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Health Insurance is Rigged & Controlled by the Big Companies w/ Donvan Ryckis of Ethos Benefits - AZ TRT S06 EP10 (272) 6-15-2025 What We Learned This Week Health Insurance is primarily run by the Big 4 - BUCA: Blue Cross United Healthcare, CIGNA, Aetna To Insurance Co's – Premium = Revenue, and they are not going lower profits, so no incentive to lower costs Health insurance employer group plans can be broken down into 4 Parts Network PPO is what people typically think of when they think of health insurance There have been revisions to the Healthcare Act passed in 2021 Guest: Donovan Ryckis, Ethos Benefits https://ethosbenefits.com/ https://ethosbenefits.com/documentary/ https://businessofbenefitspodcast.com/ Our Ethos is Simple: Fiduciary First. Act in the best interest of those we serve—no matter the cost. ‘Ethos' represents the guiding principle, character, or spirit of a person or organization. It's the ‘why' that drives decision-making and fuel's purpose. Our Ethos is deeply rooted in the story of our Founder, Donovan Ryckis. Over a decade ago, Donovan, a fiduciary Series 65 securities advisor specializing in retirement and pension planning, was approached by a client facing a dire situation. The client's publicly traded broker claimed there was no solution for a staggering 37.5% health insurance renewal increase—a cost that threatened the business and its employees. With no prior experience in health insurance markets but guided by his unwavering fiduciary principles, Donovan took on the challenge. The result? He mitigated the risk entirely, delivering a solution 12% below the current rate. This allowed the business to thrive and ensured hundreds of employees wouldn't have to choose between basic necessities and skyrocketing health premiums. That moment sparked a revelation. The fraud, waste, and abuse Donovan had fought in retirement planning paled in comparison to the challenges in healthcare. He saw an opportunity to bring transparency and fiduciary principles to an industry in desperate need of change. Donovan pivoted his career, becoming one of the first fee-based health insurance advisors in the nation. By removing all conflicts of interest in broker compensation, he laid the foundation for what is now the leading innovative employee benefits agency in the country, delivering higher quality care at a significantly lower cost to employers nationwide. Notes: Ethos Benefits deals with employee benefits, with a primary focus on group health insurance Per Donovan ‘Employee benefits are rigged' Insurance company premium equals revenue. There is no incentive to lower cost, as it would lower profits. ACA Obamacare passed in 2010, and it capped profits for insurance companies at 20% Insurance Co's are working to expand their pool to make more profit Health Insurance guarantees inflation keeps going up, so family of 4 could spend 35K a year For a business, healthcare cost and employee benefits are a top 3 P&L expense Ethos strategies can create a 30 to 40% reduction on premium impact to lower costs for a business The HQ is in Florida, but they are a virtual office with agents and clients nationwide Healthcare finance and delivery + Improving employee benefits Seg 1 Donovan's bio, he was a financial advisor with a Series 65 license before he got into health insurance. Around 2014 he moved into health insurance seeing an opportunity for better service. Typically you see agents who are working for the health insurance company and not really working for the employer companies they are selling to. Health insurance is primarily run by the Big 4 – BUCA: Blue Cross United Healthcare, CIGNA, Aetna. Health insurance employer group plans can be broken down into 4 Parts: 1. TPA or third-party administrator 2. Network PPO or HMO 3. Pharmacy benefit RX 4. Insurance that covers the caps the limits on the stop loss PPO is your primary network and open on using referrals HMO is a non-preferred network typically has less offerings and tight on referrals Ethos Benefits helps employers to break up the four parts of a group plan and customize Network PPO is what people typically think of when they think of health insurance. Network and the Big 4 health companies have a tighter deal with doctors and contract prices. A lot is pre-negotiated with a set of rates, which is the point of a PPO. This is where you get larger claims and they run in the system of healthcare. Seg 2 Pay more for healthcare in the U.S. than the rest of the world The biggest pharmaceutical companies are in the US Pharmaceutical companies in flight prices, and also set the prices They make money through spread pricing Employers can actually pick up their own Pharma benefit and get the rebates that the big health insurance companies are not giving them Healthcare system is a rigged game The fraud waste and abuse extremely high in health 401(k) and retirement benefit industry is actually tighter with more disclosure than the healthcare industry Regulated better since the creation of the Securities Act in the 1930s and updates that ran through the 1970s and beyond with things like ERISA There have been revisions to the healthcare act passed in 2021 - started in Jan.2022 Actions had 3 disclosures: · Brokers comp and bonus · Data with gag, clauses, and full access to data upon request · Benchmarking for drug cost Further Notes via Google: The revisions you are likely referring to are part of the Consolidated Appropriations Act of 2021 (CAA). While the CAA was passed in late 2020, many of its provisions, including those related to transparency in healthcare, became effective on January 1, 2022. The three key areas of disclosure you mentioned are directly addressed within these regulations: 1. Broker's Compensation and Bonuses: The CAA amends ERISA Section 408(b)(2) and requires service providers, including brokers, to disclose specific information to group health plan fiduciaries. 2. Data Transparency (Gag Clauses and Full Access to Data): The CAA prohibits gag clauses, which prevent plans from providing access to their data. It also requires health insurance carriers to attest annually to their compliance with this prohibition. Moreover, the Health DATA Act, a proposed bill, would further reinforce the right of employers to access their data and hold service providers accountable for non-compliance. 3. Benchmarking for Drug Costs: The CAA includes provisions regarding pharmacy benefit and drug cost reporting, which aims to provide greater transparency and potentially lead to better benchmarking of drug costs. The Build Back Better Act, a separate piece of legislation, also included provisions for Medicare to negotiate drug prices, further impacting drug costs and potential benchmarking. These revisions aim to increase transparency in healthcare pricing and empower consumers and employers to make more informed decisions about their healthcare coverage. Seg 3 Ethos works with Employers to create business plans usually with a 3 to 5 year time horizon. The goal is long-term to lower healthcare cost. Example would be a company with 100 employees with 50 to 80% of them on the health plan (does not include dependents). Ethos wants to keep the demands of a company low, easy transition. Ethos handles employee Qs and healthcare navigation. Ethos is full service. Risk handled 1 of 4 ways - Reduce, avoid, retain, transfer - Transfer to insurance Broker wants to transfer risk Company can control costs Careful not to have too much disruption with a switch to a new company Ex - start with pharmacy part NDC National Drug Code Run report vs costs Pharmacy benefit mgr Pre packaged health plan Gets co approved pharmacy benefit Save 5 - 15% on costs (30%) Separate - parts of group plan Seg 4 Brokers comp - incentives from big insurance companies Opening move - edit pharmacy benefit piece State by state - regulators and rules Employers / employees Know the network and PPO Nationwide covers insurance part – Stop-loss Insurance 30-40 major stop loss companies Ex: Allstate Met Life Sun Life Stop-loss insurance for group health plans acts as a financial safety net for self-funded employers, protecting them from large, unpredictable medical claims. It is a form of additional insurance. Healthcare risk is incredibly predictable on group basis Overall predictable w stats, actuarial analysis Gag clauses look at dataset from current carrier Prescription database sets 3rd party admin are less of a concern, lots of claims Average of 18 claims per employee per year, includes dependents Data - review AI Claims analytics software AI claims analytics software is transforming how insurance companies handle claims by leveraging artificial intelligence and machine learning to analyze data, automate tasks, and improve decision-making. 30 - 40% reduction in premium w Ethos Further Notes via Google: Group Medical Plans Breakdown of the common components of a comprehensive employer group health plan, particularly within the context of a self-funded model. Here's a more detailed explanation of each part: 1. TPA (Third-Party Administrator): A TPA is a company that provides administrative services for self-funded health plans. This includes processing claims, handling enrollment, and managing other administrative tasks that would typically be done by an insurance company. 2. Network (PPO or HMO): This refers to the group of doctors, hospitals, and other healthcare providers that the health plan contracts with to provide services to its members. The network defines where employees can go to receive care and often dictates the level of coverage they will receive (e.g., in-network vs. out-of-network benefits). · PPO (Preferred Provider Organization): Offers more flexibility, allowing members to see out-of-network providers, though with higher out-of-pocket costs. · HMO (Health Maintenance Organization): Typically requires members to stay within the network for covered services, except in emergencies. Pharmacy Benefit (RX): This component manages the prescription drug coverage for the plan. It includes negotiating drug prices, processing claims for prescriptions, and managing the plan's formulary (list of covered drugs). Stop-Loss Insurance: This is a crucial element for self-funded employers. It protects the employer from catastrophic claim costs. If an individual employee or the entire group's claims exceed a certain threshold (the "attachment point"), the stop-loss insurance kicks in to cover the excess costs, limiting the employer's financial liability. Additional Considerations: · Data Access: Self-funded plans often provide employers with greater access to claims data, which can be used to analyze healthcare costs, identify trends, and implement strategies to improve employee health and manage costs. · Benchmarking: Employers can use claims data and industry benchmarks to compare their plan's performance to similar organizations and negotiate better rates with providers and other vendors. · Wellness Programs: Some employers offer wellness programs to encourage employees to adopt healthy behaviors and potentially reduce healthcare costs. · Essential Health Benefits (ACA Compliance): Group health plans must comply with the Affordable Care Act (ACA), which requires them to cover a list of essential health benefits, such as outpatient care, emergency services, hospitalization, and prescription drugs. · Other Benefits: Group plans can also include other benefits, such as dental, vision, life insurance, and long- and short-term disability insurance. Understanding these different parts is essential for employers to effectively manage their group health plan, control costs, and provide valuable benefits to their employees. Investing Shows: https://brt-show.libsyn.com/category/Investing-Stocks-Bonds-Retirement ‘Best Of' Topic: https://brt-show.libsyn.com/category/Best+of+BRT Thanks for Listening. Please Subscribe to the AZ TRT Podcast. AZ Tech Roundtable 2.0 with Matt Battaglia The show where Entrepreneurs, Top Executives, Founders, and Investors come to share insights about the future of business. AZ TRT 2.0 looks at the new trends in business, & how classic industries are evolving. Common Topics Discussed: Startups, Founders, Funds & Venture Capital, Business, Entrepreneurship, Biotech, Blockchain / Crypto, Executive Comp, Investing, Stocks, Real Estate + Alternative Investments, and more… AZ TRT Podcast Home Page: http://aztrtshow.com/ ‘Best Of' AZ TRT Podcast: Click Here Podcast on Google: Click Here Podcast on Spotify: Click Here More Info: https://www.economicknight.com/azpodcast/ KFNX Info: https://1100kfnx.com/weekend-featured-shows/ Disclaimer: The views and opinions expressed in this program are those of the Hosts, Guests and Speakers, and do not necessarily reflect the views or positions of any entities they represent (or affiliates, members, managers, employees or partners), or any Station, Podcast Platform, Website or Social Media that this show may air on. All information provided is for educational and entertainment purposes. Nothing said on this program should be considered advice or recommendations in: business, legal, real estate, crypto, tax accounting, investment, etc. Always seek the advice of a professional in all business ventures, including but not limited to: investments, tax, loans, legal, accounting, real estate, crypto, contracts, sales, marketing, other business arrangements, etc.
In this episode Jack Altman, CEO of Lattice and host of Uncapped, interviews Marc Andreessen on how venture capital is evolving — from small seed funds to billion-dollar barbell strategies — and why today's most important tech companies don't just build tools, they replace entire industries. They cover:The end of “picks and shovels” investingWhy missing a great company matters more than backing a bad oneThe power law math behind fund size and asymmetric returnsAI as the next computing platform — and a test for Western civilizationPreference falsification, media power, and what founders can't say out loudThis is a conversation about ambition at scale, the structure of modern venture, and the deep forces reshaping startups, innovation, and power.Resources: Listen to more from Uncapped: https://linktr.ee/uncappedpodFind Jack on Xhttps://x.com/jaltmaFind Marc on X: https://x.com/pmarcaFind Uncapped on X: https://x.com/uncapped_podTimecodes: 00:00 What You Can't Say 01:20 Founders, Funders, and the Future 02:00 Fund Size and Power Law Math 06:45 From Tools to Full Stack Startups 10:00 Market Sizing and Asymmetric Bets 13:00 Public Markets Mirror Venture Dynamics 17:00 The Barbell Strategy in Venture 20:00 The Conflict Dilemma in Venture 25:00 Staying in Early-Stage Venture 29:30 The Death of the Middle 32:00 Why It's So Rare to Build a New Top VC Firm 35:00 The Case for Power in Venture 37:45 Limiting Factors for Big Companies 41:00 AI as the Next Computing Platform 45:30 Betting on Startups, Not Incumbents 48:00 How a16z Thinks About Risk 51:00 Building a Top-Tier GP Team 55:00 Taste, Timing, and Getting Into the Scene 57:00 Raising Capital Is the Easy Part 1:00:30 AI's Existential Stakes 1:05:00 Autonomous Weapons, Ethics, and War 1:11:00 Tech, Government, and Power 1:13:00 Media, Mistrust, and Narrative Collapse 1:24:00 Preference Falsification and Cultural Cascades 1:32:00 The Thought Experiment 1:33:00 Career Advice for Young Builders 1:35:00 Marc vs. the Huberman Protocol 1:39:30 What Would Prove You Right? Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.
In this episode, Scott breaks down how small landscaping businesses can outrank national chains on Google Maps—without spending big on ads or hiring a marketing agency. Spoiler alert: You already have a secret weapon the big brands can't compete with. Scott shares the 3 ranking factors Google actually uses to decide who shows up at the top—and how small, scrappy landscapers can win by leaning into what makes them local and trustworthy. You'll learn: The #1 mistake landscapers make with their Google Business Profile How to turn everyday jobsite photos into visibility boosters Why your local reputation matters more than brand recognition What “relevance” really means—and how to update your profile to match it How to use reviews the right way to build trust and climb the ranks Plus, Scott shares the overlooked reason some landscapers with fewer reviews are still beating the competition—and how you can do the same with a simple weekly routine.
Tesla boycotts, Bud Light boycotts, corporations boycotting states — are these examples of freedom of speech or something else? The moral quandary of market activism. Plus, a Valley-based author's book about a high schooler with Tourette syndrome.
This is the full episode of The Morning Show with Preston Scott for Thursday, MAy 15th.Our guests today include:- Steve Stewart - Chad GrayFollow the show on Twitter @TMSPrestonScott. Check out Preston's latest blog by going to wflafm.com/preston. Listen live to Preston from 6 – 9 a.m. ET and 5 – 8 a.m. CT!WFLA Tallahassee Live stream: https://ihr.fm/3huZWYeWFLA Panama City Live stream: https://ihr.fm/34oufeR Follow WFLA Tallahassee on Twitter @WFLAFM and WFLA Panama City @wflapanamacity and like us on Facebook at @wflafm and @WFLAPanamaCity.
Struggling with the time-consuming utility setup for new tenants? Discover a game-changing solution with Zac Maurais of Utility Profit. In this episode, Marc Cunningham explores how Utility Profit streamlines and even monetizes the utility transfer process for property managers. Learn how their platform automates tenant communication, confirms utility transfers, and provides a clear dashboard for managing everything. Zac also shares insights on economic trends impacting the industry and top tech tools for property managers. Discover how smaller PM companies can leverage technology, like Utility Profit, to offer services comparable to larger players, saving time and enhancing tenant satisfaction. This episode reveals a must-know tool for any property manager looking to boost efficiency and potentially generate additional revenue. Follow this link to learn more about Utility Profit. https://www.utilityprofit.com/?utm_source=paid&utm_medium=sponsorships&utm_campaign=PM+Build Manage more doors with less stress with LeadSimple! Grow your property management business with PMW. Rentvine - the property management software you can trust To find out more about Marc's coaching services click here. Join Marc's new property management Facebook group This podcast is produced by Two Brothers Creative.
In this week's edition of the Home Improvement Show with Rich Oris, he breaks down how the increased rainfall in St. Louis has created problems in the area, the ways that the ability to pay off a home has changed over the years, a continuation of last week's discussion on the best ways to work with bigger companies, how to handle concrete pouring for garages that can withstand the test of time & why two very similar porches can pose very different problems.
Big Companies Like APPLE Have a MAJOR Advantage in Supply Chain Crises (Trappin Tuesday's)
Adam, Joanna, and Zach muse on the fact that seemingly-successful wine startups that attempt to play in the affordable space are struggling to get purchased, even with impressive sales numbers and placements. Do the large wine and beverage alcohol companies only care about buying luxury or premium brands, or is there something else going on here? Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Zach is drinking: Mick, the Jungle Bird at Shipwreck BarJoanna is drinking: Sand City Brewing Summer AleAdam is drinking: Ramp GibsonInstagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair Hosted on Acast. See acast.com/privacy for more information.
Hey everyone, Alex here
The Startups Advantage Over Big Companies Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. While big companies have size, resources, and reach, the startup holds advantages of their own. Here's a list of the startups' advantages: Focus - the startup can focus all its energy and resources on one thing. Big companies have an existing product line, team, and commitments they must maintain They cannot focus solely on one thing. Speed -- the startup can move fast in building and iterating on a product. Big companies must coordinate teams across department lines. They cannot move fast given their structure, culture, and workload. No legacy products -- the startup has no existing products to defend. Big companies have legacy products they must support and sell. In most cases, they must work around their current product lines. No brand risk -- the startup has no historical brand to maintain. Big companies have a brand and must protect it. They cannot take on risky startup products as it puts their reputation at risk. While big companies have a brand, scale, and resources, the startup is particularly well-positioned to pursue new products with disruptive technologies. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
From Monday on the Chris Hand Show | March 24, 2025See omnystudio.com/listener for privacy information.
In this episode of the Innovation Show, we dive into Chapter 3 of Gary Hamel's influential book, 'Leading the Revolution.' Gary, one of the early proponents of business model generation, discusses the concept of Business Concept Innovation and how it has reshaped industries over the years. We explore examples of companies like Dell and Apple, which have successfully implemented innovative business models, and we delve into the components of business model innovation, including customer interaction, strategies, and value networks. Gary also shares his insights on overcoming organizational inertia, fostering a culture of innovation, and the importance of rethinking conventional business assumptions. This episode is a must-listen for anyone interested in driving innovation within their organization and staying ahead of the curve. 00:00 Introduction to Gary Hamill Series 00:13 Business Concept Innovation 02:44 Examples of Business Model Innovation 04:41 Expanding the Innovation Horizon 05:49 Defining Radical Innovation 08:49 Challenges in Business Model Innovation 17:07 Importance of Deconstructing Assumptions 26:01 Executive Support for Innovation 37:46 Assessing Company Resources for Innovation 38:24 Challenges in Big Companies vs. Startups 38:38 Haier's Approach to Entrepreneurship 40:42 The Importance of Public Policy in Innovation 44:19 The Role of Government in Business Innovation 44:31 Decadence and Complacency in Organizations 46:03 Historical Examples of Efficient Government 50:46 The Need for Courageous Leadership 51:52 Activism and Innovation in Companies 53:27 Building a Resilient Business Model 56:42 Strategic Decisions in Business Models 59:21 The Importance of Customer Contact 01:03:44 First Mover vs. Smart Mover 01:07:44 Competitive Lockout and Choke Points 01:12:14 Preparing for a Rapidly Changing Economy 01:12:44 Continuous Learning and Personal Responsibility 01:14:03 Conclusion and Contact Information
Big nutrition companies seem to be everywhere these days, and many dietitians feel threatened by their growing presence. In this eye-opening episode, we're challenging the narrative that corporations like Nourish, Berry Street, and Fay are "stealing" clients from independent dietitians. These companies aren't actually your competition—they're proof that more people than ever are seeking nutrition services. Through personal insights and practical strategies, we'll explore how the growing corporate presence in nutrition counseling is actually changing the landscape in ways that can benefit your private practice—if you know how to position yourself. Whether you're just starting your private practice or looking to differentiate your established business from corporate options, this episode will transform how you view the market and help you stand out in a way that attracts clients eager to work with YOU specifically. WHAT YOU'LL LEARN IN THIS EPISODE Why the success of nutrition corporations signals growing demand for dietitian services, not shrinking opportunity How these companies are actually raising awareness about the value of nutrition counseling The key advantages independent practitioners have that no corporation can replicate Why competing on insurance reimbursement is a losing battle for solo practitioners The mindset shift from scarcity thinking to opportunity thinking Practical strategies for positioning yourself as the premium option for your ideal clients How to create a unique promise that communicates your value beyond "nutrition counseling" The parallels between telehealth therapy platforms and nutrition companies—and what this means for private practitioners Why clients who pay out-of-pocket often achieve better results than those using insurance This episode offers a refreshing perspective on the changing nutrition marketplace and equips you with actionable strategies to thrive alongside (not despite) the larger corporations. You'll walk away understanding that big companies aren't taking your clients—they're helping create more potential clients by expanding awareness of nutrition services. Remember, your unique expertise, personalized approach, and specialized knowledge create an experience that no algorithm or corporate protocol can match. The question isn't "How do I compete with free?" but rather "How do I offer something so valuable that people are willing to pay for it?" TAKE IT TO THE NEXT LEVEL Don't miss out on being part of the mindset movement! Here's how you can stay connected and take what you learned today to the next level: Share this episode with every dietitian you know - this message needs to reach far and wide Join the book tour waitlist (Yes! I'm writing a book!!) to be the first to know when pre-orders open and tour dates are announced Get on the waitlist for Aligned Success Academy to secure your chance to be part of our May 2025 cohort Come join us in Money Mindset Mastery & More, our amazing Facebook community where dietitians like you are already discussing these announcements and sharing their excitement. This is where the magic happens - where we support each other, dream bigger, and create lasting change together. The future of dietetics is being shaped right now, and you're invited to be part of it!
Scaling Success: Transforming Your Business into a Powerhouse with Courtney De Ronde Welcome to another insightful episode of The Profit Answer Man! In this episode, we sit down with Courtney De Ronde, CEO of Forge Financial and Management Consulting, to discuss the crucial intersection of financial management and business growth. Many businesses struggle not with generating revenue but with understanding what their numbers mean and how to take action on them. That's where Courtney and her Simple ScaleUp System™ come in, helping business owners move from financial confusion to confident decision-making. If you're looking to scale your business while keeping financial clarity, this episode is a must-listen. In This Episode, You Will Learn: How your financials tell the story of your business and why most accountants stop short of helping you act on them. Why management consulting and financial expertise should go hand in hand for business success. The Simple ScaleUp System™ and how it helps entrepreneurs translate financial insights into action. How small businesses can bridge the gap between financial data and strategic decisions. The key factors that separate thriving companies from those that struggle financially. Key Takeaways: Financial Reports Are Just the Beginning. Most business owners get financial reports but struggle to act on them. Courtney highlights how her firm goes beyond the numbers, ensuring business owners understand the "why" behind their profit margins. The Missing Piece in Accounting – Business Strategy. Many accountants provide historical financial data but don't connect the dots to operational decisions. Courtney's firm helps entrepreneurs answer the big question: "Now that I know my financials, what should I do next?" This bridges the gap between data and strategy. Scaling Requires Systems, Not Just Growth. Scaling a business isn't just about increasing revenue—it's about ensuring your systems, leadership, and financial clarity grow alongside it. The Simple ScaleUp System™ provides a structured framework for making scaling intentional and profitable. Profitability Isn't Just a Math Problem – It's a Leadership Issue. Your profit and loss statement won't explicitly tell you if you have poor leadership, a toxic culture, or inefficient systems—but it will show up in your bottom line. Courtney shares how business leaders can spot these inefficiencies early and take action before they eat away at profits. CFO Services Aren't Just for Big Companies. Many small businesses think they can't afford financial leadership, but outsourced CFO services provide big-business financial strategy on a small-business budget. Whether through bookkeeping, tax strategy, or high-level consulting, having a financial expert on your team is a game-changer. About Courtney De Ronde: Courtney De Ronde is the CEO of Forge Financial and Management Consulting and the creator of the Simple ScaleUp System™. With 20+ years as a CPA and 15 years in leadership, she helps business owners understand their numbers and take action toward growth. Her firm provides a mix of financial expertise and management consulting to help businesses and nonprofits scale successfully without financial blind spots. When she's not helping businesses thrive, Courtney enjoys road-tripping with her husband and three kids from their home base in Des Moines, Iowa. Conclusion: Scaling a business isn't just about making more money—it's about making smart, sustainable financial decisions. Courtney De Ronde delivers a refreshing perspective on the power of financial clarity, showing how combining numbers with strategy is the ultimate formula for success. If you've ever felt like you're drowning in financial reports but don't know what to do next, this episode is for you. Links: Website: ForgeAhead.com LinkedIn: in/CourtneyDeRonde Facebook: /ForgeFMC https://www.forgeahead.com/resources/simple-scaleup-system-e-book/ Watch the full episode on YouTube: https://www.youtube.com/@profitanswerman Sign up to be notified when the next cohort of the Profit First Experience Course is available! Profit First Toolkit: https://lp.profitcomesfirst.com/landing-page-page Relay Bank (affiliate link): https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst
Lightning Round: 10 Worst Mistakes You Can Make in Sales Question: Lorenzo from San Francisco asks, “I have been working in insurance sales for more than 15 years, and it is getting harder and harder to get to the right person. I ask prospects who to talk with, who makes decisions—they assure me they can—and then I hit a dead end? How do you determine who makes the decisions in organizations? Am I doing something wrong?” Book: Selling to Big Companies by Jill Konrath ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com
I saw Lee Warren speak at the Professional Speaking Association summit and he was one of the star turns of the event. The theme was standing out, and his talk was aimed at helping speakers to do exactly that, for the right reasons. Lee was a magician by night and a sales director by day before he fell into professional speaking. That was 15 years ago and he has been speaking consistently since then using his background in sales, performance, and psychology to help audiences at global brands to become more compelling, confident and connected. He is also the author of the award-winning book 'The Busy Person's Guide To Great Presenting', and is visiting faculty at The University of Oxford. If that wasn't enough he is also a Fellow of the Professional Speaking Association, and a recipient of the UK's highest award for Professional Public Speaking - The Hall of Fame Professional Speaking Award of Excellence. In this show I wanted Lee to share the inside track on what it takes to get going, to stand out and stay at the top of your game as a professional speaker. He didn't disappoint. The tips and advice you get from Lee in this show are worth their weight in gold and I know that your speaking will level up if you put them into action. What you'll discover: How Lee got into magic and how it's influenced his approach to speaking. How he got his first paid speaking gig. The big lesson from magic that separates the great speakers from the amateurs. How his content and delivery have evolved over his speaking career and why. The distinction between different types of speakers, trainers and workshop facilitators How Lee tailors his keynotes for different audiences across different industries without reinventing the wheel every time. Some of the mistakes that people make when transitioning from free to paid gigs and how to avoid them. Lee's tips for building a strong paid speaking pipeline. How the landscape of paid public speaking changed since Lee started in the industry and how speakers can make sure they stay relevant going forward. Why reading some of the great works of fiction can level up your speaking. Enjoy! If you'd like to watch the video of the episode, you can do that here. All things Lee: Website: https://leewarrenspeaker.com LinkedIn:https://www.linkedin.com/in/leewarrenspeaker/ Books & Resources*: Selling to Big Companies by Jill Konrath Speaking Resources: Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Thanks for listening! To share your thoughts: Share this show on X, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
Lightning Round: 10 Worst Mistakes You Can Make in Sales Question: Lorenzo from San Francisco asks, “I have been working in insurance sales for more than 15 years, and it is getting harder and harder to get to the right person. I ask prospects who to talk with, who makes decisions—they assure me they can—and then I hit a dead end? How do you determine who makes the decisions in organizations? Am I doing something wrong?” Book: Selling to Big Companies by Jill Konrath ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com
“HR Heretics†| How CPOs, CHROs, Founders, and Boards Build High Performing Companies
Kelli and Nolan tackle a listener's frustration with a painfully slow reorg process, diving into the eternal tension between perfect planning and actually running the business. When HR and legal reviews stretch into week four, should you keep waiting for perfection or pull the trigger? Towards the end of the episode, Kelli and Nolan get into brass tacks offering tactical timelines to execute a reorg based on hypothetical examples.*Email us your ‘Dear Heretics' questions: hrheretics@turpentine.co **For coaching and advising inquire at https://kellidragovich.com/ HR Heretics is a podcast from Turpentine.—Support HR Heretics Sponsor: Metaview is the AI assistant for interviewing. Metaview completely removes the need for recruiters and hiring managers to take notes during interviews—because their AI is designed to take world-class interview notes for you. Team builders at companies like Brex, Hellofresh, and Quora say Metaview has changed the game—see the magic for yourself: https://www.metaview.ai/heretics —KEEP UP WITH NOLAN + KELLI ON LINKEDIN Nolan: https://www.linkedin.com/in/nolan-church/ Kelli: https://www.linkedin.com/in/kellidragovich/ —Timestamps:(00:00) Intro(00:19) The Reorg Dilemma(00:56) Challenges in Big Companies(03:00) Balancing Perfection and Speed(04:43) HR & Legal Risk(08:55) Sponsor: Metaview(10:49) Employment Lawyers' Limitations(12:33) Intellectual Trap(13:28) Workshopping Different Scenarios(15:23) Wrap This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit hrheretics.substack.com
Asim Razzaq is the co-founder and CEO of Yotascale, which builds Cloud cost management for enterprises like Zoom, Disney and Okta. Prior to Yotascale, Asim was Head of Platform Engineering at PayPal where he was responsible for all core infrastructure processing payments and logins. He led the build-out of the PayPal private cloud and the PayPal developer platform generating multi-billion dollars in payments volume. What you will learn Why managing cloud costs is a big challenge for companies—and how Yotascale helps solve it. How AI is transforming cloud cost management and making it easier to track where money is spent. Why cloud costs can spiral out of control—and what companies can do to stay cost-conscious**.** How enterprises can use Generative AI to build smarter tools that reduce friction in finance and engineering teams. Why building a great company culture is critical for startup success—especially in tough economic times.
When markets get fooled, stocks get …well, WHACKED, to quote a famous Kramerism. Our audience deserves to know more about volatility - for all the PhDs, MBAs and CFAs working on Wall Street, for all the compliance rules and regulations, why is it that a stock can go from hero to zero so quickly? Why is stability in itself destabilizing? [Repeat from May, 2024]For more on Bubble Trouble, including transcripts of the show, visit us online at http://bubbletroublepodcast.comYou can learn more about Richard at https://www.linkedin.com/in/richard-kramer-16306b2/More on Will Page at: https://pivotaleconomics.com(Times below correspond to the episode without considering any inserted advertisements.)Understanding Market Volatility: The Seven Deadly Sins That Get Stocks WhackedIn this episode of Bubble Trouble, hosted by independent analyst Richard Kramer and economist Will Page, the duo delves into the intricacies of stock market volatility and the factors that lead to significant drops in stock values, often referred to as getting 'whacked.' They explore why financial markets remain volatile despite compliance rules and thorough analysis by Wall Street's experts. Using recent examples like Duolingo and Double Verify, they highlight how sentiment, market expectations, and artificial intelligence fears influence stock performance. They introduce the concept of the seven deadly sins—ranging from expectations management to fake it till you make it—that companies and analysts commit, causing stocks to tank. The discussion covers essential themes like the role of credibility, influence of peer performance, external market factors, and the impact of fear and greed. They also touch on larger market dynamics, such as the dominance of tech giants and the influence of algorithmic trading. The episode is both an educational dive into market mechanics and a cautionary tale for investors, emphasizing the importance of understanding broader market sentiments and the potential pitfalls of speculative trading.00:00 Introduction01:18 Part One02:30 Recent Examples of Stocks Getting Whacked06:08 The Role of Expectations in Market Behavior10:53 Credibility and Its Impact on Stocks16:17 The Influence of Peer Groups and Market Share18:19 Mathematical Models and Black Swans23:09 Part Two24:15 The Sheer Size of Companies and Market Impact25:13 Big Companies and Revenue Growth Challenges26:33 Market Dynamics and Money Managers27:04 Thought Experiment: Market Crowding28:53 Taxing Market Capitalization34:18 Fear and Greed in Financial Markets40:11 Unprofitable IPOs and Market Distortions42:47 Seven Deadly Sins of Stock Trading46:22 Conclusion and Final Thoughts46:53 Credits Hosted on Acast. See acast.com/privacy for more information.
Is bigger really better? Does a company's product suffer the larger its owner gets? And if so, why? In this podcast, we discuss all things 'enshittification' - the perceived process of service and platform decay - and ask what is responsible: from growing beyond core competencies to ignorance of novel solutions.
Project Synapse, AI in Action - Episode 2: Navigating Early-Stage AI for Business Welcome to the second part of our 'Project Synapse, AI in Action' series, featuring Linux and open source guru Marcel Gagné, long-term IT veteran John Pinard, and host Jim Love. In this episode, we delve deep into the current early stages of AI adoption in businesses. We explore the challenges of keeping up with rapid AI advancements, discuss essential use cases, the importance of data security, and how companies can start implementing AI tools effectively. The trio also shares thoughts on AI's potential impact on employment, customer service, and R&D strategies. Learn about the importance of play in understanding AI capabilities and join us next week for a detailed workshop on integrating AI into your business. Don't miss this insightful discussion that aims to demystify AI for entrepreneurs and IT professionals alike. 00:00 Introduction to Project Synapse 00:12 Meet the Hosts 00:44 Virtual Coffee Sessions and AI Summaries 01:05 AI Workshops for Companies 01:53 Episode Two Begins 02:05 Current State of AI 02:43 Challenges in AI Adoption 04:02 Security and Use Cases 04:50 Rapid Technological Changes 05:29 Entrepreneurial Struggles 06:38 Big Companies and Innovation 09:52 Future of AI and AGI 10:37 Integrating AI in Business 15:49 Corporate Culture and Training 16:28 Tech Support and Job Roles 20:11 Shiny New AI Tools 23:39 Cultural Shift in Business 24:13 Rise of AI Agents 24:59 Challenges with AI Models 25:30 Specialized AI Agents 26:00 Naming Issues in AI 26:31 Google's AI Gems 26:59 Business Models and AI 28:03 AI in Accounting 29:04 AI in Customer Service 31:37 Workshops and AI Tools 37:20 Personalized AI Marketing 47:52 AI Security Concerns 49:26 Conclusion and Future Plans
Send Everyday AI and Jordan a text messageIn the age of AI, your ideas are worth nothing. For reals. If you really wanna innovate, you've gotta learn to move on from ideation to execution. Easier said than done, right? What if you could steal the game plan from the former head of Innovation at PayPal, Mike Todasco? Well now you can.Newsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion: Ask Jordan and Mike questions on AIUpcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:1. Applications and Capabilities of LLMs2. Approach to AI for Non-Technical Users3. Future Changes and Challenges with AI4. Role of AI in Creativity and Business Innovation5. Adapting to AI and Challenges for Big CompaniesTimestamps:00:00 AI democratizes innovation for all, experts unnecessary.05:19 Unqualified at PayPal, led mobile innovation.07:39 Russian hackers drove PayPal's innovation culture.11:51 AI tools were revolutionary for non-engineers.15:12 Language models evolving; accessible to nontechnical users.19:31 Claude for writing, ChatGPT for math tasks.22:54 My brainstorming partner after initial planning stage.25:45 AI makes idea generation easier; taste crucial.27:37 Execution outweighs idea value; execution is key.32:03 Companies face challenges adapting to new futures.34:34 Listen to the WorkLab podcast from Microsoft.37:03 Obsess over solving your customer's problems first.42:37 Embrace curiosity, experimentation with AI tools.44:52 Sign up for the free daily newsletter.Keywords:Large Language Models, Multimodality Features, Non-Technical Users, Personal Use Case, GPT, Dietary Advice, Model Experimentation, Suitable Models, User Interface, Google Gemini, Microsoft Copilot, Innovation, Everyday AI Podcast, Microsoft's WorkLab Podcast, Mike Todasco, Silicon Valley, PayPal, AI and Future Changes, Innovation Challenges, AI Progress and Investment, AI Agents, Business Innovation, Brainstorming Process, Role of AI in Creativity, Value of Ideas vs. Execution, Human Traits, Unlearning and Adapting, Challenges for Big Companies, Generative AI, GPT-3.
In this episode of the Maffeo Drinks Podcast, Chris Maffeo discusses the dynamic nature of the drinks industry with guest Philip Duff. The conversation highlights the challenges large companies face in adapting to market demands and the agility of smaller brands to innovate. The discussion delves into the importance of grassroots brand building and understanding consumer behavior, using examples like Peroni's success in Scandinavia and Mezcal's rise. Maffeo and Duff critique the reliance on standard research reports and emphasize the value of unconventional insights. The episode concludes with insights into risk-taking in large firms and the significance of sustaining brand relevance through continuous market engagement. 00:00 Introduction and Welcome 00:28 Big Companies vs. Small Brands 02:38 Case Study: Peroni's Success in Scandinavia 05:40 The Impact of Mexican Cuisine on Agave Spirits 07:46 Challenges in Big Firms and Market Research 13:14 The Art of Brand Building 24:00 The Mezcal Trend and Luxury Marketing 26:39 Understanding Consumer Trends 31:38 Conclusion and Farewell About The Host: Chris Maffeo About The Guest: Phillip Duff
In this episode, host Amir sits down with Nadav Eiron, SVP of Cloud Engineering at Crusoe, to explore the complexities of leading organizations. They delve into what it takes to align teams toward a common mission, the art of translating engineering skills to scale and overcoming the slow-moving stigma of big companies. Nadav shares his perspective on managing remote teams, maintaining team identities, and leveraging communication channels. The episode also discusses the importance of hiring ahead, fostering diverse thought, and effectively utilizing transferable skills in leadership roles. This engaging conversation offers valuable insights for leaders navigating small and large company dynamics. Highlights 01:45 Defining Leadership and Team Dynamics 06:36 Challenges of Remote Work and Team Communication 10:38 Big Companies vs. Small Companies 16:37 Hiring and Leadership Strategies Guest: Nadav Eiron is the SVP of Cloud Engineering at Crusoe, where he leverages his extensive experience in cloud technologies to drive innovation and operational efficiency. With a background that spans various leadership roles, Nadav has a proven track record of managing and scaling engineering teams, optimizing cloud infrastructure, and aligning technology initiatives with business goals. He is passionate about leveraging cloud engineering to solve complex problems and foster growth, both for his teams and the organizations he works with. ---- Thank you so much for checking out this episode of The Tech Trek. We would appreciate it if you would take a minute to rate and review us on your favorite podcast player. Want to learn more about us? Head over at https://www.elevano.com Have questions or want to cover specific topics with our future guests? Please message me at https://www.linkedin.com/in/amirbormand (Amir Bormand)
Josh Bornstein is a lawyer specialising in employment and labour relations law. His new book examines the problematic reach of the corporate hand into the private sphere. He joins us on the podcast.
One of the toughest challenges in early-stage startups is managing employee career development. Unlike big corporations, startups thrive on chaos, ownership, and self-driven growth, meaning traditional professional development programs often fall flat. In this episode, Chris Saad and Yaniv Bernstein break down the harsh realities of career development in startups and explain why founders must rethink how they motivate and retain talent. In this episode, you'll hear about: Why startups don't (and shouldn't) offer structured career development programs. The key differences between career growth in startups versus big companies. Why hiring A-players is just the start—and keeping them motivated is the real challenge. How to spot red flags in employees who can't thrive in unstructured environments. Why startup culture, vision, and momentum matter more than promotions and titles. How founders can maintain a culture of ownership and motivation without the luxury of corporate resources. The uncomfortable truth about spoon-feeding employees and why self-driven growth is key. Whether you're a founder feeling blindsided by employee demands or an aspiring startup employee, this episode provides invaluable insights to help you navigate the unique landscape of career growth in the startup world. The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Subscribe to the TSP Mailing List at https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us on YouTube at https://www.youtube.com/@startup-podcast Give us a public shout-out on LinkedIn or anywhere you have a social media following. Key links The Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited-time offer of US$1,000 off, go to www.vanta.com/tsp. Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://tsp.show Learn more about Chris and Yaniv Work 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/ Credits Editor: Justin McArthur Content Strategist: Carolina Franco https://www.linkedin.com/in/francocarolina/Intro Voice: Jeremiah Owyang
The Moneywise Radio Show and Podcast Thursday, September 5th BE MONEYWISE. Moneywise Wealth Management I "The Moneywise Guys" podcast call: 661-847-1000 text in anytime: 661-396-1000 website: www.MoneywiseGuys.com facebook: Moneywise_Wealth_Management instagram: MoneywiseWealthManagement
Charles Gasparino discusses the radicalization of corporate America and the rise of wokeness. He explores the influence of social media, culture wars, and the confluence of politics and finance. Gasparino highlights the tribalism in the stock market and the backlash against meme stocks. He also delves into the politicization of the boardroom and the adoption of ESG (environmental, social, and governance) by big companies. Gasparino argues that wokeness is a corrosive cultural phenomenon that divides society and lacks a unifying ethos. The Karol Markowicz Show is part of the Clay Travis & Buck Sexton Podcast Network - new episodes debut every Monday & Thursday.See omnystudio.com/listener for privacy information.
Our guest today is Matthew Sherry, co-founder and CEO of Platform Media. Founded in 2021, the business is home to some of the UK's biggest podcasts and was acquired earlier this year for an eight-figure sum. The business was founded to solve the two biggest problems in podcasting: distribution and monetization. Through a savvy social strategy and bespoke partnerships, it has found unique solutions to both of those issues. We get into all the details of how they've managed to crack the code, where inspiration for the business came from, and what's next after the capital injection from their recent acquisition. Please enjoy this conversation with Matthew Sherry. For the full show notes, transcript, and links to the best content to learn more, check out the episode page here. ----- Making Media is a property of Colossus, LLC. For more episodes of Making Media, visit joincolossus.com/episodes. Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here. Follow us on Twitter: @ReustleMatt | @domcooke | @MakingMediaPod | @JoinColossus Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com). Show Notes (00:00:00) Welcome to Making Media (00:01:44) The Genesis of Platform Media (00:04:26) Innovative Podcast Strategies (00:05:22) Monetization and Marketing Tactics (00:06:06) The Good, The Bad, and The Rugby Success Story (00:07:24) Expanding Beyond Podcasts (00:10:33) Challenges and Future Plans (00:13:48) Social Amplification and Content Distribution (00:15:40) Revenue Models and Commercial Strategies (00:21:02) Adapting to Market Changes (00:30:52) Exploring Partner Deals and Opportunities (00:32:59) Benefits of Partnering with Big Companies (00:35:20) Engaging Talent for Successful Partnerships (00:37:43) Challenges and Success in Branded Content (00:41:09) The Big Announcement: Business Acquisition (00:45:16) Looking to the US Market for Inspiration (00:48:36) Debrief
On this episode of the Christopher Lochhead: Follow Your Different we have a conversation with Mike Maples Jr., co-founder of Floodgate, about his new book "Pattern Breakers." We explore the concept of Pattern Breakers, non-consensus thinking, and the breakthrough sequence for startups. Mike shares some insights on the role of language in defining new patterns and the significance of early adopters. The conversation provides valuable perspectives on the mindset and strategies essential for entrepreneurial breakthroughs and category design. You're listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for people with a different mind. So get your mind in a different place, and hey ho, let's go. Mike Maples Jr on Understanding Pattern Breakers Mike Maples Jr. introduces the concept of pattern breakers as individuals or companies that disrupt the status quo by proposing radically different futures. These entities don't just imagine a different future; they live in it, tinkering with new technologies and experiencing firsthand the opportunities to break the limits of current thinking, feeling, and acting. Mike also discusses non-consensus thinking, and how is crucial it is for pattern breakers. It involves challenging widely accepted norms and beliefs to create transformative value. He emphasizes that breakthrough startups often face resistance from the present and the status quo, making it essential for founders to be disagreeable in the right situations. The Breakthrough Sequence for Startups The first step in the breakthrough sequence is achieving insight breakthroughs. Founders need to immerse themselves in the future they envision, understanding new opportunities and creating new patterns. Mike uses examples of legendary founders like Marc Andreessen and Bob Metcalfe, who were visitors from the future, to illustrate this point. Once insight breakthroughs are achieved, the next step is to achieve product-market fit. This involves building what's missing for early adopters and lighthouse customers, who play a crucial role in shaping the direction of a startup. Founders must listen to these early believers and co-create the future with them. The final step in the breakthrough sequence is driving growth. This involves creating a movement and category design, gradually moving more people to the envisioned future. Mike highlights the importance of using differentiated language to escape the comparison trap and the conformity trap, leading people into a different future. The Role of Big Companies in Creating Breakthroughs Big companies can also create breakthroughs by harnessing inflections and insights to change the future. Mike discusses different approaches big companies can take, such as sustaining innovation, organic growth, mergers and acquisitions (M&A), and partnering. However, he also acknowledges the challenges and biases that come with being a successful company. One effective strategy for big companies is backcasting, where leaders stand in the future and look back to the present, envisioning how they achieved a radically different future. This approach helps companies switch their mental scaffolding from being in the present and looking forward to being in the future and looking back to the present. To hear more from Mike Maples Jr on Pattern Breakers and creating breakthroughs for your company, download and listen to this episode. Bio Mike Maples Jr. is an entrepreneur turned venture capitalist. He's co-founder of Silicon Valley based, early-stage VC Floodgate. And the host of the popular “Starting Greatness” podcast. Investments include Twitter, Lyft, Bazaarvoice, Sparefoot, Ayasdi, Xamarin, Doubledutch, Twitch.tv, Playdom, Chegg, Demandforce, Rappi, Smule, and Outreach. Link Connect with Mike Maples Jr.! Floodgate | Twitter | LinkedIn | Starting Greatness Podcast Check out Mike's new book, Pattern Breakers! Amazon Books | Porchlight Books | Starting Greatness | Patte...
Sales Game Changers | Tip-Filled Conversations with Sales Leaders About Their Successful Careers
This is episode 668. Read the complete transcription on the Sales Game Changers Podcast website. Read more about the Institute for Excellence in Sales Premier Women in Sales Employer (PWISE) designation and program here. Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! Register for the IES Women in Sales Leadership Development programs here. Today's show featured an interview with Women in Sales legend Jill Konrath. She's the founder of What's Really Possible. She's the author of 4 influential sales books including "Selling to Big Companies." JILL'S ADVICE: "What do you care about? What matters? There are people whose passion is with the environment. There are other people whose passion is with health-related issues or fitness or whatever. To me, it doesn't matter what it is. What matters is that we throw ourselves into something and contribute to society and to our world to make it a better place. To stand back and go, “There's nothing I can do.” Well, that's not true. Getting involved is something."
The conversation explores the challenges of finding sources of inspiration and engaging with online communities. It delves into the importance of in-person interactions and the limitations of digital platforms like LinkedIn and Twitter. The discussion then shifts to the role of conferences in fostering real conversations and the value of personal experiences in content creation. The conversation also touches on the evolving landscape of SEO, the complexity of search algorithms, and the need for quality content. The concept of thought leadership is explored, with a focus on the desired end state and the types of content that can contribute to it. The conversation concludes with a discussion on the distribution of content and the challenges of driving traffic and engagement in a platform-dominated environment. In this conversation, Ryan Law and Alex discuss the value of content marketing, the role of AI in content creation, and the universal yearning for nature. They explore the challenges of measuring the impact of content, the importance of intuition in content marketing, and the need for companies to embrace experimentation. They also touch on the barbell strategy in content creation, the different perspectives of large and small companies, and the state of AI in content marketing.Key TakeawaysIn-person interactions can provide valuable inspiration and help break out of echo chambers.Digital platforms like LinkedIn and Twitter can feel homogenous and lack engagement.Conferences offer opportunities for real conversations and personal experiences.Quality content is essential in the evolving landscape of SEO.Thought leadership is a desired end state that can be achieved through various types of content.Distribution of content in a platform-dominated environment can be challenging. Content marketing can provide value by solving problems, providing information, reducing boredom, and entertaining.AI in content marketing is still in its early stages, with generative AI requiring significant effort to produce good results.Companies should be thoughtful and selective in their use of AI in content creation, focusing on enabling new capabilities rather than simply automating existing processes.Learning technical skills like coding can provide a different perspective and depth to a content marketer's work.The universal yearning for nature is a common desire among remote knowledge workers who often feel isolated and disconnected from the physical world.Show LinksVisit AhrefsVisit Ryan Law websiteConnect with Alex Birkett on LinkedIn and TwitterConnect with Omniscient Digital on LinkedIn or TwitterPast guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.Some interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/
Jeffrey Hayzlett, an American businessman. Formerly the chief marketing officer of the Eastman Kodak Company, and now the CEO of The Hayzlett Group.Entrepreneurs often fall into the trap of saying yes to everything without considering the ROI and opportunity cost. Instead, they should focus on five key tasks daily and ensure enough time is allocated for these priorities. The discussion also highlights the shift in content strategy from simply gaining eyeballs and ears to capturing hearts and minds, stressing the importance of reaching the right audience with valuable content at the right time.Jeffrey shares his journey of acquiring over 200 businesses and scaling them efficiently by leveraging acquisitions for rapid growth. He underscores the significance of understanding the problems a business solves for its customers and maintaining a firm grasp on the company's value. He also discusses the need for entrepreneurs to build systems that support scalable growth, akin to the McDonald's model. The conversation touches on the importance of data in decision-making, particularly for larger companies, and the benefits of having a strong, capable team to support business operations.CHAPTER TITLES1:21 - Welcome Jeffrey Hayzlett 1:46 - Quick Overview of Jeffrey's Accomplishments 1:55 - Driving Businesses and Leading C-Suite Network 2:31 - Blending Corporate and Entrepreneurial Marketing 2:52 - Journey and Bumps Along the Way 3:20 - Scaling Through Acquisitions 5:27 - Hustle Versus Working Smarter 5:58 - Automate, Delegate, Eliminate10:02 - Learning from Data in Big Companies 11:52 - Building Scalable Systems 13:24 - Importance of Team Dynamics 16:19 - Entertainment and Business Similarities 17:51 - Becoming a Media Company 18:41 - Content Drives Community Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter
When markets get fooled, stocks get …well, WHACKED, to quote a famous Kramerism. Our audience deserves to know more about volatility - for all the PhDs, MBAs and CFAs working on Wall Street, for all the compliance rules and regulations, why is it that a stock can go from hero to zero so quickly? Why is stability in itself destabilizing?For more on Bubble Trouble, including transcripts of the show, visit us online at http://bubbletroublepodcast.comYou can learn more about Richard at https://www.linkedin.com/in/richard-kramer-16306b2/More on Will Page at: https://pivotaleconomics.com(Times below correspond to the episode without considering any inserted advertisements.)Understanding Market Volatility: The Seven Deadly Sins That Get Stocks WhackedIn this episode of Bubble Trouble, hosted by independent analyst Richard Kramer and economist Will Page, the duo delves into the intricacies of stock market volatility and the factors that lead to significant drops in stock values, often referred to as getting 'whacked.' They explore why financial markets remain volatile despite compliance rules and thorough analysis by Wall Street's experts. Using recent examples like Duolingo and Double Verify, they highlight how sentiment, market expectations, and artificial intelligence fears influence stock performance. They introduce the concept of the seven deadly sins—ranging from expectations management to fake it till you make it—that companies and analysts commit, causing stocks to tank. The discussion covers essential themes like the role of credibility, influence of peer performance, external market factors, and the impact of fear and greed. They also touch on larger market dynamics, such as the dominance of tech giants and the influence of algorithmic trading. The episode is both an educational dive into market mechanics and a cautionary tale for investors, emphasizing the importance of understanding broader market sentiments and the potential pitfalls of speculative trading.00:00 Introduction01:18 Part One02:30 Recent Examples of Stocks Getting Whacked06:08 The Role of Expectations in Market Behavior10:53 Credibility and Its Impact on Stocks16:17 The Influence of Peer Groups and Market Share18:19 Mathematical Models and Black Swans23:09 Part Two24:15 The Sheer Size of Companies and Market Impact25:13 Big Companies and Revenue Growth Challenges26:33 Market Dynamics and Money Managers27:04 Thought Experiment: Market Crowding28:53 Taxing Market Capitalization34:18 Fear and Greed in Financial Markets40:11 Unprofitable IPOs and Market Distortions42:47 Seven Deadly Sins of Stock Trading46:22 Conclusion and Final Thoughts46:53 Credits Hosted on Acast. See acast.com/privacy for more information.
In this episode, farmer/aggregators Max Becher and Mike Roberts double down on what local small farms have over big companies. Make farming easier with the Paperpot Transplanter and Other Farm Efficiency Tools and Equipment at Modern Grower. Follow PaperpotCo on IG https://instagram.com/paperpotco Podcasts by Diego Footer: Microgreens: https://apple.co/2m1QXmW Vegetable Farming: https://apple.co/2lCuv3m Livestock Farming: https://apple.co/2m75EVG Large Scale Farming: https://apple.co/2kxj39i Small Farm Tools at Modern Grower
Today we do a deeper dive into why podcasters quit before getting to 10 episodes. What causes this? We also look at topics that can turn up the heat and controversies around your show. JOIN THE SCHOOL OF PODCASTING COMMUNITY Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and expert instructors, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty, and hello to a successful podcasting career with the School of Podcasting. Join worry-free with our 30-day money-back guarantee. Save using this link www.schoolofpodcasting.com/listener Chapter Markers: 00:00:00 - People Quit Too Soon. WHY? 00:00:38 - Opening 00:01:17 - Joe Rogan Overnight Success? 00:02:39 - Subscribers After 100 Episodes 00:03:30 - Mr. Beast 00:04:50 - 5 Million Dollards an Hour 00:06:12 - Downloads With No Promotion 00:08:09 - The Phone Book 00:09:12 - Downloads Equation 00:11:12 - More Fun Podcast Math 00:12:36 - More Ways To Measure Success 00:14:36 - Join the School of Podcasting () 00:15:36 - Your Podcast Website https://www.yourpodcastwebsite.com 00:15:55 - The Invisible Benefit 00:17:00 - No Skin in the Game 00:18:11 - Too Hit In the Podcast Kitchen 00:20:26 - Big Companies with Small Sense 00:21:57 - Tim Poll Has Videos Removed 00:23:46 - No Shirt No Shoes No Service 00:26:07 - Rallying the Troops 00:28:24 - Think Like Me 00:28:57 - Here's a Question 00:29:30 - Celebrity Personas 00:32:27 - Dave Was JD 00:33:26 - Showtime 00:34:17 - Fake It Till Ya Make It 00:36:43 - Question of the Month https://www.schoolofpodcasting.com/question 00:37:43 - Live Appearance https://www.schoolofpodcasting.com/where 00:38:16 - Start Out Aiming For Fun 00:39:52 - I Help Podcasters Mentioned In This Episode Percentage Growth Calculator Overcast TOS Why Do Podcasters Quit by Episode 5? Mr. Beast on Joe Rogan Tim IRL Has Three Videos Deleted From YouTube
Unlocking Life's Most Eye-Opening 10 Minutes: What Big Companies Don't Want You to Miss! Get inspired and motivated every morning with our podcast, featuring insights from successful individuals on changing your mindset and achieving your goals. Don't miss out on this opportunity to start your day off right! If you find our podcast helpful, please take a moment to rate the show and leave us a review. Your feedback is invaluable in helping us provide you with the best possible content. Don't forget to sign up for our newsletter to stay up-to-date on the latest episodes and receive exclusive content and tips on personal growth and success. Thank you for tuning in and being a part of our community! http://bit.ly/3HMlZW5 My motivational speech podcast inspires listeners to reach their full potential through powerful stories and thought-provoking discussions. Your support by buying us a coffee helps us continue to create uplifting content. https://bit.ly/3RQKlTc Earn money by testing new apps and writing reviews! Register with Write App Reviews, choose apps to review from our database, and get paid at least $15 per review with no limit on how many you can do. Sign up now! https://bit.ly/3Bb8FbG Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, CJ talks with the original duo of the HR Heretics podcast, Kelli Dragovich and Nolan Church about tech layoffs in 2024. Kelli and Nolan hold no punches and give straight answers to tough questions on layoffs, the job market, and employment best practices. If you're looking for an ERP head to NetSuite: https://netsuite.com/metrics and get a one-of-a-kind flexible financing program until April 15th, 2024. — PSA: Run The Numbers has a new Spotify and Apple show link. Follow the links to subscribe and ensure you'll never miss an episode Apple: https://podcasts.apple.com/us/podcast/run-the-numbers/id1723787140 Spotify: https://open.spotify.com/show/0zQCkklNnVgMD364kCW5SV — RECOMMENDED PODCAST: HR Heretics Join Nolan Church and Kelli Dragovich for unfiltered conversations with people leaders, investors, and CEOS. Dive deep into the kind of leadership-level strategy that often happens behind closed doors. Substack: https://hrheretics.substack.com/ Spotify: https://open.spotify.com/show/1WML9AfadzaH9WCR4HHqbZ — SPONSORS: Maxio is the only billing and financial operations platform that was purpose built for B2B SaaS. They're helping SaaS finance teams automate billing and revenue recognition, manage collections and payments, and put together investor grade reporting packages.
In this episode, CJ talks with the original duo of the Salem Witch Trials the HR Heretics podcast, Kelli Dragovich and Nolan Church about tech layoffs in 2024. Kelli and Nolan hold no punches and give straight answers to tough questions on layoffs, the job market, and employment best practices. If you're looking for an ERP head to NetSuite: https://netsuite.com/metrics and get a one-of-a-kind flexible financing program until April 15th, 2024.RECOMMENDED PODCAST: HR HereticsJoin Nolan Church and Kelli Dragovich for unfiltered conversations with people leaders, investors, and CEOS. Dive deep into the kind of leadership-level strategy that often happens behind closed doors. Substack: Spotify: Apple: SPONSORS:Maxio is the only billing and financial operations platform that was purpose built for B2B SaaS. They're helping SaaS finance teams automate billing and revenue recognition, manage collections and payments, and put together investor grade reporting packages.
Welcome to a new episode of Business Lunch! In today's episode, Ryan Deiss and I discuss the innovative concept of using the heat generated from Bitcoin mining to heat spa pools, leading to significant cost savings. We discuss the entrepreneurial mindset of turning expenses into profits, sharing real-life examples from various industries and offering practical strategies for identifying and capitalizing on hidden opportunities within businesses. Join us as we delve into the creative realm of business optimization and uncover the potential for transforming seemingly mundane expenses into lucrative ventures.Highlights:"But if you're going to do it, then why not at least have the byproduct of what you're doing? Create value in another way.""The best arbitrage opportunities are combining two things that have been around but have not been combined in a unique way.""Entrepreneurship in its purest form is creative. Simply make a list of your top expenses and brainstorm ways to self-liquidate."Timestamps:00:13- From Bitcoin Mining to Spa Heating02:05- Combining Traditional Elements Creatively03:53- Expense-to-Profit Transformations05:40- Recognizing Waste and Byproducts in Business Operations07:05- Learning from Big Companies' Strategies10:00- Hidden Opportunities in Every Business11:22- Leveraging Existing Resources for Profit Generation15:00- The Power of Group Buys and Strategic Partnerships17:45- Ethical Considerations in Expense Transformation19:25- Encouragement to Explore Creative EntrepreneurshipCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier
Today's Flashback Friday is from episode 979 published last March 27, 2018. Jason Hartman goes solo in today's episode, as he breaks down the flow of foreign money into the US real estate market and which states have benefited the most from that influx. He also explains why big business secretly loves some regulation, the shrinking of the welfare state (no matter how minimal it is), whether we're seeing signs of an economic letup, and more. Key Takeaways: 4:15 Some stats on foreign buyers of US real estate from the National Association of Realtors 9:08 How much real estate investor money is coming in from some of the top countries like China, Canada & the UK 11:11 Which states have benefited most from foreign money recently? 13:38 There is, no surprise, a housing shortage going on right now 17:58 1984 is coming true, but not the way we all expected 21:28 Why big companies secretly want more regulation 26:07 Are there any signs of an economic letup? 30:03 The welfare state is getting reigned in a little bit 34:57 Households are dedicating 10% of after tax income at a lower rate than 5 years ago Website: www.JasonHartman.com/Events www.JasonHartman.com/Properties Follow Jason on TWITTER, INSTAGRAM & LINKEDIN Twitter.com/JasonHartmanROI Instagram.com/jasonhartman1/ Linkedin.com/in/jasonhartmaninvestor/ Call our Investment Counselors at: 1-800-HARTMAN (US) or visit: https://www.jasonhartman.com/ Free Class: Easily get up to $250,000 in funding for real estate, business or anything else: http://JasonHartman.com/Fund CYA Protect Your Assets, Save Taxes & Estate Planning: http://JasonHartman.com/Protect Get wholesale real estate deals for investment or build a great business – Free Course: https://www.jasonhartman.com/deals Special Offer from Ron LeGrand: https://JasonHartman.com/Ron Free Mini-Book on Pandemic Investing: https://www.PandemicInvesting.com
Prospects think differently about big companies than they do about yours. Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, wow, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, big, companies, company, logo, branding, recognition, warm, fuzzy, offer, trust,
A closer look at Meta's strategy with WhatsApp, why Disney's failure to buy Google in 1999 shouldn't be surprising, Apple's doomed car project and attendant AI ambitions, and a question about the New York Times spawns discussion of the podcast industry, in general.
Let's lift the veil behind how big companies choose contractors to work with! Join us in an electrifying chat with Joanna Cooper, General Manager at Daimler Truck's Mount Holly facility. Find out the top three concerns dominating purchasing discussions at Joanna's facility and discover how to actually make connections that turn into large commercial sales.
The Jubal Show is on the radio all over the country. They are unafraid to tackle the topical world we live in, and can't get enough of the drama. Nothing is sacred, and nothing is off limits on The Jubal Show.Join Jubal, Nina, Victoria, Executive Producer Brad, and Producer Sharkey, and their listeners on a journey through romance, secrets, pop culture, and pranks.======This is just a tiny piece of The Jubal Show. You can find every podcast we have, including the full show every weekday right here…➡︎ https://thejubalshow.com/podcasts======The Jubal Show is everywhere, and also these places: Website ➡︎ https://thejubalshow.com Instagram ➡︎ https://instagram.com/thejubalshow X/Twitter ➡︎ https://twitter.com/thejubalshow Tiktok ➡︎ https://www.tiktok.com/@thejubalshow YouTube ➡︎ https://www.youtube.com/@JubalFresh ======Meet The Jubal Show Cast:====== Jubal Fresh - https://jubalshow.com/featured/jubal-fresh/ Nina - https://thejubalshow.com/featured/ninaontheair/ Victoria - https://jubalshow.com/featured/victoria-ramirez/ Brad Nolan - https://jubalshow.com/featured/brad-nolan/ Sharkey - https://jubalshow.com/featured/richard-sharkey/ See omnystudio.com/listener for privacy information.
In this episode, we delve into Jordan Passman's journey as the founder and CEO of Score a Score, uncovering his path into entrepreneurship.His business, driven by aiding musicians in showcasing their music in films and series, addresses a significant need. Jordan shares engaging stories, highlights music's influence in daily life, and debunks common misconceptions about music production.TIME STAMPS[07:09] How Music Production for Big Companies is Like.[10:46] The Impact of Music in Daily Life.[17:46] Debunking the Myth of Music Production.[20:57] Applying the Power of Process.[26:42] Insights and Tips for Entrepreneurs.ABOUT JORDAN PASSMANJordan is the founder and CEO of Score a Score. Since starting the company in 2010, Score a Score has paid out millions of dollars to its roster of independent artists, and has worked on thousands of projects for clients across all mediums.The company represents a global lineup of 300-plus diverse composers and a curated catalog of 70,000 tracks. Recent work includes campaigns for Microsoft, Verizon, Apple, MasterCard, TikTok, McDonald's, Disney, Meta, Google, Taco Bell and LinkedIn, blockbuster trailers for major film studios, and music supervision for Netflix, Amazon, Hulu and HBO.RESOURCESWe want to hear from you. Fill out our short survey at:https://bit.ly/UNpodsurvey
Kara and Nayeema are back with a fresh episode, and this time they're tackling the DOJ's antitrust efforts. Our guests are Jonathan Kanter, Assistant Attorney General for the DOJ's Antitrust Division, and Principal Deputy AAG Doha Mekki. Alongside the FTC, this duo has helped craft new draft merger guidelines that put Amazon, Apple, Google, Meta and every other big company, from supermarket chains to airlines, on notice. Learn more about your ad choices. Visit podcastchoices.com/adchoices
It's a story that become too familiar...a company or brand you've trusted and supported for years has now turned their back on you. Nike backs Colin Kaepernick's criticism of police officers, Coca-Cola wants white employees to apologize for being white, and the latest stunt from a mid-level, Radical Left executive at Anheuser- Busch selecting transgender influencer, Dylan Mulvaney as a spokesperson. A decision that cost the company close to $7B in losses. Will Hild is the Executive Director of Consumers' Research. Will has a decade of non-profit, legal and public policy experience. He joins Lisa to discuss what is really going on. Follow Clay & Buck on YouTube: https://www.youtube.com/c/clayandbuckSee omnystudio.com/listener for privacy information.