopefully we can nip it in the bud and, and, you know, move forward. And then we do a cost retrospective with the project retrospective to learn, be over in the, under. Um, mostly the over is what we want to know. We're over budget, where did we go over time and how can we learn from that? So I mean, a full, a full pipeline is terrific and if you've got a full pipeline, congratulations, but make sure you've got the systems that are in place because revenue doesn't mean you should if you're not profitable. ★ Support this podcast ★

WP Elevation WordPress Business Podcast
Episode #130 - Remote Teams with Lisa Sabin Wilson

WP Elevation WordPress Business Podcast

Play Episode Listen Later Jun 28, 2017 25:35


Watch the video of this podcast here. A big Green Bay Packers fan, Lisa first appeared on the WP Elevation podcast back in 2014 where she spoke about publishing her books and speaking at SXSW. Only a year into her partnership with WebDev Studios back then, she still agrees that it’s one of the best professional decisions she has made. Remote Challenges With 42 staff, the entire WebDev Studios team work remotely. Lisa concedes that like all remote businesses, communication is the number one challenge, but due to some dynamic tools they are able to work extremely efficiently. The number one tool used for daily staff communication by the team is Slack. It’s set up using different channels for each area of the business. Kristina was interested in some of the random, not-quite-work-related channels that they use to encourage team cohesion and Lisa mentioned some fantastic channel discussions… Parenting channel: team chat related to working and having children Homeowners channel: renovations and home improvement Gaming channel: for all the gamers Health channel: the team is encouraged to all have Fitbits. Regular challenges are set up to encourage a healthy lifestyle through fun competition. Lisa recognizes how easy it is to sit the whole day in front of the computer when working remotely in the tech business, so the team is encouraged in self-care through ideas such as this one. Once a year the whole WebDev Studios team meets up at ‘WDS Camp’. They fly everyone into a separate location and hang out for a week together. Lisa sees this as a hugely healthy and productive week, jam-packed with high-quality collaboration and creativity that comes about due to the face-to-face connection that the full week allows. Mental Health When Kristina asks Lisa about the extra pressure working mom’s in particular face, Lisa discusses how she managed to work as a single mother for many years. She acknowledges that for working parents, not just moms, the extra pressure of running a business from home whilst trying to organize schedules and maintain balance is challenging. With many WordPress professionals working remotely or from home, Lisa is encouraged by the increasing conversations around mental health and work-life balance. She uses WordPresser Cory Miller as an example of a true champion of the cause. (You can hear Cory’s interview on this topic in his recent WP Elevation podcast interview.) Kristina mentions how supportive the WP community is of each other, especially around topics like this, and Lisa expands on how the WordPress community fully embraces human beings as a whole. One of the points Lisa makes is that working remotely, we need to be mindful that we’re not abusing the hours that people work. Developers, for example, can work into the night on high-attention tasks. It’s important to ensure that your team is looking after themselves. What’s New for WebDev Studios? WebDev Studios recently launched a ‘product and plugins division’ called Pluginize. With around 80 percent of WebDev Studio’s work being in client services, they often receive requests for new features. So occasionally they come across a feature or functionality that they think would help WordPress users or developers and turn it into a cool new tool. WebDev Studios release a lot of free product (such as the popular CPT UI plugin that has over one million downloads) and recently released the extended version of the CPT UI plugin which has more features and support. Lisa loves being able to take something that’s been created in another CMS and bring it to life in WordPress. Where Do You See Wordpress Headed in the Future? Lisa has worked with WordPress since 2003. Right now it has a significant market share, so as things evolve on the web, Lisa believes that WordPress has done a great job evolving with it. She mentions that Matt Mullenweg in State of the Word points to JavaScript and API interfaces being important in the future of WordPress - and not just WordPress, but the whole web. “I see it moving in this direction of API driven interfaces pushing WordPress development to a whole and a new streamlined interface,” says Lisa. She also touches on the acquisition of WooCommerce by Automattic at the 24-minute mark of the interview. Because of this, Lisa predicts that we’ll be seeing more easily integrated options with e-Commerce around WooCommerce and WordPress. That concludes the interview with Lisa Sabin-Wilson. If you’d like to reach out and thank Lisa, you can reach her on the links below. Please leave us a comment and let us know what take-aways you got from this interview with one of the WordPress Greats! Time to go elevate!

Passons à table - Interviews savoureuses de la communauté WordPress
PAT024 - WordPress pour les nuls avec Patrick Beuzit

Passons à table - Interviews savoureuses de la communauté WordPress

Play Episode Listen Later Mar 30, 2017 13:14


http://passonsatable.com/24 Patrick Beuzit est le traducteur du livre WordPress pour les Nuls de Lisa Sabin-Wilson paru aux éditions First. Dans cet épisode, je demande à Patrick de nous présenter l'ouvrage et ce qu'il permet d'apprendre. Bonne écoute ! Ⓦ Abonnez-vous : http://wpmarmite.com/youtube Ⓦ Suivez la Marmite sur : - Facebook : https://www.facebook.com/WPMarmite - Twitter : https://twitter.com/wpmarmite - Newsletter : https://wpmarmite.com/newsletter/ Ⓦ Merci d'avoir suivi cet épisode en entier ! Regardez d'autres épisodes juste ici https://wpmarmite.com/pat À très vite Alex PS : La qualité d'image n'est pas terrible, il faut vraiment que je passe à la fibre optique. Désolé pour ce désagrément ;)

WP Elevation WordPress Business Podcast
Episode #43 – Lisa Sabin-Wilson from WebDev Studios

WP Elevation WordPress Business Podcast

Play Episode Listen Later Jul 30, 2014 68:29


  In this episode of the podcast our special guest is Lisa Sabin-Wilson from WebDev Studios. Lisa shares the key strategies that have helped her take the leap from freelancer to partner of one of the best WordPress agencies on the planet. Scared of speaking at events or the workload of writing a book? Check out this interview and learn how Lisa used these tactics to elevate herself. The post Episode #43 – Lisa Sabin-Wilson from WebDev Studios appeared first on WP Elevation.

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WP Elevation WordPress Business Podcast
Episode #37 – WP Think Tank #2

WP Elevation WordPress Business Podcast

Play Episode Listen Later Jun 18, 2014 109:04


  WP Think Tank #2 is the second instalment in this panel discussion about the future of WordPress. This episode includes panellists Matt Medeiros from the Matt Report, Alex King from Crowd Favorite, Lisa Sabin-Wilson from WebDev Studios and author of WordPress for Dummies, Brian Clark from Copyblogger, Tom Willmot from Human Made, Miriam Schwab from Illuminea and Cory Miller from iThemes. The post Episode #37 – WP Think Tank #2 appeared first on WP Elevation.

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Matt Report - A WordPress podcast for digital business owners
AppPresser: Launching a product with zero competition

Matt Report - A WordPress podcast for digital business owners

Play Episode Listen Later Jan 14, 2014


Dare I say it’s easy to launch a product when there’s a competitor in the wild? How about easier? It’s one challenge to build a competing product and grow a business, it’s a whole other challenge to create something new with no competitors. Today I sit down with Scott Bolinger and Lisa Sabin-Wilson to discuss the launch and future plans for their AppPresser product. If you’re cooking up you own product or service that’s scaring the bejeebus out of you — you probably want to listen to this episode! (more…)

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Matt Report - A WordPress podcast for digital business owners
AppPresser: Launching a product with zero competition

Matt Report - A WordPress podcast for digital business owners

Play Episode Listen Later Jan 14, 2014 46:04


Dare I say it's easy to launch a product when there's a competitor in the wild? How about easier? It's one challenge to build a competing product and grow a business, it's a whole other challenge to create something new with no competitors. Today I sit down with Scott Bolinger and Lisa Sabin-Wilson to discuss the launch and future plans for their AppPresser product. If you're cooking up you own product or service that's scaring the bejeebus out of you — you probably want to listen to this episode! AppPresser with Scott Bolinger & Lisa Sabin-Wilson Listen to the audio version Matt Report - A WordPress podcast for digital business owners AppPresser: Launching a product with zero competition Play Episode Pause Episode Mute/Unmute Episode Rewind 10 Seconds 1x Fast Forward 30 seconds 00:00 / Subscribe Share RSS Feed Share Link Embed Download file | Play in new window This is scary stuff Let's face it, being an entrepreneur is scary stuff. You set out, sometimes on your own, to face the great unknown that is the market. Who's my customer? How do I reach them? How much do I charge? Let's say you wanted to launch a contact form plugin. You would look at Gravity Forms or Ninja Forms and see what they were up to. Your team would probably start by saying, “How can we make this easier?” or “Can we make a better UI?” Then you're off to the races. You've got a foundation and a blueprint to work with. Well, what if you don't have a competitor to base your version 1 off of? What if no one actually wants to buy your new idea? The greater the risk the greater the return. As for AppPresser, they have no model to work from. There's no standard for building iOS or Android apps based on WordPress because it doesn't exist — until now. In this episode, we're going to look at how Scott hooked up with WebDevStudios and why it's important to work with other teams on projects this size. A feat that I tip my cap to, as most folks charged with a startup idea want to control it all. I hope you enjoy this special episode with the team from AppPresser! Launching a product that has no competition If it hasn't been created yet – ask yourself why. Too challenging? Too costly? No market? However, if your gut is telling you to build this, here's a few methods that I recommend to test your market. I've talked about it in this post, but your first step should be to start growing an audience today. Take your idea and chisel it down to the most consumable pill to swallow. If you've got plans for every feature and every platform, pick the most popular and roll with that. Start the elevator pitch to friends, family and your Twitter following. If no one gets it or isn't too convinced, throw it back in the oven. You don't want to launch half baked. If you can't put it into words, try using a presentation or video demonstration using Screenflow. Slideshows with big simlpe text and keywords work great. If you can't dive into code right away, simulate your clicks or product screens using animation. This is another great way to demonstrate a walk through without having to actually code something. It's all about the pitch and presentation when you don't have a similar competitor to tackle. “We're just like Easy Digital Downloads, but easier!” Imagine that, but you get my point. Do you find yourself in this position? Tell us in the chat below!  ★ Support this podcast ★

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WP Elevation WordPress Business Podcast
Episode #14 – Cory Miller

WP Elevation WordPress Business Podcast

Play Episode Listen Later Dec 19, 2013 61:21


  In Episode #14 I hung out with my good friend Cory Miller from iThemes. We had a lot of technical issues getting started and eventually hooked up on FaceTime and used Screenflow to record it. Cory is big on people and building a great culture to allow people to flourish. He treats his team as his family and the company he has built is testament to the fact that the people he surrounds himself with admire him and are all on the same page. Cory mentioned he first started publishing thoughts and content on his own website way back in 1998 and I found a snapshot on the wayback machine from Oct 1999 – I know Cory won’t mind. Here’s the blogger account he setup in 2004 courtesy of the wayback machine again. It looks like Cory discovered WordPress around February 2007 and started posting themes up in 2007 too. His own website started looking very nice around the middle of 2007 and it looks like iThemes started to take hold around early 2007. I applaud Cory for having the courage to talk about how he and his wife Lindsey frequently see a counsellor to help them navigate their way through life. They are both advocates for mental health and this is something I think should be talked about more openly. Cory also tells the great story of how BackupBuddy came about. These guys lost their server (with lots of client sites) twice without backups! So they built an all in one backup solution for WordPress. There’s also some great nuggets about the future of WordPress business models, freemium, support, services vs products and an honest discourse of building the biggest thing they’ve ever done and giving it away for free (the eCommerce plugin Exchange). There’s boatloads of great advice for WordPress consultants and freelancers in this interview – don’t miss a word! You can reach out and thank Cory on Twitter and by email. Cory suggested I interview Lisa Sabin-Wilson, the author if WordPress for Dummies. Lisa, I’m coming to get you. Hint: to enter the competition, tell us the one feature you’d like to see in Exchange, the iThemes eCommerce plugin. The post Episode #14 – Cory Miller appeared first on WP Elevation.

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