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Before thoughts on the song of the day, the Pastords talk about mushroom coffee, diet Coke, and even football.
While some viewers complain that AI-generated ads look uncanny, brands like Coca-Cola are making them anyway. WSJ's Katie Deighton explains how Coke remade their iconic “Holidays Are Coming” ad with artificial intelligence, and what that signals for the ad industry's future. Jessica Mendoza hosts. Further Listening: - The Era of AI Layoffs Has Begun - How a $1.5 Billion Settlement Could Alter the Course of AISign up for WSJ's free What's News newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices
Coke Anderson has had one of the most storied careers of anyone in the egg business. She started with a 30,000-bird flock, which would eventually grow into M&C Anderson pullets, a 1700-acre farm that rears nearly 5 million pullets annually. She would also become the first woman to lead the American Egg Board, and helped the organization navigate through some turbulent times. Today, Coke joins us in person for the inaugural interview in our new Eggheads studio. We get into her incredible story, her unique approach to leadership, and her thoughts on some of the biggest issues facing egg producers today. We also get into what makes her feel nervous and hopeful for the future of the industry.
“A.I.”, False Dichotomy, and the Illusion of Choice: A.K.A. “Coke, or Pepsi?” 67
Waardeer je onze video's? Steun dan Café Weltschmerz, het podium voor het vrije woord: https://www.cafeweltschmerz.nl/doneren/In deel 2 van de cursus ‘Complotdenken doe je zó' bespreken we John Coleman's klassieker “The Committee of 300” uit 1991. De machtige families op aarde met aan top het Britse koningshuis zouden cashen opgrootschalige handel in cocaïne en opium, en die drugs voeren aan de Westerse bevolking, zoals ze eerder vanuit Hong Kong met China dedenBoek van de weekJohn Coleman (1991, 2016)Conspirator's Hierarchy: The Story of the Committee of 300, American West PublishersDe Friese vrijheidsbijbel van Rypke en Strijdt bier:Https://www.lieverdooddanslaaf.com/---Deze video is geproduceerd door Café Weltschmerz. Café Weltschmerz gelooft in de kracht van het gesprek en zendt interviews uit over actuele maatschappelijke thema's. Wij bieden een hoogwaardig alternatief voor de mainstream media. Café Weltschmerz is onafhankelijk en niet verbonden aan politieke, religieuze of commerciële partijen.Wil je meer video's bekijken en op de hoogte blijven via onze nieuwsbrief? Ga dan naar: https://www.cafeweltschmerz.nl/videos/Wil je op de hoogte worden gebracht van onze nieuwe video's? Klik dan op deze link: https://bit.ly/3XweTO0
The Rich Zeoli Show- Full Show (12/10/2025): 3:05pm- Have technological advances over the last decade negatively impacted the mental health of young Americans? In an essay for the Free Press, Jonathan Haidt argues that Gen Z has lost its ability to focus, think critically, and often replaces meaningful relationships with simulations. If smartphones and apps have been psychologically damaging—what will the rise of artificial intelligence do? 3:15pm- On Wednesday, President Donald Trump held a roundtable discussion from the White House with several business leaders where he announced the launch of the Trump Gold Card: "The company can keep [employees] here, and they have a path to citizenship. Obviously, they have to be perfect people in America—and having passed the vetting, after 5 years, they'll be available to become citizens." 3:50pm- Is anyone answering the phones at the studio? Probably not. Plus, President Trump takes questions from the press. 4:05pm- While speaking from the White House, President Trump confirmed that the United States has seized an oil tanker off the coast of Venezuela. While speaking with Politico on Tuesday, Trump said that dictator Nicolas Maduro's “days are numbered” and would not rule out a ground invasion. 4:40pm- President Trump told Politico that his goal for Venezuela is to make sure its people are finally “treated well.” 4:45pm- Speaker Mike Johnson said he is “absolutely delighted that Jasmine Crockett is running for Senate in Texas” and that “it's one of the greatest things to happen to the Republican Party.” 4:50pm- Artificial intelligence is being used for strategic “price surging”—Matt has worthless knowledge and he's excited to share it. Plus, did the limited-edition holiday Coca Cola live up to expectations? It wasn't quite as “smooth” and “creamy” as Coke had promised. 5:05pm- Daniel Turner—Founder and Executive Director of Power the Future—joins The Rich Zeoli Show to recap President Donald Trump's speech in Mount Pocono, Pennsylvania. Are the president's policies leading to lower energy prices? 5:30pm- Dr. Jared Cooney Horvath—Neuroscientist, Educator, & Best-Selling Author—joins The Rich Zeoli Show to discuss his latest essay for The Free Press, “We Gave Students Laptops and Took Away Their Brains.” Dr. Horvath responds to claims that “our children are less cognitively capable than we were at their age”—noting that “starting around the year 2000, something changed. For the first time in the history of standardized cognitive measurement, Generation Z is consistently scoring lower than their parents on many key measures of cognitive development—from literacy and numeracy to deep creativity and general IQ. And the early data from Generation Alpha (born after 2012) suggests the downturn isn't slowing—it's accelerating.” So, what's to blame? “The tools we are using.” He has conducted research and taught at Harvard University and Harvard Medical School. You can read the full article here: https://www.thefp.com/p/we-gave-students-laptops-and-took. And find Dr. Horvath's book, “The Digital Delusion: How Classroom Technology Harms Our Kids' Learning—And How To Help Them Thrive Again,” here: https://a.co/d/5jeoZwz. You can learn more here: lmeglobal.com. 6:05pm- On Tuesday, President Donald Trump held a rally in Mount Pocono, Pennsylvania where he addressed American affordability challenges and the economy. During his speech he mocked former President Joe Biden and Rep. Ilhan Omar and noted that since his inauguration “we've created nearly 60,000 new Pennsylvania jobs, including 4,000 Pennsylvania manufacturing jobs.” 6:30pm- Carrie Severino—President of the Judicial Crisis Network (JCN) & Co-Author of the book, “Justice on Trial: The Kavanaugh Confirmation and the Future of the Supreme Court”—joins The Rich Zeoli Show to discuss U.S. Supreme Court oral arguments in the National Republican Senatorial Committee v. Federal Election Committee, a case involving limits on coordi ...
The Rich Zeoli Show- Hour 2: 4:05pm- While speaking from the White House, President Trump confirmed that the United States has seized an oil tanker off the coast of Venezuela. While speaking with Politico on Tuesday, Trump said that dictator Nicolas Maduro's “days are numbered” and would not rule out a ground invasion. 4:40pm- President Trump told Politico that his goal for Venezuela is to make sure its people are finally “treated well.” 4:45pm- Speaker Mike Johnson said he is “absolutely delighted that Jasmine Crockett is running for Senate in Texas” and that “it's one of the greatest things to happen to the Republican Party.” 4:50pm- Artificial intelligence is being used for strategic “price surging”—Matt has worthless knowledge and he's excited to share it. Plus, did the limited-edition holiday Coca Cola live up to expectations? It wasn't quite as “smooth” and “creamy” as Coke had promised.
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The Alan Cox Show
The Alan Cox ShowSee omnystudio.com/listener for privacy information.
Superpowers for Good should not be considered investment advice. Seek counsel before making investment decisions. When you purchase an item, launch a campaign or create an investment account after clicking a link here, we may earn a fee. Engage to support our work.Watch the show on television by downloading the e360tv channel app to your Roku, LG or AmazonFireTV. You can also see it on YouTube.Devin: What is your superpower?Justin: What I try to do is…bring that authenticity to our clients in everything that we do.Success in crowdfunding isn't just about having a great product or service—it's about building a community that rallies behind your mission. This idea was central to my conversation with Justin Starbird, CEO of The Aebli Group, in today's episode. Justin highlighted that the real “silver bullet” for a successful crowdfunding campaign is the strength of an engaged community.“From our experience, a lot of times that secret weapon…is the community that they have amassed around their mission,” Justin explained. He emphasized that mission-driven companies often have an edge because their stories resonate deeply with their supporters, creating a foundation for passionate engagement.Justin shared how his team works with companies to authentically communicate their vision and values in ways that connect with people. “It's really important to be able to tell a story that's compelling, that's authentic, that's true to who they are,” he said.Justin and his team recently worked with Organic Transit, a company bringing back its innovative solar-electric bicycle, the ELF. The company's founder, Rob Cotter, turned to crowdfunding after a challenging bankruptcy. With The Aebli Group's help, Organic Transit is now raising funds on Wefunder to scale its ELF 3.0—a modernized, Eco-friendly version of its original product. Justin noted that the campaign's success is rooted in the loyal community Organic Transit had already built, which helped them pre-sell over 800 vehicles and log 10 million miles.Through storytelling, community engagement, and a focus on authenticity, Justin and his team enable mission-driven companies to thrive. “At the end of the day, it's still the mission, the vision, the goal of the company, and their authenticity,” he said.By building campaigns that connect with communities, Justin and The Aebli Group are transforming crowdfunding into a powerful tool for both raising capital and creating meaningful change.tl;dr:Today's episode explores how mission-driven storytelling creates community engagement for crowdfunding success.Guest Justin Starbird shares insights on building authentic marketing campaigns that resonate with investors.Justin describes working with Organic Transit to revive its solar-electric bicycle, the ELF 3.0.The Aebli Group uses authenticity to help startups foster trust and build meaningful connections.Justin's superpower, authenticity, is key to creating campaigns that leave lasting impacts.How to Develop Authenticity As a SuperpowerJustin's superpower is authenticity. He described it as being unafraid to share hard truths with clients and always striving to leave things better than he found them. “What I try to do is…bring that authenticity to our clients in everything that we do,” he explained. Justin emphasized that authenticity fosters trust, builds communities, and ensures long-term success for businesses.Justin shared a personal analogy to explain his approach to authenticity. He recalled hiring a yard-cleaning service and finding a Coke can left in the brush after they finished. Though small, the oversight eroded his confidence in the team's attention to detail. That lesson shaped Justin's ethos at The Aebli Group: always go the extra mile. By doing the “small things” right, like addressing potential blind spots, his team ensures their campaigns resonate with clients and communities.Tips for Developing Authenticity as a Strength:Be Vulnerable: Acknowledge weaknesses and lean into them to foster genuine connections.Address Blind Spots: Identify potential risks or challenges and confront them openly.Focus on Community: Build trust by staying true to your values and mission.Always Go the Extra Mile: Pay attention to small details that demonstrate care and commitment.By following Justin's example and advice, you can make authenticity a skill. With practice and effort, you could make it a superpower that enables you to do more good in the world.Remember, however, that research into success suggests that building on your own superpowers is more important than creating new ones or overcoming weaknesses. You do you!Guest ProfileJustin Starbird (he/him):CEO and Founder, The Aebli Group (pronounced ABE-Lee)About The Aebli Group: At The Aebli Group (TAG), we help innovators, founders, and established companies plan, execute, and optimize crowdfunding campaigns that build community, humanize your brand, and drive sustainable growth. Crowdfunding campaigns require a unique blend of strategy, storytelling, and platform knowledge. Companies choose us because we:Have deep experience navigating crowdfunding platforms and have led multiple successful campaigns by understanding how to leverage each platform's unique audience and dynamics Combine marketing strategy with human-centered engagementHelp clients avoid pitfalls while maximizing funding potentialTurn campaigns into long-term growth engines, not just one-off eventsOur clients have successfully raised millions of dollars, validated new products, generated media coverage, and built lasting communities.Website: aebligroup.comCompany Facebook Page: facebook.com/AebliGroupBiographical Information: Justin Starbird is the CEO and Founder of The Aebli Group (pronounced Abe-Lee), a full-service marketing agency focused on assisting founders in the crowdfunding space. Additionally, TAG is an experienced B2B marketing agency that specializes in the medical device, medical technology, and manufacturing industries. He has built his company into an industry leader by focusing on the details that help push clients to the next level. Most recently, Justin and the TAG Team launched the TAG Awards. The inaugural TAG Awards will spotlight the MedTech and Healthcare sectors, underscoring The Aebli Group's long-standing commitment to driving success in these essential industries. With advancements in medical technology and healthcare delivery shaping the future of patient care, this focused awards program aims to honor the companies, products, and leaders redefining the standards of excellence in these fields.Justin is also dedicated to his community and has been recognized with the prestigious “Spirit of America” and “Local Hero” awards for his volunteerism and philanthropy. Today, Justin lives in Maine with his loving wife, two beautiful daughters, and two dogs.LinkedIn Profile: linkedin.com/in/justinstarbirdPersonal Facebook Profile: facebook.com/justin.starbirdSupport Our SponsorsOur generous sponsors make our work possible, serving impact investors, social entrepreneurs, community builders and diverse founders. Today's advertisers include FundingHope, and BabyQuip. Learn more about advertising with us here.Max-Impact Members(We're grateful for every one of these community champions who make this work possible.)Brian Christie, Brainsy | Cameron Neil, Lend For Good | Carol Fineagan, Independent Consultant | Hiten Sonpal, RISE Robotics | John Berlet, CORE Tax Deeds, LLC. | Justin Starbird, The Aebli Group | Lory Moore, Lory Moore Law | Mark Grimes, Networked Enterprise Development | Matthew Mead, Hempitecture | Michael Pratt, Qnetic | Mike Green, Envirosult | Dr. Nicole Paulk, Siren Biotechnology | Paul Lovejoy, Stakeholder Enterprise | Pearl Wright, Global Changemaker | Scott Thorpe, Philanthropist | Sharon Samjitsingh, Health Care Originals | Add Your Name HereUpcoming SuperCrowd Event CalendarIf a location is not noted, the events below are virtual.Superpowers for Good Live Pitch, December 11, 2025, at 8:00 PM Eastern / 5:00 PM Pacific, will bring together four mission-driven founders—Fran Maier (BabyQuip), Farooq Zama (CureValue), Andrei Evulet (Jetoptera), and Erin Martin (Pump For Joy)—as they present their companies live to a national audience on e360tv, YouTube, and LinkedIn. Hosted by Devin Thorpe, CEO and Founder of The Super Crowd, Inc., this special broadcast showcases entrepreneurs raising capital to solve real-world problems across family travel, healthcare access, disaster response aviation, and maternal health. Viewers are encouraged to watch the live pitches and then continue the experience by joining the Private Investor Session immediately following the broadcast, where attendees can engage directly with founders, ask deeper questions, and explore their active investment offerings in a focused, off-air environment. Whether you are an active investor or simply interested in the future of mission-driven innovation, this event offers a rare opportunity to witness purpose-driven companies in action and connect with them directly after the show.Impact Cherub Club Meeting hosted by The Super Crowd, Inc., a public benefit corporation, on December 16, 2025, at 1:30 PM Eastern. Each month, the Club meets to review new offerings for investment consideration and to conduct due diligence on previously screened deals. To join the Impact Cherub Club, become an Impact Member of the SuperCrowd.SuperCrowdHour, December 17, 2025, at 12:00 PM Eastern, will feature Devin Thorpe, CEO and Founder of The Super Crowd, Inc., leading a session on “Designing a Winning Marketing Strategy for Your Investment Offering.” Drawing on his deep experience in impact crowdfunding and investment storytelling, Devin will break down the essential elements of building a marketing strategy that attracts, engages, and converts potential investors. Participants will learn how to identify and reach the right audience, craft messages that build trust, and develop a promotional plan that supports sustained momentum throughout a raise. Whether you're preparing for your first regulated investment crowdfunding campaign or looking to strengthen an ongoing one, this SuperCrowdHour will provide the insights and practical frameworks you need to elevate your offering and boost investor participation.SuperGreen Live, January 22–24, 2026, livestreaming globally. Organized by Green2Gold and The Super Crowd, Inc., this three-day event will spotlight the intersection of impact crowdfunding, sustainable innovation, and climate solutions. Featuring expert-led panels, interactive workshops, and live pitch sessions, SuperGreen Live brings together entrepreneurs, investors, policymakers, and activists to explore how capital and climate action can work hand in hand. With global livestreaming, VIP networking opportunities, and exclusive content, this event will empower participants to turn bold ideas into real impact. Don't miss your chance to join tens of thousands of changemakers at the largest virtual sustainability event of the year.Community Event CalendarSuccessful Funding with Karl Dakin, Tuesdays at 10:00 AM ET - Click on Events.CfPA President-elect's Vision for 2026 with Brian Belley, December 17 at 2:00 PM ET – reserve your spot now!If you would like to submit an event for us to share with the 10,000+ changemakers, investors and entrepreneurs who are members of the SuperCrowd, click here.We use AI to help us write compelling recaps of each episode. Get full access to Superpowers for Good at www.superpowers4good.com/subscribe
We're talking cool scars, and no one has a cooler scar than KFI tech director The Foosh, following his dangerous car accident last August that nearly resulted in his arm being amputated. Video game chain store GameStop had a national Trade Anything Day, in which customers could bring in anything smaller than a breadbox and trade it for $5 in store credit. There were more than 80,000 trade-ins. Remember the cola wars of the 1970s and ’80s? It was Coca Cola vs. Pepsi, and Coke nearly got trounced when the brand changed its recipe to release New Coke in the mid-’80s. Now, a 120-year-old cola is making a comeback. That sweet drink? Royal Crown Cola! Secretary of State Marco Rubio is under pressure to admit we’ve made UFO contact. See omnystudio.com/listener for privacy information.
Former NEC Director Gary Cohn react to this week's Fed decision and why he thinks the labor market will continue to get “squeezed.” Plus, what Disney's new OpenAI partnership means for the stock. One of Wall Street's top media analysts gives his instant reaction to comments from Bob Iger and Sam Altman, exclusively on CNBC. And what does Coca-Cola's leadership announcement mean for the company's strategy? We discuss. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Send us a textWhat if we judged vices by impact instead of labels? We kick off with an unflinching look at cocaine alongside alcohol, weed, sugar, gambling, and porn, and ask a harder question: are you functioning, or is the vice running your life? From there, we grapple with legality versus morality and how the loudest opinions often punish optics instead of outcomes. It's not about normalizing harm; it's about being honest and consistent.That honesty takes us through a risky media “experiment” thought experiment, and into a critique of the spectacle economy that rewards clips over rigor. We unpack the Diddy documentary as a case study in power, image, and control, and then confront “snitch” culture head-on. If the evidence is public, is curation ratting, or are we avoiding accountability by shaming messengers more than offenders? We challenge the idea of exporting street codes to the mainstream when the streets promise poverty, death, and prison—not a life worth modeling.Sports becomes the mirror. We vent about the Falcons—a franchise trapped in false starts and QB purgatory—and contrast that with fantasy football's clean incentives. Then we go deep on college football's broken design: TV-driven calendars, automatic bids that ignore quality, and portal timing that punishes both integrity and academics. We argue for a student-first schedule, smarter guardrails for NIL and transfers, and fewer corporate finance tricks shaping the sport. Bigger brackets won't fix a system built on perverse incentives; better structure will.We close on consequences and choice through the Michigan coaching fallout: don't mix power and romance at work, and if you do, own the decision instead of letting secrecy burn lives. Across every topic, the throughline is clear—set values, measure impact, and accept the cost. If that framework makes sense to you, hit follow, share this with a friend, and drop a review with the one change you'd make to college football right now.Support the show
This week on Dopey! Dave talks to Jason Williamson of Sleaford Mods about growing up in grim small-town England, discovering punk and mod culture, and using booze, speed, ecstasy and finally cocaine to numb himself through factory jobs, failed bands and a brutal home life. Jason breaks down how club and rave culture in the '90s felt like utopia, how Sleaford Mods was born from a eureka moment shouting over a looped metal sample, and how his addiction eventually narrowed into solitary marathons of cocaine and online porn in hotel rooms and crack houses. He opens up about childhood trauma, not being seen or taught how to love, his wife taking the kids and walking out, and the moment he poured out a beer and stopped everything—booze, coke, weed, cigarettes—on the same day. They talk therapy, complex trauma, breaking the family cycle, and finish with a ridiculous music nerd “this or that” game. All that and MORE on this weeks NEW Wednesday Dose of Dopey! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Audio has a magic all its own. The power to connect deeply, inspire emotion, and build lasting trust. In this week's episode, Jim Stengel sits down with Jenny Nelson, Chief Marketing Officer of Audacy, one of the nation's leading multi-platform audio content and entertainment companies. Founded in 1968 (then known as Entercom Communications Corporation) and rebranded as Audacy, Inc. in 2021, the company grew from a traditional radio broadcaster into one of the U.S.'s leading multi-platform audio content and entertainment companies.With over two decades in the industry, Jenny has become an authority on how sound drives emotion, performance, and brand growth. From her early days at BBDO to her pivotal role guiding Audacy's transformation from a traditional broadcaster to a digital-first audio powerhouse, Jenny shares invaluable lessons on brand storytelling, creativity, and the future of audio marketing.Recorded live at the ANA Masters of Marketing in Orlando and powered by TransUnion, this conversation explores what it truly means to create, and harness, the magic of sound.---Learn more, request a free pass, and register at iab.com/alm (utm: https://www.iab.com/events/annual-leadership-meeting-2026/?utm_source=ad&utm_medium=The+CMO+Podcast) Promo Code for $500 of ticket prices: ALMCMOPOD26---This week's episode is brought to you by Deloitte, TransUnion and the IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
We came across an article recently that referenced a very controversial parenting style used by two very well known celebs. This got us thinking about how we want to raise our kids. We then put the call out to you guys and received some seriously unhinged parenting tales. Like... wild!!! LINKS Follow Jadé on Instagram @jadetunchy and TikTok Follow Lachie on Instagram @lachiebrycki and TikTok Email us at madaboutyou@novapodcasts.com.au Follow Nova Podcasts on Instagram for videos from the podcast and behind the scenes content – @novapodcastsofficial. CREDITSHosts: Jadé and Lachie BryckiSenior Producer: Xander CrossManaging Producer: Ricardo BardonDigital Content Producer: Brittany Birt Find more great podcasts like this at novapodcasts.com.auSee omnystudio.com/listener for privacy information.
快餐店点餐必备的英文表达今天卡卡老师分享在快餐店点餐必备的英文句子。这些句子简洁实用，易学易记，能帮你轻松应对点餐场景，避免沟通卡顿，自信表达需求，快速 get 心仪美食，是海外出行或日常英语应用的必备技能哦！Hello! Welcome to Mcdonald's. Can I take your order?您好！欢迎光临麦当劳。请问您要点什么？Would you like a combo/meal, or just a la carte?您想要套餐，还是单点？Hello, I'd like a Big Mac combo, please.您好，我要一份巨无霸套餐，谢谢。Can I get a cheeseburger and a medium order of fries?我能要一个芝士汉堡和一份中份薯条吗？I want a chicken sandwich, no pickles, please.我要一个鸡肉三明治，麻烦不加腌黄瓜。What drink would you like to go with your meal?您的套餐想搭配什么饮品？Would you like ice in your drink?饮品里加冰吗？For the drink, I'll have a Coke, no ice.饮品我要可乐，不加冰。Do you want any sauces? Ketchup, mustard, or mayonnaise?需要酱料吗？番茄酱、芥末酱还是蛋黄酱？Is that for here or to go?是堂食还是打包？Here's your receipt. Please wait over there for your order.这是您的收据，请在那边等餐。Your order number is 36. We'll call it when it's ready.您的订单号是 36 号，餐好后我们会叫号。Could I have extra ketchup and napkins?能多给我一些番茄酱和纸巾吗？I forgot to ask for a straw. Could I get one?我忘了要吸管，能给我一根吗？更多卡卡老师分享公众号：卡卡课堂 卡卡老师微信：kakayingyu002送你一份卡卡老师学习大礼包，帮助你在英文学习路上少走弯路
Gary & Shannon fire up #WhatsHappening with the day’s biggest headlines: President Trump kicks off his 2026 midterm blitz, Pepsi quietly purges fan-favorite products, and Coke continues to dominate the soda battlefield. Plus, the Colts make it official: Grandpa Phillip Rivers is back under center.Then it’s #TerrorInTheSkies, where international flight attendants reveal the most bizarre and frequently asked questions they get mid-air… and Gary insists there’s a strict three-hour conversation limit before flight attendant detailed interactions become more necessary. For #TrueCrimeTuesday, the NY Post’s wild exclusive takes center stage: a nepo-baby accused of killing his girlfriend and immediately calling Dad to lawyer up. The hour wraps with another jaw-dropper, the kayaker who faked his own death to escape his marriage, only to resurface, get caught, and now… walk free.See omnystudio.com/listener for privacy information.
On this week's episode of The Therapy Crouch, chaos is very much the theme as Abbey and Pete dive straight into tash turmoil, surprise mood swings and a Fashion Awards night that left Abbey fuming in her fleece at home.We get a full breakdown of Pete's accidental “golf-club-after-party” at their house, while Abbey confesses to the most unhinged hangover day of her life—complete with a Chinese and a Big Mac.The pair also open up about a genuinely frightening night when their tiny puppy had to be rushed to an emergency vet, before lightening the mood with the funniest listener messages about accents, school slang and childhood run-ins—including Abbey being hit in the head with a Coke can by a young Wayne Rooney.Names turn into a battlefield this week too, as a listener's football-inspired baby dilemma sends Abbey and Pete spiralling into their own stories about Jack's almost-name, why Rafa was banned, and Abbey's unexpected crush on Phil Foden's footwork.In the Agony Abs, things get more emotional as they tackle trauma-based parental anxiety, hidden dating history, and the disastrous consequences of snooping through your partner's phone.If you need laughter, honesty and a bit of relationship chaos—this week's pod has everything.00:00 – Pete's “Tom Selleck vibes” tash saga01:37 – Abbey ill in bed while Pete attends Fashion Awards02:16 – The role-reversal “Get Ready With Me” story03:53 – Weekly Whine: Pete brings the entire golf club home… again05:09 – Abbey's hangover day of Chinese and McDonalds06:32 – Their puppy's poorly saga08:31 – Listener letter: Classroom accents turning Scouse10:09 – Abbey's childhood story of Wayne Rooney throwing Coke at her13:20 – Language learning in football changing-room culture16:22 – The “Tilly Tilly” wedding name story17:07 – Ross nearly becoming “Ross Ross” as a child18:01 – Hilarious name combos20:05 – Listener expecting a baby & football-inspired name debate21:29 – Abbey's full Phil Foden obsession spiral23:03 – Abbey & Pete talk about picking baby names (Julian, Rafa, Jack)28:33 – Abbey's Christmas chaos & home renovations31:22 – School Christmas fairs, nativities & Abbey'sTV show reading voice33:04 – Listener struggling with parental anxiety & trauma36:04 – Relationship dilemma: girlfriend's hidden dating history41:08 – Phone snooping disaster: partner's private notes exposed46:31 – “Say it, forget it. Write it, regret it.”Find great deals on the things you love https://www.ebay.co.uk/ Email: thetherapycrouch@gmail.com Instagram: https://www.instagram.com/thetherapycrouchpodcastTikTok: https://www.tiktok.com/@thetherapycrouch Website: https://thetherapycrouch.com/ For more from Peterhttps://twitter.com/petercrouchFor more from Abbeyhttps://www.instagram.com/abbeyclancyOur clips channelhttps://www.youtube.com/channel/UCZntcv96YhN8IvMAKsz4Dbg#TheTherapyCrouch #AbbeyAndPete #RelationshipAdvice #Podcast Hosted on Acast. See acast.com/privacy for more information.
Good grief! It's hard to believe it's been 60 years since “A Charlie Brown Christmas” first aired. Yet the story of a round-headed young boy disheartened by the commercialization of Christmas remains a beloved holiday classic to this day. How did the Coke vs. Pepsi advertising wars help prompt “A Charlie Brown Christmas”? What challenges did the team face in translating Charles Schulz's “Peanuts” from comic strip to animated film for the first time? In what ways did this Christmas special differ from the typical TV shows of the 1960s? And why did the TV execs– and even some of the production team– fear “A Charlie Brown Christmas” would flop? We discuss all this and more! If picturing Linus's monologue and Charlie Brown with his humble tree still adds a little meaning to YOUR Christmas, this is the episode for you! Thank you to Sara Taylor for her top-of-the-episode shout-out! How to support Scandal Water: Rate, review, and subscribe! Follow the show on your favorite app or Scandal Water Podcast YouTube channel. Send your shoutouts to scandalwaterpodcast@gmail.com. Become a member on patreon.com/ScandalWaterPodcast or buymeacoffee.com/scandalwaterpod – which will also grant you access to fabulous bonus content! #charliebrownchristmas #charliebrown #snoopy #christmas #peanuts #peanutsgang #charliebrownchristmastree #woodstock #snoopychristmas #merrychristmas #christmastree #christmasdecor #snoopydog #acharliebrownchristmas #vinceguaraldi #peanutsmovie #charliebrowntree #snoopylove #linus #snoopyshirt #snoopyforever #ScandalWaterPodcast #Podcast #holidayanniversaries #December
Dave McArthur welcomes Joe Iglesias and Chris Gragg to drink vodka and Coke and discuss the 1988 black comedy Christmas movie Scrooged.
Season 5 of the All Portable Discussion Zone (APDZ) will resume on January 4th at 2300 UTC.Join us as we talk about how YOU can get involved in portable radio in this episode of the All Portable Discussion Zone “AP/DZ”. Every aspect of Portable Ops is explored in this biweekly live stream as we discuss news, gear, achievements, the workbench, contests, awards and more - find all Portable Ops related topics here.X:Charlie NJ7V @NJ7V_Dan KC7MSU @KC7MSUBrian W7JET @BBW7JETHelp support this channel - buy us a Coke: https://www.buymeacoffee.com/RedSummitRFRed Summit RF Amazon Storefront: https://www.amazon.com/shop/redsummitrf#APDZ #SOTA #HamRadio #PortableOps #POTA #QRP
Welcome to an extraordinary edition of the Takin’ A Walk podcast from Buzz Knight music and the “Master of Music Mayhem,” Harry Jacobs. This comprehensive look at weekly music history explores one of the most emotionally complex weeks in rock and roll history, spanning December 8th through December 14th. From tragic losses to groundbreaking debuts, this week encompasses the full spectrum of music history’s most pivotal moments. John Lennon’s Assassination: December 8, 1980 - A Day That Changed Music Forever The episode opens with perhaps the darkest day in rock music history: December 8, 1980, when John Lennon was shot and killed outside The Dakota apartment building in New York City. Buzz Knight and Harry Jacobs provide intimate personal recollections of this Beatles tragedy that shocked the world. For listeners of this weekly music history episode note the Buzz Knight music podcast replay of "Takin A Walk" with the incredible Julian Lennon. The Beatles Reunion: Free as a Bird and the Anthology Era Moving from tragedy to reunion, the episode explores December 9, 1995, when the Beatles released “Free as a Bird”—the first new Beatles music in 24 years. Both hosts were working together at WZLX in Boston during this momentous release, bringing their firsthand perspective to this Beatles reunion moment. The track, built around a John Lennon demo with contributions from Paul McCartney, George Harrison, and Ringo Starr, represented a technological and emotional achievement in music history. Harry admits his initial underwhelm with the track, noting that while “Free as a Bird” generated enormous curiosity worldwide, it never achieved the status of Beatles classics like “Ticket to Ride,” “Help!,” or songs from Sgt. Pepper’s Lonely Hearts Club Band. The honest assessment reflects how even beloved artists can struggle to recapture past magic, and both hosts acknowledge they haven’t revisited the song since its release. This candid discussion provides valuable context for understanding fan expectations versus artistic reality in music reunion projects. The Blues Brothers Phenomenon: From Saturday Night Live to Cultural Institution December 9, 1978 marks the Saturday Night Live debut of the Blues Brothers, a moment that transformed comedy sketch into legitimate musical force. The episode provides deep insights into how Dan Aykroyd and John Belushi created this blues and R&B supergroup, enlisting Paul Shaffer, Lou Marini, Duck Dunn, and Steve Cropper, who just passed away—the latter two being legendary members of Booker T. and the MGs and key figures in the Stax Records sound that defined Memphis soul music and produced classics like “Soul Man” and “Green Onions.” Howard Shore, who served as Saturday Night Live’s musical director, recognized the potential in Aykroyd and Belushi’s blues performances and helped facilitate their transition from comedy bit to recording artists. The hosts discuss how this comedy-music crossover assembled world-class musicians around a satirical concept that became genuinely respected in the music community. The Blues Brothers represented a unique fusion of comedy and music that introduced younger audiences to blues legends and R&B classics. The conversation explores Tom “Bones” Malone, a guest on Buzz’s podcast, who joined the Blues Brothers band and played trombone with Blood, Sweat & Tears before becoming part of the SNL band. The episode details the evolution of the band from initial concept to full touring and recording entity, with Buzz noting the impressive live performances featuring the Blues Brothers’ acrobatic stage show, where the larger-than-life Belushi performed cartwheels, splits, and handstands that would later inspire Chris Farley’s physical comedy style. The Blues Brothers soundtrack, featuring “Briefcase Full of Blues” and subsequent albums, has “stood the test of time” according to both hosts. Songs like “Rubber Biscuit,” performed with Matt “Guitar” Murphy, and the memorable Aretha Franklin diner scene where Jake orders “four fried chickens and a Coke,” remain embedded in popular culture. The authentic musicianship combined with comedic brilliance created something that transcended both genres, making the Blues Brothers a permanent fixture in American music history. Otis Redding’s Legacy and Tragic Death: December 10, 1967 The episode takes a somber turn with December 10, 1967, the day Otis Redding died in a plane crash near Madison, Wisconsin, along with members of the Bar-Kays. The timing of this tragedy magnifies its impact—Redding had recorded ”(Sittin’ On) The Dock of the Bay” just three days earlier, and the song hadn’t yet been released. The track became a posthumous number-one hit, cementing Redding’s status as one of soul music’s greatest artists, though he never lived to see its success. Wings Over America: McCartney’s Epic Live Album - December 10, 1976 December 10, 1976 brought the release of Wings Over America, Paul McCartney’s triple live album documenting his 1975-1976 tour with Wings. The episode explores the rarity of triple albums in music history, particularly live albums of such scope and ambition. The hosts discuss the bootleg album called “Wings from Wings” that allegedly forced McCartney’s hand, rushing the official release to market before bootleggers could dominate sales. Harry reveals the meticulous production process behind Wings Over America, noting that McCartney collected 8,000 hours of live recordings from the tour. The legendary Beatles bassist and singer then personally mixed the album, listening to five different versions of every song before selecting the best performances. The final album was crafted to sound like a single concert experience, though it actually represented the best moments culled from the entire tour—a production approach that set standards for live albums. The episode highlights how “Maybe I’m Amazed” from this album became the definitive version for many fans, surpassing even the studio recording in emotional power and musical execution. The album also featured several Beatles songs including “Yesterday” and “Bluebird,” allowing McCartney to honor his past while showcasing his post-Beatles work with Wings. This balance between Beatles nostalgia and new material demonstrated McCartney’s artistic evolution while satisfying longtime fans. Early Genesis and Progressive Rock Evolution December 11, 1972 saw Genesis release “Foxtrot,” their fifth studio album and a landmark in progressive rock history. The episode explores this Peter Gabriel-era Genesis and the band’s evolution through various lineups. Harry recalls “Watcher of the Skies” as a standout track, while both hosts discuss later Genesis classics like “The Carpet Crawlers” from “The Lamb Lies Down on Broadway.” The conversation reveals differing perspectives on Genesis eras, with Buzz preferring the Peter Gabriel period and later Phil Collins-fronted work, while Harry admits his fandom developed more during the “Trick of the Tail” era following Gabriel’s departure. This honest exchange reflects how progressive rock bands often created distinct identities across lineup changes, appealing to different audiences in different eras. Buzz shares a memorable concert experience seeing Genesis with double drumming featuring Phil Collins and Bill Bruford (renowned for his work with Yes and King Crimson). This unique configuration represented Genesis at a transitional moment, experimenting with expanded instrumentation before settling into the trio format that would define their later commercial success. The “Trick of the Tail” tour demonstrated the band’s ability to continue without their iconic frontman, eventually leading to Collins taking over lead vocals permanently. The episode takes an unexpected turn to December 12, 1901, when Guglielmo Marconi sent the first transatlantic radio signal from Cornwall to Newfoundland. This moment in broadcasting history laid the foundation for everything that followed, including the careers of Buzz and Harry as radio professionals. Harry jokes about Buzz working for Marconi in 1901, highlighting the self-deprecating humor that characterizes their chemistry while acknowledging that without Marconi’s invention, they would never have met or built careers in radio. This historical perspective reminds listeners that music distribution, radio broadcasting, and the entire infrastructure of modern music industry traces back to pioneering moments like Marconi’s transmission. The evolution of radio technology from those first signals to contemporary podcast production represents over a century of innovation that transformed how humans experience and share music globally. The Clash’s London Calling: Punk’s Masterpiece - December 14, 1979 December 14, 1979 saw the Clash release “London Calling” in the UK, a double album that transcended punk rock limitations to incorporate reggae, rockabilly, ska, and R&B influences. The hosts recall the album’s innovative approach, including the hidden track “Train in Vain,” which became a hit despite not being listed on the original album cover—a marketing trick that created mystique and rewarded attentive listeners. Support the show: https://takinawalk.com/See omnystudio.com/listener for privacy information.
Send us a textA simple plan to tackle Nevada's ET Highway turns into a cross-state quest for awe. We kick things off in Phoenix and climb toward Flagstaff, chasing a crisp horizon and a stop at a veterans memorial built to catch the sun at 11:11 on 11/11. The Grand Canyon delivers that familiar shock of scale from new South Rim overlooks, and then Route 66 starts pulling us back in time. Seligman feels like a living postcard, Kingman frames your car under an iconic sign, and Oatman steals the show with wooden storefronts, a daily shootout, and wild burros who wander the street like they own it.We veer into California for Joshua Tree National Park and watch the landscape morph into Dr. Seuss silhouettes and boulder gardens. Earthcaches push us off the road to touch geology, and the golden-hour light makes even the cholla glow. On the way back, a roadside cache under a giant Coke bottle and a plane casually landing for supplies remind us that desert highways never run out of surprises. Then it's Vegas for a quick reset, where budget-friendly beds come with steep fees and the food is pricey but memorable. We meet friends, pull the slot lever once, and wake up early for the main event.Nine cars. Thousands of caches. A system that replaces every container and turns a blank desert shoulder into a well-oiled route. The ET Highway demands patience, spare tires, and teamwork, but the payoff is huge: a full sweep logged and a convoy full of stories. Tonopah adds color with dinner at the Mizpah Hotel—said to be the most haunted in America—and a stroll past the Clown Motel and its neighboring historic cemetery, where hand-stamped plaques record how lives ended in stark detail. It's a raw counterpoint to the neon a few hours south.The finale is pure future: The Sphere and The Wizard of Oz in 16K. The tornado brings wind and cold across the seats. Snow drifts from the ceiling. Apples drop. And flying monkeys become drones circling overhead. It's the classic film, intact, surrounded by AI-extended worldbuilding that turns watching into inhabiting. If the Grand Canyon is a natural wonder that humbles, this is a man-made wonder that lifts your jaw and won't let go. Hit play for the full route, the geocaching tactics, the small-town gems, and a cinematic experience you'll be talking about for weeks. If you enjoy the journey, subscribe, share the show with a friend, and leave a review to help others find these hidden treasures.https://sunshinehousecoffee.com/our-story Wizard of Oz the making at the Sphere.Support the showFacebookInstagramYoutube
Show Notes Episode 515: Sodas In Spaaaaace! This week Host Dave Bledsoe got liquored up on orange flavored Metamucil and vodka and got kicked out of a retirement village bingo game. (Again) On the show this week we head back to 1985 when the Cola Wars took off for low orbit because Coke and Pepsi had money to burn. Along the way we learn that Dave never stood a chance at NASA. (They didn't make space suits in 5XL) Then we dive right into what the first astronauts ate in space. (Goo, they ate goo.) Then we head back down to the Earth where a Coca Cola executive had an idea that was out of this world, and how it turned into yet another vicious skirmish in the long running and increasingly bitter “cola wars”. We learn how Coke spent a quarter of a million dollars and Pepsi opened their medicine cabinet. Finally we discover why sodas crashed and burned like a solid rocket booster in chilly weather. (Too soon?). Our Sponsor this week is Tap Water, if you're thirsty get some. We open the show with Coke in space and close with astronaut Chris Hadfield singing out sitting in a tin can. Show Theme: Hypnostate Prelude to Common Sense The Show on Bluesky: https://bsky.app/profile/whatthehellpodcast.bsky.social The Show on Facebook: https://www.facebook.com/whatthehellpodcast/ The Show on Youtube: https://www.youtube.com/channel/UCjxP5ywpZ-O7qu_MFkLXQUQ The Show on Instagram: https://www.instagram.com/whatthehellwereyouthinkingpod/ Our Discord Server: https://discord.gg/kHmmrjptrq Our Website: https://www.whatthehellpodcast.com Patreon: https://www.patreon.com/Whatthehellpodcast The Show Line: 347 687 9601 Closing Music: https://youtu.be/AfEng898uRA?si=JGyjlv-GQ_D-4Q4Z Buy Our Stuff: https://www.seltzerkings.com/shop Citations Needed: Fallout from the Unauthorized Gemini III Space Sandwich https://www.nasa.gov/history/fallout-from-the-unauthorized-gemini-iii-space-sandwich/ How would fizzy drinks behave in space? https://www.sciencefocus.com/science/how-would-fizzy-drinks-behave-in-space The First Soda in Space: When NASA Got Caught Up in the Cola Wars https://www.nytimes.com/2025/07/29/science/coke-pepsi-nasa-space-shuttle.html?unlocked_article_code=1.6E8.TPFd.7B7gLuAuHrDA&smid=url-share 'Space cola wars' at 35: When Coca-Cola, Pepsi tested soda in space https://www.collectspace.com/news/news-081120a-space-cola-wars-35-years.html Learn more about your ad choices. Visit podcastchoices.com/adchoices
Welcome to an extraordinary edition of the Takin’ A Walk podcast with host Buzz Knight and the self-proclaimed “Master of Music Mayhem,” Harry Jacobs. This comprehensive music history podcast episode explores one of the most emotionally complex weeks in rock and roll history, spanning December 8th through December 14th. From tragic losses to groundbreaking debuts, this week encompasses the full spectrum of music history’s most pivotal moments. John Lennon’s Assassination: December 8, 1980 - A Day That Changed Music Forever The episode opens with perhaps the darkest day in rock music history: December 8, 1980, when John Lennon was shot and killed outside The Dakota apartment building in New York City. Buzz Knight and Harry Jacobs provide intimate personal recollections of this Beatles tragedy that shocked the world. The Beatles Reunion: Free as a Bird and the Anthology Era Moving from tragedy to reunion, the episode explores December 9, 1995, when the Beatles released “Free as a Bird”—the first new Beatles music in 24 years. Both hosts were working together at WZLX in Boston during this momentous release, bringing their firsthand perspective to this Beatles reunion moment. The track, built around a John Lennon demo with contributions from Paul McCartney, George Harrison, and Ringo Starr, represented a technological and emotional achievement in music history. Harry admits his initial underwhelm with the track, noting that while “Free as a Bird” generated enormous curiosity worldwide, it never achieved the status of Beatles classics like “Ticket to Ride,” “Help!,” or songs from Sgt. Pepper’s Lonely Hearts Club Band. The honest assessment reflects how even beloved artists can struggle to recapture past magic, and both hosts acknowledge they haven’t revisited the song since its release. This candid discussion provides valuable context for understanding fan expectations versus artistic reality in music reunion projects. The Blues Brothers Phenomenon: From Saturday Night Live to Cultural Institution December 9, 1978 marks the Saturday Night Live debut of the Blues Brothers, a moment that transformed comedy sketch into legitimate musical force. The episode provides deep insights into how Dan Aykroyd and John Belushi created this blues and R&B supergroup, enlisting Paul Shaffer, Lou Marini, Duck Dunn, and Steve Cropper, who just passed away—the latter two being legendary members of Booker T. and the MGs and key figures in the Stax Records sound that defined Memphis soul music and produced classics like “Soul Man” and “Green Onions.” Howard Shore, who served as Saturday Night Live’s musical director, recognized the potential in Aykroyd and Belushi’s blues performances and helped facilitate their transition from comedy bit to recording artists. The hosts discuss how this comedy-music crossover assembled world-class musicians around a satirical concept that became genuinely respected in the music community. The Blues Brothers represented a unique fusion of comedy and music that introduced younger audiences to blues legends and R&B classics. The conversation explores Tom “Bones” Malone, a guest on Buzz’s podcast, who joined the Blues Brothers band and played trombone with Blood, Sweat & Tears before becoming part of the SNL band. The episode details the evolution of the band from initial concept to full touring and recording entity, with Buzz noting the impressive live performances featuring the Blues Brothers’ acrobatic stage show, where the larger-than-life Belushi performed cartwheels, splits, and handstands that would later inspire Chris Farley’s physical comedy style. The Blues Brothers soundtrack, featuring “Briefcase Full of Blues” and subsequent albums, has “stood the test of time” according to both hosts. Songs like “Rubber Biscuit,” performed with Matt “Guitar” Murphy, and the memorable Aretha Franklin diner scene where Jake orders “four fried chickens and a Coke,” remain embedded in popular culture. The authentic musicianship combined with comedic brilliance created something that transcended both genres, making the Blues Brothers a permanent fixture in American music history. Otis Redding’s Legacy and Tragic Death: December 10, 1967 The episode takes a somber turn with December 10, 1967, the day Otis Redding died in a plane crash near Madison, Wisconsin, along with members of the Bar-Kays. The timing of this tragedy magnifies its impact—Redding had recorded ”(Sittin’ On) The Dock of the Bay” just three days earlier, and the song hadn’t yet been released. The track became a posthumous number-one hit, cementing Redding’s status as one of soul music’s greatest artists, though he never lived to see its success. Wings Over America: McCartney’s Epic Live Album - December 10, 1976 December 10, 1976 brought the release of Wings Over America, Paul McCartney’s triple live album documenting his 1975-1976 tour with Wings. The episode explores the rarity of triple albums in music history, particularly live albums of such scope and ambition. The hosts discuss the bootleg album called “Wings from Wings” that allegedly forced McCartney’s hand, rushing the official release to market before bootleggers could dominate sales. Harry reveals the meticulous production process behind Wings Over America, noting that McCartney collected 8,000 hours of live recordings from the tour. The legendary Beatles bassist and singer then personally mixed the album, listening to five different versions of every song before selecting the best performances. The final album was crafted to sound like a single concert experience, though it actually represented the best moments culled from the entire tour—a production approach that set standards for live albums. The episode highlights how “Maybe I’m Amazed” from this album became the definitive version for many fans, surpassing even the studio recording in emotional power and musical execution. The album also featured several Beatles songs including “Yesterday” and “Bluebird,” allowing McCartney to honor his past while showcasing his post-Beatles work with Wings. This balance between Beatles nostalgia and new material demonstrated McCartney’s artistic evolution while satisfying longtime fans. Early Genesis and Progressive Rock Evolution December 11, 1972 saw Genesis release “Foxtrot,” their fifth studio album and a landmark in progressive rock history. The episode explores this Peter Gabriel-era Genesis and the band’s evolution through various lineups. Harry recalls “Watcher of the Skies” as a standout track, while both hosts discuss later Genesis classics like “The Carpet Crawlers” from “The Lamb Lies Down on Broadway.” The conversation reveals differing perspectives on Genesis eras, with Buzz preferring the Peter Gabriel period and later Phil Collins-fronted work, while Harry admits his fandom developed more during the “Trick of the Tail” era following Gabriel’s departure. This honest exchange reflects how progressive rock bands often created distinct identities across lineup changes, appealing to different audiences in different eras. Buzz shares a memorable concert experience seeing Genesis with double drumming featuring Phil Collins and Bill Bruford (renowned for his work with Yes and King Crimson). This unique configuration represented Genesis at a transitional moment, experimenting with expanded instrumentation before settling into the trio format that would define their later commercial success. The “Trick of the Tail” tour demonstrated the band’s ability to continue without their iconic frontman, eventually leading to Collins taking over lead vocals permanently. The episode takes an unexpected turn to December 12, 1901, when Guglielmo Marconi sent the first transatlantic radio signal from Cornwall to Newfoundland. This moment in broadcasting history laid the foundation for everything that followed, including the careers of Buzz and Harry as radio professionals. Harry jokes about Buzz working for Marconi in 1901, highlighting the self-deprecating humor that characterizes their chemistry while acknowledging that without Marconi’s invention, they would never have met or built careers in radio. This historical perspective reminds listeners that music distribution, radio broadcasting, and the entire infrastructure of modern music industry traces back to pioneering moments like Marconi’s transmission. The evolution of radio technology from those first signals to contemporary podcast production represents over a century of innovation that transformed how humans experience and share music globally. The Clash’s London Calling: Punk’s Masterpiece - December 14, 1979 December 14, 1979 saw the Clash release “London Calling” in the UK, a double album that transcended punk rock limitations to incorporate reggae, rockabilly, ska, and R&B influences. The hosts recall the album’s innovative approach, including the hidden track “Train in Vain,” which became a hit despite not being listed on the original album cover—a marketing trick that created mystique and rewarded attentive listeners. Support the show: https://musicsavedme.net/See omnystudio.com/listener for privacy information.
Hour 3 from the Chris Hand Show 12-08-25See omnystudio.com/listener for privacy information.
In this raw, unfiltered, and deeply personal conclusion to one of the most powerful Mike Drop episodes ever recorded, former SEAL Team operator turned master knife-maker Chris Osman (founder of Tons O' Cutlery finishes laying it all bare with host Mike Ritland. Over the course of this nearly 2-hour final segment, Chris walks us through the absolute rock-bottom moments that finally forced permanent change: the phone call that exposed his drug-fueled double life, quitting every substance cold turkey (except red wine… at first), the divorce, the brutal road-rage beatdown that ended with a full DOJ raid on his house, getting charged with assault with a deadly weapon, walking free with a clean record, and then the complete 180° life rebuild – 60 lb natural weight loss, total sobriety inspired by his now-fiancée Lisa, burning every bridge to the tactical world, and discovering knife-making as his new obsession and career. Expect zero filter, zero excuses, and a masterclass in radical personal accountability, redemption, and what it actually looks like to rebuild yourself from scratch in your late 40s/early 50s. This is the rare veteran story that doesn't end with “and then I started another tactical company.” It ends with quiet, hard-earned peace, a garage full of grinders, and some of the most beautiful handmade chef knives on the planet. Learn more about your ad choices. Visit podcastchoices.com/adchoices
Inserted ad free shows:www.patreon.com/dopeypodcastThis week on Dopey! Comedy Legend and serious recovery survivor Darrel Hammond comes on the show! We dispose of a dead opossum. We reads listener messages about Patreon, Pearl Jam, the Charlotte McKinney episode, Spotify reviews, Theo Von speculation, “Many Rivers to Cross,” NA vs AA, and future guests like Tim Dillon. There's a voicemail about colonoscopy propofol and an email from Canadian listener Dylan about secretly smoking purple fent in rehab and still graduating before getting three years clean on methadone. Dave tells his own stories about using in treatment and invites more “using in rehab” emails.The main interview is a long, raw conversation with Darrell Hammond about childhood abuse, feeling like an outsider, drinking his first Bush beers, baseball, impressions as survival, and finally uncovering buried trauma in intense psychodrama therapy. Darrell talks about self-blame around his sponsor's suicide, years of in-and-out sobriety, cutting as a way to control panic and signal pain, and trying to work at SNL while hiding self-harm and drinking after the show. He gets into Clinton, the Comedy Cellar, how he finds the “funny” in impressions, the crack-house story on 137th Street, and the stroke that finally terrified him into fully embracing recovery, meetings, cognitive therapy, yoga, connection, and a “life of consultation.” He closes with his “religion” (improve myself, contribute to others' happiness) and his take on God, gravity, Einstein, and serenity. Dave wraps with Patreon/Zoom plugs, Safe Spot and sticker/mustard ads, a quick Andrew Dice Clay impression, a mini rant about Instagram, and a sincere reminder that recovery is the best thing that ever happened to him. All that and more on this weeks installment of the good old dopey show! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
From tennis rackets to Beyoncé, Microsoft to Apple…brand legends David Aaker and Marcus Collins have seen it all, and they're here to close out our series with a masterclass on brand-led leadership.In the final episode of this season of The Brand Builder's Playbook, hosts Jim Stengel and Ryan Barker reflect on the journey through our previous seven episodes before welcoming two of the biggest voices in marketing: David Aaker, often called the “Father of Modern Branding,” and Marcus Collins, award-winning marketer, author, and cultural expert. Together they dig into what it takes to get true buy-in for brand inside organizations, the traps of short-termism, and why culture, conviction, and clear differentiation are the ultimate energizers for growthFrom the evolution of brand equity to the five B's framework, from the lessons of Steve Jobs to the rise of cultural resonance, this finale ties the whole playbook together, offering both inspiration and practical tools for brand builders at every level.Closing thought: great brands don't just sell, they lead. And the smartest leaders put brand at the center of every decision.th David Aaker and Marcus Collins—If you've enjoyed this series, please share it with your team, your friends, or anyone passionate about building brands. Join in the conversation below…tell us what you've learned and what you'd love to hear in Season 2!—Download this week's worksheet: https://bit.ly/4qDgxKGRead about upcoming episode topics and guests here: https://bera.ai/podcast/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
As seen on Gutfeld! a shocking new book alleges Marilyn Monroe was murdered, and Greg tackles the mysterious “Coke Boat Hoax.” You won't want to miss this! Learn more about your ad choices. Visit podcastchoices.com/adchoices
How to Build a Winning Strategy for Your B2B Brand In a fast-paced business environment, marketers, agencies, and consultants must proactively help clients differentiate their brands in the marketplace. One way of doing this is by analyzing the strategy, messaging, and brand positioning, both for their own brands and key competitors. So how can teams conduct this kind of brand research and competitive analysis in a way that's insightful, efficient, and actionable for planning the next steps? Tune in as the B2B Marketers on Mission Podcast presents the Marketing DEMO Lab Series, where we sit down with Clay Ostrom (Founder, Map & Fire) and his SmokeLadder platform designed for brand research, messaging and positioning analysis, and competitive benchmarking. In this episode, Clay explained the platform's origins and features, emphasizing its role in analyzing brand positioning, core messaging, and competitive landscapes. He also stressed the importance of clear, consistent brand positioning and messaging, and how standardized make it easier to compare brands across multiple business values. Clay also highlighted the value of objective, data-driven analysis to identify brand strengths, weaknesses, and gaps, and how tools like SmokeLadder can save significant time in gathering insights to build trust with clients. He provided practical steps for generating, refining, and exporting brand messaging and analysis for internal or client-facing use. Finally, Clay also discussed how action items and recommendations generated from analysis can immediately support smart brand strategy decisions and expedite trust-building with clients. https://www.youtube.com/watch?v=h4_o1PzF1Kk Topics discussed in episode: [1:31] The purpose behind building SmokeLadder and why it matters for B2B teams [12:00] A walkthrough of the SmokeLadder platform and how it works [14:51] SmokeLadder's core features [17:48] How positioning scores and category rankings are calculated [35:36] How differentiation and competitors are analyzed inside SmokeLadder [44:07] How SmokeLadder builds messaging and generates targeted personas [50:24] The key benefits and unique capabilities that set SmokeLadder apart Companies and links: Clay Ostrom Map & Fire SmokeLadder Transcript Christian Klepp 00:00 In an increasingly competitive B2B landscape, marketers, agencies and consultants, need to proactively find ways to help their clients stand out amidst the digital noise. One way of doing this is by analyzing the strategy, messaging and positioning of their own brands and those of their competitors. So how can they do this in a way that’s insightful, efficient and effective? Welcome to this first episode of the B2B Marketers in the Mission podcast Demo Lab Series, and I’m your host, Christian Klepp. Today, I’ll be talking to Clay Ostrom about this topic. He’s the owner and founder of the branding agency Map and Fire, and the creator of the platform Smoke Ladder that we’ll be talking about today. So let’s dive in. Christian Klepp 00:42 All right, and I’m gonna say Clay Ostrom. Welcome to this first episode of the Demo Lab Series. Clay Ostrom 00:50 I am super excited and very honored to be the first guest on this new series. It’s awesome. Christian Klepp 00:56 We are honored to have you here. And you know, let’s sit tight, or batten down the hatches and buckle up, and whatever other analogy you want to throw in there, because we are going to unpack a lot of interesting features and discuss interesting topics around the platform that you’ve built. And I think a good place to start, perhaps Clay before we start doing a walk through of the platform is, but let’s start at the very beginning. What motivated you to create this platform called Smoke Ladder. Clay Ostrom 01:31 So we should go all the way back to my childhood. I always dreamed of, you know, working on brand and positioning. You know, that was something I’ve always thought of since the early days, but no, but I do. I own an agency called Map and Fire, so I’ve been doing this kind of work for over 10 years now, and have worked with lots and lots of different kinds of clients, and over that time, developed different frameworks and a point of view about how to do this kind of work, and when the AI revolution kind of hit us all, it just really struck me that this was an opportunity to take a lot of that thinking and a lot of that, you know, again, my perspective on how to do this work and productize that and turn it into something that could be used by people when we’re not engaged with them, in some kind of service offering. So, so that was kind of the kernel of it. I actually have a background in computer science and product. So it was sort of this natural Venn diagram intersection of I can do some product stuff, I can do brand strategy stuff. So let’s put it together and build something. Christian Klepp 02:46 And the rest, as they say, is history. Clay Ostrom 02:49 The rest, as they say, is a lot of nights and weekends and endless hours slaving away at trying to build something useful. Christian Klepp 02:58 Sure, sure, that certainly is part of it, too. Clay Ostrom 03:01 Yeah. Christian Klepp 03:02 Let’s not keep the audience in suspense for too long here, right? Like, let’s start with the walk through. And before you share your screen, maybe I’ll set this up a little bit, right? Because you, as you said, like, you know, you’ve built this platform. It’s called Smoke Ladder, which I thought was a really clever name. It’s, you like to describe it as, like, your favorite SEO (Search Engine Optimization) tool, but for brand research and analysis. So I would say, like, walk us through how somebody would use this platform, like, whether they be a marketer that’s already been like in the industry for years, or is starting out, or somebody working at a brand or marketing agency, and how does the platform address these challenges or questions that people have regarding brand strategy, analysis and research? Clay Ostrom 03:49 Yeah, yeah. I use that analogy of the SEO thing, just because, especially early on, I was trying to figure out the best way to describe it to someone who hasn’t seen it before. I feel like it’s a, I’m not going to fall into the trap of saying, this is the only product like this, but it has its own unique twists with what it can do. And I felt like SEO tools are something everybody has touched at one point or another. So I was using this analogy of, it’s like the s, you know, Semrush of positioning and messaging or Ahrefs, depending on your if you’re a Coke or Pepsi person. But I always felt like that was just a quick way to give a little idea of the fact that it’s both about analyzing your own brand, but it’s also about competitive analysis and being able to see what’s going on in the market or in your landscape, and looking specifically at what your competitors are doing and what their strengths and weaknesses are. So does that resonate with you in terms of, like, a shorthand way, I will say, I don’t. I don’t say that. It’s super explicitly on the website, but it’s been in conversation. Christian Klepp 05:02 No, absolutely, absolutely, that resonated with me. The only part that didn’t resonate with me is that I’m neither a coke or a Pepsi person. I’m more of a ginger ale type of guy. I digress. But yeah, let’s what don’t you share your screen, and let’s walk through this, right? Like, okay, if a marketing person were like, use the platform to do some research on, perhaps that marketers, like own company and the competitors as well, right? Like, what would they do? Clay Ostrom 05:32 Yeah, so that’s, that is, like you were saying, there’s, sort of, I guess, a few different personas of people who would potentially use this. And initially I was thinking a little more about both in house, people who, you know, someone who’s working on a specific brand, digging really deep on their own brand, whether they’re, you know, the marketing lead or whatever, maybe they’re the founder, and then this other role of agency owners, or people who work at an agency where they are constantly having to look at new brands, new categories, and quickly get up to speed on what those brands are doing and what’s the competitive space look like, you know, for that brand. And that’s something that, if you work at an agency, which obviously we both have our own agencies, we do this stuff weekly. I mean, every time a new lead comes in, we have to quickly get up to speed and understand something about what they do. And one of the big gaps that I found, and I’d be curious to kind of hear your thoughts on this, but I’ve had a lot of conversations with other agency owners, and I think one of the biggest gaps is often that brands are just not always that great at explaining their own brand or positioning or differentiation to you, and sometimes they have some documentation around it, but a lot of times they don’t. A lot of it’s word of mouth, and that makes it really hard to do work for them. If whatever you’re doing for them, whether that’s maybe you are working on SEO or maybe you’re working on paid ads or social or content, you have to know what the brand is doing and kind of what they’re again, what their strengths and weaknesses are, so that you can talk about that. I mean, do you come across that a lot in your work? Christian Klepp 07:33 How do I say this without offending anybody? I find, I mean jokes aside, I find, more often than not, in the especially in the B2B space, which is an area that I operate in, I find 888 point five times out of 10. We are dealing with companies that have a they, have a very rude, rudimentary, like, framework of something that remotely resembles some form of branding. And I know that was a very long winded answer, but it’s kind of sort of there, but not really, if you know what I mean. Clay Ostrom 08:17 Yeah. Christian Klepp 08:17 And there have been other extreme cases where they’ve got the logo and the website, and that’s as far as their branding goals. And I would say that had they had all these, this discipline, like branding system and structure in place, then people like maybe people like you and I will be out on a job, right and it’s something, and I’m sure you’ve come across this, and we’ll probably dig into this later, but like you, it’s something I’ve come across several times, especially in the B2B space, where branding is not taken seriously until it becomes serious. I know that sounds super ironic, right, but, and it’s to the point of this platform, right, which we’re going to dig into in a second, but it’s, it’s things, for instance, positioning right, like, are you? Are you, in fact, strategically positioned against competitors? Is your messaging resonating with, I would imagine, especially in the B2B context, with the multiple group target groups that you have, or that your company is, is going after? Right? Is that resonating, or is this all like something that I call the internal high five? You’ve this has all been developed to please internal stakeholders and and then you take it to market, and it just does not, it just does not resonate with the target audience at all. Right? So there’s such a complex plethora of challenges here, right? That people like yourself and like you and I are constantly dealing with, and I think that’s also part of the reason why I would say a platform like this is important, because it helps to not just aggregate data. I mean, certainly it does that too, but it helps. To put things properly, like into perspective at speed. I think that might be, that might be something that you would have talked about later, but it does this at speed, because I think, from my own experience, one of the factors in our world that sometimes works against us is time, right? Clay Ostrom 10:19 No, I totally agree, yeah, and, you know, we’re lucky, I guess would be the word that we are often hired to work on a company strategy with them and help them clarify these things. Christian Klepp 10:33 Absolutely. Clay Ostrom 10:34 There are a million other flavors of agencies out there who are being hired to execute on work for a brand, and not necessarily being brought in to redefine, you know what the brand, you know they’re positioning and their messaging and some of these fundamental things, so they’re kind of stuck with whatever they get. And like you said, a lot of times it’s not much. It might be a logo and a roughly put together website, and maybe not a whole lot else. So, yeah, but I think your other point about speed is that was a huge part of this. I think the market is only accelerating right now, because it’s becoming so much easier to start up new companies and new brands and new products. And now we’ve got vibe coding, so you can technically build a product in a day, maybe launch it the next day, start marketing it, you know, by the weekend. And all of this is creating noise and competition, and it’s all stuff that we have to deal with as marketers. We have to understand the landscape. We’ve got to quickly be able to analyze all these different brands, see where the strengths and weaknesses are and all that stuff. So… Christian Klepp 11:46 Absolutely. Clay Ostrom 11:46 But, yeah, that, I think that the speed piece is a huge part of this for sure. Christian Klepp 11:51 Yeah. So, so we’re okay, so we’re on the I guess this, this will probably be the homepage. So just walk us through what, what a marketing person would do if they want to use this platform, yeah? Clay Ostrom 12:00 So the very first thing you do when you come in, and this was when I initially conceived of this product, one of the things that I really wanted was the ability to have very quick feedback, be able to get analysis for whatever brand you’re looking at, you know, right away to be able to get some kind of, you know, insight or analysis done. So the first thing you can do, and you can do this literally, from the homepage of the website, you can enter in a URL for a brand, come into the product, even before you’ve created an account, you can come in and you can do an initial analysis, so you can put in whatever URL you’re looking at, could be yours, could be a competitor, and run that initial analysis. What we’re looking at here, this is, if you do create an account, this is, this becomes your, as we say, like Home Base, where you can save brands that you’re looking at. You can see your history, all that good stuff. And it just gives you some quick bookmarks so that you can kind of flip back and forth between, maybe it’s your brand, maybe it’s some of the competitors you’re looking at and then it gives you just some quick, kind of high level directional info. And I kind of break it up into these different buckets. Clay Ostrom 13:23 And again, I’d love to kind of hear if this is sort of how you think about it, too. But there’s sort of these different phases when you’re working on a brand. And again, this is sort of from an agency perspective, but you first got the sort of the research and the pitch piece. So this is before maybe you’re even working with them. You’re trying to get an understanding of what they do. Then we have discovery and onboarding, where we’re digging in a little bit deeper. We’re trying to really put together, what does the brand stand for, what are their strengths and weaknesses? And then we have the deeper dive, the strategy and differentiation. And this is where we’re really going in and getting more granular with the specific value points that they offer, doing some of that messaging analysis, finding, finding some of the gaps of the things that they’re talking about or not talking about, and going in deeper. So it kind of break it up into these buckets, based on my experience of how we engage with clients. Does that? Does that make sense to you, like, does that? Christian Klepp 14:28 It does make sense, I think. But what could be helpful for the audience is because this, this almost looks like it’s a pre cooked meal. All right, so what do we do we try another I mean, I think you use Slack for the analysis. Why don’t we use another brand, and then just pop it into that analysis field, and then see what it comes out with. Clay Ostrom 14:51 So the nice thing about this is, if you are looking at a brand that’s been analyzed, you’re going to get the data up really quickly. It’ll be basically pop up instantly. But you can analyze a brand from scratch as well. Just takes about a minute or so, basically, to kind of do some of the analysis. So for the sake of a demo, it’s a little easier just to kind of look at something that we’ve got in there. But if it’s a brand that you know, maybe you’re looking at a competitor for one of your brands, you know, there’s a good chance, because we’ve got about 6000 brands that we’ve analyzed in here, that there’s a good chance there’ll be some info on them. But so this is pipe drive. So whoever’s not familiar Pipedrive is, you know, it’s a CRM (Customer Relationship Management), it’s, it’s basically, you know, it’s a lighter version of a HubSpot or Salesforce basically track deals and opportunities for business, but this so I flipped over. I don’t know if it was clear there, but I flipped over to this brand brief tab. And this is where we we get, essentially, a high level view of some key points about the brand and and I think about this as this would be something that you would potentially share with a client if you were, you know, working with them and you wanted to review the brand with them and make sure that your analysis is on point, but you’ll see it’s kind of giving you some positioning scores, where you rank from a category perspective, message clarity, and then we’ve got things like a quick overview, positioning summary, who their target persona is, in this case, sales manager, sales operation lead, and some different value points. And then it starts to get a little more granular. We get into like key competitors, Challenger brands. We do a little SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis, and then maybe one of the more important parts is some of these action items. So what do we do with this? Yeah, and obviously, these are, these are starting points. This is not, it’s not going to come in and, you know, instantly be able to tell you strategically, exactly what to do, but it’s going to give you some ideas of based on the things we’ve seen. Here are some reasonable points that you might want to be looking at to, you know, improve the brand. Make it make it stronger. Christian Klepp 17:13 Gotcha. Gotcha. Now, this is all great clay, but like, I think, for the benefit of the audience, can we scroll back up, please. And let’s just walk through these one by one, because I think it’s important for the audience/potential future users,/ customers of Smoke Ladder, right? To understand, to understand this analysis in greater depth, and also, like, specifically, like, let’s start with a positioning score right, like, out of 100 like, what is this? What is this based on? And how was this analyzed? Let’s start with that. Clay Ostrom 17:48 Yeah, and this is where the platform really started. And I’m going to actually jump over to the positioning tab, because this will give us the all the detail around this particular feature. But this is, this was where I began the product this. I kind of think of this as being, in many ways, sort of the heart and soul of it. And when I mentioned earlier about this being based on our own work and frameworks and how we approach this, this is very much the case with this. This is, you know, the approach we use with the product is exactly how we work with clients when we’re evaluating their positioning. And it’s, it’s basically, it’s built off a series of scores. And what we have here are 24 different points of business value, which, if we zoom in just a little bit down here, we can see things like reducing risk, vision, lowering cost, variety, expertise, stability, etc. So there’s 24 of these that we look at, and it’s meant to be a way that we can look across different brands and compare and contrast them. So it’s creating, like, a consistent way of looking at brands, even if they’re not in the same category, or, you know, have slightly different operating models, etc. But what we do is we go in and we score every brand on each of these 24 points. And if we scroll down here a little bit, we can see the point of value, the exact score they got, the category average, so how it compares against, you know, all the other brands we’ve analyzed, and then a little bit of qualitative information about why they got the score. Christian Klepp 19:27 Sorry, Clay, Can I just jump in for a second so these, these attributes, or these key values that you had in the graph at the top right, like, are these consistent throughout regardless of what brand is being analyzed, or the least change. Clay Ostrom 19:42 It’s consistent. Christian Klepp 19:43 Consistent? Clay Ostrom 19:44 Yeah, and that was one of the sort of strategic decisions we had to make with the product. Was, you know, there’s a, maybe another version of this, where you do different points depending on maybe the category, or, you know, things like that. But I wanted to do it consistent because, again, it allows us to look at every brand through the same lens. It doesn’t mean that every brand you know there are certain points of value that just aren’t maybe relevant for a particular brand, and that’s fine, they just won’t score as highly in those but at least it gives us a consistent way to look at so when you’re looking at 10 different competitors, you know you’ve got a consistent way to look at them together,. Christian Klepp 20:26 Right, right, right. Okay, okay, all right, thanks for that. Now let’s go down to the next section there, where you’ve got, like this table with like four different columns here. So you mentioned that these are being scored against other brands in their category. Like, can you share it with the audience? Like, how many other brands are being analyzed here? Clay Ostrom 20:51 Yeah, well, it depends on the category. So again, we’ve got six, you know, heading towards 7000 brands that we’ve analyzed collectively. Each category varies a little bit, but, you know, some categories, we have more brands than others. But what this allows us to do is, again, to quickly look at this and say, okay, for pipe drive, a big focus for pipe drive is organization, simplification. You know, one of their big value props is we’re an easier tool to use than Salesforce or HubSpot. You can get up to speed really quickly. You don’t have all the setup and configurations and all that kind of stuff. So this is showing us that, yes, like their messaging, their content, their brand, does, in fact, do a good job of making it clear that simplicity is a big part of pipe drive’s message. And they do that by talking about it a lot in their messaging, having case studies, having testimonials, all these things that support it. And that’s how we come up with these scores. Is by saying, like the brand emphasizes these points well, they talk about it clearly, and that’s what we base it on. Christian Klepp 22:04 Okay, okay. Clay Ostrom 22:06 But as you come, I was just gonna say as you come down here, you can see, so the green basically means that they score well above average for that particular point. Yellow is, you know, kind of right around average, or maybe slightly above, and then red means that they’re below average for that particular point. So for example, like variety of tools, they don’t emphasize that as much with pipe drive, maybe compared to, again, like a Salesforce or a HubSpot that has a gazillion tools, pipe drive, that’s not a big focus for them. So they don’t score as highly there, but you can kind of just get a quick view of, okay, here are the things that they’re really strong with, and here are the things that maybe they’re, you know, kind of weak or below average. Christian Klepp 22:58 Yeah, yeah. Well, that’s certainly interesting, because I, you know, I’ve, I’ve used the, I’ve used the platform for analyzing some of my clients, competitor brands. And, you know, when I’m looking at this, like analysis with the scoring, with the scoring sheet, it, I think it will also be interesting perhaps in future, because you’ve got a very detailed breakdown of, okay, the factors and how they’re scored, and what the brand value analysis is also, because, again, in the interest of speed and time, it’d be great if the platform can also churn out maybe a one to two sentence like, summary of what is this data telling us, right? Because I’m thinking back to my early days as a product manager, and we would spend hours, like back then on Excel spreadsheets. I’m dating myself a little bit here, but um, and coming up with this analysis and charts, but presenting that to senior management, all they wanted to know was the one to two sentence summary of like, come on. What are you telling me with all these charts, like, what is the data telling you that we need to know? Right? Clay Ostrom 24:07 I know it’s so funny. We again, as strategists and researchers, we love to nerd out about the granular details, but you’re right. When you’re talking to a leader at a business, it does come down to like, okay, great. What do we do? And so, and I flipped back over to slacks. I knew I had already generated this but, but we’re still in the positioning section here, but we have this get insights feature. So basically it will look at all those scores and give you kind of, I think, similar to what you’re describing. Like, here’s three takeaways from what we’re seeing. Okay, okay, great, yeah, so we don’t want to leave you totally on your own to have to figure it all out. We’ll give you, give you a little helping hand. Christian Klepp 24:53 Yeah. You don’t want to be like in those western movies, you’re on your own kid. Clay Ostrom 24:59 Yeah. We try not to strand you again. There’s a lot of data here. I think that’s one of the strengths and and challenges with the platform, is that we try to give you a lot of data. And for some people, you may not want to have to sift through all of it. You might want just sort of give me the three points here. Christian Klepp 25:19 Absolutely, absolutely. And at the very least they can start pointing you in the right direction, and then you could be, you could then, like, through your own initiative, and perhaps dig a little bit deeper and perhaps find some other insights that may be, may be relevant, right? Clay Ostrom 25:35 Totally. Christian Klepp 25:36 Hey, it’s Christian Klepp here. We’ll get back to the episode in a second. But first, I’d like to tell you about a new series that we’re launching on our show. As the B2B landscape evolves, marketers need to adapt and leverage the latest marketing tools and software to become more efficient. Enter B2B Marketers on a Mission Marketing Demo Lab where experts discuss the latest tools and software that empower you to become a better B2B marketer. Tune in as we chat with product experts. Provide unbiased product reviews, give advice and deliver insights into real world applications and actionable tips on tools and technologies for B2B marketing. Subscribe to the Marketing Demo Lab, YouTube channel and B2B Marketers on a Mission, on Apple podcasts, Spotify, or wherever you get your favorite podcasts. Christian Klepp 26:21 All right. Now, back to the show, if we can, if we could jump back, sorry, to the, I think it was the brand brief, right? Like, where we where we started out, and I said, let’s, let’s dig deeper. Okay, so then, then we have, okay, so we talked about positioning score. Now we’re moving on to category rank and message clarity score. What does that look like? Clay Ostrom 26:41 Yeah. So the category rank is, it’s literally just looking at the positioning score that you’ve gotten for the brand and then telling you within this category, where do you sort of fall in the ranking, essentially, or, like, you know, how do we, you know, for comparing the score against all the competitors, where do you fall? So you can see, with Slack, they’re right in the middle. And it’s interesting, because with a product like Slack, even though we all now know what slack is and what it does and everything. Christian Klepp 27:18 Yeah. Clay Ostrom 27:19 The actual messaging and content that they have now, I think maybe doesn’t do as good of a job as it maybe did once upon a time, and it’s gotten as products grow and brands grow, they tend to get more vague, a little more broad with what they talk about, and that kind of leads to softer positioning. So that’s sort of what we’re seeing reflected here. And then the third score is the message clarity score, which we can jump into, like, a whole different piece. Christian Klepp 27:48 Four on a tennis not a very high score, right? Clay Ostrom 27:52 Yeah. And again, I think it’s a product, of, we can kind of jump into that section. Christian Klepp 27:57 Yeah, let’s do that, yeah. Clay Ostrom 27:59 But it’s, again, a product, I think of Slack being now a very mature product that is has gotten sort of a little vague, maybe a little broader, with their messaging. But the message clarity score, we basically have kind of two parts to this on the left hand side are some insights that we gather based on the messaging. So what’s your category, quick synopsis of the product. But then we also do some things, like… Christian Klepp 28:33 Confusing part the most confusing. Clay Ostrom 28:36 Honestly to me, as I get I’d love to hear your experience with this, but coming into a new brand, this is sometimes one of the most enlightening parts, because it shows me quickly where some gaps in what we’re talking about, and in this case, just kind of hits on what we were just saying a minute ago. Of the messaging is overloaded with generic productivity buzzwords, fails to clearly differentiate how Slack is better than email or similar tools, etc. But also, this is another one that I really like, and I use this all the time, which is the casual description. So rather than this technical garbage jargon, you know, speak, just give me. Give it to me in plain English, like we’re just chatting. And so this description of it’s a workplace chat app for teams to message, collaborate, share files. Like, okay, cool. Like, yeah, you know, I get it. Yeah, I already know what slack is. But if I didn’t, that would tell me pretty well. Christian Klepp 29:33 Absolutely, yeah, yeah. No, my experience with this is has been, you know, you and I have been in the branding space for a while. So for the trained eye, when you look at messaging, you’ll know if it’s good or not, right. And we come I mean, I’m sure you do the same clay, but I also come to my own like conclusions based on experience of like, okay, so why do I think that that’s good messaging, or why do I think that that’s confusing messaging? Or it falls short, and why and how can that be improved? But it’s always good to have validation with either with platforms like this, where you have a you have AI, or you have, you have a software that you can use that analyzes, like, for example, like the messaging on a website, and it dissects that and says, Well, okay, so this is what they’re getting, right? So there’s a scoring for that, so it’s in the green, and then this is, this is where it gets confusing, right? So even you run that through, you run that through the machine, and the machine analyzes it as like, Okay, we can’t clearly, clearly define what it is they’re doing based on the messaging, right? And for me, that’s always a it’s good. It’s almost like getting a second doctor’s opinion, right? And then you go, Aha. So I we’ve identified the symptoms now. So let’s find the penicillin, right? Like, let’s find the remedy for this, right? Clay Ostrom 30:56 Yeah, well, and I like what you said there, because part of the value, I think, with this is it’s an objective perspective on the brand, so it doesn’t have any baggage. It’s coming in with fresh eyes, the same way a new customer would come into your website, where they don’t know really much about you, and they have to just take what you’re giving at face value about what you present. And we as people working on brands get completely blinded around what’s actually working, what’s being communicated. There’s so much that we take for granted about what we already know about the brand. And this comes in and just says, Okay, I’m just, I’m just taking what you give me, and I’m going to tell you what I see, and I see some gaps around some of these things. You know, I don’t have the benefit of sitting in your weekly stand up meeting and hearing all the descriptions of what you’re actually doing. Christian Klepp 31:59 I’m sorry to jump in. I’m interested to know, like, just, just based on what we’ve been reviewing so far, like, what has your experience been showing this kind of analysis to clients, and how do they respond to some of this data, for example, that you know, you’re walking us through right now? Clay Ostrom 32:18 Yeah, I think it’s been interesting. Honestly, I think it can sometimes feel harsh. And I think again, as someone who’s both run an agency and also built worked on brands, we get attached to our work on an emotional level. Christian Klepp 32:42 Absolutely. Clay Ostrom 32:42 Even if we think about it as, you know, this is just work, and it’s, you know, whatever, we still build up connections with our work and we want it to be good. And so I think there’s sometimes a little bit of a feeling of wow, like that’s harsh, or I would have expected or thought we would have done better or scored better in certain areas, but that is almost always followed up with but I’m so glad to know where, where we’re struggling, because now I can fix it. I can actually know what to focus on to fix, and that, to me, is what it’s all about, is, yes, there’s a little bit of feelings attached to some of these things, maybe, but at the end of the day, we really want it to be good. We want it to be clear. We don’t want to be a 4 out of 10. We want to be a 10 out of 10. And what specifically do we need to do to get there? And that’s really what we’re trying to reveal with this. So I think, you know, everybody’s a little different, but I would say the reactions are typically a mix of that. It’s like, maybe an ouch, but a Oh, good. Let’s work on it. Christian Klepp 33:55 Absolutely, absolutely. Okay. So we’ve got brand summary, we’ve got fundamentals, then quality of messaging is the other part of it, right? Clay Ostrom 34:02 So, yeah, so this, this is, this is where the actual 4 out of 10 comes. We have these 10 points that we look at and we say, Okay, are you communicating these things clearly? Are you communicating who your target customer is, your category, your offering, where you’re differentiated benefits? Do you have any kind of concrete claim about what you do to support you know what you’re what you’re selling? Is the messaging engaging? Is it concise? You’ll see here a 7% on concise. That’s basically telling us that virtually no brands do a good job of being concise. Only about 7% get a green check mark on this, and kind of similar with the jargon and the vague words big struggle points with almost every brand. Christian Klepp 34:55 Streamline collaboration. Clay Ostrom 34:58 So we can see here with Slack. You know some of the jargon we got, KPIs (Key Performance Indicators), MQLs (Marketing Qualified Lead), if you’re in the space, you could argue like, oh, I kind of know what those things are. But depending on your role, you may not always know. In something like Salesforce marketing cloud, unless you’re a real Salesforce nerd, you probably have no idea what that is. But again, it’s just a way to quickly identify some of those weak points, things that we could improve to make our message more clear. Christian Klepp 35:27 Yes, yes. Okay, so that was the messaging analysis correct? Clay Ostrom 35:33 Yeah. Christian Klepp 35:33 Yeah. Okay. So what else have we got? Clay Ostrom 35:36 Yeah, so I think one other thing we could look at just for a sec, is differentiation, and this is this kind of plays off of what we looked at a minute ago with the positioning scores. But this is a way for us to look head to head with two different brands. So in this case, we’ve got Slack in the red and we’ve got Discord in the greenish blue. And I think of these, these patterns, as sort of the fingerprint of your brand. So where you Where are you strong? Where are you weak? And if we can overlay those two fingerprints on top of each other, we can see, where do we have advantages, and where does our competitor have advantages? So if we come down, we can sort of see, and this is again, for the nerds like me, to be able to come in and go deep, do kind of a deep dive on specifically, why did, why does Discord score better than Slack in certain areas. And at the bottom here we can see a kind of a quick summary. So slack is stronger in simplification, saving time, Discord has some better messaging around generating revenue, lowering costs, marketability. But again, this gives us a way to think about what are the things we want to double down on? So what do we want to actually be known for in the market? Because we can’t be known for everything. You know, buyers can maybe only remember a couple things about us. What are those couple things where we’re really strong, where we really stand out, and we’ve got some separation from the competitors. Christian Klepp 37:18 Right, okay, okay, just maybe we take a step back here, because I think this is great. It’s very detailed. It gets a bit granular, but I think it’s also going back to a conversation that you and I had previously about, like, Okay, why is it so important to be armed with this knowledge, especially if you’re in the marketing role, or perhaps even an agency talking to a potential client going in there already armed with the information about their competitors. And we were talking about this being a kind of like a trust building mechanism, right? For lack of a better description, right? Clay Ostrom 38:03 Yeah, I think to me, what I like about this, and again, this does come out of 10 years of doing work, this kind of work with clients as well, is it’s so easy to fall into a space of soft descriptions around things like positioning and just sort of using vague, you know, wordings or descriptions, and when you can actually put a number on it, which, again, it’s subjective. This isn’t. This isn’t an objective metric, but it’s a way for us to compare and contrast. It allows us to have much more productive conversations with clients, where we can say we looked at your brand, we we what based on our analysis, we see that you’re scoring a 10 and a 9 on simplicity and organization, for example. Is that accurate to you like do you think that’s what you all are emphasizing the most? Does that? Does that resonate and at the same time, we can say, but your competitors are really focused on there. They have a strong, strong message around generating revenue and lowering costs for their customers. Right now, you’re not really talking about that. Is that accurate? Is that like, what you is that strategically, is that what you think you should be doing so really quickly, I’ve now framed a conversation that could have been very loose and kind of, you know, well, what do you think your strategy is about? What do you know? And instead, I can say, we see you being strong in these three points. We see your competitors being strong in these three points. What do you think about that? And I think that kind of clarity just makes the work so much more productive with clients, or just again, working on your own brand internally. So what do you think about that kind of perspective? Christian Klepp 40:08 Yeah, no, no, I definitely agree with that. It’s always and I’ve been that type of person anyway that you know you go into a especially with somebody that hasn’t quite become a client yet, right? One of the most important things is also, how should I put this? Certainly the trust building part of it needs to be there. The other part is definitely a demonstration of competence and ability, but it’s also that you’ve been proactive and done your homework, versus like, Okay, I’m I’m just here as an order taker, right? And let’s just tell me what to do, and I’ll do it right? A lot and especially, I think this has been a trend for a long time already, but a lot of the clients that I’ve worked with now in the past, they want to, they’re looking for a partner that’s not just thinking with them, it’s someone that’s thinking ahead of them. And this type of work, you know what we’re seeing here on screen, this is the type of work that I would consider thinking ahead of them, right? Clay Ostrom 41:18 No, I agree. I think you framed that really well. Of we’re trying to build trust, because if we’re going to make any kind of recommendations around a change or a shift, they have to believe that we know what we’re talking about, that we’re competent, that we’ve done the work. And I think I agree with you. I think like this, it’s kind of funny, like we all, I think, on some base level, are attracted to numbers and scores. It just gives us something to latch on to. But I think it also, like you said, it gives you a feeling that you’ve done your work, that you’ve done your homework, you’ve studied, you’ve you’ve done some analysis that they themselves may have never done on this level. And that’s a big value. Christian Klepp 42:08 Yes, and a big part of the reason just to, just to build on what you said, a big part of the reason why they haven’t done this type of work is because it’s not so much. The cost is certainly one part of it, but it’s the time, it’s a time factor and the resource and the effort that needs to be put into it. Because, you know, like, tell me if you’ve never heard this one before, but there are some, there are some companies that we’ve been working with that don’t actually have a clearly, like, you know, a clear document on who their their target personas are, yeah, or their or their ICPs, never mind the buyer’s journey map. They don’t, they don’t even have the personas mapped out, right? Clay Ostrom 42:52 100% Yeah, it’s, and it’s, I think you’re right. It’s, it’s a mix of time and it’s a mix of just experience where, if you are internal with a brand, you don’t do this kind of work all the time. You might do it at the beginning. Maybe you do a check in every once in a while, but you need someone who’s done this a lot with a lot of different brands so that they can give you guidance through this kind of framework. But so it’s, you know, so some of it is a mix of, you know, we don’t have the time always to dig in like this. But some of it is we don’t even know how to do it, even if we did have the time. So it’s hopefully giving, again, providing some different frameworks and different ways of looking at it. Christian Klepp 43:41 Absolutely, absolutely. So okay, so we’ve gone through. What is it now, the competitor comparison. What else does the platform provide us that the listeners and the audience should be paying attention to here? Clay Ostrom 43:55 So I’ll show you two more quick things. So one is this message building section. So this is… Christian Klepp 44:03 Are you trying to put me out of a job here Clay? Clay Ostrom 44:07 Well, I’ll say this. So far in my experience with this, it’s not going to put us out of a job, but it is going to hopefully make our job easier and better. It’s going to make us better at the work we do. And that’s really, I think that’s, I think that’s kind of, most people’s impression of AI at this point is that it’s not quite there to replace us, but it’s sure, certainly can enhance what we do. Christian Klepp 44:36 Yeah, you’ll excuse me, I couldn’t help but throw that one out. Clay Ostrom 44:38 Yeah, I know, trust me, I’m this. It’s like I’m building a product that, in a sense, is undercutting, you know, the work that I do. So it is kind of a weird thing, but this message building section, which is a new part of the platform. It will come in, and you can see on the right hand side. And there’s sort of a quick summary of all these different elements that we’ve already analyzed. And then it’s going to give you some generated copy ideas, including, if I zoom in a little bit here, we’ve got an eyebrow category. This is again for Slack. It’s giving us a headline idea, stay informed without endless emails. Sub headline call to action, three challenges that your customers are facing, and then three points about your solution that help address those for customers. So it’s certainly not writing all of your copy for you, but if you’re starting from scratch, or you’re working on something new, or even if you’re trying to refresh a brand. I think this can be helpful to give you some messaging that’s hopefully clear. That’s something that I think a lot of messaging misses, especially in B2B, it’s, it’s not always super clear, like what you even do. Christian Klepp 45:56 Don’t get me started. Clay Ostrom 45:59 So hopefully it’s clear. It’s, you know, again, it’s giving you some different ideas. And that you’ll see down here at the bottom, you can, you can iterate on this. So we’ve got several versions. You can actually come in and, you know, you can edit it yourself. So if you say, like, well, I like that, but not quite that, you know, I can, you know, get my human touch on it as well. But yeah, so it’s a place to iterate on message. Christian Klepp 46:25 You can kind of look at it like, let’s say, if you’re writing a blog article, and this will give you the outline, right? Yeah. And then most of the AI that I’ve worked with to generate outlines, they’re not quite there. But again, if you’re starting from zero and you want to go from zero to 100 Well, that’ll, that’ll at least get you to 40 or 50, right? But I’m curious to know, because we’re looking at this now, and I think this, I mean, for me, this is, this is fascinating, but, like, maybe, maybe this will be part of your next iteration. But will this, will this generate messaging that’s already SEO optimized. Clay Ostrom 47:02 You know, it’s not specifically geared towards that, but I would say that it ends up being maybe more optimized than a lot of other messaging because it puts such an emphasis on clarity, it naturally includes words and phrases that I think are commonly used in the space more so than you know, maybe just kind of typical off the shelf Big B2B messaging, Christian Klepp 47:27 Gotcha. I had a question on the target persona that you’ve got here on screen, right? So how does the platform generate the information that will then populate that field because, and when I’m just trying to think about like, you know, because I’ve been, I’ve been in the space for as long as you have, and the way that I’ve generated target personas in the past was not by making a wild guess about, like, you know, looking at the brand’s website. It’s like having conducting deep customer research and listening to hours and hours of recordings, and from there, generating a persona. And this has done it in seconds. So… Clay Ostrom 48:09 Yeah, it’s so the way the system works in a couple different layers. So it does an initial analysis, where it does positioning, messaging analysis and category analysis, then you can generate the persona on top of that. So it takes all the learnings that it got from the category, from the product, from your messaging, and then develops a persona around that. And it’s, of course, able to also pull in, you know, the AI is able to reference things that it knows about the space in general. But I have found, and this is true. I was just having a conversation with someone who works on a very niche brand for a very specific audience, and I was showing him what it had output. And I said, Tell me, like, Don’t hold back. Like, is this accurate? He said, Yeah, this is, like, shockingly accurate for you know, how we view our target customer. So I think it’s pretty good. It’s not again, not going to be perfect. You’re going to need to do some work, and you still got to do the research, but, but, yeah. Christian Klepp 49:13 Okay, fantastic, fantastic. How do, I guess there’s the option, I see it there, like, download the PDF. So anything that’s analyzed on the platform can then be exported in a PDF format, right? Like, like, into a report. Clay Ostrom 49:28 Yeah, right now you can export the messaging analysis, or, sorry, the the messaging ideation that you’ve done, and then in the brand brief you can also, you can download a PDF of the brand brief as well. So, those are the two main areas. I’m still working on some additional exports of data so that people can pull it into a spreadsheet and do some other stuff with it. Christian Klepp 49:49 Fantastic, fantastic. That’s awesome, Clay. I’ve got a couple more questions before I let you go. But this has been, this has been amazing, right? Like and I really hope that whoever’s in the one listening and, most importantly, watching this, I hope that you really do consider like, you know, taking this for a test drive, right? How many I might have asked you this before, because, you know, I am somebody that does use, you know, that does a lot of this type of research. But how much time would you say companies would save by using Smoke Ladder? Clay Ostrom 50:24 It’s a good question. I feel like I’m starting to get some feedback around that with from our users, but I mean, for me personally, I would typically spend an hour or two just to get kind of up to speed initially, with a brand and kind of look at some of their competitors. If I’m doing a deep dive, though, if I’m actually doing some of the deeper research work, it could be several hours per client. So I don’t know. On a given week, it might depend on how many clients you’re talking to. Could be anywhere from a few hours to 10 hours or more, depending on how much work you’re doing. But, yeah, I think it’s a decent amount. Christian Klepp 51:07 Absolutely, absolutely. I mean, this definitely does look like a time saver. Here comes my favorite question, which you’re gonna look at me like, Okay, I gotta, I gotta. Clay Ostrom 51:17 Now bring it on. Let’s go. Christian Klepp 51:22 Folks that are not familiar with Smoke Ladder are gonna look at this, um, and before they actually, um, take it upon themselves to, like, watch, hopefully, watch this video on our channel. Um, they’re gonna look at that and ask themselves, Well, what is it that Smoke Ladder does that? You know that other AI couldn’t do, right, like, so I guess what I’m trying to say is, like, Okay, why would they use? How does the platform differ from something like ChatGPT, Perplexity or Claude, right? To run a brand analysis? Clay Ostrom 52:00 Yeah, no, I think it’s a great question. I think it’s sort of the it’s going to be the eternal AI question for every product that has an AI component. And I would say to me, it’s three things. So one is the data, which we talked about, and I didn’t show you this earlier, but there is a search capability in here to go through our full archive of all the brands we’ve analyzed, and again, we’ve analyzed over 6000 brands. So the data piece is really important here, because it means we’re not just giving you insights and analysis based on the brand that you’re looking at now, but we can compare and contrast against all the other brands that we’ve looked at in the space, and that’s something that you’re not going to get by just using some off the shelf standard LLM (Large Language Model) and doing some, you know, some quick prompts with that. The next one, I think, to me that’s important is it’s the point of view of the product and the brand. Like I said, this is built off of 10 plus years of doing positioning and messaging work in the space. So you’re getting to tap into that expertise and that approach of how we do things and building frameworks that make this work easier and more productive that you wouldn’t get, or you wouldn’t know, just on your own. And then the last one, the last point, which is sort of the kind of like the generic software answer, is you get a visual interface for this stuff. It’s the difference between using QuickBooks versus a spreadsheet. You can do a lot of the same stuff that you do in QuickBooks and a spreadsheet, but wouldn’t you rather have a nice interface and some easy buttons to click that make your job way, way easier and do a lot of the work for you and also be able to present it in a way that’s digestible and something you could share with clients? So the visual component in the UI is sort of that last piece. Christian Klepp 54:01 Absolutely. I mean, it’s almost like UX and UI one on one. That’s, that’s pretty much like a big part of, I think what it is you’re trying to build here, right? Clay Ostrom 54:13 Yeah, exactly. It’s just it’s making all of those things that you might do in an LLM just way, way easier. You know, you basically come in, put in your URL and click a button, and you’re getting access to all the data and all the insights and all this stuff so. Christian Klepp 54:29 Absolutely, absolutely okay. And as we wrap this up, this has been a fantastic conversation, by the way, how can the audience start using Smoke Ladder, and how can they get in touch with you if they have questions, and hopefully good questions. Clay Ostrom 54:47 Yeah, so you can, if you go to https://smokeladder.com/ you can, you can try it out. Like I said, you can basically go to the homepage, put in a URL and get started. You don’t even have to create an account to do the initial analysis. But you can create FREE account. You can dig in and see, you know, play around with all the features, and if you use it more, you know, we give you a little bit of a trial period. And if you use it beyond that, then you can pay and continue to use it, but, but you can get a really good flavor of it for free. Christian Klepp 55:16 Fantastic, fantastic. Oh, last question, because, you know, it’s looking me right in the face now, industry categories. How many? How many categories can be analyzed on the platform? Clay Ostrom 55:26 Yeah, yeah. So right now, we have 23 categories in the system currently, which sounds like a lot, but when you start to dig into especially B2B, it’s we will be evolving that and continuing to add more, but currently, there’s 23 different categories of businesses in there. Christian Klepp 55:46 All right, fantastic, fantastic. Clay, man. This has been so awesome. Thank you so much for your time and for your patience and walking us through this, this incredible platform that you’ve built and continue to build. And you know, I’m excited to continue using this as it evolves. Clay Ostrom 56:06 Thank you. Yeah, no. Thanks so much. And you know, if anybody, you know, anybody who tries it out, tests it out, please feel free to reach out. We have, you know, contact info on there. You can also hit me up on LinkedIn. I spend a lot of time there, but I would love feedback, love getting notes, love hearing what’s working, what’s not, all those things. So yeah, anytime I’m always open. Christian Klepp 56:30 All right, fantastic. Once again, Clay, thanks for your time. Take care, stay safe and talk to you soon. Clay Ostrom 56:36 Thanks so much. Talk to you soon. Christian Klepp 56:37 All right. Bye for now.
For Ad Free shows go to:www.patreon.com/dopeypodcastDave kicks off the first-ever Wednesday Dose of Dopey talking about post-Thanksgiving food insanity, a brownie-topped cheesecake Linda brought home, and his evolving stance on cheesecake as a “real” dessert. He updates the Dopey Nation on the Dopey Fitness Challenge, his failed attempt at jogging with his dog Winnie that ends with him eating pavement, ripping his pants, smacking the dog in frustration, and then feeling guilty about it all week. Dave reads an email from Haley in Mississippi, who loved the Glenis and Billy Strings episodes and promises heavy dopey stories from homelessness, prison, and IV meth. He begs for more voicemails and then plays a chunk of Miles Davis's autobiography, where Miles describes sliding from snorting heroin into shooting it, realizing he has a habit, and sinking into a four-year “horror show” of heroin and cocaine in New York.Then Dave introduces Naughty God (Dakota), a heavily tattooed Instagram/TikTok/YouTube creator who built a big following rating nod videos “sportscaster-style.” Dakota tells his story: growing up between a sweet, young mom and a meth-addicted dad, starting drugs at 13 by snorting random pain pills he found in a friend's brother's room, and becoming the classic weed-identity kid with a pot-leaf MySpace. He forms the band LAW with his friend Jacob Nowell (Bradley Nowell's son, who now sings for Sublime), and they grow up playing shows in San Diego and Long Beach while having access to grown-up levels of partying. Dakota falls in love with cocaine in his mid-teens, then with speed, and his using gets him kicked out of LAW when Jacob gets sober and can't handle him showing up high to everything.After moving to Orange County, Dakota dives into selling and using coke in San Clemente, then adds Oxy 30s (“blues”), fentanyl pills, and heroin to his daily rotation. He and his tight crew—especially his best friend Robert—live in a constant loop of dealing, partying, and using. Over two months, Robert, Dakota's cousin, and three other friends all die from fentanyl. The losses break him: he has a mental breakdown, calls his grandma, and checks himself into a San Diego hospital detox, where he's put on 100mg of methadone and spends years on the clinic grind.Dakota talks about being on methadone for four–five years, barely using anything else, then deciding—with help from a therapist—that he'll never fully turn a corner if he stays on it forever. He tapers himself from 100mg down to 4mg over about a year, jumps off, and goes through a long, foggy, uncomfortable withdrawal. He's now about a year and a half off methadone, occasionally smokes weed, sees a therapist, plays bass in his band Somehow Unseen, and works on content. He and Dave riff on nodding (“my whole life”), nod techniques, fentanyl's short “legs,” and the economics of why heroin likely won't “come back” in a big way.Dakota explains how he built NaughtyGod into a fast-growing account by structuring it like a recurring “show” and inventing/collecting phrases like “Charm City Rainbow,” “Nodwalk Shuffle,” “Baltimore Street Yoga,” “Sheriff of Nottingham” to describe different nod poses. They talk about Instagram flagging and banning drug content, other junkie meme/recovery pages, and how both of them accidentally stumbled into helping people through content that started out as pure jokes and self-centered ambition. They agree to collab on a nod reel, and Dakota shouts out his band and pages.All that and more on a brand new WEDNESDAY Episode of the good old dopey show! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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When you think about brands that have truly reshaped an entire category, few have done it as quickly or as effectively as Chipotle Mexican Grill, a brand that turned fast food into fast casual, and purpose into a powerful growth engine.Jim's guest this week is Chris Brandt, the President and Chief Brand Officer of Chipotle and one of the most respected marketers in the industry. Since joining the company in 2018, Chris has helped transform Chipotle into a purpose-driven lifestyle brand; making it more visible, relevant, and culturally resonant than ever before. Under his leadership, Chipotle has doubled in size, launched some of the industry's most creative campaigns, and become one of the most admired brands in the world.Before joining Chipotle, Chris built his marketing foundation at three of the great brand academies--General Mills, Coca-Cola, and Yum! Brands--where he helped launch legendary platforms like Taco Bell's “Live Más” and Doritos Locos Tacos. Today, he brings that same mix of creative courage, data-driven insight, and cultural intuition to Chipotle, where purpose and performance go hand in hand.Tune in for a conversation with a Chief Brand Officer who truly loves his job!---Recorded live at the ANA Masters of Marketing in Orlando, powered by TransUnion. Here we go.---Learn more, request a free pass, and register at iab.com/alm (utm: https://www.iab.com/events/annual-leadership-meeting-2026/?utm_source=ad&utm_medium=The+CMO+Podcast) Promo Code for $500 of ticket prices: ALMCMOPOD26---This week's episode is brought to you by Deloitte, TransUnion and the IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
00:00 – 11:43 – A busy night in college hoops, the latest CFP projections, Colts waive Michael Badgley, Justin Tucker was among the tryouts but the Colts roll with Blake Grupe, 11:44 – 19:41 – Morning Checkdown 19:42 – 39:16 – Kevin rants on the College Football Playoff and Notre Dame’s place in it, Colts cut Badgley and have a new kicker, the workout of Justin Tucker, Pacers-Nuggets tonight, Pacers odds for the top pick in the NBA Draft, Chris Paul gets waived by Clippers 39:17 – 1:09:09 – ESPN Colts reporter Stephen Holder joins us and discusses the frigid temperatures, his optimism level for the Colts heading into Sunday, the waiving of Michael Badgley and the tryout of Justin Tucker, it’ll be different in Jacksonville this time because…, Daniel Jones’ play the last few weeks, better chance Sauce Gardner or Anthony Richardson play before the end of the regular season, Trevor Lawrence vs. Colts, Morning Checkdown 1:09:10 – 1:18:30 – Indiana Sports Corp’s Dan Gliot joins us to discuss the Big Ten Championship weekend and all the festivities going on around town, the amount of planning that goes into an event of this magnitude, other upcoming events coming to town 1:18:31 – 1:25:07– Big Ten Championship fan interest, Kevin Patullo egged by upset Eagles fans, Lane Kiffin is a fake dog owner?, huge NFL games this weekend 1:25:08 – 1:49:10 – Can the Colts get over the at Jacksonville hump, the Colts pitiful record in late-season games, national signing day is today, the new Colts kicker, CFP quarterfinal locations, Morning Checkdown 1:49:11 – 1:56:36 – Snow, Pacers-Nuggets, Coke and Santa 1:56:37 – 2:03:34 – The weight of Sunday’s result for the Colts, could they still miss out on the playoffs?Support the show: https://1075thefan.com/the-wake-up-call-1075-the-fan/See omnystudio.com/listener for privacy information.
The gang talks about what's become of Black Friday and questions their individual levels of tolerance for hyper-consumerism. After a year of layoffs and censored job data, isn't two straight months of "Black Friday " psychosis more than a little tone deaf? ALSO this episode:– AI SUCKS: And rich companies like Amazon and Coke are using it.– TURN DOWN FOR WHAT: The Macy's Thanksgiving Parade was actually entertaining!– STATE OF PLAY: Haygood gets some new Sony gizmos!– SQUEAKY CLEAN: Kat digs Power Wash Simulator 2!– ARRRRRR: Fourhman is a cosplay pirate!*– FREE: Steam game for first to cash in the code!This episode was mixed by Tony Sadowski and includes Joe Haygood, Joe Fourhman and Tony Sadowski on vocals. You can download the podcast directly from here or click on one of the links below to subscribe. This episode features “Arcade Heroes,” "The Life and Times of Inky Blinky Pinky and Clyde," “Arcade Stories,” and “Coin Op Chaos” by Eric Matyas, www.soundimage.org. *in Yakuza
Dave and Chuck the Freak talk about things to look forward to in December, Al Roker gave kid Golden Ticket and she wasn’t pleased, old story of Cabbage Patch Kids on Black Friday, complicated pizza order, things that are normal to have one of but not 2, woman tried to stab BF at Thanksgiving, shooting at mall on Black Friday, 2 ladies driving crashed into tree and went into water, FedEx driver crashed into creek, life saved by pet rabbit, Cort tried Dave’s sweet cream, man stabbed in parking lot after UofM-OSU game, kid who is world champion bull rider, 50 Cent’s Diddy doc, Amy Schumer pictured without wedding ring, new name in running for James Bond, Clooney lost out on role to Brad Pitt, Johnny Cash estate suing Coke, Dolly asked about wearing wigs by bald man, Chinese man had lighter in stomach for 30 years, people arrested for Florida Keys threesome in public, road rage incident, woman gained 2 lost sisters on 23 & Me, cat loose on plane, someone walked in on guy in plane bathroom, OnlyFans star busted peeing over stuff in store, teacher struck by lightning, Hertz AI scanners, unintended date you share when you post pictures, Oxford Dictionary word of the year: Rage Baiting, 90-year-old man still skateboarding, missing art found in home put up for sale, and more!
Today we're diving into the world of artificial sweeteners. Back in July 1982, Coca-Cola launched a groundbreaking new product: Diet Coke. A healthier alternative for those Coke fans looking to cut back on sugar and manage their weight. Sounds great, right? Well, maybe not. You see Diet Coke, and many other low sugar drinks, rely on artificial sweeteners. And while they were once seen as a smart swap, emerging research is raising serious concerns about their long-term effect on our health. In this episode, I'm joined by Professor Eran Elinav and Professor Tim Spector to break down the latest science and explore how these sweeteners impact our gut microbiome.
Top Stories for December 2nd Publish Date: December 2nd PRE-ROLL: BUFORD HOLIDAY FESTIVAL From the BG AD Group Studio Welcome to the Gwinnett Daily Post Podcast. Today is Tuesday, December 2nd and Happy Birthday to Nelly Furtado I’m Peyton Spurlock and here are your top stories presented by KIA Mall of Georgia. Coca-Cola Caravan coming to Lanier Islands Resort Suwanee’s new ‘Bookshelf’: A mural that lets you judge a wall by its cover Gwinnett native Brandon Brigman changes life through CrossFit All of this and more is coming up on the Gwinnett Daily Post podcast, and if you are looking for community news, we encourage you to listen daily and subscribe! Break 1: Kia Mall of Georgia - Downtown Lawrenceville Holiday STORY 1: Coca-Cola Caravan coming to Lanier Islands Resort The Coca-Cola Holiday Caravan is rolling back into Lanier Islands Resort on Saturday, Dec. 13, lighting up the night alongside the resort’s Magical Nights of Lights. Picture it: a glowing 18-wheeler, mile after mile of twinkling displays, and all the holiday vibes you can handle. From 5 to 8:30 p.m., the Caravan will park outside Game Changer, where you can snap pics with Santa, sample new Coke flavors, and browse holiday merch. Beyond the Caravan, there’s Game Changer—an indoor playground with arcade games, axe throwing, and festive cocktails—and License to Chill Snow Island, featuring snow tubing, skating, and carnival rides. Magical Nights of Lights runs nightly through Jan. 4, with carload pricing starting at $35. Discounts are available for military, first responders, educators, and toy or food donors on select nights. For details, call 770-945-8787. STORY 2: Suwanee’s new ‘Bookshelf’: A mural that lets you judge a wall by its cover A bold new mural now greets visitors at Suwanee’s Town Center on Main, and it’s a stunner. Titled “Bookshelf,” the piece was created by renowned artist Pat Perry, whose jaw-dropping, photorealistic murals have popped up all over the globe. Back in early 2025, Suwanee put out a call for artists, and nearly 90 submissions poured in. Perry’s work stood out—his knack for blending realism with thoughtful, site-specific designs won over the Suwanee Public Arts Commission (with a little help from the Gwinnett Creativity Fund). Over two and a half weeks, Perry turned the walls outside the Suwanee branch of the Gwinnett Public Library into a vibrant tribute to storytelling. The mural’s placement—right by the pedestrian bridge—was no accident. It ties together the library, the park, and the new Town Center on Main. But here’s the cool part: “Bookshelf” isn’t just a mural. It’s a puzzle for book lovers. Perry didn’t paint books or readers; instead, he filled the piece with objects that hint at famous works of literature. A pearl for Steinbeck’s The Pearl. Chewing gum for To Kill a Mockingbird. Matches for McCarthy’s The Road. Over 20 literary Easter eggs are hidden in the mural, waiting for sharp-eyed readers to uncover them. It’s not just art—it’s a celebration of imagination, curiosity, and the stories that shape us. STORY 3: Gwinnett native Brandon Brigman changes life through CrossFit For Brandon Brigman, CrossFit isn’t just a workout—it’s his whole world. It’s where he transformed his body, met his wife, and found his calling. Back in 2010, Brandon, a former 270-pound offensive lineman from West Georgia, stumbled into NoExcuses CrossFit in Suwanee. He was bored of treadmills and marathon training, so he gave CrossFit a shot. Ten minutes into his first workout, he was wrecked. “I thought I was in shape—I’d just run a marathon. Nope.” Fast forward: he became a trainer, then the gym’s general manager, and in 2018, he bought the place. Now, NoExcuses is thriving, with 100 members, six employees, and a whole lot of heart. “It’s not just fitness,” Brandon says. “It’s accountability, community, and people who actually care if you show up.” We have opportunities for sponsors to get great engagement on these shows. Call 770.874.3200 for more info. We’ll be right back Break 2: Ingles Markets - Sugar Hill Holiday STORY 4: McClure High senior earns statewide recognition for leadership Jasmine Osorio-Antonio is already making waves—and she’s just getting started. A senior at McClure Health Science High in Duluth, Jasmine juggles more than most adults. Coding Club founder? Check. DECA leader? Yep. Junior Achievement honoree? Absolutely. In October, she was named one of Junior Achievement of Georgia’s Nineteen Under Nineteen, a recognition for students who are shaking things up with leadership and innovation. Her résumé is stacked: Horatio Alger Scholar, Alexander Hamilton Scholar, NCWIT Honorable Mention, and finalist in the Girls Who Code AI + Sustainability Challenge. Oh, and she’s in the top 10% of her class. But Jasmine’s not just about accolades. She’s hands-on. Her Coding Club, which she started with a teacher, gives students real-world experience—projects they can actually show off. And somehow, she still finds time to work three jobs: as a “FANgineer” at Georgia Tech games, a parking lot ambassador near Mercedes-Benz Stadium, and helping with her mom’s cleaning business. Her future? Computer science and business. STORY 5: Strickland says Georgia’s future ‘on the line’ in attorney general race State Sen. Brian Strickland is running for Georgia attorney general, and he’s got a lot to say about why. “I want my boys to grow up in the same Georgia I did,” he said. “We’ve got a good thing going here, but it’s a pivotal time. The wrong person in this seat could change everything.” Strickland, who’s been in the General Assembly since 2012, has a packed résumé: chair of the Senate Judiciary Committee, former floor leader for two governors, and now a candidate to replace Chris Carr. His campaign? Focused on public safety, defending state laws, and tackling new threats like AI-driven crime. But it’s not all politics. Strickland’s a dad of two young boys, one of whom is autistic. He wears a faded autism awareness bracelet daily, a reminder of the work still needed. His campaign is grounded in what he calls “common sense” values: supporting law enforcement, protecting families, and ensuring Georgia stays a place people want to call home. We’ll be right back. Break 3: Sugar Hill Ice Skating Rink STORY 6: GCPS sets new calendars, but religious holiday debate lingers Gwinnett County Public Schools just rolled out its calendars for the next two school years, and, well, not everyone’s thrilled. Board member Tarece Johnson-Morgan called it “disappointing” and “non-inclusive,” pointing out that the calendar still leans heavily on Christian holidays while leaving out major ones from other faiths, like Ramadan or Rosh Hashanah. The district says they surveyed families, and most prioritized longer breaks and fewer digital learning days over adding religious holidays. But Johnson-Morgan argues there’s room for a “Yes/And” approach—keeping the current structure while recognizing key non-Christian holidays. It’s a debate that’s not going away anytime soon in one of the nation’s most diverse districts. STORY 7: Gwinnett schools preparing to adopt cell phone ban policy Gwinnett parents, it’s time to weigh in: should cell phones be banned in schools? The school board is considering a new policy—Policy JCDAF—that would ban personal devices like phones, smartwatches, and tablets starting in the 2026-2027 school year. Exceptions? Only for students with medical or learning plans. This isn’t just a local idea. It’s tied to Georgia’s new Distraction-Free Education Act, which requires elementary and middle schools to ban phones by 2026. Gwinnett’s proposal goes further, extending restrictions to high schools. For younger students, the ban would last all day—class, recess, assemblies, everything. High schoolers? They’d get a little more freedom, with phones allowed during lunch. The district says the goal is to cut distractions and reduce bullying, citing studies showing phone bans can lower bullying by nearly 45%. Parents, students, and staff can share their thoughts by emailing myschoolboard@gcpsk12.org. We’ll have closing comments after this Break 4: GCPS Hiring Signoff – Thanks again for hanging out with us on today’s Gwinnett Daily Post Podcast. If you enjoy these shows, we encourage you to check out our other offerings, like the Cherokee Tribune Ledger podcast, the Marietta Daily Journal, or the Community Podcast for Rockdale Newton and Morgan Counties. Read more about all our stories and get other great content at www.gwinnettdailypost.com Did you know over 50% of Americans listen to podcasts weekly? Giving you important news about our community and telling great stories are what we do. Make sure you join us for our next episode and be sure to share this podcast on social media with your friends and family. Add us to your Alexa Flash Briefing or your Google Home Briefing and be sure to like, follow, and subscribe wherever you get your podcasts. Produced by the BG Podcast Network Show Sponsors: www.ingles-markets.com www.kiamallofga.com Ice Rink – Downtown Sugar Hill Strand Marietta – Earl and Rachel Smith Strand Theatre Holiday Celebration 2025 – City of Sugar Hill 2025 Buford Holiday Festival & Parade All-In-One Flyer NewsPodcast, CurrentEvents, TopHeadlines, BreakingNews, PodcastDiscussion, PodcastNews, InDepthAnalysis, NewsAnalysis, PodcastTrending, WorldNews, LocalNews, GlobalNews, PodcastInsights, NewsBrief, PodcastUpdate, NewsRoundup, WeeklyNews, DailyNews, PodcastInterviews, HotTopics, PodcastOpinions, InvestigativeJournalism, BehindTheHeadlines, PodcastMedia, NewsStories, PodcastReports, JournalismMatters, PodcastPerspectives, NewsCommentary, PodcastListeners, NewsPodcastCommunity, NewsSource, PodcastCuration, WorldAffairs, PodcastUpdates, AudioNews, PodcastJournalism, EmergingStories, NewsFlash, PodcastConversations See omnystudio.com/listener for privacy information.
Munden holdte 12 dage på orlov, en form for hellig båndskrift til at starte på, en rasende demo-Esben er tilbage, Jens Hansen har et toturkammer, Guerilla-aktivisme-mediemæssigt, kan vi anmelde Jacob Jensen til forbrugerombudsmanden?, Landbrugs-influcere og hele svineballaden, Hvor filan er Liberal Alliance og Radikale Venstre?, Konservative Nye ministre, Løkke ryger vandpibe og moderaterne under spærregrænsen, tag hjem og sov den ud som Kenneth fra Vejle, vi er 100% Edi Hrnic og ros til Politiken, Australien er blevet en form for prøvekanin på sociale medier, Peter skal op af kaninhullet på Instagram, Europa mangler vand og det hele ender i Esbens kælder, Ønsk dig et filteringdanlæg på drikkevandet, Trump er klar til krig mod narkokartellerne, Kaffe og Coke i Venezuela, syv syrere vil have Dan Bunkering anmeldt, ny ghettolisten med de originale udsatte områder og husk at se #IJapanGårDetGodt Episode 3.Få 30 dages gratis prøveperiode (kan kun benyttes af nye Podimo-abonnenter) - http://podimo.dk/hgdg (99 kroner herefter)Værter: Esben Bjerre & Peter FalktoftRedigering: PodAmokKlip: PodAmokMusik: Her Går Det GodtInstagram:@hergaardetgodt@Peterfalktoft@Esbenbjerre
In Episode 399, Ken and Dave discuss, Fulton County dropping the Trump charges, the DC shooting, a judge interfering with high school football, the Virginia football coach on the run, Campbell's soup is for poor people, Coke's fake Johnny Cash song, Margorie Taylor Greene flies off the handle, and who will take the soon to be open 14th congressional seat.
It's not the most commonly sought-after item on Facebook, but it's certainly not the least advertised on the platform's feeds either.Advertisements for highly addictive and illegal drugs like cocaine and oxycodone continue to appear on Meta's social platforms, amid their no-tolerance policy for such content and for what they call 'robust' measures to keep them off.The RCMP says it works extensively to intercept online purchases of illegal drugs, but Meta's reliance on AI to regulate advertisement sales and distribution doesn't allow for much policing.Host Maria Kestane speaks to Ben Musset, digital editor for the Toronto Star, and Omar Mosleh, reporter for the Toronto Star to discuss their investigation into Meta's advertising loopholes, and how Canada's most vulnerable could fall victim to the multibillion dollar self-regulating business platform. We love feedback at The Big Story, as well as suggestions for future episodes. You can find us:Through email at hello@thebigstorypodcast.ca Or @thebigstoryfpn on Twitter
Brand building or performance? TV or TikTok? Data or gut? Every marketer wrestles with how to spend smarter, not just more.In the seventh episode of The Brand Builder's Playbook, hosts Jim Stengel and Ryan Barker, along with guest co-host Kate Lamberton, dig into the art and science of the marketing mix. They explore how brands can cut waste, make every dollar work harder, and balance the short-term demand for results with the long-term need for brand strengthJoining the conversation is Damon Berger, Head of Consumer Digital Engagement at Gap Inc., who shares his perspective on building a culture that embraces both measurement and creativity. From MMM (marketing mix modeling) to cultural relevance, Damon breaks down how Gap is revitalizing iconic brands by staying true to their DNA while staying agile in a fast-changing marketThe takeaway: when you put the consumer at the center, smart spending isn't about choosing between brand and performance…it's about making both work harder together.—Download this week's worksheet: https://bit.ly/3JI5FdVRead about upcoming episode topics and guests here: https://bera.ai/podcast/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Robach and Holmes cover the latest news headlines and entertainment updates and give perspective on current events in their daily “Morning Run.”See omnystudio.com/listener for privacy information.
Robach and Holmes cover the latest news headlines and entertainment updates and give perspective on current events in their daily “Morning Run.”See omnystudio.com/listener for privacy information.
Robach and Holmes cover the latest news headlines and entertainment updates and give perspective on current events in their daily “Morning Run.”See omnystudio.com/listener for privacy information.
Geoff, Gavin and Andrew talk about phone mystery, a mysterious dog, Regulation Detectives, reverse osmosis, advent calendar, Black Metal Friday, sponsorship, Ball x Pit, playing games wrong, Crackdown, Fallout 3, radio, Regulation Colors, Blobby, the most normal, Coke, Pepsi, Starbucks, percent gravity, franchises, and sushi. BLACK METAL FRIDAY is THIS FRIDAY at https://regulationstore.com and use code BLACKMETAL to get 16% off starting Friday through Cyber Monday DECEMBER 1st we're doing an advent calendar on our Patreon all the way through Christmas Eve! Join as a free member on Patreon.com/theregulationpod Sponsored by AG1. Head to DRINKAG1.com/REGULATION to get a FREE Welcome Kit with an AG1 Flavor Sampler and a bottle of Vitamin D3+K2, when you first subscribe! Support us directly at https://www.patreon.com/TheRegulationPod Stay up to date, get exclusive supplemental content, and connect with other Regulation Listeners. Learn more about your ad choices. Visit megaphone.fm/adchoices
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