Podcasts about actionable advice

The Mechanics of Genetic Drift Plants are natural genetic mosaics. As they grow and divide over time, typos naturally accumulate in their DNA code, which are known as somatic mutations. Traditional vegetative cuttings and field-grown plants accumulate these mutations at a very low, linear baseline rate over decades. However, the extreme genomic degradation highlighted in the paper is driven by rapid generational cell cycling in vitro. Forcing an unorganized mass of cells to constantly divide and regenerate bypasses the plant's normal cellular quality control checkpoints. Somatic Embryos vs. Meristem Cultures Somatic embryogenesis involves stripping a plant down to a single cell or callus phase to regenerate an embryo. This is considered high risk for mutations because if the founder cell contains a mutation, that mutation becomes permanently fixed in every single cell of the thousands of plants propagated from it. This differs from meristem tip culture, which is the low risk, predominant form of tissue culture used in cannabis for clearing Hop Latent Viroid. Because meristem tip culture preserves the existing, highly organized architecture of the shoot apical meristem rather than forcing single cells to reprogram, the genetic risk is fundamentally lower. DNA Typos vs. Chromosome Catastrophes The high-stress cell cycling environment caused macroscopic genomic errors, such as whole-chromosome duplications called trisomies. In the walnut clones, these large-scale errors made it incredibly difficult to grow the tissue back out into healthy adult plants. The stress of rapid lab cell cycling also desilenced transposable elements, or jumping genes, allowing pieces of DNA to insert themselves randomly throughout the genome and disrupt normal gene expression. It is worth noting that not all mutations are bad. Small point mutations, or single base changes, happen constantly in nature as life being life. Most occur in non-coding regions and have zero impact, while a rare few can actually create desirable new traits as seen historically in citrus and wine grapes. Genetics vs. Epigenetics The guests distinguish between true genetic mutations, which are permanent changes to the A, C, T, G code, and epigenetic modifications, which act like chemical bookmarks such as methylation that change how a gene is read without altering the underlying sequence. Some instances of a mother plant losing vigor may actually be epigenetic shifts caused by environmental stress or endophyte and pathogen buildup over time, rather than a permanent genetic mutation. Actionable Advice for Cannabis Nurseries Commercial operations scaling up clones to the tens of thousands should utilize genetic sequencing early in the pipeline. Testing the early founder material can easily catch large-scale catastrophic mutations like chromosome duplications or deletions, protecting the nursery from mass-producing defective production plants. Whole-genome sequencing costs have plummeted significantly, and the guests encourage cultivators and nursery operators with unique, degenerating, or shifting clonal lines to collaborate with academic labs to sequence the data and map exactly what is changing. Guest Information and Contact Details J. Grey Monroe is an Associate Professor in the Department of Plant Sciences and the Genome Center at UC Davis. His lab studies how mutations arise across genomes, DNA repair, epigenomics, and genome evolution in plants, with applications in crop improvement and protection. Lab website: https://monroelab.org/ Email: gmonroe@ucdavis.edu Matthew Davis is a fifth year PhD candidate in the Plant Biology Graduate Group co-advised by Grey Monroe and Pat J. Brown. His research focuses on somatic mutation in orchard crops, an understudied genetic process that directly affects one of California's largest agricultural industries. Bluesky: @davismw.bsky.social Email: mtdavis@ucdavis.edu Research Links and Resources Peer-Reviewed Paper: https://www.pnas.org/doi/10.1073/pnas.2530182123 Shorter general audience article: https://www.ucdavis.edu/blog/not-all-clones-are-created-equal Slightly longer general audience article: https://www.plantsciences.ucdavis.edu/news/davis-monroe-somatic-mutations Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What seems like a simple question about exclamation points opens up a much bigger discussion about the power of comics lettering. Brad and Dave talk about punctuation, word balloons, font choices, and the unique grammar of comics — and why cartoonists have tools that prose writers can only dream of. They also share thoughts on staying creative during major disruptions, from studio moves to home renovations. On today's show... Exclamation points in comics: how many is too many? Whether to use one, two, or three exclamation points Why comics grammar differs from prose grammar Using lettering, font size, bolding, and balloon shape instead of extra punctuation When punctuation becomes unnecessary in comics lettering Nate Piekos's The Essential Guide to Comic Book Lettering Question marks, exclamation points, and the interrobang How punctuation order can affect emotional meaning Writing dialogue for comics: numerals, abbreviations, and natural speech Jim Davis, Garfield, and simplifying comics language Meeting readers where they are through visual storytelling NCS Reuben Awards weekend in Columbus, Ohio Brad and Dave's panel: “Actionable Advice in a Time of Change” Remodeling, moving studios, and creative disruption Setting up a dedicated creative space during chaos Managing the cognitive load of unfinished studio/home projects Why working ahead matters before a move or remodel The danger of putting fun distractions in your studio The temptation of arcade cabinets, pool tables, and other creativity killers You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.If you'd like a one-on-one consultation about your comic, book it now!Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. He is available for personal consultations. Dave Kellett is the creator of Sheldon and Drive. He is the co-director of the comics documentary, Stripped.

Why do expensive corporate recognition programs, automated anniversary emails, and branded company swag so frequently fail to keep employees from walking out the door? In this episode, host Dave Bookbinder sits down with renowned psychologist, leadership expert, and bestselling author Dr. Paul White. Together, they pull back the curtain on the global phenomenon he co-authored with Dr. Gary Chapman: The 5 Languages of Appreciation in the Workplace (over 800,000 copies sold at the time of recording). Dave and Dr. White dive deep into the data-backed science of human motivation, drawing a sharp line between performance-based recognition and person-based appreciation. Whether you are managing a Fortune 500 team, navigating a complex family business, or leading a fully remote workforce, this episode provides the ultimate roadmap to drastically reducing turnover and boosting discretionary effort.

For years, enterprise AI conversations have centred on chatbots, search assistants, and tools that respond when asked, but that era is ending. A new class of AI system, one that reasons, plans, and takes autonomous action, is moving from the research lab into live production environments. For C-suite leaders, the question is no longer if AI will arrive in their organisations, but whether those organisations are ready for it.In a recent episode of Tech Transformed, host Christina Stathopoulos, founder of Dare to Data, sat down with Cathal McCarthy, Chief Executive Officer of Kore.ai, and Dan Leiva, founder of CXamplify and author of Amplified, to lay out what this shift actually means in practice and why most enterprises are less prepared than they think.Have a look at Artemis, the agent platform from Kore.ai, or you can book a demo.From AI Pilot Projects to ProductionMost large organisations have run AI pilots. Far fewer have moved those pilots into meaningful production at scale. McCarthy and Leiva argue that this gap is not primarily a technology problem. It is a governance and accountability problem.Conversational AI systems, which are the kind that answer questions or generate text, operate within a relatively contained risk envelope. A poorly worded response can be corrected, and a hallucinated answer can be flagged. The stakes, whilst real, are manageable.Agentic AI operates differently. These systems do not simply respond to prompts. They assess situations, make decisions, trigger actions, and in some cases instruct other AI agents or software systems to carry out tasks on their behalf. When something goes wrong in an agentic workflow, the consequences can cascade quickly, across processes, data, customer interactions, and operational outputs.This is why the move from pilot to production represents a fundamentally different risk conversation. As McCarthy puts it, "technology is now a decision-making actor." That framing has significant implications for how enterprises structure ownership, oversight, and accountability around their AI deployments.What Agentic AI Actually Means for Your OrganisationThe term “agentic AI” is often used loosely, so it is important to clarify what it actually means. An agentic system can:Break a complex goal down into sub-tasks without human prompting at each step.Use tools, APIs, databases, and other software to execute those tasks.Adapt its approach based on intermediate results.Operate across extended time horizons without continuous human input.This is meaningfully different from a large language model that generates a report when asked, or a copilot that suggests the next line of code. Agentic systems take initiative, which means it's both their value and their risk.Leiva's book, Amplified, explores how organisations can harness this capability without losing control of it. The central argument is that autonomy is not a binary switch; it is a dial. Organisations need to be deliberate about where they set that dial across use cases, risk profiles, and stages of deployment maturity.A Framework for Smarter AI DecisionsOne of the most practical tools discussed in the episode is the three-class decision model. Rather than treating all AI decisions as equivalent, it asks leaders to classify decisions by consequence and reversibility.The first class covers routine, low-stakes decisions where agentic systems can operate with high autonomy, like scheduling, data routing, and standard customer queries. The second class covers decisions with moderate consequences, where human review should be triggered before action is taken. The third class covers high-stakes decisions where human authority must remain the final step.Mapping AI deployments to this framework is the foundation of a defensible governance structure, one that can satisfy board scrutiny and regulatory requirements simultaneously. It also forces a critical question: who owns the decision about which class a given AI action falls into? That ownership question, the guests argue, is where most enterprise AI programmes currently have a blind spot.The Leadership ImperativeWith that said, the organisations that will benefit most from the agentic era are not necessarily those with the most sophisticated technology. As Leiva writes in Amplified, they are the ones who have thought most carefully about how to deploy that technology in a way that is accountable, adaptable, and aligned with how their people actually work.Boards are already asking harder questions about AI risk. Leaders who can answer them confidently because they have built the governance frameworks and defined the accountability structures will hold a material advantage. For leaders ready to move beyond the pilot stage, McCarthy and Leiva offer grounded guidance. Listen for more insights, and if you have any questions, feel free to get in touch with them directly.Connect with the guests:Cathal McCarthy — LinkedIn | Kore.aiDan Leiva — LinkedIn | CXamplifyFurther reading: Amplified by Dan Leiva — available on AmazonHave a look at Artemis, the agent platform from Kore.ai, or you can book a demoTakeawaysThe shift from conversational to agentic AIEnterprise AI governance and accountabilityOperationalising AI at scale and risk managementBuilding trust and transparency in autonomous AI systemsTurning AI experimentation into measurable business outcomesChapters00:00 – Welcome to the Agentic Era02:33 – The Shift in AI Utilisation06:47 – From Pilots to Production: Understanding Risks10:10 – Gaps in AI Readiness13:11 – Rethinking Governance and Accountability16:50 – Operationalising Agentic Systems20:09 – Applying Agentic Workflows in Practice22:43 – Actionable Advice for Leaders

We'd love to hear from you. What are your thoughts and questions?In this episode, Dr. Allen Lomax sits down with Tad Fallows to explore the psychological and structural pressures faced by high-performing, affluent professionals. Tad shares insights from his journey of bootstrapping and selling a software company, which led him to found Long Angle—a peer-to-peer learning community of over 7,500 high-net-worth individuals. They discuss why traditional financial advice often breeds anxiety, how to shift from optimizing for more to optimizing for alignment, and how to use wealth as a tool for true personal freedom. Achieving a high net worth does not automatically dissolve stress or resolve personal problems. Traditional wealth management is often plagued by misaligned incentives, where advisors are motivated by commissions and asset management fees rather than the client's best interests. True clarity and freedom come from peer-to-peer learning, understanding the baseline mechanics of your own wealth, and intentionally shifting focus from status-driven accumulation to buying back time and aligning capital with personal values. Main Points: 1. The Origins of Long AngleThe Post-Exit Gap: After selling his software company, Tad faced complex financial decisions (estate taxes, private markets, umbrella insurance) but found most advice came from institutional firms with products to sell.The Peer-To-Peer Solution: Long Angle was built to provide a fee-free, trusted space for first-generation wealth creators to share unconflicted advice without sales pitches.2. Why High-Net-Worth Individuals Still Feel Financial PressureHabitual Risk Aversion: The very traits that help people build wealth—calculating risk and hyper-optimizing—can cause lingering anxiety about running out of money, even with a $25M or $100M net worth.Money Doesn't Solve Personal Problems: Money can easily solve minor operational friction (like hiring a gardener), but it cannot fix health, fitness, or strained family relationships.3. The Unique Dilemmas of First-Generation WealthThe "Resource vs. Liability" Parenting Dilemma: Wealthy parents face intense pressure regarding how to provide elite opportunities for their children without spoiling them or stripping away their drive to succeed on their own terms.The Purpose Vacuum: When a professional hits financial independence early (e.g., age 40) and removes the excuse of "working for money," they face the heavier existential pressure of deciding how to spend their time meaningfully.4. Flaws in the Traditional Wealth Management ModelMisaligned Incentives: It is difficult to get objective advice from a commission-based insurance broker or an AUM-based wealth manager who might lose income if you choose to liquidate assets to buy a house.Peer Learning vs. Paid Advice: Sourcing insights from peers who have no financial stake in your decisions reduces the mental burden of second-guessing an advisor's true motivations.5. Shifts in Capital and Time AllocationLow Interest in Status Spending: First-generation wealth creators in the community tend to show very little interest in traditional status symbols like Ferraris, Rolexes, or designer clothes.Redefining Risk: Unlike inherited wealth holders who focus on minimizing volatility, self-made wealth creators generally have a higher risk tolerance, choosing to optimize for long-term expected returns over a multi-year horizon.Buying Back Time: Capital is increasingly deployed to outsource low-value, energy-draining tasks (e.g., hiring house managers or virtual assistants) while preserving time for high emotional-value activities, like parenting or community impact.6. Actionable Advice for Wealth OwnersDon't Fully Outsource Trust: Much like managing a home renovation, you don't need to know every technical nuance, but you must understand the foundational basics (asset classes, taxes, fees, and correlations) to be an educated client.Connect with Tad Fallows: www.longangle.comhttps://www.linkedin.com/in/fallows/https://www.facebook.com/longanglehnw/https://www.instagram.com/longanglehnw/https://www.youtube.com/channel/UCF9q0mD1Iv440sJHbwaq2TAPrivate Masterclass (Beyond the Paycheck): www.go.steetalker.com/beyond-paycheck

Actionable Advice for New Grads and Their Families Ready to celebrate graduation season with a dose of real-world financial wisdom?

Favour Obasi-ike, MBA, MS breaks down the relationship between SEO and PPC advertising. He explains that while PPC provides short-term visibility and acts as a catalyst for brand awareness, SEO builds the long-term foundation that makes ads more cost-effective. Favour emphasizes that these two strategies should not be siloed; instead, they must work together. By ranking organically for specific keywords, businesses can lower their ad spend for those same keywords. The conversation also touches on the importance of content pillars, Google Search Console, and the value of organizing your digital assets to prevent overwhelm.Who is this for?Business owners, digital marketers, and entrepreneurs looking to understand the differences and synergies between Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising. It's highly valuable for anyone wanting to build a sustainable, long-term marketing strategy while leveraging short-term wins through paid ads.Key Moments & Timestamps01:42 — The Core Difference: Understanding SEO (Search Engine Optimization) vs. SEM/PPC (Search Engine Marketing).03:34 — Short-Term vs. Long-Term: Why PPC is for short-term wins and SEO is for long-term sustainability.06:00 — The Synergy: How ranking organically for a keyword lowers the cost of bidding on that same keyword in ads.11:10 — Cross-Platform Strategy: Connecting your website to Google Search Console and Pinterest to build domain authority.32:47 — Tracking Success: Using Google Alerts and Search Console to track brand mentions and backlinks.107:41 — Final Takeaway: Organize your content pillars and don't feel overwhelmed by the technical aspects of SEO.FAQsQ: Should I focus on SEO or PPC first?A: You should focus on SEO first to build a strong foundation. PPC is a catalyst that drives immediate traffic, but if your website isn't optimized organically, you will end up paying higher costs per click over time.Q: How long does it take for ads to mature?A: Depending on the platform, it typically takes 7 to 28 days for an ad campaign to exit the learning phase and mature based on the target audience.Q: How do SEO and ads work together?A: When you rank organically for a specific keyword (e.g., "real estate planning") on your website, Google recognizes your authority. When you run ads for that same keyword, your cost per click is often lower because the destination link is highly relevant and authoritative.Action StepsBuild Your Foundation: Ensure your website is connected to Google Search Console so search engines can index your pages.Align Your Keywords: Use the same keywords in your organic content (URLs, titles) that you plan to bid on in your PPC campaigns.Set Up Alerts: Use Google Alerts to track when your brand or business is mentioned online to monitor your growing authority.Organize Content Pillars: Structure your website content into clear pillars and clusters to make it easier for both users and search engines to navigate.Book a Consultation: Reach out to Favour at info@playinc.online or favour@playinc.online to hire his SEO agency and streamline your digital marketing strategy.Ready to Rank? Book Your SEO & Web Dev Services Today

Favour Obasi-ike, MBA, MS and guest speakers (including Celese Williams and Rocki) discuss the problem-to-solution framework of converting traffic into revenue. Favour explains that traffic must first be intentionally created by planting "seeds" (content) across the web and nurturing them over time.He shares a real-life example of a client who returned after three years because of consistent, long-term marketing efforts. The conversation also highlights the importance of creating "easy buttons" to reduce friction in the buying process and the resurgence of community-based marketing (like Skool and Patreon) as a reliable revenue driver.Who is this for?Business owners, digital marketers, and entrepreneurs looking to turn their website visitors into paying customers. It's highly valuable for anyone wanting to understand the mechanics of traffic generation, the importance of planting "content seeds" for long-term SEO, and how to optimize the customer journey for higher conversions.Key Moments & Timestamps01:43 — The Traffic Prerequisite: Why you must intentionally create traffic before you can convert it.03:26 — Quality over Quantity: The "sandcastle" analogy for building valuable, structured traffic.05:50 — Planting Seeds: Why articles and SEO content are like seeds that can yield recurring traffic for years.08:23 — Building Authority: How consistent messaging turns you into the go-to solution when a customer is finally ready to buy.11:08 — Real-Life Case Study: A client who paid an invoice and returned for a 12-week marketing sprint after three years of nurturing.14:26 — The Power of CTAs: How well-designed calls-to-action can increase conversions by 38% to over 160%.16:10 — Guest Insight (Celeste): Why consumers want the easiest path to purchase and how to create "easy buttons" in your business.17:46 — Guest Insight (Rocky): The resurgence of community-based marketing (Skool, Patreon, Facebook groups) and the growing, yet controversial, impact of AI-generated ads.FAQsQ: How do I create traffic in the first place?A: Traffic is created by consistently publishing valuable content (seeds) on your website and distributing those links across platforms like Pinterest, Reddit, LinkedIn, and YouTube to build an interconnected web of authority.Q: How long does it take for SEO content to generate revenue?A: SEO is a long-term strategy. You should give your content pillars at least 24 months to build capacity. However, the content you publish today can continue to drive traffic and revenue for years to come.Q: What is the easiest way to increase conversions on my website?A: Reduce friction. Create "easy buttons" by minimizing the number of steps, forms, or questions a customer has to navigate before making a purchase or booking a service.Action StepsPlant Your Seeds: Commit to a 24-month content strategy where you consistently publish and update articles on your website.Distribute Your Links: Share your website links across multiple platforms (Pinterest, LinkedIn, YouTube) to create an interconnected web of traffic sources.Audit Your CTAs: Review your website's calls-to-action. Ensure they are clear, compelling, and strategically placed to maximize click-through rates.Create "Easy Buttons": Simplify your booking or checkout process. Remove unnecessary questions or steps that might cause a potential customer to abandon the process.Build a Community: Consider launching a community group (via Skool, Patreon, or Facebook) to nurture your audience and build long-term trust.Ready to Rank? Book Your SEO & Web Dev Services Today

Favour Obasi-ike, MBA, MS and guest speakers (including Celeste and Jason) discuss the mechanics of getting discovered on Pinterest. Favour explains that Pinterest is a visual search engine powered by an algorithm called "Pixie," which prioritizes relevance, uniqueness, and content quality. He shares actionable strategies for connecting your website's RSS feed to automatically generate pins, using colors (hex codes) to influence search results, and expanding keyword lists using broad, exact, and phrase match types.The conversation highlights Pinterest's long lifespan for content, noting that pins from years ago can still drive significant traffic today.Who is this for?Business owners, digital marketers, and content creators looking to leverage Pinterest as a visual search engine. It's highly valuable for anyone wanting to understand Pinterest's algorithm (Pixie), how to optimize pins for discoverability, and how to use Pinterest to drive long-term, recurring traffic to their website.SummaryFavour Obasi-ike and guest speakers (including Celese Williams and Jason) discuss the mechanics of getting discovered on Pinterest. Favour explains that Pinterest is a visual search engine powered by an algorithm called "Pixie," which prioritizes relevance, uniqueness, and content quality. He shares actionable strategies for connecting your website's RSS feed to automatically generate pins, using colors (hex codes) to influence search results, and expanding keyword lists using broad, exact, and phrase match types. The conversation highlights Pinterest's long lifespan for content, noting that pins from years ago can still drive significant traffic today.Key Moments & Timestamps01:20 — Meet Pixie: Introduction to Pinterest's algorithm and the key elements of discoverability.02:50 — Automation Hack: How to connect your website's RSS feed to a Pinterest Business account to auto-generate pins.04:45 — The Four Elements of Discoverability: Relevance, uniqueness, content quality, and engagement.06:06 — The Power of Color: How hex codes and background colors (e.g., purple) influence what ads and related pins show up next to your content.08:01 — The Psychology of "Saves": Why the number of saves is the strongest indicator of value on Pinterest.10:08 — Keyword Expansion Strategy: How to turn 25 broad keywords into 75+ keywords using quotation marks and brackets.15:38 — Content Syndication: Connecting Instagram to Pinterest to create multiple traffic pathways for a single piece of content.18:27 — Guest Insight (Celeste): Why Pinterest is an underutilized goldmine for product-based businesses and artists.19:22 — The Lifespan of a Pin: Why Pinterest content lives forever and how updating old articles can trigger a resurgence in traffic.FAQsQ: What is Pinterest's algorithm called and what does it look for?A: Pinterest's algorithm is called "Pixie." It looks for relevance (keywords, titles, descriptions), uniqueness (trends, colors), and content quality (image dimensions, mobile optimization).Q: How can I automatically create pins from my website?A: Create a free Pinterest Business account, go to your settings, and connect your website's RSS feed. When you publish an article with images, Pinterest will automatically pull those images and create pins linking back to your site.Q: How do I find the right keywords for Pinterest?A: Start with broad keywords related to your niche. Then, expand your list by adding quotation marks (phrase match) and brackets (exact match) to those same keywords. You can also use trends.pinterest.com to see what's currently popular.Action StepsSwitch to a Business Account: If you haven't already, convert your Pinterest profile to a free Business account to access analytics and website integration.Connect Your RSS Feed: Link your website to Pinterest so your blog images automatically generate pins.Optimize for Color: Be intentional about the colors and hex codes in your images, as Pinterest's visual search groups similar colors together.Expand Your Keywords: Take a list of 25 broad keywords and create variations using quotation marks and brackets to capture different search intents.Update Old Content: Refresh old articles on your website to trigger a resurgence of traffic from existing pins on Pinterest.Ready to Rank? Book Your SEO & Web Dev Services Today

Favour Obasi-ike, MBA, MS and guest speakers (including Celese Williams and Darren Shaw) discuss the mechanics of getting discovered on Google. Favour emphasizes that discovery starts with a strong technical foundation; specifically, connecting your website to Google Search Console and submitting a sitemap. He shares a case study of a client who grew from under 20,000 to nearly 300,000 organic impressions in six months. The conversation also covers the importance of prioritizing your website over social media profiles, understanding search intent, and leveraging local SEO (like zip codes) to rank faster in less saturated markets.Who is this for?Business owners, digital marketers, and content creators looking to improve their organic search visibility. It's highly valuable for anyone wanting to understand the technical foundations of SEO, the importance of Google Search Console, and how to structure a website to rank higher and drive long-term traffic.Key Moments & Timestamps01:30 — The Search Loop: How people search, find, click, and save information on Google.03:14 — SEO Foundations: Why discovery is heavily based on keyword research, search intent, and semantics.04:30 — Case Study: Growing a client's organic impressions from 19.1K to 298K in six months.05:49 — The Role of Google Search Console: Why your website must be indexed and have a sitemap to be discovered.07:25 — Guest Insight (Celeste): The power of "niche-ing down" and finding low-hanging fruit in keyword research.10:19 — Guest Insight (Darren): The psychology of language and understanding the mind of your target audience.19:59 — Social Media vs. Websites: Why TikTok is technically a website (registered in 1996) and how it connects to search.21:54 — The Red Flag: Why your website should always rank higher than your social media profiles on Google.25:44 — The Golden Rule: "The only way you can be on Google is by being on Google Search Console."29:27 — Local SEO: The importance of including your zip code or postal code on your website for localized ranking.FAQsQ: What is the first step to getting discovered on Google?A: The absolute first step is connecting your website to Google Search Console and submitting a sitemap. Without this, Google's bots cannot crawl, index, or discover your content.Q: How long does it take to rank on Google?A: It depends on the competition and density of your market. Generally, it takes 6 to 24 months for broader terms, but highly specific, localized keywords (e.g., "Easter bunny rentals in Portland") can rank in a matter of hours or days.Q: Should I link my social media profiles on my website?A: Yes, but be careful. If your social media profiles rank higher than your website on Google, it's a red flag. Your website should always be the primary "head" or asset, with social media acting as secondary channels.Action StepsConnect to Google Search Console: Ensure your website is verified as a property on Google Search Console and submit an updated sitemap.Niche Down Your Keywords: Identify "low-hanging fruit" or highly specific keywords in your industry that have lower competition.Optimize for Local Search: Add your specific location, zip code, or postal code to your website's URLs and content to capture local search traffic.Audit Your Links: Check your website's footer to ensure social media links are opening in new tabs and not draining your primary domain authority.Understand Your Audience: Use precise language that matches the psychological intent and search habits of your target audience.Ready to Rank? Book Your SEO & Web Dev Services Today

Favour Obasi-ike, MBA, MS discusses the critical importance of bots and search engines for business discovery. He emphasizes that getting discovered starts with building trust through secure domains, consistent links, and structured content. Favour explains the difference between traditional search engines (Google, Bing) and AI search engines (ChatGPT, Claude), noting that while Google remains dominant, AI platforms are rapidly changing how consumers find information. using bot fetches.The conversation highlights the necessity of configuring websites correctly (e.g., HTTPS, WWW redirects) and the enduring value of backlinks and reviews. Favour also touches on the psychology of consumer behavior, explaining how different types of content and even background music can influence purchasing decisions.Who is this for?Business owners, entrepreneurs, and content creators looking to improve their online visibility. It's highly valuable for anyone wanting to understand the technical foundations of SEO, how to build trust with search engines, and how to adapt to the rise of AI-driven search platforms like ChatGPT, Claude, and Perplexity.Key Moments & Timestamps00:00 - Intro: Why search engines are your best friends online.01:06 - Favour's background: Helping businesses with strategic technical SEO setups.02:50 - Building trust online: The foundation of discovery through links, tags, and community.05:31 - The importance of internally linking your website to external features.08:08 - Technical SEO basics: Securing your domain, enabling domain privacy, and using HTTPS.21:57 - Why content structure matters more than just the content itself for search engine discovery.29:38 - Real-world example: How a missing "www" configuration prevented a client's website from loading.01:00:32 - The rise of AI search: How ChatGPT and Claude are changing consumer search behavior.01:02:49 - Why backlinks are not dead: AI platforms still pull recommendations from directories like Yelp and MapQuest.01:52:48 - The psychology of marketing: How music tempo (BPM) affects consumer focus and purchasing decisions.FAQsQ: What is the first step to getting discovered on search engines?A: The foundational step is building trust. This starts with securing your website (HTTPS), ensuring your domain privacy and lock are active, and consistently linking your content.Q: Are backlinks still important with the rise of AI search engines?A: Yes. AI platforms like ChatGPT still rely on citations and backlinks from established directories (like Yelp or even MapQuest) to formulate their recommendations.Q: What is the difference between search engines and social media?A: Search engines are intent-driven (fetching, crawling, indexing based on queries), whereas social media is more about immediate engagement. You must document your social media features on your website to connect the two for search engines.Action StepsSecure Your Domain: Verify that your website uses HTTPS and that your domain privacy and lock settings are correctly configured.Check Your Redirects: Ensure that both the "www" and non-"www" versions of your domain correctly lead to your active website without error messages.Document Your Features: If your brand is featured on a podcast, magazine, or social media, create a post on your website linking back to that feature to build semantic trust.Research AI Recommendations: Ask AI platforms (like ChatGPT or Perplexity) for recommendations in your industry to see who is ranking and where the AI is pulling its data from.Optimize for Intent: Structure your website content clearly so that search engine bots can easily crawl, index, and understand the value you provide.Ready to Rank? Book Your SEO & Web Dev Services Today

Favour Obasi-ike, MBA, MS dives into Podcast Search Engine Optimization (SEO) and discovery. He explains that getting discovered and getting ranked are two different processes requiring a strong technical foundation. Favour outlines the nine key areas where a podcast must resonate sonically and structurally, emphasizing optimized titles, descriptions, file names, and high-quality cover art (3000x3000 pixels). He also discusses RSS feed distribution, maintaining a consistent publishing cadence, and choosing the right podcast format (solo, interview, co-host, etc.).The session concludes with an interactive Q&A, encouraging creators to build a timeless content library.Who is this for?Podcasters, business owners, content creators, and digital marketers looking to maximize their podcast's visibility and reach. It's valuable for understanding the technical aspects of Podcast SEO, getting discovered and ranked across directories, and structuring shows for long-term growth and PR.Key Moments & Timestamps00:00 - Intro: The power of Podcast SEO for discovery, business growth, and PR.00:59 - Importance of RSS feed distribution and submitting to multiple destination websites.03:33 - Using Cast Feed Validator to check the health of your podcast's RSS feed.04:36 - The difference between getting discovered (visibility) and getting ranked (positioning).05:12 - Key SEO elements: Podcast title, description, author name, episode details, and file names.05:34 - Technical requirement: Podcast cover art must be 3000x3000 pixels for maximum visibility.08:21 - Importance of publishing cadence (every 8 to 12 days) to consistently refresh your feed.20:00 - The 9 places your podcast must resonate sonically and structurally.24:35 - Title optimization: Keeping titles between 50 to 60 characters to avoid truncation.01:13:40 - The 5 podcast formats: Solo, interview, co-host, round table, and faceless/theme content.FAQsQ: What is the difference between getting discovered and getting ranked?A: Discovery means your podcast is visible and accessible to a maximum number of people across platforms. Ranking refers to your podcast's specific position within search results based on its SEO structure and relevance.Q: How long should my podcast title and description be?A: Your podcast title should ideally be between 50 to 60 characters (including spaces) to prevent truncation on mobile devices. Your description can be much longer, typically 4,000 to 6,000 characters, allowing for rich keyword integration.Q: What size should my podcast cover art be?A: For maximum visibility and compliance with major directories, your podcast cover art should be exactly 3000 by 3000 pixels.Q: How often should I publish new podcast episodes?A: Favour recommends a publishing cadence of every 8 to 12 days. This consistency helps refresh your RSS feed regularly and keeps your audience engaged.Action StepsValidate Your Feed: Use castfeedvalidator.com to check the health and structure of your podcast's RSS feed.Optimize Your Metadata: Ensure your podcast title (50-60 characters) and description (up to 4,000 characters) clearly explain your content and include relevant keywords.Update Cover Art: Check your podcast image dimensions and update them to 3000x3000 pixels if they are currently smaller.Establish a Cadence: Commit to a consistent publishing schedule, ideally releasing a new episode every 8 to 12 days.Book a Discovery Call: Reach out to Favour Obasi-ike via his booking link for a complimentary 30-minute SEO discovery call.Ready to Rank? Book Your SEO & Web Dev Services Today

Favour Obasi-ike, MBA, MS breaks down push (outbound) vs. pull (inbound) marketing. Pull marketing (social media, SEO, content) attracts audiences long-term via consumer-driven engagement. Push marketing actively promotes products for immediate sales but can backfire if poorly targeted. Using interactive examples (e.g., sending gardening tool emails to a Pinterest list), Favour highlights the need to understand audience pain points. He also covers data ownership (first-party vs. third-party) and shares a client success story of scaling to 1M monthly Pinterest views.Who is this for?Business owners, entrepreneurs, digital marketers, and content creators looking to understand inbound (pull) vs. outbound (push) marketing. It's valuable for building long-term brand loyalty, optimizing social media and SEO, and targeting audiences effectively without being spammy.Ready to Rank? Book Your SEO & Web Dev Services Today

Favour Obasi-ike, MBA, MS discusses the critical differences between "fat" (bloated) and "lean" (optimized) websites. He explains how large file sizes, unoptimized images, and poor technical setups negatively impact search engine rankings and user experience. Favour emphasizes technical SEO, structured data, and webpage indexing, providing actionable advice on compressing assets, improving site speed, and preparing websites for future search engine updates. The conversation highlights the value of consistent content creation and building a strong technical foundation for long-term business success.Who is this for?Business owners, web developers, digital marketers, and SEO professionals looking to optimize their websites for better search engine indexing, faster load times, and improved user experience. It's valuable for understanding technical web performance, managing page bloat, optimizing images, and implementing structured data for long-term growth.Key Moments & Timestamps00:00 - Introduction: Fat vs. Lean websites, technical SEO, and webpage indexing.02:08 - Impact of large images and web bloat on site speed and rankings.05:35 - Defining a lean website and benefits of compressing files (e.g., compressor.io).07:21 - Checking website health and page sizes using Siteliner and GTmetrix.09:38 - Historical context: Median mobile homepage file size increased from 845 KB in 2015 to 2.3 MB in 2025.29:08 - Importance of legible fonts and responsive design for users and search bots.31:34 - Utilizing structured data and Schema.org to enhance technical SEO.50:50 - Jason's feedback on Favour's consistency and the value of qualitative feedback.01:00:50 - Timeline for SEO results (3-12 months for initial impact, 6-24 months for realistic growth).01:05:29 - Final summary: Building lean websites with crucial semantics for future-proofing (2026+).FAQsQ: What is the difference between a fat and a lean website?A: A fat website has excessive bloat (large images, heavy code), slowing load times and hurting SEO. A lean website uses compressed assets and efficient code, resulting in faster load times, better UX, and improved indexing.Q: How can I check if my website is fat or lean?A: Use Siteliner.com to check page sizes and identify thick/thin pages. GTmetrix.com helps analyze loading speed and performance grade.Q: Does compressing images ruin their quality?A: Not necessarily. It depends on lossless vs. lossy compression. Tools like compressor.io reduce file sizes while maintaining acceptable visual quality.Q: How long does it take to see results from technical SEO improvements?A: Generally, 3 to 12 months for initial results, but expect 6 to 24 months for more realistic and substantial long-term growth.Action StepsAudit Your Website: Use Siteliner and GTmetrix to evaluate page sizes, load speeds, and site health.Compress Assets: Identify large files and use compressor.io to reduce size without sacrificing quality.Implement Structured Data: Visit schema.org to apply structured data mapping to help search engines understand your content.Optimize for Mobile & Accessibility: Ensure body text is at least 16px and scales up to 200% without breaking layout.Book a Consultation: Reach out to Favour Obasi-ike at info@playinc.online or via his booking link for a personalized website audit and SEO strategy or visit Favour's quick link here.Ready to Rank? Book Your SEO & Web Dev Services Today

Technical SEO delivers 117% ROI in as little as 6 months — compared to 16% for basic content SEO over 15 months. Favour Obasi-ike, MBA, MS breaks down what that means in real dollars and real client results.WHO IS THIS FORSmall business owners are wondering why their website isn't showing up on Google. Entrepreneurs paying for ads who want to know if SEO is a smarter long-term investment. Marketing professionals who need data-backed ROI benchmarks. E-commerce owners planning a 12–24 month organic growth strategy. Content creators who want to extend the shelf life of every piece they publish. Local business owners — local SEO delivers 750%+ ROI, the highest of any SEO category.TIMESTAMPS00:00 — Room opens; framing question repeated as attendees join: "What is the ROI of technical SEO?"10:00 — The Mario Kart analogy: Instagram = 72-hour boost, Pinterest = 5 months, website = 24 months12:00 — Live Glimpse research: "SEO for small businesses" costs $44.40/click in Google Ads17:00 — The 16% ROI / 15-month benchmark introduced20:00 — On-page vs. technical SEO defined; the relationship foundation analogy34:00 — Client case study: 30M-page site grows from 1.5M → 3.3M indexed pages after structural fixes40:52 — Technical SEO ROI: 117% in as little as 6 months45:40 — HTTP vs. HTTPS: why HTTP is "easily hackable"52:00 — ROI by category: basic 16%, technical 117%, e-commerce 2–5x, local 750%+59:12 — Celese Williams on Semrush and data-driven content strategy61:32 — Hayden: the Glossary Method — hidden keywords at 40x lower cost70:05 — HTML = the letter; HTTPS = the postal service74:00 — Closing: your website as a place of rest, connection, and long-term impactMEMORABLE QUOTES"Technical SEO is about 117%. And when you have a fundamental strategy, that 15 months could drop to six months." — Favour [40:59]"HTTP is easily hackable. Definitely get your HTTPS more than anything." — Favour [45:40]"You can't depend on social media to sustain a brand. It's going to enhance your brand, but it's not going to replace it." — Favour [51:14]"CEOs and bosses make data-driven decisions." — Celese [59:37]"The glossary method is the most powerful way — you can buy hidden keywords with thousands of views at 40 times less than the main broad topic." — Hidden [61:32]"Give yourself 6–24 months to see results. By year three, four, five, you'll be happy you built something sturdy." — Favour [71:38]Ready to Rank? Book Your SEO & Web Dev Services Today

Michele DeFilippo is the founder and driving force behind 1106 Design, a full-service book publishing company based in Phoenix, Arizona. With more than 50 years of experience in the book publishing industry — spanning traditional publishing, the rise of indie publishing, and the self-publishing revolution catalyzed by Amazon — Michele is one of the most respected voices in author services today.She founded 1106 Design in 2001 after the publishing industry was disrupted by technology, with a singular mission: to help independent authors publish professionally, keep 100% of their rights and royalties, and produce books that compete on equal footing with traditionally published titles. Her company provides a complete "manuscript to market" solution, including editorial evaluations, copyediting, custom book cover design, interior typesetting, eBook conversion, audiobook production, author websites, and publishing support.Michele is also the author of Publish Like the Pros: A Brief Guide to Quality Self-Publishing, an 88-page guide available as a free download at 1106design.com. She has been featured across numerous podcasts, YouTube channels, and industry publications, and contributes regularly to IngramSpark's blog on self-publishing best practices.Schedule a call with Michele today >>WHO IS THIS FOR?Aspiring authors who want to publish without giving up their rights. Self-publishing authors who suspect they're leaving royalty money on the table. Business owners, coaches, and consultants who want a book as a credibility tool. Anyone pitched a "bestseller package" who wants to know if it's legitimate. Podcasters and content creators exploring long-form publishing as a brand extension.Episode SummaryIn this interview on the We Don't PLAY!™ podcast, Favour Obasi-ike, MBA, MS sits down with Michele DeFilippo to unpack one of the most misunderstood and financially consequential decisions an author can make: who to trust with your book. Over 22 minutes, Michele delivers a masterclass on the difference between traditional publishers, hybrid publishers, and true service providers — and why that distinction can mean the difference between earning $0.90 per book sold versus $6–$8.The conversation covers the full publishing landscape: how self-publishing emerged alongside Amazon, why so many "publishers" are actually double-dipping on author revenue, how to use KDP and IngramSpark to distribute without a middleman, what makes a book cover convert (and why it matters more than most authors realize), the truth about Amazon "bestseller" badges, the art of professional typesetting, and how to set realistic expectations before publishing.Michele closes with a transparent overview of how 1106 Design works, what authors should prepare before reaching out, and why the best way to make money with a book is often not through retail sales at all.TIMESTAMPS[00:00] — Intro: Michele DeFilippo, founder of 1106 Design, 50 years in publishing[03:20] — Publisher vs. service provider: the distinction that determines your royalties[06:12] — The hybrid publisher double-dip: earning $0.90/book instead of $6–$8[09:11] — KDP and IngramSpark: the two platforms every self-publishing author must know[10:01] — "Pump and dump" publishing: the automated book trap[11:00] — Book covers as the #1 conversion driver: the job interview analogy[12:48] — A/B testing covers the right way: "liking vs. buying"[14:34] — The Amazon bestseller badge: how it's manufactured in 45 minutes[17:08] — Professional typesetting vs. basic formatting: why it matters[20:49] — Using a book as a business development tool, not a retail productMEMORABLE QUOTES"If you have no investment in my book, what entitles you to any portion of my profits?" — Michele [06:45]"There's retail sales, and then there's making money with your book another way — and that other way is usually better." — Michele [20:49]"The question isn't which cover do you like. It's which cover would you spend money on." — Michele [12:48]"A book that earns $2,000 in royalties but generates $50,000 in consulting revenue is not a modest success. It's a high-ROI asset." — Favour [21:10]"Typesetting is working on every line, every word, every paragraph — it's not just formatting." — Michele [17:08]FAQsWhat is the difference between a publisher and a service provider?A publisher acquires your rights and pays a royalty. A service provider charges once and steps away — you keep 100% of all future revenue.What makes hybrid publishers problematic?They charge upfront fees and also take a cut of every book sold — reducing per-book earnings from $6–$8 down to $0.90 on a $19.99 title.Which platforms should every author use?KDP for Amazon and IngramSpark for bookstores and libraries. Both have royalty calculators so you know exactly what you'll earn.Are Amazon bestseller badges legitimate?Most are manufactured in 45 minutes by selecting a low-competition subcategory. A genuine Nielsen bestseller is an entirely different credential.How do authors actually make money with a book?Treat it as a business development tool. Speaking fees and consulting revenue typically far exceed retail royalty income.GLOSSARYService Provider — Charges a one-time fee; takes no ongoing royalties. The author retains 100% of rights and revenue.Hybrid Publisher — Charges upfront fees and also takes a percentage of sales. Double-dips on author revenue.KDP — Amazon's self-publishing platform for print-on-demand paperbacks and Kindle ebooks.IngramSpark — Distributes to independent bookstores, libraries, and international retailers.Typesetting — Professional design of a book's interior: fonts, spacing, margins, and chapter breaks.Print-on-Demand — Books printed individually as orders are placed. No inventory risk.Ready to Rank? Book Your SEO & Web Dev Services Today

Season 12 Finale: What's Happening Next Season and More with Favour Obasi-ike, MBA, MS

In this episode, Brad and Dave tackle a question every cartoonist eventually asks: Where should I invest my time and energy? From gallery shows to professional organizations to keeping up with “the kids,” this conversation is packed with practical, experience-tested advice. But first things first! Here's Brad's 2021 blog post about the science behind why vampires don't cast a reflection in a mirror. Are Art Galleries Worth It? A listener asks whether exhibiting in a gallery helps grow a comics career. Key takeaways: • Gallery exposure rarely converts into comic readers • If it's not clickable, it's not effective promotion • Sales are often split (sometimes 50/50), cutting into profits • You can usually sell original art more effectively on your own platform • The biggest benefit? Personal satisfaction and a nice ego boost Should Beginners Join Professional Organizations? Brad and Dave revisit a classic question: Are groups like the National Cartoonists Society (NCS) worth it? • 10–15 years ago: Limited practical value• Today: Much more actionable, community-driven, and educational What You Actually Get • Real-world, practical learning (panels, talks, workshops) • Networking with professionals who actually understand comics • Access to events, meetups, and tabling opportunities • Career insight you won't get from general audiences Pro tip: For younger creators, discounted memberships make this a much easier entry point. ComicLab at the Reubens Brad and Dave will be presenting at this year's Reuben Awards Weekend, August 6-8 in Columbus, Ohio. Their session: “Actionable Advice in a Time of Change” • Practical, career-focused insights • Guest cartoonists joining a live panel format • A mix of strategy, storytelling, and real-world experience They'll also be around all weekend — panels, conversations, and (possibly questionable) lunch recommendations. Get on the mailing list so you don't miss out! Call the ComicLab Talkback Line Got a question or something to share?

No Bull ZoneThis week on the Sober.Coffee podcast, Mike and Glenn welcome Elizabeth and Erin into the coffee shop for a raw, unfiltered conversation. The group dives deep into the "No Bull Zone"—a space where manipulation is traded for authenticity and shame is replaced by genuine connection.Inside the EpisodeThe discussion starts with the heavy lifting: processing the remorse, shame, and guilt of past lives. Elizabeth and Erin share how they used to "stuff" emotions deep inside, using substances as their primary coping mechanism. The group agrees on a vital truth: unprocessed emotions are a one-way ticket back to a drink or a drug.They also tackle the elephant in the room—the many misconceptions surrounding Alcoholics Anonymous. By leaning into their "Girl Gang" network, Elizabeth and Erin have found a community rooted in authentic compassion and honest perspectives.Key HighlightsThe Power of Clarity: Choosing sobriety clears the mental fog, allowing for a sharper mind and a willingness to try new things.The "No Bull" Shift: Moving away from being "whoever you need to be" to manipulate others, and stepping into who you actually are.The Three Pillars of Modern Sobriety:Fun activitiesConsistent supportGenuine relationshipsLiving with Purpose: How hosting events and opening their homes has become a reflection of their pure motives and care for others.Actionable Advice for the Sober CuriousIf you're feeling anxious or pressured, the message is simple: Just get connected.Find a Navigator: Connect with someone who has successfully used the AA program to help you bypass the myths.Show Up: Get to a meeting.The "Emergency Toolkit"When a drink feels like the only solution, try these healthy coping mechanisms instead:Reach Out: Call a sober friend.Go to a Meeting: Get into a safe environment.Distract & Engage: Lean into a hobby or a good book.Change Your Setting: Get outdoors.Serve: Shift your focus by helping someone else."If you're honest with yourself and others, change is possible. You just need to find the No Bull Zone and embrace it."

Welcome back to Truth, Lies & Work, the award-winning workplace podcast where behavioural science meets organisational culture. In the corporate world, we are obsessed with personality. We use DISC, Myers-Briggs, and Enneagrams to "colour-code" our colleagues and predict who will be a great leader. But what if we've been looking at the wrong data? In this episode, we sit down with Juliette Alban-Metcalfe, a Chartered Occupational Psychologist and CEO of Real World Group. Juliette is at the forefront of leadership research, building on the groundbreaking work of her mother, Professor Beverly Alimo-Metcalfe. Juliette argues that personality only explains a tiny fraction of leadership success. Instead, the real "magic sauce" is behaviour—the specific, observable actions that leaders take to engage their teams and foster success. In this episode, we discuss: Personality vs. Behaviour: Why what you do matters infinitely more than who you are according to your personality test results. The "Accidental Manager" Trap: Why founders and technical experts often struggle to transition into leadership and how 360-degree feedback can bridge the gap. Predictive Validity: The science behind why leadership behaviours can predict up to 60% of a team's motivation and fulfilment. Psychological Safety: How to use assessments to build trust and development rather than fear and judgement. Actionable Advice for Leaders: Two simple things every leader can do today to immediately improve team engagement. If you've ever felt like you're "not a natural leader" or if you're an HR professional frustrated with the lack of ROI from personality workshops, this episode is a masterclass in the science of what actually works.

Episode Info On the back of getting some less-than-great sales outreach on LinkedIn, I thought it would be a great moment to share some more sales advice for startup founders and service or solution providers out there looking to sell into or partner with insurers. This is a follow up the episode I did in Season 7 on the subject, which you can check out at https://future-of-insurance.com/podcast/vendoradvice/.  I'll also be taking a few weeks off from posting new episodes of the show, which makes a great chance for you to catch up on the back catalogue of episodes from all 7.5 seasons (there are 190 episodes of this show so far!). Also, if you're interested in claims or the complexities of coverage discussed in a really entertaining and educational format, check out What's The Scenario from PLRB, available on PLRB's website (membership required), or free for anyone on all the top podcasting platforms and in video format on YouTube. Episode Overview: Key Principles: Industry Foundation: Insurance is a caring, people-driven industry. Genuine intent to help is crucial. Clarity Over Buzzwords: Avoid vague language and jargon ("next generation solutions," "AI"). Be specific about the problem you solve and your solution. Respect Time: Generic, time-wasting outreach is detrimental. Be upfront, honest, and clear. Authenticity Wins: Genuine, dedicated individuals who focus on solving real problems build impactful businesses. Relationship Driven: Success in insurance relies on trust and authentic connections. Actionable Advice for Sellers: Clearly state the problem you solve and your solution. Be direct and avoid unnecessary buzzwords. Communicate genuinely and respectfully. Understand your audience's needs. This episode is brought to you by The Future of Insurance book series (future-of-insurance.com) from Bryan Falchuk. Follow the podcast at future-of-insurance.com/podcast for more details and other episodes. Music courtesy of Hyperbeat Music, available to stream or download on Spotify, Apple Music, and Amazon Music and more.

Artificial intelligence promises efficiency, but at what cost to your brain health? Jim Kwik, the world's leading brain coach, has observed a concerning trend: the more we rely on AI, the less we engage our own brains, ultimately making us mentally weaker. In this episode, Jim introduces the concept of augmented intelligence, a tool meant to amplify human thinking, not replace it. He also shares his proven strategies to strengthen brain health, ensuring that your memory, sleep, focus, and cognitive function stay sharp in an AI-driven world. In this episode, Hala and Jim will discuss: (00:00) Introduction (03:22) A New Mind for the AI Era (08:20) AI vs. Human Intelligence Comparison (11:55) Setting Boundaries With Artificial Intelligence (15:20) The MEDS Brain Health Framework (18:47) Sleep Optimization for Cognitive Wellness (23:40) Training Your Brain in the Modern World (34:08) Mastering Focus in a Distracted World (42:08) Understanding Brain Types: The CODE Framework (50:19) Actionable Advice for Entrepreneurs Jim Kwik is the world's leading brain performance coach, a New York Times bestselling author, and the founder of Kwik Brain. For over 30 years, he has trained CEOs, entrepreneurs, athletes, and world leaders in speed learning, memory improvement, and mental performance. As the host of the top-ranked Kwik Brain podcast, Jim focuses on brain health, cognitive fitness, and unlocking human potential in a rapidly changing world. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Visit Spectrum.com/FreeForLife to learn how you can get Business Internet Free Forever. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Working Genius - Take the Working Genius assessment and discover your natural gifts and thrive at work. Go to workinggenius.com and get 20% off with code PROFITING Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Huel -  Get all the daily nutrients you need with Huel. Grab Huel today and get 15% OFF with my code PROFITING at huel.com/PROFITING.  Resources Mentioned: Jim's Website: kwikbrain.com  Jim's Book, Limitless: bit.ly/-Limitles  Jim's YouTube: youtube.com/c/JimKwik  Jim's Podcast, Kwik Brain: bit.ly/KB-apple  Jim's Brain Type Quiz: mybrainanimal.com  YAP E190 with Jim Kwik: youngandprofiting.co/E190  The Structure of Scientific Revolutions by Thomas S. Kuhn: bit.ly/TSoSR  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Biohacking, Motivation, Manifestation, Life Balance, Self-Healing, Positivity, Happiness, Diet

#thePOZcast is proudly brought to you by Fountain - the leading enterprise platform for workforce management. Our platform enables companies to support their frontline workers from job application to departure. Fountain elevates the hiring, management, and retention of frontline workers at scale.To learn more, please visit: https://www.fountain.com/?utm_source=shrm-2024&utm_medium=event&utm_campaign=shrm-2024-podcast-adam-posner.Thanks for listening, and please follow us on Insta @NHPTalent and www.youtube.com/thePOZcastFor all episodes, please check out www.thePOZcast.com  Takeaways- Jason Walker's journey into HR was influenced by his dyslexia and strong people skills.- Empathy is crucial in HR, especially for those who have faced challenges.- AI has disrupted traditional job searching methods, making networking more important.- Job seekers need to adopt a warrior mentality to compete in the current market.- Companies are hesitant to hire due to uncertainty about future needs.- AI tools can help streamline hiring processes but may lead to a competitive environment.- Job hugging reflects employees' fears of job security and market instability.- Hybrid work models present challenges for employee engagement and development.- HR leaders must focus on maintaining culture and employee appreciation during tough times.- Fractional HR services provide cost-effective solutions for companies needing specialized support. Chapters00:00 Introduction to Jason Walker and ThriveHR Consulting02:32 Jason's Journey into HR and Empathy Development05:01 The Changing Talent Landscape and AI's Impact11:14 The AI War: Job Seekers vs Employers12:18 Positive Uses of AI in Hiring Processes18:45 Understanding Job Hugging in Today's Market20:47 The Hybrid Work Model: Pros and Cons23:42 Culture, Burnout, and Compliance Risks in HR27:02 Practical AI Adoption in HR32:37 Fractional HR: A Growing Demand37:47 Actionable Advice for Job Seekers40:42 Optimism in the HR Landscape  

Hall of Fame speaker Don Yaeger joins Thom Singer for the first Speakernomics episode of 2026, sharing actionable insights on building a lasting career and business in professional speaking. Get straight to the essentials with proven tips, powerful stories, and strategies for growth.* How to constantly develop fresh content to keep your talks relevant and engaging* The importance of multiple streams of income for long-term stability* Insights from writing bestselling books and leveraging them in speaking* Creating a powerful inner circle and the impact of NSA community connections* Why signature stories set great speakers apart and tips for mastering yours Become an NSA Member! https://nsaspeaker.org/join/#membership Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, the host interviews Howard Thai, a former top 50 Amazon seller and founder of the Elite Seller Society mastermind. Howard discusses how his mastermind group helps sellers solve problems, access mentorship, and gain valuable resources. He shares insights on black hat tactics in the Amazon marketplace and stresses the importance of understanding these to protect your business. Howard advises sellers to fully optimize their listings, monitor for unauthorized changes, and innovate through unique product bundles to stand out and succeed on Amazon.Chapters:Introduction to Howard Thai and His Amazon Journey (00:00:00)Host introduces Howard Thai, his Amazon success, and his background in educating Chinese sellers.Overview of the Elite Seller Society Mastermind (00:01:19)Howard explains the purpose, benefits, and unique resources of his mastermind group for Amazon sellers.Value of Mastermind Groups and Continuous Learning (00:03:16)Howard discusses attending other masterminds, the investment involved, and the importance of learning from top-tier groups.Black Hat Tactics: Stigma and Seller Concerns (00:04:22)Host and Howard address the stigma around Chinese sellers and black hat tactics on Amazon.Understanding and Defending Against Black Hat Tactics (00:04:52)Howard explains why sellers must understand black hat tactics to protect themselves and their listings.Current Black Hat Tactics and Amazon's Response (00:06:17)Howard lists active black hat tactics, notes their decline, and praises Amazon's efforts to protect sellers.Proactive Listing Protection Strategies (00:08:32)Howard details steps for sellers to proactively secure their listings, including team building and monitoring.Filling Out All Listing Fields for Security and Visibility (00:09:43)Howard explains the importance of completing all Amazon listing fields to prevent manipulation and improve searchability.Leveraging Filters and Searchability on Amazon (00:11:41)Howard highlights how properly filled fields affect product visibility in Amazon's filters and search results.Key Takeaways and Actionable Advice (00:12:52)Host summarizes three main takeaways: innovate with bundles, optimize listings, and understand black hat tactics for defense.Closing Remarks and Resources (00:15:59)Host thanks Howard, shares his website, and encourages listeners to follow his work and mastermind events.Links and Mentions:Elite Seller Society ShopifyFacebookAmazon Seller CentralTranscript:Josh 00:00:00  Without further ado, I am excited to introduce to you Howard Thai. Howard is a former top 50 seller on all of Amazon. And his origin story as a seller is an epic itself. Between selling thousands of units of hoverboards daily and battling with Amazon Incorporated on Amazon, Apple actually on Amazon. The story of his humble beginnings is a story too long to tell. He began his journey as an educator by single handedly spearheading the training of Chinese sellers on Amazon. The insights that Howard provided and the tools he developed led to what many in the United States consider the Chinese takeover of Amazon. He has saved, started, scaled and sold hundreds of businesses via Amazon and other virtual platforms. And he's done it time and time again. So welcome to the podcast, Howard. Howard, I think this is a good time to kind of talk about your mastermind. You do something with the elite seller society and you have a mastermind big, you know, kind of event that you do once a year, I believe.Josh 00:01:05  this is something that I've been very interested and I keep asking you about. I think every time I talk to you, I'm like, hey, do you have the dates? And do you know where you're going yet? So tell us more about that. And what is it all about? What content are you sharing?Howard 00:01:19  So the elite level of society is like, a mastermind that I have created. it's everyone that's been in our event, our mastermind events that gets, gets added into and, we kind of go in and help each other within our group, like how to solve problems, as well as, there's like, something that we can offer our group through, like, other mentorships or through, like, special, like things. I'm working on getting our, all our membership members. Members, that own, their own, account rep So that they don't have to go through the SAS program or SAS program. That really sucks. So they're getting like really good quality. employees and Amazon being able to support them.Howard 00:02:13  So I'm talking to Amazon on that on how we can actually make that work for our employees. So that's just something cool that I'm working with or things that things that are always open when you're in the mastermind. I like like you said, my shift change. Like you never you're in a box all the time. For most of the people that aren't in, in these mastermind I'm talking about, like, if you're even in these podcasts or in Facebook groups, you'll never get the same kind of, like information that you really could get on those different platforms than if it was in Bessemer. You probably know that, Josh. so, like, I'm just sitting there and learning and like, oh, there is this thing that out there to doing this stuff, you know, I'm not ready yet for it, but I know it's out there exists, so I need to do it. Like, for example, like, digital marketing, you know, I need to do some marketing, but I went to, I went to, custom conversion.Howard 00:03:16  I went to, a lot of, Carrie's events, like the weird events, you know, three and and even I'm thinking about getting into those two masterminds, right? One from all inside one site and also from Perry site, you know, so I'm trying to I'm looking into that. They're not cheap. They're like maybe 25,000 a year. but, yes, it's from the world, right?Josh 00:03:39  So yeah, I know that. That's great. And I agree with your statement there, Howard, in terms of, you know, the deeper tactics, if you want to go deep with stuff, you need to start reaching out and joining some of those mastermind groups. So I think it's going to take your learning to the next level. Now, Howard, you've educated a lot of Chinese sellers, right? And I think there's a negative stigma in the marketplace where it's like, oh, the Chinese sellers, they just want to implement black hat tactics, and that's who's always attacking me. you know, prior to this conversation, you and I discussed and you're like, you, you see kind of the black hat, black hat tactics kind of, you know, lessening to some extent or or another.Josh 00:04:22  But from your experience, you are so well versed on Amazon. I know a lot of sellers are fearful when it comes to black hat tactics, but would you mind kind of educating our audience in regards to what are the active black hat tactics that you see being implemented right now, and what are ways that sellers can do to protect themselves in advance, as well as what do you do if you do have a black hat tactic that actually affects you and attacks your listing?Howard 00:04:52  People think that, you know, like this stigma like, hey, you know, black hat and you do black hat, right? But the reality is, if a person has been in this industry for so long, they would need to know how to protect themselves. What kind of backpack techniques? Like what you're asking. Right. so, like, a computer security guy, right? Who does? Computer security? Needs to know how people are coming in and attacking the system. So if you're like a programmer an...

In this powerful episode of the Stuck In My Mind Podcast, host Wize El Jefe welcomes visionary entrepreneur Greg Selkoe, best known for founding the influential streetwear brand Karma Loop, leading the esports powerhouse Faze Clan, and now steering the cutting-edge gaming lifestyle brand XSET as CEO and co-founder. This honest, inspiring conversation is a masterclass for creators, culture builders, and anyone pursuing a dream against the odds. From the jump, Wize El Jefe sets the stage, giving listeners a glimpse into Greg Selkoe's cultural impact—from collaborations with icons like Lil Wayne, Osuna, and Pharrell's camp, to partnerships with brands like the Boston Red Sox and HyperX. But as the episode unfolds, it's clear this story goes much deeper than flashy names and million-dollar deals—it's about authentic passion, grit, resilience, and growth. The Roots of Culture Building The episode kicks off as Greg Selkoe traces his journey from Boston's vibrant street culture to global entrepreneurship. He reveals how an early obsession with breakdancing, graffiti art, skateboarding, punk rock, and hip hop influenced his worldview. Rather than seeing these movements as separate lanes, he felt at home in all of them—setting the stage for Karma Loop, which wasn't just about selling clothes, but celebrating the energy and diversity of urban culture. Greg Selkoe describes how this merged into his approach at XSET, aiming to build “a media company” that puts culture first, amplifies creators, and tells compelling brand stories. Resilience Through Setbacks One of the episode's major themes is resilience. Both Greg Selkoe and Wize El Jefe reflect on their entrepreneurial journeys, emphasizing that setbacks and failures are inevitable. Greg Selkoe shares candidly about Karma Loop's highs and lows—from its $150 million peak to private equity challenges that forced him to rebuild from scratch. He offers hard-earned lessons: “Don't think someone's going to come along and save you if you're having trouble in your business, you got to rely on yourself.” The best way not to fail? Keep going. Wize El Jefe reciprocates, sharing his own risk-taking path in podcasting, internet radio, and launching a media company. The key takeaway is treating each setback as a learning experience—a stepping stone rather than an endpoint. Business Lessons That Transcend Formal Education Unlike many entrepreneurs, Greg Selkoe didn't start with a business degree—he studied urban planning at Harvard, inspired by his mother's work. But he credits this background for shaping his community-first approach. “Passion for what I was doing came from another part of me than what normally would be... I think that authenticity came through everything we did.” Rather than targeting a market, he built organically around what he loved—and learned the other business skills on the job and through mentorship. This authenticity, he believes, gave his brands a unique edge and fostered community. Building XSET and Shifting Strategies When it came to launching XSET, Greg Selkoe and team faced fresh challenges: securing investment, building a fanbase, and educating skeptical investors about the true scale of gaming and streaming culture. Greg Selkoe recognized a major opportunity—gaming needed a lifestyle brand that felt as dynamic as Overtime, Complex, or Barstool. The vision from day one: XSET would be a lifestyle media company at the crossroads of gaming, music, fashion, entertainment, and traditional sports. However, this path wasn't linear. Initially, XSET tried to replicate Karma Loop's retail-first model, but the lack of an established fanbase made traction difficult. After two years, they made a pivotal shift—refocusing on media, content, and creator empowerment. This willingness to pivot, rather than stubbornly sticking to a plan, is a recurring lesson for entrepreneurs highlighted in the episode. Collaboration, Community, and Advice for Creators Both host and guest agree: entrepreneurship is not a solo sport. Greg Selkoe stresses the importance of asking for help, seeking mentorship, and learning from those who have traveled similar paths: “If you don't know something... that's power to say you don't know it.” He shares stories of leaning on collaborators and mentors—even in public adversity—while cautioning against burning bridges or stepping on others to succeed. Public Challenges, Private Pain, and the Power of Community The episode delves into the emotional toll of public failure. Greg Selkoe recounts the fallout from Karma Loop's bankruptcy, facing media scrutiny and industry criticism. Yet, a pivotal moment at a high-powered Silicon Valley barbecue hosted by Steve Stout and Ben Horowitz transformed his outlook. Instead of derision, he found encouragement and solidarity from fellow entrepreneurs—reminding him that to build is to stumble, but also to rise again. This network of support propelled him towards new ventures, from consulting gigs with Pharrell and streetwear legend Jeff Staple to co-founding XSET. He credits his collaborative, generous approach for attracting support in hard times, when more ruthless operators might find themselves isolated. Mental Health, Health Scares, and Resilience No journey is without personal cost. Greg Selkoe opens up about dealing with serious health issues—a genetic autoimmune condition affecting his heart, kidneys, and lungs—during a stressful business period. While stress didn't cause the problem, it certainly didn't help, underscoring the importance of self-care and resilience. Ultimately, he recovered and continued building, demonstrating that recovery—like business—requires persistence. Championing Female Gamers: The Queen's Gaming Collective A highlight of the discussion is XSET's acquisition of Queens Gaming Collective—a female-empowerment initiative in the gaming space. Greg Selkoe breaks down the significance: with 45% of gamers being female, the mainstream still overlooks their influence. By integrating Queens into XSET, they've built a more inclusive brand, landed major deals (like with Samsung), and shown that gaming culture is far broader than stereotypes suggest. The conversation paints a vision of gaming culture that's welcoming, intergenerational, and intersectional. What Does the Next Gen Media Company Look Like? As XSET grows, the company is evolving into a “next gen media studio.” Greg Selkoe explains that they now co-own YouTube deals with creators, market talent, and focus heavily on original content—streaming, recorded, and branded collaborations. Their difference? They don't operate as an agency, but as true partners—bringing creators and brands into culture-focused campaigns that move audiences and foster community. He notes that platforms like YouTube are the new TV, dominating content consumption and discovery. The Power of Unfiltered, Authentic Creation Wize El Jefe and Greg Selkoe agree: today's audiences crave authenticity. The democratization of media—through podcasting, YouTube, Twitch—enables creators to bypass gatekeepers and build direct relationships. Both reflect on their own pivots: adding video to podcasting, discovering new opportunities, and reaching audiences in meaningful ways. In a media landscape full of “agendas,” the episode champions authenticity, encouragement, and diversity. Actionable Advice for Creators and Entrepreneurs The episode closes with practical wisdom. For young creatives or those feeling stuck: Media and social media are essential for telling your story and promoting your product. Find a reason for your brand to exist—don't just copy what's out there. Expect the journey to be long and hard, not an overnight success. Seek mentorship from experienced people in your field. Write down your goals, risks, and rewards—plan, but be ready to adapt. Don't be afraid to seek help, admit what you don't know, or pivot. As Greg Selkoe puts it, most businesses fail—but resilience, authenticity, and collaboration are the keys to enduring and thriving. — In Summary This episode of Stuck In My Mind Podcast is far more than an entrepreneurial profile—it's a deep exploration of culture, community, failure, growth, and the evolving media landscape. Listeners will come away with a sense of what it truly takes to build something meaningful in today's world: honesty, resilience, a willingness to adapt, and a commitment to authentic culture. Whether you're launching a brand, leveling up your content, or simply seeking inspiration, this conversation delivers actionable insights, relatable stories, and a call to stay connected, creative, and true to yourself. Make sure to follow XSET on all major platforms, connect with Greg Selkoe, and keep tuning in to Wize El Jefe for conversations that are shaping the next generation of culture.

Bestselling author Michael Lewis has spent decades practicing the habits of the sharpest business thinkers: questioning assumptions, navigating past blind spots, and revealing why conventional wisdom so often leads smart people astray. Lewis is the author of a remarkable run of business bestsellers, including Liar's Poker, Moneyball, Flash Boys, The Big Short, Boomerang, The Undoing Project, and Going Infinite. Both Moneyball and The Big Short were made into Oscar Best Picture-nominated films, as was The Blind Side, another of Lewis's non-fiction classics.  In this exclusive episode of Monday Morning Radio, Lewis reflects on why true success derives from taking the long view rather than aiming for quick results, and how doing the hard, unglamorous work others avoid can create an outsized, enduring advantage.  Lewis's conversation with founding Monday Morning Radio host Dean Rotbart was recorded when the author was honored as a Business News Visionary. While the interview dates back several years, in this abridged version of their talk, the insights Lewis shares are strikingly current — offering inspired ideas that apply to entrepreneurs, executives, and business owners navigating uncertainty, disruption, and change today. [Michael Lewis will be featured in All You Can Eat Business Wisdom: Second Helpings, coming in April 2026. The anthology is the sequel of co-host Maxwell Rotbart's award winning first edition, All You Can Eat Business Wisdom: A Monday Morning Radio Anthology of Actionable Advice.] Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo Credit: Tabitha Soren Posted: January 19, 2026 Monday Morning Run Time: 49:22 Episode: 14.33 The Great Writers Series from Roy H. Williams: YouTube Shorts HemingwayTalks About Pamplona

The GoGaddis Real Estate Radio Show with Cleveland (Cleve) Gaddis | Neighborhood & Hyperlocal Market Insight Presented by Modern Traditional Realty Group www.moderntraditionsrealty.com Is the shifting landscape of 2026 making you rethink your real estate strategy? In this 12-minute segment of The Go Gaddis Real Estate Radio Show, we dive into one of Gwinnett County's most sought-after pockets—Berkshire Manor—and provide essential homeownership tips that even the Farmers' Almanac would approve of. Whether you are a current homeowner in Berkshire Manor curious about your property value or a buyer looking for a neighborhood that blends traditional charm with modern convenience, this episode is for you. We move beyond the broad headlines to give you the hyperlocal data you need to act with confidence. From understanding current inventory in North Gwinnett to preparing your home for the winter months ahead, we're here to guide you through all of your real estate needs. -Berkshire Manor Deep Dive: Why this specific community remains a top choice for families and what the latest sales data tells us about its 2026 trajectory. -Farmers' Almanac vs. Reality: How to use seasonal weather predictions to prioritize home maintenance and protect your biggest investment from the elements. -Inventory & Trends: A look at how new developments in the surrounding area are impacting competition and pricing for established homes. -Actionable Advice for Sellers: Why "strategic upgrades" are the secret weapon for homeowners in competitive Gwinnett markets this year. -The Buyer's Advantage: Tips for navigating high-demand neighborhoods and why acting quickly in 2026 requires more than just a pre-approval. Stop second-guessing the market and start moving with a plan. Listen to the full segment now to gain the edge in Atlanta real estate. The insights shared on the show reflect the same guidance provided daily by Modern Traditional Realty Group. If you'd like a no-pressure conversation about your home's value, equity position, or the right timing for your next move, visit ModernTraditionalRealtyGroup.com or to connect with Cleve and submit questions for future segments, visit GoGaddisRadio.com

Caregiving isn't always a storybook journey, especially when family ties are already frayed. In this candid, emotionally charged episode, Jennifer Sullivan joins Christy Byrne Yates and Jean Lee, an acquisitions editor at AlzAuthors, to share her raw and inspiring account of caring for her mother with Alzheimer's—through complicated family dynamics, financial crises, and the unique heartbreak of the COVID-19 pandemic. Discover how Jennifer turned deep childhood wounds and a rocky mother-daughter relationship into unexpected healing and clarity. Hear about her struggles with sibling responsibility, navigating Medicaid and memory care, and finally, the bittersweet reconnection with her mom just as the world—and their contact—shut down. Jennifer and the hosts dive deep into how dementia can shift family roles and reveal unspoken truths, the unexpected gifts that can emerge from even the most difficult relationships, and the importance of self-compassion on the caregiving journey. Top Takeaways: Navigating Dementia With a Difficult ParentJennifer's memoir explores caring for a parent when love is complicated by past betrayals and painful memories.Unfiltered Look at Sibling DynamicsLearn how sibling estrangement and differing responsibilities can complicate caregiving, and how to cope when support isn't reciprocalCOVID's Impact on Alzheimer's FamiliesA gripping account of forced separation, window visits, and the heartache—and hope—of loving at a distance.Finding Redemption and Healing Through CareJennifer's story proves that deep wounds can sometimes make way for unexpected healing, hope, and even joy.Actionable Advice for CaregiversInsights on navigating social services, setting boundaries, and the importance of storytelling and journaling for resilience. Memorable Quotes: “All the pressure I put on myself was taken away...not being afraid to just love has been one of the biggest gifts.” Where to Find Jennifer: Website: JENNSULL.comInstagramBook: When the Window Closes Connect with AlzAuthors: Subscribe to the PodcastJoin the NewsletterFollow on YouTubeSupport With a Donation Learn about the Moderators Marianne Sciucco Christy Byrne Yates About the Podcast  AlzAuthors is the global community of authors writing about Alzheimer's and dementia from personal experience to light the way for others. Our podcast introduces you to our authors who share their stories and insights to provide knowledge, comfort, and support. Please subscribe so you don't miss a word. If our authors' stories move you, please leave a review. And don't forget to share our podcast with family and friends on their own dementia journeys. We are a 501(c)(3) charitable organization totally reliant on donations to do what we do. Your generosity will help cover our many operating costs, which include website hosting and maintenance fees, service charges to keep things running smoothly, and marketing expenses to promote our authors, expand our content, improve our reach, and more. Our ongoing work supports our mission to lift the silence and stigma of Alzheimer's and other dementias.  To sustain our efforts please donate here: https://alzauthors.com/donate Ideas and opinions expressed in this podcast belong to the speakers and not AlzAuthors. Always consult your healthcare provider and legal and financial consultants for advice on any of the topics covered here. Thanks for listening. We are a Whole Care Network Featured Podcast Proud to be on The Health Podcast Network Find us on The World Podcast Network and babyboomer.org Want to be on the podcast? Here's what you need to know:   We've got merch! Shop our Store

Every few years, the world of product management goes through a phase shift. When I started at Microsoft in the early 2000s, we shipped Office in boxes. Product cycles were long, engineering was expensive, and user research moved at the speed of snail mail. Fast forward a decade and the cloud era reset the speed at which we build, measure, and learn. Then mobile reshaped everything we thought we knew about attention, engagement, and distribution.Now we are standing at the edge of another shift. Not a small shift, but a tectonic one. Artificial intelligence is rewriting the rules of product creation, product discovery, product expectations, and product careers.To help make sense of this moment, I hosted a panel of world class product leaders on the Fireside PM podcast:• Rami Abu-Zahra, Amazon product leader across Kindle, Books, and Prime Video• Todd Beaupre, Product Director at YouTube leading Home and Recommendations• Joe Corkery, CEO and cofounder of Jaide Health • Tom Leung (me), Partner at Palo Alto Foundry• Lauren Nagel, VP Product at Mezmo• David Nydegger, Chief Product Officer at OvivaThese are leaders running massive consumer platforms, high stakes health tech, and fast moving developer tools. The conversation was rich, honest, and filled with specific examples. This post summarizes the discussion, adds my own reflections, and offers a practical guide for early and mid career PMs who want to stay relevant in a world where AI is redefining what great product management looks like.Table of Contents* What AI Cannot Do and Why PM Judgment Still Matters* The New AI Literacy: What PMs Must Know by 2026* Why Building AI Products Speeds Up Some Cycles and Slows Down Others* Whether the PM, Eng, UX Trifecta Still Stands* The Biggest Risks AI Introduces Into Product Development* Actionable Advice for Early and Mid Career PMs* My Takeaways and What Really Matters Going Forward* Closing Thoughts and Coaching Practice1. What AI Cannot Do and Why PM Judgment Still MattersWe opened the panel with a foundational question. As AI becomes more capable every quarter, what is left for humans to do. Where do PMs still add irreplaceable value. It is the question every PM secretly wonders.Todd put it simply: “At the end of the day, you have to make some judgment calls. We are not going to turn that over anytime soon.”This theme came up again and again. AI is phenomenal at synthesizing, drafting, exploring, and narrowing. But it does not have conviction. It does not have lived experience. It does not feel user pain. It does not carry responsibility.Joe from Jaide Health captured it perfectly when he said: “AI cannot feel the pain your users have. It can help meet their goals, but it will not get you that deep understanding.”There is still no replacement for sitting with a frustrated healthcare customer who cannot get their clinical data into your system, or a creator on YouTube who feels the algorithm is punishing their art, or a devops engineer staring at an RCA output that feels 20 percent off.Every PM knows this feeling: the moment when all signals point one way, but your gut tells you the data is incomplete or misleading. This is the craft that AI does not have.Why judgment becomes even more important in an AI worldDavid, who runs product at a regulated health company, said something incredibly important: “Knowing what great looks like becomes more essential, not less. The PM's that thrive in AI are the ones with great product sense.”This is counterintuitive for many. But when the operational work becomes automated, the differentiation shifts toward taste, intuition, sequencing, and prioritization.Lauren asked the million dollar question. “How are we going to train junior PMs if AI is doing the legwork. Who teaches them how to think.”This is a profound point. If AI closes the gap between junior and senior PMs in execution tasks, the difference will emerge almost entirely in judgment. Knowing how to probe user problems. Knowing when a feature is good enough. Knowing which tradeoffs matter. Knowing which flaw is fatal and which is cosmetic.AI is incredible at writing a PRD. AI is terrible at knowing whether the PRD is any good.Which means the future PM becomes more strategic, more intuitive, more customer obsessed, and more willing to make thoughtful bets under uncertainty.2. The New AI Literacy: What PMs Must Know by 2026I asked the panel what AI literacy actually means for PMs. Not the hype. Not the buzzwords. The real work.Instead of giving gimmicky answers, the discussion converged on a clear set of skills that PMs must master.Skill 1: Understanding context engineeringDavid laid this out clearly: “Knowing what LMS are good at and what they are not good at, and knowing how to give them the right context, has become a foundational PM skill.”Most PMs think prompt engineering is about clever phrasing. In reality, the future is about context engineering. Feeding models the right data. Choosing the right constraints. Deciding what to ignore. Curating inputs that shape outputs in reliable ways.Context engineering is to AI product development what Figma was to collaborative design. If you cannot do it, you are not going to be effective.Skill 2: Evals, evals, evalsRami said something that resonated with the entire panel: “Last year was all about prompts. This year is all about evals.”He is right.• How do you build a golden dataset.• How do you evaluate accuracy.• How do you detect drift.• How do you measure hallucination rates.• How do you combine UX evals with model evals.• How do you decide what good looks like.• How do you define safe versus unsafe boundaries.AI evaluation is now a core PM responsibility. Not exclusively. But PMs must understand what engineers are testing for, what failure modes exist, and how to design test sets that reflect the real world.Lauren said her PMs write evals side by side with engineering. That is where the world is going.Skill 3: Knowing when to trust AI output and when to override itTodd noted: “It is one thing to get an answer that sounds good. It is another thing to know if it is actually good.”This is the heart of the role. AI can produce strategic recommendations that look polished, structured, and wise. But the real question is whether they are grounded in reality, aligned with your constraints, and consistent with your product vision.A PM without the ability to tell real insight from confident nonsense will be replaced by someone who can.Skill 4: Understanding the physics of model changesThis one surprised many people, but it was a recurring point.Rami noted: “When you upgrade a model, the outputs can be totally different. The evals start failing. The experience shifts.”PMs must understand:• Models get deprecated• Models drift• Model updates can break well tuned prompts• API pricing has real COGS implications• Latency varies• Context windows vary• Some tasks need agents, some need RAG, some need a small finetuned modelThis is product work now. The PM of 2026 must know these constraints as well as a PM of the cloud era understood database limits or API rate limits.Skill 5: How to construct AI powered prototypes in hours, not weeksIt now takes one afternoon to build something meaningful. Zero code required. Prompt, test, refine. Whether you use Replit, Cursor, Vercel, or sandboxed agents, the speed is shocking.But this makes taste and problem selection even more important. The future PM must be able to quickly validate whether a concept is worth building beyond the demo stage.3. Why Building AI Products Speeds Up Some Cycles and Slows Down OthersThis part of the conversation was fascinating because people expected AI to accelerate everything. The panel had a very different view.Fast: Prototyping and concept validationLauren described how her teams can build working versions of an AI powered Root Cause Analysis feature in days, test it with customers, and get directional feedback immediately.“You can think bigger because the cost of trying things is much lower,” she said.For founders, early PMs, and anyone validating hypotheses, this is liberating. You can test ten ideas in a week. That used to take a quarter.Slow: Productionizing AI featuresThe surprising part is that shipping the V1 of an AI feature is slower than most expect.Joe noted: “You can get prototypes instantly. But turning that into a real product that works reliably is still hard.”Why. Because:• You need evals.• You need monitoring.• You need guardrails.• You need safety reviews.• You need deterministic parts of the workflow.• You need to manage COGS.• You need to design fallbacks.• You need to handle unpredictable inputs.• You need to think about hallucination risk.• You need new UI surfaces for non deterministic outputs.Lauren said bluntly: “Vibe coding is fast. Moving that vibe code to production is still a four month process.”This should be printed on a poster in every AI startup office.Very Slow: Iterating on AI powered featuresAnother counterintuitive point. Many teams ship a great V1 but struggle to improve it significantly afterward.David said their nutrition AI feature launched well but: “We struggled really hard to make it better. Each iteration was easy to try but difficult to improve in a meaningful way.”Why is iteration so difficult.Because model improvements may not translate directly into UX improvements. Users need consistency. Drift creates churn. Small changes in context or prompts can cause large changes in behavior.Teams are learning a hard truth: AI powered features do not behave like typical deterministic product flows. They require new iteration muscles that most orgs do not yet have.4. The PM, Eng, UX Trifecta in the AI EraI asked whether the classic PM, Eng, UX triad is still the right model. The audience was expecting disagreement. The panel was surprisingly aligned.The trifecta is not going anywhereRami put it simply: “We still need experts in all three domains to raise the bar.”Joe added: “AI makes it possible for PMs to do more technical work. But it does not replace engineering. Same for design.”AI blurs the edges of the roles, but it does not collapse them. In fact, each role becomes more valuable because the work becomes more abstract.• PMs focus on judgment, sequencing, evaluation, and customer centric problem framing• Engineers focus on agents, systems, architecture, guardrails, latency, and reliability• Designers focus on dynamic UX, non deterministic UX patterns, and new affordances for AI outputsWhat does changeAI makes the PM-Eng relationship more intense. The backbone of AI features is a combination of model orchestration, evaluation, prompting, and context curation. PMs must be tighter than ever with engineering to design these systems.David noted that his teams focus more on individual talents. Some PMs are great at context engineering. Some designers excel at polishing AI generated layouts. Some engineers are brilliant at prompt chaining. AI reveals strengths quickly.The trifecta remains. The skill distribution within it evolves.5. The Biggest Risks AI Introduces Into Product DevelopmentWhen we asked what scares PMs most about AI, the conversation became blunt and honest. Risk 1: Loss of user trustLauren warned: “If people keep shipping low quality AI features, user trust in AI erodes. And then your good AI product suffers from the skepticism.”This is very real. Many early AI features across industries are low quality, gimmicky, or unreliable. Users quickly learn to distrust these experiences.Which means PMs must resist the pressure to ship before the feature is ready.Risk 2: Skill atrophyTodd shared a story that hit home for many PMs. “Junior folks just want to plug in the prompt and take whatever the AI gives them. That is a recipe for having no job later.”PMs who outsource their thinking to AI will lose their judgment. Judgment cannot be regained easily.This is the silent career killer.Risk 3: Safety hazards in sensitive domainsDavid was direct: “If we have one unsafe output, we have to shut the feature off. We cannot afford even small mistakes.”In healthcare, finance, education, and legal industries, the tolerance for error is near zero. AI must be monitored relentlessly. Human in the loop systems are mandatory. The cycles are slower but the stakes are higher.Risk 4: The high bar for AI compared to humansJoe said something I have thought about for years: “AI is held to a much higher standard than human decision making. Humans make mistakes constantly, but we forgive them. AI makes one mistake and it is unacceptable.”This slows adoption in certain industries and creates unrealistic expectations.Risk 5: Model deprecation and instabilityRami described a real problem AI PMs face: “Models get deprecated faster than they get replaced. The next model is not always GA. Outputs change. Prompts break.”This creates product instability that PMs must anticipate and design around.Risk 6: Differentiation becomes hardI shared this perspective because I see so many early stage startups struggle with it.If your whole product is a wrapper around an LLM, competitors will copy you in a week. The real differentiation will not come from using AI. It will come from how deeply you understand the customer, how you integrate AI with proprietary data, and how you create durable workflows.6. Actionable Advice for Early and Mid Career PMsThis was one of my favorite parts of the panel because the advice was humble, practical, and immediately useful.A. Develop deep user empathy. This will become your biggest differentiator.Lauren said it clearly: “Maintain your empathy. Understand the pain your user really has.”AI makes execution cheap. It makes insight valuable.If you can articulate user pain precisely.If you can differentiate surface friction from underlying need.If you can see around corners.If you can prototype solutions and test them in hours.If you can connect dots between what AI can do and what users need.You will thrive.Tactical steps:• Sit in on customer support calls every week.• Watch 10 user sessions for every feature you own.• Talk to customers until patterns emerge.• Ask “why” five times in every conversation.• Maintain a user pain log and update it constantly.B. Become great at context engineeringThis will matter as much as SQL mattered ten years ago.Action steps:• Practice writing prompts with structured context blocks.• Build a library of prompts that work for your product.• Study how adding, removing, or reordering context changes output.• Learn RAG patterns.• Learn when structured data beats embeddings.• Learn when smaller local models outperform big ones.C. Learn eval frameworksThis is non negotiable.You need to know:• Precision vs recall tradeoffs• How to build golden datasets• How to design scenario based evals for UX• How to test for hallucination• How to monitor drift• How to set quality thresholds• How to build dashboards that reflect real world input distributionsYou do not need to write the code.You do need to define the eval strategy.D. Strengthen your product senseYou cannot outsource product taste.Todd said it best: “Imagine asking AI to generate 20 percent growth for you. It will not tell you what great looks like.”To strengthen your product sense:• Review the best products weekly.• Take screenshots of great UX patterns.• Map user flows from apps you admire.• Break products down into primitives.• Ask yourself why a product decision works.• Predict what great would look like before you design it.The PMs who thrive will be the ones who can recognize magic when they see it.E. Stay curiousRami's closing advice was simple and perfect: “Stay curious. Keep learning. It never gets old.”AI changes monthly. The PM who is excited by new ideas will outperform the PM who clings to old patterns.Practical habits:• Read one AI research paper summary each week.• Follow evaluation and model updates from major vendors.• Build at least one small AI prototype a month.• Join AI PM communities.• Teach juniors what you learn. Nothing accelerates mastery faster.F. Embrace velocity and side projectsTodd said that some of his biggest career breakthroughs came from solving problems on the side.This is more true now than ever.If you have an idea, you can build an MVP over a weekend. If it solves a real problem, someone will notice.G. Stay close to engineeringNot because you need to code, but because AI features require tighter PM engineering collaboration.Learn enough to be dangerous:• How embeddings work• How vector stores behave• What latency tradeoffs exist• How agents chain tasks• How model versioning works• How context limits shape UX• Why some prompts blow up API costsIf you can speak this language, you will earn trust and accelerate cycles.H. Understand the business deeplyJoe's advice was timeless: “Know who pays you and how much they pay. Solve real problems and know the business model.”PMs who understand unit economics, COGS, pricing, and funnel dynamics will stand out.7. Tom's Takeaways and What Really Matters Going ForwardI ended the recording by sharing what I personally believe after moderating this discussion and working closely with a variety of AI teams over the past 2 years.Judgment becomes the most valuable PM skillAs AI gets better at analysis, synthesis, and execution, your value shifts to:• Choosing the right problem• Sequencing decisions• Making 55 45 calls• Understanding user pain• Making tradeoffs• Deciding when good is good enough• Defining success• Communicating vision• Influencing the orgAgents can write specs.LLMs can produce strategies.But only humans can choose the right one and commit.Learning speed becomes a competitive advantageI said this on the panel and I believe it more every month.Because of AI, you now have:• Infinite coaches• Infinite mentors• Infinite experts• Infinite documentation• Infinite learning loopsA PM who learns slowly will not survive the next decade. Curiosity, empathy, and velocity will separate great from goodMany panelists said versions of this. The common pattern was:• Understand users deeply• Combine multiple tools creatively• Move quickly• Learn constantlyThe future rewards generalists with taste, speed, and emotional intelligence.Differentiation requires going beyond wrapper appsThis is one of my biggest concerns for early stage founders. If your entire product is a wrapper around a model, you are vulnerable.Durable value will come from:• Proprietary data• Proprietary workflows• Deep domain insight• Organizational trust• Distribution advantage• Safety and reliability• Integration with existing systemsAI is a component, not a moat.8. Closing ThoughtsHosting this panel made me more optimistic about the future of product management. Not because AI will not change the job. It already has. But because the fundamental craft remains alive.Product management has always been about understanding people, making decisions with incomplete information, telling compelling stories, and guiding teams through ambiguity and being right often.AI accelerates the craft. It amplifies the best PMs and exposes the weak ones. It rewards curiosity, empathy, velocity, and judgment.If you want tailored support on your PM career, leadership journey, or executive path, I offer 1 on 1 career, executive, and product coaching at tomleungcoaching.com.OK team. Let's ship greatness. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit firesidepm.substack.com