DIY Musician Podcast

In episode #368 of the DIY Musician Podcast, we sit down with Jack Conte, co-founder and CEO of Patreon, as well as one-half of the musical duo Pomplamoose and co-leader of Scary Pockets. Jack shares his unique insights on what he calls “the end of the follower era” in 2024. We dive into what it means to be a musician today, how the changing digital landscape affects creators, and why metrics still play a crucial role in shaping careers. Whether you're an artist or simply curious about the future of content creation, this conversation is packed with valuable takeaways. Tune in for a thought-provoking discussion on the evolving role of social platforms, fan engagement, and much more.

Your personal brand doesn't stop at what you post on Spotify, TikTok, and Instagram. It's also expressed in the way you interact with other artists in your community, how you pitch your music to tastemakers, and how you present yourself in interviews. These forms of outreach expose you to new audiences who could make a genuine connection with you and get invested in your music — and it all starts with a great first impression. What will you do to stand out in a way that's authentic to you and your music? In this episode of the DIY Musician Podcast, Via Perkins, Senior Communications & Content Manager at CD Baby, takes a deep dive with Annabelle Kline-Zilles, founder and host of That Good Sh*t, Daylon Hicks, founder of arabbitshole, and Meleah Hartnett, host of The Luna Collective podcast, to answer this question, including a Q&A featuring questions from CD Baby, That Good Sh*t, The Luna Collective, and arabbitshole audience members.  

In this episode of the DIY Musician Podcast, Cristina and Rachel offer insight into the process of building a band from scratch. Join them as they navigate the intricacies of finding the perfect performers and nurturing relationships within the group. Together they discuss some practical tips like how to keep a consistent rehearsal schedule, band calendar, how to communicate effectively, and much more.

In this episode of the DIY Musician Podcast, Jack talks with artist, Sarah Christine, about a life-changing accident that set her on the path of going all in on her music. Since then she quit her job, cashed out her 401K, doubled down on music, and is now moving to L.A. Jack and Sarah also chat about the making of her new album Hotel Earth which made it to the top on multiple Amazon Music charts.

In this episode of the DIY Musician Podcast, Cristina sits down with CD Baby Artist Services Manager, Austin, to discuss CD Baby Boost. Together they dive into the various royalties collected by Boost, registration with the MLC and SoundExchange, sync licensing opportunities, and how this service differs from the now retired CD Baby PRO. Please visit our Help Center for more info: https://support.cdbaby.com/hc/en-us/articles/17723985999885-CDB-Boost

In this episode of the DIY Musician Podcast, Cristina delves into the intricacies of pursuing a GRAMMY with Kaytee Long Becker from DIY PR Group. Together they celebrate Carla Patullo, a CD Baby independent artist and composer who won her first Grammy this year! They explore essential topics such as understanding FYC campaigns, distinguishing between album release and FYC strategies, determining the optimal career stage for submission, eligibility criteria, crucial deadlines, category selection significance, indispensable FYC campaign elements, a golden rule for success, and common pitfalls to avoid during the FYC journey. Connect with Kaytee Long Becker and learn more about her Express PR Campaign offer: https://www.instagram.com/kayteelongbecker kaytee@diyprgroup.com

In this episode of the DIY Musician Podcast, join Cristina as she engages in an enlightening conversation with Miami-based entertainment lawyer, Somara Jacques, Esq. Together they dive deep into the intricacies of copyright law, and explore the most frequently asked questions pertinent to independent musicians. This episode is a must-listen for musicians seeking clarity and a solid understanding of copyrights in the ever-evolving music industry. Follow Somara Jacques, Esq: https://www.instagram.com/thelattelawyer

In this episode of the DIY Musician Podcast, Cristina engages in a conversation with Megh Vakharia, CEO and co-founder of Symphony OS, exploring the necessity for artists to streamline their marketing efforts. Megh sheds light on Symphony's innovative solutions tailored to ease artist marketing burdens, freeing up valuable time for creative pursuits. With Symphony's tools, artists reclaim control over their careers, empowered to shape their destinies without relinquishing ownership. Symphony's mission is clear: to empower the next wave of a million artists to thrive independently, building their businesses on their own terms. Learn more about Symphony OS and claim your CD Baby discount here: https://www.symphonyos.co/partners/cdbaby

In this episode of the DIY Musician Podcast, Cristina sits down with two titans of the music industry: the renowned songwriting coach and music publisher, Judy Stakee, and the Emmy award-winning songwriter, producer, and coach, Mike Meiers. Together, they delve into the intricacies of songwriting approach, offering invaluable insights gleaned from their extensive experience. The spotlight, however, shines on their forthcoming virtual Songwriting workshop, "Hitmakers Live," on April 21st. Through this eagerly anticipated event, participants are primed to embark on a transformative journey, drawing from the wealth of wisdom accumulated by these industry leaders and major guest artists and educators. Expect not only to refine your craft but also to forge meaningful connections within a community of dedicated songwriters, akin to yourself. Whether you're a seasoned professional or an aspiring songwriter, this workshop is an unmissable opportunity to refine your skills, expand your network, and ultimately, make your mark in the world of music.

In this episode of the DIY Musician Podcast, Cristina and Rachel welcome Via to the show. Together, they delve into the intricacies of being categorized as a "female" musician within the industry, exploring their personal perspectives on this label. While some express frustration at the persistent emphasis on gender in their work, others view it as a meaningful community to belong to. They navigate the concept of multiple truths coexisting within identity and its impact on their journeys in the music industry.

In this episode of the DIY Musician Podcast, hosts Cristina and Rachel dive deep into the dynamic world of short form video trends dominating the internet landscape in 2024. From viral challenges to captivating storytelling techniques, they unravel how independent artists can leverage these trends to amplify their presence and engage with audiences on a whole new level. Additionally, they shed light on the CD Baby Video Creator Tool, unveiling its ability to seemlessly craft compelling Spotify Canvas videos.

In this episode of the DIY Musician Podcast, Jack engages in a compelling conversation with Sync Songwriter Chris SD, delving into the intricacies of succeeding in the realm of Sync Licensing. Tune in as Chris shares valuable insights into crafting sync-friendly tunes, understanding licensing deals, and building relationships with music supervisors. Whether you're a seasoned musician or just starting, this episode provides actionable tips to navigate the sync licensing landscape effectively and elevate your DIY music career. Don't miss this eye-opening discussion that could be the key to unlocking new opportunities for your music.

Heading out on tour our can introduce a range of stressors, spanning from confined living spaces to an inflexible (or non-existent) schedule, limited food choices, feelings of isolation and detachment from your people back home, free booze at every turn, and less-than-ideal sleeping conditions. These factors can contribute to physical and mental strain for indie artists who are just out there trying to put their best on stage. In the latest episode of the DIY Musician Podcast, Cristina Cano and Rachel Beringer offer practical health hacks to help musicians maintain their physical and mental well-being while on the road.

In Episode 353 of the DIY Musician Podcast, Jack delves into a riveting conversation with the seasoned musician and author, Shannon Curtis. This episode unveils the fascinating story behind Curtis's viral hit, offering a glimpse into the magic that propelled her into the spotlight. Beyond the music, Curtis discusses the success of her intimate house concert tours, providing a unique perspective on connecting with audiences on a personal level and making it profitable. Curtis generously shares her approach to giving back to her fans, creating a bond that transcends the traditional artist-fan dynamic. Join Jack and Shannon Curtis on this enriching episode as they explore the multifaceted facets of her artistic journey, offering a profound look into the life of a truly independent and inspiring musician.

In this episode of the DIY Musician Podcast, Cristina sits down with DIY Musician regulars Rachel and Jack to delve into their New Year's creative resolutions, share insightful songwriting goals, and reflect and celebrate their artist triumphs from 2023. As a bonus, Rue joins the conversation to provide valuable information on Tidal's innovative "Collabs" product, offering listeners an exclusive peek into the cutting-edge features reshaping the music collaboration landscape.

In this episode the of the DIY Musician Podcast, Jack sits down with Abigail Fierce and discusses her dynamic career between being an LA-based indie-pop songstress, her songwriting process, to her growing acting resume!

In Episode 350 of the DIY Musician Podcast, Cristina and Rachel share their personal predictions for the future of the music industry in 2024. While these predictions are purely for fun and not grounded in data, their enthusiasm and insightful banter make for an entertaining exploration of what the musical journey might hold in the coming year.

In Episode 349 of the DIY Musician podcast, Cristina has the pleasure of sitting down with two remarkable guests, Anna Held and Christine Barnum from CD Baby, as they celebrate an incredible 25 years of CD Baby being the leader in independent music. The episode is a journey through time, delving into the past of CD Baby and sharing amusing anecdotes that reflect the vibrant spirit of our journey. As we reminisced about the challenges and triumphs, the conversation was not only a nostalgic reflection but also a testament to the enduring importance of the artists who have been the heartbeat of our company. 

In the milestone Episode 349 of the DIY Musician podcast, Cristina has the pleasure of sitting down with two remarkable guests, Anna Held and Christine Barnum from CD Baby, as they celebrate an incredible 25 years of CD Baby being the leader in independent music. The episode is a journey through time, delving into the past of CD Baby and sharing amusing anecdotes that reflect the vibrant spirit of our journey. As we reminisced about the challenges and triumphs, the conversation was not only a nostalgic reflection but also a testament to the enduring importance of the artists who have been the heartbeat of our company.

Join Cristina and Rachel as they delve into the strategies for fostering community within the DIY music market, addressing the challenges posed by industry changes. Inspired by Brian Eno's concept of "scenius," the discussion revolves around the communal intelligence that drives cultural movements. Together, they explore the power of community building, emphasizing the importance of supporting local artists, collaboration with other creatives, and other opportunities to keep the DIY music scene thriving.  

Cristina gives a little insight into what is next for the DIY Musician Podcast, and Jack interviews artist BARii about their incredible journey as a DIY artist turned pro-songwriter.

Relationships are the driving force behind a successful music career. Think of a photographer who captures your essence, a marketing expert who promotes your music, and a meticulous mentor who helps you find order in chaos. As an independent artist, you'll encounter a diverse network of supporters who can redefine your musical journey. In episode #346 of the DIY Musician Podcast, Chris and Cristina explore these essential connections, unveiling eight key allies you should engage with. Plus, Chris has a big announcement...

Running ads for your music isn't easy, no matter what the experts tell you. But it CAN be one of the best ways to reach new listeners and build a lasting audience of fans and customers. So in this episode, Chris and Cristina talk about 10 ways to streamline your ad efforts. The point of this conversation isn't to provide tips on maximizing and optimizing and endlessly tinkering with options. It's to simplify your life running ads, so you can realistically see progress, not perfection. 

After 18 years as a band AND business, Bombadil is still going strong. In this "Artist Spotlight" episode of the DIY Musician Podcast, Cristina and Chris interview James Phillips of the independent indie-folk group about their long journey as a recording and touring act, the challenges they faced along the way, and how the keys to their longevity are creative respect, daily habits of collaboration and communication, and treating every aspect of their music like a business. -- Check out Bombadil's music and tour dates. Follow their touring and recording adventures. -- Distribute your music with no annal fees. Plan your successful release with a customized timeline.  Learn how to grow your audience, boost your streams, and build a sustainable music career on your own terms. 

Threads is one of the fastest growing apps in history. Can musicians benefit from adopting this "carbon copy of Twitter," or is it all hype? In this episode, we ask CD Baby's Social Media expert Rachel Bearinger all about the app, its origins, how it's integrated with Instagram, present and future functionality, and the real concern: Should musicians embrace Threads, ignore it, or wait and see?

Are you struggling to find the time to make and promote your music? In this episode, Chris & Cristina discuss ways to carve out MORE time for your music amidst a busy life, and how to get more productive and creative within the limited time you have already.

As the old saying goes, you never get a second chance to make a first impression. Sadly, music is such a public-facing endeavor that our egos are often on high-alert, which can lead to to moments where we put our worst foot forward! What can we do about it? In this episode, Chris & Cristina discuss some common musician pitfalls when it comes to social etiquette, networking, artist mindset, and more. Plus, we'll hear a short discussion between CD Baby's Jack Poulis and Lee Wilson, an R&B singer who found success while exploring a completely different genre. 

IF you do it right, advertising on social is one of the best ways to build an audience for your music. But so many musicians are held back by bad attitudes and misconceptions about advertising. In this episode, Chris interviews social advertising expert Kyle "Circa" LeMaire to set the record straight on music advertising.

There's no doubt, great social content can unlock so many doors in your music career. But “social” can also feel tired and impersonal, like you're shouting into the void. In this episode, Chris & Cristina discuss how to engage audiences without relying on big platforms or one-off posts. Check out this inspiring list of alternative ways you can interact with your fans so that your messages and conversations feel personal and surprising!

Are there common struggles most young musicians face? Can they be avoided? Whether you're a new musician just starting out, or you're an experienced artist looking for a reminder on healthier ways to maintain your music career, this episode is for you. Cristina and Chris discuss the five things they wish they'd known years ago. If they'd learned these lessons earlier, their music (and happiness) might've been further along by now. 

After 15 years of hosting this podcast, Kevin Breuner has moved on to the next adventure in his music career — but the DIY Musician Podcast will continue! What's going to change? What's going to stay the same? In this quick bonus episode, Chris Robley previews the new format, and tells you how you can shape the future of this podcast!

After 17 years at CD Baby and 15 years hosting this DIY Musician Podcast, Kevin Breuner has a big announcement: He's saying farewell to both and looking forward to a new adventure in his music career.   Where's he headed? What did he learn from his time at CD Baby? And what's his top 6 tips for musicians who want to make a life in music?  All that and more in this episode.

Artists who want to promote their music online know they have to be active on social to build an audience and engage fans, but some days you just don't know what to post! If you're stumped for social inspo, check out this episode of the DIY Musician Podcast where we run through an insane list of ideas for you to try. 

Pursuing a music career can be incredibly challenging. As an independent musician, it's easy to get overwhelmed and frustrated. The journey is full of ups and downs, and the road ahead looks like endless work. But why do musicians really quit? What are the pain-points that cause so many talented musicians to throw in the towel? And most importantly, how can you overcome these challenges and thrive in your music pursuits? In this episode of The DIY Musician Podcast, we'll take a look at some common reasons why musicians quit, and offer encouraging solutions to help you keep moving forward! 

Spotify has launched some new tools for artists to promote their music, and in today's episode we're going to discuss how to use these new features and what they might mean for your music poromotion. Plus, we have 5 fun music marketing hacks!  

Whether you love it or hate it, social media is one of your best options when it comes to finding an audience for your songs and building a lasting fanbase.  In this episode, we talk with Cassie Petrey, CEO and co-founder of Crowd Surf, a music marketing firm that has run social media campaigns for household names like Camila Cabello, Kim Petras, and Backstreet Boys, as well as countless local and grassroots artists. 

Email is still the most effective online communications channel you have to market your music, drive sales, and deepen your connection with fans.  If that's statistically true (and it is), then why do so many musicians fumble when it comes to their email list?  In this episode, we'll address 15 common mistakes musicians make when it comes to email marketing.

Are you holding your own music back?  Whenever we hear an artist rationalize why they haven't achieved a certain level of success, it often seems like they're getting in their own way due to some outdated beliefs or faulty priorities. And this has nothing to do with the quality of the music. Sometimes people with amazing songs aren't reaching the audiences they could because they're holding too tightly to ideas that no longer serve them. Is it time to embrace new tools, trends, and mindsets? Time to abandon some stale modes of thinking? In this episode, we'll discuss five things we should all let go of!

There's too much music out there now for an average listener to care about YOUR SONGS just because they're available on streaming platforms.  That's why you need to create anticipation BEFORE your new music launches. In this episode we'll discuss how to do exactly that, drawing lessons from artists such as Walk Off the Earth, Emma McGann, and Ellie Dixon.

Would you rather earn a living from your music or gain massive reach on social and streaming?  Of course those two things don't HAVE to be at odds, but when you're towards the beginning of your music career, it helps to focus on one top priority.  There isn't a correct goal; it'll differ depending on your interests and talents. But how you allocate your time and budget will change based on the priority: paid or famous?   In this episode, we discuss those differences.

Everyone is talking about A.I. — or "artificial intelligence" — and the impact it will have on musicians and artists. Will advanced machine-learning and information synthesis help usher in a new era of creativity, or could artificial intelligence destroy the music industry (on its way to destroying humanity?)