Podcast appearances and mentions of maren hogan

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Best podcasts about maren hogan

Latest podcast episodes about maren hogan

The Recruiting Brainfood Podcast
Brainfood Live On Air - Ep223 - When Politics & Employer Branding Collide

The Recruiting Brainfood Podcast

Play Episode Listen Later Sep 15, 2023 63:45


WHEN POLITICS & EMPLOYER BRANDING COLLIDE   The Culture War gripping the United States has culminated a number of legislative changes which have direct impact on the recruiting industry. The landmark Dobbs vs Jackson ruling, which removed the Federal protection of a women's right to choose, has led to a number of states changing their laws which various reduce woman's right to abortion. What impact does this have on employer branding and talent attraction?   Indeed collaborated with academic institutions to tackle this very question - and will be sharing insights into this situation, before moving onto the panel discussion on what we can do about it, or even if we should.   - Recaps Dobbs vs Jackson - Context: Culture War - Indeed research - what is it, what do we know, how significant is the impact? - Company vs State, examples of measures taken - Distributed workforce, will this accelerate shift to remote? - What is the TA / HR policy, short of relocating HQ - Individual messaging to employees affected - Crafting employer brand for companies HQ in trigger states.   We're talking where politics and recruitment collide.     We're on Friday 15th September, 3pm BST with Pawel Adrjan, Director of Economics (Indeed), Erin Mathew, Senior Tech Talent Sourcer (PayPal), Brittany King, Senior Manager TA (The Kraft Heinz Co) & Mary Kay Baldino (Head of Talent Acquisition), R1 RCM       Ep223 is sponsored by our buddies Red Branch Media     If you've been on the fence about getting marketing support from the only pure HRTech Marketing firm out there, it's time to move. Red Branch Media hasn't changed their pricing since 2020 (yes, since COVID) but come New Year's of 2024...well, it's happening. Lucky listeners can lock in 2023 pricing for the full year, making budgeting for marketing and sales this year a SNAP! Hurry, the clock is ticking. We are mighty, but small, so we can only service 30 clients at a time...that means there are fewer than five spots left! CEO and Founder of Red Branch Media, Maren Hogan, will be attending HRTech and Unleash World this October. Snag an appointment with her to discuss how to lock it in ASAP. Red Branch Media, the sweetest little marketing agency in the world!  

CXR Podcasts
S4 E79 | eXpert Tease: Maren Hogan CEO of Red Branch Media holds an honest conversation about doing the right thing during difficult times

CXR Podcasts

Play Episode Listen Later Feb 25, 2021 15:50


Welcome to the CXR channel, our premier podcast for talent acquisition and talent management. Listen in as the CXR community discusses a wide range of topics focused on attracting, engaging and retaining the best talent. We're glad you're here. Chris Hoyt, CXR 0:16All right, everybody. Welcome to the CXR podcast and our expertise segment. I'm Chris Hoyt president of CareerXroads and this is where we grab 10 minutes with an industry personality or influencer to share just one thing with you, our listeners so that one thing might be a difficult lesson learned, or a career changing victory or defeat. The only guardrails are that it falls within any number of topics that hundreds of our leaders told us were a focus for them in 2020. So it could be equity, it could be ethics, leadership, you name it. Now, if you're interested in weighing in, and what's important moving forward this year in 2021, capital can't believe it's 2021. You can take part in our 2021 priorities benchmark that is actually open to everyone and found within the Research and Reports section of www.cxr.works. Now. If you're attending a live today, you get to participate via the chat feature of a broadcast. So feel free to ask the guest a question or two. And if we've got time, we'll make sure to try to answer them. If we don't have time, you can always think of something later you'd like to ask you can always join us in our open and free exchanges that are actually found at CXR.works/talenttalk. So all that I'm really excited today to introduce our guest and one of my longtime friends, Maren Hogan. Maren is the founder and CEO of Red Branch Media, a full service marketing and advertising agency. Maren, how are you? Maren Hogan, Red Branch Media 1:36Great. I'm doing great this morning. Chris Hoyt, CXR 1:39Well, it's lovely to see you. Thank you for joining us. Maren Hogan, Red Branch Media 1:42Thank you. Chris Hoyt, CXR 1:44Maren our topic. Always I I feel like I want to tell everybody that I've just been I've been jockeying to get you on on the podcast for a really, really, really long time. I think I've just really wanted you on the podcast for a really, really, really long time. But we have made it happen. So our topic today is something that while I think some simplistic at heart, I found a little bit challenging just sort of put in to the right words, right? Or at least words that felt powerful enough for me to convey really what we wanted to talk about. And I can you know, I can summarize it as doing the right thing, even when that can't be measured. But you are the maestro of vocabulary. How would you sort of position what that conversation that we had about why this is important and what we wanted to talk about and share? Maren Hogan, Red Branch Media 2:38Yeah, so when you first approached me about what I would want to share, obviously, much of it is completely shaped by 2020. And everything that happened in that year, and I'm sure everybody's got their own horror stories and triumphs to share. But the thing that I really wanted to hone in on and I did find it difficult to articulate as, as we both did, was really, there's a lot of blog posts and books and podcasts, talking about doing the right thing, because it's good for your bottom line, or because it will increase retention, or because it will make you a better leader or whatever. And I didn't hear a whole lot of discussion about doing the right thing. Just because it was the right thing, or people who had done the right thing. And it still sucked. And so I think that that is for me one of the most important lessons that I've learned as a leader overall, but definitely through like this sort of roller coaster, that you know, running a business, managing employees dealing with the bottom line, and issues of leadership. I think that that's one of the biggest lessons that has come home to roost, but trying to find the way to put that like doing the right thing,

peopleHum's Podcast
Aligning HR with marketing ft. Maren Hogan

peopleHum's Podcast

Play Episode Listen Later Jul 31, 2020 14:02


Maren Hogan talks to peopleHum about aligning HR with marketing and reveals what connects the two. Listen to the entire episode to know more. If you like the podcast, please follow the channel, so we could keep producing more content like this!

CXR Podcasts
RecruitersRecruitingRecruiters | Have you met Maren Hogan?

CXR Podcasts

Play Episode Listen Later May 20, 2020 24:00


Gerry checks in with Maren Hogan, CEO of Red Branch Media, to talk about how she formed her now 30+ strong small business that has a large impact for companies within the HR and Talent space.  She also shares why she and her entire team leaned (way) in and agreed to be the marketing and communications arm on the new project, RecruitersRecruitingRecruiters.com.  Learn how she's thinking about changing the world and how some of the ripples from this wave of work at home mandates will impact employer brand, marketing, digital learning, conferences, hugging, and employee and candidate engagement.

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Hiring On All Cylinders
Podcast by the Pool: Maren Hogan

Hiring On All Cylinders

Play Episode Listen Later Nov 7, 2019 21:42


Maren Hogan, Founder & CEO of Red Brand Media, sits down poolside at HR Tech to talk about the increased focus on employee engagement, automation tools and a shift in the role of HR within organizations. She also discussed how she looks like employee engagement that goes beyond the same benefits conversation.

TechRecruit
Recruitment: A Marketers Perspective w/ Maren Hogan

TechRecruit

Play Episode Listen Later Jun 6, 2019 56:39


Maren Hogan is the CEO and Founder of Red Branch Media, a full stack marketing agency that develops career sites, candidate personas, job advertisements and employer branding content that targets and attracts qualified talent. In this episode of the TechRecruit podcast, Stacey Broadwell & Maren Hogan discuss how companies can attract talent by taking a "marketing sales funnel" approach to recruitment. The challenges companies face, such as; diversity and inclusion, competition for talent, overcoming ethical objections and attracting the right talent through job advertisements can often be overcome through Maren's "candidate first", "select in" method as the way to build and engage audiences. Maren takes the audience on a discovery journey by interviewing with company stakeholders, hiring managers and team members and then reveals how she transcribes those values and stories into an employer brand worthy of attracting quality hires through targeted job advertisements. Lastly, Maren offers her own motivation she brings to work along with a stellar Tech Stack that makes it all happen. Maren Hogan will be speaking at the TechRecruit Conference, on candidate personas, building an editorial calendar and contact lead funnel. Don't Miss it! www.TechRecruit.io --- Support this podcast: https://anchor.fm/techrecruit/support

RedBranchMedia
Red Branch MIDIa Episode 26: No One Sets Goals Like A Marketer

RedBranchMedia

Play Episode Listen Later Nov 29, 2017 2:24


Nobody sets goals like a marketer - we see everything in funnel form. What does that mean? Getting granular, practical, and don't skip out on the time management. Have you ever wondered how Maren Hogan gets so much done in a year? Listen-in on her secret, the format, and how you can get in on it all. Start setting goals like a marketer! See what else we're up to: https://redbranchmedia.com/blog/ Say hello 1,000 different ways... Maren on Twitter (@marenhogan) Red Branch on Twitter (@RedBranch) Maren on LinkedIn (/in/marenhogan) Red Branch on LinkedIn (/company/red-branch-media) Red Branch on Facebook (/redbranchmedia)

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Employer Branding Podcast
How to Develop an Effective EVP, with Maren Hogan of Red Branch Media

Employer Branding Podcast

Play Episode Listen Later Feb 21, 2017 19:31


What is an employer value proposition? Do you need one? To find out, I've spoken to Maren Hogan who is the Chief Marketing Brain at Red Branch Media in Omaha, Nebraska. She is a seasoned recruiting and employment marketer and has written and spoken numerous times about employer value propositions. Questions for Maren: What is EVP? Why is it important? How does it differ from USP? What size of company needs an EVP? What’s your step-by-step approach to creating a strong EVP? What are some pitfalls companies should avoid? How can we measure ROI? What companies have good EVPs that we can learn from? What’s the next big thing for employer branding? Where can people connect with you? What happened to Marenated? Give us your lamest joke? (It's actually pretty good) Show notes: http://employerbrandingpodcast.com The Employer Brand Index: https://employerbrandindex.co

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RedBranchMedia
Red Branch MIDIa Episode 25: A Love Letter to Managers

RedBranchMedia

Play Episode Listen Later May 17, 2016 7:42


Managers take the hit for every workplace disaster. Take a look at all the unhappy employee articles, the articles complaining about employee disengagement, low pay and poor workplace culture. Who is to blame for all of these? The manager. Maren Hogan has a love letter for all those managers out there saying it's not always the managers fault. Here are a few steps employees need to take on for themselves before blaming the manager, every time. Have you seen our shiny new website? It's pretty impressive, take a look: https://redbranchmedia.com/ What #managementstruggles boil your blood? Tweet us! @RedBranch

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RedBranchMedia
Red Branch MIDIa Episode 24: How I Scare Job Candidates

RedBranchMedia

Play Episode Listen Later May 10, 2016 6:54


Ready to hear some mad wisdom about all things marketing, leadership and career-related? Maren Hogan is here and ready to inform you on how she scares job candidates into the best job ever. Sound a little strange? It is. Tune in! Maybe we didn't quite cover everything you wanted to hear. Send in a request to Maren@redbranchmedia.com and we'll consider your topic! Don't forget to visit the website and blog at: https://redbranchmedia.com/ and http://blog.redbranchmedia.com/ or Tweet us some love! @RedBranch Don't be shy.

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RedBranchMedia
Red Branch MIDIa Episode 23: What Your Application Process Is Missing

RedBranchMedia

Play Episode Listen Later Apr 5, 2016 5:27


You might think your hiring process has it all. Maren Hogan thought so too until she realized this huge component she was missing. Take a quick listen to see what your hiring process could be missing. Always check back on our blog to see what the Red Branch brainiacs are up to: http://blog.redbranchmedia.com/ Find something you need to talk about? Tweet us @RedBranch

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RedBranchMedia
Red Branch MIDIa Episode 21: Let Your Employees Do Your EB Heavy Lifting

RedBranchMedia

Play Episode Listen Later Mar 22, 2016 4:25


How do we get HR Execs and Marketing pros to be more transparent about their employer branding initiatives? Maren Hogan says we need to cut the bs and leave it to the employees. Take a quick listen to this genius concept and get yourself a little closer to absolute brand transparency. Have you seen our new killer website? Watch out, it's impressive. Drink water, take breaks, be blown away: http://redbranchmedia.com/ There are always fresh marketing tips, HR advice and everything in between on the Marenated blog, don't miss out: http://blog.redbranchmedia.com/ Hold it, partner. Say hi to us on literally every channel there is. Start with a cute lil tweet @RedBranch Til next time!

RedBranchMedia
Red Branch MIDIa Episode 19: Women on Top

RedBranchMedia

Play Episode Listen Later Mar 8, 2016 4:16


Celebrate International Women's Day by taking a brief listen to this week's Red Branch Media podcast. Maren Hogan reads "Women on Top" by Marissa Litty, a piece about the wins and opportunities women have achieved in education and at work over the years and some of the not-so-great hard facts. Don't forget to check out the Marenated blog for the best marketing and HR hacks in the space: http://blog.redbranchmedia.com/ Have something to share? Tweet us @RedBranch using the hashtag #OneDayIWill !

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RedBranchMedia
Red Branch MIDIa Episode 18: The Future of Work is Human

RedBranchMedia

Play Episode Listen Later Feb 23, 2016 4:20


If you can't measure it, you can't manage it, but is that completely true? In short, we need to learn to read big data in order to measure your talent acquisition. This certainly doesn't mean we're getting rid of the human touch, in fact, we're supplementing our skills and ultimately making them better than before! Tune in to see what Maren Hogan has to say about the future of supplementing our workplace talent with data analytics. Keep your eyes on the Red Branch Media blog for new changes coming soon! And always, the best workplace advice on the blogosphere: http://blog.redbranchmedia.com/

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RedBranchMedia
Red Branch MIDIa Episode 17: The Evolution of HR

RedBranchMedia

Play Episode Listen Later Feb 16, 2016 4:49


Maren Hogan says the evolution of HR will require an entirely new skill set. HR pros, tune in to see what tools need to be added to your belt for the coming years in HR tech in this week's Red Branch Media podcast. Don't miss a beat, take a look at the RBM blog for more marketing and recruitment advice: http://blog.redbranchmedia.com/

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RedBranchMedia
Red Branch MIDIa Episode 16: The New Corporate Culture

RedBranchMedia

Play Episode Listen Later Feb 9, 2016 4:28


Figuring out what works for your company's vision and goals is the key to creating the ultimate corporate culture. What needs to stay, change and go completely? Maren Hogan unwraps the keys to finding what your organization needs to revealing corporate culture in this week's Red Branch Midia Podcast. Don't forget to check out the Red Branch Media blog for the best B2B advice, HR trends, and all things workplace: http://blog.redbranchmedia.com/

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RedBranchMedia
Red Branch MIDIa Episode 13: Is Recruiting Sexy?

RedBranchMedia

Play Episode Listen Later Jan 19, 2016 3:28


You don't always fall in love with sexy. Maybe you fall in love with an innovative, refreshing, creative business strategy. Social is bringing sexy back to staffing firms and Maren Hogan is here to fill you in on why Recruiting IS sexy. Take a listen before flagging this completely bogus and fall in love with recruiting all over again in this week's Red Branch Media Podcast!

RedBranchMedia
Red Branch MIDIa Episode 11: Recruitment Marketing Plays

RedBranchMedia

Play Episode Listen Later Jan 8, 2016 5:22


"If you aren't mobile optimized in 2016, you can imagine what people will think of you." Maren Hogan, HR marketer expert, lays down the law on what changes need to be made for businesses in 2016. These business stats are daunting, don't think twice! Take a listen to this Red Branch Media Podcast to catch up on the latest employer branding tips, talent attraction must-haves and more! Visit our blog for more marketing and HR advice: http://blog.redbranchmedia.com/ Tweet at us your favorite stat from this podcast! @RedBranch

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Labrador Leadership
019 Maren Hogan Shares Her Leadership Journey from the Newsroom to Red Branch Media

Labrador Leadership

Play Episode Listen Later Dec 26, 2015 26:15


Maren Hogan, CEO of Red Branch Media and publisher of Marenated, the blog at Red Branch, comes to Labrador Leadership to talk with Bob about leadership and her own leadership journey. Her own experiences as a chief marketing officer highlight her emerging leadership skills that have brought her to the top of Red Branch.

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RedBranchMedia
Red Branch MIDIa Episode 10: Pitch Perfect - Stats Of Attraction

RedBranchMedia

Play Episode Listen Later Dec 17, 2015 5:39


Hiring the right people is the cornerstone of any successful business, that really goes without saying. Yet it can be easier said than done, which is why Maren Hogan shares some real life, applicable advice that you can use to make sure you look as attractive as possible to the right talent. As the war for talent wages on you need to make sure you have the edge over your competition. So listen in to give yourself every advantage you can!

RedBranchMedia
Red Branch MIDIa Episode 9: HR Homies

RedBranchMedia

Play Episode Listen Later Dec 11, 2015 4:19


Managing an entire team of people can be difficult work. Everyone has their own personalities and their own goals. You can please all of the people some of the time and some of the people all of the time, but it seems like you can't please all of the people all of the time. Well that's where this episode comes in, Maren Hogan and Cate O'Brien team up in the best HR collaboration track of our time and drop knowledge on how to keep all of your homies happy. So listen in to these dope rhymes and fat beats.

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DriveThruHR - HR Conversations
Maren Hogan on Failing Forward

DriveThruHR - HR Conversations

Play Episode Listen Later Dec 2, 2015 35:00


Maren Hogan, @marenhogan Chief Marketing Brain at Red Branch Media drops by at DrivethruHR to share her #Successstories and #Artoffailure. She will talk about how one tanked business didn't stop the creation of another and how she decided to do it her own way? “From failure we learn. From failures, successes are born.” We don't speak of failure very often at work or on social media but it is from failure that learning and innovation arise. We’ve all made a bad choice or decision in our careers that didn’t turn out as we had planned, but we have all learned and grown from that experience. Daily on DriveThruHR, we explore the themes of failure, learning and success. Join us and our guests as we share these stories of failure that turns into learning and professional growth every day at 12:00 pm Central Time. The radio program is hosted by @williamtincup, @Thehrbuddy @TheOneCrystal & @MikeVanDervort.. The #1 HR show, with amazing HR conversations and follow us on the twitters at @drivethruhr and #dthr

RedBranchMedia
Red Branch MIDIa Episode 6: LinkedIn Pet Peeves

RedBranchMedia

Play Episode Listen Later Oct 19, 2015 4:46


LinkedIn can be a powerful tool for job seekers and recruiters alike. You can post your skills and have your credentials viewed by people the world over, likewise you can scope out your candidates skills in just seconds. Yet with all the tools LinkedIn provides people make a number of mistakes that can get on the nerves of anyone they have connections with. Maren Hogan sheds some light on some of the most annoying things that someone can do on LinkedIn. So listen in and learn how you can stop annoying people on LinkedIn

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RedBranchMedia
Red Branch MIDIa Episode 5: LinkedIn Tricks and Tips

RedBranchMedia

Play Episode Listen Later Sep 30, 2015 4:57


LinkedIn has quickly become one of the most powerful tools for professionals. Yet many people don't know how to use it properly. In this episode Maren Hogan shares her favorite tricks and tips to make your LinkedIn work for you! So listen in and become a LinkedIn Pro!

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RedBranchMedia
Red Branch MIDIa - Episode 3- Here to Sell

RedBranchMedia

Play Episode Listen Later Aug 31, 2015 5:20


From email to graphic design, it's easy to get caught in the tactical parts of B2B Marketing (or marketing at all!) In this podcast, Maren Hogan discusses why remembering the mantra, 'We're Here to Sell" is paramount for any marketing professional, from branding experts to web developers. Bringing sales expertise into every step of the marketing process has put firm Red Branch Media in the center of some of the world's most successful brands. Take 5 minutes to supercharge your sales and marketing function. https://www.facebook.com/RedBranchMedia https://twitter.com/redbranch https://www.linkedin.com/company/red-branch-media https://instagram.com/redbranchmedia/

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RedBranchMedia
Red Branch MIDIa - Episode 2 - Breaking into B2B

RedBranchMedia

Play Episode Listen Later Aug 25, 2015 6:07


Business to Business Marketing isn't easy, but it's rewarding and fun. Maren Hogan of Red Branch Media discusses the ins and outs of breaking into B2B marketing and why it's so different than consumer marketing. From the different kinds of business buyers to how to really establish expertise with sophisticated buyer funnels, we tackle Breaking into B2B Marketing. Tune in for a few minutes to learn how you can build expertise (and make friends) in a brand new industry! https://www.facebook.com/RedBranchMedia https://twitter.com/redbranch https://www.linkedin.com/company/red-branch-media https://instagram.com/redbranchmedia/

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RedBranchMedia
Red Branch MIDIa - Episode 1 - Getting Started

RedBranchMedia

Play Episode Listen Later Aug 17, 2015 6:11


Red Branch MIDIa is marketing podcast from B2B Marketing Firm Red Branch Media. Designed to help make your marketing and advertising efforts in business even better, the weekly soundbites give you actionable and practical ideas. Knowledge plucked directly from our marketing team at Red Branch Media and served up hot and fresh for your hungry business minds. In this podcast, Maren Hogan discusses how to get started in a new industry. Are you trying to break into software? Wondering how to build thought leadership in retail? These tried and true tactics are not only best practices, but they work...every time. Listen in. https://www.facebook.com/RedBranchMedia https://twitter.com/redbranch https://www.linkedin.com/company/red-branch-media https://instagram.com/redbranchmedia/

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DriveThruHR - HR Conversations
Maren Hogan at Lunch with DriveThruHR

DriveThruHR - HR Conversations

Play Episode Listen Later May 13, 2013 30:00


05/13/2013 - Maren Hogan at Lunch with DriveThruHR        @marenhogan visits with @bryanwempen @williamtincup & @thehrbuddy about what is keeping them up at night. DriveThruHR was designed to be a captivating and easy-to-digest lunch discourse that covers topics relevant to HR professionals.  Each 30-minute episode features a guest speaker who shares her or his knowledge and experience in human resources. Our hosts and special guest cover a wealth of topics, including HR Technology, Recruiting, Talent Management, Leadership, Organizational Culture and Strategic HR, every day at 12:00 pm Central Time.  The radio program is hosted by @bryanwempen @williamtincup & @thehrbuddy - tune in for great HR conversations and follow us on the twitters at @drivethruhr and #dthr http://www.drivethruhr.com/ http://www.facebook.com/drivethruhr http://www.linkedin.com/company/1651206 http://twitter.com/drivethruhr

DriveThruHR - HR Conversations
Maren Hogan at Lunch with DriveThruHR

DriveThruHR - HR Conversations

Play Episode Listen Later Feb 23, 2012 32:00


@marenhogan .....Maren Hogan visits with Bryan Wempen and William Tincup about HR and whatever else keeps her up at night with Corproate America. DriveThruHR more than not talks about Human Resources with HR professionals every day at lunch time for 30 minutes. Give us a listen at (347) 996-5600 and share your thoughts on twitter using #dthr or @drivethruhr. We talk HR along with lots of clever bantor and thoughts every day at 12 Noon Central time at "DTHR".