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Join me in this enlightening episode of the Business Lounge Podcast as I chat with Becca Stackhouse Morson, CEO and founder of Stacked Intent. We dive deep into the significance of self-care, the power of healthy relationships, and the journey of personal growth. What You Will Learn: - Self-Relationship: Discover why nurturing your relationship with yourself is essential for overall well-being. - Social Interaction: Learn how to combat the isolation often felt by entrepreneurs and the importance of connecting with others. - Burnout Awareness: Identify the signs of burnout to safeguard your emotional and physical health. - Pruning Relationships: Understand the necessity of evaluating and distancing from draining relationships to promote personal growth. Becca emphasizes that “Self-care is not really a selfish thing. It's self-care to understand yourself.” This episode is packed with valuable insights that can transform your approach to personal and professional relationships. If you find this episode helpful, please LIKE and SUBSCRIBE for more insightful discussions. I would love to hear your thoughts, so leave a comment below sharing your experiences with self-care and relationships! Connect with Becca - https://www.instagram.com/stacked_intent/ https://www.stackedintent.com/resources The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU! Grab my new book The 20 Hour A Week CEO - https://www.amazon.com/dp/B0DMP9P2T9 Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this episode of the Business Lounge podcast, I had the pleasure of sitting down with Lauren Glynn on her podcast - Process to Profit Podcast . Join us as we discuss, how to streamline your business operations, avoid burnout, and achieve a fulfilling work-life balance. We also share insights on establishing foundational systems, crafting irresistible offers, and understanding your ideal client. Listen now! Grab my new book The 20 Hour A week CEO on Amazon today! The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU! Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this episode, I dive deep into the essential strategies for revenue diversification that every business owner should know. Whether you're a seasoned entrepreneur or just starting out, understanding how to mitigate risks associated with relying on a single income source is crucial in today's fast-paced online market. Get The 20 Hour A Week CEO book on Amazon The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU! Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Unlock Your Potential with "The 20 Hour A Week CEO" Join me in this enlightening episode of the Business Lounge podcast as I introduce my new book, "The 20 Hour Week CEO". This guide is designed for entrepreneurs seeking to achieve work-life balance while maximizing business efficiency. I challenge the traditional hustle mindset and advocate for a smarter approach to work that emphasizes effectiveness over hours worked. What You'll Learn: Work Smarter, Not Harder: Discover how focused, high-impact work can lead to success without the long hours. Work-Life Balance: Understand the importance of personal time and self-care to maintain enthusiasm and creativity in your business. Actionable Strategies: Get practical steps for streamlining operations, prioritizing tasks, and leveraging technology. Identify high-value tasks that truly drive results. Eliminate distractions by recognizing and removing non-essential tasks. Delegate effectively to free up your time for what matters most. The concept of a 20-hour workweek is revolutionary for small business owners and online entrepreneurs. I challenge the widely accepted notion that more hours worked leads to more success, suggesting that this belief may be detrimental to your entrepreneurial journey. Get your copy of the book today - https://www.amazon.com/dp/B0DMP9P2T9 I invite you to share your challenges in achieving work-life balance. Join my Facebook group where entrepreneurs can support each other and discuss strategies for success. Leave a book review here - http://www.amazon.com/review/create-review?&asin=B0DMP9P2T9 The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU!. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Join me in this episode of the Business Lounge Podcast, where I interview Andria, a visibility strategist and the owner of Mama turned Mompreneur. We dive deep into the unique challenges faced by mom entrepreneurs as they strive to balance their business ambitions with family life. Discover how to enhance your visibility without relying solely on social media. Andria's journey illustrates the potential for mom entrepreneurs to build successful businesses while maintaining a healthy work-life balance. By focusing on visibility strategies that prioritize collaborations and community, you can create sustainable growth without the overwhelm of constant social media engagement. For those interested in learning more, Andrea offers a membership program that provides resources and support tailored to mom entrepreneurs. Connect with Andria: www.mamaturnedmompreneur.com www.instagram.com/mamaturnedmompreneur/ Mama Turned Mompreneur Podcast: www.mamaturnedmompreneur.com/podcast/ The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU! Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Join me in this insightful episode of the Business Lounge Podcast as I interview Morgan Rutledge, founder of MG Media Group. We dive deep into effective social media marketing strategies that can transform your business. What You'll Learn: - Data-Driven Strategies: Discover how to leverage data analysis to understand your audience and create impactful marketing strategies. - Patience is Key: Learn why you should allow around 90 days to see tangible results from your social media efforts. - Understanding Your Audience: Find out how to create detailed buyer personas that resonate with your target market. - Content Strategy Essentials: Establish content pillars and a posting schedule that aligns with your business goals. Morgan emphasizes the importance of analytics in refining your strategies and regularly reviewing performance metrics to improve engagement. She shares her personal journey from a pre-med major to a successful social media marketer, highlighting the adaptability required in today's fast-paced environment. As Morgan puts it, "Application is everything." This episode is packed with practical tips that you can implement right away to enhance your social media presence. If you find this episode valuable, please like and subscribe to our channel for more insights on social media marketing. Share your thoughts in the comments below and let us know your favorite strategies! Resources Mentioned: Morgan: MG Media Group: www.mgmediagroup.orh @mg.mediagroup for IG, LinkedIn: https://www.linkedin.com/in/morgan-rutledge-918a29198 Business Lounge Podcast: https://podcasters.spotify.com/pod/show/thebusinesslounge https://apple.co/3PdzL8z The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU!. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Join me in this episode of the Business Lounge Podcast as I sit down with Juliana, co-founder of 2 Mama Bees, a remarkable company that transformed from a backyard Etsy store into a twelve-time award-winning brand. Specializing in high-quality, eco-friendly playhouses, 2 Mama Bees products are now available in over 110 retail stores, including major names like Target and FAO Schwarz. For more information about Two Mama Bees, visit 2 Mama Bees and follow them on social media for updates and new product launches. https://www.facebook.com/2mamabeeshttps://www.instagram.com/2mamabees/https://www.youtube.com/@2mamabeeshttps://www.pinterest.com/2mamabeesinc/ The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU!. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this episode of the Business Lounge podcast, I sit down with business coach Whitney Gardner, who specializes in helping women launch coaching businesses from scratch. We dive deep into the journey of starting a coaching business, the importance of identifying a niche, and actionable strategies for attracting clients. What You'll Learn: Niche Identification: Discover how to find a specific niche that combines your passion with a clear transformation for your clients. Coaching Framework Development: Learn how to create a successful coaching framework based on your personal experiences and results. Client Acquisition: Explore effective strategies for using social media, particularly Facebook groups, to connect with potential clients. Authenticity in Marketing: Understand the importance of sharing personal stories to attract the right clients. Key Takeaways: Whitney emphasizes that while many aspiring coaches feel overwhelmed, a structured approach can simplify the process and lead to success. Here are some of her actionable insights: Niche Advice: "Focus on one person with one problem, with one solution in the very beginning of your business." Client Engagement: "A lot of my conversations come from the DMs. It's easier to connect and vet potential clients there." Content Creation: "Don't worry about giving too much away for free. People need hand-holding to implement what they learn." Connect with Whitney: For more insights and resources, connect with Whitney on Instagram at @theboldmamao and check out her podcast, "Bold Mama Boundaries." The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU!. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this episode of the Business Lounge, I dive deep into the world of legal protection for entrepreneurs with Kristen Santamaria, co-founder of Dotted Lines. We explore how to establish comprehensive legal strategies that empower coaches and online entrepreneurs to build confidence and peace of mind in their businesses. What You'll Learn: - Transition to Entrepreneurship: Discover Kristen's inspiring journey from working with Fortune 500 companies to focusing on the unique legal needs of online entrepreneurs. - Legal Protection Essentials: Learn about the critical legal protections every entrepreneur should have, including forming a legal entity, using industry-specific contracts, and obtaining business insurance. - Accessibility of Legal Services: Understand how Dotted Lines aims to make legal services approachable and affordable, breaking down the intimidation often associated with legal matters. Key Takeaways: - Common Legal Mistakes: Avoid delaying legal protection and using generic contracts that can lead to misunderstandings. - Non-Negotiable Legal Protections: Form a Legal Entity: Establish an LLC to protect personal assets. - Industry-Specific Contracts: Use tailored contracts for different offerings to clarify expectations. - Business Insurance: Obtain insurance to cover legal fees and liabilities. Actionable Advice: Start legal protection as soon as you begin your business and utilize Dotted Lines' resources for comprehensive coverage. Real-Life Examples: Kristen shares her personal journey through health challenges that led her to support coaches legally. We also discuss a case study highlighting the importance of business insurance, where a lack of coverage resulted in significant legal fees for a business owner. Connect with Dotted Lines: For more resources and to access their free legal guide, visit Dotted Lines and follow them on Instagram at @DottedLinesContracts. Free legal start-up guide Signature program, the Legally Ready Bundle If you found this episode valuable, please subscribe to the Business Lounge podcast and YouTube channel for more insights on entrepreneurship. The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU!. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this recent podcast episode, Jess has special guest Hailey Rowe. They tackled the challenges entrepreneurs face in attracting clients, especially through social media. Many entrepreneurs struggle with understanding the client journey and refining their messaging, which can lead to frustration and burnout. This episode aims to provide you with actionable strategies to enhance your client attraction efforts and transition smoothly from providing value to making sales. Hailey explains how to unlock the secrets to effective client attraction and sales strategies. In this podcast episode, we dive deep into the essential components of business development, focusing on how entrepreneurs can leverage social media to connect with their ideal clients. Listen now. The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU!. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this episode of the Business Lounge Podcast, host Jess Cassity interviews Kariza, an Online Business Manager (OBM) and systemization specialist, who explains her journey from a general VA to an OBM. Kariza details the various services she offers, such as managing systems, operations, launches, and marketing for women coaches and online service providers. She emphasizes the importance of proper systems and processes for scaling businesses and provides insights into the tools she uses, like ClickUp and Dubsado. Kariza also discusses the customizable nature of her services, the timing for hiring an OBM, and the advantages of having a trained team to support business operations. Listen now! The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU! Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Check out our everything page - https://jesscassity.com/start-here-everything/ 12 Month Marketing & Profit Planner - https://shop.jesscassity.com/12mmpp Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education. She is the author of the Profit Planner book series. When Danielle isn't in her money mindset you can find her hiking or spending time with her family.
In this episode, Michelle Vroom shares her incredible journey of how she made $1,000,000 from Facebook Groups! Discover the strategies and tactics she used to leverage the power of these online communities for financial and business success. From identifying the right niche to engaging with members effectively, We will break down the step-by-step process that transformed Michelles Facebook Group into a lucrative source of income for her business and how you can do the same. Join me as I talk with Michelle to reveal our personal experiences, the challenges we have faced, and the valuable lessons we have learned along the way. Whether you're just starting out or looking to enhance your existing Facebook Group, this video is packed with actionable tips and insights to help you achieve your business goals. Don't forget to follow my show for more content on making money online, entrepreneurship, and digital marketing. I would love if you took a minute to leave a review as well! Connect with Michelle: MichelleVroom.com Your first 100 Starter Bundle to grow your group - michellevroom.com/your-first-100-starter-bundle The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU!. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://www.jesscassity.com/products Resources: 12 Month Marketing & Profit Planner - https://www.jesscassity.com/resources Struggling with email content our friend Liz is the wiz when it comes to all things email Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this episode, we're tackling a topic that's near and dear to the hearts of entrepreneurs everywhere: work-life balance. In today's digital era, where the lines between work and life are blurrier than ever, finding harmony between the two can feel like an elusive dream. But fear not! In this episode, we'll share practical strategies and tips for achieving balance, reclaiming your time, and living a life that's as fulfilling outside of work as it is within it! The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company works with brand new as well as seasoned online entrepreneurs. We are here to help you grow your online business together. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://jesscassity.com/businessaudit Resources: 12 Month Marketing & Profit Planner - https://jesscassity.com/12weekmarketing Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949/ Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this episode we have guest Lauren Glynn. We talk all about optimizing your systems, increasing productivity, and so much more! You do not want to miss this episode. Lauren Glynn, a Systems & Operations Consultant, empowers established small business owners to work fewer hours and make more money without chaos and overwhelm. Drawing from her extensive experience with Fortune 500 companies and federal agencies, Lauren provides tailored coaching and implementation services to help clients build scalable systems, work fewer hours, increase revenue, and achieve better work-life balance. Connect with Lauren - Profit Optimization Kickstart Sessionhttps://laurenglynn.com/profit The "7 Days to Streamline Your Business" challenge is a free, actionable mini-course designed to help overwhelmed entrepreneurs identify their most time-consuming and costly tasks, prioritize them based on profitability, and create a step-by-step optimization plan to boost efficiency, reduce stress, and increase profits.https://laurenglynn.com/streamline Instagram https://www.instagram.com/laurengconsulting/ The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company specializes in helping CEOs streamline their business, increase profits all while working less!. We are here to help you grow your online business together and create the perfect work and life balance for YOU! Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://www.jesscassity.com/products Resources: 12 Month Marketing & Profit Planner - https://www.jesscassity.com/resources Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949 Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Today, we're diving into the exciting world of remote work. With advancements in technology and shifting attitudes towards work-life balance, the future of remote work has never looked brighter. In this episode, we'll explore the latest trends and technologies shaping the way we work remotely and share valuable insights and tips for navigating this evolving landscape. Get ready to embrace the future of work and unlock new opportunities for flexibility, freedom, and productivity! The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company works with brand new as well as seasoned online entrepreneurs. We are here to help you grow your online business together. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://jesscassity.com/businessaudit Resources: 12 Month Marketing & Profit Planner - https://jesscassity.com/12weekmarketing Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949/ Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Learn how to completely dominate the world of social media ads and start making bank with your online business. In this episode, we cover the best strategies, tips, and tricks to maximize your ad performance on popular platforms like Facebook, and Instagram. Whether you're a beginner or looking to take your ad game to the next level, this episode is packed with valuable information to help you succeed in the competitive world of social media advertising with special guest Signe Simm. Signe Simm is the founder of The PACC, a dynamic marketing agency dedicated to helping service providers scale their businesses and build enduring brands. With over a decade of experience as a business owner, Signe has developed her expertise in social media and Google ads, leveraging strategic advertising to create meaningful connections and drive impactful conversions. Listen now and start getting real results! Connect with Signe: www.instagram.com/signesimm Work with Signe: www.instagram.com/thepacc.ltd Work with Signes team: www.lpmarketing.agency or instagram www.instagram.com/thepacc.ltd. If you want to launch your first campaign DIY : https://signesimm.thinkific.com/courses/get-more-clients-24-7-ads-bootcamp Message their instagram: www.instagram.com/thepacc.ltd "PLAYBOOK" and they will send you a free guide on how you can grow your business with powerful social media ads. The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company works with brand new as well as seasoned online entrepreneurs. We are here to help you grow your online business together. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://jesscassity.com/businessaudit Resources: 12 Month Marketing & Profit Planner - https://jesscassity.com/12weekmarketing Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949/ Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this episode, we're talking all about the world of tech tools and resources. In the fast-paced and ever-evolving landscape of online entrepreneurship, having the right tools and software can make all the difference in your success. That's why we're sharing our top picks for must-have apps and software that can supercharge your productivity, streamline your workflows, and take your business to the next level. Get ready to geek out over tech and revolutionize your online business! The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company works with brand new as well as seasoned online entrepreneurs. We are here to help you grow your online business together. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://jesscassity.com/businessaudit Resources: 12 Month Marketing & Profit Planner - https://jesscassity.com/12weekmarketing Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949/ Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
In this episode we have special Guest Cassandra Smith. Cassandra began her publishing journey in 2008, after acquiring a literary agent, and spending years learning how to form pitch proposals and marketing plans. After this, it was time to take publishing to a new level for not only herself but others. She then branched into ghost writing, interview gathering, video marketing, instructional design, and course creation. Her team loves to partner with those just beginning their content creation journeys. Moving from an author's story or businesses idea to being on a page to a tangible asset in hand is always a unique journey, but it is not without a path. Cassandras team specializes in understanding the heart of your message and the business goals, forming a 12 month future-forward plan, designing content, and launching your message. Join us in this incredible episode! Work with Cassandra and her team: www.LaunchYourMessage.net Insta: @launchyourmessage https://www.facebook.com/LaunchYourMessage/ https://www.linkedin.com/company/103413824/admin/feed/posts/ The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company works with brand new as well as seasoned online entrepreneurs. We are here to help you grow your online business together. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://jesscassity.com/businessaudit Resources: 12 Month Marketing & Profit Planner - https://jesscassity.com/12weekmarketing Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949/ Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Today, we're diving into the exciting world of financial freedom. In the fast-paced and ever-evolving landscape of the online business world, achieving financial freedom is not just a dream – it's a tangible goal within reach. In this episode, we'll explore powerful strategies for building wealth and security in the online business world and share valuable insights and tips for navigating your journey towards financial independence. Get ready to take control of your finances, unlock new opportunities, and create a life of abundance and prosperity! The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company works with brand new as well as seasoned online entrepreneurs. We are here to help you grow your online business together. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://jesscassity.com/businessaudit Resources: 12 Month Marketing & Profit Planner - https://jesscassity.com/12weekmarketing Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949/ Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Welcome back to Designed For The Creative Mind! In this episode of the 'Design for the Creative Mind' podcast, I reintroduce to you Danielle Hayden, a former corporate CFO turned CEO of Kickstart Accounting. Danielle specializes in helping female entrepreneurs understand their financials to create sustainable profits. We chat about the importance of paying oneself, maintaining separate business and personal finances, and recognizing one's money personality type. Danielle shares practical advice on managing business finances, including building a rainy day fund and leveraging systems for accurate bookkeeping. Meet our guest: Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series. When Danielle isn't crunching numbers on her clients' behalf or crafting the next iteration of the Profit Planner, you can find her hanging with her two kids as she inspires them to lead their fullest lives or doing any, and almost every fitness-related activity ranging from Spartan races to pilates. Podcast Website and Resources: Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery Text BESTIE to 855-784-8299 for business tips, encouragement, and all our DFCM updates. SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business. Stay in touch with Michelle Instagram: https://www.instagram.com/designedforthecreativemind/ Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact A Podcast Launch Bestie production
Welcome back to Designed For The Creative Mind! In this episode of the 'Design for the Creative Mind' podcast, I reintroduce to you Danielle Hayden, a former corporate CFO turned CEO of Kickstart Accounting. Danielle specializes in helping female entrepreneurs understand their financials to create sustainable profits. We chat about the importance of paying oneself, maintaining separate business and personal finances, and recognizing one's money personality type. Danielle shares practical advice on managing business finances, including building a rainy day fund and leveraging systems for accurate bookkeeping. Meet our guest: Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series. When Danielle isn't crunching numbers on her clients' behalf or crafting the next iteration of the Profit Planner, you can find her hanging with her two kids as she inspires them to lead their fullest lives or doing any, and almost every fitness-related activity ranging from Spartan races to pilates. Podcast Website and Resources: Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery Text BESTIE to 855-784-8299 for business tips, encouragement, and all our DFCM updates. SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business. Stay in touch with Michelle Instagram: https://www.instagram.com/designedforthecreativemind/ Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact A Podcast Launch Bestie production
In this episode we have special guest Melissa Esmeralda CEO and founder of MEO Marketing Group. Melissa is a copywriter, marketing strategist, and semi retired rugby player. She creates ethical, science-backed sales copy and strategy that connects with audiences and has converted to millions of dollars in revenue for clients. She specializes in sales pages, launches, websites, and full service email marketing. So listen in as we talk about email marketing, copywriting tips and more! Connect with Melissa - Website: www.MEOMarketingGroup.com Freebie - 10 Subject Line Formulas for Attention Grabbing Emails: https://www.meomarketinggroup.com/subjectlineformulas Instagram: www.Instagram.com/MEOMarketingGroup The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company works with brand new as well as seasoned online entrepreneurs. We are here to help you grow your online business together. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://jesscassity.com/businessaudit Resources: 12 Month Marketing & Profit Planner - https://jesscassity.com/12weekmarketing Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949/ Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Today, we're talking all about the exciting world of content monetization. If you're passionate about creating valuable content but unsure how to turn it into a sustainable income stream, you're in the right place! In this episode, we'll explore creative strategies for monetizing your content and transforming your passion into profitable digital products. Get ready to unleash your creativity and start earning a living doing what you love! The Business Lounge is a show to learn all about online businesses. We will help you create the life and business you want and become the go to in your niche with relevant marketing, relationship development, and the proven tools you need to succeed and grow your business. Our company works with brand new as well as seasoned online entrepreneurs. We are here to help you grow your online business together. Jess Cassity & The Business Lounge team are here to help you create the business and life you dream of. Not sure where to start? Get our customized Business Breakthrough Audit: https://jesscassity.com/businessaudit Resources: 12 Month Marketing & Profit Planner - https://jesscassity.com/12weekmarketing Struggling with email content our friend Liz is the wiz when it comes to all things email - https://jesscassity--lizwilcox.thrivecart.com/email-marketing-membership/636a7bf190949/ Our Favorite Social Media Scheduling Tool - https://i.mtr.cool/YFNHLW
Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits.After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education. She is the author of the Profit Planner book series.When Danielle isn't in her money mindset you can find her hiking or spending time with her family. Visit the website https://kickstartaccountinginc.com/ and engage in the many tools Danielle has to educate you. Connect with her and let KickStart take the stress out of your "Numbers."Connect with Danielle:Website: https://kickstartaccountinginc.com Facebook - https://www.facebook.com/DanielleHaydenOHInstagram - https://www.instagram.com/kickstartaccountingSpecial Audience Giveaway: GIVEAWAY TITLE: 3 Numbers Every Business Owner Should KnowURL: kickstartyournumbers.com Book: Profit Planner Check out Danielle's Podcast: Business By The Books"Danielle is so passionate about supporting entrepreneurs to be educated about the business finance to be able to make better decisions in their business." IdaRemember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast Going and Growing. Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can support you in getting more visibility on your products and services.
Danielle Hayden is the Founder and CEO of Kickstart Accounting, Inc., an accounting firm assisting female entrepreneurs with their finances to grow their businesses and become more profitable. With over 10 years of experience as a corporate CFO, she helps business owners with bookkeeping, financial analysis, and education. Danielle is also the author of the Profit Planner book series. In this episode: Numerous entrepreneurs struggle to decipher their finances for optimal profitability. They often correlate their self-worth with their financial statements, believing their inadequacy determines their companies' trajectory. How can you regain control of your finances to empower yourself and propel your business forward? With a passion for helping small business owners systemize their finances, veteran CFO Danielle Hayden maintains that a healthy, sustainable, and profitable business requires a set of precise systems and an adequate work-life balance. Her financial planning process involves strategic bookkeeping to make informed business decisions and accountability for requesting assistance. Much of profitability entails making calculated investments to reach your long-term goals. This may include increasing your spending to boost ROI. In this Systems Simplified podcast episode, Adi Klevit chats with Danielle Hayden, the Founder and CEO of Kickstart Accounting, Inc., about her financial planning process for profitability. Danielle reveals the premise of her Profit Planner book series, entrepreneurs' most costly profit planning mistakes, and her empowering transition from a corporate CFO to an entrepreneur.
Today, we have the pleasure of welcoming Danielle Hayden, a dynamic entrepreneur with a unique journey from corporate CFO to empowering female business owners. In this captivating episode, Danielle shares her transformation from a reformed corporate CFO to the CEO of Kickstart Accounting, Inc. Her mission? To empower rule-breaking female entrepreneurs to grasp their numbers and unleash their full potential. With over a decade of experience in the corporate world, Danielle has honed her expertise to guide business owners in understanding their finances, creating sustainable processes, and maximizing profits. Join us as Danielle delves into her entrepreneurial journey, revealing the pivotal moments and challenges she faced along the way. From her humble beginnings as a hairstylist to mastering the art of financial management, Danielle's story is one of resilience, determination, and unwavering passion. Discover how Danielle's relentless work ethic and commitment to excellence have propelled her business forward, inspiring countless entrepreneurs to take control of their financial destinies. Learn about the power of networking, the importance of staying adaptable in the ever-evolving business landscape, and the profound impact of clarity and presence in both professional and personal life. Whether you're a seasoned entrepreneur or just embarking on your business journey, this episode offers invaluable insights and practical wisdom to help you navigate the challenges and triumphs of entrepreneurship. Tune in as Danielle Hayden shares her pearls of wisdom and empowers listeners to embrace their entrepreneurial spirit and redefine success on their terms. Don't miss out on this enlightening conversation with Danielle Hayden, where passion meets purpose and entrepreneurship takes flight. Join us on the WhattaYaMadeUp show for an inspiring journey of empowerment, growth, and transformation. Website: https://kickstartaccountinginc.com/ Social Media Links/Handles: https://www.instagram.com/kickstartaccounting/ https://www.instagram.com/daniellehayden__oh/ https://www.facebook.com/kickstartaccountinginc/ https://www.linkedin.com/in/danielle-hayden-kickstartaccounting/ https://twitter.com/kickstartacct https://www.pinterest.com/DanielleHaydenProfitPlanner/
Leaders Of Transformation | Leadership Development | Conscious Business | Global Transformation
How do your core values inform your financial decisions as a small business owner? Step into an engaging discussion with Danielle Hayden, an ex-corporate CFO turned CEO, dedicated to empowering female entrepreneurs through financial literacy and management. With a decade-long stint in corporate finance, Danielle now leads Kickstart Accounting, Inc., offering expertise in bookkeeping, financial analysis, and education. Her acclaimed Profit Planner book series reflects her mission to instill financial confidence in female business owners. In this conversation, we explore transformative strategies to revamp your money mindset, re-establish your core values, and recession-proof your business. From transitioning to a visionary founder mindset to simplifying financial fluency, Danielle unpacks crucial steps to own your entrepreneurial success. Discover the power of financial dashboards and the impact of cultivating atomic habits for lasting business growth. This episode isn't just for seasoned CEOs—it's a goldmine for anyone seeking to decode financial complexities, transform their business, and embrace a visionary entrepreneurial journey. What We Discuss in this Episode How do our core values impact our business finances? The four money mindsets that determine our spending and saving habits. Business owner strategies for rebalancing expenditures based on our current season. Balancing growth and sustainability for 'free spender' business owners. Influence of upbringing on money attitudes in business decisions. Aligning spending with business goals using 'clarity breaks'. Common bookkeeping mistakes affecting business financial health. The importance of understanding factors beyond profitability. Realistic goal setting for 15% business profitability. Smart investments to foster business growth. Episode Show Notes: https://leadersoftransformation.com/podcast/business/making-better-financial-decisions-based-on-core-values-danielle-hayden
Join the Never Settle Lifestyle 30 Day Kick Start to reset your health + lifestyle habits in 30 days. Begins Monday, January 15th. This 30-day DIY program will hit the reset button on your health + fitness + take all the guesswork out of building healthy habits by learning to master the 6 core habits of health + wellness; Nutrition Hydration Sleep Movement Personal Growth + Reflection The program is complete with video trainings, downloads, clickable resources + more! Learn more + sign up. _ We get that talking about money can be "taboo" + even triggering, but we're here to get honest + real. If we're not looking to settle in regards to your health + wellness, why would we settle with money? Danielle Hayden, CEO of Kickstart Accounting, Inc. is here to give us the tools for all things finances. _ Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series. When Danielle isn't in her money mindset you can find her hiking or spending time with her family. Check out Danielle's website here + give her a follow on Instagram! – ⚡️⚡️⚡️Are you craving a deeper connection with others who are on a similar journey, or once again feel like you're "starting over" with your nutrition? ⚡️⚡️⚡️ Check out the NSL Group Membership for exquisite support along your transformative journey. -- Did you love this episode? Follow me, share it with a friend, + Let me know! I'd like to hear your thoughts. Share this episode on Instagram + tag me @neversettlelife In iTunes check out the Library Tab under Shows, click on the podcast subscription + scroll down to Ratings & Reviews to give it a 5 star rating. Click Write a Review, if you wish, then click Send when finished. ⭐️⭐️⭐️⭐️⭐️ -- Follow me on: Instagram Facebook --
Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education. She is the author of the Profit Planner book series. When Danielle isn't in her money mindset you can find her hiking or spending time with her family. What problem do you solve? In this episode, Danielle Hayden, the CEO of Kickstart Accounting Inc. With a mission to help entrepreneurs understand the importance of numbers for sustainable profits. Show Notes: The number one tip Danielle shared was about the significance of using numbers to manage a business throughout the year. She emphasized the importance of maintaining proper bookkeeping from day one. Danielle stresses the importance of regularly reviewing financial statements, including the income statement, balance sheet, and cash flow statement, preferably monthly. She shares the top three numbers that every business owner needs to know: Gross Profit, Net Income or Loss, and Monthly Cash Output. She talks about the money mindset and discusses the impact of personal money stories and categorizes different types like free spender, keeper, balance seeker, and perfectionist. She shares some tools and strategies for changing one's money mindset including applying gratitude lists to financials, taking clarity breaks, and using financial dashboards for a high-level overview. She says simplifying financials for CEOs involves focusing on high-level information, utilizing financial dashboards, and snapshots to avoid overwhelm. The concept of Atomic Habits and the power of making manageable adjustments by changing one thing by 1% at a time is discussed. Business owners are reminded to be leaders and visionaries rather than attempting to do everything themselves. Danielle Hayden's Best Small Business Tip: As a small business owner, you should not wait to find help, instead, you should avoid the superhero syndrome and ask for assistance to prevent burnout. Connect with Danielle Website: https://kickstartaccountinginc.com/ Danielle's podcast: Entrepreneur Money Stories Instagram Clarity Navigator Discovery Session – Sign Up HERE Book a Mastermind Discovery call With Gary at https://bookme.name/garywilbers/ascend-mastermind-discovery
In this week's episode, I have an interview with Danielle Hayden CPA, the CEO of Kickstart Accounting, Inc. Danielle is a reformed corporate CFO who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle and her team help business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series. When Danielle isn't knee-deep in numbers, you can find her hanging out with her two kids or competing in the nearest Spartan race. Contact information: More about Danielle: https://kickstartaccountinginc.com/danielle-hayden/ Kickstart Accounting: www.kickstartaccountinginc.com
Free Life Agents: A Podcast for Real Estate Agents Who Want to Develop a Passive Income Lifestyle
Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education. She is the author of the Profit Planner book series. When Danielle isn't in her money mindset you can find her hiking or spending time with her family. In our podcast, Danielle shares her story of how she became the CEO of Kickstart Accounting and why small and mid sized business owners need to start looking at and focusing on their finances in order to objectively measure their business success. Danielle also shares the best tips for managing money as a business owner, the risks involved with not keeping up with your books throughout the year, and why it is important to start tax planning early to take advantage of opportunities in your business. You Can Find Danielle @: Instagram: https://www.instagram.com/kickstartaccounting/ Podcast: https://www.youtube.com/@EntrepreneurMoneyStories Website: https://kickstartaccountinginc.com/danielle-hayden/
What do we do to achieve sustainable profit? What financial KPI do we need to analyze to effectively manage our business margins and understand our cash flow? And through this KPI can we make the best choices for our businesses in order to maximize our finances? As an entrepreneur, it is important that we know our financial data. And while we may not have a financial background, a simple grasp of the fundamental concepts of finances will help us enhance our strategic decision-making process and will let us have a deeper understanding of how to optimize our dashboard. In today's episode, we'll be sitting down with Danielle Hayden. She is a reformed corporate CFO, who is on a mission to help rule breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. She will share with us how we can leverage our finances by learning how to read the data dashboards through these three main KPI's which are gross profit, net profit, and operating expenses. Danielle spent 10 years in the boardroom as a corporate finance officer and has transitioned to now being the CEO of Kickstart Accounting Inc. Where she helps business owners with bookkeeping, financial analysis, education, and she is also the author of the Profit Planner book series. “This was something that I learned very early on in my business was that I could not do everything nor should I. I knew from day one that I wanted a sustainable business that I could be in for the long term, and that meant finding a life that I could live and that required me to have a team.” - Danielle Hayden In this episode we explore: · - How to find these perfect KPIs in your business · - Profit planner book series · - Learn the expense grading strategy. · - Practices to do to build sustainable profit. · - Ways to maximize your finances. Learn and Connect with Danielle: · Follow Danielle's on Pinterest · Visit Kickstart Accounting Inc. website · Like Kickstart Accounting Inc. on Facebook · Follow Kickstart Accounting Inc. on Instagram · Follow Kickstart Accounting Inc. on Linkedin Ready to simplify and streamline how you scale your business? We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us leanoutmethod.com/scale. Join us for our transformational in-person business retreats and masterminds each Spring and Fall at leanoutmethod.com/retreat. Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let's start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday. For full show notes and more visit leanoutmethod.com/podcast.
Danielle Hayden is a reformed corporate CFO (Chief Financial Officer), who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education. She is the author of the ""Profit Planner"" book series. When Danielle isn't in her money mindset you can find her hiking or spending time with her family. Find out more about Danielle at: Website: https://kickstartaccountinginc.com/danielle-hayden Facebook: https://www.facebook.com/DanielleHaydenOH Kickstart Accounting LinkedIn: https://www.linkedin.com/company/kickstart-accounting-inc-/ Facebook: https://www.facebook.com/kickstartaccountinginc/ Instagram: https://www.instagram.com/kickstartaccounting/ Twitter: https://twitter.com/kickstartacct Special Audience Giveaway 3 Numbers Every Business Owner Should Know: https://kickstartyournumbers.com/ Check out our YouTube Channel: Command Your Brand - https://www.youtube.com/channel/UCfy2IETlyeKq62VHdcRN7aQ/
Do you know how healthy your business is and whether you are truly on a path toward success? This week on Invest The Difference, hosts Claudio and Bernadette welcome Danielle Hayden, founder of Kickstart Accounting, to discuss the importance of managing businesses with monetary wisdom, leadership, and organization. According to Danielle, a strategic organization is essential to understanding the economic landscape of any business. Companies can make more informed decisions when they clearly understand their financial reality. Furthermore, they can scale more quickly. With organization and clarity, business owners can be more proactive in creating solutions to potential problems. In this episode, you will hear:How to manage personal accounts separate from business accounts to set a clear distinction between both areasTaking the leap from a corporate lifestyle to an entrepreneurial one Developing a business plan and tracking progress to encourage continuous growthMonitoring business performance and adjusting in areas that will allow the business and the work team to flourishStaying organized and prioritizing tasks related to the goals set and making use of leadership skillsUnderstanding the responsibilities of keeping track of the finances and why it's essential toDanielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits.After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series. When Danielle isn't in her money mindset, you can find her hiking or spending time with her family.Connect with Danielle:Website: https://kickstartaccountinginc.comLinkedIn: https://www.linkedin.com/in/danielle-hayden-kickstartaccounting/Facebook: https://www.facebook.com/kickstartaccountingincInstagram: https://www.instagram.com/kickstartaccounting/This show is sponsored by GFG Solutions: https://gfgsolutions.com/GFG Solutions was created to bring peace of mind, clarity, and happiness to our clients who own and manage businesses. We help businesses with their financial responsibilities, including tax prep, bookkeeping, payroll, and much more. And through our consulting services, we help businesses align their business decisions with their financial goals.
You're minding your own business, doing your thing at work, and then an opportunity pops up. You see an ad for a class to scale your business or a blog post that resonated about expanding your team. The world is full of shiny objects and it can be challenging to know which ones to take action on.Today, we're talking with Danielle Hayden about evaluating shiny objects, so you know which ones are the right fit and which ones you need to release.In this episode, you'll learn:What shiny objects in business are and what they look likeHow to know which opportunity is the right fit for youWhich numbers to evaluate to make your next business decisionHow to understand your money storiesHow to understand your expenses and what can be let go offLetting go of control and having the right people around youDanielle is a reformed corporate CFO who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending over 10 years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the co-owner of Kickstart Accounting, where she helps business owners with bookkeeping, financial analysis, and education, and as the author of the Profit Planner book series.Resources from this episodeJoin the Gutsy Collective - The Gutsy Collective is a community of energetically driven female entrepreneurs + visionaries who desire meaningful growth – mentally, physically, and energetically. Join us online or in-person for monthly mentorship to reignite your fire and get the answers you seek.Alignment Sessions: get fast + clear answers – Sometimes, you simply need a fresh set of eyes and clear direction on what step to take next. Alignment Sessions are 90-min individual coaching sessions designed to help you realign your energy and get a clear action plan so you can save time and start growing.1:1 Coaching with LauraAura – My mission is to help you align and simplify so you feel confident, trust your intuition, and expand in ways that make you feel alive. I combine energy work with grounded, practical action, and together we'll acknowledge the limiting beliefs and habits that may be holding you back while leaning into who you truly are and how you work most efficiently.Connect with Danielle HaydenPodcast: Entrepreneur Money StoriesInstagram: @kickstartaccountingWebsite: kickstartaccountinginc.comConnect with LauraAuraTikTok: @thatlauraauraInstagram: @thatlauraauraWebsite: LauraAura.comSupport the showTHANK YOU, GUTSY TRIBE!We love, love, love to read your comments, feedback, and reviews. If you haven't yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.https://podcasts.apple.com/ar/podcast/the-gutsy-podcast/id1445481970
The numbers on your books are nothing to be scared or ashamed about. In today's episode, I chat with reformed CFO Danielle Hayden about how data can empower you and your business. After spending 10+ years in the boardroom as a corporate finance officer, Danielle has now found her sweet spot as the CEO of Kickstart Accounting, Inc., where she helps business owners with bookkeeping, financial analysis, and education. She is also the author of the Profit Planner book series. Tracking and understanding the data changes your mindset, says Danielle. She says as business owners, we have a tendency to make things seem worse off than they really are. But looking at the data, you can track the numbers to progress and find strength and encouragement. Once you can pin down your numbers, you can make tactical decisions regarding questions like: Am I ready to hire? … How much can I pay them … How much do I pay myself? … Can I afford to join this coaching program? Danielle reminds us there is nothing to be ashamed of when it comes to the numbers. Entrepreneurship is not a pass or fail system. You can separate the person from the business and ask yourself: What worked? What didn't work? How can I use these numbers to improve? Use the numbers for data points. Use the numbers to grow without judgment. Danielle believes in creating a culture of financial accountability and throwing out excuses like, “I'm a creative, I'm not a numbers person.” You can likely build strategy for business decisions with data you have on hand already and own your success. Pop in those headphones, and let's get to it! ===== Mentioned ===== Free gift for listeners: Guide to create a financial dashboard: https://kickstartaccountinginc.com/dashboard ===== Next Steps ===== Transcend Your Money Beliefs, With Michelle Arpin Begina: https://youtu.be/7mpajCGy2so Reveal Your Money Story With How You Spend: https://youtu.be/zNbBl2TJnCA You Can Make Money Without a Following: https://youtu.be/-Xvm6dUM-8U ===== Connect with Danielle Hayden ===== Website: https://kickstartaccountinginc.com Facebook: https://www.facebook.com/DanielleHaydenOH Instagram: https://www.instagram.com/daniellehayden__oh/?hl=en ===== Connect with Sarah ===== Facebook: https://www.facebook.com/sarahwaltonpage Instagram: https://instagram.com/thesarahwalton Game on Girlfriend: https://youtube.com/playlist?list=PL_Jen-dhtrcPvkgdjasgiyAk1NgPbZYRS Most business owners don't know how much money they actually need to make to feel free. It's time to break that trend. Download my free Freedom Calculator and figure out the perfect number for you: https://sarahwalton.com/freedom
We're talking about power of making small adjustments when it comes to your finances (and pricing structures), and examples of how you can start to do this in your business in order to get big results over time. Danielle talks about the power of 1% and is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. This is such a refreshing conversation about money and Danielle makes such a loaded topic super digestable. Danielle Hayden is a reformed corporate CFO (chief financial officer) and after spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc., where she helps business owners with bookkeeping, financial analysis, and education, and as the author of the Profit Planner book series. kickstartaccountinginc.com Danielle on FB Danielle on IG Entrepreneur Money Stories Podcast ---- **Nuture and connect with your 'perfect fit' clients, instead of just showing up when you have something to sell. Grab my new free audio training with workbook HERE to meet them where they are now and connect more deeply with your content. Come connect with me on Instagram! And if you love this episode, share it and tag me so I can see what you're liking :)
Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
What if you didn't have to dread tax season? Unfortunately, putting on a blindfold doesn't help. But the small business tax prep tips in this episode absolutely will. I get it. Right after that deadline passes, you want to forget about taxes until it comes around again next year. But the reality is - it's going to show up again https://giftbizunwrapped.com/episodes/your-relationship-with-money (whether you like it or not). So why not be prepared and make the process as easy and smooth as you can? Small Business Tax Prep Tips For Handmade Products Our expert today walks us through the steps you can implement now so that your tax filing experience is less painful next time. We cover ... Who should be part of your financial team (+ why they're so important!) Specific actions to take every month Common mistakes to avoid The best tools to use for Tips to reduce taxes as you become more profitable How to take the dread out of tax prep Whether you're a newbie in business or a seasoned pro, I think you'll pick up a tip or two to ensure tax filing sanity next time around. Tune in now for small business tax prep tips that will make tax time so much easier! Danielle Hayden is a reformed corporate CFO who is on a mission to help rule-breaking female entrepreneurs https://giftbizunwrapped.com/episodes/lynnesomerman (understand their numbers) so they can gain the confidence needed to create sustainable profits. After spending more than 10 years in the boardroom, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, education, and as the author of the Profit Planner book series. When Danielle isn't crunching numbers on her clients' behalf or crafting the next iteration of the Profit Planner, you can find her hanging with her two kids as she inspires them to lead their fullest lives and doing almost every fitness-related activity ranging from Spartan races to pilates. There are so many tips to help make small business tax prep for your handmade product business easier. Listen now to get them all. Resources Mentioned https://giftbizunwrapped.com/bash (Join the next Gift Biz Bash - Free!) https://giftbizunwrapped.com/episodes/financial-mindset (Ep 361 - How your business income should impact your personal life) https://quickbooks.intuit.com/ (QuickBooks software) https://thegrizzlylabs.com/genius-scan/ (Genius Scan app) (for scanning receipts) Danielle's Contact Links https://kickstartaccountinginc.com/ (Website) | https://www.facebook.com/kickstartaccountinginc/ (Facebook) | https://www.instagram.com/kickstartaccounting/ (Instagram) | https://www.instagram.com/kickstartaccounting/ (Twitter )|https://www.linkedin.com/in/danielle-hayden-kickstartaccounting/ (Linkedin) Join Our FREE Gift Biz Breeze Facebook Community https://www.facebook.com/groups/GiftBizBreeze (Become a Member of Gift Biz Breeze) If you found value in this podcast, make sure to subscribe so you automatically get the next episode downloaded for your convenience. Click on your preferred platform below to get started. Also, if you'd like to do me a huge favor - please leave a review. It helps other creators like you find the show and build their businesses too. You can do so right here: https://ratethispodcast.com/giftbizunwrapped (Rate This Podcast) https://podcasts.apple.com/us/podcast/gift-biz-unwrapped/id986323267 (Apple Podcasts) | https://podcasts.google.com/?feed=aHR0cDovL3d3dy5naWZ0Yml6dW53cmFwcGVkLmNvbS9mZWVkL3BvZGNhc3Q=&inf_contact_key=f00b9b282a6156da6dc2e642eb167c2f680f8914173f9191b1c0223e68310bb1 (Google Podcasts) | https://open.spotify.com/show/380HmeoVquMHRzOepaoF0s (Spotify) Thank you so much! Sue Know someone who needs to hear this episode? Click a button below to share it!
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Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series.
Today I'm chatting with Danielle Hayden from Kickstart Accounting all about How to Evaluate Whether an Investment is a Right Fit, Right Now. Danielle helps us understand how we should be evaluating our business, what type of professionals we should have on our team, and gives us the tools to evaluate our own decisions. A little bit about Danielle is that she is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. Danielle is the co-owner of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education, and as the author of the Profit Planner book series. Schedule your discovery call with Kickstart Accounting - mention TEA WITH JAINE in the referral code and let them know you found them through the show! Visit Website: www.kickstartaccountinginc.com Instagram: https://www.instagram.com/kickstartaccounting Facebook: https://www.facebook.com/kickstartaccountinginc Love the podcast? Please leave a 5 ⭐️ review on Apple Podcasts. Our Investment Guide Template for Wedding Photographers is available in our online shop. Need help submitting your wedding to publications? We offer 1:1 and Done for You Wedding Curations + Submission Services - click here to book your spot today! Get our Wedding Submissions E-Mail Templates to help make your next online or print submission easier! Stay Connected: Follow @teawithjaine & @jainekershner on Instagram We are looking for Sponsors just like you! Visit Our Website to Apply: www.teawithjaine.com
If you're feeling challenged with charging for your offerings or unsure of when to make investments in yourself and your business, you MUST listen to this episode with my friend Danielle Hayden of Kickstart Accounting Inc. How do we know when it's the right time to invest in ourselves and our business? Do those shiny objects like training, software, and subscriptions actually make sense for the current state of our business? You can know in a blink of an eye and Danielle teaches us the micro steps to do just that in today's episode. Danielle is a reformed corporate CFO who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the CEO of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series. Schedule a discovery call with Danielle to see if Kickstart Accounting can help you with your business's finances. 5 Day Video Bootcamp - 5 days to transform your financial fear to financial clarity. Daily Dashboard worksheet and videos Do you find that you have a bit more clarity in understanding the financial health of your business or even better, perhaps it's a tiny less scary? Send me a DM on Instagram and let me know what you thought! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/marketingoffthemat/support
Finances are a part of our everyday lives, both professionally and personally. As entrepreneurs we focus on our zone of genius within our business but if your business isn't finance, do you have someone in your corner to help? Danielle Hayden, owner of Kickstart Accounting, Inc, and her team are the people that you want in your corner to help with all your bookkeeping, finance, and tax questions. About the Guest: Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the owner of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series. When Danielle isn't crunching numbers on her clients' behalf or crafting the next iteration of the Profit Planner, you can find her hanging with her two kids as she inspires them to lead their fullest lives or doing any, and almost every fitness-related activity ranging from Spartan races to pilates. https://kickstartaccountinginc.com/ https://kickstartaccountinginc.com/book-a-call/ https://www.kickstartaccounting.com/Bootcamp Daily Dashboards Pdf: https://usercontent.flodesk.com/523255c9-9ceb-4af5-99b3-9db98653f794/upload/42c55325-4099-40a1-bd1f-10a50bd909eb.pdf https://kickstartaccountinginc.com/Bootcamp And, if you're up for it, Danielle has several offers and she would love to share one or more with your audience. Schedule a discovery call with Danielle to see if Kickstart Accounting can help you with your business's finances. https://hello.dubsado.com/public/appointment-scheduler/602317d9aefa856bbf502376/schedule or sign up now https://hello.dubsado.com/public/form/view/615f40dbadde15e896aee7fa 5 Day Video Bootcamp- 5 days to transform your financial fear to financial clarity https://profitplannerbookkeeping.com/Bootcamp Daily Dashboard worksheet and videos- Learn how to transform your financial fear to financial clarity through creating and using dashboards https://profitplannerbookkeeping.com/Dashboards About the Host: Following the crumbs in the chaos is a full time job. As a busy mom of three, a wife to a traveling hubby, and keeping it weird in Austin, Texas, it's safe to say that my life is never boring. In addition to running my coaching business as C'N'C's CEO, I'm a certified coach for a premier virtual fitness and nutrition program helping others feel better while sustaining a healthy lifestyle. My mom and dad are thrilled that I'm putting my Exercise Science degree to good use. Along with my experience training pro athletes, S.W.A.T. members, and a high school football team, I gained 10+ years experience as the Director of Marketing building multiple court reporting companies. Lastly, I am a published writer, Content Coordinator, and Account Executive for a publication by Best Version Media. They even gave me a monthly “How to” column where I teach others how to be more self-sufficient with common household tasks. Every woman should know how their home functions and what to do if something malfunctions, man or no man. With my husband on the road, searching “How To” on the internet has transformed me into a “Mommy MacGyver”. “I don't know how you have the time.” “You're like a Supermom!” These are common things that people say, but the truth is that life hasn't always been easy or pretty. Even with the bumps, I always try to find the humor in everything because laughter is good for the soul and you should never take life too seriously….where's the fun in that? www.chaosncookies.com https://www.instagram.com/heathersteinker https://www.facebook.com/heathersteinker https://linktr.ee/hsteinker https://chaosncookies.com/shop Thanks for listening!...
Your host, Jennifer Helene talks with Danielle Hayden of Profit Planner Bookkeeping. During the 12 weeks of the Profit Planner journey, you'll set goals, evaluate your business, and become intimately familiar with your financials. The clarity you'll get on making your business profitable is priceless—not to mention newfound confidence toward your financial planning. To learn more about Danielle's work, visit https://profitplannerbookkeeping.com/ (https://profitplannerbookkeeping.com/) If you'd like to be a guest on Vitality: Women Leading Audaciously, click https://podcast.jennifer-helene.com/podcast-guest (HERE)
Can you answer a quick question for us?(…and no, this isn't for a job interview or dating profile )How would you describe yourself?Would you say that you're… —Fun? —Adventurous? —Easy-going?Would you ever describe yourself as a “numbers person?” As someone who loves to crack open Excel or Quickbooks on a Saturday morning and power through an annual budget or profit forecasting plan? If you answered yes to that question, more power to you!But if you're like a lot of entrepreneurs, diving into your books is pretty low on the list of things you look forward to. You'd rather be creating something new or connecting with your audience.Maybe you're thinking, “Who has time for such a tedious activity anyways? Can't we just leave it to the bean counters?”But here's the thing:As an entrepreneur and business owner – especially if you don't consider yourself a “numbers person” – you have a responsibility to know your numbers and understand your books.When you do, you can make informed and empowered decisions that can lead to even more profits in your business.In fact, this is exactly what our guest on today's episode of the podcast preaches over and over again to her clients.Her name is Danielle Hayden. She's the creator of the Profit Planner and the co-founder of Kickstart Accounting.She's made it her mission to empower entrepreneurs to better understand their numbers and financials so they can grow their businesses and lead the lives they want to live.And as we head towards the end of 2021 and the start of a new year, we thought it'd be a good idea to have her on the show to share her financial wisdom with you.This episode is full of practical advice and helpful mindsets you can use to get a better understanding of the financial side of your business – even if you're not a numbers person.We have an open and honest conversation about all things related to finance and entrepreneurship, and hope you enjoy our conversation as much as we did.
On today's episode of the Spapreneur Podcast we have another amazing guest! Danielle Hayden is a recovering hairstylist who went to business school and ended up in accounting. http://www.profitplannerbooks.com/ (Danielle) is a reformed corporate CFO who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the co-owner of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and is the author of the Profit Planner book series. Before she became a CFO, she had plans to open her own hair salon and that prompted her move to attend business school. Her background in the salon world and business education allows her to bring her unique experience and knowledge to salon and spa owners! Topic We Cover Business education is so important Your business financials effect your personal life Knowing where the problems are to invest correctly in your business Avoiding the feast or famine spending cycle Connecting Your Core Values to Your Business Financial Goals Volume versus Higher Price Sales Why Now is the BEST time to do a Financial Plan Key Performance Indicators (KPIs) Asking for Help where you aren't good in your business Don't feel shame for what you aren't good at in your business - ask for help Look to your past to make decisions on your future Data is our Friend Female versus male energy in business Money is emotional 2020 it Rained Day one or day 1000 it's never too early or late to get financial knowledge
Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the co-owner of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series. When Danielle isn't crunching numbers on her clients' behalf or crafting the next iteration of the Profit Planner, you can find her hanging with her two kids as she inspires them to lead their fullest lives or doing almost any fitness-related activity ranging from Spartan races to pilates.TAKEAWAYS:Danielle's super power is being able to meet people where they are at today, without judgement or preconceived notions.When considering purchases, Danielle doesn't just look at the price point of the purchase. She looks at the bigger picture and considers if the purchase will help to increase sales, if it will make an aspect of your business run more efficiently, and will this new purchase save you time in the long run. It's not always about the money.Danielle looks at profitability in terms of goals. Does your gross profit vs. your overall profit match your goals? If it doesn't, it's time to analyze your spending and why the goal is what it is.RESOURCES:Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode185Learn more about Danielle through her website:https://profitplannerbookkeeping.com/Snag Danielle's FREE Financial Goal Setting Worksheet: https://view.flodesk.com/pages/5e55a895c9b50f0026ccbd04Book a call with Danielle to learn more about how she can help you and your business:calendly.com/kickstartaccounting***Make sure to mention The 6-Figure Mompreneur Podcast and get 25% off of the first year of service.***CONNECT WITH ME:Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunityFollow me on Facebook: www.facebook.com/allisonhardy2015Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_Find me on Pinterest: www.pinterest.com/allison_hardy_ARE YOU A FAN OF THE PODCAST?If you loved today's episode I'd love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!Music courtesy of www.bensound.com
Danielle Hayden, the co-owner of Kickstart Accounting Inc. and the author of The Profit Planner book series, is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. In this episode of The Support Squad, Danielle is sharing the important steps we need to take regarding our business finances, how to choose an accounting software that will help us grow, how to pay yourself as a business owner, and the basics of setting smart financial goals. Get free resources and training for your virtual assistant business in our Freebie Shop: https://www.thesupportsquad.com/freebies Get access in-depth training, heart-centered community, and supportive mentoring for your virtual assistant business: https://www.thesupportsquad.com/support-squad-membership-community Connect with Sharon on Instagram: https://www.instagram.com/the.support.squad/ Join The Support Squad Hangout on Facebook: https://www.facebook.com/groups/supportsquadhangout/
How to Start a Network Marketing Business Without Feeling Like an Icky Sales PersonFREE CLASS HERE > monatempirebuilders.com/start______________________________Y'all. Haley Burkhead is dropping so many knowledge bombs today!Haley Burkhead quit her job and went from 0 to $36,000 months in 6 months at the age of 24. I mean HOLY COW! She is all about helping drained, overwhelmed entrepreneurs create more income while working less hours! Haley wants us to work because we WANT to, not because we HAVE to!A little sneak peak into the episode: Haley is going to share her signature SOA Method!S - SystematizeO - OutsourceA - AutomateAnd just to be completely honest with you, since recording this episode I joined her Scalability Lounge then immediately signed up for program, Recurring Profit. I am using her system to create my course that will be launching very soon! Be sure to go follow Haley! Follow on Instagram: https://www.instagram.com/haleyburkhead/Like her Page on Facebook: https://www.facebook.com/profitplannerhqVisit her website to learn more: https://www.scalabilitylounge.com/Listen to her Podcast, The CEO Vibes PodcastWhere to find the Host, Jordan English: Jordan English InstagramJordan English Facebook PageDon't forget to send a screen shot of your FIVE STAR WRITTEN REVIEW to jordan@thelifeforme.co for your chance to win a Target Gift Card!!_____________________________________________________________Don't forget to order your Primal Nosh! Click here to visit their website! Don't forget to put your order in on Thursday by 9pm for Sunday Delivery!And use the code: FORME15 for 15% your order!!
This episode is the first of its kind on the podcast -- an ON AIR TECH TOOL AUDIT. I am SO excited to share with you this REAL tech audit that I did with Kickstart Accounting's co-owner Danielle Hayden. Danielle graciously accepted my invitation to expose the technology she's using in her business so that we can find the hidden gems and where she can double down on her efforts. This is so she can do that much more with the technology that she is already using OR how to switch things up so that she is using technology to support her business goals that much more. If you are interested in a Tech Audit for your business please visit https://techofbusiness.com/audit If you think a Tech Audit might be a great step for you -- or if you're not entirely sure… download the freebie that will help you start putting the pieces in place and looking at your tech objectively. You can get that by going to https://techofbusiness.com/impact This is going to be a bit of a peek behind the curtains of how I love to work with my clients and why a tech tool audit makes so much sense as a starting point in our conversation. As already mentioned, Danielle Hayden is co-owner of Kickstart Accounting. They are a bookkeeping service for entrepreneurs. They help their clients take their accounting understanding to the next level. From startup to 7-figure entrepreneurs, the methodology of their business is the same… that is help entrepreneurs: understand their accounting processes make sure everything is working together get them set up with an accounting system take bookkeeping off their plate send financial statements at the end of the month MAKE SURE their clients UNDERSTAND those financial statements They did realize that not everybody is able to commit to a monthly service after 5 years in business or the people they talk to aren't understanding their financial statements. So… they are writing a book series that walks the entrepreneur through a weekly goal and then a daily actionable task to help them put together the processes behind their business so that they can become more profitable and really understand their financials with confidence. This is a great time for us to be doing this Tech Audit because Kickstart Accounting is on the brink of doing something new. Some of the tech tools they have used to this point in their service based one-on-one business may not translate quite as well to offering this planner and series of product they are creating. These two business models are completely different so it's important that we get their tech in order. The sales cycle is different. The way they communicate with people is different. The amount of people they are able to help is larger. All these things mean it's time to make sure they are using the correct tech to optimize their business. Current Tech in Place... Currently on the Kickstart Accounting website customers have two options when they are connecting with the business. They can reach out with just sending them an email through their email portal. Or they can take a quick 8-10 question quiz called “Are You Ready for An Accountant?”. It's a google form, which as Danielle mentions, is not very sophisticated and simply emails the information to Danielle. Once Danielle receives an email inquiry, she will reply and invite the entrepreneur to set up a call. This is completely manual. There is no integration between emailing Danielle and email marketing or a CRM. For the new profit planner, the plan is to distribute the first 7 days of the planner as an opt-in. At this point in the conversation, I was ready to dig far in and uncover the actual tech that the business is using… the Kickstart Accounting website is on Squarespace. Danielle has mostly used the built in list building tools and admits that they are not integrated with her EMS (email marketing system.) This includes setting up a Squarespace hosted email nurture sequence that can be accessed through her Financial Goal Setting Worksheet. As I said, she has something there -- it's not as refined or as efficient as it could be, but having something there is better than nothing and a great place to start from. “Everybody starts where they start, and we always get to grow.” -Jaime Slutzky Switching up their Email Marketing Platform... Kickstart Accounting currently sends out a monthly newsletter via MailChimp. That is separate from the SquareSpace automated email that goes out when they get the worksheet freebie. As this is already a disjointed process and the Profit Planner is coming out, Danielle is looking at changing everything over to ActiveCampaign. You know me...I LOVE ACTIVECAMPAIGN. ActiveCampaign is definitely a great option. This is something that I typically include in the report I send to clients at the end of the Tech Audit... To start the process, start getting new leads from the Squarespace website into ActiveCampaign. Even before they take their existing list off of MailChimp and put it into ActiveCampaign. It's paramount whenever someone is entering your mailing list that you get them to the right spot so that you are not doing work twice. In my report I would put it as a task to set up that link from their SquareSpace website into ActiveCampaign and creating the “Welcome Sequence” according to that insight. And similarly with the new planner where people can opt in and get that 7 days worth of a planner, if you are looking at switching, I would recommend going ahead and getting that set up the new provider even before you do any of the backend work. SquareSpace/ActiveCampaign sync There are integrations within many systems that allow entrepreneurs to accomplish things like getting the ActiveCampaign form onto the SquareSpace websites and doing the back end integration. What I recommend for Danielle is to get people tagged appropriately within ActiveCampaign from the outset. It takes a bit of planning, so grab the whiteboard and draw out the flow… and from there you can visually see the tagging and automations and synchronization that is needed. Seriously… I told Danielle to get the good old fashioned paper and pen and draw out the journey that someone is going to be on from opt in to completion. In addition to the visual, it will also be a roadmap for your automations of the journeys there are so you can create the emails and create the right touch points. As I mentioned… I provide my Tech Tool Audit clients with a detailed PDF report upon which they can move forward with their tech. Our time together is helping me to understand and dig into what you as the entrepreneur are using and where to guide your tech needs. When she gets an email after first contact... Danielle works instead of automation at the moment. She calls the customer. She does sent a Calendly link to have them schedule the call. She does have a few tools to help her remember who she needs to follow up with. She's not using anything sophisticated as a CRM to monitor this. She is using Boomerang within her gmail. She sets up conditions to help her follow up with who she needs to. While this is certainly not where Danielle wants to be, it's where she is and the system is WORKING… so there is no REQUIREMENT that she changes ANYTHING. If Danielle chooses, she can take the advice from the report and put it on the back burner to look at in 3 months or 6 months. But… Danielle has found a few issues with this system she has created: She sometimes forgets to set her reminders. She doesn't have a good idea of where her leads are coming from. She doesn't always know who is not following back up with her and why not. She is trying to keep track of everybody in a Google Doc. This means it might be time to start using something else. And that doesn't mean she needs a full blown CRM and a team of 12 to manage it for her. It might be as simple as creating a system to use the notes section in ActiveCampaign. Here Danielle can write updates for herself and even tag users for internal purposes. I would likely include in her report an outline of how to use ActiveCampaign a mini-CRM. I would go into what it means to setup automations that are solely for the business (and not actually sending emails to the subscribers/users.) While I do not know the inner workings of her business, by supplying the tech options, it allows Danielle to figure out how she can best work with the tool. She will be able to keep notes about leads in one place. And she'll be able to find her groove with tracking leads. And then it leads to less for her to do and remember to do so she can go in and do the work that only she can do -- and leave the automation to the work that computers can! Side note: When you are doing multiple opt-ins, there are tools like Zapier come in. This allows you to have multiple opt-ins, but then in your backend it's more streamlined. Zapier allows you to get the information in the same place no matter which way they opt-in. We are trying to avoid future overwhelm by talking about these tech issues now. Zapier is out of scope for where Danielle needs to be right now. So I recommended to her to leave this be for the moment. What online vehicle is she using to sell the planner… The Planner is going to have a separate WordPress website. She is currently debating as to whether to build out the sales component with Shopify or with WooCommerce. She is trying to determine which one would be the best fit. She then wants to use ActiveCampaign as the email provider for the planners. I told her that the nice thing about WooCommerce is everything sits inside your WordPress website and if you only have one or two items for sale it's pretty easy to keep it consolidated. The challenge with WooCommerce is that you are spending time in WordPress and you have to design and develop all the pages yourself. With Shopify, you have a store. You put your name and products on it and you integrate it with your website. There is significantly less manual setup with Shopify. But once the manual setup is done they basically operate the same. The big difference to think about here is...Are you going to be paying Shopify? Or are you going to be paying for the addons you need in WordPress for WooCommerce. I have done it both ways. I wouldn't say that one is better than the other. At this point in time, it's important that whoever is running this part of your business is comfortable with whatever option they choose to do this portion of their business. Being a numbers person, it's going to be important to Danielle to understand all the ins and outs of the business and the cost of this part of her business. Danielle indicated that she also wants to be able to reach out to her planner purchasers. It's more than just selling a product and collecting money for it. She genuinely wants to help the people who need the help. Reporting between WooCommerce and Shopify… I have not really used the reports in either of these systems, my role is usually around the tech setup rather than the operations side. So, I would probably do a couple google searches on this topic and include the results of which in the report. My recommendation to Danielle is that I like to keep as few systems in place as possible. So I would say if you can get WooCommerce set up and running then do it because it's one less system that you have to be touching and in and doing work in. Then linking it to ActiveCampaign for tagging and follow up. The automation for the planner is quite straightforward -- Opt-in for 7 day freebie? → send through an automation that hits them daily and encourages the purchase Purchases the first planner? → send through an automation that helps them use the planner Another aspect of the planner flow for Danielle is a Facebook group. She would like to be able to tag group members in ActiveCampaign… so I said “go for it”. For Danielle, if a purchaser doesn't join the Facebook group, it might indicate that she wants to send them extra emails so that they get all the goodies that are loaded into the Facebook group. This is something that could be valuable information because there may be someone who isn't all about Facebook who isn't getting any of the tips and tricks so you may need to create an automation to email it to those types of people. The more we know about the activities and habits of our audience, the more we can meet them where they are at. There is a paid Chrome plugin you can use called Group Funnels which can automate extracting your group member data and importing it into ActiveCampaign (via Zapier). I think it's more than necessary for Danielle at this stage. The best way I see controlling a new Facebook Group is to set expectations -- You go in and say we're going to approve members every Wednesday. So then you know your process of what you are going to go do every Wednesday. With a Facebook Group, you don't have to approve the moment they ask. Set expectations and stick to it. Just make it part of your workflow. This is something that I love about email automation. You are easily and clearly be able to set expectations. As an entrepreneur, it's so important to set expectations. Group Funnels Any other tools being used in business… It's important to me that during our Tech Tool Audit we don't just talk about the tools that my clients think are most important or what comes top of mind… so I generally circle back to as many tools as possible within the conversation. Dropbox is being used for their engagement letters. This is how they send engagement letters and information to new clients. So in terms of a process, someone goes on the website, fills out the quiz, she sets up call with them by using the Calendly link, she talks to them, and they decide they want to move forward. At this point she sends them an engagement letter via Docusign. Once the engagement letter comes back to her, she sets them up with a Dropbox file so that is where they share all of the client's documents that way everyone has access to that file. This and email is the current ways of communication with their clients. This is a completely manual process. In this case, manual is completely fine. There is no automation that really makes a whole lot of sense. It's not removing a huge level of complexity. Even if you had an automation, you still would have to go into that folder and assign permissions to people. That's an automation that is not necessary. Asana is used for project management. So when a new client signs, Danielle let's that bookkeeper know they have a new client. She also gives them access in Quickbooks. Then she goes into Asana and set up tasks for that specific client. They make this a recurring project in Asana. This is a pretty automated system. But there is one piece in Asana that is manual in the case that someone needs to be “caught up”. This has to be added manually. One thing I would recommend that when Danielle sends out the Docusign, that she go ahead and create the template in Asana for them. You don't have to automate everything just to make it more effective. For Danielle, we realize that the biggest place for her to add automations is on that front end with the leads and tracking. When I'm doing a Tech Audit with a client we typically touch on this side of things, but we may also touch on things like social media or backend systems. For the purposes of this podcast and the listener, we have really highlighted how this Tech Audit works. Then I turned the tables on Danielle and asked her what questions she had for me Her first question was what comes next after the Tech Tool Audit? I create the report and deliver it via Adobe within 72 hours. Inside the report you have immediate, midterm, and long term recommendations. I always provide a proposal for me to come and do the first set of tasks to see the biggest benefit from the audit. My intention is to ride the momentum of insight and still allow my client to continue doing what they need to do. It allows the integrations to be done so that the client doesn't lose any days on the current work they have going on. From there, we would decide if it makes sense for me to stay on with you and help you through those midterm and long term suggestions. This is sometimes done as a fixed price project or as an ongoing monthly retainer. My goal is always to support you and your business goals and to make sure that that tech you rely on will be there to do the heavy lifting. It's important for you to spend more time in YOUR zone of genius and for your tech to support you. We clarified things further -- One of the tasks on Danielle's immediate needs would be to get all her opt-ins setup to go to ActiveCampaign. I would do the tech to make that happen and build out the automations. I would then provide Danielle with a list of emails that she would need to write the copy for -- and then I would get them in place. I can also then help you understand the reports in ActiveCampaign so you understand the open rates, click rates, etc. on each email that is going out. This is where people are getting stuck. Looking at the open rates between emails in the automation helps you determine if you need to adjust your content based on consumer behavior. I loved Danielle's final question… she asked if there were any tools I wouldn't work with. Wow, that caught me off guard and I had to think before I answered -- I am very tool agnostic. I have worked with so many tools and I can't think of any one tool that I would say “NO” to. However, If I find that a tool isn't taking us where we need to be, then those are reasons I would suggest moving off one tool and on to another that does provide everything that you need. Connect with Jaime: Instagram: @techofbusiness Twitter: @techofbusiness Facebook: @yourbiztech LinkedIn: https://www.linkedin.com/in/jaimeslutzky/ Email: jaime@techofbusiness.com Connect with Danielle: Facebook: Kickstart Accounting Website: kickstartaccountinginc.com Instagram: @kickstartaccounting