Video Island Podcast

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Welcome to the Video Island Podcast, where we answer all your questions about video production. Whether you’re producing video for business or just for fun, video experts Blake and Mat have been there and have the right tips for you. From pre- to post-production, tune in for topics like the best equ…

Video Island Podcast


    • May 18, 2021 LATEST EPISODE
    • every other week NEW EPISODES
    • 38m AVG DURATION
    • 30 EPISODES


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    Latest episodes from Video Island Podcast

    How to Make Good Interview Videos

    Play Episode Play 30 sec Highlight Listen Later May 18, 2021 14:17 Transcription Available


    Interview videos are a powerful way to show off expertise and engage your audience. Plus, they're easy to produce. In this episode, we'll teach you how to make a good interview video.Learn more over on our blog: https://bit.ly/3tYtekS

    The Sales Stage - Episode 7 - Competition & Role Transition

    Play Episode Listen Later Apr 27, 2021 33:11


    In this episode of Sales Stage, Reva talks about her recent transition back to an individual contributor sales role, followed by a deep dive into how the sales team approaches competition in the sales process.

    Video for Sales Emails: How to Use Video to Book More Meetings

    Play Episode Listen Later Apr 26, 2021 14:34 Transcription Available


    Sales videos are a powerful way to save time, build rapport, and accelerate deals. This step-by-step primer will equip you with everything you need to know to send your own sales video email.Learn more over on our blog: https://bit.ly/3dVYHPS

    Personalized Video: Everything You Need to Know

    Play Episode Listen Later Apr 26, 2021 16:26


    Personalized videos are a powerful way to capture and keep your audience's attention. Find out how they work, learn how they're made, and hear examples.Check out more over on the Vidyard blog: https://bit.ly/3xjWc1z

    Video Length - How Long Should Your Videos Be?

    Play Episode Play 30 sec Highlight Listen Later Apr 22, 2021 17:00 Transcription Available


    Are you creating a script or storyboard for a video and trying to figure out what the length should be? Well, the rule of thumb is to keep most videos under two minutes, but optimal video length varies depending on where you share or embed it.In this episode, we are talking about how long videos should be and tips for each channel!Take a deeper dive over on our blog: https://bit.ly/3sF2tRZ.

    The Sales Stage - Episode 6 - Social Selling with Daniel Disney

    Play Episode Listen Later Apr 21, 2021 40:51


    In this episode of Sales Stage, Jimmy & Reva welcome Social Selling Guru Daniel Disney to the show to discuss LinkedIn strategies, profiles, personal brands, messaging, and the difference between social selling and marketing.

    Video Storytelling - Creating A Connection Through Narrative

    Play Episode Listen Later Apr 20, 2021 8:49 Transcription Available


    Are you looking for a way to drive connection through narrative? Want to tell the story of your company or your message?In this episode, we are talking all about video storytelling- tips tricks and how to do it well! Learn how to be successful at video storytelling by focusing on themes, building stories around emotion, and following some key storytelling principles.

    The Sales Stage - Episode 5 - Team Building Strategies

    Play Episode Listen Later Apr 19, 2021 41:02


    This episode of Sales Stage is all about team-building strategies, your hosts Jimmy & Reva discuss how to build and reinforce a sales team's identity and the importance of accountability and ownership in this new world of remote sales.

    Video Prospecting 101 - Take Outreach From Cold to Bold

    Play Episode Listen Later Apr 6, 2021 17:39 Transcription Available


    Video prospecting uses video messages as a fundamental component of the outreach to capture a prospective customer’s attention and connect with them.The concept is simple. The results are powerful. And anyone can do it—all it takes is a free tool, a webcam, and a little bit of practice.If you're looking for more tips and video examples, check out the full blog post: https://bit.ly/3wE4rVD

    How to Be Comfortable on Video

    Play Episode Play 30 sec Highlight Listen Later Mar 23, 2021 14:36 Transcription Available


    If you're camera-shy, the idea of being on video can be downright terrifying. But it doesn’t have to be. We've rounded up our top tips and tricks to help you get over your fears and feel more confident and comfortable on video.Want even more great tips for looking and feeling your best on camera? Head over to our blog for additional resources: https://bit.ly/2QzhV4D

    12 Tips That Actually Help With Zoom Fatigue

    Play Episode Listen Later Mar 11, 2021 15:54 Transcription Available


    Are you on so many video calls you feel all zoomed out? You’re not alone.  We're all using video calls more and more at work and in our personal lives—and it's exhausting. Zoom fatigue is real. Here's what you can do about it.In this episode we are sharing  12 Tips That Actually Help with Zoom Fatigue

    The Sales Stage - Episode 4 - Hiring Strategy

    Play Episode Listen Later Feb 12, 2021 27:14


    In the latest episode of The Sales Stage, your hosts Jimmy and Reva provide a quick recap of feedback on the previous episode featuring Adobe's Nate Manning, then the dynamic duo dive into a deep conversation around hiring strategies!"We'll see you when you watch it!"

    Sales Stage - Episode 3 - Training & Coaching a Remote Sales Team

    Play Episode Listen Later Feb 12, 2021 44:13


    In this episode of The Sales Stage, Jimmy and Reva welcome their first guest, Nathan Manning, who leads Adobe's BDR team. The trio chat about getting the kids back to school and adjusting to work from home life, and Reva challenges Jimmy's use of the word "parley." The meat of the episode covers coaching a remote sales team. They look at the basics of product training and the practical/tactical elements of a rep's role. They then jump into the challenges of making the time to train and coach on potential.

    Sales Stage - Episode 2 - Prospecting Pros

    Play Episode Listen Later Feb 12, 2021 35:01


    This episode of The Sales Stage is all about prospecting. Jimmy starts us off, sharing some fan feedback from episode one. The duo then debates yay or nay to texting prospects. Then they highlight some tactical prospecting tips their teams have implemented in the last six months. And some of the ways they've been prospected recently that have caught their attention.

    How to Screen Record on Mobile and Desktop

    Play Episode Listen Later Feb 2, 2021 11:54 Transcription Available


    Need to record your computer screen or phone? Find out how to screen record on Mac, Windows PC, Chromebook, iPhone, and Android devices with step-by-step instructions.Get more details over on the Vidyard blog: https://bit.ly/2ONraO5

    The Sales Stage - Episode 1 - Introductions & WTF is ABM?

    Play Episode Listen Later Feb 2, 2021 17:42


    It's the Sales Stage with Jimmy and Reva! In our first episode, our co-hosts do their best to introduce each other (with mixed results) and chat about the implications for sales on launching and managing an account-based marketing program.

    How to Find the Best Background Music for Videos

    Play Episode Play 60 sec Highlight Listen Later Jan 25, 2021 12:43 Transcription Available


    What music belongs in your productions? Learn how to select the right background music for your videos—without violating licensing or running afoul of the law.To find the best background music for videos, you have to know where to start. By putting in a little extra work upfront to find the perfect track, you can amplify your marketing videos' reach and resonance. There are so many things to consider when it comes to what makes good background music. What’s the tone of your content, and who is the audience? What about your budget—do you splurge for a composer for original music for your video or try to use free background music for the project? To learn more, check out the full blog post: https://bit.ly/38Z4Vvp

    Creating Holiday Culture Videos

    Play Episode Listen Later Dec 17, 2019 54:49


    Video Island takes a retrospective look at three ghosts of holiday videos past. They critique their own work, discuss how to make a great culture video, and why your company should bother making one. (Hint: Culture videos can do more for your business than make people laugh!) If you’re looking for last-minute holiday video ideas, you’ve come to the right spot!05:15 - The Musical Holiday Video12:20 - How does a culture video help your business?17:40 - The Movie Reference Video34:30 - The Classic Tale Video

    Production Mishaps and Mistakes ft. Brennan Bell

    Play Episode Listen Later Oct 23, 2019 70:43


    Video production is all about trial and error. Emphasis on the error. We’ve all been there, even the pros. And to prove it, Blake and Mat are joined by video producer Brennan Bell to rehash their past mistakes. From accidentally wiping a hard drive to wearing the wrong clothes for a shoot, these guys have been there. Find out how to make a mistake work for your video style, and how to be prepared when video productions go wrong.Prefer VIDEO? Check us out on YouTube!

    Running a YouTube Channel ft. SeeJayAre

    Play Episode Listen Later Oct 10, 2019 59:49


    So you want to start a YouTube channel? Today we're joined by 10 year YouTube veteran, micro-influencer, and Vidyardian Charlie Rogers aka SeeJayAre. Charlie breaks down how to get started with minimal equipment, how to get comfortable on camera, and how to make the transition to social media in order to build your brand. For you gamers out there we also touch how Charlie was able to build one of Canada's largest video game collections (6,000+ games) completely free!Prefer VIDEO? Check us out on YouTube!1:00 How do you get to “influencer” status?8:35 How to get started on YouTube12:55 How do you get more comfortable on camera?15:35 What were some learning experiences that helped you with your process?19:30 What equipment did you start out with? What tools do you use now?23:20 How did being on camera help you become more comfortable socially?27:40 The importance of staying authentic 31:10 What opportunities have grown from hosting your own YouTube channel? - The transition from YouTube channel to social media presence. - Paid opportunities as a micro influencer- Jobs (transferable skills)34:32 What’s it like to work with a company as an influencer?36:18 What was it like to transition from building a social media presence for your personal brand to doing the same for a company?39:19 What’s your experience with Instagram and Instagram TV?45:30 How do you keep your audience engaged?47:15 Live streaming vs. other styles of video53:35 Tips for building a YouTube channel

    Types of Video your Business Can Create

    Play Episode Listen Later Sep 26, 2019 69:26


    You know that video is important to the success of your business. But have you thought about all the different ways you could be using it?The Video Island Podcast’s Blake and Mat walk through the many different types of video across marketing, sales, customer experience, and beyond. There are 18 types of videos on this list! Let us know if they forgot any!01:28 - Marketing02:08 - Campaign Video06:45 - Product Video14:25 - Customer Testimonial21:49 - Demo Video25:25 - Personalized Video28:08 - Event Video32:05 - Webinars35:00 - Sales35:10 - Prospect Outreach (1 to 1)38:50 - Screen-record41:35 - Proposal or presentation walkthroughs43:43 - Prospecting (1 to many)46:20 - Customer Experience47:20 - Celebration / Milestone video50:00 - Onboarding53:25 - Walkthrough video or FAQ video56:25 - Asynchronous video in lieu of a meeting58:00 - HR - Recruiting, onboarding1:01:40 - Culture Videos

    Repurposing Video Content

    Play Episode Listen Later Sep 11, 2019 30:15


    Before you shoot another video, stop to consider the existing content at your disposal. Repurposing video content is a quick hack to save you time, money, and sweet creative energy that can be put toward something new. The Video Island Podcast’s Blake and Mat talk about the different ways to repurpose video and give your content a longer shelf life. Listen to this episode and your boss will thank you!00:52 - Examples of repurposing video content 08:20 - Updating existing video content20:35 - Adapting a video for a new audience22:40 - Things to keep in mind while shooting 25:10 - Building a comprehensive video libraryPrefer VIDEO? Check us out on YouTube!

    Video Production Tips When Traveling

    Play Episode Listen Later Aug 29, 2019 67:42


    Taylor Jackson grew up dreaming of having his own travel show. Even if you’re just looking to document your next vacation with video, guest, this episode has you covered.The Video Island Podcast’s Blake and Mat are joined by renowned videographer and photographer, Taylor Jackson to get the rundown on how to pack light by choosing efficient equipment when shooting video abroad.Prefer VIDEO? Check us out on YouTube!

    Video and Audio Effects that Go Unnoticed

    Play Episode Listen Later Jul 30, 2019 56:44


    How do you know when a video or audio effect is done well? When you don’t even notice it’s there.The Video Island Podcast’s Mat and Blake give credit to the unsung heroes of video production, from CGI locations to voice alteration and motion tracking to foley. This episode pulls back the curtain to reveal the important video and audio effects that make the magic happen in your favorite movies!Post your own video related questions below! Never miss an episode of the Video Island Podcast—subscribe now!Prefer VIDEO? Check us out on YouTube!

    Defining Your Video Style and Brand Identity

    Play Episode Listen Later Jul 30, 2019 55:35


    Every successful brand has a video style that is uniquely their own. But what goes into creating your own unique look and feel? The Video Island Podcast’s Blake and Mat talk about their own video style and offer tips to create a unique brand identity. From lighting choices to music, motion graphics to editing (star wipes!), learn how to develop your own video style.Post your own video related questions below! Never miss an episode of the Video Island Podcast—subscribe now!Prefer VIDEO? Check us out on YouTube!Inside the episode:02:20 - Framing your subject. 10:20 - Lens selection13:20 - Lighting15:10 - Audio16:20 - Motion21:10 - In-camera hacks to add movement25:00 - Planning for the edit30:00 - Editing montages and sequences to music32:35 - Music sources 34:05 - Choosing music37:55 - Editing transitions and effects43:30 - Color correcting vs. color grading

    Tips for Building and Measuring Your Video Strategy

    Play Episode Listen Later Jul 22, 2019 53:54


    Jesse Ariss, Senior Product Marketing Manager at Vidyard, joins the Video Island Podcast's Mat and Blake to discuss how to build a video marketing strategy. From establishing your brand to using all of your available resources, an effective video strategy tells a cohesive story. The next step is measuring the results, from views to engagement, so you can adjust and adapt your strategy for your target audience. This advice can be applied when marketing any product with video—even rubber hats for ducks. ;)Post your own video related questions below! Never miss an episode of the Video Island Podcast—subscribe now!Prefer VIDEO? Check us out on YouTube!

    Live Action Vs Motion Graphics

    Play Episode Play 15 sec Highlight Listen Later Jul 5, 2019 47:41


    What’s better: Motion graphics or live action? It totally depends on the content of your video!The Video Island Podcast’s Mat and Blake discuss the pros and cons of animation and live action video production, and why you might choose one over the other. Do you need a visual way to describe complex concepts? Maybe you’re trying to convey a personal touch? Sometimes the real magic happens when you use both together! Never miss an episode of the Video Island Podcast—subscribe now!Prefer VIDEO? Check us out on YouTube.

    Working with On Camera Talent

    Play Episode Listen Later Jun 14, 2019 62:30


    How do you get the people in front of the camera to do what you want? Mat and Blake from the Video Island Podcast share their tips and tricks for directing talent for film and video.How do you prep for a shoot? What’s the best way to make non-actors feel comfortable on camera? How much is too much when it comes to direction? Whether you’re working in scripted or interview format, the Video Island experts have advice for you. Post your own video related questions below! Never miss an episode of the Video Island Podcast—subscribe now!Prefer VIDEO? Check us out on YouTube!

    In House vs. Outsourced Video Production

    Play Episode Listen Later Jun 14, 2019 69:05


    How do you know when to hire an in-house video production team and when to outsource?The Video Island Podcast’s Mat and Blake cover everything you need to consider before you decide. Do you need one high-quality video or a high volume of short clips for social? Is it better to get an outside opinion or do you need someone familiar with your business? In house or outsource: It all comes down to your needs, resources, and budget. Post your own video related questions below! Never miss an episode of the Video Island Podcast—subscribe now!Prefer VIDEO? Check us out on YouTube!

    Video Production Equipment That's Worth Your Time

    Play Episode Listen Later Jun 12, 2019 67:34


    What’s on your video production equipment checklist? Mat and Blake from the Video Island Podcast go over the basic equipment you need for shooting video. It’s important to be smart when choosing gear, especially if you’re working with a limited budget or skill set. The video experts talk about their equipment must-haves and throw in some useful tricks for getting the most out of even the most basic equipment. From cameras to microphones and lighting to stabilizers, it all depends on your video goals and personal skill level. Post your own video related questions below! Never miss an episode of the Video Island Podcast—subscribe now!Prefer VIDEO? Check us out on YouTube!

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