Podcasts about ecom

Hannah Ruhamah Crum is the Founder of Kombucha Kamp, the leading education platform and Ecommerce brand for homebrewed kombucha. She's also the co-author of The Big Book of Kombucha and the cofounder and former president of Kombucha Brewers International, where she's helped shape industry standards for fermentation and transparency.Before launching Kombucha Kamp, Hannah was a language teacher and aspiring actress who stumbled into kombucha at a raw food restaurant in San Francisco. A single sip turned into a full-blown obsession, leading her to teach local brewing classes out of her apartment, blog about the gut microbiome, and ship SCOBYs from her kitchen table before launching a full Ecommerce operation.Hannah shares how she followed inbound demand signals to grow from DIY educator to industry leader, why homemade kombucha is different from store-bought, and how she scaled without outside capital. She also unpacks how COVID reshaped her business overnight, why she walked away from a quarter-million-dollar facility, and what she's learned about managing people without formal training.Whether she's explaining what it means to be a “bacteria farmer” or how her belief in gut health intersects with spiritual wellness, Hannah offers a candid look at what it takes to build a mission-driven CPG brand from scratch.In This Conversation We Discuss:[00:40] Intro[01:15] Selling starter kits not just products[02:34] Discovering a product by total accident[04:56] Blogging to fix misinformation online[06:16] Podcasting early to build brand authority[09:05] Reclaiming gut health through real food[10:44] Episode Sponsors: Electric Eye, Heatmap, Zamp[14:42] Protecting tradition through policy advocacy[18:51] Rebuilding ops with a lighter footprint[21:30] Outsourcing production for better margins[23:02] Building loyalty with rewards that convertResources:Subscribe to Honest Ecommerce on YoutubeProviding free information and education about Kombucha kombuchakamp.comFollow Hannah Ruhamah Crum linkedin.com/in/hannahcrumlaSchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Today, Dave summarizes the most important points sellers should know about from Amazon's Q2 earnings — highlighting an impressive 10% growth, breaking out of the 6% streak they've been seeing for years. However, there's a slight caveat to these good news. This doesn't mean that people are buying more from Amazon. Listen in to find out.  Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today! The Big Takeaways E-commerce sales grew 10% year over year, a significant increase. FBA fees also grew at a rate of 11%, matching e-commerce sales growth. Advertising costs for sellers are rising significantly, up 23% year over year. To avoid getting bled out slowly, sellers need to make sure their options are properly set. Amazon's growth may not be as positive as it appears on the surface. Sellers should consider raising prices in response to increased costs. Timestamps 00:00 - Amazon's Q2 Earnings Overview 01:56 - E-commerce Growth Analysis 06:45 - FBA Fees and Advertising Costs 12:18 - Conclusion and Key Takeaways As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested. Don't forget to leave us a review on iTunes if you enjoy our content. Thanks for listening! Until next time, happy selling!

Leah Garcia is the Founder & CEO of NULASTIN®, the first beauty brand to commercialize elastin-based haircare. With a background as a professional athlete and award-winning media personality, Leah brings a performance mindset to DTC brand building, combining storytelling, product innovation, and operational grit.Before launching NULASTIN, Leah built a successful career in broadcast journalism and sports media, covering professional bull riding for CBS and competing internationally in mountain biking. That same tenacity shows up in how she scaled NULASTIN to $17.5M in revenue before hiring her first employee, bootstrapping the brand through direct response marketing, Indiegogo campaigns, and scrappy user-generated content.Leah shares why she shifted from a crowded skincare category to focus on brows and lashes, how “less polished” creative outperformed high-production assets, and why authenticity still drives her best-performing ads. She also breaks down her product development process, the metrics she tracks most closely, and how she's approaching influencer and affiliate marketing now that the brand has scaled.Whether she's explaining why awkward websites sometimes convert better or why prestige branding can alienate loyal buyers, Leah offers a no-BS look at building a beauty brand that lasts without relying on glossy tactics or VC backing.In This Conversation We Discuss:[00:43] Intro[01:20] Launching niche beauty products with clear focus[02:00] Identifying a personal need in the market[03:20] Investing early in a science-backed idea[04:30] Taking control after early business loss[05:36] Accepting risk when investing your own money[06:53] Bootstrapping with decks, debt, and side hustles[09:22] Trusting instinct over validation frameworks[10:38] Learning from regulatory arrogance[12:55] Leveraging infomercial skills for DTC[14:46] Episode Sponsors: Electric Eye, Heatmap & Zamp[18:43] Focusing early on user generated content[20:42] Understanding the tradeoffs of premium branding[22:30] Selling before customers hit the website[23:20] Learning from infomercial-driven growth[27:29] Blending legacy service with modern techResources:Subscribe to Honest Ecommerce on YoutubeElastin-based hair and skincare nulastin.com/Follow Leah Garcia linkedin.com/in/leah-garcia-592988Schedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Aaron Zagha is the Chief Marketing Officer at Newton Baby, the largest direct-to-consumer brand in the baby sleep category. With a background in investment banking at Deutsche Bank and JP Morgan, Aaron brings a financial operator's lens to performance marketing, attribution modeling, and team leadership.Before joining Newton, Aaron led international Ecommerce for Teleflora, managing growth across global markets and navigating the complexity of seasonal retail cycles and cross-border logistics. Today, he applies that same analytical rigor to the world of baby and juvenile goods where trust, conversion, and retention all hinge on deeply personalized journeys.Aaron shares how finance-trained marketers bring discipline to growth forecasting, why he encourages his team to challenge attribution models, and how incrementality testing has become central to his media mix. He also unpacks the pitfalls of over-indexing on Meta, why Pinterest deserves more spend, and how to onboard new marketing hires with the right mental models from day one.Whether he's explaining why some site visitors can't be influenced or why channel diversification is more urgent than ever, Aaron delivers a clear-eyed, tactical view into what's working in DTC marketing today.In This Conversation We Discuss:[00:40] Intro[01:13] Finding opportunity through internal mobility[02:34] Building with seasoned tech entrepreneurs[03:09] Keeping connections that open future doors[03:53] Auditing channel mix to unlock growth[04:50] Applying stats to improve ad performance[05:54] Selling off-site and skewing test results[08:00] Optimizing upstream metrics with caution[09:00] Driving sales with offer and positioning[10:19] Episode Sponsors: Electric Eye & Zamp[12:44] Relying on incrementality to guide spend[14:20] Backing bold ideas with leadership support[15:31] Humanizing luxury to boost relatability[17:01] Turning off losers without ending the test[20:14] Feeding AI tools to stay effective[21:11] Measuring performance with GeoLift testsResources:Subscribe to Honest Ecommerce on Youtube#1 rated baby crib mattress newtonbaby.com/Follow Aaron Zagha linkedin.com/in/aaronzaghaSchedule an intro call with one of our experts electriceye.io/connectFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Send us a textHello beautiful people! This episode I chat with Nate Bendavid - Founder of Savio Agency. From NYC real estate to running a remote creative agency, Nate's story is all about reinvention. We chat about trusting your gut, taking risks, and building a life that actually feels good, not just one that looks good online. If you've ever wanted to ditch the “safe” route and design your own path, this one's for you. i hope you enjoy. i love you. have an amazing day. follow your dreams. etc etc ✩ CHECK OUT: https://www.savio.agency/✭ my book:https://www.amazon.com/dp/B0B8VQX3TJ✩ MY SOCIAL MEDIA ✩✭ instagram: @_kellyannward_✭youtube:  @kellyannward  ✭ instagram: @theward.method  ✭ my blog: thewardmethod.comI LOVE YOU :)-kells

Send us a textWant to save $100K+ a year in your eCommerce brand? Start here.If you're building, scaling, or even barely surviving in the eCommerce space right now—this video is your wake-up call.In this video, I pull back the curtain and reveal the seven most painful, profit-killing mistakes I made—so you don't have to repeat them.Whether you're a solo founder, a small team, or a scaling operation, these lessons could be the difference between growth and collapse.Here's what you'll learn:The truth about cash flow (and why profit ≠ cash)How overhiring early creates long-term chaos and inefficiencyThe pricing mindset that actually protects your marginsHow to cut $20K+ in bloated operational expensesWhy over-relying on paid ads is one of the riskiest movesThe real cost of ignoring trend waves like TikTok ShopWhy organic content is now the centerpiece of my growth strategyBonus insights:I also walk you through my personal tech stack—how I use tools like StoreHero, Triple Whale, and Airwallex to forecast cash flow, track profitability in real time, and scale without drowning in debt or bad data.If you're tired of spinning your wheels and ready to build a leaner, smarter, and more resilient brand—this is the video you've been waiting for.Subscribe for more brutally honest insights, founder frameworks, and growth strategies that actually work.Apply to work with me via eCommerce OS (link below) and let's double your profit—without doubling the pain.

Donata Stroink-Skillrud is an attorney licensed in Illinois, a Certified Information Privacy Professional, and President of Termageddon, a SaaS platform transforming how eCommerce businesses handle legal compliance. Built at the intersection of privacy law expertise and technology, Termageddon helps online businesses stay compliant with ever-changing privacy regulations, without needing a legal team.After years of working directly with contract law, consumer protection, and international privacy regulations, Donata saw firsthand how fragmented, outdated, and risky privacy compliance had become for Ecommerce websites. What started as manual legal work soon evolved into an automated solution that identifies which privacy laws apply to a business and generates up-to-date, accurate website policies in minutes—not weeks.Donata brings a legal insider's perspective to the realities of online selling, breaking down complex regulations into practical steps for founders. From helping brands avoid FTC fines on subscription renewals, to clarifying why state privacy laws apply to your store, Donata explains the hidden legal pitfalls that quietly erode Ecommerce growth and how to protect against them.Whether sharing how generic privacy templates leave stores exposed, why recurring billing pages are the newest legal battleground, or how to future-proof your policies against incoming U.S. state laws, Donata delivers a tactical, no-nonsense playbook for reducing legal risk and building customer trust.In This Conversation We Discuss: [00:42] Intro[01:04] Breaking down contract laws for entrepreneurs[02:02] Explaining why Shopify won't cover your compliance[03:57] Breaking down real costs of ignoring privacy laws[06:53] Clarifying why location won't shield your store[08:10] Highlighting false refund claims that trigger fines[11:54] Identifying which privacy laws apply to you[13:36] Turning repetitive legal work into automation[14:55] Updating policies before laws take effect[16:29] Receiving automatic updates without extra effort[17:15] Saving weeks of legal work with automation[18:12] Staying compliant as privacy laws keep changingResources:Subscribe to Honest Ecommerce on YoutubeProtects business from fines and lawsuits termageddon.com/Follow Donata Stroink-Skillrud linkedin.com/in/donata-stroink-skillrudIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Send us a textLive from Shoptalk Barcelona, we're switching it up. This episode sees EPAM's Mark Simpson, Director of Global Alliances, take the hot seat as guest host - interviewing Ana Machado da Silva, Senior Head of Product Management & Experience at Boden.They reveal the tech transforming Boden's customer journey, why Shopify is more than a DTC, and how legacy brands are staying relevant in a hyper-digital, AI-fuelled world.If you're in retail, fashion, digital product, or just want to learn how a premium brand like Boden actually makes big transformation stick, this is your one!Here's what you'll learn from this episode:1. Replatforming doesn't have to be painfulBoden recently moved their entire eCom setup to Shopify and Ana shares exactly why they did it and how they made it work. 2. Tech isn't just for the IT team. Ana explains how smart tech choices (like plugging into Shopify's partner ecosystem) mean Boden can move faster, test more, and get features live in weeks, not months! 3. Sustainability beyond the buzzwords.Bowdoin isn't here to greenwash. From factory visits to digital product passports, Ana talks about fashion that's built to last - and why durability is the most underrated sustainability play in retail.4. AI is coming for your customer journey. We're heading into a world where your customer's AI assistant might be doing the shopping. So how do brands show up in those results? It's all about having great product data, strong content, and keeping it REAL.5. Real Customers = Real Feedback = Real SuccessBefore launching their new site, Bowdoin gave 30 loyal customers early access and let them shop like normal. What they spotted? Tiny but important UX hiccups the team had totally missed. Tune in if you're leading a replatforming project, scaling an eCom brand, or just want to stay ahead of what's happening in retail tech!Connect with Markhttps://www.linkedin.com/in/markssimpson/Connect with Anahttps://www.linkedin.com/in/anamacha/Katie Street:https://www.linkedin.com/in/katiestreet/https://www.instagram.com/streetmate/Marketing in The Madnesshttps://marketinginthemadness.buzzsprout.com/https://www.linkedin.com/company/marketing-in-the-madness-podcast/https://www.instagram.com/marketinginthemadness/ Follow Street Agency:https://street.agency/https://www.instagram.com/street.agency/https://www.linkedin.com/company/streetagency/

Emma Derbyshire & Brittany Jarman — Agency vs. In-House: Why Communication Wins Every Time Agency or in-house? Oh, here we go again. A debate that refuses to die, fueled by LinkedIn posts, bad experiences, and the occasional horror story. But here's the truth: it's not versus. It's not a fight. It's a partnership. Poor communication kills partnerships. Lack of trust kills growth. Bad vibes? They'll sink you. Emma & Britt take over the podcast this week to show you how to make agency + in-house collaboration thrive. Emma Derbyshire & Brittany Jarman Agency vs. in-house marketing. In this episode, Emma and Britt-two of eCom@One's star strategists-take us through one of the most hotly debated topics in eCommerce and shine a light on what really drives successful growth: clear communication, collaboration, and knowing which model fits your stage of business. Fresh from a panel at IRX where Emma faced three senior eCom managers, they share what surprised them most: not one of the retailers had a true horror story with an agency. Instead, they all agreed that strong communication was the biggest factor in success. They explore the pros and cons of in-house, agency, freelancer, and hybrid models, and explain why hybrid often hits the sweet spot for growth. Along the way, they bust myths about cost, control, and the “us vs. them” mentality, and show why agencies that share knowledge with their clients are the ones you want to work with. Whether you're scaling fast, feeling burned by a bad experience, or just figuring out what comes next, this episode is packed with honest insights and practical advice to help you choose the right path and build better partnerships. Listen to the full episode now, and don't forget to vote on who wore the outfit best. Topics Covered 00:04 — Introduction: Why agency vs. in-house is still a hot debate 01:32 — Panel recap: Communication comes up as the #1 success factor 04:52 — Why communication must go both ways — brands have to share too 06:15 — Busting the myth of endless “agency horror stories” 08:39 — How good agencies upskill in-house teams instead of gatekeeping 11:39 — How brands really choose agencies: trust, word-of-mouth, and good vibes 15:10 — The three models explained: freelancers, full in-house, hybrid — and when to use each 26:31 — Myth-busting: agencies are too expensive, in-house equals more control, and why it's not “us vs. them” 37:44 — Key takeaways: communication, collaboration, and choosing the right model for your growth phase 39:13 — Emma's advice for ambitious brands looking to scale

Comment atteindre 15 millions de chiffre d'affaires annuel avec Facebook Ads ?Dans ce nouvel épisode de Social Scaling, je vous partage le cas réel d'un e-commerce de vêtements pour enfants avec qui on a explosé les compteurs :+41 % de croissance brute, +43 % de croissance nette, plus de 30 % d'augmentation via Facebook Ads.On parle de :L'ouverture de nouveaux marchés à l'internationalLa méthode pour répliquer ce qui fonctionne localementLe bon moment pour tester des créas et des offresComment construire des campagnes qui tiennent sur le long termeSi vous gérez un compte eCom et que vous cherchez à scaler sans tout casser, c'est l'épisode à ne pas rater.EN SAVOIR PLUSAgence : https://www.j7media.com/frFormez-vous : https://j7academie.com/Newsletter : https://j7media.com/escouadeDatablaster : https://datablaster.io/

Jess Berman is the Chief Brand Officer and co-owner of BodyBio, a family-owned supplement brand redefining cellular health through premium, science-backed formulations. Built at the intersection of clinical credibility and modern digital commerce, BodyBio is helping bridge the gap between practitioner-trusted products and direct-to-consumer wellness, making elite cellular health accessible to more people than ever before.After spending years deeply connected to BodyBio's practitioner roots, Jess stepped into a leadership role during a pivotal shift: moving the business from B2B-only to a thriving DTC brand. What began as a family legacy focused on scientific excellence evolved into a broader mission of education, access, and brand storytelling, bringing cellular health out of the doctor's office and into everyday routines.Though she didn't come from a traditional DTC background, Jess brings strategic clarity to every stage of growth, navigating channel tradeoffs, building dual B2B and DTC ecosystems, and balancing hyper-targeted paid media with high-trust organic growth.Whether discussing how BodyBio fixed its reliance on branded traffic, why affiliate funnels outperformed typical influencer playbooks, or how brand guidelines helped unify internal teams and external agencies, Jess offers a transparent and tactical perspective on scaling a modern wellness brand without sacrificing trust.In This Conversation We Discuss:[00:43] Intro[01:52] Rebuilding websites to unlock conversions[03:16] Growing brand awareness through omnichannel[04:26] Bootstrapping marketing with a two-person team[05:40] Managing fulfillment while scaling DTC[07:18] Finding new customers through authority partners[09:31] Testing creative angles to convert cold traffic[11:34] Leading growth through transparency and story[12:21] Episode Sponsors: Electric Eye, Reach & Zamp[15:52] Defining brand guidelines before scaling online[17:52] Testing incrementality before scaling Amazon[18:48] Skipping short-term wins for long-term brand health[20:48] Preparing for shoppable AI disrupting searchResources:Subscribe to Honest Ecommerce on YoutubeSupplements Made From Science https://bodybio.com/Follow Jess Berman https://www.linkedin.com/in/jesshkaneSchedule an intro call with one of our experts electriceye.io/connectLevel up your global sales withreach.com/honest  Fully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

In this episode of the Ecommerce Coffee Break Podcast, we explore how AI is revolutionizing the way e-commerce brands expand into new markets. Join us as we chat with Bryan Murphy, CEO of Smartling, about the transformative power of AI in translation and localization. Discover how brands can now create a seamless, localized shopping experience for customers worldwide, breaking down barriers and boosting conversion rates. Tune in to learn about the latest AI advancements and how they can give your business a competitive edge in the global market. Topics discussed in this episode:  Why localizing content creates better customer experiences. How Smartling automates translation with AI. What 87% of consumers expect in online shopping. Why continuous localization matters for Shopify stores. How AI cuts translation time and costs. What Smartling does to grow global reach. Why language impacts buying decisions. How ASOS boosted conversions with Smartling. What's next for AI in e-commerce localization. Why e-commerce brands should adopt AI localization. Links & Resources Website: https://www.smartling.com/Shopify App: https://www.smartling.com/integrations/shopifyLinkedIn: https://www.linkedin.com/in/bryanmurphy2/Get access to more free resources by visiting the show notes athttps://tinyurl.com/2praxfn6MORE RESOURCES Subscribe to our FREE Newsletter: https://newsletter.ecommercecoffeebreak.com/ Free Store Optimization Beginners Guide: Instant PDF Download!

Drew Hart, your go-to guy for all things Amazon. Drew kicked off his entrepreneurial journey in 2018, launching two private label brands and now providing Full End to End Account Managment Services Agency that handles over 40 brands, Vinculum (VIN-CUE-LUM), which offers a full range of Amazon services, making him a one-stop-shop for Amazon success.Highlight Bullets> Here's a glimpse of what you would learn…. Implementation of AI tools and bots in e-commerce.Use of large language models like ChatGPT for operational efficiency.Challenges faced by e-commerce businesses, particularly Amazon sellers.Strategies for reducing overhead and improving productivity through AI.Development of custom GPTs tailored to specific team roles.Importance of prompt engineering and clear communication with AI.Collaborative approaches to integrating AI into business workflows.Practical applications of AI in marketing, customer service, and logistics.Encouragement for businesses to innovate and experiment with AI tools.Future trends and advancements in AI technology for e-commerce.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley welcomes back Amazon and e-commerce expert Drew Hart. They explore the transformative potential of AI tools and bots, particularly large language models like ChatGPT, in enhancing operational efficiency and reducing overhead for e-commerce businesses. Drew shares practical strategies for utilizing AI, including creating custom GPTs tailored to specific team roles. The discussion emphasizes the importance of adapting to a rapidly changing landscape marked by rising costs and fees, and how leveraging AI can help businesses remain competitive. Key insights include first principles thinking, chain of thought methods, and practical applications for AI in strategic planning and problem-solving.Here are the 3 action items that Josh identified from this episode:Leverage AI for Strategic Decision-MakingUse ChatGPT and custom AI bots to analyze data, generate insights, and streamline decision-making processes.Implement the "chain of thought" method to refine AI responses and enhance problem-solving within your team.Develop strategy bots that use the Socratic method to guide discussions and improve business strategies.Integrate Automation Tools to Improve EfficiencyExplore AI-powered automation platforms like Make and Integromat to optimize workflows and reduce manual tasks.Use AI tools like Gamma App for document and presentation automation to save time and boost productivity.Invest in custom GPTs tailored to team roles, ensuring they align with your business's long-term efficiency goals.Encourage Continuous Learning and InnovationStay updated on advancements in AI and e-commerce by engaging in hands-on exercises with AI tools.Share AI insights with leadership teams to identify challenges and opportunities for automation.Foster a culture of innovation by learning from client feedback, testing new AI strategies, and continuously iterating on business processes.Resources mentioned in this episode:Here are the mentions with timestamps arranged by topic:Ecomm BreakthroughJosh Hadley on LinkedIneComm Breakthrough YouTubeeComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comAmazonChatGPTVinculumClickUpYouTubeCustom GPTIntegrate.aiTask AidA-10.aiGamma.appMake (formerly Integromat)ZapierBuy Back Your Time by Dan Martell100 Million Offers by Alex Hormozi100 Million Leads" by Alex HormoziPrompt Engineering / DevelopmentSteve Jobs Principle (10-80-10)Special Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wick...

What would make someone spend a small fortune on the domain Couch.com? In this episode, Alex Back reveals the real reasons  and how it helped him build and sell a 7-figure business.Jim sits down with Alex Back, founder of Couch.com and Apt2b, to unpack the journey of bootstrapping an eCommerce brand and exiting with impact. From domain strategy to traffic growth and earnouts, this is a masterclass in building smart and selling well. Alex doesn't hold back on what worked, what flopped, and what he'd do differently.Key Topics Covered:Why “couches” was the niche of choiceThe surprising ROI of a premium domainBuilding sustainable traffic through SEOStructuring a strong co-founder relationshipWhat makes the right time to sellSmart growth hacks that moved the needleWhy earnouts might be underratedIf you're building, buying, or selling an eCom brand — this episode is packed with real talk and hard-won insights. Subscribe for more tactical founder convos like this.Resources:Couch.comJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's PlaybookThe Shopify Growth ShowAdditional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

Stephanie Moyal is the co-founder of Troop, a functional mushroom brand transforming wellness routines through approachable, science-backed gummies. Built at the intersection of personal healing and product innovation, Troop is helping redefine how consumers experience the benefits of mushrooms, one gummy at a time.After exploring multiple career paths and feeling unfulfilled, Stephanie came across a book on mushrooms that sparked a complete shift in direction. What started as a personal fascination with neuroplasticity and brain health quickly evolved into a product mission grounded in education, quality, and access. At Troop, Stephanie leads everything from product development to brand storytelling, helping bridge the gap between skepticism and belief in a growing wellness category.Though she entered CPG without a traditional background, Stephanie brings a founder's resilience and clarity to each challenge, navigating go-to-market tradeoffs, scaling digital alongside strategic wholesale, and building emotional alignment with customers and cofounders alike.Whether discussing how Troop approached product sampling and what didn't work, why the mushroom industry is just getting started, or how therapy strengthened her cofounder partnership, Stephanie offers a candid and insightful perspective on building a brand with both purpose and endurance.In This Conversation We Discuss:[00:39] Intro[00:54] Turning personal curiosity into a company[03:43] Brainstorming product formats in the kitchen[04:19] Navigating the nightmare of early production[06:23] Finding backup production in a crisis[08:02] Pivoting from tasting to paid acquisition[09:31] Expanding across DTC, Amazon, and retail[11:19] Episode Sponsors: Electric Eye, Reach & Zamp[14:38] Focusing efforts instead of chasing channels[16:28] Looping back to what worked all along[18:27] Writing down ideas to filter later[21:08] Bringing on experts to avoid missteps[22:32] Growing stronger through personal challengesResources:Subscribe to Honest Ecommerce on YoutubePremium daily mushroom supplements trytroop.com/Follow Stephanie Moyal linkedin.com/in/stephanie-moyal-95a4bb60Schedule an intro call with one of our experts electriceye.io/connectLevel up your global sales withreach.com/honest  Fully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Sabir Semerkant is an Ecommerce expert, growth strategist, and founder of Growth by Sabir, where he helps brands unlock compounding growth through a proven framework called the 8D Method. With over 20 years of experience and $1B+ in revenue driven, Sabir has worked with everyone from Fortune 500s to DTC challengers, scaling brands like Canon, Tommy Hilfiger, and Sour Patch Kids along the way.Today, Sabir leads growth across a wide range of eCommerce verticals, helping founders break through revenue plateaus with precision systems and operational clarity. His work is grounded in execution: simplifying tech stacks, identifying bottlenecks, and unlocking 2X results without chasing shiny tactics. In 2024 alone, his Rapid 2X program delivered a 108% average lift across 29 brands in just 21 days.Whether he's unpacking the real reasons most brands stall, breaking down why resumes don't equal results, or showing how to grow without over-relying on Meta ads, Sabir brings a direct, operator-first mindset to the conversation.He shares what it takes to scale in today's crowded DTC space without gambling on paid, blindly outsourcing growth, or losing sight of what truly moves the needle.In This Conversation We Discuss: [00:39] Intro[01:23] Learning marketing like a software upgrade[08:53] Improving CTR with daily copy experiments[14:55] Centralizing KPIs to drive clear decisions[19:11] Knowing your numbers without excuses[21:47] Segmenting real buyers from email signups[23:35] Testing ideas before scaling campaigns[28:32] Repositioning your product to fix weak growth[31:03] Aligning your whole team on brand growth[40:30] Avoiding the agency swap loop for growthResources:Subscribe to Honest Ecommerce on YoutubeTurning Promising Ecom Brands Into Profitable Winners https://growthbysabir.com/Follow Sabir Semerkant https://www.linkedin.com/in/sabirsemerkantIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Aaron Magness is the SVP of Marketing at Full Glass Wine Co., a brand acquisition and management firm focused on operating DTC wine companies with strong community roots and lasting customer value. From first-time buyers to wine club loyalists, Aaron leads marketing across a growing portfolio of brands, building distinct identities while driving collective growth at scale.With 15+ years of experience at fast-growing consumer brands, Aaron brings a sharp operator's mindset to every marketing challenge. His work centers on sustainable value creation, balancing customer acquisition with deep retention, brand storytelling with data-driven execution. Outside of Full Glass, he's also an active advisor and investor in consumer startups, with a passion for enhancing customer experience at every touchpoint.Whether unpacking how to manage marketing across multiple brands, sharing what he looks for in standout talent, or reflecting on the role of skill vs. luck in his career, Aaron offers a grounded, thoughtful take on what it really takes to lead modern marketing teams.He shares what it means to scale without shortcuts, how to build teams that compound over time, and why marketing today is more about connection than ever before.In This Conversation We Discuss:[00:41] Intro[00:59] Investing in your professional network[01:47] Navigating job loss during economic downturns[03:09] Scaling DTC through subscription experience[06:03] Building expert teams in a startup portfolio[07:04] Transferring insights across brand portfolios[08:47] Electric Eye, Social Snowball, Portless, Reach & Zamp[15:08] Specializing before expanding your skillset[18:07] Aligning teams around shared outcomes[19:41] Focusing on customer quality over quantity[23:16] Balancing tools with firsthand market knowledgeResources:Subscribe to Honest Ecommerce on YoutubeRedefining the fragmented DTC wine market by building a multi-brand platform, delivering curated wines fullglass.wine/Follow Aaron Magness linkedin.com/in/aaronmagnessSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest  Fully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Are you struggling to find product-market fit or scale your e-commerce brand? For that and more, follow us here and subscribe to our YouTube channel!In this episode of Built Online, we talk with Daniel Budai, founder of Budai Media, an e-commerce growth agency. Daniel shares his journey from studying geology to becoming a copywriter and agency owner, offering insights on the power of social proof, key e-commerce metrics like AOV, CAC, and LTV, and how to optimize marketing strategies, websites, and email to grow and scale your business. ------------DANIEL BUDAI:- YouTube: https://www.youtube.com/@thedanielbudai- Website: https://thebudaimedia.com/- LinkedIn: https://www.linkedin.com/in/budaidaney/------------

This episode is for:eCom brands struggling to rank & drive organic trafficBusiness owners tired of overpaying for adsEntrepreneurs looking for an SEO strategyBrands ready to dominate Google searchAnyone serious about using SEO to drive sales—Meet Zack Franklin, Founder of SmartEcomSEO and the strategist behind eCommerce brands doing $40M–$100M a year.While most businesses burn cash on ads, Zack helps big businesses on Google take control of their traffic, and turn SEO into a high-performing revenue engine.At SmartEComSEO, he and his team publish 3,000+ high-ranking content pieces per month, helping brands like Kikron ($150M+) and Mom Cozy ($400M+) explode their sales.Topics include:Why Amazon sellers are moving to Google (and making millions doing it)The SEO strategy that took an eCom brand from $40M to $100M+Zack's system to scale FAST using content

MOVE SUPPLY CHAINPay less for COGS, get shorter lead times, and improve payment terms in your supply chain with help from Move Supply Chain at https://⁠movesupplychain.com⁠.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.//Roman Khan isn't just building brands—he's building machines that generate real, distributable cash. In this episode of the AJF Podcast, Roman reveals the systems behind Peak 21's success, including the overlooked levers in supply chain that drive margins, profitability, and growth.If you're a 7–9 figure founder struggling with inventory, margin compression, or scaling profitably—this conversation is a goldmine. Learn why your supplier might be your best financing partner, how a granular bill of materials changes everything, and how Roman's team of 40 in Asia turns under-optimized brands into lean, cash-rich operations.Topics include:- Supply chain as a growth engine (not a bottleneck)- Payment terms, BOMs, and price breaks that fund scale- How Roman avoids debt while growing 50%+ YoY- Why most DTC brands never reach escape velocity- What it takes to actually exit a brandWhether you're looking to scale profitably or exit smart, this episode will shift how you think about operations.//CHAPTER TITLES:00:02:08 - What Is Peak 21?00:07:55 - Process of Vetting A Company For Acquisition00:16:54 - Your Sub $10 Million Revenue Business Should Do This00:30:17 - Supply Chain In Hong Kong00:38:15 - What Is Hot On Roman's Radar for DTC//Roman Khan is the Founder and CEO of Peak21, an ecommerce aggregator doing more than $300M/year in revenue. Follow Roman on X at https://x.com/RomanEcom and inquire about partnering with Peak21 at https://peak21.io. //SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: ⁠https://www.youradmission.co/andrew-faris-podcast⁠//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris ⁠Email: podcast@ajfgrowth.comWork with Andrew: ⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Free SEO Audit Here What happens when a corporate high flyer hits burnout, becomes a mum, and decides the activewear industry is failing women like her?In this episode of eCommerce Australia, host Ryan Martin sits down with Faye Tan, founder of Mama Movement one of Australia's fastest-growing activewear brands that's disrupting the maternity and colourful activewear space! Faye spent over a decade climbing the ladder at AMP, leading strategic innovation projects and shaping the future of finance. But after returning from maternity leave to a job she no longer loved, with mum guilt weighing heavy, she made a radical decision: quit the security, take a redundancy—and launch an eComm brand from scratch in the middle of lockdown.Armed with zero experience in fashion, manufacturing, or eCommerce, Faye channeled her postpartum struggles into purpose. Six months later, Mama Movement was live with four hero products, a home-built community, and a mission to help women feel good in their bodies again.Today, Mama Movement is not just a brand—it's a movement. From their bestselling rainbow splattered raincoats to maternity-friendly leggings that fly off the virtual shelves, Faye has built a loyal customer base, a 3,000+ person Facebook focus group, and an ultra-engaged social following that converts.In this no-filter chat, Faye breaks down exactly how she did it.

Julie De Angulo is the VP of Ecommerce and Digital at Bajio Sunglasses, a premium polarized fishing eyewear brand purpose-built for serious anglers, from saltwater flats to bass tournaments. Bajio combines Patent Pending LAPIS lens technology with hyper-targeted storytelling to serve one of the most gear-obsessed subcultures in outdoor retail. Julie leads the charge in turning that product obsession into a scalable digital channel, anchored in retention, merchandising, and cultural fluency.Before joining Bajio, Julie spent nearly two decades in Ecommerce and digital marketing, scaling brands across home goods, pet supplements, fashion, and accessories. Her background in mass communications gave her a sharp instinct for message-market fit, one she's since sharpened into a full-funnel skillset spanning email, SMS, SEO, and paid acquisition. At Bajio, she joined when the brand had little to no Ecommerce presence, and has since built a high-performing revenue channel from the ground up.Whether breaking down how to tell product stories that resonate with niche audiences, mapping customer journeys from first click to long-term loyalty, or translating brand values into conversion-focused creative, Julie brings a tactical yet brand-led perspective to Ecommerce strategy. She shares what it takes to grow when you're starting from zero, why not all anglers are created equal, and how to build sustainable foundations that scale with authenticity.In This Conversation We Discuss:[00:38] Intro[00:49] Focusing on a passionate niche audience[02:19] Building a scalable foundation for growth[04:31] Learning early that data drives everything[06:32] Repositioning a brand beyond wholesale[07:54] Tailoring messages to regional fishing niches[10:00] Hiring guides instead of paid influencers[11:18] Separating community from ad creative[12:37] Electric Eye, Social Snowball, Portless, Reach & Zamp[18:59] Contributing to a mission-led product story[20:53] Scaling small brands with real impact[22:23] Balancing SKU simplicity with flexibility[25:03] Responding to viral demand with local supply[25:53] Forecasting smarter with predictive analyticsResources:Subscribe to Honest Ecommerce on YoutubeFlorida-based polarized sunglasses for fishing https://bajiosunglasses.com/Follow Julie De Angulo https://www.linkedin.com/in/julianadeanguloSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honestFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Rokt's Sophie Donoghue shares how AI and real-time targeting at the transaction moment help brands drive growth and performance in 2025

Jeremy Horowitz is the Managing Partner of Because Ventures and the creator of Let's Buy a Biz!, a media brand and private equity-backed content engine built to make ecommerce M&A more transparent, data-driven, and founder-friendly. Because Ventures is a private equity search fund focused on acquiring and scaling Shopify brands and apps, while Let's Buy a Biz! documents what it actually takes to grow Top 1% ecommerce businesses.Before launching either venture, Jeremy worked across every layer of the Shopify ecosystem from scaling high-growth DTC brands like Lumi, to leading growth at top-performing Shopify apps like Gorgias. His on-the-ground experience gave him a front-row seat to what really drives retention, profit, and valuation. Now, through Because Ventures, Jeremy applies that knowledge to acquire and operate ecommerce businesses with sustainable margins and focused stacks.Whether debunking the myth that “every brand needs subscriptions,” tracking the 84% adoption rate of email/SMS across $1M+ stores, or predicting which app categories will consolidate over the next five years, Jeremy brings a deep analytical lens to ecommerce strategy. He shares insights from crawling 103,000 Shopify stores, explains why most loyalty programs fail, and urges founders to simplify their tech stack before adding complexity. His story is a masterclass in using real data, not hype to guide business decisions.In This Conversation We Discuss: [00:40] Intro[00:55] Scaling DTC brands to eight figures[02:03] Expanding beyond Shopify Plus assumptions[04:18] Filtering out inactive and duplicate stores[05:05] Highlighting the top 10 most used apps[09:08] Focusing on what actually drives growth[10:56] Comparing native vs third-party app adoption[12:23] Spotting analytics as a breakout category[14:11] Explaining why real CRO starts at $5M+[16:49] Spotting support as an underused category[18:29] Unpacking the subscription model myth[22:47] Auditing app stacks to save thousandsResources:Subscribe to Honest Ecommerce on YoutubeEcommerce Social Impact Fund because.ventures/index.htmlInsider analysis of the largest Ecommerce brands' financials letsbuyabiz.xyz/Follow Jeremy Horowitz linkedin.com/in/jeremyhorowitz1If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Lucy Jeffrey is the founder of Bare Kind and Candid Founders, two purpose-driven brands built from a mission to make commerce more meaningful. Bare Kind is a bamboo sock company that donates 10% of profits to save the animal featured on each sock, while Candid Founders is both a YouTube channel and growth agency helping consumer brands scale on Faire, a leading B2B wholesale marketplace.Before launching either company, Lucy worked in banking and began experimenting with ecommerce by selling reusable straws, t-shirts, and other sustainable products. Her viral turtle-themed content and strong brand mission helped Bare Kind stand out in the crowded DTC space and grow into a seasonal powerhouse, with 70% of revenue landing in Q4. But with a growing team and cash flow challenges, Lucy co-founded Candid Founders to help other brands succeed on Faire while smoothing Bare Kind's revenue curve.Whether scaling to 1,000+ retail accounts, turning her backend team into a profitable service business, or shutting off paid Meta ads to improve profit margins, Lucy brings a sharp, experimental mindset to Ecommerce. She shares insights on building sustainable DTC brands, making wholesale work, and running two businesses with her husband without relying on outside capital or paid ads. Her story is a masterclass in founder adaptability.In This Conversation We Discuss:[00:40] Intro[00:55] Launching with purpose before product clarity[02:50] Choosing a name that allows you to pivot[03:40] Starting with dropshipping to test demand[05:37] Hiring help before scaling ad spend[08:09] Comparing traction between early SKUs[10:07] Electric Eye, Social Snowball, Portless, Reach & Zamp[16:29] Avoiding traps in commoditized markets[18:48] Educating retailers to build trust fast[22:25] Listening to demand before launching services[24:07] Turning internal wins into client services[26:22] Plugging the DTC and wholesale channelsResources:Subscribe to Honest Ecommerce on YoutubeFaire growth agency that helps brands thrive candidfounders.com/Comfy, vibrant animal socks that save the world's animals barekind.co.uk/Follow Lucy Jeffrey linkedin.com/in/lucy-jeffreySchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest  Fully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Sign up to my weekly newsletter 'The James Sinclair Letter' here: https://www.jamessinclair.net/the-letterFind out your Entreprenurial DNA, take the '8 Traits of the Greats' quiz here ► https://jamessinclair.scoreapp.comGet your tickets to our next event here ► https://www.jamessinclair.net/eventsApply to be on my podcast here ► https://jamessinclair.net/podcasts/My Socials:

Cuando hablamos de vender en Amazon, muchas personas imaginan que se necesita una gran inversión, conocimientos técnicos complejos o incluso vivir en Estados Unidos. Pero según Raúl Ulloa, co-host de Wizards of Ecom, lo único que realmente necesitas es entender cuál es el modelo adecuado para vos según tu presupuesto y tus objetivos. “Digamos que tienes un presupuesto muy bajo, menor de 500 dólares, tienes la opción de Merch, Kindle y Amazon Influencer. Son opciones con las cuales puedo empezar con 0 dólares de inversión”, explica. Estos modelos tienen un punto en común: el riesgo es prácticamente nulo, porque no se invierte dinero, sino tiempo y creatividad. Sin embargo, esa accesibilidad también trae consecuencias. “La mayoría de las personas se van a estos modelos porque tienen riesgo cero, básicamente nada que perder… No invierto y gano algo. El problema que trae es que ocasiona saturación y competencia, y ganancias algo bajas”, advierte Ulloa. Ahora bien, si cuentas con un poco más de capital, existen caminos con mejores retornos. “Si tienes más de $500 para invertir, puedes optar por Arbitraje, que es básicamente comprar y revender, aunque conviene más si estás en Estados Unidos. En este modelo fue donde empecé y pude hacer más de $52,000 en mi primer mes, vendiendo en Amazon”, asegura nuestro co-host. El Arbitraje tiene a favor su simplicidad: compras en tiendas como Walmart y revendes con margen, con la posibilidad incluso de devolver lo que no se vende. Pero justamente por eso, hay mucha competencia y requiere una estrategia clara para destacar. Si tienes entre $2,000 y $3,000, Raúl recomienda considerar el modelo de Wholesale, que consiste en comprar al por mayor a marcas reconocidas y revender en Amazon. “Hay personas ganando dinero cada vez que tú compras en Amazon. Compran a $4, venden a $15 y nunca ven el producto”, sostiene Ulloa. Es un modelo más profesional, con márgenes más bajos (alrededor del 10%), pero con menos competencia y una mayor escalabilidad. “Es un modelo escalable hasta millones de dólares, pero cada vez se pone un poquito más complicado este modelo como revendedor”, alerta nuestro co-host. Finalmente, si ya cuentas con $5,000 o más y quieres construir una marca desde cero, el camino es la Marca Privada. “Imagínate que ya tienes una marca y la quieres lanzar para que todo el mundo la conozca… A eso se le llama Marca Privada. Puedes empezar con $5,000, que es un presupuesto pequeño, pero si tienes las ganas es una muy buena forma de vender en Amazon y es escalable hasta los millones y millones de dólares”, atestigua Raúl. Si bien este modelo requiere más investigación, tiempo y paciencia, también es el que ofrece mayor control, menos saturación y la posibilidad de construir un negocio propio que incluso puede venderse a futuro. Raúl lo deja claro: no hay una única manera de vender en Amazon. Todo depende de cuánto estés dispuesto a invertir, cuánto riesgo estés dispuesto a asumir, y sobre todo, qué tipo de negocio quieres construir.

Tyler Simmons is the founder and CEO of Elevate Sports, the company behind BucketGolf, a portable par-3 game that transforms backyard spaces into playable courses and brings a competitive twist to casual golf. Elevate Sports designs products that blend athletic training and outdoor entertainment, helping families connect and athletes sharpen their skills through hands-on play.Before launching Elevate Sports, Tyler was a Division I college athlete and worked at a lacrosse equipment company. With no prior experience in product development or ecommerce, he started by building a lacrosse training aid from scratch. That early prototype sparked a journey into consumer products, culminating in the launch of BucketGolf, a category-defining game that hit $1 million in revenue before Tyler hired his first full-time employee.Whether turning a homemade backyard game into a seven-figure business or figuring out paid media strategy through trial and error, Tyler brings a scrappy, product-first lens to brand building. He shares insights on launching without a playbook, designing products that go viral on video, and bootstrapping high-growth businesses without outside capital. His story is proof that you don't need a perfect plan, you just need to start.In This Conversation We Discuss:[00:37] Intro[00:53] Launching products that bring people together[01:46] Validating demand with zero research[03:53] Making mistakes instead of waiting[05:47] Building momentum before it's perfect[06:44] Choosing action over endless planning[08:09] Learning to sell before scaling up[12:05] Electric Eye, Social Snowball, Portless, Reach & Zamp[18:27] Learning paid media through trial and error[20:21] Boosting what already works organically[21:30] Standing out in a saturated market[25:27] Pushing through constant setbacksResources:Subscribe to Honest Ecommerce on YoutubeElevate Sports for Lacrosse Training Gear elevatesportsequipment.com/The Ultimate Backyard Golf Game bucketgolfgame.com/Follow Tyler Simmons linkedin.com/in/tyler-simmons-771b5718aSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest  Fully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Tim Wilson is the Head of Solutions at facts & feelings, a consultancy focused on helping organizations put their data to productive use through clear thinking, aligned teams, and actionable insights. A seasoned analytics leader, Tim brings over two decades of experience across enterprise BI, agency strategy, and digital analytics to help brands translate complexity into clarity.Before co-founding facts & feelings, Tim led analytics practices at multiple agencies, advised Fortune 500 companies on digital data strategy, and built out BI infrastructure at a $500M B2B tech firm. He's also the co-author of Analytics the Right Way: A Business Leader's Guide to Putting Data to Productive Use and co-host of the long-running Analytics Power Hour podcast.Whether clarifying what “success” really looks like before a new feature launch or helping teams choose the right level of analytical rigor for a given decision, Tim focuses on making data work for the business, not the other way around. He offers a practical framework for leaders overwhelmed by dashboards, and a philosophy for analysts who want to be more than just report generators.In This Conversation We Discuss: [00:39] Intro[01:15] Shifting from in-house roles to agency work[02:16] Highlighting the cost of overbuilding tech stacks[04:36] Pushing back on data-only decision making[07:13] Avoiding narrow ad metrics that mislead growth[10:08] Using AI to scale low-effort interactions smartly[12:38] Translating ideas into testable hypotheses[19:02] Differentiating high-credibility opinions in UX[20:00] Using split tests to validate costly changes[21:14] Skipping tests for clear conversion blockers[23:32] Filtering user recordings for CRO opportunities[26:13] Using logic when data can't prove causality[29:39] Measuring what actually matters in performanceResources:Subscribe to Honest Ecommerce on YoutubeIntelligent business consultancy obsessed with less and better factsandfeelings.io/Data and analytics podcast analyticshour.io/Follow Tim Wilson linkedin.com/in/tgwilsonIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

In this episode of the Simple and Smart SEO Show, Crystal Waddell sits down with e-commerce marketing expert Austin Becker (Part 1 of 3).We talk about the evolution of Austin's career, from selling quirky side-hustle products to founding a thriving e-commerce digital marketing agency. You'll learn actionable insights on Google Shopping, product feed optimization, Amazon's advertising dominance, the power of Schema for Shopify SEO, and how AI is poised to reshape search and advertising. If you're an online seller or digital marketer, this episode is packed with tips and tools to upgrade your strategies for 2025 and beyond.Key Takeaways:

Samantha Rose is the founder of Endless Commerce, a commerce enablement platform designed to help multi-channel consumer brands scale more efficiently through better infrastructure. A multi-exit founder and investor, Samantha brings deep operational experience across design, technology, and logistics to build systems that support sustainable, scalable growth.Before launching Endless Commerce, Samantha built and exited several consumer ventures, including GIR, an acclaimed kitchenware brand acquired in 2021, and Mvnifest, a full-stack operations and 3PL partner acquired in 2024. Alongside running Endless Commerce, she leads Hologram Capital, where she specializes in turning around distressed consumer brands with strong fundamentals but structural challenges.Whether rebuilding underperforming brands or designing the tech stack she wished existed, Samantha focuses on enabling commerce teams to grow beyond DTC into wholesale, retail, and omnichannel with confidence. She offers a playbook for founders who want to scale without losing operational grip, and a framework for tech partners who want to plug into brands at pivotal moments of inflection.In This Conversation We Discuss:[00:42] Intro[00:59] Building software from firsthand founder struggle[01:45] Solving problems with curiosity and play[03:13] Validating ideas with zero market research[06:42] Executing better instead of chasing new ideas[07:45] Turning demand into a real business plan[09:26] Developing software to solve real-life habits[10:24] Electric Eye, Social Snowball, Portless, Reach & Zamp[16:46] Differentiating in a commodity-driven market[17:23] Building with no modern Ecommerce tools[19:11] Navigating growth without today's tech stack[19:45] Going omnichannel to build retail resilience[23:31] Boosting perceived value with smart bundles[24:12] Shifting from operator to tech builder post-exit[25:31] Reinvesting in brands that need a second life[27:30] Building features from real-world friction[29:28] Avoiding early over-specialization in teams[33:47] Explaining the rebundling era of commerce stacksResources:Subscribe to Honest Ecommerce on YoutubeModular, AI-powered commerceOS endlesscommerce.com/Follow Samantha Rose samantharose.co/  Schedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest  Fully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Send us a textTikTok Shop isn't just a sales channel — it's the engine behind your entire content and performance strategy. In this breakdown, Jordan West pulls back the curtain on how 7-figure eCommerce brands are turning creator content into a full-funnel growth machine. From seeding strategies to landing page hacks, he explains how brands are winning across TikTok Shop, Amazon, DTC, YouTube, and Meta — all with one unified system.What you'll learn in this video:How to find your top-performing creators using the 80/20 seeding rule — without wasting time or inventory.How to build a scalable creator community that consistently drives $250K+ in GMV each month.When and how to use VSAs (Video Sales Agents) and co-branded landing pages to maximize conversions and track ROI.How to unify your marketing funnel so your TikTok Shop strategy also fuels Meta ads, YouTube content, and Amazon listings — leading to a 4x ROAS across channels.This is the unfiltered, actionable playbook that top brands are using to dominate TikTok Shop in 2025 and beyond.Timestamps:00:05 – Why TikTok Shop creator content powers the whole funnel02:30 – The new rules of creator-led growth04:00 – Seeding strategy: how to find your unicorn creators07:10 – When to use VSAs vs GMV Max14:10 – Creator community building with Reacher + Retainers21:00 – Why unification is your next growth edge25:00 – How to repurpose TikTok content across Amazon & D2C30:00 – The TikTok Shop landing page hackSubscribe for weekly content on TikTok Shop, UGC, and eCom scaling strategies.

En este episodio especial, Raúl Ulloa, co-host del podcast Wizards of Ecom, comparte su historia personal y las estrategias más importantes que ha aprendido en su recorrido como vendedor en Amazon. Lo hace en primera persona, con una sinceridad poco común, y con un objetivo claro: ayudarte a evitar errores y entender qué se necesita realmente para lanzar un producto de Marca Privada. “En el 2020, justo en el Covid, pasé de ser dueño de varios bares en República Dominicana a caer en la bancarrota”, recuerda Raúl. En medio del caos, apareció una oportunidad: “Es cuando se me abre la posibilidad de vender en Amazon. En el primer mes, vendí más de 52,000 dólares y hoy, cinco años después, he lanzado múltiples marcas para mí y mis clientes facturando millones. Pero no siempre fue así… antes de tener resultados he fracasado muchas veces”. Ese punto de partida marcó un antes y un después. Para Raúl, todo lo que vino después se basó en entender al detalle cada paso del proceso. Y el primero fue identificar qué vender. “Cuando vamos a lanzar un producto de Marca Privada, tenemos que estar muy seguros sobre qué es lo que la gente está buscando. Esa idea de diferenciación ya la ha hecho alguien… podemos copiarlo, mejorarlo si es posible y venderlo”. Pero elegir bien el producto no basta. La rentabilidad es clave desde el primer día. “Sé cuánto me queda limpio después de todos los fees”, dice, y enfatiza la importancia de anticiparse a los costos. “Cualquier fee de Amazon hay que tenerlo en cuenta antes de lanzar un producto. Tienes muchas calculadoras, como la de Helium 10, que te van a dar una idea del precio que le tienes que poner a tu producto. Incluso te pueden ayudar a jugar con los precios para ver qué te conviene o no”. Una vez que el producto está definido, empieza el verdadero desafío: construir una marca que la gente quiera comprar. “Debemos ser pacientes, tener una estrategia clara, saber que hay un marketing que es muy importante… porque una cosa es lanzar nuestro producto y otra es que la gente lo conozca. Debemos hacer una inversión antes de vender. Trataría de ver otro negocio similar al nuestro para ver cuánto tarda retornar el dinero invertido”, explica nuestro co-host. Ese plan de lanzamiento, según Raúl, no puede omitirse: “Si estás lanzando un producto de Marca Privada, tienes que tener un plan. Si no tienes reviews no vas a rankear y te va a costar mucho más caro vender. Yo trato de tener al menos 10 reviews en el primer mes de amigos o conocidos”. Y cuando se trata de atraer clics y convertir en ventas, hay un elemento que pesa más que todos: la imagen principal. “Para mí, el 70 por ciento de las ventas en Amazon viene de la foto principal, porque realmente hace que la gente quiera comprar o no el producto. Traten de pasar tiempo para mejorarla. Pueden usar herramientas como Pickfu para hacer encuestas y ver qué foto es mejor. Si en Pickfu quedamos primeros, vamos bien; si no, hay algo que cambiar. Hay que gastar para ganar”. El entusiasmo por lanzar no debe nublar los riesgos. Raúl advierte que muchos emprendedores pasan por alto pasos esenciales. “Si nos copiamos de un producto y lo lanzamos en Amazon sin revisar si tiene una patente, vamos a tener problemas. Hay que revisar las políticas de Amazon antes de escoger cualquier producto”, alerta. Lo mismo ocurre con la relación con los proveedores. No basta con tener uno confiable: “Hoy puedes estar muy tranquilo con tu producto de Wholesale, pero mañana te pueden dejar de vender. Siempre debes abrir nuevas puertas con distintos proveedores”. Y no menos importante, entender bien el proceso logístico: “Conocí mucha gente que no sabía los requisitos de etiquetado, empaque y envío. Lo que pueden hacer es buscar algún video en YouTube y hacerlo de una forma que nos sea más barato, porque cada dólar que puedas guardar, es cada dólar que va a quedar en tu bolsillo”. Elegir un producto por moda, sin validación, también es un error frecuente. “Si ven que alguien pone un producto en TikTok que se vende mucho, es una alerta, porque es un producto que seguramente esté saturado y tenga mucha competencia. Se debe validar con datos, porque si no, se va a hacer muy difícil venderlo”, subraya Raúl. Otra área crítica que muchos subestiman es la gestión del inventario: “Es importante saber cuánto tarda en llegar mi producto al almacén de Amazon. Si nos quedamos sin inventario estamos perdiendo dinero en Amazon y también estamos perdiendo ranking, y nos va a costar el doble volver a posicionarnos. Es muy importante no quedarnos sin stock”. Raúl insiste en que el producto no solo debe ser viable, sino diferente: “No podemos vender un producto que todo el mundo vende. Debemos saber que nuestro producto es diferente y tiene más valor que el de los demás para poder mantener sus ventas en el tiempo”. Y la investigación no puede faltar: “Hay que revisar los reviews antes de elegir el producto. Es algo tan importante como saber en qué nicho nos estamos metiendo. Puedes usar a Rufus como guía a la hora de vender para tener las herramientas necesarias, ver qué vende tu competencia y vencerla”. Para Raúl, no se trata de vender mucho, sino de vender bien. “Hay productos que venden muchas cantidades, pero tienen un margen del 10 al 15 por ciento. Yo prefiero un mejor margen y que vendan menos, porque con el margen hacemos el dinero”. En este sentido, el flujo de caja es un punto de inflexión: “Hay personas que invierten en productos, pero no tienen dinero para hacer las fotos del producto o para volver a comprar. Si te está yendo muy bien, considera pedir dinero prestado para sostener el negocio, pero para ello debemos tener claridad sobre nuestro flujo de caja”. Con honestidad y experiencia, Raúl deja claro que no existen atajos, pero sí decisiones inteligentes: “El que está dispuesto a hacer algo bien con su negocio y vivir del mismo siempre va a tener un mejor resultado”.

MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting ⁠https://morestaffing.co/af⁠. INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at https://www.richpanel.com/.//Taylor Holiday is the Founder and CEO of Common Thread Collective. Learn more about working with CTC at https://www.commonthreadco.com. Follow Taylor on X at https://x.com/taylorholiday and on LinkedIn at https://www.linkedin.com/in/taylor-holiday-a169b322/.//Taylor Holiday says your eCommerce business doesn't stand a chance—and he means it. In this episode, Taylor (CEO of Common Thread Collective) and Andrew go head-to-head over whether eCommerce is still a viable, scalable business model. The conversation pulls no punches and goes deep into the real pain points 7–9 figure brand operators are dealing with right now: margin compression, CAC volatility, platform shifts, and the myth of infinite scale.You'll also hear how ChatGPT is already changing buyer behavior, why most brands are failing at storytelling, and what it really takes to build a sustainable DTC brand in 2025. Beyond eCom, the episode explores parenting, fitness, and the psychology behind founder burnout.Whether you agree or disagree with Taylor's take, this is an unfiltered look into what separates surviving brands from thriving ones.CHAPTER TITLES:1:40 - Andrew The E-Commerce Optimist8:20 - Is Competition A Bad Thing In E Commerce?16:12 - What Optimization Setting To Use With Your Ads43:36 - The Growth of Retail1:22:00 - This Could Wipe Out Your DTC Business1:32:00 - Meal Planning & Fitness// SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://www.youradmission.co/andrew-faris-podcast//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris Email: podcast@ajfgrowth.comWork with Andrew: https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Send us a textIn the final of our 4 part ecommerce series we're talking link building. At a certain point, you've got to build that authority. We give a bunch of creative and maybe lesser known ideas you can use to build links to your ecommerce store without breaking the bank in the process.WANT US TO DO YOUR SEO? We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you. Stuff You Need To Know The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review. Learn more about us at https://theseoshow.co Check out our content on YoutubeCheck out our agency Local DigitalFollow Michael on Twitter @servicescalingFollow our agency Local Digital on Instagram @localdigitalco

Derrick Emsley is the co-founder and CEO of Tentree, a purpose-driven lifestyle apparel brand that plants ten trees for every product sold. With a background in environmental stewardship, carbon markets, and sustainable business strategy, Derrick leads Tentree's mission to make regeneration scalable through consumer action.Since launching Tentree in 2012, Derrick has grown the brand into a category leader in sustainable apparel, helping plant nearly 100 million trees worldwide. Without relying heavily on paid media, his scaled impact through values-aligned partnerships, product storytelling, and community-powered growth. In 2021, he co-founded Veritree, a technology platform built to verify, monitor, and audit global reforestation with end-to-end transparency.Grounded in climate impact and systems thinking, Derrick focuses on building businesses that convert everyday consumption into measurable environmental good. Whether guiding Tentree's brand vision or driving tech innovation with Veritree, he offers a blueprint for founders' scaling mission with integrity, traceability, and long-term environmental ROI.In This Conversation We Discuss:[00:48] Intro[00:58] Naming the brand after the mission itself[01:55] Pivoting purpose into a consumer brand[03:54] Partnering with retailers to gain early traction[05:49] Running mission ops while scaling the brand[06:22] Building tech to verify real-world impact[08:22] Responding to unexpected product demand[10:10] Connecting funders to verified outcomes[11:35] Embedding impact to boost DTC performance[12:53] Electric Eye, Social Snowball, Portless, Reach & Zamp[20:15] Building a global supply chain from scratch[23:21] Balancing co-founder strengths from day one[24:10] Creating decision fatigue with too much choice[27:33] Leveraging impact as a growth advantageResources:Subscribe to Honest Ecommerce on YoutubeEarth-First, sustainably made apparel that plant trees tentree.com/Verified reforestation projects for your business veritree.com/tree-plantingFollow Derrick Emsley linkedin.com/in/derrickemsleySchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest  Fully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

In this episode, we explore how to grow an e-commerce brand without burning out. Our guest, Leon van der Laan, a seasoned coach and consultant, shares his expertise on building self-managing organizations.  Learn how to step back, delegate effectively, and scale your business to eight figures and beyond with clarity and purpose.  If you're tired of chasing your team around to get things done and want to build an eCom powerhouse that manages itself, apply for a Free Leadership Audit on remode.company. Topics discussed in this episode:  Why scaling breaks when founders stay too involved. How self-managing teams unlock 8-figure growth. What the REMOTE framework does for e-com brands. Why founders burn out after hitting 7 figures. How clarity in mission boosts team autonomy. Why delegation fails without structure. How to know when it's time to step back. What true ownership looks like in your team. Why fear of letting go stalls your business. How remote-first leadership builds freedom and scale. Links & Resources Website: https://remode.company/ LinkedIn: https://www.linkedin.com/in/leon-van-der-laan/ X/Twitter: https://x.com/Leon_vd_Laan IG: https://www.instagram.com/leon.van.der.laan/ Get access to more free resources by visiting the show notes athttps://tinyurl.com/2pmmb372 SUPPORT OUR SPONSOR This episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you're doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions.

How did Nik start Sharma Brands? Why did he pivot from tech to DTC? Does he actually know Pitbull personally? If you missed Nik's talk at Ecom North in Canada, have no fear, it's here. He's breaking down his backstory: from taking a gap year and never going to college to joining an agency in New York, Nik's worked A LOT.  It didn't happen overnight.  Nik and his team build trust by problem solving and providing great client service. For example, he shares the Five Minute Rule: if a client messages you before midnight on a weekday, you owe them a response within five minutes. Sounds serious? It totally is—but that's how you gain credibility in the DTC world.  Plus, what's the difference between in-house, agency, and freelancing? The truth is, it really depends. Some brands might even need a combination. And, Nik shares his formula on positioning, subscription models, and audience perception.  Omnisend - email & SMS marketing so good, it's boring! You've got enough exciting stuff to worry about. Let us be the reliable platform you can depend on. Make an average $68* for every $1 you spend. Start for free! Visit ⁠https://your.omnisend.com/limitedsupply Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.   Check out the Nik's DTC newsletter: https://bit.ly/3mOUJMJ   And if you're looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik's most unfiltered, uncensored thoughts.   Follow Nik: Twitter: https://www.twitter.com/mrsharma

Oz Merchant is a leader and coach in the fields of sales and customer success for B2B SaaS and ecommerce companies. Oz is passionate about helping businesses grow and thrive. He is the former VP of Sales, Success, and Support at Viably. Currently he is the founder and CEO of Ecom Sellers HQ, a platform that could help you to start or scale your ecommerce business with the best software tools, service providers, and funding options.Highlight Bullets> Here's a glimpse of what you would learn…. Current challenges of margin compression in e-commerce, particularly on Amazon.Strategies for navigating cash flow challenges in the evolving e-commerce landscape.The importance of adopting an omnichannel approach for e-commerce brands.Insights on the transition from Viably to E-commerce Sellers HQ and its impact on sellers.The significance of understanding FBA fees and optimizing supply chain operations.The necessity of financial acumen and establishing clear Key Performance Indicators (KPIs).The disconnect between perception and reality in business performance metrics.Managing overhead expenses and identifying major expense buckets for e-commerce businesses.The implications of seeking external funding and understanding cash flow dynamics.The role of technology and automation in the future of e-commerce.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Oz Merchant, founder and CEO of E-commerce Sellers HQ. The discussion centers on the pressing challenges faced by e-commerce brands, particularly those selling on Amazon. Key topics include margin compression, cash flow management, and the importance of an omnichannel approach. Oz shares his transition from Viably to E-commerce Sellers HQ, emphasizing the need for financial acumen and strategic cost management. The episode also explores the future of e-commerce, highlighting the potential impact of AI and automation. This insightful conversation offers valuable strategies for scaling e-commerce businesses to eight figures and beyond.Here are the 3 action items that Josh identified from this episode:Optimize Profitability to Combat Margin CompressionRegularly audit your Total Advertising Cost of Sale (TACoS) and aim for 15% or lower.Negotiate with suppliers for better pricing on bulk orders to lower Cost of Goods Sold (COGS).Monitor FBA fees and optimize packaging to reduce unnecessary costs.Prioritize Financial and Operational EfficiencyConduct regular overhead expense audits to eliminate wasteful spending.Streamline operations using automation tools to reduce manual workload and improve efficiency.Set clear Key Performance Indicators (KPIs) to track financial health and operational performance.Leverage Technology and Community for GrowthInvest in AI-driven tools for inventory management, customer service, and marketing automation.Engage in e-commerce communities, networking events, and industry conferences to stay ahead of trends.Follow industry leaders for insights on best practices and evolving e-commerce strategies.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comE-commerce Sellers HQAWP (Amazon Warehouse Program)Hello ProfitSeller BoardGorilla ROIAmazon FBA Fee ReimbursementAmazonWalmartShopifyTikTokChatGPTLeadership and Self-Deception by The Arbinger InstituteSpecial Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorSponsor for this episode...This episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh Hadley 00:00:00  Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin King, Michael Gerber, author of The E-myth, and Matt Clark from ASM. Today I'm speaking with Oz Merchant, and we are going to be talking about how to prevent the margin compression happening right now on Amazon, navigating cash flow challenges, and the mindset that you need to have to win in e-commerce in 2025. This episode is brought t...

I've been asked this question a lot lately…“Why didn't network marketing EXPLODE from the pandemic and recession, like so many expected? Why are we seeing declines instead of massive growth?”Let's get into it…There's no single reason — it's a combo of things. Yes, the pandemic created a surge for many companies in 2020–2021. But what people don't talk about is that growth was artificial.It was more of a sugar rush than it was sustainable momentum. People were home.They had more time.More stimulus checks.Ecommerce in general saw record-breaking numbers.But then what happened?Life returned to “normal,” attention spans shrank, wallets tightened, and expectations changed.Here's what I believe are the top reasons we've seen double-digit declines across many product-based companies:1. Artificial Pandemic BumpMany companies grew from a moment, not a movement. Growth wasn't built on deep belief or long-term behavior—it was built on convenience and timing.2. Lack of InnovationA lot of companies got lazy during the good times. They stopped innovating. Compensation plans didn't evolve. Products didn't stay ahead of the curve. Messaging got stale. And when consumer priorities shifted, companies weren't ready. This is a GENERALIZATION. I know many of you did evolve.3. We're in the “Options Era”Let's say someone used to buy 100 things. Now their budget forces them to cut back. 10–30% of those go first. Did your product make the cut?Uber. Airbnb. Affiliate. Creator economy. Ecom dropshipping. All legit options now. If we don't create real, unique value, we lose.Those options weren't avail in 2008.4. Poor Customer RetentionMost companies still don't do a great job reselling the customer after the sale. The fortune isn't just in the follow-up—it's in the retention experience.5. False ExpectationsPeople heard “work from home” and thought “easy income.” They weren't ready for rejection, consistency, and leadership development. So they quit early.Lazy on Leadership DevelopmentWe stopped developing leaders because it was so easy!Companies and leaders have been back in the trenches. Some for the last 2 years but you don't just plant a seed and expect a tree to grow the next day. It takes time to see the fruits of your labor. We are starting to see some of those results already and we will continue to see more. This is the WEEDING out season.Listen up—go to www.rankandbanksystem.com right now. Why? Because if your network marketing check isn't where you want it, this is the fix. It's my 30-day Rank & Bank System—daily trainings from me, daily challenges that actually move the needle, and accountability that keeps you in the game. Here's the kicker: it's got a 100% money-back guarantee. You follow the system, show up for 30 days, and if your check doesn't grow, you pay nothing. Zero risk. Most programs drown you in fluff—this one's built to get you results fast, without the overwhelm. I've taken people from $400 a month to millions (not normal but possible) with this exact framework. You've got nothing to lose and everything to gain—go to www.rankandbanksystem.com and lock it in before you miss out. Let's make your bank account match your hustle.

Celeste Hilling is the founder and CEO of Skin Authority, a direct-to-consumer skin health technology brand focused on merging cosmetic performance with immune-boosting skincare. With a background in research, marketing, and tech, Celeste leads the development of biotech-powered formulations that deliver visible results while strengthening skin's natural defenses.Since launching Skin Authority, Celeste has scaled the brand without paid media or a PR agency, leveraging strategic collaborations, emotional brand storytelling, and a rabid customer base to drive growth across North America and Europe. Her work has been featured on MSNBC, ABC, FOX, and in wellness circles as a fresh voice redefining beauty as part of whole-person health.Rooted in a science-backed, customer-led model, Celeste focuses on building high-retention product experiences powered by habit, transformation, and trust. Whether mentoring female founders or licensing next-gen skincare IP, she brings a playbook for scaling with authenticity, resilience, and long-term brand equity.In This Conversation We Discuss:[00:42] Intro[00:54] Exploring wellness through skin health[01:18] Bringing science into a vanity-driven space[02:06] Educating consumers with purpose and clarity[03:09] Reframing wellness as a real market need[07:06] Estimating costs and timelines realistically[10:27] Building momentum through word of mouth[11:58] Sponsors: Electric Eye, Social Snowball, Portless, & Reach[17:02] Bootstrapping growth with strategic partners[18:41] Investing in backend infrastructure early[20:18] Launching Ecommerce from day one[23:19] Collaborating early to build awarenessResources:Subscribe to Honest Ecommerce on YoutubeBest Skin Care Products for All Skin Types skinauthority.com/Follow Celeste Hilling linkedin.com/in/celeste-hilling-8735a64Schedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceWith Lena Moriarty from eTail!Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN#curated #videocommerce news of the week #ecommerce #retail Continue watching, chat with me, access discount and shop now.Explore the podcast

Izzy Rosenzweig is the founder and CEO of Portless, a supply chain platform helping ecommerce and DTC brands fulfill customer orders directly from China, cutting delivery times and unlocking cash flow through tax deferment and tariff optimization.A 10-year DTC veteran, Izzy first launched Browze in 2012, shipping over 2.5 million home and kitchen products globally. After building a China-based fulfillment center to improve customer experience, he saw an opportunity to help other brands bypass traditional U.S. warehouses, leading to the creation of Portless.Portless enables brands to ship faster, avoid upfront taxes, and reclaim working capital, transforming how modern operators manage logistics. Izzy's deep experience in cross-border fulfillment, HS code strategy, and tariff engineering gives him a unique lens into how ecommerce brands can survive regulatory shifts and thrive under pressure.With a margin-first, speed-to-cash mindset, Izzy helps brands reimagine global operations to win in today's volatile landscape, efficiently, legally, and profitably.In This Conversation We Discuss: [00:43] Intro[00:56] Understanding the De Minimis model[02:36] Revealing the new customs entry methods[07:35] Clarifying tariffs vs. import taxes[08:25] Comparing global manufacturing options[09:30] Recognizing China's manufacturing edge[10:36] Separating security from supply chains[12:24] Predicting the next tariff move[13:39] Balancing tariffs with tax reform[15:18] Pausing growth without clear policy[16:00] Deferring taxes to boost cash flow[20:02] Migrating platforms to save cashResources:Subscribe to Honest Ecommerce on YoutubeRevolutionize your inventory and fulfillment process portless.com/Follow Izzy Rosenzweig linkedin.com/in/izzy-rosenzweig-13653846If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

There's been a lot of things affecting ecom lately: tariffs, social media algorithms, AI, the list goes on. How do we navigate all of it? Nik's setting the scene and breaking down ecom's best practices. Margins are already thin and advertising costs are going up. So, making creative and quality content is a way to stand out. Being on top of analytics, data, and operations are a way to manage everything to the best of your ability. Should you hire an agent? Do you need to rethink your tech stack?  Also, Nik explains TikTok Shop tactics and affiliates. There's more relevance to TikTok Shop reviews than you might think, especially because they don't allow fake reviews.  Plus, influencers are still effective when it comes to driving brand awareness. Enter: seeding. It's more than just networking and building, it's a recipe for success. Influencers don't even need to be TikTokers; some are vloggers, bloggers, newsletter writers, and LinkedIn thought leaders.  Finally, what's the key to high ROI? Nik shares why it might be something we're not even thinking of. Request access to the slide deck here: https://nik.co/9 Omnisend - email & SMS marketing so good, it's boring! You've got enough exciting stuff to worry about. Let us be the reliable platform you can depend on. Make an average $68* for every $1 you spend. Start for free! Visit https://your.omnisend.com/limitedsupply Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.   Check out the Nik's DTC newsletter: https://bit.ly/3mOUJMJ   And if you're looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik's most unfiltered, uncensored thoughts.   Follow Nik: Twitter: https://www.twitter.com/mrsharma

In this episode, Toni and I do a full recap of Sellers Summit 2025 while it's still fresh in our minds. We're breaking down the biggest takeaways, behind-the-scenes moments, and the strategies that had everyone talking. What You’ll Learn Full Recap of Sellers Summit 2025 Secrets to skyrocketing sales Building a winning brand Scaling strategies from the best Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small and intimate and you’ll learn a ton! Click Here To Grab The Recordings. The Family First Entrepreneur – Purchase my Wall Street […] The post 591: What the Top 1% of Ecom Founders Revealed at Sellers Summit 2025 appeared first on MyWifeQuitHerJob.com.

Sean Travis is a former LA firefighter for 14 years, built and scaled multiple eCommerce brands allowing for retirement and pursuing eCommerce full time. Now, he's operating these brands, coaching other first responders how to build the same, and working with a PE fund to do roll ups with recurring revenue eCommerce brands. Highlight Bullets> Here's a glimpse of what you would learn…. Transitioning from traditional careers to e-commerce entrepreneurship.Building and scaling multiple e-commerce brands.The significance of recurring revenue models for business sustainability.Strategies for enhancing e-commerce businesses through private equity and partnerships.The importance of mentorship and character in business success.Exploring innovative subscription models in traditional product categories.The necessity of diversifying revenue streams beyond platforms like Amazon.Conducting due diligence when forming partnerships with other brands.Understanding the financial implications of recurring revenue on business valuation.Celebrating small wins to maintain motivation and momentum in entrepreneurship.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley welcomes Sean Travis, a former LA firefighter turned e-commerce entrepreneur. Sean shares his journey of building and scaling multiple e-commerce brands, coaching first responders, and collaborating with a private equity fund to acquire businesses with recurring revenue models. The discussion focuses on strategies for enhancing e-commerce businesses through private equity, partnerships, and investments, emphasizing the critical role of recurring revenue for long-term success and investment appeal. Sean offers actionable insights on creating synergistic partnerships, exploring subscription models, and aligning business strategies with end goals.Here are the 3 action items that Josh identified from this episode:Work Backwards: Define your end goal and ensure your strategies align with it. Whether aiming for a $100 million exit or a lifestyle business, your approach will differ significantly.Explore Recurring Revenue: Look for opportunities to implement a subscription or membership model in your business. This can provide financial stability and enhance your business's valuation.Partner with Other Brands: Consider forming partnerships with complementary brands or even competitors. This can lead to shared resources, expanded customer bases, and increased revenue potential.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comFresh Clean Threads (FCT)Rihanna's Savage x FentyAmazonShopifyWoocommerceTikTok ShopCostcoFunctional HeroBuy Back Your Time by Dan MartellThe E-Myth by Michael E. GerberAlex Hormozi on LinkedInLeila Hormozi on LinedInSpecial Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorSponsor for this episode...This episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh Hadley 00:00:00  Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin King. Matt Clark from ASM. And Michael E Gerber, author of the E-myth. Today I'm speaking with Sean Travis, and we are going to be talking about how to play the game of e-commerce at a much higher level through private equity and partnerships and even investments. This episode is brought to you by Ecomm Breakthrough, where I specialize in investing in and scaling seven figure ecommerce brands to eight figures and beyond. If you're an ambitious e-commerce entrepreneur looking for a coach or consultant to help grow your brand, I bring the hands on experience, strategic insights, and the resources needed to fuel your growth. So if you or someone you know is ready to scale, reach out to me directly at Ecomm Breakthrough. That's with two M's and let's turn your dreams into reality. But today I am super excited to introduce you all to Sean Travis. Sean is a former L.A. firefighter. He worked there for 14 years, and he built and scaled multiple e-commerce brands, allowing him to retire and pursu...

INTELLIGEMSIntelligems is the ultimate profit-optimization tool for DTC brands. Use it for all of your CRO efforts by visiting https://intelligems.io.WORKSPACE6Workspace6 is a private community for 7, 8 & 9 figure+ eCommerce operators and executives. Join for just $1 for your first month and no annual commitments at https://workspace6.io. //Will Nitze is the Founder & CEO of IQBAR, an omnichannel food & bev brand on pace to do $125M at 17% EBITDA in 2025 after doing $59M in revenue at 13% EBITDA in 2024. Follow Will on LinkedIn at https://www.linkedin.com/in/will-nitze/ and on X at https://x.com/willnitze.//Will Nitze is the Founder & CEO of IQBAR. Follow Will on LinkedIn at https://www.linkedin.com/in/will-nitze/ and on X at https://x.com/willnitze.//Will Nitze, founder of IQBAR, shares how he scaled his food and beverage brand into the 9 figures and successfully turning the corner to profitability. This episode unpacks why he raised capital (and doesn't regret it), how he thinks about supply chain leverage, what founders get wrong about bootstrapping, and the real path to operational excellence.You'll learn how volume-driven growth models differ from high-margin products, how to avoid channel conflict in OmniChannel, and why your COGS might be the biggest opportunity in your business.If you're operating a 7–9 figure eCom brand and care about scale, margin, or long-term exit value—this is a masterclass.// SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://www.youradmission.co/andrew-faris-podcast//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris Email: podcast@ajfgrowth.comWork with Andrew: https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#metaads #facebookads #ecommerce #advertisingCHAPTER TITLES:1:21: Is there really a big against fundraising?8:23: How to make money as a food/beverage business?13:57: Choosing the right investors for your DTC Business27:08: Finding Product Market Fit36:14: Operational Muscles For Omni Channel DTC45:24: Supply Chain 101//SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://www.youradmission.co/andrew-faris-podcast//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris Email: podcast@ajfgrowth.comWork with Andrew: https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Mark Murrell is the founder and operator behind Get Maine Lobster and Black Point Seafood, specializing in scaling premium direct-to-consumer seafood brands with a focus on operational agility, customer loyalty, and brand storytelling. Raised in Maine, Mark turned a love for local seafood into a nationwide business, mastering dock-to-doorstep logistics for live lobster delivery.Since launching in 2010, Mark has served over 500,000 customers, quadrupled his customer base, expanded into new categories like seafood appetizers and select beef, and acquired Maine Lobster Direct to deepen fulfillment capabilities. His work has been featured in The Wall Street Journal, USA Today, Rachael Ray, ESPN, and national campaigns for Chase Bank, alongside collaborations with Momofuku and Geoffrey Zakarian.Rooted in a customer-first, margin-focused mindset, Mark builds brands that balance growth with sustainability. Whether scaling operations or evolving brand experiences, he brings a clear playbook for turning fresh products into loyal communities, efficiently, profitably, and with staying power.In This Conversation We Discuss:[00:45] Intro[01:32] Highlighting specialty items for customers[02:44] Starting a business from personal experience[03:50] Delivering higher quality through logistics[04:59] Pitching new ideas with simple outreach[05:51] Adapting CRM systems for operations[06:39] Managing growth with limited capacity[07:47] Balancing two businesses during early growth[09:07] Surveying customers beyond product feedback[10:36] Aligning brand identity with buyer emotions[11:36] Sponsors: Electric Eye, Social Snowball, Portless, & Reach[16:41] Taking risks when the signs are undeniable[18:43] Launching internal marketing after early growth[20:21] Redesigning operations for more agility[22:48] Realizing early sales hide margin problems[27:26] Blending creativity with structured thinking[28:29] Building resilience through daily habitsResources:Subscribe to Honest Ecommerce on Youtube#1 Lobster Delivery Service From Dock To Doorstep getmainelobster.com/Premium Maine lobster and seafood across the U.S. and Canada blackpointseafood.com/Follow Mark Murrell linkedin.com/in/mainelobsterSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest. If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Brian Anderson is a seasoned CEO and entrepreneur who specializes in scaling high-growth consumer brands and preparing them for profitable exits. With a background that spans fitness, wellness, supplements, outdoor, and travel, Brian has operated in both startup and private equity environments, guiding companies through critical growth and turnaround moments.Over the last decade, Brian has led brands like AG1, Delsey Luggage, MELT Method, and 2XU, while also advising companies such as Pvolve, Moji, and Connecticut Cannabis Company. His leadership has helped generate hundreds of millions in revenue and multiple successful exits.Rooted in a hands-on, operator-first mindset, Brian partners with founders to level up strategy, streamline operations, and build teams that can scale. Whether he's stepping in full-time or advising from the sidelines, Brian brings a clear playbook for helping founder-led companies hit the next stage of growth, efficiently, profitably, and with the endgame in mind.In This Conversation We Discuss:[00:43] Intro[01:09] Focusing on wellness-driven consumer brands[03:03] Balancing product, ops, and financial reality[06:05] Delegating better at larger revenue stages[08:29] Mentoring weak spots before replacing them[10:22] Licensing major brands to grow fitness revenue[12:27] Sponsors: Electric Eye, Social Snowball, Portless, & Reach[17:34] Building credibility through past outcomes[18:47] Partnering with founders instead of leading solo[21:25] Positioning your company for a clean exit[24:08] Guiding founders through the exit process[26:48] Creating deal structures where everyone wins[28:43] Getting fractional help without full-time costResources:Subscribe to Honest Ecommerce on YoutubeFollow Brian Anderson linkedin.com/in/smallpondgroupSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest. If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Temu & Shein hike prices on April 25. Amazon 1P offers more to tariff-hit vendors. TikTok Shop sales dip in US before the de minimis loophole ends. All this and more on this week's Weekly Buzz!   ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos   We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Temu and Shein are increasing prices starting April 25: Here's what shoppers should know https://www.usatoday.com/story/money/2025/04/21/temu-shein-prices-tariffs/83194905007/ Amazon makes urgent move to avoid US-China trade war impact https://www.thestreet.com/retail/amazon-makes-urgent-move-to-avoid-us-china-trade-war-impact TikTok Shop's sales in US plunge as Trump's tariffs hit Chinese imports https://www.msn.com/en-xl/news/other/tiktok-shop-s-sales-in-us-plunge-as-trump-s-tariffs-hit-chinese-imports/ar-AA1D3hzz OpenAI and Shopify poised for partnership as ChatGPT adds in-chat shopping https://www.testingcatalog.com/openai-and-shopify-poised-for-partnership-as-chatgpt-adds-in-chat-shopping/ Walmart makes nationwide delivery change https://www.al.com/news/2025/04/walmart-makes-nationwide-delivery-change.html Amazon 2025 Force for Good application is open! https://sell.amazon.com/blog/force-for-good Maximize Impact with Amazon DSP bid adjustments https://advertising.amazon.com/en-us/resources/whats-new/maximize-impact-with-amazon-dsp-bid-adjustments/ Cargo freight forwarding services made easy with Amazon Freight https://www.aboutamazon.eu/news/transportation/cargo-freight-forwarding-services-made-easy-with-amazon-freight Lastly, we deep dive into tools that could redefine your selling strategy. Meet the Influencer Finder, a groundbreaking feature for Helium 10 users, simplifying how sellers can discover and collaborate with influencers. Plus, Helium 10's historical Cerebro tool is empowering sellers to mine past keyword data, uncovering trends that can inform future product launches and optimizations. This episode is packed with actionable strategies that are bound to sharpen your competitive edge in the ever-evolving e-commerce landscape. Don't miss these essential insights to stay ahead and seize new opportunities! In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:49 - Tariffs Trigger Prices 03:07 - Amazon Absorbs Tariffs 05:13 - Forced Seller Discounts 06:58 - TikTok Sales Slide 08:40- Chatbot Becomes Store 10:40 - Faster Walmart Delivery 11:50 - Get Featured on Amazon 12:51 - Smarter Ad Bidding 14:02 - Freight Goes Global 14:50 - Helium 10 New Feature Alerts 21:01 - Strategy of the Week: Cerebro Historical Trends