Heart-Centered Wedding Photographer

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business and mindset coach. In this episode, I share 5 mindset shifts and honest truths that will help you to stay positive during slow seasons in business.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business and mindset coach. A lot of wedding photographers are currently experiencing a dry spell in bookings. It sucks - I know, because it happened to me a few years ago when I endured 6 months of no wedding bookings. But! That season changed my business and my life for the better. Listen to learn how.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. As clients evaluate their wedding photography options in more and more sophisticated ways (especially during a recession), wedding photographers need to be more aware of what they need to share with potential clients in order to seal the deal very soon after the consultation. Let's talk about that today.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. In this episode, we cover the 9 lessons I learned from my first year of being a full-time wedding photographer.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. In this episode, we cover how the way you view your self, your worthiness, and your sense of self-confidence can impact your wedding photography business for better or for worse.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. In this episode, we cover the reasons why rejection feels so difficult as a wedding photographer, and what to consider to move past it.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business and mindset coach. In this episode, we cover paid Instagram verification, and why (or why not) it may be a good thing to consider investing in as a photographer.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. In this episode, we cover everything you need to consider when selling wedding photography services during a recession.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. In this episode, we cover everything you need to consider when thinking about scaling your wedding photography business by adding associate photographers to your team.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. In this episode, we cover the 4 questions to ask yourself to analyze why your bookings may be lower than you want right now.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. In this episode, we cover the actual things you need to pay attention to in business that determine whether or not you're successful - and it has nothing to do with how many Instagram and Tiktok followers you have.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. In this episode, we cover how to get more clients from Instagram with both practical and mindset-based applications.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to photography business coach. In this episode, we cover the 5 things that can distract you from your own pathway to success as a wedding photographer.Click here to learn more about The Business Accelerator: a self-paced educational course that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients though giving wedding photographers the tools to more deeply understand profitability, client experience, marketing, and systems. Designed for wedding photographers by a wedding photographer - me! If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm Erica! I'm a business coach, but I also hold an MBA, and am a wedding photographer myself (13+ years, baby). I'm not the photography business coach that will make you learn Facebook ads or require that you pressure clients to book with you on a consultation call (the ick, am I right?), but I am the coach that will help you increase your confidence and upgrade your business know-how. Because we work together on adjusting your business to honor both you and your clients' personhood, it's only natural that growth and success follow right behind. Just like humans, business is spiritual, emotional, and political. When we understand how to honor it all within our business model, we upgrade our quality of life, our clients' experience with us, the wedding industry, and the world, as a whole. ✨ Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Ways to be mindful of working with, hiring, and leading others in your wedding photography business • Matching energy, maintaining commitments, and elevating client happiness asa team • Treating your team how you want to be treated Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • How a business is rooted both in personhood and politics • How and when to address the heaviness of the world with your social media audience Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • How a recession impacts the wedding photography business • Marketing to your ideal clientele • What you need to invest in fixing to recession-proof your business Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The use of Instagram as a "proof point" for prospective clients • The difference between high follower count and a solid client roster • How to use IG as a marketing tool for you and your business Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The cutthroat and competitive nature of the wedding industry • The difference between operating in scarcity vs. out of scarcity • The importance and beauty of showing up just to serve Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Sharing your prices is not going to stop you from getting more clients • How hiding prices decreases conversions from inquiry to consultation and increases feelings of shame • If you wouldn't want prices hidden from you, why would you hide them from your clients? Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • What to do when you've exhausted yourself with making IG Reels and you aren't getting more reach • How not to waste your time on what doesn't work • Marrying both strategy and heart to succeed Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Anticipating client needs and proper onboarding • Assumptions about a client's understanding of our industry • How to avoid late or missed payments for good Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Social media strategies for service-based businesses • Creating content that fosters connection as opposed to generating sales Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The day I decided to leave my 9-5 vs. when I actually did • Creating messaging around how well you serve your clients Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The inevitability of quiet seasons in your business • How you can spend your additional capacity to benefit your business CONTENT WARNING: This episode briefly touches on some current events and world heaviness - such as the Uvalde shooting, which had happened just before this recording. Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Is it worthwhile in your business to invest in an expo space? • How to organically increase your clientbase Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Some of my biggest and best investments • The interpersonal and intangible work that needs to be done to better your business Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The reasoning behind my balancing of two separate socia media accounts • Why I feel this move was in the best interest of serving my business AND the two audiences I support inside of it Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Being gentle with yourself • How past experiences will influence current feelings Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • How having prices that are lower than local market rates scares people away • Understanding how WE relate to money Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Ghosting as a a pain point for wedding photogs • How to shift the narrative so you can focus more on what's working rather than what's not Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The proper response to the question, “What am I going to share if I don't have any new photos?” • How to avoid leaving bookings on the table Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Making arguments so that the real work can be avoided • How to argue more for your possibilities than for your limitations Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • What you should be doing but you're afraid to (and why) • Looking to others for permission and why you should stop Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The cons of prematurely investing in a studio space • The importance of refining what's on our plates vs. adding to them Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The key investments I made to help set up my move from my nine to five • The foundation and process I started a year ago through the discipline(s) I had to implement Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Wedding photography pricing mistakes that have nothing to do with cost • How to avoid appearing amateurish and repelling clients • How to allow for a mutual exchange of trust through wedding packages Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Strategies to build a six-figure side hustle along with your "day job" • Giving yourself permission to set boundaries and also to relax Click here to learn more about The Booking Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Implementing consent and permission in our lives • Understanding the expectations we put on ourselves, and knowing that “doing our best” changes from day to day Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The hidden costs to everything you decide NOT to do in your business • Redirecting your current strategies to grow your income Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Whether or not advertising in wedding planning Facebook groups is a waste of time • What to consider if you're not seeing the results you want when trying to get new wedding photography clients from Facebook groups Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Deciding whether or not Instagram Reels will work for your wedding photography business • How to think about reach on Instagram - is it benefiting your bottom line or is it just another vanity metric? Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • Why paying for advertising on websites like The Knot isn't the right move for a Heart-Centered Wedding Photographer • What you can do instead to call dream clients in to your wedding photography business Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • The history of Sweet Alice Photography • What to expect from this podcast Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed. Connect with me on Instagram: @heyericaleman www.ericaleman.co

Hi, Heart-Centered Wedding Photographers! I'm Erica Leman, your go-to wedding photography business educator. Here's what we covered in this episode: • What to consider when you aren't seeing the engagement you desire on social media • How to stop worrying about the Instagram algorithm Click here to learn more about The Business Accelerator: my group coaching program that teaches womxn wedding photographers how to confidently raise their rates and consistently book dream clients. If you are new here, please subscribe to the podcast. That's the best way to be on top of all of my upcoming content! A little bit about me: I'm a sales strategist and business expert for heart-centered wedding photographers, and I believe that us womxn can smash the patriarchy when we work together for the benefit of each other - hence, this podcast. I've been a wedding photographer for over a decade, and I have a passion for helping other wedding photographers succeed because, *ahem* hello, one day I will die, and I don't want what I've created to die with me. I want to teach you everything I've learned so that you can also succeed.