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This week we're honored to be joined by Kristen Wiley and Jim Harrison of the Kentucky Reptile Zoo to talk about antivenom, the private sector, and more. Use the code THN @ checkout for 15% off - grab some swag! - https://fulviusapparel.com/ Brought to you by BlackBox Reptile Cages & Rack Systems → blackboxcages.com And Steve's Snaketuary → stevessnaketuary.com/store Buy the best coffee around! - https://coldbloodedcaffeine.com/?ref=kwc4jec0 Everything THN → https://linktr.ee/The_Herpetoculture_Network Support us on patreon! → https://www.patreon.com/theherpetoculturenetwork Join the Snakes & Stogies FB Group - https://www.facebook.com/groups/748337355909367 Follow Justin - https://www.instagram.com/palmettocoastexotics/ Follow Phil - https://www.instagram.com/knobtails.ig
Influencer marketing is a fast-growing marketing strategy that gets active, engaged audiences in front of a brand's product. But how does it work? What are these ‘micro-influencers' and how is this business lucrative for them? Today, Kristen Wiley sits down with us to teach us about influencer marketing and how her platform Statusphere makes the process of partnering brands with influencers easier than ever. This week's episode 75 of How Women Inspire Podcast is about the benefits of micro-influencer marketing! In this episode of How Women Inspire Podcast, Kristen Wiley is sharing the importance of building trust as an influencer and actionable steps you can take right now to see if influencer marketing is right for you. Kristen Wiley is the Founder and CEO of Statusphere, a platform that helps brands scale their micro-influencer marketing in a fraction of the time it would take on their own. Before founding Statusphere, Kristen was the Chief Marketing Officer at GreenHouse Agency, a digital marketing agency specializing in small and startup brands.Some of the talking points Julie and Kristen go over in this episode include:The definition of a ‘micro-influencer' and influencer marketing.Why influencer marketing is hard for a brand to scale on their own.The snowball effect brands experience once influencer marketing takes off for them.The importance of always learning and staying positive.Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about How Women Inspire at https://www.howwomenlead.com/podcast CONNECT WITH KRISTEN WILEY:LinkedInStatusphereCONNECT WITH JULIE CASTRO ABRAMS:LinkedIn - JulieHow Women LeadHow Women InvestHow Women GiveInstagram - HWLLinkedIn - HWLFacebook - HWLJoin us for Get On Board Week from October 16-20, 2023. Registration is now open at https://www.howwomenlead.com/getonboard
Kristen Wiley is the founder and CEO at Statusphere, a matchmaking platform to help you scale, track and optimise your micro-influencer campaigns. She's been running Influencer Marketing campaigns for over 10 years and if giving us all the ins and outs of how to run your first successful influencer marketing campaign on TikTok. Get all the links and resources we mention at https://keepoptimising.com/?utm_source=captivate&utm_medium=episodenotes (KeepOptimising.com) Episode sponsored by https://www.klaviyo.com/?utm_source=podcast&utm_medium=referral&utm_campaign=masterplan (Klaviyo) This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Consumers are no longer attracted to flashy ads. Instead, they want to see the people behind the brand or hear about real-life experiences of collaborating with a brand or using their products. That's why influencer marketing is so popular these days (and has been for the past decade). But, as customers' habits change, they perceive brand ambassadors or macro-influencers as less trustworthy, and they are more likely to trust small or micro-influencers — people from their surroundings — when purchasing. In this episode of Reverse Engineered, our host Jon Penland welcomes Kristen Wiley, CEO and Founder of Statusphere. Kristen and Jon discuss influencer marketing, how it has changed over the years, the challenges of running a company like Statusphere, and the success of the member-first approach.Check out show notes at https://kinsta.com/podcast/influencer-marketing/
Today I'm interviewing Kristen Wiley, the Founder and CEO of Orlando-based tech-startup, Statusphere, a multi-million dollar consumer-to-consumer marketing platform that helps digital audiences discover brands they love from people they trust. Today's topic is influencer marketing, and we're going to be learning about: Harnessing what Kristen calls the “power-middle influencers" Kristen's in-house influencer group (& why that's better than using an influencer agency group) The future of Social Media (hello Metaverse!). Kristen's Links: Newsletter: https://brands.joinstatus.com/newsletter-subscription Blog: https://brands.joinstatus.com/ Website: https://www.joinstatus.com/ How to get 30 influencers posting in 30 days: https://brands.joinstatus.com/30-influencers-in-30-days --- Send in a voice message: https://podcasters.spotify.com/pod/show/theopenbedroompodcast/message Support this podcast: https://podcasters.spotify.com/pod/show/theopenbedroompodcast/support
In this week's episode, we talk to Kristen Wiley of the Kentucky Reptile Zoo. She talks us through the incidence of snake bites and how to treat them in our EDs.
Customer success is key to startup success. First, Statusphere CEO Kristen Wiley shares strategies from managing two customer success teams in B2B and B2C. (1:00) Then, find out why customers churn from Techmate COO Nicole Beals, who also shares how Techmate increased their customer retention rate from 70% to 98%. (27:07) To wrap, Jason leads a Q&A covering compensation, productizing customer moments, and more. (40:41)
Customer success is key to startup success. First, Statusphere CEO Kristen Wiley shares strategies from managing two customer success teams in B2B and B2C. (1:00) Then, find out why customers churn from Techmate COO Nicole Beals, who also shares how Techmate increased their customer retention rate from 70% to 98%. (27:07) To wrap, Jason leads a Q&A covering compensation, productizing customer moments, and more. (40:41)
This time on Startup Foundations we chat with Kristen Wiley, founder and CEO of Statusphere — a marketplace that connects brands with influencers and streamlines the process of scaling influencer marketing campaigns.Kristen and Greg discuss the startup world in Florida and how Kristen's native Miami is becoming a new hotspot for startups. Kristen talks about her early fascination with marketing and the journey that took her from reselling purses on eBay, to becoming a CMO at a marketing agency and finally starting her own startup.We also discuss the space of influencer marketing - where the industry is headed, and why micro-influencers can drive more engagement than celebrity influencers with large followings. Kristen explains how Statusphere works and why social proofing, getting feedback, and building awareness are high priority for brands who are looking to scale up their business.Kristen shares how she managed to validate her product quickly, using just HubSpot, Wordpress and about $500. She discusses why doing the bare minimum to get your product out there as fast as possible is the way to go. As a solo first-time founder Kristen shares some of her learnings and advice to other founders who are just getting started: get started quick, fail, learn from it, and realize that nobody has it all figured out.
The exciting process of growing a company rapidly can easily become an unmanageable beast if the right systems and values are not in place from the beginning. Today on Leveling Up we are joined by Kristen Wiley, who is the Founder and CEO of Statusphere, a company that has gone from strength to strength in its young lifespan. We hear from Kristen about her experiences at the helm of the ship and what it has felt like becoming the founder of such a successful company. We focus on the importance of responsible management practices and the most notable shifts and transitions that have occurred at Statusphere over this period. Our conversation touches on managing people in a remote environment, different types and styles of management, and how to balance these parts with the demands to grow. Kristen makes a clear point that her biggest role as a leader lies in her responsibilities regarding recruiting and training and all of her reflections are so filled with fresh wisdom, you are not going to want to miss this episode! Join us for a passionate and inspiring conversation with a young leader making waves! Key Points From This Episode: Basic information on Statusphere, the services they offer, and their journey thus far. The growth of the company and the important points of the hiring process. Important factors that Kristen kept in mind as she looked for new team members. Kristen's experiences of managing a team and the lessons she learned early on. Letting go of tasks that can stand in the way of the growth of a business. The process of Kristen becoming a leader and reshuffling the way that Statusphere operated. Concepts and values that Kristen prioritized when looking at candidates to hire. Kristen's thoughts on the evolution of her management style before and during the pandemic. The current remote setup at Statusphere and the tentative plans to go back into the office. Challenges that Kristen and Statusphere have encountered through their transitions. The mentors that have helped Kristen on her journey and helpful advice around smooth shifts. Growth and succession planning at Statusphere; the meetings that address this area of sustainability. The project of communicating a vision and goal to an entire team. Advice that Kristen would give her past self: prioritizing a good fit, feedback, and punctual hiring. Enabling team members to supply feedback and ask questions towards the goal of higher efficiency. Kristen's thoughts on facilitating the right type of environment for good communication. The skills that Kristen remains focused on sharpening and the best resources for this. Quick advice from Kristen for anyone needing to rapidly build out a team. Spreading expertise around a team and avoiding the trap of exclusive skills. Links Mentioned in Today's Episode: Leveling Up Marlow Kristen Wiley on LinkedIn Statusphere Kristen Wiley on Twitter Nonviolent Communication
In this episode, you'll hear from Kristen Wiley, an award-winning marketer, startup founder, speaker and CEO of the innovative word-of-mouth marketing platform, Statusphere. Kristen shares how she knew she’d study marketing in college and discovered a second passion, entrepreneurship, when she started a blog. You'll hear how Kristen identified a problem in the marketplace and decided to create a solution that has led to a global company and joining the 2% club. Kristen tells how the beginning of her journey did not start with an end product, but was tested with a simple landing page. You'll learn the change they made in their contracts that allowed the company to grow and cross over the million dollar mark in 2020, and the most important factor to raising venture capital. Connect with Kristin: https://www.instagram.com/statusphere/ https://www.joinstatus.com/ 2.0 Mastermind: join.theceoschool.co/2-0 This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. We also have an absolutely incredible FREE resource for you–it’s the 7 lessons we learned building 7 and 8 figure businesses, these are complete game changers and we want to give it to you, completely free. All you have to do is leave a review of the podcast–why you love listening–screenshot the review, and email it to hello@ceoschoolpodcast.com and we’ll send it your way.
In Clear Focus this week: Social media marketing agency Bigeye's podcast features Kristen Wiley, CEO of Statusphere. We discuss influencer marketing and the importance of authenticity in our present moment. Kristen shares tips for developing impactful influencer strategies and reflects on what she has learned during her experience as an agency employee, startup founder, and in-demand industry commentator. Kristen also offers great advice for students and graduates on landing agency jobs.
While our guest, Kristen Wiley, was working full-time at an SEO and content marketing agency, she was pursuing her influencer interest on the side, blogging on food and crafts. As the agency started getting requests for influencer marketing from clients, they turned to Kristen who was the only one within the relatively small firm with influencer experience…or really any professional social media experience. So they gave her a budget and told her to run with it. As she did, she noticed a pattern that turned into an opportunity: while the platforms were mostly catering to the larger influencers, it was actually the smaller influencers who were having the biggest impact. But how to reach them effectively was a challenge. This disconnect between brands and bloggers planted the seed for Statusphere, the micro influencer agency Kristen started to get the right brand to the right influencer. Join us to hear her full story on how she filled this essential marketing need. #wherebrainsmeetbeauty@wherebrainsmeetbeautypodcastwherebrainsmeetbeauty.com
While our guest, Kristen Wiley, was working full-time at an SEO and content marketing agency, she was pursuing her influencer interest on the side, blogging on food and crafts. As the agency started getting requests for influencer marketing from clients, they turned to Kristen who was the only one within the relatively small firm with influencer experience…or really any professional social media experience. So they gave her a budget and told her to run with it. As she did, she noticed a pattern that turned into an opportunity: while the platforms were mostly catering to the larger influencers, it was actually the smaller influencers who were having the biggest impact. But how to reach them effectively was a challenge. This disconnect between brands and bloggers planted the seed for Statusphere, the micro influencer agency Kristen started to get the right brand to the right influencer. Join us to hear her full story on how she filled this essential marketing need. #wherebrainsmeetbeauty @wherebrainsmeetbeautypodcast wherebrainsmeetbeauty.com
Statusphere is an influencer marketing platform that fundamentally transforms the way brands connect with social media influencers. The company's influencer-first business model solves the major pain points of outreach, price negotiation, scalability and distribution for consumer brands. Statusphere achieves this with its curated network of micro-influencers who receive a monthly box of Instagram-worthy products in exchange for sharing photos or videos with their followers. --- Send in a voice message: https://anchor.fm/therealcapitalist/message
This week we are talking venom with the Director of the Kentucky Reptile Zoo, Kristen Wiley! The Kentucky Reptile Zoo is owned and operation by Kristen and her husband, Jim Harrison, and is home to one of the largest venomous reptile collections in North America. In the episode, Kristen discusses a day in the life at the zoo including the daily maintenance and extractions of the venomous snakes. We also discuss what the extracted venom is used for, keeping venomous animals in the private sector and also the mindset one needs in order to successfully work with deadly animals. SHOW NOTES: https://www.animalsathomenetwork.com/13-kentucky-reptile-zoo/
From The Ground Up Reptile Podcast - Where we talk everything cold-blooded (Snake Podcast)
Jim Harrison and Kristen Wiley of Kentucky Reptile Zoo join us! KRZ is a 501(c)3 non-profit. Their number one priority is to provide venom for antivenom and for medical and pharmaceutical research - to save lives! A very close second is conservation of reptile species and public education through on-site tours and off-site programs. CHECK OUT OUR PODCAST: https://soundcloud.com/joe-phelan-194475994 Some of my favorite reptile supplies! HerpStat Thermostat: http://amzn.to/2qjG9SI Sani Chip: http://amzn.to/2ETfrUt Maxima Vet Cleaner: http://amzn.to/2CRqTiJ ReptiChip: http://amzn.to/2CSIYwL What Camera do I use? : http://amzn.to/2CRCmi8 Instagram @portcitypythons Twitter @portcitypythons http://www.Portcitypythons.com Theportcitypythons@gmail.com
Hello Everyone!! Welcome to Halfstack Highlights. This is Jen Lezan Editor in Chief of Halfstack Magazine and one of the hosts of the Halfstack Highlights Podcast. This week is the final episode of the year!! We will be going on a small break and will return with a new episode on January 14th, 2018! It's been a great year filled with many inspiring interviews. I've been so motivated sharing the --- Support this podcast: https://anchor.fm/makeandcreate/support
On this episode, Julien Meyer & Kristen Wiley discuss Facebook ads, Google ads and Statusphere. Kristen's links : Website: https://www.joinstatus.com Personal Twitter: https://twitter.com/thekristenwiley Twitter: https://twitter.com/joinstatus Facebook: https://www.facebook.com/joinstatus/ Instagram:https://www.instagram.com/statusphere/ Kristen & Julien as former co-founders : https://www.youtube.com/watch?v=pRaTRtaY0n8&index=7&list=PLjWmiYr0WUSDjNMhODsQsr_55X2FNaQAn Kristen's old blog: http://www.callingshenanigans.com/ This podcast is powered by ZenCast.fm
UrbanJunglesRadio is thrilled to welcome back the first couple of venomous snakes, Jim Harrison & Kristen Wiley of the Kentucky Reptile Zoo! Jim and his wife Kristen run one of the country's most amazing venom extraction facilities with a record breaking level of venoms extraction used in the creation of anti-venom and other life-saving drugs. Jim literally put his life on the line every day in order to save others world-wide! Join as as we discuss venom extraction, Animal Planet and a few other topics of interest with one of the world's most interesting venomous experts only on the world's most ineteresting zoological program, UrbanJunglesRadio! Friday night 10pm EST!
Undoubtedly, another amazing Episode awaits as we Broadcast LIVE on Friday night with so much in store. First we'll speak with Kristen Wiley about a tainted Rodent shipment that caught the attention of the CDC. Later on I'll chime in with some basic rules for feeding thawed rodents to your reptile collection. Then from around the globe we welcome Scott Bowman, the National Director for Earthrace conservation New Zealand who'll tell us about some inmportant projects including the critically nedangered Maui's Dolphin and what it's like to fight the seal slaughters of Namibia alongside conservation greats like Pete Bethune and more.... Once again UJR will deliver so make sure you catch us live Friday night at 10pm EST or download and rate the podcaast ASAP! Be sure to visit www.UrbanJunglesRadio.com for more details and to check out our latest page updates!
In this episode of The Women of Herpetoculture & Herpetology Kristen Wiley of Kentucky Reptile Zoo talk with us about being a woman in the field of herpetology and some of the encounters she has had. She also gives some insight to ladies who are interested in getting into the field as well. The post Women of Herpetoculture & Herpetology: Kristen Wiley appeared first on Reptile Living Room.
Kristen Wiley of the Kentucky Reptile Zoo joins us this evening to talk about such things as venom extraction as well as the educational work being done at the Kentucky Reptile Zoo. Check out the Kentucky Reptile Zoo at: http://www.kyreptilezoo.org/