POPULARITY
What does it sound like when you change your mind?That's the name of the book Seth Godin was about to publish when James interviewed him. He only printed 5,500 copies. And he's not printing anymore.He doesn't view a book as just pages surrounded by two covers. He makes a 3-dimensional object that's beautiful to look at and read.“It's not new,” he said on my podcast. “It's the best of the last four years of my work. And it's illustrated with hundreds of photos by Thomas Hawk, who's the most prolific and talented internet photographer.”The book weighs 18 pounds. And it's 800 pages long.I asked him about art and marketing… and he told me about life.A) START FROM THE BEGINNING“No business, no project, no novel ever started big,” Seth said.It started with fear, uncertainty, excitement, possibility. Tons of “what if's” that lead to real action. And real action halts the what if's. The "what if's" turn to "what is".Seth said, “Instead of saying, ‘I need to leap to the middle,' say, ‘I'm going to start with people who want to engage with me.'”All successes start with one person. That's it. One person, then two, then three.Success is a curve. We all know it. Don't try to cheat the curve.B) KNOW YOUR WORLDI asked Seth, “How do you know what the world wants to hear?”“Well, first of all, never the whole world,” he said. “You pick your world.”Where do you hurt? Where do you feel a knot? Can you loosen it up and ease the pressure?Can you create something for the people (or person) who want to love what you want to love?C) WHAT DO YOU CARE ENOUGH TO SAY?We talked about Facebook. And the Lays Potato Chip guy who re-designed the bag. His job was to make it sound crunchier.Kids had slamming competitions. Who could slam a soda the fastest? So Coke-A-Cola created a bottle with a mouthpiece meant to maximize chugging efficiency.They sold products. But it's the message that matters.I always say: message over money.Invention happens at the edges. Between heart and lungs, breath and vocal cords is the message. It's the thing you want to say. The thing you're afraid to say.“What really matters isn't what time you posted on Facebook,” Seth said. “What matters is, what did you care enough to say?D) ANYONE CAN LEAD…“'Purple Cow‘ says, ‘How do I sit in my office and make a thing that people talk about?'”“What ‘Tribes‘ says is ‘Now that anyone can stand up and lead (because anyone can have a media channel… because anyone can make a connection) will you choose to lead? And if you're going to lead, who will you lead? How will you connect with the people you're leading? That is marketing, but it's also life.”E) CULTURE BEATS EVERYTHING“No one has a Suzuki tattoo,” Seth said.“What's a Suzuki tattoo?” I asked.Then I got it. Harley Davidson makes half their revenue licensing its brand. T-shirts, jackets, etc.“If you're in the Harley tribe, you can't show up on a Suzuki,” he said.“Tribes aren't about the alpha to the omega. Leaders always go away. The alpha person dies or moves on. But the tribe doesn't. The tribe persists. Because culture beats everything. Scenes have a culture. Tribes have a culture. It's the culture that determines how an organization makes its choices, how a nation will evolve.”I've said this before. It doesn't matter who the president is. What matters is who you surround yourself with. Who's in your tribe? Who's in your heart?And if they're toxic to your creativity or well-being, detox now.“The Beatles didn't invent teenagers. I'm not saying we invent our tribe. We just show up to lead them.”I didn't invent the choose yourself community. The cubicle job did.F) SHOW UPI'll never say what other people should do. I just say what I like to do. I say what gets me past just getting by.“Half my blog posts are below average,” Seth said.I asked if he feels bad.Intellectually, I understand failure. But it still hurts. It can turn your life upside down. I lost everything more than once. And maybe you're reading this because you have to… or you're afraid of losing everything.“I'm talking about [creating] generous work with good intent… that didn't work.” That's the failure we need to show up for.“I show up,” Seth said.G) DON'T WRESTLE WITH INFINITYI didn't know what that meant.“I am almost done wrestling with infinity,” he said.We had half an hour left in the interview. I didn't interrupt.I couldn't.I was captivated. My mind expands when I'm seconds away from hearing someone's genius. My vision slows and the inside of my ears soften. It's like my body is creating room.“I made the book I wanted.”“I only printed 5,500 copies of the book. And there's not going to be a second printing. That's all there is.”He doesn't have to chase. He already broke even and the best part is he chose himself.“Now there's not an infinity of upside.”He didn't need approval from publishers, his boss, a network… He didn't write for a bestseller list. He was compelled. And he created.He made what he wanted to make. “Here's my definition of art,” he said. “Art is when a human being does something that might not work…”And my whole body nodded.He went on… changing my mind.Links and Resources:Seth's upcoming book “What Does It Sound Like When You Change Your Mind?”Read Seth's books:The New York Times, BusinessWeek, and Wall Street Journal bestseller, “Tribes: We Need You to Lead Us“A New York Times, USA Today, and Wall Street Journal bestseller, “The Dip: A Little Book That Teaches You When to Quit (and When to Stick)“A New York Times bestseller, “Linchpin: Are You Indispensable?““Purple Cow, Transform Your Business by Being Remarkable““All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works–and Why Authenticity Is the Best Marketing of All““Permission Marketing: Turning Strangers into Friends and Friends into Customers“Join Seth's newsletter and get his latest blog posts at SethGodin.comSeth's “alt MBA” courseFollow Seth on Facebook + TwitterAlso by Seth Godin:The Icarus Deception““Poke the Box““We Are All Weird““Whatcha Gonna Do with That Duck?““V Is for Vulnerable““Meatball Sundae““Free Prize Inside““Unleashing The Ideavirus““Small Is The New Big““Survival Is Not Enough““The Big Red Fez“Also Mentioned:Thomas Hawk Photography ------------What to write and publish a book in 30 days? Go to JamesAltucherShow.com/writing to join James' writing intensive!What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to “The James Altucher Show” wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook
Rev. Craig Gyergyo Buzzsprout-6399691 Sun, 15 Nov 2020 00:00:00 -0500 2260 Christ Church, Grove Farm, CCGF, Sewickley, Sanctuary, Blended, Modern, Sermon, Craig Gyergyo, Mark 12, Satisfied, Small is the new Big, widows mite, faith full false Sunday sermo
This week is Homelessness Week and the focus is on those who are forced to sleep in streets and parks on a nightly basis. However, the attention can sadly be taken away from the ‘invisible homeless', referring to people who have fallen on hard times, who find refuge in their car or on friend's couches. They may not look homeless, but they have nowhere to call home. Ian Ugarte, founder of Small Is The New Big, suggests ‘Mum and Dad investors’ can help the 'invisible homeless' by converting investment properties into micro-apartments. He joins John Stanley to further explain the proposed solution. See omnystudio.com/policies/listener for privacy information.
Great chat to share today with Ian Ugarte from Small Is The New Big. Ian shares an amazing story on how he was able to overcome coming within a day of taking his own life to having a big awakening that led him to what he does today. Ian puts a new look at property investing to put things simply. He makes it a win-win for the regular dad like yourself who wants to put their family in a better financial position, right through to the tenant on the other end. It gives someone who really needs it a leg up. Listen in as he reveals how he can make that happen for you and also along the way listen to Ian share his stories as a dad and a husband that you might be able to relate with too. If you'd like to be featured on an episode of Small Business Dads, please email daniel@dpmtransformation.com and tell me a little bit about your family, your story and of course, your business. You can find out more about this and other episodes featured by visiting our new website - Small Business Dads. It also has a small feature on each of our featured guests. Also if you'd like to score a FREE copy of my book - Short N' Sweet: The 20 Minute Home Workout Solution For Busy Parents, all you have to do is leave a review on Apple Podcasts, take a screenshot of it and email daniel@dpmtransformation.com claiming your review. Don't forget to add your address as well and let me know you'd love a copy as a thank you for spreading the word about our humble show. Finally, if you like what you hear, please subscribe/follow, rate, review and share to help these stories get in front of more dads like yourself.
Ian Ugarte, is a consultant and real estate adviser. He will unpack his strategy to develop his own extensive portfolio, explain how Small Is The New Big's program HI-RES can double your property income and how you can get into the market with only $8,000!Also discover how he found his 'why' for property investing, how doing his due diligence feasibility on the back of a serviette lead to a subdivision that will be forever thought of as his property HECS fee; and why you should never be afraid of trying out a new strategy.Just click play and jump in! See acast.com/privacy for privacy and opt-out information.
Ian Ugarte, is a consultant and real estate adviser. He will unpack his strategy to develop his own extensive portfolio, explain how Small Is The New Big's program HI-RES can double your property income and how you can get into the market with only $8,000!Also discover how he found his 'why' for property investing, how doing his due diligence feasibility on the back of a serviette lead to a subdivision that will be forever thought of as his property HECS fee; and why you should never be afraid of trying out a new strategy.Just click play and jump in! See acast.com/privacy for privacy and opt-out information.
Ian Ugarte - part owner of Small Is The New Big, consultant and real estate adviser - lets us follow his journey as he began work as a plumber after high school, his path leading him into teaching before taking on property investing full time. See acast.com/privacy for privacy and opt-out information.
Ian Ugarte - part owner of Small Is The New Big, consultant and real estate adviser - lets us follow his journey as he began work as a plumber after high school, his path leading him into teaching before taking on property investing full time. See acast.com/privacy for privacy and opt-out information.
SMALL becomes the new BIG when your SMALL is placed in the hands of a BIG God!
SMALL becomes the new BIG when your SMALL is placed in the hands of a BIG God!
Welcome to episode #273 of Six Pixels Of Separation - The Twist Image Podcast. Seth Godin is more than a Marketer's Marketer, he's quickly becoming a major book publisher that is making the other major book publisher's nervous. He threatened to re-invent the book publishing business earlier this year with The Domino Project (powered by Amazon) and, with close to ten titles already released (all of the best-sellers), he has yet to disappoint. It turns out, that publishing other business book authors has also inspired him to write even more. His latest book, We Are All Weird, is a blunt look at the end of mass media and what this all means to marketers still scrambling to save traditional advertising (hint: it ain't pretty). As usual, Seth is insightful, funny and always provocative (part of the reason each and every one of his own books are consistent best-sellers). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #273 - Host: Mitch Joel. Running time: 47:50. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #40 of Media Hacks is coming soon and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity. C.C. Chapman - Managing The Gray - Digital Dads - Content Rules. Hugh McGuire - LibriVox - iambik audio - PressBooks. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Seth Godin. The Domino Project (powered by Amazon). We Are All Weird. Poke The Box. Linchpin. Tribes. The Dip. Purple Cow. Permission Marketing. All Marketers Are Liars. The Big Moo. Small Is The New Big. Unleashing The Ideavirus. Meatball Sundae. Free Prize Inside. The Big Red Fez. Survival Is Not Enough. The Bootsrapper's Bible. This week's music: David Usher 'St. Lawrence River'. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #273 - Host: Mitch Joel. Tags: advertising all marketers are liars amazon bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing facebook free prize inside hugh mcguire in over your head itunes julien smith librivox linchpin managing the gray marketing marketing over coffee meatball sundae media hacks new marketing labs online social network permission marketing podcast podcasting poke the box pressbooks purple cow seth godin six pixels of separation small is the new big social media 101 social media marketing strategy survival is not enough the big moo the big red fez the bootstrappers bible the dip the domino project tribes trust agents twist image unleashing the ideavirus we are all weird
Welcome to episode #181 of Six Pixels Of Separation - The Twist Image Podcast. If there is one name that comes immediately to mind when people think of "marketing", it is Seth Godin. Beyond being a best-selling business book author (Permission Marketing, Purple Cow, The Dip, Tribes, etc...), one of the top business Bloggers in the world and one of the most in-demand public speakers, Godin is also the owner of one of the Top 100 websites in the world, Squidoo, and he even has his own action figure (that's no joke). He is about to release his latest book titled, Linchpin - Are You Indispensable? (in late January 2010), and he is the brains behind an excellent new/about-to-be-released e-book titled, What Matters Now (which I contributed to). He's been on the Podcast many times in the past, and is always one of the most insightful people I know. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #181 - Host: Mitch Joel. Running time: 42:57. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #22 of Media Hacks is next week and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Marketing legend, Seth Godin. Apologies for the audio quality from my side of the conversation (I botched plugging in my microphone). Seth Godin is the author of the following books: Linchpin (coming in January 2010). Tribes. Meatball Sundae. The Dip. Small Is The New Big. The Big Moo. Purple Cow. All Marketers Are Liars (now called, All Marketers Tell Stories). Free Prize Inside. Survival Is Not Enough. Unleashing The Ideavirus. The Big Red Fez. Permission Marketing. He also runs: Squidoo. You can watch him speak here: The TED Tribes talk is now live. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #181 - Host: Mitch Joel. Tags: advertising all marketers are liars all marketers tell stories blog blogging book oven business book campfire cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast free prize inside hugh mcguire in over your head itunes julien smith librivox linchpin managing the gray marketing marketing over coffee meatball sundae media hacks new marketing labs online social network permission marketing podcast podcasting purple cow seth godin six pixels of separation small is the new big social media marketing squidoo survival is not enough ted talks the big moo the big red fez the dip tribes trust agents twist image twitter unleashing the ideavirus web 20 what matter now
Welcome to episode #93 of Six Pixels Of Separation - The Twist Image Podcast. From 35,000 feet in the air, here's my first PlaneCast (hat tip to Joseph Jaffe). It was a crazy week from performing on stage at the Power Within in Halifax with Tony Robbins in front of 5,000 people to jetting off to the TED Conference in Monterey, California. I'm heading into NYC for a little break (ok, there are some meetings involved), but I did not want to miss an episode, so I recorded from the plane. I'd say, "please excuse the sounds," but I think this type of recording is what makes Podcasting so much fun, different and cool. As a gift for making you endure the sounds of cabin pressure and my dry throat, I also tossed in an incredible conversation I had, in person, with none other than Seth Godin (author of Purple Cow, Meatball Sundae and Small Is The New Big - to name a few). As always, Seth demonstrates why he is the number one most requested speaker on Marketing, and why his books are constant best-sellers and instant classics. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #93 - Host: Mitch Joel. Running time: 34:51. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Facebook Group - Six Pixels of Separation Podcast Society - please join (we have over 1330 members). Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada. Foreword Thinking - episode #8 is now live and features Deepak Chopra - author of the book, Buddha – A Story of Enlightenment. Power Within Halifax - February 26th, 2007 featuring: Anthony Robbins. Mike Lipkin. Loretta LaRoche. Apple Macbook Air Sony Vaio Parody. TED – Monterey, California – February 27th – March 1st. BIL – March 1st – March 2nd. Audio Comment – Andrea Vascellari. Facebook and/or Ning. PodCamp Toronto – ooVoo – Social Media and Personal Branding Session. In Conversation with Seth Godin – Purple Cow – Meatball Sundae – Squidoo. Six Points of Separation – Six Ways To Make A Difference: 1. Tutor. 2. Conversations. 3. Democracy. 4. Status quo. 5. Read. 6. Time vs. Money. Six Pounds of Sound – C.C. Chapman – The Advance Guard – Managing The Gray – Accident Hash. [munk] - Beautiful (I Know You're) Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #93 - Host: Mitch Joel. Tags: accident hash advance guard advertising andrea vascellari anthony robbins apple bil conference blog blogging business cc chapman deepak chopra digital marketing facebook foreword thinking google itunes jaffe juice joseph jaffe loretta laroche macbook air managing the gray marketing meatball sundae mike lipkin motivational books munk ning online social network online video oovoo podcamp toronto podcast podcasting power within purple cow ryerson university seth godin six pixels of separation social media marketing sony vaio squidoo ted conference ted talks twist image youtube