POPULARITY
Marketing guru THEBE IKALAFENG reflects on the current tensions in US-South African relations and suggests that by stopping US aid, President Trump is presenting the continent with a golden opportunity. It's time, Thebe says, for African countries to leverage their resources better and understand their value. The end of western aid should lead to new economic strategies and add urgency to the implementation of measures like the AfCFTA - the agreement that seeks to open borders on the continent and thereby facilitate intra-African trade.Home-grown African brands exist, but Thebe's research as the continent's leading branding authority, has found that there's room for them to improve their reach both in Africa and beyond.As ever, Thebe says, much depends on the quality of African leadership to take full advantage of this moment. As western aid budgets are slashed, Thebe is optimistic that there will be a new emphasis on self-reliance on the continent. There's evidence of this, he says, already and he believes that mood will spread. The end of aid certainly does not spell the end of Africa, says Africa's top marketer.#Thebeikalafeng #africa#amplifyafrica# Hosted on Acast. See acast.com/privacy for more information.
EXPERT Topic: Branding lessons through exploring the African continent Guest: Thebe Ikalafeng - Author
Award-winning pan-African marketer & founder of Brand Africa, Dr. Thebe Ikalafeng reviews his latest book “The Traveller” which is said to take us on a journey through his life, showing how his passion for his work sparked a great African adventure to discover the true spirit and identity of the continent.See omnystudio.com/listener for privacy information.
How is South Africa viewed by the world? Countries typically have two powers, hard power and soft power. Gareth and Phumi are joined by advocate for a brand-led African revolution and marketer, Thebe Ikalafeng. Looking at the brand that is South Africa and how the world views and interacts with brand South Africa. The Burning Platform
Thebe Ikalafeng, founder of Brand Africa speaks to Bongani Bingwa, about, Brand Africa and Brand South Africa convening 30 diverse eminent brand builders who've built some of the most iconic brands and campaigns in pre- and post-democratic South Africa.See omnystudio.com/listener for privacy information.
HOT TOPIC Topic: South Africa's leading brands Guest: Thebe Ikalafeng: Brand Africa
Marketing & Branding Expert and Founder of Brand Leadership Group, Dr. Thebe Ikalafeng on what goes in branding big institutions, his passion for travelling the African continent, being conferred with an Honorary Doctorate by UJ and his dream for SA. See omnystudio.com/listener for privacy information.
Noluthando Mthonti-Mlambo speaks to Thebe Ikalafeng, Founder & Chairman of Brand Africa about his relationship with money in this week's edition of My Rands and Sense. See omnystudio.com/listener for privacy information.
Clement is hanging out with chairman and founder of Brand Africa Thebe Ikalafeng, as they reflect on his life and his passion for African brandsSee omnystudio.com/listener for privacy information.
Clement speaks to Tourism minister spokesperson, Steve Motale and Brand and reputation expert, Thebe Ikalafeng about the Daily Maverick report of a proposal by South African Tourism to sponsor English Premier League football club, Tottenham Hotspur.See omnystudio.com/listener for privacy information.
Thebe Ikalafeng, Chairperson & Founder Brand Leadership GroupSee omnystudio.com/listener for privacy information.
Clement speaks to South African Tourism board member, Thebe Ikalafeng about the promotion of Africa and the challenges of selling Africa beyond the Safari. See omnystudio.com/listener for privacy information.
Thebe Ikalafeng: Founder: Brand Africa. See omnystudio.com/listener for privacy information.
According to the annual Brand Africa survey, only 13 percent of the 100 most admired brands in Africa are homegrown. Bongani speaks to Thebe Ikalafeng, founder and Chairperson of Brand Africa. See omnystudio.com/listener for privacy information.
An African business magazine, African Business, has released its June cover story featuring its exclusive ranking of Africa's Best Brands. This year's ranking was released during a virtual event from Uganda organised by Brand Africa, founders of the "Brand Africa 100: Africa's Best Brands". According to the publication, African brands retained their 13% share of the Top 100 most admired brands in Africa during a year defined by the pandemic which brought the world to a halt, as markets having to adapt to a new reality. Thebe Ikalafeng, Founder and Principal at Africa Brand Leadership Academy, spoke to Khumbelo Munzhelele and started by explaining the significance of this business ranking...
On S1 E2 of the CMO corner. I chatted with a good friend/brother/mentor of mine. He is the perfect guest as we celebrate Africa Month in May. Everything he does is centered around Africa. Having been to all 55 countries in the Africa. Thebe is the founder of Brand Leadership Group which is a marketing group that has shaped brands like PRASA, Transnet, UNISA and many more SOEs. He has been recognized by New African Magazine as one of the 100 Most Influential Africans. He founded Brand Africa 100: Africa's Best Brands, the only pan-African research and ranking of brands in Africa, to promote excellence in building brands in Africa. He is the founder and Principal of Africa Brand Leadership Academy (ABLA) which empowers and inspires Africa-focused global brand leadership. With a corporate career that started at Colgate Palmolive in New York and concluded as chief marketing officer for NIKE for Africa, he won over 75 awards in branding and marketing communication globally.
Carol Ofori speaks to Founder and Principal at Africa Brand Leadership Academy Thebe Ikalafeng. Thebe has also been named one of the 100 most influential Africans and has just recovered from COVID-19.
Africa has been dominated mostly by international brands. In this episode Thebe Ikalafeng takes us through the journey of building brands in Africa. He also shares his experience traveling around Africa; having travelled to every African country.
By default, when one thinks of Thebe Ikalafeng thoughts of his passion for Africa, marketing, and being an experienced and professional brand strategist come to mind. This is not only by default, but it is also by design. In this episode Thebe joins Tefo to unpack what personal branding is about, especially explaining that it doesn't necessarily mean not being yourself. He further explores how we can continue to tell our stories as Africans. Thebe also explores the topic of marketing Africa as one brand.
Africa is developing economically, but its own companies don't have the same profile as western brands. How come? Mary-Ann Kaikai of Madam Wokie Fashion, tells presenter Ed Butler about her dress designs in Freetown Sierra Leone. Her label made an impact on Hollywood red carpets, as well as in her home city. The Brand Leadership Group conducts survey each year of the continents' favourite 100 brands. This year's list came out last week, revealing once again that more than 80% of the names are Asian or western, such as Samsung, Levi's, and Coke. Only 19 were African. Thebe Ikalafeng, founder of the company, tells us more. So, what do African entrepreneurs need to do? Where can they get the experience to make a local product into an international one? That's where consultancies like De Charles come in. Ndubuisi Kejeh is a founding partner of this London-based firm, which aims specifically to build up African brands and what he calls it brand narratives for the continent.(Picture: Mary-Ann Kaikai of Madam Wokie Fashion, and friend. Credit: Madam Wokie .)
Zak Ové, British visual artist discusses the African art history and the installation of his work in the British Museum while South African-born Thebe Ikalafeng, founder of Brand Leadership, talks about his love for exploring Africa and answers questions on whether the continent needs rebranding. Then Adebola Williams, a Nigerian media entrepreneur, political activist and co-founder of Red, home of The Future Awards Africa share his views on the growth of Africa’s future leaders. Follow us @AfricaStateMind or www.facebook.com/AfricaStateOfMind
Miway Insurance says its investigating the source of an email allegedly from Miway Insurance Management instructing each other not not approve claims from black people in the country.The company is currently trending on social media. In a statement the insurance company says "An urgent investigation has been launched and they can confirm that the email with its content was not sent from a MiWay employee and that there was also no such meeting that took place or decision to this effect. Tsepiso Makwetla spoke to branding expert Thebe Ikalafeng
We’re just loving this trend of brilliant Africans crashing our podcast recordings. The last time that happened we had a total blast with Rebecca Enonchong, Mark Kaigwa and Thebe Ikalafeng. This week, Nigerian software engineering heavyweight, Emeka Okoye, literally walked into the room as Tefo Mohapi and Andile Masuku were chatting about about how Africa seemed to be responding to Netflix’s surprise roll-out of its service to pretty much every corner of the planet. Be sure to listen in to hear him share his thoughts on the impact (or lack thereof) that Neflix’s entry into the Nigerian video-on-demand market is likely to have. Then, in place of our regular discussion segment this week, we’ll be sharing an interesting chat Andile had with Aaron Fu, Managing Partner (Africa) at NEST— recorded when he and Tefo hung out with him during his first proper visit to Johannesburg recently. They talked about everything from what he’s personally looking forward to in 2016 to what strikes his fancy in his professional capacity as the head of a leading VC firm on the continent. Additional Music Credits: Music by Kevin MacLeod (incompetech.com) Music licensed under Creative Commons: By Attribution 3.0
This week's instalment of the African Tech Round-up was recorded at the African Media Leaders Forum, which wrapped in Johannesburg on the weekend. And what a treat it is! The show is an all-Africa affair— what with Mark Kaigwa stopping by. Mark is easily one of Kenya’s leading proponents of social media, as well as a respected innovator within digital tech in general. He is also the Founder and CEO of the Nairobi-based digital agency, Nendo Ventures— well-known for the Nendo Social Media Trend Report. You can look forward to hearing his insider’s take on several of the week’s biggest stories. *tv informercial voice* But that’s not all… Cameroonian tech entrepreneur, Rebecca Enonchong, and South African business, branding and marketing legend, Thebe Ikalafeng, both make unexpected guest features on this week’s episode-- Rebecca sharing some strong views on whether she thinks the MTN will actually pay the $5.2 billion fine levied by the Nigerian Communications Commission, and Thebe dropping some wisdom around what Africa’s “new breed” of techies need to do to attain global relevance. Additional Music Credits: Music by Kevin MacLeod (incompetech.com) Music licensed under Creative Commons: By Attribution 3.0
CliffCentral.com — The ANC have threatened to ban dual citizenship. Rori and Andrew ask the question – "What does it mean to be a South African, and is there really a South African identity?" Joining them for this discussion is Thebe Ikalafeng and Obed Bapela.
News and Current Affairs Show hosted by award winning presenter Sakina Kamwendo, live on weekdays from 12 noon to 1 pm on SAfm 104-107fm
Branding guru Thebe Ikalafeng speaks on "Brand Western Cape; Festive season round-up – ACSA, George, Karoo National Park, V&A, West Coast; and 2010 – What’s happening with marketing the region?