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Hidden Killers With Tony Brueski | True Crime News & Commentary
Why d4vd's Chainsaws Had Zero Evidence On Them

Hidden Killers With Tony Brueski | True Crime News & Commentary

Play Episode Listen Later Jul 24, 2026 16:19


d4vd — prosecutors told a Los Angeles courtroom that online purchases of chainsaws, a cadaver bag, a shovel, and an inflatable pool were central to the alleged dismemberment and cover-up of Celeste Rivas Hernandez's death. They presented financial records, delivery logs, and alias accounts allegedly tied to the defendant. The digital trail is extensive.But the defense exposed a gap: all three chainsaws recovered from the defendant's home tested negative for blood. No DNA testing was performed. The tools that prosecutors say carried out the alleged cover-up have no biological evidence connecting them to the crime. Berk also pressed on evidence handling — the cadaver bag was not fully preserved and the burn cage was not collected during the initial search.Matching tattoos were shown in court. Prosecutors allege two specific fingers bearing a tattoo of his name were removed from Celeste's body and have never been located. Financial testimony put earnings above ten million dollars, but the defense demonstrated the defendant's mother and financial manager ran every transaction.Eric Faddis examines whether the defense is planting real trial strategy or just running standard cross-examination — and how a prosecution survives the gap between its theory and its physical evidence.Links:Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/ Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/channel/UC8-vxmbhTxxG10sO1izODJg?sub_confirmation=1 Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/TrueCrimePodDisclaimer:This publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#d4vd #CelesteRivas #HiddenKillers #TrueCrime #DavidBurke #PreliminaryHearing #LosAngeles #EricFaddis #Murder #BlairBerk

Stuff You Missed in History Class
Unearthed! In July 2026, Part 2

Stuff You Missed in History Class

Play Episode Listen Later Jul 22, 2026 45:21 Transcription Available


The wrap up of things unearthed in the second quarter of 2026 includes the potpourri category, lots of books and letters, shipwrecks, and neanderthals. Research: Addley, Esther. “Solstice-aligned 5,000-year-old monument ‘once in a lifetime find’, say archaeologists.” The Guardian. 6/17/2026. https://www.theguardian.com/uk-news/2026/jun/18/solstice-aligned-monument-archaeology-wiltshire-stonehenge-prototype Anderson, Sonja. “These 600-Year-Old Chinese Surgical Instruments Are Coated in an Early Local Anesthetic—Carefully Extracted From a Poisonous Plant.” Smithsonian. 5/29/2026. https://www.smithsonianmag.com/smart-news/these-600-year-old-chinese-surgical-instruments-are-coated-in-an-early-local-anestheticcarefully-extracted-from-a-poisonous-plant-180988865/ Archaeology Magazine. “Copper Part From Illicit 19th Century Still Discovered in Scotland.” 5/12/2026. https://archaeology.org/news/2026/05/12/copper-part-from-illicit-19th-century-still-discovered-in-scotland/ Associated Press Copenhagen. “Archaeologists discover wreck of Danish warship sunk by Nelson 225 years ago.” The Guardian. 4/2/2026. https://www.theguardian.com/science/2026/apr/02/archaeologists-discover-wreck-danish-warship-sunk-admiral-nelson Bassi, Margherita. “After Nearly 80 Years of Doubt, Scientists Say a Spear Lodged Between Elephant Ribs Offers Evidence That Neanderthals Hunted Big Game.” Smithsonian. 4/10/2026. https://www.smithsonianmag.com/smart-news/after-nearly-80-years-of-doubt-scientists-say-a-spear-lodged-between-elephant-ribs-offers-evidence-that-neanderthals-hunted-big-game-180988522/ Baum, Stephanie and Robert Egan. “Bolivian mummy rewrites scarlet fever's past, suggesting killer bacterium circulated centuries before colonization.” EurekAlert. 4/15/2026. https://phys.org/news/2026-04-bolivian-mummy-rewrites-scarlet-fever.html Blackwood, Emma. “Baby fossils reveal link between human and Neanderthal development.” University of Queensland. Via EurekAlert. 6/19/2026. https://www.eurekalert.org/news-releases/1132850 Blair, Elizabeth. “Decades-old, newly restored Smithsonian carousel reopens — to children’s delight.” WAMU. 4/25/2026. https://wamu.org/story/26/04/25/decades-old-newly-restored-smithsonian-carousel-reopens-to-childrens-delight/ Blake, Elissa. “New evidence reveals a millennium-old dingo was ritually buried, and cared for, along the Darling (Baaka) River in Australia.” University of Sydney. Via EurekAlert. 5/18/2026. https://www.eurekalert.org/news-releases/1128408 Cerino, Marco. “Appeals court clears Trump's path to alter Philadelphia slavery exhibit at historic site.” Philadelphia Tribune. 6/18/2026. https://www.phillytrib.com/news/local_news/appeals-court-clears-trumps-path-to-alter-philadelphia-slavery-exhibit-at-historic-site/article_8ac83e65-6a6d-4db1-91c4-074f98c96a74.html?utm_medium=social&utm_source=email&utm_campaign=user-share Clark, Gaby. “Climate and competition alone cannot explain Neanderthal extinction, study finds.” Phys.org. 4/23/2026. https://phys.org/news/2026-04-climate-competition-neanderthal-extinction.html Clark, Gaby. “Did Neanderthals use rhinoceros teeth as tools?” Phys.org. 6/18/2026. https://phys.org/news/2026-06-neanderthals-rhinoceros-teeth-tools.html Clark, Gaby. “Nondestructive DNA sampling reveals 1,300 years of secrets in historic parchments.” Phys.org. 5/18/2026. https://phys.org/news/2026-05-nondestructive-dna-sampling-reveals-years.html Clark, Gaby. “Surprising diversity found among Europe's last Neanderthals.” Leiden University. Via Phys.org. 6/24/2026. https://phys.org/news/2026-06-diversity-europe-neanderthals.html Cummings, Mike. “Medici brothers' remains reveal Renaissance-era malaria strains, closing the book on a murder mystery.” Phys.org. 6/30/2026. https://phys.org/news/2026-06-medici-brothers-reveal-renaissance-era.html Defranceschi, Laura. “Ötzi and his microbiome: a 5,300-year-old relationship.” Eurac Research. Via EurekAlert. 6/2/2026. https://www.eurekalert.org/news-releases/1129908 Dungate, Joanna. “Shakespeare’s ‘missing’ London house mapped with new discovery.” Kings College London. Via EurekAlert. 4/15/2026. https://www.eurekalert.org/news-releases/1123989 Egan, Robert. “Neanderthal dentists used stone drills to treat cavities nearly 60,000 years ago, ancient molar suggests.” Phys.org. 5/13/2026. https://phys.org/news/2026-05-neanderthal-dentists-stone-drills-cavities.html Egan, Robert. “Stonehenge Altar Stone's epic transportation across ancient Britain detailed in new study.” Curtin University. Via Phys.org. 6/4/2026. https://phys.org/news/2026-06-stonehenge-altar-stone-epic-ancient.html Ellenby, Danielle. “Medieval Japanese poetry and buried trees help elucidate volatile space weather.” EurekAlert. 4/9/2026. https://www.eurekalert.org/news-releases/1123008 Forbes, Ellie. “Archaeologists discover unexploded mortar shell at Culloden Battlefield.” Scottish Field. 4/14/2026. https://www.scottishfield.co.uk/news/archaeologists-discover-unexploded-mortar-shell-at-culloden-battlefield/ Harley, Sadie and Robert Egan. “Ancient chicken bones reveal human management in Korea 2,000 years ago.” Phys.org. 4/22/2026. https://phys.org/news/2026-04-ancient-chicken-bones-reveal-human.html Jones, Sam. “Hidden treasures: Spanish archaeologists discover trove of ancient shipwrecks in Bay of Gibraltar.” The Guardian. 4/15/2026. https://www.theguardian.com/science/2026/apr/15/hidden-treasures-spanish-archaeologists-discover-trove-of-ancient-shipwrecks-in-bay-of-gibraltar Kuta, Sarah. “A Shipwreck, but Make It Fashion: Researchers Transformed Wooden Fragments From a 17th-Century Shipwreck Into a Pair of Stylish Maxi Dresses.” Smithsonian. 5/26/2026. https://www.smithsonianmag.com/smart-news/a-shipwreck-but-make-it-fashion-researchers-transformed-wooden-fragments-from-a-17th-century-shipwreck-into-a-pair-of-stylish-maxi-dresses-180988825/ Kuta, Sarah. “Archaeologists Discover Evidence That a Wooden Prototype for Stonehenge May Have Aligned With the Solstice 500 Years Before the Stone Circle.” Smithsonian. 6/19/2026. https://www.smithsonianmag.com/smart-news/archaeologists-discover-evidence-a-wooden-prototype-for-stonehenge-may-have-aligned-with-the-solstice-500-years-before-the-stone-circle-180988988/ Kuta, Sarah. “Did Homo Sapiens Really Outsmart Neanderthals? Different Skull Shapes Didn’t Necessarily Mean Unequal Brain Capacity, New Research Shows.” Smithsonian. 5/13/2026. https://www.smithsonianmag.com/smart-news/did-homo-sapiens-really-outsmart-neanderthals-different-skull-shapes-didnt-necessarily-mean-unequal-brain-capacity-new-research-shows-180988738/ Kuta, Sarah. “Did Homo Sapiens Really Outsmart Neanderthals? Different Skull Shapes Didn’t Necessarily Mean Unequal Brain Capacity, New Research Shows.” Smithsonian. 5/13/2026. https://www.smithsonianmag.com/smart-news/did-homo-sapiens-really-outsmart-neanderthals-different-skull-shapes-didnt-necessarily-mean-unequal-brain-capacity-new-research-shows-180988738/ Kuta, Sarah. “Potatoes Didn’t Just Feed Ancient Indigenous Communities in the Andes—the Tasty Tubers Also Reshaped People’s DNA.” Smithsonain. 5/12/2026. https://www.smithsonianmag.com/smart-news/potatoes-didnt-just-feed-ancient-indigenous-communities-in-the-andes-the-tasty-tubers-also-reshaped-peoples-dna-180988732/ Kuta, Sarah. “This American Submarine Lost During WWII—Along With 83 Crew Members—Has Been Discovered in the Pacific Ocean.” Smithsonian. 6/3/2026. https://www.smithsonianmag.com/smart-news/this-american-submarine-USS-Herring-lost-during-WWII-along-with-83-crew-members-has-been-discovered-in-the-pacific-ocean-180988895/ Kuta, Sarah. “Turtles May Have Been Tasty Snacks for Neanderthals 125,000 Years Ago. But Their Shells Were Probably the Real Prize.” Smithsonian. 4/15/2026. https://www.smithsonianmag.com/smart-news/turtles-may-have-been-tasty-snacks-for-neanderthals-125000-years-ago-but-their-shells-were-probably-the-real-prize-180988550/ Kuta, Sarah. “What Killed the Neanderthals? New Research Suggests a Lack of Genetic Diversity May Be Partially to Blame.” Smithsonian. 4/24/2026. https://www.smithsonianmag.com/smart-news/what-killed-the-neanderthals-new-research-suggests-a-lack-of-genetic-diversity-may-be-partially-to-blame-180988612/ Lakowski, Amy. “Digging for Remnants of the Battle of Bunker Hill.” Bostonia. Boston University’s Alumni Magazine. 6/22/2026. https://www.bu.edu/articles/2026/digging-for-remnants-battle-of-bunker-hill/ Lawson-Tancred, Jo. “The Sagrada Familia Will Finally Be Completed in 2026. The Last Challenge? Demolishing the Homes of Some 3,000 Local Residents.” ArtNet. 2/13/2023. https://news.artnet.com/art-world/sagrada-familia-2026-local-residents-2254826 Lock, Lisa and Robert Egan. “Ancient curse tablet bears rare Greek inscription with binding spell intended to harm enemies.” Phys.org. 6/17/2026. https://phys.org/news/2026-06-ancient-curse-tablet-rare-greek.html Lu, Donna. “Signs of ‘feeding’ ritual at dingo burial site shed new light on bond between First Nations people and canines.” The Guardian. 5/18/2026. https://www.theguardian.com/science/2026/may/19/dingo-burial-site-first-nations-people-relationship-to-animals net. “Lost Writings of Saint Augustine Found in Medieval Manuscript.” 6/2026. https://www.medievalists.net/2026/06/lost-writings-of-saint-augustine-found-in-medieval-manuscript/ net. “Secret Letter Detailing Late Medieval Britain Fully Decoded.” https://www.medievalists.net/2026/04/secret-letter-detailing-late-medieval-britain-fully-decoded/ Mehrtens, Michelle. “A Young Black Girl Was the First to Desegregate a Maryland Carousel in the 1960s. Now, the Historic Merry-Go-Round Will Entertain Visitors on the National Mall.” Smithsonian. 4/22/2026. https://www.smithsonianmag.com/smithsonian-institution/a-young-black-girl-was-the-first-to-desegregate-a-maryland-carousel-in-the-1960s-now-the-historic-merry-go-round-will-entertain-visitors-on-the-national-mall-180988596/ Mondal, Sanjukta. “Scraped from ancient Roman toilets, these crusted remains expose a pathogen found far earlier than expected.” Phys.org. 4/23/2026. https://phys.org/news/2026-04-ancient-roman-toilets-crusted-expose.html Moreau, Didier and Julie Louis. “Thirty previously unpublished verses by Empedocles discovered on a papyrus from Cairo.” University of Liege. Via EurekAlert. 4/1/2026. https://www.eurekalert.org/news-releases/1122449 Mosquera, Pau. “Sagrada Família’s 144-year journey nears its end with the Tower of Jesus Christ.” CNN. 6/8/2026. https://www.cnn.com/2026/06/08/style/sagrada-familia-barcelona-tower-jesus-christ-intl Nicholls, Catherine and Taylor Nicioli. “Papyrus scroll burnt to a crisp during Vesuvius eruption deciphered with help of AI.” CNN. 6/26/2026. https://www.cnn.com/2026/06/26/science/papyrus-scroll-vesuvius-ai-scli-intl Oster, Sandee et al. “Rare 500-year-old freeze-dried potatoes unearthed at Inca coastal site.” Phys.org. 6/14/2026. https://phys.org/news/2026-06-rare-year-dried-potatoes-unearthed.html Oster, Sandee. “A kohl bottle from York may hint at an ancient Egyptian in Roman-Britain.” Phys.org. 5/31/2026. https://phys.org/news/2026-05-kohl-bottle-york-hint-ancient.html Oster, Sandee. “Lavatory shaft reveals the cost of 17th‑century vanity in Germany.” Phys.org. 6/23/2026. https://phys.org/news/2026-06-lavatory-shaft-reveals-17thcentury-vanity.html Oster, Sandee. “Mummified dogs reveal Tiwanaku people buried companions beside homes long before they became status symbols.” Phys.org. 6/29/2026. https://phys.org/news/2026-06-mummified-dogs-reveal-tiwanaku-people.html Randolph, Mary. “A Man and His Dog Discovered a 3,400-Year-Old Ax Head While Out for a Walk in One of England’s Ancient Forests.” Smithsonian. 4/30/2026. https://www.smithsonianmag.com/smart-news/a-man-and-his-dog-accidentally-discovered-a-3400-year-old-ax-head-while-out-for-a-walk-in-one-of-englands-ancient-forests-180988649/ Randolph, Mary. “After a Poet’s Love Story Was Cut Short, His Letters Mysteriously Disappeared—Until Rare Book Dealers Acted on a Hunch.” Smithsonian. 4/21/2026. https://www.smithsonianmag.com/smart-news/after-john-keats-love-story-was-cut-short-his-letters-mysteriously-disappeared-until-rare-book-dealers-acted-on-a-hunch-180988585/ Science in Poland. “Ancient ‘beer’ traces found in 4,500-year-old vessels in Northeastern Poland.” 5/17/2026. https://scienceinpoland.pl/en/news/news%2C112850%2Cancient-beer-traces-found-4500-year-old-vessels-northeastern-poland.html Solly, Meilan. “A 13-Year-Old Boy Found This Bronze Coin in a Field. It Turned Out to Be the First Ancient Greek Artifact Discovered in Berlin.” Smithsonian. 8/28/2026. https://www.smithsonianmag.com/smart-news/a-13-year-old-boy-found-this-bronze-coin-in-a-field-it-turned-out-to-be-the-first-ancient-greek-artifact-discovered-in-berlin-180988627/ Solly, Meilan. “New research has identified four members of the doomed 1845 search for the Northwest Passage, including the owner of a paper-stuffed wallet that has long mystified historians.” Smithsonian. 5/8/2026. https://www.smithsonianmag.com/smart-news/this-franklin-expedition-officer-died-in-the-arctic-in-uniform-that-didnt-belong-to-him-now-dna-has-revealed-his-identity-180988702/ Solly, Meilan. “These Italian Teenagers Stayed Overnight at Their School. They Found Ancient Roman Ruins Hidden in the Basement.” Smithsonian. 6/8/2026. https://www.smithsonianmag.com/smart-news/these-italian-teenagers-stayed-overnight-at-their-school-they-found-ancient-roman-ruins-hidden-in-the-basement-180988917/ The History Blog. “1,500-year-old kitchen knife set found in Hadrianopolis.” 4/22/2026. https://www.thehistoryblog.com/archives/75890 The History Blog. “11th c. sword found in Warta River in Poland.” 6/15/2026. https://www.thehistoryblog.com/archives/76308 The History Blog. “Charred loaf of bread found at Roman military camp.” 4/24/2026. https://www.thehistoryblog.com/archives/75904 The History Blog. “First-grader on field trip finds 1,300-year-old sword.” 5/13/2026. https://www.thehistoryblog.com/archives/76055 The History Blog. “Matching fragments of Silla stele reunited.” 4/15/2026. https://www.thehistoryblog.com/archives/75837 Thorsberg, Christian. “A Hiker in Norway Found an Elite Warrior’s Golden Sword Ornament. It Was Likely a Sacrifice to the Gods Made During a Time of Turmoil.” Smithsonian. 5/8/2026. https://www.smithsonianmag.com/smart-news/a-hiker-in-norway-found-an-elite-warriors-golden-sword-ornament-it-was-likely-a-sacrifice-to-the-gods-made-during-a-time-of-turmoil-180988707/ University of Copenhagen. "4,000-year-old tablets reveal magic spells, kings feared, and a beer receipt." ScienceDaily. ScienceDaily, 5 May 2026. www.sciencedaily.com/releases/2026/05/260504023848.htm. University of Iowa Health Care. "Ancient DNA shared with Neanderthals may explain human language." ScienceDaily. ScienceDaily, 12 June 2026. www.sciencedaily.com/releases/2026/06/260611024612.htm University of York. “Ancient DNA from Tuscan Wells Reveal Origins of Modern Wine.” 5/12/2026. https://www.york.ac.uk/news-and-events/news/2026/research/ancient-dna-tuscan-wells-origins-wine/ Wexler, Ellen. “Archaeologists Unearth a Papyrus Fragment From the ‘Iliad’ Tucked Inside the Wrappings of a 1,600-Year-Old Egyptian Mummy.” Smithsonian. 4/23/2026. https://www.smithsonianmag.com/smart-news/archaeologists-unearth-a-papyrus-fragment-from-the-iliad-tucked-inside-the-wrappings-of-a-1600-year-old-egyptian-mummy-180988603/ Wexler, Ellen. “Divers Discover the Shipwreck of a World War I-Era Coast Guard Cutter, Which Vanished With 131 Sailors on Board in 1918.” Smithsonian. 5/7/2026. https://www.smithsonianmag.com/history/divers-discover-the-shipwreck-of-a-world-war-i-era-coast-guard-cutter-which-vanished-with-131-sailors-on-board-in-1918-180988676/ Wexler, Ellen. “Why Did the Handwriting in This 248-Year-Old Notebook Look Familiar? It Turned Out to Be a Forgotten Mozart Manuscript.” Smithsonian. 6/25/2026. https://www.smithsonianmag.com/smart-news/why-did-the-handwriting-in-this-248-year-old-notebook-look-familiar-it-turned-out-to-be-a-forgotten-mozart-manuscript-180989017/ Whiddington, Richard. “Newly Recovered Love Letters by John Keats Could Net $2 Million at Auction.” ArtNet. 5/12/2026. https://news.artnet.com/art-world/john-keats-love-letters-sothebys-auction-2772300 Whiddington, Richard. “Rare Centuries-Old Notebook Discovered in Medieval Latrine.” ArtNet. 5/18/2026. https://news.artnet.com/art-world/notebook-medieval-latrine-2774230 Whiddington, Richard. “Shakespeare’s London Home Finally Located After Centuries of Mystery.” ArtNet. 4/17/2026. https://news.artnet.com/art-world/shakespeare-london-home-site-found-2766154 Widdington, Richard. “Lost Copy of Earliest-Known English Poem Found in Roman Library.” ArtNet. 5/10/2026. https://news.artnet.com/art-world/caedmon-hymn-copy-rome-library-trinity-college-2771600 See omnystudio.com/listener for privacy information.

Brown Surgery Podcast
Demystifying the Match Algorithm, Couples Matching, and Preference Signals

Brown Surgery Podcast

Play Episode Listen Later Jul 21, 2026 10:49


In this episode, host Daniel Beltre, MD, a chief general surgery resident and trauma chief at Brown, sits down with Critical Care Fellow Ryan Desrochers, MD to unpack the complex, often overwhelming world of the National Resident Matching Program (NRMP). They strip away the rumors and hearsay to give applicants a clear, reassuring breakdown of how the match algorithm actually operates in the applicant's favor. Inside the Episode:The Algorithm Explained: Ryan breaks down a step-by-step hypothetical scenario proving why you should strictly rank programs by your true preference, regardless of "love letters" or perceived competitiveness. The Couples Match Strategy: Ryan shares his personal, stressful, yet ultimately successful experience with the couples match, explaining how to legally advocate for your partner to unlock unexpected interview opportunities. The Evolution of Signaling: A look at how residency application has changed from the post-COVID era of 3 to 4 signals to the modern system of 15 tokens, and why signaling is now critical to securing an interview. Eleventh-Hour Anxiety: Practical advice for the final week before the deadline. Daniel and Ryan discuss how to handle the stress, when to stop flipping programs back and forth on your list, and why trusting the "vibe" and connection you felt with residents matters more than objective stats.

Stuff You Missed in History Class
Unearthed! In July 2026, Part 1

Stuff You Missed in History Class

Play Episode Listen Later Jul 20, 2026 41:36 Transcription Available


Part one of the mid-year coverage of things literally and figuratively unearthed in the last quarter includes updates, more updates, animals, edibles and potables, and accidental finds. Research: Addley, Esther. “Solstice-aligned 5,000-year-old monument ‘once in a lifetime find’, say archaeologists.” The Guardian. 6/17/2026. https://www.theguardian.com/uk-news/2026/jun/18/solstice-aligned-monument-archaeology-wiltshire-stonehenge-prototype Anderson, Sonja. “These 600-Year-Old Chinese Surgical Instruments Are Coated in an Early Local Anesthetic—Carefully Extracted From a Poisonous Plant.” Smithsonian. 5/29/2026. https://www.smithsonianmag.com/smart-news/these-600-year-old-chinese-surgical-instruments-are-coated-in-an-early-local-anestheticcarefully-extracted-from-a-poisonous-plant-180988865/ Archaeology Magazine. “Copper Part From Illicit 19th Century Still Discovered in Scotland.” 5/12/2026. https://archaeology.org/news/2026/05/12/copper-part-from-illicit-19th-century-still-discovered-in-scotland/ Associated Press Copenhagen. “Archaeologists discover wreck of Danish warship sunk by Nelson 225 years ago.” The Guardian. 4/2/2026. https://www.theguardian.com/science/2026/apr/02/archaeologists-discover-wreck-danish-warship-sunk-admiral-nelson Bassi, Margherita. “After Nearly 80 Years of Doubt, Scientists Say a Spear Lodged Between Elephant Ribs Offers Evidence That Neanderthals Hunted Big Game.” Smithsonian. 4/10/2026. https://www.smithsonianmag.com/smart-news/after-nearly-80-years-of-doubt-scientists-say-a-spear-lodged-between-elephant-ribs-offers-evidence-that-neanderthals-hunted-big-game-180988522/ Baum, Stephanie and Robert Egan. “Bolivian mummy rewrites scarlet fever's past, suggesting killer bacterium circulated centuries before colonization.” EurekAlert. 4/15/2026. https://phys.org/news/2026-04-bolivian-mummy-rewrites-scarlet-fever.html Blackwood, Emma. “Baby fossils reveal link between human and Neanderthal development.” University of Queensland. Via EurekAlert. 6/19/2026. https://www.eurekalert.org/news-releases/1132850 Blair, Elizabeth. “Decades-old, newly restored Smithsonian carousel reopens — to children’s delight.” WAMU. 4/25/2026. https://wamu.org/story/26/04/25/decades-old-newly-restored-smithsonian-carousel-reopens-to-childrens-delight/ Blake, Elissa. “New evidence reveals a millennium-old dingo was ritually buried, and cared for, along the Darling (Baaka) River in Australia.” University of Sydney. Via EurekAlert. 5/18/2026. https://www.eurekalert.org/news-releases/1128408 Cerino, Marco. “Appeals court clears Trump's path to alter Philadelphia slavery exhibit at historic site.” Philadelphia Tribune. 6/18/2026. https://www.phillytrib.com/news/local_news/appeals-court-clears-trumps-path-to-alter-philadelphia-slavery-exhibit-at-historic-site/article_8ac83e65-6a6d-4db1-91c4-074f98c96a74.html?utm_medium=social&utm_source=email&utm_campaign=user-share Clark, Gaby. “Climate and competition alone cannot explain Neanderthal extinction, study finds.” Phys.org. 4/23/2026. https://phys.org/news/2026-04-climate-competition-neanderthal-extinction.html Clark, Gaby. “Did Neanderthals use rhinoceros teeth as tools?” Phys.org. 6/18/2026. https://phys.org/news/2026-06-neanderthals-rhinoceros-teeth-tools.html Clark, Gaby. “Nondestructive DNA sampling reveals 1,300 years of secrets in historic parchments.” Phys.org. 5/18/2026. https://phys.org/news/2026-05-nondestructive-dna-sampling-reveals-years.html Clark, Gaby. “Surprising diversity found among Europe's last Neanderthals.” Leiden University. Via Phys.org. 6/24/2026. https://phys.org/news/2026-06-diversity-europe-neanderthals.html Cummings, Mike. “Medici brothers' remains reveal Renaissance-era malaria strains, closing the book on a murder mystery.” Phys.org. 6/30/2026. https://phys.org/news/2026-06-medici-brothers-reveal-renaissance-era.html Defranceschi, Laura. “Ötzi and his microbiome: a 5,300-year-old relationship.” Eurac Research. Via EurekAlert. 6/2/2026. https://www.eurekalert.org/news-releases/1129908 Dungate, Joanna. “Shakespeare’s ‘missing’ London house mapped with new discovery.” Kings College London. Via EurekAlert. 4/15/2026. https://www.eurekalert.org/news-releases/1123989 Egan, Robert. “Neanderthal dentists used stone drills to treat cavities nearly 60,000 years ago, ancient molar suggests.” Phys.org. 5/13/2026. https://phys.org/news/2026-05-neanderthal-dentists-stone-drills-cavities.html Egan, Robert. “Stonehenge Altar Stone's epic transportation across ancient Britain detailed in new study.” Curtin University. Via Phys.org. 6/4/2026. https://phys.org/news/2026-06-stonehenge-altar-stone-epic-ancient.html Ellenby, Danielle. “Medieval Japanese poetry and buried trees help elucidate volatile space weather.” EurekAlert. 4/9/2026. https://www.eurekalert.org/news-releases/1123008 Forbes, Ellie. “Archaeologists discover unexploded mortar shell at Culloden Battlefield.” Scottish Field. 4/14/2026. https://www.scottishfield.co.uk/news/archaeologists-discover-unexploded-mortar-shell-at-culloden-battlefield/ Harley, Sadie and Robert Egan. “Ancient chicken bones reveal human management in Korea 2,000 years ago.” Phys.org. 4/22/2026. https://phys.org/news/2026-04-ancient-chicken-bones-reveal-human.html Jones, Sam. “Hidden treasures: Spanish archaeologists discover trove of ancient shipwrecks in Bay of Gibraltar.” The Guardian. 4/15/2026. https://www.theguardian.com/science/2026/apr/15/hidden-treasures-spanish-archaeologists-discover-trove-of-ancient-shipwrecks-in-bay-of-gibraltar Kuta, Sarah. “A Shipwreck, but Make It Fashion: Researchers Transformed Wooden Fragments From a 17th-Century Shipwreck Into a Pair of Stylish Maxi Dresses.” Smithsonian. 5/26/2026. https://www.smithsonianmag.com/smart-news/a-shipwreck-but-make-it-fashion-researchers-transformed-wooden-fragments-from-a-17th-century-shipwreck-into-a-pair-of-stylish-maxi-dresses-180988825/ Kuta, Sarah. “Archaeologists Discover Evidence That a Wooden Prototype for Stonehenge May Have Aligned With the Solstice 500 Years Before the Stone Circle.” Smithsonian. 6/19/2026. https://www.smithsonianmag.com/smart-news/archaeologists-discover-evidence-a-wooden-prototype-for-stonehenge-may-have-aligned-with-the-solstice-500-years-before-the-stone-circle-180988988/ Kuta, Sarah. “Did Homo Sapiens Really Outsmart Neanderthals? Different Skull Shapes Didn’t Necessarily Mean Unequal Brain Capacity, New Research Shows.” Smithsonian. 5/13/2026. https://www.smithsonianmag.com/smart-news/did-homo-sapiens-really-outsmart-neanderthals-different-skull-shapes-didnt-necessarily-mean-unequal-brain-capacity-new-research-shows-180988738/ Kuta, Sarah. “Did Homo Sapiens Really Outsmart Neanderthals? Different Skull Shapes Didn’t Necessarily Mean Unequal Brain Capacity, New Research Shows.” Smithsonian. 5/13/2026. https://www.smithsonianmag.com/smart-news/did-homo-sapiens-really-outsmart-neanderthals-different-skull-shapes-didnt-necessarily-mean-unequal-brain-capacity-new-research-shows-180988738/ Kuta, Sarah. “Potatoes Didn’t Just Feed Ancient Indigenous Communities in the Andes—the Tasty Tubers Also Reshaped People’s DNA.” Smithsonain. 5/12/2026. https://www.smithsonianmag.com/smart-news/potatoes-didnt-just-feed-ancient-indigenous-communities-in-the-andes-the-tasty-tubers-also-reshaped-peoples-dna-180988732/ Kuta, Sarah. “This American Submarine Lost During WWII—Along With 83 Crew Members—Has Been Discovered in the Pacific Ocean.” Smithsonian. 6/3/2026. https://www.smithsonianmag.com/smart-news/this-american-submarine-USS-Herring-lost-during-WWII-along-with-83-crew-members-has-been-discovered-in-the-pacific-ocean-180988895/ Kuta, Sarah. “Turtles May Have Been Tasty Snacks for Neanderthals 125,000 Years Ago. But Their Shells Were Probably the Real Prize.” Smithsonian. 4/15/2026. https://www.smithsonianmag.com/smart-news/turtles-may-have-been-tasty-snacks-for-neanderthals-125000-years-ago-but-their-shells-were-probably-the-real-prize-180988550/ Kuta, Sarah. “What Killed the Neanderthals? New Research Suggests a Lack of Genetic Diversity May Be Partially to Blame.” Smithsonian. 4/24/2026. https://www.smithsonianmag.com/smart-news/what-killed-the-neanderthals-new-research-suggests-a-lack-of-genetic-diversity-may-be-partially-to-blame-180988612/ Lakowski, Amy. “Digging for Remnants of the Battle of Bunker Hill.” Bostonia. Boston University’s Alumni Magazine. 6/22/2026. https://www.bu.edu/articles/2026/digging-for-remnants-battle-of-bunker-hill/ Lawson-Tancred, Jo. “The Sagrada Familia Will Finally Be Completed in 2026. The Last Challenge? Demolishing the Homes of Some 3,000 Local Residents.” ArtNet. 2/13/2023. https://news.artnet.com/art-world/sagrada-familia-2026-local-residents-2254826 Lock, Lisa and Robert Egan. “Ancient curse tablet bears rare Greek inscription with binding spell intended to harm enemies.” Phys.org. 6/17/2026. https://phys.org/news/2026-06-ancient-curse-tablet-rare-greek.html Lu, Donna. “Signs of ‘feeding’ ritual at dingo burial site shed new light on bond between First Nations people and canines.” The Guardian. 5/18/2026. https://www.theguardian.com/science/2026/may/19/dingo-burial-site-first-nations-people-relationship-to-animals net. “Lost Writings of Saint Augustine Found in Medieval Manuscript.” 6/2026. https://www.medievalists.net/2026/06/lost-writings-of-saint-augustine-found-in-medieval-manuscript/ net. “Secret Letter Detailing Late Medieval Britain Fully Decoded.” https://www.medievalists.net/2026/04/secret-letter-detailing-late-medieval-britain-fully-decoded/ Mehrtens, Michelle. “A Young Black Girl Was the First to Desegregate a Maryland Carousel in the 1960s. Now, the Historic Merry-Go-Round Will Entertain Visitors on the National Mall.” Smithsonian. 4/22/2026. https://www.smithsonianmag.com/smithsonian-institution/a-young-black-girl-was-the-first-to-desegregate-a-maryland-carousel-in-the-1960s-now-the-historic-merry-go-round-will-entertain-visitors-on-the-national-mall-180988596/ Mondal, Sanjukta. “Scraped from ancient Roman toilets, these crusted remains expose a pathogen found far earlier than expected.” Phys.org. 4/23/2026. https://phys.org/news/2026-04-ancient-roman-toilets-crusted-expose.html Moreau, Didier and Julie Louis. “Thirty previously unpublished verses by Empedocles discovered on a papyrus from Cairo.” University of Liege. Via EurekAlert. 4/1/2026. https://www.eurekalert.org/news-releases/1122449 Mosquera, Pau. “Sagrada Família’s 144-year journey nears its end with the Tower of Jesus Christ.” CNN. 6/8/2026. https://www.cnn.com/2026/06/08/style/sagrada-familia-barcelona-tower-jesus-christ-intl Nicholls, Catherine and Taylor Nicioli. “Papyrus scroll burnt to a crisp during Vesuvius eruption deciphered with help of AI.” CNN. 6/26/2026. https://www.cnn.com/2026/06/26/science/papyrus-scroll-vesuvius-ai-scli-intl Oster, Sandee et al. “Rare 500-year-old freeze-dried potatoes unearthed at Inca coastal site.” Phys.org. 6/14/2026. https://phys.org/news/2026-06-rare-year-dried-potatoes-unearthed.html Oster, Sandee. “A kohl bottle from York may hint at an ancient Egyptian in Roman-Britain.” Phys.org. 5/31/2026. https://phys.org/news/2026-05-kohl-bottle-york-hint-ancient.html Oster, Sandee. “Lavatory shaft reveals the cost of 17th‑century vanity in Germany.” Phys.org. 6/23/2026. https://phys.org/news/2026-06-lavatory-shaft-reveals-17thcentury-vanity.html Oster, Sandee. “Mummified dogs reveal Tiwanaku people buried companions beside homes long before they became status symbols.” Phys.org. 6/29/2026. https://phys.org/news/2026-06-mummified-dogs-reveal-tiwanaku-people.html Randolph, Mary. “A Man and His Dog Discovered a 3,400-Year-Old Ax Head While Out for a Walk in One of England’s Ancient Forests.” Smithsonian. 4/30/2026. https://www.smithsonianmag.com/smart-news/a-man-and-his-dog-accidentally-discovered-a-3400-year-old-ax-head-while-out-for-a-walk-in-one-of-englands-ancient-forests-180988649/ Randolph, Mary. “After a Poet’s Love Story Was Cut Short, His Letters Mysteriously Disappeared—Until Rare Book Dealers Acted on a Hunch.” Smithsonian. 4/21/2026. https://www.smithsonianmag.com/smart-news/after-john-keats-love-story-was-cut-short-his-letters-mysteriously-disappeared-until-rare-book-dealers-acted-on-a-hunch-180988585/ Science in Poland. “Ancient ‘beer’ traces found in 4,500-year-old vessels in Northeastern Poland.” 5/17/2026. https://scienceinpoland.pl/en/news/news%2C112850%2Cancient-beer-traces-found-4500-year-old-vessels-northeastern-poland.html Solly, Meilan. “A 13-Year-Old Boy Found This Bronze Coin in a Field. It Turned Out to Be the First Ancient Greek Artifact Discovered in Berlin.” Smithsonian. 8/28/2026. https://www.smithsonianmag.com/smart-news/a-13-year-old-boy-found-this-bronze-coin-in-a-field-it-turned-out-to-be-the-first-ancient-greek-artifact-discovered-in-berlin-180988627/ Solly, Meilan. “New research has identified four members of the doomed 1845 search for the Northwest Passage, including the owner of a paper-stuffed wallet that has long mystified historians.” Smithsonian. 5/8/2026. https://www.smithsonianmag.com/smart-news/this-franklin-expedition-officer-died-in-the-arctic-in-uniform-that-didnt-belong-to-him-now-dna-has-revealed-his-identity-180988702/ Solly, Meilan. “These Italian Teenagers Stayed Overnight at Their School. They Found Ancient Roman Ruins Hidden in the Basement.” Smithsonian. 6/8/2026. https://www.smithsonianmag.com/smart-news/these-italian-teenagers-stayed-overnight-at-their-school-they-found-ancient-roman-ruins-hidden-in-the-basement-180988917/ The History Blog. “1,500-year-old kitchen knife set found in Hadrianopolis.” 4/22/2026. https://www.thehistoryblog.com/archives/75890 The History Blog. “11th c. sword found in Warta River in Poland.” 6/15/2026. https://www.thehistoryblog.com/archives/76308 The History Blog. “Charred loaf of bread found at Roman military camp.” 4/24/2026. https://www.thehistoryblog.com/archives/75904 The History Blog. “First-grader on field trip finds 1,300-year-old sword.” 5/13/2026. https://www.thehistoryblog.com/archives/76055 The History Blog. “Matching fragments of Silla stele reunited.” 4/15/2026. https://www.thehistoryblog.com/archives/75837 Thorsberg, Christian. “A Hiker in Norway Found an Elite Warrior’s Golden Sword Ornament. It Was Likely a Sacrifice to the Gods Made During a Time of Turmoil.” Smithsonian. 5/8/2026. https://www.smithsonianmag.com/smart-news/a-hiker-in-norway-found-an-elite-warriors-golden-sword-ornament-it-was-likely-a-sacrifice-to-the-gods-made-during-a-time-of-turmoil-180988707/ University of Copenhagen. "4,000-year-old tablets reveal magic spells, kings feared, and a beer receipt." ScienceDaily. ScienceDaily, 5 May 2026. www.sciencedaily.com/releases/2026/05/260504023848.htm. University of Iowa Health Care. "Ancient DNA shared with Neanderthals may explain human language." ScienceDaily. ScienceDaily, 12 June 2026. www.sciencedaily.com/releases/2026/06/260611024612.htm University of York. “Ancient DNA from Tuscan Wells Reveal Origins of Modern Wine.” 5/12/2026. https://www.york.ac.uk/news-and-events/news/2026/research/ancient-dna-tuscan-wells-origins-wine/ Wexler, Ellen. “Archaeologists Unearth a Papyrus Fragment From the ‘Iliad’ Tucked Inside the Wrappings of a 1,600-Year-Old Egyptian Mummy.” Smithsonian. 4/23/2026. https://www.smithsonianmag.com/smart-news/archaeologists-unearth-a-papyrus-fragment-from-the-iliad-tucked-inside-the-wrappings-of-a-1600-year-old-egyptian-mummy-180988603/ Wexler, Ellen. “Divers Discover the Shipwreck of a World War I-Era Coast Guard Cutter, Which Vanished With 131 Sailors on Board in 1918.” Smithsonian. 5/7/2026. https://www.smithsonianmag.com/history/divers-discover-the-shipwreck-of-a-world-war-i-era-coast-guard-cutter-which-vanished-with-131-sailors-on-board-in-1918-180988676/ Wexler, Ellen. “Why Did the Handwriting in This 248-Year-Old Notebook Look Familiar? It Turned Out to Be a Forgotten Mozart Manuscript.” Smithsonian. 6/25/2026. https://www.smithsonianmag.com/smart-news/why-did-the-handwriting-in-this-248-year-old-notebook-look-familiar-it-turned-out-to-be-a-forgotten-mozart-manuscript-180989017/ Whiddington, Richard. “Newly Recovered Love Letters by John Keats Could Net $2 Million at Auction.” ArtNet. 5/12/2026. https://news.artnet.com/art-world/john-keats-love-letters-sothebys-auction-2772300 Whiddington, Richard. “Rare Centuries-Old Notebook Discovered in Medieval Latrine.” ArtNet. 5/18/2026. https://news.artnet.com/art-world/notebook-medieval-latrine-2774230 Whiddington, Richard. “Shakespeare’s London Home Finally Located After Centuries of Mystery.” ArtNet. 4/17/2026. https://news.artnet.com/art-world/shakespeare-london-home-site-found-2766154 Widdington, Richard. “Lost Copy of Earliest-Known English Poem Found in Roman Library.” ArtNet. 5/10/2026. https://news.artnet.com/art-world/caedmon-hymn-copy-rome-library-trinity-college-2771600 See omnystudio.com/listener for privacy information.

The Affluent Creative
200: Fan Favorite - The Welcome Kit That Wins Clients

The Affluent Creative

Play Episode Listen Later Jul 20, 2026 37:24


Welcome to Design Business Freedom. I'm Melissa Galt, and in this fan-favorite episode, you'll learn how to create an interior design welcome kit that builds trust, communicates your value, and helps potential clients feel confident choosing your firm. A strong welcome kit is more than a collection of attractive pages. It is a strategic interior design marketing tool that introduces your team, explains your process, showcases relevant results, and sets clear expectations before the client signs an agreement. In This Episode You Will Learn: Choose the right welcome kit format for each potential client, including digital, printed, or elevated boxed presentations. Use your welcome kit as a pre-sale marketing tool that warms up qualified prospects and positions your interior design firm as the best choice. Present your interior design process in five to seven clear, client-friendly steps without overwhelming prospects with unnecessary details. Build persuasive case studies that connect past projects with the specific needs, goals, and project type of each potential client. Create an interior investment guideline that helps Design Business Freedom listeners set realistic expectations around furnishings, design fees, procurement, shipping, and project investment. While one word can truly grow your profits, mastering more will lead to a full business and personal transformation. Get them all in my book "The Language of Success: 35 Words to Boost Your Worth and Wealth". You'll be pleasantly surprised at the effectiveness of these word swaps and the increased confidence you'll feel in business and life.  Timestamps: (00:04) Welcome to this Design Business Freedom fan favorite (01:27) How a strategic welcome kit can win clients (01:54) Why printed welcome kits create lasting impact (03:31) Designing a tactile, sensory client marketing experience (04:40) Matching the welcome kit to client opportunity (05:17) Using welcome kits before the client commits (06:55) Essential information to include about your firm (08:38) Simplifying your interior design process for clients (11:15) Replacing confusing design terminology with client-friendly language (12:08) Creating a polished, graphic, memorable presentation (14:31) Weaving testimonials and social proof throughout your kit (15:02) Building a versatile library of project case studies (19:12) Setting expectations with an estimated project timeline (21:39) Creating a clear interior investment guideline (30:08) Reviewing every component of a winning welcome kit Key Takeaways: Your welcome kit should be delivered before the contract is signed when its purpose is to market your firm and help win the project. Clear, client-friendly language builds more confidence than technical interior design terminology. Interior designers should tailor case studies, testimonials, and investment information to the needs of each qualified prospect. A strong Design Business Freedom welcome kit turns completed projects into reusable marketing assets that attract better clients and bigger opportunities. About Melissa Galt: Melissa Galt is an award-winning business coach, marketing consultant, speaker, and interior designer with more than 30 years of experience helping interior designers build profitable, scalable, and sustainable businesses. Through Design Business Freedom, Melissa shares proven Interior Design Business strategies, Interior Design Marketing insights, leadership training, pricing expertise, and growth systems designed to help designers attract better clients, increase profitability, and create lasting success. Connect with Melissa Instagram Facebook Linkedin Website  

Ultimate Guide to Partnering™
304 – Building Successful Multi-Product Solutions with Hyperscalers and GSI’s

Ultimate Guide to Partnering™

Play Episode Listen Later Jul 19, 2026 47:12


Don’t Fade and Die in AI Subscribe to our Newsletter: https://theultimatepartner.com/ebook-subscribe/ Check Out UPX: https://theultimatepartner.com/experience/ Matt Yanchyshyn, VP AWS Marketplace, Rekha Thangelapalita, Elastic GSI Leaders; Allison McFadden, Accenture AWS Leader; and James Kang of Nvidia join Ultimate Partner. In this panel discussion, leaders from Elastic, Accenture, Nvidia, and AWS dissect the urgent shifts in the ecosystem, emphasizing that partners must adapt to AI and agentic co-selling or risk fading away completely. The conversation explores the necessity of deep co-engineering, the power of multi-product solutions in the AWS marketplace, and how automated agents are now replacing traditional human sales pipeline progression. By embracing data readiness and strategic collaboration, organizations can survive the “token maxing” era, effectively scale their enterprise opportunities, and align with NVIDIA’s five-layer strategy to dominate the new cloud landscape. https://youtu.be/zUkL4Wqsa68 Key Takeaways AI agents will automate the majority of AWS partner co-selling attachments and opportunity progressions this year. Partners who fail to embrace agentic workflows and automated governance face the existential risk of fading into obsolescence. Successful multi-product offerings require a “blood to all organs” approach that benefits the client, the ISV, the GSI, and the hyperscaler simultaneously. Nvidia’s “five-layer cake” model emphasizes that successful outcomes at the application layer automatically drive growth for all underlying infrastructure. The “token maxing” phenomenon is forcing enterprises to seek cost-effective, open-model alternatives to scale their generative AI securely. Integrating GSIs and ISVs on the AWS marketplace significantly increases enterprise deal sizes and long-term customer renewal rates. If you're ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience – where transformation begins. Key Tags strategic collaboration agreement, data readiness engine, agentic co-sell, semantic layer, token maxing, five layer cake, accelerated computing platform, open models, cloud consumption, multi-product solutions, partner central agents, propensity data, automated opportunity progression, generative AI governance Transcript Matt Y and Panel Audio Podcast [00:00:00] Vince Menzione: You have a choice. You can embrace them and figure it out and get governance and, and make your data available. Um, use the partner, central agent, move to Agen Co-sell, or you can fade and die. [00:00:11] Vince Menzione: You can feel it happening. The ecosystem is shifting beneath us, the way Hyperscalers are partnering, how AI is remaking the channel and what it means to win in 2026. [00:00:22] Vince Menzione: Welcome to the Ultimate Partner Podcast. I’m Vince Menzi. Own your host. And each week I sit down with leaders at the intersection of technology, partnerships and outcomes. The voices shaping how ecosystems actually work. We talk about what’s real, what’s changing, and what it takes to lead in this era where the partner channel isn’t just part of the strategy. [00:00:44] Vince Menzione: It is the strategy because [00:00:46] Vince Menzione: being in the room changes everything. Let’s start. [00:00:51] Vince Menzione: We’ve got some amazing leaders joining us. So I think probably for a little bit of context, maybe just start with Rika. You can introduce yourself, your role and, uh, what, what you’ve been doing at Elastic. Yeah. [00:01:03] Rekha Thangellapalli: Yeah, sounds great. [00:01:04] Rekha Thangellapalli: Hi everyone. I’m Reka and I lead GSI Alliances at Elastic. Um, for the past 14 years, I’ve had the pleasure of building different kinds of partner ecosystems across companies such as SAP. MuleSoft, Salesforce, Coupa, and now Elastic. Um, I wanna thank Ultimate partner and Vince for having us here today. Thank you and the panel of these incredible speakers for joining me on stage. [00:01:31] Rekha Thangellapalli: Um, very excited for the conversation today. [00:01:33] Vince Menzione: We love Elastic, and you’ve had some of your other leaders on stage at other events. As such, the quality of your leadership team is amazing. Thank you. [00:01:42] Rekha Thangellapalli: I wholeheartedly agree. [00:01:45] Allison McFadden: Excellent. Um, hello everyone. Allison McFadden. I lead our North America AWS practice at Accenture. [00:01:52] Allison McFadden: Uh, I’ve been there for five years, and truth be told, it was my first partnership role, my first formal partnership role. Uh, so I can take some tips from all of you in the room here today. Prior to that, I was 21 years with IBM, and I got into partnerships because my last role at IBM was actually trying to build. [00:02:14] Allison McFadden: Linux business on the mainframe, and I had to have partners. I had to have partners to help me with workloads to run there. So I kind of learned, uh, trial by fire. But I’m excited for the conversation today. Excited to be in this room and excited to talk about what we’re doing with, uh, elastic. Thank you. [00:02:34] James Kang: Uh, my name is James Kang. Nice to see and meet everyone here. Vince, thank you for the opportunity. Thank you [00:02:38] Vince Menzione: for being here. [00:02:39] James Kang: Um, I’m with Nvidia, so I help manage the AWS partnership at Nvidia all up. Um, I guess fun fact, I’m former AWS and so I see a lot of very familiar faces here in the front row. Uh, former colleagues and then current friends. [00:02:56] James Kang: And so, uh, looking forward to the conversation. [00:02:59] Vince Menzione: Great. Well, we’ll start with an easy tia. Matt. This is not directed to you, directed to the others. So what does a successful AWS partnership look like from your C? So we’ll start with Eureka. [00:03:09] Rekha Thangellapalli: Sure. So from an ISV perspective, I think we really are looking at three things. [00:03:15] Rekha Thangellapalli: Uh, mutual investment building together. And scaling together. So when we talk about mutual investment, elastic recently signed a five-year SCA or strategic collaboration agreement with AWS. And while that is a significant milestone in our partnership, for us, what matters more is what it represents, and that is really a long-term commitment from both companies. [00:03:39] Rekha Thangellapalli: Towards product engineering, um, and joint go to market initiatives to deliver value to customers over time. And that’s what we see is that the best partnerships really compound and they build upon each other every year. Um, they don’t necessarily kind of reset every year. Um, next we talk about building together. [00:03:59] Rekha Thangellapalli: So, um. When we talk about joint solutions, we want to deliver solutions that are better together and the customers have to see us that way. And so whether it’s search, observability, or security, we’re looking at taking to market solutions that we can’t or necessarily don’t wanna take on our own. And finally we talk about scaling together. [00:04:22] Rekha Thangellapalli: And this is where marketplace, for instance, plays a big role, um, when customers can draw down on their cloud commitments, transact online and go from, you know, pilot to enterprise scale adoption in hours, not days. Um, this is when really everyone wins. Um, and this is also where partners like Accenture play a critical role. [00:04:47] Rekha Thangellapalli: Um, you know, the incredible amount of expertise that they bring, uh, the managed services capabilities and, um, their data assets actually play a huge role in having our customers realize that value faster. And, um, like Vince mentioned, at the end of the day, best partnerships are all all about creating kind of that. [00:05:07] Rekha Thangellapalli: Self-sustaining flywheel. And so it starts with investing together, building something unique, and having the customers realize that success faster because that success is really the only thing that’s gonna keep that flywheel going for everyone involved. I [00:05:26] Vince Menzione: absolutely. [00:05:26] Allison McFadden: Okay, amazing. I’m gonna riff off a few things Ika said, but from a GSI perspective. [00:05:32] Allison McFadden: A relationship with a WSA successful relationship with AWS looks slightly different. Um, so I think the first thing that we think of in the GSI Community common thread is that the client outcome and delivering value for clients is what we, what we’re striving for. Um, and so the partnership with AWS in that case, um, um, it has to, it has to. [00:06:01] Allison McFadden: Look like one team in front of our clients. So we have to show up indistinguishable, and that’s with AWS and with an ISV partner, it has to look like one solution in front of the client, especially moments that matter. So board meetings, um, you know, the time we’re gonna sign a deal, like we have to look like one team, uh, and keep our our client outcome, um, first and foremost in mind. [00:06:24] Allison McFadden: The second thing, and this is I think where the magic of all the people in this room comes into play. We can have as many discussions at a CEO level as we want. And if our client teams on the ground are not working together, it falls apart. Falls apart directly in front of the client. Yes. And that is a really hard thing to do. [00:06:45] Allison McFadden: So I’m passionate about the alliance work because that that work is what makes it happen at the corporate level. [00:06:53] James Kang: Cool. Um. I’ll start here. So in Nvidia is a accelerated computing platform company. Um, if you asked. Anyone on the, on the street about a year ago, what is ai? A lot of times they would say AI is, is open ai, or it’s philanthropic. [00:07:12] James Kang: Um, Jensen and I’ll, I’ll reference Jensen a lot today, um, because he is our leader, um, but he also sets the strategy in the direction for Nvidia. He talks a lot about AI in the metaphor of a five layer cake. And in terms of the five layer cake, you start off with the foundational bottom layer being power and energy, which sustains. [00:07:32] James Kang: All of our data centers, you move up the stack in terms of chips. So things think of Foxconn, think of TSMC. Next you have the infrastructure layer. So obvious choice is AWS, and then you get to the models where you do have the philanthropics and the open ais. But finally in at the precipice, you have the application layer. [00:07:53] James Kang: Ultimately, the reason why I mentioned all different stacks of the layers, the five layer cake, is the fact that the application layer is the most important. And so when you think about. Partners like Elastic or ServiceNow Trend, ai, CrowdStrike. Every time you pull from the application layer and you see a success, it pulls all five different components of that layer up. [00:08:13] James Kang: And so ultimately, as I think about success, it’s it’s being able to develop these co-sell wins at the application layer and really demonstrating that through extreme co-engineering and co-design with all the different application. Infrastructure, power and energy layers in mind. Um, Jensen also likes to think of himself not only as the CEO and founder, but also as the, the chief Marketing Officer. [00:08:35] James Kang: We are a very event driven company, and so at our big events like GTC or at big industry events like CES or Computex, he likes to show up on the biggest stage, biggest stages and showcase the partnerships with not only ISVs and GSIs, but also with end customers. And so that’s what I think about when I think of SA success. [00:08:56] Vince Menzione: That’s a really good point. You talked about, Allison, you talked about having an alliance strategy, or at least you teed it up, so I thought maybe we would go there for a second. Right? Like, what does a great alliance strategy look like and why is it important to the success of the partnership? [00:09:11] Allison McFadden: Man, I, uh, I have so many opinions on this. [00:09:13] Allison McFadden: We could probably be up here all day. That’s [00:09:15] Vince Menzione: okay. [00:09:16] Allison McFadden: Um, no, I think. Uh, there, there are a couple things, and the first one that comes to mind is focus. We cannot be all things to all people. Um, so when it comes to think about some of the, the work we’re doing with Elastic, we have a very, very clear point of view on what client problem we’re solving, what clients we want to talk to. [00:09:38] Allison McFadden: It helps if, um, from an ISV perspective, if there’s a very clear fit in. The Accenture portfolio or whatever, you know, SI consulting partner. You’re working with a very clear fit in the portfolio and we know what we’re not gonna go after, what we’re not gonna spend our time on because we have, we have this tendency, there’s millions of people. [00:10:00] Allison McFadden: The ecosystem chart that, you know, Vince, you showed up there, there’s so many connections. There’s probably more connections there than there are atoms in the universe, right? So, um. Defining what we do together and what we don’t do together is the first thing that pops to my mind. [00:10:19] Vince Menzione: Reka, do you have a perspective on it since we’re gonna, we’re gonna talk next about what you’ve done together, but, and I also wanna get mass perspective as a hyperscaler partner here as well. [00:10:29] Rekha Thangellapalli: Yeah, I mean from my perspective, I, I’m gonna, you know, kinda echo what Allison said is to be just maniacally focused. Yep. Um, because, especially from my perspective, so Elastic has three different solutions, right? We’ve got search, we’ve got observability, we’ve got security that map to completely different business units within Accenture. [00:10:47] Rekha Thangellapalli: And of course Accenture does a lot of things. And so, you know, when we first came together it was like. Okay, what are we gonna focus on? What industries are we gonna go after? Which segments are we gonna go after? Which customers, you know, um, outcomes are we trying to solve? And I think that sort of maniacal focus is the number one contributing factor to, to the fact that I’m like, up here on stage today. [00:11:12] Rekha Thangellapalli: Great. [00:11:14] Vince Menzione: Matt? Perspective? [00:11:16] Matt Yanchyshyn: Yeah, I, I, I guess I was trying to. To add something, uh, additional from an AWS perspective, uh, when it comes to, you know, what does a great alliance look like? Uh, AWS is obsessed with data, you know, in data we trust. And, and so the best, um, and, and this goes sales business problem, and it’s not just the engineering teams. [00:11:34] Matt Yanchyshyn: And so, uh, you know, Accenture does a good job of this elastic, definitely. And if you can come to the table with, um, quantifiable proof of the value of customer outcomes and partnerships. Um, you’ll win all the time and it’ll be a durable relationship with AWS ’cause we really are this data obsessed company and, and even the most senior sales leaders. [00:11:54] Matt Yanchyshyn: Uh, and so what I mean by that specifically is like if you, if you can show like your a RR to land an a RR conversion ratio, like in in numerical format, it’ll light up our sales leaders and, and they’ll be all, and they will co-sell with you all day long. If you can show the, I mentioned this earlier, like the AWS service, uh, whether you’re consulting company or, um, elastic and, and how the shape of customer accounts change positively when we work together. [00:12:15] Matt Yanchyshyn: That type of sort of quantifiable data works particularly well from an alliance perspective. With AWS as a partner, we, we really are like this data in sort of results out company. Um, so I, yeah, that’s just adding to the great points that were already made. I would say specific to AWS that that’s key. [00:12:30] Matt Yanchyshyn: Yeah. And I’m gonna bring up one more thing. I want to dive in on the, the joint value proposition, but you mentioned something that made a lot of sense and resonated to me about the organizations once you get out of partner, the partner world that we all know and love. Mm-hmm. Once you get down into a field organization or account management organization. [00:12:49] Matt Yanchyshyn: Not as much understanding and really organizations do a bad job here, honestly, in terms of enabling the field organizations. Do you agree? [00:12:58] Allison McFadden: I agree because I, I agree. And, um, you know, I think that’s one of the things, and, and I, I, when I joined Accenture, what we had was a lot of wicked smart architects delivering programs to clients in the field. [00:13:15] Allison McFadden: Very smart, very deep in AWS knowledge. Um, and that was awesome for the 10 clients they were staffed on and to get that understanding of how AWS works and I dream about lar, right? Like, this is a good, you know, but that takes real effort and real work. Yeah. And it’s, it’s um, almost like being a language translator. [00:13:37] Allison McFadden: Yes. For me. Yeah. So, you know, I had to deeply learn AWS so that I could. [00:13:42] Rekha Thangellapalli: Sure. [00:13:42] Allison McFadden: Teach my account teams. My account teams are really smart. They know who they’re selling to. They know their customers. They know what their customers need. They do not know what AWS has to offer always because they’ve got 20 partners lining up to try to tell their stories. [00:13:57] Allison McFadden: Um, they don’t know how to ask of the AWS team or the elastic team or the Nvidia team. Yeah. What they need [00:14:02] Vince Menzione: this co-selling piece. Yeah. [00:14:04] Allison McFadden: And so that is where, um. We had to build that muscle even around our AWS practice, which was a huge practice at Accenture, but we didn’t necessarily surround it with that kind of enablement and um, almost deal coaching layer. [00:14:21] Vince Menzione: So Elastic and Accenture came together. I dunno which one of you wants to lead this part of the conversation, but you will, right? Yeah. So tell us about the genesis of this and why. And a lot of people dunno what Elastic does, but you do some really incredible work. Like I, somebody told me one day was like, oh, you know, Uber, like, that’s elastic, powering all that. [00:14:41] Vince Menzione: Like, we don’t think about that. That the engines that you have and the, the backend to the customers, huge customers. [00:14:48] Rekha Thangellapalli: Yeah, absolutely. Um, so when AWS launched this feature last, um, reinvent where basically it allowed, you know, channel partners such as Accenture to be able to bundle up their services, their data assets with an ISV solution and put it on marketplace, um, you know, Accenture and Elastic immediately saw an opportunity. [00:15:09] Rekha Thangellapalli: Um, at the time most customers were doing gen ai. But they were running into the same challenge, which was that their data just was not ready. And by the way, this is a problem we were solving. Outside of marketplace. I think the, the feature that you guys launched just gave us a way to package it up and to be able to create this repeatable solution, which we call data readiness engine for gen ai and put it on marketplace. [00:15:40] Rekha Thangellapalli: And, um, this to me was a success because. Each company had a clear reason to invest. Um, so for Accenture, they were able to, you know, create a very differentiated services led offering. Uh, for Elastic, we were able to expand on our AI story. And for AWS, um, you know, it drives marketplace adoption, increases cloud consumption, all of that great stuff. [00:16:07] Rekha Thangellapalli: And customers, of course get. A solution to a very real problem that, that they were having. Um, and you know, the surprising part for me going through that journey was that, um. The pitching, the idea, getting the budget, getting the executive sponsorship was actually the easy part. The hard part was getting all three companies to come together, uh, to go from idea to launch in a very ambitious timeline of six weeks. [00:16:37] Rekha Thangellapalli: Nice. And so, you know, this was very much like. Doesn’t matter your title. We’re rolling up our sleeves and we are on this outcome together. Um, and so we literally built a RACI matrix, a project plan, and you know, we had daily standup calls for six weeks where literally. At least one person from each three of these companies called in, you know, got rid of any blockers and we made sure we were on target for that timeline. [00:17:07] Rekha Thangellapalli: Um, and you know, at the end we had a successful launch. But I think my favorite part about the story is the impact that we’re having and, um. My favorite story comes from a global pharmaceutical company that, you know, had basically nine petabytes of data spread across six different continents. Wow. And by working with Accenture and Elastic, they were able to build that trusted foundation that their AI and their agents can, you know, kind of safely tap into and be accessible at scale. [00:17:41] Rekha Thangellapalli: Um, so that’s my version. Allison. [00:17:44] Allison McFadden: Yeah. Well, I don’t have a lot to add. I just, I would say this is a good example of a couple of principles, right? One is having a forcing function is never a bad idea. Sign up for a big event, sign up. I’m like, I’m here with my, you know, Nvidia guys saying, sign up for the event. [00:17:58] Allison McFadden: It’ll make you move quick, right? [00:18:00] Audience Member: Yes. [00:18:00] Allison McFadden: Um, so that is one, but two, one of my mentors once told me, when you’re designing any kind of, you know, offering go to market motion, it has to get blood to all organs. If it does not get blood to all organs, it does not go [00:18:14] Vince Menzione: nice. [00:18:14] Allison McFadden: Um, [00:18:14] Vince Menzione: I love that analogy. [00:18:15] Allison McFadden: Oh, I love it. And I can talk all day. [00:18:17] Allison McFadden: That guy was brilliant. I love him. But, um, no, and, and so Elastic did a really nice job of bringing the tech to the table. Um, our team has to trust in that technology and its ability to scale, right? Um, because at Accenture we have to be able to deploy across 700,000 consultants. Um. And yeah, so I think those are the two, two things that really worked well here is we had, uh, trust in the technology solved a customer need. [00:18:50] Allison McFadden: Um, it drives, we don’t even talk about, like, yes, it drives marketplace revenue, but it unlocks work that we do that drives even more revenue to our AWS Friends. Right. So this is a, this is a, um, product that’s getting your data ready for AG agentic. It’s a messy problem that everyone’s dealing with, and it removes blockers for clients and it unlocks more, you know, ag agentic work on top of that. [00:19:15] Allison McFadden: So, blood to all organs. [00:19:17] Vince Menzione: So, was that the proposal going forward to say we need to have, we need to have trust in the solution. We need to drive significant revenue. It needs to be something all of our, you know, seven, 700,000 people. Can be a part of and help drive? Is that how you think about? [00:19:32] Allison McFadden: Yeah, and for us right now, um, it’s an interesting time for Accenture. [00:19:36] Allison McFadden: Our clients are asking a lot of us, and what it does is it having some of these accelerators helps us deliver cheaper, better, faster to our clients, which is what they’re demanding of us right now. Um, so it’s an accelerator to client outcomes. [00:19:55] Vince Menzione: James, what is NVIDIA’s role and how do, how do you enter the equation here? [00:20:00] James Kang: Yeah, it’s, um, it’s a good question. Um, I, I would say that Nvidia is probably one of the most misunderstood organizations in the world. Um, despite the, uh, the market capitalization in the valuation of the company, we have a very tiny organization. Um, what I mean by that is, um, if you think about. [00:20:20] James Kang: Salesforces and field sales organizations. Um, we’ll take Salesforce as the account or the customer. As an example, we have one account manager at NVIDIA that no, not only covers and is responsible for the relationship with Salesforce, um, but also manages. Automation Anywhere as well as DocuSign. Whereas at AWS, in contrast, like there are full armies and teams Yeah. [00:20:45] James Kang: That are supporting the Salesforce relationship. And so as you think about partnering and working with Nvidia, the focus has to be on really. Extreme co-design, but also being very prescriptive in terms of what are the very specific customer outcomes that we are solving for. And the guidance that I would give is bring in Nvidia into that equation and that conversation as early as possible because that [00:21:10] James Kang: co-engineering and co-design needs to be part of the foundational building blocks in order for you to come out with a end solution that checks all those different requirements. [00:21:20] James Kang: And so I think. Again, like going back to Nvidia, um, we like to talk about two different types of brains. A brain one and a brain two. Uh, brain One you think about the next quarter and making sure that you’re hitting the revenue targets for the next quarter. Brain two, you think about a long-term goals and potentials looking around corners and being very strategic. [00:21:41] James Kang: The saying internally is without Brain one, there is no oxygen, but without brain two, there is no future. And everyone at NVIDIA is trained to think in that brain two mentality. [00:21:52] Vince Menzione: Wow, Matt. [00:21:54] Matt Yanchyshyn: Yeah, I, I was just thinking I love the blood doll organs. Uh, and so just on, on that note, um, and, and, you know, the multi-product solutions that, that you, you built together, uh, that is a really good example of blood do organs because like we all know, that’s how customers buy. [00:22:07] Matt Yanchyshyn: They, they buy solutions and increasingly they’re looking for combinations of ISV, sometimes multiple products from multiple ISVs with services. Uh, often they’re buying it through a resell motion. You know, and they, and, and so that from a customer perspective, they want a single place to go. And so that’s the multi-product solution. [00:22:24] Matt Yanchyshyn: They wanna find everything they need, they need Accenture, they need Elastic to solve a specific solution. And I think where that’s headed is even more specific listings, like with AI powered listing experience, like, you know, elastic Plus Accenture for, I’ll make something up like a manufacturing workload. [00:22:37] Matt Yanchyshyn: And so this solution based. Uh, sort of buying is, is very customer centric. It’s what customers want. We all know that. But that’s, that’s the customer sort of organ, I guess. Um, but then, you know, you all have SCAs and those SCAs have marketplace commits. It helps if that gets transacted through marketplace helps the AWS relationship, you know that that’s an organ. [00:22:55] Matt Yanchyshyn: It’s the relationship. It’s, it’s the commercial construct and that you have, uh, that that’s another organ. You’re marketing people. They, that’s another organ. They don’t wanna land, uh, leads on a static marketing page. They wanna land a lead on a, a storefront with a multi-product solution that can actually convert and that you can actually buy it through that. [00:23:12] Matt Yanchyshyn: So the marketing person’s happy because they, they have less churn. Uh, and then, you know, our reps are happy ’cause guess how they get paid? They retire quota when they sell Marketplace. And they, we also, Jay McMain will tell you, that’s another organ called Jay or on, on you now. Um, [00:23:27] Matt Yanchyshyn: he’ll like that. I’ll call him up and tell him that. [00:23:29] Matt Yanchyshyn: Yeah, [00:23:30] Matt Yanchyshyn: but he, he’ll tell you, you know, don’t believe me. Obviously, never believe Matt, believe, believe the, the data and, and his data shows that. Those deals will close faster and larger if you use marketplace. So that’s, that’s a lot of organs. That’s the whole body. Um, but you know, when you have your customer happy ’cause that’s how they wanna buy your field happy. [00:23:45] Matt Yanchyshyn: Um, and, you know, the relationship happy and you know, your marketing team happy. Uh, and, and Jay happy. Um, and, and you know, I think that multi-product construct and, and the way you kind of use it to model a partnership and the way buyers ultimately wanna buy is, is really powerful. And so I, I think it’s, you know, it’s really a manifestation of how. [00:24:04] Matt Yanchyshyn: We kind of intend and to go to market anyway. Uh, so I think, you know, and thanks for leading the way, by the way. You’re, you’re amongst the very first, so that’s great to see. [00:24:11] Matt Yanchyshyn: So these storefronts are really helping this drive, drive this. Well, [00:24:13] Matt Yanchyshyn: that’s the next evolution. Like we’re talking about the multiproduct solution. [00:24:16] Allison McFadden: I’m JJ Accenture storefront. [00:24:17] Vince Menzione: Yeah. Oh, there you go. I mean, j and j Accenture storefront. [00:24:20] Allison McFadden: We’re gonna talk about that. [00:24:20] Matt Yanchyshyn: Yeah. I mean, [00:24:21] Matt Yanchyshyn: Accenture also leading the way yet again with storefronts. And so I think the combination of. You know, again, I was talking a lot about conversion. Yeah. And you know, buyers know sometimes they know what they wanna buy and, but if you really wanna convert that lead, you wanna land them again, something that combines, you know, elastic Accenture’s services plus software, but in a storefront that is, you know, surrounding with just the solutions they want so they don’t need to kind of go searching. [00:24:42] Matt Yanchyshyn: So, you know, ultimately reducing that time to close, I guess, really ’cause meeting the customer where they are with what they need. [00:24:51] Matt Yanchyshyn: So we talk about co-selling a little bit. We, Jay and I talk about this all the time. We gotta keep looping Jay in here, even though he is not even in town this week, but Reko, um, what does co-sell look like inside Elastic? [00:25:02] Matt Yanchyshyn: You’ve got, we talked about an incredible leadership team. I’ve gotten meet some of your leaders. Seems like you drive, you do a good job internally driving that. Let’s talk a little bit about it. [00:25:11] Rekha Thangellapalli: Yeah, and this is something I’m, I’m personally very passionate about. Um, co-sell is. Very much a journey, not a destination. [00:25:20] Rekha Thangellapalli: And I think step one for us is recognizing the different partner types that we have. Because at Elastic we work with, you know, OEMs, MSPs, resale distributors, GSIs, um, and they all bring something very unique. To the customer lifecycle and they all contribute very differently within, you know, our own sales cycle and sales process. [00:25:45] Rekha Thangellapalli: And so, you know, figuring out what is the unique benefit they bring, how do we enable them? So training and enablement is a huge piece of it, and so is making sure we’ve got the right metrics to measure success. Um, I know a lot of companies look at partner sourced as the north star, and that’s great, right? [00:26:06] Rekha Thangellapalli: Because that is undeniable. You can say, Hey, that would not exist if it wasn’t for my partner team. Um, but we’ve also noticed that when we bring in GSIs, it actually increases renewal rates. It significantly increases. Um, a RR over time. Um, it expands deal sizes and so these are very real metrics that we can point to, um, beyond just the co-sell and the partner sourced number. [00:26:32] Rekha Thangellapalli: Um, so for us it’s looking at it from a very holistic perspective, but also catering it towards that unique partner and making sure we’re doing everything we can to set them up for success and setting up the partnership for success. [00:26:47] Vince Menzione: So clo close win ratios, deal size and renewal rates? [00:26:52] Rekha Thangellapalli: Yes. For specifically for geos size. [00:26:54] Rekha Thangellapalli: Yeah. [00:26:55] Vince Menzione: Very interesting. Allison, uh, what had to change internally to produce these co-selling? We talked a little bit about the field organization and enabling a, a group of, and, you know, account sellers that are very customer focused and enabling them on the co-sell side. What had to change internally to drive that? [00:27:13] Vince Menzione: Yeah. [00:27:14] Allison McFadden: I, I might have already alluded to this a little bit in a previous answer, but, um, creating the capacity to develop, build, and sell these solutions, um, inside of a large GSI, where billable hours is kind of the number one metric on the table. Um. Is part of the investment that we had to make within Accenture to get this done? [00:27:36] Audience Member: Yeah, [00:27:36] Allison McFadden: so expert technology time. So we have technologists that understand the elastic technology. We do similar with Nvidia, by the way, we. We released some of their time to go co-develop the solution because it has to hold technical water, right? It can’t just be a marketing pitch. It can’t just be, it has to be a real, um, what’s the there, there. [00:27:59] Allison McFadden: So in order to actually do proper co-sell, we had to release some of that time. Um, to invest in those partnerships. Um, we’ve also done similar with some industry aligned business development leaders recently, so we have freed their time up to go. Uh. Open new conversations, educate client, account teams, go to clients, have conversations. [00:28:26] Allison McFadden: Um, so that, that’s a new motion that we, uh, have just kind of recently made, um, to allow them, I love this brain one, brain two also, right? So to allow them to focus on brain two, because a lot of our time. Typically spent delivery issues, you know, getting my hours, where am I charging my time? And so just freeing up a little of that capacity to do this work, um, helps get us in this brain two mode where we’re not just living to survive. [00:28:56] Vince Menzione: I. So, Matt, you’ve removed a lot. I mean, one of the things I admire, I admire AWS for being first to market and removing the most friction in marketplace of any of the vendors. Really, truly that. You talked about some of the announcements. How does some of, how does some of this tie PC central agents propensity sales plays, MCP, how does some of this tie to how, how you’re thinking about the future? [00:29:18] Vince Menzione: And how to enable more motions like this. [00:29:20] Matt Yanchyshyn: Yeah. Well, I, I think if you know my boss, UBA Borno, uh, you’ll know that she has a maniacal focus on automation. Yeah. Um, and, uh, co-sell is increasingly automated. You know, you were asking earlier about propensity data. You can get that propensity data in addition to sales plays and, uh, opportunity scores through the partner central agents. [00:29:38] Matt Yanchyshyn: So things that used to require multiple calls to A PDM, if you’re lucky to have one. Yeah. Or a p sm. Uh, you, you can now get through, through these agents, you know, uh, tech Systems, TGS, they, they manage what, over 5,500 customer opportunities with agents that they built on top of our partner Central APIs. [00:29:55] Matt Yanchyshyn: Um, and work Span has built a whole product and business that’s right on leveraging, uh, our APIs, our capabilities to sort of tie into your CRM. So, majority of all opportunities will be progressed and managed by agents. This year at AWS, we already have a majority of all customer opportunities, all app have a partner attached and I, I took a personal goal for a majority of those partner attachments, not to happen from a human. [00:30:22] Matt Yanchyshyn: But from our solution matching engine. And how do you get recommended by that solution? Matching engine, having a healthy ACE pipeline, thanks to partner central agents and the integrations you’re doing. And in addition to being the specializations and doing things like multi-product solutions and ultimately closing opportunities, you dream of LAR and so LAR will help that. [00:30:40] Allison McFadden: It’s more like a nightmare. [00:30:41] Vince Menzione: And so, you know, [00:30:42] Allison McFadden: it’s more like a nightmare, but [00:30:44] Vince Menzione: nightmare. Well, it’s, it’s, yeah. Nightmare of Laura and, and. Nice dreams of PRM, but the, um, but that’s the loop, right? I, I think, uh, increasingly co-sell for us, and in my mind, is largely a hundred percent automated. Yeah. Except for what matters most, those most largest, most strategic, most complex deals. [00:31:01] Vince Menzione: Where our highly paid and very skilled salespeople are most effectively used. [00:31:05] Vince Menzione: Yeah. [00:31:05] Vince Menzione: You know, the days of, you know, this person with 20 years experience selling, clicking, progressing opportunities through a pipeline, uh, should be over. Uh, and, and we need those people out, out selling and, and co-selling. And so that for me. [00:31:19] Vince Menzione: Yeah. That, you know, we talk a lot about co-sell, but I, I’m obsessed with automating as much of the co-sell as possible. [00:31:24] Vince Menzione: I remember going back to the ex Excel spreadsheets and, and that, that seems to be be Viva became spreadsheet jockeys. [00:31:31] Vince Menzione: Yeah. [00:31:32] Vince Menzione: And, and they stopped selling. They forgot how to sell. [00:31:34] Vince Menzione: Yeah. And people spend all this time doing lunch and learns and things like that. [00:31:36] Vince Menzione: And then, you know. Then the salespeople rotate out after 18 months and, and it, that’s, that’s the old days. Uh, you know, the new days are, are AI powered matching algorithms, uh, ag agentic co-sell, using the partner essential agents to get your data and, and putting that data to use automatically and, and what sounded like magic. [00:31:51] Vince Menzione: 12 months ago is being done, you know, by partners at massive scale across thousands of opportunities. You can do it today. And you know, I, there’s a guy named another Mike, right? Mike another Mike who they have, there’s like a guy who’s doing all this and I’m picking on Mike ’cause I, I know their system really well and I know the guy Mike grew easily built it for them. [00:32:08] Vince Menzione: Um, but, you know, I think, yeah, again, in the days of having 10 people sort of doing lunch and learn could be replaced by one or two people, building agents, uh, managing a massive pipeline. And, and that’s the future. [00:32:18] Vince Menzione: Exactly. James, your perspective on what breaks with co-selling? [00:32:22] James Kang: Oh, what breaks co-sell? Um, I would say. [00:32:25] James Kang: It, it starts and finishes with just misalignment and a loss of trust with the customer, especially when you have multiple partners or stakeholders involved. If you’re trying to do a three-way deal with a end customer and you’re not on the same page, you’re not gonna get to a successful outcome on, on the backend. [00:32:44] James Kang: Uh, the fix is a much more complicated story. I would say that to take a step back, um. We’ve talked about the five layer cake. We’ve talked about where NVIDIA kind of fits within the equation. We are invested in the ecosystem and so as different players and application organizations win and see these outcomes for end customers, we celebrate that success. [00:33:07] James Kang: Um, and as part of that kind of ethos of where NVIDIA fits within the ecosystem, we wanna make sure that not only. Our customers, but our partners like ISVs and GSIs are set up for success. Um, we do not as Nvidia sell hardware or GPUs directly to customers We use. Hyperscalers like AWS as kind of our force multiplier. [00:33:31] James Kang: And similarly we think of ISVs and GSIs as the force multipliers in terms of our extensions of how we, we kind of leverage the relationships and build the trust with our end customers. And so going back to kind of the question, Vince, I would say that it all comes back to trust and being able to build that mutual trust. [00:33:48] James Kang: Um, a lot of what we do when we co-sell with AWS is really on the software layer. Um, we actually have more software engineers at NVIDIA than we have hardware engineers, which is a weird thing to say, um, because everyone knows us for our GPUs. But because of that fact, we are heavily invested in Cuda and making sure that Cuda becomes the foundational layer for how not only our ISVs and GSIs, but also our end customers are building. [00:34:12] Vince Menzione: Very cool. So Reiki, you and James together on this production. Versus pilot with the Gentech ai. Tell us a little bit more about that. Where, where are you in the process? [00:34:24] Rekha Thangellapalli: Yeah. So I mean, in general, what we’re seeing out in the market in, in relation to sort of AI and, and customer’s journeys is that, um, at least from an elastic perspective, um, we’re seeing people very much in production when it comes to, you know, kind of AI assistant co-pilot use cases. [00:34:42] Rekha Thangellapalli: So, you know, things like, um, software development, customer support is a big one. Um, any sort of employee productivity use cases where there’s. Still a human in the loop somewhere. Um, and there’s a very like, clear path to value. And so we see the customers being in production excelling there. Um, no problem. [00:35:01] Rekha Thangellapalli: Where we’re seeing people still kind of in the pilot phase is those fully autonomous workflows where there is no human involved. The agent is reasoning on its own. Um, accessing multiple systems and taking an action on the user’s behalf. And what we’re seeing is that it’s not the intelligence of the agent that’s holding it back. [00:35:26] Rekha Thangellapalli: It’s more about giving the right context to the agent and having the right. Security kind of governance controls in place for the company to feel comfortable in putting these fully autonomous workflows into production. And that’s really the conversation we’re having is all right, what are the controls you need in place? [00:35:47] Rekha Thangellapalli: For you to release this to your business unit. Um, and what is the context that the agent is needed before we can comfortably let the agent make the decision on the user’s behalf? Um, James, I’d be interested to hear what you’re, what you’re seeing in the market [00:36:03] James Kang: plus one on all things context. I, I would even go so far as to say, um. [00:36:09] James Kang: H how many folks in the audience have heard of token maxing? Like this new term? [00:36:13] Rekha Thangellapalli: Yeah. Yeah. [00:36:14] James Kang: Um, I’ll, I’ll give a very specific example of, of Uber that went public. With the example of Claude, like they allowed all of their employees to use as many tokens as possible, and within the span of four months, they exhausted their full budget for the year, and so they had to pull back, and now there’s a cap on every employee. [00:36:33] James Kang: I think the number that’s circulating is $1,500 per month per employee, and so I think that is at least. In this multi-phase evolution of where we’re going to be and where we’re today, cost has become kind of the prohibitive force in terms of agentic AI at scale. Um, I think we are working on some very creative solutions in-house and Nvidia. [00:36:55] James Kang: Um. And we saw some really dynamic announcements this week when it comes to all things agent core, um, where we want to focus on very nimble ways for customers to be able to execute and go to market. And one extreme example of that is our investment within our open model strategy. So Nvidia, not only, again, providing GPUs, we actually offer our own op open models, which we call our Nitron models. [00:37:21] James Kang: And through our Nitron models, we are allowing customers to really develop and fine tune their own proprietary models in a cost effective manner. So right alongside the frontier models like OpenAI and Anthropic. It’s not a if then, it’s not an either or statement. It’s a, it’s a permutation, it’s an and So we’re giving you a cost effective alternative to not only bring your AgTech applications at scale by training on Nibo tron, which is open source, but then once you’ve kind of finished and fine tuned that specific training job to be able to. [00:37:53] James Kang: Go ahead and utilize your frontier models, whether it be OpenAI or Claude. And I know there’s other partners here that are providing those kind of different model capabilities. And so I think for us it’s, it’s a matter of choice. We know that this market is dynamic. It’s gonna be evolving over the next coming months as well as the next coming years. [00:38:10] James Kang: Uh, but we believe that we are positioned for a really unique dynamic expansion of AgTech use cases over the, at least the next three to six months. [00:38:20] Vince Menzione: Allison, for the partners in the room who are glazed over right now going, what do I, what do I do over the next 12 months? [00:38:26] Allison McFadden: Should I wake everybody up by saying, yeah, please. [00:38:27] Allison McFadden: Say go hurricanes. [00:38:28] Vince Menzione: Yes. [00:38:29] Allison McFadden: Is there anyone, anybody? Everyone’s like, boo. I get to leave the parade today to go home to parade. I live in Raleigh, so we’ve got our parade on Saturday. Nice. [00:38:39] Vince Menzione: Nice. [00:38:40] Allison McFadden: All right. Wake up. Um, all right. So for the $50 million partners in the room, um. $50 million is not small. You have something that works. [00:38:50] Allison McFadden: Right. This is great. What I would be thinking about is, you know, we’ve talked about focus before, but really doubling down on, you know, what is, what is your industry, what is your client like, ideal client that you serve. And build, um, almost that kind of community. You know, the, the clients we have move from firm to firm to firm. [00:39:17] Allison McFadden: And if you’ve done good work at one, you’re gonna follow ’em to the next. Um, so build that client demand in a specific place or specific client profile that is just like really knocking it out out of the park for you. Um. Scale with marketplace, right? So if you, I, I love some of the data that you were sharing in your talk earlier, um, because it’s like no overhead scaling mechanism. [00:39:45] Allison McFadden: I mean, it’s, it’s fantastic. Um, Accenture, other GSIs like us, we are investing in marketplace. So we’re investing in resources, um, to help us. Use marketplace more with our clients and we’re gonna capture, right, those storefronts. And if you’re present on marketplace, you’re gonna be able to catch, uh, yourself in that wheel. [00:40:09] Allison McFadden: So I think those are the, the kind of couple of things I would say is focus, focus, focus to drive that client demand and use scaling mechanisms like marketplace to really kind of, uh, accelerate. [00:40:24] Vince Menzione: Matt, anything to add there on the. [00:40:26] Vince Menzione: Well just, you know, Ja, James, you, I love the token maxing reference in Uber and it reminds me, you remember when cloud came out and everyone was like, oh, all these people are, are gonna use the cloud and costs are outta control and. [00:40:39] Vince Menzione: Um, a lot of people pulled back from the cloud and, and a lot of those companies no longer exist. And it’s similar with, with, uh, token maxing, like, oh, these agents are outta control. You have a choice. You can embrace them and figure it out and get governance and, and make your data available. Um, use the partner, central agent, move to agent to co-sell, or you can fade and die. [00:40:58] Vince Menzione: And, and that’s, that’s where we’re at. Uh, is, is the, the companies sitting here today embraced the cloud years ago and won. Uh, and and there’s a set of companies here today who are gonna embrace agents in the, for both buyers and sellers, and will win. And there are those who won’t and they won’t win. And so for me, it’s like we’re, we’re at a, we’re at a crossroads. [00:41:18] Vince Menzione: And, and if you’re gonna win, you gotta leap into that, you know? I love it. And, uh, and, and, and it’s, it means the cost of experimentation is so much lower now. Development and, and even business development or software development is, is agent enabled. And so you can take risks, you can experiment and, and you have to, it’s, it’s an existential moment. [00:41:37] Vince Menzione: Agreed. We’ve got a couple minutes left over for any questions. What do you think? Sure. Are there any here. I think there are a couple. Yeah, we’ve got, we’ve got a co-sell question I’m sure coming up here. [00:41:51] Audience Member: Um, I’m Cassandra, I’m the CEO of Partner Tap. And one of the questions I had was, I think, you know, the co-selling between the sellers is where things get. Really, really hard when you’re multi-partner. And so when I was listening, um, with, you know, the Accenture and Elastic together, you talked about how you had, you, you had to get these BD business development people. [00:42:22] Audience Member: Um, is this a new team that is over the client team? And how do these teams interact like with the elastic sellers? Are you doing a lot of coaching to the field and then with if AWS sellers are, are involved, like what is that whole picture? What does look like, [00:42:43] Allison McFadden: like [00:42:44] Audience Member: on the ground? I mean, that is the hardest part, I think, and that’s what we hear. [00:42:48] Allison McFadden: It’s so, it’s so, it’s so tough. Um, and I will, I’ll just say, so our business development leaders that we now have kind of. Expanded their capacity. They have always been, they have always been there. Um, but they have not been well resourced. They haven’t, they haven’t had very clear kind of job description. [00:43:12] Allison McFadden: I’m gonna say I, in the past they have been kind of focused on partner relationship. And so like more like an alliance manager and maybe working on some of the data. Right? So when I say I have nightmares about Lars, because we’re always trying to increase the LAR for Accenture and, and they were focused like in those detailed weeds of like trying to pass ACE and trying to call the PDM and all this stuff. [00:43:39] Allison McFadden: What we are doing is really pivoting them to be proper sales, business development focused on client outcomes and focused on. Technical skills to be able to describe what this solution is to the field. So, um, and because we need, I have many, many questions about, I gotta get agents to work with Eurogen co-sell so that that part somehow goes away. [00:44:05] Allison McFadden: So that’s a, that’s the thing we gotta solve still, but, um, so we’re pivoting them to be kind of driving. More of that co-sell enablement with the field, um, and taking that message to the field rather than being there, waiting for questions to come in from the field, waiting for like our field teams to discover, oh, I saw something that we’re doing with Elastic, like on a press release on LinkedIn. [00:44:30] Allison McFadden: Right. So we’re kind of trying to pivot them to be more proactive. [00:44:33] Vince Menzione: Very cool. [00:44:34] Rekha Thangellapalli: Yeah. And uh, Cassandra, that’s an excellent question because I think. Multi-party, you know, sort of tri-party offerings. The hardest part is operationalizing it at scale, right? Yeah. And so for this particular offering, we are basically having three routes to market. [00:44:51] Rekha Thangellapalli: So one is seeing how this offering fits into our existing elastic go to market. And so I am constantly enabling our field sellers to say, okay, within our three field sales place, here’s exactly where this fits in. Here are, you know, uh. Keywords that you hear in customer conversations where you bring up this offering and here’s a process of how it works. [00:45:14] Rekha Thangellapalli: Um, exactly At what sales stage do I bring in Accenture, how, you know, what are the roles and expectations? Right? So that’s on the elastic side. We’re doing the same thing on the Accenture side. So we’re doing a ton of training enablement and lunch and learns, and we’re also looking at how do we fit into. [00:45:31] Rekha Thangellapalli: Uh, Accenture’s AI transformation projects, we are the semantic layer, right, of their enterprise brain. And so it’s a whole different sales motion, um, and, you know, having the right assets, having the right process again to make sure that that goes smoothly. And then finally, we’re going directly to the customer. [00:45:49] Rekha Thangellapalli: So we are launching multiple external campaigns where, you know, if the customer raises their hand. We will, we will line up immediately. Right. Um, and so, [00:46:01] Allison McFadden: I mean, I can’t, I can’t, I can’t say how important that third leg of the stool is. ’cause the second part, she talked about getting into our catalog is the first thing. [00:46:09] Allison McFadden: ’cause my BU business development leaders have the catalog. Right. And that’s what they’re selling. So what Elastic has done has gotten into one of those offerings and then. If we have a customer that asks for it, that is the fastest way to alignment. That is like the number one thing that we respond to [00:46:26] Vince Menzione: customer at the center. [00:46:27] Vince Menzione: This is great. Well, I think we’re up to time. This was a great session. I want to thank you. This is what a great, what a great group. [00:46:34] Vince Menzione: Thanks for listening to the Ultimate Partner Podcast. If today’s conversation resonated, share it with a partner leader in your network. Subscribe where [00:46:43] Vince Menzione: you listen, and head over to the ultimate partner.com. [00:46:47] Vince Menzione: For show notes related content and the resources for this episode. And if you haven’t already, now’s the time to register for the Ultimate Partner Live Event in Reston, Virginia, October 26th through October 28th. Until next time, keep showing up in the rooms that matter because being in the room changes everything [00:47:09] I.

Face Off Hockey Show
Face Off Hockey Show 07.15.26: Yzermanifesto Closed, Dundon's Cup, and Matching Offer Sheets

Face Off Hockey Show

Play Episode Listen Later Jul 16, 2026 112:01


This week, the boys talk about Steve Yzerman stepping down as Detroit's GM, Tom Dundon putting his family tree on the Cup, and more front office moves. Lyle Richardson of Spector's Hockey talks about the aftermath of Yzerman, the Ducks matching Leo Carlsson's offer sheet, and goalie development. 

Talking Real Money
Information Overload

Talking Real Money

Play Episode Listen Later Jul 15, 2026 32:53 Transcription Available


Can keeping up with financial news actually make you a better investor—or just make you more confident about making bad decisions? Don and Tom dig into research on how markets react to news, why investors tend to overreact to splashy stories and underreact to boring numbers, and whether sophisticated traders can actually exploit those inefficiencies. Then, a caller nearing retirement asks how to build a conservative brokerage account to bridge the years before Social Security. Plus, the guys compare Avantis global ETFs with Vanguard's Total World Stock ETF, debate the value of factor tilts, and marvel at how quickly investors can pile billions into the latest hot investment idea.00:05 Can financial news make you a better investor?00:52 The illusion of being ahead of the market01:44 Can investors profit from company news?02:42 Are markets really efficient?03:33 What 6.7 million Reuters articles reveal about news04:40 How much financial news is actually predictable?05:06 Why investing based on headlines is a fool's errand06:18 Bad news, numbers, and investor underreaction07:06 Why investors overreact to ambiguous, high-attention news08:10 Investment strategies that ordinary investors can't realistically use09:02 Be skeptical of your reaction to splashy news09:36 Big news isn't always new information10:31 The factor zoo and the cost of complicated investing11:04 Can expensive strategies overcome their fees?12:28 Why diversified investors can mostly ignore the news13:32 Soccer, summer football, and Orlando's forgotten team14:10 Listener call: Building a retirement bridge account15:00 Retirement plans, Social Security, and a future inheritance16:28 How soon will the retirement money be needed?17:10 Matching asset allocation to short-term spending needs18:04 Using bonds and cash for retirement stability19:28 Is it okay to hold bonds in a taxable brokerage account?20:43 A listener puts Don and Tom on his financial Mount Rushmore22:02 Halloween in Celebration and 1,000 pieces of candy22:46 Why did Avantis launch AVTM?23:58 AVTM versus Vanguard Total World Stock ETF24:06 Why Don and Tom prefer AVGE for a one-fund portfolio25:29 The astonishing rise of a semiconductor ETF26:45 Can VT plus AVGV replicate AVGE?27:06 Why a 20% value tilt may not be enough28:33 Factor investing, expenses, and expected returns29:30 Tom returns from Greece and is ready for callsQuestions? Comments? Click!

Gloss Angeles
Hung Vanngo is Making Foundation Matching Easier, Too Faced Revives Sweet Peach & Why CoverGirl Is Betting on Gen X

Gloss Angeles

Play Episode Listen Later Jul 15, 2026 31:40


Hung Vanngo is officially entering the complexion category, and we're breaking down everything to know about his new Red Carpet Skin Foundation, from its unconventional shade system to whether it has what it takes to stand out in an overcrowded market. We also dive into Too Faced's nostalgic Sweet Peach revival, including what made the original launch such a phenomenon and the products we think are missing this time around. Plus, we discuss CoverGirl's surprising decision to stop chasing Gen Z and instead bet on Gen X, and why it could signal a much bigger shift in beauty marketing.Shop this episodeWatch our episodes!Shop our episodesInstagram: @glossangelspod | TikTok: @glossangelespodEmail: glossangelespodcast@gmail.com Hosted on Acast. See acast.com/privacy for more information.

What the Fundraising
308: Using Donor Matching to Grow Impact and Community with Pooya Pourak

What the Fundraising

Play Episode Listen Later Jul 14, 2026 28:11


What if the best way to raise more money is not just to find new donors, but to help existing donors give more meaningfully? Today, let's explore how matching campaigns can turn fundraising into a shared experience that builds trust, excitement, and community. Pooya Pourak is an industrial and systems engineer, human-centered designer, host of The Nonprofit Lab podcast, and the founder of MatchNice. His career began in consulting, where he created human-centered solutions for health and human services programs that support families through Medicaid, foster care, food assistance, and childcare. Passionate about creating social impact, he built MatchNice to help nonprofits, businesses, communities, and donors work together to make a bigger difference. In this conversation, Pooya shares how the COVID-19 pandemic led to the creation of MatchNice and why donation matching is a powerful but often overlooked fundraising approach. He explains how matching works, why transparency and urgency motivate donors, and how nonprofits can engage everyday supporters and mid-level donors as matching partners. Through real examples, Pooya shows how matching campaigns can increase donations, bring in new supporters, strengthen donor relationships, and help nonprofits create greater impact. In this episode, you will be able to:  Explain how donation matching boosts fundraising. Understand the psychology of matching gifts. Identify different types of matching donors. Engage existing donors as match sponsors. Create milestone-based matching campaigns. Use progress tracking to motivate giving. Get all the resources from today's episode here.  Support for this show is brought to you by Donor Perfect. Our friends at Donor Perfect really understand fundraising on so many levels. Stay aligned while working online with a seamless and secure payments experience for your donors and your team. Empower donors to give where they are, whenever they like, automate data entry, and process online, monthly, and mobile payments, and accept payments over the phone. Connect with me:  Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven't already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you're looking to raise more from the right funders, then you'll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point.

Easy EdTech Podcast with Monica Burns
Mixing and Matching EdTech Tools for Student Projects with Heidi Samuelson - 379

Easy EdTech Podcast with Monica Burns

Play Episode Listen Later Jul 14, 2026 22:39


In this episode, I chat with Heidi Samuelson, instructional technology coach for two elementary schools in Tennessee, about how to mix and match EdTech tools for stronger, more intentional student projects. You'll also hear a step-by-step breakdown of a multi-app project using, plus practical strategies for keeping workflows simple, modeling transitions between apps, and focusing on depth over quantity. If you want ideas for combining the tools you already have into creative, purpose-driven student projects, this episode has you covered! Show notes: https://classtechtips.com/2026/07/14/edtech-tools-379/ Sponsored by my Easy EdTech Club: https://EasyEdTechClub.com Follow Heidi Samuelson on social: https://x.com/swampfrogfirst Follow Monica on Instagram: https://www.instagram.com/classtechtips/  Take your pick of free EdTech resources: https://classtechtips.com/free-stuff-favorites/   

tennessee mixing matching edtech samuelson student projects edtech tools
That's What I Call Marketing
TWICM 205: GumGum's Pete Wallace on Why Attention Matters More Than Ad Clicks

That's What I Call Marketing

Play Episode Listen Later Jul 14, 2026 22:36


What does attention actually tell us about whether advertising is working?Pete Wallace, Managing Director EMEA at GumGum, explains why clicks remain a poor measure of advertising effectiveness and how attention can help marketers connect media exposure with real brand outcomes.Pete shares how GumGum combines contextual signals, attention data, time, device and creative performance to predict the mindset of an audience. He brings this to life through GumGum's work with the BBC and Havas on *Celebrity Traitors*, where targeting and creative changed as tension and excitement around the programme developed.We also discuss why there is no universal number of seconds that guarantees attention, how creative testing can reveal when branding should appear, and why advertising needs to respect the environment in which it appears.The conversation then moves into privacy, the value exchange between advertising and free content, the problem with ad tech companies using the same language, and why marketers need to ask more difficult questions about the technology behind their media plans.Pete also reflects on moving from agency life into ad tech and leading teams across Europe, Japan and Australia, where different cultures require different approaches to pitching, testing and decision-making.## In this episode, you will learn:* Why attention can be more useful than clicks as a measure of advertising effectiveness* How contextual advertising can predict consumer mindset without relying on personal identity* How GumGum adapted targeting and creative during the BBC's *Celebrity Traitors** Why every brand may require a different attention benchmark* How creative attention data can improve branding and message placement* Why advertising works best when it respects the surrounding content* How marketers can test ad technology rather than accepting similar-sounding sales pitches* What Pete has learned from leading teams across different international markets## Timestamps01:38 Pete's journey from media agencies into ad tech03:23 The difference between agency life and working in sales05:33 What GumGum does and how the business has developed06:00 Using data signals to predict consumer mindset06:55 How GumGum worked on the BBC's *Celebrity Traitors*08:46 Why attention has always influenced media planning09:25 Connecting attention to business and brand outcomes10:21 How GumGum measures attention11:15 Why there is no universal attention benchmark11:23 Using attention data to improve creative execution12:45 Matching advertising to the environment around it13:34 Why brands are asking more questions about ad technology14:33 Where GumGum fits within the modern media plan14:40 Why marketers need greater digital and technical knowledge15:12 Are marketers rigorous enough when testing media?16:00 The problem with every ad tech company sounding the same17:00 Why campaign learning needs to feed into future activity17:42 Leading teams across Europe, Japan and Australia18:23 How culture changes client expectations and ways of working20:01 Balancing global consistency with local flexibility21:23 What international markets can learn from one another*The Cannes Sessions are brought to you in partnership with The Digital Voice.*That's What I Call Marketing is where marketers come for real conversations about brand, B2B, creativity, effectiveness and the future of the profession.Hosted by Conor Byrne, the show features conversations with CMOs, marketing leaders, agency leaders, authors, thinkers and practitioners about what good marketing looks like in practice.Listen, follow and find more episodes at: https://www.thatswhaticallmarketing.comConnect with Conor on LinkedIn: https://www.linkedin.com/in/conorbyrneirl/If you enjoy the show, please follow, subscribe and leave a review. It helps more marketers find the conversations. Hosted on Acast. See acast.com/privacy for more information.

Hidden Killers With Tony Brueski | True Crime News & Commentary
D4vd: They Told Him the Missing Girl Was 13 — What He Did Next

Hidden Killers With Tony Brueski | True Crime News & Commentary

Play Episode Listen Later Jul 13, 2026 10:33


D4vd case — the system failures behind Celeste Rivas Hernandez. When Riverside County deputies found David Burke's number in the phone records of a missing thirteen-year-old, they called him. When LA County deputies knocked on his door for a welfare check, he showed them her yearbook photo and told them a story. They told him her age. What he allegedly did in response — and what law enforcement failed to do in the months that followed — left a child unprotected for over a year.Three missing person reports. A phone allegedly purchased and hand-delivered through a classmate. Trips across the country and overseas. Matching tattoos. His name on a child's ring finger. Prosecutors say the relationship between Burke and Celeste continued through 2024 with no meaningful intervention from any institution that had a reason to act.This is the first of a three-part investigation into every person and every system that had a chance to protect Celeste Rivas Hernandez and didn't.LINKS:Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/ Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/channel/UC8-vxmbhTxxG10sO1izODJg?sub_confirmation=1 Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/TrueCrimePodDISCLAIMER:This publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.HASHTAGS:#D4vd #CelesteRivas #HiddenKillers #DavidBurke #TrueCrime #WelfareCheck #SystemFailure #LakeElsinore #HollywoodHills #JusticeForCeleste

Monsters In The Morning
MATCHING THAT ENERGY

Monsters In The Morning

Play Episode Listen Later Jul 13, 2026 37:36 Transcription Available


MONDAY HR 1 The fellas got after a bit of gambling over the weekend. WNBA and World Cup! Getting your AC checked. Russ has a strange interaction with a worker at his home Angel out at Wassi's! See omnystudio.com/listener for privacy information.

The DIGA Podcast
#221: Successfully Couples-Matching into Dermatology Residency

The DIGA Podcast

Play Episode Listen Later Jul 13, 2026 27:07


In this episode, we talk with Lauren and Christopher Guirguis, a recently matched dermatology couple. Lauren and Christopher graduated from Georgetown University School of Medicine this May and successfully couples matched into dermatology at Geisinger Dermatology, with transitional/preliminary years also at Geisinger. Listen in as they share their individual paths to dermatology, what it was like applying as a couple, and the lessons they learned while navigating the Match together. We also learn more about their work with the nonprofit Dermatology Resources for Marginalized Groups (DRM) and their passion for service. We hope you enjoy!If you enjoyed this episode, please share it with other students interested in dermatology! Learn More:Instagram: @⁠double.derm---DIGA Instagram: @⁠derminterest⁠Today's Host, Cecile: @cecileschreidah---For questions, comments, or future episode suggestions, please reach out to us via email at ⁠derminterestpod@gmail.com⁠ ---District Four by Kevin MacLeodLink: ⁠https://incompetech.filmmusic.io/song/3662-district-four⁠License: ⁠https://filmmusic.io/standard-license⁠---

Hustleshare
The Hustle Behind Powerhouse Tools with Charles Sy | Hustleshare Ep 390

Hustleshare

Play Episode Listen Later Jul 12, 2026 60:10


Strong businesses are built on strong leadership—and strong leadership begins with people.In this episode, Charles Sy of Powerhouse Tools shares his leadership philosophy on building trust, embracing different perspectives, and creating a culture where people can grow together. From hiring realities to leading through challenges, this conversation offers practical lessons for entrepreneurs, professionals, managers, and aspiring leaders.Discover why successful organizations aren't built by perfect people, but by leaders who know how to adapt, develop talent, and continuously create value.00:01:06 – Charles Sy's outlook on leadership and building great teams00:02:03 – Meet Charles Sy, CEO of Hap Suy Hardware and Powerhouse Tools00:05:13 – Growing up in Binondo's multi-generational hardware business00:07:01 – Why trust is the foundation of a lasting family business00:10:12 – Studying export management and preparing for business00:12:35 – Learning entrepreneurship through college buy-and-sell ventures00:15:22 – Studying in Shanghai and learning from China's business culture00:18:55 – Navigating generational differences in family enterprises00:23:44 – How Hap Suy has thrived for nearly 80 years00:26:21 – The role of family constitutions in business succession00:28:15 – Traditional business principles every founder should know00:31:37 – Why Charles launched the Powerhouse Tools brand00:35:18 – Building products through research, design, and affordability00:36:44 – Creating the Philippines' hardware franchising model00:41:32 – Matching the right tools to the right customers00:44:21 – Building strong teams and transforming the hardware industry00:46:45 – Charles' evolution as a business leader00:49:03 – Managing stress, suppliers, and business setbacks00:52:24 – Leading across generations and adapting to Gen Z00:57:11 – Preparing the next generation of family business leaders00:58:08 – The future of Powerhouse Tools and Hap Suy HardwareHustleShare is powered by PayMongo, the financial operating system for growing businesses.Learn more about PayMongo's product suite: https://pay.mg/pna-learnmoreSign up for free in as fast as 5 minutes: https://pay.mg/pna-signupPayMongo is regulated by the Bangko Sentral ng Pilipinas.Follow now and never miss an episode.

The Chalene Show | Diet, Fitness & Life Balance
The Shocking Ohio Family Case, Adele's Big Announcement & My Recovery From Exercise Obsession - 1314

The Chalene Show | Diet, Fitness & Life Balance

Play Episode Listen Later Jul 10, 2026 47:37


Chalene has a Travis Kelce wedding update, a personal Travis Kelce story she's mildly embarrassed about, and a correction from Wednesday's episode before getting into a lot. The Siders case in Ohio just got a lot more complicated. Gary Sr. collapsed on his way to court, got released on a recognizance bond, and his attorneys filed two major legal motions on the same day. Chalene walks through what that could mean and why people are raising eyebrows at the timing. Then there's the Turpin family, another case of children isolated for years inside what looked, from the outside, like a completely normal home. Chalene talks about why that one is actually the scarier story, and what it says about how these things stay hidden for so long. Two singers are in the news this week. Adele is stepping away from performing, and she has a reason that is hard to argue with. And Ariana Grande has postponed tour dates, and Chalene does not think it is for the reason everyone assumes. Then there is a harder conversation about the platforms giving massive audiences to people who are clearly in crisis, what responsibility looks like there, and what Chalene knows from her own experience about how long it can take to even recognize there is a problem. She is recording from Cannes, France, and yes, you will hear the mopeds. Go Beyond The Podcast Join Chalene on her private podcast

Broad Street Hockey
Reacting to Ducks Matching Flyers' Leo Carlsson Offer Sheet

Broad Street Hockey

Play Episode Listen Later Jul 9, 2026 64:05


The Anaheim Ducks have decided to match the five-year, $90 million offer sheet for center Leo Carlsson. What's next for Danny Briere and the Philadelphia Flyers after missing out on another player this offseason? Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The Style Stories Podcast
How to Stay Trendy Without Losing Yourself

The Style Stories Podcast

Play Episode Listen Later Jul 9, 2026 15:40


Looking to stay fashionable while maintaining your unique style? In this episode, Lisa Gillbe shares practical insights on how to interpret trends, find your style vibe, and dress authentically without overcomplicating body shape rules. In today's episode, I am answering listener Alison's question, "How to navigate current trends by body type or style vibe without losing sense of self?" Main Topics: Why style is about feeling, not just following trends Moving beyond rigid body shape rules to focus on silhouette and visual balance How to interpret current summer trends in a way that suits your vibe The importance of emotional and practical aspects of wardrobe planning Building a wardrobe that reflects your mood and lifestyle on any given day Avoiding trend fatigue by focusing on what makes you feel confident Lisa emphasizes that style is about your vibe and emotional connection to your clothes Practical tips on using Pinterest boards to clarify your personal style How to interpret trends like boho mini dresses, linen co-ords, and chunky boots through your personal lens The pitfalls of rigid body shape rules and why paying attention to your body lines and silhouette is more effective The role of horizontal lines in outfit flattering — where they fall matters How to dress for different feelings and occasions without losing sight of your authentic self Timestamps: 00:00 - Welcome to the Style Stories Podcast and today's focus on staying fashionable with authenticity 00:30 - The importance of style vibe and personal attraction to patterns, silhouettes, and textures 01:19 - Interpreting trends through your style mood rather than literal copies 01:48 - Practical tips for using Pinterest to discover your style feeling 02:18 - Encouragement to ask questions and engage via email or Instagram 03:00 - Navigating trends by embracing your personal vibe rather than rigid body rules 03:54 - Current summer 2026 trends: boho dresses, linen co-ords, vintage prints, and high-low styling 04:51 - The impact of accessory choices, including shoes like ballet flats and chunky boots 05:50 - The contemporary mix of floaty dresses, crochet, lace, and vintage prints 07:16 - Challenging traditional training: style is about feeling, not fitting into rules 08:12 - How silhouette and visual balance matter more than body shape labels 09:37 - Practical wardrobe strategies: capsule wardrobe, emotional styling, and daily mood 10:07 - Matching outfits to feelings like power, softness, or femininity 11:05 - The importance of flexibility and authenticity over rule-following in style choices 12:03 - Moving from rigid body shape rules to focusing on silhouette and visual balance 13:29 - How horizontal lines and outfit proportions can influence flattering looks 14:27 - Summary: look at lines and silhouette for authentic style decisions Resources & Links: Super Styling with Lisa Gillbe Newsletter Lisa Gillbe's Instagram Ask me a question for a feature on this podcast! What are you struggling with when it comes to your wardrobe? DM me on Instagram or email Lisa@lisagillbestyle.com    

Real Estate Excellence
From Teacher to Top Agent: Debora McCarty on Jacksonville Real Estate, Deals That Almost Died & What It Takes to Survive This Market

Real Estate Excellence

Play Episode Listen Later Jul 8, 2026 78:10


What happens when real estate stops being about the transaction and becomes about truly listening to people? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Debora McCarty. Debora is a Watson Realty real estate professional serving Jacksonville, Saint Johns County, and surrounding Northeast Florida communities after a career path that began in Brazil, continued through family life and teaching, and eventually led her into real estate. Her story shows how teaching, patience, community involvement, and deep preparation shaped the way she guides buyers and sellers through complicated decisions. In this conversation, Debora shares why education gives agents confidence, why consistency matters more than shortcuts, how relationships can become the foundation of a sustainable business, and why sellers must understand today's market as an adjustment rather than a collapse. Listen to the full episode to hear how Debora uses calm guidance, local knowledge, and genuine care to help clients navigate Northeast Florida real estate with confidence.   HighlightsTop of FormBottom of Form 00:00 - 09:24 From Brazil To The Classroom To Real Estate Brazilian background and move to the United States Life as a homemaker and community volunteer Teaching certification after divorce Computer education at Fruit Cove Middle School Choosing real estate after years of interest 09:24 - 18:07 Why Education Creates Confident Agents Passing the real estate exam on the first try Learning through Watson and NEFAR classes Why agents should repeat important courses The risk of using outdated forms Researching success through coaching and online learning 18:07 - 29:39 Building A Business Through Relationships Consistency as the key for new agents Ninja Selling and relationship-based business Staying connected through notes and follow up Helping clients beyond a simple transaction Matching buyers and sellers by listening closely 29:39 - 44:08 Turning Client Care Into Referrals Creating client experiences worth talking about Helping a family before they were ready to sell Earning referrals through patience and trust Handling difficult transactions with office support Inspection issues and polybutylene piping challenges 44:08 - 53:02 Navigating Market Taxes And Location Choices Florida property tax relief conversation Homestead portability and long-term savings Tax shock with new construction purchases Jacksonville and Saint John's lifestyle questions Low interest rates and seller motivation 53:02 - 01:18:09 Motivation Technology And Lasting Success Understanding why a client really wants to move Guiding clients through rate concerns Using technology and AI as real estate tools Building trust through knowledge and communication Final advice on service education and consistency   Quotes: "I love helping people." – Debora McCarty "If you know your work, you know your trade, you can provide that best service for your client." – Debora McCarty "You have to continue your education." – Debora McCarty "I want to become the best real estate agent I can possibly be for my clients." – Debora McCarty   To contact Debora McCarty, learn more about her business, and make her a part of your network, make sure to follow her Website, Instagram, Facebook, YouTube, and LinkedIn.   Connect with Debora McCarty! Website: https://www.deboramccarty.realtor/ Instagram: https://www.instagram.com/debora.mccarty.realtor/ Facebook: https://www.facebook.com/Debora.McCarty.REALTOR YouTube: https://www.youtube.com/@DeboraMcCartyRealtor LinkedIn: https://www.linkedin.com/in/d%C3%A9bora-mccarty-607aba40/   Connect with me! Website: toprealtorjacksonville.com   Website: toprealtorstaugustine.com    SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.   #RealEstateExcellence #TracyHayes #RealEstateExcellence #DeboraMcCarty #WatsonRealty #JacksonvilleRealEstate #SaintJohnsCounty #NortheastFloridaRealEstate #FloridaRealtor #RealEstateAgent #RealEstateEducation #ClientFirst #RelationshipMarketing #NinjaSelling #HomeBuying #HomeSelling #RealEstatePodcast #JacksonvilleHomes #SaintJohnsHomes #RealEstateTips #MarketKnowledge #RealtorLife

Casey Zander Health
How he started matching with HOTTER WOMEN who genuinely wanted him (Client GLOW UP)

Casey Zander Health

Play Episode Listen Later Jul 8, 2026 22:34


Learn, Understand and Master the LANGUAGE of WOMEN

WBT's Morning News with Bo Thompson
Good Morning BT | Day One of R&D in for BT (Tariq Bokhari and Larken Egleston in for Bo and Beth)

WBT's Morning News with Bo Thompson

Play Episode Listen Later Jul 7, 2026 114:46 Transcription Available


Good Morning BT with Bo Thompson and Beth Troutman | Tuesday, July 7th, 2026. 6:05 R & D in for BT - Tariq Bokhari and Larken Egleston fill in for Bo and Beth 6:20 Tariq and Larken give WBT text line shoutouts 6:35 Guest: Brandt Bronico (CLT FC Midfielder) - End of the road for US at World Cup 6:50 RAM Biz Update; Brandt Bronico cont. - CLT FC mid-season report card 7:05 Guest: Brandt Bronico cont. - Matching up against Messi 7:20 Tariq and Larken talk about their July 4th weekend 7:35 Tariq's 4th of July at Lake Lure 7:50 Tariq asks: Is Charlotte the least patriotic city in America? 8:05 Pop Culture Pop quiz for Larken 8:20 Tariq and Larken interview with City Councilman JD Mazuera Arias 8:35 Lightning round: Local issues 8:50 Another pop culture pop quiz for Larken Egleston 9:05 Tariq challenges WBT listeners to pop quiz with Larkin 9:20 Caller John vs Larken Pop Culture Trivia 9:35 Tariq and Larken talk local issues in Charlotte 9:50 Show wrapSee omnystudio.com/listener for privacy information.

america local world cup lionel messi lightning day one good morning matching tariq larkin larken wbt lake lure is charlotte tariq bokhari bo thompson brandt bronico larken egleston
The Six Figure Author Experiment Podcast
Episode 53 - Building a Creative Career Without Permission: AI, Brand Promises, and Choosing the Life You Actually Want

The Six Figure Author Experiment Podcast

Play Episode Listen Later Jul 6, 2026 47:55


* Listen on Spotify* Listen on Apple* Listen on Youtube* Listen on Pocketcasts* Book Launch checklist: https://BookHip.com/BDSWRRT* Millionaire Author Mastermind Facebook group: https://www.facebook.com/groups/millionaireauthormastermind/* http://hapitalist.com/* Marketing Boot Camp: https://www.skool.com/bookmarketingbootcamp* Marketing Course: https://geni.us/millionaireauthorThis episode begins with a simple catch-up between Lee and Russell, but quickly turns into one of their biggest conversations yet about the future of creative work.Lee shares how she's experimenting with live writing sprints on TikTok after pursuing an ADHD diagnosis, introducing the concept of body doubling and why simply working alongside other people can dramatically improve focus and consistency for many creative minds.From there, the conversation pivots into artificial intelligence, but not in the way most people expect.Instead of debating whether AI is good or bad, Russell argues that creators are asking the wrong question. Rather than asking how AI can help produce more books faster, he explores how AI can unlock entirely new ways for audiences to experience stories through interactive apps, games, codices, workbooks, and other formats that previously required large development teams.That leads into a larger discussion about permission.Neither traditional publishing nor modern technology determines what creators are “allowed” to make anymore. The only real limitations are imagination, willingness to experiment, and understanding the business realities behind each creative decision.The episode also explores one of the most important concepts for building a sustainable creative career:Every creative goal is built from dozens of smaller skills.Whether someone wants to become a podcaster, novelist, filmmaker, or entrepreneur, success isn't about mastering one discipline. It's about gradually stacking complementary skills until seemingly unrelated experiences suddenly converge years later into a career that feels inevitable in hindsight.Throughout the conversation, Lee explains how she coaches authors by breaking seemingly impossible goals into measurable component skills, while Russell emphasizes that many creators fail simply because they confuse different goals, like “finishing a book” versus “writing the perfect book.”The discussion continues into branding, genre, audience expectations, marketing strategy, commercial fiction versus literary fiction, and why understanding your actual goals matters far more than copying someone else's career.By the end, the conversation becomes less about books and more about designing an entire creative life around what genuinely energizes you instead of chasing someone else's definition of success.Topics Covered:* ADHD, body doubling, and productivity through co-working* Live TikTok writing sprints* Building creative momentum through accountability* Why the AI debate has become less interesting than AI's unexplored possibilities* Using AI to create interactive fiction experiences* Games, apps, codices, and alternative storytelling formats* Moving beyond simply writing more books* Escaping the “book-a-month” mindset* Delivering a consistent brand promise* Lessons from Colleen Hoover and her readership* Brand consistency versus creative freedom* Why audiences buy feelings, not formats* Permissionless creativity in the modern publishing world* Teaching yourself instead of waiting for gatekeepers* Everything changes, but nothing is wasted creatively* How unrelated skills compound over time* Why every creative pursuit strengthens future work* The hidden skill tree behind creative careers* Breaking large goals into measurable subskills* Diagnosing bottlenecks in an author's business* Identifying obvious versus non-obvious constraints* Marketing, branding, writing, and sales as separate skills* Goal clarity versus perfectionism* Finishing a book versus endlessly rewriting it* Coaching authors through creative paralysis* Living in the energy of the solution instead of the problem* Chapter-by-chapter developmental editing* Making stories “hookier” without sacrificing quality* Scene goals and narrative momentum* Book marketing bootcamps and implementation coaching* The five marketing levers:* Cover* Description* Audience* Ad creative* Ad copy* Improving conversion instead of increasing production* Hiring coaches to solve specific problems* Defining what “good” actually means* Literary fiction versus commercial fiction* Hook-driven storytelling* Character goals as reader engagement* Matching writing style to audience expectations* Understanding market size versus artistic goals* Commercial realities of genre fiction* Fantasy, romance, literary fiction, YA, and niche genres* Building businesses around niche audiences* Total addressable market* Choosing creative constraints intentionally* Dense fiction versus highly consumable fiction* Writing beautiful prose without sacrificing readability* Generating traffic versus improving conversion* Lessons from James Clear and Atomic Habits* Creating highly shareable nonfiction* The difference between broad-market products and niche products* Serving a small but passionate audience* Designing a creative life around personal values* Investing versus relying solely on book income* Aligning business models with lifestyle goals* Accepting tradeoffs instead of chasing impossible comparisons* Building a career that fits your definition of success This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.sixfigureauthorexperiment.com

Bussin' With The Boys
Austin Dillon & Paul Swan On Winning The Daytona 500 + Getting Matching Butt Tattoos

Bussin' With The Boys

Play Episode Listen Later Jul 2, 2026 109:00 Transcription Available


Welcome back to another episode of Racin’ With The Boys. This week, Taylor is joined by Austin Dillon and Paul Swan of Richard Childress Racing. Swan is a friend of the show and we all know he always brings the energy. The boys get right into Austin and Paul’s friendship and how their bromance began. The two actually had a reality tv show, “Austin Dillon’s Life in the Fast Lane” with Paul and his wife. Austin dives into how started his racing career and what it is like being the grandson of the legendary Richard Childress. Austin also tells the hilarious story of what it was like meeting his wife and how their relationship, along with Paul and his wife, began. Paul and Austin’s wife, Whitney, are much more alike while Austin and Paul’s wife, Mariel, match each others energy. Austin and Paul talk about how much athleticism is required in the sport of NASCAR. The majority of the pit crews are made up of former D1 football players and are legit athletes. Austin is an athlete himself but doesn’t want to say that all NASCAR drivers are athletic because there is some evidence out there that points to the contrary. Finally, Austin gets into who his biggest rivalries are in the sport and how one of the rivals actually went at his family. This is a fun pod where you can really see Austin and Paul’s personalities shine. Enjoy fellas. 0:00 Intro2:26 “Life In The Fast Lane” 5:16 Austin Paul Friendship 6:36 Austin Is An Athlete 10:59 Can Swan Be Too Much?19:32 Getting Into Racing 23:10 Meeting His Wife30:11 Waxing Crescent Knowledge33:12 Thoughts On Talladega Nights34:54 Chasing Having A Son43:08 The Boys Got Butt Tattoos51:34 Former Athletes Becoming A Part Of The Pit Crews1:02:43 Paul v McVay 1:05:23 NASCAR Drivers Are Athletes1:08:59 Being The GM Of The Carolina Cowboys1:19:19 Austin’s Interests Outside Of NASCAR1:21:54 Austin’s Rivalries1:36:51 Gifts For The Pit Crew1:38:32 Describe These Drivers In One Word1:43:27 Paul Was A DOG In FootballSee omnystudio.com/listener for privacy information.

Kramer & Jess On Demand Podcast
NIECES KNOW BEST: Is It Cringe To Wear Matching Holiday Outfits?

Kramer & Jess On Demand Podcast

Play Episode Listen Later Jun 30, 2026 8:07


NIECES KNOW BEST: Is It Cringe To Wear Matching Holiday Outfits? full 487 Tue, 30 Jun 2026 13:46:21 +0000 cySggfouu83Xk7s9jc35OFrGmbZlklwP fourth of july,cringe,nieces know best,kid advice,matching shirts,matching outfits,music,society & culture,news Kramer & Jess On Demand Podcast fourth of july,cringe,nieces know best,kid advice,matching shirts,matching outfits,music,society & culture,news NIECES KNOW BEST: Is It Cringe To Wear Matching Holiday Outfits? Highlights from the Kramer & Jess Show. 2024 © 2021 Audacy, Inc. Music Society & Culture News https://player.amperwavepodcas

The WARC Podcast
Why C-suite alignment is an urgent marketing priority

The WARC Podcast

Play Episode Listen Later Jun 30, 2026 36:29


CMOs often struggle to secure long-term brand investment, missing out on its multiplier effect on performance. Mike Menkes and Jason McNellis of Analytic Partners explain why performance metrics mislead, how to align with CFOs using incremental measurement, and why scenario planning builds trust and defends budgets effectively, based on WARC's Multiplier Playbook research. Hosted by Ann Marie Kerwin. Guests: Mike Menkes, Group Senior Vice President, Analytic Partners Jason McNellis, Vice President, Commercial Analytics, Analytic Partners Ann Marie Kerwin, Americas Editor, WARC Chapters: 00:00 – Introduction: Welcome to The WARC Podcast 01:44 – Why CMOs struggle to secure brand investment 02:45 – The risks of over-focusing on performance metrics 03:46 – Are CMOs and CFOs speaking different languages? 06:58 – What “incrementality” really means for marketers 08:54 – Matching marketing metrics to CFO and investor language 10:40 – Inside the “doom loop” of last-click and search over-crediting 13:28 – Balancing brand building and performance marketing 14:26 – Why most brands overspend on performance media 18:08 – Redefining ROI and ROMI with finance 20:22 – Short-term vs long-term effects of marketing investment 22:52 – Proving marketing as a growth investment, not a cost 29:03 – Using scenario planning to defend marketing budgets 31:19 – Case study: Luxury retailer increases spend instead of cutting 33:07 – One action CMOs can take tomorrow with finance For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday. Subscribe to The WARC Podcast here: https://www.warc.com/en/warc-podcastsSign up to daily WARC News for free: https://www.warc.com/en/latestBook a demo: https://www.warc.com/en/subscribe

The Cavalry
"Matching Gary Jerseys"

The Cavalry

Play Episode Listen Later Jun 29, 2026 34:30


Andrew needs backup that government run public restrooms should never be closed. Johnny needs backup that if the catcher catches a foul tip it should be an out no matter what the count is. Enjoy!Support the showRemember to sign up for the Patreon for Post-Show Banter! https://patreon.com/thecavalrypodcast?utm_medium=unknown&utm_source=join_link&utm_campaign=creatorshare_creator&utm_content=copyLink

Papa & Lund Podcast Podcast
Julian McWilliams breaks down the dysfunction of the 2026 Giants & why expectations are not matching reality

Papa & Lund Podcast Podcast

Play Episode Listen Later Jun 29, 2026 17:53 Transcription Available


JD and Silver debate the complexities of the San Francisco Giants' struggles this season with Julian McWilliams of CBS Sports, and the expectations surrounding Rafael Devers. The conversation highlights the tension between the Giants' legacy and their current struggles, as well as the difficulties of rebuilding in a market like San Francisco. See omnystudio.com/listener for privacy information.

True Crime with Kendall Rae
A Matching Towel, Missing Gun & Mother's Testimony: The Case Of Halee Rathgeber

True Crime with Kendall Rae

Play Episode Listen Later Jun 25, 2026 54:25


In late April 2017, 20-year-old Halee Rathgeber was found murdered in the parking lot of a soccer field in Warrick County, Indiana. Friends described Halee as kind, ambitious, and devoted to those she loved, making her death all the more difficult to comprehend. As investigators pieced together her final movements, the search for her killer led them deep into her inner circle, where questions of trust and betrayal quickly came to the surface.This episode is sponsored by:Grow Therapy: visit GrowTherapy.com/KENDALLRAE today to get started.Cash App: download Cash App Today: https://capl.onelink.me/vFut/4g1zpylb #CashAppPodFabletics: shop now at Fabletics dot com slash TCKR to get 70- 80% off everything when you sign up as a new VIP. Smalls: get 60% off your first order, plus free shipping and free treats for life, when you head to Smalls.com/KENDALLRAE! Merit Beauty: right now, Merit Beauty is offering our listeners their Signature Makeup Bag with your first order at meritbeauty.comCheck out my foundation: Higher Hope Foundation: https://www.higherhope.org/Watch my documentaries:530 Days: https://www.youtube.com/watch?v=CjUWkmOjNLkApartment 801: https://bit.ly/2RJ9XXr True Crime with Kendall Rae podcast:Apple Podcasts: https://apple.co/3rks84oSpotify: https://spoti.fi/3jC66prShop my Merch! https://kendallrae.shopCheck out my other podcasts:Mile Higher (True Crime) @milehigherpodYouTube: https://bit.ly/2ROzJcwInstagram: http://instagram.com/milehigherpodThe Sesh (Current events, a little true crime, pop culture, and commentary) https://bit.ly/3Mtoz4X @the_seshpodcastInstagram: https://bit.ly/3a9t6Xr*Follow My Social!* @KendallRaeOnytInstagram: http://instagram.com/kendallraeonytFacebook: https://bit.ly/3kar4NKTrue Crime TikTok: https://bit.ly/3VDbc77Personal TikTok: https://bit.ly/41hmRKgREQUESTS: General case suggestion form: https://zfrmz.com/yg9cuiWjUe2QY3hSC2V0Form for people directly related/close to the victim: https://zfrmz.com/HGu2hZso42aHxARt1i67Join my discord to chat with other viewers about this video, it's free! https://discord.com/invite/an4stY9BCNC O N T A C T:For Business Inquiries - kendallrae@night.coSend me mail: Kendall Rae 8547 E Arapahoe Rd Ste J #233 Greenwood Village, CO 80112

Chasing Tales Outdoors Podcast
Roam Shoot - Truck Guns

Chasing Tales Outdoors Podcast

Play Episode Listen Later Jun 23, 2026 132:02


Welcome to Roam Shoot. Powered by Experience Wild. Host: Eric (Skeeter) Beckman. Guest: Adam Miller ExperienceWild10 at Brenton USA for 10% off entire order on the site This episode of Roam Shoot is a practical conservation about “Truck Guns” and the philosophy behind choosing the right firearm for your real-world use case. Key Topics What does a “Truck Gun” mean? Matching the tool to the job Budget vs Performance Legal and safety considerations for keeping guns in the vehicle  Resources & Links:  CHRONICLES at Yellowstone AI for 15% off FFROAMOUT at ⁠Tuo⁠ and ⁠Blocker⁠ for 25% off FFSKEETER25 at ⁠White Water⁠ for 25% off ⁠Roam Syndicate⁠ ⁠Roam Outdoors Podcast⁠ ⁠Vitalize Seed⁠ ⁠Ina Store⁠ ⁠Deer Hunter Synthetics⁠ ⁠Wildlife Legends Taxidermy⁠ Find It Fred⁠ ⁠Mac's Rustic Sport Shop⁠ Trusty Arrow ROAM (10%off)  ExperienceWild10 at ⁠Brenton USA ⁠for 10% off entire order on the site Keep learning, keep pushing, and get outside! Learn more about your ad choices. Visit megaphone.fm/adchoices

Pelvic PT Rising
Why PelvicSanity Doesn't Have a Gym

Pelvic PT Rising

Play Episode Listen Later Jun 22, 2026 26:59


Wait...you don't have a gym?  It's a question we get all the time.Especially because when we redesigned our clinic from the ground up, we could have built anything we wanted.A dedicated gym space.  Fancy equipment.  Treadmills.  Squat racks. All the toys.Instead?We made our treatment rooms bigger.In this episode, we discuss how to think strategically about clinic space, equipment, and designing a practice around your actual patients—not what your last employer had, what you see on social media, or what everyone else seems to be doing.We cover: ✅ Why your treatment philosophy (Ethos) should drive your decisions ✅ How to think critically about expensive equipment purchases ✅ Why you don't need everything right away ✅ Creative alternatives to dedicated gym spaces ✅ Matching your environment to your patient population ✅ When investing in equipment absolutely makes senseOne of the biggest takeaways:Every square foot in your practice should serve a purpose.Build the clinic that supports your patients and your style of care—not someone else's.Business Accelerator Program

Ecommerce Coffee Break with Claus Lauter
Stop Competing Blind: The Secret To Real-Time AI Pricing — Peter Sheldon | Why Delayed Pricing Hurts Sales, What Makes Product Matching Hard, How AI Agents Watch Competitors, Why Manual Scraping Tools Break, What Pricing War Mistakes To Avoid (#487)

Ecommerce Coffee Break with Claus Lauter

Play Episode Listen Later Jun 22, 2026 25:22 Transcription Available


In this episode, we dive into the world of e-commerce pricing strategy and competitor tracking. Peter Sheldon, Co-Founder of Shopvision.ai, shares how real-time market data helps brands protect their profit margins and stop losing money to silent competitors. He explains the flaws of old manual tracking methods and how intelligent technology solves the hardest matching problems. He also reveals smart ways to monitor online marketplaces, deal with unauthorized price drops, and launch winning promotions. Topics discussed in this episode:  What competing blind looks like today.Why map policies matter to premium brands.How the product matching problem hurts margins.What competitor signals you should track daily.Why marketplace monitoring is your top priority.Why manual spreadsheet tracking fails brands.How anti-scraping tools break old web scrapers.How AI agents mimic actual human buyers.What inventory context reveals about price cuts.Why blind price wars destroy brand value.Links & ResourcesWebsite: https://www.shopvision.ai/LinkedIn: https://www.linkedin.com/in/petersheldon/Get access to more free resources by visiting the show notes at https://tinyurl.com/ynufkubuI'd love your feedback. Tap the the link to send me a text. ______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don't miss out!   Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts   Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/   Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak   Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

Entrepreneurs on Fire
How to Attract Customers Fast with the Right Incentive with John Dwyer

Entrepreneurs on Fire

Play Episode Listen Later Jun 20, 2026 21:31


John Dwyer is a direct response marketing expert who convinced Jerry Seinfeld to front a record-breaking banking campaign - and now helps businesses attract customers using powerful incentive-based marketing strategies. Top 3 Value Bombs 1. Discounting is a race to the bottom; smart businesses use incentives to shift focus away from price and protect their margins. 2. The most effective incentives have low hard cost but high perceived value, making them irresistible without hurting profitability. 3. Matching the right incentive to the right audience is critical; relevance drives conversions, not just the offer itself. Check out John's website and register. Receive a free vacation voucher upon signup. Learn how to access vouchers for as low as $32 for business use - Incentive Webinar Sponsors HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies. Learn more at HighLevelFire.com. 50 Days - Join JLD on his free '50 Days to Something' video series on YouTube and create something special in 50 days. Framer - A website builder that offers real-time collaboration, a robust CMS with everything you need for great SEO, and advanced analytics that include integrated A/B testing. Get started building for free today at Framer.com/fire. For 30 percent a Framer Pro annual plan use code FIRE.

MacVoices Video
MacVoices #26186: Road to Macstock - Katie Fawkes and Doc Rock

MacVoices Video

Play Episode Listen Later Jun 20, 2026 55:36


This time, the Road to Macstock takes us to Katie Fawkes, Director of Marketing and Doc Rock, Director of Strategic Partnerships for Ecamm, who talk about both their Creator Camp the day before Macstock, as well as their session during Macstock. They discuss how the hands-on event will help users of all experience levels build confidence with video production. They also cover Ecamm's broader role beyond live streaming, practical uses for creators and businesses, the value of experimenting with gear, and why Macstock's welcoming community makes it a special gathering. MacVoices is supported by CleanMyMac from MacPaw. Get Tidy Today! Try 7 days free and use my code MACVOICES20 for 20% off at http://clnmy.com/MACVOICES Show Notes: Chapters: 00:00 Opening and sponsor message01:28 Introducing Katie, Doc Rock, and Ecamm Creator Camp04:08 Why hands-on learning removes fear and builds confidence06:27 What to bring to Creator Camp08:03 Helping beginners and experienced users alike10:25 Why everyone uses video, even if they are not “creators”12:33 Practical uses for Ecamm beyond live streaming16:20 Matching the event to different Macs and experience levels18:40 Why Ecamm moved away from the word “Live”20:07 Chuck's experience using Ecamm for recording and production23:23 Real-world examples of prolific video workflows26:35 Turning video skills into business opportunities31:00 Doc Rock explains Osmo Pocket control inside Ecamm34:09 Why Ecamm is a live production tool, not just a streaming app36:43 Creator Camp ticket details and Macstock schedule37:57 Katie and Doc's planned Macstock session40:02 Why everyone needs to get more comfortable with video42:19 Creative ways to use video without being on camera45:02 The ongoing challenge of camera confidence46:53 Why Macstock is more than just sessions51:02 The power of meeting online friends in person52:58 Closing thoughts and invitation to attend Links: Macstock Conference:http://macstockconference.com Ecammhttp://ecamm.com Guests: Katie Fawkes and Doc Rock are passionate advocates for helping people communicate, connect, and create through video.As leaders at —Katie as Director of Marketing and Doc as Director of Strategic Partnerships—they work closely with creators, entrepreneurs, educators, podcasters, live streamers, and video professionals to help them build confidence on camera and create engaging content with easeKatie brings expertise in content strategy, community building, podcasting, and creator marketing. She is the co-host of The Flow and The VHS Club video podcasts and is known for teaching practical approaches to video creation, camera confidence, and sustainable content workflows.Doc is on a mission to positively impact a billion lives through collaboration, storytelling, and community. A respected educator and creator, he helps people discover their voice, build meaningful connections, and use video as a tool to share their ideas with the world.Together, Katie and Doc combine practical production knowledge, marketing expertise, and years of hands-on experience helping creators succeed. Their sessions are known for being energetic, actionable, and focused on empowering people to create with confidence—whether they're producing videos, podcasts, live streams, presentations, or building a thriving community around their work.   Support:      Become a MacVoices Patron on Patreon     http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:     http://macvoices.com      Twitter:     http://www.twitter.com/chuckjoiner     http://www.twitter.com/macvoices      Mastodon:     https://mastodon.cloud/@chuckjoiner      Facebook:     http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:     http://www.facebook.com/macvoices/      MacVoices Group on Facebook:     http://www.facebook.com/groups/macvoice      LinkedIn:     https://www.linkedin.com/in/chuckjoiner/      Instagram:     https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes     Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

MacVoices Audio
MacVoices #26186: Road to Macstock - Katie Fawkes and Doc Rock

MacVoices Audio

Play Episode Listen Later Jun 20, 2026 55:37


This time, the Road to Macstock takes us to Katie Fawkes, Director of Marketing and Doc Rock, Director of Strategic Partnerships for Ecamm, who talk about both their Creator Camp the day before Macstock, as well as their session during Macstock. They discuss how the hands-on event will help users of all experience levels build confidence with video production. They also cover Ecamm's broader role beyond live streaming, practical uses for creators and businesses, the value of experimenting with gear, and why Macstock's welcoming community makes it a special gathering. MacVoices is supported by CleanMyMac from MacPaw. Get Tidy Today! Try 7 days free and use my code MACVOICES20 for 20% off at http://clnmy.com/MACVOICES Show Notes: Chapters: 00:00 Opening and sponsor message 01:28 Introducing Katie, Doc Rock, and Ecamm Creator Camp 04:08 Why hands-on learning removes fear and builds confidence 06:27 What to bring to Creator Camp 08:03 Helping beginners and experienced users alike 10:25 Why everyone uses video, even if they are not "creators" 12:33 Practical uses for Ecamm beyond live streaming 16:20 Matching the event to different Macs and experience levels 18:40 Why Ecamm moved away from the word "Live" 20:07 Chuck's experience using Ecamm for recording and production 23:23 Real-world examples of prolific video workflows 26:35 Turning video skills into business opportunities 31:00 Doc Rock explains Osmo Pocket control inside Ecamm 34:09 Why Ecamm is a live production tool, not just a streaming app 36:43 Creator Camp ticket details and Macstock schedule 37:57 Katie and Doc's planned Macstock session 40:02 Why everyone needs to get more comfortable with video 42:19 Creative ways to use video without being on camera 45:02 The ongoing challenge of camera confidence 46:53 Why Macstock is more than just sessions 51:02 The power of meeting online friends in person 52:58 Closing thoughts and invitation to attend Links: Macstock Conference: http://macstockconference.com Ecamm http://ecamm.com Guests: Katie Fawkes and Doc Rock are passionate advocates for helping people communicate, connect, and create through video. As leaders at —Katie as Director of Marketing and Doc as Director of Strategic Partnerships—they work closely with creators, entrepreneurs, educators, podcasters, live streamers, and video professionals to help them build confidence on camera and create engaging content with ease Katie brings expertise in content strategy, community building, podcasting, and creator marketing. She is the co-host of The Flow and The VHS Club video podcasts and is known for teaching practical approaches to video creation, camera confidence, and sustainable content workflows. Doc is on a mission to positively impact a billion lives through collaboration, storytelling, and community. A respected educator and creator, he helps people discover their voice, build meaningful connections, and use video as a tool to share their ideas with the world. Together, Katie and Doc combine practical production knowledge, marketing expertise, and years of hands-on experience helping creators succeed. Their sessions are known for being energetic, actionable, and focused on empowering people to create with confidence—whether they're producing videos, podcasts, live streams, presentations, or building a thriving community around their work.   Support:      Become a MacVoices Patron on Patreon      http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:      http://macvoices.com      Twitter:      http://www.twitter.com/chuckjoiner      http://www.twitter.com/macvoices      Mastodon:      https://mastodon.cloud/@chuckjoiner      Facebook:      http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:      http://www.facebook.com/macvoices/      MacVoices Group on Facebook:      http://www.facebook.com/groups/macvoice      LinkedIn:      https://www.linkedin.com/in/chuckjoiner/      Instagram:      https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes      Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

Grammar Girl Quick and Dirty Tips for Better Writing
The bouba-kiki effect in baby chicks, with Dr. Maria Loconsole

Grammar Girl Quick and Dirty Tips for Better Writing

Play Episode Listen Later Jun 18, 2026 17:08


1195. This week, we talk to Dr. Maria Loconsole from the University of Padua about her research into the bouba-kiki effect, the near-universal tendency to associate round shapes with "bouba" sounds and spiky shapes with "kiki" sounds. We look at what her experiments with newly hatched chicks reveal about whether this association predates language entirely. "Matching sounds to shapes: Evidence of the bouba-kiki effect in naive baby chicks"

The Financial Answer
The Financial House: A Blueprint for Retirement Confidence

The Financial Answer

Play Episode Listen Later Jun 18, 2026 11:31


Let's get in touch! Start the conversation here: http://thefinancialanswer.com   What does a strong retirement plan have in common with building a dream home? More than you might think. In this episode, Nathan uses the analogy of constructing a house to explain the key components of a well-designed financial plan. From creating a reliable income foundation and building investment walls to adding insurance protection and completing your estate plan, Nathan breaks down the essential elements that work together to support a confident retirement.   Here's some of what we discuss in this episode:

Lori Vallow & Chad Daybell Case
BREAKING: Body Matching Elena Moore Found

Lori Vallow & Chad Daybell Case

Play Episode Listen Later Jun 17, 2026 0:40 Transcription Available


Lexington police announced a body matching the clothing Elena Moore was last seen in was found this afternoon.Become a supporter of this podcast: https://www.spreaker.com/podcast/pretty-lies-and-alibis--4447192/support.ALL MERCH 10% off with code Sherlock10 at checkout  - NEW STYLES Donate: (Thank you for your support! Couldn't do what I love without all y'all) PayPal - paypal.com/paypalme/prettyliesandalibisVenmo - @prettyliesalibisBuy Me A Coffee - https://www.buymeacoffee.com/prettyliesrCash App- PrettyliesandalibisAll links: https://linktr.ee/prettyliesandalibisMerch: prettyliesandalibis.myshopify.comPatreon: https://www.patreon.com/PrettyLiesAndAlibis(Weekly lives and private message board)

Weird Darkness: Stories of the Paranormal, Supernatural, Legends, Lore, Mysterious, Macabre, Unsolved
HEAVEN'S GATE | Purple Shrouds, Matching Shirts, Black and White Nikes, And $5.75 Each

Weird Darkness: Stories of the Paranormal, Supernatural, Legends, Lore, Mysterious, Macabre, Unsolved

Play Episode Listen Later Jun 16, 2026 59:16 Transcription Available


When the Hale-Bopp comet swung past Earth in 1997, thirty-nine people put on matching black shirts and brand-new Nikes, swallowed a lethal mix of barbiturates and vodka, and lay down beneath purple shrouds to die — certain their souls were about to board the alien ship they believed was hiding in the comet's tail.EPISODE BLOG PAGE (includes sources): https://weirddarkness.com/heavensgateREAD or DOWNLOAD the full transcript of this episode: https://weirddarkness.tiny.us/343j2ju2FEATURED STORIES IN THIS EPISODE: Following an anonymous tip, police enter a mansion in Rancho Santa Fe, an exclusive suburb of San Diego, California, and discover 39 victims of a mass suicide. The deceased–21 women and 18 men of varying ages–were all found lying peaceably in matching dark clothes and Nike sneakers and had no noticeable signs of blood or trauma. It was later revealed that the men and women were members of the “Heaven's Gate” religious cult, whose leaders preached that suicide would allow them to leave their bodily “containers” and enter an alien spacecraft hidden behind the Hale-Bopp comet. *** PLUS, the creepy true-crime story of two men who were caught trying to steal the body of the 16th President of the United States, Abraham Lincoln. But that is by no means the end of this story full of twists, turns, myths, and conspiracies.CHAPTERS & TIME STAMPS (All Times Approximate)…00:00:00.000 = Heaven's Gate, Part 1 00:00:53.808 = Show Open00:02:37.373 = Heaven's Gate, Part 200:04:59.269 = Heaven's Gate, Part 300:09:37.695 = Heaven's Gate, Part 4 ***00:23:22.776 = Stealing Lincoln's Bones, Part 1 ***00:44:45.437 = Stealing Lincoln's Bones, Part 2 ***00:57:58.687 = Show Close*** = Begins immediately after inserted ad breakLISTEN ON PODCAST APPS: Look for this podcast on Apple Podcasts, Spotify, iHeart Radio, Amazon Music, Pandora, TuneIn Radio, and other podcast apps. Get a list of free listening apps here: https://weirddarkness.com/wdapps*No AI Voices Are Used In The Narration Of This Podcast*SOURCES and RESOURCES:“Heavens Gate” by Rolling Stone: http://bit.ly/WeirdDarkness2D7tbeZ, Ranker: http://bit.ly/weirddarkness2UIsK4O, and History.com: http://bit.ly/WeirdDarkness2G3uqfN“Stealing Lincoln's Bones” by Troy Taylor: https://www.americanhauntingsink.com/stealing-lincolns-bones(Over time links may become invalid, disappear, or have different content. I always make sure to give authors credit for the material I use whenever possible. If I somehow overlooked doing so for a story, or if a credit is incorrect, please let me know and I will rectify it in these show notes immediately. Some links included above may benefit me financially through qualifying purchases.)WeirdDarkness® is a registered trademark. Copyright ©2026, Weird Darkness.Originally aired: November 28, 2021Weird Darkness runs from the 1997 mass suicide of the Heaven's Gate UFO cult outside San Diego to an 1876 counterfeiting gang's attempt to steal Abraham Lincoln's corpse from his tomb in Springfield, Illinois.It opens with the discovery, on March 26, 1997, of thirty-nine members of Heaven's Gate inside a rented mansion in the San Diego suburb of Rancho Santa Fe — twenty-one women and eighteen men lying beneath purple shrouds in matching black shirts and new black-and-white Nike sneakers, plastic bags over their heads, after swallowing phenobarbital and vodka. They believed the deaths would free their souls to board an alien spacecraft trailing the Hale-Bopp comet, which was making its closest approach to Earth that month. Former music professor Marshall Applewhite had started the group in 1975 with his nurse Bonnie Lu Nettles, the two of them renaming themselves Bo and Peep and later Do and Ti before persuading about twenty people in Oregon to leave their families and wait in eastern Colorado for a ship that never arrived. Applewhite preached that human bodies were disposable containers, that he was the second coming of Jesus, and that God was an alien. Nettles died in 1985, but he held the group together, and by the 1990s it had become the first well-known internet-era cult, paying its bills by building web pages under the business name Higher Source. The members watched Star Trek: The Next Generation, sewed Heaven's Gate Away Team patches onto their uniforms, severed contact with relatives through a practice Applewhite called breaking away, and submitted to a ban on sex that several of the men, Applewhite among them, enforced on themselves through castration.The episode closes with the 1876 plot to steal Abraham Lincoln's body from his tomb at Oak Ridge Cemetery in Springfield, Illinois. A Chicago counterfeiting ring run by James "Big Jim" Kneally had lost its master engraver, Benjamin Boyd, to a ten-year term in Joliet Penitentiary, so the gang resolved to seize the president's corpse and ransom it for Boyd's freedom. On election night, November 7, 1876, gang members Terence Mullen and Jack Hughes filed through the lock and split the marble sarcophagus with an ax, unaware that the grave robber they knew as Jim Morrissey was Secret Service operative Lewis Swegles, and that Captain Patrick Tyrell's agents and Pinkerton detectives hired by Robert Lincoln were hidden elsewhere in the monument. The trap fell apart when the lawmen fired on one another in the dark and the two robbers wandered off and escaped, though both were captured on November 18 and, with grave robbery barely a crime in Illinois at the time, served only a year in Joliet. What the public would not learn for years was that custodian John C. Power and a secret brotherhood calling itself the Lincoln Guard of Honor had already dragged the five-hundred-pound coffin into a damp labyrinth beneath the monument and buried it under loose boards and dirt, leaving visitors to grieve over an empty sarcophagus. The body was shifted from hiding place to hiding place until 1901, when Robert Lincoln ordered his father's casket lowered ten feet, locked inside a steel cage, and sealed under two tons of concrete, following one last viewing in which Leon P. Hopkins, the plumber who had closed the coffin back in 1865, studied a chalk-whitened but recognizable face and soldered the lead shut for good.

B-Side Crime
The Case Of The Matching Fibers

B-Side Crime

Play Episode Listen Later Jun 15, 2026 30:30


When 20-year-old college junior Cara Knott is found murdered on a desolate highway exit, police team up with local news stations to bring awareness to the case. Their plan works and the tips come rolling in, but they point the finger at a very unlikely suspect. In a world before DNA, can forensic science help put a murderer behind bars? This podcast is hosted by ZenCast.fm

Howard and Jeremy
Hour 4 - World Cup Country Matching Game and the Knicks are champs

Howard and Jeremy

Play Episode Listen Later Jun 15, 2026 43:23


Beyond The Story with Sebastian Rusk
The Affordable PR Strategy Every Entrepreneur Needs - Jim Edmondson

Beyond The Story with Sebastian Rusk

Play Episode Listen Later Jun 12, 2026 19:13 Transcription Available


Send us Fan MailIn episode 303 of Beyond The Story, Sebastian Rusk interviews Jim Edmondson, a Serial entrepreneur with multiple business exits, now focused on a passion project born from frustration with media outreach, as he shares how he identified a major gap in the PR world and leveraged technology, obsession with analytics, and a growth mindset to build Press Whisper. This game-changing PR platform makes results-driven publicity accessible to every entrepreneur. Tune in for clear strategies and actionable advice you won't hear anywhere else! TIMESTAMPS[00:00:05] Welcome & Origin Story: Jim's entrepreneurial beginnings[00:02:41] Scaling a defense company & exiting at $100M[00:03:47] Giving back: Building Avri Industries for veterans[00:04:44] The PR problem: High costs, low returns[00:06:35] Pitching journalists & discovering industry bottlenecks[00:08:01] Harnessing AI & analytics for targeted PR[00:09:30] How Press Whisper simplifies the PR process[00:11:04] Scoring, improvement, & getting your story seen[00:13:32] Matching stories with the right journalists[00:16:07] A free offer for listeners & call to action for entrepreneurs[00:18:27] Final motivation: Disrupt your industry and take action now QUOTES"It seemed like quite a bloated industry based on some old relationships and a lot of money for really not doing a huge amount of work." – Jim Edmondson"Go and disrupt your own industries. Just get out there and, you know, make, make some noise." – Jim Edmondson"When is there not work involved? If you want to get it done, roll up your sleeves and make it happen." – Sebastian Rusk  ==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSInstagram: https://www.instagram.com/podcastlaunchlab/Facebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLab Jim EdmondsonInstagram: https://www.instagram.com/miccheckjim/ YouTube: https://www.youtube.com/@miccheckjim ==========================Take the quiz now! https://podcastquiz.online/==========================Need Money For Your Business? Our Friends at Closer Capital can help! Click here for more info: PodcastsSUCK.com/money==========================PAYING RENT? Earn airline miles when you use the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474 

MacVoices Video
MacVoices #26174: Live! - AI Ethics, Papal Warnings, and Kansas City's MacBook Neo Bet

MacVoices Video

Play Episode Listen Later Jun 11, 2026 30:58


The MacVoices Live! panel explores Pope Leo's comments on AI ethics, technology regulation, environmental costs, labor disruption, and the need for moral guardrails without stopping innovation. Chuck Joiner, David Giinsburg, Jeff Gamet, Brian Flanigan-Arthurs, Jim Rea, Eric Bolden, Marty Jencius, and Web Bixby compare today's AI concerns to earlier industrial upheaval, then shifts to Kansas City's school technology plan involving MacBook Neo systems and iPads, with debate over deployment, education value, and implementation challenges.  MacVoices is supported by NordLayer. Secure your network & stay compliant with one toggle-ready platform. Get an exclusive offer: up to 22% off NordLayer yearly plans plus 10% on top with the coupon code: MACVOICES10 at NordLayer.com/macvoices.  Try it risk-free—14-day money-back guarantee. Show Notes: Chapters: 00:00 AI ethics, papal warnings, and Kansas City's MacBook Neo discussion introduced 02:12 Pope Leo's comments on AI and technology regulation open the debate 03:48 Jeff responds to the Pope's AI concerns as a call for guardrails, not resistance 05:15 AI's rapid development, humanity, and the need for responsible oversight 05:40 Data centers, environmental impact, and community resource concerns 07:20 The Catholic Church's historical role in science and innovation 08:33 Pope Leo's namesake and links to industrial-era labor concerns 10:09 AI, workers' rights, economic inequality, and recurring social disruption 11:15 AI-powered drones, autonomous weapons, and social consequences 12:44 Chuck questions the timing and emphasis of the Pope's technology message 13:50 Marty frames the Pope's comments as moral caution rather than opposition 15:12 Technology panic cycles, schools, and fears over changing learning habits 17:55 Kansas City's MacBook Neo and iPad education deployment discussed 18:23 Webb critiques the Kansas City school district's history and administration 21:11 Clarifying the number of MacBook Neos versus iPads in the district purchase 22:01 Matching technology to students' ages, needs, and learning stages 23:08 Panelists share where to find their work and shows 29:10 Closing comments and live show information Links: Pope Leo's first encyclical reads as tech regulation as much as theology https://thenextweb.com/news/pope-leo-magnifica-humanitas-ai-governments-big-tech   Kansas City has bought more than 4,500 MacBook Neos for its students - Engadget https://www.engadget.com/2178254/kansas-city-has-bought-more-than-4-500-macbook-neos-for-its-students/   Discord now has end-to-end encryption on all calls - Engadget https://www.engadget.com/2177277/discord-now-has-end-to-end-encryption-on-all-calls/   Guests: Web Bixby has been in the insurance business for 40 years and has been an Apple user for longer than that.You can catch up with him on Facebook, Twitter, and LinkedIn, but prefers Bluesky. Eric Bolden is into macOS, plants, sci-fi, food, and is a rural internet supporter. You can connect with him on Twitter, by email at embolden@mac.com, on Mastodon at @eabolden@techhub.social, on his blog, Trending At Work, and as co-host on The Vision ProFiles podcast. Brian Flanigan-Arthurs is an educator with a passion for providing results-driven, innovative learning strategies for all students, but particularly those who are at-risk. He is also a tech enthusiast who has a particular affinity for Apple since he first used the Apple IIGS as a student. You can contact Brian on twitter as @brian8944. He also recently opened a Mastodon account at @brian8944@mastodon.cloud. Jeff Gamet is a technology blogger, podcaster, author, and public speaker. Previously, he was The Mac Observer's Managing Editor, and the TextExpander Evangelist for Smile. He has presented at Macworld Expo, RSA Conference, several WordCamp events, along with many other conferences. You can find him on several podcasts such as The Mac Show, The Big Show, MacVoices, Mac OS Ken, This Week in iOS, and more. Jeff is easy to find on social media as @jgamet on Twitter and Instagram, jeffgamet on LinkedIn., @jgamet@mastodon.social on Mastodon, and on his YouTube Channel at YouTube.com/jgamet. David Ginsburg is the host of the weekly podcast In Touch With iOS where he discusses all things iOS, iPhone, iPad, Apple TV, Apple Watch, and related technologies. He is an IT professional supporting Mac, iOS and Windows users. Visit his YouTube channel at https://youtube.com/daveg65 and find and follow him on Twitter @daveg65 and on Mastodon at @daveg65@mastodon.cloud. Marty Jencius, Ph.D.,is a counselor educator and technology pioneer who has spent 30 years bringing emerging tech into his field — from founding one of the first professional listservs (CESNET-L) to podcasting, virtual reality, and now AI and AR. He is the founder of ThePodTalk.net, where he produces Vision ProFiles, The Old Mac Gang, A.I. Productivity Workflow, The Tech Savvy Professor, 15 Minute Bytes, The Neo Notebook, and Fade to Chat: Golden Age Cinema. He is also a regular panelist on MacVoices Live!, In Touch with iOS, and The Mac Show. Find him on Bluesky and Mastodon. Jim Rea built his own computer from scratch in 1975, started programming in 1977, and has been an independent Mac developer continuously since 1984. He is the founder of ProVUE Development, and the author of Panorama X, ProVUE's ultra fast RAM based database software for the macOS platform. He's been a speaker at MacTech, MacWorld Expo and other industry conferences. Follow Jim at provue.com and via @provuejim@techhub.social on Mastodon. Support: Become a MacVoices Patron on Patreon      http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect: Web:      http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner      http://www.twitter.com/macvoices Mastodon:      https://mastodon.cloud/@chuckjoiner Facebook:      http://www.facebook.com/chuck.joiner MacVoices Page on Facebook:      http://www.facebook.com/macvoices/ MacVoices Group on Facebook:      http://www.facebook.com/groups/macvoice LinkedIn:      https://www.linkedin.com/in/chuckjoiner/ Instagram:      https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes      Video in iTunes      Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

Ant Diggity
Getting Comfortable Being Uncomfortable

Ant Diggity

Play Episode Listen Later Jun 11, 2026 20:19


What happens when you stop letting fear make your decisions?In this powerful episode of Road to Victory, I reflect on overcoming fear, rebuilding after kidney failure, lessons from wrestling, the origins of my love for music, discipline, consistency, and learning how to become stronger through adversity.We talk about:• Getting comfortable being uncomfortable• How fear caused missed opportunities• Rebuilding confidence after kidney failure and heart failure• Lessons from wrestling and championship mindsets• The impact of my grandmother introducing me to music and live events• Why consistency without improvement becomes rehearsed failure• Creating work that makes people care• Learning from people who embody greatness• Matching your habits to your visionThis episode is about courage.Because the goal isn't to eliminate fear.The goal is to stop letting fear decide who you become.Welcome to the Road to Victory.

learning lessons victory rebuilding matching getting comfortable being uncomfortable
The John Batchelor Show
S8 Ep991: FORMAT Michael Bernstam Michael Bernstam explains how China's massive oil reserves and 70% electric vehicle adoption have drastically reduced their oil imports. This shift lowers global prices, benefiting developing nations while matching the e

The John Batchelor Show

Play Episode Listen Later Jun 10, 2026 2:38


FORMAT Michael Bernstam Michael Bernstam explains how China's massive oil reserves and 70% electric vehicle adoption have drastically reduced their oil imports. This shift lowers global prices, benefiting developing nations while matching the entire Western world's reserves.

AP Taylor Swift
"You Drew Stars Around My Scars" - Taylor Swift's Scars as Symbols in Cold As You, Cardigan & CANCELLED!

AP Taylor Swift

Play Episode Listen Later Jun 10, 2026 37:17


"You drew stars around my scars, but now I'm bleeding." This week, we're doing a Show & Tell episode on one of Taylor's most recurring literary devices: scars. From the ice-cold wounds of “Cold As You” from her debut album to the wistful “cardigan” of folklore and the Kingpin-Taylor energy of “CANCELLED!” from The Life of a Showgirl, we trace how Taylor's use of scars has evolved from pure pain to reclaimed power. We talk Odysseus, Harry Potter, Death Eaters (yes, really), shattering glass ceilings, and what it means to turn a mark of suffering into a VIP passport. Join us as we explore what scars say about heroes, villains, and the very specific experience of being a woman in your 30s who has finally decided the wounds were worth it. Subscribe for free to get episode updates or upgrade to paid to get our After School premium content: aptaylorswift.substack.com/subscribe. After School subscribers get monthly bonus episodes, exclusive content, and early access to help shape future topics! Stay up to date at aptaylorswift.com Songs Discussed in This Episode: Cold As You — Taylor Swift (Taylor Swift, 2006) — written by Taylor Swift & Liz Rose Cardigan — Taylor Swift (folklore, 2020) — written by Taylor Swift & Aaron Dessner CANCELLED! — Taylor Swift (The Life of a Showgirl, 2025) — written by Max Martin, Shellback & Taylor Swift Referenced in This Episode: Hamlet, William Shakespeare Harry Potter and the Sorcerer's Stone, J.K. Rowling The Odyssey, Homer The Mufasa (2024 film) Episode Highlights: [00:03] Intro: Welcome to the Show & Tell on Scars — not the Lion King villain (but kind of) [07:17] Cold As You (debut, 2006): Ice burns, emotional wounds, and counting scars vs. counting stars [14:20] Cardigan (folklore, 2020): "You drew stars around my scars, but now I'm bleeding" [25:00] CANCELLED! (The Life of a Showgirl, 2025): Matching scars as passport to the underworld Follow AP Taylor Swift podcast on social! TikTok → tiktok.com/@APTaylorSwift Instagram → instagram.com/APTaylorSwift YouTube → youtube.com/@APTaylorSwift Link Tree → linktr.ee/aptaylorswift Bookshop.org → bookshop.org/shop/apts Libro.fm → tinyurl.com/aptslibro Contact us at aptaylorswift@gmail.com Affiliate Codes: Krowned Krystals — krownedkrystals.com, use code APTS at checkout for 10% off! Libro.fm — Looking for an audiobook? Check out our Libro.fm playlist and use code APTS30 for 30% off books found here: tinyurl.com/aptslibro This podcast is neither related to nor endorsed by Taylor Swift, her companies, or record labels. All opinions are our own. Intro music produced by Scott Zadig aka Scotty Z.

Divorce Master Radio
Want Faster Divorce Approval? Do THIS First | Los Angeles Divorce

Divorce Master Radio

Play Episode Listen Later Jun 10, 2026 0:24


⚡ Want Faster Divorce Approval? Do THIS First | Los Angeles Divorce ⚖️ Want a judge to approve your divorce settlement faster? Here's the truth: judges don't care about emotional speeches or who was “more right.” They care about paperwork that's complete, clear, and legally correct. In this video, I explain how to prepare a clean, court-ready divorce settlement that avoids rejections and moves through the court system quickly.

Ash, Kip, Luttsy & Susie O'Neill

Ash, Kip, Luttsy & Susie O'Neill

Play Episode Listen Later Jun 10, 2026 49:21 Transcription Available


"Why would you have your deep heat next to your anal beads?" - Luttsy Listen live on the Nova Player. Follow us on Facebook, Instagram & TikTokSee omnystudio.com/listener for privacy information.

Dr. Joseph Mercola - Take Control of Your Health
The Surprising Benefits of Matching Your Workout Schedule to Your Natural Body Clock

Dr. Joseph Mercola - Take Control of Your Health

Play Episode Listen Later Jun 5, 2026 6:37


Matching your workout time to your natural body clock leads to significantly better results without changing the workout itself Exercising at the right time nearly doubles improvements in blood pressure, while also boosting fitness, metabolism, and sleep quality Your internal rhythm controls energy, strength, and recovery, so training at the wrong time reduces efficiency and limits progress Consistent, moderate exercise delivers strong results when timing is aligned with your body clock, showing you don't need extreme workouts to see real change Workouts feel easier to maintain when they match your natural energy patterns, making consistency more automatic and sustainable

Hardwood Hustle
Episode 655 - Choosing Your Offensive System

Hardwood Hustle

Play Episode Listen Later May 26, 2026 40:27


TJ Rosene and Sam discuss how coaches should choose the right offensive system for their team, emphasizing that there is no single “best” offense—only the offense that best fits a team's age, skill level, personnel, developmental goals, and competitive needs. They compare different offensive approaches (from pure “hooping” to structured sets, continuity offenses, conceptual basketball, and Read & React), ultimately advocating for a balance of player freedom and structure—especially through conceptual or Read & React frameworks that develop decision-making while still supporting team success.Show Notes:Choosing the right offensive system  Why one size doesn't fit all  Matching offense to age and stage  Balancing development and winning  Evaluating your coaching style  Building around your personnel  Great shots drive offensive decisions  Why pure hooping falls short  The limits of set plays  Continuity offense pros and cons  Understanding conceptual basketball  Read and react with structure  Using rules to guide freedom  Adjusting structure throughout the season  Finding the right offensive balanceSend us a Message. If you'd like us to reply, include your contact info.After analyzing over 100 million shots, basketball data scientists at Noah Basketball have uncovered the formula of the perfect shot, helping players on 28 of 30 NBA teams improve their accuracy faster than ever before.This same patented shot-tracking technology is now available to you in the Noah Backboard for a fraction of the cost. Learn more today at noahbasketball.com. Inquire while supplies last! Join us this fall for our PGC Coaching Courtside retreat! It's a one-of-a-kind experience. You'll watch real practices and discuss what you're seeing with mentors and other growth-minded coaches. We'd love you to join us! Go to pgchustle.com/courtside to learn more and use Code CS50 for $50 off registration