chemical element with atomic number of 2
POPULARITY
Categories
The Helium Boys, Shotgun Spratling and Chris Trevino, are back for the first game-week recap episode of the 2026 season, and they're back in the thick of it as all the staples of the Helium Boys Podcast are in full effect with the Two-Minute Drill, stocks, upcoming game preview, answering listener questions, take it or leave its and Chris forcing Shotgun to do a blind ranking against his will.The podcasting duo open with the Two-Minute Drill where Chris discusses the abhorrence of an event that took place at the Coliseum in the season opener while Shotgun scattershots across a variety of topics that have been national discussions from USC's 42-26 win over San Jose State. The boys of Helium jump into prior comments and corrections before breaking down the Trojans' victory and which players/units/themes saw their stock rise or fall. They also preview the upcoming Friday night matchup with Fresno State.After a break, Shotgun takes on Trevino's Take It or Leave It segment before the show concludes with an Overtime period of blind ranking rivalries that range from sports to cities to cartoon characters.
Today Michael welcomes back Priscilla Wagner of Relentless B2C, Marine Corps veteran, and quite possibly the most spreadsheet-brained guest in Badger Nation. She's been on the show for the visibility death spiral, for classifying keywords by how they actually behave instead of by raw console numbers, and for the custom Excel bidding system Michael still talks about. This time she's opening up her forecasting model.The idea: auditing an account that's already running is the easy version. The data is sitting right there. Forecasting is the hard version, because you're projecting spend and revenue off keywords that have zero performance history attached to them. As Michael puts it, the digital marketer in all of us wants to launch big and find out fast but sitting down to plot it out first is what real businesses do.Priscilla walks through the entire build. Tiering roughly 90 competitors by relevancy using Helium 10 and Claude. Bucketing keywords into core, expansion, branded, and broad discovery. Pulling current impression share straight out of the Search Query Performance report, then picking a lift target that's "big enough to read, small enough to test." She also shares the variable Michael had never seen anyone put in a forecast before: click-through rate and conversion rate decay, because your CTR cannot possibly hold steady as your impression bucket multiplies.And there's a real case study in here. One client's forecast surfaced a buy box problem before a single ad went live so the recommendation wasn't a campaign structure, it was "stop selling to resellers first."We'll see you in The PPC Den!
Amazon is testing MCF with Prime. Walmart and TikTok Shop sales are absolutely booming. 10 new AI features that will help your Amazon, Walmart, or TikTok Shop business. These and more on today's Weekly Buzz episode! We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Walmart e-commerce sales surge as CEO touts 'price, speed and convenience' https://www.foxbusiness.com/retail/walmart-e-commerce-sales-surge-ceo-touts-price-speed-convenience TikTok Shop is driving more online sales in the US than Target and other major retailers https://www.businessinsider.com/tiktok-shop-us-spend-is-larger-than-target-costco-data-2026-8 10+ New AI Features For Amazon, Walmart, and TikTok Shop Seller Pulse — A near-real-time dashboard widget for monitoring sales, orders, units sold, ad spend, conversion rate, TACoS, and other metrics across Amazon, Walmart, and TikTok Shop. Ads MCP Write Capabilities — Users can create advertising campaigns, add keyword targets, and manage bids directly through the Helium 10 MCP using Claude, ChatGPT, or another compatible AI assistant. Walmart Ads in MCP — Users can analyze Walmart advertising performance, ask questions about campaign data, and make changes to Walmart campaigns through the MCP. B2B Metrics in Profits — Helium 10 Profits now separates B2B and B2C orders, allowing sellers to compare business-customer sales with regular consumer sales. AWD Inventory Visibility — The Inventory Levels page now displays Amazon Warehousing and Distribution inventory, including inbound AWD units and inventory moving from AWD to FBA. Keyword Tracker MCP Write Capabilities — Users can check whether keywords are already being tracked, add missing keywords, and start tracking products directly through the MCP. Review Insights in MCP — Users can access Amazon review-analysis data, identify positive and negative review themes, and compare an ASIN's reviews against its broader category. TikTok Influencer Search in MCP — Sellers can find TikTok creators based on niche, keywords, sales generated, units sold, follower count, and other performance criteria. TikTok Product Search in MCP — Users can discover top-performing TikTok Shop products based on niche, GMV, sales period, and other filters. TikTok Top-Performing Video Search — Sellers can identify which TikTok videos generated the most GMV for a specific product. TikTok Creator Identification — Users can find the creators responsible for the highest-performing videos associated with a TikTok Shop product. Additional MCP Credit Packs — Users who reach their MCP credit limit can now purchase additional credit packs through the Plans and Billing section of Helium 10. In episode 549 of the AM/PM Podcast and Weekly Buzz, Bradley talks about: 00:00 - Introduction 00:54 - Amazon MCF Prime Coming? 02:54 - Walmart Online Sales Booming 04:24 - TikTok Shop Sales Booming 06:11 - 10 New AI Features For Amazon/Walmart/TikTok Shop
We begin Episode 24 with one of those hypothetical questions that immediately exposes exactly how much faith you have in the people around you:Someone offers you $50 million cash, tax-free. All you have to do is call someone. If they don't answer, you get the money.Who are you calling?For the Rizz Show crew, the answer becomes obvious very quickly: King Scott.The man apparently treats incoming phone calls like suggestions.Rizz is already mentally spending his $50 million because King Scott never answers. Moon is apparently another safe bet, and the conversation quickly turns into an intervention about why Scott's phone is always on Do Not Disturb—especially with a very pregnant wife at home.Probably time to turn the ringer on, buddy.If not, apparently the rest of The Rizzuto Show is prepared to raise the child. It takes a village, and unfortunately this is the village available.Then it's time for the Rizz Quiz, where contestants get 45 seconds to answer as many supposedly simple questions as possible. One wrong answer immediately stops the clock. We're talking third-to-fifth-grade territory: basic math, colors, geography, animals, planets and other information most adults confidently assume is still stored somewhere inside their brains.That confidence does not survive this comedy show.Janelle starts strong with pink, 30, LEGO and 366 days in a leap year before the phrase “natural satellite” completely derails the operation. The answer was the moon. Instead, we get a curse word and an early exit.Chris comes in ready to work—and apparently ready to work with the loudest calculator ever manufactured. He gets through Harry Potter, pentagons, Florida, multiplication, McDonald's and subtraction while everybody tries to figure out whether he's playing the Rizz Quiz or doing taxes on a Texas Instruments from 1987.Then Craig absolutely cooks.Milk. Spider legs. Mars. Division. Elephants. Inches. Gravity. Multiplication. Hawaii. Addition. Helium.The man puts up 11 correct answers, which in this game basically makes him Ken Jennings.Bill gets one chance to dethrone him.First question: What animal is known as man's best friend?Dog.Second question: What is 60 divided by 6?Zero.And that's it.Craig wins Blues home-opener tickets while Bill presumably begins a long and painful reconciliation with the number 10.Round two begins with Brittany taking on a piano, decades, Antarctica and basic multiplication. Eight times four?36.Nope.The crew also realizes some questions have returned from the previous day, giving Rizz a chance to see whether anybody actually learned anything from Simpleton Trivia. Spoiler: education remains a work in progress.Then Columbia Jeff steps up and cruises through colors, subtraction, human anatomy, triangles, Mario, multiplication and geography.How many nickels make one dollar?50.Suddenly Rizz feels much better about his own previous nickel-related failure. This isn't just trivia anymore. This is Rizz redemption.Another Jeff enters the arena and successfully handles penguins, division and Canada before 18 plus 22 becomes…50?Math claims another victim.Finally Ethan gets the last shot. He works through stop signs, Washington, D.C., division, dolphins and rainbow colors before getting tangled up in a question about the force behind ocean tides.And that's the Rizz Quiz experience in a nutshell: everything seems insultingly easy until the music starts, a timer is running and suddenly you're staring into the abyss wondering whether 18 plus 22 has always been 50.This comedy show proves once again that basic math becomes advanced calculus when someone puts you on the radio.The Rizz Quiz isn't difficult.Your brain is just a coward.Follow The Rizzuto Show → linktr.ee/rizzshow for more from your favorite daily comedy show.Connect with The Rizzuto Show Comedy Podcast online → 1057thepoint.com/RizzShow.Hear The Rizz Show daily on the radio at 105.7 The Point | Hubbard Radio in St. Louis, MO.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Helium Boys, Shotgun Spratling and Chris Trevino, return behind the microphones for the first official game-week episode of the 2026 season, and they're bringing some new flair as they unveil a new 'Trojan Draft' competition pitting each co-host against each other in a match of statistical prognostication and team building.But first the podcasting duo open with the Two-Minute Drill where Shotgun talks about his excitement level now that game week is finally upon us while Chris discusses his adventure attending Salute to Troy for the first time. The boys of Helium jump into prior comments and corrections before breaking down what a couple of newsy items mean for USC after it was revealed Tobias Raymond will be the starting center while Jahkeem Stewart has been injured and will miss the first three games of the season. They also preview the upcoming matchup with San Jose State.The second half of the show features Shotgun and Chris snake drafting an offensive and defensive unit of Trojans that each believes will put up the best stats this season in the first-annual Trojan Draft.Shotgun then takes on Trevino's Take It or Leave It segment before the show concludes with an Overtime period of 'Real or Fake' Silicon Valley startups that include names such as Delicious, Backrub and Fashism.
How did a $4M Amazon brand become a supplier to Amazon itself? Discover its Amazon B2B strategy, PPC shift, hidden Amazon programs, AI tools, and competitor tactics driving its next stage of growth. ► Watch the Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What happens when a decades-old industrial business starts treating Amazon like a serious growth channel? In this episode of the Serious Sellers Podcast, Bradley Sutton sits down with Angie Mosqueda from Stardust, a company aiming for roughly $4 million in Amazon sales this year. What began as a traditional B2B business selling industrial products through distributors has evolved into a sophisticated Amazon operation with high-ticket products, business pricing, PPC clicks that can reach $20 or more, and even a six-figure-per-month product. But one of Stardust's biggest opportunities didn't come from a new keyword or advertising campaign. Through persistent networking at Amazon events and leveraging its business certifications, the company eventually became a preferred seller to Amazon itself—meaning Amazon warehouses can now purchase Stardust products. The company also became a preferred seller for Chicago Public Schools through Amazon Business. Angie explains how these opportunities took roughly a year and a half of networking, follow-ups, and navigating Amazon's programs, showing why sellers shouldn't overlook certifications, Amazon Business, or simply getting in the room with the right people. Angie also shares why Stardust recently moved its Amazon advertising away from outside agencies and brought PPC management in-house using Helium 10 Ads. While the account's overall numbers previously looked healthy, getting closer to the data exposed wasted spend hiding underneath those top-level metrics. She also explains how she's using Helium 10 Audience to validate creative decisions and the Helium 10 MCP with Claude to analyze bids, identify opportunities, make changes, and learn Amazon advertising as she goes. Bradley wraps up the episode with a live Cerebro deep dive into Stardust's top-selling spill kit, revealing how sellers can identify their real competitors, compare relative organic rank, uncover keyword gaps, and study historical advertising and BSR trends. Instead of guessing what might move the needle, sellers can reverse-engineer what changed when a competitor's sales and rankings improved. Stardust may already be approaching $4 million on Amazon, but this episode proves an important lesson: no matter how established your business becomes, there's always another layer of opportunity hiding in the data. In episode 762 of the Serious Sellers Podcast, Bradley and Angie discuss: 00:00 - Introduction 03:37 - Taking A Legacy B2B Brand Online 06:30 - Why Their PPC Clicks Cost $20+ 09:02 - Launching New Products On Amazon 11:49 - Becoming A Supplier To Amazon Warehouses 13:16 - Unlocking Amazon Business Preferred Seller Programs 15:39 - Certifications And Networking With Amazon 16:23 - Bringing Amazon PPC Management In-House 17:34 - Using Helium 10 Audience And AI 19:11 - Managing Amazon Ads With MCP 22:49 - Bradley's Live Cerebro Competitor Analysis 33:50 - Reverse-Engineering Competitor Growth Strategies
Discover how Amazon Global Logistics could simplify your supply chain, reduce surprise fees, speed up FBA inventory, and change how you ship products globally. Getting inventory from your factory into Amazon FBA can be one of the most complicated parts of running an ecommerce business. Between freight forwarders, customs, placement options, unexpected fees, and changing transit times, sellers have plenty of decisions to make. In this episode, Bradley Sutton sits down with Alex Berry, who leads Amazon Global Logistics (AGL), to break down how the program works and where it fits into an Amazon seller's supply chain. Alex explains how AGL differs from traditional freight forwarding, including Amazon Managed Placement and Seller Managed Placement. Sellers can choose between different approaches for getting inventory distributed across Amazon's five US regions, while AGL also offers air, standard ocean, and fast ocean shipping options. The conversation also tackles Incoterms such as FOB and DDP, Amazon Customs and Trade (ACT), payment options, and one of the biggest headaches in international freight: unexpected fees. Unlike the common "Bill One, Bill Two" model Alex describes in the freight industry, he says AGL provides the price upfront without a second bill filled with additional charges such as detention, demurrage, or driver wait times. But AGL is continuing to expand. Alex shares updates on dangerous goods support, including electronics with batteries and upcoming lithium-ion battery capabilities, as Amazon works toward supporting more than 99% of ASINs by mid-2027. He also discusses faster routes into the eastern US, premium ocean service into Europe, expanding international shipping lanes, contract pricing for qualifying sellers, and plans that could eventually allow sellers to use AGL to ship directly to non-Amazon destinations such as their own warehouses and 3PLs. Ready to explore Amazon Global Logistics? Visit http://h10.me/agl to learn more, start the onboarding process, and get approximately 8% off your first AGL shipment as a first-time user. Helium 10 Elite members: Keep an eye on your inbox for a separate AGL link specifically for Elite members. Whether you're already using a freight forwarder or simply looking for more options, this episode offers a closer look at what Amazon is building on the logistics side of the business. The biggest lesson isn't necessarily that every seller should switch to AGL—it's that sellers should understand their true landed costs, shipping speed, placement strategy, and supply chain options before deciding what works best. The more efficiently you can get inventory where customers need it, the better positioned your business is to stay in stock, protect margins, and keep growing. In episode 548 of the AM/PM Podcast, Bradley and Alex discuss: 00:00 - Introduction 00:38 - Everything You Need To Know About AGL 03:11 - Inside Amazon Global Logistics 07:26 - AGL Vs. Traditional Freight Forwarders 10:27 - How AGL Inventory Placement Works 13:19 - Understanding FOB And DDP Shipping 15:37 - Customs, Duties, And Payment Options 18:01 - Using AGL For Multichannel Selling 19:43 - Avoiding Surprise Freight Forwarding Fees 22:02 - Shipping Hazmat Products With AGL 23:59 - Air, Standard, And Fast Ocean Shipping 25:51 - New AGL Features Coming For Sellers 30:00 - How To Get Started With AGL
Amazon limiting written reviews for customers to read, Helium 10 MCP hackathon contest with big prizes, and new Helium 10 ChatGPT plugin. We're back with another episode of the Weekly Buzz with Helium 10's Manager of Education and Strategy, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Amazon Limits How Many Reviews Shoppers Can Read https://www.ecommercebytes.com/2026/08/16/amazon-limits-how-many-reviews-shoppers-can-read/ Helium 10 Hackathon Helium 10 is launching an MCP and Prompt Hackathon where sellers can submit their best Claude skill, prompt, or both for a chance to win prizes worth up to $4,500. Submissions should demonstrate creative ways to use Helium 10 data to save time or money, improve efficiency, increase sales, or accomplish things that weren't possible before MCP. Finalists may present their creations during a live webinar on September 3 at 8 a.m. Pacific, giving sellers a chance to learn from each other and discover new ways to use MCP. Prizes include up to a full year of Helium 10 Diamond plus Amazon gift cards. **Submit your skill or prompt by the September 1 deadline at http://h10.me/hackathon.** Trade Court Upholds the End of De Minimis: What the “Detroit Axle” Ruling Means for Ecommerce https://www.ecomm-alliance.org/blog/trade-court-upholds-the-end-of-de-minimis/ New Helium 10 ChatGPT Plugin Helium 10 has launched its new ChatGPT plugin, giving Diamond plan members and above direct access to the full Helium 10 MCP experience inside ChatGPT. Once installed and connected, users can tap into 70 different tools covering keyword and product research, competitor analysis, listing optimization, historical rank, search volume, pricing, sales velocity, P&L, advertising, inventory, and more—without downloading and uploading reports. By pulling directly from actual Helium 10 and Amazon data, the integration also helps reduce AI hallucinations and makes analyzing seller data faster and easier. Usage counts toward the same combined 1,000 MCP call limit per billing cycle. Amazon Solution Provider Services: New Seller Central Authorisation Process Starting 8/10/2026 https://ecomranker.com/amazon-seller-central-authorisation-process-2026/ Harvest SQP Keywords with AI Bradley introduces the new Search Query Performance Outperformer Skill for the Helium 10 MCP, designed to uncover high-opportunity keywords by analyzing a full year of SQP data and identifying terms where your product converts better than the market. The skill cross-checks Keyword Tracker, Cerebro, and Helium 10 Ads to find outperforming keywords you aren't tracking, keywords with weak organic or sponsored visibility, and advertising opportunities where you should add a target or increase your bid. What could take an hour of manually downloading and comparing reports can be completed in about a minute, and with the new Helium 10 Ads write capabilities available to Elite members and coming soon to Diamond, the MCP can even implement keyword and bid changes for you. To get the skill, comment “I need the SQP Outperformer Skill” below and we'll send you the download link. New AI Agent For Amazon Keyword Research Helium 10 has launched Helium, its new built-in AI agent, in beta for Diamond members and above. Think of it as having an AI assistant like ChatGPT or Claude directly inside Helium 10, without needing an outside subscription or using external AI tokens. Because Helium connects directly to Helium 10 data, it can quickly run analyses across tools like Cerebro, Search Query Performance, Keyword Tracker, and Helium 10 Ads, helping identify keyword gaps, analyze sales and conversion performance, compare listings with competitors, audit advertising, and more. Helium is also being built with Helium 10-specific knowledge, allowing it to proactively surface insights and opportunities beyond what you explicitly ask. Future capabilities are expected to include custom dashboards, scheduled tasks, and more advanced workflows. Diamond and Elite members can find “Ask Helium” inside Helium 10 and start testing the beta now. Amazon Prime Air drone delivery is expanding to nearly 500 US cities and towns this year https://www.aboutamazon.com/news/transportation/amazon-prime-air-drone-delivery-expansion That's a wrap for this week's Weekly Buzz! We hope you found these updates helpful and are ready to put them into action. Be sure to check back next week for the latest Amazon, e-commerce, and Helium 10 news. Until then, we'll see you next week to find out what's buzzing! In episode 547 of the AM/PM Podcast and Weekly Buzz, Carrie talks about: 00:00 - Introduction 00:44 - Amazon Limiting Reviews? 02:31 - Helium 10 Hackathon 05:45 - Trade Court Upholds De Minimis Ruling 07:31 - New ChatGPT Amazon Plugin 09:54 - New Authorization Process for Service Providers 10:58 - Harvest SQP Keywords with AI 14:56 - New AI Agent For Amazon Keyword Research 20:27 - Amazon's Prime Air Drone Delivery
This episode is a wild ride, folks, as our host delves into the world of wildlife crossings and the surprising benefits they bring to the table. From a 15 million dollar overpass in Colorado to the national numbers on wildlife vehicle crashes, this conversation will leave you questioning everything you thought you knew about road safety.This episode is all about exploring the effectiveness of wildlife crossings and the numbers that back it up. Our host digs into the details of a specific project in Colorado, where a bridge was built to help elk and mule deer cross a busy highway safely. But it's not just about this one project - it's about the bigger picture of how wildlife crossings can make a real difference in preventing crashes and saving lives. Along the way, our host touches on some unexpected topics, like the cost of filling your tires with helium.As our host digs deeper into the numbers, we learn that wildlife vehicle crashes are a 10 billion dollar a year problem, with over 200 deaths annually. But the good news is that wildlife crossings paired with fencing can reduce large mammal collisions by 80-97%. That's a pretty compelling argument for investing in these types of projects. But it's not all good news - our host also explores the challenges of maintenance and the importance of getting the location right.If you're curious about the numbers and the impact of wildlife crossings, this episode is a must-listen. Our host breaks down the math and shares some surprising insights that will make you think twice about the way we approach road safety. So grab a cup of coffee, settle in, and get ready to learn something new.See omnystudio.com/listener for privacy information.
The Helium Boys, Shotgun Spratling and Chris Trevino, return to the airwaves with their annual preseason Over/Under edition of the podcast discussing a number of statistical categories for both USC's team and individual players and whether the Trojans will be 'over' or 'under' the line set by Chris.But first the podcasting duo open with the Two-Minute Drill where Shotgun talks about his confidence level in the Trojans after spending a week in Los Angeles to see the team while Chris talks about his excitement for the Over/Under episode, which is one of his favorite every year. The boys of Helium jump into prior comments and corrections before jumping into the 'Stock Up/Stock Down' section where the big boys up front on the offensive line wind up on both sides as does the kicking competition. The direction of the linebackers and defensive line also are discussed.The conclusion of the first half of the show has Chris rattling off all of last year's Over/Under categories and seeing how Shotgun did in his prognostication of those statistical lines with him finishing 14-12 on the offensive side and 11-12 on the defensive side.Shotgun gets his shot at redemption and/or improvement in the second half of the show as Chris breaks out a whole new bevy of statistical categories for Shotgun to declare over/unders against. The show concludes with an Overtime period discussing the movie The Odyssey and watching a movie in a 70mm IMAX theatre.
In this episode, Bradley shares 10 new tools and strategies for Amazon, TikTok Shop, and Walmart sellers, covering AI research, ad tactics, inventory, indexing, and smarter profit tracking. What if you could uncover keyword indexing problems, research entire Amazon niches with AI, monitor sales across marketplaces, and find new advertising opportunities in a fraction of the time? In this episode, Bradley Sutton breaks down 10 new Helium 10 tools and strategies, plus 2 bonuses, built to help Amazon, TikTok Shop, and Walmart sellers make faster, more informed decisions. The episode dives heavily into new Helium 10 MCP capabilities, including Black Box Niche research, historical price, BSR, review, and search volume data, Index Checker, Product Targeting, and competitor research. Bradley demonstrates how these tools can work together with Claude to uncover niche opportunities, analyze competitors, identify keyword gaps, and find potential product targets without jumping manually between multiple reports. There are also updates designed to improve everyday operations. Sellers can now check keyword indexing directly from Keyword Tracker, use prebuilt advertising tactics and bid rules, monitor TikTok Shop performance through Seller Pulse, view Walmart inventory levels, account for indirect business costs inside Profits, and gain greater visibility into AWD inventory. Each feature is connected to a practical strategy for protecting profitability, improving advertising, or spotting problems before they become bigger issues. The biggest takeaway is that these aren't just new buttons to click. They're opportunities to combine AI, automation, and better data into smarter workflows for your e-commerce business. Whether you're researching your next product, optimizing PPC, watching inventory, or figuring out why a keyword suddenly stopped ranking, the right data can help you act faster and make better decisions before your competitors do. In episode 546 of the AM/PM Podcast, Bradley covers: 00:00 - Introduction 01:27 - Keyword Tracker Index Checker 04:57 - Niche MCP 08:00 - MCP History - Price, BSR, Reviews, Search Volume 11:16 - Amazon Ads Tactics 15:56 - Index Checker MCP 18:21 - TikTok Shop Seller Pulse 20:09 - MCP Product Targeting 23:48 - Walmart Inventory Levels 24:53 - MCP Competitors 29:02 - Amazon Indirect Costs 31:20 - AWD Inventory
The Stuph File Program Featuring Dave Kenney, author of Helium; Sandy Malone, author of the book series, Gem Of The Golden Isles; & Marc Hartzman, curator of WeirdHistorian.com Download Dave Kenney is a journalist and historian, who has authored more than two dozen non-fiction books, but he is releasing his first novel, called Helium, which deals with the flying saucer craze of the 1950's.(A 30 second teaser YouTube short is available) Sandy Malone is a former reality TLC star of Wedding Island, author of a series of summer beach reads called Gem Of The Golden Isles that take place on Jekyll Island in Georgia, where she lives.(A 30 second teaser YouTube short is available) Marc Hartzman, from WeirdHistorian.com, author of The Talking Dead: A Collection Of Messages From Beyond The Veil, 1850's to 1920's. He’s back with the weird story for August. This one deals with a horse who bolted while carrying a casket.(A 30 second teaser YouTube short is available) This week's opening slate is presented by Tristan Brand, a Vancouver-based creative director, photographer, cinematographer and biologist. Click below to order directly from Amazon.com Part of the success of this show depends on the generosity of its listeners worldwide. If you enjoy the program please feel free to make a donation in any amount, no matter how small, in any denomination of $1, $5, $10, $20 or more. Just click on the donate button to the left. It will be greatly appreciated. This website is powered by PubNIX a boutique Internet service provider with great personalized service that was instrumental in helping to structure the look of this very site! The computer used for this site was built by InfoMontreal.ca, serving individuals, commercial & industrial companies in Quebec with computers, software and networks. Your needs are unique and InfoMontreal.ca believes the solutions should be too.
TikTok Shop USA sales are booming. There are some new regulations for packaging if you're selling in Europe, and the most-requested tool for MCP for Helium 10 is now available. These stories and more on today's weekly buzz! We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. TikTok Shop's U.S. GMV Nearly Doubles to $11.8B in H1 2026 https://www.netinfluencer.com/tiktok-shop-us-gmv-nearly-doubles-to-11-8b-usd-in-h1-2026/ Why China's traders, e-commerce merchants feel boxed in by new EU packaging rules https://www.scmp.com/economy/policy/article/3363746/why-chinas-traders-e-commerce-merchants-feel-boxed-new-eu-packaging-rules Most Asked For Helium 10 MCP Update Helium 10 has launched Black Box Niche for MCP, giving sellers the X-ray-style data they've been asking for directly inside Claude. Instead of researching keywords one at a time with the Chrome extension, users can analyze multiple niches at once and compare metrics like search volume, top-product revenue, number of listings generating over $5,000 in sales, and how many top products have low review counts. The feature makes it much faster to compare market opportunities and competition across multiple keywords using the Helium 10 MCP. How Amazon's AI shopping assistant makes hundreds of millions of products feel personal https://www.aboutamazon.com/news/retail/alexa-for-shopping-learn-and-be-curious-podcast Optimize your listings with built-in Seller Central tools https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHR1ZKWFZETkRTSFhYQVo1 Amazon Expands Locker Network to more than 750 U.S. College Locations https://press.aboutamazon.com/retail/2026/8/amazon-expands-locker-network-to-more-than-750-u-s-college-locations In episode 545 of the AM/PM Podcast and Weekly Buzz, Bradley talks about: 00:00 - Introduction 00:43 - TikTok Shop US BOOMING 03:13 - New EU Packaging Regulations 05:11 - Most Asked For MCP Update 09:13 - Amazon's Alexa Predictions 14:36 - Research Dead Amazon Listings For Opportunity 17:55 - Amazon Caters To College Students
Despite being on two different networks, Shotgun Spratling and Chris Trevino are finally reunited after a four-month hiatus, returning to the microphones in Chris' living room to talk about USC football as the Trojans close in on the start of the 2026 season.The podcasting duo open with the Two-Minute Drill where Shotgun talks baseball and Chris talks about Lincoln Riley's uncomfortable photo shoot at Big Ten Media Days. The boys of Helium jump into prior comments and corrections before breaking down the latest big news taking place around Howard Jones Field. They discuss the disappointing news of Kilian O'Connor's season-ending injury and what possible options the Trojans can turn to. They also talk about the opening of the Bloom Football Performance Center and the reinstitution of the USC-Notre Dame rivalry.The conclusion of the first half of the show features discussion of the most interesting takeaways and quotes from USC players' media availability from Big Ten Media Days and USC Media Day, including Alani Noa talking about his absence from the Alamo Bowl, Jaydn Walker hurting when watching his spring film and coach Zach Hanson saying he wants "cohesive, consistent carnage" from the offensive line unit.The Helium Boys then dive into the second half of the show to compare Top 30 Most Important Trojans lists, debating the placement of players and who could be in line for some notable changes once fall camp concludes. The show concludes with an Overtime period featuring some summer staples.
How does a brand sell car-sized orders online? Discover the omnichannel, Amazon, AI, and customer acquisition strategies behind hundreds of millions in e-commerce sales. ► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What does it take to sell hundreds of millions of dollars online, and what happens when the average customer order can cost as much as a car? In this episode, Bradley Sutton catches up with Alvaro Lopez, SVP of Marketing at Flooret, in Switzerland to unpack his journey from studying international relations to becoming an experienced e-commerce operator. Along the way, Alvaro built and exited his own Amazon business, helped scale Solo Stove and its sister brands across international marketplaces, and managed an Amazon portfolio that grew to nearly $65 million in annual sales. Today, Alvaro is applying those lessons at Flooret, a premium flooring company that built much of its success through direct-to-consumer e-commerce. Selling flooring online creates a very different customer journey than selling a typical Amazon product. Customers often begin by purchasing small samples before committing to a full flooring order covering around 1,000 square feet. That makes understanding customer acquisition costs, sample-to-order conversion rates, and the entire purchasing funnel especially important. Now, Flooret is expanding further into marketplaces like Amazon and Home Depot by meeting customers where they already want to shop. Alvaro explains why sellers should stop thinking of themselves as simply an “Amazon brand” and instead focus on building a true omnichannel business. That means establishing a direct relationship with customers through a website, email, and SMS while still taking advantage of Amazon's massive bottom-of-the-funnel demand. He also breaks down how Helium 10 can help larger brands estimate their realistic obtainable market and determine how much opportunity actually exists inside a category. The conversation also dives into AI, lean teams, and finding opportunities that create the greatest impact with the least effort. Alvaro believes AI should amplify strong employees rather than automatically replace them, especially in areas like creative production, reporting, and business analysis. His final advice is simple but powerful: regularly step back and identify the highest-impact opportunities in your business. Sometimes the next big win is more revenue—but improving shipping costs, customer service, retention, or returns can be just as valuable to your bottom line. In episode 760 of the Serious Sellers Podcast, Bradley and Alvaro discuss: 00:00 - Introduction 02:28 - From Diplomacy To E-Commerce 04:43 - Launching And Exiting His Amazon Brand 06:54 - Scaling Solo Stove On Amazon 08:41 - Building A Massive Flooring Brand Online 11:13 - Expanding Beyond Direct-To-Consumer 15:28 - How The Flooring Sample Funnel Works 18:31 - Bringing High-Ticket Flooring To Amazon 23:12 - Stop Being Just An Amazon Brand 24:11 - Building Your Website, Email, And SMS 27:53 - Using Helium 10 For Market Sizing 30:17 - Using AI To Amplify Your Team 33:16 - The Effort-Impact Scorecard Strategy
Multicoin Capital's Shayon Sengupta on why crypto is the most underpriced opportunity in tech, the firm's $319 HYPE base case, Solana vs Hyperliquid, and whether DePIN is dead.In one of his first interviews since being promoted to General Partner & Co-Head of Venture, Shayon joins Connor in New York to explain why Multicoin recommitted to crypto while peer funds expand into AI and robotics. They cover the two forces he believes the market is mispricing (infrastructure maturity and regulatory clarity), the everything exchange thesis behind Hyperliquid, why dual token-equity structures fail, the coming financialization of compute, and a candid Helium post-mortem. On DePIN: "You can call me delusional if you want. We are even stronger believers right now."Timestamps:00:00 - Cold Open00:42 - The Pod Returns with a Bang01:38 - What Changed Since the March Promotion03:25 - Inside Multicoin: Tushar, Spencer, Hedge Fund vs Venture06:08 - Favorite Memory: Breakpoint 2021, SOL at $25009:17 - Lessons from Three Cycles13:38 - AI in 2026 Is Crypto in 202114:19 - Why Multicoin Recommitted to Crypto18:35 - The Regulatory Unlock the Market Is Mispricing21:47 - Is Decentralization Still a Core Tenet?24:49 - Token Holder Rights and the Revenue Meta28:16 - The HYPE Thesis: $319 Base Case, the Everything Exchange30:53 - Are 99% Buybacks the New Standard?33:10 - Why Dual Token-Equity Structures Go to Zero37:33 - Solana vs Hyperliquid: Spot vs Perps42:10 - Request for Startups: Financializing Compute46:30 - Shayon Flips the Mic: Is AI Topping?48:53 - The Four-Year Cycle and Where the Bottom Is51:46 - Where the Next Bull Market Flows Go53:08 - Is DePIN Dead?56:40 - The Helium Post-Mortem59:14 - GEODNET, Grass, and DePIN's Next Five Years01:01:45 - Bear Market Wisdom: "Founders Remember"Follow Shayon: https://x.com/shayonsenguptaFollow Multicoin Capital: https://x.com/multicoinFollow Connor: https://x.com/richhomieconFollow Proof of Coverage: https://x.com/Proof_CoverageProof of Coverage is tech's creative agency. We make launch videos, brand films, founder stories, and event recaps for teams like Kalshi, MoonPay, and Solana.Work with us: https://proofofcoverage.xyzAlthough our guest is a General Partner of a registered investment adviser, nothing in this podcast should be considered an offer of Multicoin's investment advisory services or should otherwise be confused for investment, tax, legal or other financial advice. The hosts and guest, and the firms they represent, may hold positions in the companies and tokens mentioned in this episode and stand to gain in the event that the price of the tokens increase. Multicoin's HYPE valuation report discussed in this podcast can be found as a link in the show notes. The report includes important disclosures concerning the data and assumptions by Multicoin discussed today.Multicoin's Hype Analysis and Valuation report can be found HERE. The report includes important disclosures concerning the data and assumptions by Multicoin discussed today.Multicoin and the host may have interests in companies and tokens mentioned during the episode.
https://soundcloud.com/rene-de-paula-jr/polvos-sao-incriveis-cultuemos When Your Brain Is in Your Arm https://www.wired.com/story/octopus-arms-distributed-intelligence-nine-brains/ (via Gemini) Rio renews contract with Cacique Cobra Coral https://share.gemini.google/feg7yX9j0dgn (via Perplexity) (via Gemini) Rio renews contract with Cacique Cobra Coral https://www.perplexity.ai/search/hi-the-city-of-rio-de-janeiro-VALZR0kxQ9id3G12TzgZKw Sun’s Helium production https://chatgpt.com/share/6a79d45b-e088-83e9-95c5-efed6241f86d World’s oceans hit record-high July temperatures, EU’s climate monitoring service says | BBC News https://youtu.be/lcmnMMXJtDs?si=QjlKLLAUMUtxhz4C (via ChatGPT) Damnatio Memoriae of Geta https://chatgpt.com/share/6a770679-090c-83e9-b335-f09b6e36e032 (via ChatGPT) Life and Electrons Explained https://chatgpt.com/share/6a79d49c-7280-83e9-b899-c3da6f94b1b9 a app do radinho!!! http://radinhodepilha.com/radinho canal do radinho no telegram: http://t.me/radinhodepilha meu perfil no Threads: https://www.threads.net/@renedepaulajr meu perfil no BlueSky https://bsky.app/profile/renedepaula.bsky.social meu twitter http://twitter.com/renedepaula aqui está o link para a caneca no Colab55: https://www.colab55.com/@rene/mugs/caneca-rarissima para xs raríssimxs internacionais, aqui está nossa caneca no Zazzle: https://www.zazzle.com/radinhos_anniversary_mug-168129613992374138 minha lojinha no Colab55 (posters, camisetas, adesivos, sacolas): http://bit.ly/renecolab meu livro novo na lojinha! blue notes https://www.ko-fi.com/s/550d7d5e22 meu livro solo https://www.ko-fi.com/s/0f990d61c7 o adesivo do radinho!!! http://bit.ly/rarissimos minha lojinha no ko-fi: https://ko-fi.com/renedepaula/shop muito obrigado pelos cafés!!! http://ko-fi.com/renedepaula
What if one overlooked Amazon metric is quietly costing you sales? Discover how keyword tracking, rank data, and smarter PPC decisions can uncover hidden revenue and stop wasted ad spend. Amazon sellers spend countless hours researching products, optimizing listings, and managing PPC, but one important metric can easily get overlooked: keyword rank. In this episode, Bradley Sutton breaks down why tracking where your products appear for important search terms can reveal whether your advertising is actually helping your business grow or simply burning through your budget. Even with the rise of AI-powered shopping experiences, keywords remain a major part of how customers discover products on Amazon. Bradley uses real account data, Search Query Performance, and Helium 10 MCP inside Claude to show just how much revenue individual keywords can generate. In one example, a single keyword accounted for thousands of dollars in sales, while hundreds of different search terms contributed purchases to the same product. But finding keywords is only the beginning. Bradley explains how sellers can monitor sponsored and organic rank, identify keyword opportunities competitors are already winning, track relative rank, and automatically discover new search terms worth watching. He also shows how keyword data can inform PPC decisions, including when to raise bids, lower them, pause campaigns, or restart advertising when organic rankings begin to fall. The biggest opportunity comes from turning that data into action. Instead of manually checking dozens of keywords and adjusting bids throughout the day, sellers can connect keyword tracking with advertising rules to dramatically reduce repetitive work. The takeaway is clear: understand which keywords are actually driving your business, track how your rankings change, and use that information to spend smarter. Small improvements across the right keywords can add up to significant sales while helping prevent thousands of dollars in wasted advertising. In episode 544 of the AM/PM Podcast, Bradley discusses: 00:00 - Introduction 01:30 - The Amazon Metric Most Sellers Overlook 03:00 - How Much Amazon Revenue Comes From Keywords? 07:59 - Why Page One Ranking Matters 08:04 - Using Title Density To Find Ranking Opportunities 13:04 - Is Your PPC Actually Improving Organic Rank? 15:17 - Tracking Sponsored And Organic Keyword Rank 21:34 - How One Keyword Generated Thousands In Sales 22:34 - 333 Keywords Driving Purchases 23:34 - Finding Competitor Keyword Opportunities 27:48 - Tracking Your Rank Against Competitors 28:45 - Automatically Finding New Keywords 30:50 - Automating PPC Bid Changes With Keyword Rank 34:40 - Amazon Keyword Strategy Q&A 36:12 - How Many Keywords Should You Track? 38:29 - How To Choose The Right Competitors
New sponsored product creator campaigns, TikTok Shop now has MCF, and how Walmart is using AI to increase delivery speeds. These and more buzzing news on this week's episode! We're back with another episode of the Weekly Buzz with Helium 10's Manager of Education and Strategy, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. TikTok Enters the Multichannel Fulfillment Race with FBT MCF https://www.geekseller.com/blog/tiktok-enters-the-multichannel-fulfillment-race-with-fbt-mcf/ New Helium 10 MCP Claude Skill: How To Check Amazon Relevancy Helium 10's Amazon Recommended Rank Claude skill reveals how Amazon's relevancy engine views your ASIN, identifies keywords that may struggle to earn impressions, and uncovers stronger advertising opportunities before you waste budget. Use it to analyze your products or competitors at scale. To get the skill, comment “ARR skill” on Instagram, YouTube, or wherever you're watching, and the download link will be sent to your DMs. How Walmart is increasing delivery speed using AI models https://www.retailbrew.com/stories/how-walmart-is-increasing-delivery-speed-using-ai-models Amazon Seller Central News: Answers to your product title update questions https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHQzU4QktUVlpFRE1BWko5 Amazon Seller Central News: Understand why you're not the Featured Offer https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRkpQQ0JFVzRWRVBERUpZ Report Amazon brand violations faster with one guided experience https://sell.amazon.com/blog/announcements/report-a-violation Amazon Seller Central News: Boost your sales during the Labor Day Sale https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRFRGOVFVMkpDWUNCNVRC In episode 543 of the AM/PM Podcast and Weekly Buzz, Carrie covers: 00:00 - Introduction 00:42 - New Sponsored Product Creator Ads 03:14 - TikTok Shop Now Offers MCF 05:22 - How To Check Amazon Relevancy 13:19 - Walmart Uses AI to Increase Delivery Speed 14:39 - Answers to Your Title And Item Highlights Questions 17:44 - Why You're Not Winning the Buy Box 18:49 - Report Violations Faster 19:31 - How to Calculate TikTok Shop Profitability 22:51 - Boost Sales During Amazon's Labor Day Sale
Shortages are in the news again! Here's why the supply of blood, water and helium are at concerningly low levels.Fact checking by Sierra Juarez.Your Next Listen — How Colorado towns are trying to get some water certaintyConnect with The Indicator — Sign up for The Indicator's weekly newsletter!— Buy the Planet Money book— Find our socials, YouTube and more!Support public media with NPR+ and enjoy perks for over 25 podcasts like this one. This show's perks include sponsor-free listening. Learn more at plus.npr.org.See pcm.adswizz.com for information about our collection and use of personal data for sponsorship and to manage your podcast sponsorship preferences.NPR Privacy Policy
After a multimillion-dollar Amazon exit, one seller lost almost $600K in a card scheme then rebuilt through reputation, resilience, stronger branding, and timely marketing lessons for sellers. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What happens when a multimillion-dollar Amazon exit is followed by a financial disaster that wipes out more than half a million dollars? In this episode, Bradley Sutton reconnects with longtime Amazon seller Mitul Patel, the person who first introduced Bradley to Helium 10 nearly nine years ago. Mitul shares how he went from working as a computer programmer to building Run Forever Sports, growing it to $2.5 million in annual sales, and eventually selling the business in 2020. But after his successful exit, Mitul entered the sports card business and trusted the wrong supplier with a massive order. What appeared to be a legitimate operation was actually a Ponzi-style scheme, leaving Mitul with losses between $550,000 and $600,000. Rather than declare bankruptcy and leave his customers unpaid, he sold investments, liquidated much of his collection, borrowed money from his father, and leaned on his reputation within the card community to make things right. His experience delivers a powerful reminder that trust must be supported by proper safeguards, and that your word can become one of your most valuable business assets. Mitul also explains how he rebuilt his career at Navira while creating a new business around his passion for sports cards. Unlike his first Amazon brand, which was built by identifying high demand, his newer products began with problems he personally experienced inside the hobby. Growth has been slower, but the brand has developed stronger loyalty and a more durable foundation. Mitul also shares strategies from managing approximately 45 brands, including using Meta and TikTok to build off-Amazon awareness, studying customer reviews to uncover product advantages, and increasing one product's sales by 40% after highlighting its leakproof design in the main image. Mitul's story proves that success is not defined only by the size of an exit or the speed of a brand's growth. It is also defined by how you respond when everything goes wrong. Through integrity, community, disciplined rebuilding, and a willingness to keep learning, he transformed a devastating setback into a new beginning. No matter how difficult the loss, your reputation, experience, and resilience can give you the foundation to rise again—and build something even stronger than before. In episode 759 of the Serious Sellers Podcast, Bradley and Mitul discuss: 00:00 - Introduction 01:57 - Mitul's First Failed Amazon Product Launch 02:26 - Building A $2.5 Million Amazon Brand 04:17 - Life After Selling His Amazon Business 06:00 - The $600,000 Sports Card Ponzi Scheme 08:02 - Why Mitul Repaid His Customer 10:38 - Rebuilding His Career After Losing Everything 13:21 - Turning A Passion Into New Products 17:53 - Demand-First Products Versus Passion-Driven Brands 22:43 - Why Cerebro Remains His Favorite Tool 24:46 - Competing Through Off-Amazon Brand Awareness 28:14 - One Main Image Increased Sales 40%
Listen Now to 020 WTFuture Watch 020 WTFuture Hey folks! We are coming to you from Boulder Creek today, joined by Bobby in sunny San Francisco, before we head off on our annual summer vacation to Montreal! In this week’s chat, we completely geeked out over the future of our “augmented brains” and the rise of local AI, like the mind-blowing new Bonsai tech that squeezes a massive 27-billion parameter model right onto an iPhone. It is a total game-changer because it acts as a private, “sovereign” AI companion that does not need the cloud, saves energy, and ensures nobody steals your ideas. We also had a great time joking about the “dead internet” theory now that bot traffic has surged 7,800%. But don’t worry, human creativity is still king—especially when we use AI as a collaborator to create hilarious, custom animations of floppy disks barfing green data goo, complete with gassy liquid sound fx! Looking to the stars, we were absolutely captivated by SpaceX’s Starship landing beautifully in the Indian Ocean and their wild plans to launch giant AI compute satellites to build an off-planet internet. We also discussed the hilarious twist of a 1972 Soviet Venus probe, Cosmos 482, finally crash-landing back on Earth after a 53-year detour in orbit. To top it all off, astronomers just found LHS1140B, a rocky exoplanet 48 light-years away that has a faint stream of helium, marking the first time we’ve detected an atmosphere on a habitable-zone rocky world! It’s a beautifully abundant, high-tech future ahead of us, and as we pack our bags for the Laurentian Mountains, we can’t wait to see what wildly optimistic paradigm shifts happen next. Enjoy!
What if Amazon sellers could turn Helium 10 data into instant AI reports? Learn about MCP workflows for keyword research, PPC, competitor analysis, listings, and faster decisions. Amazon sellers have access to enormous amounts of valuable data, but turning that information into clear decisions can take hours of filtering, exporting, and spreadsheet work. In this episode, Carrie Miller, Bradley Sutton, Jason McLellan, and Vincent Lan demonstrate how the new Helium 10 MCP connects Amazon data with AI platforms such as Claude and ChatGPT, allowing sellers to analyze their businesses through simple, conversational prompts. The episode explores practical workflows for Amazon competitor research, keyword ranking, PPC optimization, product research, and listing improvement. Sellers can compare a competitor's strongest and weakest sales months, identify the keyword-ranking changes that may have influenced performance, uncover valuable keywords they are not tracking, and connect changes in page traffic with historical keyword movement. The Helium 10 MCP can also combine information from Cerebro, Black Box, Search Query Performance, Profits, Keyword Tracker, Brand Analytics, and Helium 10 Ads into one customized report. Carrie shares how her listing analysis skill compares a product with its competitors, identifies keyword gaps, evaluates listing quality, and prioritizes search terms that may be close enough to page one for a strategic PPC push. Jason reveals how his agency combines Product Opportunity Explorer data with Helium 10 insights to create detailed market intelligence reports, while Vincent explains how he centralizes weekly performance data to understand how changes to pricing, images, rankings, and advertising affect the entire business. The real power of the Helium 10 MCP is not simply having more data—it is being able to ask better questions and receive an actionable plan in minutes. Sellers who learn how to build effective prompts and reusable AI skills can replace hours of repetitive analysis with faster, smarter decisions. The tools are evolving quickly, but the sellers who begin experimenting now may gain an important advantage in how they research, optimize, and grow their Amazon businesses. In episode 542 of the AM/PM Podcast, Bradley, Carrie, and Vincent discuss: 00:00 - Introduction 01:35 - What Is The Helium 10 MCP? 03:55 - Connecting Keyword Rankings With Sales Changes 07:24 - Building A Market Intelligence Report With Jason McClellan 12:18 - Finding Competitors' Most Consistent Clicked Keywords 13:58 - Connecting Helium 10 MCP To Claude And ChatGPT 15:56 - Carrie's Favorite MCP Keyword Opportunity Strategy 17:15 - Analyzing Competitor BSR And Historical Rankings 20:46 - Finding Valuable Keywords You Are Not Tracking 23:06 - MCP Usage Limits And Upcoming Write Capabilities 27:47 - Connecting Page Sessions With Keyword Rank Changes 31:05 - Using MCP To Improve PPC Campaign Structure 35:23 - Tracking Branded Search Volume And Product Opportunities 38:39 - Carrie's Listing And Competitor Analysis Skill 42:50 - Combining Helium 10 Tools Into One Weekly Report 45:07 - How To Reduce MCP Calls And Use It Efficiently 47:19 - Finding Competitor Keywords Worth A PPC Push 49:46 - Free Helium 10 MCP Prompts And Skills
Will there be a TikTok Prime soon? Some of Amazon's new titles are being seen out in the wild. Amazon Product Opportunity Explorer has a new AI feature. These stories and more on today's Weekly Buzz. We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. TikTok Tests Prime-Style Shopping Membership Service https://www.pymnts.com/commerce/ecommerce/2026/tiktok-tests-prime-style-shopping-membership-service/ Amazon Seller Central News: Link your carrier accounts to Amazon Buy Shipping https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUlRaNFNWV1FFRFRKN1dV See pending Amazon title changes here - https://sellercentral.amazon.com/myinventory/inventory/views/rlu Amazon Seller Central News: Understand testing, inspection, and certification requirements https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRzdUVDNTMkFRRlBTQUtV Amazon Product Opportunity Explorer New Feature - Validate Product Ideas In episode 541 of the AM/PM Podcast and Weekly Buzz, Bradley covers: 00:39 - TikTok Prime? 02:50 - Search Query Performance Strategy 05:21 - Amazon Buy Shipping Update 07:45 - Amazon New Titles In Effect 11:58 - New Testing and Certification Requirements 13:10 - Schedule Amazon Review Requests 15:37 - Amazon Product Opportunity Explorer New Feature
SpaceX finally launched Flight 13 successfully and Starship's landing was so soft that it's still afloat in the Indian Ocean. What are the mysterious Little Red Dots? A terrestrial exoplanet only 49 light years away has an atmosphere! The Nancy Grace Roman space telescope is prepping for a late August launch ahead of schedule!Become a supporter of this podcast: https://www.spreaker.com/podcast/made-of-stars--4746260/support.
How does an $8 Amazon product stay highly profitable? Today's guest reveals his wholesale strategy, European sourcing advantages, AI workflows, and resilient multichannel growth. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft Can an Amazon seller build a profitable business around products priced under $10? In this episode of the Serious Sellers Podcast, Bradley Sutton sits down with Ivan Komashinsky, the entrepreneur behind the U.S. distribution of Pedag Insoles and the Meltonian shoe-care brand. Ivan shares how he went from working at Microsoft to acquiring an established seven-figure e-commerce business—and eventually tripling its revenue. While Amazon remains Ivan's largest channel, his company has built a much broader operation through its own websites, independent retailers, regional distributors, Walmart, eBay, TikTok Shop, and Faire. Ivan explains how wholesale volume, strong supplier relationships, and European manufacturing allow Meltonian to maintain healthy margins on products selling for as little as $7.99. He also breaks down why managing inventory in-house makes sense for a business carrying thousands of SKUs across multiple sales channels. Ivan also reveals how his team uses Helium 10 tools such as Cerebro and Magnet to rank for valuable non-branded keywords and develop new products based on customer demand, competitor gaps, and search behavior. More recently, he has been using the Helium 10 MCP through Claude to investigate declining product sales, analyze trends, and explore profitability, traffic, conversion rates, keyword rankings, and advertising performance through natural-language conversations. From building authority on Reddit to getting started with wholesale through Faire, trade shows, and industry associations, Ivan offers a practical roadmap for creating a more resilient e-commerce business. His story shows that success does not always require expensive products or a business built entirely around Amazon. With the right sourcing, volume, distribution strategy, pricing policies, and willingness to adapt, even a traditional brand can unlock new growth opportunities. In episode 758 of the Serious Sellers Podcast, Bradley and Ivan discuss: 00:00 - Introduction 03:27 - Buying An Established Seven-Figure Online Business 06:22 - Growing Pedag And Acquiring Meltonian 07:33 - Building A Diversified Multichannel Sales Business 09:59 - Expanding A Traditional Brand Into Sneakers 11:05 - Finding New Products Through Market Demand 12:25 - Making An Eight-Dollar Product Highly Profitable 15:29 - European Sourcing And In-House Inventory Management 20:01 - Ranking For Valuable Non-Branded Amazon Keywords 22:26 - Using Helium 10 Tools And MCP 27:00 - Building Brand Authority Through Reddit 28:26 - Expanding Into Wholesale Through Faire 31:24 - Protecting Retail Margins With MAP Pricing 32:38 - Live Meltonian Sneaker-Cleaning Product Demonstration
Get $15 off your first task at https://www.taskrabbit.com with promo code BAKERS. Our listeners can buy one pair of glasses and get 20% off any additional pairs at WarbyParker.com/BAKERS — and using our link helps support the show. #WarbyParker #ad ++++++++++++++++ Timestamps: 0:00 Annual Mock Trades Episode 1:30 Junior Caminero for Shohei Ohtani 2:15 Curtis Mead for Connelly Early Trade Thoughts 6:55 Foolish's Trades 7:50 White Sox Trade For CIN RHP Brady Singer 21:55 Rangers Trade for SFG INF Luis Arraez 37:10 Cubs Trade for NYM RHPs Freddy Peralta and Luke Weaver 50:55 Phillies Trade for BAL OF Taylor Ward 1:02:45 Yankees Trade for MIN C Ryan Jeffers 1:16:00 LA Dodgers Trade for DET LHP Tarik Skubal 1:24:30 Other Names to Watch 1:27:10 One Prospect with Helium Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
หลายคนเคยเชื่อว่า จีนไม่มีทางสร้างเครื่อง EUV lithography ได้ด้วยตัวเอง เพราะนี่คือสุดยอดเทคโนโลยีที่ผูกขาดโดย ASML มาตลอด แต่วันนี้จีนสร้างเครื่องต้นแบบสำเร็จแล้ว และที่น่าตกใจที่สุดคือ มันไม่ใช่การก๊อปปี้ เครื่องของ ASML ใหญ่เท่ารถบัส แต่ของจีนใหญ่โตจนกินพื้นที่โรงงานทั้งชั้น! ทำไมมันถึงใหญ่ขนาดนั้น? พวกเขาข้ามขีดจำกัดเรื่องเลนส์ระดับอะตอม และแก้ปัญหาวิกฤตก๊าซ Helium ได้ยังไงทั้งที่โดนคว่ำบาตรขั้นสุด? คลิปนี้เราจะมาผ่าเครื่อง EUV ของจีนกันแบบชิ้นต่อชิ้น ดูว่าพวกเขาฉีกตำราวิศวกรรมเดิมทิ้งไปแบบไหน และทำไมเครื่องจักรยักษ์ตัวนี้ถึงกำลังจะกลายเป็นจุดเปลี่ยนสำคัญของสงครามชิปโลก =========================
Amazon title limits are changing. Learn how to protect your most important keywords, update listings faster, and keep Amazon's AI from making costly changes to your product titles. Amazon is introducing a major product title update beginning July 27, and sellers need to understand what is changing before Amazon's AI starts rewriting their listings. Most product titles will be limited to 75 characters, while an additional 125 characters can be placed in a new Item Highlights field. Although Amazon says the split should not affect indexing, advertising relevance, or searchability, sellers should still carefully review which keywords remain in their titles and how important phrases are structured. In this episode, Bradley Sutton explains why the first 75 characters still matter for Amazon SEO and how sellers should prioritize their brand name, main product keyword, and key distinguishing features such as size, color, or quantity. He also demonstrates how to preview Amazon's proposed AI changes inside Seller Central. While Amazon's recommendations may preserve most listing content, even a small wording change can remove an important exact keyword phrase and potentially weaken a product's relevancy signal. For sellers managing hundreds or thousands of listings, manually reviewing every title is not practical. That is where Helium 10's new Bulk Optimize Titles feature inside Listing Builder becomes especially valuable. Diamond Plan members can select multiple active listings, generate AI-recommended titles and Item Highlights, review the suggestions from one screen, and sync the optimized content directly to Amazon. The tool is designed to preserve valuable keyword phrases while keeping listings compliant with Amazon's new character limits. Amazon's update does not need to become a last-minute emergency. Review your titles, protect your most valuable search terms, and use the right tools to update your catalog efficiently. Sellers who want access to Bulk Optimize Titles can use coupon code SSP20 to save 20% on the Helium 10 Diamond Plan for six months. Do not wait for Amazon's AI to decide how your products should be presented. Take control of your listings before the changes take effect. In episode 540 of the AM/PM Podcast, Bradley talks about: 00:00 - Introduction 00:49 - The July 27 Amazon Title Requirements 01:14 - How Titles And Item Highlights Will Be Split 03:00 - Why Product Titles Matter For Amazon SEO 04:30 - What To Include In The First 75 Characters 05:00 - Previewing Amazon's AI Title Changes 07:22 - How Amazon's AI Can Remove Important Keywords 09:19 - The 14-Day Review And Approval Period 10:42 - Helium 10's New Bulk Optimize Titles Feature 11:55 - Amazon AI Versus Helium 10's Recommendations 12:50 - Syncing Optimized Titles Directly To Amazon 13:55 - Save 20% On The Diamond Plan With This Discount Code 15:39 - Creating New Listings Under The Updated Format 17:42 - Final Title Optimization Checklist
How can algae microbots deliver drugs for bladder cancer? Why does a helium balloon fly backwards when you hit the brakes in a car? Does the Sun make ash? Will removing your gallbladder affect your cholesterol? Is there a symbiotic relationship between spiders and antelopes? Can cloud seeding affect rainfall? What causes restless legs? Why are global sperm counts dropping? And what holds the universe together? Dr Chris Smith and Clarence Ford have the answers... Like this podcast? Please help us by supporting the Naked Scientists
How can algae microbots deliver drugs for bladder cancer? Why does a helium balloon fly backwards when you hit the brakes in a car? Does the Sun make ash? Will removing your gallbladder affect your cholesterol? Is there a symbiotic relationship between spiders and antelopes? Can cloud seeding affect rainfall? What causes restless legs? Why are global sperm counts dropping? And what holds the universe together? Dr Chris Smith and Clarence Ford have the answers... Like this podcast? Please help us by supporting the Naked Scientists
Inside Wirtschaft - Der Podcast mit Manuel Koch | Börse und Wirtschaft im Blick
Für die Produktion modernster KI-Chips wird Helium immer wichtiger – doch ausgerechnet dieser Rohstoff könnte knapp werden. Rund 30 Prozent des weltweiten Heliumangebots stammen aus Katar. Eine weitere Eskalation im Nahen Osten und eine mögliche Blockade der Straße von Hormus könnten deshalb zu einem Angebotsengpass führen. „Helium ist tatsächlich dieses Nebenprodukt der Erdgasförderung oder Verflüssigung von Erdgas und deswegen kann man auch keine strategischen Reserven anlegen", erklärt Michael Blumenroth im Rohstoff-Talk. Der Rohstoffanalyst der Deutschen Bank über die Bedeutung von Helium für die Chip-Industrie und die Frage, ob Anleger überhaupt in den Rohstoff investieren können: „Es gibt keinen Helium-ETF. Die beste Gelegenheit für Anleger wären wahrscheinlich Industriegase-Produzenten." Außerdem geht es um den Goldpreis, der sich trotz hoher Inflationserwartungen, steigender Anleiherenditen und höherer Ölpreise wieder erholt hat. „Vielleicht gerade weil jetzt keiner damit rechnet, könnte jetzt tatsächlich ein Ausbruch demnächst nahen." Wie sich die Eskalation im Nahen Osten auf Öl, Erdgas und weitere Rohstoffe auswirkt und welche Chancen Silber und Industriemetalle bieten könnten, erklärt der Experte im Interview von Inside Wirtschaft-Chefredakteur Manuel Koch an der Frankfurter Börse und auf https://www.xetra-gold.com
Bob Zimmerman surveys new discoveries: astronomers have detected a helium atmosphere on a terrestrial exoplanet located 48 light-years away in its star's habitable zone. Closer to home, archival data from Pluto reveals massive landslides, proving the dwarf planet is geologically active rather than dormant. Meanwhile, new images of Valles Marineris on Mars illustrate the canyon's staggering scale, with depths equivalent to the height of Mount McKinley. These discoveries emphasize that planetary bodies across our solar system are dynamic and evolving. (12)OCTOBER 1958
The deadline for Amazon title updates is fast approaching. Walmart announces negative targeting, and AI images must now be tagged in the metadata. We're back with another episode of the Weekly Buzz with Helium 10's Manager of Education and Strategy, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Amazon Seller Central News: Updates to improve your product titles begin on July 27 https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHV0NZOTdDTktSR0pHQzlW Helium 10's New Bulk Optimize Titles feature inside the Listing Builder tool lets sellers quickly generate, review, and sync updated Amazon titles and item highlights across multiple listings. It also helps preserve important keywords that Amazon's automated suggestions may remove. Watch Bradley's full step-by-step training at http://h10.me/bulktitles Walmart is launching negative keyword targeting for all Sponsored Products advertisers on July 29, giving sellers more control over irrelevant search terms, ad spend, and campaign performance. Amazon Seller Central News: Add to existing variation families from the Add Products page https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHWUpSM0Q3SkVBNFpMVkE5 Amazon Ads News: Brand+ and Performance+ expand AI, keep advertiser control https://advertising.amazon.com/en-us/resources/whats-new/brand-plus-and-performance-plus-expand-ai/ Amazon Seller Central News: You must now tag AI-generated people in listings and A+ content https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHR0Y1MkJCWkdGSjgyR0oy Amazon MCF Discount for TikTok Shop Orders Amazon Multi-Channel Fulfillment is offering 35% off standard and expedited fulfillment rates for eligible U.S. TikTok Shop orders for 12 months. Sellers can also connect MCF to TikTok Shop through Helium 10 to streamline fulfillment and manage inventory more efficiently. Lastly, Amazon Multi-Channel Fulfillment is offering 35% off standard and expedited rates for eligible U.S. TikTok Shop orders for the next 12 months. Learn more at http://h10.me/accelerate and use coupon code heliumsellerscomp In episode 539 of the AM/PM Podcast and Weekly Buzz, Carrie covers: 00:00 - Introduction 00:43 - New Amazon Title Requirement Deadline Approaching 02:14 - New Feature Alert Bulk Upload Titles and Item Highlights 05:30 - Walmart Announces Negative Targeting 07:00 - Now You can Easily Add to Existing Variations 08:14 - 10 New Brand+ and Performance+ Ads Capabilities 09:42 - How to Find the Country of Origin of Amazon Sellers 11:41 - You Must Now Tag AI Generated Images in Metadata 13:25 - Amazon MCF Discount for TikTok Shop Orders 14:42 - Don't forget to sign up for Amazon Accelerate and Seller Cafe
Send us Fan MailAmazon PPC can drain a budget fast when sellers rely on the wrong keywords, match types, or Q4 strategy. In this Amazon PPC Masterclass sneak peek, the My Amazon Guy team explains why set-and-forget campaigns fail, how sellers should use real search term data before making decisions, and why Black Friday, Cyber Monday, and other deal events can raise CPCs and hurt results when a product has no strong offer. The discussion also covers keyword relevance, exact match risks, audience targeting, B2B ads, Brand Analytics, Data Dive, Helium 10, and Jungle Scout.Ready to improve Amazon PPC performance and cut wasted ad spend? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu#AmazonPPC #AmazonAdvertising #AmazonFBA #AmazonSeller #PPCStrategyWant free resources? Dowload our Free Amazon guides here:Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusPAmazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps0:00 - The #1 Critical Advice for New PPC Campaigns0:45 - The Trap of Exact Match & Top of Search1:32 - Why PPC is a "Constant Battle Upwards"1:44 - Q4 Strategy: Black Friday & Cyber Monday2:43 - When to Turn Off Ads to Protect Your Spend3:55 - How to Decide Keyword Relevancy4:22 - Buying Data: Let Customers Vote with Their Wallets5:09 - Old School vs. Modern Strategy6:44 - High-Value Changes: Audience & B2B Targeting7:29 - Using AI for Competitor Market Research-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Astronomy Daily S05E148 — "Far Side" Thursday 23 July 2026 Starship gets a second shot at Flight 13 — with a schedule caveat worth knowing about. The first far-side lunar samples reveal that Earth has been quietly shielding the side of the Moon that faces us. Astronomers debate whether the lunar far side should be closed to industry. The Milky Way's only helium nova finally steps out from behind twenty-five years of dust. And the case that our entire galaxy once turned over. Plus a skywatch closer with a straightforward piece of advice about the Delta Aquariids: do not wait for the peak.In this episode Starship Flight 13 ● Window opens 6:45pm EDT / 2245 GMT Thursday 23 July — 8:45am AEST and 10:45am NZST Friday 24 July. ● Schedule is not locked: Starbase road and beach closure notices point to further Pad 2 testing. ● The 16 July attempt aborted at T-0 when four of 33 Raptors missed start parameters; the limit is three. ● Two Raptors were removed and replaced before this attempt. ● First-ever Starship deployment of V3 Starlink satellites — 20 of them. ● Super Heavy splashes down in the Gulf at ~7 minutes; Ship targets the Indian Ocean off Western Australia at ~65 minutes. No catch attempts. Chang'e-6 and the solar wind ● Published in Nature Geoscience by a team at the Chinese Academy of Sciences' Institute of Geology and Geophysics. ● Based on 1,935 grams of regolith returned from the South Pole–Aitken basin on the lunar far side. ● First direct laboratory comparison of solar wind implantation between the near and far sides. ● Far-side soil records faster, deeper-penetrating particles; the neon isotope ratio sits below every near-side sample measured. ● About a quarter of the solar wind exposure at the Chang'e-5 near-side site involved wind decelerated by Earth's magnetosphere. The far-side site shows none. ● Opens the possibility of using lunar noble gases as a fossil record of Earth's magnetic field over deep time. The far side debate — NAM 2026 ● Held Tuesday 21 July at the RAS National Astronomy Meeting, University of Birmingham. Convened by Prof Martin Ward. ● For the motion: Prof Joe Silk (Johns Hopkins) and Dr Jonathan McDowell (Durham Space Research Centre). ● Against: Dr Nikita Chiu (Durham) and Dr Manuel Salvoldi (aerospace engineer and educator). ● For: the far side is the only radio-quiet site near Earth — critical for detecting the cosmic dark ages, and an exceptional platform for gravitational wave detection. ● Against: commercial investment is what makes lunar exploration sustainable, and governance can let science and industry coexist. ● Audience support for the motion rose from 68% to 76% across the debate. V445 Puppis ● Presented at NAM 2026 by John Mills, University of Warwick. ● The only confirmed helium nova in the Milky Way. Erupted in late 2000, then vanished behind its own dust for over twenty years. ● Now confirmed as a white dwarf accreting from a rare stripped helium star — only a few thousand such stars are thought to exist in the entire galaxy. ● Orbital period of 3.7 days, roughly double previous estimates. Mass transfer has resumed. ● Unexplained high-speed "bullets" of possibly oxygen-rich gas travelling up to 20 million mph (~9,000 km/s) — never seen in any other nova. ● Data from ESO's Very Large Telescope, Hubble, the Southern African Large Telescope and TESS. ● Helium novae may be one pathway to Type Ia supernovae, the standard candles used to measure cosmic expansion. The Milky Way disc flip ● Presented at NAM 2026 by Kirill Batrakov, Durham University. ● Based on 25 Milky Way-like galaxies in the Auriga simulation suite, followed across roughly 11 billion years. ● Galaxies with the most slowly rotating stellar haloes shared a major head-on merger and a disc reorientation greater than 90 degrees. ● Our stellar halo rotates at only 10–20 km/s; the disc moves at around 220 km/s. ● The Gaia-Sausage-Enceladus collision roughly 10 billion years ago is the candidate trigger. ● Batrakov describes a disc flip as likely rather than confirmed, and is looking for independent signatures. ● Separate 2026 work led by Ling Zhu, using 600,000+ giant stars from Gaia and LAMOST, found the outer dark matter halo oriented almost vertically to the stellar disc — consistent with the disc having tilted. Skywatch ● Southern Delta Aquariids are active now, running into late August, with maximum around 30 July. ● Full Moon on 29 July means peak night is close to 98% illuminated — the worst conditions of the run. ● Best window: the pre-dawn mornings from now until roughly 27 July, after moonset. ● Radiant near Skat in Aquarius. Use Fomalhaut and the Great Square of Pegasus to locate it. ● Australia and New Zealand: radiant climbs near overhead. Best from around 2am to first light. ● North America: radiant sits low in the south — fewer meteors, but a better chance of long-trailed earthgrazers. Same 2am-to-dawn window, local time. ● Sunspot region AR4493 has grown rapidly to beta-gamma-delta complexity — the highest classification — and has already fired three M-class flares in a day. Worth watching aurora alerts. Sources ● SpaceX / Space.com — Starship Flight 13 mission details and timing ● Nature Geoscience — noble gas analysis of Chang'e-6 regolith (Chinese Academy of Sciences, Institute of Geology and Geophysics) ● Royal Astronomical Society — NAM 2026 far side governance debate ● Royal Astronomical Society — NAM 2026, V445 Puppis (John Mills, University of Warwick) ● Royal Astronomical Society — NAM 2026, Milky Way disc flip (Kirill Batrakov, Durham University) ● EarthSky and the American Meteor Society — Delta Aquariid observing guidance ● NOAA Space Weather Prediction Center / EarthSky Sun News — AR4493 activityBecome a supporter of this podcast: https://www.spreaker.com/podcast/astronomy-daily-latest-space-news--5648921/support.Sponsor Details:Ensure your online privacy by using NordVPN. To get our special listener deal and save a lot of money, visit www.astronomydaily.io/nordvpn. You'll be glad you did!Get the best secure and private email on the planet. Stop your Government, google and who knows who else spying on every email you write. Do what we did and use ProtonMail. They beleive in privacy and there are no ads in their business model...yet they still provide a free forever service. Check them out and get out special deal at www.astronomydaily.io/protonmailBecome a supporter of Astronomy Daily by joining our Supporters Club. Commercial free episodes daily are only a click way... Click HereThis episode includes AI-generated content.
How did a home-based reseller become a global e-commerce leader for a 9-figure K-beauty brand? Discover her Amazon strategy, future-customer targeting, TikTok tactics, and smart AI tools. ► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft Bradley Sutton takes the Serious Sellers Podcast on the road, and onto a moving rail bike in South Korea, for a conversation with Jenna, Global E-commerce Team Manager at TONYMOLY. Jenna shares how she went from studying law and working as a programmer to spending ten years raising her daughter, discovering e-commerce from home, and eventually building a successful international selling career. She began by reselling Korean sporting goods to US customers through eBay before shifting her attention to Amazon, where one business reached as much as $10,000 in monthly profit. Her success during the pandemic earned her recognition from Amazon Korea and opened the door to managing accounts for other companies. Jenna has now used Helium 10 for approximately five years, and her favorite tool is the Xray Chrome Extension. She uses Xray while browsing Amazon to quickly review estimated sales, keywords, and Best Sellers Rank, helping her evaluate products and marketplace opportunities without leaving the search results. Today, she applies that experience at TONYMOLY, a 20-year-old K-beauty company generating approximately $163 million in annual sales. Jenna also reveals an unusual long-term marketing strategy: targeting customers before they become the brand's core buyers. If current anti-aging customers are between 40 and 50, her team may create content for women closer to 35, building awareness years before the need becomes urgent. TONYMOLY and its newer brand, BONCEPT, also use TikTok and Meta to drive product discovery, while positioning Amazon as the more attractive place to complete the purchase. The company supports these strategies through close collaboration between its e-commerce, sales, and R&D teams, allowing it to respond quickly to fast-moving beauty trends. From emerging ingredients such as PDRN, retinol, and retinal to the use of AI for copywriting, images, videos, and English-language content, this episode offers a fascinating look at how a global beauty company combines marketplace data, creative storytelling, and product innovation. Jenna's journey proves that starting small does not limit where e-commerce can take you. By continuing to learn, adapting when marketplaces change, and understanding customers before competitors do, sellers can turn an unexpected opportunity into a truly global career. In episode 757 of the Serious Sellers Podcast, Bradley and Jenna discuss: 00:00 - Introduction 01:28 - Meet Jenna From TONYMOLY 02:38 - From Law And Programming To E-Commerce 03:34 - Starting A Home-Based eBay Business 05:55 - Moving From eBay To Amazon 07:52 - Reaching $10,000 In Monthly Profit 09:59 - Winning An Amazon Korea Competition 10:38 - Five Years Using Helium 10 10:46 - Why Xray Is Her Favorite Tool 11:28 - Managing Global E-Commerce For TONYMOLY 14:17 - Launching The New BONCEPT Brand 16:11 - Expanding K-Beauty Across Amazon Europe 17:58 - Targeting Customers Five Years Early 20:17 - Using TikTok To Drive Amazon Sales 22:00 - How R&D And E-Commerce Work Together 23:52 - Retinol, Retinal, And PDRN Trends 27:27 - Using AI For Global Content Creation
Field Day 2026 at Pearl River County Amateur Radio Club and W5AXC. Antennas, radios, and hams make for a fun weekend. Mike's SenseCAP K1100 and the Helium network. 1:01:19
Last week Christian called Vista's rumored bid for Criteo "cheap" and left it at a throwaway line: three to four times.. what? A few people texted him afterward and said he could have done better; he agreed.So this week, solo from an undisclosed location while Ayelet celebrates her 30th in LA, Christian goes deep. A full side-by-side of Criteo and LiveRamp, a walkthrough of why the multiple gap between them makes almost no sense on the financials, and a concrete bull case: pay $58 a share, a 200%+ premium, then run an M&A play to build the agentic commerce OS for brands and retail.The thesis isn't buy it cheap. It's buy it decisively.What we cover: Who actually leaked the Vista story (and why Criteo's repeated phantom-deal leaks are a comms problem), the Criteo vs. LiveRamp side-by-side on revenue growth, revenue mix, EBITDA, and free cash flow, why LiveRamp's 107% net retention is at real risk once Publicis owns it, why Criteo's transactional model might be the safer bet in an agentic era where subscription pricing is under fire, the AI option value nobody's pricing in, and three specific M&A targets that would fix Criteo's biggest gap: no Amazon, no Walmart.Plus two deals worth flagging: Podean's fifth acquisition (Social Commerce Club) and Brunner buying AdSkate.⏱️ TIMESTAMPS0:26 — Solo episode, life changes, and happy 30th to Ayelet 0:50 — Why we're revisiting Criteo/Vista: "you really could have done better" 1:30 — The backstory: Bloomberg, Reuters, and a 50% premium at ~$3.7B implied 2:00 — Who leaked it? Why back channels point at Criteo, not Vista 2:30 — Criteo's leak engine: Microsoft, Walmart, Skai — deals that never materialized 3:00 — The headline thesis: pay 2.5x revenue ex-TAC, then run an M&A play 4:00 — Side-by-side setup: Criteo vs. LiveRamp 4:30 — Revenue growth: LiveRamp at 9%, Criteo at 1% (and why that's misleading) 5:15 — Growth quality: the Roundel and Uber Eats churn, and 16% underlying retail media growth 5:45 — Why LiveRamp's 107% net retention is at risk under Publicis ownership 6:30 — Revenue type: true SaaS vs. transactional media economics 7:00 — Why subscription models are under fire in the agentic era 7:45 — EBITDA: Criteo at $407M vs. LiveRamp at $185M, at a quarter of the multiple 8:30 — Free cash flow: both are cash compounders with clean balance sheets 9:15 — Strategic buyers pay up, financial buyers don't — but Vista usually pays 10-20x 9:45 — The AI option value nobody's pricing: OpenAI's ChatGPT ads pilot, 2x AI-referred conversions 10:30 — The real asset: 4,100 brands, 225 retail media networks, $1B in quarterly activated spend 11:15 — The bull case: $58/share, $2.9B equity value, a 203% premium 12:00 — Why no board can responsibly ignore an offer like this 12:30 — M&A target #1: Skai — solves Amazon and Walmart, and they already know each other 13:30 — M&A target #2: Pacvue (Advent) — Amazon, Walmart, Instacart muscle (and the Helium 10 problem) 14:15 — Why The Trade Desk's April integrations create urgency 14:45 — M&A target #3: digital shelf analytics — and the Profitero/Publicis precedent 16:00 — The Christian math, summarized 17:00 — Deal hit: Podean acquires Social Commerce Club (deal #5) 17:45 — Deal hit: Brunner acquires AdScape — creative intelligence as an AI play 18:30 — Why more deals are moving to our Substack, and what's coming next
Helium 10 releases a super-powerful MCP that will revolutionize the way you manage your Amazon accounts. New data shows that AI and Alexa for shopping have not decreased the number of people using the Amazon search bar to enter keywords. We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Helium 10's new MCP is changing the way Amazon sellers research, analyze, and take action on marketplace data by connecting Helium 10 directly with AI tools like Claude and ChatGPT. Now available to Diamond and above users, the Helium 10 MCP lets sellers ask natural-language questions and instantly pull insights from tools like Black Box, Cerebro, Brand Analytics, Keyword Tracker, and Helium 10 Ads, without manually downloading reports or switching between multiple dashboards. In this episode, Bradley Sutton shows how sellers can uncover product opportunities, analyze competitor keyword rankings, review historical Brand Analytics and Cerebro data, and build smarter advertising strategies in minutes instead of hours. For more Helium 10 MCP strategies, skills, and advanced seller workflows, follow Bradley on Instagram: https://www.instagram.com/serioussellerspodcast/ and follow Bradley Sutton on LinkedIn: https://www.linkedin.com/in/h10bradley/ TikTok Shop Bans AI Voices From Live Commerce Streams: Violations Now Dent Account Health Score https://www.techtimes.com/articles/320624/20260715/tiktok-shop-bans-ai-voices-live-commerce-streams-violations-now-dent-account-health-score.htm New Data Proves Amazon Keyword Searches Have NOT Been Replaced by Alexa! Bradley Sutton breaks down a new Helium 10 research study analyzing whether Rufus, now Alexa for shopping, has significantly changed how shoppers search for products on Amazon. Despite the growing conversation around AI replacing traditional keyword search, the data shows that Amazon search volume, clicks, and conversion behavior have remained largely consistent from 2024 through 2026, with no major shift away from keyword-based shopping. While Alexa for shopping may be useful for product discovery when shoppers are unsure what they want, Bradley explains that most buyers still use the search bar when they already know what they are looking for, making keyword research and listing optimization just as important as ever. The key takeaway: sellers should not ignore Rufus/Alexa for Shopping optimization, especially for listing questions and product-page interactions, but traditional keywords are far from dead. To see the full breakdown and data behind this study, read Bradley's full blog here: https://www.helium10.com/blog/breaking-news-amazon-keyword-search-is-alive-well/ Amazon Seller Central News: Use new pallet delivery ship option for your business customers https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRDhCQUg1UlkyV1hGQkE1 New Feature Alert! Helium 10 now shows Keyword Tracker data directly on Amazon product pages via the Chrome extension. View search volume, organic and sponsored ranks, and track products or competitors instantly without leaving the page. Amazon has released the session lineup for Amazon Accelerate 2026, happening this September in Seattle, and Helium 10 will be there with Bradley Sutton speaking on stage, Carrie attending, and a booth for sellers to visit. Sellers can register at h10.me/accelerate using their Seller Central account and use discount code heliumsellercomp to save on the regular ticket price. If you're attending, make sure to stop by the Helium 10 booth and take advantage of Amazon's Seller Cafe for help with account or support issues that have been difficult to resolve. In episode 537 of the AM/PM Podcast and Weekly Buzz, Bradley covers: 00:00 - Introduction 00:46 - Helium 10's MCP Is Now Live! 10:28 - TikTok Shop Bans AI Voices 12:14 - New Data Proves Amazon Keyword Searches Have NOT Been Replaced by Alexa! 20:46 - You Can Now Ship Pallets To Customers! 21:48 - New Way To Track Keywords On Amazon Listings 23:59 - Amazon Accelerate Discount Code
How did a European Amazon seller use AI, logistics, keyword data, and Helium 10 to scale millions without selling in the U.S.? Today's guest reveals the hidden plays most sellers overlook. ► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft In this episode of the Serious Sellers Podcast, Bradley Sutton welcomes Bartłomiej Piątkowski, better known as Bart, an Amazon seller and agency operator from Poland who has sold millions in Europe and helped other brands do the same. What makes his story especially interesting is that he has built this success without selling his own products in the U.S. marketplace. Bart's journey started far from the typical e-commerce path. Trained as a cook, he then worked in radio and electronics, and discovered Amazon in 2016 when his company was on the verge of shutting down. With only a small amount of money left, he began learning about Amazon through online communities, moved returned inventory from retail into Amazon Europe, and realized that marketplace margins could beat traditional retail margins. From there, his business expanded into private label brands, reselling, packaging products, textiles, and managing major brand relationships across Europe. The conversation gets tactical as Bart breaks down how his team uses Helium 10, AI, keyword data, and advertising automation to move faster. He explains how tools like Cerebro, Magnet, Search Query Performance, Helium 10 Ads, and the all-new Helium 10 MCP help his team understand how Amazon reads a catalog, identify keyword opportunities, adjust bids based on performance, and even research hundreds of products in a fraction of the time. He also shares launch strategies using lower starting prices, Vine, coupons, inserts, and social proof to help products gain momentum. Bart also reveals why logistics, mobile-first listings, and category attributes are becoming major advantages for sellers in Europe. From sending inventory directly into destination countries for faster Prime delivery to optimizing listings for mobile shoppers and browser filters, his message is clear: success on Amazon is no longer about doing one thing well. It is about connecting data, operations, AI, and customer behavior into one smarter system. For sellers willing to adapt, automate, and think strategically, this episode is a reminder that the next level of growth may come from fixing the invisible parts of the business others ignore. To connect with Bart and learn more about his work, visit his website at https://bartlomiejpiatkowski.pl/en or check out his YouTube channel at https://www.youtube.com/@tdda_amzteam/videos. In episode 756 of the Serious Sellers Podcast, Bradley and Bart discuss: 00:00 - Introduction 04:14 - Discovering Amazon In 2016 06:43 - From Reselling To Private Label 11:15 - Bart's Favorite Helium 10 Tools 13:48 - Using AI And MCP For Amazon Research 15:22 - Automating Amazon Ads And Bids 16:46 - Scaling Keywords With SQP Data 20:58 - Launch Pricing And Social Proof 22:56 - Why Mobile-First Listings Matter 23:37 - Attributes That Drive Discoverability 26:01 - Europe's Biggest Logistics Mistake 28:48 - Expanding Beyond Amazon Europe
Charles Engle and Zach Russell join the show for today's episode. They talk about Shrodinger's Incest Theory, the Sky King, and Michael's ghost stories.Thanks to Charles for coming on the show for the first time and to Zach for coming back on. You can find Zach on previous episodes of the show, and for more from both of these very funny comics hit their links down below. Zach is on Instagram @zachrussellcomedy and has a special coming soon, so follow him to stay informed about that. Charles is on Instagram @charles_engle and is headlining Helium in Indianapolis this weekend, so make sure to get tickets if you're in Indiana. As always, find Michael Good on Instagram @michaelgoodcomedy and on Twitter @agoodmichael. Check out the show on YouTube and follow the official Instagram page @morninggoodpodcast
//The Wire//1900Z July 10, 2026// //ROUTINE// //BLUF: HORMUZ TRAFFIC SLOWS AS AIRSTRIKES CONTINUE IN IRAN OVERNIGHT. PRESIDENT TRUMP STATES THAT THE CEASEFIRE IS OFFICIALLY OVER. WIRED-GUIDED FPV DRONE DISCOVERED IN CARTEL WEAPONS CACHE IN MEXICO. RUSSIAN AFRICA CORPS CONTINUES CONFLICT IN MALI.// -----BEGIN TEARLINE------International Events-Middle East: Yesterday's targeting continued throughout the night, with dozens of targets being struck within Iran. Much of the targeting centered around the major port of Bushehr, with a SAM site being struck and the runway being cratered again last night.Strait of Hormuz: This morning the UKMTO published a notice reaffirming their assurance that the southern Omani route remains open for use. Despite this assurance (and highlighting that sentence in red in their notice), most of the maritime community is no longer trusting this route at the moment due to Iranian targeting which kicked off the war again. No vessels transited either route overnight due to the targeting, however some ships attempted to make the crossing this morning.Far East: This morning China imposed an export ban on Helium, effective immediately. The Ministry of Commerce stated that this decision was made to allow domestic semiconductor chip manufacturing facilities to maintain their supply of the gas, which is essential for the production of computer chips.Analyst Comment: Most of the world's supply of Helium is produced as part of the process of refining natural gas in the Middle East. Since the war began, crude oil has not been the only concern, but also other distillates and byproducts such as jet fuel and helium. China halting exports is a substantial indicator of the severity of the current war. China has also been able to get more of their ships out of the Gulf than anybody else, so if even they are hurting for helium, this is not a good sign.Africa: The conflict between Russian mercenaries and FLA militants has continued to escalate, with fierce fighting being reported in the vicinity of Anefis over the past few days. The Russian Africa Corps base in Anefis has been routinely targeted by FLA, with most of the attacks taking the form of ground skirmishes or drone attacks.Mexico: During a counter-narco raid in Durango yesterday, Mexican forces located a fiber-optically controlled drone platform within a weapons cache in the Dolores del Río neighborhood. This drone was reportedly fitted with an explosive charge similar to that which has become more commonly used throughout the region for carrying out attacks between rival cartel factions.-----END TEARLINE-----Analyst Comments: In the Middle East, yesterday evening contradictory reports circulated on social media regarding which nation actually carried out some of the strikes within Iran. Some reports claimed that the strikes in the afternoon were not conducted by the United States, but actually another nation. The most obvious culprit is Israel, but reports also claimed that the Kuwaitis also conducted attacks of their own last night as well. No matter who actually dropped the munitions, the effect is the same: the Iranians consider all attacks on their territory as originating from the same US-led coalition. What the Iranian response will be is unclear. Previously, they have been extremely forthcoming with the target list they would strike, if the US conducted more serious targeting within Iran. Desalination plants, energy production facilities, oil export terminals, and the aircraft at US bases in the region which are once again within Iranian missile range, are all likely targets if the Iranians so desire. Considering that President Trump announced that the ceasefire is officially off this afternoon (but that talks will continue) the next few days will be instrumental in determining if the war will return to it's full form, or if the attack-peace-attack cycle will continue.Analyst: S2A1 Research: https://publish.obsidian.md/s2underground NomadNet: 5fa68c88be727a0e1a250a75e5e79269 Disclaimer: No LLMs were used in the writing of this report. //END REPORT//
Amazon announces Q4 holiday deal and inventory deadlines, new changes to the featured offer or buy box eligibility, and new ways to reduce return and storage costs. We're back with another episode of the Weekly Buzz with Helium 10's Manager of Education and Strategy, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Amazon Seller Central: Holiday 2026: Same fees, same eligibility, earlier deadlines https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHU1g0VUNBUjQ3N1RSR0VZ New Claude Skill for Listing and PPC Optimization https://pages.helium10.com/amazonlisting-skill-opt?utm_source=youtube&utm_medium=video&utm_campaign=listing_skill Amazon Seller Central: Updates to Featured Offer eligibility requirements https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHR0ZTV0tCQlNSSkRSQzg2 Amazon Seller Central: Reduce return costs with returnless resolutions https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHTTRWUllGS1JKNkxQNTRR Amazon Seller Central: Send to Global Warehousing and Distribution and get 30 days of free storage https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHMllVUUI2MjZXRzY2NEdE In episode 536 of the AM/PM Podcast and Weekly Buzz, Carrie talks about: 00:00 - Introduction 00:43 - Holiday 2026 Deal and Inventory Deadlines 04:07 - New Claude Skill for Listing and PPC Optimization 10:14 - Updates to Amazon Featured Offer or Buy Box 11:32 - How to Track Top Clicked Amazon Products Over Time 14:38 - Returnless Option to Reduce Return Costs 16:24 - 30 Days Free Global Warehousing and Distribution
"Real Life Evolution" With close to ten brilliant albums under her belt, including Real Life, To Survive and The Classic, it's hard to think of a more critically-acclaimed artist in recent memory than singer/songwriter and multi-instrumentalist Joan As Police Woman. After studying music as a violinist at the College of Fine Arts at Boston University with her lifelong friend Mary Timony of Helium, the Maine-born Joan Wasser Wasser played in punk bands, joined the Dambuilders, formed Black Beetle and played with Those Bastard Souls and Antony and the Johnsons. I'm cutting corners here, but over the course of her winning career, Wasser has become one of the most in-demand musicians on the planet. She's played, recorded and toured with the likes of Iggy Pop, Damon Albarn, Rufus Wainwright, Elton John, Tony Allen, Lou Reed, Sheryl Crow, Lloyd Cole, Joseph Arthur, Scissor Sisters, Tanya Donelly, David Sylvan and John Cale, just to name a few. Joan As Policewoman's new album finds Wasser revisiting her Real Life album on the occasion of its twentieth anniversary. Reimagined with soul, grace and musical precision, Real Life Evolution not only demonstrates the elasticity of the original compositions, it also demonstrates how art can be reimagined and reinterpreted by the artist themselves. Featuring guest like Iggy Pop and Krystle Warren, Real Life Evolution simmers with reggae grooves, jazzy shuffles, and spare, indie rock ache and it's not only the perfect companion to the original, it stands proudly by itself. www.joanaspolicewoman.com (http://www.joanaspolicewoman.com) www.bombshellradio.com (http://www.bombshellradio.com) www.stereoembersmagazine.com (http://www.stereoembersmagazine.com) www.alexgreenbooks.com (http://www.alexgreenbooks.com) Stereo Embers: IG + BLUESKY + THREADS: @emberspodcast Email: editor@stereoembersmagazine.com
What separates short-term Amazon sales from long-term brand growth? Learn the repeat purchase strategy behind a $20M brand and how sellers can use it. In this episode of the AM/PM Podcast, host Carrie Miller welcomes Jason McLellan of Prime Team Agency to break down the customer retention strategy behind VitaCup's growth into a $20 million Amazon and omnichannel brand. Jason shares how Amazon started as VitaCup's smallest sales channel at around $2 million, then became a major driver of the business by using a different way of thinking: focusing less on cheap customer acquisition and more on which products created loyal, repeat buyers. Jason explains how the VitaCup team used cohort data and product repeat rates to understand which ASINs were truly worth investing in. Some products looked like winners because they had low CPCs, strong conversions, and high demand, but the data showed that customers were not coming back. Meanwhile, products like Genius Coffee were more expensive to advertise, but they attracted customers who were more likely to repurchase, move into Subscribe & Save, and increase lifetime value. Carrie and Jason also discuss how sellers can apply this thinking beyond consumables. Whether you sell supplements, food and beverage, lifestyle products, starter kits, or products with replenishable components, the key is understanding how one purchase can lead to the next. Jason shares practical strategies around Subscribe & Save coupons, AMC audiences, DSP retargeting, cross-selling, virtual bundles, multi-packs, listing optimization, and using tools like Helium 10 to make smarter decisions. The biggest takeaway from this episode is that real Amazon growth is not just about chasing more sales; it is about building a business that customers keep coming back to. When sellers understand their repeat purchase data, they can stop wasting ad dollars on short-term wins and start building a brand with predictable revenue, stronger customer relationships, and long-term profitability. The brands that win are not always the ones that acquire the cheapest customer, but the ones that acquire the right customer and give them a reason to stay. In episode 535 of the AM/PM Podcast, Carrie and Jason discuss: 00:00 - Introduction 01:52 - Jason McLellan's VitaCup Growth Story 03:05 - Using Cohorts And Product Repeat Rates 04:39 - Applying LTV Strategy Beyond Consumables 06:24 - The Tale Of Three ASINs 09:49 - Why Low CPC Products Can Be Misleading 11:03 - Shifting Ad Spend Toward Repeat Purchases 12:32 - Reaching 30% Subscribe & Save Volume 15:06 - Using Math As Your Amazon North Star 18:20 - Reading Cohort Retention Data 20:35 - Turning Acquisition Into Subscribe & Save 23:18 - Cross-Selling To Existing Customers 24:53 - Virtual Bundles And Multi-Pack Strategy 27:19 - How Helium 10 Helped VitaCup 30:34 - Listing Optimization And Testing 34:27 - Avoiding Multi-Pack Cannibalization
The full four-day Prime Day event results are in, Seller Central is becoming more secure, and TikTok Shop updates its incentivized review policy. We're back with another episode of the Weekly Buzz with Helium 10's Manager of Education and Strategy, Carrie. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Amazon's Prime Day drives online sales in the US up 9.3% https://www.retaildive.com/news/amazon-prime-day-online-us-sales-numbers-grow-2026/823973/ Amazon Prime Day Live Tracker 2026 by Numerator https://www.numerator.com/prime-day/ New Claude Skill by Helium 10 https://pages.helium10.com/kwskillopt?utm_source=carrie&utm_medium=social&utm_campaign=keyword_skill Passkeys coming to Amazon Seller Central in July https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHR0FUOTRBWlVaWkVTQTQ4 TikTok Shop Incentives Review Policy Update https://seller-us.tiktok.com/university/essay?knowledge_id=4451321470682882&lang=en New business hour delivery requirement for seller-fulfilled shipments https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHOU1VTVdMTURLWjRNWFlC In episode 534 of the AM/PM Podcast and Weekly Buzz, Carrie covers: 00:00 - Introduction 00:44 - Prime Day 4 Day Event Results are In 04:23 - New Claude Skill by Helium 10 06:16 - Passkeys Coming to Seller Central 08:22 - TikTok Shop Incentives Review Policy Update 10:19 - Amazon Review Download Hack Using TikTok Shop 11:47 - New Business Hour Delivery Required for Seller Fulfilled Shipments
On this week's Hot Sheet Show, J.J. Cooper, Carlos Collazo and Ben Badler dive headfirst into the 2026 MLB draft with a look at our latest mock, helium names to watch and lots of viewer questions ahead of the big day in a couple weekends.The Hot Sheet Show airs live on the BA YouTube channel every Tuesday at 3 p.m. Give us a sub, and we'll see you then!Time Stamps(0:00) Introduction(0:45) New wrinkles for the 2026 MLB draft(2:30) How much player evaluation is still going on this late?(4:10) BA's 5.0 mock draft(6:30) Grady Emerson's appeal(8:40) Importances of the draft combine(13:20) Mason Edwards' helium(16:15) Helium prep names to watch(18:00) Effects of Angels' FO changes(21:30) Answering viewer questionsGo to Quince.com/foul for free shipping on your order and 365-day returnsUse our code for 10% off your next order of MLB tickets on SeatGeek*: seatgeek.onelink.me/RrnK/TERRITORY10 Sponsored by SeatGeek. *Restrictions apply. Max $20 discountOur Sponsors:* Check out BetterHelp and use my code betterhelp.com for a great deal: https://www.betterhelp.com* Check out Quince and use my code quince.com/ba2022 for a great deal: https://www.quince.com* Check out Shopify and use my code shopify.com/baseballamerica for a great deal: https://www.shopify.comAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Can a dying Amazon brand come back and double sales without new products? Bradley reveals the PPC, listing, image, and keyword fixes behind both turnarounds in this case study today.
A legacy brand had never sold on Amazon. One launch strategy later, it hit six figures in year one. What made the difference? Here's how… ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What does it take to bring a decades-old retail brand onto Amazon and turn it into a six-figure channel in its first year? In this episode, Bradley Sutton welcomes Spencer Gordon, an e-commerce operator who has built Amazon businesses from the ground up, including a premium beverage storefront and, most recently, the Amazon channel for Leanin Tree Greeting Cards. Spencer shares how he went from working in his family's logistics and beverage business to launching Amazon operations for a legacy greeting card company that had never sold on the marketplace before. Instead of randomly uploading products and hoping for the best, he started with proven retail winners, used Helium 10 to identify high-value keywords, and built his launch strategy around branded search, long-tail keyword opportunities, and strong catalog positioning. The episode gets tactical with Spencer's Amazon launch process, including how he uses test listings to check Amazon relevancy before launching a real SKU, why he relies on Amazon Vine for early reviews, and how he structures PPC campaigns for ranking momentum. He also breaks down his use of branded campaigns, product targeting, long-tail exact match keywords, fixed bids, and bid rules that raise or lower bids based on sponsored and organic rank. Bradley and Spencer also dive into listing optimization, especially why the main image can be the difference between winning and losing the click. Spencer shares how AI tools help his team generate image concepts, while Bradley recommends pre-launch audience testing to avoid wasting traffic on weaker creative. The big takeaway? You do not need to be a brand-new startup to win on Amazon. Whether you are launching from scratch or bringing a legacy brand into the modern marketplace, growth comes from testing, learning, adjusting, and taking action before the opportunity passes you by. In episode 753 of the Serious Sellers Podcast, Bradley and Spencer discuss: 00:00 - Introduction To Spencer's Amazon Story 03:00 - Learning Business From The Ground Up 05:03 - Launching His First Amazon Store 09:18 - Moving Into A New E-Commerce Role 11:21 - Inside Leanin' Tree Greeting Cards 13:34 - Starting Amazon From Scratch 15:59 - Hitting Six Figures In Year One 16:41 - Choosing Products And Keywords 22:03 - New Product Launch Strategy 23:05 - Testing Amazon Keyword Relevancy 27:37 - Long-Tail PPC Ranking Campaigns 37:06 - Main Image Optimization Strategy