Podcast appearances and mentions of roy morgan research

Welcome to Start the Week, our Monday scene-setter for the week ahead.In today's audio-led edition: With Campaign Brief under fire for continuing to focus only on male creatives, the industry reacts; AI exhumes movie stars; the ACCC's exposure of Coles' and Woolworths' shady pricing hits their brands; and Seven defends yet another legal case.We've upgraded Unmade's membership. Annual members now get a free ticket to all of our events. That includes Unlock on October 31; our Compass series in November; and REmade and HumAIn next year.If you've been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership also includes members-only content, access to our paywalled archives and your own copy of Media Unmade. Upgrade today.Why won't Campaign Brief acknowledge women (and why do male execs still support them)?The scandal of the last few days has been playing out on LinkedIn as the industry questions Campaign Brief's ongoing emphasis on the talents only of male creatives Campaign Brief's latest ranking of creatives in NZ and Australia - in the gift of publisher Michael Lynch - focuses mainly on men. Even agencies featuring on the list, including Thinkerbell, appear to be asking themselves whether it's a good idea to be there.Thinkerbell was among the agencies highly placed. CEO Margie Reid, who is also a director of Support The Girls Australia, took to LinkedIn over the weekend to distance her agency from the ranking, writing: “Thinkerbell has not paid, created or had any part to play in the list that appeared in the latest edition of the Campaign Brief magazine or the BestAds ranking list. Nor were we contacted when the list was published.”Creative Jet Swain put it more succinctly yesterday: “Shame on you Campaign Brief. Nothing has changed in the three decades I've witnessed this blatant misogyny. Your NZ lists had no women, and Australia only has Tara Ford.”Also in today's podcast: AI can bring dead actors back to life; but should it?; Coles and Woolworths have seen tangible brand damage from the ACCC prosecution new data from Roy Morgan Research shows; and Southern Cross Austereo is accused of ‘mocking' its local TV news obligations.Further reading* LinkedIn: Thinkerbell's Margie Reid on the Campaign Brief sexism row* LinkedIn: Darren Woolley of Trinity P3 on the Campaign Brief sexism row* LinkedIn: Jet Swain accuses Campaign Brief of misogyny* Australian Financial Review: Think you know that voice? Dead celebrities are working again* The Australian: Aldi nabs ‘most trusted supermarket' title as Coles and Woolies suffer* The Australian: An absence of local news in the regions is denying a voice to the people whose lives are affected* The Australian: Seven blocks release of ‘humiliating' docs in case against ex-producer Amelia Saw* Australian Financial Review: Inside ARN's Melbourne gamble on The Kyle and Jackie O ShowToday's episode features Tim Burrowes, Abe Udy and Cat McGinnEditing was courtesy of Abe's Audio, the people to talk to about voiceovers, sound design and podcast production.Time to leave you to start your week. We'll be back with more tomorrow.Toodlepip…Tim BurrowesPublisher - Unmadetim@unmade.media This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.unmade.media/subscribe

Este sábado los australianos acuden a las urnas para votar en el referéndum por una Voz Indígena al Parlamento. Cerca de cuatro millones de personas han votado ya de forma anticipada y las últimas encuestas de intención de voto, hechas por Roy Morgan Research, muestran que el “no” tiene un apoyo del 51 por ciento, mientras que el “sí” va por detrás con un 44 por ciento del apoyo. Un cinco por ciento se mostraba indeciso. Miembros de la comunidad hispanohablante en Australia explican las razones de su voto.

Introducing Today's Podcast: "How Sales Agents Think" - With Matt Lahood, CEO of The Agency Welcome to another insightful edition of the Propertybuyer Podcast! Today, we delve deep into the minds of real estate sales agents, offering you invaluable insights into their world. Buying a property can be a challenging process, often underestimated in terms of time and effort required to find that ideal property. A crucial aspect of this journey involves dealing with real estate agents, which might seem daunting or even intimidating for many. We understand that misconceptions and myths surrounding sales agents have contributed to a lack of trust, as evidenced by the annual survey of trusted professions conducted by Roy Morgan Research. However, if you're serious about making a successful property transaction, engaging with selling agents becomes essential to achieving the best outcome for your unique situation. To help unravel the mysteries of how sales agents think, we are honored to have a very special guest today, none other than Matt Lahood, the esteemed CEO of The Agency. With over two decades of experience as an agent and a reputation for nurturing some of the top-performing agents in the country, Matt brings a wealth of knowledge to our podcast. So, if you want to gain a competitive edge and truly understand the mindset of sales agents, this episode is a must-listen! Welcome, Matt Lahood!   Thought of the week: “Life isn't about getting and having, it's about giving and being”. –Kevin Kruse   GET INVOLVED Join in the Propertybuyer Podcast by heading to the link below, ask your burning questions by clicking on the speak pipe link on the right and we will answer your question in the next exciting episode.  https://www.propertybuyer.com.au/podcasts

Michele Levine knows a thing or two about human behaviour and consumer trends. As CEO of Roy Morgan Research, Michele's bread and butter is asking questions of Australians to understand their values, what drives them, and what they want in life. In this episode of Talking Tourism, TICT's Emma Azon-Jacometti asks Michele what Roy Morgan's research is saying about peoples' intention to engage with the tourism industry. We're encouraged to hear that, as borders reopen, an appetite for travel - and travel to Tassie, in particular - is alive and well! Michele provides her hot tips on how to attract the lion's share of pent-up demand, including creating exceptional experiences that aren't afraid to price up. In Michele's words, visitors should leave Tasmania "full of experiences and memories, but with an empty wallet and a maxed-out credit card"! Listen in for this and other valuable insights from an expert who knows better than most what will drive tourists to our great state. 

Today we present and discuss a series of charts from Roy Morgan Research presenting the economic impacts on Australia since the pandemic. First we discuss last night’s market action and why CitiBank believe gold is about to explode higher and such dips as now are buying opportunities. View charts and article, shop bullion: Australia’s 2020 Economic Journey in Charts

Michael is joined by Gary Morgan, Chairman of Roy Morgan Research, who says the latest ABS figures were “phony” and called on the government to revise the definitions.   “The current definitions were made up after the Second World War,” he said.   “Things have changed a lot. There’s far more women and part-timers in the workforce. People change jobs more.”   Mr Morgan, whose company produces its own survey-based jobless rate, notes that there are now far more women and part-time workers in the workforce, and people change jobs more.   Record uncertainty about the job market and doubts over the relevance of the 'official' ABS unemployment rate have prompted calls for more information on the number of welfare recipients and a rethink of how 'unemployed' is defined.

Published Aug 21, 2016 Thanks for joining us for the episode 42 Get Fact Up! Millennials are a hot demographic to target. Described as "a person reaching young adulthood around the year 2000" - finding the right way to market to this group seems to have a lot of people confused. So we're here to help! Let us break things down for you... Subscribe to our Get Fact Up series for weekly updates: https://www.memedia.com.au/get-fact-up Like us on Facebook: https://www.facebook.com/memedia Join us on LinkedIn: https://www.linkedin.com/company/memedia Follow us on Twitter: https://twitter.com/me_media ______________________________________________________________ MARKETING TO MILLENNIALS | GET FACT UP #42 - Good day, Australia. I'm Chris Hogan, founder and CEO of MeMedia. It's time to get fact up. Today I want to focus on who you're targeting, and millennials are hot on my demographic audience that I want to discuss today, so let's get started. When speaking to the local community about your target audience and talking about demographics, there seems to be some confusion around who are gen Y, gen X, and gen Z, and then thrown in millennials, so we want to cover off who they are. Millennials are born between the early 1980s and the year 2000 and are between 15 and 35 years of age. According to Deloitte Australia's millennial survey in 2016, the millennials are generation Y and also known as the digital generation. And according to Roy Morgan Research here in Australia, millennials make up around 4.9 million Australians. Gen X make up 4.8 and baby boomers 4.1 million. In that same report from Roy Morgan Research, it goes on to explain that the title millennials, really all it describes is their age and that all millennials aren't created equal. But throwing back to the study from Deloitte Australia on the millennial survey 2016, they describe millennials as the values generation. While this study focuses heavily on employment of millennials, it also tells us a lot about how this generation functions in everyday life. Millennials want business to shift its purpose. While they continue to express a positive view of business's rule in society and have softened their negative perceptions of business motivation and ethics compared to prior services, millennials still want businesses to focus more on people, employees, customers, and society, products and purpose and less on profits. So what does this tell us about how millennials choose brands? Essentially, we need to have a purpose beyond profit, and we need to clearly articulate why our business exists. So how are you going to express all this in your marketing? Let's have a look. As we said before, millennials are the digital generation, and of course that means they're using their smart phones to communicate via Facebook, Instagram, Snapchat, LinkedIn, and YouTube. If we dive in and have a quick look at the stats from Facebook, there are 5.8 million millennials on their platform and 2.2 million on Instagram. Snapchat's consumer research source tells us that on any given day Snapchat reaches 41% of all 18 to 34 year olds in the United States, and a Business Insider article earlier this year recorded that there were just over three million Australians on Snapchat in February. If we jump over to the business focus social media platform LinkedIn, we can see that there's 1.5 million millennials using this platform, but all of these statistics on how you're gonna reach your target audience mean nothing unless you've defined your brand's purpose and can communicate that via storytelling or through useful content that is gonna bring a change to the world, which brings us back to why content marketing is the best type of marketing that you need to be focusing on, and YouTube is definitely a great place to do this. In 2014, Google partnered with TNS and Ogilvy to answer our burning question about what brand advertisers can do to connect with these new consumers. The study revealed that consumers choose the brands that engage them on their passions and interest 42% more often than they do those that simple urge them to buy the product being advertised. As a result, their path to purchase is actually their path to purpose. In the same study, it was revealed that consumers are 70% more likely to purchase something with a brand which engages people on their purpose and their passions. YouTube analyzed that users 18 to 34 years old are four times more interested in watching a video ad on YouTube than in viewing any other platform. But to be clear, we don't all need to look and act just like Gandhi to make sure we attract the right type of consumer. Be the change you want to see in the world. It's clear from that last bit of research that content marketing via video and uploading to YouTube could be a perfect strategy for everybody, but it's not just video that is working out there in the marketplace. Look at infographics and photographic-heavy blogs. Absolutely get visual. So instead of me telling you that you have to go and produce this amazing content right now, I want you to come back to some of this absolute grassroots preparation that I think everybody needs to do before entering into a content marketing campaign. Number one is define and document your core values, your purpose, and your why. Number two, understand why your existing customers do business with you and how this relates to your values. Number three, discover what secrets you hold in your head or your company that could truly make your industry a better place to work with if they were shared openly for the uninitiated to learn from. And, number four, what valuable lessons can your clients teach the world and how did you work with them to make their business a success? While going through this process, you'll begin to structure your business in a way that focuses less on your profits and more about the change that you bring to the world. And on that super positive note, I just want to say thank you to all of you who have been listening to get fact up, and we hope we've been bringing value to your work life. And if you need help with producing any of that content for your marketing, you know we're here to help. Hey, we make pretty good videos I hear, and we just so happen to be a Google partner as well. So keep making a difference, Australia. We'll see you next week

Welcome Finance and Fury the Furious Friday edition, and welcome to part 2 of Talking about the risks and the future of our economy In the last episode, we covered the future of our economy In this episode, we will explore economic subversion and internal reliance (threats from inside and out) The major points addressed are: What is subversion? Why is this done? Who can we learn more from? Who is Yuri Bezmenov? What is demoralization? Why does it take so long? What does the process involved? How is the media involved? What is ideological brainwashing? What is cognitive dissonance? How has good and evil been redefined as rich and poor? What level of wealth is seen as immoral? Is tax an effective behaviour changing factor? How does this affect children? How do they learn to consider other people’s needs? How do we nurture resilience? What issues does the destabilisation of institutions create? What takes away the initiative and responsibility of individuals? What do unqualified politicians do for the government power structure? What does the welfare system do for the population? What are the biggest issues for Australians? How does the government act as a moral dividing line? What does normalisation look like? What does society eventually look like? Why is it ok to vilify small business owners? Why remove the incentive? What should you prioritise? Freedom or free stuff? Share this episode with your friends. Show them the effects of the wish for a socialist state. If you like this episode or if you didn’t feel free to let us know on the contact page here. Resources: Yuri Bezmenov Interview: https://www.youtube.com/watch?v=y3qkf3bajd4 Social Welfare and Ponzi Schemes: https://financeandfury.com.au/furious-friday-could-social-security-be-the-greatest-ponzi-scheme-ever/ Taking control of your money: https://financeandfury.com.au/take-control-of-your-money-nobody-else-is-going-to-do-it-for-you/ Government Spending breakdown: https://financeandfury.com.au/say-what-wednesdays-shorten-vs-morrison/ Roy Morgan Research links: 2018 - http://www.roymorgan.com/findings/7504-most-important-problems-australia-the-world-february-2018-201803051043 2017 - http://www.roymorgan.com/findings/7249-most-important-problems-facing-australia-the-world-may-2017-201706231630 Concerns by voting - http://www.roymorgan.com/findings/7424-economic-issues-facing-australia-verbatims-march-2018-201804060723    

Welcome to Finance & Fury, Say ‘What’ Wednesdays! where we answer your questions on finance and economy. Today’s question comes from Mike – ‘Hey mate, loving the show, what’s your view on Private health insurances, I keep seeing my premiums going up and am wondering if you think it is worth having or not’. Thanks Mike! Hikes in premiums over the past few years   Media articles are stating that Australians are dumping their covers ...but are they? Roy Morgan Research – 265,000 Australians have dumped their covers for Private Health Industry body – Private Healthcare Australia say that more Australians have private health than ever An extra 50,000 Australians have taken out covers in 12 months – 13.58 million with hospital, extras or both Up from 13.52 million What is true? The percentages are down, but the number of Australians are up 55.2% in March 2017 to 54.6% in March 2018 Why are people dumping it? Getting too expensive obviously – not enough value in it unless you claim that value back…and how much will it pay back? Premiums have gone up an average of 72% in the past decade – greater than inflation and wage growth Looking for someone to blame? The greedy companies, or the system setup? Premiums rose 4% to $23.75 billion in 12 months Benefit payments rose 3% to $20.1 billion Gross margin - $3.65 billion Expenses - $2.21 billion Tax $441,000 and state ambulance levies of $226,000 Profits = $1.38 billion Why do a lot of younger people have it? The Government is this industry’s enforcer One reason - If you are likely to claim on it Another reason - If you are going to be charged the additional tax Customers are pushed through the door – the cattle prod here is tax penalties Medicare Levy – Introduced 1984 at 1%, now 2% Lifetime loadings – Introduced in 2000 Lifetime Loading – Increase premiums by 2% each year above 31 Take it out at 35 – 10% loading, take it out at 65 – 70% loading Most people don’t really start using it until their 50s Medicare levy Surcharge – 1997 MLS is levied on Australian taxpayers who do not have an appropriate level of private hospital insurance – Earning more than $90k, or $180k for families. Tax – 1% to 1.5% It is designed to ‘encourage’ individuals to take out private hospital cover and to use the private system rather than the public health But the Medicare levy they still pay…2% Over the years, as taxes go up, people have less money to spend on their own health, as they are paying for others. So, people rely more on Public than private in the end Behind the scenes Moral hazard – Economic definition for transaction costs, it has an incentive to take unusual risks in a desperate attempt to earn a profit Theory of if you get covers, you will change behaviours Try to maximise your use Behave in ways you wouldn’t otherwise Example – phone insurance – Case/Protection or not? If you are sick – Are you more likely to get cover or less? Subsidising the sick – if you are going to claim, you get it and are willing to pay more The total costs are the same regardless of your health hazards, ages, extracurricular activities. A heroine junkie (if they haven’t spent their money on the tar), would pay the same as you. Premiums are based on the likelihood of claims – But at the industry level! Claims go up – premiums go up Costs of health goes up – premiums go up As the number of people paying in decrease – premiums go up. The more that people ditch it, and the more the system is run with inefficiencies, the more that the price of insurance will increase. ESPECIALLY: with no incentives for companies to make it better, as there is the cattle prod provided by the government to round you all up. How to fix it: Healthier Australians…or change the process of getting cover - needs based on how healthy you are. Underwriting in the same way as Life, TPD or Trauma insurance covers to assess individual levels of risk Pre-existing condition exclusions Focus is always on insurance companies – greedy CEOs looking to make money If they can’t, they go out of business though. To answer Mike’s question - Is it worth it to have private health cover? If you are likely to claim on it If you are going to be charged the additional tax

This week the Victorian Parliament will resume debate on the Voluntary Assisted Dying Bill. With a final vote on the legislation imminent, we spoke to Associate Professor, Liz Dzeng, who provides great insight into the considerations for implementing an assisted dying law. Roy Morgan Research survey: http://www.roymorgan.com/findings/7373-large-majority-of-australians-in-favour-of-euthanasia-201711100349 Vic parliament live-stream (select 'Council Live'): https://www.parliament.vic.gov.au/video-and-audio/live-broadcasting DWDV Twitter: https://twitter.com/dwdvic Stop Victorians Suffering Twitter: https://twitter.com/gogentle_aus

Yesterday I was far richer for attending The State of the Nation – a quarterly report delivered by Australia’s largest and only Australian owned pollster – Roy Morgan Research. This quarter’s report had a focus on Rural Australia. I encourage you to read the entire report at roymorgan.com.au, but I want to share with you a nugget from this goldmine of information. Roy Morgan Research places the unemployment rate at an average of 9.3%. That’s 8.6% in our Capital Cities and 10.7% in Rural Australia. This figure is double that of the ABS, which places unemployment at an average of 4.9%. This figure excludes anyone who works even 1 hour per week – even if it was unpaid. The ABS uses an international standard developed at a time when consultancies and part-time work were scarce, and women rarely worked. Roy Morgan Research does the sensible thing. Morgan just asks people whether they are looking for work! The real level is unemployment is roughly twice that declared by the government. The Reserve Bank takes the ABS statistics as gospel. If they took note of the real unemployment rate, interest rates would have to be lower. This in turn would lower the exchange rate, helping our exporters – our farmers and our miners. We would become more competitive. But the politicians hide behind unemployment rates they know are completely wrong. It’s about time the government admitted almost 10% of Australians are unemployed or 17.5% if we include the underemployed. That’s almost 1 in 5. The government should be basing their assumptions on Roy Morgan Research, who have their finger on the nation’s pulse, and not the ABS.