Podcasts about modem media

Ever wonder why some leaders seem to effortlessly build thriving teams while others struggle with constant turnover? In this episode, guest Candice Hahn, a veteran marketing agency executive with over 25 years of experience, shares her refreshing take on leadership in the fast-paced agency world. Candice opens up about why working for good people has been the guiding force in her career and reveals her unique approach to developing talent. She explains why there's "no such thing as a marketing emergency" and how this mindset shapes the way she leads. Whether you're managing a team or aspiring to move up the ladder, Candice's practical insights on everything from imposter syndrome to advocating for yourself will help you become a more effective and empathetic leader.About Candice:Candice Hahn has 25+ years of experience in professional services. Initially working in strategy consulting, then she pivoted to the digital world while living in San Francisco. She's worked and led strategy teams at global marketing agencies including Modem Media, Publicis Modem and iCrossing where she helped clients navigate and thrive in the digital world. Most recently, Candice spent nearly 9 years at R/GA, a global innovation agency, building a team and an office in Austin, TX. There she added new logos to the R/GA roster including Michaels, Whole Foods Market, Crocs and others, winning global awards including a Cannes Lion and Effie, and delivering profitable growth year over year during her entire tenure. After recording this episode she started a new role as VP of Consumer Electronics at OUTFORM. Highlights:Why leading a people-based business requires focusing on internal team health before client needsThe "three concentric circles" framework for career growth and why staying slightly uncomfortable is key to developmentWhy good leaders recognize they're in the people development business and create environments where others can succeedThe importance of transparency and over-communication in building trust with your teamHow to handle imposter syndrome, especially as a woman in leadershipThe shift from looking for "culture fit" to "culture add" when building teamsThe value of having clear, documented expectations for career advancementWhy advocating for yourself is crucial, even though it can feel uncomfortableThe power of reframing "failures" as character-building momentsLinks & Resources Mentioned:Follow Candice on LinkedIn: https://www.linkedin.com/in/candice-hahn-56a266/Get your FREE 5 Day Leadership Reset Challenge guide here: https://llpod.link/challengePodcast Website: www.loveandleadershippod.comInstagram: @loveleaderpodFollow us on LinkedIn!Kristen: https://www.linkedin.com/in/kristenbsharkey/ Mike: https://www.linkedin.com/in/michael-s-364970111/Learn more about Kristen's leadership coaching and facilitation services: http://www.emboldify.com

John was at Modem Media for the first-ever digital ad campaign and later led MMA, [x+1] and FlashtalkingMore

Imagine you’re at the edge of a freezing cold plunge pool. Would you dive right in? Or would you hesitate and maybe just dip your toe in the water? Our guest, Anand Verma, likes to dive right in! Anand is a visionary leader, award-winning digital innovator, serial entrepreneur, and investor–and he believes that if you want to innovate in the digital age, you have to dive right in and embrace change no matter how scary and uncomfortable it may be. Anand is the Co-founder of LeapX, a Design and AI startup dedicated to creating a carbon neutral world. Previously, he was the Founder and CEO of Brilliant Basics, an award winning Global Digital and Innovation company that was acquired by Infosys. Anand also led Infosys’ digital capabilities in EMEA and was a part of the Infosys leadership team. Prior to Brilliant Basics, Anand was one of the youngest CEO's at Interpublic Group (IPG) leading IPG Media brands Ventures in EMEA. He also held leadership roles at Sapient, AKQA and Modem Media. Anand has a track record of leading through disruptive change. In this episode, he shares what it means to be entrepreneurial, how to navigate uncertainty, why companies must be purpose-led, and how to build winning teams. He is a passionate advocate for diversity as the fuel for innovation and a champion for women in leadership. That’s why we are so proud to have him on the Beyond Barriers advisory board to guide us on our mission. Visit https://www.iambeyondbarriers.com/ where you will find show notes and links to all the resources in this episode, including the best way to get in touch with Anand.   Highlights: [03:07] Anand’s story of entrepreneurship [09:24] Most important lessons learned [12:57] Being a builder vs an operator [15:45] How confidence is built [21:32] Anand’s current focus – bringing AI and design together [25:00] Gaining support from sponsors and advocates [27:25] Why diversity matters [35:54] Biggest trends to follow [38:28] How to prepare for future trends   Quotes: “Perfectionism is the biggest killer of any business.” – Anand Verma  “Confidence and credibility go hand in hand.” - Anand Verma  “Every day is a good day for doing and learning something new.” – Anand Verma    About Anand Verma: Anand is the Co-founder of LeapX, a Design and AI startup dedicated to creating a carbon neutral world. Prior to his recent ventures, he was the Owner, Founder and CEO of Brilliant Basics (acquired by Infosys), an award winning Global Digital and Innovation company headquartered in London with studios all over the world. Successfully acquired by Infosys in 2017 to accelerate Design and Innovation for Infosys and its clients globally. Anand also led Infosys’ digital capabilities in EMEA and was a part of the Infosys leadership team. He is also deeply involved with leading design school and university partnerships for Infosys. Anand is a digital visionary, innovator and successful entrepreneur who understands new products and services, revenue growth, operations and people. He has over 20 years’ experience in management consulting, digital and tech businesses. Anand has built a successful career by consistently delivering value through digital and customer-centricity. He loves creating value by reducing complexity in the digital world at both speed x scale. Prior to founding Brilliant Basics, Anand was one of the youngest Presidents and CEO's at Interpublic Group (IPG) leading IPG Mediabrands Ventures in EMEA, a global advertising and media conglomerate where he led digital Operations, Innovative Products and Services and M&A. And previous to that he held leadership roles at Sapient (now a part of Publicis), AKQA (now a part of WPP) and Modem Media (now a part of Publicis). Anand is an active investor, adviser, non-exec board director, academia, podcast host and speaker. Links: LinkedIn: https://www.linkedin.com/in/anandverma/ Twitter: https://twitter.com/anandverma  

John Nardone is the CEO of Flashtalking. A first-generation ad tech pioneer, Nardone served as a founding board member of the Internet Advertising Bureau (IAB). Throughout his career he earned recog­nition within the advertising community for his ground-breaking work at Pepsi, Modem Media and Marketing Management Analyt­ics (MMA), culminating in his receiving the Ad:Tech Industry Achievement Award in 2012.

Bill Carmody is the CEO of Trepoint, a marketing agency that provides performance-focused services to challenger brands. Bill has spent his entire career in the agency world, from early positions at Modem Media, Ogilvy & Mather, and Marden-Kane to his first entrepreneurial endeavor as Co-Founder & CMO of the Seismicom agency. Bill is also an accomplished author, public speaker, and leadership coach. He’s generously offered to provide All Things Video listeners with a free one-hour coaching session, available on his website: http://billcarmody.com/atv In this episode, we discuss how to measure the ROI of social media, and Bill shares some useful benchmarks for social influencers’ audience and engagement rates. We also consider the longtail value of influencer marketing campaigns based on the value of permanent media placements. Finally, Bill offers his advice on how to differentiate as a services business and encourages entrepreneurs to consider their “minimum viable audience” in addition to developing a minimum viable product. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Follow All Things Video on Facebook, Twitter, and LinkedIn for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential influencer marketing platform for media companies, agencies, and brands. OUR SPONSOR This episode is brought to you by Toonstar, an animation tech startup that produces snackable, interactive content experiences for mobile audiences. To learn more, visit toonstar.com or download the app. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

To Liz Ross, the president and chief executive officer of Periscope, it is vitally important to be able to learn, unlearn and relearn. Those qualities, she says, can lead to success. And Ross has had plenty of success. In her 20 years of experience, she has held leadership positions at IPG Mediabrands, Digitas, Tribal DDB, and roles in business development at Modem Media and J. Walter Thompson, along with working with top brands and even being inducted into the American Advertising Federation Hall of Achievement. In her position she sees technology changing how people view love and how they love – think dating apps – but our humanity keeps our relationships from veering too much into tech, thankfully. Still, she sees opportunity with tech, even if keeping up with the pace of change can seem daunting. “We have to embrace it and understand that change is the constant, not the enemy,” she says, adding that common sense is a powerful tool when navigating change. What drives the staunchly Minnesotan Ross is feeling like she’s doing something that's important, whether it's raising her kids or building an agency or doing work for clients. As a Minnesotan, she also has praise for local company Target, which gives back to the communities it is in. She states that because she wants to make sure that our behaviors as consumers and people mirrors our own values. A “must do” is spending time “outside of your own echo chamber,” meaning that we need to listen and interact outside of our own comfort zones with people that may think differently than we do, which can broaden our understanding and lead to greater empathy. Additionally, and importantly, Ross believes that “you cannot make a mistake” and that it will all lead to living without fear.

Summary:Joe McCambley is one of the more prominent names in modern digital marketing and advertising. He's had major roles at Digitas, at AOL in it's modern incarnation and he's the co-founder of the Wonder Factory. I wanted to talk to Joe about his time with Modem Media, where he was one of the creative forces behind the development of the first banner ads that premiered alongside the launch of HotWired. The 20th anniversary of these first banner ads is coming up at the end of the month, and I'm putting together a special episode where I'll edit together interviews from several different people all for one comprehensive piece that will tell the story. As I told Joe after this interview, my original intention was just to use this conversation as a part of that piece. But our discussion went in such wonderful directions, delving deep into nature of modern advertising and the future of marketing in the digital age, that I decided this deserved to be it's own stand alone-episode. If you're working in digital media today, I think this is required listening.Sponsor link:audibletrial.com/internethistoryThe "You Will" campaign can be viewed here.The first banner ad can be viewed here. See acast.com/privacy for privacy and opt-out information.

On the show with me today is Bill Carmody, An entrepreneur since the age of 12, hehas been a visionary in operating at the nexus of technology and marketing, transforming great ideas into successful marketing programs. An expert in both the promotions and digital industry, he has been able to harness the power of both to deliver high impact customer engagement for his clients. He was a founding partner and CMO of Seismicom, a leading brand promotions agency. At groundbreaking digital ad agency Modem Media (now Publicis Modem), he was a pioneer in launching some of the first commercial websites including MasterCard.com and CBS.com as well as the first web-based contest for CBS’ March Madness tournament and negotiating MasterCard’s first banner ad on Yahoo.com. His book, Online Promotions, continues to inspire and drive digital promotional innovation. Thank you so much for listening! Please subscribe rate and review on your favorite podcast listening app. To get to the show notes for today's episode, go to https://brightideas.co/xxx...and if you have any questions for me, you can leave me a voicemail at brightideas.co/asktrent

In 1996 I was barely 22 years old when I started my career in advertising.  I worked for a company called FCB direct, which was owned by a holding company known as True North Communications.  No offense to Brian Rafferty, my boss at the time, but the job kind of sucked.  I was estimating call volume for a large telecommunications client who was using long format commercials to advertise their One Rate calling plan.  My primary task was to calculate the estimated number of calls the client's telemarketing center could expect to receive after one of these commercials aired. We had to know the gross rating points of each program that the commercial was aired during and then provide estimates back to our client so they could staff up their telemarking center with the optimal number of representatives.  I was commuting into NY and still living at home with my parents and barely making enough money to get to and from Manhattan. Then one day in late 1996, a memo came across my desk announcing that True North "did a deal" with a digital agency in Westport, CT called Modem Media.  I went to their website and knew that I needed to work there.  In early 1997 my wish became a reality and I was hired into Modem's Research Department. The years I spent at Modem were the best of my career. I worked hard, I played harder, and I was fortunate enough to meet some really great people.  Recently, there was a party held in Westport to celebrate the 25th anniversary of Modem Media.  A great time was had by all! At that party I caught up with one of Modem's co-founders, GM O'Connell, and asked if he would be a guest on this podcast.  He said yes and we met the following week at his home in Connecticut.   We chatted about what led up to the start of Modem Media and what the early days were like. We discuss growing pains, lessons learned, and life post Modem.  I enjoyed our chat and hope you do as well.   One apology to make up front, we did the interview outside as it was too nice a day to stay inside. As such, from time to time, the wind makes an appearance on this recording (I have since purchased a wind guard for my recording unit).  We had this conversation over a bottle of Silver Oak Cabernet and I suggest you uncork a bottle of the same as you listen to this; it will take your mind off the wind!