Digital Marketing This Week

In this episode, we share the key updates on the Google My Business (GMB) platform. Businesses around the world can take the advantage of this platform and get listings for free. GMB is one of the most powerful yet under-utilized online marketing tool for small to medium size businesses. At the same time, large businesses are making the most of it. Check out how you can capitalize on this amazing online tool to grow your business. --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

Innovation is key to growth and development. With this in mind, we bring to you Mikel Mangold, a France-based entrepreneur who has been enabling incubation of new ideas that shape the future. In this episode of ‘Mind, Money & Body’ Podcast, Mikel shares his insights about innovation, diversity and getting out of comfort zone. Mikel had been working in the Silicon Valley, US before moving back to his homeland in France. Stay connected with us to get more insights on holistic success. iTunes: https://apple.co/2LyheTm Google Podcasts: https://bit.ly/3dzqW3X Spotify: https://spoti.fi/2WitRbz Facebook: https://www.facebook.com/Marcom18.India/ YouTube: https://youtu.be/Lhs1RSnCmO8 Connect via Instagram: https://www.instagram.com/vikramjethwani/ Do let us know your feedback, suggestions and ideas for the forthcoming episodes. Thank you. With Gratitude, Vikram Jethwani Digital Strategist & Founder – Marcom18 www.marcom18.com --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

Being alive is a blessing in itself! Isn’t it? Breathe deeply, laugh more, worry less and help the needy whenever you can. No one is here for too long and all what we fight for becomes simply senseless in a matter of few moments. In this episode of ‘Mind, Money & Body’ Podcast, Ms. Suchi shares her insights about Laughter Therapy, Positive Energy, Yoga and lot more. Key takeaways: · Mental Well Being: Human body is largely composed of water and as everyone knows water is very sensitive. It is affected by vibrations instantly. And you can use this fact in a positive manner. For instance, if you fake laughter or try to be happy even if you are not, it sends positive vibrations to your mind and body, and it starts reacting to it. · Financial Well Being: Material wealth or money doesn’t bring happiness. Happiness brings material success. · Physical Well Being: Well, physical exercise is always good. But laugh more, worry less. That will help you in keeping your physical health in good condition. Listen to the Podcast for more insights. Stay connected with us: iTunes: https://apple.co/2LyheTm Google Podcasts: https://bit.ly/3dzqW3X Spotify: https://spoti.fi/2WitRbz Facebook: https://www.facebook.com/Marcom18.India/ YouTube: https://youtu.be/Lhs1RSnCmO8 Connect via Instagram: https://www.instagram.com/vikramjethwani/ Do let us know your feedback, suggestions and ideas for the forthcoming episodes. Thank you. With Gratitude, Vikram Jethwani Digital Strategist & Founder – Marcom18 www.marcom18.com --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

Real estate is an exciting profession and to keep it even more exciting you need to be fit – both physically and mentally. Check out our latest podcast with Paige Feddersohn, a California based asset manager who has also been a fitness trainer. In this episode of ‘Mind, Money & Body’ Podcast, Paige shares her insights about Yoga, quick exercise regimen and real estate market in the US. Key takeaways: · Mental Well Being: Keep learning. Even if you are in an industry for decades, learning never stops. · Financial Well Being: Real estate market is full of opportunities in the Covid-19 era, and one needs to keep track of the great deals. · Physical Well Being: Make sure you workout at least 10 minutes a day. It doesn’t need to be an hours long workout, if you do it even for a few minutes with dedication, it will keep you going! Stay connected with us to get more insights on holistic success. iTunes: https://apple.co/2LyheTm Google Podcasts: https://bit.ly/3dzqW3X Spotify: https://spoti.fi/2WitRbz Facebook: https://www.facebook.com/Marcom18.India/ YouTube: https://www.youtube.com/watch?v=1ZkFqTunqwE Connect via Instagram: https://www.instagram.com/vikramjethwani/ Do let us know your feedback, suggestions and ideas for the forthcoming episodes. Thank you. With Gratitude, Vikram Jethwani Digital Strategist & Founder – Marcom18 www.marcom18.com --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

If you really want to learn how to live a stress-free life, follow Prof. Pete Alexander, our esteemed guest at the ‘Mind, Money & Body’ Podcast. Professor Pete Alexander is Seattle-based author of best-selling book ‘Enlighten Your Day’. The book’s foundation is the LIGHTEN™ Model that exemplifies the seven key areas of life: Livelihood (career), Imagination, Genius (unconscious mind), Health, Time, Environment, and Network (relationships). The book is available on Amazon: https://amzn.to/2ztLI63 The key takeaways of this Podcast: Mental Well-being: Do not pay attention to negative news. There are so many people who have recovered from Covid-19, but news channels only highlight the negative side of the story. Identify things you can and cannot control, and do not worry about factors you can’t control. Practice meditation regularly, and express Gratitude. Check out ‘The Secret’ if you wish to learn more on how to do it: https://amzn.to/3fBiIde Financial Well-being: Your mental and physical fitness is pre-requisite for financial success. If you have financial resources but no health to enjoy that, it makes no sense. Physical Well-being: Exercise! Do not keep sitting on the desk. Take a short walk and breaks during the day, during work hours. Pay attention to what you eat. Do not just binge anything quickly in order to save time. Tasks for You: Ask yourself if there is anyone who is in a situation worse than you? You will get answers. Make two circles: One with things you can control and the other one with those you can’t. Then just don’t worry about things in the second circle. Identify the things you want to express Gratitude for. Visit Professor’s Pete site: https://petealexander.com/ Subscribe to our Podcast to stay connected: Google Podcasts: https://bit.ly/3dzqW3X Spotify: https://spoti.fi/2WitRbz Facebook: https://www.facebook.com/Marcom18.India/ Subscribe our YouTube channel: https://www.youtube.com/watch?v=1ZkFqTunqwE Connect via Instagram: https://www.instagram.com/vikramjethwani/ Subscribe the Podcast now to receive more such insightful content about financial, mental and physical well-being. With Gratitude, Vikram Jethwani Digital Strategist & Founder – Marcom18 www.marcom18.com --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

Lucy J Parker is a Dubai-based real estate leader, influencer and advisor. She is a #1 Top Producer in Keller Williams Dubai 2019 / 2020 & Awarded Cultural Ambassador for being most closely aligned to Company Culture. In this episode of ‘Mind, Money & Body’ Podcast, Lucy shares her insights about the Dubai real estate market, Dubai as a place to live your dream life, investing tips, her daily routine and habits that translate into success and what it takes to be a leader. Key takeaways: It is all about ‘MINDSET’ – how you design your life, what you achieve, what you aspire to achieve and what you become. Real estate investing is the most potential way to generate passive income and create wealth in the long term. Reading is an atomic habit everyone should inculcate. Lucy refers to ‘Miracle Morning Millionaires’, a book authored by David Osborn as well as 'The Millionaire Real Estate Investor' by Gary Keller, the legendary founder of Keller Williams Group. Check-out the book ‘Miracle Morning Millionaires’: https://amzn.to/2W076Ja Visit: https://lucyjparker.com/ to know more about Dubai real estate market. Subscribe to the Podcast: http://marcom18.libsyn.com/success-against-all-odds Subscribe the Podcast now to receive more such insightful content about financial, mental and physical well-being. With Gratitude, Vikram Jethwani Digital Strategist & Founder – Marcom18 www.marcom18.com --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

Soulaima Gourani is a Young Global Leader of the World Economic Forum, and the owner of tradeconductor.com and womenreignite.com In this episode of ‘Mind, Money & Body’ Podcast, Gouraima shares her inspiring story as a global leader. Gouraima is a Danish Moroccan corporate advisor, speaker and writer based in Palo Alto, California. Key takeaways: Keep working towards your goals relentlessly. Keep learning and stay inspired. Learn from books, videos and various other resources. Adopt a helping attitude and support others too, in achieving their goals. Not everyone has access to resources and same level of privileges. Visit: https://womenreignite.com Read her book: https://bookboon.com/da/ignite-your-career-ebook Subscribe to the Podcast: http://marcom18.libsyn.com/success-against-all-odds She has authored several bestseller books on themes like “How to take control over your life” and “How to Design Your Future” and many others. She has worked with clients as Samsung, Roche A/S, Leo‐Pharma, NNIT, Genzyme, Aberdeen, DuPont, LEGO, McKinsey, DELL, Microsoft, Adecco, ManSoft, Alk Abello, Aon Hewitt, Citroen, Colliers, Diageo, Cisco, Ernst & Young, Volvo, FL Smidth, H. Lundbeck, IBM, TDC, SimCorp, Novo Nordisk, Novozymes, Danske Bank, News Corp and Deloitte etc. Her geographic experience includes 35+ countries: Denmark, Norway, Sweden, USA, Finland, Greenland, Austria, Hungary, Germany, UK, France, Italy, Saudi Arabia, Israel, Russia, Mongolia, Dubai, Sri Lanka, Myanmar, India, Greece, Thailand, Egypt, Venezuela, Morocco, Turkey, China, Lebanon, Japan, Switzerland, Mexico and Bahrain. She is a keynote speaker and an advisor to major companies on customer loyalty, strategic networking, change management, employee motivation and future of business. Subscribe the Podcast now to receive more such insightful content about financial, mental and physical well-being. Thank you. Vikram Jethwani Digital Strategist & Founder – Marcom18 www.marcom18.com --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

Want to know about the future of work, in a Covid & post-Covid period? Watch out this video! Glad to share with you the latest podcast with Ira Bowman, the founder of Project Help You Grow, a US-based careers portal that helps people search useful resources on jobs and recruitment across the world. Ira has shared a lot of useful tips in this show. So, don’t miss it and share it with others who may benefit from this insightful video. Learn more about Linkedin - https://bit.ly/34M051r Read our eBook on LinkedIn - https://amzn.to/2KaM03T Visit projecthelpyougrow.com And do follow/subscribe to our page/channel/podcast to check out the upcoming episodes. The next episode will feature Soulaima Gourani, who has been recognized as the ‘Young Global Leader’ by the World Economic Forum, and is also a contributor at Forbes Leadership Channel. --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

In this podcast, we talk about the 5 steps through which you can boost user engagement on Instagram in 2020. In the past couple of years, Instagram has come up as one of the fastest growing social media platforms and today it is the second largest social media platform next to Facebook. As per research studies, while other channels like Twitter and Snapchat are suffering negative growth in terms of users, Instagram is the only one which is observing positive trends. With a user base of 1.8 billion, brands especially the B2C ones have no choice but to take Instagram very very seriously. At the same time, it is getting increasingly difficult to engage users on this platform. But no worries! Here are the 5 steps you should follow to keep pace: 1. There should be a good mix of graphic and video content. 2. Use Instagram Feed, Stories and IGTV 3. Post longer videos on IGTV 4. Also use Live Streaming whenever possible and 5. Engage with the other accounts as well. Contact us at marcom18.com to know more. --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

In the previous video of this series we spoke about how to identify and categorize your customers on the basis of their needs and aspirations. And now in this video we are touching upon a very critical component of your ecommerce marketing strategy and that is 'Checkout experience'. More than often, ecommerce websites fail or lose sales due to poor checkout experience. The drop-out rates are very high and despite the fact that people want to buy from those sites, they simply tend to leave the transaction mid-way. So, how to avoid this situation. Well, one of the ways to improve the checkout experience is to use ‘Auto fill’ functionality. People hate filling out web forms, especially on mobile devices. They can be slow and frustrating to complete and often contain multi-page steps and validation issues. This leads to high user drop-off and frustration. To help make things easier for users, browsers have long been able to autocomplete fields on behalf of the user. In order to do this, you have to integrate a code in your website. --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

In this episode, we highlight the key aspects of 'Online Advertising during the Festive Season'. It covers the basic categorization of customers, their intent and expectations. Online advertisers can design their advertising campaigns keeping in mind these core aspects. The upcoming episodes of this series will further elaborate how to develop, launch and optimize your advertising campaigns on Instagram, Facebook, LinkedIn, Google and YouTube. To get the notification about the forthcoming episodes in the Series, please subscribe to the channel now. Thanks, Vikram Jethwani https://www.linkedin.com/in/vikramjethwani/ --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

Welcome to the latest edition of Digital Marketing this week. The idea of DM this week is to cut the clutter and share the most relevant and significant updates with you, so that you can keep pace with the ever-evolving space of digital and social media marketing. This episode covers: - Instagram Threads - Instagram IGTV - LinkedIn Events - much more ... Check out the full episode and if you find it interesting please do follow. Thanks, Vikram Jethwani https://www.linkedin.com/in/vikramjethwani/ --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

This episode of 'Digital Marketing This Week' covers: - How to apply dark theme in WhatsApp - How to use fingerprint lock in WhatsApp - Instagram to launch Shopping Ads - and much more ... Thanks, Vikram Jethwani --- Send in a voice message: https://anchor.fm/vikram-jethwani/message

Welcome to Digital Marketing This Week. This episode covers: - FaceBook Ads integration with WhatsApp Business - Google My Business New Features - Google Ads Reach Planner - and much more ... Thanks, Vikram Jethwani https://www.linkedin.com/in/vikramjethwani/ --- Send in a voice message: https://anchor.fm/vikram-jethwani/message