FITNESS INDUSTRY SUCCESS SHOW

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Welcome to the Fitness Industry Success Show. Ideas, inspiration, and interviews to help take your fitness business to the next level. The host, Nick Parker has over 23 years of fitness industry experience from leading over 1,000 fitness employees across


    • May 4, 2022 LATEST EPISODE
    • infrequent NEW EPISODES
    • 30m AVG DURATION
    • 24 EPISODES


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    Latest episodes from FITNESS INDUSTRY SUCCESS SHOW

    Episode 24: Fitness Entrepreneur Breaks 10 Million Downloads A Month! Interview Mind Pump Sal Di Stefano

    Play Episode Listen Later May 4, 2022 35:11


    Go behind the scenes with Sal Di Stefano in this amazing success story of personal trainer, turned health club general manager, turned fitness entrepreneur and podcast celebrity with 10 million downloads a month. Sal the the Mind Pump team are on a mission to bring transparency and truth to the fitness industry through their podcast and programing. Thank you for watching like, share, and subscribe and hit the notification bell so you don't miss out. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION: Website: https://www.leadlionmarketing.com/Instagram: https://www.instagram.com/leadlionmar... Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickpa... Instagram: https://www.instagram.com/heynickparker/ Mind Pump Show YouTube: https://www.youtube.com/c/MindPumpShowMind Pump Podcast Website: https://mindpumppodcast.com/Mind Pump Media: https://www.mindpumpmedia.com/sal-bio

    Episode 23: Level Up Your Fitness Business Profits With Ben Ludwig

    Play Episode Listen Later Apr 27, 2022 28:17


    F45 Owner and Senior Performance Manager for F45, Ben Ludwig reveals how to increase your fitness business profits. Ben show's how F45 is boosting retention rates and implementing a personalized touch point process to keep members longer from day one. This fitness business strategy is an easy-to-follow process and yet so few do it even though it has the proven power to boost profits and make a bigger impact on members. Watch this episode of the Fitness Industry Success Show to get inspired and boost your fitness business profits in the near future. Thank you for watching like, share, and subscribe and hit the notification bell so you don't miss out. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION: Website: https://www.leadlionmarketing.com/Instagram: https://www.instagram.com/leadlionmar... Facebook: https://www.facebook.com/leadlionmark... Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickpa... Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparker

    Episode 22: Million Dollar Gym Growth With Smart Gym Owner Jonnie Novello

    Play Episode Listen Later Apr 19, 2022 20:56


    From just 20k a month to a million dollar gym, Jonnie Novello grew using a proven sales strategy. As the owner of Smart Gym he partnered with LEADLION for lead generation to sell more memberships. Once leads were consistently coming in he grew membership sales into a million dollar gym. Learn the strategy he used to convert more leads into gym membership sales as he walks through his journey from homeless to health club hero. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION: Website: https://www.leadlionmarketing.com/Instagram: https://www.instagram.com/leadlionmar... Facebook: https://www.facebook.com/leadlionmark... Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickpa... Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparker

    Episode 21: Big Box Fitness Studio Crossover Experience with Kory Angelin COO Volo Fit

    Play Episode Listen Later Mar 2, 2022 31:36


    Today's guest is the COO at Volo Fit Kory Angelin. Kory has many years of bix box gym experience and now runs a chain of studios. Today you will discover:1. How to create the perfect onboarding experience and what that looks like2. What great fitness brands do differently than everyone else3. Two social platforms that are highly underutilized in fitness.4. What big box has learned from boutique fitnessThank you for watching like, share, and subscribe and hit the notification bell so you don't miss out. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fitnessindustrysuccessshowpodcast/ LEADLION: Website: https://www.leadlionmarketing.com/Instagram: https://www.instagram.com/leadlionmarketing/ Facebook: https://www.facebook.com/leadlionmarketing Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickparker/ Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparkerCory Angelin: @koryfit

    Episode 20: Entrepreneur Matthew Januszek How To Overcome Adversity And Escape Your Limits!

    Play Episode Listen Later Feb 8, 2022 49:25


    Co-founder of global fitness brand Escape Fitness Matthew Januszek who is also the host of the Escape Your Limits Podcast shares how to overcome adversity as an entrepreneur and escape your limits. Thank you for watching like, share, and subscribe and hit the notification bell so you don't miss out. Follow and connect:Matthew Januszek LinkedIn: https://www.linkedin.com/in/matthewjanuszekescape/Escape Your Limits Podcast with Matthew Januszek YouTube: https://www.youtube.com/c/FunctionalTrainingbyEscapeFitnessFitness Industry Success Show website: https://www.leadlionmarketing.com/fitnessindustrysuccessshowpodcast/ LEADLION: Website: https://www.leadlionmarketing.com/Instagram: https://www.instagram.com/leadlionmarketing/ Facebook: https://www.facebook.com/leadlionmarketing Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickparker/ Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparker

    Episode 19: The Story Behind ABC's Fitness Solutions Industry Success With Vice Chairman Paul Schaller

    Play Episode Listen Later Jan 4, 2022 42:31


    From humble beginnings to a fitness industry empire! Paul Schaller's story will surely inspire you as we walks us through his journey from the bottom all the way to CEO of ABC Fitness Solutions a leading software and service provider to the fitness industry. Now as Vice Chairman we look back on the journey to reflect of lessons learned and how you can have success in the fitness industry.  Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fitnessindustrysuccessshowpodcast/ LEADLION: Instagram: https://www.instagram.com/leadlionmarketing/ Facebook: https://www.facebook.com/leadlionmarketing Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickparker/ Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparkerABC Fitness Solutions: https://abcfitness.com/

    Episode 18: Building A Billion Dollar Crunch Fitness Empire With Geoff Dyer

    Play Episode Listen Later Nov 23, 2021 40:38


    Meet Geoff Dyer a fitness industry entrepreneur who's built and sold a successful health club chain that grew to 55 clubs and is now at it again but this time is building a billion dollar company. In this interview we go on the emotional journey of entrepreneurship and discover the many lessons that Geoff has learned along with way including the keys to his success in the fitness industry. Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION: Instagram: https://www.instagram.com/leadlionmar... Facebook: https://www.facebook.com/leadlionmark... Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickpa... Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparker

    Episode 17: Four Reasons Your Fitness Marketing Isn't Selling Memberships!

    Play Episode Listen Later Nov 2, 2021 17:54


    Is your fitness marketing broken? Here's 4 reasons your fitness marketing isn't selling memberships and how to fix it. Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fitnessindustrysuccessshowpodcast/ LEADLION: website: https://www.leadlionmarketing.com/Instagram: https://www.instagram.com/leadlionmarketing/ Facebook: https://www.facebook.com/leadlionmarketing Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickparker/ Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparker

    Episode 16: The Future Success Of The Fitness Industry With IHRSA President and CEO Liz Clark

    Play Episode Listen Later Sep 28, 2021 35:36


    In this episode of the Fitness Industry Success Show IHRSA President and CEO Liz Clark shares her vision for a brighter future of the fitness industry. She shares an update on the GYMS Act, a 40 billion dollar grant for the fitness industry and how IHRSA is evolving to help the grow and unite the fitness industry. Liz Clark was with the National Confectioners Association before being recruited by IHRSA and has extensive experience in association management with a focus on advocacy. Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... IHRSA: https://www.ihrsa.org/Support The GYMs Act Click Here LEADLION: Instagram: https://www.instagram.com/leadlionmar... Facebook: https://www.facebook.com/leadlionmark... Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickpa... Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparkerSHOW LESS

    Episode 15: Life and Leadership Lessons with Multi Location Health Club Founder Shawn Stewart!

    Play Episode Listen Later Sep 21, 2021 53:36


    In this episode of the Fitness Industry Success Show Shawn Stewart takes us on a journey from the early days of just starting in the fitness industry with Gainesville Health & Fitness, rising to be the regional manager before moving to NC to fill the COO role and oversee expansion at O2 Fitness Club. Finally Shawn took the plunge into entrepreneurship and is now the founder and CEO of CSS Fitness Holdings and Fuel Fitness. In today's episode he shares some of the most valuable life and leadership lessons that he's learned along the way from mentors, experience and self development. Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION: Instagram: https://www.instagram.com/leadlionmar... Facebook: https://www.facebook.com/leadlionmark... Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickpa... Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparker

    Episode 14: How To Create Fitness Ads That Convert!

    Play Episode Listen Later Aug 31, 2021 24:39


    In todays episode of the Fitness Industry Success Show we talking with our very own resident marketing rockstar Natasha Rodriguez about choosing the right media for health clubs to use in their Facebook advertising.  Discover the best media and practices to put in your ads to drive more leads and conversions.  Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION: Instagram: https://www.instagram.com/leadlionmar... Facebook: https://www.facebook.com/leadlionmark... Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickpa... Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparker

    Episode 13: Fastest Way To Build Your Personal Brand With Dennis Yu!

    Play Episode Listen Later Aug 17, 2021 43:21


    Dennis Yu shares the faster way to grow your personal brand using short videos and his special social media strategy. Discover what a personal brand is and is not. And learn how to leverage the power of all the social media platforms to build your personal brand which has a direct impact on your bottom line.Dennis Yu is the CEO/Founder of BlitzMetrics, a digital marketing company which partners with schools to train young adults.He's a former Yahoo search engine engineer.Dennis's personal mission centers around mentorship from his experience with helping people from all walks of life grow their expertise in digital marketing, sharing his insights from managing campaigns for enterprise clients like The Golden State Warriors, Nike, and Rosetta Stone.He's also been on some of the largest stages as a speaker and television among along with other media outlets.Thank you for watching please like, share, and subscribe.

    Episode 12: How Local Fitness Businesses Can Compete With On-Demand Fitness!

    Play Episode Listen Later Jul 27, 2021 32:47


    In this episode of the Fitness Industry Success Show guest Kevin MacCauley, CEO at Upper Hand and Nick Parker, Host and CEO and LEADLION discuss how local brick and mortar fitness businesses can compete with the surging on-demand fitness world which includes brands like Peloton, MIRROR, Tonal and others.Local gyms, fitness studios, athletic clubs, health clubs, and all types of local fitness companies are fighting for the same 20% of local fitness members and now that pie is being shared with on-demand brands who are seeing impressive growth.The good news is there is a strong competitive advantage for the local fitness business serving it's local market. Tune in to learn more and discover how to win in your local market.Thank you for watching please like, share, and subscribe.

    Episode 11: How Mark Miller COO Of Merritt Clubs Creates Sales Momentum

    Play Episode Listen Later Jul 20, 2021 33:41


    In this episode of the Fitness Industry Success Show you'll discover how to create sales momentum, implement a mindset shift among your team, create a winning culture, grab new market share, and hear what may be in store for the future of the fitness industry.Mark Miller is the COO of Merritt Clubs 9 beautiful full service athletic clubs with around 1000 employees. He also speaks at several industry conferences, such as the IHRSA Institute, IHRSA international show, and other shows. He trains and certifies other trainers, sits on a Round table of Executives as both a Chair and participant and writes for industry magazines, as well as consults for other clubs and operations. Thank you for watching please like, share, and subscribe.

    Episode 10: How To Crush Your Gym Member Experience! Why Gym Members Leave And The Fix With Blair McHaney

    Play Episode Listen Later Jul 6, 2021 38:06


    In this episode of the Fitness Industry Success Show Blair McHaney shares how to stop losing gym members and crush your members experience. Discover the main reasons why gym members leave and how to boost retention by leveling up member experience.  Guest Blair McHaney, is the CEO of MXMetrics and Multi-Location Health Club Owner.

    Episode 9: Fitness Studio Secret Sauce For Success With Riley Kinworthy

    Play Episode Listen Later Jun 29, 2021 31:38


    In this episode of the Fitness Industry Success Show guest Riley Kinworthy takes us on a journey in the world of fitness studio success. Riley own's five F45 Fitness studios, was with the corporate side of F45 to create the onboarding and training systems. She also has consulting and training for trainers and studio owners at Rebel Boss. Discover the secret sauce for creating a studio's competitive advantage through community and culture. Learn the sales mindset shift and also how to hire trainers in the new personal brand economy. Thank you for watching please like, share, and subscribe.

    Episode 8: Tips For Running A Successful Health Club Business With World Gym COO Jarrod Saracco

    Play Episode Listen Later Jun 22, 2021 34:14


    Fitness Industry Success Show Episode 8: Tips For Running a Successful Health Club Business with World Gym International COO Jarrod Saracco.Does you gym or health club business have the right systems in place to grow? Are you adapting and innovating? Do you have something that makes your business unique? Is your health club marketing making an impact? Learn how to take your fitness business to the next level. 

    Episode 7: Fitness Industry Success With IHRSA CEO Brent Darden

    Play Episode Listen Later Jun 15, 2021 40:27


    Brent Darden interim President and CEO of IHRSA shares the keys to success in the fitness industry.  Brent a long time veteran of the fitness industry has done it all from transforming a failing health club to a 65,000 square feet award winning fitness facility to being a long time board member at IHRSA .Tune in and discover how to have a thriving fitness business and get a glimpse of the fitness industry future.

    Episode 6: Podcast Success Secrets With Dori Nugent

    Play Episode Listen Later Jun 1, 2021 30:07


    Dori Nugent is the host of The Fitness Business Podcast which is approaching 1 million downloads. In this episode she shares 4 podcast success secrets to help you start and grow your podcast.If your in the fitness business,  gyms, studios, health clubs or any fitness business and you're thinking about starting a podcast or want to grow your podcast then this is a must listen.

    Episode 5: How To Get Motivated In Business And Life

    Play Episode Listen Later May 25, 2021 13:19


    Lost your motivation and just can't seem to find it? In this episode of the Fitness Industry Success Show we're talking about getting motivated in business and life so that you can keep moving forward to reach your goals. 

    Episode 4 : How Retro Fitness GM Of The Year Sam Lopez Creates a Winning Culture To Sell 571 Memberships In 1 Month and Win Top 10 Franchise Award.

    Play Episode Listen Later May 11, 2021 27:36


    In this episode of the Fitness Industry Success Show, Retro Fitness general manager of the year sells 571 gym memberships in 1 month, earns top 10 franchise award and ranks as top net promoter score with member satisfaction.  Learn how Sam Lopez does it with her team building strategies, recruiting, and high member retention and engagement. 

    Episode 3: How To Stand Out In A Crowded Fitness Market.

    Play Episode Listen Later May 4, 2021 11:53


    Welcome to episode 3 of the Fitness Industry Success Show. In this episode you'll discover 3 ways to stand out in a crowded fitness market. With tons of competition it's more important than ever to be different as you fight for the same members in a local market. 

    Episode 2: 3 Text Message Campaigns That Sell More Memberships

    Play Episode Listen Later Apr 29, 2021 9:14


    Use these 3 text message campaigns to sell more memberships. No more old school SMS blasts but the new and proven way to get more conversations started that turn into actual membership sales!  

    Episode 1: How To Build A Multi Million Dollar Fitness Empire

    Play Episode Listen Later Apr 19, 2021 11:50


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