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Alan Pascoe, former Great Britain Olympian and founding father of Sports marketing in the UK, shares his amazing stories on how he got started, the Athletics events he created, the agencies he build and sold, and many more… Key Highlights Early days, how o he got his start as a hurdler in school which lead him to win Medals for Great Britain in the European Championships, Commonwealth Games and Olympics and become one of the most recognized athletes in the UK at the time Discovering his passion for the events business – while being a lecturer – his very first event at Cystal Palace grounds for 150 pounds and getting on the BBC live (20 min prime time) in 1971 Using his College “office” to organize events at the beginning – while winning a few more Medals for Great Britain and building his own brand name – “are you the Alan Pascoe”…. From Athletics to Sunday Times Bridge Championship and how to leverage the power of an “influencer” Omar Sharif, Egyptian Actor at the time Other early projects, Sunday Times Fun Run in Hyde Park (before London Marathon existed) – in late 70s Start as an Entrepreneur – Alan Pascoe Associates (APA) – 1983 – taking over an existing agency, owner retiring – with partner Edward Leask Childhood Asthma story and how to think out of the box – ask questions, don't pitch at client Sold APA to WCRS Ad agency for One Million pound in cash – bought it back later Other projects, Broadcast sponsorship of NFL, Fantasy Football with Daily Telegraph and more Different focus to other agencies. Consultancy work for brand owners, amplification of sponsorship, events management and sponsorship sales Bought Personality Management company, representing TV Presenters and inventory management for A-boards of English Football Club before the Premier League Sold it again to Interpublic in 1999 – believe being part of a larger Advertising Group was the way to go to expand the business Deal with Interpublic didn't work out well personally, left company and set up a new company around British/UK Athletics (Fast Track later CSM – Chime Sports Marketing), early 2000 Ran CSM till he stepped down ten years ago (2013/14) – build up both API and CSM into top 3 agencies in the world The partnership dilemma between Advertising agencies and Sports Marketing agencies Lessons from buying other agencies worldwide - CSM buying Zak Browns agency – JMI George Soros partnership with DC United, MLS team At the time he left in 2014, 20 offices, 750 staff growing to 1,000 people around the world - CSM recently acquired by Wasserman Management style over the decades and how to train people Helping to win the London Olympic bid, insider stories (Seb Coe, Keith Mills, Buckingham Palace, etc) Legacy of the London Olympics, no white Elephants around London, helped transform parts of the city Wrapping up with what keeps him busy now, some consultancy work – Commonwealth Games, Moneycorp and final story About In 2014 Alan stepped down as President of the CSM Group, the Group he founded, now part of Chime Communications, having put in place the second generation of management to take CSM and its clients onto even greater heights, including Lord Coe who took over his role as Executive Chairman. Alan continues to work as a consultant, offering strategic support with his wealth of experience across the sports and events. CSM is the second world top 3 Sport's & Events companies that Alan has built, whilst leading the creation of major events and programmes for sports, sponsors and television. Outside of sport he also devised, managed and promoted a medical programme that significantly improved the management of childhood asthma in the UK. A 3-time Olympian, winning Olympic Silver, triple European Gold, and Commonwealth Gold, Silver & Bronze medals, represented the Commonwealth, Europe and was British Team Captain. Alan started organising and promoting international track and field athletics meetings which continually reset the standard worldwide, and attracted £100's of millions from delighted sponsors and broadcasters. This led to the creation of world leading events in a variety of sports and activities including ice skating and the Paralympic World Cup, whilst devising successful programmes for sponsors and partners around the world. Having sold his first Agency Group, API, to Interpublic (to form the founding company for Octogan), Alan formed Fast Track, which then formed the corner-stone to create CSM, which he Chaired and then became Founding President before stepping down to pursue his personal interests. CSM, recently acquired by the Wasserman Group is the 3rd largest Sports & Entertainment Marketing Groups in the world with 20 offices, in c. 13 countries from the US to Abu Dhabi, Hong Kong, Moscow, Shanghai, Rio & Tokyo. Their portfolio includes major involvements in Rugby, Cricket, F1, Basketball and Football etc. Alan was a Trustee with Sported, currently a Trustee of the London Marathon Foundation, a Board Member & Director of London Marathon Events Ltd., and a Founder of Made by Sport. Alan was Vice-Chairman of London's successful bid for the 2012 Olympic & Paralympic Games – ‘my proudest moment, as I knew how many lives it would positively impact'. Alan is currently advising major brands, and Boards on strategy, and hopes to 'make a difference' in the area of the importance of exercise, especially for young people and children, as it relates to both general health, and specific medical conditions. Follow us on our social sites for the latest updates Instagram: https://www.instagram.com/sportsentrepreneurs/ Facebook: https://www.facebook.com/marcusluerpodcast LinkedIn: https://www.linkedin.com/company/sports-entrepreneurs Website: https://marcusluer.com Podcast: https://marcusluer.com/podcast To get in touch, please email us at podcast@marcusluer.com Feel Good by MusicbyAden https://soundcloud.com/musicbyaden Creative Commons — Attribution-ShareAlike 3.0 Unported — CC BY-SA 3.0 Free Download / Stream: https://bit.ly/_feel-good Music promoted by Audio Library https://youtu.be/bvgIqqRStcQ
Forget Logan Paul, I'm ready for John and Joan Cusak to get in the Octogan
Stay at Home with Chuck Norris and his exciting martial arts movie catalogue. Chuck Norris is a living legend, and one of the most visible martial artists of the 20th Century. Chuck Norris represents the bridge between the low budget “Shaw Brothers” and “Golden Harvest” Asian, martial arts films of the 60’s and 70’s and the high budget action films of today. The latter group includes films like The Matrix, John Wick, and Ip Man. In this episode, Marc Zirogiannis, shares his recommendations on the best Chuck Norris films, available on streaming services and on DVD. The five (5) Chuck Norris Films recommended by Taekwondo Life are:5. Way of the Dragon (1972)- Chuck Norris in the Bruce Lee Classic. This is also known as “Return of the Dragon“. 4. Good Guys Wear Black (1978) - Norris' breakthrough lead role.3. A Force of One (1979)- Norris and Bill "Superfoot" Wallace.2. Lone Wolf McQuade (1983)- Norris and Kung-Fu's David Carradine.1. The Octogan (1980)- The most notable Chuck Norris martial arts action film.You can not go wrong with any of the movies on this list. If you like these there are 25 other films in the Chuck Norris filmography you can get acquainted with.To visit Chuck Norris' website:https://chucknorris.comSupport the show (https://squareup.com/store/tae-kwon-do-life-magazine/item/podcast-support-donation)
Listen as Justin gives his picks. Adam makes a few moderate bets on some underdogs and a good parlay to wrap it up. There might even be a little baseball talk included.
On this episode of Jockstrap Sports, Justin uses his UFC knowledge to make his picks for this weekends fights. Will his picks pay off?
With the cursed UFC 223 behind us, we stumble upon a Big Fox Card with some Heavy Hitters. Nothing Crazy this week in terms of MMA news in comparison to lasts weeks antic's, but we do have one crazy Main event on our hands. Poirier is looking to continue his climb up the Lightweight ladder, He's going to try and puts Gaethje's lights out with some crisp boxing, and Gaethje is going to throw everything including the kitchen sink at Dustin. Carlos Condit takes on a ready last minute replacement Cowboy Oliveira. A young Prospect Adesanya gets his second call to the Octogan and we get to see what improvements he has made and we get to see if he gets tested or where he falls in the division. thanks for tuning in I love you all Donkeys Main Card Lightweight-Dustin Poirier vs. Justin Gaethje Welterweight- Carlos Condit vs. Alex Oliveira Middleweight- Israel Adesanya vs. Marvin Vettori Women's Strawweight Michelle Waterson vs. Cortney Casey Middleweight- Tim Boetsch vs. Antônio Carlos Júnior Welterweight- Muslim Salikhov vs. Ricky Rainey Middleweight- Brad Tavares def. Krzysztof Jotko Lightweight- Gilbert Burns vs Dan Moret Women's Flyweight- Lauren Mueller vs Shana Dobson Welterweight - Yushin Okami vs Dhiego Lima Heavyweight- Adam Wieczorek vs Arjan Bhullar Bantamweight - Alejandro Pérez vs Matthew Lopez Bantamweight -Luke Sanders vs Patrick Williams
2 brothers. 1 martial art. 8 walls and lots of whispering will leave you fghting for survival in the Octogan! Chuck Madness returns for a single entry as Greg and Paul come back from hiatus and tackle this 1980 Norris classic. Who will emerge victorious? Only whipsering Chuck knows.http://thiswasrad.podbean.com/https://www.facebook.com/thiswasradpodcast/https://twitter.com/ThisWasRadhttps://www.instagram.com/this_was_rad_podcast/end music care of http://vampirestepdad.com/opening theme can be found here https://audiojungle.net/item/80s-modern-synthwave/19196562?s_rank=16
Building the NBA arena to rule them all. News News News: Tim Tebow is Failing Upwards in Baseball, UFC Fighter Poops in the Octogan and Loses. Interview: Silicon Valley CEO Nat Spigman is Building a Stadium Better Than the Atlanta Hawks. Wide World of Weird Sports: The 10 Strangest Athlete Endorsements (Part 1).
Mr. Hollywood interviews Kenny Hotz of Kenny VS Spenny, talks about Rowdy Ronda Rousey's recent sucess' in the Octogan and gives strange yet true facts about your favorite TV shows in another installment of Did You Know: The TV Show Edition!
The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
Action sports is going through a boom, as more of the world’s attention is paid upon it. Octogan’s Director of Global Sports Amen Teter discusses some of the various ways in which the world of skateboarding, surfing, snowboarding and other action sports have grown up to affiliate with some of the largest corporate brands in the world. This is remarkable turnaround from where it was only a few decades ago, when action sports relied heavy on VHS tape exchanges and underground circuit events, compared to the large-scale attention paid on it since ESPN’s X-Games. Teter represents pro skateboarding and teen sensation Mitchie Brusco, veteran Andy McDonald, and Snowboarding Olympic Gold Medalist Jamie Anderson. Teter also recognizes how the reduction of camera size for products such as the Go Pro have made Youtube sensations out of action sports stars such as pro surfer Alana Blanchard, whom Teter represents, and where the entire arena is headed in the future for most that choose to participate, as well as attempt to become brands themselves. Twitter: @AmenTeter