The ecommerce podcast for brands looking to compete and win in a crowded ecommerce marketplace. Hosted by Isaac Hyman and Yaakov Rosenberg, e-commerce marketing experts for the top 1%, we talk about how ecommerce brands can build better customer relationships that scale their business using the secret strategies of the top 1%. From email marketing to SMS, Facebook ads to CRM strategies, we uncover proven strategies that acquire, convert and retain customers better. Discover why the 80/20 rule and being customer-centric is critical to ecommerce! Subscribe to the Ecom 80/20 podcast today!
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Google Ads Secrets of the 1%: How to Attract & Convert More Visitors Into Customers | Ecom 80/20 Podcast Turning one-time buyers into lifetime buyers starts with acquisition. Most e-commerce brands, however, suffer from shiny new object syndrome. With TikTok ads, machine-learning driven strategies and ChatGPT hacks, staying ahead of the acquisition plans of […] The post Google Ads Secrets of the 1%: How to Attract & Convert More Visitors Into Customers | Ecom 80/20 Podcast appeared first on HiFlyer Digital.
How Debbe Simmons of BicycleWarehouse.com Saved Her Time & Tripled Revenue in 90 Days | Ecom 80/20 Podcast Running an ecommerce store requires wearing a lot of marketing hats at the beginning. As your brand scales, though, you slowly realize the need for seasoned marketing experts who can achieve more results in half the […] The post How Debbe Simmons of BicycleWarehouse.com Saved Her Time & Tripled Revenue in 90 Days | Ecom 80/20 Podcast appeared first on HiFlyer Digital.
9 AI Marketing Strategies for Email & SMS That Will Double Revenue and Reduce Workload in Half | Ecom 80/20 Podcast With the rise of ChatGPT, Google Bard AI and Microsoft Bing chat search engines, AI marketing and machine-learning is the fastest-moving ecommerce trend in 2023. In fact, 75% of customers are more likely […] The post 9 AI Marketing Strategies for Email & SMS That Will Double Revenue and Reduce Workload in Half | Ecom 80/20 Podcast appeared first on HiFlyer Digital.
10 Email & SMS A/B Tests You Should Be Running All Year Long | Ecom 80/20 Podcast Succeeding at ecommerce in 2023 requires a culture of testing across all customer touchpoints. Email & SMS provides the cheapest and easiest way to test and learn what your customers want as well as what offers, messaging […] The post 10 Email & SMS A/B Tests You Should Be Running All Year Long | Ecom 80/20 Podcast appeared first on HiFlyer Digital.
Ecom 80/20 Podcast | 12 Email, SMS & Retention Strategies You Must Implement to Win 2023 On this episode, I will share the 12 essential email, SMS and retention strategies you need to implement to win 2023. E-commerce is projected to grow by 22% in 2023. But with a looming recession, rising ad costs […] The post 12 Email, SMS & Retention Strategies You Must Implement to Win 2023 | Ecom 80/20 Podcast | appeared first on HiFlyer Digital.
When it comes to 2022 Black Friday & Cyber Monday, the deck is stacked against the small ecommerce business: high inflation, excess inventory and growing competition with a three month head start on their marketing. The post Ecom 80/20 Podcast: Episode 24: 10 BFCM Hacks You Can Roll Out Immediately appeared first on HiFlyer Digital.
How Ecommerce Brands Can Monetize Anonymous Holiday 2022 Traffic Ecom 80/20 Podcast Topic: 97% of ecommerce website traffic is completely anonymous. The top ecommerce brands in the world spend hundreds of thousands of dollars annually to identify those anonymous users and obtain their email address for marketing purposes, especially during the holiday 2022 season when […] The post How Ecommerce Brands Can Monetize Anonymous Holiday 2022 Traffic | Ecom 80/20 Podcast appeared first on HiFlyer Digital.
Meet Oren Oren Charnoff is Co-founder and CEO at Fondue, a Shopify app that is helping ecommerce brands grow profitably. At Fondue, Oren and his team built CashBack to be a better discount: larger AOV, more profitable on first purchase, greater engagement, and higher LTV. Prior to starting Fondue, Oren was on the founding team […] The post Ecom 80/20 Podcast: Episode 22: How to Discount Profitably for the Holidays appeared first on HiFlyer Digital.
Episode Notes: Meet Azriel Ratz Azriel Ratz of Ratz Pack Media, which offers Paid Search and Facebook Ads to very large businesses, he's also known as the king of Facebook Ads. Name of the game is lifetime value of a user Better know the Who, the What and the How, or at least 2 of […] The post Ecom 80/20 Podcast: Episode 20: GUEST: Azriel Ratz: Scaling Ecommerce Brands with Facebook Ads appeared first on HiFlyer Digital.
Episode Notes: Meet Eli Portnoy Eli Portnoy Found and CEO of Sense360 with two exits in his career. He's a seasoned entrepreneur, starting a number of companies over the years. Yaakov and Eli actually went to school together over 30 years ago. Eli lives in Los Angeles with his family. First company, Thinknear = a […] The post Clone of Ecom 80/20 Podcast: Episode 20: GUEST: Eli Portnoy: How Customer Data Shaped My Entrepreneurship appeared first on HiFlyer Digital.
Episode Notes: Meet Eli Portnoy Eli Portnoy Found and CEO of Sense360 with two exits in his career. He's a seasoned entrepreneur, starting a number of companies over the years. Yaakov and Eli actually went to school together over 30 years ago. Eli lives in Los Angeles with his family. First company, Thinknear = a […] The post Ecom 80/20 Podcast: Episode 20: GUEST: Eli Portnoy: How Customer Data Shaped My Entrepreneurship appeared first on HiFlyer Digital.
Episode Notes: Meet Matt Cimino Matt Cimino is a Growth & conversion expert for ecommerce. He's the founder of Amped – a popup tool you can be proud of. Matt previously founded Exit Intel, which is an agency helping eCommerce companies optimize email and sms capture. Matt has just now launched Amped, which leverages everything learned over 8 […] The post Ecom 80/20 Podcast: Episode 19: GUEST: Matt Cimino: Popups & Acquisition with Amped appeared first on HiFlyer Digital.
Episode Notes: Meet Ruben Ramirez Owner and Digital Director of Outperform Studio. OutPerform provides paid media management across the digital spectrum, including CPC, CPM, content promotion and retargeting campaigns. We use customized techniques based on unique platform and campaign goals. organic or tik tok ads? The post Ecom 80/20 Podcast: Episode 18: GUEST: Ruben Ramirez: How to Grow Your Brand Using Tik Tok for Ecommerce appeared first on HiFlyer Digital.
Episode Notes: Meet Chase Clymer Musician from a young age, turned to digital marketing to pay the bills, turned to eCommerce and has marketing agency called Electric Eye. Electric Eye creates marketing strategies that help ecommerce stores focus on the KPIs, the Key Performance Indicators, that have the biggest impact on sales. (working smarter, […] The post Ecom 80/20 Podcast: Episode 17: GUEST: Chase Clymer: Top 3 Ways to Scale an Ecommerce Business appeared first on HiFlyer Digital.
Episode Notes: Meet Adam Shaffer ADAM SHAFFER, the president and founder of Omni Channel Distribution, a company that helps Amazon sellers navigate the complex waters of online retail in a post-brick-and-mortar world. Omni serves companies that sell everything from kitchen gadgets and roller skate wheels to security cameras and nail polish through a combination of […] The post Ecom 80/20 Podcast: Episode 16: GUEST: Adam Shaffer: Getting Started with Amazon & E-Commerce appeared first on HiFlyer Digital.
Episode Notes: The Upsell Upselling increases revenue by 10-30% on average. 70-95% of a business' revenue comes from upsells and renewalls. For brands and businesses, upsells are 68% more affordable than acquiring a new customer Upselling deepens the relationship that you have created with your customers, gives them more value and increases your customer lifetime […] The post Ecom 80/20 Podcast: Episode 15: The Value of The Upsell appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 14: Start Q2 Strong appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 13: The Cart Abandonment Strategy appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 12: GUEST: SAVANNAH STYLES – How to Excel in Brick & Mortar and Ecommerce appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 11: 7 Reasons You're Losing Your Customers appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 10: eTail West Recap appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 09: GUEST: OVADIA LABATON – The Smart Way to Scale An Ecommerce Brand appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 08: Smart Money – Super Bowl ROI appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 07: GUEST: NIKKI ELBAZ – How To Create Email & SMS Copy That Converts appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 06: Smart Foundation – Center Your Marketing Around the CRM appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 05: Smart Marketing – Building the Right MarTech Stack appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 04: The Smart Way to Win Ecommerce in Q1 appeared first on HiFlyer Digital.
The post Ecom 80/20 Podcast: Episode 03: The Magic of Automation appeared first on HiFlyer Digital.