Podcasts about True north

Great Britain's King Charles III opens the Canadian parliament in Ottawa by declaring, "As the anthem reminds us, the True North is indeed strong and free." Associated Press calls it "a speech widely viewed as a show of support in the face of annexation threats by U.S. President Donald Trump"; on Wall Streets, stocks climb after President Trump says he will delay 50 percent tariffs on the European Union; Special Presidential Envoy to Ukraine Keith Kellogg talks about the president's frustration with Russian President Vladimir Putin over the war in Ukraine; State Department is asked about reported food aid riots in Gaza at a distribution center run by a new organization supported by Israel and the U.S.; Sen. Tommy Tuberville (R-AL) announces a run for governor instead of reelection as senator; Rep. Glenn Ivey (D-MD) returns from El Salvador where he was not able to visit in prison with deported Kilmar Abrego Garcia; Washington, DC Mayor Muriel Bowser (D) outlines how the District will cut its spending by hundreds of millions of dollars this year to meet a congressional mandate; Sen. Tim Kaine (D-VA) speaks at the funeral of the late Congressman Gerald Connolly (D-VA); remembering former Rep. Charles Rangel (D-NY), who has died at age 94. Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you unintentionally holding your teen back from independence? Discover how to build grit, resilience, and self-advocacy—three skills every teen needs to thrive in their defining decade. Foster Independence, Build Grit, and Raise Self-Advocating Teens Does your teen struggle with responsibility or constantly lean on you to solve their problems? This episode is your call to action. In today's installment of the Defining Decade series, Lisa Nehring tackles the powerful trio every teen needs to master before they hit adulthood: independence, resilience, and self-advocacy. Get ready for an inspiring, real-talk session filled with practical ways to hand off the reins (without letting go entirely) and raise young adults who can stand on their own—and speak up for themselves.

The Money Mindset That Sets Teens Up for Success What if your teen's financial habits now could determine their freedom later? In today's episode, Lisa Nehring breaks down one of the most critical (and often overlooked) skills teens need before they hit their 20s: financial literacy. From budgeting basics to lifestyle-based planning, we'll explore practical ways to teach your homeschool teen how to think clearly—and biblically—about money. Whether your family leans toward Dave Ramsey or believes in the power of leveraging like Cody Sanchez and Alex Hormozi, this episode will spark the conversations that matter most.

We continue our coverage of the heartbreaking and still-unfolding disappearance of 6-year-old Lily and her 4-year-old brother Jack Sullivan. The siblings were reported missing from their home in rural Nova Scotia on the morning of Friday, May 2nd. In this episode we are joined by Graeme and Caitlin, the hosts of True North True Crime podcast, for a detailed conversation about this deeply unsettling case. Together, we walk through what's known, what's suspected, and what just doesn't add up. Links: True North True Crime Podcast - ⁠https://shows.acast.com/truenorthtruecrime⁠ Subscribe to the show: ⁠https://www.nighttimepodcast.com/subscribe⁠ Musical Theme: Noir Toyko by Monty Datta Contact: Website: ⁠https://www.nighttimepodcast.com⁠ Facebook: ⁠https://www.facebook.com/NightTimePod⁠ Instagram: ⁠https://www.instagram.com/nighttimepod⁠ Support the show: ⁠https://www.patreon.com/nighttimepodcast⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Embark on an adventure to discover what truly matters in life. This simple book and program uses visual metaphors and a progressive journey to guide you through the most important aspects of developing gratitude in your life, as well as reconnecting to the source of that gratitude, which is God. By offering actionable, detailed guidance along with practical resources, this easy read provides not only an insightful experience into the timeless things - but support for a new way to live.To get more information on this program or listen ad-free, go to: This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.danceoflife.com/subscribe

Pride is one of the main things that gets in the way of our relationship with God and His people…and surprisingly enough, God allows this type of pride in our hearts, so that we can learn humility; We can learn to be submissive to a higher power than ourselves. We need God, no matter what our pride may say, we cannot do life without Him. In today's message, Pastor Gary will encourage you to set your pride aside and surrender in meekness before the Lord! You will be surprised at how God rewards that humility!

Here's what to expect on the podcast:Karen's inspiring shift and transformation in her career journey.Myth about women's age and career change.How Karen helps women discover their joy and purpose in life.Why having the right mindset is key when changing careers.Karen's participation in skijoring and bikejoring races.And much more! About Karen:Karen Koehler is a health and life coach and personal trainer who specializes in helping active women over 45 who are feeling depleted and time-strapped, to align with their True North to live their most strong, vibrant, and purposeful next chapter. Karen also competes with her dogs in skijoring and bikejoring races on the world stage with her dogs. Connect with Karen Koehler!Website: https://www.wellness-for-you-and-your-canine.com/Email: coachkarenk9x4@gmail.comFacebook: https://www.facebook.com/coachkarenk9x4andwellnessSkijoring: https://yoursoutdoors.ca/skijoring/Spring: https://yoursoutdoors.ca/spring/3 Secrets to Simply Integrate A Fun, Active Lifestyle Into Your Busy Life!Thursday, May 15th at 7pm ET https://www.eventbrite.ca/e/3-secrets-to-simply-intergrate-a-fun-active-lifestyle-into-your-busy-life-tickets-1335344795229?aff=oddtdtcreatorCheck out Karen's book, The Muttskateers, on Amazon! https://www.amazon.com/Muttskateers-Karen-Koehler/dp/192689894X----- If you're struggling, consider therapy with our sponsor, BetterHelp.Visit https://betterhelp.com/candicesnyder for a 10% discount on your first month of therapy.*This is a paid promotionIf you are in the United States and in crisis, or any other person may be in danger -Suicide & Crisis Lifeline Dial 988----- Connect with Candice Snyder!Website: https://www.podpage.com/passion-purpose-and-possibilities-1/Facebook: https://www.facebook.com/candicebsnyder?_rdrPassion, Purpose, and Possibilities Community Group: https://www.facebook.com/groups/passionpurposeandpossibilitiescommunity/Instagram: https://www.instagram.com/passionpurposepossibilities/LinkedIn: https://www.linkedin.com/in/candicesnyder/Shop For A Cause With Gifts That Give Back to Nonprofits: https://thekindnesscause.com/Fall In Love With Artists And Experience Joy And Calm: https://www.youtube.com/@movenartrelaxation

Jim Lebenthal joins Michael Farr to discuss the latest in the markets, and how the short term gyrations probably have less impact on the long term investor than one might think. Dan Mahaffee parses the India-Pakistan conflict, and special guest Mark Hamrick helps us see the ongoing changes in financial journalism.Bringing you insight into Wall Street, Washington, and The World -- it's The FarrCast!

Worship is prayer, raising our voices in adoration to God, reading the Bible, and everything else in between; Everything we do, inside and outside the Church building, can be worship! Whatever it is, we can use it to honor God and show Him our faith! In today's message, Pastor Gary will challenge you on how, when, and where you worship. God is a good God, and He demands true and sacrificial worship. That kind of worship happens starting in your quiet time and then overflows on a Sunday morning!

All the Canadian rugby action has been taking place in the United States this past weekend, and it looks as though the US is becoming the 11th province!On Friday, the Pacific Four Series kicked off in Kansas City, as Canada opened their defence of their PAC title against the Eagles. A tight, rusty affair had Canada blitz out in the final quarter of the game to take the victory, 26-14.On Saturday & Sunday, LA hosted the Championship final of the SVNS, with both Canadian teams taking part in different tournaments; the women were in the Championship pool, looking to become World Champions. Up against 2 of the ebst teams in the world, Canada fought back to make it to the Bronze final, beating the hosts to take a medal from the series.The men, meanwhile, were in the Relegation Pool...or were they? With a sudden change to next season's SVNS announced, the Men were now competing to appear in Division 2? Either way, despite their best efforts, the men came up short, and will have to go through this whole rigamarole again, in an aim to make the World Championships next season.True North, Strong & Free!

Most men don't talk about it—but the pressure to provide, succeed, and not fail is real. In this powerful and heart-opening episode, Fabian Ae shares his raw and refreshing journey from corporate grind to online freedom, and how he's redefining what success looks like for the modern man. From breaking up with hustle culture to building a purpose-driven business and legacy, this is a must-listen for anyone craving a life that's both powerful and peaceful.   Important Links: Momergy Essentials - Home | Momergy Essentials Iva Perez - The Momergy Movement Desiree Gonzalez - Oily Essentials Follow us on: Facebook Facebook Mom Bosses Abroad Instagram@Mom.bosses.abroad Instagram @MomergyMovement Instagram @desiree_oilyessentials Instagram   Guest Bio Meet Fabian Ae— Imagine working with a mentor who's been through the grind of corporate success, pushing the limits in global sports for nearly 20 years, yet choosing to rewrite his entire story to live with purpose, adventure, and deep family connections. That's Fabian Ae—a visionary coach dedicated to helping high-achieving men break free from the traditional definitions of success and chart their own exhilarating path. Fabian's mission is simple: empower men to rediscover their TRUE NORTH. As a Certified Identity Coach and Somatic Breathwork practitioner, he guides men to escape the grind, not by quitting their career, but by realigning with a life of purpose, freedom, and unshakable legacy. He doesn't just talk about change—he lives it. His own journey, from the relentless corporate world to moving his family to a new country in search of growth, balance, and adventure, has shaped his unique coaching style. And as a triathlon and ultra-running enthusiast, Fabian embodies the endurance and mental strength needed to overcome personal and professional barriers. Whether it's reigniting your passion for life or navigating the complexities of family, career, and self-discovery, Fabian is the mentor who makes courageous choices feel not just possible—but inevitable. If you want to connect with Fabian  you can find him on Instagram @fabianae, Facebook https://www.facebook.com/fabian.ae.73  , LinkedIn https://www.linkedin.com/in/fabian-maximilian-ae/     Resources Hey, Mama!

https://www.heatherbaxter.com/https://a.co/d/b9xwuYKORDER AFTER EDEN HERE!Welcome to the podcast! I would Love to bless you in many ways through the ministry. 

Host: Neil Godbout;True North 2025 Business Development Conference panel: Sean Robinson, Sydney Redpath, and Chief Dolleen Logan

The True North Racing Podcast, proudly presented by Driving With Hailey, is thrilled to feature a special episode highlighting the exhilarating world of off-road motorsports in Ontario. Hosts Jon and Brandon welcome Ontario Off-Road Racing Association (OORA) members Kyle DeSouza and Hayden Smyth to discuss the region's growing off-road community and the grassroots events taking place across the province.

Eli Moyer on Psalm 1: We kick off our series on Christ in the Psalms with the first of two Psalms of Orientation. When times are good we find ourselves praising God and aligning ourselves to God through his Son Jesus Christ...our True North.

Send us a textWelcome to IoT Coffee Talk #241 where we have a chat about all things #IoT over a cup of coffee or two with some of the industry's leading business minds, thought leaders and technologists in a totally unscripted, organic format. Thanks for joining us. Sit back with a cup of Joe and enjoy the morning banter.This week, Marc, Debbie, Rob,  Bill, and Leonard jump on Web3 to talk about:BAD KARAOKE! "Purple Haze", Jimi HendrixThe logistics and gastrointestinal science of Santa's global, personalized gift delivery systemThe missing link discovered: how the Tio came aboutThe historically accurate nativity scene for your Catalonian homeWhat happened to the Helium Network? What happened to crypto?Is there a business in a People's Network, or is it all about the crypto?How does our view on IoT when everything connects by Wi-Fi?The old thesis of massive IoT for high-fidelity digital twins - a failed case?Who is up for betting and gambling on quantum computing? - the next nonsensical hypeHow did that prompt engineering doctorate work out?What did Rob do in 2024? You want to know!Bill puts a grill on digital twin in 2024 with True North!The Data Divas deficit and 500,000 downloads!See you in 2025! It's a great episode. Grab an extraordinarily expensive latte at your local coffee shop and check out the whole thing. You will get all you need to survive another week in the world of IoT and greater tech!Thanks for listening to us! Watch episodes at http://iotcoffeetalk.com/. We support Elevate Our Kids to bridge the digital divide by bringing K-12 computing devices and connectivity to support kids' education in under-resourced communities. Please donate.

Dharmendra Modha's TrueNorth chip added the word neuromorphic to the technorati lexicon back in 2014. In this episode of Brains and Machines, he talks to Sunny Bains of University College London about how that project led to his work on NorthPole and the axiomatic approach he took to design. 

God allows hard times in our lives to test us…to test our faith and trust in Him! The test itself is designed for us to withstand temptation…not on our own, but with the empowerment of the Holy Spirit working with us! In today's message, Pastor Gary will remind you that if you have accepted Jesus Christ as your Lord and Savior, and have been baptized in the Holy Spirit, then you have the strength and power to withstand any and all sin that threatens your relationship with the Lord!!!

Tune My HeartLuke 12:22-34The Village Chapel - 04/27/2025We live in a world drowning in fear, crippled by anxiety, and drifting into endless distraction. From the rising of the sun to its going down, our hearts are often tossed about—scrolling, striving, worrying and wondering. But what if our restless souls could be tuned, like an instrument, to the joyful music of heaven?In Luke 12, Jesus calls us away from a life of anxious striving into the secure embrace of the Father's love—a love that gives, provides, and delights to calm our troubled hearts. Join Pastor Jim as he unfolds the beautiful mystery of Jesus as the human soul's A-440 and God's kingdom as our real True North.To find more resources like these, follow us:Website: https://thevillagechapel.comYouTube: https://www.youtube.com/channel/UCQVTzDbaiXVUAm_mUBDCTJAInstagram: https://www.instagram.com/tvcnashville/Facebook: https://www.facebook.com/tvcnashvilleX: https://twitter.com/tvcnashvilleTo support the ongoing mission of The Village Chapel go to https://thevillagechapel.com/give/. If you are a regular giver, thank you for your continued faithfulness and generosity!

Send us a textIn this episode Amy Edelstein explores what it can meet to root in our True North, our deepest values, when we lean into how education needs to transform.The questions surrounding education's future form an intricate web: How do we pause and reflect while simultaneously responding to the immediate needs of our students? Who funds it and why? What outcomes do we desire? How do we serve students with vastly different backgrounds and trajectories? When confronting  complexity, Amy looks at how returning to a "true north" of universal human values—compassion, care, and recognition of each person's dignity—provides both stability and flexibility. This podcast explores the essential paradox of educational transformation: we need time for deep reflection, yet our students continue growing each day, requiring immediate guidance. By embracing both patience and urgency, holding our preconceived ideas lightly while standing firmly in our humanity, we create space for innovations that honor both the passionate curiosity of youth and the thoughtful discernment needed for lasting change.Support the showIf you enjoyed this episode please leave a review! Your review supports our podcast to reach more educators and share the importance of creating more conscious classrooms.The Conscious Classroom was honored by Feedspot in their Top 100 Classroom Podcasts. We are committed to sharing insights that transform outlooks and inspire with what's possible. Subscribe so you don't miss a single episode! Visit Inner Strength Education for more on the great work of the Conscious Classroom. Want to train to teach mindfulness, compassion, and systems thinking to students? Courses are available at The Conscious Classroom.Get your copy of the award-winning, bestseller The Conscious Classroom: The Inner Strength System for Transforming the Teenage Mind.

Trusting God with our family, finances, and future isn't easy…but it is necessary! We can't say we trust God and want Him to direct our lives and then not move an inch to obey. Whether God gives us an undeniable sign or not, we have to move; God cannot direct us if we're not actively obeying…simply put…He can't steer a parked car! In today's message, Pastor Gary will show you how simply acting upon the prompting of the Lord without sign after sign can bless your life and set God's will in motion!

Did Jesus Really Rise From the Dead? | True North United | Pastor John Fabarez

Speaking from the floor of the Cloud Connections 2025 conference, Dino De Palma of True North Advisory emphasized the intersection of culture and innovation in the cloud communications sector during a roundtable he moderated on “Innovating at Scale: Creating Next-Gen Cloud Products.” De Palma, a longtime industry leader and advisor, said the conversation focused on how companies can maintain culture and alignment while developing new technologies in hybrid or remote work environments. “The key theme that emerged was balancing remote collaboration tools—like Zoom, Teams, and Webex—with the need for in-person connection,” said De Palma. “That offline conversation still matters. It can spark deeper, longer discussions that you can't always fit into a back-to-back Teams schedule.” True North Advisory, a boutique advisory firm, provides strategic consulting for cloud and communications companies, helping clients refine their product positioning, go-to-market strategies, and long-term relationship building. De Palma underscored that the firm emphasizes hands-on engagement and strategic fit between vendor and buyer. De Palma also highlighted a comment from a participant that resonated with the group: “AI should be viewed as an augmentation of the team—not a replacement.” He noted that embracing AI in a way that enhances productivity, rather than replacing jobs, is essential to building trust and buy-in across teams. He added that the conversation touched on the challenge of “over-communication,” where workers today juggle multiple channels—email, Teams, WhatsApp, SMS, and more—making alignment on company vision more difficult. On the topic of emerging technologies and platform evolution, De Palma observed that small businesses now have greater access to tools traditionally reserved for large enterprises. “We're seeing companies like Clark Chat, Spanoco, and Kiwi delivering mobile-first, easy-to-use solutions that empower micro and small businesses,” he said. “At the end of the day, ease of use is the differentiator.” De Palma is also scheduled to moderate a panel on cloud communications mergers, focusing on the Alianza-Metaswitch and XTM-Evolve IP deals. The session will explore cultural integration, operational challenges, and whether these transactions signal a broader shift in the sector. “There's a lot of M&A activity in the air,” said De Palma. “The question now is: what's next?” For more information on True North Advisory, visit truenorthadvisory.com.

In life, we will go through hard times and good times…we know this. But, more often than not, we forget why this is. God gives us ups and downs in life to teach us! Whether it is to depend on Him for what we need on a daily basis or remembering to bless Him when He does provide what we need, we need to learn! In today's message, Pastor Gary will remind you that as you go through different seasons of life, whether good or bad, to be thankful either way! A grateful heart will never lead you astray!

Global markets opened sharply lower on Wednesday after China announced retaliatory tariffs on the U.S. Here at home, the ongoing trade war has pushed the TSX Composite to an eight-month low. As market uncertainty persists, what strategy is today's guest adopting, and which pockets of the market might Canadian investors want to focus on moving forward? Joining us today to unpack the Canadian equity landscape and to provide update on Fidelity True North® Fund is Portfolio Manager Max Lemieux. Recorded on April 9, 2025. At Fidelity, our mission is to build a better future for Canadian investors and help them stay ahead. We offer investors and institutions a range of innovative and trusted investment portfolios to help them reach their financial and life goals. Fidelity mutual funds and ETFs are available by working with a financial advisor or through an online brokerage account. Visit fidelity.ca/howtobuy for more information. For a fourth year in a row, FidelityConnects by Fidelity Investments Canada was ranked #1 podcast by Canadian financial advisors in the 2024 Environics' Advisor Digital Experience Study.

After reading stories in the Bible of all God has done and all His people have done through the power of the Holy Spirit, how could you not want Him to intercede in your life?! How could you not want Him to bless you, use you, and guide you into amazing things, just like He has in the Scripture?! In today's message, Pastor Gary will encourage you to allow God to do those things in and through you! Surrender control to Him and then obey and see ALL that He can accomplish with and for you!

Stellantis' CMO Raj Register talks about building consistent storytelling across channels, what she's learning from AI and why she's obsessed with connecting marketing action to tangible business outcomes. Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio.Damian Fowler (00:00):I'm Damian Fowler.Ilyse Liffreing (00:01):And I'm Ilyse Liffreing.Damian Fowler (00:02):And welcome to this edition of The Current Podcast.Ilyse Liffreing (00:09):This week we're delighted to talk with Raj Register, the Senior Vice President and CMO for North America at Stellantis, one of the biggest names in the global auto industry.Damian Fowler (00:19):That's right. Stellantis is the powerhouse behind iconic brands like Jeep, Dodge, Ram, Chrysler, and so many more.Ilyse Liffreing (00:26):And as our North American fans may be well aware, stellantis just ran off one but two high profile spots at the Super Bowl in February, both featuring major celebs,Damian Fowler (00:37):Glenn Powell as Goldlock in the Ram Super Bowl commercial, and Harrison Ford who rarely appears in ads starring in the Jeep commercial.Ilyse Liffreing (00:45):Let's get started.Damian Fowler (00:51):The first thing I want to ask you, Raj, is how did it all come together?Raj Register (00:55):Yeah, that's a great question and not the most straightforward way that many would think. So at Stellantis we have something called a jump ball. And Jump ball basically means that we curate several agencies and we allow them to pitch and based on the pitch how we brief them and whoever comes up with the best idea pretty much wins the business. So for this past Super Bowl, we spoke to around 35 plus agencies and we were able to round them out to the best two, one for Ram, one for Jeep. So we go through several rounds of creative, we determine what's the best story, how does it really relate to our business? And from my perspective it was what's the best creative outside of that? Then what's the best thing that will help give us more runway past the Super Bowl? So outside of the creative is the business aspect and how are we going to perform and make sure that it delivers upon all of our goals.Damian Fowler (01:56):Now everyone knows, I guess at this point that the Super Bowl ad spot is one of the most coveted in the world and one of the most pricey I suppose. But wanted to ask you why was it important for Stellantis? I mean, you're the only order maker as I understand it, to have a spot during the game this year. Why was it important for you?Raj Register (02:14):There's a lot of dialogue around why were we the only one. I saw it as an incredible opportunity for us to be auto exclusive. When do you get to do that? During Super Bowl? It was really important for us to show up, not only to show that we're here, not only are we American born and we are proud of our brands, but when we think of everything we have to offer to our consumers, we wanted to leverage this as an opportunity to tell that story and give them an indication of who we are. And it was almost like a reintroduction back to America as well as supporting our UAW workers, supporting our dealers, supporting our employees. So I think it was a rally cry for us to just let everyone know that we're here and we're here to stay.Ilyse Liffreing (02:58):That's awesome. And such terrific actors in both of the commercials, Glenn Powell and Harrison Ford, and I feel like they speak to definitely different generations obviously of fans and types of moviegoers potentially. What were the main challenges of securing the talents?Raj Register (03:16):Gosh, so Glenn Powell, so we already have an established relationship with him for Ram. He did a really nice job with us for our integration that we had with Twisters. And so for him it was more of a natural fit. He has this serious nature, but he's also very funny. And so when we came up with the idea of Cody Lakson the Three Bears and using that old American fairytale to help bring to life something really cool and unique glim, I mean it was like a no-brainer, like let's extend this relationship because he's easy to work with, but then also he brings a lot to the table to help us with bringing things to life. So he was very involved with making sure that our script and how things showed up were authentic to him. But then also because he knows us as a brand, he knew certain things to lean into.(04:03):So he was a really good partner in that way. Harrison Ford was a lot more difficult for us to secure. So quite frankly, and if you've looked at any of the behind the scenes that were done, Harrison talked about his first answer was No, Olivier and a group of us went back and he started with a different script, one that paid homage to Harrison Ford, but then also related to us as a brand and the freedom of America. And so once we were able to align on the idea and have a script that Harrison actually reacted to in a positive way, he actually reviewed it with his wife and she said, now that's good. Then it was a matter of, okay, well who's the director who could work with him and make sure that this comes to life in the way that he's proud of as well as us? We tap James Mango and that was incredible. So they already have a really good relationship. Mango did four versus Ferrari, so he has this really extensive background in movies, but for commercials, this was, I believe it was his first one. And so just balancing the star power of Harrison, Mangold and Olivier, it was like the trifecta of greatness I would say. But it took a while for us to get to where we needed to be. We shot our Super Bowl at three weeks before,Ilyse Liffreing (05:24):Which that is a tight turnaround.Raj Register (05:27):It's a lot of pressure, but being on set and getting everything together, Harrison was amazing, but that one was definitely a day by day, how are we going to get this done? And just making sure that he felt comfortable with the commercial and it came out better than I could have expected. But that one definitely was a challenge, but in a good way.Damian Fowler (05:48):And it's interesting to note that Harrison rarely does commercials, so it was an amazing coup for you to getIlyse Liffreing (05:53):Him. Totally. And yeah, it's great that it came, but it's also a great example of the brand campaign overall because it's the power of choice and why was this the right message for the moment?Raj Register (06:08):Yeah, so just to clarify, so power of choice was our Ram ad and freedom of choice was our G ad. And so the reason why we chose those bookends of power and freedom one is it's the breadth and the quilt of America being able to make a choice and be happy and stand up for whatever it is that you want or whatever you believe in. The other part was is as we think about the way the automotive business is changing, there's a lot of energy around what type of vehicle should you choose? And our stance at Stellantis is, one, we want you to love our brands and our vehicles first, and then you make a choice as far as what platform or what energy you want. In both commercials we were able to highlight our ice vehicles, which is our gas hybrid and all electric.(07:04):With that being said, it's hey, making a choice should be fun. There's a lot of negative feedback around Bev versus not, or should you have a gas vehicle versus not. And for us it's you have the freedom or power to choose the vehicle that's best for you, and we want to make sure that you make a choice with us and giving customers the education of we are a company for a person like you and we just want you to choose with us. And so that was the premise of it and we were able to do it on one end very humorously. And the other was more around the freedom and pride of being American and being able to make a decision for yourself.Damian Fowler (07:43):Now, one of the most interesting things about the Super Bowl this year was that it was also streamed on Tubi, which is Fox's fast channel. And I wanted to get into this in terms of the campaign. How did you think about and come up with a digital strategy around that that goes beyond the second quarter ad?Raj Register (08:03):Yeah, so I'll just say even for the day of, it was interesting because being at Super Bowl, I got a chance to see what was happening on the two B app and really being able to just see the integration and being able to not only see our ad live, but also our halftime show. So that was incredible to see live TV while you're on the spot because it's a different experience. What consumers see at home is not the same as what you see in the stadium. The important thing for us was leveraging all opportunities from TV to streaming to social, to tell a complete story. And we want it to be just, okay, here's the TV spot and move on. How can we leverage other avenues to make sure that our story is getting out there and then continuing the story with our consumers or those that are interested in learning more. Yeah, there's a group that are watching on TV or in a environment where they're in a sports bar or something like that, but you also have these other group of customers that are watching on their phones. And so that's why it was important for us to leverage all avenues and all media channels to make sure that our collective 360 story was getting out there.Ilyse Liffreing (09:11):Totally. Did you know that it was going to be streamed on Tubi when you first made the buy?Raj Register (09:17):No, we didn't. And so I learned when I was in the suite with Fox Sports, and so they came and said, Raj, you can see everything live and here's how everything works. And so I had everything set up and it was really nice to see. So I was trying to balance be here in the moment, but then I was enthralled by Tubi and so throughout breaks and things like that, I was very much so engaged. So it was a surprise and delight for me and something that I'll definitely continue to leverage as we look at our media buying practices in the future.Ilyse Liffreing (09:49):Totally makes sense. Curious about how those overall numbers added to the results of the Super Bowl spots. And on that note, let's get into those results with the overall takeaway. First off, what was the reaction to the campaign overall?Raj Register (10:04):That one, we did something a little bit different than we typically do. So what we have normally done is Super Bowl is the coveted day. We don't do teasers as a company. Everyone sees it at the same time and it's under lock and key. And we tried something a bit different this year. So for Ram, we created some teasers and so we went live with our teasers a week before Super Bowl, and then on the Wednesday before we had an opportunity with the Today Show to show the entire commercial and really start some of the excitement and engagement before Super Bowl. From a press standpoint, the world knew or people knew that we would have a Jeep spot and we kept up with our previous practice of everything's under embargo, so no one knew that one, we had Harrison Ford or we had a two minute spot.(10:56):And so it was a complete really surprise to most people. And so to have that go live during the Super Bowl itself, I mean that just took off from a social sentiment standpoint. Me being a former Ford employee, I got so many text messages because the last line where Harrison talks about loving his Jeep even though his name is Ford, that was quite the zinger. And so everything that we've seen so far has been overwhelmingly positive. Positive sentiment for Jeep was 99%, and for Ram it was 98%. From a global PR standpoint, over 10 billion for ram, we had over 200 million views for Jeep, over 106 million views on social channels. So many recognition and rewards. Ad blitz was one where we were number one spot for Jeep, and so they just keep coming in. And so those are the things that you know, did the right thing.Ilyse Liffreing (11:52):Yeah, those are fantastic numbers.Damian Fowler (11:54):Amazing. I guess it's fair to say you hit your metrics for successRaj Register (11:58):For game day and right after. So another thing that we did differently this time is that we have usage rights for 90 days after Super Bowl, so it wasn't just a day of and done. We're leveraging the content for some localized messaging. We leveraged our websites CRM and really doing a complete 360 after the fact. So we'll have a postmortem after the 90 days of our campaign, which is something very different for us. And having cut downs and really being able to support more product and storytelling key, why buy messaging? And it's something that I think will be pivotal for us as a company and really set the stage for how we do things in the future.Damian Fowler (12:42):I'd love to zoom out a little bit. You have many iconic brands on your watch, not just Jeep and Ram, Dodge Chrysler and also European brands too. I wanted to ask you though, how do you balance your marketing across so many different brand identities while also sort of keeping in-house that cohesive idea of strategy for the whole company?Raj Register (13:05):At a company Stellantis where you have essentially a house of brands, you have the very all American Chrysler, Dodge, Ram G brands, and then Alpha Mayo and Fiat, each brand has its own DNA. And that's how I see it is the DNA is what sets the stage for the fabric of how that vehicle or how that brand should show up. And we need to be tried and true to that. Many times we get ideas and an agency may pitch us and it might be a great idea and say for example, they pitch us for Chrysler and it comes across as Dodge. I say that's a great idea, but it's very dodge, it's very brotherhood, badass speed power for Chrysler, more of the family with Pacifica and capability and off-road with Jeep and Ram also having capability. It's the only brand that has, and basically in the world that only does pickup trucks.(14:03):And so when you think of all those things, each brand has its own identity, and so you don't have to mix and match things. As individuals, we have our own personalities and as families, we have our own DNA. That's how I see the brands. And so that part to me is fairly easy to really just understand and make sure that there's clear lines of delineation. When I think of marketing though, there's best practices and there's things as a company that we know to be true. When we think about, for me, I have things that are considered either above the line or below and just really understanding what investment, what media channels, what optimization, what tactics are necessary for us to be successful with a particular nameplate or launch. And ensuring that I have a complete cohesive plan and really establishing what are my KPIs and goals and things that I need to make sure that I'm accomplishing.(14:58):If there's something that needs to be communicated and it falls below the line where we have maybe digital only or we're doing only experiential, really understanding what are my priorities, what am I trying to deliver upon? And then holding true to that. So as a company, having marketing rigor and expertise around what it is that we really need to establish as far as a North star. And then also working with our brand heads on does this meet the brand? DNA does it meet our customer goals? Does it meet our key why buys? And then you move forward. And so a lot of things we do are collaboratively. So it's not the marketing team on our own just driving things and bringing things out the door. It's how are we establishing what's necessary for us to be successful? And at the end of the day, it is about sales and share and making sure that we have a positive sentiment in the market and people are shopping us.Ilyse Liffreing (15:54):Speaking about shopping and digital, today's consumers are really omnichannel in their approach to shopping. How has that shift really impacted marketing in the auto sector? Is AI and automation having an impact on that approach?Raj Register (16:12):So I would say I don't know if AI necessarily has an impact as a compliment. And so what AI does, and when you think of omnichannel, it allows us to do things faster, more agile, more targeted, more regional focused. And so when I think of how customers consume things many times it takes them seeing something in many different places and how are we collectively telling a story and really understanding what part of the funnel are we leveraging, what channel for and ensuring that we're doing it in the most authentic way that is not overbearing to someone that's receiving it. But to me I see it as how are we taking them down the funnel? So if on TV I'm leveraging a brand campaign for excitement and engagement, but then when a customer sees a similar ad or a version of it at the digital level where they're now as a call to action where we're saying, Hey, learn more, there's a call to action for either building price or learning more about our features and options.(17:17):And then when you get to the deal level, allowing them to be the closer of the play. And so all of these things should be, as I said, in compliment with one another. Whenever we create something, we leverage AI to help us with not only creating faster content in a way that gives us that agility, but then we also use it for our data and our forecasting for our modeling and how are we leveraging our media channels, and then also how are things performing and then helping set the stage for, well, you did this component very well, how do you go deeper in a particular audience or market to help establish what success really looks like? And so I think AI is very complimentary in a positive way to really help establish not only from a content perspective, but when you think about performance, it definitely helps guide it from a forecast standpoint what we should expect or how we should leverage certain investments.Ilyse Liffreing (18:18):Certainly, and it's hard enough obviously to differentiate the brands from each other and keep true to their own brand guidelines, but as a marketer, you have to also differentiate your brands from competitors like GM and Ford and Tesla. What shapes basically your approach to that,Raj Register (18:43):The brand, DNA, when you have that and it's rooted in everything you do, we don't have to worry about looking or sounding like someone else because we know who we are. And that when you have that as your true north is very easy to really understand who you are and where you show up. Now when I think of brand health and brand sentiment and things that we need to listen to customers on, so for example, if we have feedback that's saying our brand is beloved, but customers don't understand our features and technology or they don't understand capability or they don't understand certain components, we use that as data to help us with our storytelling, especially at the tier two and retail level, to really start leaning into things that maybe we're missing the boat on, especially if it's something that we believe is a key factor as to a why buy. But when I think of a Tesla or a Ford or a gm, they have their own brand identities as well. And so trying to chase or be them is not the answer. Many of our brands have been in place for decades. I mean, Chrysler will be coming up on its hundredth anniversary at this point. We know who we are. And holding true to that I think is the most important thing you can ever do as a brand and as a marketer.Damian Fowler (20:07):I love that answer. When you know who you are, that's what you lean on. And I think that goes for individuals too in lots of ways. Not to get too psychological about this, but it is a true, it's true. Yeah, it's true. I know that there's a question here about, and maybe that's the answer to this next question, but when things are changing, big picture, macro conditions, global economy, which has a big impact on the auto industry, how do you as a marketer stay focused?Raj Register (20:35):Yeah, and that's an interesting question because when you think of macroeconomic factors, it can be competitive actions. It could be things like tariffs. There's all these things that you need to take into consideration. And the things that we can control, the controllables, I always make sure I understand what those things are. The things that I can't control are the things that I consider noise, meaning there's disruption and people don't like Stellantis because of X, Y, and Z, or this decision was made, we had a lot of leadership change over, we can't digest all of that. And so what I try to do is make sure that whatever plan is done soundly, it's inclusive of any key stakeholders that are necessary to help us make whatever decision it is that we're going to market with. And then also having consistency. And so yes, there's external things that we need to have into consideration, but if we run our business and change day by day, fly by fly, we'll be a weather report. We won't be able to really hold true. So for me, having consistency and sticking to a plan, now you need to have some agility in there to account for things that are more major. But when I think of major versus minor, I try to keep the minors at bay plan for the majors as much as I can, but then hold true. The more you're consistent and the more you have a plan that you stick to, the better success you have.Ilyse Liffreing (22:08):So it said marketing is a balance between art and science. Do you agree?Raj Register (22:14):A thousand percent. A thousand percent. So when I think of art and science one, that's my background. So I have an engineering background, very much science. And then when you have the marketing piece, there is science there, but there's a lot of art. And when you bridge the two together and you know how to yin and yang the two, it works. While I love data, I love to make sure that things are technically sound. I also recognize that there's art in here that you can never discount. And so I think it's an important balance to respect both parts of it. And when you're able to marry the two together, that's where I think the magic happens.Damian Fowler (22:54):What are you obsessed with figuring out right now?Raj Register (22:57):I'm obsessed with figuring out modernization of marketing. And when I say that it's what are the disruptive things that are not necessarily on the map? So we have a voiceover talent that we use for G, and this is a recognizable voice, and we've used this same individual for over a decade. He got into a car accident and his vocal cords were damaged, we had a decision to make. It's going to be a different voice that we maybe don't want to necessarily use. This wasn't the decision, or could we leverage technology using AI to recreate his voice, get him into an agreement, still going to compensate and all of those things. But how do we continue with ensuring that there's a human part of this? We use the technology, but we were able to still move ourselves forward. And so that's an example for me of I'm obsessed with how do you create opportunities? And again, it goes to the art and science to create things that may be a challenge that you can fix quickly, or are there things that I'm not thinking about that are very different and disruptive that I can start grounding myself on today because it's going to be even more relevant in five years.Ilyse Liffreing (24:20):What if you had an unlimited budget? What would be your marketing dream? What would you doRaj Register (24:27):If I had an unlimited budget? Really being able to establish a true footprint that gave true indication of what things are necessary for all consumers, whether they're African-American, Hispanic women, millennials, whoever it is, being able to create very bespoke one-to-one communications for them at the stage and at the channel that they need to make a decision. I think being able to create something like that and really understanding what's necessary, what drives someone, and then being able to truly correlate a marketing action with a true business sale impact, whatever the call to action is, I think it would be huge. Right now, we guess we say, okay, there's all these things. They clicked on an ad, they did X, Y, and Z, but we don't always know, especially for a big purchase for online things, that's easier to track. But when I think of true decision making, what are the things that really triggers individuals to make a choice and be able to correlate it to business results, I think is something that I've not yet seen done. And if I were to be able to crack that code, I'd be winning. So I think that's limitless.Damian Fowler (25:50):So Eli, what were your kind of thoughts off the back of it?Ilyse Liffreing (25:54):Yeah, I really liked how she talked about consistency, especially being a brand that is so prevalent in today's culture. She said, the more you're consistent, the better for customers because customers can see if you're not. Basically, she said, if we change every day, we're just going to be like a weather reports.Damian Fowler (26:15):That was very grounding. And I think when you talk about omnichannel campaigns and you think about the consistency of the brand across all of those channels, that's got to be a huge factor. The thing that resonates with me about that too is the fact that she talked about the DNA of each brand in her portfolio, whether it be Ram or Jeep, and just knowing that that was kind of a revelation to me. You can lean back on that idea. And I thought that kind of idea of when you know who you are, things are easy at is easier. So that was something that really stuck with me. And then there was one other thing she said that clarity of thought when she said it's what now, so what? Now what? And I just thought that was a really nice way of structuring the way a marketing campaign might be planned and then how it might roll out.Ilyse Liffreing (27:03):I also liked how she talked about the balance between art and science, whether data only tells us so much, but you got to lean into things with your heart as well.Damian Fowler (27:10):Hearts and minds, right? That's the old adage.Ilyse Liffreing (27:13):That is. That's it for this edition of the current podcast.Damian Fowler (27:19):This series is produced by Molten Hart. The Current Podcast theme is by loving caliber, and The Current team includes Kat Vesce and Sydney Cairns.Raj Register (27:26):And remember the brand DNA. When you have that and it's rooted in everything you do, we don't have to worry about looking or sounding like someone else because we know who we are.Damian Fowler (27:39):I'm Ilyse, I'm Damian, and we'll see you next time.

Earth's spin could power the future—and Giza might've done it first! In March 2025, Princeton's breakthrough pulled free electricity from Earth's rotation—17-18 microvolts, no fuel, just spin (465 m/s at the equator, 402 m/s at Giza) vs. a static magnetic field. What's Earth pushing against? Modern physics flops: “mass has inertia,” no why. My Mach-aether theory says it's cosmic pull, not spacetime. Scale this up—limitless energy! Then, Giza's 2025 radar find: 648-m wells, 80-m cubes. Ancient generators? True north since 2580 BC—spin's the key. Redshift's drag, no dark BS—just aether. Subscribe for more!Links: Princeton Paper 2016: https://link.aps.org/accepted/10.1103/PhysRevApplied.6.0140172025 Paper: https://journals.aps.org/prresearch/pdf/10.1103/PhysRevResearch.7.013285 Chris Lehto is a former F-16 pilot with 18 years of experience in the Air Force. He managed multi-million dollar simulator contracts, was an Electronic Attack SME for the Aggressors (OPFOR), and commanded the US Detachment at TLP for NATO Fighter Pilot Training. Chris fought in Iraq for 5 months in 2006. He spent 3 years in Turkey as an exchange pilot and is fluent in Turkish. Chris is also a certified crash safety investigator, having investigated Air Force accidents for four years. Lehto has a Bachelor of Science in Chemistry-Materials Science from the Air Force Academy and a Master's in Aeronautical Science from Embry-Riddle University. He was stationed in various locations worldwide, including South Korea, Italy, Alaska, Turkey, and Spain. Lehto's YouTube channel, "Lehto Files," focuses on Unidentified Aerial Phenomena (UAP) research, future tech insights, and sharing knowledge. His approach is scientific and aims to illuminate these phenomena and provide informative content. He also shares his expertise on aviation safety and accident analysis. Lehto believes in the power of open dialogue and the importance of a censor-free internet. Lehto covers a range of topics, including: • Analysis of aviation accidents, such as the collision near Ronald Reagan Washington National Airport. • Identification of drones, drawing on his Air Force security forces experience. • Insights into Alternate Physics - promoting his Fractal Holographic Universe Theory • Discussions of UAPs and related topics. • Insights into space exploration, including his experience at the launch of SpaceX's Starship SN25. #gizamysteries #freeenergy #ancientegyptJoin this channel for exclusive access: https://www.youtube.com/channel/UCVNKdkLzWuy1oLuCuCv4NCA/joinFollow on social X: https://x.com/LehtoFiles TikTok: https://www.tiktok.com/@lehtofilesFacebook: https://www.facebook.com/profile.php?id=100090658513954Instagram: https://www.instagram.com/lehto_files/reels/ Support the channel and get exclusive content at https://www.patreon.com/chrislehto Invest in UAP Society NFTs! - https://opensea.io/collection/uapeezSharing my referral link for when you order your Tesla. You'll get 500 € off the purchase of a Tesla product. https://www.tesla.com/referral/christopher39105Donate eth to: chrislehto.eth full ETH address is 0x26E3c9b2A5E5b6B7FB54f5F0120B0E4840EB7B24Become a supporter of this podcast: https://www.spreaker.com/podcast/lehto-files-investigating-uaps--5990774/support.

Special Guest Bishop Fred Adetunji joined us this month at our True North Revival. | Recorded April 4, 2025 | Thank you for listening to this podcast from The Summit Edmonton Church. We hope you're blessed and encouraged by this message. | To learn more about The Summit Church, you can visit our website at: www.thesummitchurch.ca

BONUS: X-Matrix and Obeya: How to Make Strategy Visible and Actionable for Everyone with Jim Benson and Karl Scotland In this BONUS episode, we explore the groundbreaking work of two renowned agilists - Karl Scotland and Jim Benson. Together, they've developed innovative approaches to making strategy accessible and actionable across organizations. We delve into how their combined expertise in X-Matrix strategy deployment and Obeya visualization creates powerful frameworks for aligning teams and keeping strategic conversations alive throughout execution. The Genesis of Strategic Visualization "It's not about whether agile works or not. It's about whether your business is being successful." Karl Scotland shares how his journey from tactical agile practices to strategic thinking began with a deceptively simple question: "How will we know if this agile thing is working?" This fundamental inquiry exposed a common gap in organizations - the disconnect between implementation methodologies and measurable business outcomes. Karl explains how this led him to develop the X-Matrix, a powerful visualization tool that connects true north, aspirations, strategies, tactics, and evidence on a single page, creating coherence across organizational efforts. Jim Benson reflects on his complementary path, observing how organizations often focus intensely on transformations without creating clear alignment between corporate needs, team activities, and customer value. This absence of a "full story" connecting strategic intent to daily work leaves teams uncertain if they're actually doing the right things. Jim highlights how their combined approach addresses this critical gap through collaborative strategy development and visual management. Seeing Strategy, Tactics, and Work in One Place "Strategy has often been things that C-level people do when they go on a retreat to Cancun...and everybody's like 'why?' and they're like 'Cancun'...the story of how that came about isn't there." Karl and Jim introduce their innovative approaches to making strategy visible and actionable. The X-Matrix provides a powerful framework for capturing the five key elements of strategy (True North, Aspirations, Strategies, Tactics, and Evidence) on a single sheet, showing how these elements correlate. This creates a comprehensive strategic story that answers what an organization is doing, why they're doing it, how they'll know it's working, and what success ultimately looks like. This strategic framework then comes to life in the Obeya room, which Jim describes as a physical or virtual space containing a family of visualizations. These include value stream maps, A3s, time series data, personal Kanbans, collaborative problem-solving tools, and KPIs - all designed to support the execution of the strategy articulated in the X-Matrix. By bringing these elements together, teams can maintain a living strategic conversation, allowing for continuous learning and adaptation based on real evidence. In this section, we also refer to:  Esko Kilpi's Interactive Value Creation blog, where he explores different aspects of value creation, including how conversations are the core interaction pattern. The Catch-ball process from Lean The Backbriefing, From Stephen Bungay's book The Art of Action   Maintaining Living Strategic Conversations "You don't create an annual strategy, but you create a living strategic conversation within the organization." The power of connecting X-Matrix and Obeya approaches lies in their ability to catalyze and sustain meaningful strategic conversations. Karl describes the X-Matrix as an "architecture for your Obeya" and emphasizes the importance of continuous strategy development rather than static planning. He introduces concepts like "catch-ball" from Lean and "backbriefing" from military commander Stephen Bungay, which create feedback loops to ensure shared understanding and effective execution. Jim highlights how this approach transforms strategy from an annual event into an ongoing dialogue where everyone can see how their work connects to larger goals. He emphasizes the importance of choosing language carefully, noting his appreciation for Karl's use of "evidence" rather than "metrics" - a subtle but significant distinction that encourages learning and psychological safety rather than mere measurement. This creates environments where people feel safe to discuss what's actually happening rather than hiding problems. The Changing Landscape of Agile and Strategy "I want people to own the process themselves, which is the agreements of how they will interact, and then they deploy tools like their Obeya to facilitate that process and those interactions." When discussing the recent PMI and Agile Alliance merger, both speakers offer thoughtful perspectives on the evolution of agile methodologies. Jim describes this as part of an ongoing commodification of agile practices, suggesting that we're entering a post-framework era where teams can draw from multiple approaches to craft ways of working that suit their specific context rather than adhering to rigid methodologies. Karl reflects on how the early agile community started with like-minded people coming together to share ideas and be "heretics," but eventually evolved into larger, more commercially-driven conferences and organizations. He sees the future in smaller, more focused communities of practice developing around specific interests or approaches - like the collaboration he and Jim have renewed with their course and strategic visualization work. Creating Professional Engagement Through Visualization "The word 'evidence' is a painfully poignant word... Evidence is something that grows over time based on investigation." A fascinating insight from this conversation is Jim's observation about the transformative power of visualization and language in creating psychological safety. He notes that when organizations approach their Kanban or Obeya with a learning mindset - seeking evidence rather than just tracking metrics - the entire conversation changes. Problems become opportunities for learning rather than failures to hide. Karl's careful choice of terminology in his TASTE model (True North, Aspirations, Strategies, Tactics, Evidence) reflects this intention, deliberately moving away from terms like "annual targets" or "process metrics" to encourage more holistic thinking. This approach helps create environments where strategic conversations can flourish across organizational boundaries, keeping everyone aligned on both direction and progress. About Karl Scotland and Jim Benson Karl Scotland is known for his groundbreaking work with the X-Matrix, integrating Agile principles with strategic planning. His innovative approach focuses on aligning True North, aspirations, strategies, tactics, and evidence into a single, collaborative visualization. Karl has extensive experience helping organizations develop continuous strategy development practices that connect strategic intent with execution. You can link with Karl Scotland on LinkedIn. Jim Benson is the visionary author of Personal Kanban and The Collaboration Equation. Jim's expertise lies in collaborative management, visualizing work, and fostering humane, team-driven environments. Through his work at Modus Institute, Jim helps organizations create systems that support continuous improvement and meaningful workplace conversations. You can link with Jim Benson on LinkedIn.

Think back to the time you were spiritually dead…or maybe you feel that way right now…Jesus came to defeat that spiritual death and physical death! He came so you and I could be spiritually alive in Him! In today's message, Pastor Gary will share some of what Jesus accomplished on the cross and what that means for you. Death is no longer a worry, your unending cycle of sin is no longer a concern, Jesus Christ defeated all your worries on the cross…and He did so with YOU in mind!

In 2024, U.S. healthcare and pharma ad spending will top $30 billion—but how much of it actually drives results? In this episode, Chris Boyer and Reed Smith dig into the hidden inefficiencies in health system media budgets and ask a bold question: Are we investing strategically, or just fueling the machine? They dive into: Why Media Waste Persists – From inherited budget models to disconnected teams and shallow KPIs, the current approach to digital spend is full of cracks. The Illusion of Strategy – Why having a media plan isn't the same as having a strategy—and how vague goals and channel-first thinking lead to missed ROI. The Hidden Costs of Poor Alignment – From creative mismatches to lack of CRM integration, unmeasured waste is hiding beyond the dashboard. Agency Transparency & Trust – What health systems need to know about principal media buying, opaque reporting, and misaligned incentives. They're joined by Jane Crosby of True North, who shares her performance marketing playbook: how strategic bid management, integrated media planning, AI tools, and smarter collaboration are turning wasteful spend into efficient, results-driven campaigns. In 2025, it's time to stop asking if media is being wasted—and start asking how to turn it into a high-yield investment. Mentions from the show:  Healthcare and pharma marketers go digital, but traditional media stays relevant Eliminate waste and complexity in your digital advertising budget - the Proxima Group Brands threw away $6 billion in wasted digital ad spend WG Content How AI search ranks healthcare content: A ChatGPT vs. Google experiment Diane Hammons on LinkedIn Reed Smith on LinkedIn Chris Boyer on LinkedIn Chris Boyer website Chris Boyer on BlueSky Reed Smith on BlueSky Learn more about your ad choices. Visit megaphone.fm/adchoices

Andrew sits down with Jin Stedge, CEO and cofounder of TrueNorth. Jin grew up in a family of owner-operators, including her dad, uncles, and grandparents, but didn't see herself in the family business. Instead, she headed to MIT, earned an aeronautical engineering degree, and built her career in consulting, HR tech, and — autonomous trucking. But Jin knew truckers had more immediate needs and that's how the industry pulled her in. In this episode, Jin also talks about:The evolution of TrueNorth, which evolved from being a carrier to an AI load board with a virtual dispatcher named Loadie, and what she hopes the business looks like five years from now.The biggest challenges of building a load board, the necessary features and qualities of an AI load board, how TrueNorth approaches fraud, and what new solutions could improve load boards.How technology should enhance rather than replace the human connection to make freight relationships more successful.Raising a $50M Series B with Sam Altman as an early backer, how she made the decisions to use the money and what she may have done differently, and best practices for staying in touch with investors, including her “Weekly Reflection.”Running the business through maternity leave and early motherhood.Follow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. *** A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

In this episode we're delving into the importance of honesty and truth-telling in the healing process after betrayal. We'll talk about the courage required to face one's own truths and the detrimental effects of withholding honesty in relationships, and we'll explore the concept of 'mini betrayals' and how they can lead to larger issues in relationships. Key Takeaways: Honesty is essential for healing and growth. Self-honesty requires courage and vulnerability. Withholding truth creates distance and resentment. Mini betrayals can lead to larger issues in relationships. Facing our truths can lead to clarity and alignment. Silence in relationships often leads to assumptions and disconnection. Truth-telling is a commitment to authenticity. Embracing complexity in truth allows for personal evolution. Avoiding truth can lead to feelings of being stuck. Sharing truths can foster deeper connections with others. More from me: Apply to join the "Get Your Life Back After Infidelity" group program here: https://andreagiles.com/get-your-life-back/ Follow on Instagram at: https://www.instagram.com/theinfidelitycoach/ Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! For transcripts and other available downloads, please visit Andrea's website at https://andreagiles.com/podcast/ © 2020 - 2025 Andrea Giles

All people stumble and make poor choices…even Christians…the difference is we Christians know God and are forgiven when we approach God with a humble heart! We will never get to a place where we don't need forgiveness from God, not until we're in heaven with God. In today's message, Pastor Gary will encourage you to read your Bible. Reading your Bible sets you up for success, it can reveal more of God and His plan, and it encourages you to follow after God more fiercely!

Read the blog postIn this episode, we explore how continuous improvement serves as a key pillar within a broader operational excellence strategy in healthcare. While many organizations strive to enhance quality and efficiency, real progress happens when continuous improvement is not treated as an isolated initiative but as an embedded practice within a structured system. Operational excellence provides the strategy, alignment, and leadership framework necessary to sustain and scale improvement efforts across an organization.A critical factor in achieving operational excellence is leadership commitment. Senior leaders must do more than support improvement initiatives—they must integrate them into the organization's strategic direction. This requires a shift from traditional command-and-control leadership to a coaching and mentoring approach, where leaders ask the right questions, remove obstacles, and create an environment where continuous improvement becomes a daily habit rather than a series of isolated projects.For continuous improvement efforts to be sustainable, organizations need a well-defined management system. Operational excellence replaces traditional project-based thinking with a structured approach that ensures improvement initiatives are aligned with long-term goals, also known as the organization's "True North." Without this alignment, improvement efforts risk becoming fragmented and disconnected from the larger mission of delivering safe, high-quality, and reliable care.Cultural transformation is another essential element of this journey. Operational excellence recognizes that meaningful change takes time, requiring organizations to "slow down to speed up." Rather than rushing through process changes, healthcare leaders must foster a culture where thoughtful planning and execution lead to lasting improvements. A common vocabulary around improvement efforts also helps ensure clarity, engagement, and a shared understanding among staff, reinforcing the connection between individual contributions and the organization's broader objectives.Prioritization is key to avoiding burnout and ensuring improvement efforts are impactful. Without clear priorities, organizations may scatter their resources across too many initiatives, leading to frustration and a lack of meaningful progress. Operational excellence encourages a focused approach, typically emphasizing three to four high-impact priorities that align with strategic goals and drive breakthrough improvements.Technology also plays a vital role in continuous improvement. Modern improvement platforms help teams collaborate, share data, and measure the health of their improvement culture. Real-time reporting and analytics enable organizations to identify challenges faster and address root causes more effectively, ensuring that improvement efforts lead to measurable and sustainable results.Ultimately, continuous improvement is most effective when embedded within an operational excellence framework. This integration helps healthcare organizations channel the passion of their workforce into practical, long-term solutions that enhance quality, lower costs, and improve patient outcomes. By fostering a culture where continuous progress is part of daily operations, organizations can achieve sustainable success and drive meaningful change for years to come.

Starting of a wonderful week in Oregon with True North...both the band and the duo. Songs include Don't Take Me Back, At Your Door, Extraordinary Grace, Keep The River On Your Right and Limbo

The federal election is underway and Canadians can expect to head to the polls on Apr. 24 to elect the next prime minister of Canada. A True North article investigates why Canada joining the European Union may not be such a great idea as some politicians and pundits have proposed. Tune into the Daily Brief with Isaac Lamoureux and Noah Jarvis! Learn more about your ad choices. Visit megaphone.fm/adchoices

A lot of time to the world, Christians look “wild”. People who don't know Jesus and haven't experienced Him tend to think we look crazy, but that doesn't matter! It doesn't matter what people think; It only matters what God thinks! In today's message, Pastor Gary will show you how nothing truly matters if you're obeying God and following Him! If you're aligned with God and His word and He says you're right, then no one's opinion matters. It is between you and the Lord to decide what is best!

We need a recovery of the sacred in our secular world. Because the mental, emotional, and psychological struggles haunting society right now can't be solved without addressing meaning, purpose, and the longing for connection to something beyond ourselves.In other words, spiritual health is an essential part of mental health.An attorney, religious scholar, and university chaplain, Dr. Varun Soni is Dean of Religious Life at the University of Southern California, and is leading us back to our true north, through spacious and life-giving spiritual conversations and sacred practices that realign us to our values and identity.In this conversation with Varun Soni, we discuss:Finding the sacred in our secular culture.Religious pluralism and what it means to build trust that reaches across religious lines of difference.The transformative power of finding your “truth north”—your North Star—to orient our journeys of faith and spirituality.Varun shares six pillars of flourishing; how to align our actions with our values; and the benefit of listening to the cultural narratives and stories we tell.He reflects on the missing elements of spirituality in our understanding of mental health today, evidenced in his work with teens and emerging adults.He offers us a Hindu meditative practice to provide inner clarity, stability, and calm.And he comments on compassion and a cultivation sacred spiritual practices to counteract the loneliness, anguish, and suffering in our world.Show NotesDr. Pam King welcomes Varun Soni, Dean of Religious and Spiritual Life at USCJourney from Hindu attorney to first Hindu Dean of Religious and Spiritual Life in the U.S.“What does it mean to be Indian? What does it mean to be Hindu? What does it mean to be American? What is this Indian American experience?”1965 Immigration and Naturalization ActInspired by grandfather's connection to Mahatma Gandhi“ What it meant to be Hindu was to be like Gandhi. What it meant to be Indian was to be like Gandhi. What it meant to live a meaningful life was to live like Gandhi.”“ I continued to study religion as a way of understanding myself.”Sitting with the Dalai Lama on Mahatma Gandhi's birthdayMentorship from the Dalai LamaDeepak Chopra's influence“Interfaith trust building”University ChaplaincyWhat is thriving to you?"Thriving is the alignment of purpose and practice—it's not about arriving, but about moving in the right direction."“What is my north star, and how do I get there?”Spiritual well-being about asking the right questions, not having all the answersReligion once provided meaning, rituals, and community—now young people seek new structures"What is sacred to you? If you can't answer that, you're drifting without a compass."The urgency of time when turning 50 years old“I'm not trying to prove anything to anyone anymore.”“Put the process before the answer.”6 pillars of thriving and well-being: diet, sleep, exercise, contemplative practice, emotional intelligence, connection to natureBasic physical pillars of thriving: Diet, Sleep, ExerciseSpiritual pillars of thriving: Contemplation, Emotional Intelligence, and Communing with NatureFinding what is sacred—faith, relationships, personal values51% of USC students non-religious, 80% spiritualRecord levels of loneliness, imposter syndrome, comparison culture“Not just a mental health crisis, but a spiritual health crisis.”Loss of intergenerational religious experiences—key protective factor against depression"We took away religion and replaced it with social media, then wondered why anxiety skyrocketed."Social media fuels disconnection rather than community"We weren't built for this much bad news. Our brains weren't designed to process global suffering 24/7."“There's no right way to do contemplative practice.”Find moments built into your dayExercise: So Hum breath meditation: Inhale “So,” exhale “Hum”Using meditation as a spiritual technology or tool"You are not your thoughts—you are the awareness behind them."Identity shaped by personal narrative—"If you don't like your story, rewrite it."Telling the story of who you will become"Every individual is the hero of their own journey, whether they realize it or not."Cultural mythology, from sacred texts to Marvel movies, reflects search for meaningSpirituality helps build redemptive life narratives“There power in being part of something bigger.”The Spiritual Child by Lisa Miller—research on spirituality and mental health"It's hard to hate the people you love—universities are one of the last places where people can learn to love each other across differences."Technology and mediated relationshipsWhat is sacred to you?"Gen Z's greatest superpower is empathy, but they've never been lonelier."Building protective factors for young peopleGratitude rituals shift focus from anxiety to appreciationCare, justice, and connectionMental Health CrisisMental Health and Spiritual HealthAwe-inspiring moments—nature, music, relationships—essential to well-being"Awe, wonder, and gratitude aren't luxuries—they're survival tools."“You can't doom-scroll your way to joy. Presence and connection matter.”Religious institutions declining, but human need for transcendence remainsCreating new rituals and meaning-making for a secular generation"Spiritual health is just as important as mental health—ignore it, and you miss a key part of the equation."What is your North Star? What gets you up in the morning?How do your daily practices align purpose and action?How do the stories you tell shape your identity and thriving?Try So Hum meditation as a daily mindfulness practiceEngage in one act of gratitude—write a note, express appreciation, savor a momentIt's all too easy to fragment our lives into secular and sacred, but thriving and spiritual health require wholeness and integration of every aspect of ourselves, including our faith and spirituality.Future generations of leaders need our guidance and support in their connection to community and their search for meaning, purpose, and hope.Keep your seat-belt firmly fastened, your seat-back upright, tray table stowed, and secure your own spiritual oxygen mask before assisting others.We can counteract the outrage, anxiety, and information overload with simple, daily practices that bring stability and clarity.We thrive when we align our actions and our values, our behavior with our beliefs, and our practices with our purpose.About Varun SoniVarun Soni is the Dean of Religious Life at the University of Southern California. He received his B.A. degree in Religion from Tufts University, where he also earned an Asian Studies minor and completed the Program in Peace and Justice Studies. He subsequently received his M.T.S. degree from Harvard Divinity School and his M.A. degree through the Department of Religious Studies at the University of California, Santa Barbara. He went on to receive his J.D. degree from University of California, Los Angeles School of Law, where he also completed the Critical Race Studies Program and served as an editor for the Journal of Islamic and Near Eastern Law. He earned his Ph.D. through the Department of Religious Studies at the University of Cape Town, where his doctoral research focused on religion and popular culture. As an undergraduate student, Dean Soni spent a semester living in a Buddhist monastery in Bodh Gaya, India through Antioch University's Buddhist Studies Program. As a graduate student, he spent months doing field research in South Asia through UCSB's Center for Sikh and Punjab Studies.Dean Soni is currently a University Fellow at USC Annenberg's Center on Public Diplomacy and an Adjunct Professor at the USC School of Religion. He is the author of Natural Mystics: The Prophetic Lives of Bob Marley and Nusrat Fateh Ali Khan (Figueroa Press, 2014) and his writings have appeared in the Washington Post, Huffington Post, Crosscurrents, Jewish Journal, and Harvard Divinity Bulletin. He produced the critically acclaimed graphic novel Tina's Mouth: An Existential Comic Diary by Keshni Kashyap, which is currently being adapted as a feature length film. He also produced and hosted his own radio show on KPFK-Pacifica that showcased music from South Asia and its diaspora. In 2009, he was one of the organizers of the historic Concert for Pakistan, a benefit concert at the United Nations General Assembly Hall featuring Salman Ahmad, Sting, Outlandish, Jeff Skoll, Deepak Chopra, and Melissa Etheridge.Dean Soni is a member of the State Bar of California, the American Academy of Religion, and the Association for College and University Religious Affairs. He is on the advisory board for the Center for Muslim-Jewish Engagement, Journal for Interreligious Dialogue, Hindu American Seva Charities, Future45, and the Parliament of the World's Religion. Prior to joining USC, Dean Soni spent four years teaching in the Law and Society Program at UCSB. Born in India and raised in Southern California, he has family on five continents and they collectively represent every major religious tradition in the world. About the Thrive CenterLearn more at thethrivecenter.org.Follow us on Instagram @thrivecenterFollow us on X @thrivecenterFollow us on LinkedIn @thethrivecenter About Dr. Pam KingDr. Pam King is Executive Director the Thrive Center and is Peter L. Benson Professor of Applied Developmental Science at Fuller School of Psychology & Marriage and Family Therapy. Follow her @drpamking. About With & ForHost: Pam KingSenior Director and Producer: Jill WestbrookOperations Manager: Lauren KimSocial Media Graphic Designer: Wren JuergensenConsulting Producer: Evan RosaSpecial thanks to the team at Fuller Studio and the Fuller School of Psychology & Marriage and Family Therapy.

Friday night with the Homies Tate, Big-G, B-Dirt & Pay. Join us as we travel true north, breaking down the week that has been in free agency and trades for the AFC North. Some old faces return to old places and others return to the neighborhood and live in a different house. We'll tap-into it all on tonight's show along with all of the foolery, shenanigans and fun you could ask for on a Friday night. Check us out on FFSN channels, SCN, RTTJ and FCSF also wherever you find your audio podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices

EP 150!! With Ryan Belanger of True North Forge in Alymer, Ontario Canada Its with absolute pleasure that we get to introduce you to Ryan Belanger this week. Ryan has been a good friend of ours for a few years now and is without a doubt one of our most favorite blacksmiths. His skill set is something to admire as well as his humble approach to life. Justin and Lando discuss with Ryan much about this as well as his involvement with the upcoming CanIron. Ryan has a few demonstrations under his belt with his local group OABA and will soon bring his knowledge of the ABANA curriculum to Austin Manitoba. The tools, the techniques, and most importantly the wisdom behind repetition. Ryan is not one to settle for good enough and you can see that in his work. If you are on the fence about CanIron, the demonstrator line up is without a doubt something you don't want to miss. Thank you to everyone that listens and follows the show! CanIron 2025 That's right ladies and gents. CanIron is coming to Manitoba! The Manitoba blacksmith guild has done it. They have secured a location in Austin, MB. They have set the date, August 7-10,2025. They have aligned catered food and places for people to stay. They have organized a line up of presenters that will be absolutely amazing. And of course the list of support is too notch as well. CanIron XIV is bound to be an event that will be spoken about for years and you don't want to miss it. Presentations will be provided by... are you ready for this! Noah Vachon @vachonknives Jake James @jakejames Pat Quinn @handforgedinvt Frank Annighofer @abanaorg Ryan Belanger @ryanbelanger_truenorthforge Leah Aripotch @leaharipotch Manitoba Blacksmith Guild @manitobasmiths Sponsored by Maritime Knife Supply @maritimeknifesupply Maritime Knife supply is the place to go for all your knife making needs. Literally everything for knife making supplies! www.maritimeknifesupply.ca Save on kilns !!!! with the code (ha go listen to the episode yah hosers)

Have you ever had an addition or a major renovation done on your home? Before the job started, did the construction crew get a blueprint? Or, did they just make it up as they went? Today, Pastor Gary shows how Jesus Himself set the example of following God's blueprint for His life. How well do you know God's blueprint – the Bible? And knowing it, how carefully do you follow it? By examining how Jesus observed God's direction, you'll gain insight into how you can do it as well.

Our next text discusses two brothers who respond in opposite ways when tempted by sexual sin. Judah runs into it and Joseph runs away from it. We need to order our lives by insights we gain from Judah and Joseph's examples.

CIDs and Workforce Housing, with Ann Hanlon, Perimeter Community Improvement Districts, and Kristin Winzeler, True North 400 (North Fulton Voices, Episode 9) In this episode of North Fulton Voices, hosts John Ray and Kathy Swan of the North Fulton Improvement Network discuss the workforce housing crisis in North Fulton with guests Ann Hanlon, Executive Director […]

GMoney is back with a fire episode featuring special guest Gary Cardone, and they're diving deep into the latest economic warfare strategies unfolding in real time. Trump's External Revenue Service plan is on the table, the IRS is shaking, and the global financial cabal is in panic mode. If taxation is theft, Trump just called the cops. Meanwhile, Michael Saylor calls Bitcoin economic armor, the Federal Reserve scrambles to keep the scam running, and Elon starts trolling the government about the gold in Fort Knox. Is there actually any left, or has it been rehypothecated into oblivion? GMoney and Gary break down why Bitcoin is the final boss in the fight against central banks, how it's disrupting proof-of-stake crony capitalism, and what happens when sovereign wealth funds start panic-buying BTC. Oh, and the meme wars are heating up...Pepe, rare tokens, and the digital 1776 revolution are here. Don't miss this one.

MONOLOGUE "The Crash of Competence: How Delta's Woke Hiring Practices Could Have Led to Disaster" NEWSMAKER   True North and Counter Signal Join Forces to Create Juno News https://www.junonews.com/p/a-word-from-candice-malcolm-on-true?source=queue   Mark Carney Embraces Globalism and Elitism and Insists it's What Canada Needs https://www.junonews.com/p/mark-carney-im-an-elitist-and-a-globalist  Carney Blunders – Admits Consumers Pay Industrial Carbon Tax Caught Saying One thing In English About Pipelines and Another Thing in French Doubles Down on Woke Policies  Pierre Poilieve Interview  Candace Malcolm Founder of True North and Juno News https://www.junonews.com OPEN LINES THE CULT OF CLIMATE CHANGE World's glaciers melting faster than ever recorded https://www.bbc.com/news/articles/cy4ly8vde85o   Sweden's top court rejects Greta Thunberg lawsuit on climate action https://www.reuters.com/sustainability/climate-energy/swedish-supreme-court-says-activists-can-not-sue-state-over-climate-action-2025-02-19/   On February 19, 1986 it was 100F at Alice, Texas, which was 52 degrees warmer than today.   Tony Heller – geologist, weather historian, founder of Real Climate Science dot com MONOLOGUE "The COVID Vaccine Reckoning: Is the Truth Finally Too Big to Suppress?" NEWSMAKER RFK Jr. tells staff he will 'investigate' childhood vaccine schedule, anti-depression drugs https://abcnews.go.com/Politics/rfk-jr-tells-staff-investigate-childhood-vaccine-schedule/story?id=118931875   Trump Establishes Commission Targeting Autism, Other Conditions https://www.disabilityscoop.com/2025/02/18/trump-establishes-commission-targeting-autism-other-conditions/31304/   Dr. Deborah Birx Makes Two Shocking COVID Admissions https://www.todayville.com/edmonton/dr-deborah-birx-makes-two-shocking-covid-admissions/   Dr. Robert W. Malone, author of PSyWar: Enforcing the New World Order. Internationally recognized virologist and immunologist. OPEN LINES THIS DAY IN ROCK HISTORY 2022 - Gary Brooker Gary Brooker died from cancer at the age of 76. The English singer, songwriter, pianist was the founder of the rock band Procol Harum who had the 1967 UK No.1 and US No.5 single 'A Whiter Shade Of Pale'   1994 - Mariah Carey Mariah Carey had her first UK No.1 with her version of the Peter Ham and Tom Evans song 'Without You'. Nilsson also took the song to No.1 in 1972.   1980 - Bon Scott AC/DC singer Bon Scott was pronounced dead on arrival at a London hospital after a heavy night's drinking. Scott Learn more about your ad choices. Visit megaphone.fm/adchoices

Business and life can sometimes be seen more as a search for values than a quest for profit. Private equity pioneer Vishal Nevatia joins Amit Varma in episode 411 of The Seen and the Unseen to describe his journey towards finding his true north. (FOR FULL LINKED SHOW NOTES, GO TO SEENUNSEEN.IN.) Also check out: 1. Vishal Nevatia at True North. 2. Ingredients for high growth firms -- Vishal Nevatia in 2015. 3. Shephali Bhatt Is Searching for the Incredible — Episode 391 of The Seen and the Unseen. 4. Biju Rao Won't Bow to Conventional Wisdom — Episode 392 of The Seen and the Unseen. 5. Sowmya Dhanaraj Is Making a Difference — Episode 380 of The Seen and the Unseen. 6. The Beauty of Finance -- Ep 21 of Everything is Everything. 7. How Family Firms Evolve -- Ep 34 of Everything is Everything. 8. From Imperial to Adaptive Firms -- Ep 37 of Everything is Everything. 9. Graduating to Globalisation -- Epi 48 of Everything is Everything. 10. The Horrors of KYC -- Episode 74 of Everything is Everything. 11. Episodes of The Seen and the Unseen with Mohit Satyanand: 1, 2, 3, 4, 5, 6, 7. 12. Deepak VS and the Man Behind His Face — Episode 373 of The Seen and the Unseen. 13. How We Do the Small Things — Amit Varma. 14. How the Trump Whale Correctly Called the Election -- Alexander Osipovich. 15. Everybody Lies — Seth Stephens-Davidowitz. 16. Devangshu Datta Traded His Corduroy Pants — Episode 348 of The Seen and the Unseen. 17. Polls get elections wrong. So use Google -- Seth Stephens-Davidowitz. This episode is sponsored by CTQ Compounds. Check out The Daily Reader and FutureStack. Use the code UNSEEN for Rs 2500 off. Amit Varma and Ajay Shah have launched a new course called Life Lessons, which aims to be a launchpad towards learning essential life skills all of you need. For more details, and to sign up, click here. Amit and Ajay also bring out a weekly YouTube show, Everything is Everything. Have you watched it yet? You must! And have you read Amit's newsletter? Subscribe right away to The India Uncut Newsletter! It's free! Also check out Amit's online course, The Art of Clear Writing. Episode art: ‘True North' by Simahina.

The heart and soul of the wine and food world is really about where it is grown, made, and ultimately where it comes from. On today's podcast, Jonah Beer of True North imports, a small family importer of Italian and Burgundy wines returns the podcast to put a real perspective on the current trade war and how the threats alone may prove deadly to the way we used to know wine in the United States.