Podcasts about Publicis

French multinational advertising and public relations company

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Best podcasts about Publicis

Latest podcast episodes about Publicis

Masters of Privacy (ES)
Mónica Rodríguez y José Ramón Mencías (IAB Spain): identidad, publicidad, privacidad y DCRs

Masters of Privacy (ES)

Play Episode Listen Later Sep 9, 2025 39:44


¿Cómo puede un anunciante escoger la solución más adecuada para identificar a su audiencia en medios digitales? El Identity Use Case Builder de IAB Spain aspira a responder estas preguntas. Nos hemos sentado con sus artífices, José Ramón Mencías (Publicis) y Mónica Rodríguez (Utiq) para entender su motivación y algunos precedentes -como el estudio sobre el estado de la privacidad digital en España.Mónica Rodríguez Paz es Managing Director de Utiq para el Sur de Europa y cuenta con más de 15 años de experiencia en marketing digital, habiendo trabajado antes en Salesforce, Telefónica y Microsoft. Ha liderado la integración de soluciones de identidad y estrategias “cookieless” para grandes marcas y medios en España e Italia. Además, es presidenta de la Comisión de Data de IAB Spain.José Ramón Mencías es Data Solutions Lead en el Grupo Publicis, acumulando más de 15 años de experiencia en el sector que incluyen el desarrollo de un Trading Desk independiente y la implementación de infraestructuras de Big Data para grandes marcas, además de haber pasado por la analítica web y el ad serving. También colabora con varias escuelas de negocio y asociaciones del sector.Ambos son co-fundadores de la Data Clean Room Alliance.Referencias:* Mónica Rodríguez Paz en LinkedIn* José Ramón Mencías en LinkedIn* IAB Spain: Identity Use Case Builder* IAB Spain: Estudio sobre el Estado de la Privacidad Digital* Data Clean Room Alliance* Estudio: la agencia de seguridad nacional de Estados Unidos compra datos de navegación de usuarios a data brokers del mercado publicitario (CNN, 2024)* José Ramón Mencías: mitos y futuro del mundo cookieless, la audiencia empoderada, la medición y la publicidad (Masters of Privacy, 2023) This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.mastersofprivacy.com/subscribe

Le digital pour tous #BonjourPPC
Les maisons de luxe utilisent l'IA de Seelab en secret

Le digital pour tous #BonjourPPC

Play Episode Listen Later Sep 8, 2025 55:43


Dans cet épisode, PPC accueille Matthieu Grosselin, co-président et co-fondateur de Seelab, une startup française qui réinvente la création de visuels par l'intelligence artificielle. Ils parlent de créativité augmentée, de sécurité des données, de campagnes TV créées par IA… et du rôle essentiel de l'humain dans ce nouvel écosystème.Matthieu a un parcours riche : Kewego (les débuts de la vidéo en ligne), Viadeo (le concurrent français de LinkedIn), Giroptic (les caméras 360° et la réalité virtuelle), puis HiPay (solutions de paiement à Nantes). En 2023, il fonde Seelab avec Ronan Tessier et Julien Rebaud. Leur promesse ? Produire des visuels on-brand, de haute qualité, grâce à des entraînements de modèles personnalisés, et surtout dans un environnement data safe où les données clients ne sont jamais réutilisées.Ils parlent aussi d'infrastructure (datacenters en Europe, migration progressive vers Scaleway), d'usages (self-service ou accompagnement créatif), et de cas concrets comme la campagne Carrefour réalisée par Publicis et diffusée en TV début 2025. Matthieu évoque l'intégration de modèles vidéo comme Veo (Google), les enjeux de consistance pour le cinéma et les séries et sa boussole produit : Custom · High-End · Safe.Un épisode passionnant pour toutes celles et ceux qui veulent utiliser l'IA comme un accélérateur de créativité… sans renoncer à l'exigence ni à la souveraineté des données.Pour suivre les actualités de ce podcast, abonnez-vous gratuitement à la newsletter écrite avec amour et garantie sans spam https://bonjourppc.substack.com Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Campaign podcast
Will agencies lose out to AI solutions at media platforms?

Campaign podcast

Play Episode Listen Later Sep 2, 2025 24:14


Media platforms, including Meta, TikTok, X, Spotify, Pinterest and others, have been advancing their own AI capabilities to improve the advertising process of creating and serving ads to an audience. So where does this leave media and creative agencies?Meta, has gone so far as to call itself a “one stop shop” for advertisers, by reportedly aiming to fully automate advertising, including the creation and targeting of ads, by the end of the year. After this was reported, Meta's stock price went up, while Publicis, Omnicom, IPG and WPP's all took a dip. Chief executive Mark Zuckerberg said: “Over the long term, advertisers will basically just be able to tell us a business objective and a budget, and we're going to go do the rest for them.”In this episode, the Campaign editorial team discusses how much of a threat media platform's advancement of AI poses and how agencies are adapting to not lose their role in the advertising process.Hosted by tech editor Lucy Shelley, the episode features deputy media editor Shauna Lewis and editor Maisie McCabe.Further reading:You can't just tell an AI to create ads like a CCOWhy is principal-based media buying so controversial?Buckle up for the ride as agency world will look significantly different in two yearsUK TV commercial chiefs on 'radical collaboration' and ‘bullishness' in the face of LHFSir Martin Sorrell: Tech platforms are encroaching on clients of large agenciesWill media buyers be the first victims of AI?Media buying among 'first areas to go' with rise of AI, says MediaMonks co-founderGoogle's EMEA president urges adland: ‘Don't wait for magic AI moment – it's here'Microsoft AI CEO: Bigger organisations are ‘starting to feel the pressure' from AI Hosted on Acast. See acast.com/privacy for more information.

Bad Boss Brief/sub rosa | Audio podcasts
The Genius Outlier | BBB – 64

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later Aug 27, 2025 33:21


“How do you work with a star performer who's brilliant but hard to fit in? Or maybe that's you?” Listen for more on the latest Bad Boss Brief.Welcome to the Bad Boss Brief — your no-BS guide on how NOT to be an a*****e at work. Hosted by an executive and an executive coach, we dive into real stories and practical insights on bad bosses, better leadership, and unpack how to recognize if you're the problem.Together, we bring over 50 years of exec-level scars from Intel, Apple, Adobe, Publicis, and Nikon — plus a creative edge from our work in advertising, marketing, and the arts. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

The Business Case For Women's Sports
Ep. #161 Inside Publicis Media's Bold Bet On Women's Sports, ft. Talia Raviv

The Business Case For Women's Sports

Play Episode Listen Later Aug 26, 2025 34:06


On Strategy
The story behind Heineken's brilliant Pub Succession and Pub Museums initiatives

On Strategy

Play Episode Listen Later Aug 24, 2025 46:10


"For the Love of Pubs" is Heineken's B2B2C platform for ensuring the long term health of Irish bars. I'm joined by Mark Noble of Heineken and Ger Roe of Publicis, Dublin to talk through the amazing award-winning ideas they've brought to life together over the last few years. What can you do for your channel partners?

Endörfina com Michel Bögli
#426 Gustavo Herbetta

Endörfina com Michel Bögli

Play Episode Listen Later Aug 21, 2025 108:21


Nascido em uma família de raízes italianas e apaixonada por futebol, ele encontrou no esporte uma linguagem afetiva desde muito cedo. Foi com o pai, torcedor palmeirense, que viveu suas primeiras grandes emoções esportivas, como a inesquecível Copa do Mundo de 1982. Praticava todos os esportes possíveis na escola e jogava futsal em um time do bairro. Apesar da origem italiana e palmeirense da família, ele se tornou a “ovelha alvinegra”, escolhendo o Corinthians como time do coração. Jogou futsal durante 10 anos e encerrou sua carreira como atleta em um campeonato sul-americano de futebol no Chile. Na faculdade, escolheu o curso de Educação Física, almejando continuar a fazer parte do ambiente esportivo, mas logo entendeu que sua aptidão estava mais no marketing do que na atividade física. A partir daí, iniciou uma trajetória no mundo da publicidade, passando por grandes grupos multinacionais como McCann Erickson, Publicis e DDB. Em mais de 15 anos de carreira, atuou no Brasil e nos Estados Unidos, atendendo marcas globais como Coca-Cola, Nestlé e Walmart — inclusive em campanhas voltadas ao esporte. Mas o reencontro definitivo com sua paixão viria em 2015, quando aceitou o convite para assumir o marketing justamente do Corinthians. Durante quase três anos no clube, foi protagonista de um período de profundas transformações, que resultaram em recordes de faturamento, crescimento de marca e maior profissionalização da estrutura comercial. De lá, assumiu como CEO de uma nova agência esportiva do grupo Publicis, liderando campanhas para a Seleção Brasileira na Copa da Rússia e ampliando o portfólio com contas relevantes no cenário esportivo nacional. Nos anos seguintes, seguiu conectado ao futebol por meio de projetos com a Federação Paulista e a CBF, até que, em 2022, foi escolhido para liderar o marketing do Comitê Olímpico do Brasil. À frente da entidade até o fim de 2024, liderou iniciativas estratégicas como o reposicionamento do “Manda Brasa”, o lançamento das fanfests “Paris é Brasa” e a valorização do atleta como protagonista da comunicação olímpica, consolidando resultados históricos para o COB no ciclo de Paris. Conosco aqui, o publicitário com mais de 25 anos de experiência, estrategista de marketing esportivo, head da 1896, agência dedicada à gestão comercial do COB até os Jogos de Los Angeles 2028, o paulistano Gustavo Ferraz Herbetta. Inspire-se! A 2 Peaks Bikes é a importadora e distribuidora oficial no Brasil da Factor Bikes, Santa Cruz Bikes e de diversas outras marcas e conta com três lojas: Rio de Janeiro, São Paulo e Los Angeles. Lá, ninguém vende o que não conhece: todo produto é testado por quem realmente pedala.  A 2 Peaks Bikes foi pensada e criada para resolver os desafios de quem leva o pedal a sério — seja no asfalto, na terra ou na trilha. Mas também acolhe o ciclista urbano, o iniciante e até a criança que está começando a brincar de pedalar. Para a 2 Peaks, todo ciclista é bem-vindo.  Eu convido você a conhecer a 2 Peaks Bikes, distribuidora oficial da Factor e Santa Cruz Bikes no Brasil. @2peaksbikes @2peaksbikesla SIGA e COMPARTILHE o Endörfina através do seu app preferido de podcasts. Contribua também com este projeto através do Apoia.se.  

CMO Confidential
Tom Goodwin | If You Dropped the Best Marketers of the 1950's Into Today's Environment, How Would They Do?

CMO Confidential

Play Episode Listen Later Aug 19, 2025 39:21


CMO Confidential Interview with Tom Goodwin, author, speaker, and former innovation head at Publicis, Zenith, and Havas. Tom discusses his belief that today's CMO's are overly focused on efficiency versus marketing principles and that the contemporary playbook has been created by tech companies focused on performance metrics. Key topics include: an unhealthy focus on the speed of measurement and short-term results; marketers having a "feeling of vulnerability" if they haven't heard of new tech; and the fact that many of the hyped direct-to-consumer brands like Casper and Ridge Wallets aren't actually doing that well. Tune in to hear the underestimated impact of "beauty" and a story about being locked out of a self-driving car.

M&A Science
Founder Exit Strategy: Xavier Gury on M&A Deal Terms vs Valuation

M&A Science

Play Episode Listen Later Aug 18, 2025 66:13


Xavier Gury, Founding Partner at Wind Xavier Gury, founding partner at Wind venture capital firm, brings a unique triple perspective to M&A: serial entrepreneur, acquisition target, and now investor. In this episode, Xavier unpacks the critical lessons from his three successful exits, including one transformative deal with Publicis, where he structured a performance-based earnout that prioritized terms over upfront valuation. The conversation reveals why 90% of the deal value came through earnout performance, how to align teams during integration, and the strategic mistakes buyers make when acquiring founder-led companies. M&A professionals will learn practical frameworks for structuring deals that actually work post-close. Things You'll Learn Why deal terms matter more than valuation – and how Xavier structured an earnout where only 10% was paid upfront The "yin yang" principle for balanced M&A deals that create value for both buyer and seller How to incentivize key employees during earnout periods to ensure alignment and execution success _____________ Today's episode of the M&A Science Podcast is brought to you by Grata! Grata is the leading private market dealmaking platform. With its best-in-class AI workflows and investment-grade data, Grata helps investors, advisors, and strategic acquirers effortlessly discover, research, and connect with potential targets — all in one sleek, user-friendly interface. Visit grata.com to learn more. ___________________ M&A Doesn't Have to Be So Painful

Oser la Reconversion
Camille Picoulet - De la publicité à la cuisine [REDIFFUSION]

Oser la Reconversion

Play Episode Listen Later Aug 18, 2025 69:02


REDIFFUSION - Oser la Reconversion est en vacances et revient début septembre avec de nouveaux invités.- Episode diffusé initialement le 7 décembre 2020 (épisode #12)Aujourd'hui, j'accueille dans Oser la Reconversion, Camille Picoulet, cheffe cuisinière. Après une école de commerce, Camille devient publicitaire chez Publicis. Chef de projet puis directrice de clientèle, elle fait le lien entre les clients et briefe l'équipe créative. Un métier très stressant où beaucoup font des burn-out. Elle y restera 10 ans. Ce sont ses deux grossesses et ses congés maternité qui lui font prendre conscience qu'elle ne s'y retrouve plus : manque de concret, de créativité et de retour sur son travail. Elle fait le point et se rend compte que la cuisine l'a toujours animée depuis petite. Elle décide donc de passer un CAP cuisine pendant son congé parental et finalement de démissionner de sa carrière dans la publicité. Elle commence en tant que cuisinière chez Maison Plisson puis Gramme Paris et vient aujourd'hui d'ouvrir son propre take-away.Alors avec Camille, on a parlé du métro-boulot-dodo parisien, des charrettes, de la pression de rester dans la tendance, des justifications qu'on se donne pour rester dans un travail dans lequel on ne se reconnait plus, de se détacher du matériel, du féminisme et de la recherche de sens. En bref, une discussion presque philosophique selon ses mots. Notes & Références :- Le compte Instagram de Camille :   / unzestedanslassiette  Contactez-moi ! Si le Podcast vous plait, le meilleur moyen de me le dire, ou de me faire vos feedbacks (et ce qui m'aide le plus à le faire connaître), c'est simplement de laisser un avis sur Apple Podcast, un commentaire sur Youtube et d'en parler autour de vous. ça m'aide vraiment alors n'hésitez pas.Pour me poser des questions, participer au podcast ou suivre mes aventures, c'est par ici :- Sur Instagram @clervierose : https://www.instagram.com/oserlareconversion et @clervierose : https://www.instagram.com/clervierose- Sur Linkedin : https://www.linkedin.com/in/clervie-rose-boennec-a09065102/- Sur Youtube https://www.youtube.com/channel/UC7Qzm4HrS5OdmdXoY344vqA- Par mail : partenariats@oserlareconversion.com

Bad Boss Brief/sub rosa | Audio podcasts
The Getting Away With Murder Show – 63 (audio)

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later Aug 13, 2025 36:25


“Is any employee so special they can get away with almost anything? The Getting Away with Murder Show answers a reader's question about spoiled salespeople and Eugene and Stephanie talk rock stars, cowering bosses, and more.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

Marketecture: Get Smart. Fast.
Episode 134: Brian Wieser Dishes on the Latest Agency Drama

Marketecture: Get Smart. Fast.

Play Episode Listen Later Aug 8, 2025 54:29


Brian Wieser, CEO of Madison and Wall, sits down with Ari Paparo and Eric Franchi to talk about the current state of advertising and media agencies. They cover recent earnings, the role of AI, and strategic shifts at companies like WPP and Publicis. Brian also shares his views on the economic climate and its effects on the industry. Learn more about your ad choices. Visit megaphone.fm/adchoices

Bad Boss Brief/sub rosa | Audio podcasts
The About Us Show – 62 (audio)

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later Jul 30, 2025 36:25


“For our 62nd Episode we talk about us, since we're both 62, being born in 1962. We talk regrets, friendship, the biggest influences in our lives and when we first met. Forty some years ago.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

Next in Marketing
What Happens to Retail Media When Agents Start Taking Over Shopping?

Next in Marketing

Play Episode Listen Later Jul 22, 2025 25:02


This episode is brought to you by Walmart Connect. From homepage to home improvement. Win Carts and Minds with Walmart Connect.Next in Media spoke with Sarah Hofstetter, chairwoman of Profitero, a division of Publicis, about the haves and have nots in retail media, whether the big players TV presence is going to cause a bifurcation in the market, and what agentic shopping might do to the whole category.

The MadTech Podcast
MadTech Daily: AliExpress, TikTok and WeChat Face Privacy Complaint; Publicis' Q2 Growth Boosted by Creative and Media

The MadTech Podcast

Play Episode Listen Later Jul 18, 2025 2:37


In today's Madtech Daily, we discuss AliExpress, TikTok, and WeChat facing privacy complaints, Publicis' quarter 2 growth being boosted by creative and media, and WPP's campaign encouraging UK investment.

Next in Marketing
Are You Ready for Gen Alpha? Insights from Razorfish CEO Dani Mariano

Next in Marketing

Play Episode Listen Later Jul 17, 2025 10:12


In this episode of Next in Media, Mike Shields interviews Dani Mariano, CEO of Razorfish, about their research into Gen Alpha, highlighting this generation's unique media consumption habits, brand maturity, and influence on household purchasing decisions, as well as Razorfish's "creator collab" program designed to meet the evolving demands of creator-centric marketing.

Ransquawk Rundown, Daily Podcast
Europe Market Open: Europe primed for a firmer open on trade reports & earnings

Ransquawk Rundown, Daily Podcast

Play Episode Listen Later Jul 17, 2025 4:41


US President Trump said they are very close to an India deal, could possibly make one with Europe & it is too soon to say re. Canada.US stocks finished higher but with volatile trade amid reports that Trump had drafted a letter to fire Powell; later, Trump denied this.DXY has regained some composure after getting hit on Fed independence concerns, G10s softer with AUD lagging after soft jobs data.USTs ease after Wednesday's upside, JGBs initially followed suit but picked up after the latest JGB liquidity auction.Crude remains afloat, XAU rangebound, base peers lack conviction in contained trade.Highlights include Australian Employment, UK Jobs, EZ HICP (Final), US Trade, Jobless Claims, Retail Sales & Atlanta Fed GDPNow, G20 Finance Ministers Meeting, Speakers including Fed's Kugler, Daly, Cook & Waller, Supply from Spain, France & UK, Earnings from Novartis, Publicis, Volvo, PepsiCo, GE, Abbott Laboratories, Netflix & TSMC.Click for the Newsquawk Week Ahead.Read the full report covering Equities, Forex, Fixed Income, Commodites and more on Newsquawk

Mercado Abierto
Claves del día en el Viejo Continente

Mercado Abierto

Play Episode Listen Later Jul 17, 2025 7:02


Xavier Brun, responsable de RV europea de Trea AM, pone le foco ne Publicis, Legrand, Novartis, Swatch y ABB.

Bad Boss Brief/sub rosa | Audio podcasts
The Blacklist Show – 61 (audio)

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later Jul 16, 2025 30:07


“What do you do if you've been blacklisted? Is it ever ok to tell people NOT to hire someone you know is bad? Listen for more stories of being blacklisted, whitelisted, and what Eugene did that would be very disappointing to his MAGA friends.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

ShanghaiZhan:   All Things China Marketing, Advertising, Tech & Platforms
The Uncertain Future of the Agency Holdco Model with Mark Heap

ShanghaiZhan: All Things China Marketing, Advertising, Tech & Platforms

Play Episode Listen Later Jul 13, 2025 55:58


Has agency consolidation begun to backfire? The media agency is undergoing a massive transformation as holding companies consolidate their operations & rebrand around unified entities. What does this seismic shift mean for the future of the industry? Will the industry's current path lead to better outcomes or just more cost-cutting? Joining us is Mark Heap, Founder of Mark Heap Consulting. Mark advises businesses on growth strategy, organization transformation & leadership development. He's the former CEO of Mindshare in EMEA and Mediacom in APAC. He spent 10 years in China from 2003 to 2013 serving roles at PHD and Mindshare.

Entreprendre dans la mode
[EXTRAIT] Les coulisses de l'Élysée et la stratégie de communication présidentielle | Clément Léonarduzzi (Vice-Président de Publicis France)

Entreprendre dans la mode

Play Episode Listen Later Jul 10, 2025 12:32


Entreprendre dans la mode
[EXTRAIT] La fabrique de l'opinion, l'ère de la cacophonie et des deepfakes | Clément Léonarduzzi (Vice-Président de Publicis France)

Entreprendre dans la mode

Play Episode Listen Later Jul 9, 2025 16:41


Adpodcast
Dani Mariano - CEO - Razorfish

Adpodcast

Play Episode Listen Later Jul 9, 2025 13:48


As CEO of Razorfish, Dani Mariano leads teams who are focused on delivering performance outcomes rooted in brand purpose. Innovation is in Razorfish's DNA, and Dani is leading the agency's day-to-day operations at a time when exponential growth in emerging spaces such as AI and Web3 has never been more attainable. She is committed to discovering how Razorfish can help brands build relationships in this new digital age through valuable consumer touch points, and how to keep companies at the forefront of the latest technology advancements to future-proof them for what's to come. Most importantly, she empowers the agency's team members to seek opportunities for growth that will prepare them to be the next generation of agency leadership.During her time at Razorfish and its parent company, Publicis Groupe, Dani has led an award-winning global digital marketing transformation for Samsung spanning the Web3 launch of 837X and Discord channel, DTC commerce experiences, social commerce innovations, global website UI-redesign, and advanced analytics & measurement – all underpinned by a relentless focus on consumer behavior fueled by data insights.  Dani's blend of deep expertise in marketing, pioneering approach to new technologies, and digital-first innovation has translated into a track record of industry recognitions, such as Hermes Creative Award 2022, Data Breakthrough Award 2022, Effie 2022, Adweek Media Plan of the Year 2021, and multiple Webby Awards.Prior to joining Razorfish and Publicis, Dani spent over 20 years in marketing leadership roles working with brands such as Nestle, Avery Denison, DIRECTV, Honda, Alterna Hair Care, and Public Storage.When Dani is not following her relentless curiosity around emerging technology and the implications for consumer experiences, she can be found around Los Angeles or relaxing at the beach with her family.

Bad Boss Brief/sub rosa | Audio podcasts
The Burn Out Show – 60 (audio)

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later Jul 2, 2025 25:13


“Eugene's on tour, joining from a hotel lobby after driving all night, so we talk burn out – how to spot it, what to do about it and how to understand it's probably not your fault.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

Intégrale Placements
Le match des valeurs : Zoom sur LHYFE et Publicis - 19/06

Intégrale Placements

Play Episode Listen Later Jun 19, 2025 6:26


Vous ne savez pas dans quoi investir en Bourse ? Des gérants vous donnent des idées de valeurs, secteurs, matières premières... Aujourd'hui, ce sont Antoine Fraysse-Soulier, responsable de l'analyse des marchés chez eToro, et Guillaume Di Pizio, responsable de la gestion chez Dauphine AM.

Bad Boss Brief/sub rosa | Audio podcasts
The Bully Lie – 59 (audio)

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later Jun 18, 2025 32:25


“When bullying isn't just about dominance, it's about what Masha Gessen calls the “bully lie or the power lie” which “demands that you choose between your experience and the bully's demands.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

The MadTech Podcast
MadTech Daily: Publishers Hit by Drop in Traffic from Google's AI Tools; Mars Shifts its $1.7bn Global Media Account from WPP to Publicis

The MadTech Podcast

Play Episode Listen Later Jun 12, 2025 2:31


Today's MadTech Daily looks at publishers seeing a drop in traffic as a result of Google's AI tools, Mars' $1.7bn global media account being pulled from WPP and given to Publicis, as well as Meta's plans to acquire a stake in Scale AI for $14.8bn.

Le journal - Europe 1
La bourse du 11/06/2025 à 13h

Le journal - Europe 1

Play Episode Listen Later Jun 11, 2025 0:51


Point sur la progression de la Bourse de Paris avec la hausse de valeurs comme Fnac Darty, Publicis et Airbus. Analyse des mouvements des principaux marchés européens.Notre équipe a utilisé un outil d'Intelligence artificielle via les technologies d'Audiomeans© pour accompagner la création de ce contenu écrit.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

Le journal - Europe 1
La bourse du 11/06/2025 à 19h

Le journal - Europe 1

Play Episode Listen Later Jun 11, 2025 0:57


Wall Street, Cac 40… Europe 1 fait le point sur la situation de la Bourse.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

Mídia e Marketing – UOL
Gabriela Onofre, do Publicis Groupe: 'Dados e tecnologia são a coluna vertebral do que a gente faz'

Mídia e Marketing – UOL

Play Episode Listen Later Jun 9, 2025 35:29


Como um dos maiores conglomerados de comunicação do mundo tem unido dados e tecnologia em prol da criatividade? O episódio #214 do programa Mídia e Marketing conversa com Gabriela Onofre, CEO do Publicis Groupe, dono de agências como DPZ, Talent, Publicis, Leo e Le Pub no Brasil. Na entrevista, a executiva ainda fala sobre a união da inteligência artificial com a inteligência humana e sobre a relevância dos criadores de conteúdo na estratégia das marcas. 'Agências continuam sendo sócias dos clientes. Somos solucionadores de problemas através da criatividade'.

Finscale
#294 - Thierry Vandewalle (Wind) - 600 cafés pour financer l'innovation climat

Finscale

Play Episode Listen Later Jun 7, 2025 46:46


Je reçois enfin Thierry Vandewalle, Managing Partner de Wind, entrepreneur récidiviste, investisseur aligné.Dans cet échange dense, Thierry revient sur 25 ans de parcours partagé avec Xavier Gury - de leur première boîte tech jusqu'à la création de Wind, un fonds qui parie sur la deeptech climatique pour changer la donne.On parle de branding, de levée de fonds hors des sentiers battus (150 entrepreneurs, 600 cafés…), d'incarnation, de souveraineté, d'énergie, de matériaux, d'océan, et de ce que ça veut dire faire du venture quand on vient du terrain.Thierry nous partage ce qu'il a retenu de Publicis (faire avant tout), d'Atelier Cologne (vendre avant de théoriser) et de ses aventures multiples : l'importance de l'alignement, de la vision concrète, et du courage de faire dans un monde en mutation.Un épisode pour celles et ceux qui veulent réconcilier sens, exigence et création de valeur.***************************Finscale, c'est bien plus qu'un podcast. C'est un écosystème qui connecte les acteurs clés du secteur financier à travers du Networking, du coaching et des partenariats.

WHERE BRAINS MEET BEAUTY
Episode 285 - Taryn Shockley & Kelly Murphy - Leaps of Faith: How Two Wellness Leaders Turned Career Pivots into Power Moves

WHERE BRAINS MEET BEAUTY

Play Episode Listen Later Jun 4, 2025 47:22


Jodi Katz sat down with two powerhouse women making waves in personal health: Taryn Shockley, USA Sales & Education Manager at AlumierMD, and Kelly Murphy, General Manager at Lola. What followed was a deep, human, and often hilarious look at ambition, imposter syndrome, reinvention—and the workouts that keep them grounded.Taryn's story starts on the balance beam. A gymnast from age two, she was competing at elite levels by ten and earned a full ride to ASU. But when an injury ended her collegiate career, she made her first major pivot—into skincare. What began as a passion for facials turned into a sales role that demanded she master the art of influence in highly clinical, physician-led spaces. Today, she's navigating a category that's equal parts science and sales—and getting real about how to stay resilient when your numbers (or your self-worth) are on the line.Meanwhile, Kelly dreamt of being editor-in-chief of Seventeen Magazine—a goal she nearly touched when working at Penguin Books. But the realities of New York rent pushed her into digital marketing, where she built a versatile toolkit across SEO, UX, and data strategy at top agencies like Publicis and Havas. Now, she's steering the ship at Lola, a pioneer in clean period care, and facing challenges every modern marketer knows too well: a saturated market, rising media costs, and a pressing need to evolve the brand story. Her secret weapon? Relationship-building. Whether managing a 20-person team or advocating for upper-funnel investment, Kelly leads with connection—and a healthy dose of what she calls “female rage.”While their paths are wildly different, Taryn and Kelly share a trait we see often in the Where Brains Meet Beauty community: the willingness to leap. Whether it's changing industries, stepping into roles they weren't quite ready for, or pushing back on outdated business norms, both women prove that reinvention isn't just possible—it's powerful. Yes, we had fun. From underwater spin classes to soundscape-enhanced yoga, Taryn and Kelly gave us their go-to workouts and how they use fitness as both therapy and mental reset. (Spoiler: one peed on a trampoline, one has a Fuze House membership in every city.)Their stories are packed with honesty, hustle, and the kind of lessons you only learn by leaping before you're ready.

Bad Boss Brief/sub rosa | Audio podcasts
The Leaving Show | Bad Boss Brief - 58 (audio)

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later Jun 4, 2025 31:19


“Leaving a job, a country or a relationship - in this episode we talk about how to go gracefully and leave well. We talk farewell parties, Irish exits, Eugene move to Spain and more on the latest Bad Boss Brief.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

ARTISANS DU SON
Philippe Gandilhon

ARTISANS DU SON

Play Episode Listen Later May 30, 2025 79:44


On s'est souvent croisé avec Philippe, on a certainement travaillé sur des projets communs sans jamais vraiment le savoir, il travaillait alors en maison de disque (Virgin pour Alain Souchon, Françoise Hardy, Étienne Daho, David Guetta, Manu Chao ou Benjamin Biolay / Columbia pour Julien Doré, Raphaël, Patrick Bruel, Brigitte ou Ben Mazué) Alors que moi, je faisais, à cette époque, principalement du live, deux mondes qui se connaissent mais se côtoient moyennement, les concerts commençant quand les albums sont terminés. Puis Philippe a arrêté de travailler pour les majors et est devenu indépendant, dans le domaine de la musique à l'image, autant pour France 2 que pour LVMH ou Publicis, et il est heureux comme ca. Il a beaucoup de chose à dire a propos de ces deux mondes, je lui ai donc soutiré toutes les informations importantes pour vous les proposer sur un plateau podcastien de qualité suprême. Bonne écoute

Creator Economy Live
More Than Babysitters: Care.com & Olivia Petzy's Social Media Stardom

Creator Economy Live

Play Episode Listen Later May 29, 2025 63:59


Send us a textKeith and Brendan sit down with Olivia Petzy, Social Media and Communications Group Manager at Care.com. Olivia shares how she built Care.com's influencer strategy from the ground up, why she's passionate about authentic storytelling, and what brands get wrong when they expect social leads to be on-camera talent. Plus, we cover the latest headlines: Publicis' acquisition of Captiv8, Whalar's $400M valuation, new creator tools from YouTube and Instagram, and all the wild AI updates out of Google I/O. Stay tuned for creator and brand shoutouts, including AI app builder VibeCode and parenting tech fave Life360.

The Digiday Podcast
Google's AI Mode, OpenAI's io buy, Publicis's Capitv8 capture + Google's AI ads era with Dan Taylor

The Digiday Podcast

Play Episode Listen Later May 27, 2025 42:27


This week's episode recaps Google's latest AI-related announcements, OpenAI's hardware plans following its acquisition of io and Publicis Groupe's purchase of Captiv8 to bolster its influencer marketing business. Then Google vp of global ads Dan Taylor (18:03) joins the show to discuss how the search giant is transforming its search advertising business for the AI era.

Planet Upload
Creator AI Investment BOOM: Google's Promise, Whalar at $400M, Caspar Lee Raises, and More

Planet Upload

Play Episode Listen Later May 23, 2025 32:09


This week on Creator Upload, hosts Lauren Schnipper and Joshua Cohen break down Google's game-changing AI announcements like Veo 3 for video with sound and the "Flow" filmmaking tool. They also cover a surge of industry moves, including Google's investment in AI studio Promise, Whalar's $400M valuation, Caspar Lee's Creator Ventures raising $45M, and Publicis acquiring Captiv8 in a consolidating influencer market. Plus, discussions on Instagram's new creator referral program, Kai Cenat's decision to end his Streamer University, and Samsung's FAST channel launch with creators like Dhar Mann and Mark Rober.00:00 Welcome to Creator Upload / Girl in the Closet00:43 Google's Veo 3 AI: Video & Dialogue Generation02:04 Google I/O: Veo & The Future of AI Content04:10 Google Unveils Flow AI Filmmaking Tool05:41 The AI Race & Google's YouTube Data Advantage07:36 Big Stories: Creator Economy Investment & Acquisition Boom08:05 Promise AI Studio Lands Google Investment09:42 Promise AI: Enhancing, Not Replacing, Human Creativity?11:59 AI in Hollywood: Speed, Cost, and the Future of Content14:03 Whalar Hits $400M Valuation with Major Investors14:46 Whalar's Lighthouse: The "Soho House for Creators"?16:36 Lighthouse vs. YouTube Spaces: Monetizing Creator Hubs18:00 Caspar Lee's Creator Ventures Raises $45M Second Fund20:04 Creator Ventures: Success Breeds Success20:32 Publicis Acquires Captiv823:18 Market Consolidation: The Big Picture for Influencer Marketing24:07 Uploads & Downloads24:10 Instagram's $20k Creator Referral Program: Thirsty or Smart?26:57 Kai Cenat Pulls Plug on Streamer University Amidst Backlash28:48 Samsung Launches STN FAST Channel with Dhar Mann & Mark Rober29:46 FAST Channels & Kids: Will They Watch Ads?31:41 Wrapping Up / Longitudinal Study on Kids & Media31:51 Outro & CreditsCreator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.Follow Lauren: https://www.linkedin.com/in/schnipper/Follow Josh: https://www.linkedin.com/in/joshuajcohen/Original music by London Bridge: https://www.instagram.com/londonbridgemusic/Edited and produced by Adam Conner: https://www.linkedin.com/in/adamonbrand

Bad Boss Brief/sub rosa | Audio podcasts
True or False? | Bad Boss Brief - 57 (audio)

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later May 21, 2025 34:58


"Is that work advice actually true? Eugene and Stephanie respond to listeners questions about good and bad advice and, not surprisingly, often disagree."“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

Génération Do It Yourself
#470 - Maurice Lévy - Publicis - Faire de la publicité son empire

Génération Do It Yourself

Play Episode Listen Later May 18, 2025 119:31


C'est le Napoléon de la pub. Celui qui a propulsé Publicis dans le top 3 mondial des groupes de com'.À son actif : un CA multiplié par 50, le développement à l'international et l'intégration au CAC40.Rien ne le prédestinait à ça : Maurice Lévy commence dans l'informatique.Mais repéré très vite par les géants du secteur – dont Marcel Bleustein-Blanchet, le fondateur visionnaire de Publicis – il grimpe les échelons jusqu'à prendre les rênes du groupe en 1988.Maurice Lévy transforme cet acteur national en une référence mondiale en partant d'abord à la conquête des clients US.Commence alors une lutte féroce contre les géants américains. Il navigue entre procès et espionnages professionnels jusqu'à gagner des clients comme Coca-Cola, Procter & Gamble et bien d'autres.Dans cet épisode d'anthologie, Maurice Lévy nous révèle toutes les méthodes qui ont fait de lui une référence absolue en France.Les 3 règles d'or pour faire de son entreprise un leader incontestable.L'art du km supplémentaire (extra mile) pour terrasser ses concurrents.Comment réussir ses acquisitions d'entreprises avec l'exemple de Saatchi & Saatchi.Ses meilleures anecdotes et leçons apprises auprès des plus grands.Et pourquoi, à 29 ans, il a refusé de devenir PDG.Aujourd'hui, à 83 ans, Maurice est toujours aussi actif : YourArt, VivaTech, Solocal (ex-Pages Jaunes)… “La retraite, le plus souvent, c'est la déroute.”1h57 des meilleurs apprentissages de l'un des plus grands hommes d'affaires français.Un pur bonheur, toute l'équipe de GDIY est fière de vous présenter cet épisode, on a hâte de lire vos retours et de découvrir quels ont été vos “wow moments”.TIMELINE:00:00:00 : 83 ans et toujours entrepreneur actif00:12:34 : “On va mettre le brief en pièce !” L'extra mile est systématique00:22:39 : Si on est le meilleur à 29 ans, c'est qu'on est au mauvais endroit00:29:37 : L'ascension chez Publicis par la transition informatique dans les années 7000:37:06 : Comment enthousiasmer le client par la disruption00:51:59 : “Mais a-t-elle seulement les qualités de son étiquette ?”00:56:15 : La mondialisation ne veut pas dire standardisation : l'art de pénétrer les marchés étrangers01:07:27 : Comment racheter et redresser des agences : l'exemple de Saatchi & Saatchi01:21:43 : Tout le monde dans la pub utilise déjà l'IA01:26:10 : LA règle d'or du boss de la pub01:36:06 : La création de VivaTech et YourArt01:49:05 : Le pari audacieux de reprendre les Pages JaunesLes anciens épisodes de GDIY mentionnés : #416 - David Corona - GIGN, In_Cognita - Devenir expert de la négociation et prédire les comportements#109 Olivier Brourhant - Mantu - 55 pays, 96% de croissance annuelle, un demi-milliard de CA en 13 ans… tous les secrets pour “Scaler”#434 - Frédéric Raillard - Fred & Farid - IA : la publicité sous stéroïdes#396 - Gérard Saillant - Institut du Cerveau — Le chirurgien de Ronaldo, Schumacher, du PSG et de la FIA#401 - Emmanuel Macron - Président de la République - Les décisions les plus lourdes se prennent seulNous avons parlé de :Publicis GroupeSolocal (ex-PagesJaunes)YourArtArtMajeurYCORProcter and GambleMarcel Bleustein-BlanchetBureau de Vérification de la Publicité (BVP) : aujourd'hui Autorité de régulation professionnelle de la publicitéArthur SadounViva TechnologySaatchi & SaatchiWPP GroupDes racines et des ailesHer (film)2001, l'Odyssée de l'espace (film)Omnicom GroupLes recommandations de lecture :Le Petit PrinceOeuvres complètes de Victor Hugo : Roman, tome 1A la recherche du temps perduVous souhaitez sponsoriser Génération Do It Yourself ou nous proposer un partenariat ?Contactez mon label Orso Media via ce formulaire.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

Bad Boss Brief/sub rosa | Audio podcasts
The Setback Show | Bad Boss Brief - 56 (audio)

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later May 7, 2025 36:09


Eugene's laid up after surgery, so we talk setbacks – from getting fired to getting hurt – how to deal and move on...“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

The CMO Whisperer
MARKETING ONLY MATTERS WHEN IT WORKS

The CMO Whisperer

Play Episode Listen Later May 2, 2025 30:43


My guest this week is someone whose career path may not be linear, but it's been anything but boring.  Jason Chebib started out in some of London's top ad agencies, including Ogilvy, Publicis, J. Walter Thompson, and BBDO, where he worked alongside CMOs and future CMOs at brands like Shell, Unilever, Dyson, Mars, and Ford. Then came a pivot—from creating campaigns to teaching the science behind them. Jason traveled the world, training the next generation of marketers in what actually works when it comes to growing brands. Eventually, he jumped back into the deep end—this time client-side at Diageo. First in Amsterdam, working on global strategy for Johnnie Walker, and then in New York as Head of Planning for Diageo North America, where he shaped the future of brands like Smirnoff, Baileys, Guinness, and Captain Morgan. Now fully rooted in the U.S., Jason has worn many hats—from advising agencies to serving as Committee Chair of Agency Relations at the ANA and Co-Chair of the Marketing Society in New York. He brings the kind of perspective that only comes from being deep in the trenches: agency, client, strategy, research, and education. And while he's not one to chase titles, let's just say his next chapter is wide open—and any brand would be lucky to have him. I am proud to call him my friend, my confidant, my mentor: Jason Chebib. 

The MM+M Podcast
Selma Blair, Chelsea Handler and Sophia Bush bring starpower to PHM HealthFront

The MM+M Podcast

Play Episode Listen Later Apr 29, 2025 34:04


Publicis Health Media is hosting its fifth annual HealthFront conference on Wednesday and Thursday, with programming featuring medical marketing leaders discussing the evolving nature of the health media and advertising opportunities for pharma brands.Additionally, top talent speaking on the stage will include comedian Chelsea Handler, actress and activist Sophia Bush as well as actress and MS patient advocate Selma Blair. In this week's episode, PHM CEO Andrea Palmer previews the annual industry get together with Managing Editor Jack O'Brien and explains what insights these celebrities plan to bring to the HealthFront stage. For Trends, we dive into the brave new world vaccine manufacturers are facing under RFK Jr.'s HHS and how drugmakers are navigating the regulatory uncertainties. Check us out at: mmm-online.com Follow us: YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+M To read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

The Automotive Troublemaker w/ Paul J Daly and Kyle Mountsier
Shifting Auto Production Not Easy, Ghosn Teaches Leadership, Amazon's 3rd Party Purchases

The Automotive Troublemaker w/ Paul J Daly and Kyle Mountsier

Play Episode Listen Later Apr 28, 2025 15:16


Shoot us a Text.Episode #1030: Today we're talking about the real hurdles to moving auto production stateside, catching up with Carlos Ghosn's new life as a leadership coach (and fugitive), and Amazon's surprising new experiment that lets shoppers stray beyond its walls.Show Notes with links:A quarter of U.S. automotive assembly capacity sat unused at the end of 2024, suggesting opportunity amid the backdrop of President Trump's tariffs. However, shifting production to underutilized plants is far more complicated than it sounds.Toyota, BMW, and Honda used over 80% of their U.S. production capacity, leaving little room for more output.Automakers like Stellantis, GM, Ford, and Nissan have more idle capacity but face logistical and investment hurdles.Stellantis' Warren Truck Plant has just 17% utilization but can't quickly absorb new models without major investment, despite being able to build related pickups and SUVs.Ford's Flat Rock Assembly Plant could theoretically take on new models like the Mustang Mach-E, but even the fastest transition would still take six months to a year to execute.Sam Fiorani of AutoForecast Solutions said: "The rhetoric that moving assembly of vehicles into open spaces is easy and quick is not accurate."Five years after his dramatic escape from Japan, former Nissan and Renault CEO Carlos Ghosn is living a quieter life in Lebanon — but remains an international fugitive still shadowed by legal battles.Ghosn lives in a disputed $20M mansion, running executive bootcamps for midlevel managers at a Lebanese university.Despite legal threats from France and Japan, Lebanon's refusal to extradite its citizens keeps him out of reach.He still denies all accusations, blaming Nissan insiders for orchestrating his downfall to block a deeper Renault-Nissan alliance.Ghosn remains bullish on globalization, calling recent tariff tensions “a joke” against broader interconnected trends.He criticized the post-split struggles of Nissan and Renault: “Nissan is begging for some financial help, and Renault is back to what it was before 1999 — a small European company.”In a surprising pivot from its traditional walled-garden strategy, Amazon is testing a program that lets customers shop directly from third-party brand websites — without leaving its app.Shoppers can either be redirected to brand sites or complete purchases through Amazon's “Buy for Me” checkout feature.Amazon handles payment transfer securely, while shipping, returns, and customer service stay with the brand.The move allows Amazon to collect deeper shopper data, enhancing ad targeting and product recommendations.Industry experts suggest Amazon is trading short-term sales for long-term insights and stronger ad business.Jason Goldberg of Publicis said: “The bigger share of a custoJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

Bad Boss Brief/sub rosa | Audio podcasts
Weaponized Incompetence | Bad Boss Brief - 55 (audio)

Bad Boss Brief/sub rosa | Audio podcasts

Play Episode Listen Later Apr 23, 2025 32:52


“Learned helplessness, weaponized incompetence, and gendered dynamics at work.”“Welcome to the Bad Boss Brief, a strategic guide on how NOT to be an a*****e at work. This podcast tells you about bad bosses, how they can be less so, and how to tell if you ARE one?What can an executive and an executive coach tell you about bad bosses, how they can be less so, and how to tell if you ARE one? Everything. With over a combined half century of time in the trenches at Intel, Apple, Adobe, Publicis, Nikon ad badbosseum, we're imminently well suited to do so.We're also both artists and work in advertising and marketing and focus on creative leaders and leading people who make cool s**t.”Bad Boss Brief is a viewer-supported broadcast. To receive new posts and support our work, consider becoming a free or paid subscriber.Bad Boss Brief is a listener-supported broadcast. To receive new episodes and support our work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

Digital & Dirt
Billy Long - EVP of the Out of Home practice, Publicis

Digital & Dirt

Play Episode Listen Later Apr 9, 2025 49:58


In Episode 8 of this season's Digital and Dirt podcast, Ian welcomes Billy Long, EVP of the Out of Home practice at Publicis, for a discussion covering the roles of agility and collaboration in media and how mentorship and transparency fuel personal growth.Podcast Breakdown:00:00 - 07:00 Introduction: Louisville Roots & Entering OOH07:01 - 14:00 Sales Beginnings & Relationship-Based Growth 14:01 - 21:00 MARTA, Management & Team Longevity 21:01 - 28:00 Publicis Move & Building an Agency Team 28:01 - 35:00 Culture, Company Support & People-First Mindset 35:01 - 42:00 Agency Sales, Internal Education & Budget Battles 42:01 - 49:00 Programmatic Rise & Retail Success Stories 49:01 - End Legacy, Advice & Embracing the OOH Community 

Remarkable Retail
Why Amazon Can't Crack Grocery and the Rise of Social Commerce with Jason Goldberg, Chief Commerce Strategy Officer at Publicis (Part 2)

Remarkable Retail

Play Episode Listen Later Mar 25, 2025 42:54


In the latest episode of Remarkable Retail, hosts Michael LeBlanc and Steve Dennis kick off with a roundup of the week's most impactful retail news. They dive into the potential liquidation of Hudson's Bay Company, examining the challenges the iconic retailer faces amid financial turbulence. With speculation swirling around the sale of HBC's heritage Stripes brand and the struggle to find buyers for prime real estate, the hosts analyze the ripple effects on Canadian retail.They also discuss Forever 21's second bankruptcy filing and probable liquidation, attributing the fast-fashion giant's downfall to a combination of fierce competition from digital disruptors like Shein and Temu, as well as a reliance on traditional mall-based retailing. Another key story involves Wayfair's decision to expand its physical retail presence despite years of online focus. Opening its second large-format store in Atlanta, Wayfair seems to be testing the waters of omnichannel retail, blending digital convenience with tangible customer experiences. The episode also touches on earnings updates from Nike, Williams-Sonoma, and Five Below.After covering the latest retail news, the hosts continue their engaging conversation with Jason “Retail Geek” Goldberg, Chief Commerce Strategy Officer at Publicis. Goldberg dives into Amazon's ongoing challenges in breaking into the grocery market despite the tech giant's e-commerce dominance. Amazon Fresh stores, while improved, still lack a clear competitive differentiator against industry leaders like Walmart. Goldberg notes that despite Amazon's long-term strategy and willingness to experiment, their grocery ventures remain more experimental than groundbreaking.Goldberg also explores the evolution of social commerce, with a particular focus on TikTok Shops. Unlike past social selling failures on platforms like Facebook, TikTok Shops have managed to build momentum, but only for specific product categories. Goldberg argues that social commerce's real value lies not in direct sales but in product discovery. Brands need to adapt by creating content that fosters discovery rather than pushing for immediate transactions.The conversation also covers the rise of retail media networks, with Goldberg emphasizing Amazon's transformation into a high-margin ad powerhouse. By monetizing third-party seller ads, Amazon has outpaced traditional retail models in profitability. While Walmart and others are catching up, Amazon's ability to leverage its marketplace for advertising revenue puts it in a unique position. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Remarkable Retail
Embracing Agility, Kohl's Struggles, and Jason Goldberg, Chief Commerce Strategy Officer, Publicis, on Who's Winning & Why (Part 1)

Remarkable Retail

Play Episode Listen Later Mar 18, 2025 46:16


The latest Remarkable Retail podcast delivers a compelling mix of current market news and expert analysis from returning guest Jason "Retail Geek" Goldberg, Chief Commerce Strategy Officer at Publicis.Hosts Michael LeBlanc and Steve Dennis kick off with the week's headlines, spotlighting the chaos caused by shifting tariff policies. They note that consumer confidence has plummeted amid economic uncertainty, creating leadership challenges across the retail landscape. Steve reflects that while the COVID crisis taught resilience, today's volatility requires leaders to embrace agility as "the New Black" while avoiding recklessness.The retail news segment highlights several struggling players, most notably Kohl's with its disastrous twelfth consecutive quarter of sales decline. The hosts detail how new CEO Ashley Buchanan is pivoting back to private labels after previous leadership had emphasized national brands, while also apparently abandoning the once-touted Amazon returns program. Steve recounts visiting Kohl's stores filled with heavily discounted merchandise, describing them as "a train wreck" requiring both strategic and executional overhauls.The hosts continue with Ulta Beauty posting modest growth, signaling a slowdown in a category that had performed exceptionally well post-pandemic. Dick's Sporting Goods delivered strong quarterly results but projected significantly slower future growth, reflecting a broader trend of caution across retail.In what the hosts call the "wobbly unicorn corner," they examine former high-flyers facing existential challenges. Allbirds has lost nearly all its market value since IPO, with declining revenue despite shifting from direct-to-consumer to wholesale. Meanwhile, Stitch Fix shows modest signs of recovery under CEO Matt Baer's strategy of focusing on core customers rather than casting too wide a net.When Jason Goldberg joins the conversation, he identifies three dominant client concerns: retail media networks (which he views skeptically), artificial intelligence (both transformative and overhyped), and economic uncertainty creating both challenges and opportunities.Goldberg then provides illuminating analysis of retail market data, revealing that a small handful of giants—primarily Walmart, Amazon, Costco, and Chinese newcomers like Temu and  Shein—capture the vast majority of all growth. While e-commerce growth has slowed from pandemic highs, it still significantly outpaces brick-and-mortar retail.Most significantly, Goldberg explains retail's "bifurcation" between digital winners and losers, and between two successful business models: massive "everything stores" and highly curated specialty retailers. The traditional wholesale model caught in between—particularly department stores—is struggling regardless of execution quality or market position.The episode ends with a teaser for part two, promising Goldberg's insights on the future of wholesale, Amazon's grocery ambitions, social commerce, and TikTok Shops—compelling reasons for listeners to return for the continuation of this insightful conversation.Links:https://www.forbes.com/sites/stevendennis/2017/12/04/retail-reality-its-death-in-the-middle/ About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Authentic Leadership for Everyday People
Rishad Tobaccowala - Rethinking Work

Authentic Leadership for Everyday People

Play Episode Listen Later Mar 17, 2025 53:39


Rishad Tobaccowala is one to the visionaries in the world of marketing and advertising – he founded some of the early digital marketing agencies and has covered several C-level roles for Publicis. Today, he comes back to discuss his latest book, Rethinking Work.In our conversation, we dive into the five seismic shifts reshaping the workplace, how technology—including AI—is redefining the nature of jobs, and why the traditional concept of employment may soon be obsolete. Rishad shares his unique insights on leadership in this evolving landscape, the importance of adaptability, and how companies can thrive by fostering an ecosystem of talent rather than just managing employees.We also explore what individuals—whether they are seasoned executives or just starting out —can do to stay relevant and successful in a world where the future of work is being rewritten in real-time.To hear about Rishad's career and his other book, check out his previous appearance on the show.Contact Dino at: dino@al4ep.comWebsites:al4ep.comrishad.substack.comAdditional Guest Links:Website: rethinking-work.ioLinkedIn: linkedin.com/in/rishadtobaccowalaAuthentic Leadership For Everyday People / Dino CattaneoDino on LinkedIn: linkedin.com/in/dinocattaneoPodcast Instagram – @al4edp Podcast Twitter – @al4edp Podcast Facebook: facebook.com/al4edpMusicSusan Cattaneo: susancattaneo.bandcamp.com

The Agile World with Greg Kihlstrom
#627: The forces redefining brand loyalty with Ian Baer, Sooth

The Agile World with Greg Kihlstrom

Play Episode Listen Later Jan 20, 2025 33:17


Are you keeping up with the forces redefining loyalty, or are you relying on yesterday's strategies in today's fractured landscape? Today, I'm joined by Ian Baer, Founder of Sooth and a seasoned expert with over 35 years of experience leading some of the world's most prominent advertising organizations, including Publicis, TBWA, and Omnicom's Rapp Collins. Ian brings insights into how generational shifts, social commerce, and fragmented media are reshaping the concept of brand loyalty. He's here to share data-driven strategies and real-world examples that will help brands navigate this new loyalty landscape. RESOURCES Don't miss Medallia Experience 2025, March 24-26 in Las Vegas: Registration is now available: https://cvent.me/AmO1k0 Use code MEDEXP25 for $200 off registration Register now for HumanX 2025. This AI-focused event which brings some of the most forward-thinking minds in technology together. Register now with the code "HX25p_tab" for $250 off the regular price. Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company