The Path to $20 Million with Mike Prewett

Mike initiates a call to discuss the upcoming 24th anniversary of 9/11. They encourage team members to use content from the marketing team in their Canva accounts to remember the day appropriately. Mike emphasizes that it's not a day for sales messages and asks everyone to be respectful and considerate of the day's significance. They also mention that the marketing team will provide high-quality content for sharing. Mike's message is to remember the day and its impact on the country, and to refrain from using it for sales purposes.

Mike discusses the power of small, consistent actions in generating income. They use examples such as making one extra call per day, sending a weekly video message, or writing a personal note to a network contact, all of which could lead to business opportunities over time. They emphasize that these actions do not require significant time or financial investment but can yield substantial results. They use the analogy of the Grand Canyon, created over time through small, consistent actions, to illustrate their point. Mike suggests that by implementing these small actions, one could potentially earn $100,000 annually without extensive effort.

Mike, a real estate professional, leads a meeting to remind agents about the importance of following rules set by the Georgia Real Estate Commission. The 'big three' rules discussed are related to handling earnest money, compensation, and rent collection. Agents are advised to deposit earnest money into an escrow account within 24 hours and not to accept direct compensation. Mike shares insights from a meeting with the commission's chairperson, highlighting their role as consumer protectors and their limited resources. They emphasize that these rules are not negotiable to avoid risking one's real estate license. The meeting concludes with a call to focus on sales activities.

Mike leads a discussion on mindset, focusing on daily habits and personal growth. They share a series of statements that they use to keep their mindset positive and productive, including starting each day early, prioritizing health, and refusing to play the victim. They emphasize the importance of informing customers before asking for anything to maintain trust and respect. Mike also discusses the negative impact of gossip and complaining, and the need to start each day with a clean slate, understanding that success and failure are determined by daily actions. They encourage participants to adopt these mindsets to avoid mediocrity and achieve success by doing what others are unwilling to do.

Mike leads a series of calls focusing on personal growth and success in real estate. The series emphasizes developing a positive mindset and new skills, starting with self-organization, prioritizing health, and daily prospecting. Today's discussion includes taking responsibility for emotions, not giving power to them, and understanding that success is determined by daily habits, not a single choice. Mike encourages participants to commit to their real estate careers and believe in their ability to achieve their goals.

Mike leads a call focusing on personal growth and mindset development for real estate agents. They emphasize that real estate is a personal growth journey, requiring the acquisition of new skills and a different mindset from traditional employment. Mike shares three affirmations to help agents develop a more empowering mindset: starting each day early, prioritizing health, and prospecting daily to have an abundance of customers. They encourage agents to adopt these affirmations to improve their energy, perspective, and business success.

Mike leads a discussion on the importance of being available to customers during holidays and weekends, especially for businesses like car dealerships and real estate agents. Mike shares personal anecdotes about their experiences with car dealerships and a sporting goods store, highlighting the need for businesses to be more customer-focused. They emphasize the significance of the upcoming Labor Day weekend for real estate businesses, urging agents to take advantage of the increased customer availability to shop and engage in transactions. Mike advises the audience to observe common business practices and then do the opposite to stand out and serve customers better.

Mike leads a meeting discussing a daily challenge for real estate agents to create a weekly video message and send it to their CRM database. The challenge aims to help agents attract more customers, with the focus on non-verbal communication and building trust. Mike highlights the importance of differentiating oneself in the market by taking actions others are unwilling to do. They encourage participants to consider these challenges and take action, despite potential discomfort.

Mike discusses the low productivity of real estate agents in the US, citing that 71% did not sell a single house last year. They attribute this to agents not setting important goals. They use historical examples such as JFK's moon landing goal and Atlanta's 1996 Olympics to illustrate how humans can achieve when goals are important. They emphasize that when goals become a priority, individuals will act to achieve them. They encourage the audience to make their remaining third and fourth quarter goals a priority to change their reality.

Mike leads a meeting discussing the importance of daily marketing efforts for business growth. They outline various strategies such as networking, geographic farming, and leveraging social media to reach target audiences. They emphasize the need for consistent action and suggest using relevant news, like recent mortgage rate drops, as marketing messages. Mike encourages participants to identify their marketing message and take action to promote it daily, highlighting that motivation and goal setting are key to success.

Mike initiates a meeting with a motivational speech, referencing a scene from the movie "A League of Their Own" where Tom Hanks' character discusses the value of hard work. Mike applies this sentiment to the real estate industry, emphasizing that the challenges are what make the profession great. They encourage agents not to wish for an easier industry but to embrace the hard work, as it allows for differentiation and limited competition. Mike challenges the team to adopt a mindset that welcomes difficulty, as it leads to personal success and business growth.

In this call, Mike discusses the challenges of adjusting to changing market conditions, where low interest rates and high demand led to a rapid shift to a seller's market. They emphasize that great agents adapt to these changes, unlike those who see the business as easy money. Mike offers five tips for survival: committing to the business, acquiring skills, playing on both sides of the transaction, providing clients with necessary information, and focusing on prospecting. They highlight the importance of building a prospect pipeline to ensure a steady flow of business.

In this conversation, Mike addresses the challenges of selling listings in a normalized market where homes take 80-90 days to sell. They emphasize the importance of marketing listings correctly, which includes using both MLS services, high-quality pictures, and accurate data. Mike criticizes agents for not helping sellers understand market conditions and for not sharing relevant data and insights. They encourage agents to become trusted advisors rather than dictating to clients. They suggest that agents should use data to help clients make informed decisions about pricing.

Mike leads a discussion on handling transactions with unrepresented buyers who seek a commission instead of an agent's fee. Mike explains that while buyers can represent themselves, they cannot expect assistance from agents. They must submit offers with all terms, and the seller must be informed of the risks involved. Mike advises agents to not assist unrepresented buyers and to ensure the seller is aware of the situation. The focus is on maintaining professional boundaries and not overstepping into roles that could lead to legal issues.

Mike discusses the fundamentals of building a successful real estate business, emphasizing the importance of networking and maintaining a sticky program to stay top of mind with potential clients. They suggest that for every 100 contacts, three transactions are possible, and to achieve a desired number of transactions, a robust network is essential. Mike outlines various strategies for networking and maintaining a sticky program, including social media, newsletters, and face-to-face interactions. They encourage team members to assess their current networking and sticky strategies and seek their guidance if needed.

Bob Clarkson shares their insights on developing a positive mindset in real estate. They emphasize the importance of being positive 51% of the time and suggest that this can significantly impact career progression. They encourage participants to check their mindset throughout the day and to focus on positive thoughts rather than negative ones. Clarkson also highlights the need to manage ego and reduce drama in order to maintain a positive mindset. They advise to focus on the positive aspects of situations and to remove unnecessary stress from life and work. They conclude by challenging participants to apply these strategies and make the most of their day.

Mike leads a training session on effective phone skills for sales, emphasizing the importance of engaging and enthusiastic communication. They advise standing, using a headset, and varying voice inflection to make interactions more interesting. They suggest asking open-ended questions to encourage natural conversation and recommends focusing on a prospect's monthly budget rather than asking about price range. They also highlight the importance of creating a friendly and non-threatening atmosphere to build trust with prospects. They encourage using the LP Momma technique (Location, Price, Mortgage, Appointment) to enhance sales interactions.

Mike discusses the importance of tailoring real estate marketing messages to specific life events, or 'Five D's': death, divorce, diplomas, diapers, and debt. These events often prompt people to move, and Mike suggests creating separate marketing messages for each. They encourage agents to ask questions that resonate with these life events, such as 'Has a new baby caused the need for a new home?' or 'Does a pending divorce create a need for a smaller house?' This approach, Mike argues, makes the message more relevant and effective.

Mike leads a meeting discussing the challenges of the real estate market and the company's efforts to support agents in achieving their goals. Despite a decline in sales transactions over the past two years, Mike emphasizes the importance of growth and learning for agents. They encourage participation in various training sessions and coaching programs, suggesting that those who are not committed to their real estate career may not be suited for the company. Mike invites agents to attend a connect session at 10:30 AM, suggesting they dress and participate actively, or consider other career options if they are not willing to engage.

Mike leads a discussion on what constitutes a 'good agent' in the real estate industry. They outline five key attributes: excellent communication skills, proactive issue management, use of data to set customer expectations, maintaining higher standards than demanding customers, and a willingness to constantly improve. Mike emphasizes the importance of direct communication over text or email, using data to inform customers, and maintaining high standards. They also encourage agents to seek constructive criticism and adapt to market changes, highlighting that good agents thrive in all market conditions.

Mike leads a discussion on the current real estate market in Atlanta, highlighting a shift from a seller's market to a more balanced one. Key points include a normalization of home price appreciation, longer marketing periods, and fewer multiple offers. Buyers are expected to demand more concessions from sellers. Mike also notes an increase in expired listings due to uncompetitive pricing or uncooperative sellers. They emphasize the importance of setting appropriate expectations for both agents and clients, using data to guide strategies. They conclude by encouraging adaptation and change to thrive in this new market environment.

Mike concludes a series on 'Ten Ways to Ignite Your Business Now' by emphasizing the importance of physical and emotional stamina for business success. They advise on scheduling, prospecting, and maintaining a strong customer relationship. They also highlight the significance of regular exercise, a balanced diet, and daily reading or listening to business and motivational books. Mike stresses that these practices are essential for personal growth and business success, as they help manage emotions and business strategies effectively.

In this business call, Mike guides participants through ten strategies to boost their business, focusing on daily scheduling, prospecting, and administrative tasks. They emphasize starting each day earlier, planning the week, and dedicating one hour each morning to prospecting new clients. They also stress the importance of following up with past prospects and maintaining a robust CRM. Mike introduces the seventh strategy, dedicating three one-hour blocks for administrative tasks, and encourages participants to turn off non-essential communications during these times. They also push for consistent content creation, suggesting one video, podcast, and blog post per week. Mike's goal is to help participants ignite their business by implementing these strategies.

Mike is leading a series on 'Ten Ways to Ignite Your Business This Summer' and discusses four key strategies: maintaining contact with prospects, engaging with five influential contacts daily, building a robust CRM with personal details, and focusing on client engagement rather than self-promotion. They emphasize the importance of consistent communication and maintaining client relationships, suggesting a mix of face-to-face, phone, and digital interactions. They also highlight the need for agents to shift their focus from seeking attention to providing it, using their CRM as a tool to strengthen client relationships.  

Mike leads a discussion on strategies to boost business productivity during the summer. They suggest starting each business day earlier, ideally by 8:00 AM, to maximize productivity. They also emphasize the importance of planning and scheduling each week on a Sunday afternoon or evening. This includes setting specific times for activities to ensure they get done. The third tip is to dedicate one hour each morning to prospecting for new clients. Mike encourages participants to seek their guidance if they are unsure about how to implement these strategies.     Action Items 1. Plan and schedule the week ahead each Sunday afternoon or evening.   2. Start each business day earlier, no later than 8:00 AM.   3. Dedicate one hour each morning to prospecting for new prospects.

Mike leads a discussion on the shifting real estate market, highlighting its volatility over the past 15 years, including the 2008 recession, the post-recession rebound, and the impact of COVID and low interest rates. The market currently faces high mortgage rates and low inventory, affecting buyer activity. Mike emphasizes the role of a real estate agent as a trusted advisor, not a decision-maker, and encourages agents to provide clients with market data and insights to help them make informed decisions. They urge agents to use this information to assist their clients in navigating the market.

In this meeting, Mike addresses technical issues and guides the team on pricing strategies for real estate listings. They emphasize that pricing is not a science but a market test, and advise against giving sellers' opinions on their home value. Instead, they suggest using active comparables and asking sellers questions to help them set a price. They also discuss market trends, such as the average time to sell and typical negotiation discounts, to help sellers set realistic expectations. The focus is on guiding sellers to make informed decisions rather than imposing opinions.

In this meeting, Mike addresses technical issues with the mute feature and guides the team on listing strategies. They emphasize that listings not selling are due to poor marketing or pricing. Today's focus is on marketing, and they discuss the importance of listing in both MLS systems, high-quality photos, accurate data, and robust descriptions. They encourage agents to have others proofread their listings. They also highlight the importance of open houses and not withholding property prices on social media. Mike concludes by urging the team to apply these strategies to enhance their listing success.

Mike, a real estate professional, discusses the challenges of self-management and the importance of setting guidelines for success. They introduce the 'ten commandments' for real estate agents, emphasizing key points such as dialing prospects at least 30% of each day, maintaining personal integrity, not letting emotions control business decisions, and running the business like a business. They also highlight the importance of consistency, self-care, prioritizing the business, and being the agent one wishes to portray to clients. Mike encourages adopting these guidelines to manage oneself effectively.

  Mike leads a meeting with real estate agents, recapping the ten commandments for their profession. The commandments include dialing prospects daily, maintaining personal integrity, and prioritizing business like a business. They emphasize the importance of consistency, prioritizing health and business, and aligning with customer expectations. The final commandment is to create and follow a weekly schedule. Mike encourages the agents to apply these principles to their work.

Mike leads a call with real estate agents, discussing the ten commandments for success in the industry. The commandments include focusing on prospecting at least 30% of the day, maintaining personal integrity, running the business like a business, not believing in false gods like social media, being consistent, and prioritizing self-care through diet and exercise. Mike emphasizes that adhering to these commandments can lead to success.

Mike kicked off the morning call with energy and introduced a special theme for the week: The Ten Commandments for Real Estate Agents. He plans to share a few each day to keep the team motivated and focused. Today, he covered the first four: (1) Prospect at least 30% of each workday to stay consistent and build momentum, (2) Never compromise your personal integrity—honesty and ethics are non-negotiable, (3) Don't give power to your feelings—stay disciplined and focused regardless of mood, and (4) Run your business like a business—treat your real estate career with structure, intention, and accountability. Mike wrapped up by encouraging everyone to get their deal files moving and make things happen today

In this morning's meeting, Mike discussed potential regulatory changes that could impact the real estate industry, specifically the possibility of agents losing their independent contractor (1099) status and being reclassified as W-2 employees. This shift, driven by the IRS and DOJ's concerns over unreported income and lost tax revenue from gig workers, could have major financial implications for brokerages, who would then bear the cost of employment taxes. If implemented, it's estimated that 97.5% of agents could be released from their brokerages overnight due to the increased costs, leaving only top producers employed. Mike challenged everyone to reflect: if this change happened tomorrow, would you earn a raise—or be fired? He urged agents to treat their businesses with the seriousness and discipline of a full-time job, asking whether their current performance reflects someone worth keeping or letting go in a W-2 world.

  Mike shares their personal journey and philosophy on success, emphasizing the importance of will over skill. They recount their friend's transition from a blue-collar background to a life of luxury and charity work, attributing their success to hard work and determination. Mike argues that most people are not naturally talented or privileged, and thus need to rely on their will and effort to excel. They encourage the audience to work harder and stay consistent in their pursuits, suggesting that this approach can lead to success.

In this conversation, Mike discusses the importance of earnest money in real estate transactions. They argue that the amount of earnest money should be enough to cause anxiety and fear of loss for the buyer, as it serves as a deterrent to backing out of the deal. Mike suggests that the amount should be significant, such as 20% of the downpayment, and should be held by a trusted attorney like Luder Lark. They emphasize the role of the agent as a trusted advisor, using their expertise to guide clients through the negotiation process and ensure the transaction closes. Mike encourages agents to push for higher earnest money deposits to increase the likelihood of a successful closing.

Mike calls out the chaos of part-time hours and no clear audience — and he's not wrong. In this episode, he challenges Pete and the team to ditch the "winging it" mindset and lock in a real strategy: set business hours, show up to coaching, get clear on your target, and stay accountable.

Unlock the tools to take your real estate business to the next level! In this PowerTalk recap, Mike breaks down free programs like RealScout, Easy Cell, and MoxiWorks, plus lead-gen options and the G-S-D Facebook group. Don't miss these game-changing resources—available now for all agents.

Mike unveils a game-changing resource hub built just for agents. From expert tech support with Brett to professional video editing, headshots, and 1:1 marketing coaching—this center is designed to elevate your business.

It's not just about being present—it's about showing up with purpose.

Discover this stunning 2-story DR Horton home in Roxeywood Park, Winder! From granite countertops and a cozy fireplace to EV-ready features and a backyard built for memories — tune in as we explore a home that blends modern living with classic charm, all just minutes from Fort Yargo State Park and top local amenities."

In this PowerTalk recap, Mike shares powerful insight on how to connect with clients during Memorial Day without sounding like a sales pitch. He encourages real estate professionals to lead with authenticity, avoid clichés, and use personal video messages to express gratitude and respect. Remember: this holiday is about meaning, not marketing. Show your heart, not your hustle.

Mike drops a reality check: most agents aren't failing at real estate—they're failing at marketing themselves. With eye-opening stats and a powerful analogy to the railroad industry, he challenges agents to shift their mindset. You're not just listing homes, you're building a brand. If you want to be top-of-mind in your market, it's time to embrace self-promotion and master the marketing game.

This morning, Mike breaks it down to the basics: in real estate, success hinges on answering just two questions. Who is going to do business with you this year? And what will you do every day to stay top of mind with them? Everything else is noise. If you're feeling stuck, Mike explains why it's likely because you're trying to figure out what to do without first knowing who you're doing it for—and why that approach will keep you spinning your wheels. Tune in to refocus, get clear, and start making real progress!

Today, Mike gets real about what might actually be the hardest part of being in real estate—and spoiler: it's not contracts or showings. It's being self-employed. With no boss hovering over us, can we truly manage ourselves? Or are we just big kids who want to eat pizza for dinner and sleep in? This episode dives into the discipline it takes to succeed and the mindset shift required to run your business like a business—even when no one's watching.

Feeling stuck? Mike was too—until a headline about a dying mall sparked today's real talk. If you're clinging to the old ways of doing business, you might be on your way to becoming a real estate relic. Mike breaks down how agents must evolve to meet today's buyers and sellers where they are—online, informed, and expecting options. Adapt or fade out.

Mike talks about the importance of staying true to your integrity—especially in real estate. Just like a celebrity in a cheesy late-night ad, some agents push what they don't believe in just to get paid. Don't be that person. If you love where you are, say so. If not, don't fake it.

Mike gets real about the challenges of real estate—but also shares the five big reasons he still loves this business. From choosing who he works with to the unlimited opportunity, this is a reminder of why it's worth pushing through the hard days.

Mike shares a straight-shooting reminder: if you're serious about growing your business, stop wasting time with people who won't help you sell—like other agents or “busy work” events and classes. Focus on real connections and productive action. Let's get out there and make it happen today.

In this episode, Mike dives into the hot topic of Clear Cooperation—a policy requiring MLS listings to be shared within 24 hours to ensure equal access for all. While it doesn't directly affect agents in Atlanta, Mike explains why it should still matter to you. He breaks down the arguments for and against it, calls out some big-name companies trying to bend the rules (looking at you, Compass), and makes a strong case for why putting listings in the MLS is not just best practice—it's the right thing to do for your clients. If you've ever wondered about off-market listings, industry politics, or how to stay consumer-focused, this one's worth the listen.

In today's episode, Mike shares a jaw-dropping moment when an agent admitted they don't know what to put in their weekly schedule. Say what?! Mike dives into the long list of daily, no-cost, high-impact activities agents can (and should) be doing—from social media videos to handwritten notes, CRMs to follow-ups. The real issue isn't not knowing—it's whether you want it bad enough. If you've ever said “I don't know what to do,” this one's for you. Let's get after it today.