Podcasts about Helium

Is your Amazon listing leaving sales behind? Learn how to uncover missing keywords, analyze competitors, use AI, and optimize your listing for stronger rankings, ads, and Q4 sales this year. Is your Amazon listing truly optimized, or are missing keywords quietly costing you traffic and sales? In this episode, Bradley Sutton walks through a complete Amazon listing audit designed to help sellers prepare for Q4 and beyond. Using an underperforming handwriting workbook as a real-world example, he reveals how to identify the right competitors, uncover valuable keyword opportunities, and determine exactly where an existing listing is falling short.   Bradley demonstrates how to build a comprehensive keyword bank using Amazon Brand Analytics, Search Query Performance, Cerebro, historical rankings, and competitors' sponsored placements. He also explains how to narrow hundreds of results into the 20 to 30 phrases that matter most based on sales history, search volume, competitive performance, and relevance. By incorporating these phrases naturally, sellers can improve how Amazon understands their products and increase their potential to rank organically and perform better in advertising.   The episode also explores how Helium 10's MCP, tools, and the AI Agent can accelerate listing optimization. Bradley uses Listing Builder's AI workflow to generate a stronger title, bullet points, item highlights, and product description, significantly improving the listing's keyword coverage and competitive score. He also shares ways to use customer reviews, TikTok Shop Review Insights, and common Alexa shopping questions to ensure the copy addresses the benefits and concerns shoppers care about most.   Whether you manage one important product or dozens of listings, this workflow provides a clear path toward stronger optimization. AI can make the process faster, but the biggest results come from combining technology with thoughtful competitor selection, reliable keyword data, and human judgment. Audit your listings now, uncover the opportunities you have been missing, and give your products a stronger foundation for lasting growth. In episode 556 of the AM/PM Podcast, Bradley talks about: 00:00 - Introduction 00:40 - Auditing An Existing Amazon Listing 01:58 - The Underperforming Product Case Study 02:25 - How To Identify The Right Competitors 05:27 - Setting Up An Existing Listing In Listing Builder 07:56 - Finding Proven Keywords With Amazon Data 10:46 - Discovering Lower-Competition Keyword Opportunities 11:20 - Using Historical Keyword Rankings 12:51 - Building A Keyword Pack With Helium 10 MCP 14:02 - Narrowing Down Hundreds Of Keywords 16:41 - Measuring The Existing Listing's Keyword Coverage 18:37 - Rebuilding The Listing With AI 19:39 - Using Reviews And Alexa Questions To Improve Copy 22:47 - Reviewing The AI-Generated Listing And SEO Score 25:06 - Listing Builder Versus Helium 10 MCP 27:00 - The Complete Listing Optimization Process

Would you like ranch or garden herb on that word salad you just served?

Amazon title changes could cost sellers thousands. Plus, Prime Big Deal Days are announced, and ChatGPT advertising may be coming soon. Get this week's top e-commerce news.   We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   Huge Potential Amazon Title Issue! Amazon may hide brand names from product titles in search results, which can hurt conversions when the brand name contains a product's main keyword. Bradley discovered that removing “Hemp” from one listing coincided with its conversion rate and daily sales dropping by nearly half. Sellers should check their listings and, if affected, add the missing keyword separately within the title as a workaround. Amazon Ads announces new integration to support advertising in ChatGPT https://advertising.amazon.com/en-us/library/news/amazon-ads-chat-gpt-advertising-integration/ Amazon Seller Central News: Prepare for Prime Big Deal Days: October 6-7 https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHM1o0NjM0UkZTRVdCRjY2 Amazon Seller Central News: New requirements for product bundles starting January 11 https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUk1IN1M4NDJIWkwzUktZ Get inventory to the East Coast faster with Standard Ocean Express https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHWEpVOUNYRjg0QTRQRThX Interested in Amazon Global Logistics? Visit http://h10.me/agl to explore Helium 10's special introductory offers and learn more. Bradley will be at Amazon Accelerate in Seattle, where attendees can find him at the Helium 10 booth or contact him on Instagram @serioussellerspodcast for a potential podcast interview. He'll host three sessions on preparing Brand Stores for the holiday season with AI-powered tools, along with a presentation on turning eight hours of work into eight minutes using AI. He'll also discuss smarter product selection using Product Opportunity Explorer and other data points.   Subscribe to the AM/PM Podcast on YouTube and turn on notifications for an upcoming masterclass on keyword research and building listings in 2026 and 2027.    In episode 555 of the AM/PM Podcast and Weekly Buzz, Bradley covers: 00:00 - Introduction 00:46 - Huge Potential Amazon Title Issue 09:06 - Amazon Ads in ChatGPT 10:26 - Prime Big Deal Days Dates Revealed 12:10 - New AI MCP Features 14:13 - Amazon Product Bundle Policy Change 17:03 - Look at Keyword Sales, Not Just Search Volume 20:21 - Get Inventory to East Coast Faster 21:32 - See You At Amazon Accelerate!

The Helium Boys, Shotgun Spratling and Chris Trevino, are back behind the microphones breaking down the latest USC contest after the Trojans completed their non-conference schedule, improving to 3-0 on the season with a 49-30 victory over Louisiana late Saturday night in the Los Angeles Coliseum. They also preview the USC's upcoming matchup where it will travel across the country to take on Rutgers.The podcasting duo opens with the Two-Minute Drill where Chris discusses being ready to move forward to Big Ten play while Shotgun talks about how the youngest and oldest people on the roster are the ones leading the Trojans to a 3-0 record so far.The boys of Helium jump into listener comments and corrections before breaking down the Trojans' up-and-down victory over the Ragin' Cajuns -- one where there was a clear separation between what USC's starters and reserves are capable of at this point. They talk about the shining freshmen while some veterans are lagging behind expectations.Shotgun and Chris then, after a break, take a look forward at USC traveling to the birthplace of college football for the upcoming matchup with Rutgers and an 0-2 Scarlet Knights team that hasn't looked good but has one of the nation's top performers so far this season in wide receiver KJ Duff.To close out the show, Shotgun takes on Trevino's Take It or Leave It segment before an Overtime period of New Jersey-themed Take It or Leave Its and then a surprise Double Overtime quiz show period where Shotgun must name creations that ultimately killed their creator.

Kickstarter rejected her product, but she built the same product into a million-dollar brand. Learn how viral videos and founder-led content transformed an overlooked pain point into success. ► Watch the podcasts on YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How to Sell on Amazon: https://h10.me/ft What happens when a failed nursing student, experienced e-commerce marketer, and new mother transforms a personal frustration into a million-dollar brand? In this episode, Bradley Sutton speaks with Kate Bray, founder of Reb Relief, about the unconventional journey that led her from Amazon advertising and agency leadership to creating a product inspired by her postpartum experience. After building and testing her own prototype, Kate posted a seven-second TikTok video that went viral and a second video helped her collect approximately 1,500 email sign-ups before producing a single unit. Her launch nearly collapsed when Kickstarter rejected the product just three days before the campaign was scheduled to begin. Instead of walking away, Kate turned the rejection into a powerful marketing hook and moved the launch to Shopify. Through preorders, a local credit-union loan, and investments from strategic advisors, she raised enough to fund a $60,000 initial purchase order. Despite spending most of her career in the Amazon ecosystem, Kate has yet to launch Reb Relief on Amazon because the brand has remained consistently sold out through Shopify. Kate also reveals the strategies behind the company's rapid growth. She invested early in a utility patent and professional product development, positioned Reb Relief inside an underserved blue-ocean category, and used the taboo surrounding period pain as a marketing advantage. Founder-led videos continue to outperform traditional user-generated content, while an appearance on *The Drew Barrymore Show* created stronger results when repurposed as credibility-building creative in Meta ads. She also uses Helium 10 to study keyword demand, validate new product ideas, and determine which brand extensions offer the greatest potential. After surpassing $1 million in sales and helping approximately 14,000 customers, Kate is now preparing Reb Relief for its next chapter: brick-and-mortar retail. Her goal is to see the brand carried by major retailers such as Target, CVS, or Walmart and eventually become the defining name in its category. Her story is a reminder that meaningful businesses are not built by avoiding failure; they are built by turning rejection, uncertainty, and overlooked problems into opportunities worth pursuing. In episode 765 of the Serious Sellers Podcast, Bradley and Kate discuss: 00:00 - Introduction 01:24 - Kate's Unconventional Journey Into E-Commerce 05:54 - How Seven Seconds Can Change Your Life 08:32 - Turning A Postpartum Struggle Into A Product 09:44 - Viral Videos Validate Demand Before The Launch 11:05 - Building Reb Relief With An Abundance Mindset 12:06 - Turning Kickstarter Rejection Into 1,500 Preorders 14:47 - Why Reb Relief Has Not Entered Amazon 18:02 - Protecting A Blue-Ocean Product From Competitors 20:28 - The Real Value Of National Media Exposure 22:01 - Founder-Led Content Drives Most Shopify Sales 25:32 - Using Helium 10 To Validate Product Ideas 27:35 - Retail Ambitions And The Impact Of 14,000 Customers

Discover powerful prompts you can run with Helium, Helium 10's new built-in AI agent, to uncover keyword gaps, analyze competitors, optimize listings, and find new opportunities. Helium 10 has a powerful new AI agent and it works directly inside the Helium 10 platform. In this episode, Bradley Sutton and Andrew Bell reveal advanced prompts sellers can run with Helium to analyze their Amazon businesses, uncover hidden opportunities, and turn marketplace data into actionable strategies without needing a separate paid AI subscription.   Bradley demonstrates how Helium can identify the keywords potentially driving changes in competitors' sales, uncover valuable rankings your products have lost, and find underserved product opportunities. He also shows how sellers can analyze their Brand Analytics visibility and discover Sponsored Brands video keywords their competitors are targeting but they are currently missing.   Andrew takes Helium's capabilities even further, using detailed prompts to build comprehensive keyword banks from Cerebro, Magnet, Brand Analytics, historical rankings, and other Helium 10 data sources. He also demonstrates how the new AI agent can research competitors, allocate keywords, and fully optimize an Amazon listing, including its title, bullet points, description, and Alexa for Shopping Q&A, all from inside Helium 10.   These prompts show that Helium is much more than a chatbot. It is an AI agent that can work across Helium 10's tools, analyze real marketplace data, and help sellers make smarter decisions faster. Start testing these prompts inside your Helium 10 account, keep refining your follow-up questions, and discover what becomes possible when your data and AI finally work together. In episode 554 of the AM/PM Podcast, Bradley and Andrew discuss: 00:00 - Introduction 01:27 - Meet The Helium 10 AI Agent 02:04 - Find Keywords Driving Competitor Sales Changes 04:48 - Identify Valuable Keyword Rankings You Have Lost 06:07 - Discover Low-Competition Product Opportunities 07:51 - Analyze Lost Brand Analytics Visibility 08:50 - Uncover Competitor Video Advertising Keywords 10:20 - Andrew Bell's Advanced AI Prompting Strategies 11:24 - Build A Comprehensive Amazon Keyword Bank 15:37 - Fully Optimize An Amazon Listing With AI 19:29 - Run AI Research While You Work 20:28 - Organize Keywords By Shopper Intent 22:27 - Break Keywords Into COSMO Intent Categories

US livestream shopping surges, Amazon updates seller insurance rules, and Helium 10 launches powerful new MCP tools for Walmart, ads, keyword research, and more. We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   Livestream shopping is gaining steam in the U.S., thanks to apps like TikTok and Whatnot https://www.cnbc.com/2026/09/01/tiktok-whatnot-livestream-shopping.html   New Commercial Liability Insurance Requirements effective November 2, 2026 https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHOVI1Q0hRUUNWSlc5VjNE   Your Account Health Rating now rewards great customer service https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUzJDVzlXWjM0NTJDVVpY   Prime Big Deal Days deals deadline extended https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHN1dWUE5RN0dBSkUzTkNF   New Amazon MCP Features Helium 10's Amazon MCP now analyzes ad budget usage, reveals Frequently Bought Together history, tracks CPC bids, Search Frequency Rank, and keyword sales trends, and lets sellers activate Alerts across multiple SKUs at once—all through Claude or ChatGPT.   Create Amazon coupons faster with fewer steps https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHVFZOODhGUEM1VktETkw5 TikTok Shop opens cross-border sales between EU and UK https://ecommercenews.eu/tiktok-shop-opens-cross-border-sales-between-eu-and-uk/   (Timestamps) -  In episode 553 of the AM/PM Podcast and Weekly Buzz, Bradley covers: 00:00 - Introduction 00:44 - Is Live Shopping Finally Taking Off? 02:44 - New Amazon Insurance Requirements 04:47 - Walmart and Ads Updates 07:15 - Amazon Account Health Update 08:43 - How to do Keyword Research On Amazon Website 10:52 - Prime Big Deal Day Deadlines Extended 11:23 - New Amazon MCP Features 15:39 - Amazon Coupon Creation Simplification 16:40 - TikTok Shop UK Update

The idea of cloning humans, still a scientific fantasy, makes for intriguing stories that lead us to examine ourselves. How would you feel if you woke up one day as a clone, then discovered your real self was a bad person? Or, you discover your real self is dead, and you've been cloned, but at a massive cost that you will never be able to repay?Author Jeffrey Ashkin's adventures in cloning take a darker turn in his new novel, The Second World of Sendel, a follow-up to his first novel, The Second Life of Jonathan Sendel. In each story, the protagonist is a clone of a man who died. The clone discovers his creation comes with major strings attached. In the new book, Steven Sendel learns that becoming a clone cost a fortune he must now repay by being conscripted to a lunar mining colony.“He's in debt, so he's alive. But in debt,” says Jeff. “So, because of that, he wants to figure out who put him in the situation and also how to get out of it and reunite with his loved ones.”To repay the debt, Sendel must work on the Moon mining Helium-3. More and more debt piles up, into millions of dollars, a burden shared by fellow miners. He decides to try to return to Earth to discover who signed him up for this arrangement, and the adventure ensues.The author's fascination with cloning grabs you from the start and propels you through the story. Here's our conversation.WATCH THE VIDEO

Ukrainos sostinės teatre atgijo Homero „Odisėjos“ pasakojimas. Per garsiojo epo prizmę pasakojama apie Rusijos karą prieš Ukrainą, o scenoje vaidina patys karą patyrę kariai.Šią savaitę „Menų spaustuvėje“ po dvejų metų pertraukos prasideda šiuolaikinio cirko festivalis „Helium“. Festivalyje numatytos dvi lietuvių premjeros, užsienio kūrėjų darbai, edukacinės veiklos, diskusijos ir šiuolaikinio cirko mokyklos „CIRCulus“ pristatymas.Šiandien prasideda tris dienas truksiantis 6-asis festivalis „Alytus Jazz“. Šiemet jis įsikuria išskirtinėje miesto erdvėje – buvusiame Alytaus duonos fabrike. Kiek džiazas gyvas Alytuje ne tik per festivalį ir su kokiais iššūkiais šiandien susiduria „Alytus Jazz“?Dvyliktą kartą į Klaipėdą sugrįžta tarptautinis animacijos, vaizdo žaidimų ir virtualios realybės festivalis BLON, kviečiantis kalbėti apie kokybišką laiką prie ekranų. O Klaipėdos kultūrų komunikacijų centre pristatoma lietuvių ir suomių šiuolaikinio meno paroda.Rugsėjo 10–23 dienomis „Skalvijos“ kino centre bus rodoma Taivano režisieriaus Hou Hsiao-hsien filmų retrospektyva „Atminties sala“. Hou Hsiao-hsien laikomas viena svarbiausių Taivano Naujosios bangos figūrų, padėjusių šalies kinui įsitvirtinti pasaulio festivaliuose ir autorinio kino istorijoje.Ved. Justė Krikščiūnė

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The Helium Boys, Shotgun Spratling and Chris Trevino, are back behind the microphones for another in-season episode for the 2026 USC football campaign. They're blind ranking, investing stocks, taking or leaving and answering your questions as they break down USC's 39-0 shutout of Fresno State and preview the upcoming matchup with Louisiana and a quarterback named Lunch.The podcasting duo opens with the Two-Minute Drill where Shotgun discusses the all the college football he enjoyed watching over Labor Day weekend thanks to USC hosting Fresno State on Friday rather than the traditional Saturday. Chris discusses the national landscape of the sport by unveiling his hate watch rankings of teams that pull him into the TV screen like a moth to a flame. The boys of Helium jump into prior comments and corrections before breaking down the Trojans' dominant victory against former assistant Matt Entz and discussing which players/units/themes saw their stock rise or fall. They also preview the upcoming Friday night matchup with Louisiana and Lunch Winfield.After a break, Shotgun takes on Trevino's Take It or Leave It segment before the show concludes with an Overtime period of blind ranking hats Lincoln Riley could try for a new look on the sideline after giving away his visor after Friday's shutout victory.

It's unreactive, lighter than air, and surprisingly important to the global economy. Zachary Crockett goes up an octave. This episode was originally published on November 24th, 2024. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What do homemade soap, TikTok creators, AI automation, and old-school catalogs have in common? Discover how two sellers use them to build and grow multimillion-dollar e-commerce brands. ► Watch the podcasts on YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft   What does it take to turn a homemade product into a multimillion-dollar brand? In this episode, Bradley Sutton speaks with Joe McCutcheon, founder of Carolina Castile Soap, and Marc Messer from Advanced Bionutritionals. Together, they reveal how product differentiation, creator partnerships, AI-powered systems, and even old-school direct mail can produce remarkable results in today's e-commerce world. Joe began making soap for his cleaning company before testing it on eBay and eventually launching on Amazon. After years of reinvesting his profits and producing batches from his kitchen and garage, he grew Carolina Castile Soap from $1.8 million last year toward a projected $3 million this year. Joe explains how professional packaging, distinctive scents, Helium 10 research, and a community of TikTok creators helped the brand stand apart. Today, approximately 70% of its revenue comes from Amazon, while TikTok Shop has become both a profitable channel and a source of additional Amazon demand. Marc shares a very different path to growth at Advanced Bionutritionals, a primarily direct-to-consumer company generating between $30 million and $50 million annually. He breaks down the company's marketing-first product launch process, multichannel profitability analysis, and use of AI to create SOPs, forecast inventory, analyze real-time data, and generate dozens of advertising variations within minutes. He also explains why long-form direct mail still works for the right demographic and why brands need a proven sales message, sufficient cash flow, and patience before testing it. Whether you are making your first product at home or managing tens of millions of dollars across multiple channels, the principles remain the same: understand your customers, create something worth remembering, and build systems that give your best people room to grow. Success rarely comes from following the crowd. It comes from remaining curious, acting on what you learn, and having the courage to build the brand your customers will never want to leave. In episode 764 of the Serious Sellers Podcast, Bradley, Joe, and Marc discuss: 00:00 - Introduction 02:09 - Cleaning Business Inspires A Homemade Soap Brand 05:10 - Growing Revenue From $1.8 Million To $3 Million 07:30 - Balancing Amazon Sales With Profitable TikTok Growth 09:28 - Using Helium 10 To Research New Products 12:28 - Better Packaging And Scents Transform The Brand 16:18 - Building A TikTok Creator Community Beyond Samples 21:57 - Mark's Multichannel And Marketing-First Growth Strategy 27:18 - Using AI To Improve Operations And Forecasting 33:29 - Scaling Creative Testing With AI-Generated Ad Variations 35:27 - Who Should Consider Traditional Direct Mail Marketing 38:28 - Building Customer Loyalty And A 70% Reorder Rate

Turn hours of Amazon research into minutes with these Helium 10 MCP prompts and skills that uncover keyword gaps, ad opportunities, product risks, and smarter ways to grow your e-commerce business faster. What if hours of Amazon research could be completed in just a few minutes? In this episode, Bradley Sutton explores how sellers can utilize Claude Skills and Prompts with the Helium 10 MCP to streamline complicated workflows involving Cerebro, Keyword Tracker, Brand Analytics, Search Query Performance, Profits, and Ads. Instead of downloading reports and comparing spreadsheets manually, sellers can use a single prompt to uncover competitor strategies, seasonal keywords, organic ranking gaps, and overlooked advertising opportunities.   Bradley also explains how reusable AI skills can take this automation even further. He demonstrates an Amazon Recommended Rank skill that reveals how Amazon interprets a product and which keywords it considers most relevant. This can help sellers understand why a listing is struggling to receive impressions, discover valuable keywords with no organic placement, and identify stronger advertising opportunities based on Amazon's own relevancy data.   The episode also highlights creative submissions from the Helium 10 MCP Skills and Prompts hackathon contest. These include tools for diagnosing product performance, completing in-depth ASIN teardowns, analyzing Search Query Performance data, researching keywords across multiple marketplaces, reallocating advertising spend based on organic rankings, and scoring new product opportunities. Each example shows how sellers can transform fragmented data into clear reports, visual dashboards, and prioritized actions.   The biggest opportunity, however, is not simply copying somebody else's workflow. It is creating prompts and skills designed around the exact needs of your business. Whether you want to audit advertising performance, monitor keyword rankings, automate monthly inventory reporting, or evaluate your next product idea, AI can help you make faster and better-informed decisions. Start building your own workflows today, because the sellers who learn to turn data into action will be the ones best prepared to grow tomorrow. PS. Make sure to register for our Helium 10 Agent Webinar next Friday, September 11 at 1PM PST: https://streamyard.com/watch/RqVbZTMyfG5z   In episode 551 of the AM/PM Podcast, Bradley talks about: 00:00 - Introduction 00:49 - How Helium 10's MCP Turns Hours Of Work Into Minutes 02:52 - Competitor ASIN And Advertising Strategy Prompt 10:13 - The Difference Between AI Prompts And Skills 12:10 - Amazon Recommended Rank Skill 19:15 - Product Situation Analyzer 21:37 - Complete ASIN Teardown 24:25 - SQPR Pivot And Keyword Analysis 26:44 - Multi-Marketplace Keyword Research 28:19 - Organic Rank Analysis And Ad Spend Reallocation 30:18 - Amazon Product Opportunity Decision Engine 31:36 - MCP Q&A: Ads, Rankings, Automation, And Research 42:52 - Creating Custom AI Skills For Your Business

https://directtoconsumer.typeform.com/DTC-Brand?utm_source=podcast-643&utm_medium=podcastTo Subscribe to DTC Newsletter - https://dtcnews.link/signuppilothouse.coIn 2020, Amazon's fees ran about 26% of your product cost. Today they run 34 to 40%, and once you add advertising most brands are at 50 to 60% before they reinvest a dollar. For the first time in years, the number of sellers on Amazon is shrinking.Tyler, head of Amazon at Pilothouse, is back to explain what he calls the Amazon paradox: you can't afford to be on Amazon, and you can't afford not to be.If you sell on Amazon, buy Amazon ads, or keep putting off the decision to launch there, this is the operator's version of the math.What you get:Where the 40% actually goes, and which parts of it you can still fightThe hidden fee stack (long-term storage, inbound, freight, returns, chargebacks) that quietly takes another 5 to 8% of margin, one fraction of a percent at a timeReimbursements: Amazon loses and damages inventory and wrongly charges you for it, and will pay it back if you dispute it. Most brands never doAGL / AWD, shipping straight from your manufacturer into Amazon's fulfillment network, and the 2 to 5% freight savings that comes with itWhy the April 15 change (Amazon pulling ad spend out of your disbursement instead of your credit card) is a cash flow problem, not an ad problemThe death of the middle: half of Amazon's GMV now sits with roughly 8,000 sellers, down from 15,000, and what changed in the algorithm to cause itCosmo and what comes after A9: why external traffic into your listing now reads to Amazon as brand authorityNike showed up. What happens to the small sellers who used to feast on big brands' unconverted branded searchTACoS as a vanity metric, and the three-report method (SQP, Helium 10 rank, ad spend) that shows whether your ads are driving incremental sales or paying for organic ones you already hadRufus is now Alexa for Shopping, most people use it on the product page rather than in search, and what that means for your listing copyWhat Tyler expects out of Amazon Accelerate 2026Who this is for: Amazon sellers, DTC founders weighing the channel, and anyone managing Amazon ad spend.What to steal: the reimbursement audit, the AGL freight move, and the zero-sale keyword sweep on your last quarter of ad spend.Timestamps:00:00 The Amazon Paradox04:00 Why Amazon Is Getting More Expensive10:00 Hidden Amazon Fees Hurting Margins15:00 Why Brands Still Need Amazon21:00 How to Make Amazon Ad Spend More ProfitableSubscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://www.pilothouse.co/?utm_source=AKNF643Follow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Amazon creators can now tag Amazon products. Authors can now advertise their audiobooks and new exclusive, limited-time deals. These and more on this week's episode of the Weekly Buzz! We're back with another episode of the Weekly Buzz with Helium 10's Manager of Education and Strategy, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   YouTube Shopping Creators can now tag Amazon products https://blog.youtube/news-and-events/youtube-shopping-amazon-creator-affiliates/ Helium 10 New Feature Alert: AI Sales Trend Analyzer Bradley demonstrates Helium 10's new Agent named “Helium” with features that quickly explain sales changes by analyzing sessions, conversion rates, ads, search volume, and keyword rankings. It can also find high-volume keywords a product ranks for but isn't tracking, helping sellers uncover opportunities, update Keyword Tracker, and save time. Upcoming Amazon + AI Workshops Learn practical Helium 10 Agent prompts for every experience level in this live workshop. Copy proven prompts and apply them directly to your own Amazon business. Register at https://h10.me/agentwebinar or https://streamyard.com/watch/RqVbZTMyfG5z Join Helium 10 in Los Angeles for advanced advertising, sourcing, supplier negotiation, networking, food, and exclusive access to Alibaba's new AI tool. Secure your seat at http://h10.me/elitealibaba Authors including ACX creators can now advertise audiobooks https://advertising.amazon.com/en-us/resources/whats-new/authors-can-now-advertise-audiobooks/ Amazon Seller Central News: Create exclusive deals for Amazon Business customers https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUzREQkEzTDc2VE1VUDZC Global Warehousing and Distribution expands to Ningbo https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRENXUUxEQjRMVzlZWVlN   In episode 551 of the AM/PM Podcast and Weekly Buzz, Carrie talks about: 00:00 - Introduction 00:41 - YouTubers Can Now Tag Amazon Products 03:07 - New AI Sales Trend Analyzer 08:13 - Upcoming Amazon + AI Workshops 10:26 - Authors Can Now Advertise Audiobooks 11:17 - Exclusive Deals for Amazon Businesses 13:01 - Amazon Product Opportunity Data Point 15:36 - New Lower Cost Long Term Storage in China Now Available

The Helium Boys, Shotgun Spratling and Chris Trevino, are back for the first game-week recap episode of the 2026 season, and they're back in the thick of it as all the staples of the Helium Boys Podcast are in full effect with the Two-Minute Drill, stocks, upcoming game preview, answering listener questions, take it or leave its and Chris forcing Shotgun to do a blind ranking against his will.The podcasting duo open with the Two-Minute Drill where Chris discusses the abhorrence of an event that took place at the Coliseum in the season opener while Shotgun scattershots across a variety of topics that have been national discussions from USC's 42-26 win over San Jose State. The boys of Helium jump into prior comments and corrections before breaking down the Trojans' victory and which players/units/themes saw their stock rise or fall. They also preview the upcoming Friday night matchup with Fresno State.After a break, Shotgun takes on Trevino's Take It or Leave It segment before the show concludes with an Overtime period of blind ranking rivalries that range from sports to cities to cartoon characters.

We're kicking things off with AI doing the most in job interviews — and it's as absurd as you'd think. Then, two passenger jets buzzed a packed Cape Town rugby stadium at just 41–46 feet above the roof before the Springboks took on the All Blacks, and the viral video has the whole world asking: how low is too low?  Plus, the war in Iran is squeezing global helium supplies so badly that Dollar Tree says it lost $15 million in balloon sales last quarter — could party balloons actually become a luxury item? We talk alternatives. And we end on a high note with "Miracle Monty," a 5-month-old Shih Tzu from Cedar City who wandered home on his own after a full week lost in the desert.     KSL Brightside streams live weekdays 12–3 PM. Watch the YouTube-exclusive live stream from 12–1 PM, then catch us on radio plus YouTube from 1–3 PM. 

This edition features 16 talented artists showcasing the diverse world of electronic music. From the driving sounds of Berlin School to soothing ambient textures, experimental pieces, and ethereal scores, there's something for every enthusiast. You'll also discover fresh faces like Mnemos, a Polish duo from France, along with works by Antike Elektronische Musik, capturing sequencer-driven vibes, and Anders Brørby, creating organic ambient soundscapes. Enjoy cinematic-inspired pieces from Henry Solberg in the USA, along with dark ambient tracks inspired by Stanley Kubrick's The Shining on a compilation album, and finally, the innovative Canadian guitarist Aidan Baker. Each artist brings their unique touch, making this a truly great collection. Enjoy. Download Bios: www.sequencesmagazine.com/podcasts/ Playlist No 293 01.59 MNEMOS ‘Śnienie' (album Terra Nullius) https://mnemospl.bandcamp.com/album/terra-nullius 08.13 Antike Elektronische Musik ‘Tesseract Set Two' (album Tesseract) ***https://antikeelektronischemusik.bandcamp.com/album/tesseract 18.02 Thaneco & Romerium ‘Gravitational Fields.' (album The Undiscovered Planet X) https://thaneco.bandcamp.com/album/machine 27.00 Thaneco & Romerium ‘ An Atmosphere of Hydrogen and Helium' 32.04 Arcane ‘Nothing Lives Here Anymore' (album Silent Cities) https://paullawler.bandcamp.com/album/silent-cities 39.17 vOLKER rAPP ‘The Arks Berkshire, Valley Forge, Sequoia and Mojave' (album Silent Running) https://cyclicaldreams.bandcamp.com/album/silent-running-cyd-0164 45.12 vOLKER rAPP ‘What Are We Doing Here' 50.02 vOLKER rAPP 'Realising the Domes' 55.30 vOLKER rAPP ‘Silent Running to Saturn' 01.01.14 vOLKER rAPP 'Valley Forge and Lowell are Lost' 01.02.34 Dean De Benedictis ‘Born Of Flight' (album Salvaging The Future) www.spottedpeccary.com 01.09.31 Dean De Benedictis ‘The Outer Links' 01.15.53 Dean De Benedictis ‘ASMR Tragedy Lines' 01.22.23 Anders Brørby 'Summer Of 99' (album Kaiju) https://timereleasedsound.bandcamp.com/album/kaiju 01.29.10 Erik Wøllo ‘Earthshine' (album Earthshine) www.projekt.com 01.33.02 Erik Wøllo ‘Flux World' 01.35.09 Erik Wøllo ‘Dark Side' 01.37.06 Erik Wøllo ‘Galaxy' 01.38.53 Erik Wøllo ‘Mirror World' 01.41.48 Conrad Schnitzler ‘LichtPunkte' (album LichtPunkte :Light Points:) *** https://conradschnitzler.bandcamp.com 01.49.44 Conrad Schnitzler ‘NachtFahrt' (album NachtFahrt :Night Drive:) *** 01.58.57 Henry Solberg ‘Enter' (album Seek Brighter Deeps) https://henrysolberg.bandcamp.com 01.59.56 Henry Solberg ‘Look Beyond' 02.04.03 Henry Solberg ‘Exit' 02.08.50 Blue Is Nine ‘All That Is Gone' (album Beyond The Quiet Sky) https://timereleasedsound.bandcamp.com/album/kaiju 02.14.04 Blue Is Nine ‘Castaway' 02.16.51 Trem 77 ‘Blue Shines Through' (Granular Matter Mix) (album Textural Colour Spectrum Sandpainting) https://trem77.bandcamp.com/album/textural-colour-spectrum-sandpainting 02.19.38 Trem 77 ‘Starlight Spectrum Sandpainting (Strings Mix)' 02.26.06 Aidan Baker ‘Petrol-Jasmine' (album Adverse Camber) https://owltotem.bandcamp.com/album/adverse-camber 02.31.45 Lyn Y Cwn 'Sidewinder Ascent' (album Overlook. Music Inspired By Stanley Kubrick's The Shining) https://unexplainedsoundsgroup.bandcamp.com/album/overlook-music-inspired-by-stanley-kubrick-s-the-shining 02.37.24 Stefan Klaverdal ‘The Haunting' (album Overlook. Music Inspired By Stanley Kubrick's The Shining) 02.42.37 Dirk Serries & PBK ‘Amplitude Split' (album Amplitude Split) https://soundfume.bandcamp.com/album/amplitude 02.49.37 Dirk Serries 'Slowly Wired' (album Curves Of Splendor) www.projekt.com Edit ***

Today Michael welcomes back Priscilla Wagner of Relentless B2C, Marine Corps veteran, and quite possibly the most spreadsheet-brained guest in Badger Nation. She's been on the show for the visibility death spiral, for classifying keywords by how they actually behave instead of by raw console numbers, and for the custom Excel bidding system Michael still talks about. This time she's opening up her forecasting model.The idea: auditing an account that's already running is the easy version. The data is sitting right there. Forecasting is the hard version, because you're projecting spend and revenue off keywords that have zero performance history attached to them. As Michael puts it, the digital marketer in all of us wants to launch big and find out fast but sitting down to plot it out first is what real businesses do.Priscilla walks through the entire build. Tiering roughly 90 competitors by relevancy using Helium 10 and Claude. Bucketing keywords into core, expansion, branded, and broad discovery. Pulling current impression share straight out of the Search Query Performance report, then picking a lift target that's "big enough to read, small enough to test." She also shares the variable Michael had never seen anyone put in a forecast before: click-through rate and conversion rate decay, because your CTR cannot possibly hold steady as your impression bucket multiplies.And there's a real case study in here. One client's forecast surfaced a buy box problem before a single ad went live so the recommendation wasn't a campaign structure, it was "stop selling to resellers first."We'll see you in The PPC Den!

Amazon is testing MCF with Prime. Walmart and TikTok Shop sales are absolutely booming. 10 new AI features that will help your Amazon, Walmart, or TikTok Shop business. These and more on today's Weekly Buzz episode! We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   Walmart e-commerce sales surge as CEO touts 'price, speed and convenience' https://www.foxbusiness.com/retail/walmart-e-commerce-sales-surge-ceo-touts-price-speed-convenience TikTok Shop is driving more online sales in the US than Target and other major retailers https://www.businessinsider.com/tiktok-shop-us-spend-is-larger-than-target-costco-data-2026-8 10+ New AI Features For Amazon, Walmart, and TikTok Shop Seller Pulse — A near-real-time dashboard widget for monitoring sales, orders, units sold, ad spend, conversion rate, TACoS, and other metrics across Amazon, Walmart, and TikTok Shop. Ads MCP Write Capabilities — Users can create advertising campaigns, add keyword targets, and manage bids directly through the Helium 10 MCP using Claude, ChatGPT, or another compatible AI assistant. Walmart Ads in MCP — Users can analyze Walmart advertising performance, ask questions about campaign data, and make changes to Walmart campaigns through the MCP. B2B Metrics in Profits — Helium 10 Profits now separates B2B and B2C orders, allowing sellers to compare business-customer sales with regular consumer sales. AWD Inventory Visibility — The Inventory Levels page now displays Amazon Warehousing and Distribution inventory, including inbound AWD units and inventory moving from AWD to FBA. Keyword Tracker MCP Write Capabilities — Users can check whether keywords are already being tracked, add missing keywords, and start tracking products directly through the MCP. Review Insights in MCP — Users can access Amazon review-analysis data, identify positive and negative review themes, and compare an ASIN's reviews against its broader category. TikTok Influencer Search in MCP — Sellers can find TikTok creators based on niche, keywords, sales generated, units sold, follower count, and other performance criteria. TikTok Product Search in MCP — Users can discover top-performing TikTok Shop products based on niche, GMV, sales period, and other filters.  TikTok Top-Performing Video Search — Sellers can identify which TikTok videos generated the most GMV for a specific product.  TikTok Creator Identification — Users can find the creators responsible for the highest-performing videos associated with a TikTok Shop product.  Additional MCP Credit Packs — Users who reach their MCP credit limit can now purchase additional credit packs through the Plans and Billing section of Helium 10. In episode 549 of the AM/PM Podcast and Weekly Buzz, Bradley talks about: 00:00 - Introduction 00:54 - Amazon MCF Prime Coming? 02:54 - Walmart Online Sales Booming 04:24 - TikTok Shop Sales Booming 06:11 - 10 New AI Features For Amazon/Walmart/TikTok Shop

We begin Episode 24 with one of those hypothetical questions that immediately exposes exactly how much faith you have in the people around you:Someone offers you $50 million cash, tax-free. All you have to do is call someone. If they don't answer, you get the money.Who are you calling?For the Rizz Show crew, the answer becomes obvious very quickly: King Scott.The man apparently treats incoming phone calls like suggestions.Rizz is already mentally spending his $50 million because King Scott never answers. Moon is apparently another safe bet, and the conversation quickly turns into an intervention about why Scott's phone is always on Do Not Disturb—especially with a very pregnant wife at home.Probably time to turn the ringer on, buddy.If not, apparently the rest of The Rizzuto Show is prepared to raise the child. It takes a village, and unfortunately this is the village available.Then it's time for the Rizz Quiz, where contestants get 45 seconds to answer as many supposedly simple questions as possible. One wrong answer immediately stops the clock. We're talking third-to-fifth-grade territory: basic math, colors, geography, animals, planets and other information most adults confidently assume is still stored somewhere inside their brains.That confidence does not survive this comedy show.Janelle starts strong with pink, 30, LEGO and 366 days in a leap year before the phrase “natural satellite” completely derails the operation. The answer was the moon. Instead, we get a curse word and an early exit.Chris comes in ready to work—and apparently ready to work with the loudest calculator ever manufactured. He gets through Harry Potter, pentagons, Florida, multiplication, McDonald's and subtraction while everybody tries to figure out whether he's playing the Rizz Quiz or doing taxes on a Texas Instruments from 1987.Then Craig absolutely cooks.Milk. Spider legs. Mars. Division. Elephants. Inches. Gravity. Multiplication. Hawaii. Addition. Helium.The man puts up 11 correct answers, which in this game basically makes him Ken Jennings.Bill gets one chance to dethrone him.First question: What animal is known as man's best friend?Dog.Second question: What is 60 divided by 6?Zero.And that's it.Craig wins Blues home-opener tickets while Bill presumably begins a long and painful reconciliation with the number 10.Round two begins with Brittany taking on a piano, decades, Antarctica and basic multiplication. Eight times four?36.Nope.The crew also realizes some questions have returned from the previous day, giving Rizz a chance to see whether anybody actually learned anything from Simpleton Trivia. Spoiler: education remains a work in progress.Then Columbia Jeff steps up and cruises through colors, subtraction, human anatomy, triangles, Mario, multiplication and geography.How many nickels make one dollar?50.Suddenly Rizz feels much better about his own previous nickel-related failure. This isn't just trivia anymore. This is Rizz redemption.Another Jeff enters the arena and successfully handles penguins, division and Canada before 18 plus 22 becomes…50?Math claims another victim.Finally Ethan gets the last shot. He works through stop signs, Washington, D.C., division, dolphins and rainbow colors before getting tangled up in a question about the force behind ocean tides.And that's the Rizz Quiz experience in a nutshell: everything seems insultingly easy until the music starts, a timer is running and suddenly you're staring into the abyss wondering whether 18 plus 22 has always been 50.This comedy show proves once again that basic math becomes advanced calculus when someone puts you on the radio.The Rizz Quiz isn't difficult.Your brain is just a coward.Follow The Rizzuto Show → linktr.ee/rizzshow for more from your favorite daily comedy show.Connect with The Rizzuto Show Comedy Podcast online → 1057thepoint.com/RizzShow.Hear The Rizz Show daily on the radio at 105.7 The Point | Hubbard Radio in St. Louis, MO.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Helium Boys, Shotgun Spratling and Chris Trevino, return behind the microphones for the first official game-week episode of the 2026 season, and they're bringing some new flair as they unveil a new 'Trojan Draft' competition pitting each co-host against each other in a match of statistical prognostication and team building.But first the podcasting duo open with the Two-Minute Drill where Shotgun talks about his excitement level now that game week is finally upon us while Chris discusses his adventure attending Salute to Troy for the first time. The boys of Helium jump into prior comments and corrections before breaking down what a couple of newsy items mean for USC after it was revealed Tobias Raymond will be the starting center while Jahkeem Stewart has been injured and will miss the first three games of the season. They also preview the upcoming matchup with San Jose State.The second half of the show features Shotgun and Chris snake drafting an offensive and defensive unit of Trojans that each believes will put up the best stats this season in the first-annual Trojan Draft.Shotgun then takes on Trevino's Take It or Leave It segment before the show concludes with an Overtime period of 'Real or Fake' Silicon Valley startups that include names such as Delicious, Backrub and Fashism.

How did a $4M Amazon brand become a supplier to Amazon itself? Discover its Amazon B2B strategy, PPC shift, hidden Amazon programs, AI tools, and competitor tactics driving its next stage of growth.   ► Watch the Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft   What happens when a decades-old industrial business starts treating Amazon like a serious growth channel? In this episode of the Serious Sellers Podcast, Bradley Sutton sits down with Angie Mosqueda from Stardust, a company aiming for roughly $4 million in Amazon sales this year. What began as a traditional B2B business selling industrial products through distributors has evolved into a sophisticated Amazon operation with high-ticket products, business pricing, PPC clicks that can reach $20 or more, and even a six-figure-per-month product. But one of Stardust's biggest opportunities didn't come from a new keyword or advertising campaign. Through persistent networking at Amazon events and leveraging its business certifications, the company eventually became a preferred seller to Amazon itself—meaning Amazon warehouses can now purchase Stardust products. The company also became a preferred seller for Chicago Public Schools through Amazon Business. Angie explains how these opportunities took roughly a year and a half of networking, follow-ups, and navigating Amazon's programs, showing why sellers shouldn't overlook certifications, Amazon Business, or simply getting in the room with the right people. Angie also shares why Stardust recently moved its Amazon advertising away from outside agencies and brought PPC management in-house using Helium 10 Ads. While the account's overall numbers previously looked healthy, getting closer to the data exposed wasted spend hiding underneath those top-level metrics. She also explains how she's using Helium 10 Audience to validate creative decisions and the Helium 10 MCP with Claude to analyze bids, identify opportunities, make changes, and learn Amazon advertising as she goes. Bradley wraps up the episode with a live Cerebro deep dive into Stardust's top-selling spill kit, revealing how sellers can identify their real competitors, compare relative organic rank, uncover keyword gaps, and study historical advertising and BSR trends. Instead of guessing what might move the needle, sellers can reverse-engineer what changed when a competitor's sales and rankings improved. Stardust may already be approaching $4 million on Amazon, but this episode proves an important lesson: no matter how established your business becomes, there's always another layer of opportunity hiding in the data. In episode 762 of the Serious Sellers Podcast, Bradley and Angie discuss: 00:00 - Introduction 03:37 - Taking A Legacy B2B Brand Online 06:30 - Why Their PPC Clicks Cost $20+ 09:02 - Launching New Products On Amazon 11:49 - Becoming A Supplier To Amazon Warehouses 13:16 - Unlocking Amazon Business Preferred Seller Programs 15:39 - Certifications And Networking With Amazon 16:23 - Bringing Amazon PPC Management In-House 17:34 - Using Helium 10 Audience And AI 19:11 - Managing Amazon Ads With MCP 22:49 - Bradley's Live Cerebro Competitor Analysis 33:50 - Reverse-Engineering Competitor Growth Strategies

Discover how Amazon Global Logistics could simplify your supply chain, reduce surprise fees, speed up FBA inventory, and change how you ship products globally. Getting inventory from your factory into Amazon FBA can be one of the most complicated parts of running an ecommerce business. Between freight forwarders, customs, placement options, unexpected fees, and changing transit times, sellers have plenty of decisions to make. In this episode, Bradley Sutton sits down with Alex Berry, who leads Amazon Global Logistics (AGL), to break down how the program works and where it fits into an Amazon seller's supply chain.   Alex explains how AGL differs from traditional freight forwarding, including Amazon Managed Placement and Seller Managed Placement. Sellers can choose between different approaches for getting inventory distributed across Amazon's five US regions, while AGL also offers air, standard ocean, and fast ocean shipping options. The conversation also tackles Incoterms such as FOB and DDP, Amazon Customs and Trade (ACT), payment options, and one of the biggest headaches in international freight: unexpected fees. Unlike the common "Bill One, Bill Two" model Alex describes in the freight industry, he says AGL provides the price upfront without a second bill filled with additional charges such as detention, demurrage, or driver wait times. But AGL is continuing to expand. Alex shares updates on dangerous goods support, including electronics with batteries and upcoming lithium-ion battery capabilities, as Amazon works toward supporting more than 99% of ASINs by mid-2027. He also discusses faster routes into the eastern US, premium ocean service into Europe, expanding international shipping lanes, contract pricing for qualifying sellers, and plans that could eventually allow sellers to use AGL to ship directly to non-Amazon destinations such as their own warehouses and 3PLs. Ready to explore Amazon Global Logistics? Visit http://h10.me/agl to learn more, start the onboarding process, and get approximately 8% off your first AGL shipment as a first-time user. Helium 10 Elite members: Keep an eye on your inbox for a separate AGL link specifically for Elite members. Whether you're already using a freight forwarder or simply looking for more options, this episode offers a closer look at what Amazon is building on the logistics side of the business. The biggest lesson isn't necessarily that every seller should switch to AGL—it's that sellers should understand their true landed costs, shipping speed, placement strategy, and supply chain options before deciding what works best. The more efficiently you can get inventory where customers need it, the better positioned your business is to stay in stock, protect margins, and keep growing. In episode 548 of the AM/PM Podcast, Bradley and Alex discuss: 00:00 - Introduction 00:38 - Everything You Need To Know About AGL 03:11 - Inside Amazon Global Logistics 07:26 - AGL Vs. Traditional Freight Forwarders 10:27 - How AGL Inventory Placement Works 13:19 - Understanding FOB And DDP Shipping 15:37 - Customs, Duties, And Payment Options 18:01 - Using AGL For Multichannel Selling 19:43 - Avoiding Surprise Freight Forwarding Fees 22:02 - Shipping Hazmat Products With AGL 23:59 - Air, Standard, And Fast Ocean Shipping 25:51 - New AGL Features Coming For Sellers 30:00 - How To Get Started With AGL

Amazon limiting written reviews for customers to read, Helium 10 MCP hackathon contest with big prizes, and new Helium 10 ChatGPT plugin. We're back with another episode of the Weekly Buzz with Helium 10's Manager of Education and Strategy, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   Amazon Limits How Many Reviews Shoppers Can Read https://www.ecommercebytes.com/2026/08/16/amazon-limits-how-many-reviews-shoppers-can-read/ Helium 10 Hackathon Helium 10 is launching an MCP and Prompt Hackathon where sellers can submit their best Claude skill, prompt, or both for a chance to win prizes worth up to $4,500. Submissions should demonstrate creative ways to use Helium 10 data to save time or money, improve efficiency, increase sales, or accomplish things that weren't possible before MCP. Finalists may present their creations during a live webinar on September 3 at 8 a.m. Pacific, giving sellers a chance to learn from each other and discover new ways to use MCP. Prizes include up to a full year of Helium 10 Diamond plus Amazon gift cards. **Submit your skill or prompt by the September 1 deadline at http://h10.me/hackathon.** Trade Court Upholds the End of De Minimis: What the “Detroit Axle” Ruling Means for Ecommerce https://www.ecomm-alliance.org/blog/trade-court-upholds-the-end-of-de-minimis/ New Helium 10 ChatGPT Plugin Helium 10 has launched its new ChatGPT plugin, giving Diamond plan members and above direct access to the full Helium 10 MCP experience inside ChatGPT. Once installed and connected, users can tap into 70 different tools covering keyword and product research, competitor analysis, listing optimization, historical rank, search volume, pricing, sales velocity, P&L, advertising, inventory, and more—without downloading and uploading reports. By pulling directly from actual Helium 10 and Amazon data, the integration also helps reduce AI hallucinations and makes analyzing seller data faster and easier. Usage counts toward the same combined 1,000 MCP call limit per billing cycle. Amazon Solution Provider Services: New Seller Central Authorisation Process Starting 8/10/2026 https://ecomranker.com/amazon-seller-central-authorisation-process-2026/ Harvest SQP Keywords with AI Bradley introduces the new Search Query Performance Outperformer Skill for the Helium 10 MCP, designed to uncover high-opportunity keywords by analyzing a full year of SQP data and identifying terms where your product converts better than the market. The skill cross-checks Keyword Tracker, Cerebro, and Helium 10 Ads to find outperforming keywords you aren't tracking, keywords with weak organic or sponsored visibility, and advertising opportunities where you should add a target or increase your bid. What could take an hour of manually downloading and comparing reports can be completed in about a minute, and with the new Helium 10 Ads write capabilities available to Elite members and coming soon to Diamond, the MCP can even implement keyword and bid changes for you. To get the skill, comment “I need the SQP Outperformer Skill” below and we'll send you the download link. New AI Agent For Amazon Keyword Research Helium 10 has launched Helium, its new built-in AI agent, in beta for Diamond members and above. Think of it as having an AI assistant like ChatGPT or Claude directly inside Helium 10, without needing an outside subscription or using external AI tokens. Because Helium connects directly to Helium 10 data, it can quickly run analyses across tools like Cerebro, Search Query Performance, Keyword Tracker, and Helium 10 Ads, helping identify keyword gaps, analyze sales and conversion performance, compare listings with competitors, audit advertising, and more. Helium is also being built with Helium 10-specific knowledge, allowing it to proactively surface insights and opportunities beyond what you explicitly ask. Future capabilities are expected to include custom dashboards, scheduled tasks, and more advanced workflows. Diamond and Elite members can find “Ask Helium” inside Helium 10 and start testing the beta now. Amazon Prime Air drone delivery is expanding to nearly 500 US cities and towns this year https://www.aboutamazon.com/news/transportation/amazon-prime-air-drone-delivery-expansion That's a wrap for this week's Weekly Buzz! We hope you found these updates helpful and are ready to put them into action. Be sure to check back next week for the latest Amazon, e-commerce, and Helium 10 news. Until then, we'll see you next week to find out what's buzzing! In episode 547 of the AM/PM Podcast and Weekly Buzz, Carrie talks about: 00:00 - Introduction 00:44 - Amazon Limiting Reviews? 02:31 - Helium 10 Hackathon 05:45 - Trade Court Upholds De Minimis Ruling 07:31 - New ChatGPT Amazon Plugin 09:54 - New Authorization Process for Service Providers 10:58 - Harvest SQP Keywords with AI 14:56 - New AI Agent For Amazon Keyword Research 20:27 - Amazon's Prime Air Drone Delivery

This episode is a wild ride, folks, as our host delves into the world of wildlife crossings and the surprising benefits they bring to the table. From a 15 million dollar overpass in Colorado to the national numbers on wildlife vehicle crashes, this conversation will leave you questioning everything you thought you knew about road safety.This episode is all about exploring the effectiveness of wildlife crossings and the numbers that back it up. Our host digs into the details of a specific project in Colorado, where a bridge was built to help elk and mule deer cross a busy highway safely. But it's not just about this one project - it's about the bigger picture of how wildlife crossings can make a real difference in preventing crashes and saving lives. Along the way, our host touches on some unexpected topics, like the cost of filling your tires with helium.As our host digs deeper into the numbers, we learn that wildlife vehicle crashes are a 10 billion dollar a year problem, with over 200 deaths annually. But the good news is that wildlife crossings paired with fencing can reduce large mammal collisions by 80-97%. That's a pretty compelling argument for investing in these types of projects. But it's not all good news - our host also explores the challenges of maintenance and the importance of getting the location right.If you're curious about the numbers and the impact of wildlife crossings, this episode is a must-listen. Our host breaks down the math and shares some surprising insights that will make you think twice about the way we approach road safety. So grab a cup of coffee, settle in, and get ready to learn something new.See omnystudio.com/listener for privacy information.

Die ersten sieben Monate des Jahres hatten es an den Rohstoffmärkten in sich: Gold auf Rekordniveau, geopolitische Krisen, Diskussionen über Seltene Erden, Helium für KI-Chips, steigende Energiepreise und die Frage, wie abhängig Europa eigentlich von Rohstoffimporten ist. Zeit also für eine leicht verspätete Halbjahresbilanz. Welche Entwicklungen haben überrascht? Welche Trends bleiben bestehen? Und worauf sollten Anleger im weiteren Jahresverlauf achten? „Die größte Überraschung war die enorme Volatilität an den Rohstoffmärkten. Gerade bei Gold, Öl und Erdgas waren starke Kursschwankungen zeitweise fast schon Alltag“, erklärt Michael Blumenroth im Rohstoff-Talk. Der Rohstoffanalyst der Deutschen Bank weiter: „Ich sehe gute Chancen für Gold und Industriemetalle im weiteren Jahresverlauf. Entscheidend werden die Entwicklung der Energiepreise und die Geldpolitik der Notenbanken sein. Bleiben die Ölpreise unter Kontrolle, spricht vieles für steigende Edelmetallpreise.“ Außerdem erklärt der Experte, warum Europa bei wichtigen Rohstoffen weiterhin unter Druck steht und weshalb China seine strategische Position weiter ausbaut. Alle Details im Interview von Inside Wirtschaft-Chefredakteur Manuel Koch an der Frankfurter Börse und auf https://www.xetra-gold.com

Jasmine Mund, mechanical design engineer with a key interest in the fusion industry, gives today's global fusion news update. Links to all of the stories mentioned are included below.1. Kyoto Fusioneering to Relocate U.S. HQ to Tennessee and Deliver UNITY-3 with ORNL, a First-of-Its-Kind Facility to De-Risk Fusion Technologyhttps://www.businesswire.com/news/home/20260811349799/en/Kyoto-Fusioneering-to-Relocate-U.S.-HQ-to-Tennessee-and-Deliver-UNITY-3-with-ORNL-a-First-of-Its-Kind-Facility-to-De-Risk-Fusion-Technology2. Fusion energy developer TAE signs helium-3 future fuel supply option agreementhttps://www.reuters.com/business/energy/fusion-energy-developer-tae-signs-helium-3-future-fuel-supply-option-agreement-2026-08-05/3. MIT scientists' new framework could make fusion power a commercial realityhttps://interestingengineering.com/energy/mit-scientists-economic-framework-fusion-power-reality4. Fusion fuel tech makes commercial leaphttps://www.neimagazine.com/news/fusion-fuel-tech-makes-commercial-leap/5. Latest MAST Upgrade experiments achieve milestoneshttps://www.world-nuclear-news.org/articles/latest-mast-upgrade-experiments-achieve-milestones6. Fuse Touts ‘Highest' Neutron Yield by Any Fusion Companyhttps://www.powermag.com/fuse-touts-highest-neutron-yield-by-any-fusion-company/Bonus stories:Fusion machines benefit from first-ever silver crystal tritium separationhttps://interestingengineering.com/energy/nuclear-fusion-reactors-get-first-silver-tritiumFusion energy expert Prof Dennis Whyte appointed next UKAEA CEOhttps://www.niauk.org/fusion-energy-expert-prof-dennis-whyte-appointed-next-ukaea-ceo/

The Helium Boys, Shotgun Spratling and Chris Trevino, return to the airwaves with their annual preseason Over/Under edition of the podcast discussing a number of statistical categories for both USC's team and individual players and whether the Trojans will be 'over' or 'under' the line set by Chris.But first the podcasting duo open with the Two-Minute Drill where Shotgun talks about his confidence level in the Trojans after spending a week in Los Angeles to see the team while Chris talks about his excitement for the Over/Under episode, which is one of his favorite every year. The boys of Helium jump into prior comments and corrections before jumping into the 'Stock Up/Stock Down' section where the big boys up front on the offensive line wind up on both sides as does the kicking competition. The direction of the linebackers and defensive line also are discussed.The conclusion of the first half of the show has Chris rattling off all of last year's Over/Under categories and seeing how Shotgun did in his prognostication of those statistical lines with him finishing 14-12 on the offensive side and 11-12 on the defensive side.Shotgun gets his shot at redemption and/or improvement in the second half of the show as Chris breaks out a whole new bevy of statistical categories for Shotgun to declare over/unders against. The show concludes with an Overtime period discussing the movie The Odyssey and watching a movie in a 70mm IMAX theatre.

In this episode, Bradley shares 10 new tools and strategies for Amazon, TikTok Shop, and Walmart sellers, covering AI research, ad tactics, inventory, indexing, and smarter profit tracking. What if you could uncover keyword indexing problems, research entire Amazon niches with AI, monitor sales across marketplaces, and find new advertising opportunities in a fraction of the time? In this episode, Bradley Sutton breaks down 10 new Helium 10 tools and strategies, plus 2 bonuses, built to help Amazon, TikTok Shop, and Walmart sellers make faster, more informed decisions.   The episode dives heavily into new Helium 10 MCP capabilities, including Black Box Niche research, historical price, BSR, review, and search volume data, Index Checker, Product Targeting, and competitor research. Bradley demonstrates how these tools can work together with Claude to uncover niche opportunities, analyze competitors, identify keyword gaps, and find potential product targets without jumping manually between multiple reports.   There are also updates designed to improve everyday operations. Sellers can now check keyword indexing directly from Keyword Tracker, use prebuilt advertising tactics and bid rules, monitor TikTok Shop performance through Seller Pulse, view Walmart inventory levels, account for indirect business costs inside Profits, and gain greater visibility into AWD inventory. Each feature is connected to a practical strategy for protecting profitability, improving advertising, or spotting problems before they become bigger issues. The biggest takeaway is that these aren't just new buttons to click. They're opportunities to combine AI, automation, and better data into smarter workflows for your e-commerce business. Whether you're researching your next product, optimizing PPC, watching inventory, or figuring out why a keyword suddenly stopped ranking, the right data can help you act faster and make better decisions before your competitors do. In episode 546 of the AM/PM Podcast, Bradley covers: 00:00 - Introduction 01:27 - Keyword Tracker Index Checker 04:57 - Niche MCP 08:00 - MCP History - Price, BSR, Reviews, Search Volume 11:16 - Amazon Ads Tactics 15:56 - Index Checker MCP 18:21 - TikTok Shop Seller Pulse 20:09 - MCP Product Targeting 23:48 - Walmart Inventory Levels 24:53 - MCP Competitors 29:02 - Amazon Indirect Costs 31:20 - AWD Inventory

The Stuph File Program Featuring Dave Kenney, author of Helium; Sandy Malone, author of the book series, Gem Of The Golden Isles; & Marc Hartzman, curator of WeirdHistorian.com Download Dave Kenney is a journalist and historian, who has authored more than two dozen non-fiction books, but he is releasing his first novel, called Helium, which deals with the flying saucer craze of the 1950's.(A 30 second teaser YouTube short is available) Sandy Malone is a former reality TLC star of Wedding Island, author of a series of summer beach reads called Gem Of The Golden Isles that take place on Jekyll Island in Georgia, where she lives.(A 30 second teaser YouTube short is available) Marc Hartzman, from WeirdHistorian.com, author of The Talking Dead: A Collection Of Messages From Beyond The Veil, 1850's to 1920's. He’s back with the weird story for August. This one deals with a horse who bolted while carrying a casket.(A 30 second teaser YouTube short is available) This week's opening slate is presented by Tristan Brand, a Vancouver-based creative director, photographer, cinematographer and biologist. Click below to order directly from Amazon.com Part of the success of this show depends on the generosity of its listeners worldwide. If you enjoy the program please feel free to make a donation in any amount, no matter how small, in any denomination of $1, $5, $10, $20 or more.  Just click on the donate button to the left. It will be greatly appreciated. This website is powered by PubNIX a boutique Internet service provider with great personalized service that was instrumental in helping to structure the look of this very site! The computer used for this site was built by InfoMontreal.ca, serving individuals, commercial & industrial companies in Quebec with computers, software and networks. Your needs are unique and InfoMontreal.ca believes the solutions should be too.

TikTok Shop USA sales are booming. There are some new regulations for packaging if you're selling in Europe, and the most-requested tool for MCP for Helium 10 is now available. These stories and more on today's weekly buzz!   We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   TikTok Shop's U.S. GMV Nearly Doubles to $11.8B in H1 2026 https://www.netinfluencer.com/tiktok-shop-us-gmv-nearly-doubles-to-11-8b-usd-in-h1-2026/ Why China's traders, e-commerce merchants feel boxed in by new EU packaging rules https://www.scmp.com/economy/policy/article/3363746/why-chinas-traders-e-commerce-merchants-feel-boxed-new-eu-packaging-rules Most Asked For Helium 10 MCP Update Helium 10 has launched Black Box Niche for MCP, giving sellers the X-ray-style data they've been asking for directly inside Claude. Instead of researching keywords one at a time with the Chrome extension, users can analyze multiple niches at once and compare metrics like search volume, top-product revenue, number of listings generating over $5,000 in sales, and how many top products have low review counts. The feature makes it much faster to compare market opportunities and competition across multiple keywords using the Helium 10 MCP.   How Amazon's AI shopping assistant makes hundreds of millions of products feel personal https://www.aboutamazon.com/news/retail/alexa-for-shopping-learn-and-be-curious-podcast Optimize your listings with built-in Seller Central tools https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHR1ZKWFZETkRTSFhYQVo1 Amazon Expands Locker Network to more than 750 U.S. College Locations https://press.aboutamazon.com/retail/2026/8/amazon-expands-locker-network-to-more-than-750-u-s-college-locations In episode 545 of the AM/PM Podcast and Weekly Buzz, Bradley talks about: 00:00 -  Introduction 00:43 - TikTok Shop US BOOMING 03:13 - New EU Packaging Regulations 05:11 - Most Asked For MCP Update 09:13 - Amazon's Alexa Predictions 14:36 - Research Dead Amazon Listings For Opportunity 17:55 - Amazon Caters To College Students

Despite being on two different networks, Shotgun Spratling and Chris Trevino are finally reunited after a four-month hiatus, returning to the microphones in Chris' living room to talk about USC football as the Trojans close in on the start of the 2026 season.The podcasting duo open with the Two-Minute Drill where Shotgun talks baseball and Chris talks about Lincoln Riley's uncomfortable photo shoot at Big Ten Media Days. The boys of Helium jump into prior comments and corrections before breaking down the latest big news taking place around Howard Jones Field. They discuss the disappointing news of Kilian O'Connor's season-ending injury and what possible options the Trojans can turn to. They also talk about the opening of the Bloom Football Performance Center and the reinstitution of the USC-Notre Dame rivalry.The conclusion of the first half of the show features discussion of the most interesting takeaways and quotes from USC players' media availability from Big Ten Media Days and USC Media Day, including Alani Noa talking about his absence from the Alamo Bowl, Jaydn Walker hurting when watching his spring film and coach Zach Hanson saying he wants "cohesive, consistent carnage" from the offensive line unit.The Helium Boys then dive into the second half of the show to compare Top 30 Most Important Trojans lists, debating the placement of players and who could be in line for some notable changes once fall camp concludes. The show concludes with an Overtime period featuring some summer staples.

How does a brand sell car-sized orders online? Discover the omnichannel, Amazon, AI, and customer acquisition strategies behind hundreds of millions in e-commerce sales. ► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What does it take to sell hundreds of millions of dollars online, and what happens when the average customer order can cost as much as a car? In this episode, Bradley Sutton catches up with Alvaro Lopez, SVP of Marketing at Flooret, in Switzerland to unpack his journey from studying international relations to becoming an experienced e-commerce operator. Along the way, Alvaro built and exited his own Amazon business, helped scale Solo Stove and its sister brands across international marketplaces, and managed an Amazon portfolio that grew to nearly $65 million in annual sales. Today, Alvaro is applying those lessons at Flooret, a premium flooring company that built much of its success through direct-to-consumer e-commerce. Selling flooring online creates a very different customer journey than selling a typical Amazon product. Customers often begin by purchasing small samples before committing to a full flooring order covering around 1,000 square feet. That makes understanding customer acquisition costs, sample-to-order conversion rates, and the entire purchasing funnel especially important. Now, Flooret is expanding further into marketplaces like Amazon and Home Depot by meeting customers where they already want to shop. Alvaro explains why sellers should stop thinking of themselves as simply an “Amazon brand” and instead focus on building a true omnichannel business. That means establishing a direct relationship with customers through a website, email, and SMS while still taking advantage of Amazon's massive bottom-of-the-funnel demand. He also breaks down how Helium 10 can help larger brands estimate their realistic obtainable market and determine how much opportunity actually exists inside a category. The conversation also dives into AI, lean teams, and finding opportunities that create the greatest impact with the least effort. Alvaro believes AI should amplify strong employees rather than automatically replace them, especially in areas like creative production, reporting, and business analysis. His final advice is simple but powerful: regularly step back and identify the highest-impact opportunities in your business. Sometimes the next big win is more revenue—but improving shipping costs, customer service, retention, or returns can be just as valuable to your bottom line. In episode 760 of the Serious Sellers Podcast, Bradley and Alvaro discuss: 00:00 - Introduction 02:28 - From Diplomacy To E-Commerce 04:43 - Launching And Exiting His Amazon Brand 06:54 - Scaling Solo Stove On Amazon 08:41 - Building A Massive Flooring Brand Online 11:13 - Expanding Beyond Direct-To-Consumer 15:28 - How The Flooring Sample Funnel Works 18:31 - Bringing High-Ticket Flooring To Amazon 23:12 - Stop Being Just An Amazon Brand 24:11 - Building Your Website, Email, And SMS 27:53 - Using Helium 10 For Market Sizing 30:17 - Using AI To Amplify Your Team 33:16 - The Effort-Impact Scorecard Strategy

Multicoin Capital's Shayon Sengupta on why crypto is the most underpriced opportunity in tech, the firm's $319 HYPE base case, Solana vs Hyperliquid, and whether DePIN is dead.In one of his first interviews since being promoted to General Partner & Co-Head of Venture, Shayon joins Connor in New York to explain why Multicoin recommitted to crypto while peer funds expand into AI and robotics. They cover the two forces he believes the market is mispricing (infrastructure maturity and regulatory clarity), the everything exchange thesis behind Hyperliquid, why dual token-equity structures fail, the coming financialization of compute, and a candid Helium post-mortem. On DePIN: "You can call me delusional if you want. We are even stronger believers right now."Timestamps:00:00 - Cold Open00:42 - The Pod Returns with a Bang01:38 - What Changed Since the March Promotion03:25 - Inside Multicoin: Tushar, Spencer, Hedge Fund vs Venture06:08 - Favorite Memory: Breakpoint 2021, SOL at $25009:17 - Lessons from Three Cycles13:38 - AI in 2026 Is Crypto in 202114:19 - Why Multicoin Recommitted to Crypto18:35 - The Regulatory Unlock the Market Is Mispricing21:47 - Is Decentralization Still a Core Tenet?24:49 - Token Holder Rights and the Revenue Meta28:16 - The HYPE Thesis: $319 Base Case, the Everything Exchange30:53 - Are 99% Buybacks the New Standard?33:10 - Why Dual Token-Equity Structures Go to Zero37:33 - Solana vs Hyperliquid: Spot vs Perps42:10 - Request for Startups: Financializing Compute46:30 - Shayon Flips the Mic: Is AI Topping?48:53 - The Four-Year Cycle and Where the Bottom Is51:46 - Where the Next Bull Market Flows Go53:08 - Is DePIN Dead?56:40 - The Helium Post-Mortem59:14 - GEODNET, Grass, and DePIN's Next Five Years01:01:45 - Bear Market Wisdom: "Founders Remember"Follow Shayon: https://x.com/shayonsenguptaFollow Multicoin Capital: https://x.com/multicoinFollow Connor: https://x.com/richhomieconFollow Proof of Coverage: https://x.com/Proof_CoverageProof of Coverage is tech's creative agency. We make launch videos, brand films, founder stories, and event recaps for teams like Kalshi, MoonPay, and Solana.Work with us: https://proofofcoverage.xyzAlthough our guest is a General Partner of a registered investment adviser, nothing in this podcast should be considered an offer of Multicoin's investment advisory services or should otherwise be confused for investment, tax, legal or other financial advice. The hosts and guest, and the firms they represent, may hold positions in the companies and tokens mentioned in this episode and stand to gain in the event that the price of the tokens increase.  Multicoin's HYPE valuation report discussed in this podcast can be found as a link in the show notes.  The report includes important disclosures concerning the data and assumptions by Multicoin discussed today.Multicoin's Hype Analysis and Valuation report can be found HERE. The report includes important disclosures concerning the data and assumptions by Multicoin discussed today.Multicoin and the host may have interests in companies and tokens mentioned during the episode.

What if one overlooked Amazon metric is quietly costing you sales? Discover how keyword tracking, rank data, and smarter PPC decisions can uncover hidden revenue and stop wasted ad spend.   Amazon sellers spend countless hours researching products, optimizing listings, and managing PPC, but one important metric can easily get overlooked: keyword rank. In this episode, Bradley Sutton breaks down why tracking where your products appear for important search terms can reveal whether your advertising is actually helping your business grow or simply burning through your budget. Even with the rise of AI-powered shopping experiences, keywords remain a major part of how customers discover products on Amazon. Bradley uses real account data, Search Query Performance, and Helium 10 MCP inside Claude to show just how much revenue individual keywords can generate. In one example, a single keyword accounted for thousands of dollars in sales, while hundreds of different search terms contributed purchases to the same product. But finding keywords is only the beginning. Bradley explains how sellers can monitor sponsored and organic rank, identify keyword opportunities competitors are already winning, track relative rank, and automatically discover new search terms worth watching. He also shows how keyword data can inform PPC decisions, including when to raise bids, lower them, pause campaigns, or restart advertising when organic rankings begin to fall. The biggest opportunity comes from turning that data into action. Instead of manually checking dozens of keywords and adjusting bids throughout the day, sellers can connect keyword tracking with advertising rules to dramatically reduce repetitive work. The takeaway is clear: understand which keywords are actually driving your business, track how your rankings change, and use that information to spend smarter. Small improvements across the right keywords can add up to significant sales while helping prevent thousands of dollars in wasted advertising. In episode 544 of the AM/PM Podcast, Bradley discusses: 00:00 - Introduction 01:30 - The Amazon Metric Most Sellers Overlook 03:00 - How Much Amazon Revenue Comes From Keywords? 07:59 - Why Page One Ranking Matters 08:04 - Using Title Density To Find Ranking Opportunities 13:04 - Is Your PPC Actually Improving Organic Rank? 15:17 - Tracking Sponsored And Organic Keyword Rank 21:34 - How One Keyword Generated Thousands In Sales 22:34 - 333 Keywords Driving Purchases 23:34 - Finding Competitor Keyword Opportunities 27:48 - Tracking Your Rank Against Competitors 28:45 - Automatically Finding New Keywords 30:50 - Automating PPC Bid Changes With Keyword Rank 34:40 - Amazon Keyword Strategy Q&A 36:12 - How Many Keywords Should You Track? 38:29 - How To Choose The Right Competitors

New sponsored product creator campaigns, TikTok Shop now has MCF, and how Walmart is using AI to increase delivery speeds. These and more buzzing news on this week's episode! We're back with another episode of the Weekly Buzz with Helium 10's Manager of Education and Strategy, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   TikTok Enters the Multichannel Fulfillment Race with FBT MCF https://www.geekseller.com/blog/tiktok-enters-the-multichannel-fulfillment-race-with-fbt-mcf/ New Helium 10 MCP Claude Skill: How To Check Amazon Relevancy Helium 10's Amazon Recommended Rank Claude skill reveals how Amazon's relevancy engine views your ASIN, identifies keywords that may struggle to earn impressions, and uncovers stronger advertising opportunities before you waste budget. Use it to analyze your products or competitors at scale. To get the skill, comment “ARR skill” on Instagram, YouTube, or wherever you're watching, and the download link will be sent to your DMs. How Walmart is increasing delivery speed using AI models https://www.retailbrew.com/stories/how-walmart-is-increasing-delivery-speed-using-ai-models Amazon Seller Central News: Answers to your product title update questions https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHQzU4QktUVlpFRE1BWko5 Amazon Seller Central News: Understand why you're not the Featured Offer https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRkpQQ0JFVzRWRVBERUpZ Report Amazon brand violations faster with one guided experience https://sell.amazon.com/blog/announcements/report-a-violation Amazon Seller Central News: Boost your sales during the Labor Day Sale https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRFRGOVFVMkpDWUNCNVRC In episode 543 of the AM/PM Podcast and Weekly Buzz, Carrie covers: 00:00 - Introduction 00:42 - New Sponsored Product Creator Ads 03:14 - TikTok Shop Now Offers MCF 05:22 - How To Check Amazon Relevancy 13:19 - Walmart Uses AI to Increase Delivery Speed 14:39 - Answers to Your Title And Item Highlights Questions 17:44 - Why You're Not Winning the Buy Box 18:49 - Report Violations Faster 19:31 - How to Calculate TikTok Shop Profitability 22:51 - Boost Sales During Amazon's Labor Day Sale

Shortages are in the news again! Here's why the supply of blood, water and helium are at concerningly low levels.Fact checking by Sierra Juarez.Your Next Listen — How Colorado towns are trying to get some water certaintyConnect with The Indicator — Sign up for The Indicator's weekly newsletter!— Buy the Planet Money book— Find our socials, YouTube and more!Support public media with NPR+ and enjoy perks for over 25 podcasts like this one. This show's perks include sponsor-free listening. Learn more at plus.npr.org.See pcm.adswizz.com for information about our collection and use of personal data for sponsorship and to manage your podcast sponsorship preferences.NPR Privacy Policy

After a multimillion-dollar Amazon exit, one seller lost almost $600K in a card scheme then rebuilt through reputation, resilience, stronger branding, and timely marketing lessons for sellers.   ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft   What happens when a multimillion-dollar Amazon exit is followed by a financial disaster that wipes out more than half a million dollars? In this episode, Bradley Sutton reconnects with longtime Amazon seller Mitul Patel, the person who first introduced Bradley to Helium 10 nearly nine years ago. Mitul shares how he went from working as a computer programmer to building Run Forever Sports, growing it to $2.5 million in annual sales, and eventually selling the business in 2020. But after his successful exit, Mitul entered the sports card business and trusted the wrong supplier with a massive order. What appeared to be a legitimate operation was actually a Ponzi-style scheme, leaving Mitul with losses between $550,000 and $600,000. Rather than declare bankruptcy and leave his customers unpaid, he sold investments, liquidated much of his collection, borrowed money from his father, and leaned on his reputation within the card community to make things right. His experience delivers a powerful reminder that trust must be supported by proper safeguards, and that your word can become one of your most valuable business assets. Mitul also explains how he rebuilt his career at Navira while creating a new business around his passion for sports cards. Unlike his first Amazon brand, which was built by identifying high demand, his newer products began with problems he personally experienced inside the hobby. Growth has been slower, but the brand has developed stronger loyalty and a more durable foundation. Mitul also shares strategies from managing approximately 45 brands, including using Meta and TikTok to build off-Amazon awareness, studying customer reviews to uncover product advantages, and increasing one product's sales by 40% after highlighting its leakproof design in the main image. Mitul's story proves that success is not defined only by the size of an exit or the speed of a brand's growth. It is also defined by how you respond when everything goes wrong. Through integrity, community, disciplined rebuilding, and a willingness to keep learning, he transformed a devastating setback into a new beginning. No matter how difficult the loss, your reputation, experience, and resilience can give you the foundation to rise again—and build something even stronger than before. In episode 759 of the Serious Sellers Podcast, Bradley and Mitul discuss: 00:00 - Introduction 01:57 - Mitul's First Failed Amazon Product Launch 02:26 - Building A $2.5 Million Amazon Brand 04:17 - Life After Selling His Amazon Business 06:00 - The $600,000 Sports Card Ponzi Scheme 08:02 - Why Mitul Repaid His Customer 10:38 - Rebuilding His Career After Losing Everything 13:21 - Turning A Passion Into New Products 17:53 - Demand-First Products Versus Passion-Driven Brands 22:43 - Why Cerebro Remains His Favorite Tool 24:46 - Competing Through Off-Amazon Brand Awareness 28:14 - One Main Image Increased Sales 40%

Listen Now to 020 WTFuture Watch 020 WTFuture Hey folks! We are coming to you from Boulder Creek today, joined by Bobby in sunny San Francisco, before we head off on our annual summer vacation to Montreal! In this week’s chat, we completely geeked out over the future of our “augmented brains” and the rise of local AI, like the mind-blowing new Bonsai tech that squeezes a massive 27-billion parameter model right onto an iPhone. It is a total game-changer because it acts as a private, “sovereign” AI companion that does not need the cloud, saves energy, and ensures nobody steals your ideas. We also had a great time joking about the “dead internet” theory now that bot traffic has surged 7,800%. But don’t worry, human creativity is still king—especially when we use AI as a collaborator to create hilarious, custom animations of floppy disks barfing green data goo, complete with gassy liquid sound fx! Looking to the stars, we were absolutely captivated by SpaceX’s Starship landing beautifully in the Indian Ocean and their wild plans to launch giant AI compute satellites to build an off-planet internet. We also discussed the hilarious twist of a 1972 Soviet Venus probe, Cosmos 482, finally crash-landing back on Earth after a 53-year detour in orbit. To top it all off, astronomers just found LHS1140B, a rocky exoplanet 48 light-years away that has a faint stream of helium, marking the first time we’ve detected an atmosphere on a habitable-zone rocky world! It’s a beautifully abundant, high-tech future ahead of us, and as we pack our bags for the Laurentian Mountains, we can’t wait to see what wildly optimistic paradigm shifts happen next. Enjoy!

What if Amazon sellers could turn Helium 10 data into instant AI reports? Learn about MCP workflows for keyword research, PPC, competitor analysis, listings, and faster decisions. Amazon sellers have access to enormous amounts of valuable data, but turning that information into clear decisions can take hours of filtering, exporting, and spreadsheet work. In this episode, Carrie Miller, Bradley Sutton, Jason McLellan, and Vincent Lan demonstrate how the new Helium 10 MCP connects Amazon data with AI platforms such as Claude and ChatGPT, allowing sellers to analyze their businesses through simple, conversational prompts.   The episode explores practical workflows for Amazon competitor research, keyword ranking, PPC optimization, product research, and listing improvement. Sellers can compare a competitor's strongest and weakest sales months, identify the keyword-ranking changes that may have influenced performance, uncover valuable keywords they are not tracking, and connect changes in page traffic with historical keyword movement. The Helium 10 MCP can also combine information from Cerebro, Black Box, Search Query Performance, Profits, Keyword Tracker, Brand Analytics, and Helium 10 Ads into one customized report.   Carrie shares how her listing analysis skill compares a product with its competitors, identifies keyword gaps, evaluates listing quality, and prioritizes search terms that may be close enough to page one for a strategic PPC push. Jason reveals how his agency combines Product Opportunity Explorer data with Helium 10 insights to create detailed market intelligence reports, while Vincent explains how he centralizes weekly performance data to understand how changes to pricing, images, rankings, and advertising affect the entire business.   The real power of the Helium 10 MCP is not simply having more data—it is being able to ask better questions and receive an actionable plan in minutes. Sellers who learn how to build effective prompts and reusable AI skills can replace hours of repetitive analysis with faster, smarter decisions. The tools are evolving quickly, but the sellers who begin experimenting now may gain an important advantage in how they research, optimize, and grow their Amazon businesses.   In episode 542 of the AM/PM Podcast, Bradley, Carrie, and Vincent discuss: 00:00 - Introduction 01:35 - What Is The Helium 10 MCP? 03:55 - Connecting Keyword Rankings With Sales Changes 07:24 - Building A Market Intelligence Report With Jason McClellan 12:18 - Finding Competitors' Most Consistent Clicked Keywords 13:58 - Connecting Helium 10 MCP To Claude And ChatGPT 15:56 - Carrie's Favorite MCP Keyword Opportunity Strategy 17:15 - Analyzing Competitor BSR And Historical Rankings 20:46 - Finding Valuable Keywords You Are Not Tracking 23:06 - MCP Usage Limits And Upcoming Write Capabilities 27:47 - Connecting Page Sessions With Keyword Rank Changes 31:05 - Using MCP To Improve PPC Campaign Structure 35:23 - Tracking Branded Search Volume And Product Opportunities 38:39 - Carrie's Listing And Competitor Analysis Skill 42:50 - Combining Helium 10 Tools Into One Weekly Report 45:07 - How To Reduce MCP Calls And Use It Efficiently 47:19 - Finding Competitor Keywords Worth A PPC Push 49:46 - Free Helium 10 MCP Prompts And Skills

Will there be a TikTok Prime soon? Some of Amazon's new titles are being seen out in the wild. Amazon Product Opportunity Explorer has a new AI feature. These stories and more on today's Weekly Buzz.   We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   TikTok Tests Prime-Style Shopping Membership Service https://www.pymnts.com/commerce/ecommerce/2026/tiktok-tests-prime-style-shopping-membership-service/ Amazon Seller Central News: Link your carrier accounts to Amazon Buy Shipping https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUlRaNFNWV1FFRFRKN1dV See pending Amazon title changes here - https://sellercentral.amazon.com/myinventory/inventory/views/rlu Amazon Seller Central News: Understand testing, inspection, and certification requirements https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRzdUVDNTMkFRRlBTQUtV Amazon Product Opportunity Explorer New Feature - Validate Product Ideas In episode 541 of the AM/PM Podcast and Weekly Buzz, Bradley covers: 00:39 - TikTok Prime? 02:50 - Search Query Performance Strategy 05:21 - Amazon Buy Shipping Update 07:45 - Amazon New Titles In Effect 11:58 - New Testing and Certification Requirements 13:10 - Schedule Amazon Review Requests 15:37 - Amazon Product Opportunity Explorer New Feature

How does an $8 Amazon product stay highly profitable? Today's guest reveals his wholesale strategy, European sourcing advantages, AI workflows, and resilient multichannel growth.   ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft   Can an Amazon seller build a profitable business around products priced under $10? In this episode of the Serious Sellers Podcast, Bradley Sutton sits down with Ivan Komashinsky, the entrepreneur behind the U.S. distribution of Pedag Insoles and the Meltonian shoe-care brand. Ivan shares how he went from working at Microsoft to acquiring an established seven-figure e-commerce business—and eventually tripling its revenue. While Amazon remains Ivan's largest channel, his company has built a much broader operation through its own websites, independent retailers, regional distributors, Walmart, eBay, TikTok Shop, and Faire. Ivan explains how wholesale volume, strong supplier relationships, and European manufacturing allow Meltonian to maintain healthy margins on products selling for as little as $7.99. He also breaks down why managing inventory in-house makes sense for a business carrying thousands of SKUs across multiple sales channels. Ivan also reveals how his team uses Helium 10 tools such as Cerebro and Magnet to rank for valuable non-branded keywords and develop new products based on customer demand, competitor gaps, and search behavior. More recently, he has been using the Helium 10 MCP through Claude to investigate declining product sales, analyze trends, and explore profitability, traffic, conversion rates, keyword rankings, and advertising performance through natural-language conversations. From building authority on Reddit to getting started with wholesale through Faire, trade shows, and industry associations, Ivan offers a practical roadmap for creating a more resilient e-commerce business. His story shows that success does not always require expensive products or a business built entirely around Amazon. With the right sourcing, volume, distribution strategy, pricing policies, and willingness to adapt, even a traditional brand can unlock new growth opportunities. In episode 758 of the Serious Sellers Podcast, Bradley and Ivan discuss: 00:00 - Introduction 03:27 - Buying An Established Seven-Figure Online Business 06:22 - Growing Pedag And Acquiring Meltonian 07:33 - Building A Diversified Multichannel Sales Business 09:59 - Expanding A Traditional Brand Into Sneakers 11:05 - Finding New Products Through Market Demand 12:25 - Making An Eight-Dollar Product Highly Profitable 15:29 - European Sourcing And In-House Inventory Management 20:01 - Ranking For Valuable Non-Branded Amazon Keywords 22:26 - Using Helium 10 Tools And MCP 27:00 - Building Brand Authority Through Reddit 28:26 - Expanding Into Wholesale Through Faire 31:24 - Protecting Retail Margins With MAP Pricing 32:38 - Live Meltonian Sneaker-Cleaning Product Demonstration

Get $15 off your first task at https://www.taskrabbit.com with promo code BAKERS. Our listeners can buy one pair of glasses and get 20% off any additional pairs at WarbyParker.com/BAKERS — and using our link helps support the show. #WarbyParker #ad ++++++++++++++++ Timestamps: 0:00 Annual Mock Trades Episode 1:30 Junior Caminero for Shohei Ohtani   2:15 Curtis Mead for Connelly Early Trade Thoughts   6:55 Foolish's Trades 7:50 White Sox Trade For CIN RHP Brady Singer 21:55 Rangers Trade for SFG INF Luis Arraez   37:10 Cubs Trade for NYM RHPs Freddy Peralta and Luke Weaver   50:55 Phillies Trade for BAL OF Taylor Ward   1:02:45 Yankees Trade for MIN C Ryan Jeffers   1:16:00 LA Dodgers Trade for DET LHP Tarik Skubal   1:24:30 Other Names to Watch   1:27:10 One Prospect with Helium  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Amazon title limits are changing. Learn how to protect your most important keywords, update listings faster, and keep Amazon's AI from making costly changes to your product titles. Amazon is introducing a major product title update beginning July 27, and sellers need to understand what is changing before Amazon's AI starts rewriting their listings. Most product titles will be limited to 75 characters, while an additional 125 characters can be placed in a new Item Highlights field. Although Amazon says the split should not affect indexing, advertising relevance, or searchability, sellers should still carefully review which keywords remain in their titles and how important phrases are structured. In this episode, Bradley Sutton explains why the first 75 characters still matter for Amazon SEO and how sellers should prioritize their brand name, main product keyword, and key distinguishing features such as size, color, or quantity. He also demonstrates how to preview Amazon's proposed AI changes inside Seller Central. While Amazon's recommendations may preserve most listing content, even a small wording change can remove an important exact keyword phrase and potentially weaken a product's relevancy signal.   For sellers managing hundreds or thousands of listings, manually reviewing every title is not practical. That is where Helium 10's new Bulk Optimize Titles feature inside Listing Builder becomes especially valuable. Diamond Plan members can select multiple active listings, generate AI-recommended titles and Item Highlights, review the suggestions from one screen, and sync the optimized content directly to Amazon. The tool is designed to preserve valuable keyword phrases while keeping listings compliant with Amazon's new character limits.   Amazon's update does not need to become a last-minute emergency. Review your titles, protect your most valuable search terms, and use the right tools to update your catalog efficiently. Sellers who want access to Bulk Optimize Titles can use coupon code SSP20 to save 20% on the Helium 10 Diamond Plan for six months. Do not wait for Amazon's AI to decide how your products should be presented. Take control of your listings before the changes take effect. In episode 540 of the AM/PM Podcast, Bradley talks about: 00:00 - Introduction 00:49 - The July 27 Amazon Title Requirements 01:14 - How Titles And Item Highlights Will Be Split 03:00 - Why Product Titles Matter For Amazon SEO 04:30 - What To Include In The First 75 Characters 05:00 - Previewing Amazon's AI Title Changes 07:22 - How Amazon's AI Can Remove Important Keywords 09:19 - The 14-Day Review And Approval Period 10:42 - Helium 10's New Bulk Optimize Titles Feature 11:55 - Amazon AI Versus Helium 10's Recommendations 12:50 - Syncing Optimized Titles Directly To Amazon 13:55 - Save 20% On The Diamond Plan With This Discount Code 15:39 - Creating New Listings Under The Updated Format 17:42 - Final Title Optimization Checklist

Bob Zimmerman surveys new discoveries: astronomers have detected a helium atmosphere on a terrestrial exoplanet located 48 light-years away in its star's habitable zone. Closer to home, archival data from Pluto reveals massive landslides, proving the dwarf planet is geologically active rather than dormant. Meanwhile, new images of Valles Marineris on Mars illustrate the canyon's staggering scale, with depths equivalent to the height of Mount McKinley. These discoveries emphasize that planetary bodies across our solar system are dynamic and evolving. (12)OCTOBER 1958

The deadline for Amazon title updates is fast approaching. Walmart announces negative targeting, and AI images must now be tagged in the metadata. We're back with another episode of the Weekly Buzz with Helium 10's Manager of Education and Strategy, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   Amazon Seller Central News: Updates to improve your product titles begin on July 27 https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHV0NZOTdDTktSR0pHQzlW   Helium 10's New Bulk Optimize Titles feature inside the Listing Builder tool lets sellers quickly generate, review, and sync updated Amazon titles and item highlights across multiple listings. It also helps preserve important keywords that Amazon's automated suggestions may remove.   Watch Bradley's full step-by-step training at http://h10.me/bulktitles   Walmart is launching negative keyword targeting for all Sponsored Products advertisers on July 29, giving sellers more control over irrelevant search terms, ad spend, and campaign performance.   Amazon Seller Central News: Add to existing variation families from the Add Products page https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHWUpSM0Q3SkVBNFpMVkE5   Amazon Ads News: Brand+ and Performance+ expand AI, keep advertiser control https://advertising.amazon.com/en-us/resources/whats-new/brand-plus-and-performance-plus-expand-ai/ Amazon Seller Central News: You must now tag AI-generated people in listings and A+ content https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHR0Y1MkJCWkdGSjgyR0oy Amazon MCF Discount for TikTok Shop Orders Amazon Multi-Channel Fulfillment is offering 35% off standard and expedited fulfillment rates for eligible U.S. TikTok Shop orders for 12 months. Sellers can also connect MCF to TikTok Shop through Helium 10 to streamline fulfillment and manage inventory more efficiently. Lastly, Amazon Multi-Channel Fulfillment is offering 35% off standard and expedited rates for eligible U.S. TikTok Shop orders for the next 12 months. Learn more at http://h10.me/accelerate and use coupon code heliumsellerscomp   In episode 539 of the AM/PM Podcast and Weekly Buzz, Carrie covers: 00:00 - Introduction 00:43 - New Amazon Title Requirement Deadline Approaching 02:14 - New Feature Alert Bulk Upload Titles and Item Highlights 05:30 - Walmart Announces Negative Targeting 07:00 - Now You can Easily Add to Existing Variations 08:14 - 10 New Brand+ and Performance+ Ads Capabilities 09:42 - How to Find the Country of Origin of Amazon Sellers 11:41 - You Must Now Tag AI Generated Images in Metadata 13:25 - Amazon MCF Discount for TikTok Shop Orders  14:42 - Don't forget to sign up for Amazon Accelerate and Seller Cafe  

How did a home-based reseller become a global e-commerce leader for a 9-figure K-beauty brand? Discover her Amazon strategy, future-customer targeting, TikTok tactics, and smart AI tools.   ► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft   Bradley Sutton takes the Serious Sellers Podcast on the road, and onto a moving rail bike in South Korea, for a conversation with Jenna, Global E-commerce Team Manager at TONYMOLY. Jenna shares how she went from studying law and working as a programmer to spending ten years raising her daughter, discovering e-commerce from home, and eventually building a successful international selling career. She began by reselling Korean sporting goods to US customers through eBay before shifting her attention to Amazon, where one business reached as much as $10,000 in monthly profit. Her success during the pandemic earned her recognition from Amazon Korea and opened the door to managing accounts for other companies. Jenna has now used Helium 10 for approximately five years, and her favorite tool is the Xray Chrome Extension. She uses Xray while browsing Amazon to quickly review estimated sales, keywords, and Best Sellers Rank, helping her evaluate products and marketplace opportunities without leaving the search results. Today, she applies that experience at TONYMOLY, a 20-year-old K-beauty company generating approximately $163 million in annual sales. Jenna also reveals an unusual long-term marketing strategy: targeting customers before they become the brand's core buyers. If current anti-aging customers are between 40 and 50, her team may create content for women closer to 35, building awareness years before the need becomes urgent. TONYMOLY and its newer brand, BONCEPT, also use TikTok and Meta to drive product discovery, while positioning Amazon as the more attractive place to complete the purchase. The company supports these strategies through close collaboration between its e-commerce, sales, and R&D teams, allowing it to respond quickly to fast-moving beauty trends. From emerging ingredients such as PDRN, retinol, and retinal to the use of AI for copywriting, images, videos, and English-language content, this episode offers a fascinating look at how a global beauty company combines marketplace data, creative storytelling, and product innovation. Jenna's journey proves that starting small does not limit where e-commerce can take you. By continuing to learn, adapting when marketplaces change, and understanding customers before competitors do, sellers can turn an unexpected opportunity into a truly global career. In episode 757 of the Serious Sellers Podcast, Bradley and Jenna discuss: 00:00 - Introduction 01:28 - Meet Jenna From TONYMOLY 02:38 - From Law And Programming To E-Commerce 03:34 - Starting A Home-Based eBay Business 05:55 - Moving From eBay To Amazon 07:52 - Reaching $10,000 In Monthly Profit 09:59 - Winning An Amazon Korea Competition 10:38 - Five Years Using Helium 10 10:46 - Why Xray Is Her Favorite Tool 11:28 - Managing Global E-Commerce For TONYMOLY 14:17 - Launching The New BONCEPT Brand 16:11 - Expanding K-Beauty Across Amazon Europe 17:58 - Targeting Customers Five Years Early 20:17 - Using TikTok To Drive Amazon Sales 22:00 - How R&D And E-Commerce Work Together 23:52 - Retinol, Retinal, And PDRN Trends 27:27 - Using AI For Global Content Creation

How did a European Amazon seller use AI, logistics, keyword data, and Helium 10 to scale millions without selling in the U.S.? Today's guest reveals the hidden plays most sellers overlook. ► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft In this episode of the Serious Sellers Podcast, Bradley Sutton welcomes Bartłomiej Piątkowski, better known as Bart, an Amazon seller and agency operator from Poland who has sold millions in Europe and helped other brands do the same. What makes his story especially interesting is that he has built this success without selling his own products in the U.S. marketplace. Bart's journey started far from the typical e-commerce path. Trained as a cook, he then worked in radio and electronics, and discovered Amazon in 2016 when his company was on the verge of shutting down. With only a small amount of money left, he began learning about Amazon through online communities, moved returned inventory from retail into Amazon Europe, and realized that marketplace margins could beat traditional retail margins. From there, his business expanded into private label brands, reselling, packaging products, textiles, and managing major brand relationships across Europe. The conversation gets tactical as Bart breaks down how his team uses Helium 10, AI, keyword data, and advertising automation to move faster. He explains how tools like Cerebro, Magnet, Search Query Performance, Helium 10 Ads, and the all-new Helium 10 MCP help his team understand how Amazon reads a catalog, identify keyword opportunities, adjust bids based on performance, and even research hundreds of products in a fraction of the time. He also shares launch strategies using lower starting prices, Vine, coupons, inserts, and social proof to help products gain momentum. Bart also reveals why logistics, mobile-first listings, and category attributes are becoming major advantages for sellers in Europe. From sending inventory directly into destination countries for faster Prime delivery to optimizing listings for mobile shoppers and browser filters, his message is clear: success on Amazon is no longer about doing one thing well. It is about connecting data, operations, AI, and customer behavior into one smarter system. For sellers willing to adapt, automate, and think strategically, this episode is a reminder that the next level of growth may come from fixing the invisible parts of the business others ignore. To connect with Bart and learn more about his work, visit his website at https://bartlomiejpiatkowski.pl/en or check out his YouTube channel at https://www.youtube.com/@tdda_amzteam/videos. In episode 756 of the Serious Sellers Podcast, Bradley and Bart discuss: 00:00 - Introduction 04:14 - Discovering Amazon In 2016 06:43 - From Reselling To Private Label 11:15 - Bart's Favorite Helium 10 Tools 13:48 - Using AI And MCP For Amazon Research 15:22 - Automating Amazon Ads And Bids 16:46 - Scaling Keywords With SQP Data 20:58 - Launch Pricing And Social Proof 22:56 - Why Mobile-First Listings Matter 23:37 - Attributes That Drive Discoverability 26:01 - Europe's Biggest Logistics Mistake 28:48 - Expanding Beyond Amazon Europe