Podcast appearances and mentions of Susan Allen

Tampons in an Ice Cream TubIn this episode of Brand Growth Heroes, I'm joined by Tara Chandra and Susan Allen, co-founders of Here We Flo, the organic, sustainable period care brand turning one of the most shame-coded categories in consumer brands into something loud, funny, feminist and brilliantly visible on shelf. We talk about how two friends from LSE spotted a gap in women's intimate products, started with a period care idea in a Hackney flatshare, and built a challenger brand now stocked across major retailers including Boots, Tesco, Sainsbury's, Asda, Superdrug and Holland & Barrett.Here We Flo shows us the power of brand strategy to create value when the category ITSELF is broken. Tara and Susan didn't just create organic cotton tampons, pads and liners; they questioned why period care was hidden, clinical and functional when other parts of consumer life had already moved towards better materials, better design and better conversations. We cover packaging as a growth lever, why their ice cream tub became a “trolley magnet”, how they think about rate of sale rather than just chasing distribution, and why their mission now stretches across cycle care, bladder care and sexual wellness.What You'll Learn Why Here We Flo used packaging as their first “billboard” before they could afford media.  How starting in independent Hackney stores helped them build product market fit.  Why brand tone of voice matters so much in categories shaped by shame and stigma.  How they think about growing rate of sale with existing retail partners.  Why product reliability is non-negotiable in period care and bladder care. Key Topics Discussed Building a feminist challenger brand  Organic and sustainable period care  Packaging as a shelf strategy  Launching in independent retailers  Breaking into WHSmith Travel, Boots and Tesco  Making taboo categories emotionally accessible  Period care, bladder care and sexual wellness  Growing through rate of sale, not just distribution  Education on shelf and in-store communication  Sports partnerships, stigma and period confidence  Building a team of 31 women  Scaling towards 50–100% growth ambitions Like this episode? PLEASE share the love by sharing this episode with another founder building a challenger brand, a colleague or a mate who loves brilliant non-alcoholic drinks, or anyone trying to work out how to build a sharper, more focused growth model.Don't forget to FOLLOW or SUBSCRIBE to Brand Growth Heroes on your favourite podcast app, and even LEAVE A REVIEW - both of these actions make a MASSIVE difference to our mission to help more founders just like you.Join our community Instagram (https://www.instagram.com/brandgrowthheroes) LinkedIn (https://www.linkedin.com/company/brand-growth-heroes/?viewAsMember=true) Youtube (https://www.youtube.com/@brandgrowthheroes)Find out more about the programmes and courses Fiona runs here (https://www.brandgrowthheroes.com/mini-mba-2026)AND Do you want to lean in to unlock value from AI? We have a whatsapp group -the  NextGen CPG WhatsApp group for founders leaning in to the value that a leadership approach to engaging with AI can unlock for businesses like yours. Do you want to join? *** A massive thanks thanks to Brand Growth Heroes' podcast sponsor -  Joelson, the commercial law firm ***If you're a founder, you already know how much energy goes into building the perfect product, creating standout branding and connecting with consumers.But scaling a CPG business also brings legal complexities that can make or break your growth journey - from contracts and regulatory compliance to protecting your intellectual property.That's why we're proud to partner with Joelson, the leading commercial law firm specialising in helping founders of scaling consumer brands.Joelson works with brands like Little Moons, Trip, Eat Natural, Bear Graze and Pulsin, and advised the innocent founders on their landmark sale to Coca-Cola - and still work with them at JamJar Investments today!Joelson is offering a FREE LEGAL CONSULTATION to all BGH listeners (mailto:hello@joelsonlaw.com) - we highly recommend you take them up on it!CREDITSThanks to our Sound Engineer Gyp Buggane at Ballagroove.com and all the rest of the Brand Growth Heroes team.

FAITH IS LIBERATING! 7/5/26 Susan Allen Luke 4:16 KJV  And he came to Nazareth, where he had been brought up: and, as his custom was, he went into the synagogue on the sabbath day, and stood up for to read. 17 And there was delivered unto him the book of the prophet Esaias. And when […]

When Your Words Matter 6/14/26 susan allen Mark 11:11 KJV 11 And Jesus entered into Jerusalem, and into the temple: and when he had looked round about upon all things, and now the eventide was come, he went out unto Bethany with the twelve.12 And on the morrow, when they were come from Bethany, he […]

The SPEAKER INSIDE of US 5/24/26 susan allen Jesus told Thomas in John 20:29 ESV “Have you believed because you have seen me? Blessed are those who have not seen and yet have believed.”   Rom 10:1 ESV 1 Brothers, my heart's desire and prayer to God for them is that they may be saved. […]

Faith for the Long Haul 5/17/26 Susan Allen Heb 6:12-encourages us to be imitators of those who through faith and patience inherit the promises.  (Greek: longanimity, forbearance, fortitude) Heb 11 By faith Abel, By faith, Enoch and by faith Noah, (walked with God),  by faith Abraham, (friend of God) through faith Sarah received strength to […]

The Faith FILLED Prayer Happy Mother's Day! 5/10/26 Susan Allen   John 19:25-NKJV Now there stood by the cross of Jesus His mother, and His mother’s sister, Mary the wife of Clopas, and Mary Magdalene. 26 When Jesus therefore saw His mother, and the disciple whom He loved standing by, He said to His mother, […]

The BLESSING of FAITH 5/3/2026 RCC Family Day Faith doesn't say what is seen with our eyes FAITH SAYS WHAT GOD SEES  (I say what God sees) Gen 1:26-ESV  Then God said, “Let us make man in our image, after our likeness. And let them have dominion over the fish of the sea and over […]

The Capability to Believe 4/26/26 Susan Allen ?Are you a Christian, have you accepted Jesus as Lord?   Eph 2:1-10 ESV And you were dead in the trespasses and sins 2 in which you once walked, following the course of this world, following the prince of the power of the air, the spirit that is […]

4/5/26 Susan Allen   WHERE WAS JESUS? What was happening? John 2:18-ESV So the Jews said to him, “What sign do you show us for doing these things?” 19 Jesus answered them, “Destroy this temple, and in three days I will raise it up.” 20 The Jews then said, “It has taken forty-six years to […]

Are You Ready to Leave the Sideline? 3/22/26 part of the righteousness series Heb 5:7-14, 2 Cor 5:11-21, Gal 3:13, Is 53:1-12, Gal 2:20-21, Rom 5:1-6:1-4 The effect of Righteousness Ps 5:12, 1 Peter 3:12, Ps 37:21-39, Ps 55:22, Ps 64, Ps 68:3, Ps 72:7, Ps 92:12, Prov 2:7, Prov 11:10, 29:2, 29:7, Prov 15:6, […]

The Right Mindset 3/8/26 Susan Allen Matt 9:1-KJV And he entered into a ship, and passed over, and came into his own city. 2 And, behold, they brought to him a man sick of the palsy, lying on a bed: and Jesus seeing their faith said unto the sick of the palsy; Son, be of […]

LIVING RIGHTEOUS 3-1-26 Susan Allen Rom 8:1-ESV There is therefore now no condemnation for those who are in Christ Jesus. 2 For the law of the Spirit of life has set you free in Christ Jesus from the law of sin and death. 3 For God has done what the law, weakened by the flesh, […]

THE EFFECT of RIGHTEOUSNESS   2/22/2026 susan allen 2026: We are growing and changing. Abiding and fruitful. REVIEW: Heb 5:11 ESV  About this we have much to say, and it is hard to explain, since you have become dull of hearing. 12 For though by this time you ought to be teachers, you need someone […]

Laying the Foundation for Growth 2/15/26 Susan Allen Heb 5:7- ESV  In the days of his flesh, Jesus offered up prayers and supplications, with loud cries and tears, to him who was able to save him from death, and he was heard because of his reverence. 8 Although he was a son, he learned obedience […]

ADD To Your Faith… Review and Part 4 A New Lens 2/1/26 Susan Allen Review week 1 & 2: 2 Peter 1:4 KJV 4 Whereby are given unto us exceeding great and precious promises: that by these ye might be partakers of the divine nature, having escaped the corruption that is in the world through […]

ADD To Your FAITH… Part 3 “CALLED TO”  1/18/26 Susan Allen Something very important was said in 2 Peter1:3 3 His divine power has granted to us all things that pertain to life and godliness, through the knowledge of him who called us to his own glory and excellence (kjv-Virtue)   *CALLED US TO!* Peter […]

ADD To Your FAITH… Part 2 1/11/26 Susan Allen 2 Peter 1:1 ESV Simeon Peter, a servant and apostle of Jesus Christ, To those who have obtained a faith of equal standing with ours by the righteousness of our God and Savior Jesus Christ: 2 May grace and peace be multiplied to you in the […]

The ONE Who Came part 2 12/14/25 Susan Allen Heb 2:14-ESV Since therefore the children share in flesh and blood, he himself likewise partook of the same things, that through death he might destroy the one who has the power of death, that is, the devil, 15 and deliver all those who through fear of […]

The ONE who Came 12/07/25 Susan Allen Rev 1:8 kjv I am Alpha and Omega, the beginning and the ending, saith the Lord, which is, and which was, and which is to come, the Almighty.                                                                                                 ^all ruling Jesus didn't just show up in the New Testament in a manger —He was John 1:1-ESV  In […]

REVIEW: KNOWING JESUS  part 1: IN THE BEGINNING John 1:1-KJV  In the beginning was the Word, and the Word was with God, and the Word was God. 2 The same was in the beginning with God. 3 All things were made by him; and without him was not any thing made that was made. In […]

Come UP Higher The Beatitudes- Blessed are they that are Persecuted 11/16/25 Susan Allen Matt 5:1-KJV  And seeing the multitudes, he went up into a mountain: and when he was set, his disciples came unto him:2 And he opened his mouth, and taught them, saying, 3 Blessed are the poor in spirit: for theirs is […]

Come Up HIGHER series Blessed are the peacemakers    11/9/25 Susan Allen Matt 5:1-KJV And seeing the multitudes, he went up into a mountain: and when he was set, his disciples came unto him:2 And he opened his mouth, and taught them, saying,3 Blessed are the poor in spirit: for theirs is the kingdom of heaven.4 […]

Family is Important to God 10/19/25 Susan Allen Fall Family Day God is for FAMILY! Gen 1:26-NKJV  Then God said, “Let Us make man in Our image, according to Our likeness; let them have dominion over the fish of the sea, over the birds of the air, and over the cattle, over all the earth […]

COME UP HIGHER part 4 Blessed are those who hunger and thirst after Righteousness 10/12/25 Susan Allen   Matt 5:1-kjv And seeing the multitudes, he went up into a mountain: and when he was set, his disciples came unto him:2 And he opened his mouth, and taught them, saying,3 Blessed are the poor in spirit: […]

Come Up Higher Part 2 The Beatitudes 9/28/25 Susan Allen REVIEW —Matt 5:1-KJV And seeing the multitudes, he went up into a mountain: and when he was set, his disciples came unto him:2 And he opened his mouth, and taught them, saying,3 Blessed are the poor in spirit: for theirs is the kingdom of heaven. […]

In this episode, Cassandra chats with medium, Susan Allen about our soul pets, why they come into our lives, what they experience during their transition and how we can connect with them in spirit. Susan Allen is an internationally renowned Psychic Medium & Animal Intuitive. Connecting with Spirit, Susan consistently delivers powerful messages with gentleness, compassion, warmth, and wit, providing healing, peace, and closure to her clients. Having spent decades cultivating her innate spiritual gifts, Susan draws from her experience as an Energy Healer, Ho'oponopono Practitioner, Author and Spiritual Mentor. Susan works with individuals and groups from celebrities to doctors, professional athletes to moms, families, and more. You can book a animal soul speak reading with Susan Allen here:https://susanallenmedium.com/animal-soul-speak/Follow Susan on instagram:https://www.instagram.com/susanallenmedium/Follow Susan on Facebook:https://www.facebook.com/susanallenmedium/ For more info on Cassandra's new offerings check out her booking calendar here:https://app.acuityscheduling.com/schedule.php?owner=14575631 Apply to work one on one with Cassandra or in an small group:https://forms.gle/xS6LfD5tM3zVApuy5 Learn more about my sacred structure sessions: https://cassandrabodzak.com/sacred-structure-sessions Join the FREE Manifestation challenge in the DDYL Facebook Group: https://www.facebook.com/groups/divinelydesignyourlife Grab my FREE Divinely Design Your Life Meditation Bundle to help amplify your manifesting practice and reinvigorate your spiritual connection here: https://www.divinelydesignyourlife.com/meditation-bundle Join the conversation on my “You with Intention” substack where I share my personal insights on what it looks like to be consciously creating your life first hand as well as my best advice on how to do it yourself right along with me. :)https://cassandrabodzak.substack.com/ Grab the “Amplify your Magnetism” 40 day guided manifesting through meditation journey here:https://www.divinelydesignyourlife.com/offers/9W5F4G7C/checkout Grab your copy of “Manifesting Through Meditation” the book here: https://amzn.to/2TZkX49Grab your copy of “The Spiritual Awakening Journal” here: https://amzn.to/3IJe8JdGet FREE Content from Cass on the DDYL Facebook Group: https://www.facebook.com/groups/divinelydesignyourlifeLove audiobooks like me? Join audible: https://amzn.to/2W4RcO3 Say Hi to Cassandra on social media!http://facebook.com/cassandrabodzakhttp://twitter.com/cassandrabodzakhttp://instagram.com/cassandrabodzakhttp://youtube.com/cassandrabodzakTV

Come Up Higher 9/21/25 Susan Allen Matt 4:16 The people which sat in darkness saw great light; and to them which sat in the region and shadow of death light is sprung up.17 From that time Jesus began to preach, and to say, Repent: for the kingdom of heaven is at hand.18 And Jesus, walking […]

Our Responsibility with the TRUTH 9/14/25 Susan Allen 1 Tim 3:14-ESV  I hope to come to you soon, but I am writing these things to you so that, 15 if I delay, you may know how one ought to behave in the household of God, which is the church of the living God, a pillar […]

“Authorized to Say Something” by Susan Allen. The post Authorized to Say Something appeared first on Christian Ministries Church.

Godly Financial Wi$dom 8/31/25 Susan Allen   “Wealth” is in WHAT YOU KNOW not in WHAT YOU HAVE It's not what you make but what you do with what you make               Prov 3:13-17 NIV13 Blessed is the man who finds wisdom, the man who gains understanding,14 for she is more profitable than silver and yields […]