Podcasts about ecom

Phillip and Brian look at loyalty programs including Delta's, which may turn Brian into a United or an Alaska guy, recap some compelling highlights from the All-In Summit that Phillip went to, and remind us why commerce really matters and can bring about powerful change as we work to shape it. “A Giant Pain Fest”{00:09:02} - “Loyalty is a form of arbitrage. Customers have always figured out how to game rewards programs, but loyalty programs in particular are a short-term play.” - Phillip{00:14:03} - “The world does revolve around this value extraction and trying to maximize the benefit that you get through spending through a charge card. So in reality, the loyalty-free agency era is going to be defined by those who do status matching across programs and invite those people who are running away from Delta in with open arms.” - Phillip{00:26:05} - “If you can touch commerce, you can touch the world. If you can make an effect in the people who make decisions in commerce every day, you can affect the outcome of the way that people engage in human interaction because we all have to engage in commerce.” - Phillip{00:36:42} - “The technology question is a big question. It could go in a lot of different directions. And I think that that's how a lot of this is going to change what people actually accept and take hold of and think about how to apply creatively. The implications of the Internet are still vast. Vast. We are still not applying current technology in ways that are truly transformative.” - Brian{00:43:10} - “With fusion power and quantum processing maybe we'll be able to do it all. Until that day, I think we're going to be butting up against the limits.” - Brian{00:45:32} - “Commerce has followed a lot of parallels that replace the role that spirituality and community have had in people's lives. And what if we realize that those things just don't fulfill and we need to find within us something that gives us hope? Buying more things, shopping like a billionaire on Temu does not give us hope. But finding community and people of like mindedness and trying to tap into something greater than yourself can give you hope that defies the inevitability of certain demise.” - PhillipAssociated Links:The Senses article mentioned (June 9 on Loyalty)The GDP/Delta article mentionedQuantum Yeet Insiders piece mentionedGrab your copy of The Multiplayer Brand hereHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

This season on Decoded, brought to you by BigCommerce, we're going to break down the ways that winning brands build and launch new products, how decisions are made, how goals are set, and how an entire organization collaborates effectively to bring a new product to life.We've all heard the idioms before. "You are what you eat." "You get what you pay for." Or "You reap what you sow." But when it comes to eCommerce, the idiom of choice might just be "You get what you measure." As eCommerce has grown, the world of analytics has become much more fragmented. Aside from measurement, the analysis of customer behavior has fallen into multiple camps of solutions, from attribution to segmentation and even intuition. In this episode, hear from industry experts Ingrid Milman Cordy, Sean Larkin, and Ian Leslie as they share their insights on this and more.Context, Confidence, & Conviction{00:01:56} - “Context is important when a brand is launching a new product or a new subbrand because it can be dangerous to not have a context and a goal when you're doing something new with your business.” - Aaron{00:03:42} - “You need to be very careful about what you choose to measure because that changes the reality of your perception of your business and may change your product strategy depending on what you're measuring.” - Aaron{00:08:28} - “There are always the big goals and then the smaller goals, those tend to be really clear and people understand them. It's the goals in the middle, the departmental goals that I think don't get as much air time as as needed.” - Ingrid{00:15:17} - “The problem is merchants aren't collecting the data and they don't actually know how to operationalize it, and so as soon as I can pivot the conversation there with merchants, that's when things get exciting.” - Sean{00:24:14} - “We're typically launching product for both sides of the company and then the few times that we are maybe a little bit more granular in where we think we're going with the product, it ends up being maybe even more popular on the other side anyway.” - Ian{00:25:37} - “Having confidence in your plan requires a lot of conviction. And especially in the modern analytics and attribution software ecosystem, that's really all you have is confidence in attribution.” - Phillip{00:29:06} - “If you are going to launch a product, assuming that there's going to be failure, budgeting it out to begin with so that you can test and experiment logically.” - SeanAssociated Links:Learn more about Ingrid Milman Cordy and Nestlé Health ScienceLearn more about Sean Larkin and FueledLearn more about Ian Leslie and Industry WestGrab your copy of The Multiplayer Brand hereHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Michael Hodgen is a visionary entrepreneur and the dynamic CEO of Freedom Rave Wear, a trailblazing company that designs and manufactures cutting-edge, sustainable festival clothing. Under Michael's leadership, Freedom Rave Wear has become a frontrunner in the festival fashion industry, known for its innovative designs, eco-friendly practices, and commitment to the community. Driven by a strong belief in sustainability and manufacturing, Michael has integrated environmentally friendly materials and processes into the company's operations. With his finger on the pulse of the latest Ecommerce trends, Michael has skillfully navigated the ever-evolving online marketplace, ensuring Freedom Rave Wear continues to thrive and expand. In This Conversation We Discuss: [00:00] Intro[01:00] What is Freedom Rave Wear?[03:17] Validating the idea for FRW[04:46] Starting to grow the brand organically[05:53] How FRW became an online business[08:46] Evolving the manufacturing capacity[10:55] Why FRW choose to manufacture in-house[13:16] Production based on what the customer really wants[14:54] Minimums can be a limiting factor for your business[15:38] Apparel brands don't have to manufacture in-house[16:46] Sponsor: Electric Eye https://electriceye.io/connect[17:44] Sponsor: Shopify https://shopify.com/honest[19:26] Sponsor: Sendlane https://sendlane.com/honest[20:52] Cashflow advantages of not having deadstock[22:15] COVID was especially challenging for FRW[22:39] Pivoting to Fabric Punch[23:32] The advantages of having a micro factory[24:18] Having a close feedback loop with customers[25:40] Scaling up from “festival” customer acquisition[26:51] The innate synergy in FRW's niche[27:57] When you should consider paid ads[28:42] How FRW does their paid ads[29:51] Where to support FRWResources:Subscribe to Honest Ecommerce on YoutubeBody positive, eco-friendly, & affordable reedomravewear.comFollow Michael linkedin.com/in/michaelhodgenSchedule an intro call with one of our experts electriceye.io/connectTake your retail business to the next level today shopify.com/honestSign up for a one-dollar-per-month trial periodSchedule your free consultation with a Sendlane expert sendlane.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

 Slice has Verticalized the Tech Stack for Pizza Commerce{00:09:12} - “What you want to do is build a team that is optimized for the industry that you're in… One of the things that I'm currently doing right now is filling that cupboard with people who understand the space, either from the consumer side or the pizza shop side because they understand the pain points.” - Matthew{00:10:07} - “I'm so big on messaging. It's one of those things that like ten Xs an ad. Once you can succinctly explain what you do or what your value prop is and it immediately sticks in someone's head, that's how you make an ad more impactful and how you make all your marketing more impactful.” - Matthew{00:12:27} - “It's really interesting to think about how context impacts what your message is, even if you're selling the same product.” - Matthew{00:15:35} - “I got your attention, and I understand I have only got it for half of a moment. What is the key information you need to remember there? You've got to figure out that way to stand out and deliver your message quickly.” - Matthew{00:23:40} - “You can just manipulate data so easily to tell the story that you want. The people who are really, really good at looking at data are the ones who tell you there's no right or wrong way to look at data because they understand that anyone who says there's a right way, they have an agenda.” - Matthew{00:31:52} - “There are foundational things you need to do in order to be successful, and then 50% of it, you've got to use your instinct or your gut or realize that your past experience, even if it's not 1 to 1, on how you're going to market this either specific product or to this specific cohort.” - Matthew{00:42:08} “It's more about owning the data. It's this idea that you have all this data and you are throwing it away. And so to me, the future of commerce is shops that have not yet harnessed the power of data to do something really special with it and to figure out how to maximize the value of their customers.” - MatthewAssociated Links:Learn more about Matthew Kobach and SliceGrab your copy of The Multiplayer Brand hereHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Nik Sharma is widely known as “The DTC Guy,” a Forbes 30 Under 30 member, AdWeek's Young & Influential, and a resource that brands and investors turn to for growth. Nik is the active CEO of Sharma Brands and HOOX, where clients include Feastables, Chamberlain Coffee, Roc Nation, Everlane, Jim Beam, Poo~Pourri, and more. Before entering the eCommerce world, Nik worked on social media strategies for A-list celebrities, including Pitbull, Priyanka Chopra, and MAGIC!, to natively increase distribution and increase fan interaction and engagement for the purpose of driving album sales.In This Conversation We Discuss: [00:00] Intro[01:11] Nik's timeline in Ecom[02:06] Landing pages and why you need them[04:27] Why brands don't use landing pages[04:57] How you should approach landing pages[06:48] Higher conversion rates with landing pages[08:50] Landing pages are just one piece of the puzzle[09:19] The importance of a sales angle[12:02] The equal amounts of “push and pull sections”[13:23] It can take multiple CTAs to make customers act[13:47] Differentiating sales from conversion events[14:37] How conversion events help ad platforms[17:17] Scenario: Consulting a $1M brand to go 5 -10X[18:41] The Office's definition of merchandising[20:31] Reduce the complexity of your offers[20:59] Landing pages for high AOV brands[21:55] Determining if email is for retention/acquisition[22:40] Parsing out content through different channels[23:24] The easiest trick for landing pages[24:13] Building out landing pages for mostly education[25:43] DIY landing pages and other platforms[27:52] How Nik got his passion from landing pages[29:38] The idea and model of HOOX[31:05] Where to find HOOXResources:Subscribe to Honest Ecommerce on YoutubeBranding services are designed to grow, operate, and advise DTC brands in the digital landscape to meet their full potential sharmabrands.comLanding pages that unlock more efficient advertising spend  hoox.coFollow Nik linkedin.com/in/mrniksharmaSubscribe to Nik's newsletter - nik.co/subscribe Follow Nik on Twitter - @mrsharmaThe only landing page builder to combine 10 years of conversion data with the power of AI unbounce.comShopify pages without the dev time replo.appIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

The Brand Conversation{00:10:25} - “When you have a healthy conversation about what's not being done and look elsewhere to what could be done then that's when companies can really innovate and hopefully stick out in the crowd and maybe solve problems for your customers, too.” - Daniel{00:15:06} - “When I was a young designer, my directors would say, "Here are your guardrails. Play within that space." And I try to do that for my team. That way I know what they're doing is on brand and also they get to express their voice. They get to try things out and learn and grow and make mistakes and learn from them and do new things.” - Daniel{00:21:51} - “The benefit of having a growing team is that there's always a new voice with a new perspective and life experience, and that's one of the benefits of having a diverse team as well. If you don't have a diversity of life experience, then you're going to miss something on the marketing side because your customers are likely a diverse group.” - Daniel{00:25:38} - “We started in the early 2000s. At that point, the audience was one thing, but now a lot of those customers, if we did our job right, are still with us, and that audience looks different today.” - Daniel{00:26:36} - “The way that brand becomes apparent is through a long-term relationship and established repeated opportunities to develop trust. That just takes time.” - Phillip{00:27:25} - “There's a popular term of "brand storytelling," and I really prefer "brand conversation" because that then implies that on the brand side, we're listening to the customer, we're in dialog with them.” - Daniel{00:32:45} “Does {AI} impact our customer? And if it's a positive impact, it's worth exploration. As a manager, I have to think about job satisfaction with my team. Is {implenting AI} a satisfying day-to-day for them? So I need to consider that.” - DanielAssociated Links:Learn more about Daniel Hoffman and Five BelowGrab your copy of The Multiplayer Brand hereHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Join Andrew Morgans and Mike Begg, CEO & Co-Founder of AMZ Advisers, for an exciting conversation about Mexico's eCommerce landscape. Tune in as Mike and Andrew explore the thriving eCom landscape across Mexico, Central, and South America. Discover how grasping local culture while enriching your teams can lead to industry success.   Find Startup Hustle Everywhere: https://gigb.co/l/YEh5   This episode is sponsored by Full Scale: https://fullscale.io   Learn more about AMZ Advisers: https://amzadvisers.com   Learn more about Marknology: https://www.marknology.com  See omnystudio.com/listener for privacy information.

Annie Slabotsky and Morgan Lerner are the co-founders of GoNanas, a women-owned, vegan, gluten-free, and top allergen-free banana bread company at the forefront of the #1 comfort food trend. Since the company's inception, Annie and Morgan have launched GoNanas into 2,000 retail locations globally, including Whole Foods and Target. They have also earned appearances on QVC, Good Morning America, and in Forbes, and USA Today.In This Conversation We Discuss: [00:00] Intro[00:59] The types of products that GoNanas is selling[01:27] Where the idea of GoNanas came from[02:21] Shelf life of baked loaves vs bread mix[02:47] Was the pivot immediate or calculated?[03:39] Killing off the first product line[05:18] Capitalizing on the viral traction[06:17] The split between wholesale and retail channels[07:24] More tips for going to retail as a CPG brand[08:41] Sponsor: Electric Eye electriceye.io/connect[09:38] Sponsor: Sendlane sendlane.com/honest[11:04] How GoNanas gets customers for D2C[12:55] What GoNanas would have done before[14:02] You can never really be hands-off[15:39] How the wholesale part of GoNanas work with D2C[17:29] Innovation helps guide you to success[18:09] Always evaluate your strategy regularly[18:49] Create systems as you grow[19:26] Where to support GoNanasResources:Subscribe to Honest Ecommerce on Youtube#notyournanas banana bread eatgonanas.comFollow Annie linkedin.com/in/annieslabotskyFollow Morgan linkedin.com/in/morgan-lernerSchedule an intro call with one of our experts electriceye.io/connectSchedule your free consultation with a Sendlane expert sendlane.com/honesIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Dive deep with me as we explore a game-changing, untapped e-commerce dropshipping product that's generating a whopping $30,485 monthly, and it's all passive income! Whether you're new to the ecom game or a seasoned vet, this product could be your ticket to significant earnings. Discover the ins, outs, and everything in between, and learn how you can replicate this success.▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Get The Best Selling Book ‘Ecommerce Empire' For FREE: https://ecommerceempirebuilders.com/book WATCH NOW 7-Figure Ecom Masterclass: http://bit.ly/funnel-class-yt Have Us Build & Launch Your Entire Ecommerce Business: https://bit.ly/BuildMyFunnel-YT FREE Empire Builder Bonuses: https://youtu.be/QknqB0dpDKc Sign Up For StoreFunnels (Website+Funnel Builder): https://www.storefunnels.net▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

In this Prime Talk Podcast Sponsored by GETIDA – Rick Mirsky - Founder of Ecom Diversify - talks about how diversification is the key to success in eCommerce, and also more information about his life's journey. About Rick Mirsky of Ecom Diversify - https://www.ecomdiversify.com/  Rick is a firm believer in diversification. He has been in the ecommerce industry for the past decade serving as Director of Ecommerce for various Ecommerce brands. His vast experience gives him unique insight into what ecommerce retailers look for when they scout for new brands to add to their product assortments. With his knowledge, skill, and insight Rick guides ecommerce brands onto the path to diversification. GETIDA: https://getida.com/ Please subscribe to our channel and share your thoughts and comments below.

On today's Lunch With Norm, we are with an attorney in private practice focused in the field of eCommerce law and the founder of SellerBasics.com, Paul Rafelson! We discuss the legal trends and issues with Amazon 2023. Find out the eCom exit market's status, and what challenges sellers face when selling their business. Our guest and his associates helped Amazon sellers realize over a quarter billion in exit proceeds.   This episode is brought to you by Post Purchase Pro Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset. For more information visit https://www.postpurchasepro.com/lunch   This episode is brought to you by VAA Philippines VAA is the world's only company specializing in Virtual Assistant services for Amazon sellers. We invest significant resources in our VAs, including a thorough screening and selection process, intensive month-long Amazon training for accepted candidates, ongoing professional development, and a warm, supportive community. You can rely on your VA as a dedicated employee who will deliver consistently high-quality work on an efficient, ongoing basis. And that means peace of mind for you. For more information visit https://www.vaaphilippines.com/   This episode is brought to you by Startup Club Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more. For More information visit https://Startup.club   This episode is brought to you by Jeff Schick Legal Protect your business from legal threats that could severely disrupt your normal business operations. I designed my monthly retainer plan with the sellers in mind, because I've been in your shoes. For a very low, monthly retainer of $89, Get access to Amazon attorney Jeff Schick. Mention Lunch with Norm and receive 50% off the first 2 months. For more information visit https://jeffschick.com – drive online sales, increase conversions and help build your brand.   This episode of Lunch with Norm is sponsored by Surgo Marketing. Ready to take your brand to the next level on TikTok and Instagram? Surgo Marketing specializes in helping entrepreneurs and coaches build a profitable brand on TikTok and IG in less than 90 days.  With Surgo Marketing, you can build your brand, create incredible video content, and increase leads without spending a dime on ad spend. Visit surgomarketing.com today and elevate your brand.   This episode is brought to you by Rebaid. Attention sellers and brand owners! Are you looking for a way to reach more shoppers and promote your products? Try Rebaid! Rebaid's platform connects you with shoppers looking for great deals on exciting new products. We make it easy to offer promotional deals and handle rebate payments with seamless redemption and efficient processing. Don't just take our word for it, see why we have an Excellent rating on Trustpilot® and rave reviews from thousands of satisfied customers. Increase your sales and reach more shoppers with Rebaid today! For more information visit https://www.rebaid.com In this episode, an attorney in private practice focused in the field of eCommerce law and the founder of SellerBasics.com, Paul Rafelson, is here. Today, we discuss the legal trends and issues with Amazon 2023. He and his associates helped Amazon sellers realize over a quarter billion in exit proceeds. This episode is brought to you by Startup Club, Rebaid, VAA Philippines, Post Purchase Pro, Surgo Marketing, Jeff Schick Legal and HONU Worldwide.   *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

Peter Reitano is a founder, operator, and investor with 15 + years of experience in the consumer brand and advertising world.Deeply passionate about all things that enable meaningful connections & better health. In addition to leading several businesses through periods of high-growth and acquisition, Peter sits on multiple boards, has a successful fundraising track-record, international exposure and transaction experience.In This Conversation We Discuss:[00:00] Intro[01:13] What are Mojo products?[02:04] How Peter got started in the industry[04:21] Next step: Acting on the idea you have[06:40] Mojo's go-to-market strategy[08:16] Broad targeting vs narrow targeting[09:26] Copy and creative drives results[09:58] Budget allocation for customer acquisition[11:58] Sponsor: Electric Eye electriceye.io/connect[12:56] Sponsor: Shopify shopify.com/honest[14:38] Sponsor: Sendlane sendlane.com/honest[16:04] Blending paid and organic strategies[16:53] How PR helps in retargeting [17:32] Mojo's content play[18:27] Launching a brand in a “controlled” category[21:24] Challenges of CBD brands[22:42] Peter's history in agencies and Academy[26:58] Agencies should at least try to launch a brand [28:25] Where to support Mojo[28:47] Where to support AcademyResources:Subscribe to Honest Ecommerce on YoutubeMushroom gummies boosting focus, productivity, mood & energy mojo.shopContent agency built for strategic performance madebyacademy.comProvides psychedelic support to better the well through science, education, and products gwellamushrooms.comConnect with Peter linkedin.com/in/peterreitanoSchedule an intro call with one of our experts electriceye.io/connectTake your retail business to the next level today shopify.com/honestSign up for a one-dollar-per-month trial periodSchedule your free consultation with a Sendlane expert sendlane.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Tickle Me Elmo{00:04:30} - “The world has changed. The shopper experience has changed. That linear thing that you talked about from an experience perspective has changed. That journey that customers go on has changed. The way that they interface, they search, they click, they like, they turn you into a buyer immediately has changed. So merchants have to change too. So now is the time, if you haven't already thought about is what is your strategy?” - Meghan{00:15:24} - “eCommerce nowadays is the mentality of all of these things coming together: the infrastructure, the platform capabilities, and then what you want to do as an eCommerce brand manager that has to be seamless to capture me in that very emotional moment of buying.” - Meghan{00:22:07} - “One of the things that I think is super important and it's not discussed too much in typical holiday shopping prep is you actually need to prep for other types of shoppers that you wouldn't normally deal with when you're typically running your promotional promos or your marketing or messaging campaigns. The type of buyer might be someone who's way outside of your ICP, but they're buying it for someone that they know is in your ICP.” - Brian{00:41:47} - “Merchants have to think global at local as well and when they think about this is just a Thanksgiving Day sale, yeah, it may be but Thanksgiving is not celebrated overseas. But at the same time, your sales are celebrated and people are going to your site to think about things.” - Meghan{00:44:08} - “Some retailers definitely have to lean more into promotion to have a clear out and to make room for inventory. And others are leaving money on the table. That's where you don't ever really get the demand curve perfectly. What I think we've seen most recently is that there were some missed forecasts and demand that have led to the industry having to lean more into promotion over the last 18 months.” - Phillip{00:47:44} - “The future of commerce is where AI is going to lead us from where I sort of surrounded it on the data side and analytics and then getting into predictive analytics and then getting into predictive changes and then making individualized journey changes.” - MeghanAssociated Links:Learn more about Meghan Stabler and BigCommerce.Grab your copy of The Multiplayer Brand hereMeet us at eTail Boston 2023Check out The Edge Summit from BloomreachHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Are you ready to take your business to the next level? In this episode of the Happy Hustle Podcast, I had the pleasure of chatting with Josh Marston, a man who's no stranger to success. He's a serial entrepreneur, a # 1 international bestselling author, and the brains behind Arm 5 formula. Josh takes us deep into the marketing trenches, revealing tips, tools, and tactics that you can start using today to transform your business into an online powerhouse. We're talking about growth strategies that can turn your sales charts into a veritable rocket launch trajectory. If you're curious about the world of alternative investments, particularly buying and selling businesses, Josh has a goldmine of wisdom waiting for you. He's got this awesome free group where he goes live every single week, dishing out invaluable insights that can steer you toward success in this exciting arena. Don't miss out on this golden opportunity. You can join here. So what are you waiting for? Dive into this episode, soak in the wisdom, and let's all make our mark in the bustling online world.In this episode, we cover: [00:04:13:10] Elevate Your E-Commerce Revenue with the Arm Five Formula[00:06:22:08] The FIVE Profit Amplifiers[00:30:33:27] AI: Adopt or Die[00:36:55:11] The Winning Formula for Effective Advertising[00:37:51:12] Elevate Your E-commerce Game with Influencer Marketing[00:48:33:26] Happy Hustle Hacks [Health, Money, Entrepreneurship, Spirituality][00:55:56:01] Rapid-fire questionsWhat does Happy Hustlin mean to you? Josh says always enjoy the hustle. Always put on that attitude. Appreciate the process, appreciate the work day to day. You know, really focus on play-by-play as opposed to the big picture. You know, have a big picture, but just don't get overwhelmed by it and don't get stressed out by it. And just really focus on every, you know, action you could take to get closer and closer to that. Because that's gonna make you happier and as long as you've got the right attitude then you're gonna hustle through it.Connect with Joshhttps://www.instagram.com/joshscale/https://www.facebook.com/joshuaamarsdenhttps://www.linkedin.com/in/joshmarsden/https://www.threads.net/Find Josh on his website: www.arm5formula.comConnect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featuredGet a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustlebook.com/Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course http://www.thehappyhustle.com/JourneyApply to the Montana Mastermind Epic Camping Adventure https://caryjack.com/montana“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”Episode sponsor Are you tired of lying awake at night, burdened by endless thoughts and worries about your upcoming day? The lack of quality sleep not only drains your energy levels but also affects your overall productivity and well-being. But fear not, because we have the perfect solution for you: Magnesium Breakthrough!Magnesium Breakthrough is the ultimate game changer when it comes to solving sleep problems. Designed to help you wind down after a stressful day, this revolutionary supplement will transform your sleep experience from restless tossing and turning to the most relaxing slumber you've ever had. Say goodbye to waking up groggy and hello to vibrant energy levels throughout the day!What sets Magnesium Breakthrough apart from other magnesium supplements is its unparalleled effectiveness. Unlike traditional options that only contain 1-2 forms of magnesium, Magnesium Breakthrough combines all 7 key forms of magnesium. This unique blend ensures that you have a relaxed response to stressful situations, allowing you to face each day with a calm and collected mindset.Don't let sleepless nights and low energy levels hold you back from living your best life. Experience the remarkable benefits of Magnesium Breakthrough and regain control over your sleep and energy. Your body and mind deserve it!But that's not all – we have an exclusive offer just for you, our valued listeners! Visit magnesiumbreakthrough.com/hustle today and use the promo code "hustle" during checkout to save 10 percent on your purchase. It's time to invest in your well-being and embrace the most restful sleep you've ever had.Say goodbye to sleepless nights and hello to energized days with Magnesium Breakthrough. Your path to a revitalized life starts now!

Jeff Crawford is the president of Zo Digital, a bi-lingual digital marketing agency he founded over seven years ago. He describes many of the mistakes foreign companies make when setting up their web presence in Japan and explains how to remedy these issues. What hidden gems can be discovered in your site analytics to improve  eCom sales. Why Japanese sites are often so busy and loud. Simple and practical advise on how to increase traffic and improve conversion rates through "Authoritativeness" and "Trustworthiness". This might sound a bit technical but Jeff explains it all in a very easy to understand style. I guarantee you will become more digital marketing savvy after listening to Jeff's stories and advise. Other topics we discuss:The biggest mistakes foreign firms make when launching web sites in JapanWhat is a "YMYL" site (Your Money or Your Life)How Google ranks and evaluates websitesSimple methods to increase your site's E.A.T. (E = Expertise)Isn't "User Experience" subjective?The best and worst way to create web "content"Google voice search SEO is comingThe most important web site page for Japanese (26:23)Key Word research and how to master the nuanceWhat many Japanese think about the typical western website How much companies should invest in SEO as a % of salesHow does understanding analytics specifically improve ones business (29:34)The Free Unsolicited Business IdeaZo Digital: https://www.zodigital.jp/Jeff Crawford: https://www.linkedin.com/in/jeffcrawford/Japan Adventures via Camper Van = Dream Drive: https://www.dreamdrive.lifeMore Episodes like this HERE: https://www.nowandzen.jp/

You MUST HAVE A GRASP on legal rules and regulations if you want to boost your Amazon selling game. It's simply the the existing scene, especially in the U.S. So, in this episode, we pulled in e-commerce legal expert, Paul Rafelson to help explain the world of patents, trademarks and aquisitions in e-commerce and Amazon Selling. 

LARPing{00:04:06} - “The first time I published a zine was in 2015 and I was at a point of my editorial life where I really wanted to have ownership over my work, and I wanted to publish articles that were long-form and a little bit more thought-provoking.” - Melissa{00:06:21} - “Your way out of algo chasing was to do something on your own and do it printed. Physical format is the way to free yourself from the algo because no algo beats handing out your zine to people.” - Brian{00:12:52} - “Lovers and Outlaws really explores how our relationship status is and how we buy things, consume things, and choose products are interconnected and really it gets into modern marketing and also the five stages of consumerism, which are need for recognition, information search, evaluation of alternatives, purchase decision, and post-purchase evaluation.” - Melissa{00:14:26} - “There are a lot of parallels between the way that we're shopping for products and how that informs the way that we shop for relationships today because they both come through the same device. And so the way you buy and the way that you consider purchases is very physically adjacent and maybe even mentally adjacent to the same device that you use to shop for and pursue a love interest as well.” - Phillip{00:23:09} - “They say build products that you want to use and also build products that actually solve a problem. So being a writer for over ten years, I knew that there were outdated content management systems, there were outdated payment systems, and also outdated data storage. And I know that for a lot of writers, it's really hard to build a community, especially if you're freelancing and you don't really have the means to maybe start a newsletter list or continue to get recognition over your work. So I wanted to build a product that was totally decentralized for me as a writer.” - Melissa{00:29:31} - “What I think we do differently at Future Commerce is we're reporting on our view of the world, and we have a lot of principles around that. I think that what you buy and where you buy it is shaped by who you are and who you're around. And I think you're exploring a totally different aspect of that through this concept of love, sex, dating.” - PhillipAssociated Links:Learn more about Melissa Henderson and The Violet VerseGrab your copy of The Multiplayer Brand hereMeet us at eTail Boston 2023Check out The Edge Summit from BloomreachHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter ,Facebook ,Instagram, or LinkedIn. We love hearing from our listeners!

Gina is a long-time operator and advisor in the consumer industry. She started her career in Email and Content Management and has since emerged as one of the industry's most pronounced thought leaders on all things customer experience and retention. 5 years ago, she and her co-founder, Pierson Krass, set out to start a different kind of agency. Lunar Solar Group was built on the idea that technology empowers e-commerce brands to scale. Gina has worked on launching and scaling brands like Olipop, Super Coffee, Lemon Perfect, and many other leading e-commerce brands that you all know and love. Most recently, Gina co-founded Stay Ai which is the subscription platform for modern e-commerce brands where she currently operates the company's CEO.In This Conversation We Discuss: [00:00] Intro[00:54] What is Stay Ai and what does it solve?[02:07] How Gina became passionate about subscriptions[03:59] Lunar Solar Group: Clients, solutions, evolution[05:18] Building and selling KnoCommerce[07:50] From an agency to building an app[09:42] Where Stay Ai came from[11:54] Acquiring Retention Engine[15:21] The advantage of being specific in your outcome[15:55] Always have an exit strategy[17:04] No one has gone public in the Shopify ecosystem[17:37] The sign of a mature entrepreneur[18:40] The 3 things that make Stay Ai unique[21:40] Subscription tips and tricks[22:49] Where to support Stay AiResources:Subscribe to Honest Ecommerce on YoutubeConnect with Gina linkedin.com/in/ginaperrelliProviding revolutionary subscription management software stay.aiProviding Ecommerce and digital marketing services that drive transformational growth for our clients lunarsolargroup.comThe customer survey platform built for Ecommerce brands /knocommerce.comIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Brands that act as The Jester appeal not to the reason and logic center of our brains, but to the emotional center of our gut. In our personal lives and in business, we often need the reminder to not take things too seriously. Denise Foley, Vice President of eCommerce and Direct to Consumer at The Bollman Hat Company, gives us her thoughts on the role of the Jester and why we could all use more of the levity the Jester brings. Finding the Funny{00:03:36 “Just because you're in the corporate world or have an important job, we spend way too much time working to not have fun. There needs to be some sense of levity and fun in the business and the work and it just makes it better, makes it easier to kind of see the humor in things and not take yourself so seriously.” - Denise{00:05:29} “We're a manufacturer, so Bollman in and of itself, while we have a brand line under that is really the manufacturer and the umbrella brand. And we've been around for 155 years. Part of the levity we said was this was our second pandemic that we've gone through and survived and thrived through.” - Denise{00:07:42} - “There's a lot of great history, not just about Bollman the brand and the company, but the people that have built it.” - Denise{00:09:47} “One of the misconceptions I would hope that people would break from around The Jester is that having a sense of humor around the work you do or your brand doesn't mean that you're not serious about making it a success.” - DeniseAssociated Links: Learn more about Denise Foley and The Bollman Hat CompanyCheck out other Future Commerce podcastsSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce world!Have any questions or comments about the show? Let us know on Futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Ravi Kurani has dedicated his career to water safety. From his early days as a pool boy for his father's pool and spa business to the founder of Sutro, Ravi has always wondered why everyone can't have clean water. This feeling solidified when he was in India with First Light Ventures Fund and Village Capital. He holds a BS in Mechanical Engineering from UC Riverside, MBA in International Finance from Middlebury College, and a Certificate from Stanford University in Renewable Energy Systems. He believes that being an entrepreneur is an honor he must earn daily since it gives him the ability to solve problems that not only make money but help society.In This Conversation We Discuss: [00:00] Intro[01:01] What are Sutro's products?[01:59] Where the idea of Sutro came from[03:22] The gap in the market and the first prototype[05:35] The next step after building the prototype[07:52] Finding the first customers to test the product[09:31] Removing the “human element”[11:38] Changing the business model due to the pandemic[13:09] Getting the product into customers' eyes[14:35] Sponsor: Electric Eye electriceye.io/connect[15:32] Sponsor: Shopify shopify.com/honest[17:14] Sponsor: Sendlane sendlane.com/honest[18:54] Find the right people[20:10] Understand that the world is always changing[21:36] Strategy vs Tactics[22:32] Where to find SutroResources:Subscribe to Honest Ecommerce on YoutubeThe world's leading water testing device mysutro.comA podcast about water through the lens of business, technology, and policy liquidassets.ccConnect with Ravi linkedin.com/in/kuraniraviSchedule an intro call with one of our experts electriceye.io/connectTake your retail business to the next level today shopify.com/honestSign up for a one-dollar-per-month trial periodSchedule your free consultation with a Sendlane expert sendlane.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

To understand the future, you must understand culture. That's the focus of today's syndicated episode with our friends from eCommerce Fuel. Andrew Youderian sits down with Phillip to discuss the Future Commerce perspective on how cultures adopt commerce as a means of belonging, and how those behaviors are shaping our vision of the future. Listen now! Real Brands Take Time to Build. We're in too much of a hurry.Branding is not just about aesthetics; it's about endurance and persistence.Physical media provides a grounding experience amidst the digital world.Nostalgia and nostalgic content serve as an antidote to our fast-paced, digital lives.The enduring brands are the ones that persist despite all odds.Attention spans are decreasing, highlighting the need for authentic, tangible experiences.{00:08:08} - “When you're looking at what differentiates a successful brand or a generational brand or what you might call a cultural brand from another is their awareness and insight of what is happening in the world and where they belong in it and what their voice or tone or tenor is when speaking to that element of culture.” - Phillip{00:13:49} - “You're never going to wrangle in your consumption, and we're never going to solve some of the problems in this world around sustainability, or climate change if we don't wrangle in some of the worst of us in our human nature. How can we come to a shared understanding of the challenges that we face both in business and in our personal lives?” - Phillip{00:16:17} - “Commerce entrepreneurship is one of the greatest, most powerful, most incredible ways to instigate change in the world because creating new ways of engaging with people that have to engage in commerce and doing so with a mindset from the get-go that you have a purpose and a place in this world and you're trying to will something into being, I think it's a very powerful force for change.” - Phillip{00:21:20} - “This renaissance and this nostalgia for physical media is also powering brand trends and design trends that harken back to the eras in which those pieces of media were created. These things help us to understand not just that the trend exists, but why the trend exists. And if we could think about those two things in tandem, maybe we can forecast where the next trend is going.” - Phillip{00:37:27} - “If you are not plugged into TikTok three hours a day and you're able to actually be able to keep that muscle of long-term concentration, it seems like that's going to be a huge competitive advantage for building entrepreneurship and for just life in general.” - Andrew{00:45:06} - “Real brands take time. We're in such a hurry. We're in an unbelievable hurry. If you want to have a brand that endures, you have to endure. And so you just have to keep surviving.” - PhillipAssociated Links:Learn more about eCommerceFuelGrab your copy of The Multiplayer Brand hereMeet us at eTail Boston 2023Check out The Edge Summit from BloomreachHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

T is for Tot was founded by Meghan, a passionate kindergarten teacher, with the goal of making learning enjoyable for children ages 3-6. T is for Tot's carefully crafted subscription kits provide parents with a stress-free way to support their child's academic growth through fun, play-based activities.Each T is for Tot Kit is designed to nurture a love for learning and ensure that your child is not only prepared for kindergarten but also set up for a lifetime of learning success.Meghan Foster is a mom of 2 boys, taught kindergarten for close to a decade before starting T is for Tot, I have my master's degree in elementary education as well as a business degree. T is for Tot kits are all-encompassing and delivered each month with everything included for play-based learning fun. The goal of T is for Tot l is to make it easy for parents to give their child Pinterest-like activities, while teaching them in a developmentally appropriate way at the same time. T is for Tot includes essential fundamentals in every kit, taught in a way that is fun and developmentally appropriate. There's ample early childhood research that states the importance of starting learning early, and it needs to be a play-based approach that engages the child and leads the child to eventually be motivated in his/her own learning.In This Conversation We Discuss: [00:00] Intro[00:50] What are Learn and Play Kits?[01:27] Where the idea of T is for Tot come from[02:37] What comes with a typical kit?[03:25] From a creative outlet to a business[04:04] Developing the brand and subscriptions[05:22] Sponsor: Electric Eye electriceye.io/connect[06:16] Sponsor: Shopify shopify.com/honest[08:01] Sponsor: Sendlane sendlane.com/honest[09:28] Getting the product in front of customers' hands[10:13] From friends and family to real customers[11:06] Did T is for Tot experience growing pains?[12:00] Manufacturing and fulfillment still in-house[12:10] Meghan's advice for people who want to start[12:59] Where to support T is for TotResources:Subscribe to Honest Ecommerce on YoutubePlay-based activities to inspire a lifelong love of learning, delivered every month tisfortot.shopConnect with Meghan linkedin.com/in/meghan-foster-78589840Schedule an intro call with one of our experts electriceye.io/connectTake your retail business to the next level today shopify.com/honestSign up for a one-dollar-per-month trial periodSchedule your free consultation with a Sendlane expert sendlane.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Discover 7 untapped products that are set to take the dropshipping world by storm in August 2023! Join us as we reveal these hidden gems and offer insights on how to market them effectively. Whether you're just starting out or seeking the next big thing, this list will give you a competitive edge.▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Get The Best Selling Book ‘Ecommerce Empire' For FREE: https://ecommerceempirebuilders.com/book WATCH NOW 7-Figure Ecom Masterclass: http://bit.ly/funnel-class-yt Have Us Build & Launch Your Entire Ecommerce Business: https://bit.ly/BuildMyFunnel-YT FREE Empire Builder Bonuses: https://youtu.be/QknqB0dpDKc Sign Up For StoreFunnels (Website+Funnel Builder): https://www.storefunnels.net▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

Consumers hold more power than ever before, brands are at the center of a moment, and generative AI is creating an opportunity for people to make bigger cultural critiques. How far can you control how your images are being used? How much does your own literacy of culture and media enlighten your understanding of the nuances of the subtext? Why does this all really matter in commerce, art, and culture? Eating its Own Tail{00:03:43} - “We've become known at Future Commerce for hosting salons, and now we have this new Future Commerce learning offering. If you are an agency operator or you're building high-performance teams in a brand, if you're a brand operator side, if you're wanting to go deeper down the rabbit hole as a brand operator on the topics of retention or new customer acquisition and learn more about things like loyalty, this is for you.” - Phillip{00:11:46} - “You see this happen in the founder ecosystem all the time. The founder actually is the brand. The founder is the product. And the things that the founder creates may or may not be good, but that's not the product. That's not why people are bandwagoning. They're bandwagoning on the founder themselves.” - Brian{00:22:17} - “Consumers hold more power than ever before. Consumers have an unprecedented amount of power in the way that brands market to them, shape the products and their offerings for the customer.” - Phillip{00:24:56} - “Hyperstition is happening in the world of commerce by people now taking a brand and making it part of their own story and fashioning it in their own liking. And when people do that in concert together, they're actually a more powerful driver of that narrative than you as a brand are on your own and can actually manifest where your brand heads as a result of this collective power through these tools and through these ways of electronic communication. “ - Brian{00:34:26} - “We're moving to this idea of the discourse being not, hey, look at what generative AI can do, but we're juxtaposing your literacy of a number of things having to... You have to be caught up in the discourse to understand the subtext.” - Phillip{00:41:49} - “All of these companies like Reddit and Quora want to prevent companies like OpenAI from training on their data because they have an unbelievable amount of human knowledge in their walled gardens, so why would they not want to capitalize on that for themselves?” - Phillip{00:49:14} - “You had cultures that would create things in the realms of science, art, literature, and mathematics. Classics that were simultaneously all occurring at the same time independent of each other. Today, that's happening in fashion and in cultural discourse and in brand.” - Phillip{00:52:00} - “We're going to use AI for the critique. We're going to use it to do a bunch of grunt work that no one wants to do. But for original art creation, we're still the center of that. Humanity has to be the one to bring the new ideas to the table.” - BrianAssociated Links:Grab your copy of The Multiplayer Brand hereHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Kristin Schoenstein has been a Program Director with Worldwide Business Research since 2010 and has been producing events since 2004. She currently specializes in the retail and eCommerce sector where she heads up the eTail US portfolio. She also successfully launched and grew WBR's customer experience portfolio. In her role, she is responsible for market research, content creation and speaker faculty management for each event. Prior to WBR, she produced events in the healthcare and pharmaceutical sector, and got her start organizing educational programming for physicians. Kristin lives on the North Fork of Long Island with her husband and three daughters.In This Conversation We Discuss: [00:00] Intro[01:12] What are eTail conferences?[01:47] Other conferences from WBR[02:25] What you will experience at eTail[04:36] Does brand size matter to benefit from eTail?[05:36] eTail is also for apps, specialists, and vendors[06:22] Networking is a huge benefit to conferences[06:49] Why next year is a special year for eTail[07:51] Tips for first-timers at eTail[09:07] Don't overwhelm yourself, take breaks and plan[09:35] eTail discount code for Honest Ecommerce listenersResources:Subscribe to Honest Ecommerce on YoutubePre-register for eTail Boston 2023etaileast.wbresearch.com/srspricingUse HONESTECOMMERCE20 to get a 20% discountPre-register for eTail Palm Springs 2024 etailwest.wbresearch.com/downloads/pre-registerUse HONESTECOMMERCE20 to get a 20% discountConnect with Kristin linkedin.com/in/kristin-paulick-schoenstein-0a7aa95If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

إذا كنت مبتدئ في التجارة الإلكترونية أو تبحث عن زيادة المبيعات على متجرك الإلكتروني ! تابعني على حساباتي على منصات التواصل الاجتماعي وذلك لنصائح وطرق بشكل يومي كيف تبدأ الآنالانستغرام :@moumenumarتيك توك:@moumenumarYoutube:Moumen Omar قم بحجز مكالمتك الاستشارية المجانيةإذا أنت مبتدئ وليس لديك خبرة في بناء مشروعك الخاص في التجارة الإلكترونية ، أو حتى لديك مشروع قائم وترغب في زيادة مبيعاتك على متجرك الإلكتروني؛ أنا وفريقي مستعدين لمساعدتك في تحقيق ذلك الخطوة الأولى التي يجب عليك اتخاذها هي إتاحة الفرصة لمقابلتك وتقييم كيف بإمكاننا مساعدتك من خلال مكالمة استشارية مجانية قم بحجز هذه المكالمة من خلال الضغط على الرابط في الأسفل https://calendly.com/ma-sales/consultcall

Andrei Rebrov has worked in the technology field for more than 15 years. He is the CTO and Co-Founder of Scentbird, a subscription service for perfumes and colognes, and has helped it grow to more than 500,000 active subscribers. At Scentbird, Andrei was responsible for building early versions of the platform, growing a remote engineering team and making sure that the company has technology advantages in every department, from marketing to operations. He is also a startup adviser in various industries, from aerospace to video games. Prior to Scentbird Andrei worked as an agile engineering coach, helping various companies with their technology. Prior to that he worked as a software engineer for UBS Investment Bank and Avis UK.In This Conversation We Discuss: [00:00] Intro[00:59] What is Scentbird?[01:41] Where the idea of Scentbird came from[02:54] Implementing a trial run of a subscription[03:47] The initial batch of shipments[04:35] Andrei's background before being a startup founder[05:55] Learning agile late in the career[06:21] When you should focus on agile[07:38] Knowing when you are onto something[08:37] The growing pains that Scentbird experienced[09:56] Sponsor: Electric Eye electriceye.io/connect[10:53] Sponsor: Sendlane sendlane.com/honest[12:27] Build vs buy: Where Andrei draws the line[13:51] What is composable commerce?[14:55] Only go headless when you really need it[16:20] Start small and don't make unnecessary changes[17:10] Traditional Ecom vs Subscriptions[19:30] Where to support Scentbird[19:57] Working with 2 different tech stacks[20:53] Look for things to complement your business[21:55] The advantages of acquiring an additional businessResources:Subscribe to Honest Ecommerce on YoutubeDate perfumes before marrying them. Explore over 600 designer fragrances. scentbird.comConnect with linkedin.com/in/andrebrovSchedule an intro call with one of our experts electriceye.io/connectSchedule your free consultation with a Sendlane expert sendlane.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Online Cannabis Sales are doing massive numbers, and some companies don't even have a functioning website. With restricted tools for e-commerce because of cannabis-related challenges or unsure of the ROI for your digital store. Many companies need to take advantage of easy market share. Positioning yourself to capture this market share and building your digital footprint is more accessible than most realize, and it starts by just understanding how it all works.This week we sit down with Jeremy Johnson to discuss the following:Why are certain states more ECOM focused?How google search evolves as the Market maturesUnderstanding customers intent Guest Links:https://www.linkedin.com/in/jeremystephenjohnson/https://www.dispenseapp.com/Follow us: Our Links.At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry.8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared  global podcast The Dime is a top 50 Cannabis Podcast Sign up for our playbook here:

What is the often-overlooked marker of body data?{00:08:55} - “The culture of commerce right now is participatory and people right now are building on each other's ideas so rapidly and in real time that they can manifest things that it used to be only a luxury brand could pull something like that off.” - Phillip{00:11:45} - “It's context collapse. This is effectively deepfaking the world, resetting how people think about things. It's artificial context.” - Brian{00:13:51} - “The strategy is literally nothing more than getting in a room with your marketing team and even with your brand team and sitting down and just doing a whiteboarding session with a million Post-its that say, "What is happening in the discourse right now?'” - Phillip{00:19:53} - “When you're going to build a system to fix a problem that you created that involves differentiating between whether someone's a human or a robot, don't build an orb for people to line up and get signed up. But you have to look evil to get press.” - Brian{00:32:04} - “Increasingly customers outside of retail are coming to us and saying they want their B2B experience to be as elegant as possible because they recognize as people that that makes their end buyers happier, probably more likely to convert and ultimately, hopefully, save them money and drive up their actual revenue.” - Michael{00:36:38} - “The really interesting change over the last 12 months alone is that we're just seeing new buyers come to the table, especially in non-retail industries, who at the executive level have needs that when you reduce them down, are just like you said, it's about helping a buyer convert and actually exchange that value with the company.” - Michael{00:43:24} - “When money is more expensive, folks are going to tighten the screws down. And what we have also seen is the brands that are doing the best are the ones who have been leaning into their loyalty offerings because, as you and I know, a loyal customer is a happy customer.” - Michael{00:50:51} - “We believe AI truly is the future and moving beyond a world of just predictive recommendations to truly a generative future that really will change the shape of the experience for both buyers and merchants.” - MichaelAssociated Links:Learn more about Michael Affronti and SalesforceAmazon Blimp articleGrab your copy of The Multiplayer Brand hereHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

إذا كنت مبتدئ في التجارة الإلكترونية أو تبحث عن زيادة المبيعات على متجرك الإلكتروني ! تابعني على حساباتي على منصات التواصل الاجتماعي وذلك لنصائح وطرق بشكل يومي كيف تبدأ الآنالانستغرام :@moumenumarتيك توك:@moumenumarYoutube:Moumen Omar قم بحجز مكالمتك الاستشارية المجانيةإذا أنت مبتدئ وليس لديك خبرة في بناء مشروعك الخاص في التجارة الإلكترونية ، أو حتى لديك مشروع قائم وترغب في زيادة مبيعاتك على متجرك الإلكتروني؛ أنا وفريقي مستعدين لمساعدتك في تحقيق ذلك الخطوة الأولى التي يجب عليك اتخاذها هي إتاحة الفرصة لمقابلتك وتقييم كيف بإمكاننا مساعدتك من خلال مكالمة استشارية مجانية قم بحجز هذه المكالمة من خلال الضغط على الرابط في الأسفل https://calendly.com/ma-sales/consultcall

Todays episode we have PJ a very successful entrepreneur with over 12 years in the internet Marketing. Find PJ on Instagram :⁠⁠ https://www.instagram.com/affiliatesonly_/⁠⁠ Tiktok : ⁠⁠https://www.tiktok.com/@offergoats?_t=8eXSIwKsslM&_r=1⁠⁠ Track top winning products : ⁠⁠⁠https://www.shophunter.io?afmc=1is⁠⁠⁠ If you want help starting or scaling your Shopify store to $10K- 20K a Month book a FREE 1-1 Strategy Session here : ⁠⁠⁠⁠⁠https://bit.ly/30BreakthroughCall⁠⁠⁠⁠⁠ Get in touch with me on instagram:⁠⁠⁠⁠⁠⁠ https://www.instagram.com/lorddavibe/⁠⁠ --- Send in a voice message: https://podcasters.spotify.com/pod/show/ecommercedropshipping/message

Online Cannabis Sales are doing massive numbers, and some companies don't even have a functioning website. With restricted tools for e-commerce because of cannabis-related challenges or unsure of the ROI for your digital store. Many companies need to take advantage of easy market share. Positioning yourself to capture this market share and building your digital footprint is more accessible than most realize, and it starts by just understanding how it all works.This week we sit down with Jeremy Johnson to discuss the following:Why are certain states more ECOM focused?How google search evolves as the Market maturesUnderstanding customers intent Guest Links:https://www.linkedin.com/in/jeremystephenjohnson/https://www.dispenseapp.com/Follow us: Our Links.At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry.8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared  global podcast The Dime is a top 50 Cannabis Podcast Sign up for our playbook here:

Alex McIntosh is the Co-Founder and CEO of Thrive Natural Care, a skincare company that helps regenerate your skin, our planet, and farmer communities.To learn more, visit: http://honestecommerce.coIn This Conversation We Discuss: [00:00] Intro[00:53] What are Thrive Natural Care products?[01:22] Which came first, passion or product?[03:43] Business as an engine to make the world better[04:00] The starting point of Thrive Natural Care[05:10] Figuring out the idea to put your energy in[06:45] The Mini Piloto model[09:19] Getting featured in the New York Times[10:11] Regenerative farming to improve farmers' lives[10:50] Sponsor: Electric Eye https://electriceye.io/connect[11:47] Sponsor: Shopify https://shopify.com/honest[11:47] Sponsor: Sendlane https://sendlane.com/honest[15:12] Is it a good idea? Vs Should I not do this?[16:11] Launching a novel model bootstrapped[17:37] How the Mini Piloto was applied to Thrive[20:30] Celebrate the learning & racing to own “mistakes”[21:22] Where Thrive launched to market first[23:57] Struggles are not a period, but a cycle[24:45] Have a big vision & pay attention to your values[25:20] Culture amplifies your value[26:35] The best MBA is starting a business[26:50] The best way to support ThriveResources:Subscribe to Honest Ecommerce on YoutubeConnect with Alex linkedin.com/in/alex-mcintosh-4372888Regenerative, effective, plant-based skincare for every body thrivecare.coSchedule an intro call with one of our experts electriceye.io/connectTake your retail business to the next level today shopify.com/honestSign up for a one-dollar-per-month trial periodSchedule your free consultation with a Sendlane expert sendlane.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

"In the future, every company is a media company." That's hogwash, according to Tommy Walker. Tommy is all too familiar with this ideology and the pitfalls in the business of creating media and aggregating attention.Listen in to hear this insightful discussion and join the conversation.“Committed to the Bit”{00:05:03} - “Understanding the cost structure and what it takes to hire talent and all of that, without that sort of knowledge, if you don't have that currently right now, then no, not every company needs to be a media company. You're better off spending your money in ads or some other type of growth lever.” - Tommy{00:10:34} - “With my own personal brand, I wanted to do a podcast, but I didn't have the bandwidth to do it. But I would become a Serial podcast guest. If you have an infrastructure in place, then let me just be a part of that infrastructure, show up as part of that conversation, do what I do, do what I do well, and then bounce and go do my thing that's independent of all that.” - Tommy{00:14:41} - “What I had to do at that time was just a ton of research. This is it. This is the complete unsexy answer to the entire thing. It was a ton of research…constantly looking at what everybody was saying in this DTC space…” - Tommy{00:23:46} - “There are unspoken expectations that people have that they don't even know they have until you meet them and what you're doing is setting a higher bar for production and engagement that feels much more like a consumer-type experience.” - Phillip{00:28:50} - “Are you establishing those true fans? When you start to get an executive team that is looking for a quick return or has quarterly results they have to answer to that it gets way harder to say, "The long-term success of our business depends on creating things that people actually care about.'" - Brian{00:32:24} - “If we live in a participatory economy and we have multiplayer brands, brands look more like bands in the future. And that's why you have these marketers that are so good at what they do. People like Bobby Hundreds who come from local scenes. They come from a scene, and a scene fuses fashion, art, culture, entertainment, and music. It's a state of being.” - Phillip{00:40:54} - “What makes a compelling media play is when you can continue to reinvent {the reason to exist} so that you yourself stay interested in it.” - PhillipAssociated Links:Learn more about Tommy Walker and The Content StudioGrab your copy of The Multiplayer Brand hereHave you checked out our YouTube channel yet?Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Adam Robinson is the CEO and founder of Retention.com, an industry-leading Shopify Ecommerce solution for increasing cart abandonment revenue.Adam bootstrapped Retention.com to 14M ARR with 6 people in 2.5 years, and is on the road to reaching 50M ARR by 2024. Retention.com delivers innovative customer growth solutions for e-commerce brands to monetize their first-party audience, successfully generating over $1bn in retail sales for Shopify stores since its inception in early 2020. Before starting Retention.com, Adam founded, bootstrapped and sold Robly Email Marketing, a marketing automation SaaS, for 8 figures to private equity in 2021. Adam is on a mission to support startup founders by sharing lessons learned from his entrepreneurial journey through his weekly podcast “10 years in the Making”, and posts content twice-daily on LinkedIn. When he's not busy building a unicorn startup in public, he's spending time with his wife, Helen, newborn daughter, Emma, and dog Bonnie in Austin, TX.To learn more, visit: http://honestecommerce.coResources:Subscribe to Honest Ecommerce on YoutubeWatch the video episode to see what Adam is sharing on his screenConnect with Adam linkedin.com/in/retentionadamShoot Adam an email if you have questions adam@retention.comFollow Adam on Twitter @retentionadamQuickly and easily grow your email list and boost your shopping cart abandonment revenue with retention marketing solutions retention.com

Annamarie von Firley is the Founder and President of the Los Angeles-based online toy store, Adventuretown Toy Emporium. Adventuretown, a beloved source of unique educational toys, was founded in 2016 with a successful Indigogo campaign. Adventuretown boasts over 3000 toys from 32 countries selected for their innovation and educational value to help cultivate children's curiosity through hands-on learning. Annamarie von Firley, 52, is a serial entrepreneur, having found her first company, reVamp, in 1998 when she was 27 years old. While she had no formal education in the fashion industry, she built a fashion company that, in its 20 years of operation, is well respected within the vintage community as well as a treasured resource for costume designers for both stage and screen. reVamp garments have been seen on TV shows such as “Glee,” “CSI NY,” “True Blood,” “Saturday Night Live,” and “Big Love.” reVamp also can be seen in major motion pictures such as “Baby Driver,” “Hateful Eight,” and “Django Unchained.” In addition, reVamp garments are in the Smithsonian, Henry Ford Museum, as well as other living history museums and national parks. Also, reVamp garments have been on Broadway, as well as on international stages and opera houses. She has been featured on CNN twice and Fortune Small Business in 2007. She holds a B.A. in Wooden Toy Design and Construction from Hampshire College and a B.F.A. in Furniture Design from California College of the Arts. Her expertise in child development and the importance of play led her to develop a one-of-a-kind app and customized subscription box for parents of children 0-3 years old to optimize their child's development called Fledglings Flight which launched in July of 2022. Annamarie resides in Los Angeles with her husband and 14-year-old son. She is an accomplished flying trapeze artist and former professional dancer. She is also the Vice President Emeritus of the Art Deco Society of Los Angeles and Chair of Events Committee.In This Conversation We Discuss: [00:00] Intro[01:00] What is Adventuretown Toy Emporium[01:33] Annamarie history with toys[02:43] Falling in love with wooden toys[03:25] Where the idea of ATE started[04:22] Annamarie's accidental diversion to fashion[05:58] Starting a toy company[07:06] Returning to the toy manufacturers convention[07:40] Manufacturer vs curator[08:22] Classifying toys based on the child's interests[09:59] ATE's Indiegogo offers and rewards[10:50] Sponsor: Electric Eye electriceye.io/connect[11:47] Sponsor: Sendlane sendlane.com/honest[13:14] What happens after a successful Indiegogo campaign[14:31] Branching out of Indiegogo backers[16:18] How did COVID change the trajectory of the business[17:16] How Annamarie “saved” Easter[18:07] Why Annamarie pushed the brand through COVID[19:24] Where to find Adventuretown Toy EmporiumResources:Subscribe to Honest Ecommerce on YoutubeCultivating children's curiosity by learning through play with innovative educational toys adventuretowntoys.comHelping parents meet the developmental needs of their children under 3 years of age fledglingsflight.comConnect with Annamarie linkedin.com/in/annamarie-von-firley-b7650abSchedule an intro call with one of our experts https://electriceye.io/connectSchedule your free consultation with a Sendlane expert https://sendlane.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

A wise friend once said to me “spa owners are in the confidence business.”   This has stuck with me as a reminder that the spa industry relies heavily on relationship building with clients because you are an expert for them to lean on.   With that in mind, the concept of selling your own private skincare label is a natural fit for three reasons:   A clientele base that knows, likes, and trusts you is already in place You are educating about home skincare regimens after every treatment  Adding an e-commerce stream of revenue would be low maintenance as the principles are already in place in the form of retail at your spa   My guest on today's episode of the Spa Marketing Made Easy podcast is one of only 90 official Shopify & Amazon-verified coaches in the world who shares the in's and out's of how to get your e-commerce business started.   Gamal Codner started, scaled & sold his 7-figure e-commerce brand in under 4 years.  Before that, he raised ~$10M+ and has had 9 successful business transactions totaling over $50 million while working in M&A.    After selling his brand, he decided to start a coaching program with his wife that teaches his new way of running a brand, that helps e-commerce founders turn their lifestyle businesses into desirable 7-figure businesses people want to buy.     The program is kind of like an online MBA for e-commerce brands that learn how to scale with marketing, cash flow, and operation systems. With a focus on optimizing for simplicity, profits, and enjoyment of life.   In this episode, we discuss:  Some of the biggest challenges business owners face launching an ecom brand One differentiation that sets ecom businesses apart The blueprint Gamal developed after solving his own negative cash flow management Three main costs associated with starting an e-commerce brand  The reason an e-commerce business would be a natural fit for spas The 3 most important steps you need to take to begin   To read the full show notes for this episode, visit: https://www.addoaesthetics.com/blog/341   Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.

Annamarie von Firley is the President of Adventuretown Toy Emporium, the beloved educational Ecommerce toy store that cultivates children's curiosity by learning through play.To learn more, visit: http://honestecommerce.coResources:Subscribe to Honest Ecommerce on YoutubeCultivating children's curiosity by learning through play with innovative educational toys adventuretowntoys.comHelping parents meet the developmental needs of their children under 3 years of age fledglingsflight.comConnect with Annamarie linkedin.com/in/annamarie-von-firley-b7650abSchedule an intro call with one of our experts https://electriceye.io/connectSchedule your free consultation with a Sendlane expert https://sendlane.com/honest