Product Marketing Careers

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Al Dea, former Senior Product Marketing Manager at Salesforce, welcomes a string of product marketing professionals who share insights into their PMM journey, practical tips, and tactical career guidance on how to start and grow your product marketing car

Product Marketing Alliance


    • May 30, 2022 LATEST EPISODE
    • infrequent NEW EPISODES
    • 30m AVG DURATION
    • 31 EPISODES


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    Latest episodes from Product Marketing Careers

    From consultancy to Global Head of Product Marketing | Jameelah Calhoun, Global Head of Product Marketing at Eventbrite

    Play Episode Listen Later May 30, 2022 35:13


    In this episode of Product Marketing Careers, host Al Dea is joined by Jameelah Calhoun, Global Head of Product Marketing at Eventbrite.The pair discuss how Jameelah discovered product marketing, how she transitioned from a consultancy role to her current role at Eventbrite, career highlights (and challenges), plus much more.

    An insight into life as a product marketing consultant | Shari Diamond & Tom Crist, Principal Product Marketing Consultants at Fluvio

    Play Episode Listen Later May 13, 2022 32:59


    In this episode of the Product Marketing Careers Podcast, Al De is joined by Shari Diamond & Tom Crist, Principal Product Marketing Consultants at Fluvio.With consultancy careers becoming increasingly popular in the world of product marketing, Shari and Tom discuss why they made the decision to pivot towards the path of consulting/agency work, and what's similar/different about working in-house when compared to a consultancy firm.

    From Product Marketing Intern to Director of Portfolio and Integrated Marketing | Sapphire Reels,Pluralsight

    Play Episode Listen Later Apr 29, 2022 32:23


    This week on Product Marketing Careers, Al Dea welcomes Sapphire Reels, Director of Portfolio and Integrated Marketing at Pluralsight.Sapphire discusses which product marketers have influenced her during her product marketing career, methods she used to develop as a product marketer, advice for those looking to level up, especially in their first PMM role, and much more.

    Does further education enhance product marketing careers? | Scott Shapiro, Director, and Head of Global Product Marketing at Secure Code Warrior

    Play Episode Listen Later Apr 11, 2022 34:37


    In this episode of the Product Marketing Careers podcast, Al Dea welcomes Scott Shapiro, Director, and Head of Global Product Marketing at Secure Code Warrior.Scott leads the PMM team at the company, and previously, he was a Principal Product Marketer at Qualtrics where he focused on Customer Success & Growth. In this role, he brought together product marketing and marketing operations strategies to drive customer adoption, usage, and renewal.Prior to joining Qualtrics as a private company, Scott worked at Microsoft for 5 years doing product and growth marketing for Office. He helped launch the first-ever version of Office for iOS and Android, the first integration between Microsoft and LinkedIn, and the redesign of OneNote.

    The importance of cross-functional collaboration | Alison Hayter, Director of Product Marketing at Loopio

    Play Episode Listen Later Apr 1, 2022 30:58


    In this episode of the Product Marketing Careers podcast, host Al Dea welcomes Alison Hayter, Director of Product Marketing at Loopio.Alison has spent more than a decade in B2B marketing, primarily within high-growth SaaS companies. Recently, she's been leading and growing the product marketing team at Loopio, defining their Go-to-Market strategy and helping the team bring its vision to life.In this episode, Alison discusses her respective product marketing career, focusing specifically on the role of cross-functional collaboration, and the role it plays in enhancing internal practices.

    The musings of an award-winning PMM | Jeff Rezabek, Director of Product Marketing at Testlio

    Play Episode Listen Later Mar 18, 2022 21:49


    This week on Product Marketing Careers, Al Dea is joined by Jeff Rezabek, Director of Product Marketing at Testlio.Jeff's an award-winning product marketer with experience in developing and managing the content creation of high-performing product marketing, content marketing, and demand generation materials for startup and enterprise companies in the B2B technology.

    From ops and analytics to PMM | Candace Marshall, Director of Product Marketing, Zendesk

    Play Episode Listen Later Mar 11, 2022 29:45


    In this episode of Product Marketing Careers, Al Dea is joined by Candace Marshall, Director of Product Marketing at Zendesk.Candace discusses her first role as a product marketer, the intrigue surrounding the profession, career highlights so far, and lifts the lid on what she considers her product marketing superpower.

    Lifting the lid on a stellar PMM journey | Jason Oakley, Senior Director of Product Marketing, Klue

    Play Episode Listen Later Feb 18, 2022 36:58


    This week on Product Marketing Careers, Al Dea is joined by Jason Oakley, Senior Director of Product Marketing, Klue.Jason is an experienced product marketer with a passion for product, SaaS, and entrepreneurship. A specialist in sales, field marketing, customer marketing, and customer success, Jason has worked in small to medium-sized startups and has built two product marketing teams during a career that's spanned 10+ years.

    Upskilling and developing as a product marketer | Sharadhi Patel, Director of Product and Solutions Marketing Hopin

    Play Episode Listen Later Feb 11, 2022 27:49


    In this episode of the Product Marketing Careers podcast, host Al Dea welcomes Sharadhi Patel, Director of Product and Solutions Marketing Hopin to the show.During their discussion, Sharadhi focuses on a variety of topics, including how she discovered product marketing, career highlights, PMMs she admires, and much more.

    Leading product marketing at a high-growth company | Grace Kuo, Product Marketer at Chan Zuckerberg Initiative

    Play Episode Listen Later Feb 7, 2022 34:28


    In this episode of the Product Marketing Careers podcast, Al Dea welcomes Grace Kuo, Product Marketer at Chan Zuckerberg Initiative.Grace shares how she discovered product marketing, her career highlights so far, and how she built the PMM team during her time at Udemy for Business.

    Standing out in the competitive PMM landscape | Kylee Lessard, Senior Product Marketing Manager at LinkedIn

    Play Episode Listen Later Jan 17, 2022 37:36


    In this episode of Product Marketing Careers, host Al Dea is joined by Kylee Lessard, Senior Product Marketing Manager at LinkedIn.Al and Kylee discuss a range of topics, including how she discovered product marketing, her introduction to the industry, as well as examples of great PMMs she's worked with, and what made them stand out.

    Beginning and developing a product marketing career | Ryan Van Wagoner, Head of Product Marketing at Forethought

    Play Episode Listen Later Dec 19, 2021 33:58


    In this episode of Product Marketing Careers, Al Dea welcomes Ryan Van Wagoner, Head of Product Marketing at Forethought.Ryan discusses how he started his product marketing career, and ways in which he has developed his craft over time.

    Professional growth as a PMM | Michelle Arguelles, Director of Product Marketing at Afresh

    Play Episode Listen Later Dec 10, 2021 23:47


    In this episode of Product Marketing Careers, Al Dea is joined by Michelle Arguelles, Director of Product Marketing at Afresh.

    The journey to Director of Product Marketing | Ambika Aggarwal, Culture Amp

    Play Episode Listen Later Dec 3, 2021 25:18


    In this episode of Product Marketing Careers, Al Dea is joined by Ambika Aggarwal, Culture Amp.Ambika discusses her journey from Product Marketing Manager to Director of Product Marketing, what she looks for in a product marketing hire, and her career so far.

    What is an 'accidental' product marketer? | Ryane Bohm, Director of Product Marketing at Gong

    Play Episode Listen Later Nov 26, 2021 28:35


    This week on Product Marketing Careers, Al Dea welcomes Ryane Bohm, Director of Product Marketing at Gong.Ryane and Al discuss the topic of 'accidental product marketers', as well as how to break into the industry and approach the PMM discipline in diverse companies.

    Product marketing superpowers | Liz Tassey, VP of Marketing at Truveta

    Play Episode Listen Later Nov 19, 2021 22:55


    Al Dea welcomes Liz Tassey, VP of Marketing at Truveta to the show. Liz discusses how she found product marketing, her PMM superpower, essential skills needed for a career in the industry, and more.

    How to break into your first PMM role | Maddy Halyard, Director of Product Marketing at Peloton

    Play Episode Listen Later Nov 12, 2021 30:28


    Host Al Dea is joined by Maddy Halyard, Director of Product Marketing at pioneering exercise company Peloton.Maddy discusses how to break into your first product marketing role, plus much more.

    How to leverage your PMM prospects | Mike Polner, Senior Director of Product Marketing & Insights at Cameo

    Play Episode Listen Later Nov 5, 2021 20:54


    This week on Product Marketing Careers, Al Dea welcomes guest Mike Polner, Senior Director of Product Marketing & Insights at Cameo.

    Achievements within a product marketing career | Vanessa Thompson, Senior Director of Product Marketing at Twilio

    Play Episode Listen Later Oct 29, 2021 24:25


    In episode twelve of the Product Marketing Careers podcast, host Al Dea is joined by Vanessa Thompson, Senior Director of Product Marketing at Twilio.

    Breaking into the role of a PMM | Clara Lee, Director of Product Marketing at Automattic

    Play Episode Listen Later Oct 22, 2021 31:07


    In episode eleven of the Product Marketing Careers podcast, Al Dea is joined by Clara Lee, Director of Product Marketing at Automattic.

    An insight into a senior PMM role | Brittany Branscomb, Senior Product Marketing Manager at Lyft

    Play Episode Listen Later Oct 15, 2021 28:29


    Transferring hard and soft PMM skills to a PMM role | Stacey Wang, Director of Product Marketing at Ironclad, Inc.

    Play Episode Listen Later Oct 8, 2021 27:51


    In episode ten of the Product Marketing Careers podcast, host Al Dea is joined by Stacey Wang, Director of Product Marketing at Ironclad, Inc.

    Tips for breaking into the PMM world | Alli Jaeggi, Product Marketing Manager at Salesforce

    Play Episode Listen Later Oct 1, 2021 37:05


    In episode nine of the Product Marketing Careers podcast, host Al Dea welcomes is Alli Jaeggi, Product Marketing Manager at Salesforce.

    Product marketing career growth | Caroline Wathall, Head of Product Marketing at Quizlet

    Play Episode Listen Later Sep 24, 2021 29:08


    In episode eight of the Product Marketing Careers podcast, Al Dea is joined by Caroline Wathall, Head of Product Marketing at Quizlet.

    How to transition into product marketing | Nora Bowers, Senior Manager of Product Marketing at Disney+

    Play Episode Listen Later Sep 17, 2021 31:18


    In episode seven of the Product Marketing Careers podcast, host Al Dea is joined by Nora Bowers, Senior Manager of Product Marketing at Disney+.

    PMM advice from a hiring manager | Jodi Innerfield, Director of Product Marketing at Salesforce

    Play Episode Listen Later Sep 10, 2021 35:53


    From accidental PMM, to Senior PMM | Brendan Flannery, Senior Product Marketing Manager at LinkedIn

    Play Episode Listen Later Sep 6, 2021 24:22


    In episode five of the Product Marketing Careers podcast, host Al Dea is joined by Brendan Flannery, Senior Product Marketing Manager at LinkedIn who lifts the lid on his product marketing career so far.

    PMM insights from a Top 50 Influencer | Anna Wiggins, Senior Director of Product Marketing at BlueVine

    Play Episode Listen Later Aug 19, 2021 26:14


    In the fourth episode of the Product Marketing Insider podcast, host Al Dea welcomes Anna Wiggins, Senior Director of Product Marketing at BlueVine, and discusses her product marketing journey, and her route to her current role at BlueVine.

    What do hiring managers look for in PMM candidates? | Letisha Shaw, Director of Product Marketing at UserTesting

    Play Episode Listen Later Aug 19, 2021 26:40


    Product marketing career advice | JD Prater, Head of Marketing at Osmos

    Play Episode Listen Later Aug 19, 2021 31:08


    In episode two of the Product Marketing Careers podcast, host Al Dea is joined by JD Prater, Head of Marketing at Osmos.

    Career advice from a Top 100 PMM Influencer | Mary Sheehan, Head of SMB, Acrobat, and Student Campaign Marketing - Engagement & Retention at Adobe | Product Marketing Careers |

    Play Episode Listen Later Aug 19, 2021 36:19


    In the opening episode of the Product Marketing Careers podcast, Al Dea is joined by Mary Sheehan, Head of SMB, Acrobat, and Student Campaign Marketing - Engagement & Retention at Adobe.

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