Podcast appearances and mentions of scott rogerson

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #34, Anna Nadeina talks with Scott Rogerson, CEO of UpContent, a leading intelligent content discovery engine.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

Follow this metaphor...If your building materials brand is a top-performing automobile, the fuel that enables it to perform at high levels is the content you develop on behalf of that brand. You need to constantly fill the tank and ensure the fuel is mixed properly – blog posts, product features, thought leadership articles, infographics and more. That way, the engine of your brand continues to hum. But developing this quantity of original content is a heavy lift for any marketing team. How can you augment the organic content you're producing for your owned media channels, including your website, your blog, and your social media communities? Curated content is good solution. On this episode of Hubs & Drivers, Jeff Donaldson sits down with Scott Rogerson, CEO of UpContent, Inc. to discuss his company's powerful technology solution that allows brands to curate and share third-party content with their audiences as part of an effective content strategy.  Learn how UpContent can help augment your organic content marketing initiatives here.You can also view this episode on YouTube here.Visit Hubs & Drivers podcast website here.Hubs & Drivers is sponsored by BLD Marketing.About Our Sponsor:  BLD Marketing is a results-based, digitally-focused, full-service strategic marketing firm exclusively serving the commercial and residential building materials category. BLD offers a portfolio of strategic marketing services and implementation capabilities to help clients build, grow, and optimize a healthy digital marketing ecosystem, leading to quicker growth rates and higher profitability. To learn more, visit www.bld-marketing.com

Scott Rogerson is the CEO of UpContent, a SaaS content curation platform built to help its users power up their content strategy and save time in their operations. UpContent spun out of Rogerson's former agency after it was created to solve internal problems. Now it helps hundreds of companies worldwide curate content, increase thought leadership, and build deeper trust with their customers.  In this week's episode of Building While Flying, Scott shares how UpContent was born, how it's evolved over time to meet customers' needs, and how he sees it continuing to grow in the future. At the heart of the conversation is the belief that content curation and creation can (and should) live together within a business's strategy; as he says, it's a “yes, and” situation, not “either or.” Scott also stresses the importance of knowing your customers and their needs, and how UpContent continues to deliver solutions for teams of all sizes around the world. In-flight topics: How UpContent was born Content curation vs. content creation  Choosing the right business model How to use UpContent in your business How the COVID-19 pandemic affected their growth and offerings The importance of knowing your customers ...and more! Relevant Links: Website: https://www.upcontent.com/  UpContent Twitter: https://twitter.com/getupcontent  UpContent LI: https://www.linkedin.com/company/getupcontent/  Scott Twitter: https://twitter.com/scottarogerson  Scott LinkedIn: https://www.linkedin.com/in/scottarogerson/

Geng Wang is the CEO and co-founder of Civic Champs, a software startup focused on creating s seamless and rewarding volunteering experience for both volunteers and service organizations   This is Geng’s third commercial venture. He’s previously co-founded two companies; RentJungle.com, an apartment search engine that sold in 2014 to The Rainmaker Group, and Community Elf (rebranded as Cosmitto), a social media management firm which we sold in 2017 to a PE firm, Topanga Partners.   Given his past successes, Geng is looking to both create financial and social impact with his latest company. He has leveraged a number of startup incubators, including TechCrunch’s Startup Battlefield, Elevate Ventures, Innovation Works, TechStars Iowa, and Mass Challenge, to get it off the ground.   In this episode, Geng and Aaron discuss how motivation changes through an entrepreneur’s career, the nature of product development, and how to design a startup’s culture.   Sign up for a Weekly Email that will Expand Your Mind.   Geng Wang’s Challenge; For National Volunteering Month, get out there and go find an avenue to help your community.   Connect with Geng Wang Linkedin Twitter Civic Champs Website geng@civicchamps.com If you liked this interview, check out episode 12 with Scott Rogerson where we discuss Community Elf, social media management, and their software spinout UpContent.   Text Me What You Think of This Episode 412-278-7680 Underwritten by Piper Creative Piper Creative makes creating podcasts, vlogs, and videos easy.    How? Click here and Learn more.   We work with Fortune 500s, medium-sized companies, and entrepreneurs.   Follow Piper as we grow YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify

UpContent is a robust content curation tool that allows sales and marketing deepen relationships with prospects.  Content engages, content educates, content build brand, content generates leads.  I speak with Scott Rogerson, CEO of UpContent.  This engaging conversation is all about sharing content with prospects; what forms of content, the strategies, and the approaches that can lead to potential leads into your funnel. Learn about content sharing strategy and the benefits of doing so.   Prior to founding UpContent, Scott ran a marketing agency, raised and ran a middle-market private equity fund, and spent over five years in consulting assisting non-profit and for-profit organizations to build successful strategies and improve operations.   I'm Paul Mosenson, the host of Fix the Convince and Founder of NuSpark Consulting, a marketing optimization consultancy for firms of all sizes and categories

This week we talk with my friend and Hey Digital client Scott Rogerson who is the CEO of UpContent. Scott has been able to build extremely strong partnerships with companies like Hootsuite and Hubspot whilst selling to enterprise companies - all with a team of just 3. On this week's episode he shares his tips with us!

In this episode, we welcome back Scott Rogerson, CEO of UpContent. This time we're talking about more than just curating content. We're discussing content curation's role in account-based marketing (ABM). Scott shares his insights and tips on: using curation tools to listen for actionable content -- sales triggers -- as well as listening for news to keep your team up-to-date on target accounts leveraging curated content in social media to attract and engage with your target accounts how to incorporate curated content into an account-based microsite, blog, or newsletter what tools to consider for ABM-related content efforts and more Also, don't miss Scott's answer to his just-for-fun question. It involves a protective mother giraffe! Connect with Scott online: https://twitter.com/scottarogerson https://www.linkedin.com/in/scottarogerson/ upcontent.com __ About The B2B Mix Show: The B2B Mix Show with Alanna Jackson and Stacy Jackson is brought to you by Jackson Marketing. Need help with your B2B online presence? Let's talk! Connect with us on social media: The B2B Mix Show — Twitter, Instagram, LinkedIn, Facebook Stacy Jackson — Twitter, LinkedIn Alanna Jackson — Twitter, LinkedIn

There are lots of ways to build your Story Leadership (tm), including "content curation," where you carefully select and share content created by other people. In this episode of The Brandtelling Podcast, we interview Scott Rogerson of UpContent, a content curation platform built for today's busy marketers.

Curating content is an excellent way to build trust and stand out from the noise in almost any industry. Tune in to this episode with Scott Rogerson from UpContent to hear about how content curation works in your favor and how easy it is to do.  Resources mentioned in the episode UpContent GetRevue Connect with […]

Curating content is an excellent way to build trust and stand out from the noise in almost any industry. Tune in to this episode with Scott Rogerson from UpContent to hear about how content curation works in your favor and how easy it is to do.  Resources mentioned in the episode UpContent GetRevue Connect with ... Read more

In 2019, if you're selling professional services or technology, you're sharing articles and blog posts with prospective clients.  Curated third party articles from reputable sources are the name of the game - and they're a really effective way to underline your points and prove that your product or business is as good as you say it is.  Our guest this week is Scott Rogerson, the CEO of UpContent, and his product helps companies to find these articles, sort the good ones from the bad ones, showing clients that you're credible, and that they won't regret choosing you.  This episode, Scott comes in to explain the new rules of social proof and content creation.

I’m fairly certain that Jordan is a human, but I’m not sure. He has traveled to 32 countries, lived in China for 18 months, trains Brazilian Jiu-Jitsu, is a private pilot, SCUBA dives, and speaks Mandarin Chinese. He’s also founded Debt Maven, a platform for middle market borrowers, lenders, and service providers to transact with each other for debt capital financings.   Jordan previously spent six years in cross-border investment banking advising global corporates and private equity firms on M&A deals up to $250 million. From pig farms to printers, and car components to cardboard boxes, Jordan worked on deals in a wide array of industries.   Attend my one-day conference January 27th in Pittsburgh. Learn more here.   Jordan’s Challenge; Start something today. Speed is better than perfection.   Connect with Jordan LinkedIn Website jordan@debtmaven.com If you liked this interview, check out previous episodes with Larry Gioia where we discuss connecting the dots or Scott Rogerson where we discuss starting a search fund.

So many brilliant marketing strategies go to waste due to lack of execution, and who better to implement your strategies than, well, hardworking elves? On the show today is Scott Rogerson, Chief Executive Officer of Community Elf, a company that aims to help organizations win customers through execution and measurement of daily content marketing services across all stages of the customer journey.In this episode, we talk about how Scott Rogerson’s company handles the day to day marketing operations of their clients, from generating website content all the way to handling customer concerns and email marketing. If you’ve got strategies but can’t get the gears to work, you’ll learn a thing or two from this podcast! Scott and I discuss the following:Why companies fail in executionHow to Scott gets the C-Suite to understand the value of his serviceWhy there is no magic bullet, and marketing is really all about nurturing and following your customers through their journeyHow to deal with clients who always want to ride on the next big thingWhy it’s essential to measure arcs instead of initiativesIf you’re a marketing agency or a business looking for someone to handle your marketing efforts, you’ll get a ton of insights on this episode. Tune in and take action today!

So many brilliant marketing strategies go to waste due to lack of execution, and who better to implement your strategies than, well, hardworking elves? On the show today is Scott Rogerson, Chief Executive Officer of Community Elf, a company that aims to help organizations win customers through execution and measurement of daily content marketing services across all stages of the customer journey.In this episode, we talk about how Scott Rogerson’s company handles the day to day marketing operations of their clients, from generating website content all the way to handling customer concerns and email marketing. If you’ve got strategies but can’t get the gears to work, you’ll learn a thing or two from this podcast! Scott and I discuss the following:Why companies fail in executionHow to Scott gets the C-Suite to understand the value of his serviceWhy there is no magic bullet, and marketing is really all about nurturing and following your customers through their journeyHow to deal with clients who always want to ride on the next big thingWhy it’s essential to measure arcs instead of initiativesIf you’re a marketing agency or a business looking for someone to handle your marketing efforts, you’ll get a ton of insights on this episode. Tune in and take action today!

So many brilliant marketing strategies go to waste due to lack of execution, and who better to implement your strategies than, well, hardworking elves? On the show today is Scott Rogerson, Chief Executive Officer of Community Elf, a company that aims to help organizations win customers through execution and measurement of daily content marketing services across all stages of the customers' journey. In this episode, we talk about how Scott Rogerson’s company handles the day to day marketing operations of their clients, from generating website content all the way to handling customer concerns and email marketing. If you’ve got strategies but can’t get the gears to work, you’ll learn a thing or two from this podcast! Scott and I discuss the following: - Why companies fail in execution- How Scott gets the C-Suite to understand the value of his service- Why there is no magic bullet, and marketing is really all about nurturing and following your customers through their journey- How to deal with clients who always want to ride on the next big thing- Why it’s essential to measure arcs instead of initiatives If you’re a marketing agency or a business looking for someone to handle your marketing efforts, you’ll get a ton of insights on this episode. Tune in and take action today!

So many brilliant marketing strategies go to waste due to lack of execution, and who better to implement your strategies than, well, hardworking elves? On the show today is Scott Rogerson, Chief Executive Officer of Community Elf, a company that aims to help organizations win customers through execution and measurement of daily content marketing services across all stages of the customers' journey. In this episode, we talk about how Scott Rogerson’s company handles the day to day marketing operations of their clients, from generating website content all the way to handling customer concerns and email marketing. If you’ve got strategies but can’t get the gears to work, you’ll learn a thing or two from this podcast! Scott and I discuss the following: - Why companies fail in execution- How Scott gets the C-Suite to understand the value of his service- Why there is no magic bullet, and marketing is really all about nurturing and following your customers through their journey- How to deal with clients who always want to ride on the next big thing- Why it’s essential to measure arcs instead of initiatives If you’re a marketing agency or a business looking for someone to handle your marketing efforts, you’ll get a ton of insights on this episode. Tune in and take action today!

Pokemon Go had us trying to catch ‘em all, but could it help brick and mortar businesses catch customers as well? The augmented reality mobile game is still a new phenomenon, but opportunistic businesses are already seeing its massive potential to lure new customers. I’ve got marketing and advertising expert Scott Rogerson on the show today to tell us how we can use Pokemon Go to “be the very best” in brand awareness and sales activation. In this episode, we discuss the following: What exactly is Pokemon Go? How businesses can capitalize on Pokemon Go The organic and paid ways the game may be used for more foot traffic How Pokemon Go can you help you reach a tough democraticThe Pokemon Go fever is sweeping nations, so don’t get left behind. Tune in and see how your business can capitalize on the game before others jump on the bandwagon today!

Pokemon Go had us trying to catch ‘em all, but could it help brick and mortar businesses catch customers as well? The augmented reality mobile game is still a new phenomenon, but opportunistic businesses are already seeing its massive potential to lure new customers. I’ve got marketing and advertising expert Scott Rogerson on the show today to tell us how we can use Pokemon Go to “be the very best” in brand awareness and sales activation. In this episode, we discuss the following: What exactly is Pokemon Go? How businesses can capitalize on Pokemon Go The organic and paid ways the game may be used for more foot traffic How Pokemon Go can you help you reach a tough democraticThe Pokemon Go fever is sweeping nations, so don’t get left behind. Tune in and see how your business can capitalize on the game before others jump on the bandwagon today!

As an entrepreneur, Phil Laboon started his first company in my parent’s basement back in 2001. Back then, no one was thinking about SEO. 15 years later, SEO is one of the most sought after inbound marketing services, and his basement company is one of the leading digital marketing agencies in the country. His company, Eyeflow Internet Marketing provides clients with consulting and digital marketing services that help their business stand up and be heard by audiences both on and off the web.   Additionally, Phil hosts Pittsburgh Tech Talk, an online show that brings attention to some of the city’s biggest names and companies in tech. He speak publicly and offers consulting services to help show startups how to be successful in the fast-paced world of technology. Phil also invests in several startups as a way to help them hit the ground running and build their business.   Phil’s Challenge; Reach out to five high-status individuals in a creative way. Do something other than just sending an email or a tweet.   If you liked this interview, check out episode 12 with Scott Rogerson where we discuss twisting career arcs, entrepreneurship, and investing.

Scott Rogerson, Chief Executive Officer at Community Elf, specializes in strategic and business planning, data-driven decision making, process improvement, security, management, and compliance, as well as the development of custom applications for data collection and analysis.  He is also President-elect of the Pittsburgh Community Services, Inc. (PCSI) Board of Directors. PCSI is the Community Action Agency of the City of Pittsburgh.  The goal of PCSI is to help low income persons achieve self-sufficiency through the development of processes and activities that empower individuals and families to make life-altering changes, which can reduce the barriers and characteristics of poverty. Prior to joining Community Elf, Scott was co-founder and Managing Director of Oakhill Equity, an operator-led private investment fund employing the search fund model. Oakhill was capitalized by a diverse mix of institutional and individual investors.  A magna cum laude graduate of Duquesne University, Scott earned a BSBA degree in Economics, Information Systems Management, and International Business. He earned an MBA at the Tepper School of Business at Carnegie Mellon University with concentrations in Finance, Operations, and Marketing. Book Recommendation - The Hard Thing About Hard Things by Ben Horowitz Challenge; Don't be passive in sharing the best content you find on the web and adding your opinion/perspective to people in your network. Links PR Web - UpContent Launch CIO.com - Top Startup Easy Ways To Find High-quality Content Connect to Scott twitter @scottarogerson LinkedIn Community Elf UpContent Email Community Elf on Twitter @communityelf @getupcontent