Podcasts about distribute

Today in the business of podcasting:Podcast Movement 2026 tickets are now on sale for $199, with the New York City conference set for September 17 and 18 at Terminal 5. The open call for speakers runs through June 30, with half of all sessions selected by popular vote.Tubefilter, in partnership with Comscore, the Whalar Group, and Gospel Stats, publishes "The Creators List," a guide to the content creators attending this year's Cannes Lions International Festival of Creativity.Apple announces OS 27, bringing upgraded video podcast playback, a fully redesigned Apple TV Podcasts app, and a smart downloads system ahead of a July 2026 public beta.Substack is actively working on distributing video podcasts to Apple Podcasts via HLS, according to comments from Substack product manager Zach Taylor.Point-To-Point Marketing's Tim Bronsil makes the case that YouTube is the most overlooked revenue stream in audio, as audiences follow trusted personalities and content rather than platforms.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

Today in the business of podcasting:Podcast Movement 2026 tickets are now on sale for $199, with the New York City conference set for September 17 and 18 at Terminal 5. The open call for speakers runs through June 30, with half of all sessions selected by popular vote.Tubefilter, in partnership with Comscore, the Whalar Group, and Gospel Stats, publishes "The Creators List," a guide to the content creators attending this year's Cannes Lions International Festival of Creativity.Apple announces OS 27, bringing upgraded video podcast playback, a fully redesigned Apple TV Podcasts app, and a smart downloads system ahead of a July 2026 public beta.Substack is actively working on distributing video podcasts to Apple Podcasts via HLS, according to comments from Substack product manager Zach Taylor.Point-To-Point Marketing's Tim Bronsil makes the case that YouTube is the most overlooked revenue stream in audio, as audiences follow trusted personalities and content rather than platforms.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

For decades they?ve been able to provide solar powered Gospel devices for the developing world. Megavoice has a goal this year to Distribute 500 000 Audio Bibles. Life, Culture and Current Events from a Biblical Perspective with Neil Johnson.Your support sends the gospel to every corner of Australia through broadcast, online and print media: https://vision.org.au/donateSee omnystudio.com/listener for privacy information.

Mandy Wiener speaks to Daily Maverick Investigative Journalist, Caryn Dolley about Narco-traffickers using maritime routes in SA to distribute drugs. The Midday Report with Mandy Wiener is 702 and CapeTalk’s flagship news show, your hour of essential news radio. The show is podcasted every weekday, allowing you to catch up with a 60-minute weekday wrap of the day's main news. It's packed with fast-paced interviews with the day’s newsmakers, as well as those who can make sense of the news and explain what's happening in your world. All the interviews are podcasted for you to catch up and listen to. Thank you for listening to this podcast of The Midday Report Listen live on weekdays between 12:00 and 13:00 (SA Time) to The Midday Report broadcast on 702 https://buff.ly/gk3y0Kj and on CapeTalk https://buff.ly/NnFM3Nk For more from The Midday Report, go to https://buff.ly/BTGmL9H and find all the catch-up podcasts here https://buff.ly/LcbDdFI Subscribe to the 702 and CapeTalk daily and weekly newsletters https://buff.ly/v5mfetc Follow us on social media: 702 on Facebook: https://www.facebook.com/TalkRadio702 702 on TikTok: https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702 CapeTalk on Facebook: https://www.facebook.com/CapeTalk CapeTalk on TikTok: https://www.tiktok.com/@capetalk CapeTalk on Instagram: https://www.instagram.com/ CapeTalk on X: https://x.com/CapeTalk CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567See omnystudio.com/listener for privacy information.

Catch Up on the latest leading news stories around the country with Mandy Wiener on Midday Report from 12:00 to 13:00. The Midday Report with Mandy Wiener is 702 and CapeTalk’s flagship news show, your hour of essential news radio. The show is podcasted every weekday, allowing you to catch up with a 60-minute weekday wrap of the day's main news. It's packed with fast-paced interviews with the day’s newsmakers, as well as those who can make sense of the news and explain what's happening in your world. All the interviews are podcasted for you to catch up and listen to. Thank you for listening to this podcast of The Midday Report Listen live on weekdays between 12:00 and 13:00 (SA Time) to The Midday Report broadcast on 702 https://buff.ly/gk3y0Kj and on CapeTalk https://buff.ly/NnFM3Nk For more from The Midday Report, go to https://buff.ly/BTGmL9H and find all the catch-up podcasts here https://buff.ly/LcbDdFI Subscribe to the 702 and CapeTalk daily and weekly newsletters https://buff.ly/v5mfetc Follow us on social media: 702 on Facebook: https://www.facebook.com/TalkRadio702 702 on TikTok: https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702 CapeTalk on Facebook: https://www.facebook.com/CapeTalk CapeTalk on TikTok: https://www.tiktok.com/@capetalk CapeTalk on Instagram: https://www.instagram.com/ CapeTalk on X: https://x.com/CapeTalk CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Andrew Dunn is the publisher of Longleaf Politics and  a contributing columnist to The Charlotte Observer. He joined me to discuss North Carolina GovernorJosh Stein's "troubling" economic development plan as well as former Governor Jim Hunt's "forgotten education agenda."Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

Gothic horror is having a moment, and Justin Denton got there before the wave. His feature The Curse of the Sin Eater is now streaming on Prime, built for under a million dollars with 19 shooting days, a single private benefactor, Chicago theater actors, an English manor that half-burned down and got rebuilt by hand, and a composer found on Spotify who bowed his guitar like a cello because he didn't own one. Justin is a VFX veteran who has worked on $200 million productions, directed VR experiences for Legendary, and now has a completed independent feature with a Samuel Goldwyn distribution deal to show for a process that looks nothing like what Hollywood taught him and everything like what filmmaking actually requires. Chris and Daniel dig into the full journey with Justin: how the sin eater mythology stuck with him through COVID, why he pitched it as a drama dressed in horror clothing, what it costs to make a real film in a union town, how distribution actually gets done in the backroom deals before AFM (American Film Market) even opens, and why not having a recognizable name in your cast is the one decision that follows a first-time director all the way to the release screen. The conversation ranges from the Philippou Brothers grinding out horror on YouTube in rural Australia to Demi Moore chasing a script nobody thought she would want, to why the studios are wrong about Gen Z and the movies. This is a real-world map of what it takes to make a feature right now. Links and References: Justin Denton on IMDB > Justin Denton on LinkedIn > Justin Denton on Instagram > The Curse of the Sin Eater Trailer > The Curse of the Sin Eater on Amazon Prime > Film discussed: Talk to Me (dirs. Danny and Michael Philippou)  The Substance (dir. Coralie Fargeat)  My Old Ass (dir. Megan Park)  Weapons (dir. Zach Cregger)  Obsession (dir. Cory Barker)  The Bride (dir. Maggie Gyllenhaal) Widows Bay (Apple TV+)  Honey Don't (dir. Ethan Coen)   This episode is sponsored by: Center Grid Virtual Studio Kitbash 3D (Use promocode "CGGarage" for 10% off)

This week, former Forrester Research Director Jeff Clark, is back in the studio with our host Ian Truscott to discuss 5 tips for getting your content into the LLMs, pulling at a thread that has come up a couple of times in previous episodes. They discuss: Leading with a clear, structured need definition. Publishing useful things for the audience and the robots Maintain consistent naming and terminology Brand is still important Distribute content across high-authority contexts Due to a scheduling challenge caused by family commitments over the long weekend, Ian's visit to our virtual bar, The Rose & Rockstar, comes from the archive, replaying a conversation from last year that is relevant to the topic of educating LLMs. In this bar conversation, over one of his classic cocktails, Robert Rose shares his thoughts on what we should be sharing with the LLMs and suggests an approach he calls “The Mullet” content strategy.  Enjoy! — The Links The people: Ian Truscott on LinkedIn  Jeff Clark on LinkedIn Robert Rose on LinkedIn Mentioned this week: OpenAI Launches Self-Serve Ads Manager for ChatGPT Robert discussing The Mullet Content Strategy on the This Old Marketing podcast  Robert's newsletter: Lens, his websites, robertrose.net and seventhbear.com Rockstar CMO: The Beat Newsletter that we send every Monday Rockstar CMO on the web and LinkedIn Previous episodes and all the show notes: Rockstar CMO FM. Track List: We'll be right back by Stienski & Mass Media on YouTube Piano Music is by Johnny Easton, shared under a Creative Commons license You Speak My Language by Morphine on YouTube You can listen to this on all major podcast platforms, including Apple Podcasts, Amazon Podcasts, and Spotify. Learn more about your ad choices. Visit megaphone.fm/adchoices

It's Thursday, May 21st, A.D. 2026. This is The Worldview in 5 Minutes heard on 140 radio stations and at www.TheWorldview.com.  I'm Adam McManus. (Adam@TheWorldview.com) By Jonathan Clark Finnish member of Parliament appeals religious liberty ruling A Finnish member of Parliament is appealing her religious freedom case to the European Court of Human Rights.  Finland's Supreme Court convicted Päivi Räsänen of hate speech in March. Her offense was writing a pamphlet about biblical sexuality 20 years ago. Alliance Defending Freedom International announced this month that she is making a final appeal in her case.  Räsänen commented, “The failure of the Finnish Supreme Court to uphold freedom of speech has set a dangerous precedent in my country and across Europe. ... I know I am not alone in facing unjust persecution under ‘hate speech' laws that make sharing Christian beliefs a criminal offense.”  French legislature rejects legalization of suicide French lawmakers rejected a bill to legalize assisted suicide last week.  The measure would even impose prison terms and heavy fines on people deemed to be obstructing access to assisted suicide.  Bruno Retailleau leads the conservative Les Républicains Party in France. The lawmaker argued against the bill, saying, “We cannot support a text that, in the name of a misguided progressivism, risks sacrificing the most vulnerable among us to the cold logic of budgetary constraints and legal precedents.” Franklin Graham preached to 30,000 people in Belarus On May 16th, Evangelist Franklin Graham shared the Gospel of Jesus Christ with over 30,000 people in Minsk, Belarus which is located in Eastern Europe with Russia to the east, Ukraine to the south and Poland to the west. Listen. GRAHAM: “Lying is a sin. We have all have lied. So, we're sinners. We've broken God's laws. We're under a judgment. We're under a death sentence. The wages of sin is death.” Indeed, Romans 6:23 declares, “For the wages of sin is death, but the gift of God is eternal life in Christ Jesus our Lord.” (You can watch his sermon through a special link in our transcript today at www.TheWorldview.com) It was reportedly the largest Evangelical event ever in the Eastern European country. Hundreds of people turned to Christ during the event. Graham wrote about one unique conversion story. He said, “One man shared that he had planned to end his life last Tuesday, but was not successful. He came tonight, heard the Gospel, and found true hope by putting his faith and trust in Christ.” John 3:17 says, “For God did not send His Son into the world to condemn the world, but that the world, through Him, might be saved.” Secretary of State Rubio blames Cuban problems on Communism Yesterday was Cuban Independence Day. It's the 124th anniversary of the birth of the Republic of Cuba. U.S. Secretary of State Marco Rubio marked the day by sharing a Spanish-language video message with the people of Cuba.  RUBIO: “The reason you are forced to survive 22 hours a day without electricity is not due to an oil ‘blockade' by the U.S. As you know, better than anyone, you have been suffering from blackouts for years. The real reason you don't have electricity, fuel, or food is because those who control your country have plundered billions of dollars, but nothing has been used to help the people. “Thirty years ago, Raúl Castro founded a company called GAESA. This company is owned and operated by the Armed Forces, and has revenues three times greater than your current government's budget. Today, while you suffer, these businessmen have $18 billion dollars in assets and control 70% of Cuba's economy.” Rubio blamed the country's economic hardship on its communist leadership. He stated, “President Trump is offering a new relationship between the U.S. and Cuba. … First, we are offering $100 million dollars in food and medicine for you, the people. But they must be distributed directly to the Cuban people by the Catholic Church or other trusted charitable groups. Not stolen by [government-run businesses] to sell in one of their stores.” Trump's endorsement defeats Rep. Thomas Massie in Kentucky In the United States, Republican Trump-backed candidates won their primaries on Tuesday.  Most notably, U.S. House candidate Ed Gallrein won a primary in Kentucky against Rep. Thomas Massie. Gallrein won 54.9 percent to 45.1 percent. Massie was an outspoken critic of some of President Trump's actions like the war with Iran.  The race cost $32 million, making it the most expensive contest for the U.S. House of Representatives in history.  U.S. parents more likely to identify as Christian than non-parents The American Bible Society released the second chapter of its report, “State of the Bible: USA 2026.” The survey evaluated parenting and faith. Notably, Gen Z and Millennial parents are much more likely to identify as Christians than people their age who are not parents. Over 60 percent of parents from the younger generations call themselves Christians. Meanwhile, less than 50 percent of non-parents do the same.   Among parents, 29 percent pray with their children regularly and 14 percent read the Bible with them regularly. Those numbers more than doubled among parents who are practicing Christians.  Bibles for the World will distribute 1.4 million copies of John And finally, Bibles For The World hopes to distribute 1.4 million copies of the Gospel of John this coming Saturday.  The global evangelism effort will span over 20 countries on Pentecost Saturday, May 23.  John Pudaite, the president of Bibles for the World, told the Christian News Wire, “It is record-breaking in that it's the single largest provision of Scripture in history for a one-day evangelistic event.” Romans 10:15 says, “How beautiful are the feet of those who preach the Gospel of peace, who bring glad tidings of good things!” Close And that's The Worldview on this Thursday, May 21st, in the year of our Lord 2026. Subscribe for free by Spotify, Amazon Music, or by iTunes or email to our unique Christian newscast at www.TheWorldview.com.  Plus, you can get the Generations app through Google Play or The App Store. I'm Adam McManus (Adam@TheWorldview.com). Seize the day for Jesus Christ.

Trump steals almost $2 billion of your money to re-distribute to his friends. What's to stop a local city council person from doing the same thing? Johnny Heidt with guitar news. Heard On The Show:Walz names Theodora Gaïtas Minnesota's next chief justiceMan dies days after being injured in attempted Minneapolis car theftSan Diego mosque shooter Cain Clark identified as former high school wrestlerSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of The Ross Simmonds Show, Ross makes a bold prediction: the next great CMO will be a media operator with a marketing budget. As AI and LLMs reshape how buyers discover and decide, traditional attribution, funnels, and SEO playbooks are breaking down. If you want to win in an AI-first world, it's time to shift from campaign thinking to category ownership. Key Takeaways and Insights: 1. The Future CMO = Media Operator - The next generation of CMOs won't just build campaigns—they'll own media ecosystems. - Success shifts from “creating great ads” to controlling the narrative across a category. - Media ownership (owned + partnered) becomes a strategic advantage. 2. AI Is Rewriting Buyer Behavior - LLMs like ChatGPT, Gemini, and Claude are influencing buying decisions directly. - Consumers are getting answers without visiting your website. - The opportunity isn't to interrupt attention—it's to shape what AI recommends. 3. The Power of LLM Memory - AI personalizes answers based on stored user context (company size, budget, role). - Each platform (Gemini, ChatGPT, Claude) has different memory advantages. - Tracking only head terms is a mistake—long-tail, bottom-of-funnel queries matter more. 4. From Presence to Scale - Old model: “How much content did we publish?” - New model: “How often are we referenced across the web?” - Visibility in conversations—onsite and offsite—is the new KPI. 5. Category Ownership Through Media Acquisition - Buy and build media assets within your niche. - Create high-value, proprietary, non-commodity content. - Distribute aggressively to influence what LLMs cite and recommend. —

How is the German market different to English speaking markets, and why might it be worth looking into translation? What are the best ways to translate, self-publish and market your books in German? With Skye MacKinnon. In the intro, thoughts on feeling empty after a book, and the benefits of SubStack for authors [Stark Reflections; Wish I'd Known Then]; AI-Assisted Artisan Author webinars 16 and 23 May. This episode is sponsored by Publisher Rocket, which will help you get your book in front of more Amazon readers so you can spend less time marketing and more time writing. I use Publisher Rocket for researching book titles, categories, and keywords — for new books and for updating my backlist. Check it out at www.PublisherRocket.com This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Skye MacKinnon is the award-winning, USA Today bestselling author of over 70 books across romance and children's books under multiple pen names, most of which are also available in German, which is her bestselling market. Her latest book for authors is Self-Publishing in German: How to Translate, Publish and Market Your Books. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes Why the German-speaking market is much bigger than just Germany, and which genres sell best there Title protection laws, the Impressum, and translator copyright How to find and vet human translators, and what a quality translation actually costs The current state of AI translation for fiction, and why quality assurance passes are essential Distribution decisions: the Tolino Alliance, Skoobe, libraries, and why IngramSpark doesn't work in Germany Marketing in German: BookDeals, LovelyBooks, ads, BookTok, and why pre-orders matter even more You can find Skye SkyeMacKinnon.com and her children's books at IslaWynter.com. Transcript of the interview with Skye MacKinnon Jo: Skye MacKinnon is the award-winning, USA Today bestselling author of over 70 books across romance and children's books under multiple pen names, most of which are also available in German, which is her bestselling market. Her latest book for authors is Self-Publishing in German: How to Translate, Publish and Market Your Books. Welcome, Skye. Skye: Hi. Thank you so much for having me. Jo: This is such an interesting topic. But first up— Tell us a bit more about you and how you got into writing and publishing. Skye: I've always loved writing, but I was always told, “Well, you can't be an author. Get a proper job.” So I became a journalist and did that for a few years, but there was always that love of creative writing. At some point when I was getting more active on social media, I was following some other indie authors and realised they're just like me. They're not special people. I had always pictured authors as these mythical beings high up above the rest of us. That gave me the courage to put out my own book. I self-published from the start, never even looked into trad publishing, and that was in 2017. I was really lucky because my first series totally hit it off. I was able to quit my job a year later and I have been a full-time author ever since. I started with romance and then, by accident, got into children's books. Which has been great fun. I don't even have children myself, but it's just that palette cleanser in between. Writing about cute animals and unicorns and just bringing some fun into everything. Nowadays I have about five or six pen names, depending on how you count, across genres, although most of it is romance, and that's my bread and butter really. Jo: Yes, I'm certainly one of those people who wish I could write romance. It always just seems to be the most profitable market in any language, I guess. Let's get into the book. It's a fantastic book. I've been through it myself. It's really packed full of everything you need, so we can't cover everything. Let's start by considering the German language in general. Why is German a good language market to consider expanding into? And for anyone who might not realise, why is it more than Germany? Skye: Well, Germans love to read, and depending on the statistic that you look at, they're generally seen as the third largest book market in the world after English and Mandarin Chinese. So it's a huge market, even though you think of Germany as a small little country in Europe. As you said, it's much more than Germany. Yes, you've got about 83 million people in Germany, but then you've also got Austria, Switzerland, Liechtenstein, parts of Belgium, Luxembourg, and even Italy. So if you look at the whole footprint on the map, it is much bigger than just the one country. A lot of young people there still read and go to bookshops. There's a huge bookshop culture. You will find, if you go to a high street there, way more bookshops than you do here in the UK, for example. There's demand for quality and for really gorgeous books. They have been way ahead of the curve when it comes to special editions and sprayed edges, and they also like translations. I found one statistic where about two thirds of all newly released titles in German are actual translations. Readers are used to translations, but until a few years ago it was all trad-published translations. So this transition is coming now. It's coming very, very fast, especially with AI. They generally are very open to translations as long as the quality is there. Jo: So what about specific genres then? Obviously we mentioned romance there, and romance is not just one genre anymore. Whatever they're writing— How can somebody tell if it's worth expanding into German? How do we do this? It takes time and effort and money, potentially. Skye: It can take a lot of money, so it is worth doing research. There's one easy way, which is just looking at your current sales and looking at how many books you're selling in Germany, Austria, and Switzerland at the moment in English. That can give you an indication of which of your books might be already quite popular there. Sometimes it's quite surprising. A lot of my books sell very differently in German than they do in English. I've got one series that did okay in English, and I almost didn't translate it. The German version is, I think, my second bestselling series in German and has completely surprised me. So sometimes it's worth just experimenting a bit. Otherwise, obviously as you said, romance is doing really well. There are a few surprises though. I had a chat with Draft2Digital and they gave me lots of information from their statistics, and they said about 40% of all the western title sales on Draft2Digital are actually in Germany, which is just a huge percentage. Jo: In English? Skye: Across languages. Jo: Mm-hmm. Skye: Germans, to be fair, they love their westerns. My dad in Germany, he has been watching westerns for I don't know how many decades. It is one of those things that is just really popular there. Another thing is anything that is set in other countries and really has the location as almost like a character. There's lots of Cornwall, Scotland, different islands, but also mountains and cities. So if your book is set in, even in New York City, if it has a clear setting—if it's not just that it could be any city—then that's a good one to think about translating. In general, most genres can do well. There's a few where you have to be a bit careful. Second World War books, for example. If you have a book that portrays every single German as a Nazi and as evil, it might not do as well in Germany. So some common sense when it comes to historical books. Otherwise, just look at German retailers, look at what is selling there—and not just Amazon. Places like Thalia, which is part of the Tolino Alliance, and they have about 40% of the market. So it's really important to look at them too, and not just at Amazon. Jo: We'll come back to the distribution in a minute. There are some important differences between the German market and the US/UK market. Obviously we're talking about a different language, but of course there are a few things that are different that some people might not think about. So give us a few of those things that people definitely need to think about. Skye: Okay, so even before you start publishing, you need to be aware that title protection is a thing in Germany. Your book can't have the same title as an already published book. That is a law that is basically there to avoid readers being confused. So if you had five books with the same title, readers might not realise which book is by which author. You have to do your research and check if anyone else is using your title. There are some exceptions—if it's a completely different category, so if there's a children's book with that title but you write spicy romance, then the chance that the reader gets confused is much lower. Quite often you can then contact either the author or the publisher and ask, “Can I get written permission to use that title?” I did that for one of my series and it was totally fine. Just be sure to get it in writing, because if your book suddenly becomes a huge bestseller, they might reconsider. So title protection is an important one. You need to research that before you publish. One thing that people sometimes get confused about is reusing their English title. That's totally fine because it's your own title. So if your English title hasn't been used and you want to keep that same title, that works. It's just about other people's books where you can't use those titles. Another important legal bit is the Impressum. It's the copyright page. To be fair, websites that are targeting German readers or a German audience have to have that Impressum. It's usually on page two of the book, and it has things like your legal name, your address, and then the usual things like the translator's name, cover design, and other things you would usually put on a copyright page. The problem is that technically you need to put your legal name in there unless you have a limited company, in which case you can also put the business name there, and your address. A lot of people obviously don't want to do that for privacy reasons, especially romance authors where it's sometimes a bit sketchy when it comes to some readers who get a bit too obsessed. There are services where you can pay a monthly or yearly fee and then use their address. It's a bit of a legal grey zone, but a lot of German authors are doing it because—especially as indie authors—we don't always want to put our legal address out there. Jo: Just for people listening, I use my accountant's address. That's quite common. I mean, you have to share your address on your email for anti-spam laws and all that kind of thing. As you say, there are ways to use other addresses. That just needs to happen. What else then do we need to think about? Skye: There are things about the translator. A lot of things that people are sometimes scared about is when they hear that there is a copyright issue with translators and they think, “Oh, my translator has the copyright. I can't do anything.” Actually, the translator is seen as an author—almost like a co-author of the translation in German law—because, to be fair, it's not just putting one word into another. Translation is quite a creative job, especially when it's fiction. It is a very creative job where the translator has to put a lot of their own creativity into it. So in German law, they're recognised as the creator of that translation and therefore have certain rights. But you as the author, as soon as you have a contract with your translator—which is why you always, always, always have to have a contract—you get the usage rights. This means it's exactly the same as with your English books. You can do with them what you want. You can get audiobooks, you can do print books, you can do whatever you want in different formats. It just needs to be clear in a contract that the translator is giving you the usage rights of that translation. That's something that people sometimes find a bit scary, but actually it's really simple. Translations have been done for so long. It's a normal thing. It's just called slightly different. It has to be set out in a contract. Jo: Just on that, that's when the translator themselves is in Germany, because if they are based somewhere else, still doing a German translation, that's not necessary. So that's something else for people to consider. Skye: Yes, definitely. To be fair— I would always try to get a translator based in the country. I mean, I'm a native German speaker, but I've been in Scotland for so long now that I am not confident enough to translate my own books anymore because I'm not surrounded by German 24/7 and my grammar is slightly off and I don't have that up-to-date, modern lingo. So if it's a translator who's only just moved somewhere else or a few years, that's fine. But if it's someone who's been in the US or UK or somewhere else for 20 years, I would be a bit more hesitant. That's just a personal perspective on that. One other thing that's different is Sie and du. There are two different kinds of “you” when you talk to someone. There's the formal Sie, which you use basically amongst adults, in business contexts. But even my German grandma—she had a friend and they used the formal Sie for about 10 years as friends because in German etiquette, the older person has to offer the younger person the informal du, and they never did that for some reason. We found it hilarious as kids that they were still using the formal Sie as really good friends. So there's an entire culture there that people who haven't been to Germany or haven't lived there for a while just find a bit difficult, because there are so many different unwritten rules about when you use Sie and when you use the informal du. It's weakened a bit over the years and nowadays even strangers would sometimes use the informal du depending on the context. It really depends. A good translator will usually handle that themselves. They will find a scene where, for example, especially in romance, you meet as strangers in the beginning, so you use the formal Sie, and then at some point that formality turns to informality. The translator will usually choose that moment and add a little extra scene or a sentence where they either offer it to each other or they just naturally switch into it. But then there might be an internal little monologue of, “Oh, he just used the informal du—I guess we're at that stage,” or, “I really appreciate that.” Just to make it more natural, because that's something I quite often see with AI translation where that doesn't happen, and readers get confused. Why did they just switch from Sie to du without any kind of acknowledgement of that? Jo: This is the same in Spanish and other languages, I imagine. Skye: Yes, French as well. Italian too, I think. A lot of European languages have this. Jo: I think that's something that English speakers just don't get. It is a really interesting moment. I guess that might not happen so much in other genres—that really is a thing in romance. I was just thinking about some of my thrillers. They may never have time to get to du. Skye: But then sometimes using du can also be a rude thing. So if you have an antagonist who really doesn't like your protagonist, they might just use du as a rude sort of address. Again, that's something that English speakers just wouldn't understand or even think of because we just have the one “you.” Jo: We just have the one. Jo: It's the tone. Of course, it's the tone. Skye: Exactly, yes. Jo: Okay, well let's get into the actual translation of the books themselves. Over the years I've worked with lots of humans. I've also licensed my rights. I've used different AI tools. I mean, there are tons, but as we record this— What are the options that are available for translations? Give us some tips on working with humans and finding humans. Because it can be super pricey. And of course most of us will never know about the quality until we publish it. Skye: Oh, yes, definitely a note on that. I found that quite often you will already have German people on your newsletter list or on your social media, and most of them will be super happy to give you some feedback on your translation. That's something I've used a lot. Not for German, because I speak the language, but when I did French and Italian translations. My French is—well, it used to be quite okay. It is passable at best now. So I would never feel confident enough to rate a translation. So I asked my newsletter list, “Are there any French people here who would be happy to read the book? I'll send you a free copy at the end, and some swag.” There were a surprising number of people who got back to me. The same applies to German and other languages, because if you don't speak the language, you sometimes lack the confidence of knowing if this is any good. Getting some reader feedback is super helpful. For finding human translators, the easiest of course is word of mouth, and I'm a big fan of that because you get instant feedback on whether someone is good or not and whether it's easy to work with them. Then there are freelancer platforms. Reedsy is one where everyone is vetted, so that's pretty good. But there are tons of other ones like Upwork and Fiverr, though there you have to do all the vetting yourself, so that takes a lot more time and effort. There are also more and more agencies—translator agencies who specialise in doing indie book translations. There's Literary Queens, there's Valentine Translations, there are tons of them. Then there's also, which I think a lot of authors ignore or don't know about, translation databases. There are two databases for German translators, for example, where you can search and you can usually narrow it down to whether you want literary translators, what kind of fiction or nonfiction you want. An important thing is that a literary translator is very different from a standard translator who translates birth certificates or formal documents. You want someone who has experience with fiction if you write fiction. Someone who knows about adding drama through language. Sometimes, for example, when you have an action scene, you might have shorter sentences. If you have someone who doesn't know about stuff like that, they might just think, “Oh, in German it sounds really nice to have this really long sentence.” Those little nuances are where having an experienced literary translator is a big bonus. There are some platforms that do royalty-split translations that have been quite popular in the past. Most of them I wouldn't really recommend because you just don't get those professional translators there. You usually get people who speak the language but don't really have much experience. So you might end up with a pretty bad translation, or people might just be using AI translations without telling you. If you use a human translator, always, always get a sample, because yes, they might have amazing credentials, but until they've actually translated one of your books or a scene from your book, you don't really know how good they are. I like to always use, if I write romance, a slightly sexy scene, because sex seems to show you if someone can translate or not. It's just what I've found, because if it sounds absolutely awkward or more like mechanical rather than an emotional, spicy thing, then that's a clear point for me to say, “No, thank you. I'll look for someone else.” Action scenes, sexy scenes, really emotional ones, dialogue that has a bit of colloquial language or humour—those are good scenes to choose as a sample because that really shows you if a translator can do their job or not. Then, again, have some German people from your list give you feedback on that. Also, if you work with human translators, always try to make sure that they will be available for your entire series. And not even just a series—if you have lots of books, try to grab that translator, lock them in your basement, and never let them go, because you want their style for all your books. Just like you have a style as an author, translators have a style and that will always shine through, as much as they try to be as close to your original. A bit of their style will always come through. It helps to have the same translator for at least the same series, preferably for as many of your books as possible. You really want to tell them in the beginning, “This series has nine books. I want you to do all of these, even if we only do a few of them at the beginning. Are you available to do the rest later?” Because you don't want to end up having to find a new translator in the middle of the series. That gives you a whole lot of extra work with trying to have a world bible that explains which words get translated and which get left as the original, and stuff like that. When it comes to non-human translation, it's very different because of course you don't need to do all that vetting. Tools have different capabilities and abilities, but in the end, if you put your book into a translation tool, you will always get a slightly different output. So it's not quite the same where you need an entire vetting process. Jo: Just on the human translation, I think I'd be right in saying that every single author in the world would love to have the best human translator translating their book, whatever genre it is. That would just be amazing for all of us. But let's face it, that's extremely expensive. So if I've got, let's say, a 70,000-word thriller, how much money are we talking about? An approximate number, so people know what that might be. Skye: Usually it goes by the word, but by the target language word count. Although it depends on the translator, traditional translators usually go by the target language because that's what they actually produce as their output. The average at the moment is anything from about seven to nine euro cents per word as the medium price. You will find cheaper people. You can go up as high as you want really. I have definitely seen translators who charge 15 cents and above per word, but those will usually be the ones who have worked with a lot of trad publishers who are used to being paid like that. Although even in trad publishing, the rates are going down. With more and more authors wanting translations, I think in general rates are going down. Good for us, not so good for the translators. You're definitely looking at thousands, even if you translate novellas. Then it depends—some translators have editing included, sometimes they don't. A lot of them will have arrangements with other translators where they give the translation to another translator for them to edit it. Sometimes that's included in the price, sometimes it's extra. Always make sure it gets edited, because just like when we write a book, it will never be exactly perfect. I say that as someone who writes very clean because I have a journalism background, so I'm used to writing really fast and clean for deadlines, but there will always be a few typos that just wriggle their way in. Typos are evil like that. It's the same with translations. Jo: So we are probably looking at 2,000 to 10,000 pounds, dollars, euros. We are talking about quite a lot, and this is the main reason I think that now, with AI becoming a lot better, people are looking at this. Originally—and I don't even know, probably eight years now since I did my first, might even be a decade or more—I did at some point do a version in DeepL, which was an early AI translation tool. This was nonfiction, and then paid an editor, a German editor, to then edit that in German. Those books still get good reviews. But now people are looking at options like GlobeScribe and ScribeShadow, or even just using Claude or ChatGPT. I'm actually working at the moment on a Claude Code pipeline through lots of different QA passes. That's been really interesting for me, because I can say, “Okay, now you are a reader who likes these kinds of books. Read it for that.” And because we can now put really big books in, I can actually get a lot of really interesting feedback. So I feel like there's a lot of potential with AI—potential for good stuff, potential for bad stuff too. So talk a bit about that and what to watch out for with AI. Skye: Okay, so I'm very much pro-AI and I use AI in lots of different things in my business, just to preface that. However, with translations, I'm still a bit wary, just because I have seen a lot of bad AI translations. To be fair, I've experimented with it myself for one of my other pen names. It was readable. It was definitely readable. It had sometimes beautiful, gorgeous prose. Really. But there were, occasionally—quite often even—bits where I stumbled as a native speaker. It's readable and, if I just need a little quick book in between, I would be mostly happy with that. I would read it. It's the same as some of the early KU days where you found a lot of bad quality writing, but you just wanted to read it because the story was pretty good or because you were reading it in KU and so it didn't really matter that much. There is that spectrum of quality where you have the, “Yes, it's good enough to read,” but, “Is it good enough to be up to your standards?” That's a decision that everyone has to make for themselves. If they want the same quality that they put into their English book, or if they're fine with just offering that book to a new audience because maybe you wouldn't be able to do it otherwise. I totally see that. Translation is so expensive. I don't even know how much I have spent on translations over the past few years. I'm lucky that most of my books make it back within the first weeks or months. I've never had a book that didn't make its money back, but I have heard a lot of people where that's not the case. It is a lot of investment and I would never tell someone to go into debt or anything to do translations. Do it when you're at a time where you can afford it, or where you can also afford the loss if it doesn't work out. Now, AI has changed that slightly because it now opens it up to almost anyone. Some of the AI translation tools are a few hundred pounds, but if you do it in Claude or ChatGPT or something where you already have a subscription, it can actually be quite cheap. You can do it for a few dollars or pounds. I love, by the way, having someone in the UK. I'm so used to automatically saying everything in dollars, but actually I should be using pounds. I think if you know what you're doing—and you clearly do, with your several passes, you know what you're doing with AI—but if someone just puts their book into Claude or ChatGPT or some random tool, it might just not be good enough. Jo: Let's say it won't be good enough if you just do that. We know that. You have to have QA passes—quality assurance. You have to have rules per genre. There are ways of doing it. It's kind of like you have to get to know how translation works. It's a process. It's not just a translation, like you put something in Google Translate or a menu or something, because we do care. I think that's really important. Skye: Yes. I think if you don't know how AI works—that you need detailed prompts, that you need a style guide, that you need all that extra material and not just your book, all those rules—then please don't do it. If you value your German readers—and I think sometimes when I see people just churn out those translations without doing any quality control, using exactly the same cover or even just putting a German flag on it or something—I really feel bad for German readers because they're not being valued as having the same sort of value to us as authors as our English-speaking readers. Maybe I'm a bit biased there because I read in multiple languages. I want to be able to get the same sort of quality in all languages. I want the author to think of me as being special because I'm their reader and I'm their customer. I think we are on the way where AI translation can be almost autonomous. I would personally always have a human look over it. I know what I'm doing, and I'm almost happy with my translation system that I've built now in AI, but it still needs that human touch for a few things. It still needs me to tell the AI, for example, “This is where we switch from Sie to du.” This is where I need to keep certain words in. For example, I write a lot of Scottish books, and so words like “glen” or “loch”—they are words I want to stay the same in my German translation. I don't want to translate it to the German equivalent of “lake” because that just misses that Scottish context. Things like that need instruction. A human translator will usually know that and chat to you about which words you want to keep and which ones you want translated. AI just needs our guidance, our helping hand, and if we don't know enough about the target language, we just miss knowing that. Now, a lot of tools do it all for you basically, and they set up all these rules. I think many of them are at a very advanced stage now. But AI isn't perfect and it likes to hallucinate, it likes to add random things. So I will always still have a human touch at the end, even if it's just a quick edit. A lot of people think that they just need a proofread after an AI translation, but AI doesn't really make typos—or not to an extent that humans do. So proofreading isn't really what's needed for an AI translation. It is actual editing where you go for the style, the phrasing, and sometimes the context. There's one example I always like to give. I have an alien romance where they go on a honeymoon, and because he's an alien and she's human, he misunderstands and thinks she wants to go to an actual moon. So it's a little pun in the book. It doesn't work in German at all because the word “honeymoon” has nothing to do with moons or planets in German. An AI would probably just try to translate that in a way that's quite close to the original. But my German translator, she had to come up with several different ways of fixing that issue, because humour is hard. It's hard even for humans to get the humour translated in a way that is still funny but also culturally appropriate. If you have a book that is full of puns, it gets harder with AI. I am not saying it's impossible, but it needs a lot of handholding. Jo: Yes, I think humour is hard to translate in general, isn't it? Let's move on to the distribution, because again, having done quite a lot of different languages over the years, I do use Amazon KU for my books in German and Italian and Spanish and some French. So I haven't gone wide in terms of ebook and print or audio, in fact, because I have a lot of books and it is hard to go wide in English, let alone in other languages. But you mentioned earlier that Thalia has 40% of the market or something, and that special editions and print books are important. So what are the decisions we have to make around the actual publishing? Skye: In Germany they did a really cool thing, and I wish they'd done that in other countries. When the bookshops saw that Amazon was growing and posing a threat to them—not just with print books but also with ebooks—a lot of the German bookstores got together and they formed the Tolino Alliance. They have big book chains like Thalia, but also I think it was over 1,500 indie bookshops that all got together. They all support this ecosystem for ebooks, which means they all share the same e-readers. They share the same sort of backend for the shops, which made it really easy for them because they didn't all have to develop an ebook system. It saved them a lot of money. It made it really easy to tell readers, “This is the Tolino system. You can get your books at our bookshops, but you can read them on your Tolino e-reader no matter where you get the books from.” The Tolino e-readers are actually the same as Kobo e-readers, just rebranded. They've got that big advantage there—these independent bookshops and book chains all got together. Now it's hard to find numbers because Amazon doesn't really like to share their numbers, but it's about 40% of the German ebook market, which means it rivals Amazon. They have about the same. Then the rest is split by Apple Books, Google Play, and some of the smaller players. So it is a huge chunk of the market. I'm wide with pretty much all my English books. So for me, I looked into KU, but when I saw that I was going to miss out on 60% of the market—even if Amazon has 45%, that's still a big chunk—I decided to go wide. To be fair, I haven't regretted it, because Tolino are amazing to work with. I like to compare them to Kobo because they have a really lovely human team where you can just email them and tell them, “I've got a new release coming up,” and they will put you into different promos and it's all free. Jo: Do you publish direct to Tolino, or do you use Draft2Digital? Skye: Yes, you can publish direct to Tolino and that's actually the best way of doing it. You don't have access to their marketing opportunities if you use a distributor. The Tolino dashboard is annoyingly all in German, but by now every browser has a translating plugin built in. I know lots of authors who don't speak a single word of German who navigate Tolino very successfully. They started with only ebooks in the beginning, and then about two weeks after the first edition of my book on German translations was published, they introduced print books, which meant my book was immediately out of date. I was fuming. But this time they introduced audiobooks a few weeks before my Kickstarter launch for the second edition, so this time the audiobook part is included. I was very happy about that, because it was a pain to just tell everyone, “Well, this book is out now but it's actually missing a big part of how to do print books in Germany.” So Tolino does print, ebooks, and audiobooks. And just because you're in KU with your ebooks doesn't mean you can't publish your print books via Tolino. I highly recommend that, because IngramSpark—which most of us indies use for distribution for print books—doesn't get you into the German bookstores. They used to. Then German stores have fixed price laws where books have to be the same price in all stores, and IngramSpark kept going against that. They kept sending them the wrong prices. So German bookstores at some point just said, “Nope, we've had enough of this. We no longer take books from IngramSpark.” So now Tolino, in my opinion, is the best way of getting your books listed in German online bookstores, but they can also help you get into brick-and-mortar stores. One of my books was featured by them, I think two years ago, and it was in about 300 of their shops all across Germany. It had its own little pedestal and it was amazing. Tolino love working with their indie authors. They also love romance, which is always a bonus because some stores are more prudish than others. It's really easy to work with them. They speak perfect English, so you can do all your communication outside of the dashboard in English. Their audiobooks feature is very new. Until they did that, it was much harder for German audiobook distribution because places like Findaway Voices and other distributors wouldn't get you into the Tolino Alliance stores for audio. That's a big chunk that we were missing out on. I was always looking for ways to get my German audiobooks into those stores, but the German distributors that I found were really difficult to upload to, to be honest. I'm a very technical person, but it challenged even me. I did not like that experience at all. At some point I really just gave up and wanted to throw my computer out of the window. So when Tolino introduced that, I was celebrating internally. The only problem with their distribution at the moment for audio, because it's so new, is that you can't exclude any shops. So it's all or nothing. They will get you into all the different places, including Audible, Spotify—you name it, lots of different streaming services and retailers—but you can't exclude any. So while they don't actually want exclusivity, if you published it yourself at the same time through ACX or Findaway Voices or something else, you would have duplicates, and of course, we try to avoid those. Jo: Is it human narration only, or do they also accept AI narration? Skye: They accept AI narration. The thing with Tolino is that they want everything made very clear. If you publish any books with them that have an AI production aspect, you need to put that into your Impressum. For audiobooks, there's a box to tick to make it clear. Jo: Hmm. Skye: So they are open to it all. You just need to declare it. Jo: Which I think should be true everywhere, to be fair. Skye: Oh, definitely. And a lot of German distributors—while I was researching for this book, one thing I always looked at is, “Do they need you to declare your AI use?” More and more German distributors and retailers now want you to do that. I think that's the way it's going. It's not a judgement thing. I think it's just making it clear to readers. In Germany, it's all about transparency. That's why there are all those laws with GDPR—everyone will have heard about that one by now. But there are lots of other laws where it's all about consumer rights and transparency, and that's one of them. Jo: Is there anything else on the distribution side we need to think about? Skye: One thing I like to highlight is libraries, because that's quite a big thing in Germany too. They love books and bookstores and they love libraries. Some of the ways we get our English books into libraries—like a distributor like Draft2Digital for OverDrive—OverDrive is growing in Germany. There are other systems like Onleihe, just to name one. You can't get into those through, for example, Draft2Digital or PublishDrive or StreetLib. Tolino gets you into those. There are also subscription platforms that are growing. I think it's the same as in the English-speaking market. People love a subscription, and I love them. I just don't like exclusivity. So I very much support any subscription platform that doesn't require me to be exclusive to them. Skoobe is one of them. They used to be an independent platform, and then the Tolino Alliance bought them. So now they're integrated into the Tolino stores. That means it's really prominent. Basically, any time you go to an ebook on, for example, Thalia, it will have a banner there saying, “You can also get this in our subscription.” So it's taken a while to grow, but actually in December I now made more with their subscription programme than I made in book sales. I think three of my books were in their top 10 in December. To be fair, that was a pretty good month. But it definitely shows that it can take a while to grow these subscription platforms, but when you do, it can be really successful and very much worth it. So I highly suggest looking into those sorts of platforms too, not just the standard retailers and the platforms that you're already used to. Jo: Fantastic. So we've now got translations, they're on the various stores, and then just like in English, one of our next challenges is actually marketing the books. Now this becomes another challenge, because one of the reasons I am in KU for foreign languages is because you get the five free days and you can do Amazon ads. I mean, you can do Amazon ads for wide books too, but it's easier to know that there are some options for marketing at all. I don't do email marketing. I don't do social media, so I'm pretty bad at marketing in foreign languages. So what are your suggestions for those who want to do more active marketing in German especially? Or even if we don't speak German, it can't be all the personal stuff. But are there also advertising things like BookBub? What are our options basically? Skye: There are quite a few things. It's not quite as easy as in English, of course, but I think sometimes you have to remember that you already have most of the material for marketing when you've released a book. You will have made graphics in English, you will have written a newsletter, you will have done some social media posts. All that material is already there, so you don't have to reinvent the wheel. You can just translate that, and for that, AI translation is really good because it's very quick. You don't have to bother your translator. You can just get that done. That's what I had to remind myself, because in the beginning I did everything from scratch and it took me forever and I was hating it. Then I realised, well, I could just look at the newsletter I wrote three years ago when that book released in English and translate that. That's done within a minute and I can send that out. So remember that you have a lot of content already. There's no BookBub or nothing as big as BookBub. There is a site called BookDeals, which sends out newsletters for both reduced or free books and also for new releases. I use them for pretty much all my new releases, or at least always the first in series. They're nowhere near as big as BookBub, so don't expect miracles, but I generally always break even or a bit more. It's hard to tell, of course, especially if you do several things for a new release. But my instinctive look on this is that it's worth it. BookDeals is the big one. There are a few other promo sites, but to be honest, I've not really found any of them to give me a positive ROI. I experiment with them occasionally and I listed them all in my book just for completeness, but BookDeals is the big one. Then there is LovelyBooks, which is the German Goodreads. Some Germans also use Goodreads, so always make sure to have all your German books listed there. But LovelyBooks is the big one. I love that place because people are so much kinder than on Goodreads. I avoid Goodreads completely. If I need a review, I send my assistant there to look at reviews. I don't go there. It is scary. LovelyBooks—the name is kind of telling. It is a more lovely place. People are generally more friendly. They are probably a bit more critical when they write reviews than they are on retailers, but I have found it really nice to build a community there. You can do these book clubs where you give away a copy of your book, either as print books—or I always do ebooks because I don't want to send books to Germany. Then people discuss the book as a sort of book club and then they review it at the end. I have had great success with that. I've built up a community of readers who will now buy my books too, even if they don't get them for free. I found some beta readers through that. So I love LovelyBooks. The annoying thing again is it's in German. However, their support all speaks English and you can email them with questions. They're really good. Even if you don't plan to run any book clubs or anything like that because you don't speak the language, I would always advise just setting up an author profile there because it makes it easier for your books to be found. You can track reviews, you can track reads, and that just gives you an extra place to get more visibility for free. Ads—there's not much difference compared to what you do for your English-language books. The one thing is with Facebook ads, now because of EU data protection laws, it's much harder to target because people can opt out of ads and targeting. In general, cost-per-click ads are cheaper than in the US or the UK, so that's a bonus. BookTok is big and only growing there. I don't really do social media for my German books because I just don't have the bandwidth. I wish I could, and I know some people who outsource that. In an ideal world, I would have a social media account for every single language, but it's not an ideal world and I just have limited hours in the day. But even just creating an account so that people can tag you, so that people can find you, can already be a good start. One thing that's not maybe a marketing strategy as such, but something I like to highlight, is pre-orders. If you write in series, always, always make sure that the next books in your series are up for pre-order, because— German readers have been burned so many times by authors or even publishers who just translate book one in a series and then stop. They are quite hesitant sometimes to start a new series when they see it's book one of something and they don't see the next book up for pre-order. To be fair, it's similar in English. I always make sure to have a pre-order up for the next book. Because people would just not read the series until it's complete or until they know it will be complete at some point. So always set up a pre-order if you can. Don't set it up when you don't actually know when your translation is being done, or choose a date far in the future. Just make it very clear to your readers that you are intending to translate the entire series, that you're not going to disappoint them, that they're not just wasting their money on a book one only to never find out what happens next. Jo: Fantastic. Well, this is a big decision for people to make, I think, because there's no point in doing one book in German and then not doing anything else, in the same way as doing one book in English or any language. You have to think about investing in an audience. So lots for people to think about. The book is fantastic. It's called Self-Publishing in German. So where can people find you and your books online? Skye: For my author-facing things, just go to SkyeMacKinnon.com/authors, and there you find the book about German translations. You also find more information on what I do. You can book consultations with me. I love doing those one-to-ones, especially about translations, because you can really dive into someone's catalogue and look at what would be a good strategy for someone, rather than just in general. Otherwise, it's SkyeMacKinnon.com for all my romance. If you want adorable children's books, it's IslaWynter.com. That's Wynter with a Y. Jo: Brilliant. Well, thanks so much for your time, Skye. That was great. Skye: Thank you so much for having me.The post Self-Publishing in German: How to Translate, Distribute, and Market Your Books with Skye MacKinnon first appeared on The Creative Penn.

Empire of Lies: Making an Indie Thriller on a Shoestring with Matthew Hope & Joseph Millson What happens when an established action director strips everything away to make a micro-budget thriller in just 8 days? This week on The Filmmakers Podcast, Giles Alderson sits down with director Matthew Hope (The Veteran, All the Devil's Men) and returning champion, actor/producer Joseph Millson (Casino Royale, Signs of Life), to discuss their tense new two-hander, Empire of Lies. Matthew and Joseph pull back the curtain on true guerrilla filmmaking. They break down what it is actually like to shoot a feature film in under 10 days with a crew of just 4 to 5 people, the realities of self-financing (including how Matthew pitched the investment to his wife!), and how an epiphany on the M1 motorway finally cracked the script. We also do a massive deep dive into the business side of indie film, exploring how they utilized data analytics, Instagram, and targeted ads to independently distribute a sub-£100k movie into cinemas. If you are waiting for permission or a massive budget to make your first feature, this episode will give you the kickstart you need to just go out and shoot it!

If you've ever said “We'll just set up a walking blood bank when we need it,” this episode will make you rethink everything. Dennis and Andrew Fisher drop straight fire on how to actually build, stock, train, and run a real walking blood bank on a FOB, Firebase, or any austere base — not just theory, but the exact steps special operators and conventional medics are using right now to save lives when the next mass casualty hits.No fluff. No “somebody else will handle it.” Just battle-tested, practical guidance on turning your team (and the units around you) into a living blood bank that can deliver fresh whole blood in under 30 minutes.Key Takeaways You Can Use TomorrowPre-type every donor (especially O's) and keep the roster with key leaders and medics — Medpros + secondary confirmation beats dog tags every time.Distribute kits across the team so one casualty doesn't wipe out all your supplies.Practice full collections with non-medics — they can (and will) be your force multipliers.Have donor questionnaires filled out in advance for anyone outside your unit; do Eldon cards in calm conditions, never under fire.Plan for 20–30 minutes from alert to transfusion — that window dictates how long you have to bridge with other resuscitation tools.Principles over perfection: good stick + patent line + practiced team beats fancy equipment every single time.Chapters00:00 – Welcome & Why Most Walking Blood Banks Stay TheoreticalThe dangerous gap between “we have a plan” and actually practicing it.02:30 – Preferred Blood & ABO Typing Your Entire ForceLow-titer O whole blood, Medpros screening, lab vs. Eldon cards, and why you double-type.08:45 – Eldon Cards: When They Work (and When They Don't)Calm pre-mission testing vs. chaos — real talk on reliability.13:20 – Supplies & Logistics: Bags, Kits, Refrigeration & Cold ChainFenwal vs. Terumo, how many kits to order, and smart storage hacks.19:10 – Point-of-Injury Kits & Load DistributionWhat medics carry, what teammates carry under plates, and spreading risk.24:40 – IV Technique, Saline Locks & Point-of-Care TestingWhy 18-gauge + PRN adapter wins, donor screening, and host-nation considerations.31:15 – Donor Questionnaires & Pre-ScreeningWhen to use them, multilingual options, and why you do this before the fight.35:50 – Selling It to Commanders & Multi-Unit CoordinationRisk-benefit talk that actually works: mutual support, 100+ years of history, and 10,000+ units transfused.41:20 – Real Timelines: 20–30 Minutes from Call to TransfusionTraining goals, the 15-minute bag-fill rule, and why practice beats classroom speed.47:30 – Closing Principles & Final ThoughtsForce multiplication, non-medics stepping up, and adapting under pressure.Whether you're ODA, Ranger, conventional, or just preparing for the next deployment — this is the episode that turns “we should do a walking blood bank” into “here's exactly how we're doing it.”For more content, go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.prolongedfieldcare.org⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Consider supporting us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠patreon.com/ProlongedFieldCareCollective⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.lobocoffeeco.com/product-page/prolonged-field-care⁠

Mother Miriam Live - April 14th, 2026 Mother continues with Dom Prosper  Guéranger's "Paschal Time." Mother answers questions about whether Protestants can be saved, who can distribute Holy Communion, the morality of distancing from a relative who committed slander, whether men with pornography addictions should be allowed to get married, discerning a vocation, the sin of dating a married Catholic who is separated but has not obtained an annulment, and whether to confess disrespecting the Novus Ordo.

Zero-click searches now dominate Google results, leaving small businesses scrambling for visibility. This episode breaks down the Create, Repurpose, Distribute framework and why omnichannel content distribution is the new baseline for organic growth in 2026. To learn more, visit https://redwoodbasin.clientcabin.com/ Redwood Basin Digital Media LLC City: San Jose Address: 6933 Rodling Dr Website: https://redwoodbasin.clientcabin.com

Leviticus: Instructions to the Levites; 400 years of captivity; Jealousy of Joseph; Corruption in city-states; Abraham's altars; Blessings of Melchizedek; Colonizers; Liberty?; The road to freedom; Semites?; "Seed of Abraham"; Tithes?; Warnings from the bible; Cities of blood; THE Way; "Church" in the wilderness; Fig leaves; "Bethel"; Tending sheep; Stripping off fig leaves; Lev 8:1 Speaking to Moses?; Why baskets?; Which door?; Family; Institution of The Church; Wealthy leaders; Lev 8:5 Mobile tabernacle; Golden calf; Cities of refuge; Supreme court?; No exercising authority; Commanders-in-chief; "No kings"?; Rebels; Colonial charters?; Naked?; gods of your government; "Apotheos"; Making things "great again"?; v6 baptism?; Aaron = priest; Permission to be priest; Ordering society; Police powers; Anointing the tabernacle; Pouring oil?; Tongues of fire?; Speaking in tongues?; Living by faith, not force; breastplate hey-chet-shin-nun; Electoral college?; Following Babylon/Cain/Nimrod; "Sanctify"; Freewill offerings; v13 coats? Covering kof-tav-nun-tav; girdle = abnet; sash?; Mitre?; Falling away from the spirit; Bullock's blood?; Burning with fire?; Inspiration; Reliance of Holy Spirit; Moses' system; vs FDR's; Redistributing to needy of society; taking responsibility for neighbors; "No King"ers actually want kings; Social safety net; v27 Aaron's hands?; Freewill offerings; Idols?; Sheep shearing?; Laban's statues; Genocide?; Benefit addiction; Covetousness; Network of priests; Becoming a real Christian; Garments?; Caring for needy; Unmoored imagery; Moses' real intention; Constantine?; Repentance and atonement; Jesus did his part; Distribute all that is offered; Going the ways of Christ; Faith hope and charity; Pure religion; No exercising authority; Ps 104:1; Corban of violence?; Opting out of the world's covetous systems; Urim and Thummim; Seek His kingdom and righteousness - Become a Doer Now!

Is it possible to have everything—and still be missing the one thing that matters most? That's not just a philosophical question. Scripture gives us real-life examples of people who appeared successful by every measure, yet walked away empty. On today's episode, Bob Shank—founder of The Master's Program—joins us to help unpack how Jesus challenges our definition of wealth and invites us into something far greater. Why the Desire for “More” Is So Universal Across cultures, generations, and economic backgrounds, one desire seems to unite us all: the desire for more. According to Bob Shank, that longing isn't inherently sinful—it's actually part of how God designed us. From the beginning, God created humanity with a mindset of multiplication (Genesis 1:28). We were wired to grow, build, and increase. But sin distorts that desire, redirecting it toward the wrong things. The problem isn't the desire for more—it's what we define as “more.” God calls us to pursue more of what truly satisfies: His presence, His purposes, and His Kingdom. Why Wealth Never Fully Satisfies Even when people pursue wealth responsibly and achieve their financial goals, something often still feels incomplete. Why? Because, as Bob explains, redemption reshapes our desires. When the Holy Spirit renews our hearts, we begin to long for something this world cannot provide. What once satisfied us begins to feel insufficient. That lingering dissatisfaction isn't a flaw—it's a grace. It's God's way of reminding us that we were made for more than material success. As Ecclesiastes 3:11 says, “He has put eternity into man's heart.” The Rich Young Ruler: A Case Study in Misplaced Wealth Few stories capture this tension more clearly than the account of the rich young ruler (Matthew 19:16–22, Mark 10:17–22, Luke 18:18–23). Here was a man who had everything—wealth, influence, and moral discipline. Yet he approached Jesus with a revealing question: “What must I do to inherit eternal life?” On the surface, it sounds like a spiritual question. But beneath it was something deeper—a longing that success had failed to satisfy. Jesus' response is both familiar and often misunderstood: “Sell your possessions, give to the poor… and you will have treasure in heaven. Then come, follow me.” (Matthew 19:21) Most people focus on what the man was asked to give up. But just as important is what Jesus was offering: treasure in heaven. Jesus wasn't condemning wealth—He was redirecting it. What Is “Treasure in Heaven”? Bob Shank highlights a key insight: the word “treasure” in this passage points to abundance—something stored, secured, and lasting. Jesus wasn't asking the man to lose his wealth, but to relocate it. Instead of storing up treasure in an uncertain, temporary world, Jesus invited him to invest in something eternal—something protected and secure. As Jesus teaches elsewhere: “Do not lay up for yourselves treasures on earth… but lay up for yourselves treasures in heaven.” (Matthew 6:19–20) The issue wasn't possession—it was placement. The Deeper Question: Who Owns It All? At the heart of this encounter is a foundational question: Who really owns your wealth? Many of us live as though what we have is ours now, and someday it will belong to God. But Scripture paints a very different picture: “The earth is the Lord's, and everything in it.” (Psalm 24:1) Everything we have already belongs to Him. We are not owners—we are stewards. And what we do with God's resources in this life has eternal significance. A Warning from the Rich Fool This truth is reinforced in another parable: the rich fool (Luke 12:13–21). In that story, a man accumulates more than he needs and decides to build bigger barns to store it all. His goal? Independence. Security. A future free from reliance on God. But God calls him a fool. Why? Because he stored up treasure for himself but was “not rich toward God” (Luke 12:21). The problem wasn't planning or saving—it was hoarding beyond purpose. God's design is clear: Provide for your needs Prepare for what's next Distribute the excess for His purposes Undistributed resources, as Bob puts it, become spiritually irrelevant. Redefining What It Means to Be Rich So what does it look like to be truly rich? It means shifting our perspective from short-term gain to eternal investment. In the world of finance, we understand that longer-term investments often yield greater returns. Jesus applies that same principle spiritually: The greatest return comes from investing in what lasts forever—God's Kingdom. This doesn't mean neglecting wise financial planning. It means placing our ultimate hope, security, and purpose in something beyond it. The Invitation: From Accumulation to Alignment The rich young ruler walked away because he couldn't let go of what he thought defined his security. But Jesus' invitation still stands for us today: Move your treasure Reframe your definition of wealth Align your resources with God's purposes Because in the end, the richest life isn't the one that has the most—it's the one that uses everything for what matters most. Want to Go Deeper? If this conversation stirred something in you, we'd love to invite you to explore it further. Bob Shank expands on these ideas in his powerful article featured in the latest issue of Faithful Steward magazine. When you become a FaithFi Partner, you'll receive every issue—along with biblical insights and practical guidance to help you steward God's resources with wisdom and purpose.  Just visit FaithFi.com/Partner to learn more and join us. On Today's Program, Rob Answers Listener Questions: I'm 59 with no retirement savings, but I'm starting to set aside $100 a week. My employer doesn't offer a 401(k). What's the best retirement plan for me? My husband and I are in our 40s with an outdated $300,000 term policy from our 20s. We now have a new home and two kids. How much coverage do we need, and where should we start? Resources Mentioned: Faithful Steward: FaithFi's Quarterly Magazine (Become a FaithFi Partner) Rich in What Really Matters (Article by Bob Shank in Faithful Steward, Issue 5) The Master's Program Policygenius Schwab Intelligent Portfolios® Our Ultimate Treasure: A 21-Day Journey to Faithful Stewardship by Rob West Wisdom Over Wealth: 12 Lessons from Ecclesiastes on Money Look At The Sparrows: A 21-Day Devotional on Financial Fear and Anxiety Rich Toward God: A Study on the Parable of the Rich Fool Find a Certified Kingdom Advisor (CKA) FaithFi App Remember, you can call in to ask your questions every workday at (800) 525-7000. Faith & Finance is also available on Moody Radio Network and American Family Radio. You can also visit FaithFi.com to connect with our online community and partner with us as we help more people live as faithful stewards of God's resources. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode of Best in Fest, host Leslie LaPage sits down with Theresa Demarest, an independent documentary filmmaker whose unconventional path to filmmaking includes life as a musician, critical care nurse, and activist storyteller.Theresa shares how she transitioned into documentary filmmaking while telling the powerful story of Keiko—the orca made famous in Free Willy—and how that project launched her career behind the camera.In this episode, you'll learn:

Our goal for 2026 is 100,008 Śrīmad-Bhāgavatams; this is not a new goal. We set this goal five years ago, in 2021, and said, "By 2026, we develop the capacity." We have the capacity to distribute worldwide at least 100,008 Śrīmad-Bhāgavatam sets. So, how would we do this? With Jaladūta consciousness. Prabhupāda got on a boat and came all the way to America with the expectation of spreading Kṛṣṇa consciousness all over the world. His disciples—especially we think of the three householder couples who flew to London without knowing anybody there and really not having any resources or money— just like Prabhupāda when he came to America. And if you read the book Miracle on Second Avenue, I guarantee you will be thrilled at every moment, and tears will come to your eyes when you read the way that the devotees followed Prabhupāda's footsteps in Jaladūta consciousness—eventually establishing Kṛṣṇa consciousness in London, meeting George Harrison, and then subsequently it spread it all over Europe and around the world. The work of other disciples as well, in many different places, was equally daring and active in Prabhupāda's service. When I read that book, I think, 'Where have I been all my life? Let me try something daring—daring and active.' Otherwise, what's life for? It's not a 'prevent defense' to just try to stay alive somehow or other. We should try to do something bold because, as Virgil said, 'Fortune favors the bold.' And if we develop this Jaladūta consciousness, each of us individually, and do our level best, we don't have to imitate anyone else. But we should feel that sense of spiritual anxiety: "What can I do for Śrīla Prabhupāda to help expand the movement? What risk can I take?" Then we'll be in a very good state of consciousness for taking shelter of Kṛṣṇa. ------------------------------------------------------------ To connect with His Grace Vaiśeṣika Dāsa, please visit https://www.fanthespark.com/next-steps/ask-vaisesika-dasa/?utm_source=youtube&utm_medium=video&utm_campaign=launch2025 https://vaisesikadasayatra.blogspot.com/ ------------------------------------------------------------ Add to your wisdom literature collection: https://iskconsv.com/book-store/?utm_source=youtube&utm_medium=video&utm_campaign=launch2025 https://www.bbtacademic.com/books/?utm_source=youtube&utm_medium=video&utm_campaign=launch2025 https://thefourquestionsbook.com/?utm_source=youtube&utm_medium=video&utm_campaign=launch2025 ------------------------------------------------------------ Join us live on Facebook: https://www.facebook.com/FanTheSpark/ Podcasts: https://podcasts.apple.com/us/podcast/sound-bhakti/id1132423868 For the latest videos, subscribe https://www.youtube.com/@FanTheSpark For the latest in SoundCloud: https://soundcloud.com/fan-the-spark ------------------------------------------------------------ #bhadra2026 #bhadrapurnima #bookdistribution #sankirtan #spiritualawakening #soul #spiritualexperience #spiritualpurposeoflife #spiritualgrowthlessons #secretsofspirituality #vaisesikaprabhu #vaisesikadasa #vaisesikaprabhulectures #spirituality #bhaktiyoga #krishna #spiritualpurposeoflife #krishnaspirituality #spiritualusachannel #whybhaktiisimportant #whyspiritualityisimportant #vaisesika #spiritualconnection #thepowerofspiritualstudy #selfrealization #spirituallectures #spiritualstudy #spiritualquestions #spiritualquestionsanswered #trendingspiritualtopics #fanthespark #spiritualpowerofmeditation #spiritualteachersonyoutube #spiritualhabits #spiritualclarity #bhagavadgita #srimadbhagavatam #spiritualbeings #kttvg #keepthetranscendentalvibrationgoing #spiritualpurpose

 "Knox then funneled the proceeds of the pump-and-dump schemes -- totaling over $137 million between 2016 and 2018 -- to co-conspirators in the United States and around the world through a complex money transfer system that disguised the source and nature of the funds," the DOJ said.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

& does NI have too many public sector workers? Also Nolan talks about one pothole hotspot

Also, the PSNI are set to introduce a new taser. Nolan talks to former firearms officer

If your board meetings leave you feeling tense, depleted, or like you're carrying the entire organization on your back, you're not alone—and it's probably not because your board members are “bad” or disengaged.In this episode, I unpack a quieter, more accurate reason board work feels exhausting. We'll look at the hidden group dynamics that pull capable leaders into the role of “hero,” why competence can actually make board fatigue worse, and—most importantly—the small, realistic shifts that dramatically reduce the load you're carrying. No board overhaul required. Just better conditions.If your board feels like more work instead of more support, this episode will help you see why—and what to do next.What You'll LearnWhy board fatigue is usually a structure problem, not a people problemHow ambiguity quietly turns executive directors into the gravitational centerThree small design shifts that immediately reduce board-related exhaustionKey TakeawaysBoards don't burn leaders out—ambiguity does.High-capacity leaders are often exhausted because systems recruit them into filling every gap.Small, intentional structures can redistribute responsibility and energy quickly.The 3 Shifts That Reduce Board Fatigue1. Make expectations explicitMove assumptions out of your head and into shared language. Explicit expectations reduce emotional labor.2. Create a shared center of gravityUse clear priorities, decision-making frames, or guiding documents so conversations organize around the work—not you.3. Distribute ownership in small waysShort updates, stewarded questions, or facilitated conversations create engagement and shared responsibility.Resource MentionedThe Board Activation Blueprint - A free 3-part private audio series designed to help you shift your board from passive or draining to genuinely supportive.Want to work together? Apply for the Next Level Nonprofit Mastermind, a high-touch coaching and training accelerator for established organizations with $1M+ budgets that are ready to design for impact sustained at scale. Budget under $1M? Join Elevate and get proven step-by-step playbooks + coaching support to build each of the core elements of your nonprofit's operating system - strategic clarity, a fundraising engine, a high-performance team, and an active and engaged board! Connect with me! LinkedIn Instagram YouTube

Some people are so-called humans. According to the śāstra, dvipada-paśu, they are called 'two-legged animals.' Doesn't matter if you take to the path given by the ācāryas, and especially because Nityānanda Prabhu noticed that a lot of people were being cut off from the mercy. The mercy had been dammed up. Bhaktivinoda Ṭhākura sings about this in his song 'Nitāi Gaura Mani'—such a beautiful song. People like to dam up the mercy in religious institutions. They discover some niche, and then they want to stay in their niche—a little hole in the wall somewhere where they have some designated power. And then they want to make sure nobody else gets it unless it's through them. So, Nityānanda Prabhu and Lord Caitanya came. Specifically mentioned in 'Nitāi Gaura Mani,' Nityānanda Prabhu cut a channel. He said, "The heck with this damming-it-up business; it has to be distributed to the whole world." So he cut the channel so the mercy could flow out to everybody. In this age of Kali-yuga, the members of the Pañca-tattva didn't consider who was a fit or unfit candidate. So, how do we come into a place like this? When I was traveling with one of my senior godbrothers in many places around the dhāms, we used to travel together, and we noticed...(04:17) ------------------------------------------------------------ To connect with His Grace Vaiśeṣika Dāsa, please visit https://www.fanthespark.com/next-steps/ask-vaisesika-dasa/?utm_source=youtube&utm_medium=video&utm_campaign=launch2025 https://vaisesikadasayatra.blogspot.com/ ------------------------------------------------------------ Add to your wisdom literature collection: https://iskconsv.com/book-store/?utm_source=youtube&utm_medium=video&utm_campaign=launch2025 https://www.bbtacademic.com/books/?utm_source=youtube&utm_medium=video&utm_campaign=launch2025 https://thefourquestionsbook.com/?utm_source=youtube&utm_medium=video&utm_campaign=launch2025 ------------------------------------------------------------ Join us live on Facebook: https://www.facebook.com/FanTheSpark/ Podcasts: https://podcasts.apple.com/us/podcast/sound-bhakti/id1132423868 For the latest videos, subscribe https://www.youtube.com/@FanTheSpark For the latest in SoundCloud: https://soundcloud.com/fan-the-spark ------------------------------------------------------------ #pilgrimageoftheheart #spiritualawakening #soul #spiritualexperience #spiritualpurposeoflife #spiritualgrowthlessons #secretsofspirituality #vaisesikaprabhu #vaisesikadasa #vaisesikaprabhulectures #spirituality #bhaktiyoga #krishna #spiritualpurposeoflife #krishnaspirituality #spiritualusachannel #whybhaktiisimportant #whyspiritualityisimportant #vaisesika #spiritualconnection #thepowerofspiritualstudy #selfrealization #spirituallectures #spiritualstudy #spiritualquestions #spiritualquestionsanswered #trendingspiritualtopics #fanthespark #spiritualpowerofmeditation #spiritualteachersonyoutube #spiritualhabits #spiritualclarity #bhagavadgita #srimadbhagavatam #spiritualbeings #kttvg #keepthetranscendentalvibrationgoing #spiritualpurpose

Today, we have a serious discussion that could determine whether you thrive or simply survive in your 70s, 80s, and beyond. We're talking about protein, and why it matters far more than most people realize. This discussion goes well beyond macros. Tune in to learn how the choices you make today will determine whether you become a vibrant 85-year-old who is still mountain hiking or someone who cannot even get out of a chair without help.   How to preserve muscle while losing weight: Prioritize protein before any other food at each meal Choose dense protein sources when your appetite is suppressed Distribute protein evenly across the day rather than consuming it all in one sitting Do resistance training regularly Plan your protein options in advance to avoid accidental under-eating Bio: Stephanie Gray Stephanie Gray, DNP, MS, ARNP, AGNP-C, ABAAHP, FAARFM, is a functional medicine provider who helps men and women build sustainable, optimal health and longevity.  A nurse practitioner since 2009, Dr. Gray completed her doctorate focusing on estrogen metabolism from the University of Iowa in 2011 and holds a Master's in Metabolic Nutritional Medicine from the University of South Florida's Medical School. Dr. Gray is one of the Midwest's most credentialed female healthcare providers. She completed an Advanced Fellowship in Anti-Aging, Regenerative, and Functional Medicine in 2013 and became Iowa's first BioTe certified provider—now the state's only platinum provider with over 10,000 pellet placements. She is also certified as a SIBO doctor-approved practitioner, mold-literate provider, and ReCODE 2.0 practitioner for cognitive decline prevention. An Amazon best-selling author, Dr. Gray wrote Your Longevity Blueprint and Your Fertility Blueprint, and hosts the Your Longevity Blueprint podcast. She co-founded Your Longevity Blueprint Nutraceuticals with her husband, Eric. After her own ten-year fertility journey, she now specializes in helping couples optimize reproductive health through functional medicine. Having lost her grandmother to vascular dementia, she is personally committed to helping families avoid cognitive decline. Dr. Gray founded the Integrative Health and Hormone Clinic in Hiawatha, Iowa. In this episode: How muscle loss quietly accelerates long before most people notice Why protein is more than just a macronutrient How GLP-1 medications can unintentionally accelerate muscle loss Why losing weight does not always mean better health How muscle functions as a metabolic and immune reserve Why current protein recommendations are far too low for aging adults Why protein timing matters as much as the total daily intake Links and Resources: Guest Social Media Links: @stephaniegraydnp Relative Links for This Show: Your Longevity Blueprint 5HTP – 90 capsules⁠⁠  ⁠⁠⁠⁠⁠⁠⁠Use Code FIBER to get 10% off GLP-1 Fiber Follow Your Longevity Blueprint  On Instagram| Facebook| Twitter| YouTube | LinkedIn Get your copy of the Your Longevity Blueprint book and claim your bonuses here Find Dr. Stephanie Gray and Your Longevity Blueprint online   Follow Dr. Stephanie Gray  On Facebook| Instagram| Youtube | Twitter | LinkedIn Integrative Health and Hormone Clinic Podcast production by Team Podcast

What can medieval cathedral builders teach us about church leadership? Notre Dame took over 200 years to build — surviving wars, plagues, and leadership transitions — yet many modern churches can't survive a single pastoral transition. In this episode, Scott and A.J. explore why so many churches collapse when a long-tenured pastor leaves, and what you can do to build something that lasts far beyond your tenure. Scott Ball and A.J. Mathieu are church consultants and the hosts of the Church Revitalization Podcast, brought to you by the Malphurs Group. Each week they tackle practical, actionable topics to help church leaders and their churches thrive. In this episode: [00:00] The Notre Dame inspiration: what 200-year building projects teach us about church leadership [06:31] The problem: why your church won't survive your pastorate [07:47] Lesson 1: Mission over personality — making your church's identity transferable [10:10] Lesson 2: Distribute the knowledge — eliminating leadership bottlenecks [19:19] Lesson 3: Think generationally — laying foundations for the future [23:05] Action steps: audit bottlenecks, document everything, and test your systems

Send a textWhat happens when you finish a labor-of-love sci‑fi thriller and the industry that's supposed to elevate it feels cold to the touch? We open the curtain on The Dresden Sun's release and share exactly how we took control: touring independent theaters, designing a smart digital window, and building momentum with creators who believed in the work. No middlemen manufacturing “marketing spend,” no vanishing receipts—just a focused plan to get a Christina Ricci–led indie in front of real audiences and actually see the upside.We break down why volume-based distributors rarely prioritize your film and how “binder syndrome” quietly buries new releases after the honeymoon ends. Then we map the DIY theatrical playbook you can steal: call independent cinemas, pitch the fit, prove demand with trailers and socials, show up for Q&As, and extend runs when weekends hit. From a Redding premiere to an LA screening with cast and industry friends, each date becomes a case study that opens the next door. We pair that with a controlled digital rollout—purchase and rental first, streaming later—to protect the film's value and keep attention flowing toward theaters.Audience building is the engine. Our trailer crossed 500k views, the original song and music video drew listeners, and strategic Twitch partnerships brought new eyes from vibrant communities. We talk about crafting human VFX without AI, staying resilient after festival passes, and why polarization can be healthier than indifference when your story swings big. If you're an independent filmmaker staring down distribution with a tight budget and tighter timeline, this is a practical, candid path to ownership, sustainability, and momentum.Subscribe, share with a filmmaker who needs a push, and leave a review telling us which tactic you'll try first.Support the showPlease consider following the podcast on Instagram, TikTok, Apple Podcasts, Spotify and YouTube! HiD Artwork // Mark Vega - Instagram Theme Music // Wave Saver "Night Stalker" Try Epidemic Sound (This helps my channel if you sign up using this link) Thank you for listening; it means the world to me! LONG LIVE INDEPENDENT FILM!

It's your Ill-Advised News, the stupid criminals of the day. Support the show and follow us here Twitter, Insta, Apple, Amazon, Spotify and the Edge! See omnystudio.com/listener for privacy information.

Alex White, Co-Founder and Executive Director of ProduceGood, is joined by ProduceGood Board Member Susan Kobara to talk about the organization's mission to deliver the equivalent of 500,000 annual meals to those facing food insecurity through its more than 1,500 volunteers recovering excess produce from orchards, farms, Farmer's Markets and grocers. The volunteers distribute the excess food to more than 84 partners, that include Boys and Girls Clubs and church pantries.About Spotlight and Cloudcast Media  "Spotlight On The Community" is the longest running community podcast in the country, continuously hosted by Drew Schlosberg for 20 years.  "Spotlight" is part of Cloudcast Media's line-up of powerful local podcasts, telling the stories, highlighting the people, and celebrating the gravitational power of local.   For more information on Cloudcast and its shows and cities served, please visit www.cloudcastmedia.us. Cloudcast Media | the national leader in local podcasting.   About Mission Fed Credit Union  A community champion for over 60 years, Mission Fed Credit Union with over $6 billion in member assets, is the Sponsor of Spotlight On The Community, helping to curate connectivity, collaboration, and catalytic conversations.  For more information on the many services for San Diego residents, be sure to visit them at https://www.missionfed.com/About Spotlight and Cloudcast Media  "Spotlight On The Community" is the longest running community podcast in the country, continuously hosted by Drew Schlosberg for 20 years.  "Spotlight" is part of Cloudcast Media's line-up of powerful local podcasts, telling the stories, highlighting the people, and celebrating the gravitational power of local.   For more information on Cloudcast and its shows and cities served, please visit www.cloudcastmedia.us. Cloudcast Media | the national leader in local podcasting.   About Mission Fed Credit Union  A community champion for over 60 years, Mission Fed Credit Union with over $6 billion in member assets, is the Sponsor of Spotlight On The Community, helping to curate connectivity, collaboration, and catalytic conversations.  For more information on the many services for San Diego residents, be sure to visit them at https://www.missionfed.com/

* Standing for Biblical Science: This week Fred Williams and Doug McBurney welcome Brian Lauer bible & science speaker and evangelist to tell us all about the week of celebration of the life and work of Dr. Walt Brown and his Hydroplate Flood Model.   * Battle Stations: Hear Brian explain how believers should be equipped with every available weapon in the battle for the hearts and souls of men; including the facts about Catastrophic Plate Tectonics (CPT) and Hydroplate Theory (HPT) and everything we can have on board to promote a better understanding of creation and the flood from the bible and from Real Science!   * Challenging the Archdiocese: Call it an Archdiocese, call it a Commiserate, call it a Triumvirate, or just call it "a good ole boys" network that's become corrupted by tunnel vision, donor angling and pride - but call it out! Check out how thinking believers and creationists must challenge the faulty science undermining what Doug McBurney calls the "three headed monster" for CPT: Answers in Genesis, Creation Research Society and Institute for Creation Research. Which organization will be first to abandon the Darwinian Evolution level story-telling & science denial (and bible denial) of CPT?   * Keep Real Science Radio on the air: With your help Real Science Radio broadcasting will continue broadcasting bold, evidence-based science to thousands of listeners across AM 670 KLTT Denver, YouTube, podcast platforms, and around the world. Your support helps: Produce and edit weekly content Conduct research and develop new ideas Maintain the studio, equipment and software Distribute programs across major platforms Reach more people with science that confirms Scripture

* Standing for Biblical Science: This week Fred Williams and Doug McBurney welcome Brian Lauer bible & science speaker and evangelist to tell us all about the week of celebration of the life and work of Dr. Walt Brown and his Hydroplate Flood Model.   * Battle Stations: Hear Brian explain how believers should be equipped with every available weapon in the battle for the hearts and souls of men; including the facts about Catastrophic Plate Tectonics (CPT) and Hydroplate Theory (HPT) and everything we can have on board to promote a better understanding of creation and the flood from the bible and from Real Science!   * Challenging the Archdiocese: Call it an Archdiocese, call it a Commiserate, call it a Triumvirate, or just call it "a good ole boys" network that's become corrupted by tunnel vision, donor angling and pride - but call it out! Check out how thinking believers and creationists must challenge the faulty science undermining what Doug McBurney calls the "three headed monster" for CPT: Answers in Genesis, Creation Research Society and Institute for Creation Research. Which organization will be first to abandon the Darwinian Evolution level story-telling & science denial (and bible denial) of CPT?   * Keep Real Science Radio on the air: With your help Real Science Radio broadcasting will continue broadcasting bold, evidence-based science to thousands of listeners across AM 670 KLTT Denver, YouTube, podcast platforms, and around the world. Your support helps: Produce and edit weekly content Conduct research and develop new ideas Maintain the studio, equipment and software Distribute programs across major platforms Reach more people with science that confirms Scripture

When I left you in 2025, I challenged you to do a quick wrap up of the year. Now, I know some of you had zero energy to do any such thing, but in that wrap up, my last question for you to ponder was, "What's the ONE thing you could upgrade in 2026 that would give you the biggest return on your investment?" In this episode, we're going to focus on that ONE thing and how you can effectively put that thing into action. Let's be honest, last year was bad. None of us can afford for 2026 to be another 2025. You can't control everything going on in the world, but you do have a choice. Are you ready to... Stop overthinking to make better, faster decisions, EVEN under pressure Minimize interpersonal conflicts and resolve them BEFORE they escalate Distribute the workload more equitably and REDUCE burnout and attrition? If you're ready for change in 2026, join us this Spring for the Strengths Accelerator Academy OR the Supervisor Strengths Institute! Which is the best fit for you and your team? Register for the Strengths Accelerator Academy if you want to... Develop a strengths-based culture, whether you aren't sure where to start or how to regain momentum. Discover how to set up the right systems to get you the results you want without overwhelm. https://learn.strengthsuniversity.org/acceleratoracademy Register for the Supervisor Strengths Institute if you want to... Lead your team to greater success without sacrificing your or their wellbeing. Discover the right things to focus on so you stop doubting your abilities and become the confident leader you are. https://learn.strengthsuniversity.org/Institut...

The generosity of people overflowed when the Fill a Glass with Hope campaign kicked off at the PA Farm Show, and they raised $205,000. Where does the money go? Find out today!

Opening a new retail store? Discover press release strategies that win media coverage, from timing and structure to distribution tactics. Learn what makes your store opening newsworthy and how to turn buzz into foot traffic. Read more at https://presscable.com/insights/new-store-opening-press-release-proven-templates-and-real-examples/ PressCable City: London Address: 15 Harwood Road Website: https://presscable.com

Following the success of its 40th music anniversary and food festival in Minneapolis, Minnesota, Farm Aid said it’s distributing over $1.3 million in grant funding this year to support family farmers. NAFB News ServiceSee omnystudio.com/listener for privacy information.

Listener Q&A where Andy talks about: A correction on something incorrect I said last week regarding deciding which spouse's pre-tax account to distribute or convert from ( 3:28 )Pros and cons of using a single total global stock market fund vs multiple other funds such as just US and just international  ( 8:17 )What's in the calculation for Modified Adjusted Gross Income ("MAGI") for purposes of determining eligibility to contribute to a Roth IRA ( 14:49 )Deciding when to start a Roth account, and whether it should be a Roth IRA or Roth 401(K) (if you have the option), and whether it should be funded via conversion or contribution ( 20:40 )What to consider when deciding on which pension payment type of choose ( 27:52 )Should IRA distributions instead be converted to Roth if you don't need to use the money any time soon ( 35:50 )What to consider when retiring late (e.g. late-60s or 70s) ( 42:02 )Explaining certain "fees" on trade confirmations, such as when buying coupon-paying bonds or stocks/ETFs ( 47:21 )Why just looking at unrealized gains or losses on a position in a dividend or distribution paying security don't tell the whole story with regards to how much money you've actually made or lost in the position ( 53:45 )To send Andy questions to be addressed on future Q&A episodes, email andy@andypanko.comLinks in this episode:My company newsletter - Retirement Planning InsightsFacebook group - Retirement Planning Education (formerly Taxes in Retirement)YouTube channel - Retirement Planning Education (formerly Retirement Planning Demystified)Retirement Planning Education website - www.RetirementPlanningEducation.com

We kicked off the program with four news stories and different guests on the stories we think you need to know about! NEW SURVEY: 1-in-10 Americans Go Without Food To Pay For MedicationsGuest: Jae Oh - Certified Financial Planner & Author of "Maximize Your Medicare" Blackout Wednesday: Why Thanksgiving Eve is the heaviest drinking day of the year.Guest: Morgan Ryan - Growth Marketing Director at Smart Start, the nation’s top ignition interlock provider MSPCA-Angell Seeks to Distribute 100,000+ Pet Meals in a Single Day! “Giving Back Tuesday” Event Scheduled for December 1 at Franklin Park in BostonGuest: Alyssa Krieger - Director of Community Outreach at the MSPCA The protein debate and why it seems like everything now contains protein in it, including Starbucks coffees! How much protein is too much protein? How much protein does the average person really need anyway and why the big industry boom with protein lately?Guest: Jason Walsh - Celebrity Trainer and Co-Founder for RISE311 (which is a company that created plant-based protein) See omnystudio.com/listener for privacy information.

AP correspondent Julie Walker reports Paramount is set to distribute 'Rush Hour 4' after President Trump's reported request.

10/15/25Episode SummaryThe host, Scott Austin, interviews filmmaker Jake Isham on how to use video as a storytelling tool for brands and e-commerce stores.

It has never been easier to receive and spread revelation, testimonies, and revival fire than it is today! Many, especially our youth, are hungry for spiritual reality and are flocking back to churches.Read more here.Support the show

KDP just expanded its print distribution to new global markets, giving authors more reach than ever before. Meanwhile, Amazon Ads opened up Sponsored Brands access for every author, even if you only have one book. There's also plenty happening around the publishing world, from major events to author opportunities you won't want to miss. Tune in for the latest industry updates, insights, and surprises in this week's Self-Publishing News. The Final 3: Your Publishing Playbook, Rewritten (Kickstarter) - https://DaleLinks.com/Kickstarter MK Williams - https://1mkwilliams.com/ KDP Forum: Distribute your print books in the Republic of Ireland and Belgium marketplaces - https://www.kdpcommunity.com/s/article/Distribute-your-print-books-in-the-Republic-of-Ireland-and-Belgium-marketplaces?language=en_US&forum=KDP%20Forum Book Bounty:

We talk a lot about how whiskey is made, mixed, marketed and just generally talked about. But not how it's distributed. Fortunately Angela Bosco is here to pull back the curtain on the often murky, sometimes deliberately opaque distribution system for alcohol in this country. She sits down with the band to talk about the three-tier system, building a brand, what a brand needs to do to get acquired, as well as some straight whiskey talk. What are people doing to keep this storied category innovative. And did the industry really make progress towards equity with the MeToo movement? Or did it just look like it did? Angela weighs in on what it's like to be a woman in what can often be the boys club of rye and bourbonPLUS it's our first show of October and you know what that means. It's time for pumpkin spice everything! But is it also time for a redemption arc for this much maligned gourd? Greg makes the case that pumpkin is poised for a comeback.Follow Whiskey Row on Instagram at @whiskeyrowbourbonFollow Angela at @garnish_and_gownBecome a Regular: patreon.com/SpeakeasyRegularsFor resources on dealing with ICE agents in your community visit nouswithoutyou.la/ and @thenycallianceThe Speakeasy is now on YouTube! Tune in to “see” what we're talking about at youtube.com/@Speakeasy.PodcastCheck out Quiote Imports at quioteimports.com and use promo code “Speakeasy” to get free shipping at checkout.Don't forget to click SUBSCRIBE and RATE the show if you can.

The harm reduction approach aims to reduce the negative impact of substance use disorder. In Portage County, health officials and Kent State University community members are working toward shared goals by distributing tools such as Naloxone.

There's so much that needs to be done, but who should do what? In this week's episode of Done!, I share five ways to distribute tasks in your team. How do you think about distributing tasks among the employees you are responsible for? What do you take into account? Is there any particular aspect that mainly guides you? Please write to me and tell me! Here's how to get to work uninterrupted and still be available for your colleagues. These episodes are also available as a weekly newsletter to your email. If you rather read than listen (or both!), sign up for a free subscription. David Stiernholm is a ”struktör”. As such he helps people and companies become more efficient and productive by creating better structure. His motto is: Everything can be done easier! David is frequently hired as a speaker by all kinds of businesses, from well-established major corporations to entrepreneurial companies in hyper-growth. He extinguishes himself by providing clients with concrete tools and methods that can be applied instantly both at work and in your personal life. During a talk with David Stiernholm, you will realize that structure is both liberating and fun and that establishing a better structure makes you less stressed and more efficient.

SEO Services Edition: Is SEO "Dead" in 2025? Who Knows? (Case Studies, Testimonials, and Ultimate Guide with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox.Favour Obasi-Ike presents an engaging and conversational discussion that emphatically argues for the continued relevance of Search Engine Optimization (SEO) in 2025 and beyond, directly refuting the idea that SEO is "dead."Favour Obasi-Ike, joined by other marketing professionals (with a guest LIVE! audio testimonial), highlights that SEO is foundational for online visibility across various platforms, including traditional search engines and AI-driven systems like ChatGPT. The dialogue stresses the importance of consistent content creation, strategic updates, and a holistic approach to online presence, emphasizing that SEO is not merely about keywords but about understanding user intent and providing valuable, well-structured information.Favour Obasi-Ike illustrates these points with practical examples and case studies, demonstrating how effective SEO can significantly boost website traffic, lead generation, and overall business growth by ensuring content is discoverable and impactful. The discussion ultimately positions SEO as a continuous, essential investment that underpins all successful digital marketing efforts.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.FAQs about the Is SEO "Dead" in 2025? Who Knows? Episode:1. Is SEO dead in 2025?No, SEO is not dead in 2025; in fact, it's more vital than ever. The perception that SEO might be obsolete often stems from a misunderstanding of what it truly encompasses. Search Engine Optimization (SEO) is fundamentally about being discoverable online. With 8.2 billion people in the world and 1.1 billion websites, and an astounding 8 to 16 billion daily searches on Google alone (with 15% being new searches every day), the act of searching for information is constant and growing.The conversation clarifies that "SEO" isn't limited to traditional search engines like Google. Platforms such as ChatGPT, Google, Reddit, TikTok, LinkedIn, Apple Podcasts, Spotify, and YouTube all function as "search engines" where content needs to be optimized to be found. Therefore, anything you do to increase your visibility on these platforms is a form of SEO. The speaker emphasizes that fancy new terms like GEO, AEO, AIO, or SXO are just "cosmetics" for the same underlying principle: making your content discoverable. The core idea is that if you're not focusing on SEO, you're missing out on crucial opportunities for people to find your website and business.2. How has AI impacted SEO, and does it replace traditional SEO efforts?AI does not replace traditional SEO; instead, it exposes and adds structure to it. AI tools and platforms like ChatGPT, Alexa, Siri, Grock, Deepseek, Meta AI, Cloud, Perplexity, and Gemini rely on information from existing traditional platforms and servers. This means that to be found by AI search engines, your content first needs to be optimized and present on these traditional sources (like Google, Bing, Yandex, etc.).The speaker highlights that AI search engines respond based on information given from a "source." If you are not optimizing your original content and website (the "source"), you cannot become a "resource" for AI. AI is looking for well-structured, authoritative content with clear brand citations and links. Having duplicate profiles or unverified business claims on platforms like LinkedIn, for example, can negatively impact how AI (and traditional search engines) perceive your online presence, making it harder for your business to be recognized and recommended. Essentially, AI leverages and amplifies the importance of a robust, well-optimized online foundation.3. What are the key elements for a strong online presence in 2025, beyond just keywords?In 2025, a strong online presence moves beyond solely focusing on keywords to prioritizing conversations, user experience, and a holistic, structured approach to content. Key elements include:Content with Purpose: Focus on "who are you talking to? Who are you serving? Why are you showing up?" Your content should address specific questions and needs, aiming for positive, neutral, or negative sentiment analysis from AI.Continuous Optimization: SEO is not a one-time fix. Websites and content need regular updates. Blogs, for instance, have a *24-month cycle*, meaning consistent updates are crucial to maintain visibility. The "last modified" timestamp is vital for algorithms.Structured Content: Turn unstructured content (like a simple blog post) into structured articles with headings, internal/external links, embedded scripts, iframes, tables, infographics, FAQs, quotes, images, alt text, and schema (microdata/rich snippets). This makes it more digestible for both humans and search engines.Platform Integration & Tokenization: Your website should be connected to all relevant online platforms (Instagram, LinkedIn, YouTube, podcasts, etc.). When a page is updated, it gets "tokenized" (duplicated) across various search engines and platforms (Google, Yahoo, DuckDuckGo, Brave, Bing, ChatGPT). This ensures wide distribution and recognition.Google Search Console: This is paramount. Connecting your website to Google Search Console is the "internet service provider of Google" and allows you to track impressions, clicks, and positions, providing crucial data on your marketing efforts.E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness): Google's guideline emphasizes providing the best user experience. This means creating a well-structured, intentional, and high-quality online presence that builds trust and authority.4. Why is continuous content creation and updating crucial for SEO?Continuous content creation and updating are crucial because SEO is an ongoing process, not a one-time task. Websites need "oil changes" and "tire alignments" through new articles, blogs, and updates to remain healthy and high-performing for algorithms.Key reasons include:Content Decay: Blogs have a *24-month active cycle*. If content isn't updated within three years, its chances of sustaining visibility become slim, even with good initial content. The "last modified" timestamp on your content signals freshness and relevance to search engines.Algorithm Recognition: Search engines and AI prioritize active, recent, and updated information. Consistent updates help algorithms recognize your website as a continuously relevant and valuable source, leading to better rankings.Meeting Evolving Search Needs: Search volumes and user needs change with seasons, holidays, and emerging trends. Regularly updated content allows your business to align with these evolving search patterns.Increased Impressions and Authority: Consistently producing and updating 52 pieces of content a year can significantly boost your website's impressions and domain authority. This demonstrates expertise and a sustained commitment to providing value.Audience Retention: A continuous flow of valuable, updated content helps build an "attention map"that fosters a "retention curve," keeping your audience engaged and returning.5. How can businesses leverage diverse online platforms for SEO, and what's the role of podcasting?Businesses should leverage diverse online platforms by connecting their website as a central hub to all their social media, content, and directory listings. This creates a structured pathway for discovery and builds authority. The speaker emphasizes that platforms like LinkedIn, YouTube, Apple Podcasts, Spotify, and Reddit are all search engines in their own right.Podcasting is highlighted as an exceptionally powerful tool for several reasons:Know, Like, and Trust Factor: Podcasting is described as the fastest way for someone to "know, like, and trust" you, as it allows for a deeper, more personal connection through voice.Authoritative Content: Like blogs and books, podcasts have an author, contributing to your overall "dominant authority online."Wide Distribution and Citation: Podcasts are distributed across *30-40+ stations* (Spotify, Apple, Pandora, iHeart, Podcast Addict, Alexa), each acting as a resource. When AI (like ChatGPT) or other search engines cite a podcast link, it directly mentions your content and business.Content Repurposing: Turning podcast episodes into topical blogs (show notes with hypertext links) auto-indexes your content through servers, further increasing visibility across traditional and AI search engines.Organic Lead Generation: Podcasting can organically attract clients without needing paid ads. As demonstrated by a client who gained clients from Google and ChatGPT after starting a podcast, it builds authority that leads to organic discovery and trust.Niche-Based Search: Podcasting allows for highly niche-based content, meaning if you show up consistently, algorithms will rank and refer you to people specifically looking for your expertise.By integrating podcasts with other platforms (website, social media, email lists) and consistently producing valuable content, businesses can significantly expand their reach and establish strong online authority.6. What is the significance of "tokenization" and the "last modified" date for online content?"Tokenization" refers to the process where, every time you update or "last modify" a page on your website, that page is essentially duplicated or recognized as an individual entity that can be shown on various web platforms and search engines. For example, if your website is updated, that updated content can then appear on Google, Yahoo, DuckDuckGo, Brave, Bing, and even AI platforms like ChatGPT.The "last modified" date is a crucial signal to algorithms. Just like your phone updates its software regularly, your website content needs consistent updates. If a blog post, for instance, was published in 2022 and hasn't been updated by September 2025, the algorithm recognizes this lack of recent activity. While it might still appear online if there's no competition, its chances of sustaining visibility are slim. A recent "last modified" date indicates to search engines that the content is fresh, relevant, and actively maintained, increasing its likelihood of being found and ranked. This continuous "tokenization" of updated content across the web amplifies your digital footprint and authority.7. What is the speaker's definition of "future" and how does it relate to SEO?The speaker defines "future" based on its Latin origin, "futurist," meaning "to grow or become," and its dictionary definition as "the time or a period of time following the moment of speaking or writing; time regarded as still to come."This definition directly relates to SEO by emphasizing that every piece of content you create – whether speaking on a podcast or writing a blog post – is an act of "speaking or writing into the future." It's a proactive planning project where your current efforts manifest over time. Just as one plans to build a house with a blueprint, SEO involves strategic planning and consistent execution. Answering questions in the form of web links or podcast episodes serves as a long-term investment. The way you answer one question can lead to several more, creating a continuous flow of engagement and discovery. By actively creating content now, businesses are building an online presence that will continually attract users in the "time still to come," ensuring sustained growth and visibility.8. What essential steps should a business take to start or improve its SEO strategy, especially when seeking professional help?To effectively start or improve an SEO strategy, especially when seeking professional help, a business should take several essential steps:Establish a Foundational Online Presence: The absolute first step is to have a website, or at minimum, a domain name. A website acts as the "anchor" for your business online. Without one, you lack a central hub for discoverability and tracking.Connect to Google Search Console: This is non-negotiable. Google Search Console is the "internet service provider of Google" and allows you to track critical data like impressions, clicks, and positions, which are vital for understanding and proving SEO effectiveness.Define Goals and Strategy: Before engaging with an expert, have a clear understanding of your business goals. If you don't have an SEO strategy, bring your business plan, and a professional can help build one from there. This includes understanding who you are talking to, who you are serving, and why you are showing up.Understand Investment Levels: Be prepared for an investment. While specific figures are mentioned (starting around *$1,500/quarter*), the key is to recognize that SEO is a continuous investment, not a one-time expense, and it offers long-term gains.Prioritize Content Creation for Search Engines (and then humans): As advised, "write everything for search engines, not for you." Focus on creating content that aligns with how algorithms discover and present information. This indirectly means writing for humans as well, as search engines aim to serve relevant and valuable content to users.Embrace Multi-Platform Content: Create diverse content forms (blogs, podcasts, videos, social media posts) that answer common questions people are asking. Distribute this content across relevant platforms, ensuring interconnections (e.g., website links in podcast show notes).Be Intentional and Consistent: SEO requires active, consistent effort. Dedicate time weekly (e.g., 45 minutes a day for 45 days) or invest in professional management to consistently update and optimize your online presence. This consistency builds authority and ensures you're actively engaging with algorithms.Prepare for a Consultation: When booking a call with an SEO expert, be ready to discuss your website, business plan, and specific goals. Professionals will often audit your website, provide insights via Loom videos, and offer structured plans (quarterly, biannually, or annually) with clear communication (e.g., weekly recorded calls).Digital Marketing SEO Resources:>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Distribute by : https://onerpm.link/153140103295 Produced by Big Project Production

This episode is the audio from our recent webinar on outbound with AI. Andy Mewborn from Distribute joined us to share how some of the most elite sales teams in the world (at Shopify, Gong, Zoom, and more) use AI to book meetings. Check out more free content and get coaching at ⁠⁠⁠⁠⁠⁠⁠⁠https://outboundsquad.com.

This week we are joined by Sales Agent Itzchak Maghen! Itzchak has works on indie gems to studio movies including THE ABSENCE OF EDEN starring Zoë Saldana and Adria Arjona, DREAMIN' WILD with Casey Affleck and Zooey Deschanel, THE CUT featuring Orlando Bloom and John Turturro, and MASERATI: THE BROTHERS with Anthony Hopkins, Jessica Alba. He talks to Giles Alderson and Dom Lenoir about why he picks projects, what filmmakers should do when speaking to sales agents. They also talk: Does your project suck? Industry Changes. Ask and Takes. Sales Estimates. If concept art and promos are good (or not). His consulting AND working in Cannes with 'Quantify'. Why you should ask questions to your sales agent before signing. Why 'networking' is building friendships. Itchak Maghen can be contacted for consultancy work here https://www.consultingim.com FILM FORGE FILM COURSES info here. SUPPORT new indie film Fairy Dust's crowdfunder here. Stage32 CANNES info here. —- FOOD FOR THOUGHT documentary out NOW | Watch it HERE. A documentary exploring the rapid growth and uptake of the vegan lifestyle around the world.  And if you enjoyed the film, please take a moment to share & rateit on your favourite platforms. Every review & every comment helpsus share the film's important message with more people. Your supporttruly makes a difference! PODCAST MERCH Get your very own Tees, Hoodies, onset water bottles, mugs and more MERCH. https://my-store-11604768.creator-spring.com/   COURSES Want to learn how to finish your film? Take our POST PRODUCTION COURSE https://cuttingroom.info/post-production-demystified/   PATREON Big thank you to: Serena Gardner Mark Hammett Lee Hutchings Marli J Monroe Karen Newman Want your name in the show notes or some great bonus material on film-making? Join our Patreon for bonus episodes, industry survival guides, and feedback on your film projects!   SUPPORT THE PODCAST Check out our full episode archive on how to make films at TheFilmmakersPodcast.com   CREDITS The Filmmakers Podcast is written, edited and produced by Giles Alderson @gilesalderson Logo and Banner Art by Lois Creative  Theme Music by John J. Harvey Learn more about your ad choices. Visit podcastchoices.com/adchoices