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Send us a textDanny: Yeah, I don't remember why I had dad's journal. If he, don't know if he, he didn't ask me to take a look at it, but I don't know why I must've been digging around, rooting around through his stuff or something, but I was moved by the poem.As the guys wrap up this season, Michael, Danny and Kevin discuss future projects, disc golf and the poem One Of These Days that Danny's dad, Ted Stephens penned.
Send us a textMichael: And Hampton was like, I want to let this go as long as we possibly can. He's like, I want to anticipate that moment where somebody's like, like you would if you were listening to vinyl and you felt like the needle had gotten stuck, you're gonna wait and wait and wait, okay, it's stuck, I'm gonna get up and move it. And he's like, at the point where they reach for the fast forward button or the next button, he's like, that's where we're gonna cut it.Michael, Danny and Kevin share what they're up to now (along with Miguel and Kevin as well as the the book of Proverbs that inspired Michael and Miguel to pen the song, Garland of Grace.
Send us a textMichael: It's okay if people mislabel you. It's okay if people don't get what you're doing. You've got a lot of room to grow. And there's a God that created a great big universe.On this episode, the guys in Smalltown Poets break down Quasar, including that introduction, you know,....this one: "You listening out there are going to hear sounds that are a little different from what you're accustomed to. Well, let me remind you: in front of me in the studio and in front of you coming directly through your radio are five young men who have been called by God,....New episodes each Monday.
Send us a textDanny: On one of our more recent records, we've got a song called Say Hello, where we have all these Easter eggs in our lyrics where we pay homage to Keith Green and White Heart and Petra and all the early rockers like DeGarmo & Key.On this episode, Danny Stephens, Kevin Breuner and Michael Johnston talk about the influence and contribution of their label head, Dana Key had as well as their confessional song, New Man.New episodes each Monday.
Send us a textMichael: It was not something that the record company was looking for at the time. I just to be, I think to be quite candid about it, I think the idea was, hey, we want to get a song or a couple of songs that we think we could get on more adult contemporary stations. Danny: Yes, that's right.The guys in Smalltown Poets discuss the influences of David Wicox (as it relates to their cover of Hold It Up To The Light) and Peter Gabriel as well as the disappearance of themes in albums.New episodes release each Monday.
Send us a textDanny: And I see the jars of clay guys standing by the escalator. go over and say, Hey, we just came up with this new name. not going to call ourselves Villanelle anymore. And one of the guys, think it was Steve Mason says, that sounds like a rap group. Are you really going to do that?This week, Danny Stephens, Michael Johnston and Kevin Breuner discuss changing their name from Villanelle to Smalltown Poets and Gloria - the song they "stole" from their friends, The Waiting.New episodes release each Monday.
We're joined by Kevin Breuner of Smalltown Poets to cover their sophomore record, Listen Closely. Following up a hit debut record is never easy, and Kevin provides a firsthand account for all the band encountered going into this record. Naturally as the band's guitarist, we get pretty nerdy on guitar stuff as we comb through the songs looking for Anything Genuine.If you like what you hear, please rate, review, subscribe, and follow!Connect with us here:Email: contact@churchjamsnow.comSite: https://www.churchjamsnow.com/IG: @churchjamsnowTwitter: @churchjamsnowFB: https://www.facebook.com/churchjamsnowpodcastPatreon: https://www.patreon.com/churchjamsnowpodcast
Hello, music lovers... Here's Episode 83 of the RepostExchange podcast - our last episode of 2023! Join Jaz for this very special episode as she presents some of the top performing tracks which have come through https://repostexchange.com in 2023, covering a range of genres and styles. Also featuring an interview with singer, artist, and music marketing supremo, Kevin Breuner ... Re-Ex members should keep their ears open for a code which will unlock an exclusive discount or free credit pack for use on the platform. All episodes are now available on Spotify & iTunes! iTunes: https://podcasts.apple.com/gb/podcast/the-re-ex-podcast-the-freshest-music-on-the-planet/id1462895235 Spotify: https://open.spotify.com/show/2c9WM6PVgx4UCFQXbUA62w?si=zlbVt0ZwQtSTaMQou9fYZA TRACKLIST: [INTRO] Aimée Britannia - Metaverse (White Crow Remix) @whitecrowslc Uno Jones - Glock 19 ( Prod. Sologoinbrazy) @unojones1 ᔕᑭᗩᑕᗴ ᑕᗩ丅
After 15 years of hosting this podcast, Kevin Breuner has moved on to the next adventure in his music career — but the DIY Musician Podcast will continue! What's going to change? What's going to stay the same? In this quick bonus episode, Chris Robley previews the new format, and tells you how you can shape the future of this podcast!
After 17 years at CD Baby and 15 years hosting this DIY Musician Podcast, Kevin Breuner has a big announcement: He's saying farewell to both and looking forward to a new adventure in his music career. Where's he headed? What did he learn from his time at CD Baby? And what's his top 6 tips for musicians who want to make a life in music? All that and more in this episode.
So you want to be a band manager, what are the roles you will be doing? Episode 563. Kevin Breuner from CD Baby is back and this time we discuss a new role he has taken on… band manager, working with the artist Melodi Ryan. Bands, how do you know when you are ready for […]
In today's music industry, independent artists have more power than ever before to take control of their own careers and create successful music releases. For today's episode, we have Kevin Breuner, the CEO of CD Baby, one of the world's largest independent music distributors. Kevin discusses the strategies artists can use to effectively release and promote their music in the new music industry. He shares his insights on topics like building a fan base, identifying and targeting your audience, and optimizing your release strategy to maximize exposure and revenue. Whether you are a professional musician or just starting out, this episode is full of advice and tips to help you take your music career to the next level. Tune in now.
Kevin Breuner is a musician, educator, and advocate for independent artists. He is best known as the former Vice President of Marketing at CD Baby, one of the largest distributors of independent music in the world. During his tenure at CD Baby, Kevin played a critical role in helping independent musicians distribute their music online and build successful careers in the music industry. He also hosts the popular podcast "DIY Musician" and has written extensively on the subject of music marketing and distribution. Today, Kevin continues to champion independent artists and help them navigate the ever-changing landscape of the music industry.He emphasizes the importance of email lists, as they offer a more effective way to convert fans and build deeper relationships with them compared to social media platforms. In this episode, you learn:How to build and maintain an email list that effectively converts fans and builds deeper relationships with them.Ensure that your social media profiles direct fans to your email list and that the digital presence is streamlined to avoid confusion and lost conversions.Focus on creating visually engaging and memorable content on platforms like TikTok that highlight the catchiest parts of their music to create anticipation for future releases.Connect with Kevin on his Instagram at: https://www.instagram.com/kbreunerLearn more about CD Baby at their official website: https://cdbaby.com/Want to Fast Track Your Music Career? Try MusicMentor™ Pro For Free: https://link.modernmusician.me/MusicMentorApply for Gold Artist Academy: https://link.modernmusician.me/apply-for-coaching
Kevin Breuner is the SVP of Artist Engagement & Education at CD Baby. He and his team produce educational content to help independent artists move their careers forward in a rapidly changing industry. Kevin plays guitar in Smalltown Poets, who recently released their 10th album NWxSE. Kevin and I spoke about the changes happening in the music industry. Whether it's AI, social media, or changing trends, Kevin looks for ways to help independent artists navigate their careers. Listen on Apple, Spotify, Stitcher, Google, or watch on YouTube Show Notes: Kevin Breuner Instagram - https://www.instagram.com/kbreuner/ DIY Musician - https://diymusician.cdbaby.com/ DIY Musician Podcast - https://podcast.cdbaby.com/ Smalltown Poets - https://smalltownpoets.tv/home CDBaby - https://cdbaby.com/ Brian Funk Website - https://brianfunk.com Music Production Club - https://brianfunk.com/mpc 5-Minute Music Producer - https://brianfunk.com/book Intro Music Made with 16-Bit Ableton Live Pack - https://brianfunk.com/blog/16-bit Music Production Podcast - https://brianfunk.com/podcast Save 25% on Ableton Live Packs at my store with the code: PODCAST - https://brianfunk.com/store Thank you for listening. Please review the Music Production Podcast on your favorite podcast provider! And don't forget to visit my site https://BrianFunk.com for music production tutorials, videos, and sound packs. Brian Funk
Episode 132 On this week's episode of the YMC podcast, your groovy hosts Jay Gilbert and Mike Etchart yap about these important stories: "Hit Songwriters Tell All, From Thieving Artists To Grammy Snubs" (Rolling Stone); "How DO Streaming Algorithms Change The Way We Listen To Music?" (MusicAlly); "Generation Audio: A Different Way To Look At Audio Listeners" (MusicWatch); "The FAN ENGAGEMENT 2023 REPORT" (Digital Media Association). Plus an audio drop with Kevin Breuner, SVP of Engagement and Education at CD Baby discussing how artists and creators need to be more strategic in using tools to gather fans. Subscribe to the newsletter! YourMorning.Coffee
Many of our guests move on a nonlinear line between jobs and ideas. Kevin in one of our few guests who has been with a single company -- CD Baby -- for a long period of time. He shares his journey with both CD Baby and as an artist with Small Town Poets. We talk about challenges exploring new technologies that don't yet have revenue models, educating creators on how to better engage and focus, and producing the long-time CD Baby Podcast with more than 300 episodes. Guest: Kevin Breuner, CD Baby's SVP of Engagement & Education CD Baby's SVP of Engagement & Education, Kevin Breuner, has spent over 25 years working in the music business, both as a recording artist and an industry professional. A San Diego native, Kevin went east to attend Belmont University in Nashville, TN where he studied Music and Music Business. After college he joined the Atlanta-based band Smalltown Poets who later signed a recording contract with a major label under the EMI umbrella. Their self-titled debut album received critical acclaim, selling over 200,000 copies and landing the guys with a Grammy nomination, plus multiple Dove Award nominations. Over their career, Smalltown Poets has amassed ten Top 10 songs on radio, with two reaching the coveted #1 spot. Now residing in Portland, Oregon, Kevin heads up CD Baby's content marketing efforts and hosts their popular DIY Musician Podcast, with the goal of helping artist understand the vast opportunities they have in this new music economy. “I'm very passionate about helping artists understand that they can have a career on their own terms,” says Kevin. “I've been on a label and I've released music independently; I know what it feels like for an artist to pour their heart into a project and then send it out to the world.” Smalltown Poets (smalltownpoets.tv) recently celebrated the release of their 10th album titled NWxSE. Kevin has also had songs used by the NFL, Peacock, ABC, Rock N Roll Hall of Fame, and countless indie film productions. What are you most passionate about with your current work? : Helping artist understand how they can build a career on their own terms. Mentioned Links: Twitter: https://twitter.com/kbreuner Instagram: https://www.instagram.com/kbreuner DIY Musician Podcast: https://podcast.cdbaby.com/ DIY Musician Blog: https://diymusician.cdbaby.com/ CD Baby: https://cdbaby.com LinkedIn: https://www.linkedin.com/in/kevin-breuner-a512938 EDM article: The Changing Role of a Music Distributor in 2022: https://edm.com/industry/the-changing-role-of-a-music-distributor-in-2022 Small Town Poets: https://smalltown-poets.lnk.to/LITO and https://smalltownpoets.tv/
Find DSP: https://www.deadsetpodcasting.comSupport DSP: https://buymeacoffee.com/deadpodKevin Breuner joined Josh on the show this week to discuss the connection between CD Baby's Podcast and The DIY Musician Conference. The guys also discuss integrating audience-voices into your Podcast. Socials: @joshuacliston on Twitter, Instagram and Facebook. Email: hello@deadsetpodcasting.comHire Us To Edit Your Show(s): https://www.deadsetpodcasting.com/services
Find DSP: https://www.deadsetpodcasting.com (https://www.deadsetpodcasting.com) Support DSP: https://buymeacoffee.com/deadpod (https://buymeacoffee.com/deadpod) In this episode (part 1/2) Josh is joined by the Great Kevin Breuner from the https://podcast.cdbaby.com (DIY Musician Podcast) - the very first Podcast Josh ever Subscribed-to, and the show he has been basing the feel of Deadset Podcasting on since day one. Kevin is the SVP of Artist Engagement and Education at CD Baby, a Professional Musician, and long-time Podcast Fan & Creator. https://www.instagram.com/kbreuner/ (https://www.instagram.com/kbreuner/) The DIY Musician Podcast is now 15 years old and has released over 300 episodes covering all things Independent Music Marketing, Promotion and Performance. The Podcast is also a key driver in the recent success of the DIY Musician Conference. What got talked about in Part 1: The evolving formats of The DIY Musician Podcast. Taking your Internal Podcast idea to your CEO/Management. Why Kevin continued to produce the Podcast in his own time for most of the life of the show (hint: it was about both the creative outlet that the show provided for him, and also how it elevated his profile within the Music Industry). Socials: https://twitter.com/joshuacliston (@joshuacliston on Twitter), https://www.instagram.com/joshuacliston/ (Instagram) and https://www.facebook.com/joshuacliston (Facebook). Email: hello@deadsetpodcasting.com Hire Us To Edit Your Show(s): https://www.deadsetpodcasting.com/services (https://www.deadsetpodcasting.com/services) In Part 2 we cover the relationship between CD Baby's Podcast and their Conference.
Kevin has been with CD Baby for over 16 years and is currently Senior Vice President of Engagement and Education. He is also the host of the DIY Musician Podcast. In this interview we discuss how he got involved with CD Baby, progressing within the company, and how the podcast saved his career. We also discuss how he got involved with the band Smalltown Poets leading to a single that charted, and then got signed to EMI. Plus, we have lots of conversations about release distribution and strategy. Instagram Instagram (CDBaby) DIY Musician Podcast Presented by Bandzoogle Bandzoogle is an all-in-one platform that makes it easy to build a stunning website for artists. Bandzoogle is also offering to all our listeners 15% off the first year of any subscription. Just enter the promo code “8020show”. Follow 80/20 Records: Instagram TikTok LinkTree 8020records.com We would love to hear from you! Please give us a review, this really helps get others to listen in. Any suggestions on how we can improve? DM us on Instagram, TikTok, or Facebook. You can also email us at info [at] 8020records.com. Intro music: ‘Somebody' (Instrumental) by The Runner Up Outro music: ‘Let's Ride' (Instrumental) by Gabe Kubanda Host: Mike Zimmerlich Produced by: 80/20 Creative (80/20 Records) Post-Production: EarthtoMoira Tags: Music Interview Business Industry Podcast CD Baby DIY Musician Podcast Release Strategy Distribution
Kevin Breuner of CD Baby joins me in this episode to discuss music distribution, education for the DIY musician, his journey with CD Baby, his band Small Town Poets, and the DIY Musician podcast. CD Baby started out as a place where musicians could circumvent the middleman by selling music CDs direct to fans. It has since evolved into an artist-services platform that helps independent musicians to distribute, promote, and monetize their music outside of the major-label system. Kevin recently celebrated 16 years with CD Baby. When he joined the company, his job was to talking artists. Now he's SVP of Engagement and Education. Kevin also started DIY Musician podcast and he's part of the team that heads up the DIY Music Conference, which returns in August 2022, following a hiatus that was driven by the COVID-19 pandemic. In this conversation, Kevin and I talk about remote work, the return of his band Small Town Poets, CD Baby (of course), education overwhelm that indie artists face, recent changes in the music industry, music distribution and more. Follow Kevin on Instagram @KBreuner. Hear the DIY Musician Podcast at Podcast.CDBaby.com. Support the Unstarving Musician The Unstarving Musician exists solely through the generosity of its listeners, readers, and viewers. Learn how you can offer your support. Mentioned in this Episode Visit UnstarvingMusician.com for links related to this episode. This episode is powered by Podcast Startup, the learning platform for creators with a voice. Podcast Startup covers tech, production, editing, marketing and more. I know what it feels like to be slowed down by challenges revolving around fear, procrastination and tech, yet I've recorded and published over 260 podcast episodes. To learn more about Podcast Startup and to get free podcasting startup tips right to your inbox, go to UnstarvingMusician.com/PodcastStartup. This episode was powered by Music Marketing Method, a program for independent musicians looking to grow their music career. Music Marketing Method was created by my good friend Lynz Crichton. I'm in the program and I'm learning tons! I'm growing my fan base and learning about many ways that I'll be earning money in the new year. It's also helping me grow this podcast. How cool is that? To lean more and find out if Music Marketing Method can help your music career, visit UnstarvingMusician.com/MusicMarketing. Resources The Unstarving Musician's Guide to Getting Paid Gigs, by Robonzo Music Marketing Method – The program that helps musicians find fans, grow an audience and make consistent income Podcast Startup – The podcast learning platform for creative voices Bandzoogle – The all-in-one platform that makes it easy to build a beautiful website for your music More Resources for musicians Pardon the Interruption (Disclosure) Some of the links in this post are affiliate links. This means I make a small commission, at no extra charge to you, if you purchase using those links. Thanks for your support! Visit UnstarvingMusician.com/Podcasts for related links, episode transcripts and past guests. Sign up for the Unstarving Musician email newsletter at UnstarvingMusician.com Stay in touch! @RobonzoDrummer on Twitter and Instagram @UnstarvingMusician on Facebook and YouTube
www.podcast.cdbaby.com www.smalltownpoets.tv Topics include: Smalltown Poets The creative process Being in a band CD Baby DIY Musician Podcast Education Bandcamp Distribution Collecting revenue SUBSCRIBE at www.workingmusicianpodcast.libsyn.com Pay What You Want monthly subscribers get access to an exclusive blog feed with updates, bonus questions from podcast interviews, and subscriber-only episodes.
CD Baby is an artist-services platform that makes it easy for independent musicians to distribute, promote, and monetize their music so they can thrive outside the major-label system. Built on the belief that every artist should be able to pursue their vision without compromise and have an equal opportunity to be heard, CD Baby's distribution services, self-promotion tools, and educational initiatives are designed to increase artist autonomy and empower independent artists to build their audiences without corporate assistance. Home to over 1 million artists and more than 10 million tracks, CD Baby has paid out over $1 billion in royalties to artists since its founding in 1998. However, with all the recent startup posturing, model shuffling, and race-to-the-bottom pricing in music distribution, it's time to take a step back and think, what is the role of a music distributor? Kevin Breuner shares his philosophy on what it means to be a music distributor in 2022.
TOPICS: It's our last episode of the year! Ryan answers a listener question about whether they should go to college or to focus 100% on being an indie creator; Ryan interviews CD Baby Senior Vice President Kevin Breuner. You can find out more about our guest's work by visiting www.cdbaby.com. Thank you for supporting Break the Business this year! We will see you again in 2022! Rate/review/subscribe to the Break the Business Podcast on iTunes, SoundCloud, Stitcher, and Google Play. Follow Ryan @ryankair and the Break the Business Podcast @thebtbpodcast. Like Break the Business on Facebook and tell a friend about the show. Visit www.ryankairalla.com to find out more about Ryan's entertainment, education, and business projects.
Today I'm joined by Kevin Breuner, a recording artist with Smalltown Poets who were signed to EMI and nominated for a Grammy and three dove awards. Additionally, he's the Senior Vice President of Marketing and Artist Brands at CD Baby. Since 2007 he's been the host of the DIY Musician Podcast which just hit 279 episodes and was named by Variety magazine as one of the “13 essential music industry podcasts.”
In this new series, Dan Giffin highlights some of the best moments from episodes #16 - #24 with podcast guests. Podcast highlights include: #16 - Ableton Live Tips & Tricks - Audio Effects with AfroDJMac #17 - Creative Producing & Insights with Andrew Huang #18 - Live Show Design & Music Industry Myths with Laura Escudé #19 - Inside The Song & Promotion with Sara Simms #20 - Interview with Sonic Bloom Founder - Madeleine Bloom #21 - Interview with Isotonik Studios Founder - Darren E Cowley #22 - Marketing Tips for DIY Artists w/ Kevin Breuner #23 - Ableton Live 10.1 Features & Development Process w/ Simon Haye #24 - Behind The Creative Process with I AM SNOW ANGEL This Episode Is Supported By Melodics.com Melodics is a desktop app that helps you build your skills playing MIDI keyboards, pad controllers, or electronic drums. Check out the free trial and start having more fun while practicing at Melodics.com Get a discount purchasing the latest version of Ableton Live LiveProducersOnline.com/BuyAbleton Join the newsletter and be the first to receive new podcast episodes, as well as Ableton Live downloads, special events, and more: Liveproducersonline.com/newsletter
If you're about to put out new music, then you won't want to miss this week's episode of the podcast!Kevin Breuner is the Senior VP of marketing at CD Baby - the online distributor which is home to over 650,000 artists. He developed CD Baby's DIY Musician Podcast which is geared towards helping independent artists advance their musical careers.He shares a masterlist of everything you'll want to consider to make the most out of your next release, including:Getting the nuts and bolts in order (writer splits, metadata, correct file sizes)The Pros and Cons of partnering with a labelPlanning a “season of release” (the build-up, post-release strategy, releasing alternate versions of songs, collaboration and networking)Connect with Kevin on his Instagram at: https://www.instagram.com/kbreunerLearn more about CD Baby at their official website: https://cdbaby.com/Check out Kevin's band Small Town Poets here: https://smalltownpoets.tv/Sign up for Michael Walker's FREE Fanbase Growth Workshop here: http://bit.ly/FanBaseGrowthWorkshopTo learn more about Modern Musician visit: www.modern-musician.com
Kevin Breuner is the SVP of Marketing at CD Baby and has been with CD Baby for 15 years. In that time he's seen a mountain of change, with technologies, platforms, and marketing strategies that Indie Artists can leverage to become sustainable in the industry. I recently had the chance to sit down with him to discuss how his own super successful indie band "Small Town Poets" have navigated their way through the years and how they grew their following by using grass roots marketing methods and connecting with fans but also integrating with the newest technologies along the way. Interestingly even with all of these new technologies much of the foundations of these methods are still relevant today. He also talks about understanding and educating yourself on how today's platforms that provide a stage for indie artists actually work. Youtube still being the #1 streaming platform. A consistent pattern of release on Spotify. radio versions, live versions, acoustic versions, and covers all factor into the picture. I learned that even the Beatles did cover, lots of covers! Having a goal to be Tik Tok famous is great but also understand how the platform works and where your demographic is located in the social world. How failing is inevitable and necessary, and those who get where they want to go just need to take failure on board as a part of the landscape. Click here to learn how to work with me to grow your music career >> http://jojanzen.com
Facebook's statement about music caused quite a stir online. Let's debunk some myths and break down what it really means for independent musicians.Full Article: https://www.nme.com/news/music/facebook-clarifies-rules-on-music-livestreams-ahead-of-new-rules-2752497Statement from Kevin Breuner, Dir of Marketing at CD Baby: https://www.facebook.com/kbreuner/posts/10220636175247894Join the Master Music Marketing Community for less than $100: http://mastermusicmarketing.com
NEWS Why the charts and what people actually listen to don’t always match A look at the Recording Academy P&E Wing recommendations for reopening studios. GUEST CD Baby VP of Marketing Kevin Breuner My guest on the podcast this week is Kevin Breuner, who’s the SVP of Marketing for CD Baby, the host of their DIY Musician Podcast, […]
NEWS Why the charts and what people actually listen to don't always matchA look at the Recording Academy P&E Wing recommendations for reopening studios. GUEST CD Baby VP of Marketing Kevin Breuner My guest on the podcast this week is Kevin Breuner, whoâs the SVP of Marketing for CD Baby, the host of their DIY Musician Podcast, and author of a host of helpful articles on the companyâs DIY Musician blog. Kevin has spent over 20 years working in the music business, both as an artist and an industry professional. After college, he joined the Atlanta-based band Smalltown Poets who later signed a recording contract with a major label under the EMI umbrella. Their self-titled debut album sold over 200,000 copies, landing a Grammy nomination plus multiple Dove Award nominations. He's also been with CD Baby for 14 years, and knows the company and the state of music distribution extremely well. During the interview we talked about the value of thinking about marketing early in the recording process, closing down the CD Baby store, helping artists reach more fans, the value of releasing albums, the streaming music experience, and much more. On the intro Iâll take a look at why the charts and real listening doesnât always line up, and the Record Academy P&E Wing studio reopening recommendations. var embedVars = { epId: 43331118, backgroundColor: 'white', height: '550px', showSpeakers: true };
CD Baby's Kevin Breuner Discusses Releasing Music During the COVID-19 Crisis. Visit http://www.cdbaby.com MichaelBrandvoldMarketing · 421 CD Baby's Kevin Breuner Discusses Releasing Music During the COVID-19 Crisis Visit Hypebot for music business news and insights. www.Hypebot.com Visit Bandsintown to manage your tour dates and communicate with your fans. www.Bandsintown.com If you are interested in speaking […]
Kevin Bruener, Vice President of Marketing at CD Baby joined Peter Schwinge for a conversation about the best days to release music, CD Baby Payouts, TikTok, Live-streaming, Advertising, Marketing tips for musicians. And what the future of the music business may look like. Let’s get to it. ➡ IG: instagram.com/musicindustrycity
►► Download our Free Guide for Independent Record Labels → http://OtherRecordLabels.com
This week, Ryan sits down with friend-of-the-Podcast and CD Baby Marketing VP Kevin Breuner. Kevin provides some valuable insight as a musician and music executive on how artists can continue to move their careers forward during the pandemic. Ryan and Kevin talk about best practices in livestreaming and how to make the most of time spent at home. CD Baby has an excellent resource of helpful advice and links for indie artists during COVID-19, which you can find here: https://diymusician.cdbaby.com/musician-tips/covid-19-resources/. Rate/review/subscribe to the Break the Business Podcast on iTunes, SoundCloud, Stitcher, and GooglePlay. Follow Ryan @ryankair and the Break the Business Podcast @thebtbpodcast. Like Break the Business on Facebook and tell a friend about the show. Visit www.ryankairalla.com to find out more about Ryan's entertainment, education, and business projects.
VP of Marketing at CD Baby, Kevin Breuner, graces the Key Conversations Podcast stage with invaluable information on publishing, how a publishing admin can help you collect more money, and why it matters (hint: money.) Learn more at http://www.cdbaby.com (and read more on their blog) and check out all Kevin is doing on instagram (http://www.instagram.com/kbreuner) or twitter (http://twitter.com/kbreuner). Kevin's band is Smalltown Poets: https://www.smalltownpoets.tv. Make sure to get Cheryl's Record Release template on airtable! http://inthekey.co/releasetemplate Grab Cheryl's new record- piano/ambient music for focus, mindfulness and growth at www.iamaluminary.com Listen at: inthekey.co/keypodcast, more resources at inthekey.co/resultsSupport the show (http://www.paypal.me/cbemusic)
Kevin Breuner, Grammy nominated recording artist with Smalltown Poets , Vice President marketing at CD Baby, founder and Co-host of the CD Baby DIY Musician Podcast : Kevin Breunerwww.SmallTownPoets.tvwww.CdBaby.com
Independent music isn’t on the margins any more: It makes up 40 percent of the industry. This week on the podcast, Kevin Breuner joins host Dmitri Vietze to talk about how Independent self empowered artists are changing the game. Kevin knows independent music: He’s VP of Marketing at CD Baby, host of the DIY Musician Podcast (going strong at 241 episodes!), and an indie musician himself. The rise of the DIY Musician means that mainstream artists are having to work harder to maintention the same attention level. Pre-streaming, labels used to be genre specific—radio too—and other artists were viewed as competition. Now other artists are partners because there are a ton of opportunities to cross promote and work together to grow their collective fan bases. There are fewer gatekeepers now and the floodgates are open, and success is coming from surprising places so it’s the perfect time to experiment as an independent artist. CD Baby has long been a prime mover in a number of the tech-driven seismic shifts in the music biz we’ve been tracking: Broken Gates, Self-Driving Artists, Many Paths to Success, the list goes on. We’re grateful that they signed on early as a Supernova Sponsor of the Music Tectonics Conference where we’ll explore these shifts and more. Kevin will be there, along with CEO Tracy Maddux and SVP Christine Barnum. Connect with them in LA! The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to learn more, and find us on twitter and facebook. What do you think? Connect with Dmitri Vietze on Facebook, LinkedIn, and Twitter.
This week, Ryan is joined by longtime friend-of-the-podcast Bree Noble of Female Entrepreneur Musician. From April 22nd to May 1, Bree will be hosting the Profitable Musician Summit, an online music industry conference geared toward helping musicians manage their careers and increase their income. Guest speakers include past Podcast guests Ariel Hyatt, Ari Herstand, Kevin Breuner, Cheryl B. Engelhardt, Cherie Hu, Suzanne Paulinski, and many more…including your BTB host Ryan Kairalla. Ryan talks to Bree about the Summit but also gets some insight from her on the importance for indie artists to not have "too many" ideas in their music career. This might seem counterintuitive, but it's not! And you should tune in to find out why and get some great advice along the way. Bree is awesome, and she has a lot of great tips for you. Rate/review/subscribe to the Break the Business Podcast on iTunes, SoundCloud, Stitcher, and Google Play. Follow Ryan @ryankair and the Break the Business Podcast @thebtbpodcast. Like Break the Business on Facebook and tell a friend about the show. Visit www.ryankairalla.com to find out more about Ryan's entertainment, education, and business projects. Register for the Profitable Musician Summit by visiting this link: bit.ly/2WPwDlJ.
In this live taping of the DIY Musician Podcast, CD Baby’s Kevin Breuner and Chris Robley compare notes on how they launched and managed their “Free + Shipping & Handling” campaigns to give away their newest CDs for free — while STILL making a profit, building their email lists, and converting casual listeners into fans. Concepts in this discussion can be applied to ANY sales or marketing funnel for your music, not just a traditional “Free + Shipping” offer.
Episode #150: The landscape of independent distribution is rapidly changing. As more independent labels move toward truly independent distribution models, their market share becomes clearer. On this episode, we talk to Chris Welz of Secretly Distribution, Kevin Breuner of CD Baby, and Jim Mahoney of Merlin.
In this episode, Dan and Kevin discuss digital music distribution, as well as tools and strategies for DIY artists to market themselves. Kevin Breuner is the Marketing Director of CD Baby, one of the largest music distribution companies in the world. He’s also in the band Smalltown Poets, which has received multiple Grammy and Dove Award nominations. Kevin also hosts the DIY Musician Podcast, teaching artists best practices to promote themselves and grow their careers as artists in the music industry. Mentioned in this episode... Show.co http://www.dubset.com/ https://artists.spotify.com/ Follow these links to connect with Kevin and CDbaby https://cdbaby.com/ https://www.instagram.com/kbreuner/ https://twitter.com/kbreuner Join the Live Producers membership and access Ableton Live webinars, feedback on your projects by Dan Giffin, online courses, and more... CLICK HERE TO JOIN
This week, we welcome back CD Baby's Director of Marketing, Kevin Breuner, also an indie musician himself, to chat about music streaming’s rapid growth over the last 10 years and how it became the backbone of the recorded music business. We chat about streaming’s pros and cons for its various stakeholders, who benefits from the current model and who doesn't, and whether it’s ultimately been good for indie artists. Kevin also talks about the future impact of smart speakers on the industry and the potentially massive importance of Facebook and Instagram monetizing music.
Matt talks w/ Kevin Breuner of CD Baby about his job, life, love and the relentless hustle of being in a band. Kevin's Band - Smalltown Poets |eleventyseven| Join The Facebook Group Rad Science:B-Sides - Spotify Store/Merch - Rock Candy Recordings Store Website - eleventyseven Signing up for our Mailing List will ensure that you never miss an eleventymoment. Music for eleventylife provided by The Jellyrox Tweet - Matt Langston, eleventyseven
Kevin Breuner, CD Baby’s VP of Marketing, is back to the Music Growth Talks podcast to talk about this year's DIY Musician Conference, which took place in Nashville on August 24-26th 2018. On this episode, recorded a couple days after the event, Kevin explained what DIY means for a music artist nowadays, shared encouraging stats on musicians' royalties growing thanks to streaming, discussed the importance of understanding how platforms like Spotify and YouTube work to get the most out of them, and told a story of an artist who makes a living releasing cover songs. Listen to the episode in full for some great knowledge from Kevin, and watch the video recordings of selected DIY Musician Conference sessions on CD Baby's YouTube channel for even more insights. ⏯ Go to http://dottedmusic.com/2018/podcast/mgt118-diy-music-conference for the show notes and http://musicgrowthtalks.com to subscribe to the podcast. Become a patron to access a secret podcast feed with patron-only episodes at https://www.patreon.com/andrewapanov
Ep. 99 - Interview with Kevin Breuner of CDBABY DIY Musician Join Fanbase University http://www.fanbaseuniversity.com Download Free Music Marketing Promotions Guide https://smartmusicbusiness.com/freesonglaunchchecklist CHRIS: Well, hey, guys. I'm super stoked to have the VP of marketing from CD Baby, Kevin Bruener. I'm a huge fan, and he's just done so much for independent artists over the years. The company has just helped me totally change my career over the years, helped me sale more music, and had such an impact. I am super stoked to have Kevin from CD Baby on the line here. How are you doing, brother? KEVIN: I'm doing well. Thanks for having me. CHRIS: Yeah, man. Dude, seriously. I started working with CD Baby, or using your guys' stuff since 2001. KEVIN: Wow, wow. You predate me. CHRIS: That's crazy. Yeah, man. I remember getting the ... It's actually funny. We were moving or something, or I found an old bag the other day and it had the old CD Baby physical credit card swiper in there. KEVIN: Oh, man. That's a classic. CHRIS: For those of you that aren't listening, I guess that shows, people take credit cards ... Before the evolution of Square, we would swipe people's credit cards. I don't even know what we'd call it. It's like a little slip, and you'd fill it out manually. Then, mail them to you guys, and then you guys would, I guess ... I don't know, process them and then send us money or something like that. KEVIN: Yep, yep. That was back in the day. CHRIS: This doesn't exist. Obviously, I guess, they just don't even have that anymore. KEVIN: No, because the Square Reader came out, and there's no longer a need for it. CHRIS: Okay, awesome. KEVIN: Technology, you know, progresses. Things change, which is fine. CHRIS: Yeah. Well, dude, I'd love our audience to hear your story, because you don't just work at CD Baby. You're an artist, as well, too. That's what I love, is like artists helping other artists. I don't know. You just have such an amazing perspective, but I'd love for you to share your story with music, and then also how you started working at CD Baby and everything you guys do. KEVIN: Yeah. Well, I went to Nashville to study music in college. I went to Belmont University. That was one of the most challenging things I've ever done in my life, studying music. The requirements to pass those classes, meanwhile still having to pass history classes, and all these other things. It was insane. It was just extremely challenging. Then, not only that, being in Nashville with so many musicians, all of them who seemed far more talented than I was. It was just one of those big times of perseverance of my life of like, "This is what I want to do. I want to pursue music, and I'm going to make it happen. I don't care if those people are better than me. There's room for us all." KEVIN: While I was there, one of my roommates in college, he was friends with these guys back in Atlanta that were reforming a new band and were looking for a guitar player. I drove to Atlanta, and on my first day, I walked in to just rehearse and try things out with them, they were sending these three song demo tapes out to all the labels in there. This was 1996, by the way. CHRIS: Yeah. I love it. KEVIN: I started playing with them that summer, and doing festivals. They had always been playing ... They'd been road warriors since they were in high school. Every summer, they'd play like 50, 60 shows that they booked. They had a booking agent at the time as well. Anyway, so they had a lot of shows, so I started jumping on, and then by the end of summer, we were signed to a major label under the EMI umbrella, and our debut album came out the following year, and we saw some pretty nice success. KEVIN: We sold about 200,000 copies. We had a Grammy nomination. Dove Award nominations. Some number one songs. That whole machine was going, and the thing I noticed was that with all that success, we were still the last ones to get paid. We were flat broke. I wouldn't say it's all the label's fault. There were some decisions that predated me that set us up with some things, like some debt and all that. It still was, we'd work really, really hard and everybody got their piece of the pie before us, and then we just got to fight for the scraps. KEVIN: Eventually, I just ... One by one, the guys in the band kind of went their separate ways for a bit. I ended up in the northwest, where my wife is from. I just kept thinking, "There's got to be a better way for artists to do this, because we have fans." It's not like we're all frustrated and not making any money because we don't have fans. We do have fans. There's just this big wall between us and them where all the money gets sucked up and we just don't have direct access to it. KEVIN: About that time, I came across CD Baby, and I started writing and recording new music, and started a different band here in the northwest, and started distributing my music through CD Baby. This is like back in 2003, 2004. Just eventually thought, "Well, I might as well get a job here. I'm here in town. Might as well get a job. They happen to be in Portland, I'm in Portland." I've had several other independent bands. The band that was on a label ... I don't think I mentioned. The band's called Small town Poets. CHRIS: Go check them out, guys. Go check them out on Spotify. Small town Poets. KEVIN: Yeah, we started making music again back around 2010, and we'd always wanted to do a couple Christmas records, because we just loved Christmas music. We ended the hiatus with a Christmas album that did decent, and an EP, another Christmas album. Now, we just released another full length album. Not a Christmas record, but just a full length album. It's kind of in that album promotion cycle, and just trying to make it happen still. KEVIN: Yeah, I work at CD Baby. That's my day job. I'm the VP of marketing. We get to do a lot of cool things with artists, and it keeps me energized for doing music and all that. I'm in the trenches just like everybody else, just trying to make things happen. CHRIS: That's awesome, man. You said something profound there with the way the pay goes when you're with your label. It's so true that everybody gets paid first. The label, the publisher, the manager, and then we are, unfortunately, sometimes left with the scraps. The booking agent. I personally love booking agents for the most part, because I feel like they're the ones that really work the hardest to make us money. Yeah, it's really tricky when you don't own your stuff. Did you guys sign like a full deal? Did you guys ever get those records back or do they own the masters forever? KEVIN: They own them. We've had some conversations trying to recapture them that didn't go as I'd hoped for a number of reasons. Actually one album of the band's is owned by Capitol now. The first three albums were on one label and then there was a fourth album on a different label. That label got acquired and their whole catalog got acquired by Capitol. They basically told me, "We're owned by Comcast, which is a content company. You will never get your master back." CHRIS: Oh, wow. Jeez. KEVIN: I've kind of given up on that one, but the other three, we've had some conversations that still have not gone the way I had hoped. You know, there's still time. CHRIS: Yeah, yeah. There's still hope. I'll share quickly my ... I got my masters back slowly. I just actually emailed the label to get a song. There was a single, because I'm really trying to keep a track on it in a live album that I finally got back last week. I'm just so excited to upload it. Even my other albums, when I started to get them back, I was like, "Holy crap. Holy crap. They were making a lot of money off me." I used to get excited about the quarterly, or what is it? Biannually, they'd paid me, I think twice a year. That's a lot, but then all of a sudden when I owned it, I was like, "Holy smokes." CHRIS: You must probably have a lot of stories of artists that got their masters back, and maybe submitting their ISRC codes so that they can keep the Spotify playlists, and not lose those lists, but get their stuff back. Do you get a lot of stories like artist like, "Oh my gosh. Dude, I had no idea." KEVIN: Yeah, we do get a lot of artists that are like, "I got my masters back, and I want to get this back out there." Yeah, it's crazy. I mean, it's so important that you own your masters. If you're not going to own your masters, if you do sign a deal, that you're absolutely sure you understand what you're getting yourself into. You know, I'm not going to say that every label deal is a bad deal, but there's trade offs. There's serious trade offs. They're not going to invest a lot of time and energy developing you as an artist if they're not getting something in return. What they want is content that they can own forever, in most cases. That's not necessarily to your best interest as an artist. KEVIN: Depending on what kind of music you do, and what your career ambitions are, maybe it is the best thing that could happen to you. For most people, who have a long term view of their musical journey, that's not the best. KEVIN: One thing that was interesting when I was in that period of having left the label situation going, "There's got to be a better way," I remember seeing this article that was by Aimee Mann. It was in the newspaper, and it was talking about Aimee Mann, and how she'd been dropped from every major label, and that she had gotten some advances, but had never made anything on the back end. She was talking about how now she was just selling directly to her fans, and she can just sell 10,000 copies directly to her fans and make more money, far, far more money than she was when she was selling hundreds of thousands of copies. It's just kind of the understanding of how much money gets sucked up in that pipeline. CHRIS: Yeah, like I literally had a course that I called How I Make Over 4,000 a Month Selling Music Online. That was until I got my next record back and then the income shot up again. I'm going to have to rename the course. Yeah, I had no clue, and it's not like I got this success manual of, "Do this, and do that, and this is how you do it." I'm on CDBaby.com right now, and you guys spell it out so much of the boost your income here, and the pro publishing. I want to talk about a bit of this stuff that you guys help for artists to make money. CHRIS: I'll never forget, I was on tour, and I literally did a CD Baby podcast, like what do you call it? Like binge. There was one episode that you guys really spoke to me, and I didn't understand at first back then. It was like the black box royalties, and the YouTube. I think it goes with your guys' Pro, when you sign up for CD Baby Pro, and you collect the money worldwide. Could you maybe talk a little bit about that, and some of the money that artists might be leaving on the table that they don't even know about? I'm not good at talking about or explaining it. I'm sure you do a lot better job than me. KEVIN: Absolutely. Basically, the digital world has opened up a lot of things for independent artists. Not only so many new usages of music, and the way music generates revenue, and different kinds of royalties. A lot of these royalties didn't exist 10 years ago, especially 20 years ago, and so the industry was kind of slow to figure this stuff out. The industry's also been used to delaying with the major labels who represent large catalogs, and most of the music out there that's being used in these ways. That has changed drastically, especially over the last five, six years, where independent artists make up about 40% of the music being used on places like Spotify and such. KEVIN: There's all these royalties that are generated that the industry just didn't have a way to collect for independent artists, because they didn't care. It got to a point where people were like, "Hey, it doesn't matter if you're on top of the charts or you have 1,000 streams. That revenue is yours. That revenue is owed to you for the usage of your music by law, and there's no reason why it can't be paid. Especially in the digital world, where we can account for things one for one." KEVIN: Way back in the day, they used to just survey radio stations and all that, to kind of try to grasp an idea of who was owed performance royalties, but now, everything's digital. If something gets played, it's accounted for, and artists should get paid their rightful money. That's been a lot of what we've been doing in the last few years, is really focusing on helping artists get paid these royalties, where they traditionally haven't. KEVIN: I'd say one of the biggest problems with artists, especially artists that have some success rolling, is that most of them are under-monetized, where they're not taking advantage of all of the revenue streams owed to them. Some of them, that money can pool up and sit around for a while, but some of these royalties, after two years, it just gets paid out, which means the major label folks benefit most from that. CHRIS: YouTube, specifically. I don't even think it's retroactive. If you're not monetizing it when the ad, I'm pretty sure that one's not ... You can't go back for YouTube is what I heard, if you don't have it monetized. KEVIN: Yeah, correct, because YouTube, it's all ad revenue, and if it's not monetized, yeah, they won't go back and pay you out for it. I've heard some situations like someone who's had like an explosion of viral content that's happened instantly, and them trying to recover some from the previous week or two, but yeah. If you have something that's been performing for a while, no, that's lost revenue. You're not going to get that back. KEVIN: That's a lot of what we do, is just help artists make sure that their publishing money's been collected. A lot of artists think they have publishing because they signed up with a PRO, and that's not a publisher, that's a performing arts organization. A lot of artists don't understand the opportunities on YouTube, or the world of sync licensing, and also that in a streaming world, there's also a mechanical royalty that's paid out. For about every five dollars that you make off of streaming, there's an additional dollar of publishing that's owed to you. If you don't sign up, if you don't have someone administering those publishing rights for you, you're losing that revenue. KEVIN: That's what we do with our CD Baby Pro product. Our publishing administration service that adds on to the distribution and makes sure that you're getting paid as much money as you possibly can. CHRIS: Just to talk with the YouTube thing, because I was blown away that it wasn't just off of my channel that I was making all this YouTube money. It was the thousands of videos that had my music in it that I had no idea. I had one song that's been uploaded to YouTube 9,000 times, and I get paid on all those, because I've signed up for the administration for publishing and stuff. It's really important that artists need to know that it's not just your channel, but all these other channels and people using it. KEVIN: Yeah, correct. I mean, a lot of these usages can be completely hidden from the artist. Those 9,000 uploads you mentioned, it's possible that some of them cited your name, or said Music by Manifest, or something like that in the description, but a lot of them, they don't, and the only way to find it is through the content ID program, and the YouTube monetization program where we find that and make sure that you're getting paid for the usage of that music. KEVIN: If you've got fans, if you're an artist that has fans, chances are that somebody's posted your music online somewhere that you don't know about it, and you could be monetizing it. CHRIS: Yeah, man. Which leads me to the next thing, which I'm super excited about, is Facebook and Instagram. It might be too early, and if it is, that's cool, but if you've got any data, that's started to pay, or they're starting to monetize it at least. I'm really excited to see what that actually amounts to when they start paying us for our music. CHRIS: Jeez, I run a ton of ads, and I know you're running ads, and artists are running ads promoting their music videos or whatever, just their music period on Facebook, Instagram. It's like, finally, they're going to start ... I've heard they've been trying to work on this thing for forever, and I hope it amounts to something pretty awesome, but have you heard much or got much data back from that yet? KEVIN: Not much data back yet. It's still pretty new, but it will be over the next few quarters, getting more information on that. Yeah, I expect this to be a huge opportunity for artists. You know, Facebook is really trying to make their site a destination for video viewing, and they've done a good job in a way that, you know, inserts videos differently than how people experience them on YouTube. YouTube's trying to be a different type of platform than Facebook, and so there's lots of usage on Facebook, and artists should be paid for that. KEVIN: The monetization is running now, but it's still early, because it takes a while for this stuff to come back, and really be able to crunch the numbers. It's only been active, it was earlier this year when it got turned on. There's usually a couple quarters' lag in the data. Really looking forward to seeing how much this adds to artists. I'm expecting it'll be a lot. CHRIS: Yeah, I'm really excited, man. I hope they backdate it, too, a bit, as well. I don't know what's going to happen, but time will tell. We'll have to do another call later on, and see what happens with that, and get some stories. I wanted to ask you leading into that, and this is such a common question I get, and I want it, too, just for me as an artist myself. I personally have seen that streaming seems to have won when it comes to Spotify, as far as money now. My streams have finally outperformed my downloads. I don't know if you see that. I'm sure it's different for every artist, but you guys have thousands of artists, so you probably see so much data. Would you say streaming is the majority now? KEVIN: Yeah. We pulled data for our entire catalog for 2017 that we released earlier this year. Spotify was the biggest digital partner at like 35%. Apple Music was I think in third, but iTunes was still number two at 25%. The surprise was Amazon and Pandora being as high as they were. They were like four and five. For some artists, it is definitely overtaking it and become even bigger for them. KEVIN: You know, across the board, it's hard to be like, "Yes, it has," or, "No, it hasn't," because there's so much genre consideration, there's audience consideration. If you're somebody that your core audience is 18 year olds, absolutely, streaming's going to be good bread and butter. If you're an artist that your core audience is in their 50s, they might still prefer CDs, or downloads, or even vinyl. It can be very audience specific and genre specific. It's definitely growing. KEVIN: The interesting thing is, in 2017, when really people started coming to grips with the fact that it's a streaming world, and streaming adoption started skyrocketing, so did the backend royalties for artists that we collect, it started skyrocketing. That's one of the cool things that we've seen. CHRIS: Yeah. I get it all the time, is like, "How do I grow my Spotify? How do I grow my Spotify?" Could you speak into that a little bit? I know you just did the DIY CD Baby Conference, as well, too, so I'm also curious what do you see artists struggling with the most? Where do you feel like, "Ah, I wish if they just did this." Kind of like [inaudible 00:22:07] conception of it all, and growing this thing, and monetizing it. You know, we're talking about money and monetizing your music, but some artists are like, "But I don't even have any fans." They just don't get it. Do you know what I mean? KEVIN: Yeah. Well, first off, they need to understand the platform itself. Over the last couple years, I've talked to so many artists that were like streaming haters. A lot of ... come around. It's because they were trying to make sense of a streaming world in a download economy. They're just two totally separate things. Streaming brought a fundamental shift in how people engage with music. It's not just a matter of instead of download, they just stream it. Instead of making 99 cents for that song, now I make less than a penny. KEVIN: That's how a lot of artists were looking at it, and it's just not the same experience. It's not the same thing. Until you let go of that idea, and understand what's really happening on the platform, you're always going to be frustrated, angry, and not taking advantage of it. KEVIN: For example, we went from a buying economy to a playing economy, where in a buying economy, you have to know what you're going to buy. You have to go into a store, or go to a download store, and know what you're going to buy, or plan to buy something. In a playing economy, all the barriers to entry are gone. All I got to do is push the play button. The ease of getting someone to sample, or the barrier to getting someone to sample or try your music is virtually eliminated. KEVIN: On top of that is that really listening has gone from a intentional experience. Not only did they have to go figure out what to buy, you had to go, "I want to listen to this album right now, and I have to go select it," as opposed to, "I'd like to listen to music that's chill music while I work for three hours." People are thinking about music in a more experiential sense and less about every artist that they love. They still love artists, and follow artists, and save their music, but that shift has opened up so much more exposure for listeners to hear new music. That's really benefiting independent artists. KEVIN: People are talking to devices. They're saying, "Hey Siri, play me songs for a rainy day," or, "Alexa, play me some workout music," or, "Play me the song that has this in the chorus," or, "Play me songs that all say this in the chorus," "Build a playlist off of this idea." You know, people are putting music on the background while they work all day and just letting it run. There's so many different ways people engage with music, and get into the music, than ever before, that didn't exist in a download world, where you had to be very intentional, "I'm getting this." KEVIN: One of my favorite things that people are doing now, and really capitalizing on, is collaborations with other artists. You get an artist that has a following, and you do a collaboration with them, your new song will show up on their profile and your profile, and that's a perfect way to introduce people to new music that didn't exist before. KEVIN: If you don't understand how these platforms work, and are working to your advantage, and how you can build a strategy around it, you're not going to benefit from it. Things like release radar. If you're building up a following on Spotify, especially now with the recent changes, when you release something new, everyone that follows you, your new track's going to show up in their release radar. Discover Weekly and things like that, where they're actively pushing music out to more people, because it's to the platform's benefit to make sure that people are enjoying the music, and finding as much new stuff, and just staying engaged, because if they don't, they'll stop paying that monthly fee. KEVIN: When I talk to artists and tell them some of those things, they kind of go ... The extreme hater kind of backs down a little bit, but they're still skeptical. Until you go and understand things like how playlisting's driving adoption, and more streams, and how you can even just pitch straight to playlisters new music. If you don't understand all that stuff, yeah, you're going to be frustrated, because you're still thinking of it like, "I put my music on a shelf somewhere, and people are supposed to buy it." These are totally different thing, not even related. KEVIN: That's number one, starting there. The other thing is, I find on Spotify specifically, is that a lot of people have not optimized their artist page and taken advantage of all the tools there in order to merchandise their music, present a better profile, make it attractive for people to follow, have links to their social outlets so they can get some of those fans connected other places. All those are options that are free to artists. You just have to do the work. CHRIS: Yeah, it's free real- KEVIN: It doesn't even take that long. CHRIS: No, no. I love what you said about the collabs, man. Paying for a feature, if it's the right feature, not only are they featured on your track, and then when there's searches ... Jeez, if you did a few of those a year, or had a few on an album, or whatever, especially if they're bigger than you, that is such a worthwhile investment to have, let alone the relationship and maybe touring, or whatever. I always say the right feature is so worth it, man. CHRIS: I think it's just consistency, right? Just staying in the game. It's just not an overnight thing. Even if you get a placement, or you get a playlist, there's no one thing that just blows up your career. It's kind of like, "Okay, that's one thing, and that's built the foundation for your career. That's the bricks. You got more, and you're building it." I like what you said, just strategy. What's the long term strategy to grow this thing so that in a year or two you've got more fans? KEVIN: Well, and I think also, in a streaming world, some of the options out there allow artists to work together more to the benefit of all, as opposed to feeling like you're in competition with everybody. CHRIS: That's cool. KEVIN: Where things like collaborations, or building playlists for your local scene, and getting everybody to email their fans, so all these artists that are on these playlists can kind of help each other drive awareness of the scene that they've got in their town. Just a lot of ways where it can be artists helping artists for the benefit of all as opposed to feeling like you're fighting each other for shelf space, and fighting each other. KEVIN: There is some healthy competition when it comes to getting gigs and things, but I think if you look at the options you have, there's so much more, that just community of your scene, or other artists' friends, or collaborations can really help build each other up. CHRIS: Yeah. Yeah, man. I always say to artists, "Stop looking at everyone as your competitor, and start looking at them as your collaborator, you know?" I wish I did that more earlier in my career. I felt like I was a little internal, and just kind of kept to my own world. I wish I was just more ... I don't know, not outgoing, but just looked at it that way. It would've benefited me so much, to instead of trying to be this star, or get the light, there's enough room for all of us, you know? CHRIS: I'm curious. We'll end here, because I know you've got to get going, but even at the CD Baby conference that just went on, and if you haven't gone, make sure you go next year. Do you guys record it? Do you guys actually sell it at all? KEVIN: You can see a lot of sessions for free on our Facebook or YouTube channel. We live streamed the main stage the whole time. CHRIS: Oh, awesome. Perfect. KEVIN: There's probably about 10 or so sessions that are up for free on our Facebook and YouTube pages that you could go check out right now. CHRIS: Sweet. Was our boy Rick Barkers up there? KEVIN: Oh, yeah. I think he even mentioned you in his ... He did mention you in his session. CHRIS: Oh, he did? KEVIN: Yes, he did. CHRIS: Oh, cool. Yeah, he's a rad dude, man. I love that guy. Man, what was I going to say? Oh yeah, what was the energy like there? Let's end with this as well. What advice did you give the most, and what would you give to artists that are just listening to this to grow and move forward their careers? KEVIN: Well, I think the one thing I would highlight, one, the energy's amazing. I don't just say that because I put on the conference. In fact, it's totally different than what I expected. When we started doing this conference, I thought it would feel more like, you know, many of the music business conferences that I go to throughout the year. We've tried hard to make it feel different and unique, but I didn't know what to expect when people showed up. KEVIN: Our audience is like 85% musicians. At an average music business conference, it's probably like 60, 70% businesspeople and maybe some artists, depending on which one it is. Our is mostly artists, and the thing is that people are just overwhelmingly happy to be there. They're just so excited to talk to other artists. It really feels like a family by the end of the weekend. Having done four conferences, actually five if you count the one in Valencia, Spain that we did this year, there's people that have come every year that it's like I consider friends now. I see them, and I'm so excited to see them. We hang out. KEVIN: The other thing is, I've been just blown away by the level of artistry across the board. I think a lot of times, as independent artists, we feel like people maybe give us a slightest little, "Oh, they're just independent artists." Man, there was some serious crazy next level stuff I saw at our conference this saw, and I'm always blown away by the artistry, and the level of people that are there, the quality of the music, their commitment, just their heart for what they're doing. It just feels different than any other conference I've been to. KEVIN: It's kind of the sad thing when it's over, especially for me and my team, because we spend all year planning it. It's a lot of stress. It's a lot of blood, sweat, and tears. When it starts actually happening, there's a lot of nerves and tension running, like, "Is this going to go well? We have 1,500 people showing up to a place. Anything could happen." It's just this emotional high, and then by the time we're really able to enjoy it, when the conference is winding down on Sunday afternoon, it feels like, "Oh, man. It's already over." KEVIN: It's such a great experience. The content, we work really hard to make sure that it is useful content for independent artists to help them move their career forward. Every year, I feel like we have some big hits, maybe a few misses, but you learn from it. I feel like also this year, we had a lot of cutting edge information. That's what a lot of artists I heard mention, like, "Man, I didn't even know this stuff existed." Like some of the Facebook advertising stuff Rick was talking about. A lot of people, playlisting is still a new concept for them. We had YouTube was there, Pandora was there, Spotify was there, all there to help independent artists better understand their options on their platforms. It was just the place to be. If you're going to invest a little in your conference ... I mean, in your career, you should make plans to come to it next year in Austin. October ... Or October, I'm sorry, September. No. CHRIS: Is this [crosstalk 00:34:25]? KEVIN: Man, my mind is blown. It's not September. It's August. That's what I meant to say. CHRIS: August, okay. KEVIN: It's been a long week. Not only did I do the conference, Chris, I got to tell you, I like to really stack it deep, and I did a show in Atlanta with my band, Small town Poets, the Wednesday right before I went to Nashville to do the conference. I was spent. By the end of the week, I had no idea what I was doing, and then got hit with a cold at the end. I could barely talk by the end of the conference. KEVIN: August. Yes. August. It's going to be in August again down in Austin. Speaking of Facebook ads, it was you that let me know that Facebook actually has all their advertising people down in Austin, so I'm hoping to get them out to the conference to do- CHRIS: I was just going to say that. I think it's- KEVIN: ... a lot of stuff. CHRIS: Yeah, I think my guy, Paul ... I can't remember who my rep is now, because he just changed, but yeah, that would be rad, dude. I was just going to say Facebook is there, so that'd be totally awesome. Hey, so can people go get tickets now at CD Baby? KEVIN: Not just yet. We should have tickets up very soon. If you're not on our email list, go to our blog, the DIY Musician blog, and sign up on our email list. If you don't have a CD Baby account, even if you're not distributing something right now, you should go sign up for one, because that gets you free access to our Show.co marketing platform, which is amazing. All you got to do is create an account. Just go do that, and then you'll be on our email list, and we'll let you know. We'll have them up in the next couple weeks, the early bird tickets, we'll start selling them. Yeah, it's going to be at the Hilton there right by the convention center. KEVIN: Because it's the live music capital of the world, we're going to try and make more live music opportunities for artists. We'll see what we come up with. CHRIS: Yeah, dude. That is awesome. Dude, you killed this. Thank you so much, man. You provided so much value, and yeah. Thank you for coming on today's podcast. Make sure you go check out Small town Poets, go to CDBaby.com, go get those tickets when they're up, go create an account, get on the email list, because you guys provide so much value and helped thousands and thousands of artists, including me. Thank you so much, man, for being on today's show. KEVIN: Absolutely. Any time. CHRIS: Yeah, dude.
The New Music Industry Podcast | MusicEntrepreneurHQ.com | with David Andrew Wiebe
Are you thinking about going to a music industry conference? Have you thought about staring your own music conference? In this episode of The New Music Industry Podcast, I chat with Kevin Breuner of CD Baby who shares about the forthcoming DIY Musician Conference. Podcast Highlights: 00:14 – Introductions 00:30 – What is the DIY […] The post 106 – What is the DIY Musician Conference? – with Kevin Breuner of CD Baby appeared first on Music Entrepreneur HQ.
Have you been wasting your time on social media? Online tools and trends are constantly changing. In this live taping of CD Baby’s DIY Musician Podcast, Kevin Breuner and Chris Robley will discuss... So what's it take to be Indie anywho? www.cdbabypodcast.com
We had a wide-ranging conversation with Kevin Breuner, the VP of marketing for CD Baby and an independent musician himself. Since its inception 20 years ago, CD Baby has grown to become one of the largest distributors of independent music in the world and encompasses everything from CD and digital distribution to publishing, marketing, YouTube monetization, sync licensing, and direct-to-fan sales. Kevin and Mike look at the current state of the independent music industry, talking about how streaming can be helpful for unsigned artists and whether the common criticisms of Spotify are fair, how Netflix is changing publishing, why downloads are dying faster than CDs, Facebook's music plans, and much more.
Hi Podcast listeners! Thanks for downloading. Be sure to get a copy of the Break the Business audiobook, now available on Amazon, Audible, and iTunes! This week, Ryan gives you more networking tips so you can build your industry relationships and move your career forward. Ryan is also joined by CD Baby VP Kevin Breuner to discuss the distribution service's last two decades, how the industry has changed for indie artists over that time period, and what the future holds for the industry. We also debut our BTB Coffeehouse series with an in-studio acoustic performance by renown classical guitarist Laura Mazon. Be sure to check out more of her work by visiting www.lauramazon.com. Our thanks to Women Crush Music for helping set it up! Rate/review/subscribe to the Podcast on iTunes, SoundCloud, Stitcher, and Google Play. Follow Ryan @ryankair. Like Break the Business on Facebook and tell a friend about the show! And visit www.breakthebusiness.com to get a copy of Ryan’s Book “Break the Business: Declaring Your Independence and Achieving True Success in the Music Industry.”
shoom's adventures have brought her to the city of valencia, spain for her studies at berklee college of music. this new edition of “in the mix with shoom” is focused on inspiring DIY musicians to develop a more business-minded approach to the music industry. co-hosted by kim ortiz with music discovery, hillary storm with bulletin/music news and carole ann vetter with DIY trade secrets. kevin breuner, vice president of marketing at CD Baby, headlines the first episode in valencia. he talks how the company got started and what they do now, trends the DIY scene is currently facing, the importance of playlisting and more! to finish off, carole ann presents josh rumer, founder, CEO and producer of invengo productions, who gives many words of advice for the DIY community. kevinbreuner.com twitter.com/kbreuner music featured this episode. berklee spotlight: naomi westwater - massachusetts naomiwestwater.com/coyote-love-ep instagram.com/naomiwestwater possum - invisible man possumxxy.com possumyyz.bandcamp.com/track/invisible-man a. major - self control ft twindem youtube.com/watch?v=est5WSOgOEI instagram.com/therealamajor/ crew shoom isaacs instagram.com/shoomisaacs kim ortiz instagram.com/kimmywhatugot hillary storm instagram.com/rockabhilly carole anne vetter instagram.com/caroleannn inthemixshoom@gmail.com
Hi Podcast Listeners! Thanks for downloading. Hi Podcast listeners! Thanks for downloading. Be sure to get a copy of the Break the Business audiobook, now available on Amazon, Audible, and iTunes! This week, Ryan talks about the Las Vegas shooting and its implications for musicians. He also sits down with CD Baby Vice President of Marketing Kevin Breuner. Ryan and Kevin break down CD Baby's DIY Musician Conference and Kevin gives some great tips on distributing your own music as an indie artist. Rate/review/subscribe to the Podcast on iTunes, SoundCloud, Stitcher, and Google Play. Like Break the Business on Facebook and tell a friend about the show! And visit www.breakthebusiness.com to get a copy of Ryan’s Book “Break the Business: Declaring Your Independence and Achieving True Success in the Music Industry.”
Aaron from http://www.howtolicenseyourmusic.com/ speaks with the VP Of Marketing for CD Baby, Kevin Breuner about promoting music on Spotify, Publishing Adminstration, How To Launch A Music Marketing Campaign and more. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/music-money-and-life/support
Hi Podcast Listeners! We did it! Thank you for supporting our podcast all the way to Episode 100 (and for sticking with us for the two weeks that the studio was down due to Hurricane Irma). This week, as promised, we are commemorating our 100 shows by answering your listener questions that you sent in. For every question you send in that we answer on the show, the Break the Business Podcast will donate $10 to hurricane relief efforts (and you sent in a LOT of questions, so thank you!). And we brought in a fantastic group of music industry professionals and friends of the show to help us answer your questions this week, including CD Baby's Kevin Breuner, musician JP Kallio, electropop artist Spruke, and "Rock Star Advocate" Suzanne Paulinski. We also have a mystery musical guest (a former guest on the show) stopping by in the second segment for an in-studio performance. It is our way of saying "Thank you!" for your devotion to our show. Here's to 100 episodes, and hopefully many more to come!
Kris Neel is one of five friends who compose The Assemblie, an indie gospel rock band from New Iberia. “Stray,” one of their songs, has gotten over 1 million plays on Spotify, which brought them to the attention of a few labels. The band heard a few offers but ultimately decided to remain independent. As the band regroups to take into account shifting priorities of the musicians involved, Kris has branched out as a solo singer-songwriter and recently released a self-titled EP. If we do not define what success is worth personally, we’re just going to be chasing after what others have defined success to be.” - Kris Neel Kris came on the show to discuss how his band got over 1 million plays on Spotify, the inspiration behind his new EP, and the way that his faith shapes all of his music. Some of the things we discuss in the episode include # The importance of honesty and vulnerability in art Why staying indie makes sense for some musicians How a community connection can supercharge an album release What kind of misconceptions sometimes arise about gospel music Whether there's a difference between being a Christian artist and being an artist who explores Christian themes Finding a balance between music aspirations and family connections # Sponsor for this Episode Fable House and I are partnering together to produce distinguished music videos for bands with big visions who want to share their music with the world in memorable, imaginative, and soulful ways. Based in Louisiana, Fable House is a production company that has produced millions of dollars worth of content. They have shot features for the SyFy channel, produced a number of polished music videos, and shot a short film that screened at the Cannes Film Festival. https://vimeo.com/147341881 # Ready to bring your music dreams to life? Let's discuss: podcast@nsavides.com # Related Things Kris's site His EP on Amazon, iTunes, Spotify Kris on Facebook, Instagram, Twitter The Assemblie on Bandcamp, iTunes, Spotify Kris plays at Presonus on May 23 Bono discusses the Psalms with Eugene Peterson, author of The Message translation of the Bible Anchor Chapel, where Kris and I go to church Some recent music episodes of The nsavides Podcast that might also be of interest Live music producer WadeSutton on how to optimize your live shows for maximum impact VP of Marketing at CD Baby, Kevin Breuner, on how to make money as a musician without a label # Bands & Recording Artists Mentioned The Assemblie - "Stray" Bono The Brilliance Cool Hand Luke Ed Sheeran - "Supermarket Flowers" Future of Forestry Jeff Buckley - "Hallelujah" Johnny Cash Kris Neel Lukas Graham - “Happy Home" Smalltown Poets # Books Mentioned Bible The Brothers Karamazov by Fyodor Dostoyevsky Les Misérables by Victor Hugo The Message by Eugene Peterson # Art Mentioned Isenheim Altarpiece by Matthias Grünewald # If You Liked the Show Sign up for The nsavides Newsletter. Subscribe or leave a friendly review: bit.ly/nsavidesPodcast Stitcher Say hello on Twitter: @nsavidesPRO Thank you for visiting!
The first band Kevin Breuner joined after college, Smalltown Poets, received a Grammy nomination for their first album. That band has been through a number of changes throughout the years, but they're still active 20 years later. Kevin has also stayed active in the music scene, playing in a couple of bands in addition to Smalltown Poets. One of those bands, Hello Morning, recently got included in the Rock and Roll Hall of Fame. When Kevin joined CD Baby, digital distribution was in a nascent stage and CD Baby was an early adopter. That gave him a front-row seat to see how that innovation would go on to transform the music industry. Kevin is currently CD Baby's Director of Marketing, and he co-hosts their DIY Musician Podcast and helps to organize their annual DIY Musician Conference in Nashville. # As an accomplished musician and as someone who engages musicians on a daily basis through his work at CD Baby, Kevin is ideally positioned to give advice about how to stand out in today's music landscape. Some of the things we discuss in the episode include When it makes sense to sign with a label, if ever How to get your music on film and TV soundtracks Getting traction for your music with a live listening party How to get access to the same fan engagement tools that Oasis uses How artists like Ingrid Michaelson built a successful career while staying independent How filmmakers on a budget can work with CD Baby to get memorable music for their films What stats to pay attention to on Spotify # Sponsor for this Episode Fable House and I are partnering together to produce distinguished music videos for bands with big visions who want to share their music with the world in memorable, imaginative, and soulful ways. Based in Louisiana, Fable House is a production company that has produced millions of dollars worth of content. They have shot features for the SyFy channel, produced a number of polished music videos, and shot a short film that screened at the Cannes Film Festival. https://vimeo.com/147341881 # Ready to bring your music dreams to life? Let's discuss: podcast@nsavides.com # Related Things Kevin's show, DIY Musician Podcast Kevin's Grammy-nominated band, Smalltown Poets DIY Musician Conference in Nashville. This year it is from Aug. 25-27, and YouTube will be recording bands on Aug. 24 as part of the pre-conference festivities. I will be attending, so say hello if you're in town. CD Baby's site show.co, the site that offers the fan engagement tools that Kevin mentioned The music video that Kevin mentioned from Chris Robley, co-host of the DIY Musician Podcast. Kevin on Twitter, Facebook My interview with David Patterson , one of the producers of the Don't Stop Believin' doc. on Journey # Bands & Recording Artists Mentioned Bon Iver Chris Robley Gotye Ingrid Michaelson Journey Macklemore The National OK Go Smalltown Poets Twenty One Pilots Walk Off the Earth # If You Liked the Show Sign up for The nsavides Newsletter. Subscribe or leave a friendly review: bit.ly/nsavidesPodcast Stitcher Say hello on Twitter: @nsavidesPRO Thank you for visiting!
Brenley MacEachern and Lisa MacIsaac of Madison Violet have had a string of bad luck that’s tested them as individuals and creative partners. Their latest album, The Knight Sessions, is a response to those hardships and finds the duo stripping down their sound to its barest bones. Hear about how they overcame their challenges through music, how Sam Smith influenced the composition of their single “We Are Famous,” and more. Montreal’s Matt Holubowski has earned some considerable success in the Quebec market on the back of his debut album, Ogen, Old Man, which boasted a raw, lo-fi sound that put strong focus on his storytelling. With his new album, Solitudes, he’s incorporated more colour and depth but maintained the same candour. He speaks with Mike about his relatively quick rise, the evolution of his art, and more. And CD Baby’s VP of Marketing, Kevin Breuner, joins us to talk about why this is the best time for artists to be releasing new music, and the tools they can take advantage of to get it heard and monetized.
Kevin Breuner, CD Baby’s Director of Marketing, has spent over 14 years in the music business. And, as an artist himself, he knows what challenges musicians face well. His band, Smalltown Poets, grew from being a local indie act to securing a major label deal, with their debut album selling over 200,000 copies and bringing them a Grammy nomination. Still, the bandmates couldn't sustain their music careers and had to split. Kevin knew there had to be platforms to help artists make successful careers, and eventually discovered, and later started working at, CD Baby. Today, Kevin Breuner leads CD Baby's marketing efforts and hosts their DIY Musician Podcast. On this Music Growth Talks podcast episode, Kevin talks about the opportunities Spotify and the likes present, seeing "how different platforms cause success in different ways", and embracing the strategy of getting people to listen to something instead of buying something. Listen to the show for tips on using streaming analytics, a teaser for this year's DIY Musician Conference, and much more. ⏯ Go to http://dottedmusic.com/2017/podcast/mgt86-cd-baby/ for the show notes and http://musicgrowthtalks.com to subscribe to the podcast.
Listen as Johnny and Brent interview Kevin. The discussion moves from an overview of the new music business to different techniques to monetizing your music as an indie artist.
After meeting at the ASCAP I Create Music Conference, Laura asked Kevin to be on the show to talk about music distribution. CD Baby’s VP of Marketing, Kevin Breuner, has spent over 18 years working in the music business, both as an artist and an industry professional. A San Diego native, Kevin went east to attended Belmont University in Nashville, TN where he studied Music and Music Business. After college, he joined the Atlanta based band Smalltown Poets who later signed a recording contract with a major label under the EMI umbrella. Their self-titled debut album received critical acclaim selling over 200,000 copies and landing the guys with a Grammy nomination plus multiple Dove Award nominations. Kevin now lives in Portland, Oregon, home to great coffee, independent thinking, and 5 months of rain. He stays active in the music industry, managing CD Baby’s marketing efforts and hosting their popular DIY Musician Podcast. His band, Smalltown Poets (smalltownpoets.tv), recently celebrated the release of their 7th studio album titled Christmas Time Again that was funded through a successful Pledge Music campaign. To connect with Kevin, you can find him @kbreuner on Twitter and Instagram. For more information on Laura you can go to her website www.laurapowers.net and you can find the podcast by searching Behind the Music with Laura Powers on Facebook. This podcast episode is brought to you by Ingallina’s Gifts. Use the code MUSIC5 at checkout for $5 off your order. Delivers nationwide! http://www.ingallinagifts.com/.
How do you get music noticed in a world that has become so noisy? Is it possible to get anyone’s attention in an age where we’re bombarded with constant messaging and information? In his... So what's it take to be Indie anywho? www.cdbabypodcast.com
Music Biz 101 & More is the only radio show in America that focuses on the business side of the music & entertainment worlds. Hosted by William Paterson University's Dr. Stephen Marcone & Professor David Philp, the show airs live each Wednesday at 8pm on WPSC-FM, Brave New Radio. In this episode, Kevin Breuner, VP of Marketing for CD Baby, talks about his role at CD Baby and the different services that the company offers as well as his thoughts on the future of the Music Industry. Enjoy the interview and see what you can get out of this. Like what you hear? Tweet us anytime: @MusicBiz101wp Engage and Adore us on The Facebook, The Twitter & Instagram: www.facebook.com/MusicBiz101wp twitter.com/MusicBiz101WP instagram.com/musicbiz101wp/
Kingdom of Rock - Helping DIY Musicians and Music Entrepreneurs with Business
Kevin Breuner is the Vice President of Marketing for CD baby and the host of the CD baby DIY Musician podcast. He is also one smart cookie when it comes to making money in today's music business! This week on Kingdom of Rock, Kevin shares a birds eye view of what many artists are doing to make a significant amount of revenue with their music! We also talk about Kevin's experiences as a touring musician and recording artist with the Smalltown Poets and the lessons learned from being a podcast host since 2008. We also talked about CD Baby's DIY Musician Conference on September 30 - October 2, 2016 in Chicago, IL! I plan on attending this year so be sure to let me know if you are going to be attending and we will hang! It's only $99.00 for a ticket and around $150 per night for a hotel room so it is very affordable. Also, be sure to subscribe to the CD Baby DIY Musician Podcast. Websites mentioned http://cdbabypodcast.com/ http://smalltownpoets.tv/ http://www.cdbaby.com/ http://www.diymusiciancon.com/ http://kevinbreuner.com/
The talented songwriter returns to discuss his latest release "The Great Make Believer".
Hi Listeners! We are thrilled to have co-host Dave back in the studio! He has returned from China and is back in the studio to make us all happy. In the first segment, Ryan and Dave talk about music distribution options for artists and Ryan is thankful for his dear friend Josh's contribution of a brand new BP40 microphone from AudioTechnica. Thanks Josh, you are the best! In the second segment, CD Baby's Director of Marketing Kevin Breuner stops by. He gives great insight into major label life through his experience as a member of the Grammy nominated band Smalltown Poets. He also gives useful advice on how artists can promote themselves. Be sure to check out Kevin's DIY Musician Podcast. It is great! In the final segment, Ryan and Dave debut a new segment, "Dave's Metal Minute," hosted by Metal Dave. Metal Dave is the greatest (Yeeaaaaah!!!). After the Minute Minute, R & D play a very high-stakes game with the Grammys coming up next week. They randomly pick Grammy winners. Whoever picks the fewest winners has to write an ode to the other host that they read on the air. Follow @ryankair and Dave @dkaye1027. E-mail show questions and propose show topics to breakthebusiness@gmail.com and rate/review/subscribe to us on iTunes and SoundCloud. The book “Break the Business: Declaring your Independence and Achieving True Success in the Music Industry” is now available on Amazon for Kindle and paperback. Check it out!
Episode #22: In this episode, Portia moderates a SF Music Tech panel entitled "The Future of Indies," that was chock full of laughs and indie stalwarts of the past, present and future. Her panelists included: Molly Neuman (A2IM, Lookout! Records, Bratmobile), Bruce Pavitt (Sub Pop, 8Stem), Amy Dietz (INgrooves), Christiane Kinney (LeClairRyan), and Kevin Breuner (CD Baby). The panel discussed their individual introductions to music and the music industry, and provided advice to both musicians and tech entrepreneurs from their unique vantage points inside the industry. GUESTS Molly Neuman (A2IM, Lookout! Records, Bratmobile) Bruce Pavitt (8Stem) Christiane Kinney (LeClairRyan) Kevin Breuner (CD Baby) Amy Dietz (INgrooves) MUSIC Bratmobile “Cherry Bomb” Delta 5 "Mind Your Own Business"
Episode #26: You've recorded a song, now you want people to hear it. What's next? Our guests this week guide us through the basics of PROs and song distribution. ASCAP's Marc Emert-Hutner helps us decipher some of the acronyms every musician should know in order to understand their rights. Then, Kevin Breuner of CD Baby returns to the show to talk about how to distribute music yourself. SoundExchange's Michael Darpino wraps up by telling us how musicians can collect royalties.
In this episode of Music Biz Podcast, we talk with Mark Steiner of GigSalad and Kevin Breuner of CD Baby. We sat down and interviewed them at SF MusicTech 2015 on November 15. Tune in to hear a great conversation about how these two companies are creating new revenue streams for DIY musicians and building supportive community through their joint efforts.
The Jazz Spotlight Podcast: Music Business With a Touch of Jazz
CD Baby Marketing Director and Grammy-nominated artist Kevin Breuner talks about album release strategies, music distribution and the DIY Musician Podcast
CD Baby’s Director of Marketing, Kevin Breuner, has spent over 14 years working in the music business, both as an artist and an industry professional. A San Diego native, Kevin went East to attended Belmont University in Nashville, TN where he studied Music and Music Business. After college, he joined the Atlanta based band Smalltown Poets who later signed a recording contract with a major label under the EMI umbrella. Their self titled debut album received critical acclaim selling over 200,000 copies and landing the guys with a Grammy nomination plus multiple Dove Award nominations.Kevin now lives in Portland, Oregon, home to great coffee, independent thinking, and 5 months of rain. He stays active in the music industry, managing CD Baby’s marketing efforts and hosting their popular DIY Musician Podcast, as well as within the local music scene. His band Smalltown Poets just celebrated the release of their sixth studio album titled Under The New Sun. In the podcast we talk about juggling music and other interests, enjoying what you do, whether or not formal music education is necessary, and Kevin's hidden talent of making Kale chips.
On this week's episode, we delve into the behind-the-scenes aspect of the music business. SLUG's Junior Editor Alexander Ortega talks to Kevin Breuner of CD Baby about their licensing program; SLUG Writer Nate Housley chats with Heather Sneddon from Utah Lawyers For The Arts about the legal work they offer artists; drummer Casey Hansen from GAZA drops by the studio to chat with Dan Nailen about his experiences with touring and what you should know before going. Plus, we listen the last EP of the recently broken-up Spell Talk. What’s your favorite all ages venue in Utah? We’ll be doing an upcoming episode on all-ages and underground venues and we’d like to hear what your favorite spot is. Call our automated voicemail line at 858-233-9324 and tell us your thoughts. You may get played on the show! … read more The post Episode #71 – CD Baby, Spell Talk, Utah Lawyers For The Arts, GAZA first appeared on SLUG Magazine.