This podcast seeks to empower you as a person, leader, operator, and customer to gain knowledge and confidence while consuming it from the livestock industry leaders!
Weston Hendrix /Augustus Sexton

By far one of the shortest previews we've done so far, but that's not to say it's one of our best. The quality of this set is just as good as any, and Mr. Cole Murphy dives into every lot and breaks them down for anyone that's interested. Looking for holdover prospects? They got you. Looking for heifer prospects? They have them. Needing a new sire for your program? They have one that is flat impressive. Take a listen and see what Murphy Cattle Company has to offer on SC Online, the magic happens on November 24th!Sale Link:https://www.sconlinesales.com/Bids/AuctionsListing/44685Empowerment Is Here.

We are back, and halfway through season five. Honestly, if you asked us how long we've had Mr. Jaecke on our list to interview, we'd tell you entirely too long. We finally got the opportunity to sit down and discuss some major topics that have been needing answers. Not only do you get the story behind Mr. Jaecke's success, but also how we can be better as an industry. Mr. Jaecke is known for standing in what he believes, and this episode is an exact representation of what we try to bring to you as a listener. Empowerment Is Here.

Next up on deck is the QB Cattle – Bullnanza Breeding Stock Edition, and trust us—this one lives up to the hype. After breaking down the steers, Kolten pulls back the curtain on the breeding side of his program… and it's loaded. We're talking cornerstone donors, eilte bulls, and premium new semen—each one built to be a game-changer and fast-track your program to the next level. These offerings are the kind that don't just fill a pasture—they build legacies. Mark your calendars and don't miss out. Bullnanza Breeding Stock Edition drops November 11th on Steer bidder Miss this one? You'll feel it for years.

We had the privilege of sitting back down with Mr. Kolten Thigpen—only this time, things changed as we dove into the elite American stock he's bringing to the table. Up first: the QB Cattle Spring Born Studs Sale. Sure, the offering may be small in numbers, but every single lot is FLAT GOOD. If you're in the market for American steers that turn heads and rack up banners, this is where your search ends. Clear your schedule and mark your calendar—these absolute STUDS hit the block November 11th on Steer Bidder. Don't blink... or you'll miss out.

Now we know this is a little change of pace, but we can guarantee there is something for everyone in this episode. Troy Sloan is no slouch in the show pig industry, and he demonstrates that in this episode! Not only do we discuss everything that Troy has built at Team Sloan, but we also dive into the differences he's noticed over the years that have changed the industry. Although we changed lanes, this is beyond what we could ask for. Empowerment Is Here.

Want to know the ins and outs of Kennedy Ventures? Here's your opportunity to hear the whole story, as well as what all goes on behind the scenes. Blake's story is as unique as any, but his brand and niche in marketing are even better. In this episode, not only do we discuss how marketing has evolved, but also how it's caused issues in our industry. This is one of the most realistic, yet honest people you'll come by. Tune in and enjoy!

We had the opportunity to sit down with Mr. Jeremy Skoglund and talk about his cattle out in North Dakota. What we find the most intriguing is how there are so many options in terms of holdover steers and very unique breeding pieces. Not only can these heifers perform in the ring, but. also can perform for you as a generator. Awesome genetics, good cattle, great preview. Take a listen and check out the sale for yourself! Empowerment Is Here. Sale Link: https://www.sconlinesales.com/Bids/AuctionsListing/44689

Arguably one of our absolute favorite podcasts EVER. This preview is rich in history, content, knowledge, and entertainment. The Waldrip Bro's are no slouches in the show calf industry, and they sure offered their best take on every lot in this sale. Now, the coolest thing about this episode is that we have all three brothers on here, including Mr. Jagger Horn. However, a lot of talking can happen, and we know this is a lengthy episode, BUT we promise it's very much worth your time! Get in while you can and enjoy the ride!Empowerment Is Here.Sale Link: https://www.sconlinesales.com/Bids/AuctionsListing/44703

The American Royal has become one of the most renowned national shows in the nation. To be able to do a post-game sort of that show is truly an honor. It's honestly more of an honor to do this with Mr. Scott Schaake, and wow, this is good. EVERYONE has heard his speech, but do you know the story behind it? Well, you can find out if you tune in. While you do that, you'll also hear Scott's thoughts about the cattle, as well as where he thinks the industry is headed. This could not have been better. This is what it's all about! Empowerment Is Here.

Like DJ Khalad says, "Another one", this sale preview gig has become more and more sought after. We couldn't be more grateful for the opportunities we have had, and the Lafrentz team in Oklahoma sure makes it fun! This sale is so diverse and so deep in terms of quality; regardless of what kind of female you're seeking, there's bound to be one for your program. Make sure to check out the link below so you can find your next purchase on October 26th. Empowerment Is Here. Sale Links - CCI: https://cci.auction/orgs/44/auctions/5285SC Online: https://www.sconlinesales.com/Bids/AuctionsListing/44550

Just now kicking off season five, and it couldn't have started any better. Jared Boyert sits down with the team and explains the background of his career and how it's evolved him as a person and caretaker of his operation. To have the opportunity to go back on the history of his cowherd and that has had a tremendous impact on the show cattle industry is just flat impressive to hear. Tune in if you resonate with bettering yourself.Empowerment Is Here.

Yes! It's our first steer sale preview, and honestly, to do a set this deep for the first time is flat awesome. From lots 1 to 30, there is much diversity, but all quality. Cassidy Carroll and Bryden Barber sit down and go in-depth about every lot, discussing the future and past. If you're looking for state fair, national, or AWESOME slick steer calves, tune in. You don't want to miss out on this set. Empowerment Is Here. Link to sale: https://steerbidder.auctioneersoftware.com/auctions/10832

Show steer and heifer enthusiasts! This is the episode you've been waiting for. Laramie goes into depth about his past and how it's created the vast success at Priest Genetics. From shows, to types and kinds of cattle, promo sire's and the history of his cow base is all found here. Young or old, this episode is rich in content that anyone can gain knowledge from. Tune in and find out what you can do better! Empowerment Is Here.

Special episode here! Weis Cattle is having their 5th annual online sale on October 12th! In this episode we go over the entirety of the sale, the genetic backings, the stories, and all the hype! We are really excited to see how this sale turns out, and grateful for the opportunity! This is a new venture for the platform and it's been a real big hit! If you're seeking after your next show heifer or foundation female, then tune in to find out which one best fits your needs!Make sure to check out the sale on SC Online Sales! Link below: https://www.sconlinesales.com/Bids/AuctionsListing/39748

This is our very first preview of a sale, and we could not be more grateful to do this with these people! The Beefmaster Revolution sale is by far the most elite in its breed. We truly believe at EmpowerU there is no other competition with these breeders in the game. Word for word from all 3 in this episode, “This is our favorite sale yet.” We can't wait to see it ourselves, and hope anyone and everyone who finds this sale is intrigued and interested.

This episode is so rich in content. Regardless of weather you care for the breed or not, Reese's character and personality are enough for you to tune in. Reese has been a great friend and mentor of ours. He's arguably the best in his breed, especially in terms of raising cattle. Reese's morals and life skills should show anyone that he's worth listening to. Empowerment Is Here.

Just two boys from Sweetwater, TX, and Cajun. This is the first of many independent episodes, but there are only three upcoming, and then season 5 starts! With that said, we are kicking off the independent episodes with someone whom we have wanted to get on for quite some time. Kaegen Jeffery has all the right credentials to be at the top, and he's certainly climbing there fast. This episode covers finding the right cattle at the beginning, the process of feeding, hoof trimming, and many stories along the way.Empowerment Is Here.

To be clear, we don't have much to say at this point. If Rory's name isn't enough evidence to get you to listen, then nothing else will be. Rory has set a standard in both hogs and cattle, and has done it with as much or more passion than anyone. This is by far the best finale, hands down. Rich history, stories upon stories, mentorship, and much more. This is what Rory D would call "The Good Stuff." Empowerment Is Here.

We could not have finished this season with greater people who have established a benchmark for this sector of the industry. For all intents and purposes, this is some of the most real-world stuff that we are able to deliver on this platform. The way in which Mr. Rathmann discovered actual advancement within himself and his organization is explained, in addition to the fact that he discovers the positives in each and every day. This is one of the most influential episodes to date, and it covers a wide range of topics, including genetics, prospect shows, and the mindset that he has had behind all of it. Empowerment is here.

Wow... The conclusion of season 4 is coming far sooner than we could have possibly anticipated, and we are pleased with the outcome. But WOW, we couldn't have come up with a greater way to begin wrapping it up. During their time together, Kase and Kelton not only share their experiences with the team regarding the various endeavors they have undertaken throughout their time in college, but they also offer guidance to anyone who aspires to achieve excellence in their chosen field. It's possible that this is a livestock judger 101 episode, but it says a lot about a person's character, determination, and the places that leave a lasting impression upon oneself.

Not only have we had the privilege to do multiple livestreams this season, but also brought on guests who are highly sought after. And Trademark Genetics is one of them. As Weston sits down with Madison and Mandy, they discuss their story and how they have built everything up. Better yet, they discuss their mindset when it comes to making a mark in the industry and what it all takes. Don't be afraid to make your mark in whatever it is you're passionate about, and make sure to tune into this phenomenal episode. Empowerment is here.

Businessman or sheep breeder? Tyson Rule has done it all. The team had the opportunity to sit down with Mr. Rule and discuss not only the sheep industry, new and innovative sheep products, but also the business side and how to advance for small businesses like The Muzzle Co. This episode became one of our favorites once we recorded it, and we hope y'all think the same as we do!Empowerment is here.

This is our halfway mark through season 4, and it could not get any better! We've promoted this episode enough for y'all on social media, so we hope that y'all have been ready. Kolten is no stranger to our platform, and not only does he provide clarity to several aspects in the industry, but he also gives the public an opportunity to grow and improve. This is what it's all about. Rememberer, your key to the door for Cattle Coach Academy is at the end of the episode. Listen to the story behind it, and take ahold of your future! Empowerment Is Here.

Being completely honest with whoever is reading this, Willie's episode is by far one of our absolute favorites. We discussed how the show heifer world has evolved since he started and how he has taken Weis Cattle to the next level. From starting with only one breed to now offering the most diverse yet competitive females in the country, Willie walked us through his process and plan for molding his operation. But to be utterly honest with you, there's more than just selling phenomenal show females, and Willie's motivational mindset should give you chills! If you haven't listened to any episodes in season 4 yet, pause what you're doing and tune in. Empowerment is here.

When the opportunity to sit down with Kyndal presented itself, we quickly took it! Regardless of what species you show, your goals, or what you believe in, Ms. Reitzenstein provided us, and you, with her insight to progress as people in this society! Ladies and gentlemen, we guarantee you don't want to miss this opportunity. Empowerment is here.

Season 4 of EmpowerU is now in full swing and as we dive into new episodes weekly, diversity will become a coming thing with our goal being to empower each and every listener regardless of their background.Will has been on our to-do list for quite some time now and to get to sit down and interview him was a privilege! Being able to discuss consistency, the advantages of it, and what it can do for you provided us with content we had to get out for the viewers!Empowerment is here

Welcome to season 4! Theres so many changes that have happened since the last release, and they are changes that have allowed us to grow and achieve what we want to provide you as a listener. Jon's story is very unique, but whats more intriguing is the team has followed him for so long and learned from him. To now recording with him and discussing industry trends and path ways to become successful. We hope you as a listener are able to resonate with Jon or the team at some point in this episode, because there is simply something for everyone! This is what it's all about and we seriously couldn't have kicked off this season any better! Empowerment is here.

The Houston Livestock Show and Rodeo is without a doubt one of the most notorious shows in the nation. The team had the privilege to sit down with the market steer judge, Mr. Jack Ward, and discuss what sorting on the green chips was like.Empowerment Is Here.

You didn't think we'd do just a Fort Worth post sort interview did you? Well ladies and gentlemen, here you have it, the San Antonio steer show post sort with Blake Nelson and Spencer Scotten. Empowerment Is Here.

It is really refreshing to be able to do this post-game sort alongside Dr. Hoge. If you're confused and need clarification, if you're looking for specifics about a breed, grand drive, or even the whole FWSSR steer show, it's all here. This is the kind of post-game luxury that we believe everyone deserves. Empowerment is here.

This just flat couldn't end better! Season 3 was phenomenal throughout, and we couldn't be more grateful for all the opportunities given. Our goal was to offer content worth listening to, sharing, and developing from… and we here at EmpowerU believe that's been accomplished in more ways than one. For the Grand Finale we bring Dr. Mark Hoge, not only someone who has been apart of the industry and witnessed change, but someone who has created change for the better! It might be an hour and a half long, but if you're simply looking to grow within this industry we love then the opportunity is right here! Thank you to everyone who has made this season possible, it's been more than memorable. This is what it's all about! Empowerment is here.

Wow, what a way to kick off the end of a season. To keep things simple, the team and Chris talk about the cattle industry as whole. However, the episode is far from brief. The content provided is distinct. Topics include evaluation, explanation, post-show, and pre-show discussions. It's rare to hear renowned evaluators discuss the industry's past, present, and future. So, if you're looking for advancements or just want to hear how a young man from Maryland developed into one of the greats. There's no greater opportunity. Empowerment is here.

Regarding expertise and knowledge in the sheep and goat industry, Chad Walker's name is more widely recognized than most. Chad and the team engaged in a discussion about the forthcoming revolutions in the industry and how a cancer diagnosis ingnited a passion. Additional topics included daily care, environmental considerations, and the evolution of the two species. This conversation offers a fresh perspective, making it a valuable resource for any livestock enthusiast.Empowerment is here.

If the sneak peek didn't get you excited enough, here's the complete episode. Jon DeClerck is someone we've been wanting to work with for a long time, and now the opportunity has arrived! The team and Jon discussed a variety of issues... All of this entails becoming a better human and always developing yourself. Let's talk about improvement tho; in this episode, you'll learn more than just another path to success; you'll inherit further opportunities to improve if evaluating or feeding ruminant livestock is your niche! --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

Yes we know… it's been way too long since we've had a hog enthusiast on the pod. So with that said, go big or go home. Mr. Jason Lackey and the team discuss how a small family pig operation, has become one of the most competitive in the nation. Conversations also include changes in the livestock judging world over the years, how to perform at a higher level and how lackey livestock operates. Don't miss this episode if you have goals in the industry is to be elite. Empowerment is here. --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

Let's be honest: an hour and a half long episode can be difficult to listen to, but when we say this is for the books, we mean it. This episode is rich in diversity, and Raymond addresses every facet of life. Growing a business, creating a legacy, and overcoming hardship. His story is truly remarkable, and it should inspire everyone to exceed their limitations and seek improvement. If you experience self-doubt, listen in and understand that it is rather typical when attempting to become elite. While listening, all we ask is that you reflect on your difficulties and find a method to overcome them. Empowerment is here. --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

Whether you want to feed livestock with a tried-and-true feed line or learn how to create a cow base to become one of the most prestigious enterprises in the industry, this is the episode for you. Nick Fitzsimmons not only discusses his trials and tribulations on his journey to success, but he also helps young people by describing how he became successful throughout his college years. Nick is deeply committed to his beliefs, and this episode demonstrates why. If you want to become closer to the good lord above and learn from industry leaders, this is the episode for you. Empowerment is here. --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

3... 2... 1... Action. There's always opposing side's of a camera, well in this episode Alyssa Walsh goes into depth about how her life has become abundantly successful off either ends. On this episode we dive into how to build connections, create and start a passion or business, as well as learning to appreciate every opportunity given. Its truly impressive the skill sets you can gain once you take action in whatever you pursue. You'd regret not tuning in if your goal is to become elite in today's generation. Empowerment is here. --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

What do you believe goes into transforming a block of wood into a masterpiece that replicates elite livestock? Cade Dannhaus reveals everything in this episode. He not only tells his narrative of how he got started, but also of the challenges that come with running a business. Cade is well-known for his experience and wisdom, but he also boldly shares his faith in the good Lord and his journey along the route. We as a team could not be more grateful to Cade for sharing his story; however, we know that anyone may connect to any of the topics discussed in this episode. Empowerment is here. --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

Now that Season 3 has arrived, we are incredibly thankful to be able to continue doing this. In addition, we have the chance to discuss with a guest who has influenced the industry greatly and mentored many. We would like to know what success means to you? Leave a comment with your response and share your ideas or thoughts! Having said that, we present to you Brandon Callis, who has demonstrated his ability to succeed. Brandon keeps diving into the difficulties he has faced, which have only led to many experiences and accomplishments that are extremely valuable to his story. This episode pertains directly on what it takes to be elite while living for the one above. Empowerment is here. --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

And so it begins… --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

Ending out season 2, not only have we grown as people, but grown as a platform. We hope everyone knows how much this truly means to us. We would also like to thank our sponsors for supporting us throughout this season. We could not be more grateful for the time, money, and effort they put into investing in this platform. With that said, here's the last episode of a great season. Topher Dalton and Mason Koepp, 2 individuals who strive to always be better, soak up everything they can, while in pursuit of their dreams. We all dive into the industry's strengths and weaknesses, while talking about Topher's mindset with his business ShowBiotics. Everything in the show cattle world, is in this episode, and heavily talked about. It might be long, but if you're trying to improve in more ways then 1, then the excuse not to listen is irrelevant. Thank ya'll for everything! Can't wait for Season 3! --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

Integrity and ethics pave the path to success. Faris Simon delves into the importance of having an open mindset and shares his personal experiences in this episode. Weston and Faris discuss methods to improve one's mindset and knowledge, particularly at a young age. The live audience was exceptional, featuring Luke Dominuge and Lane Guilbeaux, who asked Faris questions relevant to their own growth. Season 2 has exceeded expectations, and we hope you enjoy this episode as much as we do. Empowerment is here. --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

A positive mindset will always triumph over a negative one, making this episode particularly relevant for those seeking improvement. Braden House delves into the profound changes occurring in and out of the ring, and offering a unique perspective on progress. While also providing his story to success, and what brought him to the top of the totem poll. This episode not only is a true testament to the underdogs of our industry, but will lead those to winners circle in anything you set your mind to. Empowerment is here. --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

Join us in this episode as we have the privilege of hosting one of the most prominent influencers in the sheep industry. Chance Neff shares valuable insights into the evolution of trends and how they have shaped the industry. He also delves into the various aspects of his program, what the industry has done for his family, and what it takes to be a successful individual in the industry. Don't miss out on this opportunity to learn from the best and take your program to the next level. Empowerment is here. --- Support this podcast: https://podcasters.spotify.com/pod/show/hendrixsexton/support

In this episode, we shift our focus to the breeding side of the industry, where we are joined by Mr. Ryan Ridge, the brains behind Nitty Gritty Arm Services. Ryan shares his experiences and opinions on reproduction, and offers valuable insights to help breeders improve their herd's success rates. This episode is for all you breeding enthusiasts! Empowerment is here.

Achieving greatness comes with courage, work ethic, and dedication. These two individuals have demonstrated these qualities and more as members of the reigning national champion team and All-Americans honors. They share their experiences with adapting to challenges and offer guidance on how to achieve success in the collegiate judging spectrum. This episode provides endless growth and opportunities for those looking to enhance their abilities. Empowerment is here.

From having one of the most diversified show heifer operations, to finding an interest in the rodeo circuit with bucking bulls, or judging on the green shavings. Jirl Buck does it all with gratitude and an open mindset. Not only do we discuss the importance of breeding females to produce at a high caliber, or the quality control of Buck Cattle Company, but also reminiscing over the 2022 Houston Steer Show. There's so much more and we believe everyone can take away something from it! Empowerment is here.

Kelton Mason is a man of many talents and passions, evident in his love for the swine and cattle industry. He raises prestigious hogs at Mason Livestock, sets high standards in the boar market with The Stud, and serves as a judge for state and national shows. Kelton's expertise extends to animal nutrition and sales, representing Lindner Feeds and SC Online Sales. Despite his accomplishments, he remains humble and dedicated to making a positive impact on the industry he loves. Give a listen, and you won't regret it. Empowerment is here.

From running the highest caliber online sale platforms for the sheep and goat industry, to creating and offering unique and trending show goats, Kevin Mock and his family do it all while being a force to be recon with inside the ring. In this episode we discuss what the industry has taught him, how he defines growth, and all of the story's you've wanted to hear about him. Empowerment is here.

Folks I don't know if it can get any better than this to start the season off. These owners and operators of GeneSource and Bar A Cattle, go into depth on breeding scenarios, judging aspects, and what family means to them. Empowerment Is here.