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Serious Sellers Podcast auf Deutsch: Lerne erfolgreich Verkaufen auf Amazon
Erfolgreich sein im Amazon-FBA-Bereich ist kein Zufall, sondern das Ergebnis harter Arbeit und cleverer Strategien. In dieser Epoche laden wir Marc ein, einen beeindruckenden Amazon-Händler mit achtstelligen Jahresumsätzen. Marc teilt seine bemerkenswerte Reise von einem gewöhnlichen Angestellten zu einem führenden Akteur im Amazon-FBA-Geschäft. Inspiriert von YouTube-Kanälen wie Private Label Journey und Lukas Manko, startete er mit nur 5000 Euro und baute zusammen mit seiner Frau zwei florierende Marken auf. Möchtest du wissen, wie Marc Software-Tools und künstliche Intelligenz wie ChatGPT einsetzt, um seine Geschäftsprozesse zu optimieren und die Ergebnisse zu verbessern? Dann wirst du von seinen Einblicken in die Nutzung von JGPT zur Produktentwicklung und Qualitätskontrolle begeistert sein. Er erklärt detailliert, wie er von den ersten Tagen ohne jegliche Tools zu modernen Lösungen wie Helium 10 und generativer KI übergegangen ist. Besonders spannend ist, wie er die Vision-Funktion zur Marktlücken-Analyse nutzt und welche Tipps und Tricks er für die Arbeit mit JGPT parat hat. Im weiteren Verlauf der Episode tauchen wir in die Vorteile von Custom-GPTs für Amazon FBA ein und zeigen, wie Marc diese in Bereichen wie Sourcing, Kundensupport und Produktentwicklung einsetzt. Durch die Nutzung englischer Quellen und die Erstellung spezifischer Custom-GPTs konnte er seine Effizienz erheblich steigern. Abschließend diskutieren wir die Zukunft des Geschäfts mit KI und die Notwendigkeit, sich ständig weiterzubilden, um wettbewerbsfähig zu bleiben. Lasst euch von Marcs innovativen Ansätzen inspirieren und erfahrt, warum die Integration von KI entscheidend für den Erfolg im digitalen Zeitalter ist! In Folge 135 des Serious Sellers Podcast auf Deutsch, Marcus und Marc diskutiére: 00:00 - Erfahrungen Eines Erfolgreichen Amazon-Händlers 14:46 - Optimierung Von Geschäftsprozessen Mit JGPT 30:16 - Maximierung Des Know-Hows Durch Custom-GPT 35:19 - Die Zukunft Des Business Mit KI
Today’s guest on the show is Gil Lang of Private Label Journey. Gil is from Germany, which is an important area that we need to investigate more and he’s here to share his insights into the Amazon Germany market. He is also a private label seller and runs the podcast Private Label Journey. Gil’s Background Gil started selling on Amazon nearly 3 years ago now, with a sports brand. He learned about Amazon selling on America podcasts while he was looking for different ways to make money online to give him the freedom to travel. Gil started blogging, YouTubing and podcasting on the topic with his partner Thomas, because there was no content for the German market. He now has the biggest Amazon Germany FBA community there is, with over 10,000 members. Gil has 2 brands with 2 seller accounts of his own on Amazon, has partnered up with 3 other companies and also runs an agency helping English speaking sellers to sell in Europe. Germany is an Interesting and Important Amazon Market Amazon Germany is interesting from the size alone. It’s the 2nd biggest Amazon market there is. Most importantly, compared to the American market, Germany’s is not that saturated. In America, you have to have either a big budget or niche right down. In Europe, that’s not the case. You can go for a more broad niche. Which is the biggest reason why anybody should think about entering this market. Even though the Amazon Germany market perhaps isn’t going to grow much from here, European markets are all linked. Gil predicts that Spain, Italy, and France are all going to have growing Amazon markets in the next few years, so there’s still a lot of opportunities there. Gil started with one product in the sports niche: jump ropes. Three years ago when he started with that in America it was already saturated, whereas in Germany it wasn’t a problem. Nowadays even in Germany, there are a lot of people playing in that field. If you look at products selling well in America, you can still jump in that market over in Germany. You do have to look a bit broader because, being a smaller market, there are no super small niches. You also have to get used to the difference in size of the market as it can feel quite boring selling 1 unit a day if you started out in America and are used to selling 20-100 units per day! The Biggest Opportunities and the Biggest Challenges of Amazon Germany Firstly, as discussed, the German market is not saturated, which is a huge upside. Secondly, the marketing services also not as used. So there is lots of opportunity with the AMS platforms you could use. Thirdly, the sellers are not as aggressive in Germany as they would be in America. The review game has changed. In America, you have products with thousands of reviews. That’s not the case in Germany. As for challenges, the language barrier is going to be a problem. You can’t have just a generic listing or get a random person to translate your English listing who doesn’t understand Amazon. You need to get a combination of people who know about Amazon and also know the language. The language barrier is not just about translation, it’s about rewriting listings. Secondly, you must strategize if the product makes sense in Germany. Not everything will sell in Germany like it does in America. It’s just a different market so be prepared for that. The third challenge is all the regulations you have in Germany that you have to take care of. In each European company, there are different regulations, you have to keep them in mind. There’s also somewhat of a cultural barrier too: the reason things are more aggressive in America is that the consumers need you to scream in a place where everyone else is shouting, and also the regulatory environment is different. Product Research for Amazon Germany If you’re used to using the BSR for estimating the sort of sales you can get in the American market, that will lead you up the garden path in both Germany and the UK.
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In this episode, I share with you the Jungle Scout Web App tool for research.
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In this episode, I share my data on testing and analysing PPC amazon FBA ads.
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In der neunten Folge des Jungunternehmer Podcast dreht sich alles um das Thema Amazon FBA und Private Labeling, das bedeutet den Aufbau einer Eigenmarke auf Amazon. Wer passt da besser als Gil Lang von Private Label Journey, den ich mir zum Interview ins Boot geholt habe? See acast.com/privacy for privacy and opt-out information.
DerInterviewer.com - Ein Podcast über Start-Ups, Outsourcing und Social Media Marketing
Digitale Nomaden Podcast - Raus aus dem Hamsterrad. Rein in die Freiheit.
Gil Lang: Heute haben wir Gil von Private Label Journey zu Gast. Gemeinsam mit seinem Partner Thomas betreibt er im deutschsprachigen Raum die Nr. 1 Ressource zum Thema Fullfillment by Amazon. Er ist Podcaster, Youtuber, Blogger und vor allem eines: Erfolgreicher Unternehmer im Bereich E-Commerce. Gil ist vermutlich einer der Ersten in Deutschland, die das Thema FBA publik gemacht haben. Shownotes: >>> Private Label Journey Gratis Ebook
DerInterviewer.com - Ein Podcast über Start-Ups, Outsourcing und Social Media Marketing