Podcast appearances and mentions of Ray Luv

History of the Bay LIVE PODCAST with Black C (RBL Posse), Herm Lewis & T.C. on July 27th in San Francisco - grab tix here: https://www.ticketweb.com/event/history-of-the-bay-podcast-brick-and-mortar-music-hall-tickets/13735123 -- Band$ From Tha Rose is a rapper from Santa Rosa who has been on a consistent run over the last few years. Inspired by his city's other local talents like Ray Luv, Band$ started taking rap seriously after a stint in prison. Since then, he's collaborated with Rydah J. Klyde, Goldtoes, CML Lavish D, and many others. As a Latino from Northern California, he's represented for his section, which led to a rap beef with LA rapper Lefty Gunplay. In this episode, we discuss NorCal-SoCal politics, the crossover between Black and Latino culture, and how Latino rappers from NorCal can get the exposure they deserve. -- Sponsored by Stem Social https://stemsocial.io https://instagram.com/stem.social Also sponsored by Lost Soul Courier Collective - call or text (415) 275-1922 for free Narcan delivery in San Francisco https://lostsoulcouriercollective.org For more info contact @traceyh415 -- For promo opportunities on the podcast, e-mail: historyofthebaypodcast@gmail.com -- Hat by So Fresh Clothing -- Produced by DEO @deo415, videography by @mvp_kingced --- History of the Bay Spotify Playlist: https://open.spotify.com/playlist/3ZUM4rCv6xfNbvB4r8TVWU?si=9218659b5f4b43aa Online Store: https://dregsone.myshopify.com Follow Dregs One: Spotify: https://open.spotify.com/artist/1UNuCcJlRb8ImMc5haZHXF?si=poJT0BYUS-qCfpEzAX7mlA Instagram: https://instagram.com/dregs_one TikTok: https://tiktok.com/@dregs_one Twitter: https://twitter.com/dregs_one Facebook: https://facebook.com/dregsone415 --- Support this podcast: https://podcasters.spotify.com/pod/show/historyofthebay/support

Episode 1 of Remember the Time examines the independent nature of Bay Area hip-hop and how it eventually reached the mainstream despite having a different sound, delivery and cadence from mainstream rap of the time.  A big part of that sound, aptly called Mobb Music, was popularized by artists like E-40 and Mac Mall. The slow plodding bass heavy sound was instrumental in Bay Area hip-hop. It took a kid from Fairfield by way of Montgomery AL by the name of Rick Rock to bring his dance hi-BPM style to Bay music to transition from Mobb to Hyphy.  Hear from Keak da Sneak, Jake One, Mike Mosley, Ray Luv, CMG of the Conscious Daughters and more. Hosted, written and produced by Branden LSK. Additional production by Melissa Saenz Gordon. Engineering by Full English Post. Executive Producers include Peter Flax and Branden Peters. Remember the Time: The Hyphy Movement is a production of the Red Bulletin magazine.

Early in his career Ray Luv performed alongside Tupac Shakur in the group Strictly Dope, a group based in Santa Rosa, California.[2] In 1991, Ray was signed to the independent label Young Black Brotha Records by fellow friends Mac Dre and Mac Mall. Ray Luv has stated that he got his name from Tupac Shakur.[3] His first extended play Who Can Be Trusted? was released in 1993 by Young Black Brotha "Get Your Money On" from Trusted was popular on local radio at the time. That next year, Luv was featured on the Above The Rim soundtrack.[4] Forever Hustlin', released in 1995 by Interscope Records through the Bay Area label Young Black Brotha, was his major label debut;[4][5] it reached #21 on the Billboard Top R&B/Hip Hop Albums chart.[6] One of Ray Luv's biggest singles "Last Nite", music video was directed by Tupac Shakur in 1994. He was longtime friends with Tupac and fellow Bay Area rappers, Mac Dre and Mac Mall. In 1997, Luv contributed to the Bay Area rap compilation, Best Of Da Bay: A Series Of Slaps, from Young Black Brotha.[7] Ray Luv is co-owner of the bay area favorite online video series Pushin' The Bay TV, alongside the show's host Emcee T, a rapper who is also from Santa Rosa, California Learn more about your ad choices. Visit megaphone.fm/adchoices

Early in his career Ray Luv performed alongside Tupac Shakur in the group Strictly Dope, a group based in Santa Rosa, California.[2] In 1991, Ray was signed to the independent label Young Black Brotha Records by fellow friends Mac Dre and Mac Mall. Ray Luv has stated that he got his name from Tupac Shakur.[3] His first extended play Who Can Be Trusted? was released in 1993 by Young Black Brotha "Get Your Money On" from Trusted was popular on local radio at the time. That next year, Luv was featured on the Above The Rim soundtrack.[4] Forever Hustlin', released in 1995 by Interscope Records through the Bay Area label Young Black Brotha, was his major label debut;[4][5] it reached #21 on the Billboard Top R&B/Hip Hop Albums chart.[6] One of Ray Luv's biggest singles "Last Nite", music video was directed by Tupac Shakur in 1994. He was longtime friends with Tupac and fellow Bay Area rappers, Mac Dre and Mac Mall. In 1997, Luv contributed to the Bay Area rap compilation, Best Of Da Bay: A Series Of Slaps, from Young Black Brotha.[7] Ray Luv is co-owner of the bay area favorite online video series Pushin' The Bay TV, alongside the show's host Emcee T, a rapper who is also from Santa Rosa, California Learn more about your ad choices. Visit megaphone.fm/adchoices

Young Lay has one of the craziest stories in Bay Area rap. From his beginnings in North Vallejo's Lofas neighborhood, Lay developed his talent early and immediately attracted a deal from producer Khayree's Young Black Brotha Records, who put out Mac Dre's first albums. Collaborating with 2pac, Mac Mall and Ray Luv, Lay started work on the classic album, "Black 'N Dangerous." Along the way, Lay recorded the gold single "All About My Fetti" for the New Jersey Drive soundtrack. But his promising career faced terrible setbacks. After being shot in the head and coming out of a coma, Lay went through physical therapy to get back to rapping only to be devastated by his girlfriend being killed and their infant son being kidnapped. Lay ended up in prison where he was interviewed on the TV show "Unsolved Mysteries" about his son's abduction. When most people would have given up, Lay kept his faith and eventually reunited with his son. Since coming home from prison, Lay has stayed focused on taking care of himself and his family. He just dropped a book, "Revelaytionz," and is working on new music and a documentary. Recently, the new era of Vallejo rappers, LaRussel and DaBoii, paid homage to his classic track with their song "All About Fetti." --- Support this podcast: https://podcasters.spotify.com/pod/show/historyofthebay/support

Nor Cal Gangstah Slaps Vol 2 - KDP. More shit from R.B.L. Posse, J.T. The Bigga Figga, Ray Luv and more. Enjoy.

On today's 6-2-20 Tuesday show: We once again turned over our mics to our listeners to let them share their thoughts, messages, and experiences on everything that is currently going on in our country. We also brought on local legend Ray Luv and a Bay Area police officer to share their perspectives.

We start off with a beer tasting, this time it’s Fort George Crysknife. Siegs talks about Jonah Raydio, we discuss playing music on podcasts, and making beats. Keith takes us to school with a couple of songs. First up is: B-Legit feat. Daryl Hall with ‘Ghetto Smile’. Followed by: Young Lay feat. Tupac Shakur, Mac Mall, Ray Luv with ‘Gotta Survive’. We then finish off with a Blast from the Past Audio Quiz.

Host Ali Nazar interviews Shaun Tai, Executive Director for Oakland Digital, on the organization's innovative approach to bringing tech and design jobs to underserved populations in the East Bay.Transcript:Ali Nazar:You're listening to KALX Berkeley, 90.7 FM, University of California and listener-supported radio, and this is Method to the Madness, coming at you from the Public Affairs department here at KALX, celebrating the innovative spirit of the Bay Area. I'm your host, Ali Nazar, and today with me I have Shaun Tai on the phone. He's the Executive Director of Oakland Digital. Hey, Shaun, how's it going?Shaun Tai:Hey, what's up, man? How are you doing?Ali Nazar:Pretty good. Really appreciate you joining us today.Shaun Tai:Oh, man. I'm happy to be here, man, and spread the knowledge. Spread that inspiration. I'm ready.Ali Nazar:Okay. Great. I always start this program with the same question, because you are a founder of an organization, and founders usually come to the decision to put so much energy into something like starting an organization, and dedicating their blood, sweat, and tears to it because they see a problem in the world. Tell us, what is the problem statement that Oakland Digital is trying to solve?Shaun Tai:Communities of color, specifically community college students, lack the same opportunities afforded to privileged communities. We focus specifically on artists of color, predominantly women of color, that are looking to break into a design career. Our problem really stems from, honestly, my own story of not quite the community college level, but the state level, of Cal State-East Bay, which I love. The teachers are doing a great job. They're teaching software. But they don't have the resources, and to be honest, the time, to be like, "Yo, check this out. Here's what they do at Twitter. Here's what they do at Facebook. Here's what they do at the local agency level." That's what Oakland Digital does, is we take those students and get their foot in the door, of not just tech, but business, non-profits, and some really cool creative agencies.Ali Nazar:Cool. Okay. You alluded to a little bit about your background and how you got to this. Can you tell us a little bit about you and where you come from?Shaun Tai:Man, well I come from the Bay Area, man. As anyone listening knows, the Bay is super real, authentic, dope, to be honest. It's just real. I've always wanted to do something real with my life. My dad passed away when I was two months old. I was raised by a single mother. Very small family. Born and raised by an entrepreneur. A woman entrepreneur of color. That was just the ultimate inspiration, from a work-ethic standpoint, of seeing my mom work seven days a week in Oakland, running a furniture design studio. Just seeing that work-ethic of not just her going to work, and showing up early, but coming back home and cooking for me and my brother.Then, after she cooked dinner, sketching, so 10:00 p.m., 11:00 p.m., and faxing those designs to a factor in Hong Kong to just create some dope furniture. Create things. That mix of creativity, that mix of hard work, really passed on to me, and that's what gave me that spirit of not just creating, but doing something with meaning and purpose.In my mom's case, it was making her customers happy with some great furniture. For me, it was how do I give back to the community with things that I love? Creativity, technology, community, social good, social impact. Really, my mom gets full kudos and credit for being my inspiration.Ali Nazar:Nice. She sounds like an amazing woman.Shaun Tai:She is.Ali Nazar:She put that idea into your brain, and that spirit into you, but what about your training. Did you go have another job or a career before starting Oakland Digital?Shaun Tai:Yeah, man, I'm, dude, I'm glad you asked. I know we were talking offline about music, and how powerful music is. In 2006, my partner Ray Luv, who's actually a Bay Area rap legend ... I grew up on Mac Mall, [inaudible] Tupac's music. We got together and created a YouTube channel when it wasn't hot. YouTube was cool in 2006, but it wasn't what it is now, with people getting billions of hits.We created a show called Pushin' the Bay TV, where we chronicled the Bay Area hip-hop and rap history. Interviewing people from Shock G, Dru Down, Spice 1, Too Short, E-40, The Jacka, rest in peace, and all of these Bay Area rap legends who did not have an online presence, right? But we were the first to say, "Hey, why don't we do this and celebrate the beautiful rap history in the Bay?"Ray Luv and I, we would just go around and interview people. We went down to L.A., East Coast. What I found was how powerful technology was. Specifically the YouTube platform. In one year, we received around 14 million views, and for that time, that was groundbreaking, and ground-shattering. What I found from talking to the young people was how influenced they were by these videos.But what I learned about the game were some of the things that were, I don't want to say negative, but definitely not the things I wanted to promote. After a year of success, and things were going up, I actually decided to give it up, and to cancel, because I wanted to do something for social good. Not that it wasn't powerful. Not that it wasn't getting impressions, but I thought, "How do we use tech for good?"That very simple core of "tech for good" is what birthed the Oakland Digital spirit of tech for good, and then, of course, myself being a designer and a creative, "creative tech for good," right? Those concepts birthed the idea of how do we help artists become professionals? Just like that young 13 year-old watching that YouTube video, how do I not just consume this technology, but create something cool, too, and then take those skills to get a career?That's the birth of OD. Oakland Digital.Ali Nazar:Wow, man. That's such a powerful story. Thank you for sharing it. We're speaking to Shaun Tai, who is the Executive Director of Oakland Digital, here on Method to the Madness on KALX Berkeley.Not a lot of people would have the guts to leave a burgeoning career like that, and take a left turn and follow their passion, so that's definitely commendable. I'd love to hear about, after you got to that point of understanding that, "Okay, I want to do something for social good? Creative tech for good." How did you then formulate the idea of how Oakland Digital would actually be an organization pursuing that goal?Shaun Tai:Yeah, I mean, I did gloss over a few details, like one of the biggest things that I learned while doing Pushin' the Bay TV was, there was an event at Stanford. I know you guys are rivals, but Stanford. Shout out to them, too. I met MC Hammer, Chamillionaire, and Mistah Fab, and Quincy Jones III, with Ray Luv and Mac Mall. They're friends. Everyone in the rap industry is friends.When I met MC Hammer, that day, he was introducing this crazy idea called Twitter. This is 2006, 2007. It was this thing that, in 140 characters, you could write about what you're doing. The whole crowd was confused, because here are effectively three rappers that are using this thing called Twitter, and in the crowd, I think very few people were.That's when I learned like, yo, tech doesn't have to be disseminated by the top-down. It can be actually by the community-up. After that day, actually, that same day, I went up to MC Hammer, and I'm like, "Yo, I'm here with Ray Luv and Mac Mall, who you know. Much respect. I love everything from your music career, but also your entrepreneurship. How do I get in touch?" Because he's like, "I love Oakland. I love the A's. I love technology."I tweeted him that night, ironically, I tweeted him, and from that year exchange, back and forth, we became friends. He's still an advisor to Oakland Digital, to this day. Between finding mentors, advisors, early on, to finding people that believed in the vision. Board of directors, co-founders, people that just believe in what you're doing.Then, of course, here's the big thing. Legal. After MC Hammer's like, "Yo, I'm with that idea of tech for good." I was walking down, and this is a true story, I was walking down Broadway, and I see City Hall, in Oakland. I literally said, "I'm just going to walk into City Hall and find out how to start a non-profit."I remember going up inside, checking in with the security guard, going up to the ninth floor, I believe. I met with this lady named Kathy Littles. I don't know if she's still around, but shout-out to Kathy Littles. I said, "I want to start a non-profit that's tech for good." She was like, "What is tech?" She literally said, "What is tech?" Because you have to remember, at this time, '08, right? "Tech" didn't exist in Oakland the way it does now. That was 10 years ago. Nobody even understood the word "tech."I said, "Well, it's these companies like Google, and Facebook, and how do we use that for good?" She was like, "Oh, okay. Well, here's a stack of contacts." Literally probably 10 pieces of paper, front-to-back, of non-profit people. "Contact all of them, then get back to me." Literally, I looked at it like, "Yo, this is crazy." I asked, "Well, how do I get paid?"She laughed. She said, "Non-profits, you've got to fundraise." I was like, "How often?" She laughed again. She said, "You've got to fundraise every day. Every week." I just didn't get the concept, coming from a for-profit background. I literally took that stack of papers, but I found one piece of paper where I started. I just called everyone. I just called everyone. Some had phone numbers, some had e-mails.Then I finally e-mailed one person. She's an artist. She's the only person that got back to me from probably a week of phone calls and e-mails. She said, "I have an art non-profit. Now it's defunct, but a guy named Don Tamaki, who is the," I think she used the term "godfather of Asian law. He helped us get started, but he's too big for you, Shaun. He won't get back to you."I remember cold-calling this law firm, Minami Tamaki LLP, shout-out to them. They're still in the SF. The receptionist picked up, and I said, "Hey, I'm Shaun. I'm just doing a cold call. Could I talk to Don Tamaki?" Just like wide-eyed, didn't know what the hell I was doing. He didn't pick up, but an assistant picked up and said, "Okay, I just shared that you want to start this non-profit. He said come in." On this date and that time, and I go in, and I think I'm wearing jeans and a shirt. I pitched this. There was two gentlemen next to him, who I found out later is his son and his son's friend, who go to Cal, by the way. They were interning with him for the summer.I threw this pitch about "tech for good." Completely vague. It was so bad, I don't even know what it was, but it was really bad. But he saw that passion of helping people with tech for good, and with design. Just taking everything that I cared about and presenting that, right? At the end, he was like, "Shaun, I'm going to help you get incorporated. Get your bylaws. Build your board. I'm going to put my son on this project."Really, that combination of passion, that combination of timing. There's a huge one for your listeners. Things have a time period and time relevance. You know what I'm saying? You can't come up now and start the next Snapchat. That's already over, right? Timing-wise, Oakland was not hit with tech yet. Timing-wise, Don Tamaki had his son interning, right? All of this things had, timing-wise, MC Hammer's talking about Twitter. You know what I'm saying? All of these things just were like a storm of positivity, and just relentlessness, to do something very positive for the community. Right?After that, he helped get us incorporated. We got incorporated July of 2009. And yo, now we're in Downtown Oakland, and we have benches, billboards, bus ads, helped almost 5,000 people to-date. We're just doing big things.Ali Nazar:That's awesome. Well, it's a great story, and I think a really great example of there is a serendipity to the formation of an organization like this. There's the timing, but there's also the passion. The passion that bubbling up from things that have happened in your life, is another thing that depends upon timing, and so-Shaun Tai:Right.Ali Nazar:We're speaking with Shaun Tai today. He's the Executive Director of Oakland Digital, on Method to the Madness here on KALX Berkeley. July 2009, and we're sitting here in 2018. It's been almost 10 years, so just tell me about that journey. You got some momentum there. You got your organization set up. But it's not a clear product or service yet, so how did you get to where you are today, with all of those numbers you just quoted. 5,000 people helped.Shaun Tai:Oh, yeah. I'm so glad that you said that there's no clear purpose yet. I think what's wrong with now is that there's almost an abundance of resources. Speaking about UX and UI. You can download a mobile-UI kit and build a start-up right now, right? But I think what's so dope about that time is there was so much exploration to be done. Right? There weren't solutions, there were questions.Think about that. There were questions, not solutions, at that time. The fact that people believed in the vision, at that time, says something. We had no product, and I talked to one of my advisors at the time. He was only 19 or 20, but he had worked at HP and AOL at 14 years-old. He's just a genius dude. His name is Jordan.I was like, "Jordan, yeah, we're a non-profit now. What should we start doing?" He was like, "Shaun, what are you doing today?" I'm like, "Nothing." "Let's go downtown. Let's pick one block in Oakland." I think it was 14th Street in Oakland. "Let's just go up to every single small business there and ask them what do they need with design and marketing." Right?I remember going to our first business, a small business owned by a Black woman, and she was like, "Oh, my God. I was praying to God, like literally, that someone would come and help me." She was like, "I can't find my phone line." Out of everything in the world, right? "I can't find my phone line." And we [crosstalk]-Ali Nazar:You guys were a gift from God, huh? [crosstalk]-Shaun Tai:No, no. I mean, it was like, she just was like, you know how it is, you're sitting there every day, no one comes through the doors. It's desperation, right?Ali Nazar:Yeah. Yeah.Shaun Tai:We did that, and we were like, "How do people find you?" She was like, "Yelp." That's it, it was like, "Yelp." We literally claimed her business on Yelp. We hooked that up, took photos of her studio, helped clean up the room. That was our first client. Then word of mouth, just going to businesses, talking to students.Really, between helping these small businesses, predominantly women-owned businesses, just like my mom, and then helping local students, Laney College, we were like, "Great. We're helping these two different groups of people. How do we connect them?" Right? Get those young people skills, build up their resume, their portfolios.It's not just pairing them with non-profits and businesses, but solving problems, right? What we ended up doing was start building out programs. One's called Inspire Oakland, where we go to community colleges, and state-level colleges, and we say, "Do you want your artwork on a billboard?" The whole room says, "Yes." Right? We're getting them inspired to have a professional career.Right? Because at school, you're like, "Okay, I know PhotoShop. I know Illustrator. But how do you apply that to anything real?" We, effectively, with Inspire Oakland, are the clients for these students. They're designing billboards for us to spec. Literally, commercial-spec billboards, bleeds, color, visual hierarchy, following the creative brief, going through multiple revisions, iterations of designs. That's what gets the students really, really excited about their careers.We only pick six winners, and those are the winners you see up all over Oakland right now, buses, benches, and billboards. But the question that we ask all of the students is, "Do you want to be an apprentice at Oakland Digital?" Once the billboard competition ends, while the billboards go up, we select, from around 70-80 students, a cohort of 10-12 apprentices. Those are the students that, yo, once they get through Oakland Digital, they're ready for hire. That's what we're doing right now. We have 10 apprentices learning UX. These are raw artists that are super talented with pencil and pen, but not so much the digital space, right? The reason we pick the tech space as the formats and the learning environment is that those are the highest-paying jobs. Now, here's the thing, brother: we're not telling them to get tech jobs. In fact, I'm very proud that a lot of them don't want to get tech jobs. However, the mindset of design-thinking, the mindset of design sprints, the mindset of creating products, of launching [tings], notice I said "tings," not "things." Those are the same tings you need to be successful in the non-profit world, opening a small business. I was so proud when we were at eBay with the UX designers, and we have super-exclusive events. We're at Twitter, Salesforce, Google, Google.org every Wednesday. They're in the tech world, and these professionals ask, "What do you want to do after this apprenticeship?"I'm so happy to say 80% are like, "Do my own ting. Help our community." That's the answer I want, right? We're using tech as an educational platform, as a learning platform, to get those skills to game up, to level up, but the goal for us is how do we give back to our communities? Tech for good. Oakland Digital. Holla.Ali Nazar:Wow. Wow. So much going on there, what you just said, and really impressive how it's come from that. You founded it with passion, with not necessarily the concrete of what the programs are going to be, and now you have so many different programs. I have a couple questions about that. One is, in a cohort of, what is it? 70 or so students-Shaun Tai:Yeah.Ali Nazar:... and they're getting to be up on billboards, and whatnot, where's the funding sources coming for the non-profit right now? Is it all through, is it earned income from you guys selling services?Shaun Tai:Yeah, and I actually, I want to touch upon that, for anyone listening. What I hear from students a lot is, "I want a work-life balance." That's one. The second thing is, "I want to start my own business." My honest answer is, "If you want a work-life balance, do not start your own company." I want to make that very clear.Ali Nazar:[crosstalk].Shaun Tai:If you want a work-life balance, do not start your own company. Work for someone, go there at 10:00, go home at 5:00. You know what? Props to anyone that wants to do that. But just don't get it twisted that you can do both. I think you need to make that decision early on in your career, not later.Ali Nazar:[crosstalk].Shaun Tai:If you are ... How do you feel about that, brother?Ali Nazar:Absolutely. I couldn't agree more. You can't have everything. They're all good things, but some of them are mutually exclusive. That's what you're saying, and I agree.Shaun Tai:Absolutely. I'll start there, and I will say that for the first three, four years at Oakland Digital, I received zero dollars. I had a six-month gig at Facebook. I had a five-year gig doing marketing for the former Chief of Science at Amazon. Shout-out to Andreas Weigend, who teaches at Berkeley. I had all of these part-time jobs to pay the bills, but I realized that if I don't give up everything for one, I'll be good at few things, terrible at most of them, and not really great at one. Right?I found that what's the one that I would call my baby? I was like, "That's OD. Oakland Digital." What happened was, I dumped everything, kept OD, and that next year, which was 2015, Google funded us. To your point, Google.org funded Oakland Digital, because they saw us as one of the only groups in the Bay Area really using tech in creativity to empower overlooked talent, specifically communities of color. I was really proud that Google saw that vision.When we got that three-year grant from Google.org, shout-out to Justin, Adrian, [inaudible], and Chelsea. They saw that we were talented. We were raw. We were grassroots. We were making an impact, but we just needed some funding to make big tings happen. The question that we were addressing that they wanted to fund, the solution, was Bridgegood.com. It's a platform called BridgeGood, that connects talent to amazing opportunities.Right now, if you're an artist, you don't have an online portfolio, you can go to Bridgegood.com, you sign up. By the way, we don't sell your data. We're not making profit. It's a completely not-for-profit platform. You can sign up, get a free portfolio. You can attend VIP events, including working out of Google every Wednesday, going to cool places like LinkedIn, design studios, even small businesses. That's the way that we wanted to scale Oakland Digital, in a very organic way, because everything that you sign up for, we'll be there. We'll also introduce you to some key connects. That's our biggest funding partner, is Google.org, but I would say the majority of our funding, in terms of year-round, is just ordinary people. Like, "Yo, I just saw your bus ad. I think it's dope. How do I make a contribution?" Things like $50. $100.Another thing I'll say is, if you're trying to start a non-profit to make a living, or get money, I would also say don't do that. It's not necessarily rewarding financially, and I would say do it because you actually care about that, the mission, the impact. The non-profit world is equally as cutthroat as the business world. Everyone's fighting over the same funding. I just happened to be very lucky to have an amazing team around me that really cares deeply about the art community, but also about successful designers, and really getting involved in the tech world in a meaningful way. When I say "successful designers," I mean "making money from doing something you love," right? We all say that. We all hear it. But it is possible, but you do need to feel uncomfortable in the sense that you might hate tech. In the Bay, a lot of people do, but you still need to understand it, explore it, and break it down. Right? You don't want to just be ignorant towards it. You want to actually understand it, and see what makes it tick. Because we can take those same concepts and make non-profits blow up. I think that Oakland Digital is one of those examples of how do we use tech for good, and utilize those resources? Not just money, but talent, too. We have a lot of volunteers from the tech world. And give back to the community in real, deep, meaningful ways?Ali Nazar:Wow, so that's awesome that you guys had Google as a benefactor, and I'm sure not just the money that they gave you, but the other doors that are opened are plentiful. We're speaking with Shaun Tai, he's Founder and Executive Director of Oakland Digital, right here on Method to the Madness on KALX Berkeley.Give us a little bit of a taste of what is the scope of it now? You went on this journey, it sounds like, almost 10 years ago.Shaun Tai:Yeah.Ali Nazar:How many employees? How many students have you had? Give me some of the breadth of this thing.Shaun Tai:Yeah, no. One of the things that I learned about the non-profit world, I sit on the grants panel for the Cultural Arts Program, and we just distribute money to artists, and we distribute money to non-profits. Last year, so I've been doing it two years in a row, for the City of Oakland. I've been noticing how much non-profits are struggling. A lot of the non-profits were in debt. What I noticed was non-profits are paying staff full salaries, because they should get paid full salaries. However, it's hurting their impact, right? Let me give you an example. Those four years that we were figuring out what we were doing, and making an impact, I don't think I deserved pay at that time, because I was still learning, right? I think that it's keeping that lean, agile methodology of how do you run as lean as possible, with as much impact as possible? I feel that the non-profit world needs a shake-up to think that way. Because if non-profits are just, quite honestly, fundraising to pay staff, that doesn't equate to community impact. You know what I'm saying?Ali Nazar:Yep.Shaun Tai:I don't have the answer, other than what I said earlier about "How do we take some of the things that start-ups do?" Right? Contractors, and paying people per-project. Compensating them what they're worth, but maybe on a contract or project basis, to get goals accomplished, right? And build some cool products, launch some cool things, the same way a start-up would do in the tech world.That, to me, I think that mindset, the growth mindset, is what the non-profit world may be lacking right now. But I do see things improving. I do see non-profits using design-thinking methodologies, and design sprints, and things that we in the tech world normally do to launch cool stuff.One example is, on BridgeGood, we actually give our students the experience of working with engineers and becoming UX designers by working on the platform itself. They gain, because they don't have to spend $15,000 for a boot camp, and they have a portfolio piece that's actually tangible. That's a way where both sides can win, right? The student can gain experience, build a cool platform, but at the same time, they can build their own career, and impact the community.Long story short, I think the non-profit world just needs to rethink how they spend money. Rethink, this is a good example, when we as non-profits apply for a government grant, which we don't even do that, you're tied in. Let's say you get a $1 million grant. Sometimes, you'll be doing more work than that $1 million, in terms of you'll run out of money. I've seen non-profits go under that way.How do we just rethink non-profits? How do we rethink and re-imagine the way non-profits run? Grants? Grant cycles, you're applying for a grant a year in advance. I don't know about you, brother, but every month for us changes. Do you know what I'm saying?Ali Nazar:Yeah, I mean-Shaun Tai:How can you apply a year in advance? These are the things that, about the non-profit world have, these confuse me. I don't understand why they do things the way they've been doing them for 100 years, when society's changed.Ali Nazar:Yeah, I think you're right on to something there. I have participated in the non-profit world, as well. That's why I asked the question around earned income, because that's ultimately what gets you sustainability as an organization, is that you don't have to rely on anybody else.Shaun Tai:Right.Ali Nazar:But you guys are in an interesting position, because you do have a product or a service you can provide, but monetizing that's a different question. It's a very challenging, I think, question, and one that I think many people are trying to answer right now.Shaun Tai:Right, and so, the impact that we've generated from BridgeGood is, we have a calculation of how do students get a job in design and/or tech? We've boiled it down to these three things: education, whether it's a BA or an AA. Two, some sort of apprenticeship or internship, and then help with their resume or portfolio. The portfolio is like 90% of getting a job in design. We figure if we can help a student build all four of those, it's a 90% likelihood that they'll get employed in some entry-level design position. What is the impact of that, right? Times, right now, we have 5,000 users on BridgeGood. We calculated roughly 300 have obtained some type of entry-level work. That times between 20,000 and 30,000, that's a lot of impact. But now to your point about-Ali Nazar:[crosstalk].Shaun Tai:Yeah, I know. It's super dope. It's super dope. When we just did a study of going back seven years on LinkedIn, of all of the students that have been through our program. We've had people get jobs at Yahoo!, Apple, YouTube, local non-profits, which I was super happy to see. That's really the impact. There's no quick solve.I mean, think about your career, right? You're like, "I've been in this for eight years." You and I, we're kind of a rare breed, where I think people growing up now, they just expect jobs right away. If there's one thing that I have learned, there's no free handouts. You've got to pay your dues. I feel-Ali Nazar:Wow. Shaun, I ... Sorry. Go ahead.Shaun Tai:Yeah. Nah, nah. I just feel like that's what we've got to get organizations to understand. Be committed. Stay committed, and keep doing things for good.Ali Nazar:Yeah, and I think following your passion, which you've certainly done. Oakland Digital is a great asset to the community. We have about a minute left, and I always like to close organizational founders, like you, with the same question. If everything went perfectly for Oakland Digital over the next five years, where will it be?Shaun Tai:Yeah, where would we be? We'd have a 15,000 square-foot building, with the ground space leased out, for some revenue. Then we would have a designer residence program, where we could facilitate, and make sure that the artists going through our program would actually be employed. 100%. 100% success rate, and really seeing the whole Bay Area respect artistry and creativity. Also, also be the Mecca of non-profits for the rest of the world. To be like, "Yo, the Bay Area has the best non-profits. BridgeGood Oakland Digital. Holla."Ali Nazar:Nice. Nice. All right. I'm so behind that. It's very interesting, also, that you added real estate to that vision, because it's like with-Shaun Tai:You've got to.Ali Nazar:... the housing costs the way they are, non-profits have to own a piece of the land, or else they're not going to be able to survive. [crosstalk]-Shaun Tai:I'm telling you, brother. I'm telling you brother, hey, and I appreciate what you're doing, because a lot of people behind-the-scenes do not get that credit. Thank you for what you're doing for the community. Let's keep pushing this, inspire the Bay Area together, man. Let's do it.Ali Nazar:Thanks, Shaun. Well, you've been listening to Shaun Tai. He's the Executive Director of Oakland Digital. To learn more about them, you can go to oaklanddigital.org. Any other ways to contact you, Shaun?Shaun Tai:Bridgegood.com. If you want to get a free portfolio and kick it, we can hang out. Let's do it.Ali Nazar:Cool, okay. That's how you get ahold of Shaun. This has been Method to the Madness on KALX Berkeley, 90.7 FM. I'm your host, Ali Nazar. Thanks for listening, everybody, and have a great Friday.Shaun Tai:Peace. See acast.com/privacy for privacy and opt-out information.

Mr. Jet Black ft. Ray Luv x Jessman - Automatic [BayAreaCompass] by BayArea Compass

On this episode of the Tuff Luv Show we talk to Bay Area rap legend Ray Luv. Hear how Ray Luv became friends with the late greats Mac Dre & 2Pac, how he got his first recording contract. Ray also talks about working with Bam Margera, giving back to his community and his "Pushin' The Bay" project. Follow Ray Luv @therealrayluv on Instagram & Twitter. Follow @TuffLuvShow on Instagram, Twitter & Facebook.

We discuss the NBA Finals w/ Sporting News columnist Bill Bender, also exclusive interview with actor Johnell Young who plays rapper Ray Luv in the 2pac movie "ALL EYEZ ON ME", and we discuss his hoop dreams & more. We discuss the Stanley Cup, Lonzo Ball's workout w/ reporter Bob Garcia, Amber Rose latest flick & much more....

An Interview with Strictly Dope member Ray Luv. Part 4 of 4. Interviewed by Moy.

An Interview with Strictly Dope member Ray Luv. Part 3 of 4. Interviewed by Moy.

An Interview with Strictly Dope member Ray Luv. Part 1 of 4. Interviewed by Moy.

An Interview with Strictly Dope member Ray Luv. Part 2 of 4. Interviewed by Moy.

This week we talked  to Ray Luv and the one and only Leila Steinberg. Our conversation included who could play 2pac in the upcoming movie. The relationship between 2Pac and Ray Luv, Leila and others. We got pretty deep in the 12 o clock hour.  We also talked to CEO of Catchsocial.com Cheryl Smith and writer of "Suck a D&%K Save a marriage" Marlo Wright. If you want more Leila Steinberg follow her on twitter @leilasteinberg or follow me @soulkitradio and I'll set up a show so listeners can ask her questions.