Podcasts about Gong

#312 | In this episode, Udi Ledergor joins Dave to break down the ideas behind his new book, Courageous Marketing, and why most B2B marketing fails because it plays it safe. He also shares his journey from marketer #1 to CMO to Chief Evangelist at Gong, where he led category creation, brand, and marketing through massive scale. They unpack how Gong built a brand that actually stood out, what it means to punch above your weight as a B2B marketer, and how to think about brand ROI without fake dashboards.Timestamps(00:00) - – Meet Udi and his path into marketing (08:16) - – Early career lessons and building marketing from zero (15:16) - – How Gong found product-market fit and nailed positioning early (19:26) - – Courageous Marketing: why Udi wrote it and what it really means (23:16) - – Brand first: personality, positioning, then visuals (28:20) - – Campaigns that punched above their weight (billboards, experiments, perception hacks) (35:10) - – Proving brand impact: soft ROI, pipeline, and exec buy-in (47:40) - – The future: product-led marketing, AI, and courageous teams Join 50,0000 people who get our Exit Five Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Today's episode is brought to you by Knak.Email (in my humble opinion) is the still the greatest marketing channel of all-time.It's the only way you can truly “own” your audience.But when it comes to building the emails - if you've ever tried building an email in an enterprise marketing automation platform, you know how painful it can be. Templates are too rigid, editing code can break things and the whole process just takes forever. That's why we love Knak here at Exit Five. Knak a no-code email platform that makes it easy to create on-brand, high-performing emails - without the bottlenecks.Frustrated by clunky email builders? You need Knak.Tired of ‘hoping' the email you sent looks good across all devices? Just test in Knak first.Big team making it hard to collaborate and get approvals? Definitely Knak.And the best part? Everything takes a fraction of the time.See Knak in action at knak.com/exit-five. Or just let them know you heard about Knak on Exit Five.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

Notatki i linki wymienione w tym odcinku znajdziecie na naszej stronie: ⁠⁠designpractice.pl/086---W tym odcinku rozmawiamy:→ o wnioskach z budowania agencji kreatywnej, która przetrwała na rynku ponad 20 lat→ o rozwoju AI z perspektywy właściciela agencji reklamowej→ o roli designerów w tym zmieniającym się otoczeniu---Naszym gościem jest Bartek Gołębiowski. Współzałożyciel agencji kreatywnej GONG, która jest już ponad 20 lat na rynku i realizuje projekty dla dużych graczy takich jak Netflix czy bank ING. Wolne chwile Bartek spędza na rowerze, snowboardzie lub kajcie, w zależności od pory roku. Człowiek czynu i człowiek akcji! Partnerem dzisiejszego odcinka jest palarnia kawy specialty COFFEE PLANT.---Timestamps:0:00 Start1:56 Jaką książkę ostatnio przeczytałeś?3:03 Czym się zajmujesz?4:17 Początki Gonga i przełomowy moment10:52 Ważna porażka15:16 Teamy kreatywne i klienci17:34 Jak wykorzystujecie AI w agencji?20:57 Dylematy moralno-etyczne z AI25:44 Nowe szanse dla osób dotkniętych redukcjom AI29:38 Case study użycia AI34:08 Pirx AI i inne narzędzia37:33 Oczekiwania przy rekrutacji39:53 Jak rozpoznać energię pracownika?41:48 Jak budować kulturę pracy?47:14 Spotkania i rytuały50:03 Przykłady miksu analityczności i kreatywności58:18 Jak realizować szalone pomysły?1:02:58 Jak klienci reagują na AI?1:05:59 Czyli klienci oczekują, że rzeczy z AI będą kosztować mniej?1:08:23 Jak oceniasz sytuację na rynku w 2025?1:11:02 Na rozwoju jakich umiejętności chciałbyś się skupić w najbliższym czasie?1:12:51 Zakończenie

Na zavod GO! 2025 smo med drugim naslovili vprašanje, kolikšen del od skupnega proračuna na slovenski strani Evropske prestolnice kulture je bil namenjen prav področju likovne in vizualne umetnosti. Ta, po njihovi oceni, znaša okrog 10 odstotkov. Ključni projekti so bili razstavi Zorana Mušiča, festivala R.o.R in Pixxelpoint ter 20. mednarodni bienale mladih ustvarjalcev Evrope in Sredozemlja. Ob koncu EPK sta nas za komentar v novogoriškem studiu Radia Slovenija obiskali Rene Rusjan, umetnica, profesorica sodobnih umetniških praks in direktorica programa Akademije umetnosti Univerze v Novi Gorici, ter Nataša Kovšca, umetnostna zgodovinarka, likovna kritičarka in programska vodja galerije GONG.

Kevin's dipped back into the library and pulled up not one but TWO books by Falun Gong's Li Hongzhi! Join Mike and David as they are pummeled with philosophy and GONG!Cogito Ergo DoleoFind more info about the show at https://www.supernaturalselectionpod.com/Contact us at team@supernaturalselectionpod.comSupport us on Patreon! https://www.patreon.com/supernaturalselectionTheme music by FC Music Studios - https://soundbetter.com/profiles/408824-fc-music-studiosFriends of the Show!Flagged for Content: https://linktr.ee/flaggedforcontentSpooky Dice Bag: https://spookydicebag.com/

Clay went from zero revenue to a 3.1 billion dollar valuation in just 2 years. Was it luck, skill, or are they just riding the AI hype bubble?Meet Bruno Estrella, the Head of Marketing at Clay. He joined when the company was just 20 people and helped build one of the most effective partner and community-led marketing engines in SaaS.In this episode, Bruno reveals Clay's full growth playbook, from the influencer strategy that popularized the “GTM Engineer” role to the strategy behind their 7-figure campaigns.Here's what you'll learn:00:00 Intro00:53 The GTM Engineer: How Clay created a new role through influencers07:13 The story behind Clay's iconic “Play-Doh” branding09:55 How to split marketing for self-serve vs. enterprise16:26 Clay's programmatic SEO play generating 60 percent of their traffic21:27 Why Clay uses Substack instead of a traditional blog25:33 The playbook for scaling to hundreds of global events31:09 How to get the right people to attend your events38:20 Why adding a service arm accelerates enterprise revenue40:57 How Clay uses its own product to grow45:00 Clay's social media and executive content strategy51:31 The strategy behind Clay's 7-figure billboard campaigns55:41 Your brand is your advertising budget01:00:28 The secret to hiring A-players01:05:15 Clay's single most effective growth tacticWhere to find Bruno:LinkedIn: https://www.linkedin.com/in/brunoestrella/Where to find Tim:LinkedIn: https://www.linkedin.com/in/timsoulo/X: https://x.com/timsouloWebsite: https://www.timsoulo.com/Referenced:Clay: https://www.clay.com/OpenAI: https://openai.com/HubSpot: https://www.hubspot.com/Anthropic: https://www.anthropic.com/Webflow: https://webflow.com/Substack: https://substack.com/Miro: https://miro.com/Gong: https://www.gong.io/ClickUp: https://clickup.com/Crypto.com: https://crypto.com/

Het is zover! De Magnum Ice Cream Company is afgesplitst van Unilever en ging vanochtend zelfstandig naar de beurs. Waar vooraf vrees was dat grote fondsen en andere beleggers het aandeel zouden dumpen, bleek de schade mee te vallen. Magnum kwam de eerste dag goed door, maar kunnen ze dat ook vasthouden? En wat verdien je nou eigenlijk in de ijsmarkt? Dat bespreken we deze aflevering. Met daarin ook opnieuw aandacht voor Warner Bros. Vrijdag hoorde je nog dat Netflix de tent voor 87 miljard dollar wilde overnemen, vandaag is alle zekerheid rond die deal alweer weggetrokken. Paramount doet een hoger bod, rechtstreeks aan de aandeelhouders. Verder hoor je ook nog waarom Meta op z'n knietjes gaat voor Ursula von der Leyen, bij welke beleggingsapp je vooral niet moet zijn als je gehecht bent aan je privacy en waarom het aandeel van het bedrijf achter de Labubu-pop weer onderuit gaat. Te gast is Corné van Zeijl van Cardano. Mystery guest: zijn parkiet. Misschien wel de bron van alle beurswijsheden. See omnystudio.com/listener for privacy information.

Het is zover! De Magnum Ice Cream Company is afgesplitst van Unilever en ging vanochtend zelfstandig naar de beurs. Waar vooraf vrees was dat grote fondsen en andere beleggers het aandeel zouden dumpen, bleek de schade mee te vallen. Magnum kwam de eerste dag goed door, maar kunnen ze dat ook vasthouden? En wat verdien je nou eigenlijk in de ijsmarkt? Dat bespreken we deze aflevering. Met daarin ook opnieuw aandacht voor Warner Bros. Vrijdag hoorde je nog dat Netflix de tent voor 87 miljard dollar wilde overnemen, vandaag is alle zekerheid rond die deal alweer weggetrokken. Paramount doet een hoger bod, rechtstreeks aan de aandeelhouders. Verder hoor je ook nog waarom Meta op z'n knietjes gaat voor Ursula von der Leyen, bij welke beleggingsapp je vooral niet moet zijn als je gehecht bent aan je privacy en waarom het aandeel van het bedrijf achter de Labubu-pop weer onderuit gaat. Te gast is Corné van Zeijl van Cardano. Mystery guest: zijn parkiet. Misschien wel de bron van alle beurswijsheden. See omnystudio.com/listener for privacy information.

Audio-File der Darshan-Meditation zum 5. Dezember 2025 (Sri Aurobindos Mahasamadhi) mit Texten, Musik und einer ca. 45-minütigen stillen Meditation (die mit einem Gong endet).

Your funnel isn't broken, but your nerve is. “Best practices” are just average practices with better PR. If every headline, homepage, and hot take sounds the same… what's the one bold move that makes you unforgettable?In this episode, Udi Ledergor, Chief Evangelist at Gong and author of Courageous Marketing, torches the safe playbook and helps us build a braver one: a sharp, differentiated POV that slices through “sea of sameness” B2B. We get brutally practical on how to stop shipping beige content, why the CEO (not marketing) owns the brand, and how psychological safety unlocks the kind of creative risks that actually move pipeline. We also cover:Why “best practices” guarantee mediocrity and how to replace them with courageous bets.How to punch above your weight at tentpole events without buying the $500K booth.The 3-part brand promise test (and how most orgs break it in customer support).How to interview your CEO and Sales for risk tolerance before you take the job.Using AI to kill drudgery, not taste so your POV stays unmistakably human.

Neil Gong (he/him) is an assistant professor of sociology at UC San Diego, where he does research on psychiatric services, homelessness, and how communities seek to maintain social order and he is an Unapologetically Black Unicorn. Neil explains the genesis of his book “Sons, Daughters and Sidewalk Psychotics” which focuses on mental illness and homelessness in Los Angeles. They talk about the complexities around quality of care and harm reduction, the benefits of using ethnography and covering the three broad problems for US mental health policy from the book. “Sons, Daughters, and Sidewalk Psychotics: Mental Illness and Homelessness in Los Angeles”: https://a.co/d/iOHrgWB   The National Suicide Prevention Lifeline is now: 988 Suicide and Crisis Lifeline Contact the show: UBU@UnapologeticallyBlackUnicorns.info Transcripts are available on Apple Podcasts.

Send us a textPart 1 No One Sits Alone Elder Gong.  Live from Samoa

Send us a textPart 2 No One Sits Alone Elder Gong.  Live from Samoa

I år igjen er det klart for oppsetninga Julenatt i Pinsekirka Moa. Det er den 17. gongen at barn og vaksne har øvd i fleire veker for å sette opp julespelet over to dagar 13. og 14. desember. Mirjam Boge er også dette året prosjektleiar for Julenatt og Radio Sunnmøre har tatt ein prat med henne.

Jeanne DeWitt Grosser built world-class GTM teams at Stripe, Google, and, most recently, Vercel, where she serves as COO and oversees marketing, sales, customer success, revenue operations, and field engineering. She transformed Stripe's early sales organization from the ground up and advises founders on GTM strategy.We discuss:1. Why GTM is becoming more strategically important in the AI era2. The rise of the GTM engineer3. A primer on segmentation4. How to build a sales org that engineers and product teams respect5. The changing calculus of build vs. buy for go-to-market tools in the AI era6. Why most customers buy to avoid pain rather than to gain upside—Brought to you by:Datadog—Now home to Eppo, the leading experimentation and feature flagging platform: https://www.datadoghq.com/lennyLovable—Build apps by simply chatting with AI: https://lovable.dev/Stripe—Helping companies of all sizes grow revenue: https://stripe.com/—Transcript: https://www.lennysnewsletter.com/p/what-the-best-gtm-teams-do-differently—My biggest takeaways (for paid newsletter subscribers): https://www.lennysnewsletter.com/i/179503137/my-biggest-takeaways-from-this-conversation—Where to find Jeanne DeWitt Grosser:• X: https://x.com/jdewitt29• LinkedIn: https://www.linkedin.com/in/jeannedewitt—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Jeanne DeWitt Grosser(05:26) Defining go-to-market(08:43) The evolution of go-to-market roles(11:23) The rise of the go-to-market engineer(14:21) Implementing AI in sales processes(15:28) Optimizing sales with AI agents(23:47) Defining sales roles: SDRs and AEs(26:04) When to hire a GTM engineer(29:04) Hiring and scaling sales teams(30:50) The ideal go-to-market engineer(34:24) The go-to-market tool stack(40:39) Advice on building a great sales bot(44:34) Vercel's unfair advantage(46:37) Go-to-market as a product(47:04) Innovative sales tactics at Stripe(52:38) Effective go-to-market tactics(01:00:37) Segmentation strategies(01:09:31) Building a sales org that engineers love(01:14:00) Thoughts on PLG and pricing(01:16:44) Sales compensation and hiring(01:19:24) Lightning round and final thoughts—Referenced:• Vercel: https://vercel.com• Stripe: https://stripe.com• Rosalind Franklin: https://en.wikipedia.org/wiki/Rosalind_Franklin• Ben Salzman on LinkedIn: https://www.linkedin.com/in/bensalzman• SDK: https://ai-sdk.dev/docs/introduction• Gong: https://www.gong.io• Lyft: https://www.lyft.com• Instacart: https://www.instacart.com• DoorDash: https://www.instacart.com• “Sell the alpha, not the feature”: The enterprise sales playbook for $1M to $10M ARR | Jen Abel: https://www.lennysnewsletter.com/p/the-enterprise-sales-playbook-1m-to-10m-arr• A step-by-step guide to crafting a sales pitch that wins | April Dunford (author of Obviously Awesome and Sales Pitch): https://www.lennysnewsletter.com/p/a-step-by-step-guide-to-crafting• Kate Jensen on LinkedIn: https://www.linkedin.com/in/kateearle• Lessons from scaling Stripe | Claire Hughes Johnson (former COO of Stripe): https://www.lennysnewsletter.com/p/lessons-from-scaling-stripe-tactics• Atlassian: atlassian.com—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com

The morning after Airbase's sale closed, Aneal Vallurupalli woke up to a very different org chart. Before the deal, roughly a third to almost half of the company reported to him, including onboarding, professional services, account management, customer success, and financial services revenue, he tells us. The day after, those teams rolled into the acquirer and “I have my EA reporting to me. And that was it,” he tells us. It left him thinking, “wait a minute… I'm not making any decisions anymore,” he tells us.That jolt became a pivot point. Rather than chase another title, he went looking for roles where finance could architect the whole engine—customer journey included. It's the same instinct that once led him to peel back Airbase's retention problem: starting with GRR by segment, then listening to Gong calls and mapping every step from contract signature to renewal, he tells us. Retention, he concluded, is almost never a single-issue story.Today, four weeks into his CFO role at Drata, it already feels like “the third quarter operating” there, he tells us. He talks about “ruthless prioritization” as a muscle first trained in high-level tennis and investment banking, where time, not money, was the real constraint.Now he wants finance to be the company's best “so what” team—not just reporting variances, but offering an informed view on what to do next. Even with AI, he is wary of “tool proliferation” and scattered agents, arguing that every business must choose deliberately what sits centrally on its data and what remains at the edge.

In episode 383 of the Words of the Prophets podcast, Todd, Rivka, Burke and Alia discuss the talk “No One Sits Alone” by Elder Gong from the October 2025 general conference.#wordsoftheprophets #generalconference #conference #ldsconference #LDS #ldspodcast #podcast #sharegoodnesshttps://podcasters.spotify.com/pod/show/words-of-the-prophetsFind us on twitter, instagram or email us at wordsoftheprophetspodcast@gmail.comFind us at youtube.com/wordsoftheprophetspodcast

This is a moment to reflect on community, as Elder Gerrit W. Gong teaches how there is always room in the Inn.

Abeiðsvikan skal styttast. Tað var eitt av høvuðslyftunum í valstríðnum hjá Javnaðarflokkinum og Tjóðveldi.  Í samgonuskjalinum hjá samgonguni stendur eisini, at arbeiðsvikan verður stytt niður í 37 tímar, og arbeiðsvikan verður skipað við lóg.  Stutt eftir løgtingsvalið í 2022 var eitt trípartasamráðingarráð sett, við umboðum frá arbeiðsgevarum, arbeiðstakarum og politisku skipanini. Tey skuldi umrøða, hvussu farast skuldi fram at stytta arbeiðsvikuna. Lítið hevur kortini verið at frætt um málið hetta valskeiðið, men fyri góðum mánaði síðani kom Fakfelagssamstavið við einum almennum fyrispurningi til samgonguna:  Nær verður arbeiðsvikan stytt? Í Breddanum í dag spyrja vit, hvat bleiv av málinum at stytta arbeiðsvikuna?  Gestir: Óluva í Gong og og Niels Winther.  Gjørt sendingina: Annika Bolton Mortensen og Birgit Carina Eliasen, sum eisini var redaktørur.  Tøkningur: Kári Annand Berg.  

Audio-File der Darshan-Meditation zum 24. November 2025 (Siddhi Day) mit Texten, Musik und einer ca. 45-minütigen stillen Meditation (die mit einem Gong endet).

In this episode of OnBase, host Chris Moody sits down with Corrina Owens to explore the evolution of account-based marketing, the misconceptions that still persist, and why most companies miss their biggest growth opportunity: their existing customers.Corrina details her non-traditional path into marketing, the value of being a generalist, and how ABM shifted from a set of disconnected tactics to a true go-to-market operating model. She breaks down the critical role of ICP development, the importance of analyzing first-party data, and why sales alignment is still the strongest predictor of ABM success.The conversation also dives into customer expansion strategies, the rise of AI as a democratizer of data, and the ABM plays every B2B organization should be running. Corrina shares practical examples, thoughtful commentary on relationship-building skills in the age of automation, and the mindset sellers and marketers need to stand out in modern B2B.Key TakeawaysABM is a go-to-market strategy, not a set of tacticsMost teams still define ABM as direct mail or targeted ads, but sustainable ABM success requires cross-functional alignment, sales process maturity, and clarity on the ICP.Your first-party data holds the real ICP insightsInstead of wish-list accounts or executive bias, the strongest ICP definitions come from analyzing a full fiscal year of closed-won and closed-lost data to uncover patterns.Customer expansion is the biggest missed opportunityOn average, companies land only about 30% of a customer's total ARR potential on initial purchase. Yet most marketing and ABM efforts stop immediately post-sale. Customer ABM should be a core motion.AI is democratizing data accessWhat once required multiple tools and data science resources can now be achieved with ChatGPT and well-structured prompts. AI helps teams iterate faster, brainstorm creatively, and pressure-test messaging.Human connection is the new differentiatorSellers struggle with relationship-building across channels, especially in a digital-first world. The ability to communicate authentically, not from templates, is becoming a critical skill.Give-first ABM plays drive the deepest brand impactPodcast invitations, industry award nominations, and sponsoring internal team events create memorable, non-transactional experiences that earn trust.Quotes“The best ABM plays are pure give tactics. You're not asking for anything back.”Tech recommendationsLovableChatGPTGeminiResource recommendationsThe Power of Onlyness by Nilofer Merchant – a powerful exploration of embracing your unique perspective and bringing your fullest self to your work.12 ABM plays by Corrina OwensShout-outsChristina Le, Head of Marketing at Plot.About the GuestCorrina Owens is the go-to GTM mind behind some of the most effective ABM plays in B2B SaaS. She's led award-winning programs at Gong and now works fractionally, advising and implementing pipeline-driving strategies at companies like Orum, TripleLift, Navattic, and UserGems.⁠Connect with Corrina⁠.

Most new account executives stare at their territory list and feel the weight of it immediately. Fifty accounts. A hundred accounts. Sometimes more. Each one needs research, a plan, and outreach that doesn't sound like every other cold email clogging their prospect's inbox.  Jake McOsker, an account executive at Forrester Research, found himself facing exactly this problem when he moved from BDR to AE. He cracked it by changing how he used AI for account planning.  "Rather than taking 10 to 15 minutes to get an account plan out or understand who the notable stakeholders and the decision makers that I need to go with," he explained, "it's a 2 to 3 minute process to go through each one of these accounts." The traditional approach to AI account planning doesn't solve the territory problem. You ask ChatGPT or Claude for company information, and you get Wikipedia summaries. Founded in 1987. Headquartered in Dallas. 15,000 employees. The chief sales officer you're calling doesn't care about any of that, and showing up with generic facts makes you look lazy, not prepared. When you're new to the role, you don't have years of pattern recognition to fall back on. You don't know what good account planning looks like yet. You just know you need to get meetings with people who have better things to do than talk to a rep they've never heard of. The solution isn't using AI as a search engine. It's using it as a sales assistant with a specific job to do. The Problem With How Most Reps Use AI for Account Planning Here's what usually happens. A rep needs to prepare for a call with a VP of Marketing at a healthcare company. They open their AI tool of choice and type: "Tell me about [Company Name]." The AI spits back: Company history Product offerings Recent press releases Maybe some executive names The rep skims it, copies a few bullet points into their CRM, and calls it account planning. Then they get on the call and realize they have no idea what this VP is actually trying to accomplish this quarter. They ask surface-level questions. The prospect checks out. The meeting goes nowhere. This happens because most reps are using AI like a faster Google. They're asking for information instead of asking for intelligence. AI account planning only works when you give the AI a role and a specific outcome to deliver. Not "tell me about this company." Instead, "You're an account executive trying to book a meeting with this company's CMO in the next two weeks. Based on their recent announcements and what their executives are posting on LinkedIn, what initiatives are they likely prioritizing right now?" How to Set Up AI Agents for Account Planning The difference between a basic AI chat and an AI agent is memory and context. When you create an agent, you're teaching it what kind of output you need every single time. You're not starting from scratch with every account. Here's the framework that works: Step 1: Give Your AI Agent a Clear Role Don't just ask questions. Set up the scenario with urgency and context. For example: "You are an account executive at [Your Company]. You've been tasked with bringing in [Target Company] as a new customer within the next 90 days. Your first call is with their [specific role, like Chief Sales Officer]. Based on the materials I'm providing, what are the top three business initiatives this person is likely focused on right now?" This does two things. First, it forces the AI to think from your perspective instead of just summarizing data. Second, it prioritizes current, actionable information over historical background. Step 2: Feed It the Right Source Material Wikipedia summaries don't help you. But these sources do: Recent press releases about new initiatives or leadership changes LinkedIn posts from executives at the company (especially the person you're calling) Company blog posts about their strategic direction Industry news articles mentioning the company Their "About Us" or "Newsroom" page for current priorities Analyst reports or industry trend pieces relevant to their sector If you're selling to publicly traded companies, earnings call transcripts and annual reports (10-Ks) are gold mines. But most new AEs aren't calling on Fortune 500 companies. The good news is that smaller companies often share more on LinkedIn and their blogs because they're trying to build their brand. Upload PDFs or paste content directly into your AI tool. Then let it analyze the content through the lens of the role you gave it. The output will focus on strategic priorities, not corporate history. Step 3: Ask Follow-Up Questions Based on Persona If you're calling into marketing, tech, security, or customer experience, the priorities are different. Your AI agent should help you understand how company-wide initiatives affect the specific person you're talking to. After the initial analysis, ask: "How would these initiatives specifically impact the VP of Marketing's goals this quarter?" Now you have talking points that matter to the person on the other end of the call. Step 4: Validate With Human Intelligence AI gets you 80% of the way there in three minutes instead of fifteen. But you still need to cross-check. Look at LinkedIn. Check recent news. If you have access to account managers or customer success reps who work with similar companies, ask them if the trends you're seeing match reality. AI account planning is a tool, not a replacement for critical thinking. If the output feels off, it probably is. Trust your gut and adjust. How to Turn Research Into Value Messages The goal of account planning isn't to memorize facts about a company. It's to walk into a conversation with an informed hypothesis about what they're trying to accomplish. When you do this right, your opening changes. Instead of starting cold with "Tell me about your role," you can say: "I saw your CEO recently posted about accelerating your digital customer experience, and I'm assuming that's putting some pressure on your team to modernize how you're approaching customer engagement. But I could be completely wrong. What's actually taking up most of your time right now?" Here's how you've impacted your prospect: First, it proves you did real research. Second, it gives the prospect something specific to react to instead of making them explain their entire world from scratch. Third, and this is critical, it still leaves room for discovery. You're not skipping the "What are your biggest challenges?" question. You're earning the right to ask them by showing you've already thought about their business. When prospects talk about their challenges in their own language, you learn how they frame problems, what matters to them, and where your solution might actually fit. Even if your hypothesis is wrong, you've separated yourself from the 90% of reps who show up with nothing. And when you're right, you skip past the surface-level conversation and get straight into the dialogue that matters. That's how you earn credibility as a new account executive, even when you don't have ten years of experience to lean on. Building a Repeatable AI Account Planning Workflow This only scales if you systematize it. You can't rely on remembering the perfect prompt every time or recreating your process from scratch for every account. Create separate agents for different use cases. One for account planning. One for prospecting outreach. One for call preparation. Train each agent for the output you need so you aren't constantly course-correcting. Save your account plans in a central location. The information changes, so plan to refresh your research quarterly. What mattered in Q2 might not matter in Q4, and your account planning needs to reflect that. The key is building a system that you can repeat across your entire territory without burning out. Two to three minutes per account. Not fifteen. Not thirty. That's how you research 50 accounts in a week instead of just five. What This Actually Looks Like in Practice Let's say you're targeting a mid-market software company. You start by checking their LinkedIn. The CEO posted last week about expanding into healthcare verticals. You pull up their blog and find three recent posts about compliance challenges in healthcare tech. You upload screenshots or copy the text into your AI agent and give it the prompt: "You're an AE trying to close this software company in 90 days. The first meeting is with their Chief Revenue Officer. What are the top three priorities they're likely focused on, and how do those connect to the company's broader goals?" The AI analyzes the content and tells you: They're investing heavily in healthcare vertical expansion, but facing longer sales cycles due to compliance requirements They're dealing with the need to build credibility fast in a regulated industry Their CEO has committed to proving ROI in healthcare within two quarters Now you have a hypothesis. The CRO is probably under pressure to close healthcare deals faster while managing a team that doesn't have deep healthcare expertise. That's your angle. You cross-check this with LinkedIn and see that the CRO has been engaging with posts about sales enablement in complex verticals. You look at recent news and find they just hired a VP of Healthcare Sales. Everything lines up. Your outreach message writes itself. You're not pitching. You're acknowledging what they're working on and offering a perspective on how companies in similar situations have approached the same problem. What to Do After the Meeting Your AI workflow doesn't end when the call does. This is where most reps leave value on the table. After your meeting, take the transcript from your call recording tool (Fathom, Gong, Chorus, whatever you use) and upload it to your AI agent. Then ask specific questions:

This week’s Prog-Watch is another edition of our Explorations series, this one looking at The Canterbury Scene! Come explore this sub-genre through great music from Caravan, Gong, Hatfield and the North, Steve Hillage, Khan, Supersister, National Health, Egg, and the Soft Machine!

Nick has another Tales from the Concert. Furious Bongos, featuring Chad Wackerman on drums, came to Hagerstown last week to perform Frank Zappa's music and they did not disappoint.Song: Furious Bongos - “Black Page #2”Wayan Zoey is back to sub for Greg this week. He heard about Nick & Jay's recent experience seeing DOOM GONG and wanted to relay how there subsequent show in NYC went. Needless to say, the band had a less than optimal experience with a venue.Song: SML - “Chicago Four”Jay is excited to have our guest host this week because he's recently caught the Phish bug and has a lot of questions he needs answered. Wayan is a lifelong Phish fan and completely up on the band's lore. It's time for a Phish Q&A.Clip: Phish - Live in Saratoga, NY 7/25/25

420: SA 5000m Championships | Vic Milers Club 3000m | Point To Pinnacle  This episode is powered by Shokz, the world leading open ear headphones pioneer. Big news——Shokz Black Friday Sale is here, with up to 32% off sitewide! Visit: https://shokz.cc/irp15bf and use code IRP15 for your exclusive listener discount!   Brad remembers that he's definitely a runner and not a cyclist. Julian puts in his big week during his conference in Melbourne. Brady works out the best weight and gets an appreciation for race directing Sweat Vs Steam. Listener Offer: NordVPN has partnered with the Inside Running Podcast to offer you an amazing discount, head over to nordvpn.com/insiderunning to get a Huge Discount off your NordVPN Plan + 4 additional months on top! This week's running news is presented by Axil Coffee. Elite Fields for World Cross Country Trials have been released ahead of the event to be held 28th November at Stromlo Forest Park, Canberra. Entry Lists   Alex Stitt takes out the South Australia 5000m State Championships in 13:58.26 ahead of Adrian Potter and Jacob Cocks. Kate Holland-Smith won the State Title in 16:44.52 ahead of Tiana Cetta and Emily Wass. Official Results   Tess Kirsop Cole won the Vic Milers 3000m in 9 Seth O'Donnell wins in a meet record of 7:55, after winning the B race earlier. Lucas Chis came second in the A race in 8:00.26, just ahead of Will Lewis in 8:00.73. Tess Kirsop-Cole won the A race in 9:33.80 ahead of Katherine Dowie in 9:35.41 and Sophie Hall in 9:45.96 . Aths Vic Results Hub   Sam Clifford won the Point To Pinnacle in a course record, ascending to the top of kunyani from Sandy Point in 1:21:29 ahead of James Hansen and Leo Peterson. Danette Sheehan won in 1:41:25 ahead of Alice McGushin and Madeline Murray. Official Results   Josh Phillips ran 14:07 and Aynsley Van Graan ran 16:37 to post the fastest times of the day at the Gong 5000 on the Illawarra Criterium Track. Official Results Enjoy 20% off your first Axil Coffee order! Use code IRP20 at checkout. Shop now at axilcoffee.com.au The boys then review the latest drop in gear from Saysky, including half tights, shirts and some of the collaboration in shoes with Puma. You can shop the full range at saysky.com, where you can also score 15% off with our exclusive discount code using the code IRP15 at checkout.   Whispers addresses last week's topic of professionals not posting to Strava, then  Moose on the Loose muses on the rise of the professional runner youtube channels.   This episode's Listener Q's/Training Talk segment is proudly brought to you by Precision Fuel & Hydration. Is it safe to train post-injury for 10 weeks for a marathon? Visit precisionhydration.com for more info on hydration and fuelling products and research, and use the discount code given in the episode.  Patreon Link: https://www.patreon.com/insiderunningpodcast Opening and Closing Music is Undercover of my Skin by Benny Walker. www.bennywalkermusic.com Join the conversation at: https://www.facebook.com/insiderunningpodcast/  

Episode 404 of The VentureFizz Podcast features Ben Sesser, CEO & Co-Founder of BrightHire. Well this is a first… It's common to time my podcast interview around a milestone for a company like a funding announcement. But, this is the first time that in the span between my interview with the founder to the publishing date that the company announced its acquisition. Last week, BrightHire announced that the company has entered into an agreement to be acquired by Zoom. It certainly is a combination that makes a lot of sense. BrightHire is an interview intelligence platform. We saw its influence firsthand this past summer when VentureFizz hosted a series of AI job searching events. Talent acquisition leaders consistently mentioned BrightHire as the most-adopted application—a signal that immediately led me to reach out to Ben for this interview. As Ben shares, when they started, "interview intelligence" was a brand new category in hiring, and they faced plenty of doubters. But fast-forward to today, and much like the success of companies like Gong for sales teams, BrightHire's value is now obvious. But isn't that the case for all great companies in hindsight? BrightHire's investors include Flybridge, Index Ventures, 01 Advisors, Zoom Apps Fund, and others. Chapters 00:00 Intro 02:48 State of Hiring in the AI Era 06:51 Ben's Background Story 19:40 Getting Started in the Tech Industry 25:26 Origin Story of BrightHire 33:06 Creating a New Category 35:31 The Value of Video in the Hiring Process 41:17 BrightHire Screen - New AI Screening Platform 45:51 Experience of Raising Capital 48:36 Biggest Lessons Learned 50:22 Common Mistakes Companies Make When Hiring 51:57 Lightening Round Questions Episode Sponsor: As a longtime champion of the local startup ecosystem, Silicon Valley Bank supports innovative companies with the solutions and financing they need through every stage of growth. With more than 1,500 bankers and relationship advisors, and $42B in loans as of Q2 2024 – SVB delivers the right people, service and resources to support your entire financial journey. Learn more at SVB.com.

This week's Prog-Watch is another edition of our Explorations series, this one looking at The Canterbury Scene! Come explore this sub-genre through great music from Caravan, Gong, Hatfield and the North, Steve Hillage, Khan, Supersister, National Health, Egg, and the Soft Machine!

On this week's episode of Inklings we go over the talk by Gerrit W. Gong: No One Sits Alone

https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.   Get a 30 day Free Trial of Pipedrive with "BRUTALTRUTH" coupon at https://www.Pipedrive.com   Video Emails by Covideo = http://www.Covideo.com     A.I. Call Analysis by Gong.io = https://www.gong.io/bt   Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth     Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod     Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry     Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2     Join The Gaggle and Spread The Brutal Truth: http://gaggleamp.com/i/xfpnkxv   LeadFuze Coupon = SALES20 - to get 20% more leads https://www.leadfuze.com/#_l_1i       Use Find that Lead to get anyone's email: https://findthatlead.com/pricing#_r_brian81     Twitter: @briangburns LinkedIn: Brian G. Burns Facebook: Brian Burns YouTube: Brian Burns    

This week on Make It Happen Mondays, John sits down with Rory Sadler, Co-founder and CEO of trumpet, the leading digital sales room platform helping companies like Gong, HubSpot, and Personio increase sales velocity by transforming the buying experience.Before founding trumpet, Rory spent years on the front lines of SaaS sales—first as an individual contributor, then leading global teams at Hotjar. Along the way, he saw firsthand just how painful and chaotic buying software had become—and made it his mission to fix it.In this episode, Rory shares the aha moment that led to building trumpet, his early entrepreneurial grit (selling sweets and DJing as a teen), and why entrepreneurship is way different than just working at a startup. We also dive into:Why buyer enablement is the new sales enablementHow mutual action plans build real trust and alignmentWhat sellers are still getting wrong about personalizationThe massive opportunity in simplifying complex buying decisionsIf you're in sales, RevOps, or just care about delivering a smoother, faster, and more human buying experience, this episode will hit home.Are you interested in leveling up your sales skills and staying relevant in today's AI-driven landscape? Visit www.jbarrows.com and let's Make It Happen together!Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1 Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Rory on LinkedIn: https://www.linkedin.com/in/rory-sadler-trumpet/ Connect with Trumpet on LinkedIn: https://www.linkedin.com/company/sendtrumpet/Check out Rory's Website: https://www.sendtrumpet.com/

An unwritten rule, at least until now, of the show is, if you show up with a theme song you can call it a segment. Greg's Addiction is kind of like Three For Thursday, except with only one artist. On our premiere episode… there's no other way to put it, Greg is hooked on Geese.Songs:Terje Rypdal - “Sunrise”Geese - “Mysterious Love (Live)”Geese - “2122 (Live)”Geese - “Taxes (Live)”What's cooking this week in Jay's Jambalaya? Former Grateful Dead member Donna Godchaux dies at the age of 78. Spotify sued over Drake play count, and the top earning posthumous musicians of the past year.Song: Daniel Santiago & Kurt Rosenwinkel - “Gesture”Jay & Nick caught DOOM GONG in Westminster, MD last week. Nick brings us Tales from the Concert. In short, DOOM GONG is awesome (as is Shamboogi)!Song: DOOM GONG - “Dream Behemoth”

Send us a textAre you uncomfortable talking about money with prospects? You're not alone. In this episode, Bill and Bryan tackle one of the biggest challenges sales professionals face: bringing up price, cost, and economic conversations without the anxiety and uncertainty that usually comes with it.Whether you're dealing with technology sales, competitive situations, or demonstrating clear ROI, this episode gives you the confidence to talk about money like the professional you are.Key insights from this episode include:• Why bringing up price early (ideally in the first or second call) leads to better win rates, according to Gong's research data• The importance of establishing economic value before discussing price—and why you're the problem if you can't explain the ROI of your solution• How to have the "math conversation" collaboratively with prospects, showing them when an investment doesn't make sense for their current situation• When to disqualify a prospect based on revenue and business readiness (and why this is actually helping them, not manipulating them)• The fatal mistake of saying "I have no idea" when asked about pricing—and what to say instead=================================Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrets to Reinventing Yourself and Your Business." http://12boldmoves.comThe Insider program is open for enrollment. To check out our small learning group, go to http://advancedsellingpodcast.com/insiderIf you haven't already, join 14,000+ other sales professionals in our LinkedIn group at advancedsellingpodcast.com/linkedinStruggling with money conversations? Join our Insider live training "Confidence When Talking Money" on November 7th at 12pm EST: https://advancedsellingpodcast.com/insider

לא הרבה חברות עושות דרך משמעותית להטמעה של AI למפתחים . יש כאלה שזהירות מדי, אחרות קונות רשיונות לכולם ועושות הדרכה שטחית. גונג עשו תהליך אמיתי. דיברנו עם אוהד פרוש, Chief R&D Officer ב-Gong, על תהליך ההטמעה בארגון - איך עושים את זה מלמטה למעלה או מלמעלה למטה, code review אוטומטי שמושך מפתחים להשתמש בכלים, איזה תפקידים חדשים צריך ליצור כדי שזה יעבוד, ועוד פרקטיקות מיוחדות שעוזרות לגרום לזה לעבוד בתהליכי הפיתוח. האזנה נעימה, עמית בן דור.

Outbound prospecting isn't dead, it's just different. TSHP welcomes Jason Bay, outbound sales coach, trainer, and SKO speaker for a conversation about how to outbound smarter. Uncover the math problem haunting sales teams—those dismally low cold call and conversion rates—and explore innovative ways to manage and improve them. Discover how sales reps can benefit from AI tools like ChatGPT for practical, real-world experience, even when live conversations are scarce. Mark and Jason shed light on crafting an effective sales rhythm, and how voicemails can double as marketing messages, guiding prospects to your emails, rather than just seeking callbacks.

All links and images can be found on CISO Series. This week's episode is hosted by David Spark, producer of CISO Series and Jerich Beason, CISO, WM. Joining them on stage is Jack Leidecker, CISO, Gong. This episode was recorded live at HOU SEC CON 2025. In this episode: The open source sustainability problem AI levels the geopolitical playing field Cutting through AI vendor hype Why the fundamentals still hurt Thanks to Erik Bloch from Illumio for providing our "What's Worse" scenario. Huge thanks to our sponsor, Vorlon Security SaaS data moves fast—Vorlon gives security teams the context to move faster. Vorlon combines posture and secrets management, data flow visibility, and detection and response —
so you can see the full picture: what's connected, what's at risk,
and what needs immediate action. Learn more at https://vorlon.io/

By the time you implement “best practices,” they've become boring practices, and B2B sure doesn't mean boring to business. In this episode, Drew talks with Udi Ledergor (Gong), author of Courageous Marketing, the book that challenges B2B marketers to stop playing it safe. Together, they explore what it means to lead with creativity, confidence, and courage. Udi also shares how Gong earned attention by building an audience that wanted to engage, not just be targeted. With every executive, from the CEO to the CFO, invested in the story, marketing became a company-wide advantage instead of a department.  Three B2B Marketing Traps Udi Warns Against:  Following industry best practices instead of breaking them  Letting marketing own brand alone  Hiring for experience over potential Plus:  The punch-above-your-weight framework that makes a startup look enterprise-ready  Why brand must be led by the CEO and modeled across the exec team  How to hire for curiosity, learning speed, and potential  How to sell the 95–5 content mindset to your CEO and CFO If you're done blending in, this conversation will remind you why courage still wins in B2B. Udi will be speaking at the CMO Super Huddle in Palo Alto on November 7th, 2025. All attendees will receive a complimentary copy of his book, Courageous Marketing, and can get it signed in the morning!  For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

Everyone dreams about taking their company global. But most teams have no idea how hard it really is.In this episode, Toni sits down with Shantanu and Koen from Personio to talk about why expanding into new markets can easily sink your go-to-market strategy. They've both helped companies like Gong, LinkedIn, and Personio grow across borders, and they've got the scars to prove it.They dig into what founders get wrong about international expansion, how to tell if your product actually fits a new geography, and why “just translating the website” is never enough. You'll hear how cultural nuances, regulations, and even small hiring decisions can make or break your success abroad.This episode is brought to you by Evergrowth  —  Their Agentic GTM Workspace enables revenue teams to collaborate and win with AI-powered teammates, breaking down silos and helping B2B teams grow smarter with fewer resources. Want to work with us? Learn more: revformula.io(00:00) - Introduction (03:57) - Common Mistakes in Expansion (09:10) - Product Geo Fit (11:59) - Localized Market Strategies (19:25) - Cost and Investment in New Markets (24:07) - Finding the Right International Leader (25:53) - Practical Approaches to Market Entry (32:07) - Viewing Expansion as a Bet (34:51) - Team and Culture Considerations (37:31) - Leadership Advice for International Expansion (43:13) - Balancing Global and Local Needs (47:24) - Navigating Complexity in International Operations

London's own “Gong Girl,” Athena Ko, joins Dr. Sophie Bostock to share how sound meditation can open pathways to deep rest and mental calm. Together they will explore how gong baths and sound healing can support sleep, soothe an overactive mind, and anchor us in presence. Athena is one of London's leading gong masters and meditation teachers. As founder of The Gong Girl, she specialises in guiding people, especially those under high stress, into clarity, calm and restoration through sound and meditation. With past work teaching meditation in psychiatric wards and a background bridging both the corporate and spiritual worlds, Athena brings a rare blend of groundedness and depth. In this episode, Athena will teach you how to “listen yourself to sleep” and take you on a short guided sonic meditation using gong and vibration to help you drift into rest. Find out more about Athena and her gong work via Instagram: https://www.instagram.com/thegonggirl Sleep On Series 4 is brought to you by The Sleep Charity and sponsored by Nytol.

What makes a product launch actually land? And why do so many fall flat? Daniel's OUT, Tamara's IN. She sits down with marketing leader Julien Savauge to unpack the difference between a launch and a go-to-market strategy, why most teams treat “launch day” as the end when it should be the beginning, and how great marketers use story to shift perception. So what matters more: release dates or momentum? Julien shares lessons from his time at Salesforce, Gong, and beyond, reveals why pre-launch momentum matters more than release dates, how to avoid internal misalignment, and why launches fail when they're built from the inside out. If you've ever wrestled with a launch that didn't hit its mark, struggled to get cross-functional buy-in, or wondered how to make your messaging actually resonate, this is the episode for you.  Follow Julien: LinkedIn: https://www.linkedin.com/in/julien-sauvage/ Follow Tamara: LinkedIn: https://www.linkedin.com/in/tamaragrominsky/ Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

“I wouldn't be able to be the Chief Marketing Officer of the company without AI. … It's like having a person expert in marketing that explains things exactly the way I want to understand them.” -Gianluca Ferremi   Gianluca is a technology expert with over 25 years of experience in innovation and digital transformation. He's launched two AR/VR educational apps used by 35,000 students, generated $46.5M in B2B sales, and co-launched the first low-cost Pay TV in South Africa. Specializing in soft skills development, Gianluca believes in an education that values human talent and personal growth. Website: https://www.wisepath.ai/ LinkedIn: https://www.linkedin.com/in/gianlucaferremi/    Most product demos suck. Madhav knows this better than anyone—after a decade in B2B marketing, he's seen thousands of terrible demos kill deals. That's why he leads marketing at Storylane, where 4,000+ teams like Gong, Clari and Rippling now create killer demos in 2 minutes instead of 2 weeks. Website: https://www.storylane.io/ LinkedIn: https://www.linkedin.com/in/madhavbhandari/ YouTube: https://www.youtube.com/@StorylaneOfficial/videos   In this episode, we explore the intersection of education, technology, and storytelling—how innovation in both learning and marketing can unlock growth, impact, and connection.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

“I wouldn't be able to be the Chief Marketing Officer of the company without AI. … It's like having a person expert in marketing that explains things exactly the way I want to understand them.” -Gianluca Ferremi   Gianluca is a technology expert with over 25 years of experience in innovation and digital transformation. He's launched two AR/VR educational apps used by 35,000 students, generated $46.5M in B2B sales, and co-launched the first low-cost Pay TV in South Africa. Specializing in soft skills development, Gianluca believes in an education that values human talent and personal growth. Website: https://www.wisepath.ai/ LinkedIn: https://www.linkedin.com/in/gianlucaferremi/    Most product demos suck. Madhav knows this better than anyone—after a decade in B2B marketing, he's seen thousands of terrible demos kill deals. That's why he leads marketing at Storylane, where 4,000+ teams like Gong, Clari and Rippling now create killer demos in 2 minutes instead of 2 weeks. Website: https://www.storylane.io/ LinkedIn: https://www.linkedin.com/in/madhavbhandari/ YouTube: https://www.youtube.com/@StorylaneOfficial/videos   In this episode, we explore the intersection of education, technology, and storytelling—how innovation in both learning and marketing can unlock growth, impact, and connection.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

We say a prayer for Greg as he soon heads to Southeast Asia to ride his bike between historical temples and famous night spots.  Kona is ON and we chat to Bianca Connor who is on the island just 48 hours away from the cannon sounding along with 1500 AG females from around the world ready to take on the hardest single day endurance event on the planet, the IRONMAN World Championships Hawaii. Talkback is back, Melbourne Marathon, The Gong and Laidlow for Busso IRONMAN?  Cast your votes people, which theme song are we running with 1 or 2? Join the Tribe www.koasports.com.au

How do you manage 100,000+ renewals or scale AI across thousands of CSMs? CS leaders share how they're tackling their biggest challenges and using technology to drive retention, adoption, and efficiency.In this episode of the [Un]churned Podcast, Josh Schachter sits down with customer success leaders at the 2025 Gainsight Pulse Conference in Las Vegas to explore how they're tackling their biggest challenges - from managing massive renewal volumes to driving adoption at scale. Featuring CS executives from Rockwell Automation, Fleetio, Handshake, Boomi, Dellteck, and SAP, this episode reveals practical strategies for using AI to save time, improve efficiency, and deliver better customer outcomes.What you'll learn:1. How Rockwell Automation's CS team manages 100,000+ annual renewals with 300 team members across 85 recurring revenue products2. Why AI-powered engagement signals are replacing time-based customer outreach3. The importance of building trust in AI-powered insights before teams will adopt them4. How to aggregate and visualize data from multiple systems to tell a coherent story to stakeholders5. Why change management is critical when introducing new product features that alter established workflows6. How relationship-level insights can reveal the full picture of multi-product customer health---Check out the Key Takeaways & Transcripts: https://www.gainsight.com/presents/series/unchurned/---Where to Find the guests:- Angel Rogers - https://www.linkedin.com/in/angel-rogers-leader/- Sean MacPherson- https://www.linkedin.com/in/seanmacpherson- Tiffany Taylor - https://www.linkedin.com/in/tiffany-taylor-learner/- Matt Krebsbach - https://www.linkedin.com/in/matt-krebsbach-694117163/- Charlie Ferraro - https://www.linkedin.com/in/charlesferrao/- Margo Martin - https://www.linkedin.com/in/margomartin-/- Tony Pante - https://www.linkedin.com/in/tony-pante-9b5419/---Where to Find Josh: LinkedIn: https://www.linkedin.com/in/jschachter/--- In this episode, we cover:0:00 - Introduction 0:27 - Angel Rogers: Managing 100K renewals at Rockwell Automation5:32 - Sean MacPherson: Aggregating insights from multiple systems9:48 - Tiffany Taylor: Speed up feedback loops and time-to-value14:09 - Matt Krebsbach: Prioritization, delivering outcomes and data enablement 18:47 - Charlie Ferraro: Retention, renewals and efficiency20:35 - From Spidey sense to AI-powered engagement analysis21:47 - Measuring adoption in agentic products22:07 - Margo Martin: Stay ahead with real-time defect alerts25:17 - The value of relationship-level insights26:10 - Tony Pante: Driving adoption across 2,000 CSMs at SAP29:35 - Using AI for translation, content creation, and enablement---Referenced:• Gainsight Pulse Conference: https://gainsightpulse.com/europe/• Rockwell Automation: https://www.rockwellautomation.com/• Fleetio: https://www.fleetio.com/• Handshake: https://joinhandshake.com/• Boomi: https://boomi.com/• Dellteck: https://www.deltek.com/en• SAP: https://www.sap.com/• Staircase AI: https://www.gainsight.com/staircase-ai/• Reef AI: https://www.reef.ai/• Gong: https://www.gong.io/de/• SAP Joule: https://www.sap.com/products/artificial-intelligence/ai-assistant.html

In Episode 99, I do something a little different: I take you behind the scenes as I use ChatGPT in voice mode to design a real automation from start to finish. The goal? Build an internal chatbot for product and engineering that's trained on CX call transcripts stored in Gong, so teams can ask targeted questions (“What's frustrating customers in Module X?”) and get instant, concise answers with deep links back to the exact call moments.You'll hear how I frame the problem, push the model to avoid hallucinations, and pick a stack that balances speed, privacy, and scale: Gong → Airtable as the searchable store → a Zapier-hosted chatbot for querying. We also cover transcript hygiene (auto-removing small talk and personal details), vendor privacy considerations, and a simple habit hack: having AI remind you later to actually implement the ideas you generated while walking the dog.I'll link the step-by-step PDF I asked ChatGPT to generate in the show notes so you can follow along and adapt it to your environment.If this sparks ideas for your own digital CX programs, follow/subscribe and drop a review—it really helps more practitioners find the show.Support the show+++++++++++++++++Like/Subscribe/Review:If you are getting value from the show, please follow/subscribe so that you don't miss an episode and consider leaving us a review. Website:For more information about the show or to get in touch, visit DigitalCustomerSuccess.com. Buy Alex a Cup of Coffee:This show runs exclusively on caffeine - and lots of it. If you like what we're, consider supporting our habit by buying us a cup of coffee: https://bmc.link/dcspThank you for all of your support!The Digital Customer Success Podcast is hosted by Alex Turkovic

Most sellers tend to get caught up in the technical side—asking the “right” questions, handling objections, and checking all the boxes. But in the process, we often overlook something just as important: the emotional side of selling. That's why I invited Alex Kremer, founder of Alluviance, to join me. He breaks down how the right mindset can help you close more deals and build lasting relationships.Meet Alex Kremer· Alex Kremer is the Founder of Alluviance, a community and organization dedicated to transforming sales and leadership through authenticity, purpose, and performance. · With over 15 years of experience, he has worked with top companies like Salesforce, AWS, and Gong, and played a key role in scaling Outreach from $25M to $250M. · He's hired, trained, and led over 100 Account Executives and Sales Managers, earning President's Club honors 7 years in a row.· Alex is known for helping leaders build high-performing teams and purpose-driven cultures that achieve lasting results.Beyond the Tactics: The Role of Mindset in Sales Success· Alex pulls back the curtain on his journey, opening up about the hidden struggles he faced even when he seemed most successful. · Despite hitting top quotas and leading major accounts at Microsoft, he battled depression, highlighting a key truth: salespeople can meet every external standard and still feel empty inside. · Alex explains how mental, emotional, and even spiritual health are often overlooked but absolutely crucial to sustainable, fulfilling sales success.Practical Strategies: Filling the Void and Mastering the Inner Game· Alex introduces the concept of “parts work,” a therapeutic approach to identifying and relating to various emotions without self-judgment. · He stresses the importance of self-awareness, inviting reps to treat their emotional states with the same curiosity as they would a sales prospect in discovery. · Simple practices like mindful breathing, walks without phones, and reflective journaling can create the internal space needed for clarity.Leadership in Action: Bringing Mindfulness Into Sales Teams· For sales leaders, Alex suggests starting meetings with grounding exercises such as box breathing or gratitude practices. · Investing a few minutes in presence and connection sets a more productive tone than jumping straight to numbers.“When you connect more deeply with yourself, it allows you to connect more deeply with other people, which is very interwoven with sales.” - Alex Kremer.ResourcesAlex's company, Alluviance, hosts regular retreats blending sales tactics with inner game work. Reach out to Alex on LinkedIn or the Alluviance website for future retreat details.Sponsorship Offers1. This episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.2. This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at

Track List : Praises Sanchez & Christopher Martin Still A Praise Jah Morgan Heritage Promise Land Pinchers Kick In Mr. G Bad Boy And Police Buju Banton Too Late To Lie Lila Iké Love And Energy Ky-Mani Marley Hustling In My Blood Baby Cham, Stephen Marley, Damian "Jr. Gong" Marley My Peace Ginjah Those Days Jesse Royal Lost Soul Fantan Mojah Wife And Sweetheart Christopher Martin So High Jesse Royal & Agent Sasco Da Song Yah Ninja Ford & Shabba Ranks BIG 45 Protoje Pon Di Island Yaksta Gunman Town Pressure Busspipe x Capleton Bout Ya Irie Souljah This I Know Khalia Cold World Dre Island Common Sense Lutan Fyah Hold Corner Jah Lil Jamaica Kabaka Pyramid Round & Round Mortimer Good Times Jah-Lil Spark Up (ft. Busy Signal) Collie Buddz Struggle (ft. Buju Banton & Jaz Karis) Spinall All Over The World Lila Iké

En Ivoox puedes encontrar sólo algunos de los audios de Mindalia. Para escuchar las 4 grabaciones diarias que publicamos entra en https://www.mindaliatelevision.com. Si deseas ver el vídeo perteneciente a este audio, pincha aquí: https://www.youtube.com/watch?v=_3C0RhF9QfU Si deseas ver el vídeo completo: https://youtube.com/live/KcSz0SkX8ks #Gong #Alma #PoderCurativo Más información en: https://www.mindalia.com/television/ PARTICIPA CON TUS COMENTARIOS EN ESTE VÍDEO. -----------INFORMACIÓN SOBRE MINDALIA--------- Mindalia.com es una ONG internacional, sin ánimo de lucro, que difunde universalmente contenidos sobre espiritualidad y bienestar para la mejora de la consciencia del mundo. Apóyanos con tu donación en: https://www.mindalia.com/donar/ Suscríbete, comenta positivamente y comparte nuestros vídeos para difundir este conocimiento a miles de personas. Nuestro sitio web: https://www.mindalia.com SÍGUENOS TAMBIÉN EN NUESTRAS PLATAFORMAS Facebook: / mindalia.ayuda Instagram: / mindalia_com Twitch: / mindaliacom Odysee: https://odysee.com/@Mindalia.com *Mindalia.com no se hace responsable de las opiniones vertidas en este vídeo, ni necesariamente

Udi Ledergor is back on the pod—and this time, he's bringing the fire behind Courageous Marketing, his new book that challenges everything safe, stale, and same-same in today's crowded GTM world.As the former CMO of Gong during its hypergrowth years (multi-billion-dollar valuation, anyone?), and now Chief Evangelist, Udi knows firsthand how to build brands people actually love. In this episode, he and John dig deep into what separates average from iconic in today's AI-drenched world of “best practices.”You'll hear:Why courageous marketing requires risk, not just reachThe 10-20% “crazy idea” budget every brand needsHow sales and marketing can truly work togetherThe real difference between vanity metrics and valuable growthHow to craft a brand people feel, not just seeWhether you're a marketer looking to break the mold or a seller tired of lead-gen lip service—this episode is for you.Are you interested in leveling up your sales skills and staying relevant in today's AI-driven landscape? Visit www.jbarrows.com and let's Make It Happen together!Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1 Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Udi on LinkedIn: https://www.linkedin.com/in/udiledergor/Get Udi's book Courageous Marketing: https://mybook.to/courageousmarketingCheck out Gong's Website: https://www.gong.io/

Amit Bendov is Co-Founder & CEO of Gong, the leading AI-sales platform. The company has raised about over $600 million from some of the best in the world including Sequoia, Thrive, Salesforce and more. Gong has surpassed US$400 million in ARR, serves thousands of customers (including multiple Fortune 10s), and is valued at over $7BN.  AGENDA:  00:00 – Why CRM Was Always a Lie and Gong's Secret Insight 04:30 – Will AI Kill Salesforce? Mark Benioff's Nightmare 08:15 – Why 99% of VCs Said No to Gong's Seed Round 12:00 – The Shocking Trial Close That Changed Everything 18:00 – Can AI Make Every Seller Perform Like LeBron? 20:30 – Will Sales Software Shift from Software Budget to Human Labor Budget? 25:00 – Why AI SDRs Are “Stupid” and Bound to Fail 35:00 – Gong's Darkest Hour: Shrinking, Churn, and Losing Muscle 41:30 – The Re-Acceleration Playbook: How Gong Got Back to Hypergrowth 54:00 – Would Amit Ever Sell Gong—or Take It Public?