Founder's Craft with Mike Gonzalez

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Mike Gonzalez is the CEO of PerfectHQ, a digital product design company. In each episode, he shares a behind the scenes look into how he built the firm at the age of 16. Also, enjoy exclusive interviews with thought leaders on principles that lead to their success.

PerfectHQ, LLC


    • Feb 5, 2020 LATEST EPISODE
    • infrequent NEW EPISODES
    • 23m AVG DURATION
    • 18 EPISODES


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    Latest episodes from Founder's Craft with Mike Gonzalez

    Retain customers for life with a personalization strategy.

    Play Episode Listen Later Feb 5, 2020 18:08


    Your customers want the brands they love to understand what they want, what they’re interested in, and what they believe (both about themselves and the world). In this episode, I talk about the 4 things every brand needs to create a personalization strategy.    "Brand strategy is what you are about, a marketing strategy is what you do to acquire and attract, but a personalization strategy is what you do to keep customers for life."

    400 million downloads! How to launch an app that resonates with your audience w/Bobby Gruenewald, founder of YouVersion

    Play Episode Listen Later Jan 16, 2020 43:54


    Have an app idea? Ever dreamed of making a successful app? In this episode, we hear first-hand from Bobby Gruenewald, Pastor of Innovation at Life.Church and the founder of YouVersion. Learn how he navigated these questions in the early days of launching the bible on the Apple App Store. Today, with over 400 million + downloads, YouVersion is available in 60 languages and is one of the most downloaded apps in the world.

    3 Bizarre Questions that Lead to Clarity

    Play Episode Listen Later Nov 12, 2019 34:34


    Every business was started by a movement or cause. A movement precedes marketing. What is the movement that drives the messaging of your business? In this episode Mike Kim shares 3 questions that lead to clarity within your marketing.  Mike Kim is a business coach and marketing strategist who specializes in personal branding. He has worked with world-renown speakers, consultants, and authors including John Maxwell, Donald Miller, and Catalyst Leadership. 

    The Power of an Endurance Mindset w/ Alex Judd

    Play Episode Listen Later Oct 10, 2019 37:38


    What can running almost 20 marathons and 2 Ironman championships teach us about ourselves and leadership? Alex Judd shares some timely insight on some of the personal development and leadership lessons training and participating in almost 20 marathons and 2 Ironmans have taught him.  Alex is the host of the Entreleadership podcast and is also a business coach for Entreleadership All Access. 

    What is Identity Based Strategy? w/ Lauren Shippy

    Play Episode Listen Later Sep 10, 2019 35:40


    In this episode of The Founders Craft I talk with Lauren Shippy, Founder of Storywork Consulting all about how to use Strategy to deliver moments of delight to customers. With good user experience comes overwhelming ROI for your business. We talk about why you should use customer journeys in your business strategy to create the ultimate user experience, so you and your customers both win! By using identity based strategy you will not only create experiences that will wow your customers, but also create raving fans that want to tell their friends about your business. Every business should hear this.

    How to Simplify Your Inbox w/ Shawn Lemon

    Play Episode Listen Later Jun 21, 2019 26:29


    Ever struggle to keep up with all of the emails that come into your inbox? In this episode, I sit down with digital organizing expert, Shawn Lemon, to discuss ways you can achieve the inbox zero system through delegation. To find out more about Shawn visit: http://thedigitalorganizer.com  

    Digital Minimalism: Is the tech in your business overwhelming? Listen to This!

    Play Episode Listen Later Jun 14, 2019 18:11


    How to choose the right technology for your business. Shawn Lemon, CEO of The Digital Organizer (http://thedigitalorganizer.com) shares practical tips on how to decide what apps are right for your business.

    Digital Minimalism: Do you need a Digital Declutter?

    Play Episode Listen Later Jun 7, 2019 8:38


    Do you feel like your phone has become a distraction? No need to feel ashamed, it happens to all of us. In this episode, I share 5 steps to digitally declutter your phone. Download the free step-by-step guide here: http://askmikegonzalez.com/digitaldeclutter/

    3 practices to position you as an expert.

    Play Episode Listen Later May 17, 2019 8:54


    As any business owner would assume, providing more services is a good thing right? Not as much as you would think…

    What You Believe Determines What You Create

    Play Episode Listen Later Mar 20, 2019 10:56


    The Hidden Cost of Hesitation

    Play Episode Listen Later Mar 13, 2019 8:18


    How to Delegate Aspects of Your Role in 5 Steps

    Play Episode Listen Later Mar 5, 2019 18:56


    Todd Mullins - How to Design Core Values

    Play Episode Listen Later Apr 26, 2018 15:36


    In this episode, Mike Gonzalez sits down with Sr. Pastor Todd Mullins of Christ Fellowship to unpack how his leadership team designed the culture and values of their organization. Music in this episode: - AllttA - Instrumental by AllttA - Cut to Black - Instrumental by Lemaitre

    Josh Kellam - 8 Tips to Master the Art of Dealmaking

    Play Episode Listen Later Mar 19, 2018 38:45


    In this episode, Josh Kellam, an expert at dealmaking, unpacks 8 tips to master the art of dealmaking, and how to negotiate a deal where everybody wins. Music in this episode: - AllttA - Instrumental by AllttA - Cut to Black - Instrumental by Lemaitre    

    Paul Leone - Exclusive interview with the President of The Breakers Palm Beach

    Play Episode Listen Later Feb 19, 2018 33:57


    In this episode, we will hear how Paul Leone, the President & CEO of The Breakers Palm Beach helped craft a world-class culture at America's oldest, privately owned luxury resort.  Music in this episode: - AllttA - Instrumental by AllttA - Cut to Black - Instrumental by Lemaitre - Lights Out - UTAH  

    Lester Woerner - How this one principle could save your business

    Play Episode Listen Later Nov 24, 2017 24:49


    In this episode, Mike Gonzalez interviews the CEO of Woerner Holdings, Lester Woerner shares a powerful principle that saved his business from folding during the market crash of 2008. Music in this episode: - AllttA - Instrumental by AllttA - Cut to Black - Instrumental by Lemaitre    

    Discovering Your Why

    Play Episode Listen Later Nov 18, 2017 12:25


    In this episode Mike Gonzalez shares his story on how he started PerfectHQ, and he gives some tips on how you can discover your why. For more information visit http://perfecthq.com   Music in this episode: - AllttA - Instrumental by AllttA      

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