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Stu Heinecke shares fun and unconventional methods to reach VIPs.— YOU'LL LEARN — 1) The secret behind Stu's 100% response rate 2) The master key to grabbing people's attention 3) What AI can and can't do for your outreachSubscribe or visit AwesomeAtYourJob.com/ep1063 for clickable versions of the links below. — ABOUT STU — Stu Heinecke is a Wall Street Journal cartoonist, Hall of Fame-nominated marketer and author. Heinecke discovered the magic of "Contact Marketing" early in his career, when he launched a Contact Campaign to just two dozen Vice Presidents and Directors of Circulation at the big Manhattan-based magazine publishers. That tiny $100 investment resulted in a 100% response rate, launched his enterprise and brought in millions of dollars worth of business. Heinecke is the host and author of the How To Get A Meeting with Anyone podcast and blog, and founder and president of Contact, a Contact Marketing agency, and cofounder of Cartoonists.org, a coalition of famed cartoonists dedicated to raising funds for charity, while raising the profile of the cartooning art form. He lives on an island in the pristine Pacific Northwest with his wife, Charlotte, and their dog, Bo. • Book: Get the Meeting!: An Illustrative Contact Marketing Playbook • Book: How to Get a Meeting with Anyone, Updated Edition: The Untapped Selling Power of Contact Marketing • Book: How to Grow Your Business Like a Weed: A Complete Strategy for Unstoppable Growth • LinkedIn: Stu Heinecke• Website: StuHeinecke.com — RESOURCES MENTIONED IN THE SHOW — • Book: The AI Edge: Sales Strategies for Unleashing the Power of AI to Save Time, Sell More, and Crush the Competition by Jeb Blount and Anthony Iannarino • Previous episode: 503: How to Get a Meeting with Anyone with Stu Heinecke — THANK YOU SPONSORS! — • Strawberry.me. Claim your $50 credit and build momentum in your career with Strawberry.me/AwesomeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Send us a textYour words are currency in the trades—every phrase either builds trust or destroys it in seconds. When your technician says "I think this might help" versus "This is the best solution based on what I'm seeing, and here's why," they're not just changing words—they're changing your company's revenue potential.This powerful episode dives deep into the psychology of service business communication, revealing why customers don't actually buy plumbing or HVAC solutions—they buy certainty, peace of mind, and problems being removed from their plate. When your team sounds uncertain, it triggers customer fear, delays decisions, and costs your company thousands in lost revenue every week.I share practical training methods you can implement immediately, including how to upgrade your team's common phrases, role-play objection handling, and customize language for different customer personality types. The DISC profile breakdown alone will transform how your team communicates—Dominant customers want bottom lines, Influencers need emotional connection, Steady types seek comfort, and Analytical folks crave details.The results speak for themselves. One plumbing company implemented these language techniques and watched their close rate jump 20% with a 15% ticket size increase in just 60 days—same team, same service, new words. This isn't just about sales; your leadership language shapes your entire company culture and sets the foundation for success.Ready to transform your service business through the power of words? Start by auditing your team's language, upgrading five key phrases, and implementing weekly role-play sessions. Remember: certainty sells, language leads, and culture starts with the words you train. This is the separator between a million-dollar shop and a $10 million shop—and it begins with the next sentence your technician says at the customer's door.Leave a review on Apple Podcasts to help us reach more professionals who could benefit from these proven communication strategies. Your support helps us continue providing actionable insights you can implement immediately for real business growth.https://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
How can you be authentic in a way that strengthens your leadership and personal success? Kevin sits down with Jeanne Sparrow to chat about what authenticity truly means, why it matters for leaders, and how you can live it out with courage and confidence. Jeanne explains that being authentic isn't simply about being yourself; it's about knowing yourself deeply, having the bravery to express it, and using it to advance your work and connect with others meaningfully. Kevin and Jeanne explore the relationship between authenticity and confidence, the role of leaders in creating environments where team members feel safe to be themselves, and the transformational power of understanding your value and values. Listen For 00:00 Introduction: What is authenticity? 02:02 Meet Jeanne Sparrow 03:38 Jeanne's media career highlights 04:59 How Jeanne's podcast led to her book 07:09 The “inside knowledge” of broadcasting 08:03 Why this is still a leadership book 08:40 Jeanne's definition of authenticity 09:46 A powerful example of authenticity at work 12:46 Creating safety for authenticity 13:49 Why "fearless" authenticity matters 16:00 Jeanne's junior high story 18:00 Her dad's three truths about authenticity 20:08 The link between identity, value, and service 21:14 What does authenticity sound like? 23:08 Code-switching and being real 24:16 The foundation Live it Tell it Sell it 26:08 Authenticity and confidence 29:18 Clarity as the source of confidence 30:41 Authentic leaders give others permission 31:02 Why authenticity matters at the top 32:17 We don't have time to be inauthentic 33:34 Jeanne on food, wine, and salsa dancing 33:39 What she's reading Atomic Habits 35:05 Where to find Jeanne and her book 36:05 Kevin's final question Now what? 36:45 Wrap-up and next week's teaser Jeanne's Story: Jeanne Sparrow is the author of Fearless Authenticity: Lead Better, Sell More, and Speak Sensationally. She is a multi-hyphenate communicator. Her extensive repertoire includes hosting her own daily morning TV talk show for seven years, co-hosting daily radio shows with media giants Steve Harvey, George Wallace, and Doug Banks, and interviewing hundreds of Hollywood heavyweights. She now hosts a weekly radio show on V103, the top-ranked iHeart Radio station in Chicago, and hosts the “Fearless Authenticity with Jeanne Sparrow” podcast on the iHeart Podcast Network. She appears regularly on top-rated Chicago TV stations as a fill-in host and guest. She's a long-time voiceover artist, doing hundreds of commercials for national brands, and an actor in commercials and on broadcast television, including Fox's “Empire,” and NBC's “Chicago Med, and Magnum P.I.” Jeanne has spoken to and consulted for many nonprofit organizations and corporations including: AES, Women in Insurance Leadership, AT&T, Guaranteed Rate, Ravinia, iHeartRadio, and Governors State University. She's a respected faculty member at Northwestern University, teaching at the graduate level in the School of Communication This Episode is brought to you by... Flexible Leadership is every leader's guide to greater success in a world of increasing complexity and chaos. Book Recommendations Fearless Authenticity: Lead Better, Sell More, and Speak Sensationally by Jeanne Sparrow Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear Like this? Leading with Authenticity with Sabrina Horn How to Find Your True Self in a Noisy World with Joshua Berry Leave a Review If you liked this conversation, we'd be thrilled if you'd let others know by leaving a review on Apple Podcasts. Here's a quick guide for posting a review. Review on Apple: https://remarkablepodcast.com/itunes
Send us a textCommunication might be the most underrated skill in the home service industry. While technical expertise is essential, how you speak to homeowners often determines whether you close the sale or walk away empty-handed.Jefferson Fisher, an attorney and communication expert, offers a perspective-shifting insight that could transform your approach: "The person you see isn't the person you're talking to." When you step into a customer's home to fix their AC or repair a plumbing issue, you're entering a private world layered with stresses that have nothing to do with HVAC or plumbing. They might be dealing with a sick parent, financial pressure, or workplace stress. Recognizing this hidden dimension and leading with empathy isn't just good manners—it's good business.Your words function as tools just as important as your wrenches and gauges. The distinction between saying "this is your only choice" versus "let me walk you through some options" can completely transform customer receptivity. Through powerful real-world examples—including the story of a technician who proved his thoroughness by pointing out an intact cobweb across a crawl space entrance—we see how authentic communication builds the trust that leads to sales. The most successful service professionals don't just fix problems; they create comfort, security, and peace of mind by approaching every conversation with empathy, choosing their words carefully, and genuinely seeking to understand their customers' needs.Ready to elevate your communication skills and close more calls the right way? Listen to discover the three key takeaways that can transform your approach to in-home sales. And if you've found value in this episode, please take 30 seconds to leave us a five-star review—it helps other service professionals discover these insights and level up their skills too.https://www.jeffersonfisher.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Bringing more astrology into my brand strategy has been expanding my business in CRAZY ways! I share more about it and how YOU can find those next expansive moves for you in my podcast episode this week, including some POTENT content prompts for expanding your client community with this potent gemini season energy! Gemini season is all about communication, experimentation and following our curiosity! So it's the perfect energy to be engaging with new clients and growing our community in ways that excite us! I find that whenever I pursue a business or content strategy because it's exciting to me, that's how I foster the most meaningful client relationships! It's SO important to be showing up in ways that make it easiest for us to be our authentic selves, otherwise how are our people supposed to connect with us enough to want to buy from us?! So for gemini season allow yourself to:WONDER - indulge in your curiosity and let your mind roam, Full permission to change your mind once something becomes boring or dull (though be wiling to move through resistance towards what you REALLY desire!)COMMUNICATE - cleary ask for what you want! Not hitting your sales or enrollment goals? SELL MORE! Ask and keep asking until you get what you want! Don't give up!Tune in for the full scoop on how to do these things with power in your content over the coming weeks! Save this post for insiration when you create content! Click the link in my bio to listen to the full episdode. Write a sales post to attract your soul mate client using you astrology chart with my FREE 5-part training series! When you book my Cosmic Sales Intensive, You'll walk away with a full, clear, compelling, sales page for your high ticket offer that will attract ready Write a sales post to attract your soul mate client using you astrology chart with my FREE 5-part training series! When you book my Cosmic Sales Intensive, You'll walk away with a full, clear, compelling, sales page for your high ticket offer that will attract ready to buy clients and that you can continue to make sales with for years to come. Clients who have been through this offer have sold out a high ticket relationship coaching mastermind & had 20 applications within 48 hours of publishing.https://withsarahmac.com/cosmic-private-intensive/Support the showLoved this episode?! Let's keep playing together! Say hey on IG: https://www.instagram.com/creativemagicclub/Instant access to the Cosmic Attraction Copywriting Free Training Series: https://withsarahmac.com/cosmic-attraction-copywriting/ Join Millionaire Witch Club (it's free!) https://withsarahmac.com/full-moon-circle Book a Cosmic Sales Intensive: Want my insights on your astrology placements to guide the most magnetic brand message + offer sales page copy to stand out to your soul mate clients?https://withsarahmac.com/cosmic-private-intensive/ Check out the Freebies tab on my website: https://withsarahmac.com/ Sell Your Magic Like Magic Ready to start booking high ticket soulmate clients with ease every month? Apply for my private mentorship: https://withsarahmac.com/sell-your-magic/ Share this episode with your friends! Please leave a review!
Send us a textWhat if everything you believe about digital marketing is leading your home service business down a dangerous path? In this eye-opening conversation with digital marketing veteran Jonathan Bannister, we uncover why the constant chase for Google rankings has created a generation of "digital junkies" in the home service industry.Bannister doesn't hold back as he reveals the uncomfortable truth: digital marketing has made business owners fat and lazy. After a decade helping HVAC, plumbing, and roofing companies navigate the digital landscape, he's witnessed firsthand how the addiction to leads has replaced fundamental business practices like excellent customer service and effective sales processes. His provocative new book title says it all: "F*** Digital Marketing: Why Building a Memorable Brand Matters More Than Rankings."The conversation takes a fascinating turn when Bannister predicts Google's search engine will be "extinct" within 3-5 years, replaced by AI platforms that will fragment the search landscape. This paradigm shift means businesses building their entire strategy on search visibility are constructing their foundation on borrowed space.Through compelling case studies and tactical advice, Bannister outlines a smarter approach to marketing: becoming omnipresent in your target market through a proper marketing funnel that educates at the top, builds trust in the middle, and only presents offers to already-engaged audiences. His neighborhood-specific strategy for a roofing contractor demonstrates how targeted messaging and multi-channel presence can transform results without relying on Google's unpredictable algorithms.Whether you're currently frustrated with your marketing results or simply want to future-proof your business against the coming AI revolution, this episode offers a roadmap to build what truly matters – a brand that lives in customers' minds regardless of algorithm changes or platform shifts. It's time to break free from digital heroin and rediscover what genuinely drives sustainable growth.http://Www.topservdigital.com Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Send us a textFifteen years ago today, Tim Brown was in a psychiatric ward, struggling with addiction and a distorted sense of reality. Now he's the founder of a successful marketing agency helping contractors across the country. This profound synchronicity frames our powerful conversation about recovery, purpose, and the journey to authentic success.Tim's story isn't just about quitting substances—it's about discovering a new way of living. We explore how recovery provides a framework for rebuilding your internal compass after addiction disrupts your ability to trust your instincts. Tim shares how he's replaced artificial highs with genuine adventures, from silent meditation retreats that brought him to tears to swimming with sharks and building businesses that serve others.The conversation takes fascinating turns as we examine the parallels between recovery principles and business ethics. Tim reveals how his approach to marketing for home service contractors mirrors his philosophy of recovery—creating genuine value, practicing radical honesty, and ensuring every exchange benefits both parties. We dive deep into the psychology of sales, discussing how to create authentic connections without manipulation.Perhaps most movingly, Tim opens up about overcoming self-sabotage and learning self-compassion. "How would I treat a friend?" becomes his guiding question in both personal and professional life. He explains the fundamental difference between simply abstaining from substances and truly recovering—finding meaning, purpose, and joy through service to others.Whether you're in recovery yourself, know someone who is struggling, or simply want to live with greater authenticity and purpose, Tim's journey offers profound wisdom about what it means to let go of control and find your true north. Join us for this candid, inspiring conversation about transformation and the unexpected gifts that can emerge from our darkest moments.https://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Want to know the secret to increasing your value by 50 percent? Mastering the art of public speaking and communication. In this episode of How to Sell More, host Mark Drager and speaking skills coach & Hall of Fame professional speaker, Joel Weldon, discuss how your communication skills can make or break your sales. In Episode 109, you'll learn: ✅ The most costly communication mistake: focusing on "I" instead of "you" in your messaging ✅ How to use the "ping pong effect" to balance personal stories with audience engagement ✅ Why getting honest feedback is crucial for improvement as a communicator ✅ Joel Weldon's personal journey from being called "the worst speaker ever" to becoming a hall of fame professional speaker ✅ How to prepare your audience for your unique speaking style to increase their receptiveness ✅ Practical ways to improve your speaking skills through practice, recording yourself, and analyzing "game tape" ✅ The challenge most speakers face: knowing too much about their subject and needing to simplify ✅ The single most important element of a great presentation: focusing on results and the audience taking action, turning them to customers Meet today's guest: With over 3,000 speaking engagements worldwide and over 10,000 personally coached speakers, Joel's impact on the communication landscape as a renowned public speaker and coach is unmatched. His "Ultimate Speaking System" is the gold standard for delivering messages with clarity and power. Ready to learn how to master public speaking and communication so you can sell more? Listen to the full episode now!
Send us a textWelcome to the Successful Life Podcast with Corey Berrier. In this episode, Corey addresses service technicians and comfort advisors about the critical issue of using technical jargon in customer interactions. He emphasizes that confusing customers with complex terminology can significantly hinder sales. Corey's main message is to replace technical jargon with clear, relatable language to build trust, increase sales, and ensure customer retention. Through real-life examples and practical tips, Corey illustrates the power of metaphors and simple language. He encourages technicians to become translators who make complex HVAC concepts understandable. By doing so, technicians can create long-term customer relationships and grow their business. Corey concludes with a challenge: rethink how you explain technical concepts to homeowners, test it out, and watch the difference it makes. Don't forget to share this episode and leave a five-star review!00:00 Introduction to the Successful Life Podcast00:16 The Invisible Sales Killer: Technical Jargon02:00 The Power of Clear Communication02:35 Real-World Examples and Metaphors04:56 The Importance of Customer-Friendly Language10:31 Ego and the Technician's Language14:19 Recap and Easy Wins15:51 Challenge and Conclusionhttps://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
In this episode, the VENDO team unpacks Amazon's Transparency program—what it is, how it works, and why it matters for brand protection in 2025. From combating counterfeits to navigating the OPR process and understanding costs, we cover the key benefits, challenges, and strategic considerations for brands looking to stay secure and competitive. Topics Covered: - What is Amazon Transparency? (2:25) - Why Should Brands Care? (4:10) - Combatting Counterfeit and Unauthorized Sellers (7:08) - Cost of Codes (10:46) - Operational Performance Review(OPR) Process (11:37) - Transparency Dashboard (16:48) - Challenges & Considerations (17:55) Speakers: - Sneha Nisha, Lead Account Health Manager, VENDO - Delaney Del Mundo, Director of Amazon & TikTok Shop Account Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
Send us a textMeet Erin Mahoney, a trailblazing entrepreneur who's redefining what it means to be a female business owner in the historically male-dominated roofing industry. As founder of The RoofHer in Columbus, Ohio, Erin's journey from addiction to successful business ownership offers a powerful blueprint for resilience and determination in the face of seemingly insurmountable obstacles.Throughout our conversation, Erin candidly shares the challenges she's encountered as one of the mere 4.6% of women in the roofing field. Rather than letting gender bias defeat her, she turned knowledge into her superpower, pursuing extensive training and mastering hands-on skills that many of her male counterparts lacked. "I had to know way more than the boys had to know," she explains, revealing how she transformed potential disadvantages into her competitive edge.What truly sets Erin's story apart is how she navigated the darker chapters of her entrepreneurial journey. When a former employer registered her trademarked business name to block her progress, Erin found herself at a crossroads – retaliate or respond with grace. Drawing on principles learned through four years of sobriety and recovery, she chose the harder but ultimately more powerful path forward. "I know there's no peace in retaliation," she reflects, "but I also know I have a voice for a reason, and I'm done being silenced."The parallels between Erin's recovery journey and her business challenges reveal profound insights about personal transformation. Her description of rebuilding herself after addiction resonates universally: "When you feel like you're just broken and all the pieces are laying on the ground... the cool part is you get to pick them up and form them into a foundational structure that is not breakable, and you can leave pieces on the ground that don't serve you anymore."Erin's story isn't just about roofing – it's about finding purpose through adversity, transforming trauma into strength, and creating space for authenticity in environments that resist change. Her pink truck isn't just a marketing gimmick; it's a bold statement about claiming space in an industry that wasn't designed for women, yet desperately needs their perspective and talent.Ready to be inspired by raw honesty and unwavering determination? Listen to Erin's full story and discover what happens when recovery principles meet entrepreneurial spirit – creating a foundation stronger than any roof she's ever built. Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
If you want to sell more, you need to talk less and listen better. Customers don't want to deal with a pushy, aggressive salesperson–they want someone who listens to their needs and addresses their problems. In this episode of How to Sell More, host Mark Drager and guest Derek Roberts challenge the outdated stereotype of the aggressive salesperson. They reject the image of pushy sales reps who prioritize closing deals over customer needs and rally for a smarter, more thoughtful way to sell. In Episode 108, you'll learn: ✅ Why sales is the only profession "defined by those who do it badly" and how to overcome this stereotype ✅ The five critical self-beliefs that can make or break a sales career ✅ Why the pressure to buy should come from the customer, not the salesperson ✅ How to sell through your customers to their customers in B2B environments ✅ The value of coaching for even your highest-performing sales team members ✅ The #1 tip for selling more effectively in today's business environment Meet today's guest: Derek Roberts is a Sales Leadership Expert, Speaker, and the Co-Author of Listen to Sell: How Your Mindset, Skillset, and Human Connections Unlock Sales Performance. He's the President of Roberts Business Group and an Executive Partner with Integrity Solutions. Ready to let go of pushy strategies and supercharge your success with authentic selling? Listen to the full episode now!
Send us a textThe fear of making a decision runs deep in our psychology—whether you're contemplating a $20,000 HVAC system or taking your first step toward sobriety. As someone who's walked both paths, I've discovered that sales objections and recovery hesitations share remarkable similarities.When customers say "I need to think about it" or "I should check with my spouse first," they're often masking deeper fears. Just like someone struggling with addiction who wonders "Where will the fun go if I get sober?" or "What if I can't stick with it?" The underlying message is the same: change is terrifying. Most fascinatingly, refusing to make a decision is itself a decision—specifically, a choice to stay exactly where you are.The key insight I've gained from both worlds is that pushing people never works. Whether you're selling HVAC systems or supporting someone's recovery journey, authenticity and honest communication create trust, while pressure tactics destroy it. People have an uncanny ability to sense when you're being incongruent or manipulative. That's why taking a genuine interest in their concerns, practicing active listening, and offering solutions rather than sales pitches creates better outcomes for everyone involved.Your success, whether in business or in supporting others through life transitions, depends on understanding that people make decisions for their reasons, not yours. By validating concerns without judgment, asking thoughtful questions, and creating space for autonomous decision-making, you help others navigate change in a way that respects their journey. This approach not only leads to better business outcomes but also more meaningful human connections.Have you noticed this pattern in your own life? How might approaching difficult conversations with more curiosity and less pressure change your relationships—both professional and personal? I'd love to hear your experiences.https://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Think you're in control of your sales process? Think again. “You can't force people to buy stuff they don't want to,” says today's guest, Brent Keltner. And that simple statement shows who's really in charge. But it begs the question, if the customer is king, how do we guide the sales process while allowing them to remain in control? In episode 107 of How to Sell More, Mark Drager and guest Brent Keltner tackle this problem head-on. They cover why your team needs to shift from a “show up and pitch” approach to a guided approach to create a stickier sales process. You'll also learn: ✅ The three-part framework for structuring effective sales conversations ✅ How to move from product-centric pitching to journey-first selling ✅ Simple ways to prepare for meetings that take just 10-15 minutes ✅ Why customer stories are your most valuable sales assets (and how to collect them) ✅ How third-party customer interviews can reveal insights your team might miss ✅ How to create follow-up emails that actually move deals forward Meet today's guest: Brent Keltner is the President of Winalytics and the Author of The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success. Listen to the full episode now!
Send us a textForget everything you thought you knew about marketing in the home services industry. In this eye-opening conversation, Ryan Chute, partner at Wizard of Ads, shatters conventional wisdom about lead generation and reveals the three essential components of effective marketing strategy that most businesses entirely miss.Ryan breaks down why your marketing efforts must go beyond simple lead generation tactics to create meaningful customer relationships. Through vivid analogies and practical insights, he explains how brand activation, sales activation, and prospect portals work together to make your business the obvious choice when customers need your services. It's not about being the cheapest or having the most reviews – it's about creating emotional connections that position your business as the trustworthy solution.The psychology behind customer decision-making takes center stage as Ryan reveals why empathy must precede competence in every customer interaction. He introduces the concept of "tantric selling" – a patient approach to sales that meets customers where they are financially and emotionally in today's uncertain economic climate. This strategy recognizes that breaking the first seal of trust is more important than immediately pushing for maximum ticket size.Perhaps most valuable is Ryan's breakdown of how to structure pricing presentations that tell a compelling story, positioning financing prominently rather than as an afterthought. He explains why your operations must support your marketing promises, why tension can be beneficial while friction destroys momentum, and how to build what he calls a "marketing mansion" in customers' minds instead of just dumping a pile of undifferentiated bricks like your competitors.Ready to transform your approach to marketing and sales? Listen now and discover why, as David Packard said, "Marketing is far too important to be left to the marketing department."https://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
In this episode, the VENDO team dives into Instacart's evolving landscape in 2025. We'll explore unique strategies, ad impact, and platform features to drive sales and engagement. From behavior targeting to reporting insights, tune in for key strategies to maximize success on Instacart! Topics: - Instacart in 2025 (1:35) - Differences Between Instacart and Marketplaces (5:01) - Instacart is Retail Agnostic (6:35) - Customization Based Off Of Customer Behavior (8:45) - Behavior Targeting (10:14) - Category Sharing & Ease of Use (10:50) - Reporting Process (12:10) - Working with the Instacart Team (13:36) - Instacart's Carrot Network (16:10) Speakers: - Jordan Davis, Retail Media Advertising Manager, VENDO - Gefen Laredo, Senior Vice President Advertising, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
In this episode, the VENDO team collaborates with Archer Affiliates Founder & CEO, David Katz, to explore the evolving affiliate marketing landscape. From Amazon vs. DTC programs to social affiliates, KPIs, and creator partnerships, we unpack the strategies brands need to drive traffic, boost visibility, and scale affiliate success in 2025. Topics Covered: - Amazon Affiliates v Direct to Consumer Affiliate Programs (4:10) - Reporting: KPIs & Rankings (9:50) - Amazon Associates & Creator Connections (12:03) - Competitor Targeting (18:07) - Best Practices (20:51) - Social Affiliates (23:22) - Driving External Traffic to Amazon (25:19) - Engaging with Affiliates (28:00) - Catalog Size (33:55) - Benefits and Resources (39:00) Speakers: - David Katz, Founder & CEO, Archer Affiliates - Jaclyn Carleton, Creator Marketing Manager, VENDO - Nicolas Martinez, SVP of Marketing, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
In this episode of VENDO Velocity, the team dives into key Amazon FBA updates for 2025. From inventory placement fees to Amazon Warehousing & Distribution, we'll break down what brands need to know to stay ahead. Tune in for expert tips on reimbursement policies, shipping best practices, and optimizing for tentpole events. Topics Covered: - Inventory Placement Fees (2:40) - FBA Inventory Reimbursement Policy (6:36) - Amazon Warehousing & Distribution(AWD) (10:30) - Adoption of AWD - Pros & Cons (12:43) - Successfully Tracking AWD Inventory (15:17) - Preparing During Tentpole Events (20:05) Speakers: - Laarni Lorenzo, Supply Chain Manager, VENDO - Delaney Del Mundo, Director of Amazon & TikTok Shop Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
Listen to an inspiring personal journey starting with a dream.@Robert Cleijsen shares his insights in how to tackle challenges, doubts but also to find the courage to go on.This is also the story of forming a company from an idea and building an international team. We reflect upon business and cultural challenges and the importance of sharing a common vision.Don't miss this episode!Info/NoteShelfplanner is revolutionizing the way retailers manage their stores by leveraging AI-driven demand planning tools. Their business model is designed to create significant value and benefits for customers, focusing on three core principles: Buy Better, Sell More, Waste Less
Want to know what it takes to win more bids, contracts, and RFPs? In this episode of How to Sell More, Mark Drager sits down with Alex McPhail, one of Canada's leading bid managers with over 35 years of experience in complex government procurements for defence, cyber, aerospace, and more. Alex breaks down the realities of winning massive government contracts, as well as how to navigate the most demanding procurement processes. In Episode 106, you'll learn: ✅ The strategy behind winning hundred-million to billion-dollar proposals ✅ How shrewd contractors legally play the RFP "game" ✅ Why relationships don't matter in government contracting (and what actually wins contracts) ✅ What a Capture Manager does and why you need the right team in place ✅ The brutal "go/no-go" process that can dramatically improve your win rate ✅ Why making information easy to find is the #1 factor in winning proposals ✅ Who your true "customer" is during the proposal process (hint: it's not who you think) Meet today's guest: Alex McPhail is the President and CEO of EXA Consulting Group and the Author of Win Big The EXA Way: The Comprehensive Guide to Capture and Proposal Leadership. He is also a recognized public speaker, lecturer, and podcaster in business leadership, Canadian procurement, and government contracting processes. Ready to play a procurement process to your advantage so you can sell more? Listen to the full episode now!
Send us a textIn this episode of the Successful Life Podcast, host Corey Berrier addresses common misconceptions technicians have about sales, emphasizing that technicians can also be effective salespeople. Corey highlights the importance of ethical sales and customer education, delivering value-driven suggestions without appearing pushy. He offers practical advice on how to build trust and establish rapport with customers, overcome objections, and handle common challenges in sales situations. Through real-world examples, Corey demonstrates that good service alone isn't enough; technicians must adopt a sales mindset on every service call to truly help customers and succeed in their careers.00:00 Introduction to the Podcast00:12 Technicians and Sales: A Common Misconception03:11 The Role of Ethical Sales04:53 Educating Customers: The Key to Sales07:05 Overcoming Common Sales Objections09:03 Building Trust and Providing Value12:19 The Importance of Role-Playing15:49 Guiding Customers to Make Decisions19:26 The Power of Transparency and Trust31:32 Conclusion and Final Thoughtshttps://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
You don't have to be creative to become a successful marketer. Good marketing is systematic. In this episode of How to Sell More, Mark Drager and guest Allan Dib explore the concept of Lean Marketing. Allan, who wrote the book on the subject, says that business owners can do less and sell more when they focus on the right things. In Episode 105, you'll learn: ✅ Why "no marketing equals no customers" and how marketing is a skill that can be learned by anyone ✅ The importance of understanding your market deeply before creating products ✅ Why selling is the best way to build a brand (not the other way around) ✅ How attending industry conferences can teach you more in half a day than months of online research ✅ The power of focusing on one or two marketing channels instead of spreading yourself thin across many ✅ Why most success comes from subtraction (removing things) rather than addition ✅ The importance of creating "flagship assets" that work for your business over the long term Meet today's guest: Allan Dib is a serial entrepreneur known for turning complex marketing ideas into actionable frameworks. He's successfully started, grown, and exited multiple businesses across various industries. He's also a sought-after business coach, consultant, and public speaker. He's the best-selling author of The 1-Page Marketing Plan: Get New Customers and Lean Marketing: More Leads. More profit. Less marketing (2024). Want to learn how to do less with your marketing and sell more? Listen to the full episode now!
In this episode, we're discussing creative strategies for offering discounts without hurting your bottom line. I'll share insights on how to effectively scale your business, save money in taxes, and create a wealth-growing enterprise. While offering discounts is a common approach to driving sales and accommodating price-sensitive customers, there are smarter ways to do it that ensure you still capture full value. Learn how to make discounts contingent on referrals or specific actions taken by the buyer, and understand the significance of knowing your margins. Discover the importance of valuing yourself and your offer by extracting non-financial value in exchange for discounts, ensuring that you don't devalue your services. This episode is packed with actionable advice on pricing strategies, customer acquisition costs, and building a supportive network. Get ready to transform how you approach discounts and grow your business profitably. Tune in and start the show! What you'll hear in this episode: [0:50] The Pitfalls of Offering Discounts [1:50] Creative Ways to Offer Discounts [2:20] Understanding Your Margins [3:00] Leveraging Customer Referrals [5:20] Incentivizing Repeat Business [7:15] Valuing Your Offer [7:45] Networking and Referrals If you like this episode, check out: Differentiating Between Margin and Markup Lowering Your Price to Sell More? Acquire Cheaper and Better Customers (Financial Priority Formula Part 3) Want to learn more so you can earn more? Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
Send us a textEvery service call is more than just a technical task—it's an opportunity to build or break customer trust. Successful service professionals understand that customers judge them from the moment they arrive until the final handshake, with countless small interactions determining whether they'll become loyal clients or one-time customers.The difference between average and exceptional service often comes down to twenty fundamental practices that any technician can implement immediately. Arriving punctually (or communicating delays promptly) demonstrates respect for customers' time. Professional appearance—clean uniforms, proper identification, and well-maintained vehicles—creates confidence before you speak a word. Clear communication without confusing jargon ensures customers understand what's happening in their homes. Active listening validates customer concerns while often revealing crucial diagnostic information.Respecting property through simple actions like wearing shoe covers and using drop cloths shows you value their most significant investment. Price transparency eliminates surprises and builds trust. A friendly demeanor diffuses tense situations, particularly during uncomfortable breakdowns. Follow-up communication demonstrates ongoing care beyond the transaction.These aren't complex sales tactics or psychological manipulation—they're straightforward expressions of respect, communication, and professionalism. When consistently applied, they transform ordinary service calls into relationship-building opportunities that generate referrals and repeat business. The most successful technicians understand that technical competence gets you in the door, but these interpersonal skills keep you coming back.Whether you're a seasoned professional or just starting your career, mastering these twenty customer service fundamentals will differentiate you from competitors and create the loyal customer base every service business needs to thrive. Your technical skills may solve today's problem, but your approach to customer care determines whether they'll call you for tomorrow's.https://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
You've heard time and time again that you need to diversify your products and services to sell more. Jack Bosch flips the script on that advice and says that narrowing your focus to one high-value offer can skyrocket sales and profits. In this episode of How to Sell More, Mark Drager explores the downsides of the “ascension model” with Jack, and why he decided to abandon it to focus on one service. He outlines the strategy that helped him turn his $2 million home study course into an eight-figure education and coaching empire. In Episode 104, you'll learn: ✅ How Jack Bosch transformed his business by focusing on one premium offering instead of multiple lower-priced products. ✅ The benefits of starting with a high-end offer before developing lower-priced offerings. ✅ How higher prices allowed Jack to invest in better customer service and hit higher customer success rates. ✅ The importance of building a strong leadership team to scale beyond $2 million. ✅ How focusing on profitability enabled Jack to hire specialized talent and create a self-sustaining business. Meet today's guest: Jack Bosch is an expert real estate investor with over 4,000 successful real estate transactions. He now helps others build sustainable wealth through his online education and coaching programs. He's the author of Forever Cash: How to Break the Earn-Spend Cycle, Take Charge of Your Life, & Build Everlasting Wealth. Listen to the full episode now!
Send us a textWhat separates successful HVAC service technicians from those who struggle? The answer goes far beyond technical skills. Diving deep into the industry's most challenging pitfalls, this episode reveals the fifteen critical reasons why service technicians fail—and how these failures impact everyone involved. From the deceptively simple matter of technical knowledge to the often-overlooked importance of professional appearance, each factor creates a ripple effect that can make or break careers.We explore real-world examples that demonstrate how even small mistakes—like failing to document a repair or neglecting to explain the urgency of a replacement part—can lead to significant consequences. A technician who can't clearly communicate why a capacitor needs replacing isn't just missing a sale; they're setting up their customer for a future emergency repair that could have been prevented.Beyond the technical aspects, we examine the human elements that determine success: time management that respects customers' schedules, documentation that protects everyone involved, and the professional conduct that builds lasting trust. We acknowledge the challenges of role-playing communication scenarios (yes, most technicians hate it!) while emphasizing how critical these skills become in the field.Whether you're a service technician looking to advance your career or a business owner wanting to build a stronger team, this episode provides actionable insights into the behaviors and practices that lead to sustainable success. Remember—when you consistently do the next right thing, you're not just securing your own future; you're elevating the standard for your entire team and industry.https://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
The old way to lead a team (the “command and control” leadership style that says the boss can't make a single mistake) isn't working anymore. If you want to improve your team's performance, you need to fail. Which means you need to be willing to fail in front of your team. In this episode of How to Sell More, Mark Drager and guest Colin Hunter explore the power of making mistakes. Colin, the author of Be More Wrong: How Failure Makes You an Outstanding Leader, says that if you aren't making mistakes, you aren't pushing hard enough. In Episode 103, you'll learn: ✅ Why strong leadership seems to be missing in government and business in 2025. ✅ How embracing "Be More Wrong" can transform your leadership approach. ✅ Colin's revolutionary four key leadership styles: Host, Energizer, Disruptor, and Catalyst ✅ How to create "playgrounds" where team members can safely experiment and learn. ✅ Why recruiting for humility, hunger, and people smarts is crucial for team success. ✅ The concept of being "antifragile" as a leader by deliberately seeking challenges. Meet today's guest: Colin is the CEO of the global leadership development company PotentialSquared, where he's helped leaders transform their teams for over two decades. How does he do it? By disrupting traditional approaches and inspiring new ways to think about leadership centered on purposeful practice. Ready to build a successful team that embraces experimentation, fails on purpose, and ultimately, sells more? Listen to the full episode now!
Join us for our latest VENDO Velocity Podcast episode as the VENDO team teams up with PickFu to explore mastering clicks in 2025. We'll dive into visuals, testing, and omnichannel strategies across Amazon, Walmart, and TikTok Shop to boost engagement and conversions. Tune in for actionable insights and expert tips! Topics Covered: - Walmart vs Amazon Optimization & Best Practices (3:10) - A+ Content & Below-the-Fold Rich Media(7:11) - Walmart Buyers are Omnichannel Buyers (11:07) - Customers Acting Differently with Click-Tests?(13:24) - Understanding ICPs (15:05) - Using Instacart to See Where You Land in Catalogs Across Stores (17:54) - Utilizing Instacart to see Offerings (19:24) - Knowing Your ICP for TikTok Shop (22:36) Speakers: - John Aspinall, Brand Evangelist, PickFu - Delaney Del Mundo, Director of Amazon Account Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
Join us for an exclusive webinar featuring Helium 10's Bradley Sutton and VENDO's Delaney Del Mundo as they unveil next-level keyword research strategies to elevate your brand in 2025! Topics Covered: - Keyword research and strategy - Decoding brand SOV - Understanding product innovation opportunities - TikTok Shop listing strategy Speakers: - Bradley Sutton, VP of Education and Strategy, Helium 10 - Delaney Del Mundo, Director of Amazon Account Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
Send us a textLeadership failures cost trades businesses hundreds of thousands of dollars every year through invisible expenses that never appear on balance sheets. When your leadership team lacks clear vision, transparent communication, and consistent accountability, the ripple effects damage everything from customer satisfaction to employee retention.Corey Berrier draws from years of industry experience to expose the 15 critical reasons leadership teams fail in HVAC, plumbing, electrical, and other skilled trades companies. He reveals how seemingly minor leadership shortcomings create major business problems—like how failing to enforce standards equally among high and low performers creates harmful inconsistency throughout your organization.The financial implications are staggering. A bad hire costs approximately 50% of their annual salary when factoring in training resources, lost customer opportunities, and replacement expenses. For a company with 50 technicians cycling through just 10 poor hires annually, that represents a hidden $500,000 drain on profitability.Beyond hiring practices, modern leadership requires embracing technological advancements that improve efficiency. Companies resistant to implementing effective CRM systems, digital tools, or service management software find themselves steadily losing market share to competitors whose teams can handle more service calls with greater ease and accuracy.Perhaps most importantly, leadership directly shapes company culture. The best trades businesses have created environments so positive that they have potential employees lining up to join them, eliminating recruitment struggles entirely. Meanwhile, companies with toxic cultures perpetually struggle with turnover, underperformance, and customer complaints.Ready to transform your leadership approach and unlock your business's true potential? This episode provides actionable strategies that drive profitability while creating a healthier workplace. When you serve your employees effectively, they'll naturally serve your customers exceptionally—creating sustainable growth and success.https://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
The tables are turned in this episode as Brian takes the mic and interviews Krista about the wild ride of the last five years in sales and marketing. And wow, has a LOT changed since 2020! Krista gets real about what used to work that now flops, and what still stands the test of time when it comes to selling your stuff. You'll hear Krista spill the tea on: - Why those long-winded Instagram story monologues from 2020 are DEAD (RIP attention spans!) - The brutal truth about why nobody's buying "confidence and clarity" anymore, and what they're actually clicking "buy now" for - Why calling yourself a "Sales Sherpa" or other cutesy title is literally killing your business in 2025 - How Krista had to shift from selling the warm fuzzies to delivering concrete templates and time-saving tools - The golden rule of "WIFM" (What's In It For Me) and why it matters more than ever - How to survive and thrive when everyone's freaking out about the economy Krista's also dropping a free workshop on March 21st called "The New School of Sales: 5 Ways to Sell Better and Sell More" where she'll break down exactly what you need to know to sell effectively in 2025's wild marketplace. You don't wanna miss it! Grab your seat here: https://www.kristademcher.com/newschoolofsales ---- Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG: https://www.instagram.com/shesellshesellspodcast
Send us a textIn this episode of the Successful Life podcast, host Corey Berrier welcomes Todd Liles, founder of Service Excellence. Todd shares his remarkable journey, from his teenage years working in the trades, to becoming an influential figure in business consulting, coaching, and counseling for tradespeople. He delves into the distinctions between coaching, consulting, and counseling, and their unique impacts on businesses. Todd also recounts his early career challenges and successes, emphasizing the importance of building customer relationships and proactive mentoring in business growth. From personal anecdotes to professional advice, this episode is a treasure trove of insights for anyone looking to excel in the trades and business landscape.https://coreyberrier.gumroad.com/l/gqhapdhttps://www.linkedin.com/in/trainertoddliles?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Imagine landing a large contract with a Fortune 500 company without having to pitch for the business. That's what happened to Feras Alhlou when Google referred Salesforce to his company. In this episode of How to Sell More, Mark Drager and seasoned entrepreneur and business advisor Feras Alhlou explore how strategic partnerships can unlock higher-quality leads, increase deal size, and create premium positioning to differentiate your company from competitors. In Episode 102, you'll learn: ✅ The power of starting small and persisting through difficult times ✅ How a growth mindset helps you continuously move upmarket to larger, more profitable clients ✅ Why niching down your business can drive massive growth ✅ Why you must treat partnerships like a primary marketing channel ✅ The power of becoming an evangelist of your partner's products or services ✅ How to build valuable and strategic relationships so partners refer qualified leads ✅ The crucial difference between passion and skill and why passion isn't enough Meet Today's Guest: In 2004, Feras Alhlou drained his 401(k) to start a digital marketing company. In 2019, he sold that same company for eight figures to Dentsu, one of the world's largest marketing firms. His company's success didn't come down to luck—growth came from making strategic decisions, taking consistent action, and building lasting relationships. Are you ready to build and leverage partnerships to get high-quality referrals and sell more? Listen to the full episode now!
Send us a textJoin us on the Successful Life Podcast to explore the realities of running a trade business with industry experts Corey Berrier, Ellen Rohr, and Al Levi. In this episode, they share their career experiences and how they became trusted consultants.We discuss key topics such as financial literacy, collaboration, and project management. Ellen and Al offer practical advice on setting priorities, structuring teams, and using ride-alongs to build trust. They also highlight the value of customer testimonials in strengthening business relationships.The conversation covers personal challenges, leadership, and creating a productive workplace culture. Tune in for insights you can apply to your own business. Don't forget to subscribe, share, and leave a 5-star review on Apple Podcasts or Spotify!https://coreyberrier.gumroad.com/l/gqhapdAl@7powercontractor.comEllen.rohr@zoomdrain.com Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Send us a textIn this heartfelt episode, we dive deep into the intricacies of addiction and the transformative power of community. Jennifer Manzo shares her compelling journey, from her upbringing surrounded by addiction to becoming a beacon of hope through her work with the HVAC Chicks Coalition. This diverse platform fosters a network of support for HVAC technicians while uniting individuals under challenging circumstances, making recovery more accessible. Throughout the conversation, Jennifer highlights not only her personal battles with addiction but also the collective struggles of her loved ones, illustrating the ripple effect that addiction has on families. Her insightful anecdotes reveal the power of vulnerability and the importance of creating secure spaces for individuals to confront their realities. Listeners can expect to learn how community connections lead to healing, affirming that no one has to navigate the challenges of addiction alone.Join us as we challenge preconceived notions about addiction while emphasizing that recovery is an ongoing journey - one best tackled together. Discover the essential topics of control, the duality of addiction, and the incredible value of a supportive network in mental health and recovery. Don't miss this episode filled with raw honesty and inspiring takeaways. Subscribe now, join our community, and help spread the message of hope and resilience.https://www.facebook.com/share/g/1E67LkKf8o/?mibextid=wwXIfrhttp://coreyberrier.gumroad.com/l/gqhapd Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Send us a textDiscover the untapped potential of the home service industry with Bill Brown, a seasoned expert who recently sold his successful HVAC business after 25 years. Bill joins Corey Berrier on the Successful Life Podcast to reveal his innovative strategies for managing his business remotely from the sunny shores of South Florida. Learn how technology, particularly ServiceTitan software, and the PriceBook Pro feature, became pivotal tools in Bill's arsenal. Get an insider's look into Bill's thriving Facebook group, Service Titan Hacks, and hear how this community has transformed into a crucial resource for contractors navigating software hurdles.Imagine a world where contractors can effortlessly access reliable reviews to make informed business decisions—Bill and Corey ponder the creation of such a centralized review platform. They delve into the challenges of maintaining its integrity while discussing potential monetization ideas like click-through fees and sponsored listings. The conversation takes a reflective turn as they highlight the importance of reciprocity within the industry, emphasizing that by supporting each other, contractors can achieve greater success and enrich the communities they serve.The episode also uncovers the personal side of entrepreneurship, exploring how faith, family, and personal growth serve as anchors during life's challenges. Bill shares anecdotes about leveraging technology and community support to overcome adversity, illustrating the power of learning from setbacks. From navigating legal battles to building a strong support network within the Service Titan Hacks group, the discussion underscores the importance of shared experiences in fostering a thriving environment for all. With a focus on mutual learning, the episode champions the strength and growth that come from a connected and supportive community.https://st-hacks.comhttps://www.facebook.com/share/1DNCX9eUVM/?mibextid=wwXIfr Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Join us for our first VENDO Velocity Podcast episode of the year! Tune in as the VENDO team discusses New Year, New You strategies and unpacks Amazon updates. Topics Covered: - New Year, New You Event Performance (2:05) - Maximizing Subscribe 'n Save (SnS) (4:20) - Brand Store Optimizations (6:45) - Customer Acquisition - SnS Coupons (9:45) - Discount Percentage on Average (11:00) - SnS Dashboard Updates (12:50) - Utilizing Brand Tailored Promotions (18:36) - Deal Recommendations for New Year, New You (24:00) - Testing your Deals to See What Works (30:27) Speakers: - Josh Hong, Senior Marketing Manager, VENDO - Delaney Del Mundo, Director of Amazon Account Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
This week's “How She Finds Purpose” insight comes from Jeanne Sparrow. She says – "Remember that you are the gift. Plain and simple. You are the gift that the world has been waiting for, and all of us are the gift. And when we can see that in ourselves, then we can see it in other people and see where we fit, because I feel like this whole world, I don't know about you, it's like this big puzzle and we're all these little pieces trying to fit somewhere. And when we find where we fit, and if you do puzzles, you know how satisfying it is when you find that one weird little shaped puzzle piece that has all those weird angles, and it snaps right into place. And then all of a sudden, the picture falls into place and you see what it's gonna be, not just because it's on the box. You are the gift. You are that piece, and the world is waiting for you to figure out your right edges so that you snap into place. Know that." Jeanne Sparrow is an award-winning speaker, author, Fortune 500 consultant, and seven-time Emmy winner. She is the author of Fearless Authenticity: Lead Better, Sell More, and Speak Sensationally and has spent three decades in media, reaching over 500 million people. She has hosted her own daily TV talk show for seven years, co-hosted radio shows with Steve Harvey and George Wallace, and interviewed stars like Kevin Costner, Halle Berry, and Jamie Foxx. Now, she helps people own their voice, communicate with confidence, and step fully into who they are. Here are 3 reasons why you should listen to this episode: Learn how to trust your gut – Jeanne shares why listening to your intuition, even when fear is present, can lead you to the right opportunities at the right time. Discover how to recognize when it's time for change – If you're feeling stuck or unfulfilled, Jeanne's story will help you understand the signs that it's time to move on. Get practical advice on showing up authentically – She breaks down how to uncover your unique voice and use it to lead, sell, and speak with impact. Connect with Jeanne at: Website: https://jeannesparrow.com/ Instagram" https://www.instagram.com/jmsparrow/ YouTube: https://www.youtube.com/channel/UCZGddIVJLZ7-L4NsBulwOhQ You can purchase her book from her website here at https://jeannesparrow.com/book/ Would you prefer to watch or listen to the podcast on YouTube?Head on over to https://www.youtube.com/@leadershippurposepodcast Want to connect? Connect with Dr. Robin on LinkedIn: https://www.linkedin.com/in/robinlowensphd/ Facebook: https://www.facebook.com/robinlowensphd Instagram: https://www.instagram.com/robinlowensphd/ Email: Robin@LeadershipPurposePodcast.com Thank you for listening! Rate, review, & follow on Apple Podcasts or your favorite podcast player. Talk to you soon! This episode was produced by Lynda, Podcast Manager for GenX Creative Entrepreneurs at https://www.ljscreativeservices.co.nz
Send us a textMichael Venidis makes a triumphant return to the Successful Life Podcast, sharing his journey since the acquisition of RYNO Strategic Solutions and providing fresh insights on the revolutionary impact of artificial intelligence in business. Get ready to learn how AI tools like Claude, ChatGPT, and Perplexity are set to transform the way industries like home services process data and make decisions. We dive into the critical role of quality prompts and the balance between AI and traditional search engines in optimizing business processes for unparalleled efficiency.Next, we explore the evolving landscape of AI and digital advertising, focusing on how these technologies are reshaping strategies, especially for sectors like HVAC. With kids growing up in a digital-first world, the trust and use of AI are changing rapidly, pushing search engines towards obsolescence. We discuss the potential for ads on platforms like ChatGPT and the need for businesses to craft compelling value propositions that resonate with consumers' values. Discover how AI can help businesses establish a more robust online presence by accurately representing their services and meeting customer needs.Finally, our conversation turns to the broader implications of AI on human roles and leadership. As AI takes over certain jobs, it simultaneously opens new avenues for opportunity, pushing us to retain the irreplaceable essence of human interaction. We share personal stories highlighting the importance of passion, empathy, and authenticity in this AI-driven world. Through leadership and digital marketing, I aim to inspire and motivate others to embrace AI innovations, drawing parallels to past technological shifts and underscoring the importance of trust in integrating AI into our lives. Join us for a thought-provoking discussion on the future of AI and its potential to change the business landscape.https://www.facebook.com/share/152FEuyzCm/?mibextid=wwXIfr Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Do you remember your first concert? The buzz of the crowd. The kinetic energy in the air. Thousands of people singing in unison. Your people. Your tribe. What if your company could foster that type of connection? What if you could create your own fanbase? A group of customers who love what you do and how you do it so much that they advocate on your behalf. What would these connections allow your company to do? What would that kind of fanbase free you up from? Could you stop chasing customers? Stop competing on price? In this landmark 100th episode of How to Sell More, Mark Drager sits down with customer experience expert Brittany Hodak to unlock the secrets of turning customers into superfans—the kind who don't just buy, but evangelize. Along with being a wildly popular speaker, Brittany is the author of Creating Superfans: How To Turn Your Customers Into Lifelong Advocates. In this episode, we cover: How to transform your business from "just another option" into a movement people want to be part of The psychology behind why some brands inspire undying loyalty while others remain forgettable A proven framework for creating experiences so remarkable, your customers can't help but talk about them If you're ready to stop chasing customers and start attracting advocates who champion your brand, this conversation is your backstage pass to making it happen. Connect with Mark Drager on LinkedIn → https://hi.switchy.io/markdrager
Send us a textWhat if 80% of your success relied solely on your mindset? Join us for an insightful conversation with Laura Kelly, who shares her wisdom on how aligning your values with happiness and setting challenging goals can pave the high road to success. Drawing inspiration from her transformative experience with Tony Robbins, Laura reveals the power of personal values and how understanding the rules we attach to them can lead to a more joyful and fulfilling life. Get ready to explore the psychology behind success and how a mindset shift can be the key to unlocking your potential.In this episode, we dive into the nuances of personal connections and fulfillment. Discover how redefining your emotional needs beyond physical intimacy can enhance your sense of love and connection. We venture into the realm of gratitude and the practice of priming, highlighting how these tools can shift your focus toward positivity and improve your overall quality of life. Laura and I discuss how setting realistic, self-attainable rules can be transformative, and how a positive mental state can lead to better physical health and stronger relationships.As we wrap up, we tackle the often-overlooked concept of the "primary question" and its role in shaping our lives. By reframing these subconscious inquiries, we open up new avenues for personal growth and contribution. Learn how to start each day with gratitude and empowering questions that align with your values, setting the stage for a harmonious and productive future. Laura's journey provides practical insights into embracing ease, letting go of control, and finding tranquility through mindset shifts. Tune in to discover how you can ask the right questions to steer your life toward growth, self-acceptance, and a fulfilling 2025.https://www.growwithclover.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
“Authenticity isn't about staying the same—it's about being true to yourself across life's many roles.” In this episode, media personality Jeanne Sparrow shares how she has embraced authenticity throughout her career and personal life, offering practical lessons for maintaining genuine connections. From interviewing iconic figures to navigating personal relationships, Jeanne reveals how to balance shifting roles while remaining true to yourself. This episode is packed with actionable advice for parents and professionals, highlighting the importance of setting boundaries, listening generously, and building authentic connections that foster trust and growth. Ready to take the next step in your parenting journey? Connect 1:1 with Dr. Meg for personalized coaching tailored to your family's needs. Time-Stamped Highlights: 00:00 Understanding Authenticity Across Life's Roles 00:43 Career Lessons and Staying Genuine 05:19 Parental Expectations and Authenticity 08:07 The Importance of Setting Boundaries 08:40 Practical Exercises for Living Authentically 24:47 Communication Tips for Parents and Professionals 33:36 Conclusion and Coaching Resources Key Discussion Topics: What Authenticity Really Means: Jeanne discusses how authenticity involves adapting to life's different roles without losing your core self. Setting Boundaries That Work: Learn how to define personal limits and recognize when external pressures require realignment. Communication That Builds Stronger Relationships: Jeanne's “listen generously” method offers powerful techniques for connecting with both children and colleagues. Practical Exercises for Self-Discovery: Discover exercises from Jeanne's book that help you reflect on daily actions and uncover your authentic self. Whether you're a parent looking to improve communication with your children or a professional navigating workplace dynamics, this episode is your guide to living authentically and fostering stronger connections. About Our Guest: Jeanne Sparrow Jeanne Sparrow is an award-winning communicator with a distinguished career in television, radio, and public speaking. She currently hosts a weekly radio show on Chicago's V103 and the Fearless Authenticity podcast on the iHeart Podcast Network. Her upcoming book, Fearless Authenticity: Lead Better, Sell More, and Speak Sensationally, is available for pre-order (link in the show notes). Jeanne's expertise in guiding others to embrace their authentic selves has made her a sought-after speaker and mentor. Our Sponsors: Clear Airways, Clear Mind — Find gentle, effective relief from sinus discomfort with DeepCozy. Get 15% off all products at deepcozy.com with promo code DRMEG. Track, Train, and Transform — The Amazfit Active 2 smartwatch blends sleek design, advanced tracking, and AI-driven coaching. Get 10% off at www.amazfit.com/DRMEG. Hungryroot is your personal shopper and nutritionist combined, making healthy eating easy and stress-free. Get 40% off your first box, plus enjoy a free item in every box for life! Visit Hungryroot.com/drmeg and use code DRMEG to claim this exclusive offer. Investing Made Simple — Acorns makes it easy to start investing with just spare change. Join over 13 million customers who've given their money a chance to grow. Get started at acorns.com/drmeg. Stay warm this season with Heat Holders®—from thermal socks to cozy hats, gloves, and layers, they've got you covered. Get 15% off at heatholders.com with code “DRMEG” and free shipping on orders over $25! Family-Centered Recovery — Equip Health offers virtual eating disorder treatment that empowers families to heal together. Visit equiphealth.com/drmeg to learn more. Smart Money Habits Start Here — Acorns Early helps kids learn the value of money with a debit card, chores tracker, and interactive lessons. Get your first month free at acornsearly.com/drmeg. Learn more about your ad choices. Visit megaphone.fm/adchoices
Send us a textMeeting Niko Moon at a wedding was more than just a brush with a talented artist; it was the beginning of a journey into the heart of music's power to transform mental health. In our latest episode, join us as Niko opens up about his upbringing in a musically inclined family and the struggles that shaped his outlook on life. He talks candidly about his quest for positivity and optimism, driven by both personal experiences and a deep-seated passion for music. From his early work as an electrician and steam cleaner to realizing his dream as a musician, Niko's story is one of resilience, love, and the undeniable energy that fuels his creative path.Personal growth often arises from looking back and learning from our past relationships, and this episode explores exactly that. Niko shares insights into how reflecting on past mistakes paved the way for a beautiful connection with Anna, which inspired his hit song "Better Days." We discuss the Happy Cowboy Foundation's mission to spread hope and how music plays a crucial role in encouraging listeners during tough times. Drawing inspiration from icons like Bob Marley and Jimmy Buffett, Niko emphasizes that true happiness is rooted not in material possessions but in meaningful relationships and genuine connections.The conversation also highlights the significant role of therapy in overcoming emotional baggage and the commendable efforts of the Happy Cowboy Foundation to make mental health services more accessible. We discuss the critical shortage of therapists and how lifestyle changes, supported by expert insights, contribute to improved well-being. Moreover, Niko shares his experiences with record deals, revealing the complexities of the music industry and his decision to remain an independent artist, thereby maintaining creative control and authenticity. This episode offers a rich tapestry of stories, insights, and the enduring value of love and connection.https://happycowboyfoundation.orghttps://nikomoon.comhttps://happyhimalayan.com Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Send us a textWhat if you could transform the way you communicate and enhance your relationships, both personal and professional? Join me, Corey Berrier, and special guest Brigham Dickinson on the Successful Life Podcast as we explore the revolutionary impact of AI on communication. We kick off with a heartfelt acknowledgment of the challenges faced by Californians amid devastating fires, keeping their recovery in our thoughts. From there, we dive into how AI tools like ChatGPT are reshaping the way we express emotions and intentions, offering listeners a glimpse into the creative potential AI holds for bridging personal gaps.Brigham and I delve into the art of crafting specific prompts to unlock authentic AI-generated responses. We share personal stories that highlight the power of gratitude in countering negative thoughts and improving mental well-being, while also discussing strategies for overcoming self-doubt and regulating internal conversations. Our conversation underscores how fostering gratitude and empathy can improve self-awareness, manage anxiety, and ultimately strengthen relationships.The episode also explores the financial benefits of integrating AI into customer service roles, comparing AI's capabilities with those of live agents. We discuss how AI can track and enhance CSR performance without replacing the human touch, emphasizing its potential to refine follow-up strategies and boost communications. With insights into the promising future of AI in customer service, we illustrate a landscape where AI serves as an indispensable partner, enhancing both efficiency and effectiveness for professionals looking to elevate their customer interactions.https://powersellingpros.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Send us a textDiscover how Ellen Rohr transformed her life from marrying a plumber to becoming an influential leader in the trades industry. Ellen shares her vibrant journey with businesses like Benjamin Franklin Plumbing and Zoom Drain Franchising, highlighting her dedication to empowering tradespeople. With insights from business consultant Al Levy and industry expert Frank Blau, Ellen underscores the importance of mentorship and financial literacy in achieving success.Explore the unexpected twists and turns of the drain cleaning industry through Ellen's candid reflections on financial challenges and personal dynamics. She opens up about the emotional rollercoaster of working with a spouse and transforming business hurdles into growth opportunities. Ellen's unique story involves selling a plumbing business to its team, showcasing the power of open book management and instilling entrepreneurial ambitions within an organization.From leveraging technology in hiring to mastering marketing strategies, Ellen offers a wealth of knowledge on optimizing operations and identifying top talent. Her enthusiasm is contagious as she discusses the role of AI in revolutionizing the hiring process, shares marketing insights inspired by figures like Dave Ramsey, and details the strength found in networking and collaboration. Listen to Ellen's inspiring narrative and gain valuable perspectives on building successful careers and businesses in the trades.https://www.servicetitan.com/blog/news-ellen-rohr-joins-servicetitanhttps://www.linkedin.com/company/bare-bones-biz-inc. Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Send us a textWhat if the darkest moments of your life could become the foundation for your greatest transformation? Meet Jason Julian, our inspiring guest on the Successful Life Podcast, as he recounts his remarkable journey from the depths of addiction to a thriving career in the HVAC industry. Born into a family rich in building trade expertise, Jason once felt out of place, seeking solace in drugs and alcohol. Through his candid storytelling, Jason reveals the pivotal moments that steered him towards recovery, including a life-altering car accident and a profound spiritual awakening, culminating in over 12 years of sobriety.Jason's recovery story is one of perseverance and humility. He shares how hitting rock bottom became a blessing in disguise, pushing him towards a path of service and growth. Jason's experiences in the 12-step program taught him the power of taking humble steps, from making coffee at meetings to embracing roles in his career that foster emotional maturity. Through his journey, he learned to prioritize solutions over sales, demonstrating that success in life and business hinges on genuine service to others. This episode uncovers how these lessons in humility have shaped Jason's approach to business, focusing on customer needs and satisfaction above all else.Throughout our conversation, we explore the profound impact of community and support in overcoming addiction and finding purpose. Jason highlights the importance of taking life one step at a time, the value of authentic connections, and the empowering process of recovery. By sharing personal anecdotes and insights, Jason offers hope and guidance to those facing similar struggles or seeking a more fulfilling life. Join us for an enlightening episode that underscores the power of resilience, the joy of providing solutions, and the liberation found in choosing personal responsibility over victimhood.https://www.facebook.com/share/1E6eGZMoV3/?mibextid=wwXIfr Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Send us a textCarl Ippoliti, a veteran of the HVAC industry with half a century of expertise, joins us to shed light on the complex refrigerant transitions looming in 2025. As the industry shifts from R410 to environmentally friendlier alternatives like R32 and R454, Carl unpacks the historical context and ramifications for both homeowners and contractors. Expect to gain a deeper understanding of the challenges this transition presents, including rising costs and the imperative need for technician training to safely handle these slightly flammable substances.Ever wondered how identifying personality types can revolutionize your sales technique? Drawing insights from "Versatile Selling" by Wilson Learning, we explore how recognizing and adapting to different social styles can forge stronger, more trustworthy relationships. Whether dealing with analytical, amiable, driver, or expressive types, we discuss strategies that align with each, ensuring your approach resonates with your audience. Carl and I dissect the dynamics of selling and buying, offering practical advice on reading personality signals and adjusting your sales strategy accordingly.As we navigate the intricacies of HVAC efficiency and the shifting landscape of gas standards, this episode also offers guidance on making informed investment decisions in HVAC systems. We highlight the significance of understanding long-term energy savings, rebates, and tax credits. Wrapping up, the conversation touches on self-improvement inspired by "Atomic Habits," emphasizing that personal growth and self-care are the bedrock of supporting others. With warmth and anticipation, we express our gratitude for your time and extend heartfelt holiday greetings as we look forward to future engagements.https://www.peirce.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
Send us a textNavigating the tumultuous journey of addiction and recovery, this episode delves into my personal story of struggles, challenges, and the transformative power of vulnerability. With Justin Judd, we discuss gratitude, childhood influences, the impact of relationships, and the ultimate importance of asking for help at crucial junctures.• Exploring the value of gratitude in daily life • The influence of childhood experiences on later choices • Reasons and repercussions of substance abuse • My personal journey through rehab and relapses • Recognizing pivotal moments that lead to change • The significance of vulnerability and seeking help • Embracing spirituality and the concept of surrender • Reflections on the ongoing journey of recoveryhttps://www.facebook.com/justin.judd.96 Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/
In today's fast-paced and competitive B2B landscape, understanding the balance between branding and marketing is more critical than ever. In this episode of How to Sell More, Mark Drager talks about why combining these two elements strategically can help your business stand out, attract better leads, and close more deals. Mark explores why many companies focus too much on short-term marketing tactics while neglecting the long-term impact of their brand, and how this mistake can cost you big in the long run. We cover: Why first impressions matter and how your brand can instantly build trust The hidden costs of relying solely on quick marketing fixes like social ads and SEO How a strong brand acts as the foundation for all successful marketing efforts The importance of defining what makes your company unique in a crowded market A practical framework for aligning brand, marketing, and sales for sustainable growth Why strategic branding creates long-term value while short-term tactics fade quickly Are you tired of losing leads to low-cost competitors, struggling to stand out, or just looking to elevate your B2B sales process? Tune in and learn how to align your branding and marketing strategies not just to sell more, but to sell smarter. Follow Mark: LinkedIn: https://hi.switchy.io/markdrager Instagram: https://hi.switchy.io/KcKi Want more free tools? Go to our podcast page at https://hi.switchy.io/KcKe
Send us a textEver wondered how a family business can transform into a powerhouse in the HVAC and refrigeration industry? Join us for an enlightening conversation with Lou Hobaica, a seasoned expert with over 40 years of experience. From humble beginnings in his father's business to leading it alongside his brother since 1989, Lou's journey is a testament to resilience and innovation. He shares how they tackled the challenge of finding culturally aligned employees by creating a robust in-house apprenticeship program that turns novices into skilled professionals. Discover how this initiative not only filled the skills gap but also provided avenues for those who might not fit into conventional academic pathways.In a city like Phoenix, where competition is fierce with 42,000 licensed rivals just in the plumbing, electrical, and HVAC sectors, Lou reveals the secret sauce to staying ahead: customer relationships. He recounts the cultural shift within his company, highlighting the transition from merely technical expertise to a customer-centric approach. This episode underscores the importance of likability and trust in today's market, explaining why they choose to hire individuals who can be molded into this mindset over seasoned professionals resistant to change. Lou's strategy reshaped their business culture, proving that human connection is paramount in maintaining a competitive edge.As Lou walks us through the trials of the 2008 economic downturn, he offers personal insights into navigating financial crises through smart decision-making and unwavering faith. Discover how his strategic pivot from low-margin projects to high-value services, coupled with fortuitous opportunities, enabled the business to not only survive but thrive. Learn from Lou's experience on maximizing profitability by integrating product sales with labor, thus crafting a more sustainable financial model. His story is an inspiring roadmap for turning adversity into opportunity, showing how faith and strategic planning can lead to significant growth and stability. Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1https://bit.ly/4bFz4yc https://www.housecallpro.com/successullifehttps://www.facebook.com/corey.berrier https://www.linkedin.com/in/coreysalescoach/