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This week on Creator Upload, hosts Lauren Schnipper and Joshua Cohen break down Google's game-changing AI announcements like Veo 3 for video with sound and the "Flow" filmmaking tool. They also cover a surge of industry moves, including Google's investment in AI studio Promise, Whalar's $400M valuation, Caspar Lee's Creator Ventures raising $45M, and Publicis acquiring Captiv8 in a consolidating influencer market. Plus, discussions on Instagram's new creator referral program, Kai Cenat's decision to end his Streamer University, and Samsung's FAST channel launch with creators like Dhar Mann and Mark Rober.00:00 Welcome to Creator Upload / Girl in the Closet00:43 Google's Veo 3 AI: Video & Dialogue Generation02:04 Google I/O: Veo & The Future of AI Content04:10 Google Unveils Flow AI Filmmaking Tool05:41 The AI Race & Google's YouTube Data Advantage07:36 Big Stories: Creator Economy Investment & Acquisition Boom08:05 Promise AI Studio Lands Google Investment09:42 Promise AI: Enhancing, Not Replacing, Human Creativity?11:59 AI in Hollywood: Speed, Cost, and the Future of Content14:03 Whalar Hits $400M Valuation with Major Investors14:46 Whalar's Lighthouse: The "Soho House for Creators"?16:36 Lighthouse vs. YouTube Spaces: Monetizing Creator Hubs18:00 Caspar Lee's Creator Ventures Raises $45M Second Fund20:04 Creator Ventures: Success Breeds Success20:32 Publicis Acquires Captiv823:18 Market Consolidation: The Big Picture for Influencer Marketing24:07 Uploads & Downloads24:10 Instagram's $20k Creator Referral Program: Thirsty or Smart?26:57 Kai Cenat Pulls Plug on Streamer University Amidst Backlash28:48 Samsung Launches STN FAST Channel with Dhar Mann & Mark Rober29:46 FAST Channels & Kids: Will They Watch Ads?31:41 Wrapping Up / Longitudinal Study on Kids & Media31:51 Outro & CreditsCreator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.Follow Lauren: https://www.linkedin.com/in/schnipper/Follow Josh: https://www.linkedin.com/in/joshuajcohen/Original music by London Bridge: https://www.instagram.com/londonbridgemusic/Edited and produced by Adam Conner: https://www.linkedin.com/in/adamonbrand
C'est le Napoléon de la pub. Celui qui a propulsé Publicis dans le top 3 mondial des groupes de com'.À son actif : un CA multiplié par 50, le développement à l'international et l'intégration au CAC40.Rien ne le prédestinait à ça : Maurice Lévy commence dans l'informatique.Mais repéré très vite par les géants du secteur – dont Marcel Bleustein-Blanchet, le fondateur visionnaire de Publicis – il grimpe les échelons jusqu'à prendre les rênes du groupe en 1988.Maurice Lévy transforme cet acteur national en une référence mondiale en partant d'abord à la conquête des clients US.Commence alors une lutte féroce contre les géants américains. Il navigue entre procès et espionnages professionnels jusqu'à gagner des clients comme Coca-Cola, Procter & Gamble et bien d'autres.Dans cet épisode d'anthologie, Maurice Lévy nous révèle toutes les méthodes qui ont fait de lui une référence absolue en France.Les 3 règles d'or pour faire de son entreprise un leader incontestable.L'art du km supplémentaire (extra mile) pour terrasser ses concurrents.Comment réussir ses acquisitions d'entreprises avec l'exemple de Saatchi & Saatchi.Ses meilleures anecdotes et leçons apprises auprès des plus grands.Et pourquoi, à 29 ans, il a refusé de devenir PDG.Aujourd'hui, à 83 ans, Maurice est toujours aussi actif : YourArt, VivaTech, Solocal (ex-Pages Jaunes)… “La retraite, le plus souvent, c'est la déroute.”1h57 des meilleurs apprentissages de l'un des plus grands hommes d'affaires français.Un pur bonheur, toute l'équipe de GDIY est fière de vous présenter cet épisode, on a hâte de lire vos retours et de découvrir quels ont été vos “wow moments”.TIMELINE:00:00:00 : 83 ans et toujours entrepreneur actif00:12:34 : “On va mettre le brief en pièce !” L'extra mile est systématique00:22:39 : Si on est le meilleur à 29 ans, c'est qu'on est au mauvais endroit00:29:37 : L'ascension chez Publicis par la transition informatique dans les années 7000:37:06 : Comment enthousiasmer le client par la disruption00:51:59 : “Mais a-t-elle seulement les qualités de son étiquette ?”00:56:15 : La mondialisation ne veut pas dire standardisation : l'art de pénétrer les marchés étrangers01:07:27 : Comment racheter et redresser des agences : l'exemple de Saatchi & Saatchi01:21:43 : Tout le monde dans la pub utilise déjà l'IA01:26:10 : LA règle d'or du boss de la pub01:36:06 : La création de VivaTech et YourArt01:49:05 : Le pari audacieux de reprendre les Pages JaunesLes anciens épisodes de GDIY mentionnés : #416 - David Corona - GIGN, In_Cognita - Devenir expert de la négociation et prédire les comportements#109 Olivier Brourhant - Mantu - 55 pays, 96% de croissance annuelle, un demi-milliard de CA en 13 ans… tous les secrets pour “Scaler”#434 - Frédéric Raillard - Fred & Farid - IA : la publicité sous stéroïdes#396 - Gérard Saillant - Institut du Cerveau — Le chirurgien de Ronaldo, Schumacher, du PSG et de la FIA#401 - Emmanuel Macron - Président de la République - Les décisions les plus lourdes se prennent seulNous avons parlé de :Publicis GroupeSolocal (ex-PagesJaunes)YourArtArtMajeurYCORProcter and GambleMarcel Bleustein-BlanchetBureau de Vérification de la Publicité (BVP) : aujourd'hui Autorité de régulation professionnelle de la publicitéArthur SadounViva TechnologySaatchi & SaatchiWPP GroupDes racines et des ailesHer (film)2001, l'Odyssée de l'espace (film)Omnicom GroupLes recommandations de lecture :Le Petit PrinceOeuvres complètes de Victor Hugo : Roman, tome 1A la recherche du temps perduVous souhaitez sponsoriser Génération Do It Yourself ou nous proposer un partenariat ?Contactez mon label Orso Media via ce formulaire.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.
Le Tour de France 2025, organisé par Rêve FM, nous emmène de Nantes à Périgueux, à la rencontre d‘acteurs locaux, afin de mieux comprendre leur métier, leurs ambitions, leurs défis mais aussi l'impact qu'ils ont sur leur territoire.Lors de cette avant-dernière étape, les Rêveurs ont le plaisir de s'entretenir, à Périgueux, avec François Goddet, ancien cadre dirigeant du groupe Publicis, sur son parcours de publicitaire et sur les enjeux inhérents à ce secteur. Un entretien passionnant, où l'on perçoit que, pour rester efficiente, la publicité doit toujours être à l'avant-garde des tendances, qu'elles soient sociologiques ou technologiques.Rendez-vous dans quelques jours, pour l'arrivée du TDF 2025 !
Vous ne savez pas dans quoi investir en Bourse ? Des gérants vous donnent des idées de valeurs, secteurs, matières premières... Aujourd'hui, ce sont Matthieu Ceronne, trader et fondateur de Galileo Trading, et Raphaël Génin, analyste financier pour Euroland.
My guest this week is someone whose career path may not be linear, but it's been anything but boring. Jason Chebib started out in some of London's top ad agencies, including Ogilvy, Publicis, J. Walter Thompson, and BBDO, where he worked alongside CMOs and future CMOs at brands like Shell, Unilever, Dyson, Mars, and Ford. Then came a pivot—from creating campaigns to teaching the science behind them. Jason traveled the world, training the next generation of marketers in what actually works when it comes to growing brands. Eventually, he jumped back into the deep end—this time client-side at Diageo. First in Amsterdam, working on global strategy for Johnnie Walker, and then in New York as Head of Planning for Diageo North America, where he shaped the future of brands like Smirnoff, Baileys, Guinness, and Captain Morgan. Now fully rooted in the U.S., Jason has worn many hats—from advising agencies to serving as Committee Chair of Agency Relations at the ANA and Co-Chair of the Marketing Society in New York. He brings the kind of perspective that only comes from being deep in the trenches: agency, client, strategy, research, and education. And while he's not one to chase titles, let's just say his next chapter is wide open—and any brand would be lucky to have him. I am proud to call him my friend, my confidant, my mentor: Jason Chebib.
Publicis Health Media is hosting its fifth annual HealthFront conference on Wednesday and Thursday, with programming featuring medical marketing leaders discussing the evolving nature of the health media and advertising opportunities for pharma brands.Additionally, top talent speaking on the stage will include comedian Chelsea Handler, actress and activist Sophia Bush as well as actress and MS patient advocate Selma Blair. In this week's episode, PHM CEO Andrea Palmer previews the annual industry get together with Managing Editor Jack O'Brien and explains what insights these celebrities plan to bring to the HealthFront stage. For Trends, we dive into the brave new world vaccine manufacturers are facing under RFK Jr.'s HHS and how drugmakers are navigating the regulatory uncertainties. Check us out at: mmm-online.com Follow us: YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+M To read more of the most timely, balanced and original reporting in medical marketing, subscribe here.
The Automotive Troublemaker w/ Paul J Daly and Kyle Mountsier
Shoot us a Text.Episode #1030: Today we're talking about the real hurdles to moving auto production stateside, catching up with Carlos Ghosn's new life as a leadership coach (and fugitive), and Amazon's surprising new experiment that lets shoppers stray beyond its walls.Show Notes with links:A quarter of U.S. automotive assembly capacity sat unused at the end of 2024, suggesting opportunity amid the backdrop of President Trump's tariffs. However, shifting production to underutilized plants is far more complicated than it sounds.Toyota, BMW, and Honda used over 80% of their U.S. production capacity, leaving little room for more output.Automakers like Stellantis, GM, Ford, and Nissan have more idle capacity but face logistical and investment hurdles.Stellantis' Warren Truck Plant has just 17% utilization but can't quickly absorb new models without major investment, despite being able to build related pickups and SUVs.Ford's Flat Rock Assembly Plant could theoretically take on new models like the Mustang Mach-E, but even the fastest transition would still take six months to a year to execute.Sam Fiorani of AutoForecast Solutions said: "The rhetoric that moving assembly of vehicles into open spaces is easy and quick is not accurate."Five years after his dramatic escape from Japan, former Nissan and Renault CEO Carlos Ghosn is living a quieter life in Lebanon — but remains an international fugitive still shadowed by legal battles.Ghosn lives in a disputed $20M mansion, running executive bootcamps for midlevel managers at a Lebanese university.Despite legal threats from France and Japan, Lebanon's refusal to extradite its citizens keeps him out of reach.He still denies all accusations, blaming Nissan insiders for orchestrating his downfall to block a deeper Renault-Nissan alliance.Ghosn remains bullish on globalization, calling recent tariff tensions “a joke” against broader interconnected trends.He criticized the post-split struggles of Nissan and Renault: “Nissan is begging for some financial help, and Renault is back to what it was before 1999 — a small European company.”In a surprising pivot from its traditional walled-garden strategy, Amazon is testing a program that lets customers shop directly from third-party brand websites — without leaving its app.Shoppers can either be redirected to brand sites or complete purchases through Amazon's “Buy for Me” checkout feature.Amazon handles payment transfer securely, while shipping, returns, and customer service stay with the brand.The move allows Amazon to collect deeper shopper data, enhancing ad targeting and product recommendations.Industry experts suggest Amazon is trading short-term sales for long-term insights and stronger ad business.Jason Goldberg of Publicis said: “The bigger share of a custoJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/
“Learned helplessness, weaponized incompetence, and gendered dynamics at work.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe
El desplome de LVMH y las novedades en el sector aotomovilístico, Publicis, Beiersdorf, bajo la lupa de Pablo García, de Divacons Alphavalue.
El desplome de LVMH y las novedades en el sector aotomovilístico, Publicis, Beiersdorf, bajo la lupa de Pablo García, de Divacons Alphavalue.
El desplome de LVMH y las novedades en el sector aotomovilístico, Publicis, Beiersdorf, bajo la lupa de Pablo García, de Divacons Alphavalue.
In this episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by CEO Rachel Smith and Ci En Lee, media strategist at Publicis Singapore to discuss the latest in the ad tech and marketing landscapes. They examine the latest with the TikTok US ban amidst Trump's tariffs, the impact ‘woke' marketing, and DeepSeek's current position in the global AI race. Hear more from Ci En Lee at ATS Singapore - tickets available now!
Repasamos los protagonistas del día en el Viejo Continente con Rafael Ojeda, analista independiente, que pone el foco en Volkswagen, Deutsche Telekom, Publicis y Tesco.
Repasamos los protagonistas del día en el Viejo Continente con Rafael Ojeda, analista independiente, que pone el foco en Volkswagen, Deutsche Telekom, Publicis y Tesco.
Après les annonces de Donald Trump sur les droits de douane, les marchés européens ont connu une forte hausse, avec un CAC 40 en progression de 5,5% et des bonds importants pour des valeurs comme Publicis, les banques et le secteur du Luxe.Notre équipe a utilisé un outil d'Intelligence artificielle via les technologies d'Audiomeans© pour accompagner la création de ce contenu écrit.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.
Valentine Lambert a fondé son entreprise en 1985 dans l'univers des standards externalisés : Agaphone. Aujourd'hui, quasiment 40 années plus tard, elle est à la tête d'un joli groupe opérant pour plus de 1800 entreprises. Entourée d'une quarantaine de talents, Valentine nous explique dans cet épisode toutes les étapes de structuration par lesquelles elle est passée. Constitution de ses lignes de Management, signatures de contrats avec de grands noms comme Apicil, Publicis ou encore Emeria, recrutement, upsell... Un épisode génial qui brosse sur le très long-terme tous les sujets nécessaires à la réussite de son Aventure entrepreneuriale, tout en étant 100% autofinancé et rentable !
In Episode 8 of this season's Digital and Dirt podcast, Ian welcomes Billy Long, EVP of the Out of Home practice at Publicis, for a discussion covering the roles of agility and collaboration in media and how mentorship and transparency fuel personal growth.Podcast Breakdown:00:00 - 07:00 Introduction: Louisville Roots & Entering OOH07:01 - 14:00 Sales Beginnings & Relationship-Based Growth 14:01 - 21:00 MARTA, Management & Team Longevity 21:01 - 28:00 Publicis Move & Building an Agency Team 28:01 - 35:00 Culture, Company Support & People-First Mindset 35:01 - 42:00 Agency Sales, Internal Education & Budget Battles 42:01 - 49:00 Programmatic Rise & Retail Success Stories 49:01 - End Legacy, Advice & Embracing the OOH Community
“When the wicked win – work karma, Carlos Watson skates on fraud and why Eugene is the instrument of karma.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe
Bon, ça partait mal sachant que j'avais même pas compris le titre de cet épisode. Mais, grâce à Jérémy j'ai vraiment halluciné - et j'ai eu peur aussi - sur ce qu'on pourra faire demain grâce aux IA... Préparez-vous, parce que ça arriver vite ct'affaire ! Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
“How to handle the person who consistently discounts, dismisses or gaslights you.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe
In the latest episode of Remarkable Retail, hosts Michael LeBlanc and Steve Dennis kick off with a roundup of the week's most impactful retail news. They dive into the potential liquidation of Hudson's Bay Company, examining the challenges the iconic retailer faces amid financial turbulence. With speculation swirling around the sale of HBC's heritage Stripes brand and the struggle to find buyers for prime real estate, the hosts analyze the ripple effects on Canadian retail.They also discuss Forever 21's second bankruptcy filing and probable liquidation, attributing the fast-fashion giant's downfall to a combination of fierce competition from digital disruptors like Shein and Temu, as well as a reliance on traditional mall-based retailing. Another key story involves Wayfair's decision to expand its physical retail presence despite years of online focus. Opening its second large-format store in Atlanta, Wayfair seems to be testing the waters of omnichannel retail, blending digital convenience with tangible customer experiences. The episode also touches on earnings updates from Nike, Williams-Sonoma, and Five Below.After covering the latest retail news, the hosts continue their engaging conversation with Jason “Retail Geek” Goldberg, Chief Commerce Strategy Officer at Publicis. Goldberg dives into Amazon's ongoing challenges in breaking into the grocery market despite the tech giant's e-commerce dominance. Amazon Fresh stores, while improved, still lack a clear competitive differentiator against industry leaders like Walmart. Goldberg notes that despite Amazon's long-term strategy and willingness to experiment, their grocery ventures remain more experimental than groundbreaking.Goldberg also explores the evolution of social commerce, with a particular focus on TikTok Shops. Unlike past social selling failures on platforms like Facebook, TikTok Shops have managed to build momentum, but only for specific product categories. Goldberg argues that social commerce's real value lies not in direct sales but in product discovery. Brands need to adapt by creating content that fosters discovery rather than pushing for immediate transactions.The conversation also covers the rise of retail media networks, with Goldberg emphasizing Amazon's transformation into a high-margin ad powerhouse. By monetizing third-party seller ads, Amazon has outpaced traditional retail models in profitability. While Walmart and others are catching up, Amazon's ability to leverage its marketplace for advertising revenue puts it in a unique position. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
The latest Remarkable Retail podcast delivers a compelling mix of current market news and expert analysis from returning guest Jason "Retail Geek" Goldberg, Chief Commerce Strategy Officer at Publicis.Hosts Michael LeBlanc and Steve Dennis kick off with the week's headlines, spotlighting the chaos caused by shifting tariff policies. They note that consumer confidence has plummeted amid economic uncertainty, creating leadership challenges across the retail landscape. Steve reflects that while the COVID crisis taught resilience, today's volatility requires leaders to embrace agility as "the New Black" while avoiding recklessness.The retail news segment highlights several struggling players, most notably Kohl's with its disastrous twelfth consecutive quarter of sales decline. The hosts detail how new CEO Ashley Buchanan is pivoting back to private labels after previous leadership had emphasized national brands, while also apparently abandoning the once-touted Amazon returns program. Steve recounts visiting Kohl's stores filled with heavily discounted merchandise, describing them as "a train wreck" requiring both strategic and executional overhauls.The hosts continue with Ulta Beauty posting modest growth, signaling a slowdown in a category that had performed exceptionally well post-pandemic. Dick's Sporting Goods delivered strong quarterly results but projected significantly slower future growth, reflecting a broader trend of caution across retail.In what the hosts call the "wobbly unicorn corner," they examine former high-flyers facing existential challenges. Allbirds has lost nearly all its market value since IPO, with declining revenue despite shifting from direct-to-consumer to wholesale. Meanwhile, Stitch Fix shows modest signs of recovery under CEO Matt Baer's strategy of focusing on core customers rather than casting too wide a net.When Jason Goldberg joins the conversation, he identifies three dominant client concerns: retail media networks (which he views skeptically), artificial intelligence (both transformative and overhyped), and economic uncertainty creating both challenges and opportunities.Goldberg then provides illuminating analysis of retail market data, revealing that a small handful of giants—primarily Walmart, Amazon, Costco, and Chinese newcomers like Temu and Shein—capture the vast majority of all growth. While e-commerce growth has slowed from pandemic highs, it still significantly outpaces brick-and-mortar retail.Most significantly, Goldberg explains retail's "bifurcation" between digital winners and losers, and between two successful business models: massive "everything stores" and highly curated specialty retailers. The traditional wholesale model caught in between—particularly department stores—is struggling regardless of execution quality or market position.The episode ends with a teaser for part two, promising Goldberg's insights on the future of wholesale, Amazon's grocery ambitions, social commerce, and TikTok Shops—compelling reasons for listeners to return for the continuation of this insightful conversation.Links:https://www.forbes.com/sites/stevendennis/2017/12/04/retail-reality-its-death-in-the-middle/ About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
Rishad Tobaccowala is one to the visionaries in the world of marketing and advertising – he founded some of the early digital marketing agencies and has covered several C-level roles for Publicis. Today, he comes back to discuss his latest book, Rethinking Work.In our conversation, we dive into the five seismic shifts reshaping the workplace, how technology—including AI—is redefining the nature of jobs, and why the traditional concept of employment may soon be obsolete. Rishad shares his unique insights on leadership in this evolving landscape, the importance of adaptability, and how companies can thrive by fostering an ecosystem of talent rather than just managing employees.We also explore what individuals—whether they are seasoned executives or just starting out —can do to stay relevant and successful in a world where the future of work is being rewritten in real-time.To hear about Rishad's career and his other book, check out his previous appearance on the show.Contact Dino at: dino@al4ep.comWebsites:al4ep.comrishad.substack.comAdditional Guest Links:Website: rethinking-work.ioLinkedIn: linkedin.com/in/rishadtobaccowalaAuthentic Leadership For Everyday People / Dino CattaneoDino on LinkedIn: linkedin.com/in/dinocattaneoPodcast Instagram – @al4edp Podcast Twitter – @al4edp Podcast Facebook: facebook.com/al4edpMusicSusan Cattaneo: susancattaneo.bandcamp.com
⚢ Le Café des Femmes de l'E-Commerce, c'est le podcast qui donne enfin la parole aux femmes du digital, de la tech, du retail : bref, des femmes qui font du e-commerce et qui osent se livrer, partager, émouvoir et surtout apporter un éclairage différent sur la startup nation, les internets et les licornes. Dans cet épisode, nous plongeons dans les coulisses des relations presse et du marketing d'influence avec Déborah Zaffran, fondatrice de l'agence PIA.R Agency. Attachée de presse depuis plus de 15 ans, Déborah a travaillé dans de grandes agences comme Publicis avant de se lancer dans l'entrepreneuriat. Elle accompagne aujourd'hui des marques de mode, food, tech et retail pour accroître leur visibilité et renforcer leur image à travers les RP et l'influence.Avec Déborah, on discute pas mal et surtout de : Son parcours : de Publicis à la création de son agence Pia.r Agency, et les défis de l'entrepreneuriat dans les RP.L'évolution des relations presse : du communiqué de presse traditionnel aux nouvelles stratégies intégrant le marketing d'influence.Les coulisses du marketing d'influence : comment choisir les bons influenceurs, définir une stratégie efficace et mesurer l'impact des campagnes.L'impact des influenceurs sur les ventes : mythe ou réalité ? Comment les RP et l'influence jouent sur la notoriété plus que sur la conversion immédiate.Les campagnes marquantes : retour sur des collaborations avec Monoprix, Big Mamma, le Printemps Haussmann et Samsung.L'avenir des RP et de l'influence : comment l'IA et les nouveaux médias redéfinissent les stratégies de communication des marques.➡️ RP et Influence, de l'ancienne école aux nouveaux codes – avec Déborah Zaffran, c'est l'épisode 22 du Café des Femmes de l'E-Commerce, dans lequel Déborah recommande l'ouvrage Les relations presse d'influence - Entrez dans la communication de demain de Marie-Laure Laville.
Le géant français de la publicité, Publicis Groupe, vient de lever le voile sur l'ampleur vertigineuse de son système de surveillance numérique. Son PDG, Arthur Sadoun, a présenté avec fierté CoreAI, une plateforme capable de collecter, analyser et exploiter des milliards de données en temps réel.CoreAI, qualifié de « suite d'applications et d'agents d'intelligence artificielle », ne se contente pas de tracer les habitudes des consommateurs. Il les anticipe. Sadoun l'explique avec un exemple : celui de Lola, un profil fictif. Grâce à ses outils, Publicis sait qu'elle a deux enfants, qu'ils consomment des jus de fruits premium, que leur prix augmente et que son salaire ne suit pas l'inflation. Résultat ? Des publicités ciblées pour l'inciter à choisir une marque moins chère, au bon moment, sur tous ses écrans. Et Lola, c'est chacun d'entre nous. 91 % des adultes dans le monde figurent dans la base de données de Publicis, alimentée par notre navigation sur internet, nos applications mobiles, nos cartes de fidélité….12 milliards de dollars. C'est ce que le groupe a investi sur 10 ans pour bâtir « l'écosystème marketing le plus puissant au monde ». Un empire consolidé en 2019 avec l'acquisition d'Epsilon (2,3 milliards de profils) et en 2025 avec le rachat de Lotame, une plateforme de gestion des identités numériques ajoutant 1,6 milliard d'identifiants supplémentaires. Mais ce n'est pas juste une question de quantité, c'est la précision des données qui interroge. 7 000 attributs individuels par personne aux États-Unis, 75 % des achats scrutés, et une mise à jour toutes les cinq minutes grâce à un trillion d'interactions traitées quotidiennement par l'intelligence artificielle. Et la protection des données personnelles ? Une illusion. Malgré les réglementations, l'industrie du courtage de données échappe largement au contrôle. Les régulateurs peinent à suivre, et les amendes infligées ne sont que des pichenettes pour ces mastodontes. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.
Tariffs are taking effect in the US, and advertisers are shook. Our special guest, Madison and Wall's Brian Wieser, weighs in on the “blindingly obvious” consequences of implementing tariffs, including supply-chain disruptions that lead to a pullback in ad spend. You can't promote what you can't produce. Plus: the rationale behind Publicis' acquisition of Lotame.
“Picking a side, drawing the line, how to navigate moral choices at work.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe
In this episode of The Refresh, Kait from Marketecture breaks down the biggest ad tech news of the week, covering major acquisitions that are reshaping the industry. As the trend of every company becoming an ad tech company continues, we dive into the latest moves from T-Mobile, Blis, Viant, Lockr, Publicis, and more. This week's highlights: T-Mobile acquires Blis – Expanding its ad business with a privacy-focused omnichannel platform Viant acquires Lockr – Helping publishers integrate first-party data into alternative IDs Publicis acquires Lotame – Strengthening its data dominance with 4 billion consumer profiles The rise of alternative IDs – The challenges of scaling identity solutions in ad tech Google & the DOJ – What's next for Chrome & Android? Learn more about your ad choices. Visit megaphone.fm/adchoices
Holding company solutions are on the rise, particularly for large clients whose spend is in the £100 millions. Publicis Flame is the latest to ignite, created after Santander appointed Publicis Groupe to its global creative and media business. Ongoing pitches include Natwest which is also looking for a single holding company to take on its media and creative business.Holding companies have been expanding their offerings across creative, media, tech and data to service client needs, but do these solutions really work? And what becomes of the individual agency brands when amalgamated into one solution? Campaign's journalists gather in the studio to discuss.This episode features editor-in-chief Gideon Spanier, creativity and culture editor Alessandra Scotto di Santolo and media editor Beau Jackson. It is hosted by tech editor Lucy Shelley.Further reading:Santander on its shift to one global agency, why it picked Publicis and how ‘data is key'Will more agencies move to a holding company solution for their biggest clients?Pfizer moves creative from IPG to Publicis after just 10 monthsWPP's Mark Read on client demand for AI and fewer agency partnersWPP triumphs over Publicis Groupe to win Centrica's integrated reviewBritish Gas turns up the heat with media, creative and below-the-line reviewBritish Gas appoints media and creative agenciesWPP wins majority of $4 billion Coca-Cola businessThe $100m question for agencies Hosted on Acast. See acast.com/privacy for more information.
“Politics. Religion. Bodies. Don't talk about this at work...”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe
Earned: Strategies and Success Stories From the Best in Beauty + Fashion
In Ep. 162 of Earned, CreatorIQ CMO Brit Starr sits down with Emily Hare, Global Influencer Lead and Anna O'Mahony, Global Lead, Content and Innovation at Publicis. To start, we dive into the transformative landscape of creator marketing and influencer strategies. As we chart the course for 2025, marked by significant agency consolidations and acquisitions, Anna and Emily reveal the pivotal role of creators in redefining brand strategies. The duo highlights the necessity of establishing a "center of excellence" in content creation, merging storytelling with journalism to craft narratives that resonate on both global and local scales. We explore the fusion of technology and creativity and examine how agencies are transitioning into comprehensive technology partners, emphasizing a content-focused approach in influencer marketing. Switching gears, Emily and Anna underscore the importance of understanding audience dynamics and maintaining brand consistency while engaging localized influencers. To close the show, the duo also offers insights into the evolving nature of creator partnerships, stressing fair pricing, long-term relationships, and the significance of dynamic playbooks that adapt to market shifts. In this episode, you'll learn: The role of creator marketing is shifting, and brands are rethinking how they collaborate. While influencers can do it all, the real question is where they create the most impact. Agencies are evolving alongside brands, integrating influencer marketing more deeply into media strategies. The industry is seeing more consolidation, technology adoption, and a shift toward content-first approaches—where the value lies in the work itself, not just the creator's following. Standardizing creator compensation remains a challenge, but brands are getting smarter. With better benchmarks and long-term partnerships, companies are moving toward sustainable, mutually beneficial collaborations. Connect with the Guests: Emily's LinkedIn - @emily-hare-65600710 Anna's LinkedIn - @anna-o-mahony-0b740415 Connect with Brit Starr & CreatorIQ: Brit's LinkedIn - @britmccorquodale CreatorIQ LinkedIn - @creatoriq Follow us on social: CreatorIQ YouTube - @CreatorIQOfficial CreatorIQ Instagram - @creatoriq CreatorIQ TikTok - @creator.iq CreatorIQ Twitter - @CreatorIQ
Happy Valentine's Day tout le monde! Today we continue our Love Series and tackle the history of why Paris is known as the city of love! Does Paris deserve its reputation of being the most romantic city of the world or is this just a marketing campaign? Let's find out! Romanticism movement Romanticism in France The True Story of Paris Love Lock Bridge Golden Hour and Blue Hour for Paris Paris After WWII - Fact, Fashion and Fantasy Light at the end of the tunnel Hermes: How WWII shortages led to the creation of an iconic brand Publicité : quand le général de Gaulle, JJSS et Publicis décidaient de gaver le téléspectateur récalcitrant Where does the 'romantic, sexy French' stereotype come from? Paris Syndrome How One Architect And A Little Hollywood Magic Turned Paris Into The City Of Love Talking France Podcast Why French Is Considered The Most Romantic Language In The World Paris Je T'Aime We recorded this episode on 7 January 2023, Les Blouses Blanches. The publication date of this episode is 14 February 2025. If you'd like to reach out to us, with your feedback on what topics to cover next, send us an email at pppodcastcontact@gmail.com or hit us up on Instagram The music track used on our podcast is titled Into the Night and created by Praz Khanal.
“What do you do with a temporary boss with lots of questions? A reader asks how to deal with in interim non-profit Exec Director.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe
Welcome to episode 131. If you are a healthcare communications agency owner, or an account manager working in healthcare communications, and you're looking to stay ahead in the ever-evolving world of pharmaceutical marketing, then this episode is for you. I'm joined in the studio by Jonathan Gwillim and Kate Eversole from PharmaBrands. They are the organisers of the upcoming Age of AI Europe event, which, if you're listening or watching this at the beginning of 2025, is happening on March 4th in London. This is Europe's leading conference in GenAI in healthcare marketing and it features expert speakers from companies like Google, AstraZeneca, Novartis, ITV, Novo, Nordisk, Boehringer, Ingelheim and many more. In this episode, Jonathan and Kate share of insights about how healthcare agencies and their clients are using GenAI right now. They also share how creative directors feel about Gen AI's impact on the industry, and Kate also shares practical steps you can take as an account manager to confidently embrace AI in your role and some tips for having conversations with your clients. You can connect with Kate and Jonathan via LinkedIn: https://www.linkedin.com/in/kateeversole/ https://www.linkedin.com/in/jongwillim/ There were several resources and links mentioned in our recording: The Age of AI event, March 4, London: https://www.pharmabrands.ca/age-of-ai-europe PharmaBrands report on AI literacy: https://cdn.prod.website-files.com/65b7dd23f5d4facb3c95fdf7/678e3106eb089ba6a175a282_AI%20Literacy%20Report_2025%20(3).pdf Free webinar on Gen AI 101 : https://www.pharmabrands.ca/webinar Klick and Guardrail reference: https://www.klick.com/news/ai-compliance-breakthrough-wins-klick-prize-results-signal-industry-trends Recommended newsletter from Klick on all things health marketing: https://www.klick.com/klickwire Syneos Health reference: https://pmsociety.org.uk/results/pm-society-digital-awards-2024-results/pm-society-digital-awards-2024-digital-agency-of-the-year/ & their trends report: https://www.syneoshealth.com/insights-hub/2025-health-trends Pfizer and Publicis reference: https://digiday.com/marketing/with-charlie-pfizer-is-building-a-new-generative-ai-platform-for-pharma-marketing/ Sanofi reference: https://www.forbes.com/sites/alexzhavoronkov/2023/06/21/sanofi-goes-all-in-on-ai/ Novo Nordisk reference: https://www.novonordisk.com/content/dam/nncorp/global/en/investors/irmaterial/cmd/2024/P10-Data-Science-and-AI.pdf AI driven Video - Cires 21: https://www.cires21.com/ Text to speech leader - Eleven labs: https://elevenlabs.io/ Great content on marketing AI - Marketing AI institute: https://www.marketingaiinstitute.com/ Tool to reduce meetings - Loom: https://www.loom.com/
Cécile Moreau est Global Client Leader chez Publicis. Connectée à énormément de géographies à travers le monde (France, Japon, Brésil entre autres), elle aide les entreprises à construire des marques globales qui parlent aux consommateurs.Il y a quelques années, Cécile a découvert avec excitation le test CliftonStrenghts développé par Gallup. « J'ai apprécié la philosophie qui sous-tend l'outil : on ne cherche pas la perfection mais à faire fructifier sa zone d'excellence. Mettre des mots sur des choses qu'on peut savoir intuitivement, ça permet de comprendre ce qui est facile pour moi et ce qui me met en énergie. »Son top 5 talents ? Connectedness, Strategic, Relator, Activator, ArrangerPour Cécile, il n'existe pas de modèle unique de leadership. Chacun doit trouver son propre style. « Personnellement, j'ai un style de leadership adaptatif. Et en tant que leader proche de mes équipes, je prends un peu de temps avant d'accorder ma confiance, mais ensuite c'est profond. »Parmi tous ses talents, Cécile Moreau a une affection toute particulière pour Connectedness. « C'est un talent que j'aime particulièrement. Avec ce talent, on part du principe que rien ne se fait par hasard, que toutes les choses ont un sens, voire parfois on voit des signes partout. Il apporte une profondeur dans l'analyse et la vision de la vie en général. On trouve des connexions entre des sujets très différents, et ça permet de donner du sens aux situations les plus complexes. »Comme l'affirme Cécile, la démarche talents a des conséquences sur nos propres motivations.« C'est fascinant de faire le test à l'échelle collective, parce que ça permet de se rendre compte des talents de l'équipe. Derrière, on comprend comment mieux faire fonctionner une équipe en jouant sur la complémentarité des uns et des autres. Ça permet aussi d'identifier quels sont les membres de l'équipe qui pourraient se sentir isolés du groupe parce qu'ils n'ont pas les mêmes talents que les autres, et donc il faut faire attention à ce que leur voix soit bien entendue, qu'ils aient bien un rôle qui s''inscrit dans le collectif. Ca donne des clés au leader pour connecter son équipe ».Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
The workforce is experiencing a profound transformation, fueled by rapid technological advancements, shifting societal values, and evolving employee expectations. This evolution requires a rethinking of traditional work structures, investing in digital tools, and fostering people-first cultures. Author Rishad Tobaccowala goes Inside the ICE House to explore the expectations and desires of employees in the modern workplace and provides insight into his new book, "Rethinking Work: Seismic Changes in the Where, When, and Why," out now from Harper Collins Leadership. https://www.ice.com/insights/conversations/inside-the-ice-house
Le yoyo trumpo-émotionnel est de nouveau la norme sur les marchés financiers, comme c'était le cas au début du premier mandat du président américain. Donald Trump a démarré par un coup de tonnerre protectionniste avant d'imposer une accalmie diplomatique. Le Mexique et le Canada se sont rués dans la brèche, mais la Chine a refusé de se prêter au jeu. Les marchés actions sont un peu rassurés malgré tout, du moins à court terme.
Josep Prats, gestor de Abante Asesores, analiza las cotizaciones de lo más destacado en Europa con vistazo a Infineon, BNP Paribas, UBS, Rheinmetall, Publicis, Vodafone, Diageo y TomTom.
In this episode of Money Tales, our guest is Anthony Thomson, who also goes by his initials “AT”. Anthony is a marketing professional who transitioned into entrepreneurial banking with one key belief: the power of data to create opportunity. Athony tells us a heartwarming story about a Metro Bank initiative that made banking exciting for kids: coin-counting machines that turned their loose change into a guessing game with prizes. This is a conversation about how small innovations can make a big difference and how Anthony has brought that mindset into his incredible career evolution. Anthony is at heart, a marketer, who believes passionately that profit should be the by-product of giving the customer a better product, service or experience. He has built, scaled and exited multi-million-dollar fintech businesses in the UK and Australia. He is currently co-founder and chair of archie, a global growth accelerator for fintechs, a non-executive director of Wio Bank in the UAE and ekko A UK based international business that empowers financial services companies to integrate sustainability. Previously, Anthony was Founder and CEO of Europe's largest financial services specialist agency, which sold to Publicis. He was also the Founder and former chairman of two of the UK's leading challenger banks, Metro Bank (with a market cap of over $5 billion) and atom bank (with a market cap of over $1 billion), and the co-Founder and chair of 86 400, Australia's first smart bank (acquired by National Australia Bank for over $440m). He is co-author (with Lucian Camp) of No small change, why financial services needs better marketing, published by Wiley. From 2011 to 2014 he served as visiting professor to London Metropolitan University Business School. He also served as the David Goldman Visiting Professor of business innovation and enterprise at Newcastle University Business School from 2017 to 2018. When he's not working, Anthony collects wine and guitars and races cars. Not all at the same time.
Next in Creator Media spoke with Cristina Lawrence, EVP of Consumer & Content Experience at Razorfish about the march toward more TV-like seasons for many top creators, and whether this is making it easier to move ad dollars over from TV. Lawrence also talked about TikTok's future, who might grab the social commerce mantle, and whether Joe Rogan is a podcaster or a YouTuber.Takeaways:Long-Form Content is Winning the Creator EconomyPlatforms like YouTube are shifting towards structured, episodic content (e.g., video podcasts, multi-part series).Creators are becoming media networks, with brands integrating organically into their content strategies.Creators Are the New Media NetworksInfluencers now function as full-scale media companies, reaching highly engaged audiences.Brands must approach them as partners, not just ad placements.The Rise of Creator-Led Brand PartnershipsMega-creators like MrBeast, Hailey Bieber, and Charli D'Amelio are launching their own DTC (direct-to-consumer) brands.These businesses succeed when they align authentically with the creator's identity.Social Commerce is Gaining Traction, but Still EvolvingPlatforms like TikTok Shops and Amazon Live are making inroads in live shopping.However, U.S. adoption lags behind Asia, where live shopping is deeply integrated into culture.Micro-Influencers & Niche Creators Are EssentialBrands are shifting to micro-influencers for more targeted, authentic engagement.Agencies use AI-powered discovery tools (e.g., Publicis' Influential) to identify high-performing niche creators.The TikTok Uncertainty & the Future of Short-Form VideoIf TikTok were to disappear, YouTube Shorts and Instagram Reels could fill the gap.However, each platform serves distinct user behaviors, with YouTube favored for long-form content. Guest: Cristina LawrenceHost: Mike ShieldsSponsor: VuePlannerProducer: FEL Creative
“What do you do with a temporary boss with lots of questions? A reader asks how to deal with in interim non-profit Exec Director.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe
Partha Sinha is the President of the Times of India Group, one of the most influential media groups of India. He's a seasoned leader with proven track record in the brand, media, digital and communication space. Ex Citibanker, ex VP Strategy Ogilvy, ex marketing chief Zee Telefilms, ex head of strategy SE Asia for Publicis, ex Managing Partner BBH, ex MD and Vice Chairman, McCann WordGroup. In 2020, I asked Partha to connect me to a few people for my podcast. He connected me to one of India's top directors, Shoojit Sircar. The podcast with Shoojit turned into ongoing chat over the next two years. When Shoojit first talked about making a movie on me, I thought this was the biggest prank Partha had played on me. It was the connection from him that set the ball rolling for the movie, I Want To Talk. I was very excited that Partha and his wife Chaitali were the first to see the movie outside of the core group. In this podcast, Partha, a brilliant mind who guided the conversation so effortlessly into the depth of the heart, but never making it too serious. Thank you Partha for being you, always. Here are some key insights from this week's show: Life is never over till it is over. “I Want to Talk” is a story of crossing one hurdle at a time. You play differently when you know you are going to win the game. The screen Arjun had the advantage of knowing that he will make it in the end. Sometimes bad ideas can trigger amazing ideas. Talking comes with responsibility. Words once spoken, are out there forever. If we give up, we will never know what life can bring for us. Please Subscribe to the Secrets to Win Big® Podcast! #iwanttotalk #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode
Are you keeping up with the forces redefining loyalty, or are you relying on yesterday's strategies in today's fractured landscape? Today, I'm joined by Ian Baer, Founder of Sooth and a seasoned expert with over 35 years of experience leading some of the world's most prominent advertising organizations, including Publicis, TBWA, and Omnicom's Rapp Collins. Ian brings insights into how generational shifts, social commerce, and fragmented media are reshaping the concept of brand loyalty. He's here to share data-driven strategies and real-world examples that will help brands navigate this new loyalty landscape. RESOURCES Don't miss Medallia Experience 2025, March 24-26 in Las Vegas: Registration is now available: https://cvent.me/AmO1k0 Use code MEDEXP25 for $200 off registration Register now for HumanX 2025. This AI-focused event which brings some of the most forward-thinking minds in technology together. Register now with the code "HX25p_tab" for $250 off the regular price. Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
“What do you do with a temporary boss with lots of questions? A reader asks how to deal with in interim non-profit Exec Director.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe
Ready to discover how leading brands like Lunchables, MasterCard, and Sephora are pioneering immersive marketing experiences? In this episode of the Metavertising Podcast, host Ely Santos sits down with Andrew Klein, SVP of Creative Technology at Publicis Media, to explore the cutting edge of AI-driven advertising, 3D content, and multiverse activations. Andrew shares his decade-plus experience at the forefront of digital innovation, revealing how brands can leverage emerging tech—like Roblox, Fortnite, Apple Vision Pro, and augmented reality—to captivate audiences and spark meaningful connections. From creating interactive, family-friendly AR campaigns for Lunchables to developing a fully immersive “Sephora Universe,” Andrew breaks down the core ingredients of building seamless, engaging virtual experiences. You'll hear how Publicis Media's unique “creator-meets-strategist” approach helps clients integrate 3D assets, NFT rewards, and AI chatbots—without overwhelming users with buzzwords. Andrew also tackles the importance of constructing 3D pipelines, shares tips for reducing friction, and highlights how Gen Z and Gen A are redefining brand engagement inside digital worlds. If you're curious about the rise of Web3 marketing, the potential of GenAI to turbocharge creative ideation, and the strategic steps to future-proof your brand in the rapidly evolving metaverse, this conversation is a must-listen. Join Ely and Andrew for a deep dive into next-gen marketing—and learn how to transform your products, campaigns, and brand storytelling with immersive technology. Follow Andrew Klein: LinkedIn: Andrew Klein Connect with Host Ely Santos: LinkedIn: Ely Santos Tune in now to equip your brand with the insights it needs to thrive in the intersection of marketing, tech, and endless virtual possibilities!
After dominating news headlines throughout December, and likely well into 2025, it is all still possible for the Omnicom-IPG merger to fall through, repeating history from 2013 when Omnicom failed to merge with Publicis Groupe.Campaign's editor-in-chief Gideon Spanier sat down in a global exclusive interview with John Wren, CEO of Omnicom, and Philippe Krakowsky, CEO of IPG, after they announced the all-stock deal on 9 December to create the world's biggest agency group. Since then, the share price of Omnicom declined 15%.In this episode, Spanier is joined by editor Maisie McCabe and media editor Beau Jackson to ask the $31bn question: will the merger really happen?Hosted by tech editor Lucy Shelley, the team discuss the regulatory obstacles the holdcos need to hurdle, a shrink in share prices, and the potential for divergent performance of Omnicom and IPG in 2025. Is the merger an attempt to "fight scale with scale", says Spanier, to compete with the power of tech companies. The team asks where it leaves R/GA and Huge after being held for sale last year and any signs that adland might see a repeat of the attempted Publicis merger.Further reading:The $31bn Omnicom-IPG deal has industrial logic but also many caveatsOmnicom-IPG merger: how the holdcos stack up in the UKInterpublic sells digital experiences agency Huge'The industry doesn't need another behemoth': Stagwell CEO on Omnicom-IPGPublicis Groupe CEO Arthur Sadoun says Omnicom-IPG deal is 'real opportunity'Omnicom and IPG 'huddling together as cold winds blow': Martin SorrellEverything we know so far about the Omnicom-IPG mega mergerComing up in the Campaign calendar:Media Week Live, 29 January Hosted on Acast. See acast.com/privacy for more information.
Godinu počinjemo sa presekom stanja na medijskom tržištu Srbije i regiona. Od prošle godine, sagovornike za novogodišnju i prvu epizodu u septembru mesecu nominuju prethodni sagovornici, a za prvu epizodu u 2025. godini nominovan je Marko Šobot, medijski stručnjak sa višedecenijskim iskustvom u radu sa prevashodno offline medijima. Kroz bogatu karijeru gde je iskustvo kalio u velikim sistemima poput Direct Media-e i Publicis-a, a danas u ulozi CEO-a agencije Plus Media, Marko je sa nama podelio svoje uvide i iskustva kada je u pitanju srpsko medijsko tržište, kako veliki igrači gledaju na nas kao region, kako danas funkcionišu klijenti, zašto agencije imaju problema da zadrže kadrove, te zašto su i danas i te kako važni offline mediji, uz pravilno segmentiranje i istraživanje tržišta. Marko Šobot, CEO @ Plus Media - https://www.linkedin.com/in/marko-%C5%A1obot-87b36a33/ Teme u epizodi: - Uvod i predstavljanje - Markov profesionalni put od arhitekte do okorelog medijaša - Medijsko tržište: mi i region - Šta su donele dve nejveće krize u poslednjih 20 godina, a šta odnele - Televizija prvi put ispod 50% - koja je budućnost linearne televizije? - Klijenti danas - Agencije: zašto više nismo interesantni mladima - Mediji: nema medija koji ne rade, samo treba sklopiti kockice - AI – da li ostajemo bez posla i zašto ne - Poruka za kraj Prijavite se na naš YouTube kanal: https://bit.ly/3uWtLES Posetite naš sajt i prijavite se na našu mailing listu - https://www.digitalk.rs Pratite DigiTalk.rs na društvenim mrežama: Facebook: https://www.facebook.com/Digitalk.rs Instagram: https://www.instagram.com/digitalk.rs/ Linkedin: https://www.linkedin.com/company/digitalkrs Veliku zahvalnost dugujemo kompanijama koje su prepoznale kvalitet onoga što radimo i odlučile da nas podrže i daju nam vetar u leđa: Partneri podkasta: - Raiffeisen banka - https://www.raiffeisenbank.rs/ Digitalne usluge Raiffeisen banke koje preporučujemo za mala i srednja preduzeća: https://bit.ly/4j2pMjU - Kompanija NIS - https://www.nis.rs/ - Ananas - https://ananas.rs/ - kompanija Idea - https://online.idea.rs/ U Ideinoj online prodavnici unesite promo kod 1000digitalk i očekuje vas 1.000 dinara popusta prilikom vaše online kupovine! Prijatelj podkasta: - PerformLabs - https://performlabs.agency/ Oslobodite pun potencijal svog digitalnog marketinga! Optimizujte svoje kampanje i postignite maksimalne rezultate uz Performlabs. - BiVits ACTIVA Brain Level Up Booster - https://bivits.com/proizvod/brain-level-up/ Kada želiš da živiš i radiš na višem nivou, uzmi BiVits Brain Level Up za više energije i bolju koncentraciju tokom dana! - Izdavačka kuća Finesa - https://www.finesa.edu.rs/ U ovoj epizodi podelićemo dve knjige "Ponašaj se kao lider, razmišljaj kao lider" izdavačke kuće Finesa onima koji budu najbrži i najkreativniji sa komentarima, a možete nam slobodno pisati i na info@digitalk.rs i direktno nam uputiti komentar, sugestiju ili primedbu. Takođe, svi oni koji na Finesinom websajtu poruče knjige i unesu promo kod digitalk dobiće 10% popusta na već snižene cene izdanja na sajtu: https://www.finesa.edu.rs/
Chaque année, en Angleterre, il y a une tradition à Noël: regarder et commenter les pubs à la télévision ! Elles sont devenues un véritable phénomène culturel, mêlant émotion, créativité et surtout… des budgets colossaux. Décryptage de ces machines à sous. De notre correspondante au Royaume-Uni,Cette année, le très attendu spot publicitaire des grands magasins John Lewis met en scène une femme qui, en cherchant un cadeau pour sa sœur, revit les moments clés de leur relation.Le budget ? Il n'est jamais clairement dévoilé, mais il tourne autour de 7 millions de livres, soit près de 9 millions d'euros.C'est qu'il faut tenir la compétition de la meilleure publicité, car chaque année, dans les bureaux de Sainsbury's, Tesco au Royaume-Uni, mais aussi chez Coca-Cola ou encore Amazon, un chargé de campagne a une grande responsabilité : gagner la course de Noël.Pourquoi cette pression ?Pour créer un lien émotionnel avec le consommateur qui associe la marque à des souvenirs positifs. Mais aussi, parce qu'une bonne publicité rapporte jusqu'à 20 fois l'argent investi.Pour Jason Gale, le fondateur des London Lifestyle Awards, c'est le moment de l'année où il faut tout miser sur l'émotion.« Les gens achètent avec le cœur, et Noël est une période très sentimentale. Les publicités intelligentes comme celle de John Lewis parlent d'émotions. Elles sont si fortes qu'elles sont comme des mini-films dont on se souvient pendant toute l'année. À mon avis, ça vaut chaque centime dépensé. »Une publicité pour faire vibrer une corde sensibleL'an dernier, les dépenses publicitaires autour de Noël ont généré près de 8 milliards de livres pour les marques britanniques. Pour Grace Jacobson, de l'agence Publicis, c'est toujours une question d'argent, mais aussi l'occasion de rêver un peu. « À Noël, les gens veulent s'évader. Ils veulent voir une publicité qui les transporte ailleurs, qui leur fait ressentir quelque chose, que ce soit de la nostalgie, de la joie ou toute autre émotion qui éveille quelque chose en eux. Des marques comme John Lewis, Marks & Spencer, Lidl ou JD Sports, qui ont mis l'accent sur la famille et les différentes formes qu'elle peut prendre, réussissent particulièrement bien à capter cet esprit. Et puis il a quelque chose de vrai, en phase avec ce que les gens vivent, notamment au Royaume-Uni. C'est une période où les publicités ne semblent pas uniquement dire "achetez, achetez, achetez", mais cherchent plutôt à faire vibrer une corde sensible. Même si, au bout du compte, l'objectif reste de vendre un produit et de générer des bénéfices, et de décrocher le prix de la meilleure publicité. »Ces trésors de publicité sont aussi sur Internet, commentés, classés, certains ont même leur page Wikipédia. Et c'est peut-être ça, les nouveaux contes de Noël.À lire aussiLes «mince pies», dessert fétiche des Britanniques à Noël
Tiffany Edwards, EVP at Publicis, joins Neisha Tweed Bell to share her personal journey as a caregiver navigating the complexities of leadership, grief, and healing. Tiffany opens up about finding balance between career and caregiving for multiple family members, redefining strength, and building a life grounded in joy and peace. This episode is a testament to resilience, compassion, and the power of community.
“What do you do with a temporary boss with lots of questions? A reader asks how to deal with in interim non-profit Exec Director.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe