Podcasts about Hyde Park

Follow me on Instagram at @douglaswelch, @dewdesignphoto, @agardenersnotebook and Pixelfed.

In textual studies, a palimpsest (/ˈpælɪmpsɛst/) is a manuscript page, either from a scroll or a book, from which the text has been scraped or washed off in preparation for reuse[1] in the form of another document.[2] Parchment was made of lamb, calf, or goat skin and was expensive and not readily available, so, in the interest of economy, a page was often re-used by scraping off the previous writing. In colloquial usage, the term palimpsest is also used in architecture, archaeology and geomorphology to denote an object made or worked upon for one purpose and later reused for another; for example, a monumental brass on which the blank reverse side has been re-engraved.[3 — Wikipedia Follow me on Instagram at @douglaswelch, @dewdesignphoto, and @agardenersnotebook and Pixelfed.

On Cincinnati Edition's weekly news review, local journalists join us to talk about the big stories from recent days.

“Commissioned by Governor Lachlan Macquarie and built with convict labour, Hyde Park Barracks was the first convict barracks in the colony. Previously, convicts had been allowed to find their own accommodation, but by housing them in a barracks Macquarie hoped to increase their productivity and improve their moral character. The three-storey building with massive shingled roof and a simple yet striking façade was designed by convict architect Francis Greenway. So impressed was Macquarie with this design that he granted Greenway a full pardon”. – Museums of History NSW Follow me on Instagram at @douglaswelch, @dewdesignphoto, and @agardenersnotebook and Pixelfed.

تواصل معانا وشاركنا افكارك"هل الذكاء الزايد ممكن يعيق النجاح في ريادة الأعمال؟وليه أحيانًا الجهل المدروس بيكون سبب أساسي في بناء شركات ناجحة؟في الحلقة دي من بزنس بالعربي بودكاست، أحمد رشاد يستضيف رامي صالح، الشريك المؤسس والرئيس التنفيذي لـ شيك هومز، للحديث عن رحلة التحول من مهندس اتصالات يعمل في مشاريع 5G العالمية إلى مؤسس Startup في سوق الأثاث المصري.الحلقة مليانة دروس حقيقية عن:

Episode 146: Exploring Hyde Park Through the 57th Street Art Fair In this episode of The Chicagoland Guide, Aaron Masliansky sits down with Cate Slighton, longtime volunteer and leader of the 57th Street Art Fair, for a conversation about Hyde Park, neighborhood identity, public space, art, history, and one of Chicago's most enduring cultural traditions. As the 57th Street Art Fair approaches its 79th year, Cate shares how the fair began in 1948 as a small gathering of local artists and evolved into the oldest juried art fair in the Midwest. The discussion expands into the broader story of Hyde Park, from the World's Columbian Exposition and the growth of the University of Chicago to urban renewal, community activism, and the neighborhood's continued cultural influence. Topics discussed include: • The origins and evolution of the 57th Street Art Fair • Mary Louise Vollmer and the artists who helped launch the fair • Why the fair remains volunteer-run and free to attend • Hyde Park's early artist colonies and creative communities • The impact of the 1893 World's Columbian Exposition • The University of Chicago's role in shaping Hyde Park • Urban renewal and neighborhood transformation • The Obama Presidential Center and the future of the South Side • Why public gathering spaces and cultural events matter • The changing landscape of art fairs and independent artists • What makes Hyde Park one of Chicago's most distinctive neighborhoods Learn more about the 57th Street Art Fair: https://www.57thstreetartfair.com/ The 79th Annual 57th Street Art Fair takes place June 6-7 in Hyde Park and features nearly 200 artists from across the country. The fair is free and open to the public.   Book Mentioned in This Episode: From Clotheslines to Canopies: A History of Outdoor Art Fairs in America by Kathleen Eaton https://artfairhistory.com/about-the-book   Learn more about The Chicagoland Guide: https://www.thechicagolandguide.com/ Connect with Aaron Masliansky: https://www.aaronmasliansky.com/ Thank you for listening to The Chicagoland Guide.For thoughtful, data-driven insights on living, working, and investing in Chicagoland, visit thechicagolandguide.com.Connect with Aaron Masliansky on LinkedIn for market updates and new episodes.If you have questions, ideas, or topics you'd like covered, feel free to reach out.If you found this episode valuable, consider subscribing and sharing it with someone who cares about Chicago and its future.

Brian Hopkins, Alderman of the 2nd Ward, joins the Lisa Dent Show to continue the discussion on “teen takeovers” as three people were shot on Monday in Hyde Park during one such instance and five officers were struck by a car in another. The Alderman stresses that parents should be held accountable for what goes […]

Ce mardi 26 mai, au rayon des incontournables de Pop-Rock Station, Marjorie Hache convoque Hole, Stevie Wonder, Tame Impala, Kasabian et Suede. L'animatrice célèbre l'anniversaire de l'enregistrement de "As Tears Go By" par Marianne Faithfull en 1964, et rend un vibrant hommage au saxophoniste Dick Parry, récemment disparu, en diffusant le mythique "Money" de Pink Floyd. Du côté des nouveautés, The Strokes ouvrent le bal avec "Going Shopping". Lana Del Rey, Evanescence et les Danois d'Iceage, avec la primeur du jour "The Weak", complètent cette sélection. L'album de la semaine met à l'honneur "Blue Morpho", le deuxième disque solo d'Ed O'Brien, guitariste de Radiohead, illustré aujourd'hui par l'envoûtant "Solfeggio". Enfin, la reprise de la soirée est signée par le Belge Oscar and the Wolf, qui s'approprie le tube planétaire "Losing My Religion" de R.E.M., troquant la célèbre mandoline contre une approche plus moderne. The Strokes - Going Shopping Hole - Skinny Little Bitch Marianne Faithful - As Tears Go By Gorillaz - Dirty Harry Stevie Wonder - Higher Ground Neil Young - Rockin In The Free World No One Is Innocent - La Peau Ed O'brien - Solfeggio Fleetwood Mac - Sara Tame Impala - The Less I Know The Better Visage - Fade To Grey Lana Del Rey - First Light Oscar & The Wolf - Losing My Religion Kasabian - Fire Nick Cave Kylie Minogue - Where The Wild Roses Grow Evanescence - Who Will You Follow Pink Floyd - Money (Live At Live 8, Hyde Park, London) Green Day - The American Dream Is Killing Me Foo Fighters - Your Favorite Toy Jefferson Airplane - Somebody To Love Suede - Beautiful Ones Iceage - The Weak Sum 41 - Landmines Cypress Hill - Superstar Forward Russia ! - Nine The Smashing Pumpkins - Zero Charli XCX - Rock Music Fat Dog - King Of SlugsHébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

“Commissioned by Governor Lachlan Macquarie and built with convict labour, Hyde Park Barracks was the first convict barracks in the colony. Previously, convicts had been allowed to find their own accommodation, but by housing them in a barracks Macquarie hoped to increase their productivity and improve their moral character. The three-storey building with massive shingled roof and a simple yet striking façade was designed by convict architect Francis Greenway. So impressed was Macquarie with this design that he granted Greenway a full pardon”. – Museums of History NSW Follow me on Instagram at @douglaswelch, @dewdesignphoto, and @agardenersnotebook and Pixelfed.

تواصل معانا وشاركنا افكاركهل فعلًا البنوك أصبحت تعرف سلوكك أكثر منك؟الذكاء الاصطناعي أصبح العقل الذي يراقب، يتوقع، ويمنع عمليات الاحتيال قبل أن تحدث.في هذه الحلقة نتحدث عن مستقبل المدفوعات الرقمية، وكيف غيّر الـ AI طريقة حماية الأموال، واستخدام البيانات، وحتى طريقة الدفع نفسها. 

In this episode of Music Matters, host Darrell Craig Harris sits down with Sacha Mattey, Head of Business Partnerships at Darkroom Records, the powerhouse label behind global superstar Billie Eilish. Tune in for an inside look at the business of modern music, strategic artist partnerships, and the inner workings of one of today's most influential record labels. About Sacha Sacha Mattey is the Lead of Business Partnerships at Darkroom Records, where he drives the company's strategic growth across finance, operations, and dealmaking. Overseeing internal and external financial transparency, Mattey plays a central role in building the infrastructure behind one of music's most influential independent labels. At Darkroom, Mattey has led and supported high-impact initiatives across the roster, including securing brand partnerships for Waylon Wyatt with leading lifestyle brands such as Wrangler and Ariat-spanning major activations at Stagecoach and custom Wrangler outfitting for Zach Bryan's Hyde Park show in London. He also played a key role in structuring John Summit's Experts Only partnership with Darkroom, leading deal conversations alongside label manager Toby Andrews, building financial forecasts, and establishing the internal infrastructure and team to successfully onboard and scale the venture. Website www.DarkRoomRecords.com  About Music Matters with Darrell Craig Harris The Music Matters Podcast is hosted by Darrell Craig Harris, a globally published music journalist, professional musician, and Sports Illustrated photographer. Music Matters is now available on Spotify, iTunes, Podbean, and more. Each week, Darrell interviews renowned artists, musicians, music journalists, and insiders from the music industry. Currently, over 1,000,000 global downloads in 40 countries. Visit us at: www.MusicMattersPodcast.com Follow us on Twitter: www.Twitter.com/musicmattersdh For inquiries, contact: musicmatterspodcastshow@gmail.com Support our mission via PayPal: www.paypal.me/payDarrell  voice over intro by Nigel J. Farmer                  

Lustre is a new temporary exhibition that explores the Allied campaigns in Greece and Crete in 1941 through the works of contemporary artists who walked in their footsteps in 2025.Lustre Force was the code name for the combined Australian, New Zealand and British army units deployed to protect Greece from Nazi attack in 1941. The Allied defence of Greece was overwhelmed in three and a half weeks in April 1941 and in May, Crete fell to a Nazi airborne invasion in just ten days.To record those heroic but doomed campaigns, Australia and New Zealand sent war artists and a photographer. Eighty-five years later, artists from Australia and New Zealand retraced their footsteps, walking the battlefields and visiting the cemeteries where the men and women of Lustre Force and their German foe lie.Lustre showcases the impressions they made of the impact of that journey. Some of the images show that the land and its people have recovered over time; others reveal that some scars take longer to fade.The exhibition opens on 15 May 2026 and is in the Memorial's Auditorium on the Lower Floor. The Memorial is open every day, 9am to 5pm. Please note that access to the exhibition is dependent on the Auditorium's use for education and other programs, so we encourage you to call the Memorial in advance on (02) 8262 2900.Entry is freeArtists: Amanda Penrose Hart, Euan Mcleoud, Joanna Logue, Alan Daniel Jones, Deirdre Bean, Riste Andrievski, Angelika Androutsopolous, Michael Bradfield, Michelle Hiscock, Steve Lopes, Natalie OConnor and Rodney PopleHistorian: Brad Manera, the Senior Historian and Curator of the Anzac Memorial in Hyde Park, Sydney Hosted on Acast. See acast.com/privacy for more information.

تواصل معانا وشاركنا افكاركالاستثمار بقى أقرب وأبسط لفئات عمرها ما كانت تتخيل إنها تقدر تبدأ ..في الحلقة دي من Leaders Forum مع أحمد المرشد، هنتكلم عن:• ليه الاستثمار مبقاش محتاج ملايين عشان تبدأ• إزاي تفرق بين الاستثمار الحقيقي وأوهام الثراء السريع• ليه أي حد يقولك هحققلك مكاسب خيالية بسرعة لازم تقلق منه• وأهمية تنويع استثماراتك بدل ما تحط كل فلوسك في اتجاه واحدحلقة مهمة لأي حد عايز يفهم الاستثمار بعقلانية… بعيد عن الضجة والتريندات.

What does it feel like to be 65-metres below sea level, holding a single breath in complete stillness? In this Big BOAT Interview, 11-time freediving record holder Hanli Prinsloo shares the extraordinary experiences that have shaped her life above and below the sea, reflecting on the transformative power of the ocean and the power of breath can play in boosting our health and wellbeing. She also recounts unforgettable encounters with bottlenose dolphins, including a remarkable moment while seven months pregnant, when the dolphins appeared to sense the life growing inside her.Prinsloo will be special guest speaker at our annual event Ocean Talks, taking place in central London at The Magazine, Serpentine North Gallery, in Hyde Park on 11 June 2026. Register for tickets: https://boatint.com/5b8BOATPro: https://boatint.com/59zSubscribe: https://boatint.com/5a0Contact us: podcast@boatinternationalmedia.com

تواصل معانا وشاركنا افكاركتخيل أن أفضل درجاتك لا تنقذك في أول يوم داخل بيئة جديدة، وأن المشكلة ليست في “الذكاء” بل في التواصل والتصرف وفهم قواعد اللعبة. من هنا نبدأ حكاية تتحول بسرعة إلى دليل عملي: كيف نبني خطة من الصفر للوصول إلى منحة قوية، وكيف نحول الأنشطة والمهارات الناعمة من “حاجات جانبية” إلى سلاح مهني يفتح فرصاً حقيقية في سوق العمل. نحكي معكم عن صدمة الثقافة، ضغط الاختيارات، ثم عن التخطيط: اختبارات لغة، مقابلات، التزام طويل النفس، وأنشطة تصقل الشخصية مثل العروض، القيادة، والعمل الجماعي. بعدها ندخل عالم الشغل الحقيقي: السيرة الذاتية، مقابلات التوظيف، التدريب العملي، وأول وظيفة تقنية في VOIP، ثم التحول إلى التدريب كمسار بحد ذاته. نتكلم أيضاً عن ريادة الأعمال بطريقة واقعية: لماذا نفكر في تأسيس شركة، كيف تبني شراكات مثل شراكات سيسكو، وكيف تتعامل مع إدارة التدفق النقدي والمشاريع والمخاطر ونقطة الفشل الواحدة. إذا كنت مهتماً بريادة الأعمال التقنية، إدارة المشاريع، أو تطوير المسار المهني، ستجد تفاصيل قابلة للتطبيق وليست تنظيراً. ثم نرفع السقف إلى الذكاء الاصطناعي: لماذا يختلف عن الأتمتة التقليدية، وما معنى أن “يفكر” عبر الاستدلال وربط المعلومات، وكيف تظهر الوكلاء (AI Agents) الذين ينفذون مهاماً كاملة من التقارير إلى التحليلات. نناقش أسئلة حساسة عن الوعي، الذكاء العام (AGI)، الذكاء الفائق (ASI)، مخاطر سوء الاستخدام والأسلحة الذاتية، وتأثير ذلك على وظائف المبتدئين ومعنى الكرامة المرتبطة بالشغل. إذا أعجبتك الحلقة اشترك، شاركها مع صديق، واترك تقييماً يخلينا نوصل لناس أكثر.Support the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

تواصل معانا وشاركنا افكاركنلتقط خيطاً سريعاً بين الهوية البصرية والتسويق ونفكك كيف تتحول تفاصيل التصميم إلى قرار شراء. نركز على دور اللون واتساق الشكل في بناء علامة تُفهم فوراً وتعمل بوضوح وسط الزحام. • معنى الهوية البصرية في الشغل اليومي • لماذا الاتساق أهم من “الجمال” وحده • اللون كإشارة نفسية وتسويقية للمنتج • كيف تساعد الصورة على كسب الانتباه بسرعة • ترتيب التنفيذ بين الفكرة والتصميم والتسويق Support the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

Roscommon came late to make history in a thrilling Connacht SFC final in King and Moffatt Dr Hyde Park!Overcoming Galway to deny them their fifth-in-a-row of provincial titles, the Senior success followed minor and U-20 Connacht titles, marking the first time Roscommon have ever won all three in the same year.Tommy Rooney chats to Roscommon's Conor Carroll, Dylan Ruane, Ronan Daly, captain Diarmuid Murtagh, and Roscommon boss Mark Dowd amongst party scenes in Dr Hyde Park. #GAA

Homelessness NSW has backed urgent calls for a coronial inquest into the death of Bikram Lama. Lama, who came to Australia from Nepal, was reportedly found near St James Station in Hyde Park in Sydney last December, where he had been rough sleeping. SBS Nepali spoke with Homelessness NSW CEO Dom Rowe, who says an inquest is vital to understand the circumstances of Lama's death. - जनसङ्ख्याको आधारमा अस्ट्रेलियामा नेपालीहरूको सबैभन्दा बढी बसोबास रहेको राज्य न्यु साउथ वेल्सको सिड्नीस्थित मध्य शहरमा रहेका व्यस्त ट्रेन स्टेसनहरू मध्येको एक, सेन्ट जेम्समा गत डिसेम्बरमा बेवारिसे अवस्थामा भेटिएको एक शव बारे पछिल्ला केही साता निकै चर्चा भएका छन्। उक्त शव सो ट्रेनको सब वेमा बस्दै आएका नेपाली नागरिक विक्रम लामाको हुनसक्ने भन्दै रिपोर्टहरू सार्वजनिक भएपछि नेपालमा समेत यस बारेमा समाचारहरू बनेका छन्। औपचारिक रूपमा भने उनको सनाखत हुन बाँकी रहेको बताइँदै गर्दा, विक्रम लामाको मृत्युका बारेमा तत्काल कोरोनियल छानबिन गर्न होमलेस्नेस एनएसडब्लुले आह्वान गरेको छ। यो पछिल्लो घटनाले राज्यमा घरबारविहीन अवस्थाबाट गुज्रिरहेका मानिसहरूले भोगिरहेका प्रणालीगत समस्याबारे चिन्ता बढाएको उक्त संस्थाले बताउँदै गर्दा हामीले संस्थाकी सीइओ डअम रोसँग कथित रूपमा नेपाली नागरिक विक्रम लामाको हुन सक्ने भनिएको उक्त मृत्यु बारे माग गरिएको 'कोरोनियल इन्क्वेस्ट' के हो र यो किन आवश्यक छ भन्ने लगायतका विषयमा एसबीएस नेपालीले गरेको कुराकानी सुन्नुहोस्।

تواصل معانا وشاركنا افكاركلو عمرك بصّيت لسعر سهم يتحرك بسرعة وسألت نفسك: “هو أنا بشتري إيه بالضبط؟” فالكلام ده ليك. نحن نفتح ملف الاقتصاد والاستثمار من زاوية بسيطة وواضحة: كيف تفهم الصورة الكبيرة من غير مصطلحات معقدة، وكيف تربط بين قرارات البنك المركزي والتضخم وأسعار الفائدة وبين فرصك في السوق. ومع ضيفنا عمر شنيطي نرجع للأساسيات التي يتجاهلها كثيرون ثم يدفعون ثمنها في أول موجة هبوط. نبدأ بالفرق بين الاقتصاد الجزئي والاقتصاد الكلي، ثم نمر على مدارس الفكر الاقتصادي: الليبرالية الجديدة، الكينزية، وأفكار الاشتراكية الاجتماعية، ولماذا يختلف دور الدولة من بلد لآخر ومن أزمة لأخرى. بعد ذلك ندخل إلى عالم البورصة: لماذا تدرج الشركات، ما معنى السهم كحصة ملكية، وكيف يعمل الاكتتاب وزيادة رأس المال، وما الذي تفرضه الحوكمة ومجلس الإدارة من التزامات. نتوقف أيضاً عند القوائم المالية والإفصاح وعلاقات المستثمرين، لأن الاستثمار ليس “إحساساً” بل قراءة أرقام وفهم نموذج عمل. ثم نضع على الطاولة السؤال الذي يشغل كل مبتدئ: التحليل الأساسي أم التحليل الفني؟ نوضح ما الذي يمكن لكل مدرسة أن تقدمه، وما المخاطر عندما يصبح قرار الشراء مبنياً على ترند أو توصية على السوشيال ميديا. نختم بخارطة طريق عملية لإدارة المخاطر وتنويع المحفظة الاستثمارية، مع مقارنة واقعية بين الأسهم وETFs والذهب وحتى بيتكوين، وكيف تختار ما يناسب أهدافك وأفقك الزمني. إذا وجدت الحلقة مفيدة، اشترك وشاركها مع شخص يبدأ الاستثمار اليوم، واترك لنا تقييماً ومراجعة تساعدنا نوصل المحتوى لناس أكثر.Support the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

Mark Frost has long moved between worlds television, film, and fiction co-creating the landmark series ‘Twin Peaks' and writing acclaimed novels that blend history with imagination. Now he turns to one of the most enigmatic figures of the 20th century in his new work of historical fiction ‘The Yankee Sphinx.' Mark Frost will appear at the Franklin D. Roosevelt Presidential Library and Museum in Hyde Park, New York, on Wednesday, May 13. He will discuss and sign his new historical novel, ‘The Yankee Sphinx: An FDR Novel.'

Vivien Langford brings us recordings from the Palestinian Land Day rally at Town Hall Square in Sydney, featuring speeches from Susan Higginson and Josh Lees, and from Palestinian Prisoners' Day at Hyde Park in Sydney, featuring a speech from Mona. Susan Higginson, Greens MP in NSW Parliament, tells crowd: 'You are our humanity'.Josh Lees from Palestine Action Group recounted the history of Palestinian Land Day since 1976, describing the barbaric warfare where the targeting of medical staff, journalists and civilians is normalised. Mona, a Palestinian, speaks about the horrific tortures being suffered by Palestinians in Israeli prisons. Image: Palestinians commemorate Land Day in the "buffer zone" of the eastern Gaza Strip (2014), by Joe Catron on Flickr, CC BY-NC 2.0

(0:00) Joe Murray is joined by Hyde Park's very own and Red Sox World Series Champion Manny Delcarmen to talk all things Sox and how the team has looked under manager Chad Tracy. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

تواصل معانا وشاركنا افكاركلو بتظن إن المبيعات شطارة كلام، فالحلقة دي هتغير منظورك من الأساس. بنقعد مع تامر سمير مؤسس والرئيس التنفيذي لمجموعة Global Corp Group، وندخل في التفاصيل اللي عادة ما بتتقالش بصوت عالي: إزاي تبيع من غير ما تبالغ، وإزاي تخلي العميل يرجع لك بعد سنة وسنتين وعشر سنين لأنه وثق فيك، مش لأنه اتضغط عليك. بنمشي معاه من تجاربه الأولى وتكوينه المهني لحد قلب عالم التمويل غير المصرفي: التأجير التمويلي Leasing، الفاكتورينغ Factoring، الرهن العقاري Mortgage، تمويل المستهلك، وتمويل الشركات الصغيرة والمتوسطة SMEs. هتسمع منظور عملي عن دورة الصفقة، سياسات الائتمان، التحصيل، وإدارة التعثر، وليه “تكلفة المخاطر” هي اللي بتتحكم في التسعير الحقيقي حتى لو السوق كله بيجري ورا حجم مبيعات سريع. وبعدها بنطلع خطوة أعلى: معنى التمركز البريميوم، ومتى تدفع السوق أكتر مقابل خدمة وتجربة وجودة، ومتى يبقى التخفيض مجرد مقامرة قصيرة النظر. بنتكلم كمان عن بناء الشركات الناشئة Startups من الصفر، اختيار الفريق القيادي Management Team، ثقافة الشركة كمعايير وسلوك يومي، ومعايير المستثمرين ورأس المال الخاص Private Equity من حيث الحوكمة والشفافية والتقارير. لو بتشتغل مبيعات B2B أو في التمويل أو بتجهز لدور قيادي أو بتفكر تؤسس شركتك، هتطلع بخطوات واضحة عن التفويض والتمكين والتعلم المستمر وفهم P&L والميزانية العمومية. اشترك في البودكاست، شارك الحلقة مع حد محتاجها، وسيب لنا تقييم بخمس نجوم واكتب لنا: إيه أكتر فكرة هتطبقها من الحلقة؟Support the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

"Instead of being so put together, these songs say, 'I'm human. I can be insecure.' That's real freedom." In this episode of Jrodconcerts: The Podcast, Jamie Rodriguez sits down with acclaimed singer-songwriter Leah Blevins. Fresh off her national television debut on The Kelly Clarkson Show, Leah joins us to discuss her sophomore album, All Dressed Up—a masterclass in torch-pop country and soulful Americana produced by Dan Auerbach at Easy Eye Sound. Leah's journey from the small town of Sandy Hook, Kentucky, to the global stage is a testament to the power of staying true to one's own frequency. We explore the spiritual and philosophical foundations of her work, discussing how life's hardest challenges can eventually transform into creative gifts. In this episode, we explore: The Vulnerability Paradox: Navigating the balance of confidence and transparency as a solo artist. Creative Autonomy: The decision to pursue a solo career at 14 and refusing to fit into traditional genre boxes. The Kentucky Influence: How her upbringing and family history informed her unwavering work ethic and resilience. The Weight of Expectations: Understanding that expectations are often the source of pain and how to pivot toward contribution. Life on the Road: The unique dynamics of being married to a fellow touring musician and preparing to open for Garth Brooks at London's Hyde Park this summer. Leah Blevins is an artist defined not by perfection, but by an unshakable authenticity. Join us for a conversation about healing, faith, and the ongoing process of discovering who you truly are. Connect with Leah Blevins: Website: leahblevinsmusic.com Instagram: @leahblevinsmusic Connect with Jrodconcerts Media: Instagram: @jrodconcertsmedia Newsletter: https://jrodconcertsmedia.com If you enjoyed this episode, please leave a high-fidelity review and subscribe for more deep-dive conversations with the architects of modern music. __ Support the show: DoorDash: When life happens, get a little order delivered with DoorDash. Visit ⁠https://doordash.com⁠ today Learn more about your ad choices. Visit megaphone.fm/adchoices

Chicago has always attempted to escape its bad rap. This is the story of Chicago rising from the ashes to the World's Columbian Exposition Show notes here! Send us Fan MailSupport the showIf you have anything you'd like us to talk about on the podcast, food or history, please email us at ⁠admin@77flavors.orgWATCH US ON YOUTUBE ⁠HERE⁠!Visit our *NEW* website ⁠https://www.77flavors.orgFollow us on IG:77 Flavors of Chicago ⁠@77flavorschi⁠Dario ⁠dariodurhamphotoSara @sarafaddah

Andrew returns with his latest blueprint for a gothic mystery, and the coaching quickly zeroes in on what will make it work: a clear, compelling villain and twists that truly land. With help from thriller coach and Thrillerfest executive director Samantha Skal, the discussion unpacks the hidden layer of the story—what the villain is actually doing—and how that contrasts with the protagonist's assumptions.As they dig in, it becomes clear that strengthening the mystery means making the murders more personal, introducing a convincing false suspect, and mapping both the visible story and the truth underneath it. By the end, Andrew has a sharper path forward: deepen the villain's motive, raise the stakes earlier, and build each twist so it feels both surprising and inevitable.#AmWriting is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.About Book Coach Sam SkalA fan of the scary, mysterious, and suspenseful, Samantha Skal is the Executive Director of ThrillerFest, the co-founder of Shadows & Secrets writing retreats, and an Author Accelerator-certified book coach who specializes in coaching mystery, thriller, horror, and suspense authors. Sam writes stories that keep her up at night, is a breast cancer survivor, and lives in the beautiful Pacific Northwest. Learn more at www.samanthaskal.com and www.shadowsandsecrets.com. Catch Up on Andrew's Hot Seat Coaching JourneyTranscriptHi, I'm Jennie Nash, and you're listening to the #amwriting podcast, the place where we help writers of all kinds play big in your writing life, love the process, and stick with it long enough to finish what matters most.This is a hot seat coaching episode where we work through a real challenge in real time.And today we're back talking with Andrew Perella, the hashtag am writing podcast producer who has stepped out from behind the mic to work on a novel. And where we left Andrew last time was you'd worked through the whole blueprint and you were tasked with completing. Inside outline. So before we get into our guest and, um, what we're gonna do today, how was that, what was it like for you?Um, I mean, it was, it was, uh, really hard. Uh, but it was, it was, uh, it was really gratifying and it was, it was a lot of fun to do as well. Um. Because I think, um, part of, part of the assignment, you, you, you left for me, [00:01:00] Jenny, was to also beef out certain elements of certain, certain, the presence of certain characters, um, and certain and certain elements of the book.And so I was trying to do that as well as. As, as crafting the outline. Um, and so yeah, it was, it was a long, it was a struggle. It was a struggle, especially to get it to three, to keep it to three, to get it down to three pages. I know, and I'm very strict about that for reasons you are. Um, and. Did you feel a sense of accomplishment when you did it though?Like, oh, this is a book and I'm writing it, or how did that land? Yeah, I mean, like at first I just started writing. I started writing the scene bullets and the, and the points, and just started like, okay, what are all the, what are all the elements that that. I have in my head that I need to get down onto paper and it was like 6, 7, 8 pages.And I was like, okay, now I gotta get this down to three pages. Um, and, and, and I was like, okay, I can combine these two scenes or maybe I don't need this. So I just ended up cutting a lot and cutting a lot [00:02:00] and getting it down. So like, yes, there was a sense of like. Completion. Um, that was certainly gratifying, uh, to get that.And, uh, I had a couple of late nights, um, getting that, getting that squared away, but yeah, it also feels, feels more real now. Um, and it's like, yeah, there's, there's, there's a, there's a there here, which I'm pretty excited about. I'm excited about too, and I'm also excited because we're doing something really cool today.Um, and we have with us Samantha Skull, who I will introduce in a hot second. But hi Samantha. Hi. Thanks so much for having me. I'm so excited to be here. Well, I'm excited too because, um. Sam, as I call her, um, I've known for quite some time. She's one of the OG author, accelerator certified coaches. And Sam, you actually don't know this, but I use you.Probably every day.Oh my God, I'm so flattered as an example of [00:03:00] what a great book coach should do, which is to focus and choose who you're gonna serve and how you're gonna serve them, and to really go deep into what you love and what you wanna do all day. Right? The read books all day and get paid for it thing like do what you love and you.Do that. You've done that just so powerfully and it's so visible on your website, which we'll link to in the show notes so folks can go see, but. Sam loves all the dark and suspenseful and scary mystery, twisty things, which always just cracked me up because I don't, and that's what's so beautiful about book coaching and writing for that matters.Everybody has their own thing and, and that's part of the work of writing Big is. What is your thing? You know? So the reason that I wanted Sam to come is she's built a whole business on this type of work and with, um, another author, [00:04:00] accelerator coach, she runs a really cool, uh, writing retreat that is, um, it's always in Salem.Right. It is in a haunted hotel, which, um, Carrie Savage, who is my co-founder in shadows and secrets, uh, loves being haunted. I do not choose to be haunted, so I choose the non haunted floor. So they have that retreat and they, um, have just started taking it virtual and just all kinds of tools and resources and things for people writing this kind of work.And in addition to that, I. I just am always impressed by your trajectory of having gone from. A volunteer at the Thriller Fest. Well, for a participant at the Thriller Fest conference to being a volunteer, to running the Pitch Fest piece of the thing. And now you're, well then you were co-director, now you're running the whole thing.You're, you're, yes, I am. You're running the entire [00:05:00] Thriller Fest conference, which is how many writers every year. Oh, we have around a thousand and I have a team behind me. Just to be clear. This would not happen without a village, but uh, yes, we have around a thousand thriller authors who come to New York and we, uh, we talk about the dark stuff all week.It's absolutely the, the best time. And it's in two weeks. I can't, I mean, when this comes out, it may have already passed, but yeah, can't wait. No, this is coming out right before, so if anybody wants a quick getaway to New York, they should go. But also just the programming, watch the programming coming out of it and we're so excited.Yeah, it's really good. So, um, I just, I love the career you've built for yourself. It's always just really inspiring to me. And, um, also a recent breast cancer survivor, so we're, uh, always wanna shout out to that. Yes. Get your scans. That's my PSA. Always love it. Same. Love it. Love it. So I wanted Sam to come look at Andrew's inside [00:06:00] outline because I knew that the thing he has to work on is this, what I call in my not totally expertise in this area.I call the twisties of it. That there's a, you know, it's a mystery. It's a murder, it's a gothic, it's horror. It's all the things. And it, those twists have to land. And this is so much Sam's expertise that the whole time I was talking to Andrew about it and guiding him and coaching him, I just kept thinking, we need Sam in here.So, so we got Sam in here. And so, um, Andrew completed his inside outline and Sam very graciously, um, agreed to look through it and to look through his whole blueprint. So before we get into what you saw and what you found, Sam. I just love to hear, I mean, this is so self-serving. I just like nothing more than reading a blueprint.I think it's so fun. Um, just to like, [00:07:00] kind of peel back the, the cover and see what's in there. Did, did you have fun with that? Oh my gosh. So much fun. Andrew. This story is, is so cool. And I love the historical elements and the rethinking of, you know, vampires are running around London and everyone's just like, that's fine.You know, and then how does, how does this all go down? And we have this very agency filled, moxie filled main character who's just a delight and yeah, I loved it. I have, I have so many fun questions to ask you. So Andrew, how does that feel? I mean, it feels great and I, I was reading through, uh, through both of your notes, um, in the, in the, in the outline and like you're asking all of these questions.Um. Some of them that I have not thought of before and like, so I'm, so I'm really excited to kind of dig into these and talk through them. But I'm, I'm, it's really gratifying to hear that this, that this idea is, is, is, is an interesting one. Yeah. I loved it. I a hundred [00:08:00] percent read this book. I'd, I'd see it and be like, yes, I want, I want to be in that world.Cool. Well that's why you're here. Because I would be like, no, too scary. Too scary for me. So, um, I'm gonna let. Sam sort of take it away and, uh, we could talk for days, I'm sure about this, but one of the, the things I love about book coaches who are well trained is they'll hone in on the most important, the most important things.So. What do you think, Sam? What's the most important thing Andrew should be thinking about in his next iteration of this outline? Yeah, so my favorite thing to talk about outta the gate with Mr. Thriller and suspense and gothic horror, depending on how dark you wanna make this, um, is who is the person who's really behind all these murders and why are they committing them?Right? I like to think of MTS mystery full or suspense as the villain's journey as experienced by the [00:09:00] protagonist. Mm-hmm. Right. So we, we must know what's going on beneath the surface in order for those twists to land, because twists are just assumptions about what's going on that the protagonist makes.And when the truth, you know, what's really going on with the villain is revealed, it's twisty because it's unexpected. Mm-hmm. So if we don't, therefore if we don't know who's. Who's behind, who's doing all these villainous things. Um, we struggle to make those twists land and we struggle to get a blueprint that we can actually follow.So tell me your thoughts on who this mastermind murderer is and why they're doing what they're doing. Um, so. So Jack Seward is the, is the, is the Mastermind behind this. And I've been, I've been thinking a lot about it this week since I, since I finished the, since I finished the outline. And a lot of other things have occurred to me about who this gentleman is and how he's doing what he's doing.But I think the why is, um, he is committed to the status quo. He is committed [00:10:00] to, uh, uh, uh, uh, a, you know, uh. He is committed to the manosphere. He is committed to the patriarchy. He has committed to, um, the previous way of doing things. Um. In, in, in society, in politics, in medicine. And so like he's seeing this sea change, um, in all of those areas.Um, with the advent of this, of this, um, medical school for women, uh, with the, with this vote, um, vote, uh, that is happening. Um, and he disapproves and so his goal is to disrupt all of those, um. Disruptions di uh, by pitting them against each other. Got it. So if he can, if he can. Create this illusion that vampires are preying on Suffr jets.They will be too busy fighting each other to try and find any sort of, uh, agency for [00:11:00] themselves. Aha. Very, very well thought out. I love that. As a, as a mastermind villain goal. So here's the other thing, is that mm-hmm. In the genre expectation for any sort of modern mystery, full or suspense, is that we have three twists.We have one at the mid and we can have more. Right. But we have one at the midpoint, which is just the midpoint turn. Like it's, it's a classic story thing, which you already have. You have a great midpoint currently. Mm-hmm. Um, and the climactic twist is the reveal of, uh, as, as Carrie, my co-founder and shadows and secrets likes to say, um, the climactic.Confrontation answers the story question, which is presented in the inciting incident and typically in mysteries, the inciting incident is who's doing the killing? Right? Like, who's behind this dead body that we have early on? And we'll talk about that in just a second. Um, so the climactic answers that question, and then we have a final twist, which is typically the reveal of this gentleman who wants to keep things as is.And he [00:12:00] meanwhile. During the course of the story is going to be taking action to stop, uh, our plucky protagonist from stopping him, right? Mm-hmm. So he's a full antagonist to our protagonist. And in that way we need a fake villain, right? We need someone that he can have set up so that she thinks this is the person behind everything in the climactic scene.And then she gets to the end and is like, oh my gosh, I've. You know, I've conquered, I've brought chaos to order, I've solved this thing, and now, oh my God, now there's somebody else who's actually behind everything. And actually we're still in grave danger and we didn't even know to be worried about this.And that's how you get that like, you know, 85 to 98% just ripping through the pages readers, you know, being so hooked to figure out what happened. Right. Um, so. Tell me a little bit more about who Seward could have set up or manipulated or something [00:13:00] else to commit these murders so that he gets done what he wants to get done, but he also protects himself.And if you don't know the answer, that's okay. We can brainstorm. But if you do, then that's great. So this is, this is kind of part of the, the, the thought, the idea that I've had since I, since I finished the, the, the, uh, the outline is. Because the, the syringe idea mm-hmm. The double-headed syringe idea always felt a little tenuous.Uh, like I, I wasn't quite sure that that was gonna hold, but, so my new thought about this is, is. Because he is, uh, he is the, uh, director of a mental institution. Um, and so, and so, like, that's a whole other politic where he has people who are, uh, who are in his thra essentially. And so is there a way that he can coerce, um, a vampire who needs him to commit these murders on his behalf, thereby kind of insulating himself from the actions.Perfect. And [00:14:00] so I think that could, so the climactic twist would then be. It's a vampire I disco discovering that the, the, this is the vampires committing the murders. But then the, the, the final twist is, oh s**t, he's been doing this at the behest of, of Seward, who's her, you know, kind of Yes, yes. As it were in quotation.Okay. Yes. That sounds amazing. And it also, you know, when we step into this story, um, in your initial scene, we have. Vampires feeding on people and Abby's just like, uh, okay, that's, that's normal. Right? And so is that, did I read that right? Is that the world that we're in? Is that We have vampires existing and Van Helsing, you know, was the one who kept them in check.And we have all that like lore that we're dealing with that the reader brings in. So tell me more about the world I'm walking into here. So, yeah, I think I'm still developing this world. So we're 20 years. Around 20 years after the events of Dracula. Okay. The, the, the novel. And so, and I think, I think people are now aware that [00:15:00] vampires exist.And I think, you know, at this, at the same time, they're being used as like this bogey man or, or, or straw man of like, everything that is wrong with, with British society. Um, but they're also. Not the monsters, right? They're, they're just another, another, um, community that is trying to, uh, eke out, eke out some sort of existence.Um, I love that so much. It's just such a fun, sort of new twist on. Know a story that's so well known and has been in our collective conscience for a hundred years. You know, I don't know when, when Dracula came out. Correct me if I'm wrong, but a long time, right? A little over a hundred years. Yeah. It's been a minute.It's been a minute. Um, and so I, so it's still very much a period of transition as, as you know, London and the world are still trying to figure out what that means, that these things actually exist and live among us. Um, and, uh, and so. There were [00:16:00] some things that didn't make it into the outline like I had.There was this one scene where they're walking down the street and there's someone on the soapbox at speaker's Corner at Hyde Park who's railing against, who's railing against, uh, um, vampires as like a sturge on society and things of that nature. And, and there'll be things in the newspaper. I think that kind of addressed this new, this new politic, um, that, that the characters interact with.And so I'm still feeling out what exactly it means. That vampires exist and are part of the public consciousness. Yeah. So one sort of logical question that comes up for me there is, you know, if we're in society and there's just like monsters living among us who occasionally pick people off on the street, that would create a level of, um, extreme tension.Okay. Right. One might say, right, like, yeah, if I'm wandering down the street and I see a vampire eating somebody that's not just like a, you know, we would be taking steps to protect ourselves because humans are always going to protect themselves, and so yes. You [00:17:00] know what, if you change it where the vampires are only allowed to feed on like livestock or something.Mm-hmm. Mm-hmm. You know, something that's like the, nobody's happy, right? Yeah. Like, like most, uh, um, situations where we, we agree on something and we're, we're all giving something up. Yeah. But that allows them to exist in society and live among us. Right? Like the, the veil has been lifted. Vampires are here.But they've agreed to only eat livestock, and then the fact that they're murdering people by eating them then becomes. A huge deal. Right? Because this Deante that we've had with them is now broken. Mm-hmm. Um, something like that, because I think if we, if we have it just being casual that they're, they're eating people in alleys or whatever, it reduces, I mean, that's a fun story, don't get me wrong.Yeah, yeah. But that reduces the impact of the murders that we are seeking to solve with this and Right. You know, you said this was, this was a mystery. And so currently [00:18:00] we don't have a ton of mystery on the page like we have. The midpoint is where, um, she discovers that things might not be what they seem, which I love.But in order for that to have impact, we need something earlier. And that could be, you know, these murders have been happening for a few days. That could be the last year. It could be she sees the first murder. Um. Something along those lines, but we need something early. So we, we understand the tension and we understand the mystery story question because you have a ton of other story questions in here, but if this is mystery first, the mystery story question needs to be who committed, who is committing these murders and why?Yep. Yeah. Does that kind of, that makes sense? Land? Yes. No, absolutely. Absolutely. Okay. Now as a, as as I was, I was rereading the outline, the other, the other, the, the other night. And I was like, I feel, I feel like there needs to be another murder scene. Yeah. Earlier we gotta up the body count in the, the book.Yeah. You know, it's a, it's a, it's a conversation I have every day. [00:19:00] Yeah. Not, not enough dead bodies. Not enough dead. Not enough dead bodies. Yeah. So, you know, and so if she is, if she's really worried about, you know, that's their question is why, why is she so involved in solving these murders? How do we make it personal to her?Mm-hmm. And so could this be a friend? Could this be. You know, um, a sister, could this be an aunt, like some something that's related to her so that this person is taken out. And then that becomes Seward has targeted her because she's the, she's, you know, van sing's niece, right? Yep. Yeah. So she's a public figure that if he takes out by having a vampire.Quote, you know, kill her. Then he will have achieved his goal of disrupting this whole thing and be like, look how dangerous it's for women to be out in the world and you know. Mm-hmm. We should put a stop to this. Like that achieves his goal, but she won't know. Right. Obviously that [00:20:00] that's his goal. Right.But he also needs to create the unrest, so it's not just, you know, she's the one who's murdered. That's going to be the climactic plan and he will have killed other people in the meantime. Right. Okay. Something like that. Like we need to make, yeah. Whatever it is that needs to be personal to her. And if she paint, if she paints a target on her back later on by being a ksky, amateur sleuth, which is classic.Um. That works well as well. But I like, you know, one of the questions I love to ask is, what was your villain doing on the day that their prote, the pro protagonist, decided to ruin their life by deciding to go after and stop them from villain. And so maybe she had nothing to do with any of this and she's researching and becomes a problem.That's the other way you could play it. Mm-hmm. Um. But, you know, if he has this grand plan and he's like, Ooh, Abby would make a great sort of like, figurehead to the end of all these murders, and that's the one that I'm gonna point at it and be like, [00:21:00] look, we can't, you know, I, we can't have these women out here.Right? Something like that could work well. Um, what do you think? What, what's, what's your brain do when I say all those things? Um, it's interesting. I hadn't considered, I hadn't considered that her uncle would be targeting her. One of the things I've been grappling with was like. One of the reasons he targets people around her is to scare her away from med school to scare her away from the cause, okay.Um, and kind of pin her in further to the existing, to the existing, um, um, status quo. Um, and so I hadn't considered him using her. Sacrificing her for his, uh, for his ultimate goals. Yeah. Um, and that's an in, that's an interesting idea. And, and if she were to discover that would certainly up to stakes, um, that would certainly up to stakes for her.It would. And so if you want him to be a little more [00:22:00] empathetic Right. We don't need to go like full dark if you don't want to. Right. Um, he could be trying to protect her. By killing other people, which is misguided. Yeah. But, uh, fun. Right? And then that would make sense. So when she figures out it's actually him, he could be like, I was doing all of this to protect you because I love you.You're in my family. Right? Yeah. That also works. But we need to have whatever his, his plan is for causing, you know, using these murders to achieve his goal. If she's, she needs to be the target of it so that it's very personal to her as she moves through this story. Um, and upping the stakes is always great.It amps the tension, right? Yeah. And again, she's not gonna know any of this until she gets to that final twist. And so one of like the most fine chilling, you know, tingly things that you can do with mysteries is that reveal at the very end. We as through the protagonist, understand how much danger we were in [00:23:00] this entire story, and we had no idea.Right? And that moment is the one that we're seeking with readers and for ourselves, right? It's like, how do we have that moment that reveal have the biggest impact possible? Yeah, yeah, yeah, yeah. Something like that. Yeah. I, I see Andrew just grinning, like, what are you, whatcha feeling? He's just like, got his giant grin on his face.I mean, like, and like I said, I've been trying to figure out how, because it, because as I was reading, as I was reading through the outline, it did feel like, like abriana was just kind of like adjacent to mm-hmm. All of the murders. Um, and, and Jenny, you and I had talked about whether there was an active investigation and, and, and Sam, I think you kind of alluded to that in, in the notes, is there, is there an active investigation and like, is she, is, is Abriana being.Is, uh, uh, coroner does a suspect by the, by the investigators. Um, is that, why, is that why she is doing her own investigation? Um, [00:24:00] which is another, which is another way to to, to up the stakes. Mm-hmm. Also, um, I, yeah, I'm, I'm, that's an interest, that's an interesting way though to, that's an interesting take on Seward, who's, um, an avuncular figure.He's not, like, he's not a blood relation. To Abriana, but like he is, he is determined in his goal and like, you know, he would, he probably would stop at nothing to get that done, even if it meant, even if it meant, uh, the daughter of a friend of his got killed. Yeah, I mean, just thinking through, and this is your homework, really, is to think through how dark do you want to make him, right?Because you can have a villain who starts off with. A, uh, a goal and decides to achieve it through very ill-advised means, but still wants to protect the people around them, right? Like they can be both. We don't have to have it be a hundred percent. [00:25:00] This person is so evil and willing to burn it all down, right?And so, but that can also be a series of bad decisions. It's like bad decision one leads to, oh my God, like people are finding out that these aren't really vampires. Now I have to really like double down to make it really seem like vampires, so I don't get caught. Because guess what, if I get caught, my life is ruined.Right? And you know, as Abby gets closer, he realizes. I have to kill her. Right? Yeah. She's, she's gonna ruin everything. Yeah. And that sort of angst and that, you know, that would be very painful for him. That could be the thing that when she confronts him at the end, and there will be a de Ma, right? We're gonna have something where he's like, I did all these things for this reason.And it doesn't have to be Yeah. Pages, but we do have a, that's a classic mystery thing. Mm-hmm. She'll understand if you like this, that you know, he was trying to protect her and then. He'll be like, you did this to yourself. You know, like, right. Yeah. You're the one who got in the way. Um, something like [00:26:00] that.And he's like, mm-hmm. My only choice now is to kill you. And then of course she will not allow that because she's our lucky protagonist and will survive because chaos will be brought to order. That's the other big thing is we wanna wrap this up unless you're going who, in which case. It gets worse at the very end.Um, is, is that, is that, is that allowed? Yeah, we, yeah. Well, to keep chaos on the chaos, absolutely. We just need it genre bending is. So hot right now, right? Um, and it's really fun, right? So you can have both, you can have the main mystery wrapped up, like she can, Abby can figure out, okay, this wasn't actually vampires and someone is posing as a vampire.And so that actually changes your midpoint, by the way. We'll talk about that in a second. But if that's the arc, right? She thinks it's vampires. She is, when she does the climactic confrontation, she's like, it's vampires like someone, you know, what are they doing? Why are they doing this? And then realizes [00:27:00] in that, that it wasn't vampires and it's actually someone else.Um, the chaos will be brought to order in that way, right? Like we have, we have a right, we have figured out that someone was posing as a vampire. But what if you have a final, final twist where you know, there actually are vampires. Killing people as well. Like seaward only admits to three of these murders and then there's someone else doing, you know, and it's just like we end it with like, oh no.You know? Right. Yeah. Or by, maybe there's something mystical with like by imitating a vampire or that, you know, the vampires have been gathering their energy for the last 20 years by feeding on goats and you know, they're ready to, we need a new van Helsing to, to keep them under control or something. And Abby takes up that mantle and, you know.You can, you can totally play it where there's an unanswered. Okay. Oh no, it's worse at the end, but we do need some sort of wrap up of the story. Gotcha. But there does seem to be some cover resolution. Yeah, yeah, yeah. Okay. I see what you're saying. That makes sense. Yeah, that makes sense. So it strikes [00:28:00] me, I'm not sure that you picked this up, Sam, and you might not have, but that there's a.Uh, um, Mina the Vampire. Mina, yeah, yeah, yeah. Is is her mother. Right. I did pick up on that, and that's a question I have. Okay. Yeah. Great. Because it seems like what you're all talking about that could play a really important role in any of these twists and arcs. Right. I. Yes. Yes. Plus one. Yeah. Everything you just said.Um, yeah. So Mina being her mother, fantastic. One of your final twists, right? And particularly if you have Seward being like the final confrontation, final twist person, and then, you know, you have this lovely final scene where she's like, oh my God, it's my mother. Um, yeah. But the logical question there is why would Mina Hyde, what's she after?Why would she not have tried to help Abby? Right? Because you're dealing with reader expectations that mothers will do anything to protect their children. Right? And so you can, we can twist that. Maybe she is trying to protect her from what's coming, right? [00:29:00] Like what's actually going on. Maybe she's the one who's been protecting her the whole time by warding off the vampires that have been attacking her, her friends at medical school.Um. And that's why there's so many mistaken identity things, right? Because you have two where, where Abby's like, whoops. I think that was supposed to be for me. Yeah. Um, and so the reader's gonna wonder why are they so bad at killing her, right? Like, if these were assassin attempts, like why wouldn't what, what's going on?And so that answers that question. If it's Mina stepping in, but you know, we need to understand what Mina's really after and why she didn't step forward sooner. That's a huge question that, you know, yeah. Everyone will have. Yeah, it is a huge question. Like, like where has she been for the last 18 years?Mm-hmm. Why has Aubrianna not seen her since, since, since her birth? Um, and I haven't quite nailed that down yet. Like, is there some sort of like vampire code? I don't like, I don't know. Is it, is it that she's, is that she, that Mina. Knows [00:30:00] Jonathan, her husband too well, and knows that, that he would not allow a vampire, uh, to interact with his children.Like. And so I think there, I think there are a couple of answers to that, but I haven't like, landed on one yet. Um, but I, like, I, I like the idea of Mina working kind of behind the scenes to protect, to actively protect, um. Abriana, which is what that, that opening that, that, that scene in the alley earlier on is about, is like she comes to her aid at that point.Um, and, uh, and, and and physically puts herself between, between Abri and Abriana and the violence, which Abriana misunderstands, uh, and runs away terrified. But I think, I, I think there are ways to incorporate that, as you say. Elsewhere in the, elsewhere in the story. Yeah. Well, I mean she, to make to a fantastic twist would be, she assumes Mina is the one after her, right?Right. Yeah. Like she recalls in this opening scene that Mina was coming at her and is like, Ooh, that's the vampire that wants to kill me. Yeah, yeah. And [00:31:00] you know, sees her around. And so that's her assumption. And this is how you create twists, right? Her assumption is that Nina is the person behind all of this, and why, but.You run the risk of when she starts investigating Mina and figuring out who she is? It would be, we'd figure out we need some very good reason that she couldn't figure out that was that Mina was her mother, right? Yeah. Yes. So in that case, I would suggest having some other vampire be the one that she thinks is behind everything.Um, which leads me to the midpoint. So currently this is where she discovers that these bite marks are not bite marks at all. They are. Other Marks syringes. Right, right. Like the, yeah. Yeah. Um, so if that's the midpoint, which I like, again, that means that she's going to assume that there is a human or a vampire who's lost her teeth.I don't know, um, behind all of this. And the climactic confrontation will be with that, [00:32:00] with that knowledge that this is not a vampire doing these villainous things. Um. So how does that feel? Like do if, do we, is there someone in the cast that we can sort of have her assume is that person that's not Seward.Not, not someone that I've identified yet. Um, okay. But I, I, I, I agree with you. We need, we need someone that she, that she's pursuing and, uh, in, at, in, in that sense. Um, and, and she believed, I, I, I see, I see. Now I see what you're saying. That the, the importance of her making that, that, that incorrect assumption that this is the person who's, who's doing, who's doing the, the killings.And I don't know who that is yet. I don't know if there's someone actively in the, in the cha in the cast that we have, or if I need, if I need a new character. Okay. I mean, you can also play with, you know, so this is the thing about mysteries, it gets very quickly complicated, is on the surface we have all the assumptions which are incorrect.[00:33:00] Right? Right. And so we have to build up that, those plots and make it plausible. Yeah. Because we need, you know, the example I like to give is like, let's say you, you come home and you're expecting that no one else is there and there's an open window and there is a earring back on the counter and a bloody footprint on your.You know, nice white carpet and you know, um, a knocked over plant and then you recall, oh yes, you know the nab I've been babysitting the neighbor's cat, they knocked over the plant. So that's solved. But this bloody footprint is really freaking me out because clearly somebody came in here and made a bloody footprint and that's terrifying.You're focusing on the bloody footprint because that's the most obvious thing, but the earring back is the thing that is the villain clue. Right, and that, that's the person that came in and misled you by putting the bloody footprint on the carpet for reasons, capital R, whatever it is in this story, right?But we have clocked on screen, on the page what the clue is and ignored it. And so yeah, [00:34:00] this is how you can go back in on a revision and you know, you maybe we don't know who this other person is that's actually doing this, but they will have a vested interest in not being caught. Right? Mm-hmm. And so these little clues that we put on the page later are ignored, and then we're following the story that we've already created.Mm-hmm. Um, but keeping track of all these layers feels complicated, which is why Jenny's outline with three pages is so, so useful. Um, right. Because what the, what's on the page is the, is the story that you already, that we're focusing on, right? Mm-hmm. And then what really happened? Mm-hmm. Is the thing beneath the surface that we don't learn until the truth is revealed in one of these twists.Does that make sense? Yeah, yeah. No, that absolutely makes sense. That Absolutely. That also feels like a lot to think about. It is. Yeah. Yeah. Yeah. And I don't have, I don't have enough red earrings. I don't have enough mis, I don't have enough misdirecting. Misdirecting clues, as it were. Right. Well, those are fun to brainstorm, right?Because we start thinking [00:35:00] about who really, it comes back to Seward. Like what would he be doing to misdirect Abby away from this? Right. To keep her safe, if you like that as a goal. Yeah. And also to make the, make society freak out about how vampires are killing again. Mm-hmm. Um, what would he plant, who would he manipulate?Who would he pay off? You know? Mm-hmm. Maybe there's a vampire who knows about all of this, and. Is trying to kill the person that Seward is hired to do the syringes because Seward's not going around and doing this. Abby would've seen him or you know mm-hmm. Recognized him or something. So he will have paid someone to, or it has someone in his organization who also believes in the cause.Yeah. And is doing this, and maybe that person's a vampire. I don't know. I do love the double syringe. I mean, I hope that stays. Yeah. Yeah. It's good. It's good. Is it? Yeah. I heard you say, I heard you kind of dismiss it, Andrew, but it, to me, that would be a perfect misdirection if [00:36:00] somebody finds that and now there's this whole thread of assumptions about what that means and Yeah, but that it's not really what it is or it's not being used the way we think, or so.Oh, okay. Yeah. Okay. Sam, you mentioned something because I was, I was getting close to like throwing that overboard. No, it's good. No. Okay. Okay. I think it is good. So, so, so, so, but that could still be, that could still be used as a, that could still, I could still use it as a red herring potentially, uh, because it could still be a vampire at Seward's behest committing the murders.But maybe they're doing it with the syringe or maybe they're, and or maybe they're doing it a little bit with their own or Right. Or not. Yeah. Yeah. I mean, to Jenny's point, this could be a total, maybe. Maybe it's not used for what we think. Maybe the double syringe is something completely unrelated and it's like the best way to draw out the.I don't know. I mean, depending on, maybe he is drugging the people in the [00:37:00] asylum, like giving them more drugs than they're supposed to have. Right, right. And, and he devised, I mean, you know, devised a double syringe to deliver it and doesn't want anybody to know that that's what he is doing, you know? Yeah, yeah.Okay. Yeah, yeah. But if you wanna play with the idea that there's also a vampire involved who believes in Seward's? Cause then that, you know. That's very interesting because it's like, well, why? What do they want? You know? Yeah, yeah. Or even just someone who is, is being coerced by him, who does, doesn't necessarily Yes.Believe in the cause, but is perhaps is, has perhaps been assigned to his asylum. Mm-hmm. And he's taking advantage of, I love. Which I think, I think really makes sewer to a, a pretty despicable individual on a number of levels, which I, which I can like, well, I mean, he's already killing people, so, right. You know, slippery slope.But that's what, you know, it's, that's the, [00:38:00] that's the thing is that his, his goals. We need to make logical sense when we get to the end and Right. You know, Abby figures out what's going on, but he, he can also be empathetic. Right? Yeah. Like, why is he so scared of women? Yeah. Being in society, what is, what is that deep fear about?And that's definitely something to explore as well. Yeah. Yeah. Absolutely. Yeah, so we could, like I said, talk for days, for days about these things, but, um, it feels like this is a good place to leave Andrew with a whole bunch of work to do. And I'm just laughing because, um, this is such a perfect example of.Why we do a blueprint, right? There's so much to work out. There's so much to think about. There's so many layers and levels to every story. And, uh, you know, we, we heard you today, Andrew, sort of going, well, I don't know. I haven't thought about it. I don't know. I, I'll have to see, you know, that's, that's the work and being in that.[00:39:00] Discomfort and that not knowing mm-hmm. And the, all the possibilities and making your choices. That's, that's a work, right Sam? Like that's, it is, it's so fun. But yeah, it's mysteries are puzzles, right? Yeah. And we wanna guide the reader through the puzzle in a way that gives them maximum impact and maximum joy.For every reveal that we decide to put out there, right? We, we, we don't want to casually have a reveal. Everything is on purpose. Um, and so I was gonna say on, on the inside outline that you have, um, a parallel one, or, you know, if you make it even tighter just to flow the flow of events, you can have a, what really happened?Um, line which tracks what the villain is actually doing. And I do find that that can be really helpful because it does get overwhelming with figuring out, okay, we have assumptions. Yeah. And those assumptions are, you know, lead to action and this is how we get a repulsive plot. But those assumptions are.Not going to be the [00:40:00] actual thing that is the truth. And so we need to track what the truth is and what our villain is doing to stop our protagonist from stopping them because Yeah, forces of opposition, you know, so just for our listeners to clarify that makes sense. What Sam's talking about is a parallel inside outline is, is to literally do.An a three page outline for the, the villain? Yes, yes. Or to put a bullet point or a, a subpoint on the protagonists inside. Outline that. Tracks that, um, sometimes people color code that. Mm-hmm. Yeah. You know, but the, that's why we keep this so tight because if you start making it nine pages or 15 pages and then you layer these things, all of a sudden you have a 30 page outline, and now you've just got one of those giant story grid things that I find to be impossible to, to manipulate.Like we still want this to be manipulatable, right. So that you [00:41:00] can. Hold it in your hands and see it and, and then get to a place where you say, I can write that story. I love this story. I can write this story. That's, so that's what we're going for. So, yeah. Um, Sam, could you maybe just summarize, um, Andrew will take some time to work on this next iteration to show me.Can you give him direction on key thing to think about and me direction on the key thing to look for? Yeah, of course. So the biggest thing is figure out what Seward's really, why he's really doing what he's doing and how it relates directly to Abby. Right. What is, what action can he take that is about her, and that's either protecting her or, you know.Um, killing someone close to her to scare her away, but then why, right? Mm-hmm. So figure out the, figure out what he's really doing, and then look and see what actions, what other actions would he take about who this other person [00:42:00] is that he's framing or manipulating, or blackmailing or whatever. And if that's a vampire, then.You know, why does that work when we, when it's revealed? Like, what else could be going on? That makes sense. Perhaps the vampires don't want women and suffragettes to have this power because it threatens the power that they have in society currently, or something like that, or mm-hmm. Whatever it is. But figure out what, what's really going on.That's your homework, that's your big homework. Mm-hmm. And then, you know, for the next iteration. More murder on the page, right? We need the attention to rise and we need to understand why Abby, as she takes her steps based on assumptions, what are those assumptions? Why is she so personally invested in this?Why doesn't she just give up, right? Because that's the big logical question that I always ask is for both the antagonist and your protagonist, why don't they just walk away? Why do they keep doing this when it gets hard, right? Because when someone's actively trying to [00:43:00] stop you as the protagonist is. For the antagonist, why would the antagonist not just be like, okay, this is too tough, right?Like, I'm, I'm out, uh, this is, my goal isn't going to be achieved. So why do they both keep going? And the answer is usually we're in too deep, right? We can't, the only way out is through, um, which is what the midpoint establishes. Usually. It's like, well, shoot, you know, I can't leave this story. I have to keep going.Right? So the three twists, right? We want the assumptions to be present on the inside outline. So we have a midpoint twist. We have an inciting incident that presents the mystery story question, murder usually. Mm-hmm. And then climactic twist, who is this fake villain? And then final villain, Seward. And then final, final twist.Mina is actually involved, right? And has been protecting her the whole time or whatever, right? Yeah. Okay. So on the page, assumptions is second part of that homework, but you have to figure out what really happened in order to have the assumptions, which are Yeah, not [00:44:00] right. Yeah. So drawing, drawing out those two timelines of the, what, what actually happened, timeline, and then the assumptions, timeline and how they, well, the assumptions are gonna be on the page, right?Those will be on your protagonist inside outline, right? Because it, it informs her actions. And so everything you have about her fighting to go to med school and like all these things, all that works. All we're doing is just tweaking it a little bit so that the mystery is more. Front and center, and she's taking action based on, okay, I have this clue, what do I do?Now I have this clue. What do I do now? What stands in the way of each time I do this? Oops, I'm wrong about that. So what now? You know? Okay. And in the meantime it's clear that her personal stakes are rising and she is becoming a target. There's more attempts on her life and, and you know, then what? Right.Once you have a target on your back, you can't run. Yeah. Yeah. So. Yeah. Make it scarier. That's your homework. Yeah, I do. I do. I have to put her in [00:45:00] peril. I have to put her in peril. Right? You do. Yeah. Yeah. And the final thing I'll mention about this is when you actually get to writing the way that you, even if it's, even if the actions are a little less intense, right?We don't actually have an assassin coming at her every page because we'd get bored with that. So through interiority, through inner thought, she's going to think about what she's scared of throughout the entire book. Mm-hmm. It's not just gonna be, oh, I assume this thing. It's like I assume this thing. And also I'm terrified because you know what, if this is about that, and that's how you create those red herrings too, is because she's going to make assumptions about what's happening, and those assumptions will be based in fear.Right. Love it. Right. That makes sense. Love it. That makes sense. Thank you. My God. You're so welcome. Love this story. Can't wait to read it. Are you still with us, Andrew? You're not. You're not walking away. Right. You're not like, I'm in too deep now. No. Yeah. Okay. Okay. Just past the midpoint. Yeah, I was gonna say good.Good. No, that's why, that's why I'm, that's why I'm grinning so [00:46:00] much. It's like, it's like, ‘cause we're talking about this as if it's an actual, real thing. It's not just, it's not just an idea that I've, I've, I've had and been, I've been telling my wife about this is an actual, this is an actual thing I'm talking with people about.Um, and so this is, this is real. This is. It is real. It's exciting. Um, we will, uh, see how this unfolds for Andrew and Sam, I just wanna thank you so much for joining us and talking about all this. Um, and I'm gonna tell our listeners that if you want this kind of twisty help, um, that's Samantha's website, which is samantha skull.com and that's SKAL.She has a really cool, um, very inexpensive twist. Course, which you can, um, take. It's just awesome. And it's, um, she got some blueprint stuff on there, all kinds of things. And you can learn also about the retreat that she runs with carrieSavage@shadowsandsecrets.com. And you can go to Thriller [00:47:00] Fest and see all of the big work she's doing for this community of writers out in the world.So Sam, thank you for coming on. Oh, thank you so much for having me. And I just wanna say, Jenny, the reason that I focused, I mean, yes, I love this stuff and I have, I've loved it my whole life, but I listened to you. This was your. To focus in on what I love and I did. And it's just the best I get to wake up every day and talk about murder, which sounds like a terrible hobby, but I love it.So here we are. I know. That's why I talk about you all the time. Maybe that's it. ‘cause you listen toI, I, uh, I push people a lot harder now, let's put it that way. Um. Amazing. That's, that is my craft. But thank you Andrew, again, for being so willing to be doing this in public. It's not easy for those listening just to be on the hot seat like this for so long, so often really hard. So, um, you, [00:48:00] huge, huge shout out to Andrew and shout.Um, just for our listeners, thanks for tuning in and let's get back to work. This is a public episode. 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Clement Manyathela and the listeners share their experiences with taking the fall for someone or vice versa, following the implication that Bellarmine Mugabe may have used his cousin to get out of jail. He was handed an R600,000 fine for a shooting at the family’s property in Hyde Park. They also unpack Donald Trump jokingly saying his marriage with Melania won't last longer than his parents' during a visit to the White House by King Charles III and Queen Camilla. You’re listening to The Clement Manyathela Show on 702. Clement Manyathela makes sense of the news of the day while sharing information to guide you through daily life. As your morning friend, he tackles both the serious and the light-hearted on your behalf. Thank you for listening. Listen live on Primedia+ weekdays from 9 am to 12 pm (South African time) on 702 https://buff.ly/gk3y0Kj For more from the show and catch-up podcasts, visit Primedia+ https://buff.ly/XijPLtJ Subscribe to the 702 Daily and Weekly Newsletters https://buff.ly/v5mfetc Keep the conversation going online: 702 on Facebook https://www.facebook.com/TalkRadio702 702 on TikTok https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702 See omnystudio.com/listener for privacy information.

Homelessness NSW has backed urgent calls for a coronial inquest into the death of Bikram Lama. Lama, who came to Australia from Nepal, was reportedly found near St James Station in Hyde Park in Sydney last December, where he had been rough sleeping. SBS Nepali spoke with Homelessness NSW CEO Dom Rowe, who says an inquest is vital to understand the circumstances of Lama's death. - जनसङ्ख्याको आधारमा अस्ट्रेलियामा नेपालीहरूको सबैभन्दा बढी बसोबास रहेको राज्य न्यु साउथ वेल्सको सिड्नीस्थित मध्य शहरमा रहेका व्यस्त ट्रेन स्टेसनहरू मध्येको एक, सेन्ट जेम्समा गत डिसेम्बरमा बेवारिसे अवस्थामा भेटिएको एक शव बारे पछिल्ला केही दिनमा निकै चर्चा भएका छन्। उक्त शव सो ट्रेनको सब वेमा बस्दै आएका नेपाली नागरिक विक्रम लामाको हुनसक्ने भन्दै रिपोर्टहरू सार्वजनिक भएपछि नेपालमा समेत यस बारेमा समाचारहरू बनेका छन्। औपचारिक रूपमा भने उनको सनाखत हुन बाँकी रहेको बताइँदै गर्दा, विक्रम लामाको मृत्युका बारेमा तत्काल कोरोनियल छानबिन गर्न होमलेस्नेस एनएसडब्लुले आह्वान गरेको छ। यो पछिल्लो घटनाले राज्यमा घरबारविहीन अवस्थाबाट गुज्रिरहेका मानिसहरूले भोगिरहेका प्रणालीगत समस्याबारे चिन्ता बढाएको उक्त संस्थाले बताउँदै गर्दा हामीले संस्थाकी सीइओ डअम रोसँग कथित रूपमा नेपाली नागरिक विक्रम लामाको हुन सक्ने भनिएको उक्त मृत्यु बारे माग गरिएको 'कोरोनियल इन्क्वेस्ट' के हो र यो किन आवश्यक छ भन्ने लगायतका विषयमा एसबीएस नेपालीले गरेको कुराकानी सुन्नुहोस्।

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He broke Kanye West in the UK before College Dropout dropped. He filmed Drake's first ever UK interview in Hyde Park — paid the cameraman £50 out of his own pocket because the station didn't care. He flew to New York to sign Fatman Scoop and got aired for a week until a 4am diner meeting sealed the deal. Ghostface Killah called his book the Bible of hip hop. Chuck D wrote the foreword in five minutes.And before any of that, he was an 8-year-old kid in North Manchester who discovered what the N-word meant because there was a game in the playground called "Catch The N****r." This is DJ Semtex. And this is the conversation I've been waiting to have.Semtex: Instagram · X · TikTok · YouTube · djsemtex.comMarvyn: Instagram · Podcast IG · X · TikTok · YouTube · marvynharrison.co.ukDope Black Dads: Instagram · dopeblackdads.comWelcome to The Marvyn Harrison Podcast — a story-driven conversation exploring identity, fatherhood, masculinity, relationships, culture, politics, sport, and modern life.In each episode, Marvyn Harrison sits down with leading thinkers, creatives, athletes, policymakers, and cultural voices to unpack the defining moments that shaped them. Through image prompts, structured storytelling, and revealing game segments, guests explore pivotal memories, career turning points, personal struggles, and the beliefs that guide their decisions today.Expect honest discussions on mental health, family dynamics, leadership, equity, ambition, resilience, and the realities of navigating success in Britain and beyond.This is a podcast about clarity, where lived experience meets sharp cultural insight. Hosted on Acast. See acast.com/privacy for more information.

تواصل معانا وشاركنا افكاركنرجع لسؤال يطارد كل مؤسس: هل نركض وراء المبيعات أم نبني مشروعاً يفهمه الناس ويكبر بثبات. نشارك طريقة تفكير تساعدنا على تحويل الكلام إلى نموذج عمل واضح ثم اختيار المهارات والأدوات التي تدعم النمو. • التفريق بين البيع كحدث وبين البيزنس كنظام • لماذا وضوح الفكرة والكونسبت يسبق أي توسع • تحويل ملاحظات العملاء إلى تحسينات في المنتج والعرض • المهارات التي تمنع المشروع من الاعتماد على الصدفة • متى يصبح التوظيف ضرورة وما الذي نبحث عنه • دور المهارات التقنية والأدوات في تثبيت العمليات Support the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

3. Dr. Francis Townsend's popular pension plan is credited with forcing Roosevelt to introduce Social Security. Pietrusza also describes the break with Father Charles Coughlin, a powerful radio priest. After a failed 1935 meeting at Hyde Park, Coughlin joined other radicals to form a third-party challenge. 31936 ROCKVILLE HIGH SCHOOL

JoJo and Gran Gran are joining Jared in central London to cheer him on whilst he runs in the London Fun Run. Together, they follow a map of his route and explore the city along the way; from the Tower of London, to the Landseer Lions, Hyde Park and the London Eye. JoJo and Gran Gran have a great time discovering new and exciting landmarks and still manage to reach the finish line just in the nick of time.

Jackson Dean sits down with Baylen Leonard to talk about his brand new album 'Magnolia Sage'. He also talks about how it feels to be supporting Garth Brooks in Hyde Park this summer.

تواصل معانا وشاركنا افكاركالذكاء الاصطناعي لم يعد فكرة مستقبلية، هو موجود في بريدنا وتقاريرنا وعروضنا وحتى في طريقة تعلّمنا داخل الشركات. ومع كل سهولة جديدة يقدّمها، يظهر سؤال مزعج: هل نكسب وقتاً فقط، أم نخسر معه شيئاً من قدرتنا على التفكير والحكم واتخاذ القرار؟ نتشارك تجربة واقعية عن التحول إلى التعلم الرقمي، ولماذا “التحول” ليس مجرد نقل المحتوى إلى شاشة، بل تصميم ممارسة تبني الإنسان لا مجرد معلومات. نغوص في قلب موضوع التعلم والتطوير L&D: الفرق بين مهارات يمكن تدريبها بسرعة وبين قدرات أعمق مثل التعامل مع نقص المعلومات، اتخاذ قرار أخلاقي أو عملي، وتحمل مسؤولية النتيجة داخل فريق وشركة. نتكلم أيضاً عن “الراحة الذهنية” التي يمنحها AI، وكيف يمكن أن تتحول إلى Cognitive Offloading يقلل الصبر على حل المشكلات ويضعف الحدس إذا لم ننتبه. عندما يصبح الوصول للمعلومة متاحاً للجميع، القيمة الحقيقية تتحرك نحو العمق، جودة الأسئلة، التفكير النقدي، وبناء سياق يفهم البشر والعمل. ثم نصل لواحدة من أكبر التحديات: الخريجون الجدد. كثير من المهام البسيطة التي كانت تصنع Training Ground وتعلّم الأساسيات بدأت تُؤتمت، وهذا يهدد بتكوين جيل يعرف “السطح” دون ممارسة حقيقية. نشارك أفكاراً عملية لقادة الأعمال ومديري الموارد البشرية حول بناء مسارات تدريب حديثة، Feedback، مشاريع صغيرة موجهة، ومعايير جودة تمنع التعلم السطحي وتخلق مهارات مستقبل قوية مع الذكاء الاصطناعي لا ضده. إذا أعجبتك الأفكار، اشترك في البودكاست وشارك الحلقة مع شخص يعمل في التدريب أو يقود فريقاً، واترك لنا مراجعة تساعدنا نوصل لناس أكثر. ما المهارة التي ترى أنها يجب أن تبقى “إنسانية” مهما تطور AI؟Support the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

Pope Leo's showing he won't by cowed by Donald Trump, who recently attacked him as weak and liberal after papal criticism of the Iran war. Leo hasn't directly named the US President but during his visit to Africa, he's referred to war, tyranny and to “spending billions of dollars on killing and devastation”.  Vice President J.D. Vance, a recent convert to Catholicism, also decided to explain the theology of a “just war” to the pontiff. Some in the Trump administration even believe they're waging a holy war. Where does such language mean and where can it lead? Professor DARIUS VON GUTTNER is a papal historian at Australian Catholic University.It's not just the Iran war that's inflamed tension between the Vatican and the White House. The church has also spoken out against the Trump administration's aggressive crackdown on irregular immigration. For the Archbishop of Guam, a US territory in the South Pacific, it's a personal issue. Archbishop RYAN JIMENEZ is an immigrant from The Philippines. He's just been appointed to a top Vatican post and is visiting Australia.The name Walter Dexter has faded into history but during World War I he was one of the British empire's most famous churchmen. He became most decorated military chaplain ever. Long before he found his faith in the Anglican Church, he had a rollicking life at sea, plunging into the cultures of Asia and Africa. Historian DANIEL REYNEAUX has just published Sailor, Soldier Vicar Farmer: The Improbable Life of Anzac Chaplain Water Dexter.GUESTS:Professor Darius Von Guttner is an historian at the Australian Catholic University linkArchbishop Ryan Jimenez is Archbishop of the Metropolitan Archdiocese of Agaña, GuamDr Daniel Reyneaux is Emeritus Professor of History at Avondale University and inaugural Visiting Historian at the Anzac Memorial in Sydney's Hyde Park.

The name Walter Dexter has faded into history but during World War I he was one of the British empire's most famous churchmen. He became most decorated military chaplain ever. Long before he found his faith in the Anglican Church, he had a rollicking life at sea, plunging into the cultures of Asia and Africa. Historian DANIEL REYNAUD has just published Sailor, Soldier Vicar Farmer: The Improbable Life of Anzac Chaplain Water Dexter.GUEST:Dr Daniel Reynaud is Emeritus Professor of History at Avondale University and inaugural Visiting Historian at the Anzac Memorial in Sydney's Hyde Park.

تواصل معانا وشاركنا افكاركهل تقدر تتعلم البيزنس من برنامج تلفزيوني؟ نحن نجادل بأن Shark Tank يقدم أكثر من لحظات تشويق وصفقات سريعة؛ هو نافذة مكثفة على طريقة تفكير المستثمرين، وكيف تُبنى القناعة خلال دقائق عبر قصة واضحة وأرقام صادقة. نتكلم بصراحة عن “القيمة التعليمية” التي يلتقطها أي شخص مهتم بريادة الأعمال، الاستثمار، وتمويل المشاريع حتى لو لم يكن لديه مشروع جاهز اليوم نغوص في فكرة بيزنس بالعربي ولماذا المصطلحات تفرق: التقييم، الحصة، الهامش، المخاطر، وخطة التوسع. ومع واقع ثنائية اللغة، نوضح كيف نثبت المعنى قبل اللفظ، وكيف نستخدم لغة بسيطة تساعدنا في النقاش مع شريك أو مستثمر أو حتى فريقنا. ثم نلتفت إلى الدروس التي يمنحها خبراء الصناعة عندما ينتقدون نموذج الربح أو يسألون عن التكاليف والطلب الحقيقي في السوق نتوقف أيضاً عند تأثير البرنامج على الاهتمام العام وكيف بعض الحلقات تتحول إلى عناوين وضجة، وما الذي يعنيه ذلك لبناء العلامة التجارية بعد الكاميرا. ومع الحديث عن المواسم واستمرار الصيغة حتى مواسم متقدمة، نسأل: ما هو “الأثر الحقيقي” على الناس والمشاريع؟ إذا أعجبك هذا النوع من التحليل العملي لعروض المشاريع وقرارات الاستثمار، اشترك في البودكاست وشارك الحلقة مع صديق، واترك لنا تقييماً وقل: ما أكثر درس تعلمته من Shark Tank؟Support the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

This week on the Rockonteurs podcast, we are BACK and joined by founding member of Duran Duran, Nick Rhodes. In a fascinating and utterly original conversation he talks to Gary Kemp and Guy Pratt about his early influences, starting the band in Birmingham and he tells a great story about hanging out with Andy Warhol in New York in the 80s.Nick also talks about Duran Duran's live show in Hyde Park this summer and the new music from the band that continues with the latest single ‘Free to Love' featuring Nile Rodgers out on the 23rd April.Listen to the new track here: https://orcd.co/freetoloveSee Duran Duran live in London this summer and get tickets here: https://duranduran.com/Instagram @rockonteurs @guyprattofficial @garyjkemp @duranduran @gimmesugarproductions Hosted on Acast. See acast.com/privacy for more information.

تواصل معانا وشاركنا افكاركنكشف كيف يفشل التدريب القصير حين يُفصل عن الواقع، ونبني بدلاً منه رحلات تعلم مخصصة تقيس الأثر وتحوّل المعرفة إلى أداء. نوضح الفرق بين المهارة والقدرة، ودور القيادة والذكاء الاصطناعي في تشكيل تعلم عميق يعيش داخل العمل.• تعريف واضح للفارق بين التدريب ورحلة التعلم• لماذا تفشل الدورات الجاهزة والنسخ واللصق• تصميم التقييم والتخصيص حسب السياق والجمهور• التطبيق الميداني والتغذية الراجعة وقياس الأثر• بناء قدرات قيادية عبر محاكاة ومشاريع وتوجيه• دور الذكاء الاصطناعي في التخصيص لا الاستبدال• ربط L&D بالأهداف ومؤشرات الأداء والعائد• الوعي الذاتي والأصالة وأنماط القيادة المتعددة• تحويل رأس المال البشري إلى الأشخاص المناسبينSupport the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

The Shires sit down with Baylen to talk about their new single 'Getaway Car' and their forthcoming album 'Bonfire'. They also look ahead to their tour and share the story of how they found out they'd be supporting Garth Brooks in Hyde Park this summer.

In this episode, host and Master Sommelier Chris Tanghe interviews Master Sommelier Douglas Kim about managing beverage programs for multiple outlets, each with its own team. Douglas is the executive director of wine for MGM Resorts International and is based in Las Vegas, Nevada. Douglas started his career in the kitchen and graduated from the Culinary Institute of America in Hyde Park, New York, where he was first exposed to the world of wine. He has worked in iconic restaurants including Restaurant Charlie by Charlie Trotter, Aureole Las Vegas by Charlie Palmer, and Picasso at Bellagio. Through his role at Picasso, he earned the opportunity to work for MGM as the executive director of wine for the entire company. He became a Master Sommelier in 2018. Thanks for listening. If you enjoy this episode, please leave us a review, as it helps us connect and grow the GuildSomm community. Cheers!

تواصل معانا وشاركنا افكاركفي هذه الحلقة من بودكاست 360، نستضيف أحمد رشاد مؤسس بودكاست بيزنس بالعربي، ولكن هذه المرة على كرسي الضيف وليس المحاور. سنتعرف على جوانب وأبعاد مختلفة من حياته الشخصية والمهنية، ونكتشف التحديات التي واجهها خلال رحلته وكيف استطاع التغلب عليها. كما يناقش في هذه الحلقة كيف بدأ بودكاست بيزنس بالعربي، ويتحدث عن صناعة البودكاست في الوطن العربي، وأهمية المحتوى العربي في هذا المجال. إذا كنت مهتمًا بعالم البودكاست أو ترغب في معرفة أسرار النجاح والتحديات التي يواجهها رواد الأعمال، فلا تفوت هذه الحلقة الملهمةSupport the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

Mae Estes talks to Baylen Leonard about how it feels performing to her fans in the UK and Europe, and looks ahead to supporting Garth Brooks in Hyde Park this summer. She also talks about the many, many jobs she took to pay the bills whilst trying to launch her country career in Music City.

A chilly, overcast morning in the Royal Parks sees Paul debriefing Rob after another Half Marathon. Featuring fun gigs, different stages of training, the full report from Battersea Park, George's London Marathon prep, old footballs, tapering, some pretty fancy birds, the shoes, locking in, and where Paul's at as his writing process ends. SUBSCRIBE at ⁠https://runcompod.supercast.com/⁠ for more marathon taper chat - plus early access, bonus episodes, ad-free listening and more...BUY OUR BOOKS; you can pre-order Paul's NEW BOOK here: https://www.waterstones.com/book/running-through-sand/paul-tonkinson/9781399404013, you can get Rob's book Running Tracks here - ⁠https://www.waterstones.com/book/running-tracks/rob-deering/9781800180444⁠ - and you can get Paul's classic 26.2 Miles to Happiness here: ⁠https://www.waterstones.com/book/26-2-miles-to-happiness/paul-tonkinson/9781472975270⁠  Thanks for listening, supporting, and sharing your adventures with us. Happy running. Learn more about your ad choices. Visit podcastchoices.com/adchoices

From Bland to Brilliant: How to Strategically Pivot Your B2B Brand In an environment defined by market instability, rapid AI adoption, and more competitors entering the ecosystem all the time, it has become increasingly challenging for B2B companies to truly differentiate themselves. Unfortunately, many companies fall into the trap of deploying “play it safe” marketing tactics, ultimately drowning in the sea of sameness. So, how can B2B marketing leaders strategically rise above the noise to transform a generic market presence into a successful, category-leading brand? That's why we're talking to return guest Pete Fairburn (Director and Co-Founder, Morphsites), who shares his expertise and proven strategies on how to strategically pivot your B2B brand. During our conversation, Pete highlighted the challenges B2B marketers face in differentiating their brands in a competitive market. He emphasized the value of understanding customer pain points, and how brands can create true value beyond just the product. Pete also discussed common pitfalls to avoid, such as mistaking activity for progress, and why deep thinking and customer research are paramount. He advised against “random acts of marketing” and recommended starting with small, achievable pilots. Pete also stressed the value of focusing on critical metrics such as customer acquisition cost (CAC), lifetime value (LTV), and conversion quality. He underscored the need to align marketing efforts with broader business goals to avoid competing solely on price. https://youtu.be/SEgt1i2UuVQ Topics discussed in episode: [03:06] Why copying competitors kills true differentiation. [04:54] How short-term metrics create a risk-averse leadership mindset. [06:06] The danger of mistaking marketing activity for actual business progress [12:06] Using customer research to uncover pain points and speak their language. [18:21] Elevate commodity products by removing friction outside your core offer. [24:41] How to pitch new ideas to the C-Suite (Hint: stop using the word “innovation”). [36:11] Why great marketing can never fix a weak or undifferentiated offer. Companies and links mentioned: Pete Fairburn on LinkedIn  Morphsites Transcript Christian Klepp, Pete Fairburn Pete Fairburn  00:00 No human being really likes to admit they don’t know something, even if you’re a naturally quite humble person, it takes, it takes something to say, I don’t know what that is, or I don’t know how to go about that, particularly if you’re a business owner or a stakeholder, that can often be seen as a sign of weakness, to say, I don’t know something. And yet, actually, when you have the courage to say that you can, you can uncover some real things, and at the end of the day, particularly if you’re employing marketing professionals or an agency to help you, the whole reason you’re doing that is because you’ve kind of already admitted you don’t really know how to do this. Pete Fairburn  00:32 Nice to be back, Christian. Thanks for having me again. Christian Klepp  00:32 Great to be with you. You know we’ve been talking about this second interview for quite a while on I’m glad that we’re finally getting to pull it off, right? Pete Fairburn  00:32 It’s definitely, it’s been a while. It’s been a whole world. Christian Klepp  00:32 Indeed, indeed. So let’s just dive in. Because, you know, this is Pete, as I said before I hit record, this is a topic that’s near and dear to me, and I think it’s something that we contend with on a daily basis. I think there’s still a lot of clients out there and potential clients that don’t quite see the value in doing this yet, and hopefully, after this conversation, perhaps we’ll, we’ll change their we’ll win them over, right, like hearts and minds, as they say, right? Pete Fairburn  00:32 That’s the hope. Christian Klepp  00:32 In a, B2B environment fraught with unstable markets, AI and more competitors entering the ecosystem all the time, it has become increasingly challenging for B2B companies to stand up. Unfortunately, companies in this segment have a reputation for deploying play it safe tactics when it comes to their marketing. So how can B2B marketers help their brands rise above the noise and go from bland to brilliant? Welcome to this episode of the B2B Marketers in a Mission podcast, and I’m your host, Christian Klepp, today I’ll be talking to Pete Fairburn, who will be answering this question. He’s the director and co founder of Morphsites, a company with a proven track record in helping businesses grow online by maximizing revenue potential and improving efficiency. Tune in to find out more about what this B2B Marketers Mission is. Okay, and here we are. I’m going to say, Mr. Pete Fairburn, welcome back to the show. Christian Klepp  01:15 All right. So we’ll start with the first question, where I’m going to say that you’re on a mission to work with high growth brands that truly want to innovate and think beyond the ordinary. And I want to, like just under underline that part think beyond the ordinary, because I hope that we can talk about this at length today, right? Because for this conversation, I’d want to focus on the following topic, which is how B2B Marketers can help their brands go from bland to brilliant, right? So B2B open to interpretation, right? But let’s kick off the Let’s kick off the interview with two questions, and I’m happy to repeat them, right? So first question Pete is, why do you think many companies in the B2B space struggle to differentiate themselves from their competitors? And the follow up question is, why do you think this causes this risk averse mindset in most B2B verticals? Pete Fairburn  03:06 Yes, it’s good couple of questions there. And I think most, most B2B companies that identify with this problem probably don’t have a marketing problem, or if they do have a marketing problem, it’s because the the issues started long before marketing even begins, and the they default. So they go, Okay, we’ve got similar products or similar services to these brands over here, and there’s nothing wrong with using coach brands to help you, but they’ll they may look at some in the same space as them and go, Well, that’s what they’re doing. So let’s do the same messaging, the same channels as them, because that must work, right? It must work because they’re doing it. But they’ve never really answered the question, Well, why would someone choose us over any of these competitors if price was removed? So if the only thing that differentiates you is your product, your positioning, your messaging, forget price, forget everything else. Why would they choose you? And there’s there’s two kind of camps here. If your product is genuinely desirable, genuinely distinct, the website’s job is just to create clarity around that. But if your product is not distinctive, it’s a commodity, you need to create advantage elsewhere. And many companies are in the second camp, but they operate like they’re in the first, and that’s why they struggle to differentiate. Christian Klepp  04:37 And where do you think a lot of this risk averseness then comes from? Is it this whole like, well, we’ve never done any of this marketing before, so, you know, we’re not entirely sure what the outcome will be. And let’s, let’s, let’s play it safe. Where do you think this comes from? Pete Fairburn  04:53 Yeah, I think you’re on to something there. One of the big problems with marketing is it’s measured on typically short term activity, right, rather than long term advantage. You know, every agency or every marketing department creates a monthly marketing report, and it’s right to do that, but it makes you focus on just that short term rather than longer term things. And that can shoot any initiative in the foot, and I think leadership, and that could be owner operators or marketing, CMOs, directors, that kind of thing. They fear getting it wrong more than they value getting it right. So safe decisions feel easier to justify than something that’s quite out of the box. So what you get, instead of genuine movement of the needle from this risk averse mindset is you get these incremental improvements. You get cosmetic changes, maybe, maybe a brand refresh from time to time, which is important, really important, but no meaningful differentiation. Christian Klepp  05:55 Absolutely, absolutely and based on that, like just moving on to the next question, what are some of these key pitfalls that you think marketing teams should avoid, and what should they be doing instead? Pete Fairburn  06:06 Yeah, I think one of the key things, and we see this a lot, is mistaking activity for progress, so doing more more campaigns, more channels, more content, more output, without changing the underlying offer. So there’s nothing wrong with doing all those things we know, particularly for organic search. I saw a post earlier today where you know cadence of content updates and releasing of information is as it always has been, something that search rewards, and I include both organic and LLM (Large Language Model) search in that, but if you’re just doing more of that without changing the underlying positioning, the underlying offer of your product or service, you’re not actually doing anything that’s meaningful. So I think that’s a pitfall over investing in the website as a surface layer. So that kind of comes into this. Again, it’s activity design tweaks, debating over platform instead of asking what actually makes us different from a competitor. So that leads into the other pitfall, I think, is skipping the thinking phase. And what I mean by that is the deep thinking, so having a very light hypothesis and jumping straight into a build or marketing without actually validating whether the idea is worth pursuing. So most wasted spend comes from building the wrong thing or taking the wrong strategy or positioning because you’ve just not thought it through properly and thought about your clients and what your customers and what they actually want. Christian Klepp  07:38 Yeah, absolutely, absolutely. I wanted to follow up on that last one, skipping the the deep thinking phase, right? Like, we see this a lot, even with some of the clients that we work with, where they say, don’t need a brand strategy, don’t need, don’t need the marketing strategy, just just implement, right? Why do you think there’s a few, I won’t say many, but, like, yeah, you there’s a few B2B companies out there that have that mindset. Like, let’s just skip the planning stage. We don’t need the research. We know who our clients are. Like, tell me if you’ve never heard that one before, right? So we don’t, we don’t need that, right? Like, yeah, yeah. What do you think that is? What? Why do they just want to skip the planning and go straight to the implementation? Pete Fairburn  08:24 I guess it can be for a number of reasons. It’s a sense of progress. It feels like we want to just get on with this. So why would we hold ourselves up by doing that? So that fallacy of we know who our customers are is often a point on that, but I think it underlines that reason of, well, you know, there’s time involved in this. And another clear thing, I think, is a lot of people an ideal customer persona or profile on ICP (Ideal Customer Profile) is something that the marketing world has talked about decades. It’s not a new concept yet. I am so often surprised at how few people know how to go about even doing a basic persona or profiling their customers. So when I think a lot of business owners or stakeholders say we know our customers, what they mean is, we’ve got a relationship with this, these accounts here, but they can’t put them into a profile. So there’s a degree of this is slowing everything up. We just want to get on with it. But there’s also a suspect, a degree of fear about, well, I don’t really know what I’m doing here, so rather than ask or get someone to help me, I’m just going to move on to the next bit. Christian Klepp  09:41 Yeah, yeah, I think you’re going somewhere with that one. Do you find that sometimes it’s also perhaps the reason why there’s pushback there is because perhaps there’s a fear of, like, not admitting that. Look, I’ll just come clean. And we don’t actually, we don’t actually have this documented. We. Perhaps we know that there has been some change, or, like, some different market dynamics in things that have happened in the customer’s world that we’re not entirely privy to, but we’re too ashamed to admit that. Pete Fairburn  10:13 Yeah, absolutely. I think we’re all no human being really likes to admit they don’t know something, even if you’re naturally quite humble person. It takes, it takes something to say, I don’t know what that is, or I don’t know how to go about that. And particularly if you’re a business owner or a stakeholder, that can often be seen as a sign of weakness, to say, I don’t know something. And yet, actually, when you have the courage to say that, you can, you can uncover some real things. And at the end of the day, particularly if you’re employing marketing professionals or an agency to help you, the whole reason you’re doing that is because you’ve kind of already admitted you don’t really know how to do this. So you should let the agency lead, because if you want the results, they should be leading that and helping you derive that. And every time we do it, you see, it’s almost like the the blindfold comes off and this new realization of the missed opportunity that’s come from not doing customer research. Christian Klepp  11:13 Absolutely, absolutely. So we’re gonna slowly, like, unravel and uncover what this what the secret sauce of yours is right to go from bland to brilliant, but before we do that, I think we have to make the listeners understand that this is indeed a process, right? This isn’t something where you download an app and you click submit, and then presto, you’ve got the you’ve got the massive differentiation that you’re looking for, right? So talk to us, and you touched on it now a little bit, but talk to us about the importance of conducting that customer research. So in other words, how can this research help marketers and B2B companies identify those key points of differentiation to position themselves strategically? And I know that you guys have more sites do this as well. Like you know, you do a lot of these discovery workshops with with your clients. You know, before you even start building a website or writing a single line of code, so just, yeah, just walk us through that a little bit. Pete Fairburn  12:06 Yeah. Well, it’s about understanding, really. So ultimately, a product or service that you have typically is going to solve a pain point or pain points for a client or a customer, depending on what you’re doing, and if you understand the pain points that your product addresses. And that’s normally where business owners and marketing teams are brilliant, because they do know their products, they do know their service, and they go, these are the amazing things it does. As a company, we work out in your direction, and we work with them for a number of years. Absolutely brilliant company who brilliant company who did do this process, and they describe this product and the benefits that come from it, and you can work backwards from there and work out, well, here are the pain points that this is solving, and by doing that, first of all, it makes your customer’s life easier, because you’re able to speak their language. So we’ve all had it where we’ve landed on a website, or we’ve received a piece of marketing collateral where we’ve gone. Yeah, I really resonate with this. I want to know more, because they’ve worked out what’s important to you. So once you’ve got that, once you understand who your customers are, where they are, in terms of, you know, channels, social, that kind of thing, how they’re finding out about you. Everything becomes faster, everything becomes less risky, everything becomes more profitable, because you can then tailor your initially, your website infrastructure, your information architecture, your messaging, your positioning, to those things. And if you do that along with a brand strategy, then you’ve got this beautiful alignment of your brand messaging, but also your digital positioning as well. So you’re speaking the customer’s language, they go, yes, you’re describing me, and then they’re much more likely to take whatever the next step is that you want them to do, and that’s where the differentiation comes in. If you’ve got a great product that kind of almost sells itself, then you just need to communicate that clearly and present it in a way that the customer can see that. So for example, we got a customer who they sell stone and marble furniture, very high end, beautiful stuff. They know who their clients are, and when a client sees it, they go, Yeah, I’ll have that. They don’t even want to know how much it is, because it’s fine. But if your product is interchangeable with countless competitors, you’re a commodity. And really, you know, how many times have we had a discussion where it’s like, well, what makes you different from your competitors? Your competitors? Well, we’re great at service, or, you know, we’re the cheapest. Well, a race to the bottom on prices. No one wins there. So you have to find a way to escape your category, and you do that by looking beyond the product or service in of itself. You look at things like all. Ordering, your logistics, your usage, your integration into your clients or your customers workflow, to see, okay, what? What’s the opportunity? So when you do customer research, particularly in the commodity, the interchangeable space, you come across pain points. And when you identify those customers pain points, you can put in in place other other parts of the platform, other innovations that may not be your core offering that but make it so easy to deal with you, or make it so much easier for the customer to complete their tasks that you make yourself much more attractable. Attractable, attractive to your attractive, attractively, attractive, attractive. Always my new word of the day. Christian Klepp  15:48 Absolutely, absolutely, you did touch on something there. And I think that’s challenge that a lot of B2B companies are dealing with, right? Like it’s if they’re in a very heavily commoditized vertical, then, then it really becomes difficult for them to differentiate themselves beyond price, right? So I guess one way of doing it is perhaps differentiation in other forms. So like perhaps the way that they work with customers. Is there anything? Is there anything that they do in their workflow that’s differentiated? Do they put out, like, thought leadership pieces, right? Is there something where they, they do take a differentiated perspective? And I just want to draw a thin, a thin line in the sand there, like, a differentiator perspective doesn’t mean contrarian, right? Because you’ve got those two right? Like? Pete Fairburn  16:38 I think, yeah, you can be contrary. There’s a big or there has been a big push recent years, particularly on places like LinkedIn and that to just be the contrarian. For the sake of contrarian, a lot of people have jumped on that bandwagon, and again, it works for some industries, but only if you know your client or your customer and know that that will all float their boat. If not, you can just alienate a lot of people. Christian Klepp  17:06 Absolutely and I think one of my previous guests said it, so I can’t claim to have coined the phrase, but it’s performance marketing. Get it, Pete Fairburn  17:14 yeah, Christian Klepp  17:14 Getting up on stage and being a performer. Pete Fairburn  17:17 That’s not where. That’s not a natural place for a lot of people, a lot of a lot of business owners, funnily enough, are introverts. They don’t want to do that, and they that. And it shouldn’t be the case that you build something on that, that basis. Christian Klepp  17:30 Well, not only that, but I think it’s also a short term strategy, isn’t it? Because, like, how long, how much energy, how much battery power, right? If I’m going to use that analogy? Do you have to be a professional contrarian all the time? I think it’s draining, isn’t it to a certain degree. Pete Fairburn  17:48 Unless you’re a particular personality type, but I can’t imagine anything worse. Christian Klepp  17:52 Yeah, absolutely, absolutely. You unpack that a little bit, right? But I want to unpack this, this question a little bit more, because, you know, you’ve got a lot of experience in this, in these different verticals across the B2B spectrum. So how can, how can B2B companies elevate and effectively differentiate their business? So you touched on it a little bit, but like, just walk us through it. What are some of the key steps that they need to take? Give us some examples of what they can do differently. Pete Fairburn  18:21 Okay, so steps, first of all, you’ve got to be honest about your product. So you’ve got to say, Are we truly different, or are we actually one of many? Because sometimes you can, yeah, I’ve met businesses where they think they’re doing something quite unique. And you just like you. We meet a lot of businesses in our in our life, and it’s like this has been done before. So if you if you’re different, great, be honest. But if not, recognize that and then decide that’s your first step. But then from there, decide where the advantage comes. You know, if you’ve got a great product that is truly different, great. Is it your brand? Have you got a huge amount of brand goodwill and value? Is it the experience that you give people, or is it systems and tools that elevate the product that you do or the service that you provide to another level? So those are the first two steps. I think, then you’ve got to focus on customer pain beyond the product. And what I mean by that is, Where, where are they getting friction in their life? Where do they lose time, money, control, what would make life better for them? And then if you can build something that removes that friction, not just something that sounds good on paper, but actually has practical value and then only then communicate it, market it clearly across your website, your digital marketing, in your sales conversations once you’ve done that, because if you’ve done that work up front, it will resonate with with the right people. So some examples of that are you. For for the company I mentioned earlier, the stone and marble company, the product does the selling. You know, the website just needs to present it clearly and and it builds trust. And you know, when you’re then coming to select a platform, you don’t need anything particularly special, because the product’s doing all the work. But if you’re in a commodity space where the products don’t differentiate, we need to then look at that differently. So an example of many that we’ve done for a client is a commodity based product. They were in a race to the bottom like everyone else, but what they did is they stopped and did this customer piece. They listened to the challenges that clients were having, and they they then built systems around that, workflows that made the customer and the business’s life easier, that removed friction, that kind of locked them in because of this, what you would call a value add layer of digital services. But what that did is, not only did it lock in existing customers, but it attracted customers which they, in their own words, had no right to be going after, but the workflows that they built were powerful and made such a difference that they were able to win contracts much bigger than they could have ever dreamed, dreamed of otherwise. Christian Klepp  21:18 Yeah, no, that’s that’s a really great example, and it almost, I would say, it’s focusing on what you do differently, but also being seen as the expert in the space. And I think that’s something that you keep hearing in B2B, right? If you are seen as the expert in the space, on the specific in the specific area, on the specific pain point, because a lot of it boils down to trust as well, right? There’s, it’s a lot, it’s, it’s almost like a trust building mechanism, right? Because if the if the prospect doesn’t trust what you say and what you offer, then there’s no, no amount of marketing is going to convert them. Pete Fairburn  21:56 Absolutely, just on that is that you’re, you’re demonstrating by building trust, and that comes from you touched on earlier Christian things like thought leadership, pieces, blogs, content, if you can talk in a way that shows that you’ve come across this problem before, maybe not the identical problem, but a scenario that you have a framework for solving with your product that is business that in itself, builds builds trust. So customers want to hear, yeah, these guys, they get me because they’re already talking in this space, and I need to talk, be talking to them, or getting their product, or whatever it might be.   Christian Klepp  22:35 Well, all that, and also building on the on the trust, building mechanism pieces, the social proof, right? Like the testimonials, um, the videos, right? The case studies, proof that you’ve done this before. This isn’t your first um rodeo, as they like to say here in North America, right? Pete Fairburn  22:55 Yeah, we say that in the UK as well. Yeah, yeah, we do, yeah, but it’s a, definitely, a borrowed one, but yeah, not my first radio and you’re absolutely right. Yeah, and a lot of people say we don’t have the time to invest in, like, video testimonials or things like that. But the reality is, you don’t need hundreds of them. You need three or four, because no one’s going to sit and watch 100 video testimonials if you’ve got three or four really compelling essentially, case studies or people talking about the process and the problems that you solve, or how great your product is that normally is enough to convince someone. Christian Klepp  23:29 Absolutely, absolutely, just moving on to the next question, and we kind of touched upon this a little bit in the beginning, but I mean, you’ve definitely encountered this in your career. I’ve certainly like been in these situations more times than I care to count. So what am I referring to? It’s getting internal buy in, because we know sometimes, like on the topic of being risk averse, right? And a lot of that comes from senior management. It comes from the people within the organization that have to make the decisions and not to, not to blame them for, for this kind of mindset. Because, you know, at the end of the day, they are responsible for ensuring, I mean, this is like running a business, one on one, making sure the business is profitable. And if you if something comes across their desk that they don’t quite know anything about, or don’t quite understand, the knee jerk reaction is no, right? So over to you. You’ve been in these situations before. How do you get internal buy in to, you know, get out of this risk averse mindset and to to get the senior management on board with whatever the marketing team is proposing. Pete Fairburn  24:41 Yeah, and the answer to that does depend on who in the organization you’re speaking to, obviously, if you’re speaking to decision makers, and often, as we know, can be multiple people or multiple stages now, but you’ve got that job to do. And I guess I’m coming at this really from how we would do it, but it is true in any business if, if you’re looking to innovate, don’t position it as innovation, because innovation is one of those words that’s bandied around a lot, and I see a lot of people glaze over. You know, we do, we do use that term ourselves a lot, but I’m trying to withdraw it from you some more, because it can mean so many things to different people. And a lot of people see that as spending a lot of money for no return. So you’ve got to frame it properly. You could say things like, look, we want to avoid being competing on price. So how do we do that? How do we create value that makes it expensive or challenging to switch so once someone’s locked into our system, not in some kind of Stockholm Syndrome way, but in a value based way that actually changing that, that just isn’t really an option for them. So stickiness is a really good way to think about it. We want to make it the price is not even the secondary thing. It’s right down the list of priorities because of the value we deliver. And then propose something small. So rather than going, Hey, we want to completely tear up our own our entire offering, and start again. Pilot something simple, something achievable, prove that it works, and then scale it from there. And if you do that, rather than selling an idea, and particularly business owners, hear a lot of ideas, a lot of pitches, show the impact. So if you do something small, prove it works. You can even, in some cases, do the fake it till we make it approach which is where you you you present the offering is available, see if it resonates with your target audience, and if it does, then start delivering it in some way, even if you have to do it manually for a while, while you’ve you’ve established the demand for it. But again, it all goes back to, if you’ve done your customer research, you probably don’t need to do that. Christian Klepp  27:05 Absolutely, absolutely. There’s some really good points that you brought up, which I’ve jotted down. And these are words that I myself, Pete, I’m trying to avoid saying, If I’m in, if I’m in a room with a client, like, for example, adding value. That’s such an overused term, and I think thanks to LinkedIn, but it’s, it’s something where I feel that the adding value piece is obvious. The reason why they’re coming to you is for your expertise. So the adding value bit is, is something that’s expected. So rather than saying adding value, I try to frame it or package it in the way that it’s like we demonstrate, you demonstrate the expertise towards the target market, and you you instill that confidence in them, that you do have the solution to their pain points and challenges, and that, I know that that’s a little bit wordier, but that sounds a little bit more, at least from where I’m sitting, more compelling than saying adding value. The second thing which you brought up, which I think is really important for marketers to keep in mind, and they probably don’t have to phrase it this way, because it can come across as condescending, but there is a bit of education involved, right? Because, let’s just assume I mean, at least in my experience, and I’m sure it’s the same in yours, 9.5 times out of 10 and B2B, the members of the senior management that you’re dealing with, none of them have a marketing background. They’re either going to be the finance related engineers, CIOs (Chief Information Officers), CTO (Chief Technology Officers), CISOs (Chief Information Security Officers), etc, right? With with little to no experience in the marketing field whatsoever. So there has to be some education there, but it has to come across as like, I’m not, I’m not doing marketing one on one with you. But it’s saying, like, Listen, this is the reason why we’re proposing this, that this is the reason why, this is why it’s in your interest to pay attention to this. And it’s about something that you mentioned earlier. It’s understanding your audience, right? So for the marketers themselves, it’s almost like internal customer service. Who sits in the Csuite on the board in the senior management. Do you know who they are? Do you know what their roles are, their responsibilities are, and you tweak those presentations based on what you know they are going to look for or what they care about, right? I think more often than not, a lot of marketers tend to fall into this trap where they start dropping all these like acronyms, and they don’t do themselves any favors with that, right? And throw throw in all this like marketing jargon that will just go past these people’s heads, right? So it’s a question of packaging it for the right audience, right? I always, always go back to that, like you got to package it the right way. Pete Fairburn  29:47 Yeah, there’s a really good technique. Can’t remember. I learned it probably a decade ago. It may, yeah, I can’t remember who, so many people I’ve been inspired by. My time, but sometimes to do that without the target person feeling like they are being patronized with marketing 101, to frame rhetorical questions. So if we were able to do this, and we could do this, and then increase our margin on this commodity product by this much, what would that do for our bottom line, and the chances are the brain is answering that question, even if they don’t say it out loud. So again, it’s about showing impact or potential impact, rather than an idea which you’re just showing you thought it through and that you’re thinking commercially. And I think that’s what sets really good marketing teams, apart from others, I think we’ve we’ve touched on this before, is when they’ve got that commercial awareness that actually the job of marketing is to help contribute to the bottom line, rather than just vanity metrics, then you start making statements and framing things in a way that business owners and Those who are responsible for the stock of a business go, okay, they get it, as opposed to impressions, clicks without actually any impact assessment. Christian Klepp  31:13 That’s it. That’s it. And I’m glad you brought that up, because that’s such a nice segue to the next question about metrics. And I always call this one the Love it or hate it question for marketers, because some marketers are very data driven, so they’re happy to talk about it at length, and others try to, like, walk around it, right? Pete Fairburn  31:30 Yeah, Christian Klepp  31:31 but in terms of, like, helping B2B companies differentiate themselves in the market and go from this bland to brilliant, what are some of these metrics? And I know we can go down a deep rabbit hole with this one, but like maybe some top three to five metrics that you would say they should pay attention to. Pete Fairburn  31:49 Yeah, I don’t think there’s any rocket science here. I think it’s ones that have a direct impact on commerciality. Before I list these, there is the caveat that there are times where things like brand marketing and other non attributable things are important, but that again, comes down to knowing who your audience is. I mean, for example, someone like Airbnb do a lot of brand marketing, but they can because they know who their audience is and they know where they sit. So it’s not to say other other channels aren’t important, but when it comes to metrics, it’s things like nothing surprising here, customer acquisition cost versus their lifetime value. How much does it cost you to get that client, and how much are they returning? And within that as well, is this surprises me a lot. Make sure you’re factoring into that the not just the the the raw revenue, but the margins or the markup, the cost of actually getting that truly so it’s not just the ad spend or the creation of the content. How much are you paying your agency? No, how much you paying your marketing team? Factor that in, and you can be have be honest. Because if you’re honest and you can make adjustments, conversion, quality is a good one, not just volume. So looking at, well, okay, we had this many people, I don’t know, fill in the inquiry form or download the ebook, whatever your metrics are that you know, lead to something typically, but okay, of those, how many actually were a quotable opportunity? How many of those actually completed a deal? How many of those do you retain, or do you have repeat business from? What’s the average size of your deal? What’s your sales cycle? Link those the metrics that matter, I think, as a rule of thumb, if it doesn’t connect to revenue or retention along the line, don’t, don’t necessarily just eliminate it, but question it and say, Is this a metric that is actually telling me anything that A gives me comfort or B tells me there’s a problem that I need to improve on otherwise, it’s probably meaningless, Christian Klepp  34:03 absolutely, absolutely. So we’re talking about metrics that are linked to, like revenue, to sales, to potential conversions, right? Revenue, obviously being the being the end objective. But like, as we know, in B2B, and you just mentioned it, the sales cycles can be, can be much longer. So you know, how many, how many leads are coming into the pipeline, right? Pete Fairburn  34:25 Yeah. Christian Klepp  34:26 How many conversations are we having? How many of those conversations are converting, right? Pete Fairburn  34:31 Yeah, Christian Klepp  34:31 Versus the ones that aren’t or are dropping off, right? Pete Fairburn  34:35 But also, I mean, yeah, absolutely, all of those things. Again, it’s, it’s having, it’s always good for any, anyone in this space, be it business owner, marketing, Christian Klepp  34:46 yeah, Pete Fairburn  34:46 stakeholder, to make sure they understand the business metrics that they’re working with. So revenue is one thing, but margin and profitability are absolutely key, because we’ve seen it before. Again, I’m sure you have where you have business. Is that are busy fools. They’re taking. They’re converting loads of low value deals, one offs, but they’ve never aligned on where the high revenue work is. We once had a client who were busy dealing with inquiries every day, and they were converting them, but they weren’t. They weren’t moving the needle. They were barely profitable, and yet, there were massive opportunities they were missing because a couple of key stakeholders weren’t talking about how to offer to this really high margin longer sales cycle, but really high margin stuff. But once you start understanding where your profitability lies and where your costs are, and perhaps products or services that if you just leaned on a little bit, could dramatically increase your profit line, then you start getting interesting results. Christian Klepp  35:49 Yeah, yeah. Well, thanks for pointing that out. That’s absolutely paramount, right margin of profitability. Okay, for this next question, I would have asked you to get up in Hyde Park in the Speaker’s Corner, right? But in the interest of time, just what is the status quo in your area of expertise that you passionately disagree with, and why? Pete Fairburn  36:11 The belief that better marketing can fix a weak or undifferentiated offer so you can optimize endlessly, but if you’re interchangeable, you’re just competing harder for the same result. So I really feel for a lot of marketing teams, because they’re often asked to outperform competitors without being given anything structurally within the business that’s meaningfully different to say. So they’re literally they’ve got no point of difference. So it doesn’t matter how crack your marketing team is how good they are. If you are interchangeable, and there’s nothing different about you, you’re on a hiding to nothing. Christian Klepp  36:48 Exactly, exactly. You can throw whatever analogy you want at that, right, like lipstick on a pig, build a facade, right? All of that, right? But that’s that’s absolutely true. That’s absolutely true. Pete, once again. I mean, this is a great conversation. Loved having you on for a second time. Maybe there’ll be a third. Who knows, right? But thanks again for coming on. Please. Quick introduction to yourself and how people out there can get in touch with you. Pete Fairburn  37:12 Yeah, so I’m Pete Fairburn. I’m the co founder and one of the directors at morphsites. We build websites, platforms and integrated systems, along with supporting digital marketing, a big part of what we do, though, is focus on the thinking first. So everything that we’ve talked about today is baked in. We’ve got a proprietary process and set frameworks that help us deliver really meaningful changes. So if you want a conversation, that’s how we do things. We don’t pitch, we talk. Can help you. Christian Klepp  37:44 Fantastic, fantastic. So once again, Pete, thanks so much for your time. Take care, stay safe and talk to you soon. Pete Fairburn  37:50 Thanks, Christian, thanks for having me. Christian Klepp  37:52 All right. Bye, for now.

3. Dr. Francis Townsend and Father Charles Coughlin emerged as major external pressures on Roosevelt's policy-making during the 1930s. Townsend's popular $200-a-month pension plan for seniors effectively forced FDR to introduce Social Security to neutralize the movement's growing political momentum. Meanwhile, Coughlin, a powerful "radio priest," transitioned from a Roosevelt supporter to a fierce critic after a failed reconciliation meeting at Hyde Park. Coughlin eventually teamed up with Townsend and Gerald L.K. Smith to form a third party, though these "amateur" politicians struggled to gain significant ballot access. (4)1936 SRRESTING PROTESTERS DC

تواصل معانا وشاركنا افكاركنوضح كيف يتحول دور التسويق مع زيادة الـ seniority من التنفيذ إلى التفكير الاستراتيجي، ولماذا التحليل والابتكار هما قلب الشغل الحقيقي. نفكك الفرق بين التسويق والإعلان، ونربط الأدوات والأتمتة بالاستراتيجية بدل الاعتماد عليها كحل سحري. • معنى اختلاف الأدوار مع التدرج الوظيفي في التسويق • أهمية مهارات التحليل وتحليل الأرقام والسلوك • الإبداع كحل للمشكلات وليس كزينة للحملات • حدود الأدوات و e-commerce automation أمام غياب الاستراتيجية • فكرة local flavor داخل الشركات العالمية • الانتقال من red ocean إلى blue ocean كميزة تنافسية • الفرق العملي بين advertising و marketing • الفارق بين marketing manager و marketing director من حيث المسؤولية • اختلاف الأسواق والمنافسة عبر شمال أفريقيا وفئات المنتجات • الاستدامة كجزء من تفكير الشركة والاستراتيجية Support the showاستمتع بتجربة سماع بودكاست فريدة من خلال ابليكشن بزنس بالعربي واستفيد من محتوى اضافي وحصري في البزنس وتطوير ذات حمل تطبيق من بزنس بالعربي من خلال الرابط: https://m.mtrbio.com/BBA-Applicationرعاة بودكاست بزنس بالعربي:

River Cruising in the United States: American Cruise Lines Destinations & ItinerariesThink river cruising is only for Europe? Think again. In this episode of All Things Travel, travel advisors Ryan and Julie — co-owners of Wonder and Beyond Travel — dive deep into river cruising right here in the United States, spotlighting American Cruise Lines and what makes them a standout option for domestic travelers.What makes American Cruise Lines different?Ships built in the USA (Salisbury, Maryland)Staterooms nearly the size of hotel rooms — all with private balconiesTruly all-inclusive: food, drinks, onboard enrichment & most excursionsVessels range from classic Mississippi paddleboats to modern catamaransShips carry fewer than 200 guests for a boutique experienceFlights and pre-cruise hotel often includedItineraries covered in this episode:

In January 1989, 43-year-old Thomas Charles Hammerton was found stabbed to death on a quiet street in Houston's Hyde Park neighborhood, near the city's Montrose district. Hammerton had moved to Houston from Youngstown, Ohio, seeking a place where he could live more openly and freely in one of the city's most vibrant LGBTQ+ communities.But his murder came at a time when organized skinhead groups and hate-motivated violence were spreading across the United States. In Houston, reports of harassment and attacks by neo-Nazi skinheads had already begun to surface in Montrose and surrounding neighborhoods.Investigators eventually identified a self-described skinhead as a prime suspect during a narcotics raid that uncovered drugs and multiple knives believed to be consistent with the weapon used in the killing. Despite the discovery, no homicide charges were ever filed.Nearly four decades later, the murder of Thomas Charles Hammerton remains unsolved.If you have any information about the murder of Thomas Charles Hammerton, please call Texas Crime Stoppers at (800) 252-8477.You can support gone cold and listen to the show ad-free at https://patreon.com/gonecoldpodcastFind us at https://www.gonecold.comFor Gone Cold merch, visit https://gonecold.dashery.comFollow gone cold on Facebook, Instagram, Threads, TikTok, YouTube, and X. Search @gonecoldpodcast at all or just click https://linknbio.com/gonecoldpodcast#JusticeForThomasHammerton #Houston #HarrisCounty #TX #Texas #TrueCrime #TexasTrueCrime #ColdCase #TrueCrimePodcast #Podcast #ColdCase #Unsolved #MissingPerson #Missing #Murder #UnsolvedMurder #UnsolvedMysteries #Homicide #CrimeStories #PodcastRecommendations #CrimeJunkie #MysteryPodcastBecome a supporter of this podcast: https://www.spreaker.com/podcast/gone-cold-texas-true-crime--3203003/support.