The Path to $20 Million with Mike Prewett

Mike discusses the fundamentals of building a successful real estate business, emphasizing the importance of networking and maintaining a sticky program to stay top of mind with potential clients. They suggest that for every 100 contacts, three transactions are possible, and to achieve a desired number of transactions, a robust network is essential. Mike outlines various strategies for networking and maintaining a sticky program, including social media, newsletters, and face-to-face interactions. They encourage team members to assess their current networking and sticky strategies and seek their guidance if needed.

Bob Clarkson shares their insights on developing a positive mindset in real estate. They emphasize the importance of being positive 51% of the time and suggest that this can significantly impact career progression. They encourage participants to check their mindset throughout the day and to focus on positive thoughts rather than negative ones. Clarkson also highlights the need to manage ego and reduce drama in order to maintain a positive mindset. They advise to focus on the positive aspects of situations and to remove unnecessary stress from life and work. They conclude by challenging participants to apply these strategies and make the most of their day.

Mike leads a training session on effective phone skills for sales, emphasizing the importance of engaging and enthusiastic communication. They advise standing, using a headset, and varying voice inflection to make interactions more interesting. They suggest asking open-ended questions to encourage natural conversation and recommends focusing on a prospect's monthly budget rather than asking about price range. They also highlight the importance of creating a friendly and non-threatening atmosphere to build trust with prospects. They encourage using the LP Momma technique (Location, Price, Mortgage, Appointment) to enhance sales interactions.

Mike discusses the importance of tailoring real estate marketing messages to specific life events, or 'Five D's': death, divorce, diplomas, diapers, and debt. These events often prompt people to move, and Mike suggests creating separate marketing messages for each. They encourage agents to ask questions that resonate with these life events, such as 'Has a new baby caused the need for a new home?' or 'Does a pending divorce create a need for a smaller house?' This approach, Mike argues, makes the message more relevant and effective.

Mike leads a meeting discussing the challenges of the real estate market and the company's efforts to support agents in achieving their goals. Despite a decline in sales transactions over the past two years, Mike emphasizes the importance of growth and learning for agents. They encourage participation in various training sessions and coaching programs, suggesting that those who are not committed to their real estate career may not be suited for the company. Mike invites agents to attend a connect session at 10:30 AM, suggesting they dress and participate actively, or consider other career options if they are not willing to engage.

Mike leads a discussion on what constitutes a 'good agent' in the real estate industry. They outline five key attributes: excellent communication skills, proactive issue management, use of data to set customer expectations, maintaining higher standards than demanding customers, and a willingness to constantly improve. Mike emphasizes the importance of direct communication over text or email, using data to inform customers, and maintaining high standards. They also encourage agents to seek constructive criticism and adapt to market changes, highlighting that good agents thrive in all market conditions.

Mike leads a discussion on the current real estate market in Atlanta, highlighting a shift from a seller's market to a more balanced one. Key points include a normalization of home price appreciation, longer marketing periods, and fewer multiple offers. Buyers are expected to demand more concessions from sellers. Mike also notes an increase in expired listings due to uncompetitive pricing or uncooperative sellers. They emphasize the importance of setting appropriate expectations for both agents and clients, using data to guide strategies. They conclude by encouraging adaptation and change to thrive in this new market environment.

Mike concludes a series on 'Ten Ways to Ignite Your Business Now' by emphasizing the importance of physical and emotional stamina for business success. They advise on scheduling, prospecting, and maintaining a strong customer relationship. They also highlight the significance of regular exercise, a balanced diet, and daily reading or listening to business and motivational books. Mike stresses that these practices are essential for personal growth and business success, as they help manage emotions and business strategies effectively.

In this business call, Mike guides participants through ten strategies to boost their business, focusing on daily scheduling, prospecting, and administrative tasks. They emphasize starting each day earlier, planning the week, and dedicating one hour each morning to prospecting new clients. They also stress the importance of following up with past prospects and maintaining a robust CRM. Mike introduces the seventh strategy, dedicating three one-hour blocks for administrative tasks, and encourages participants to turn off non-essential communications during these times. They also push for consistent content creation, suggesting one video, podcast, and blog post per week. Mike's goal is to help participants ignite their business by implementing these strategies.

Mike is leading a series on 'Ten Ways to Ignite Your Business This Summer' and discusses four key strategies: maintaining contact with prospects, engaging with five influential contacts daily, building a robust CRM with personal details, and focusing on client engagement rather than self-promotion. They emphasize the importance of consistent communication and maintaining client relationships, suggesting a mix of face-to-face, phone, and digital interactions. They also highlight the need for agents to shift their focus from seeking attention to providing it, using their CRM as a tool to strengthen client relationships.  

Mike leads a discussion on strategies to boost business productivity during the summer. They suggest starting each business day earlier, ideally by 8:00 AM, to maximize productivity. They also emphasize the importance of planning and scheduling each week on a Sunday afternoon or evening. This includes setting specific times for activities to ensure they get done. The third tip is to dedicate one hour each morning to prospecting for new clients. Mike encourages participants to seek their guidance if they are unsure about how to implement these strategies.     Action Items 1. Plan and schedule the week ahead each Sunday afternoon or evening.   2. Start each business day earlier, no later than 8:00 AM.   3. Dedicate one hour each morning to prospecting for new prospects.

Mike leads a discussion on the shifting real estate market, highlighting its volatility over the past 15 years, including the 2008 recession, the post-recession rebound, and the impact of COVID and low interest rates. The market currently faces high mortgage rates and low inventory, affecting buyer activity. Mike emphasizes the role of a real estate agent as a trusted advisor, not a decision-maker, and encourages agents to provide clients with market data and insights to help them make informed decisions. They urge agents to use this information to assist their clients in navigating the market.

In this meeting, Mike addresses technical issues and guides the team on pricing strategies for real estate listings. They emphasize that pricing is not a science but a market test, and advise against giving sellers' opinions on their home value. Instead, they suggest using active comparables and asking sellers questions to help them set a price. They also discuss market trends, such as the average time to sell and typical negotiation discounts, to help sellers set realistic expectations. The focus is on guiding sellers to make informed decisions rather than imposing opinions.

In this meeting, Mike addresses technical issues with the mute feature and guides the team on listing strategies. They emphasize that listings not selling are due to poor marketing or pricing. Today's focus is on marketing, and they discuss the importance of listing in both MLS systems, high-quality photos, accurate data, and robust descriptions. They encourage agents to have others proofread their listings. They also highlight the importance of open houses and not withholding property prices on social media. Mike concludes by urging the team to apply these strategies to enhance their listing success.

Mike, a real estate professional, discusses the challenges of self-management and the importance of setting guidelines for success. They introduce the 'ten commandments' for real estate agents, emphasizing key points such as dialing prospects at least 30% of each day, maintaining personal integrity, not letting emotions control business decisions, and running the business like a business. They also highlight the importance of consistency, self-care, prioritizing the business, and being the agent one wishes to portray to clients. Mike encourages adopting these guidelines to manage oneself effectively.

  Mike leads a meeting with real estate agents, recapping the ten commandments for their profession. The commandments include dialing prospects daily, maintaining personal integrity, and prioritizing business like a business. They emphasize the importance of consistency, prioritizing health and business, and aligning with customer expectations. The final commandment is to create and follow a weekly schedule. Mike encourages the agents to apply these principles to their work.

Mike leads a call with real estate agents, discussing the ten commandments for success in the industry. The commandments include focusing on prospecting at least 30% of the day, maintaining personal integrity, running the business like a business, not believing in false gods like social media, being consistent, and prioritizing self-care through diet and exercise. Mike emphasizes that adhering to these commandments can lead to success.

Mike kicked off the morning call with energy and introduced a special theme for the week: The Ten Commandments for Real Estate Agents. He plans to share a few each day to keep the team motivated and focused. Today, he covered the first four: (1) Prospect at least 30% of each workday to stay consistent and build momentum, (2) Never compromise your personal integrity—honesty and ethics are non-negotiable, (3) Don't give power to your feelings—stay disciplined and focused regardless of mood, and (4) Run your business like a business—treat your real estate career with structure, intention, and accountability. Mike wrapped up by encouraging everyone to get their deal files moving and make things happen today

In this morning's meeting, Mike discussed potential regulatory changes that could impact the real estate industry, specifically the possibility of agents losing their independent contractor (1099) status and being reclassified as W-2 employees. This shift, driven by the IRS and DOJ's concerns over unreported income and lost tax revenue from gig workers, could have major financial implications for brokerages, who would then bear the cost of employment taxes. If implemented, it's estimated that 97.5% of agents could be released from their brokerages overnight due to the increased costs, leaving only top producers employed. Mike challenged everyone to reflect: if this change happened tomorrow, would you earn a raise—or be fired? He urged agents to treat their businesses with the seriousness and discipline of a full-time job, asking whether their current performance reflects someone worth keeping or letting go in a W-2 world.

  Mike shares their personal journey and philosophy on success, emphasizing the importance of will over skill. They recount their friend's transition from a blue-collar background to a life of luxury and charity work, attributing their success to hard work and determination. Mike argues that most people are not naturally talented or privileged, and thus need to rely on their will and effort to excel. They encourage the audience to work harder and stay consistent in their pursuits, suggesting that this approach can lead to success.

In this conversation, Mike discusses the importance of earnest money in real estate transactions. They argue that the amount of earnest money should be enough to cause anxiety and fear of loss for the buyer, as it serves as a deterrent to backing out of the deal. Mike suggests that the amount should be significant, such as 20% of the downpayment, and should be held by a trusted attorney like Luder Lark. They emphasize the role of the agent as a trusted advisor, using their expertise to guide clients through the negotiation process and ensure the transaction closes. Mike encourages agents to push for higher earnest money deposits to increase the likelihood of a successful closing.

Mike calls out the chaos of part-time hours and no clear audience — and he's not wrong. In this episode, he challenges Pete and the team to ditch the "winging it" mindset and lock in a real strategy: set business hours, show up to coaching, get clear on your target, and stay accountable.

Unlock the tools to take your real estate business to the next level! In this PowerTalk recap, Mike breaks down free programs like RealScout, Easy Cell, and MoxiWorks, plus lead-gen options and the G-S-D Facebook group. Don't miss these game-changing resources—available now for all agents.

Mike unveils a game-changing resource hub built just for agents. From expert tech support with Brett to professional video editing, headshots, and 1:1 marketing coaching—this center is designed to elevate your business.

It's not just about being present—it's about showing up with purpose.

Discover this stunning 2-story DR Horton home in Roxeywood Park, Winder! From granite countertops and a cozy fireplace to EV-ready features and a backyard built for memories — tune in as we explore a home that blends modern living with classic charm, all just minutes from Fort Yargo State Park and top local amenities."

In this PowerTalk recap, Mike shares powerful insight on how to connect with clients during Memorial Day without sounding like a sales pitch. He encourages real estate professionals to lead with authenticity, avoid clichés, and use personal video messages to express gratitude and respect. Remember: this holiday is about meaning, not marketing. Show your heart, not your hustle.

Mike drops a reality check: most agents aren't failing at real estate—they're failing at marketing themselves. With eye-opening stats and a powerful analogy to the railroad industry, he challenges agents to shift their mindset. You're not just listing homes, you're building a brand. If you want to be top-of-mind in your market, it's time to embrace self-promotion and master the marketing game.

This morning, Mike breaks it down to the basics: in real estate, success hinges on answering just two questions. Who is going to do business with you this year? And what will you do every day to stay top of mind with them? Everything else is noise. If you're feeling stuck, Mike explains why it's likely because you're trying to figure out what to do without first knowing who you're doing it for—and why that approach will keep you spinning your wheels. Tune in to refocus, get clear, and start making real progress!

Today, Mike gets real about what might actually be the hardest part of being in real estate—and spoiler: it's not contracts or showings. It's being self-employed. With no boss hovering over us, can we truly manage ourselves? Or are we just big kids who want to eat pizza for dinner and sleep in? This episode dives into the discipline it takes to succeed and the mindset shift required to run your business like a business—even when no one's watching.

Feeling stuck? Mike was too—until a headline about a dying mall sparked today's real talk. If you're clinging to the old ways of doing business, you might be on your way to becoming a real estate relic. Mike breaks down how agents must evolve to meet today's buyers and sellers where they are—online, informed, and expecting options. Adapt or fade out.

Mike talks about the importance of staying true to your integrity—especially in real estate. Just like a celebrity in a cheesy late-night ad, some agents push what they don't believe in just to get paid. Don't be that person. If you love where you are, say so. If not, don't fake it.

Mike gets real about the challenges of real estate—but also shares the five big reasons he still loves this business. From choosing who he works with to the unlimited opportunity, this is a reminder of why it's worth pushing through the hard days.

Mike shares a straight-shooting reminder: if you're serious about growing your business, stop wasting time with people who won't help you sell—like other agents or “busy work” events and classes. Focus on real connections and productive action. Let's get out there and make it happen today.

In this episode, Mike dives into the hot topic of Clear Cooperation—a policy requiring MLS listings to be shared within 24 hours to ensure equal access for all. While it doesn't directly affect agents in Atlanta, Mike explains why it should still matter to you. He breaks down the arguments for and against it, calls out some big-name companies trying to bend the rules (looking at you, Compass), and makes a strong case for why putting listings in the MLS is not just best practice—it's the right thing to do for your clients. If you've ever wondered about off-market listings, industry politics, or how to stay consumer-focused, this one's worth the listen.

In today's episode, Mike shares a jaw-dropping moment when an agent admitted they don't know what to put in their weekly schedule. Say what?! Mike dives into the long list of daily, no-cost, high-impact activities agents can (and should) be doing—from social media videos to handwritten notes, CRMs to follow-ups. The real issue isn't not knowing—it's whether you want it bad enough. If you've ever said “I don't know what to do,” this one's for you. Let's get after it today.

In this episode, Mike takes aim at the fearmongers and doomsayers who seem disappointed when their grim predictions don't come true. From crashing markets to economic collapse, the drama is loud—but the reality? Much more stable than they'd have you believe. Mike reminds us that great agents don't thrive by forecasting fear; they thrive by adapting. Turn off the noise, focus on what you can control, and let's get out there and make it happen today.

In this episode, Mike reflects on a powerful truth from Mel Robbins' book Let Them: adults only change when they decide to. Not when someone else thinks they should. He shares personal stories about his own weight loss journey and early struggles in real estate, emphasizing that real transformation doesn't happen from outside pressure—it happens from within. Mike isn't here to motivate or push you, but he is here to provide the knowledge, tools, and support you'll need the moment you decide you're ready. Until then? He'll keep showing up—for the ones who are.

In this episode, Mike shares two game-changing insights from James Clear's Atomic Habits—including the powerful idea that winners and losers often have the exact same goals. So what makes the difference? Daily habits. Mike unpacks how this truth applies to real estate, relationships, fitness, and personal growth. If you want a better business (or life), it's not about setting bigger goals—it's about building better habits. Tune in for a straightforward, motivating reminder that the life you want is built one habit at a time.

In today's short but valuable episode, Mike shares a book recommendation that every real estate agent should check out—Let Them by Mel Robbins. This book dives into handling difficult people, overcoming fears, and pushing past reluctance to take action in both business and life. Mike explains why this book stands out among the dozens he reads each month and why it offers real, actionable strategies. Tune in, grab a copy, and let's make it happen!

You've probably seen the headlines—claims that foreclosures are skyrocketing. But is that really the case? In today's episode, Mike breaks down the facts, separating fear-driven narratives from reality. With insights from industry professionals and data from HousingWire, we examine why delinquency rates don't automatically translate to a foreclosure crisis. Plus, we discuss the real reasons some people push these dramatic claims—and why great agents thrive in any market. Tune in to get the truth and adjust your strategy accordingly!

The first quarter of 2025 is already behind us—are you where you want to be? In today's episode, Mike walks you through a 10-question self-assessment to measure your consistency, strategy, follow-up, and overall commitment to your business. Whether you're on track or feeling behind, this exercise will help you pinpoint areas for improvement and refocus for a strong second quarter. There's still time to turn things around—let's get to work!

Feeling nervous before a listing appointment? You're not alone. Today, Mike breaks down the root cause of that fear—lack of preparation—and shares practical tips to help you show up with confidence. From anticipating objections to refining your delivery through practice, this episode is packed with strategies to make your listing presentations smoother and more effective. Get ready to take control, tell the truth, and win more listings!

Continuing this week's deep dive into listing presentations, Mike challenges agents to rethink how they conduct their listing appointments. Instead of leading with a self-promotional pitch, he explains why the best approach is to take a page from a doctor's playbook—focus on diagnosing the seller's needs before prescribing a solution. If you're tired of feeling pressure in appointments, this episode is packed with insights to help you take control, build confidence, and close more deals.

This week is all about mastering the listing presentation. In this episode, Mike breaks down one critical piece—your Marketing Plan of Action. From handling objections to setting yourself apart from the competition, he shares how a structured, guaranteed plan builds confidence with sellers and helps secure more listings. Do you have a written guarantee for your clients? Tune in and find out why you should.

Mike tackles the unspoken question many agents secretly ask—how to make great money in real estate with minimal effort, no accountability, and a flexible schedule. The reality? That mindset doesn't lead to success. In this episode, he breaks down the difference between wishful thinking and what it actually takes to build a thriving real estate business.

Mike exposes the real reason many agents struggle—filling their day with unnecessary tasks instead of real business-building activities. Are you meeting the photographer to avoid making calls? Checking listings instead of marketing yourself? It's time to cut the excuses, prioritize what actually generates income, and take control of your success. Tune in and shift your focus!

Mike breaks down a no-nonsense approach to FSBOs and expired listings—real estate's "low-hanging fruit." Forget scripts and tricks; success comes from persistent, multi-channel follow-up. With 94% of FSBOs needing an agent, it's all about being there when they're ready. Tune in for a smarter way to win more listings!

Networking isn't just about showing up—it's about strategy. In today's episode, Mike breaks down the essential elements of effective networking, from choosing the right groups to becoming a key player within them. But that's just the beginning. The real magic happens in the follow-up! Learn how to implement a powerful follow-up campaign, use video messaging to stay top of mind, and leverage content like newsletters, podcasts, and social media to build long-term credibility. If you're ready to turn networking into a business-generating machine, this episode is for you!

How do you market yourself in social groups without being pushy or awkward? In this episode, Mike dives into the art of passive marketing—the key to making sure everyone in your social circles knows you're in real estate, without you ever having to say it. From branded water bottles and coffee cups to social media strategy and even Century 21 sneakers, learn how to leverage subtle but powerful tactics to keep yourself top of mind. Play the game right, and your network will always know who to call when it's time to buy or sell!