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Learn why experience is the key asset that sets you apart in the business world and gain valuable tactics to accelerate your business. Master the art of business as Lucho Crisalle, the CEO of Exercise & Nutrition Works, with over 30 years of experience in nutrition and fitness, shares insights on the importance of marketing in making businesses profitable. Learn how Lucho's proven system helps small to medium-sized businesses automate and market effectively, going from $0 to $30,000 days.Here's a breakdown of what to expect in this episode:* Knowledge Myth Busted - Why Expertise Alone Doesn't Equal Income* From Dietitian to Marketing Maven - Lucho's Journey Unveiled* Mastering Online Marketing - Providing Value Before Pitching* Revolutionizing Funnels - The Personalized Approach of Cornerstone Funnels* Unlocking Success - Lucho's Cornerstone Funnel Workshop Revealed About Lucho Crisalle:Lucho Crisalle is the CEO & Founder of Exercise & Nutrition Works, Inc, a health and Nutrition Profitability Expert. He holds Degrees in Food Science, Human Nutrition & Exercise Kinesiology. He created the Certified Fitness Nutrition Specialist certification & the Online What WorksCustom Nutrition Software Platform. Throughout his career Lucho has held the following positions Registered Dietitian in the burn, intensive care, oncology, & orthopedic units at one of the top US Hospitals, Head of Nutrition for various Personal Training Certifying companies; Head Dietitian for the Sports Club LA/Irvine. Master Practitioner of Time Line Therapy, LP & Hemispheric IntegrationCheck Lucho Crisalle on:Website: https://www.cornerstonefunnelsystem.com/cornerstone-virtual-workshophttps://luchocrisalle360.comhttps://luchocrisalle.comLinkedIn: https://www.linkedin.com/in/luchocrisalleFacebook: https://m.facebook.com/profile.php/?id=1107228727Instagram: https://www.instagram.com/nutritioncertification?igsh=ODA1NTc5OTg5Nw==Connect with Kay Suthar!Website: https://makeyourmarkagency.com/LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/ Go ahead and check out my podcast agency: https://makeyourmarkagency.com/For more info, please feel free to email me at kay@makeyourmarkagency.com
How does having a $30k day sound? That number isn't a typo! Today's guest is Brett McFall, and he shares how coaches and online entrepreneurs can use the Cornerstone Funnel to drive BIG revenue into their businesses, in a different way. This system is based on decades of his marketing and funnel building experience, and in this episode, we're joined by a past guest of Natural Born Coaches, Lucho Crisalle, a success story who has implemented what Brett teaches and has achieved amazing results by doing so! To learn more about how to use the Cornerstone Funnel in your coaching business, Brett is hosting a live training on Tuesday, August 15th, 2023, at 7 pm EST. You can grab your spot now by going to www.naturalborncoaches.com/cornerstone – this is one you won't want to miss! Don't forget, you can get exclusive video content to grow your coaching business at www.naturalborncoaches.com/youtube.
Lisa and Lucho Crisalle are coaches in the health, fitness and wellness industry. They work with business owners to help them add a custom nutrition system to their businesses, and teach them how to monetize those systems.
Lucho Crisalle, CEO, BS, brings more than 28 years of experience as a nutrition and fitness expert to ENW Inc. He holds a Bachelor’s Degree in Food Science and Human Nutrition and Dietetics with a minor in Kinesiology and Exercise and Sports Sciences from The University of Florida, Gainesville. Lucho is credited with developing world class custom nutrition programs for Americas’ top CEOs, not for profit Latin Health Organizations, multi-million dollar health clubs, and enterprising fitness professionals. He has authored certifications in nutrition for the advancement of personal trainers, coaches and health practitioners world wide. His clients often thank him for “demystifying nutrition” and motivating them to achieve life changing results. After placing third in the 1990 Ironman Bodybuilding Competition (a National Qualifying event), he decided to return to school and become a Registered Dietitian instead of pursuing a career as a competitive bodybuilder. He received his Bachelor’s Degree at The University of Florida, Gainesville. Lucho is also a certified clinical hypnotherapist and a certified Hemispheric Integration™ and NLP Master Practitioner. Lucho has been coaching individuals on lifestyle enhancement for over 30 years. As a Clinical Dietitian, he worked at Torrance Memorial Medical Center and Barlow Respiratory Hospital where he worked closely with highly compromised patients in the Burn, Intensive Care, Orthopedic and Oncology Units. After his tenure in the clinical field, Lucho went on to Head the Nutrition Department for The Sports Club Company at The Sports Club/Irvine, one of the country’s most exclusive health clubs. He is now committed to sharing his knowledge by creating business coaching and continuing education courses for fitness and wellness professionals and entrepreneurs.
“Monica Brant is the most important figure in the history of the women’s fitness movement!” (Quoted by Jim Rosenthal, former Senior Writer- Weider Publications) “Monica Brant- Her name is as familiar to fitness as Joe Namath’s is to football!” (Quoted by Contributing Writer, Lara McGlashan for Muscle & Fitness Magazine) Since her first appearance as a cover girl for Muscle & Fitness Magazine in November 1994 Monica has gained momentum and remains at the top of the female fitness world, evident by her unprecedented national and international magazine exposure – over 100 covers and almost as many articles/interviews to this date with fans worldwide. Certified through ISSA and an IBNFC Nutrition Coach, Monica travels worldwide instructing peers on living healthy and keeping fit through both guest appearances and her own fitness camp, F.E.M. Camp™ (www.femcamp.com) founded in 2004. Recently she joined the #1 Health & Fitness Transformation Challenge platform to fight obesity by promoting the Project 10 Challenge where she is utilizing her 2 decades of experience to help 1000s of others make healthy lifestyle changes all over the world! Competitively, Monica obtained highly sought after titles, IFBB Fitness Olympia Champion- 1998 and WBFF World’s Pro Figure Champion- 2010/2013. In addition to the stage appearances, after 25 years ‘off of the track competitively’, she returned to sprints and has earned ‘All American Awards’ and top 3 spots of her age group in the USA for all 3 of her favorite races included in the USATF Master’s Division 100m, 200m and 400m. Currently, competitively she is training and racing in ‘Spartan’ races for summer of 2015 as well showing her American Quarter Horse ‘Storm’ in some AQHA show circuits. She resides in TX with her high school sweetheart (now married 3 years) and beloved Doxie (Camy) and continues to bring fitness and wellness to people all over the globe! www.monicabrant.com www.monicabrant.project10kids.com Lisa and Lucho Crisalle are the founders of Exercise and Nutrition Works, Incorporated, and the creators of the Certified Fitness Nutrition Specialist, CEU accredited home study program. They are Business Coaches focused on helping personal trainers, coaches, health practitioners and fitness industry experts Monetize Their Nutrition Knowledge with a proven SYSTEM to CONVERT Prospects into High Paying Clients; CREATE Custom Meal Plans based on the Individual; and AUTOMATE their Business to Add an Additional $10,000+ per month. To get a copy of their ground breaking e-book “7 Proven Steps to Fill Your Nutrition Practice – and the 7 Most Common Mistakes to Avoid” that will work hand in hand with this Podcast to help you transform your business, go to http://MonetizeYourNutritionKnowledge.com On the podcast, Lisa Crisalle talks with industry experts – sharing Insider Secrets and Cutting Edge programs that are working Today. Podcast Powered by: Seth Greene is a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Webinar at http://www.UltimateMarketingMagician.com
John Platero is the founder and CEO of the National Council of Certified Personal Trainers (NCCPT)which has certified thousands of personal trainers both nationally and internationally. He has appeared on numerous talk shows and has written articles on personal training and fitness forMuscle & Fitness, Shape Magazine, Muscle Mag, MAX, Oxygen Magazine, Ladies Home Journals, Exercise for Men and Ventana to name just a few. Mr. Platero also authored the N.C.C.P.T.’s basic personal training manual. In 1999, the prolific Platero wrote, produced and was featured in an infomercial,How to Become a Personal Trainer, which aired nationwide on ESPN, Fox Sports, Lifetime, E! Entertainment, MTV, the Learning Channel and VH-1. His first producing foray, How to Be Financially Successful as a Personal Trainer, has helped many personal trainers start their own business. Since then, he has produced and written over 31 fitness videos and hosted other fitness related infomercials such as the AB Revolutionizer which played here in the US and Europe. Platero has completed 35 fitness certifications from organizations such as ACSM, ACE, AFAA, ISSA, NASM, NBFE and the NSCA along with the distinction of “Mastery Level” from The Resistance University. He has a B.A. in Sports Recreational Management and a dual MA in Sports Medicine and Health and Fitness with an emphasis in personal training. Since 2008 John has competed internationally as a cyclist to win over 40 medals in cycling, including two national championships and three gold medals at the Master’s Pan American games. Lisa and Lucho Crisalle are the founders of Exercise and Nutrition Works, Incorporated, and the creators of the Certified Fitness Nutrition Specialist, CEU accredited home study program. They are Business Coaches focused on helping personal trainers, coaches, health practitioners and fitness industry experts Monetize Their Nutrition Knowledge with a proven SYSTEM to CONVERT Prospects into High Paying Clients; CREATE Custom Meal Plans based on the Individual; and AUTOMATE their Business to Add an Additional $10,000+ per month. To get a copy of their ground breaking e-book “7 Proven Steps to Fill Your Nutrition Practice – and the 7 Most Common Mistakes to Avoid” that will work hand in hand with this Podcast to help you transform your business, go to http://MonetizeYourNutritionKnowledge.com On the podcast, Lisa Crisalle talks with industry experts – sharing Insider Secrets and Cutting Edge programs that are working Today.
-Collegiate Football Player (Michigan State University) -Professional Football Player (NFL, CFL, AFL) -WWE wrestler -Fitness Model/Actor (Nike, Samsung, Verizon, State Farm) -Certified Training and Nutrition Specialist -Applied Engineering Sciences Degree (Michigan State University) -Academic All-American Honors (2002, 2003 MSU) -Academic First Team All-Big Ten (2000, 2001, 2002, 2003 MSU) Lisa and Lucho Crisalle are the founders of Exercise and Nutrition Works, Incorporated, and the creators of the Certified Fitness Nutrition Specialist, CEU accredited home study program. They are Business Coaches focused on helping personal trainers, coaches, health practitioners and fitness industry experts Monetize Their Nutrition Knowledge with a proven SYSTEM to CONVERT Prospects into High Paying Clients; CREATE Custom Meal Plans based on the Individual; and AUTOMATE their Business to Add an Additional $10,000+ per month. To get a copy of their ground breaking e-book “7 Proven Steps to Fill Your Nutrition Practice – and the 7 Most Common Mistakes to Avoid” that will work hand in hand with this Podcast to help you transform your business, go to http://MonetizeYourNutritionKnowledge.com On the podcast, Lisa Crisalle talks with industry experts – sharing Insider Secrets and Cutting Edge programs that are working Today. And now, here is your host, Lisa Crisalle."
Kevin Lawrence is a fitness and nutrition expert and the CEO of Power Crunch, a line of "smart" protein products. He is a former IFBB World Bodybuilding Champion and renowned speaker and writer who is knowledgeable in exercise physiology and applied nutrition. Kevin is currently in the process of writing a book about the critical role protein plays in everyday human health. Lisa and Lucho Crisalle are the founders of Exercise and Nutrition Works, Incorporated, and the creators of the Certified Fitness Nutrition Specialist, CEU accredited home study program. They are Business Coaches focused on helping personal trainers, coaches, health practitioners and fitness industry experts Monetize Their Nutrition Knowledge with a proven SYSTEM to CONVERT Prospects into High Paying Clients; CREATE Custom Meal Plans based on the Individual; and AUTOMATE their Business to Add an Additional $10,000+ per month. To get a copy of their ground breaking e-book “7 Proven Steps to Fill Your Nutrition Practice – and the 7 Most Common Mistakes to Avoid” that will work hand in hand with this Podcast to help you transform your business, go to http://MonetizeYourNutritionKnowledge.com
http://nutritioncertification.com/ founders Lisa & Lucho Crisalle are interviewed by Marketing Expert and Best Selling Author Seth Greene about their ground breaking nutrition certification program!