Podcasts about group funnels

This week, we had the pleasure of sitting down with a former guest who was on the show loooong before it was a podcast. Arne Giske, OG of Facebook groups joins us again for another great episode of Profiting WIth Nonprofits. Arne discusses the power of groups and his software Group Funnels and how it changed the game for people looking to grow a group. We use it, love it, and swear by it. (Not a product plug) Arne is always traveling around the world but you can catch him on Fac ebook https://www.facebook.com/arne.giske He is always dropping great content. You can also check out Group Funnels if you are looking to grow a group of your own. http://groupfunnels.com/ This week's episode is brought to you by C22-ONE, the all-in-one multipurpose CRM/Marketing System to help your nonprofit handle everything it needs all under one roof. (without paying an arm and a leg) To learn more and to schedule a demo you can click on the link below: https://services.catch22nonprofit.com/crm If you are looking to get a FREE 15-minute audit of your organization's marketing, book a time with me and let's talk! https://services.catch22nonprofit.com/book-with-me-page Don't forget to like and subscribe to keep the show alive!

Just a few years ago,  Arne built and grew a Facebook group to more than 80,000 members. Then he made over a million dollars selling products and services in that group. And he did it in his 20s.The Preeminent Facebook Groups Expert now teaches business owners how to grow and monetize their business in FB Groups. The profits keep adding up, and if that wasn't enough, he developed software called Group Funnels, which helps business owners quickly collect e-mails from group members. Also, he finds time to be the host of Attempt At Greatness Podcast.joingroupmasters.comgroupfunnels.com

Our latest guest, Arne Giske is an absolute master of community and conversion, growing a Facebook group of his to over 80k people and making 7-figures along the way. We've always believed that building a community and email marketing go hand in hand, so we just had to get Arne on the show to help show you how to use your own Facebook groups to grow your email list and turn them into those all-important $$$$ we're all aiming for. FYI, if you already have a Facebook group and you realise half-way through that you haven't been following any of Arne's advice, don't panic…it's not the end of the world and we'll explain why during the episode. Build a Facebook Group to Build Your Email List with Arne Giske from Group FunnelsEpisode Content(02:41) It's two lies and a truth time and these ones are bloody tough. (04:11) The importance of building communities….is it really that important? (05:30) So…why Facebook groups? What's so special about this platform? (06:20) The main advantages of using Facebook groups….we couldn't agree with Arne more. (08:18) This by far is our favourite benefit to having your own group.  (9:29) OK, so this is all great, but…how do you actually get your audience from your group to your email list? (11:22) You may have noticed other groups doing this, and if you're not doing it yet, go and change it right now! (12:44) Find out what we recently tested that significantly increased our conversion rate on how many people gave us their email. (13:51) What are active and passive types of opt ins and more importantly, which ones should you choose? (15:54) Arne's 20% rule will keep you right. (17:15) Should you post your offers in your group or is that too much ?  (20:01) OK, but what if you already have a group and you've done none of the above? (22:33) Arne discusses another amazing benefit to Facebook groups. We're going to use this more! (23:20) This week's subject line pissed a lot of people off…we love it. Episode Resourceshttps://launch.emailmarketingheroes.com/warrior (Download The Email Marketers' GamePlan) https://www.responsesuite.com/webinar (FREE Email Marketing Webinar) https://get.emailmarketingheroes.com/league (JOIN The League Of Extraordinary Email Marketers) https://twitter.com/RobandKennedy (Connect with us on Twitter) for podcast updates and email marketing content Subscribe and Review The Email Marketing Show PodcastThanks so much for tuning into the podcast, if you enjoyed it we'd really appreciate you Subscribing to and leaving us a Review of the show on your favourite podcast player. Not only does it let us know you're out there, listening, but your feedback helps us to keep creating the most useful episodes - not to mention to helps us get discovered by more people.

Robin Copernicus's guest today is Facebook groups expert Arne Giske who will show you how to drive insane traffic to your Facebook group. If you want to know which is the most powerful Arne's strategy to drive traffic to his Facebook group, tune in now! Download this episode now to get started!

Episode: "How To Drive Insane Traffic to your Facebook Group with Arne Giske"Welcome to Episode 022 of the Growth Hack Secrets podcast.In this episode, Arne Giske and I discuss which strategy is better for driving traffic to your Facebook group.So, if you want to know which is the most powerful Arne's strategy to drive traffic to his Facebook group, tune in now!In this episode, you'll discover:Episode Title: "How To Drive Insane Traffic to your Facebook Group with Arne Giske"Mistakes you can avoid when driving trafficOrganic trafficAds Strategies & High ROIAbout Arne GiskeArne Giske is an expert in Facebook groups whose accomplishments include:Co-Founder at Group Funnels - Saving FB Group Owners Time & Getting Them Free Leads CompanyAlmost 80,000 members on his FB GroupA.A. Field Of StudyBusiness & Entrepreneurship from Seattle Central CollegeMore InformationLearn more about how you can improve your results with Facebook groups with Arne GiskeFacebook Groups Links & Mentions From This Episode:Millennial Entrepreneur CommunityGroup FunnelsGroup for profitThanks for Tuning In!Thanks so much for being with us this week. Have some feedback you'd like to share? Please leave a note in the comments section below!If you enjoyed this episode on growing Facebook groups, please share it with your friends by using the social media buttons you see at the bottom of the post.Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Growth Hack Secrets podcast!"And, finally, please take a minute to leave us an honest review and rating on iTunes. They really help us out when it comes to the ranking of the show and I make it a point to read every single one of the reviews we get.Please leave a review right now (https://podcasts.apple.com/us/podcast/growth-hack-secrets/id1499857372)Thanks for listening!Follow Us:TwitterInstagramFacebook Group

Welcome to Episode 018 of the Growth Hack Secrets podcast.In this episode, Arne Giske and I discuss growing and monetizing Facebook groups.So if you want to avoid mistakes when growing Facebook groups, understand the Facebook groups dynamic, and create an engagement community so you can grow your business with Facebook groups, tune in now!In this episode, you'll discover:Episode Title: "How To Grow Your Business Building Facebook Groups With Arne Giske"Mistakes you can avoid when growing Facebook groupsCreate Seven-figure income building Facebook groupsStrategies to increase customer engagementAbout Arne GiskeArne Giske is an expert in Facebook groups whose accomplishments include:Co-Founder at Group Funnels - Saving FB Group Owners Time & Getting Them Free Leads CompanyAlmost 80,000 members on his FB GroupA.A. Field Of StudyBusiness & Entrepreneurship from Seattle Central CollegeMore InformationLearn more about how you can improve your results with Facebook groups with Arne GiskeFacebook Groups Links & Mentions From This Episode:Millennial Entrepreneur CommunityGroup FunnelsGroup for profitThanks for Tuning In!Thanks so much for being with us this week. Have some feedback you'd like to share? Please leave a note in the comments section below!If you enjoyed this episode on growing Facebook groups, please share it with your friends by using the social media buttons you see at the bottom of the post.Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Growth Hack Secrets podcast!"And, finally, please take a minute to leave us an honest review and rating on iTunes. They really help us out when it comes to the ranking of the show and I make it a point to read every single one of the reviews we get.Please leave a review right now (https://podcasts.apple.com/us/podcast/growth-hack-secrets/id1499857372)Thanks for listening!Follow Us:TwitterInstagramFacebook Group

Robin Copernicus's guest today is Facebook groups expert Arne Giske who will show you how to grow your business building Facebook groups. If you want to avoid mistakes when growing Facebook groups, understand the Facebook groups dynamic, and create an engagement community then tune in now!

You’ve probably heard this “well-kept” marketing secret a bunch over the past year or so, but Facebook is pushing hard for more people to join and create groups. That’s where a lot of the algorithm is focusing the crawl. Arne Giske is here to share how he created an insanely profitable group and why you should do the same.  Now Arne does not sell physical products. However the process he follows to grow his group and to increase his own notoriety works just as well for those in different spaces. The first step is truly understanding your product and who is using it.  From there you want to look for groups that might be interested in using your product. For instance, if you’re selling shower curtains, look for people interested in redecorating or remodeling. If you’re selling pruning tools, try to find groups aimed at those interested in gardening.  Once you’ve found several groups that align with what you sell, befriend the moderators and see if you can work out a sponsorship or an advertising agreement. This happens all the time and can lead people directly to your product. This is also completely organic. Listen in to hear ways that you can use paid traffic to increase your reach as well.  Of course creating your own group and filling it with people interested in your brand or product is one of the best ways to find your true target market. Then you can use tools like Group Funnel to build your email list with those who have joined your group.  Arne has so many great tips and tools to share with you on how using Facebook groups can greatly increase your reach. For so many the idea of creating a group is daunting because of how much time it takes, but by using Arne’s engagement strategy and Group Funnels, you’ll cut your group time in half while still building your list.  Want to see Arne’s screen as he walks us through his processes? Check out the video here:    In This Episode: [01:36] Arne is THE guy when it comes to building Facebook groups, learn more about him. [04:27] He doesn’t sell anything physical but has still made 7-figures through his group. [05:20] Learn more about the stats that surround groups. [07:17] What can you do to start building a community today?  [09:20] How can you grow the community you have?  [11:59] Is having a community super time consuming?  [14:31] What is everyday content and how does it save you time?  [16:16] Learn Arne’s strategies for not spending so much time online. [19:19] Is it possible to start or join communities that would help sell your physical products?  [22:40] What’s your next step after finding groups that are related to your product? [24:43] Arne shares how you can use Group Funnels to build your email list.  [27:01] Listen as he tells you how his software can help you save time. [29:49] Why asking the intro questions will increase your requests versus decreasing it. [31:39] What is Arne’s favorite book and why? [33:44] Connect with Arne.   Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter   Millennial Entrepreneur Community Coaches and Course Creators Tribe Building Marketing Secrets Group Funnels FB Groups for Business   Influence by Robert Cialdini Do Story by Bobette Buster

Welcome to Episode 005 of the Growth Hack Secrets podcast.In this episode, Arne Giske and I discuss growing Facebook groups.So if you want to grow your Facebook groups, create an engagement community, and get quality leads and sales so you can how to monetize your Facebook groups, tune in now!In this episode, you'll discover:Episode Title: "How To Monetize Facebook Groups Like a Pro with Arne Giske"Facebook GroupsCreate engagement communitiesGenerate more salesAbout Arne GiskeArne Giske is an expert in Facebook groups whose accomplishments include:Co-Founder at Group Funnels - Saving FB Group Owners Time & Getting Them Free LeadsAlmost 80,000 members on his FB GroupA.A. Field Of StudyBusiness & Entrepreneurship from Seattle Central CollegeMore InformationLearn more about how you can improve your results with Facebook groups with (https://www.facebook.com/groups/7daytrepchallenge/)Facebook Groups Links & Mentions From This Episode:Millennial Entrepreneur CommunityGroup FunnelsGroup for profitGroup for businessThanks for Tuning In!Thanks so much for being with us this week. Have some feedback you'd like to share? Please leave a note in the comments section below!If you enjoyed this episode on growing Facebook groups, please share it with your friends by using the social media buttons you see at the bottom of the post.Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Growth Hack Secrets podcast!"And, finally, please take a minute to leave us an honest review and rating on iTunes. They really help us out when it comes to the ranking of the show and I make it a point to read every single one of the reviews we get.Please leave a review right now (https://podcasts.apple.com/us/podcast/growth-hack-secrets/id1499857372)Thanks for listening!Follow Us:TwitterInstagramFacebook Group

Robin Copernicus's guest today is Facebook groups expert Arne Giske who will show you how to monetize your Facebook groups. If you want to grow your Facebook groups, create an engagement community, and get quality leads and sales then tune in now! Download this episode now to get started!

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy Podcast invites Nelly Duprat, his wife and founder of Luscious Letdown, to guest host this week’s Tactical Tuesday episode. Nelly shares how she’s utilizing Facebook Groups to build her Luscious Letdown community and grow her prospect list. She also highlights how she’s leveraging Group Funnels to help with this growth using a Chrome Extension.    Episode Highlights: Episode #62 of Tactical Tuesday provides the background story of how Nelly Duprat started her business Luscious Letdown and why her personal experiences with breastfeeding led her to assist others struggling with this challenge.   Nelly talks about the value of building a robust prospect list to grow your business versus only using social media such as Facebook and Instagram.   Two ways to collect email addresses are through offering free downloads from your website or through Facebook Groups.   Nelly shares the questions she uses for joining her Luscious Letdown Facebook Group. This includes asking for an email address and about their greatest breastfeeding struggle.   Nelly chooses to let everyone into her Facebook Group who wants to be there, even if they didn’t provide their email address because at some point they might become a customer.    By adding Group Funnels via a Chrome extension, you can approve multiple Facebook group requests at once versus one at a time and they’re automatically downloaded into  a Google Drive spreadsheet. Upload your email addresses from the spreadsheet to an email service provider and scale your list size and costs as you grow.    Luscious Letdown has been growing daily since it started in December 2019 with almost 500 Facebook Group members. Nelly engages daily with her Luscious Letdown Facebook Group Monday through Saturday by providing valuable information to build trust and relationships.     3 Key Points: Collect email addresses through an opt-in on your website where visitors can download a PDF of free content in exchange for their email address.  Before a member is approved to join your Facebook Group, post questions for them to answer such as what is your email address, how did you hear about us and questions specific to your business.  Upload your Google Drive spreadsheet containing your email addresses to an email service provider like MailChimp, ActiveCampaign, ConvertKit or Kajabi.     Tweetable Quotes: “Collect and create an email list because that’s where your money is - in your email list. That’s where you’re going to sell your product and people buy more from email compared to Facebook or Instagram.” – Nelly Duprat “Instead of individually manually approving each member in your group, you can add (Group Funnels) as a Chrome extension...add it to your Chrome and then Group Funnels does the job for you.” – Nelly Duprat “When (Facebook Group) members request your approval to get into your group, are you going to let everybody in or the people that answered the questions? – Nelly Duprat Resources Mentioned: Jason’s Website: JasonDuprat.com Jason’s Socials: LinkedIn: https://www.linkedin.com/in/jasonduprat Facebook: https://www.facebook.com/jasonaduprat Healthcare Entrepreneur Academy Facebook Group: https://www.jasonduprat.com/group Luscious Letdown Website: lusciousletdown.com Luscious Letdown Breastfeeding Support Group Facebook Group: https://www.facebook.com/groups/548303685947803/ Email Service Providers:  MailChimp: mailchimp.com ActiveCampaign: activecampaign.com ConvertKit: convertkit.com Kajabi: kajabi.com #HealthcareEntrepreneurAcademy #HealthcareBoss #healthcare #entrepreneur #entrepreneurship #bizstrategy #facebookgroups #groupfunnels #prospectlist #breastfeeding

This episode is the first of its kind on the podcast -- an ON AIR TECH TOOL AUDIT. I am SO excited to share with you this REAL tech audit that I did with Kickstart Accounting's co-owner Danielle Hayden.  Danielle graciously accepted my invitation to expose the technology she's using in her business so that we can find the hidden gems and where she can double down on her efforts.  This is so she can do that much more with the technology that she is already using OR how to switch things up so that she is using technology to support her business goals that much more. If you are interested in a Tech Audit for your business please visit https://techofbusiness.com/audit If you think a Tech Audit might be a great step for you -- or if you're not entirely sure… download the freebie that will help you start putting the pieces in place and looking at your tech objectively.  You can get that by going to https://techofbusiness.com/impact This is going to be a bit of a peek behind the curtains of how I love to work with my clients and why a tech tool audit makes so much sense as a starting point in our conversation.  As already mentioned, Danielle Hayden is co-owner of Kickstart Accounting.  They are a bookkeeping service for entrepreneurs. They help their clients take their accounting understanding to the next level.  From startup to 7-figure entrepreneurs, the methodology of their business is the same… that is help entrepreneurs: understand their accounting processes make sure everything is working together get them set up with an accounting system take bookkeeping off their plate send financial statements at the end of the month MAKE SURE their clients UNDERSTAND those financial statements They did realize that not everybody is able to commit to a monthly service after 5 years in business or the people they talk to aren't understanding their financial statements.  So… they are writing a book series that walks the entrepreneur through a weekly goal and then a daily actionable task to help them put together the processes behind their business so that they can become more profitable and really understand their financials with confidence. This is a great time for us to be doing this Tech Audit because Kickstart Accounting is on the brink of doing something new.  Some of the tech tools they have used to this point in their service based one-on-one business may not translate quite as well to offering this planner and series of product they are creating.  These two business models are completely different so it's important that we get their tech in order. The sales cycle is different. The way they communicate with people is different. The amount of people they are able to help is larger. All these things mean it's time to make sure they are using the correct tech to optimize their business. Current Tech in Place... Currently on the Kickstart Accounting website customers have two options when they are connecting with the business.  They can reach out with just sending them an email through their email portal.  Or they can take a quick 8-10 question quiz called “Are You Ready for An Accountant?”.  It's a google form, which as Danielle mentions, is not very sophisticated and simply emails the information to Danielle. Once Danielle receives an email inquiry, she will reply and invite the entrepreneur to set up a call.  This is completely manual. There is no integration between emailing Danielle and email marketing or a CRM. For the new profit planner, the plan is to distribute the first 7 days of the planner as an opt-in. At this point in the conversation, I was ready to dig far in and uncover the actual tech that the business is using… the Kickstart Accounting website is on Squarespace. Danielle has mostly used the built in list building tools and admits that they are not integrated with her EMS (email marketing system.) This includes setting up a Squarespace hosted email nurture sequence that can be accessed through her Financial Goal Setting Worksheet. As I said, she has something there -- it's not as refined or as efficient as it could be, but having something there is better than nothing and a great place to start from. “Everybody starts where they start, and we always get to grow.” -Jaime Slutzky Switching up their Email Marketing Platform... Kickstart Accounting currently sends out a monthly newsletter via MailChimp.  That is separate from the SquareSpace automated email that goes out when they get the worksheet freebie. As this is already a disjointed process and the Profit Planner is coming out, Danielle is looking at changing everything over to ActiveCampaign. You know me...I LOVE ACTIVECAMPAIGN.  ActiveCampaign is definitely a great option. This is something that I typically include in the report I send to clients at the end of the Tech Audit... To start the process, start getting new leads from the Squarespace website into ActiveCampaign. Even before they take their existing list off of MailChimp and put it into ActiveCampaign. It's paramount whenever someone is entering your mailing list that you get them to the right spot so that you are not doing work twice. In my report I would put it as a task to set up that link from their SquareSpace website into ActiveCampaign and creating the “Welcome Sequence” according to that insight.  And similarly with the new planner where people can opt in and get that 7 days worth of a planner,  if you are looking at switching, I would recommend going ahead and getting that set up the new provider even before you do any of the backend work. SquareSpace/ActiveCampaign sync There are integrations within many systems that allow entrepreneurs to accomplish things like getting the ActiveCampaign form onto the SquareSpace websites and doing the back end integration. What I recommend for Danielle is to get people tagged appropriately within ActiveCampaign from the outset. It takes a bit of planning, so grab the whiteboard and draw out the flow… and from there you can visually see the tagging and automations and synchronization that is needed. Seriously… I told Danielle to get the good old fashioned paper and pen and draw out the journey that someone is going to be on from opt in to completion. In addition to the visual, it will also be a roadmap for your automations of the journeys there are so you can create the emails and create the right touch points. As I mentioned… I provide my Tech Tool Audit clients with a detailed PDF report upon which they can move forward with their tech. Our time together is helping me to understand and dig into what you as the entrepreneur are using and where to guide your tech needs. When she gets an email after first contact... Danielle works instead of automation at the moment. She calls the customer. She does sent a Calendly link to have them schedule the call. She does have a few tools to help her remember who she needs to follow up with. She's not using anything sophisticated as a CRM to monitor this. She is using Boomerang within her gmail. She sets up conditions to help her follow up with who she needs to. While this is certainly not where Danielle wants to be, it's where she is and the system is WORKING… so there is no REQUIREMENT that she changes ANYTHING. If Danielle chooses, she can take the advice from the report and put it on the back burner to look at in 3 months or 6 months. But… Danielle has found a few issues with this system she has created: She sometimes forgets to set her reminders. She doesn't have a good idea of where her leads are coming from. She doesn't always know who is not following back up with her and why not. She is trying to keep track of everybody in a Google Doc. This means it might be time to start using something else.  And that doesn't mean she needs a full blown CRM and a team of 12 to manage it for her. It might be as simple as creating a system to use the notes section in ActiveCampaign. Here Danielle can write updates for herself and even tag users for internal purposes. I would likely include in her report an outline of how to use ActiveCampaign a mini-CRM. I would go into what it means to setup automations that are solely for the business (and not actually sending emails to the subscribers/users.) While I do not know the inner workings of her business, by supplying the tech options, it allows Danielle to figure out how she can best work with the tool. She will be able to keep notes about leads in one place.  And she'll be able to find her groove with tracking leads. And then it leads to less for her to do and remember to do so she can go in and do the work that only she can do -- and leave the automation to the work that computers can! Side note: When you are doing multiple opt-ins, there are tools like Zapier come in.  This allows you to have multiple opt-ins, but then in your backend it's more streamlined.  Zapier allows you to get the information in the same place no matter which way they opt-in.  We are trying to avoid future overwhelm by talking about these tech issues now. Zapier is out of scope for where Danielle needs to be right now. So I recommended to her to leave this be for the moment. What online vehicle is she using to sell the planner… The Planner is going to have a separate WordPress website.  She is currently debating as to whether to build out the sales component with Shopify or with WooCommerce.  She is trying to determine which one would be the best fit.  She then wants to use ActiveCampaign as the email provider for the planners. I told her that the nice thing about WooCommerce is everything sits inside your WordPress website and if you only have one or two items for sale it's pretty easy to keep it consolidated.  The challenge with WooCommerce is that you are spending time in WordPress and you have to design and develop all the pages yourself. With Shopify, you have a store.  You put your name and products on it and you integrate it with your website.  There is significantly less manual setup with Shopify.  But once the manual setup is done they basically operate the same.  The big difference to think about here is...Are you going to be paying Shopify? Or are you going to be paying for the addons you need in WordPress for WooCommerce. I have done it both ways.  I wouldn't say that one is better than the other.  At this point in time, it's important that whoever is running this part of your business is comfortable with whatever option they choose to do this portion of their business. Being a numbers person, it's going to be important to Danielle to understand all the ins and outs of the business and the cost of this part of her business. Danielle indicated that she also wants to be able to reach out to her planner purchasers.  It's more than just selling a product and collecting money for it.  She genuinely wants to help the people who need the help. Reporting between WooCommerce and Shopify… I have not really used the reports in either of these systems, my role is usually around the tech setup rather than the operations side. So, I would probably do a couple google searches on this topic and include the results of which in the report. My recommendation to Danielle is that I like to keep as few systems in place as possible.  So I would say if you can get WooCommerce set up and running then do it because it's one less system that you have to be touching and in and doing work in.  Then linking it to ActiveCampaign for tagging and follow up. The automation for the planner is quite straightforward -- Opt-in for 7 day freebie? → send through an automation that hits them daily and encourages the purchase Purchases the first planner? → send through an automation that helps them use the planner Another aspect of the planner flow for Danielle is a Facebook group. She would like to be able to tag group members in ActiveCampaign… so I said “go for it”. For Danielle, if a purchaser doesn't join the Facebook group, it might indicate that she wants to send them extra emails so that they get all the goodies that are loaded into the Facebook group. This is something that could be valuable information because there may be someone who isn't all about Facebook who isn't getting any of the tips and tricks so you may need to create an automation to email it to those types of people. The more we know about the activities and habits of our audience, the more we can meet them where they are at. There is a paid Chrome plugin you can use called Group Funnels which can automate extracting your group member data and importing it into ActiveCampaign (via Zapier). I think it's more than necessary for Danielle at this stage. The best way I see controlling a new Facebook Group is to set expectations -- You go in and say we're going to approve members every Wednesday.  So then you know your process of what you are going to go do every Wednesday. With a Facebook Group, you don't have to approve the moment they ask.  Set expectations and stick to it.  Just make it part of your workflow.  This is something that I love about email automation.  You are easily and clearly be able to set expectations.  As an entrepreneur, it's so important to set expectations. Group Funnels Any other tools being used in business… It's important to me that during our Tech Tool Audit we don't just talk about the tools that my clients think are most important or what comes top of mind… so I generally circle back to as many tools as possible within the conversation. Dropbox is being used for their engagement letters.  This is how they send engagement letters and information to new clients.  So in terms of a process, someone goes on the website, fills out the quiz, she sets up call with them by using the Calendly link, she talks to them, and they decide they want to move forward.  At this point she sends them an engagement letter via Docusign.  Once the engagement letter comes back to her, she sets them up with a Dropbox file so that is where they share all of the client's documents that way everyone has access to that file.  This and email is the current ways of communication with their clients.  This is a completely manual process. In this case, manual is completely fine.  There is no automation that really makes a whole lot of sense.  It's not removing a huge level of complexity.  Even if you had an automation, you still would have to go into that folder and assign permissions to people.  That's an automation that is not necessary. Asana is used for project management.  So when a new client signs, Danielle let's that bookkeeper know they have a new client.  She also gives them access in Quickbooks.  Then she goes into Asana and set up tasks for that specific client.  They make this a recurring project in Asana.  This is a pretty automated system.  But there is one piece in Asana that is manual in the case that someone needs to be “caught up”.  This has to be added manually. One thing I would recommend that when Danielle sends out the Docusign, that she go ahead and create the template in Asana for them.  You don't have to automate everything just to make it more effective. For Danielle, we realize that the biggest place for her to add automations is on that front end with the leads and tracking. When I'm doing a Tech Audit with a client we typically touch on this side of things, but we may also touch on things like social media or backend systems.  For the purposes of this podcast and the listener, we have really highlighted how this Tech Audit works. Then I turned the tables on Danielle and asked her what questions she had for me Her first question was what comes next after the Tech Tool Audit? I create the report and deliver it via Adobe within 72 hours. Inside the report you have immediate, midterm, and long term recommendations. I always  provide a proposal for me to come and do the first set of tasks to see the biggest benefit from the audit. My intention is to ride the momentum of insight and still allow my client to continue doing what they need to do.  It allows the integrations to be done so that the client doesn't lose any days on the current work they have going on. From there, we would decide if it makes sense for me to stay on with you and help you through those midterm and long term suggestions.  This is sometimes done as a fixed price project or as an ongoing monthly retainer. My goal is always to support you and your business goals and to make sure that that tech you rely on will be there to do the heavy lifting. It's important for you to spend more time in YOUR zone of genius and for your tech to support you. We clarified things further -- One of the tasks on Danielle's immediate needs would be to get all her opt-ins setup to go to ActiveCampaign. I would do the tech to make that happen and build out the automations. I would then provide Danielle with a list of emails that she would need to write the copy for -- and then I would get them in place. I can also then help you understand the reports in ActiveCampaign so you understand the open rates, click rates, etc. on each email that is going out.  This is where people are getting stuck. Looking at the open rates between emails in the automation helps you determine if you need to adjust your content based on consumer behavior. I loved Danielle's final question… she asked if there were any tools I wouldn't work with. Wow, that caught me off guard and I had to think before I answered -- I am very tool agnostic.  I have worked with so many tools and I can't think of any one tool that I would say “NO” to. However, If I find that a tool isn't taking us where we need to be, then those are reasons I would suggest moving off one tool and on to another that does provide everything that you need. Connect with Jaime: Instagram: @techofbusiness Twitter: @techofbusiness Facebook: @yourbiztech LinkedIn: https://www.linkedin.com/in/jaimeslutzky/ Email: jaime@techofbusiness.com Connect with Danielle: Facebook: Kickstart Accounting Website: kickstartaccountinginc.com Instagram: @kickstartaccounting

This episode is the first of its kind on the podcast -- an ON AIR TECH TOOL AUDIT. I am SO excited to share with you this REAL tech audit that I did with Kickstart Accounting’s co-owner Danielle Hayden.  Danielle graciously accepted my invitation to expose the technology she’s using in her business so that we can find the hidden gems and where she can double down on her efforts.  This is so she can do that much more with the technology that she is already using OR how to switch things up so that she is using technology to support her business goals that much more. If you are interested in a Tech Audit for your business please visit https://techofbusiness.com/audit If you think a Tech Audit might be a great step for you -- or if you’re not entirely sure… download the freebie that will help you start putting the pieces in place and looking at your tech objectively.  You can get that by going to https://techofbusiness.com/impact This is going to be a bit of a peek behind the curtains of how I love to work with my clients and why a tech tool audit makes so much sense as a starting point in our conversation.  As already mentioned, Danielle Hayden is co-owner of Kickstart Accounting.  They are a bookkeeping service for entrepreneurs. They help their clients take their accounting understanding to the next level.  From startup to 7-figure entrepreneurs, the methodology of their business is the same… that is help entrepreneurs: understand their accounting processes make sure everything is working together get them set up with an accounting system take bookkeeping off their plate send financial statements at the end of the month MAKE SURE their clients UNDERSTAND those financial statements They did realize that not everybody is able to commit to a monthly service after 5 years in business or the people they talk to aren’t understanding their financial statements.  So… they are writing a book series that walks the entrepreneur through a weekly goal and then a daily actionable task to help them put together the processes behind their business so that they can become more profitable and really understand their financials with confidence. This is a great time for us to be doing this Tech Audit because Kickstart Accounting is on the brink of doing something new.  Some of the tech tools they have used to this point in their service based one-on-one business may not translate quite as well to offering this planner and series of product they are creating.  These two business models are completely different so it’s important that we get their tech in order. The sales cycle is different. The way they communicate with people is different. The amount of people they are able to help is larger. All these things mean it’s time to make sure they are using the correct tech to optimize their business. Current Tech in Place... Currently on the Kickstart Accounting website customers have two options when they are connecting with the business.  They can reach out with just sending them an email through their email portal.  Or they can take a quick 8-10 question quiz called “Are You Ready for An Accountant?”.  It’s a google form, which as Danielle mentions, is not very sophisticated and simply emails the information to Danielle. Once Danielle receives an email inquiry, she will reply and invite the entrepreneur to set up a call.  This is completely manual. There is no integration between emailing Danielle and email marketing or a CRM. For the new profit planner, the plan is to distribute the first 7 days of the planner as an opt-in. At this point in the conversation, I was ready to dig far in and uncover the actual tech that the business is using… the Kickstart Accounting website is on Squarespace. Danielle has mostly used the built in list building tools and admits that they are not integrated with her EMS (email marketing system.) This includes setting up a Squarespace hosted email nurture sequence that can be accessed through her Financial Goal Setting Worksheet. As I said, she has something there -- it’s not as refined or as efficient as it could be, but having something there is better than nothing and a great place to start from. “Everybody starts where they start, and we always get to grow.” -Jaime Slutzky Switching up their Email Marketing Platform... Kickstart Accounting currently sends out a monthly newsletter via MailChimp.  That is separate from the SquareSpace automated email that goes out when they get the worksheet freebie. As this is already a disjointed process and the Profit Planner is coming out, Danielle is looking at changing everything over to ActiveCampaign. You know me...I LOVE ACTIVECAMPAIGN.  ActiveCampaign is definitely a great option. This is something that I typically include in the report I send to clients at the end of the Tech Audit... To start the process, start getting new leads from the Squarespace website into ActiveCampaign. Even before they take their existing list off of MailChimp and put it into ActiveCampaign. It’s paramount whenever someone is entering your mailing list that you get them to the right spot so that you are not doing work twice. In my report I would put it as a task to set up that link from their SquareSpace website into ActiveCampaign and creating the “Welcome Sequence” according to that insight.  And similarly with the new planner where people can opt in and get that 7 days worth of a planner,  if you are looking at switching, I would recommend going ahead and getting that set up the new provider even before you do any of the backend work. SquareSpace/ActiveCampaign sync There are integrations within many systems that allow entrepreneurs to accomplish things like getting the ActiveCampaign form onto the SquareSpace websites and doing the back end integration. What I recommend for Danielle is to get people tagged appropriately within ActiveCampaign from the outset. It takes a bit of planning, so grab the whiteboard and draw out the flow… and from there you can visually see the tagging and automations and synchronization that is needed. Seriously… I told Danielle to get the good old fashioned paper and pen and draw out the journey that someone is going to be on from opt in to completion. In addition to the visual, it will also be a roadmap for your automations of the journeys there are so you can create the emails and create the right touch points. As I mentioned… I provide my Tech Tool Audit clients with a detailed PDF report upon which they can move forward with their tech. Our time together is helping me to understand and dig into what you as the entrepreneur are using and where to guide your tech needs. When she gets an email after first contact... Danielle works instead of automation at the moment. She calls the customer. She does sent a Calendly link to have them schedule the call. She does have a few tools to help her remember who she needs to follow up with. She’s not using anything sophisticated as a CRM to monitor this. She is using Boomerang within her gmail. She sets up conditions to help her follow up with who she needs to. While this is certainly not where Danielle wants to be, it’s where she is and the system is WORKING… so there is no REQUIREMENT that she changes ANYTHING. If Danielle chooses, she can take the advice from the report and put it on the back burner to look at in 3 months or 6 months. But… Danielle has found a few issues with this system she has created: She sometimes forgets to set her reminders. She doesn’t have a good idea of where her leads are coming from. She doesn’t always know who is not following back up with her and why not. She is trying to keep track of everybody in a Google Doc. This means it might be time to start using something else.  And that doesn’t mean she needs a full blown CRM and a team of 12 to manage it for her. It might be as simple as creating a system to use the notes section in ActiveCampaign. Here Danielle can write updates for herself and even tag users for internal purposes. I would likely include in her report an outline of how to use ActiveCampaign a mini-CRM. I would go into what it means to setup automations that are solely for the business (and not actually sending emails to the subscribers/users.) While I do not know the inner workings of her business, by supplying the tech options, it allows Danielle to figure out how she can best work with the tool. She will be able to keep notes about leads in one place.  And she’ll be able to find her groove with tracking leads. And then it leads to less for her to do and remember to do so she can go in and do the work that only she can do -- and leave the automation to the work that computers can! Side note: When you are doing multiple opt-ins, there are tools like Zapier come in.  This allows you to have multiple opt-ins, but then in your backend it’s more streamlined.  Zapier allows you to get the information in the same place no matter which way they opt-in.  We are trying to avoid future overwhelm by talking about these tech issues now. Zapier is out of scope for where Danielle needs to be right now. So I recommended to her to leave this be for the moment. What online vehicle is she using to sell the planner… The Planner is going to have a separate WordPress website.  She is currently debating as to whether to build out the sales component with Shopify or with WooCommerce.  She is trying to determine which one would be the best fit.  She then wants to use ActiveCampaign as the email provider for the planners. I told her that the nice thing about WooCommerce is everything sits inside your WordPress website and if you only have one or two items for sale it’s pretty easy to keep it consolidated.  The challenge with WooCommerce is that you are spending time in WordPress and you have to design and develop all the pages yourself. With Shopify, you have a store.  You put your name and products on it and you integrate it with your website.  There is significantly less manual setup with Shopify.  But once the manual setup is done they basically operate the same.  The big difference to think about here is...Are you going to be paying Shopify? Or are you going to be paying for the addons you need in WordPress for WooCommerce. I have done it both ways.  I wouldn’t say that one is better than the other.  At this point in time, it’s important that whoever is running this part of your business is comfortable with whatever option they choose to do this portion of their business. Being a numbers person, it’s going to be important to Danielle to understand all the ins and outs of the business and the cost of this part of her business. Danielle indicated that she also wants to be able to reach out to her planner purchasers.  It’s more than just selling a product and collecting money for it.  She genuinely wants to help the people who need the help. Reporting between WooCommerce and Shopify… I have not really used the reports in either of these systems, my role is usually around the tech setup rather than the operations side. So, I would probably do a couple google searches on this topic and include the results of which in the report. My recommendation to Danielle is that I like to keep as few systems in place as possible.  So I would say if you can get WooCommerce set up and running then do it because it’s one less system that you have to be touching and in and doing work in.  Then linking it to ActiveCampaign for tagging and follow up. The automation for the planner is quite straightforward -- Opt-in for 7 day freebie? → send through an automation that hits them daily and encourages the purchase Purchases the first planner? → send through an automation that helps them use the planner Another aspect of the planner flow for Danielle is a Facebook group. She would like to be able to tag group members in ActiveCampaign… so I said “go for it”. For Danielle, if a purchaser doesn’t join the Facebook group, it might indicate that she wants to send them extra emails so that they get all the goodies that are loaded into the Facebook group. This is something that could be valuable information because there may be someone who isn’t all about Facebook who isn’t getting any of the tips and tricks so you may need to create an automation to email it to those types of people. The more we know about the activities and habits of our audience, the more we can meet them where they are at. There is a paid Chrome plugin you can use called Group Funnels which can automate extracting your group member data and importing it into ActiveCampaign (via Zapier). I think it’s more than necessary for Danielle at this stage. The best way I see controlling a new Facebook Group is to set expectations -- You go in and say we’re going to approve members every Wednesday.  So then you know your process of what you are going to go do every Wednesday. With a Facebook Group, you don’t have to approve the moment they ask.  Set expectations and stick to it.  Just make it part of your workflow.  This is something that I love about email automation.  You are easily and clearly be able to set expectations.  As an entrepreneur, it’s so important to set expectations. Group Funnels Any other tools being used in business… It’s important to me that during our Tech Tool Audit we don’t just talk about the tools that my clients think are most important or what comes top of mind… so I generally circle back to as many tools as possible within the conversation. Dropbox is being used for their engagement letters.  This is how they send engagement letters and information to new clients.  So in terms of a process, someone goes on the website, fills out the quiz, she sets up call with them by using the Calendly link, she talks to them, and they decide they want to move forward.  At this point she sends them an engagement letter via Docusign.  Once the engagement letter comes back to her, she sets them up with a Dropbox file so that is where they share all of the client’s documents that way everyone has access to that file.  This and email is the current ways of communication with their clients.  This is a completely manual process. In this case, manual is completely fine.  There is no automation that really makes a whole lot of sense.  It’s not removing a huge level of complexity.  Even if you had an automation, you still would have to go into that folder and assign permissions to people.  That’s an automation that is not necessary. Asana is used for project management.  So when a new client signs, Danielle let’s that bookkeeper know they have a new client.  She also gives them access in Quickbooks.  Then she goes into Asana and set up tasks for that specific client.  They make this a recurring project in Asana.  This is a pretty automated system.  But there is one piece in Asana that is manual in the case that someone needs to be “caught up”.  This has to be added manually. One thing I would recommend that when Danielle sends out the Docusign, that she go ahead and create the template in Asana for them.  You don’t have to automate everything just to make it more effective. For Danielle, we realize that the biggest place for her to add automations is on that front end with the leads and tracking. When I’m doing a Tech Audit with a client we typically touch on this side of things, but we may also touch on things like social media or backend systems.  For the purposes of this podcast and the listener, we have really highlighted how this Tech Audit works. Then I turned the tables on Danielle and asked her what questions she had for me Her first question was what comes next after the Tech Tool Audit? I create the report and deliver it via Adobe within 72 hours. Inside the report you have immediate, midterm, and long term recommendations. I always  provide a proposal for me to come and do the first set of tasks to see the biggest benefit from the audit. My intention is to ride the momentum of insight and still allow my client to continue doing what they need to do.  It allows the integrations to be done so that the client doesn’t lose any days on the current work they have going on. From there, we would decide if it makes sense for me to stay on with you and help you through those midterm and long term suggestions.  This is sometimes done as a fixed price project or as an ongoing monthly retainer. My goal is always to support you and your business goals and to make sure that that tech you rely on will be there to do the heavy lifting. It’s important for you to spend more time in YOUR zone of genius and for your tech to support you. We clarified things further -- One of the tasks on Danielle’s immediate needs would be to get all her opt-ins setup to go to ActiveCampaign. I would do the tech to make that happen and build out the automations. I would then provide Danielle with a list of emails that she would need to write the copy for -- and then I would get them in place. I can also then help you understand the reports in ActiveCampaign so you understand the open rates, click rates, etc. on each email that is going out.  This is where people are getting stuck. Looking at the open rates between emails in the automation helps you determine if you need to adjust your content based on consumer behavior. I loved Danielle’s final question… she asked if there were any tools I wouldn’t work with. Wow, that caught me off guard and I had to think before I answered -- I am very tool agnostic.  I have worked with so many tools and I can’t think of any one tool that I would say “NO” to. However, If I find that a tool isn’t taking us where we need to be, then those are reasons I would suggest moving off one tool and on to another that does provide everything that you need. Connect with Jaime: Instagram: @techofbusiness Twitter: @techofbusiness Facebook: @yourbiztech LinkedIn: https://www.linkedin.com/in/jaimeslutzky/ Email: jaime@techofbusiness.com Connect with Danielle: Facebook: Kickstart Accounting Website: kickstartaccountinginc.com Instagram: @kickstartaccounting

Boom! What's going on everyone? It's Steve Larsen, and this is Sales Funnel Radio.   Today, I'm going to share with you guys my latest source of free leads.   I spent the last four years learning from the most brilliant marketers today. And now, I've left my nine to five to take the plunge and build my million-dollar business.   The real question is, how will I do it without VC funding or debt? Completely from scratch. This podcast is here to give you the answer.   Join me and follow along as I learn, apply and share marketing strategies to grow my online business using only today's best internet sales funnels.   My name is Steve Larsen and welcome to Sales Funnel Radio. What's up, everyone?   Hey, I'm excited about this. This is actually - I'm going to actually cut over to a video real quick that I did inside of my group. And what I want to do is share with you guys, is how I added almost 3,000 people to my list in the last, I don't know, it's only been like seven weeks. I'm not promoting at all. I'm not. Anyway, it's been really, really cool.   I want to share with you guys what I've been doing, and it's a video that I did in my Facebook group. I walked through the strategy itself. So you're going to see me there, I think I'm jamming out to music for a little bit. But anyway, I think you guys will really like it.   It's been super, super helpful. It lets me tie in some automation where I can grab leads out on Facebook and push them into my ClickFunnels list automatically and straight into action funnels - which is super epic.   So before I spoil it, let's cut over there so you guys can see it in action. Bye.   So every day I go in, and it's my habit, every single day I jump on in, and I bring people into the group.   And what I'm doing... (Replies to FB comments) Hey, what's up, how's it going? James, how you doing, dude? How's it going, Carrie?   So every day, I go in, and I approve people into the group.   When I first started, there was this big rush because I had launched and the hot traffic always comes in. But it's consistently brought in anywhere from 20 to 30 to 40, sometimes 50 people a day.   Now we're hitting like a 100 people a day trying to join the group - which is awesome!   (Jamming to music) Makes me want to go longboard.   Man, I used to bomb hills growing up on my longboard - barefoot. Like 45mph with my brother following me behind in a car so he could clock how fast I was going. It was stupid- don't do that.   Alright, let me pause that (pauses music).   Okay, so I've been going in, and you have something that you're selling, it's all about list building strategies. Even before we have something to sell, it's all about list building strategies...   The only asset that is actually on the internet, the only asset you have in general is the list... not the product... not anything else.   And I just barely went through this.   About three or four months ago, I went in, and there was a company I was doing stuff with, and it turns out that they were not a good company. They were like stealing from people and crap - and I had no idea.   And because I had a list, I could pick up, and I could move to something else, and it was not a big issue.   If I didn't have a list, if I didn't have a following, it would have been an issue. The list is the asset. The list is the ONLY asset!   And so what's interesting is when you have something to sell, then it's all about putting more people into the pipeline...   There's only 3 ways to grow a company. And I can't remember, who said this, I think it was Jay Abraham -I think so. He said, "There's only 3 ways to grow a company. Let's write them down here, so we all got them.   3 ways to grow:   #1: The first way to grow a company is just to get more customers.   #2:  the second way to grow a company is you just get them to pay more money.   #3: The third way to grow a company is you just get them to pay more money, more frequently.   That's it! That's all it is.   So when you have something that you are actually selling ... you've got a product up here, and the product is like, "Whoo check it out, I've got a sweet product" - that's the only way you can grow it:   #More customers.   #More money.   # More money, more frequently - or money more frequently, i.e., increase the frequency that they're actually paying you.   So that's what I have been doing.   The reason that I ask for people's email address before I let them into my group is for several reasons from a business standpoint:   #1: It's a symbol to me that they are willing to exchange something for the value I give.   If someone can't give me their freaking email address, (you guys know the value I drop in this group) I'm not going to let them in the group. If they're like, "You know what, I'm going to see if this is worth it?" "No! Wrong order!" I don't even care.   I had 102 people ask to join the group today,  and when I whittle out all the people who didn't give me their email or didn't agree to not self-promo, it went from 102 people down to 72. And that's pretty accurate - it's about a third.   A fourth, to a third of the people who ask to join the group every day, I'm rejecting. I'm like, "Nope, you're gone. Nope, you're gone. Nope, you're gone. Nope, you're gone." Isn't that interesting? So I'm rejecting them. I'm getting rid of them. That's one of the first barriers to entry I have.   Six months ago, seven months ago, the only way I was building a list was by pushing people over to a squeeze page, but what I do now is I ask people for their email address as a symbol to me that they're willing to contribute to this relationship.  Because what I drop in this group...   A lot of you guys have stated that this should be a paid group, and I know that. This is a place for me to geek out and nerd out when I learn stuff. I'm like, "This is sick." There's no one for me to talk to. You know what I mean?  I don't work at ClickFunnels anymore, so you guys are, like “for me."   It's like "Oh man, I want to be able to share some of this cool stuff that's going on."   And so anyway...   #1: It's a sign to me that they're willing to contribute to the relationship, so I ask number one, for their email address. That's the first reason why.   The second reason why I ask for people's email address is because of this...   Now I want to share something cool with you guys, and a cool resource I've created for you guys.   I don't think a lot of you guys know about it yet - that's the reason why I'm telling you guys. This is why I'm doing this, okay?   (Facebook comments)"We are your coworkers now."   It's so funny, you guys. I go in, and I start reading all the responses.  It takes me a minute every day to go in and read.   They agree to give me their email address and agree to not self-promo. I'm not trying to keep people's opportunities away from them. I just don't want the group to become a massive spam fest. That drives me nuts. I've been in so many other groups like that.   I'm part of way too many groups that I need to get out of, where it's just like, promo, promo, promo, promo, promo and I'm like “Holy crap!" Or spam, spam, spam, spam, spam, spam. Okay, clearly the dude had no idea what he was doing and wrote that sales message where it literally was just spamming me.   Now, I love spam, not just the food. It's actually pretty good with eggs and rice. Awesome stuff. Good Polynesian style, right there. But the actual spam itself for marketing, I like to read that stuff. I like to go in and see what they're doing. Especially when I can tell it's been running for a while - then something in there is working.   But, man, like if it's not targeted correctly, then I freaking hate spam as much as everyone else.   So what I've been doing, is I've been going in and asking people not to self-promo. And some of you guys have been great. I really appreciate it. Anyway, if somebody is spamming, you know I kick them out, and I ban them for life. I've done that to many people.   So, thank you guys for being awesome.   I'm not trying to create this scary place where you can't post anything. But some people are obviously trying to get in and farm from the group. That's not the purpose of the group.   I'm just trying geek out and show cool things and teach the science of selling online, you know what I mean?   So anyways, that's the reason I ask people not do the self-promo thing.   #2: The second reason why I ask people for their email address is I'm list building.   If we go through and think about what I'm doing up there now that I have the products -  now it's more about building the list itself. I always keep that moving and keep that growing.   So I wanna share with you guys what I do with the emails I collect. Is that cool? Is it alright if I over deliver?   (Looking at FB comments) How you guys doing? I haven't really looked at the chats yet, How you guys doing? 'Sup Nick, how's it going? "We'll keep you sane." Hey, thank you so much. "Would you get a dog?" Probably not. Uh, what's up, Jeffrey - how you doing dude? 'Sup Daniel, how you doing? Zack, oh what's up, Zack! 'Sup guys!   Hopefully, you guys are doing fantastic here.   I wanna share with you guys what I have been doing with the email addresses - 'cause I haven't actually launched the thing that I'm asking for yet. I just wanted to see if it'd work, and it is.  So now I just gotta build the thing. It's totally Steve Larsen style. Okay, so this is it...   So I wanna share with you guys real quick...   If you guys go to bestmarketingresources.com - I went through my actual business bank statement, and I listed out all the resources, tools and software that I pay for, it's over 50 of em'.   Two or three are the ones turn in a massive 80% of the revenue, and some of them are just these cool little things that either save me time, money, energy or resources. Some of them make money.   So anyway, what I decided to do was actually go in and film a strategy video for each one of the resources I use so that you can see why I use them. Then my affiliate link is right underneath, so if you got value from it, it's right there for you.   It's a cool place where you can just see what I'm doing, and why I'm doing it.   For Example:   >What are the resources I use for content?   >What are the resources I use for my team management?   > What are the resources I use for funnel building?   >For content creation?   >For any other aspect...?   So I went through, and I categorized all of them and filmed a strategy video for you guys. So you can see me talk more about the tools...   But I just wanna share with you guys what I'm doing with these emails:   Yeah... yeah... Aw yeah. We need some (turns music on). Okay cool! Ready? This is epic. Check this out. Okay. Alright!   Now, if I'm right here in The Science of Selling Online, I'm in the actual group right here. Check this out. I go in, and I clean out... I gotta look at the screen, my computer screen, not my phone screen. (Going into Group Funnels Software)   Alright, I go in, and I clean out all the emails. There was a 102 this morning, after all the people who didn't give their email, which is not a good sign for me, like crap, this is a two-way relationship not one way, right?   I do not believe the customer is always right, whoever said that is dumb. So I find the right people. That's one of the ways I farm out and know if they're gonna be right. They could have just given me their freaking email.   So I go in, and I farm out all the people. I decline all the people that are not actually gonna be in, who don't give their email, and then I decline all the people who don't agree not to self-promo. And then this is what I do. Boop! What! What is going on? Oh, My Lanta.   It's getting all these people automatically, what? Check this out!   So it takes a moment, it's going in and its grabbing in all these emails. Check this. This is nuts - the craziest list building thing ever,   I have added almost 3000 people to my list - FOR FREE, because of this strategy. Boom!   Now it's gonna stop. Now I'm gonna come right up here, and I gotta be careful of this because it will show the emails. I'm trying to be careful about people's data...   But when I click "view data," boom! Look at all that data.   Now I gotta go, and I gotta click on a Google Sheet, and I'm gonna push all that data, all 72 of those, bam, over to a Google Sheet.   Bam, it's on a Google Sheet now.   And what I did was I set up a Zapier, and so the Zapier goes in, and it collects any data to add it to that Google Sheet automatically.   It goes, and it adds to, it pushes the data into a ClickFunnels list. Boosh!   Okay, check this out... this is what's really going down...   If any of you guys have an FB group -  easiest list building ever!   So I've got the Facebook group right here, and I'm asking questions and asking for peoples emails. When they fill out their email, I go in, and I click on the special button.   If you guys wanna know what it is, go to bestmarketingresources.com, and look at the Group Funnels strategy video. It will teach you everything that I'm doing more in depth, and it will also give you some cool goodies if you use that link below - I think I think so.   Anyway, alright, it's called Group Funnels.   What's cool is that it auto accepts everybody who's left in there and parses all that data, and pushes it over to a Google Sheeta and sorts it.   Then what I do is I have a Zapier, (and Zapier's free up to a certain level, and I think you can do this for free as well.) I go in and a Zapier, as soon as the Google Sheet has new data, it automatically pushes that data through Zapier.   ClickFunnels just barely started accepting incoming data. This is a huge deal because it means I can automatically add people into a ClickFunnels list and put them on an Actionetic sequence.   The next thing, now that I know its working and people actually into the group, and they love this stuff, now it can go in, and I can actually create, an onboarding sequence when people join my Facebook group.   You guys have to make like explosion noises with me, okay! That's freaking nuts!   I have added 3000 people to my list FOR FREE  (I have not paid for them) in the past like seven, eight weeks alone. That's nuts. I didn't pay for any of em.   Now the cost is having like a sweet,    The cost is time adding to the group. But that's what's been intense because I can go in and I can do all of these things inside of Actionetics. I can do all of the things inside of ClickFunnels. I can do all the things that I need to be able to onboard them.   So the next thing that I've been doing, if you think about my value ladders, which are over here on this side of the board... I'm not gonna show it all to you, but on this side of the board is the actual value ladder that I'm building out right now.  Watch what I'm doing, and you'll see how I'm doing it.   All this stuff, all the content creation that I'm doing is down here at the bottom, and then I've got "this product" and "this product," and "this product."   This series is meant to introduce everybody to:   #My podcast.   # The blogs.   # Affiliate outrage,   # The free opt-in course...   If you don't know what that is, go to freeoptincourse.com it will teach you guys how to get opt-ins which is awesome.   All the stuff that I have for free to get you indoctrinated - then also pushes you up to different varying levels inside my value ladder. This is an introductory funnel. And it's because of the sick Group Funnels software and Zapier that I've been able to do this. It's been its been freaking nuts!   I've been testing it for the last few months here and its been working out really well-  it's now a symbol to me, go build that onboarding sequence.   In the next little while, you guys will see me do that - which is awesome.   Doing things like OfferMind is a strategic move for me.  I'm not just like, "Hey, I should do an event."  Watch what I'm doing and how I do it. I'm doing things like... you don't even know about some of the other things.   So anyways, will see just watch what I'm doing, I'm running 6 different campaigns. I like to run them like football plays.   I know if I run them:   #People get results in their businesses and in their lives.   #My cash goes up - which is awesome.   # My following increases.   Everything that you want in a business, right? These three things happen.   # I get more customers.   # I can charge more money.   #I get more money more frequently.   It’s the same like six marketing campaigns that I'm running!   I'm not talking about Facebook ads. Facebook ads are not campaigns. That's not a campaign. That's why I've been asking for people's emails!   Watch really carefully what I'm doing because there's a value ladder that I've been building out and the pieces are now in place so we can go full circle with the whole thing. What's up? That's awesome.   Hey, wish you can geek out with other real funnel builders, and even ask questions while I build funnels live?   Oh, wish granted!   Watch and learn funnel building as I document my process in my funnel strategy group. Its free, just go to thescienceofselling.online and join now.

Welcome to the Online Footprint Project podcast!   Todays guest, Matt Staton, is a serial entrepreneur. He's built and sold 3 companies. Recently sold 33% shares of a mid 7 figure company He leverages affiliate marketing as a HUGE growth channel, and he's just launched two new software companies, Group Funnels, and Sticky Reviews by Morevago https://www.morevago.com/ He may also swear on occassion.   A daily, live video podcast, interviewing successful entrepreneurs from around the world. Asking questions during the show, is the easiest way for you to reach industry leaders, to find out how they got to where they are today.   Check out the video on Youtube, or,    https://twitter.com/Rossmack88   To watch the show live, join the: Niche Entrepreneur Community, Facebook group. https://www.facebook.com/groups/nicheentrepreneur/