POPULARITY
5 episodes with employment brand
4 episodes with employment brand
3 episodes with employment brand
6 episodes with employment brand
2 episodes with employment brand
2 episodes with employment brand
2 episodes with employment brand
3 episodes with employment brand
2 episodes with employment brand
In this episode of The Recruitment Flex, Serge chats with Tiffany Bliley, Director of Talent Acquisition at EQ Bank. Tiffany shares her experiences at EQ Bank, a challenger bank in Canada, detailing how they differentiate themselves from traditional banks with their digital presence and innovative approach. Key Highlights: The significance of networking and maintaining professional connections. An inside look at EQ Bank's operations and their unique culture as a digital-first, challenger bank. The impact of EQ Bank's marketing strategies, including their notable Super Bowl commercial featuring Eugene and Dan Levy. The differences in running a talent acquisition team at a traditional bank versus a challenger bank. How EQ Bank's talent acquisition team is structured and their integrated use of technology. Key talent acquisition metrics that matter to EQ Bank's executives. Tiffany's thoughts on automation in recruitment and the benefits of using tools like Lever and Rectext. Connect with Tiffany Bliley: LinkedIn: Tiffany Bliley Explore career opportunities at EQ Bank: EQBank.ca Stay Connected: Follow The Recruitment Flex on LinkedIn for updates on upcoming episodes. Visit our website: The Recruitment Flex for more insights and resources in the talent acquisition space.
In Episode 57 of BEST HIRE EVER, Kris Dunn talks with Shaunda Zilich, People Brand Leader at Marriott International, on the best way to build a modern employment brand at your company. Among the topics discussed: --Why she calls it People Brand, not Employment Brand --The 3 big components to building a modern employment brand, regardless of the size of your company --The best way to maximize use of your employment brand in the field (toolkits and what should be included in those) --If you're just gettting started out and don't have a stand alone department for people brand, what type of skills you should be looking for in your normal TA or HR hires to help get your people brand off the ground. Please subscribe, rate and review (Apple) and follow (Spotify) to get the latest delivered to you. Click here if you don't see the player on this page. ---------Shaunda Zilich Shaunda Zilich on LinkedIn Marriott International Careers ------------Kris Dunn Kris Dunn on LinkedIn Kris Dunn on Twitter Kris Dunn on Instagram
With 26 years of experience in recruiting and moderating domestic and global leadership panels, Ken serves as CEO and Founder of TurningPoint Executive Search, providing high-touch recruiting for senior level positions. He is the author of The Practical Optimist: An Entrepreneurial Journey Through Life's TurningPoints and host of the LeaderShi* Happens podcast.During the interview, we discuss…the top 5 skills that should drive every hiring decisionhiring criteria that needs to be left behindwhen college degrees should be a deal-breaker or deal-makeraccounting for soft skills in your hiring process (especially with senior level talent)why an employment brand is essential for hiring, retention and cultureConnect after the interview…LinkedIn: https://www.linkedin.com/in/schmittexecutiverecruiterWebsite: https://turningpointexecsearch.com“LeaderShi* Happens” Podcast https://turningpointexecsearch.com/leadership-happens-podcastThe Practical Optimist: https://www.amazon.com/Practical-Optimist-Entrepreneurial-Journey-Through/dp/1642255823Claim your free gift!We're giving away a one-year membership to the world's #1 business book summary service for leaders! Our gift will help you stay on top of the latest ideas, decide which books to read next, and engage your teams.To get your gift:Leave a rating or review on your favorite listening channel.Take a screenshot of your review.Share the screenshot on LinkedIn, and mention either “Allison Dunn” or “Deliberate Directions” and the “Deliberate Leaders Podcast”.=============Allison DunnExecutive Business CoachDeliberate Directions + Executive Business Coaching + Training Center3003 W Main Street, Suite 110, Boise ID 83702(208) 350-6551Website https://www.deliberatedirections.comLinkedIn https://www.linkedin.com/in/allisondunnPodcast https://podcasts.apple.com/us/podcast/deliberate-leaders-podcast-with-allison-dunn/id1500464675
Attracting quality talent that shares common values is key to building a flourishing workplace that retains great employees. One of the best ways to attract top talent is to build your employment brand. How your organization and culture are perceived in the marketplace determines the type of talent that you attract to your team. In my Quit Losing Talent framework, I teach around 4 essential strategies: Attraction, Activation, Retention, and Release. Each strategy is taught around 5 tactics that ensure mastery of that area and have proved to create organizational cultures that win, keep, and inspire employees. In this episode, I dive deep into the first tactic within the Attraction strategy: Building Your Employment Brand. Give this episode a listen and be sure to leave a 5-star review on your streaming platform. Mike encourages you to reach out to him through: Mike@harbourresources.com, to let him know your thoughts on this episode & to share some topics you would like him to speak on in the future. If you're interested in learning more about all 4 strategies and 20 tactics within the Quit Losing Talent framework, check out: QuitLosingTalent.com
Episode Notes Some companies spend millions of dollars on an employee value proposition. Regions Bank already had one. The challenge for one of the nation's largest full-service providers of consumer and commercial banking, wealth management, and mortgage products and services was how to communicate its strong employment brand to candidates. After implementing an AI-powered intelligent talent experience platform, Regions was able to run multiple campaigns simultaneously that took passive visitors to its career site and turned them into leads. Regions could also strategically campaign to people based on things that are happening within the company, as well as job-specific campaigns. The campaigns have been a game-changer in the company's talent strategy. Tune into this episode of “Smarter” to hear how Regions is building a people pipeline for the future through impactful nurture campaigns that foster continued connections with candidates. Guest: Ryan King, Executive Vice President and Head of Talent Acquisition, Regions BankNotes go here
Guest: Ken Schmitt, CEO and Founder of TurningPoint Executive Search What factors define an employment brand? More importantly, do organizations have a true understanding of how their employment brand measures up in this highly-competitive hiring market? Recruiting expert, author, podcast host and CEO and Founder of TurningPoint Executive Search, Ken Schmitt, joins this latest episode of the HR Works Podcast and shares why employment brand matters for hiring teams, HR teams, and the C-suite of organizations, especially in 2023. Ken shares the red flags that signal an employment brand is working against efforts to attract and retain top-talent, and we learn some quick and simple ways for HR teams to immediate improve their organization's reputation out in the hiring marketplace. Ken also shares some great leadership lessons and learnings from his recently released book (and so to be audiobook), The Practical Optimist: An Entrepreneurial Journey Through Life's Turning Points.
In the search for talent, candidate experience can make or break the recruitment process. One of the biggest obstacles for mid-market companies when competing for talent is establishing an authentic employment brand. Enterprise companies have the resources to pursue and cultivate new talent, so it is crucial for mid-market companies to be transparent about their TA processes. On the latest episode of the HRO Today Educational Podcast Series, Pete Donaldson, Chief Growth Officer of Instant Impact, joins HRO Today CEO Elliot Clark to discuss how mid-market companies can address their candidate experience process. Listen in as Pete and Elliot explore ways mid-market companies can authentically represent their employment brands and how that will attract the right candidates.
What is your employment brand? As an employer, employee, or solo entrepreneur, you have a brand – whether you realize it or not. Does your brand promote your values? In the age of woke-ism, innovative individuals are rising up to create a parallel economy that is emerging to serve needs of patriotic Americans who simply want to conduct business while living according to their personal values. Linda's guest, Andrew Crapuchettes, is one of those innovative individuals and is the Founder and CEO of Red Balloon, America's largest non-woke job board and talent connector. If you are a motivated employer or job seeker who values freedom, hard work, merit-based recognition, and a productive workplace culture that values individual freedom, you will enjoy this episode. Don't spend your days working for organizations that limit your liberty. Listen today and join the movement with Prosperity 101® and Red Balloon. ©Copyright 2023, Prosperity 101, LLC --------------------------------------------------------------------- For information and resources visit: https://prosperity101.com To order a copy of Prosperity 101 – Job Security Through Business Prosperity by Linda J. Hansen click here: https://prosperity101.com/products/ If you would like to be a sponsor, please contact us at https://prosperity101.com. You can also support this podcast by engaging with our partnering organizations and using the promo codes listed below. Visit Christian Employers Alliance at www.ChristianEmployersAlliance.org and use Promo Code P101. To order your personalized flag from Your America Flag Store, visit www.YourAmericanFlagStore.com/p101 Switch away from companies that do not support your values and purchase from: www.switchaway.com/p101 Be free to work and free to hire by joining Red Balloon, the nation's largest non-woke job board and talent connector. Get a 10% discount by using this code: www.redballoon.work/p101 Disclaimer: The opinions expressed by guests on this podcast do not necessarily represent those held or promoted by Linda J. Hansen or Prosperity 101, LLC.
With over 13 years of experience in strategy, talent management, leadership development, change management and employee engagement our guest, Alex Meers, Director of Employer Branding and Culture at Blu Ivy, has been enabling organizations to grow and succeed through their culture and people practices to attract top talent. He works with executive leaders to develop best-in-class employment brand and employee experiences including some of North America's largest brands helping them build cultures where people love what they do, know how to be successful and strive for excellence.Brought to you by Aria Benefits and Life & Legacy Advisory Group
Author of the best book ever written on the subject of employer brand, Talent Chooses You and the creative genius behind EmployerBrandLabs and our favourite guest, James Ellis joins us for an update on the world of what people want to know if they are going to change jobs. Employment Brand is to Recruiting as Marketing is to Sales Discount Tire delivers top marks for how to communicate Why Work Here Social media mis-steps; most companies still post vague, lifeless phrases - so its not too hard to look like a genius if you just put a little effort into it! EB's role is NOT to selling the job
Author of the best book ever written on the subject of employer brand, Talent Chooses You and the creative genius behind EmployerBrandLabs and our favourite guest, James Ellis joins us for an update on the world of what people want to know if they are going to change jobs. Employment Brand is to Recruiting as Marketing is to Sales Discount Tire delivers top marks for how to communicate Why Work Here Social media mis-steps; most companies still post vague, lifeless phrases - so its not too hard to look like a genius if you just put a little effort into it! EB's role is NOT to selling the job
Right on time for the holidays! Elizabeth Saulsbury of Cox Enterprises, has just released her debut album, “Peppermint.” It is a wonderful, jazzy collection of holiday standards and original compositions, accompanied entirely by colleagues from Cox.Elizabeth started her career at Cox as a research analyst and has navigated her way to her current role as Employment Brand Manager. She discusses why research provides a useful foundation in her current role, changing consumer attention spans and the value of good data.She also shares her journey through the music, how she came to release "Peppermint" and what music shares in common with marketing.Find Elizabeth's album “Peppermint” on Spotify, Apple Music, iTunes, Amazon Music or wherever you get your jams. m/
If you want to learn how to be an exceptional recruitment marketer and employment brand superstar, it might help to listen to a pro at a company that knows a little bit about marketing. That's why we invited Ashlee Gerow, Senior Manager, Employer Brand at HubSpot, to the podcast. From implementing diversity to dicing-up data to creating rich content and much, much more, this Cult Brand series gives hosts Julie Calli, president at RecruitmentMarketing.com, and Chad & Cheese plenty to talk about with their guest.
Meghan Ford and Gillisa Pope from Wilson HCG tell us why modern employment branding can be critical to talent acquisition.
Imagine being behind the scenes during brand crisis hiring situations at Uber and WeWork. Literally the basis for "We Crashed" or "Super Pumped" mini-series. This type of experience should come with a diploma. But seriously, Employment Brand veteran Andrew Levy joins the Cult Brand podcast crew and shares stories and tips on how to hire in a brand crisis. Plus, thoughts on unwinding and reengineering process and tech stacks, candidate rediscovery, and answering questions around global EVPs. Welcome to baptism in brand crisis with an episode worthy enough for We Work Jesus, enjoy!
Imagine being behind the scenes during brand crisis hiring situations at Uber and WeWork. Literally the basis for "We Crashed" or "Super Pumped" mini-series. This type of experience should come with a diploma. But seriously, Employment Brand veteran Andrew Levy joins the Cult Brand podcast crew and shares stories and tips on how to hire in a brand crisis. Plus, thoughts on unwinding and reengineering process and tech stacks, candidate rediscovery, and answering questions around global EVPs. Welcome to baptism in brand crisis with an episode worthy enough for We Work Jesus, enjoy!
Imagine being behind the scenes during brand crisis hiring situations at Uber and WeWork. Literally the basis for "We Crashed" or "Super Pumped" mini-series. This type of experience should come with a diploma. But seriously, Employment Brand veteran Andrew Levy joins the Cult Brand podcast crew and shares stories and tips on how to hire in a brand crisis. Plus, thoughts on unwinding and reengineering process and tech stacks, candidate rediscovery, and answering questions around global EVPs. Welcome to baptism in brand crisis with an episode worthy enough for We Work Jesus, enjoy!
On today's Restaurant and Retail Marketing Flash Briefing, we look at how one restaurant in Colorado has hired a full time therapist to support its team. As we look at your employment brand, this new "perk" could be a trend in the making. See acast.com/privacy for privacy and opt-out information.
Creating a healthy culture in your business isn't only about taking care of the people that are on your team. It's also about finding the right people to bring onto your team. This week on System & Soul, our guest host Jennifer Zick, founder and CEO of Authentic Brand, continues her takeover over of the S2 Podcast by inviting Mary Nutting, Owner and CEO of CorTalent. Mary discusses how CorTalent helps business owners develop and execute a people plan that matches their business plan and how they help organizations get the right person in the right seat at the right time. This episode is brought to you by System & Soul. We have to fess up––we have done all the wrong stuff when it comes to running a business. We've hired too quickly, fired too late, wasted resources, picked the wrong objective… the list is long. But, here's what we've learned: the only way to fight the chaos and complexity that is constantly coming at you is to get clarity and control over your business. Over 20 years, we've seen it all. The more businesses get stuck in the chaos and complexity, the harder it is to grow, stay healthy and sustainable as a business. That's why we created System & Soul. It is the only business framework that helps you run better systems and do it with the soul of your business in mind. We want to help business leaders like you find breakthrough. If you're ready, learn more at SystemAndSoul.com.
Theresa Torres has held Diversity and Inclusion leadership roles at several companies including; ADP, Verizon, Merrill Lynch and Lehman Brothers. At Lehman Brothers, Theresa led Campus Recruiting, establishing her division as the premier diversity hiring organization within the company. She was an integral member of the firm's Employee Resource Group leadership, establishing strategies across recruitment, retention, business development and social responsibility outreach within the Latinx community. Joining Merrill Lynch as a Director with the Global Markets/Investment Banking team, Theresa led initiatives for the promotion readiness of diverse professionals. At Verizon, as Director of Workforce Performance, Theresa oversaw the company's Employee Resource Groups, diversity and inclusion metrics, reputational and engagement surveys and diversity partnerships. She later took on responsibility for University Strategy and Employment Brand at Verizon where she was charged with building an Enterprise-wide recruitment strategy, delivering compelling employment branding, and creating Verizon's first Enterprise Leadership Development Programs across Finance, Marketing, Engineering, Information Technology, HR and Supply Chain. Following her tenure at Verizon, Theresa joined ADP as Senior Director of Campus Recruiting where she was responsible for designing and operationalizing a fully integrated approach to University and early career hiring. Most recently, Theresa served as a Senior Director, Global Advisory Services at Diversity Best Practices where she advised member companies on Inclusion best practices and strategies. Theresa has been actively involved in development and education within the Latinx Community having served on the boards of ASPIRA of New York, 100 Hispanic Women and as President of the ALPFA New York and New Jersey Chapters. Theresa holds a Bachelor's Degree in Organizational Behavior from Concordia College. Connect to Theresa on LinkedIn and learn more about the Federal Reserve Bank of New York Shout-out: Today's Diversity Leader Shout-out goes to Kaplan Mobray, Victoria Rodriguez, and Joe Kwon Music: Intro - Vente by Mamá Patxanga is licensed under a Attribution-Noncommercial-Share Alike 3.0 United States License Outro - Amor Y Felicidad by SONGO 21 is licensed under a Attribution-NonCommercial-ShareAlike 3.0 International License --- Send in a voice message: https://anchor.fm/si-suite/message
Theresa Torres has held Diversity and Inclusion leadership roles at several companies including; ADP, Verizon, Merrill Lynch and Lehman Brothers. At Lehman Brothers, Theresa led Campus Recruiting, establishing her division as the premier diversity hiring organization within the company. She was an integral member of the firm's Employee Resource Group leadership, establishing strategies across recruitment, retention, business development and social responsibility outreach within the Latinx community. Joining Merrill Lynch as a Director with the Global Markets/Investment Banking team, Theresa led initiatives for the promotion readiness of diverse professionals. At Verizon, as Director of Workforce Performance, Theresa oversaw the company's Employee Resource Groups, diversity and inclusion metrics, reputational and engagement surveys and diversity partnerships. She later took on responsibility for University Strategy and Employment Brand at Verizon where she was charged with building an Enterprise-wide recruitment strategy, delivering compelling employment branding, and creating Verizon's first Enterprise Leadership Development Programs across Finance, Marketing, Engineering, Information Technology, HR and Supply Chain. Following her tenure at Verizon, Theresa joined ADP as Senior Director of Campus Recruiting where she was responsible for designing and operationalizing a fully integrated approach to University and early career hiring. Most recently, Theresa served as a Senior Director, Global Advisory Services at Diversity Best Practices where she advised member companies on Inclusion best practices and strategies. Theresa has been actively involved in development and education within the Latinx Community having served on the boards of ASPIRA of New York, 100 Hispanic Women and as President of the ALPFA New York and New Jersey Chapters. Theresa holds a Bachelor's Degree in Organizational Behavior from Concordia College. Connect to Theresa on LinkedIn and learn more about the Federal Reserve Bank of New York Shout-out: Today's Diversity Leader Shout-out goes to Kaplan Mobray, Victoria Rodriguez, and Joe Kwon Music: Intro - Vente by Mamá Patxanga is licensed under a Attribution-Noncommercial-Share Alike 3.0 United States License Outro - Amor Y Felicidad by SONGO 21 is licensed under a Attribution-NonCommercial-ShareAlike 3.0 International License --- Send in a voice message: https://anchor.fm/si-suite/message
Today on the RecruitingDaily Podcast, we welcome a very special guest and visionary, Anne Sample, CEO and owner of Navigate Forward. We'll discuss five strategies to improve your employment brand.Anne deBruin Sample is an accomplished business and HR leader with an innate passion for relating to people and helping them live more fulfilling lives. Through collaboration with clients, consultants and peers, the firm has grown while focused solely on helping others navigate change and reach their potential. Previously, Anne was head of HR and strategy at Pepsi Americas, Thrivent Financial and Caribou Coffee and Bagels.Navigate Forward is a Minneapolis-based consulting firm that assists executives in driving transformation in many areas, including employment brand. With over 40 years of combined experience, the team builds customized services for executives preparing for their next challenges and clients in need of executive outplacement.Some podcast highlights: Structurally and process-wise, what does the ideal candidate map look like? How much time should go into online presence? Why do 60 percent of leaders who come into a company from the outside fail within 18 months?And naturally, we'll also cover Anne's five employment brand strategies.
Recruiting and retention woes are wreaking havoc on businesses as a result of the collision of the Perfect Labor Storm and the Great Resignation. One reason why may be due to the “largest unheard conversation in history!” For starters, 68 million conversations happened in the last year around the candidate experience. To put that in perspective, that's 2.5 X more than the 2020 Olympics! So why aren't employers listening? What do you need to do to pump the brakes on unfilled jobs and quit rates going through the roof? During this episode, we're going to take a deep dive with Employment Brand and Candidate Experience evangelist Tracey Parsons (Worqdrive) on the disconnect between job seekers and employers, the rising importance of recruitment marketing, candidate experience, and employment brand. Tracey doesn't just hype ideas or toot her own horn. She brings the data to back up her recruiting solutions. If you are struggling to access, hire, or retain talent, click to listen now.
What is an employment or employer brand and why do I need one? What does this have to do with an employee experience? Guest Speaker John Graham VP, Employer Brand, Diversity & Culture Shaker Recruitment Marketing www.shaker.com ________________________ PODCAST DISCLAIMER -------------------------------------- #HR #bizowners #talentacquisition #hiring #entrepreneurs #leadership #business #workplace #workplaceculture #compensation #employeebenefits #salaries #learning #training #HRlaw #employmentlaw #healthcare #orientation #onboarding #retention #metrics #startups #safety #covid #WFH
Serge has mountains to climb before he has some of his kids graduating from University unlike Shelley as she is 2 down and 1 to go! In this episode we try to figure out if Marketing or Talent Acquisition owns Employment Brand. We also deep dive into these topics: - JobVite 2020 Recruiter Nation Survey - Candidate Dealbreakers https://www.jobvite.com/wp-content/uploads/2020/10/Jobvite-RecruiterNation-Report-Final.pdf - The education system is broken! Will a 4 year degree be always relevant? - Shelley and Serge are everywhere!
Jonathan Baldock works to build strategies that make clients more productive and successful. Specialties: Enterprise Sales, Relationship Management, Customer First Approach,Technology, Passive Recruiting, Talent Acquisition, Employment Brand, Recruitment Media, Social Media in Recruitment and Advocacy. Jonathan's Background (LinkedIn) Social HP origin How I felt when people wouldn't share the content - we could make some micro virality Leveraging your workforce to maximize content Content Marketing long term strategy but also long term effect (campaigns end when budget ends) Explain the stream-lined process of Social HP Trust employees over brands (showcase personality) Does Social HP plug in with Intranet/external software Social HP allows for engagement tracking Incentives Ranking/Ratings Favorite part of your work, favorite problem to solve 1 Thing businesses can do today to make improvement Future predictions of social The Social Selling Index Website: https://www.socialhp.com/ LinkedIn: https://www.linkedin.com/in/jonathanbaldock/ Email: jonathan@socialhp.com Follow the VidMark podcast on iTunes | Spotify | YouTube Disclaimer This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover,Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties. TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.
Leanne Farmer, Manager, Global University Relations and Employment Brand at Veritas answers the question, "Should I start my career at a small or large company?" Tune in to hear her perspective.
For the most part, Corporate America sucks at Diversity, Equity, and Inclusion. Wait, you don't believe me? Look at the numbers for this nearly 60-year-old practice. In most organizations, today money is thrown at training, messaging, and an inability to match one's brand articulation with reality. Enter John Graham, a diversity leader with a recruitment marketing and branding background, not to mention practical experience with logos like Amgen and Merck. But wait there's more... Shaker Recruitment Marketing, a nearly 70 year-old agency, barges in the room and plants its DEI stake in the ground by hiring John as their VP of Employment Brand, Diversity, and Culture.
In this episode, Matt Ertle, PrideStaff Bend Owner and Strategic-Partner, shares strategies for how to become an Employment Brand of Choice in your market. Your employment brand really starts the first moment of interaction with any job candidate (even before they are hired). Matt shares tips and best practices to improve the employee journey and position your company as a best place to work.
In Episode 18 of BEST HIRE EVER, Kris Dunn chats with Joel Cheesman, founder of Poach and Ratedly (as well as a co-host of the aptly-named Chad and Cheese Podcast) about the addition of Diversity Ratings on the Glassdoor platform. Joel and KD discuss the new rating and what it means for company reputation, the complicated relationship between Indeed and Glassdoor and how smart EB/Marketing/HR/TA pros can use the DEI focus to grow and protect their careers in a recession. Please subscribe, rate and review (Apple) and follow (Spotify) to get the latest delivered to you. Click here if you don't see the player below! SHOW HIGHLIGHTS 1:25 - Joel breaks down his work at Poach and Ratedly. Poach follows employee sentiment and tells you when to reach out to great talent at a company that's thinking about jumping. Ratedly aggregates review sites so you can track what's being said about your company without logging into 15 review sites. 4:40 - Joel covers and outlines new Glassdoor ratings in the area of DEI and Diversity. Are you ready for your employees to rate your company on diversity? Sure you are... 8:30 - KD and Joel talk about the number of ratings needed at a company for the diversity rating to appear - a disadvantage for SMBs. 9:30 - KD breaks down big company current DEI ratings on Glassdoor and Joel reacts. It's complicated. 12:05 - Joel breaks down the complicated relationship between Indeed and Glassdoor, which are owned by the same PE firm. The companies had a 28% drop in revenue during the COVID period. 14:50 - Joel and KD talk about who has more leverage in the world of HR and TA - Glassdoor or Indeed. 16:40 - KD asks Joel about the potential to show Glassdoor ratings on the Indeed platform, etc. 19:20 - Joel breaks down the challenge specifically for Employment Brand and marketing pros during the downturn, and how DEI branding presents an opportunity for them to survive in a pandemic flavored recession. RESOURCES AND SHOW NOTES: ------------Joel Cheesman Poach.ai Ratedly The Chad and Cheese Podcast Joel Cheesman on LinkedIn ------------Kris Dunn Kris Dunn on LinkedIn Kinetix The HR Capitalist Fistful of Talent Boss Leadership Training Series Kris Dunn on Twitter Kris Dunn on Instagram
James Ellis is a recognized expert in Employer Branding. He is currently the Employer Branding Manager at Roku Inc., a Silicon Valley based company that pioneered streaming to TV. Before joining Roku, he was the Director of Employer Brand at Universum, a global employer branding consulting firm headquartered in Sweden. His previous roles also include Employer Brand Consultant at BEXConsultants and Global Director of Employment Brand at Groupon. With a degree in Political Science and an MBA, James spent the first decade of his career working as a developer and web designer. After relocating to Chicago in 2010, he took on a series of senior leadership roles focused on digital strategy, eventually specialized in Employer Branding. His achievements include reinventing the employer brand of a public Fortune 1000 company, and being the first person to prove content positively impacts applications. He has also turned a failing brand-activation department into a multi-million-dollar growth engine, started a media-buying department from scratch, and expanded content and social offerings globally. James is the inventor of the Recruiting Content Framework, the Employer Brand Manifesto and the first comprehensive Employer Brand Architecture. In addition to his current role at Roku Inc., he is a highly respected author and keynote speaker on the topic of Employer Branding, and he hosts a podcast called The Talent Cast. His two new books are entitled The Employer Brand Handbook and Talent Chooses You: Hire Better with Employer Branding. In this interview, James explains the basic concept of Employer Brand, how it's directly connected to brand building overall, why companies need to get clear on their Employer Value Proposition, and why that EVP needs to be part of their global branding and marketing strategy. Links: James' website Article: “The CMO's Guide to Employer Brand” James' books on Amazon Website: “Talent Chooses You” Podcast: “The Talent Cast” James on LinkedIn James on Facebook James on YouTube James on Twitter This episode was sponsored by Vistatec.
Jay Kipps, Managing Director at Universum Canada Jay brings the perspective of the candidate experience to the front of the line. In the episode we talked about employer branding – Canadian style! How do the Big 5 corporations in Canada see employer brand? Find out what the survey data tells us about what candidates want. If you have negative employer reviews, how long do you have to correct a misconception?
Serge joins Prasanthi on Pulse by HealthJobHub to discuss the importance of Employment Brand.
This week Kathryn St. Peter joined me from her home office to speak on the topic of employment branding. As an expert recruiter and life long learner, Kathryn's career has been focused on talent acquisition - helping companies grow through talent and aligning interview teams and processes. Kathryn gives great actionable advice relevant to hiring leaders looking to streamline their hiring processes as well as tips to those in the job search mode. Check out Kathryn's site to learn more about her work: https://www.kathrynstpeter.com/ Cheers, Renee Visit www.careersandcocktails.com for drink recipes and more! --- Support this podcast: https://anchor.fm/renee-frey/support
Popular websites like Glassdoor encourage employees to post anonymous reviews which can destroy a brand image in a few keystrokes. Anthony shares his strategies to fix this problem. Get started today! Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
It's The Shred - a mini-Chad and Cheese bite of Breaking News -- This is Chad Sowash The Shred is brought to you by HappyRecruiter.com, check out their chatbot Dora. Dora is the recruiter's personal robot assistant that helps recruiters hire more candidates, faster and that's how your company becomes more cost-efficient. Check Dora out at HappyRecruiter.com -- On to the NEWS. Dateline Cleveland Ohio... Evergreen Podcasts, a Cleveland, Ohio-based podcast network, is proud to announce a partnership with The Chad & Cheese Podcast. Known in industry circles as “HR's Most Dangerous Podcast,”... The Podcast Industry is booming and to effectively scale - that means get bigger and better - we needed a solid partner, which is why we're excited to partner with the kickass team over at Evergreen. Back in March of 2017 when we launched Chad & Cheese we had no clue where this would go. Today, Joel and I want to become a major catalyst in growing the Evergreen network with podcast voices from the HR, TA, Employment Brand, Marketing and Cult Brand sectors, combined with new voices who deserve to be lifted and heard - that's right people -- WE HAVE MORE TO COME... STAY TUNED Big thanks to HappyRecruiter.com for supporting The Shred. Try Dora - the recruiter assistant out for 3 free projects. No Credit Card required, you can stop at any time. Dora makes Happy Recruiter, check Dora out at HappyRecruiter.com Sowash Out! EvergreenPodcasts.com Press Release - https://www.prweb.com/releases/evergreen_lands_hr_s_most_dangerous_podcast_to_expand_its_podcast_network/prweb16576939.htm
Audio and streaming in particular has increased massively in popularity with the emergence of Alexa and Google Home. It’s still very early but as voice gets more popular, branding in the audio world is about to become significantly more important for businesses and their products and services. I’m even building my own Pipeline Search Solutions Skill for Amazon Alexa. Article from Gary Vaynerchuk https://www.garyvaynerchuk.com/the-rise-of-audio-branding/ How to find me LinkedIN https://www.linkedin.com/in/jgordoncollier/ Twitter - @HASHtagrecruitr Pipleline Search Solutions https://pipelinesearchsolutions.wordpress.com/ My Career Fit Podcast - Apple Podcasts, Google Podcasts, Spotify, Stitcher.com or wherever you follow podcasts. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
The Employer Branding Podcast - Episode 199 Building Brands People Want to Work For with Ellen Kapoor "At the end of the day, there is only one brand". Yep, you've heard it before - but how do you actually do it? Today we are learning from a company with 50,000 people and operating under 87 brands. How do you keep the trains running smoothly in an organization that expansive? In this interview, we’ll learn how to create the best strategies to make that possible. Ellen Kapoor is the Director of Talent Acquisition & Leadership Development at ITW, her role involves developing the areas of Employment Brand, Technology on Talent Acquisition and College Recruitment. Connect with Ellen: https://www.linkedin.com/in/ellenkapoor Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
The CandEs Shop Talk Podcast welcomes Mike Anderson, Employment Brand and Marketing Strategist at Deluxe Corporation — and a proud multi-year Candidate Experience Awards winner. Listen in on how improving candidate experience impacts recruiting and the business bottom line.
Today we’re talking to a Chicago-based tech company that has been through the peaks and troughs of business and now competing for the best talent with the likes of Google, Amazon, Facebook. James Ellis is the Global Head of Employment Brand at Groupon. He is responsible for the global employer brand and its activation across all digital channels. Connect with James on LinkedIn: https://www.linkedin.com/in/saltlab/ Tune in to the Talent Cast podcast: http://thetalentcast.com/ Show-notes will be available at https://employerbrandingpodcast.com Subscribe to the Link Humans newsletter: https://linkhumans.com How to Measure ROI on Employer Brand, EBrandCon 2018 slides: https://hubs.ly/H0cnWtl0 Check out the Employer Brand Index: https://employerbrandindex.co Got questions or feedback? Email: jorgen@linkhumans.com
Employment branding can feel like such a new field. The people tasked with branding in talent acquisition often have to explain themselves and their value to others in their company. They might feel a bit like pioneers trying to forge their way through new initiatives and projects.
While Chad is on vacation in Oregon and consuming enough craft brews to hydrate a frat party, Joel Cheesman is left to hold down the fort. Listeners won't be disappointed. This week, we deliver an interview with the CEO of Wonderlic, Charlie Wonderlic. Football fans will recognize the Wonderlic name for the assessment tests they provide for the NFL during the combine. Employers will know the Wonderlic name for the assessment tests they offer, making sure employees are perfect fits for their organization. Charlie Wonderlic gives us his opinion on recruiting Millennials and how they're different from previous generations like Gen X and Baby Boomers. And then we explore how do assessments play into employment brand. Charlie also goes in depth on his opinion on how automation affects employee testing and the jobs of the future, as well as how the current state of employment in America and the gig economy creates new challenges for employers. It's a podcast you don't want to miss. And as usual, visit our sponsors and throw mad paper in their direction, since they're the only reason we get to do what we do ... America's Job Exchange, Wonscore by Wonderlic and Sovren.
Lydia Rohn is Vice President Human Resources at QuadMed Employer Onsite Health and Wellness Centers. She has a unique perspective having worked in HR for one of the largest exhibit companies as well as going through massive change in mergers and acquisitions for large healthcare organizations. Many marketers and trade show event managers don’t interact with HR regularly and aren’t sure how to engage with this internal resource. Lydia shares how creating a partnership with HR is key not only to helping your career but to your company overall. 5 Things Marketers Need To Know About HR Marketing can help HR with the Employment Brand and Communicating the message out to candidates. When a company is recruiting and looking to attract top talent, marketing is the strategic resource that can help with how the company image appears on hiring websites like Glass Door. Clear messaging is also important and the first impression future employees have when they visit your website could be the differentiating factor on whether they are interested in opportunities. Marketers need to network across the organization. Collaborating with HR is an opportunity to offer solutions and get visibility right away throughout your organization. Approach HR with ideas on how you can help with focus groups and other data driven solutions that can help attract the best talent to your company. “Change is a constant- sooner you accept that the better” – Lydia Rohn HR can help resolve conflicts. Take advantage of your internal resource and use the internal expertise to find common ground between different stakeholders. Finding shared values and goals is the place to start and having someone you can bounce ideas off of is very helpful when you are trying to get to YES on an approval of a project. Navigate big change by staying close with HR. When you have a strong relationship with key HR leaders they can help you evaluate things like the direction the company is taking, if there any gaps in the future plans and how to decide if the gap is too big whether you need to pursue alternative career options. You will feel in control of your destiny when you know the full picture and HR is the department to help empower you to make decisions. Always remember you are in control don't be reactive be proactive Supporting HR Opens Doors For Your Future. Many people wonder what do people in HR look for in a candidate. When Marketing offers strategies for recruiting, it is an opportunity to learn things like behaviors the company is looking for, the insights they want people to have before they interview and how to communicate the culture of the company. You can take that knowledge and use it for future internal and external opportunities. “The more versatile we can be the better - there is no one size fits all” -Lydia Rohn Lydia also shared important tips for anyone looking to make a career change. Job Search Power Tips: Before interviewing, educate yourself about the company by networking with people within the company. Going on a website and learning the basic “about” information doesn’t provide the real story about a company’s culture. Join organizations that have members from the companies you are interested in pursuing for a new job opportunity. When you go to the interview, present 2-3 ideas of how you could help the company in marketing that they haven’t thought of and you will be seen as a WOW candidate Think outside of the box for opportunities-what are your passions? Look for ways to integrate your passion in your career. Expand your mind look how you can connect what interests you to other opportunities. As much as a company is looking at you as a candidate, you need to look at the company and evaluate their culture- What kind of feel do you get when you walk in the door? What does top leadership look like is there diversity are there women? First impressions of how people approach you from the time you enter the building are important. Now that you have prepared for the companies that interest you-should you use a recruiter? Recruiter vs. Going it Alone You need a recruiter and you also need to be your own business development networker to look for career opportunities Companies don’t always share everything with a recruiter-you need to look for Networking is crucial to be top of mind with decision makers Think about all the places you go outside of work-your network is much broader than you think including your community, school, neighbors, places of worship and more. Inspiration for volunteering and being a Servant Leader: Lydia feels that when she is helping others it is part of her personal development. Studies show that there is a positive physiological response when you mentor or coach others and her giving back is part of her wellness plan. Favorite Resources: LinkedIn Crain's Chicago Business Favorite Book: From Values to Action by Harry M. Kraemer Quadmedical.com- QuadMed provides primary care through onsite clinics for employers with over 750 employees Lydia Rohn on LinkedIn If you questions visit LinkedIn group Rock Your Trade Show or on the podcast website Www.rockyourtradeshow.com Credits: A big thanks to Christy Haussler from Team Podcast!
Think your organisation has plenty of staff? Try 2.4 million employees worldwide. Walmart is one of the best known retail brands in the world, learn how this impacts its employment brand and how clarity of message helps candidates to self-select in or out. Questions for Michael Smith who heads up employment brand for Walmart: Tell us about Walmart and what you do there? What is the culture like in the company? Is it still a family-operated organisation? What are the employer brand challenges Walmart faces? Do you have a step-by-step approach to employment brand? What are some of the pitfalls to avoid? How do you go about measuring your results? Walmart scores 3.2 out of 5 on Glassdoor, what's your comment on this? What other companies inspire you? What's next for employment brand at Walmart and in general? Where can we learn more? Read the full show-notes article at http://employerbrandingpodcast.com
Employers —what if your job req’s could tell a story… Describe the culture of your company? What if your job posting had a real voice, and could speak directly to your potential candidates? One-to-One? With JobsinPods, you can! Hi this is Peter Clayton – Chief Jobcaster at JobsinPods — With exciting news. After many […]
We’re hearing a lot about branding these days, what it is, how to develop it, and how to defend it. It seems that social media and online communications have made it both easier to develop a brand and easier to threaten it. To talk about employment brands and what companies can do to develop and sustain their brand, we’ve asked attorney Kate Bischoff, SHRM-SCP, SPHR, to join us. Kate will be addressing this critical topic in more depth at the upcoming Advanced Employment Issues Symposium (aeisonline.com) in Las Vegas November 10th. Her talk is titled "HR’s Role in Building, Promoting, and Protecting Reputational Assets". Her session will include the best practices for training & strategies for dealing with adverse employment events. Kate is an enthusiastic attorney, SHRM-SCP/SPHR-certified human resources professional, and the founder of tHRive Law & Consulting, who advises organizations in a wide range of industries on employment law and employment decisions, from recruitment and workplace culture to terminations … to branding and brand management. Prior to founding tHRive Law & Consulting, Kate worked as a management-side attorney at Zelle LLP and served as a human resources officer for the United States Department of State at the U.S. Embassy Lusaka, Zambia and for the U.S. Consulate General Jerusalem. In this podcast, Kate • gives examples of the kinds of things that can threaten the brand • explains HR's role in brand protection • provides steps an organization can take to establish an enviable brand, and • defines the concept of brand sustainability and outlines how HR can create a sustainability plan • offers tips for protecting the employment brand (both internally and externally); and more
@Lizzpellet .....Liz Pellet visits with Bryan Wempen and William Tincup about HR and whatever else keeps her up at night with Corproate America. DriveThruHR more than not talks about Human Resources with HR professionals every day at lunch time for 30 minutes. Give us a listen at (347) 996-5600 and share your thoughts on twitter using #dthr or @drivethruhr. We talk HR along with lots of clever bantor and thoughts every day at 12 Noon Central time at "DTHR".
@KevinWGrossman .....Kevin Grossman visits with Bryan Wempen and William Tincup about HR and whatever else keeps him up at night with Corproate America. DriveThruHR more than not talks about Human Resources with HR professionals every day at lunch time for 30 minutes. Give us a listen at (347) 996-5600 and share your thoughts on twitter using #dthr or @drivethruhr. We talk HR along with lots of clever bantor and thoughts every day at 12 Noon Central time at "DTHR".
@marenhogan .....Maren Hogan visits with Bryan Wempen and William Tincup about HR and whatever else keeps her up at night with Corproate America. DriveThruHR more than not talks about Human Resources with HR professionals every day at lunch time for 30 minutes. Give us a listen at (347) 996-5600 and share your thoughts on twitter using #dthr or @drivethruhr. We talk HR along with lots of clever bantor and thoughts every day at 12 Noon Central time at "DTHR".
This week, Diane K. Danielson hosts Polly Pearson, the Vice President of Employment Brand and Strategy Engagement at EMC, one of our countries fastest growing companies. We'll talk about how Polly is engaging everyone at EMC to build their "employment brand" as well as different ways EMC is using social media to recruit employees and interact with consumers.
This week, Diane K. Danielson hosts Polly Pearson, the Vice President of Employment Brand and Strategy Engagement at EMC, one of our countries fastest growing companies. We'll talk about how Polly is engaging everyone at EMC to build their "employment brand" as well as different ways EMC is using social media to recruit employees and interact with consumers.
This podcast explores the various components and areas businesses should focus on in order to build an effective employment brand.
© 2020-2025 Ivy Podcast Discovery LLC
