Podcasts about gym marketing

Secure your spot now for Vince Gabriele's July 18–19 Mastermind Event in New Jersey: events.vincegabriele.com

Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call What's up, guys—Uncle Vinny here.I'm back behind the mic after some travel and life stuff… but this one's important.We're diving into two big topics today: tariffs and retention—and how both are about to smack gym owners right in the face if you're not paying attention. I break down what I've learned from some seriously smart finance people (not from watching the news), and explain how this stuff could affect your clients and your business.But most importantly—I'm sharing exactly what we did at Gabriele Fitness to drop our attrition rate to 1.5%. That's the lowest it's ever been. I'm talking real strategies, real results—no fluff. If you're trying to keep your members happy, showing up, and not canceling, you'll want to hear this one. Top 5 Key PointsFocus on What You Can Actually ControlYou can't control the economy, politics, or what China does. But you can control your fitness, your food, your time, your team—and how hard you work. Do that.Fear is in the Air—That Affects SpendingTariffs are creating uncertainty, and uncertainty makes people think twice before spending money. If your clients feel unsure, your gym could end up on the chopping block—unless you show them you're worth every penny.Keep What You've GotWhen it gets harder to bring in new leads, your best bet is to double down on the clients you already have. Our motto: Operation: Don't Lose Anybody. That's how we cut attrition to 1.5%.Add Real Value (Not More Sessions)Personalization, connection, and community win. Automated birthday emails don't cut it. We did stuff like personalized holiday videos and ran an epic March Madness event just for members. That's what people actually care about.Don't Be Afraid to Lead HardWhen someone tries to cancel or go on hold, challenge them. Remind them why they started. People are secretly begging to be led—especially in times like these. Be the leader they're looking for. Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Click below to join us May 2–3, 2025 at Perform Better Headquarters in Rhode Island for an exclusive 2-day event:https://www.performbetter.com/2025-Business-Secrets-for-Gym-Owners-May-2-3-2025/  In this lively and real-talk episode of Ask Vince, Leo and Vince dive deep into the nitty gritty of business ownership, culture-building, and personal growth—with some solid laughs and stories along the way (including breaking into Fenway Park!). From hiring the right team to dealing with burnout, Vince brings candid advice gym owners need to hear—especially when excuses like “the economy” creep in.This one's packed with practical mindset shifts and reminders that if your gym's struggling…it might just be you. And that's actually good news—because you can fix you. Key Topics DiscussedCulture Starts With YouYour gym's culture reflects your personal development. Improve yourself, and you'll see the culture follow.Hiring Based on Values, Not Just SkillsVince shares how hiring for relationships and cultural fit beats resumes and degrees every time.The Myth of Work-Life BalanceEspecially in the early years, balance is earned—not given. Stop pretending you can build something great working part-time.Excuses Like the Economy Are CrutchesBlaming external factors is easy. Ownership, accountability, and adaptability are what create success.Family, Kids, and the Legacy of WorkVince reflects on raising kids while growing businesses and the importance of showing your children what hard work looks like—through both presence and persistence. Click below to join us May 2–3, 2025 at Perform Better Headquarters in Rhode Island for an exclusive 2-day event:https://www.performbetter.com/2025-Business-Secrets-for-Gym-Owners-May-2-3-2025/  If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

In this conversation, Eric Malzone interviews Benji Donhardt, the CEO and founder of Superfit Grow, a marketing agency focused on helping gyms and fitness studios grow through authentic communication and customer service. Benji shares his journey from a military background to becoming a fitness entrepreneur, discussing the challenges and opportunities he faced along the way. The conversation delves into the unique approach of Superfit Grow, emphasizing the importance of understanding clients' needs and building long-term relationships. They also explore the future of marketing, particularly the role of artificial intelligence in enhancing operational efficiencies and testing marketing strategies. Benji discusses AI's transformative role in operational efficiency, data analysis, and client engagement strategies within the fitness industry. He highlights the importance of tailored marketing strategies for client retention and the value of partnerships for strategic growth. Benji also shares insights on embracing challenges, fostering a resilient company culture, and the necessity of innovative thinking in business. Looking ahead to 2025, he outlines plans for growth and expansion, particularly in the U.S. market, while maintaining a focus on delivering exceptional service to clients. TAKEAWAYS: ✅ Benji Donhardt emphasizes the importance of authentic communication in marketing. ✅ Superfit Grow focuses on building long-term relationships with clients. ✅ The fitness industry is becoming increasingly competitive, requiring innovation. ✅ AI tools can significantly enhance marketing efficiency and effectiveness. ✅ Understanding the client's brand is crucial for successful marketing campaigns. ✅ Customer service is a foundational pillar of Superfit Grow's approach. ✅ Benji's military background shaped his leadership and resilience. ✅ Storytelling is a powerful tool in marketing for gyms and fitness studios. ✅ Email marketing remains a key strategy for nurturing leads. ✅ Testing and adapting marketing strategies quickly is essential in a crowded market. ✅ AI is revolutionizing operational efficiency in businesses. ✅ Data analysis is crucial for understanding client needs. ✅ Tailored marketing strategies can significantly improve client retention. ✅ Partnerships are essential for long-term growth and stability. ✅ Embracing challenges fosters resilience in business. ✅ Innovative thinking sets successful companies apart. ✅ Understanding client lifetime value is key to marketing success. ✅ Gradual growth is more sustainable than rapid client acquisition. ✅ Transparency and authenticity build trust with clients. ✅ 2025 will focus on expanding into new markets and leveraging AI.   https://goteamup.com/ https://madabolic.com/ https://podcastcollective.io/      

Most gym owners struggle with marketing, sales, and consistent growth. They rely on outdated strategies like "bring a friend" days, referrals, and organic outreach, but those aren't enough anymore.

In today's competitive healthcare landscape, multidisciplinary and hybrid clinics are becoming increasingly common. Whether you're a chiropractic clinic gym hybrid, a wellness center with diverse services, or any other hybrid model, standing out online is crucial. Local SEO (Search Engine Optimization) is one of the most effective ways to ensure that your clinic reaches the right audience and grows its patient base. In this episode, we'll explore five actionable strategies for enhancing your clinic's online presence, boosting visibility, and simplifying the patient experience.Tune in and take your clinic's SEO to the next level!Complete episode details - https://propelyourcompany.com/local-seo-strategies-for-hybrid-clinics/Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡How to Dominate the First Page of Google and Get More New Patients Without Spending Money on AdsRank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training

From 150 to 300 Members: How Swift River CrossFit Scaled with Smart Systems and Marketing.Welcome to Gym Marketing Made Simple, your resource for exploring the strategies that boutique fitness gyms need to thrive.How do you take a gym from 150 to nearly 300 members in just three years—without sacrificing quality? Amy Moller from Swift River CrossFit did exactly that. In this episode, she shares the systems, strategies, and mindset shifts that made it possible.What You'll Learn in This Episode:- The marketing strategies that doubled Swift River CrossFit's membership- Why having the right systems is key to sustainable gym growth- How data-driven decisions improve client acquisition and retention- The power of a strong gym community in scaling success- How to effectively delegate and refine operations for long-term growthKey Insights:- How paid ads transformed Swift River CrossFit's membership growth- The importance of building systems to maintain quality as your gym scales- Why data-driven decisions are critical for sustainable growth- The role of high-performing communities like the Pinnacle Group in success- How to delegate effectively and create a seamless gym operationEpisode Chapters:00:00 Intro00:02 Gym Marketing and Paid Ads Impact01:40 Aimee's Gym Journey and Growth04:06 Challenges and Systems in a Growing Gym06:21 The Pinnacle Group and High-Performing Gym Owners15:15 Mindset and Success in Paid Marketing24:44 Systems Testing and Delegation31:51 Scaling and Offloading TasksCall to Action:Looking to scale your gym while keeping quality high? Learn how Lasso's marketing strategies can help you grow without the guesswork.Supporting Information & Resources:- Connect with Amy Moller & Swift River CrossFit: https://www.facebook.com/aimee.moller.5https://www.facebook.com/SwiftRiverCF- Join the PUSH PRESS Group for Gym Owners: https://www.facebook.com/pushpress- Explore More Gym Marketing Strategies: https://www.lassoframework.com/Closing:Scaling a gym takes the right combination of marketing, systems, and mindset. Whether you're at 100 or 500 members, the strategies in this episode can help you grow the right way. Thanks for tuning in—subscribe for more insights on gym marketing and business success!

Most gym owners are stuck in a cycle of low profits and high attrition, but not Jeff Binek. In this episode, he breaks down how he turned his gym into a $2.3M real estate empire, built a 7-figure fitness business, and maintains industry-best retention rates—all while working toward removing himself from daily operations. If you're tired of the constant grind and want to learn how to build real, sustainable wealth as a gym owner, listen now! To learn more go to LoudRumor.com Subscribe to our YouTube channel for more stories like this: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow  LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor  

The wrong clients can drain resources, while the right ones can fuel growth. What makes a gym an ideal fit for a marketing strategy that actually delivers results?Welcome to the Gym Marketing Made Simple Podcast. Unlock success in gym marketing with practical insights and strategies to make you more money! Simplify your approach to attract clients and grow your business.What This Episode Covers:Not all gym owners are ready for the marketing that leads to sustainable growth. This episode explains what separates successful clients from those who struggle, why tracking metrics matters, and how long-term thinking leads to better results. Expect actionable strategies to refine marketing efforts and attract the right clients.Key Insights:- Why gyms that track their numbers and follow the process see better marketing results.- The importance of focusing on lifetime client value instead of short-term gains.- How stopping paid marketing leads to a significant drop in revenue and new clients.- The key traits of gym owners who succeed in marketing versus those who don't.- Why responsiveness and lead nurturing make all the difference.Episode Chapters:00:00 Intro00:05 Client Profiles and Marketing Strategies04:44 Mindset and Profitability09:07 Tracking Metrics and Long-Term Growth10:33 ROI Calls and Realistic Expectations15:15 Responsiveness and Lead Nurturing22:50 Hard Work and Long-Term Commitment26:37 Trusting the Experts and Avoiding DistractionsCall to ActionWant to learn how to attract the right clients and scale your gym sustainably? Tune in now and apply these insights to see long-term growth in your business.

Is your gym losing members faster than you can replace them? While most gyms struggle to achieve sub-12 % attrition,  Dave and Kimberley from Blended Athletics have cracked the code; keeping their members on average for over 2 years!  In this episode, they reveal why most gym owners are focused on the wrong things regarding retention—and how simple adjustments in tracking, engagement, and results can dramatically reduce attrition.  If you're tired of the endless cycle of new member sign-ups and cancellations, watch this now! The secret behind their incredible success? Tune in to find out!  To learn more go to LoudRumor.com Subscribe for new weekly videos on YouTube: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow  LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Click below to enter to win an all-expenses-paid trip to GYM BUSINESS MANIA (Airfare, Hotel, and Food), and Vince's agency will run ads for FREE for 90 days, plus he will pay for the ad spend: https://giveaway.gymbusinessmania.com/ In this episode, Vince goes all in on Gym Business Mania—why it's a must-attend event and how you can win big with their epic giveaway. He also dives into lead follow-ups, client retention, and the mindset shifts gym owners need to grow. From making uncomfortable sales calls to embracing video content, Vince keeps it real on what actually moves the needle in your business. Tune in, take notes, and don't miss your shot to level up! Key Points:Gym Business Mania giveaway: Free ticket, airfare, hotel, food, and 90 days of Facebook ads.The power of sweepstakes and joint venture giveaways to drive leads.Why lead follow-ups are crucial (and why gym owners need to stop avoiding them).The difference between cost per lead vs. cost per acquisition.Client retention: If you're losing too many members, focus on personal touches and building relationships.Growth comes from mastering the basics—know your numbers, follow the data, and take action. Click below to enter to win an all-expenses-paid trip to GYM BUSINESS MANIA (Airfare, Hotel, and Food), and Vince's agency will run ads for FREE for 90 days, plus he will pay for the ad spend: https://giveaway.gymbusinessmania.com/ If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Apply now for a chance to win not just a free ticket to GYM BUSINESS MANIA, but also free airfare, hotel, meals, and 90 days of done-for-you Facebook & Instagram ads—with ad spend covered! Don't miss this game-changing opportunity! In this episode Vince reveals how one unconventional sweepstakes marketing event took a gym from 162 to 304 clients in just 24 months. Vince breaks down the exact strategy—from crafting a high-value giveaway to generating massive community buzz—and how this simple yet powerful play can transform your business. Don't miss this game-changing marketing lesson! Key Notes:The Problem: Success led to complacency, retention dropped, and cash flow suffered.The Solution: A high-value giveaway (6-week premium membership) that generated 400+ applications.The Process:Long-form application to filter serious candidates.Finalist interviews to ensure commitment.Real-time content marketing boosted engagement.The Game Changer: Kathy, a sweepstakes winner, lost 80 lbs, went viral, and attracted massive attention—driving gym growth.The Lesson: A well-executed sweepstakes can be a marketing goldmine for gym owners. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

The greatest CEOs and visionaries share one key skill: the ability to tell powerful stories. In this episode, Mike Arce, CEO of Loud Rumor, reveals how storytelling impacts sales, leadership, and business growth. Mike shares a real-life coaching session with a fitness studio owner struggling to maintain top sales and retention. The missing piece? Authentic storytelling. Learn how conviction and details in your messaging can inspire your team, create deeper client connections, and drive success.

Check out 6weeksurge.com. It's a six-week program where we dive deep into practical strategies that actually work, stuff I've used and seen transform gyms time and time again. We start January 28th, so don't wait too long! In this episode, Vince Gabriele shares "10 Smart Ways to Grow Your Gym," providing gym owners with proven strategies to enhance their businesses. Vince covers topics like deeply understanding your ideal client, optimizing operational metrics, and building robust follow-up systems. Packed with actionable insights and inspiring success stories from gym owners who transformed their businesses, this episode highlights the importance of marketing mastery, retention strategies, and pricing adjustments to drive growth and profitability. Key Points:Define Your Avatar: Vince emphasizes the importance of understanding your ideal client by analyzing geographics, demographics, and psychographics to craft targeted marketing strategies.Monitor KPIs: He discusses the value of a business "scoreboard" to track critical metrics like lead conversions, client retention, and usage rates, ensuring gym owners make data-driven decisions.Follow-Up System: Vince stresses the need for a structured follow-up system to convert leads effectively and includes strategies like nine-word emails and reactivation campaigns.Referral and Joint Ventures: Developing referral systems and partnerships with local businesses is presented as a cost-effective way to grow your gym's client base.Pricing and Profitability: Vince explains the psychology behind price increases and how to effectively communicate value to justify adjustments, ensuring long-term profitability. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

In this episode of the GSD Show, Mike Arce sits down with Rick Mayo, CEO and Founder of Alloy Personal Training Franchise, to discuss what it takes to run a thriving fitness business. Together, they explore: The key traits of successful gym and studio owners. Actionable strategies to attract more members, boost revenue, and optimize your operations. Real-world insights from coaching fitness studios across the globe. As a franchisee of Alloy with studios in Arizona and Texas, Mike shares firsthand experiences alongside his expertise gained from working with hundreds of fitness studio owners. Whether you're a seasoned gym owner or just starting out, this episode is packed with actionable takeaways to help you grow your business.

In this episode, Rick speaks with Alloy franchise partner Ken Campbell, a golf management executive who recently became an Alloy franchisee. Ken has shattered all our presale records by signing 130+ members before opening his location.He shares how he transitioned from managing golf courses to building a successful Alloy fitness franchise business.Rick and Ken discussed the service-first approach, the keys to leadership in semi-absentee ownership, and the lessons he learned from an unprecedented presale sprint.Ken also talks about the importance of understanding customer motivations and building a culture of trust and consistency in his team.Tune in now and get inspired by Ken's success story!Key TakeawaysIntro (00:00)Ken Campbell's background (02:20)Transition to Alloy Franchise (04:23)Understanding the Alloy Business Model (06:25)Service-oriented approach to business (07:33)Advice for semi-absentee owners (10:31)Presale success and challenges (19:57)Location selection and future plans (26:33)Future plans for multiple locations (28:52)Additional Resources:- Alloy Personal Training- Learn About The Alloy Franchise Opportunity---------You can find the podcast on Apple, Google, Spotify, Stitcher, or wherever you listen to podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Save $1,500 off the regular ticket price of GYM BUSINESS MANIA by clicking here! This expires January 1st its your chance to save money and attend the most sought after Gym Business event of 2025! In this jam-packed episode of the FBU Podcast, Vince Gabriele reflects on the most successful event of the year—the SPF Mastermind in New Jersey. With over 170 attendees, the event was filled with inspiring stories, game-changing insights, and practical advice from industry leaders like Mike Boyle and Brent Gallagher. Vince shares heartfelt moments, like a member's journey from struggle to triumph, and actionable strategies to elevate your gym business, build your authority, and foster an unbeatable team culture. If you're looking for inspiration and tactical takeaways, this episode is for you. Top 5 Key Topics DiscussedMember Success Stories: From barely making ends meet to earning $50,000 a month, these transformations will inspire any gym owner.The Art of Leadership: Insights from top speakers like Mike Boyle on living a balanced, fulfilling life while leading effectively.Building Authority in Your Community: Strategies for becoming the go-to gym through branding, messaging, and reputation management.The Power of Team Training: How staff development and shared experiences can elevate your business.Personal Development and Culture: Creating an environment where clients and staff thrive, using tools like core values and intentional connection. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

VIA Little Gym Big Heart: Welcome to the Little Gym, Big Heart podcast! Today, Devin Gage chats with Joe Riggio, co-owner of Varsity House Gym, as he shares his proven strategies for effective gym marketing. From the importance of long-form content creation to the nuances of running successful paid ad campaigns, Joe provides a wealth of practical advice that any gym owner can implement to drive business growth. Get ready to engage in today's episode! REGISTER FOR THE 2025 SALES SUMMIT: https://sales.businessofstrength.com/

Welcome to the Little Gym, Big Heart podcast! Today, Devin Gage chats with Joe Riggio, co-owner of Varsity House Gym, as he shares his proven strategies for effective gym marketing. From the importance of long-form content creation to the nuances of running successful paid ad campaigns, Joe provides a wealth of practical advice that any gym owner can implement to drive business growth. Get ready to engage in today's episode!Connect with Joe: https://www.instagram.com/coachjoestrong/?hl=enCheck us out on Instagram: / littlegym_bigheartCheck us out on Spotify: https://open.spotify.com/show/301uFrv...Check us out on YouTube: / @littlegymbigheartCheck us out on Apple Podcasts: https://podcasts.apple.com/ph/podcast...BOOK A 1 on 1 CALL WITH DEVIN http://www.littlegymbigheart.com

In this episode, Ben and Charlie dive into the marketing strategies that will define gym success in 2025 and beyond. They explore the critical balance between short-term tactics and long-term strategies, revealing how gym owners can stand out in a crowded market. Discover why focusing solely on immediate sales might be sabotaging your future growth and how value-driven marketing can position your gym as the go-to choice in your community. Whether you run a small brick-and-mortar studio, a large facility or and online coaching business, this episode is packed with actionable insights to future-proof your business success. Key Highlights - Harvesting crops vs. planting seeds: Building a long-term strategy. - Speak the language of your marketplace, not your peers. - Organic vs. paid marketing: Why you need both. - Direct response vs. brand marketing: Striking the right balance. - How your sales strategies can nurture prospects into loyal clients. To find out how Fitness Marketing Agency can help your Fitness Business, book a demo call using the link below: https://fitnessmarketingagency.com/fmademo  Connect with Fitness Marketing Agency on Instagram: https://www.instagram.com/fitnessmarketingagency/?hl=en-gb   

Get our 50-Strong Playbook by Clicking Here! In this episode, Uncle Vinny is breaking down the big question: Are 6-week challenges still worth it for gyms? Spoiler alert—they're alive and kicking! Vinny connects the dots between wrestling's WrestleMania (yep, wrestling!) and gym marketing, showing how to use urgency to drive memberships and retention. He shares the story behind his "50 Strong" challenge, a game-changer for gyms looking to bring in new members while keeping current ones engaged. Plus, you'll get tips on building marketing assets you can use over and over to save time, energy, and stress. Ready to crush it in the new year? Don't miss the exclusive Black Friday deal to grab everything you need to run the "50 Strong" challenge at your gym. It's packed with tools to make your life easier and your business more profitable. Hit play and let's get to work! Key Takeaways:6-Week Challenges Aren't Dead: They still work because they create urgency—a powerful motivator for action.Timing Is Key: Specific times of the year, like New Year's or back-to-school season, are perfect for challenges.Marketing Assets Matter: Reusable materials like emails, ads, and guides save time and make future campaigns easier.The “50 Strong” Challenge: A proven program designed to bring in new members and engage current ones—it's simple, effective, and ready to go.Black Friday Offer: Get the full "50 Strong" package for just $100 and run it in January to start the year strong. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Click Here to access the best New Year's challenge I've ever run in my gym! Hey guys, it's Leo! In this episode of the Ask Vince Podcast, we dive into some of the hottest topics for gym owners right now. Whether you're figuring out how to stay ahead of your competition, struggling with hiring the right people, or trying to keep your members engaged through the holidays, we've got you covered. Here's what we're talking about:Innovation vs. Imitation: Why you don't have to reinvent the wheel to stay creative in your gym's business strategy.Hiring Secrets: How to stick to your values while navigating today's tough hiring landscape (and when to invest in a recruiter).Member Retention Tips: From running Project Zero to tracking attendance, these are the basics you must nail to reduce holiday cancellations.Reactivation Tactics: A step-by-step look at how to bring back old members with a campaign that works. Plus, I share the story behind Gym Business Mania—our new flagship event inspired by WrestleMania—and how you can take big ideas from outside the fitness industry to level up your gym. If you're ready to push through the end of the year strong, hit play and let's do this! 

In this episode of the Ask Vince podcast, hosts Leo and Vince Gabriele dive into strategies for overcoming sales objections and fostering trust with potential gym clients. Vince shares insights from his experience in sales and gym ownership, explaining why prospects may be hesitant to commit and how past disappointments influence their decisions.  They discuss the importance of establishing authority, handling common objections, and creating a supportive, community-oriented environment that builds trust. The episode also teases the upcoming "Gym Business Mania" event in Orlando, Florida, a unique blend of business development and wrestling-inspired fun with WWE legend Kurt Angle as the guest speaker.  Perfect for gym owners looking to increase memberships and nurture a loyal client base, this episode is packed with actionable advice and humor. Key Topics:Sales Objections and Trust-Building: Why potential clients may hesitate to buy a gym membership and strategies to address their fears and past disappointments.Authority and Reputation in Sales: How gym owners can build authority in their community to make the sales process easier and foster trust.Creating a Strong Gym Community: The importance of referrals, onboarding, staff relationships, and events in building a loyal and supportive gym community.Effective Feedback Collection: How to gather valuable feedback, not only from current clients but also from former clients, to improve services and client retention.Preview of Gym Business Mania Event: Excitement about the upcoming event in Orlando, blending business and entertainment, with WWE star Kurt Angle as a guest speaker.Authority and Brand Building: Tips on building a recognizable and respected brand in the fitness industry over time, drawing from Vince's experience with Gabriel Fitness.Timestamps:[00:00:00] Introduction and Event Recap: Leo introduces the episode, and Vince talks about the recent San Antonio event and announces the upcoming Gym Business Mania event in Orlando, Florida.[00:02:09] Excitement for Gym Business Mania: Vince shares his enthusiasm for the three-day, wrestling-themed event in Orlando with guest speaker WWE legend Kurt Angle.[00:03:00] Sales Objections and Trust-Building: Vince discusses why people hesitate to buy gym memberships, highlighting the importance of understanding past client experiences and building trust.[00:07:24] Fear and Trust Balance: Leo and Vince explore how potential clients bring past failures into new gym consultations, emphasizing the role of empathy and reassurance in sales.[00:13:00] Authority and Reputation in Sales: Vince explains how building a personal and professional reputation can enhance client trust and increase conversion rates in gym memberships.[00:16:01] Effective Feedback Collection: Vince shares the importance of gathering feedback from both current and former clients, offering insights on improving service and client retention.[00:26:46] Creating a Strong Gym Community: Vince and Leo discuss methods for building a loyal gym community through referrals, onboarding, relationship-focused staff, and regular events.[00:28:23] Authority and Brand Building: Vince gives advice on establishing a recognizable brand in the fitness industry, drawing from his journey with Gabriel Fitness.[00:30:05] Event Planning and Community Impact: Vince mentions other gyms, like The Training Room, as examples of places that build community through regular events, reinforcing the importance of engagement.[00:33:00] Episode Wrap-Up: Leo concludes the episode, reminding listeners to keep an eye out for updates on Gym Business Mania in March. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Whether you're a gym owner, marketer, or fitness entrepreneur, this episode is packed with strategies to help your brand stand out in a competitive industry. Kai Huang, studio director at Fit Kit Studio, shares insider tips on how gyms can attract and keep loyal members. You'll find out why community is the ultimate secret weapon, how to target underserved markets, and what your brand can do to stay ahead. *****Follow Kai on LinkedIn: https://www.linkedin.com/in/ykhstudio/*****For conversion copywriting tips and strategies be sure to sign up for my weekly newsletter: https://thecopyworx.com/newsletter/Follow me on all my socials: https://linktr.ee/lindamelone*****Time stamps:Introduction to Cai Huang's Fitness Journey and Branding Expertise (00:00:00)Personal Challenges and Overcoming Complacency (00:03:05)The Importance of Self-Reflection in Personal Growth (00:04:56)Transition into the Fitness Industry and Branding (00:09:38)Finding Passion in Fitness Branding and Helping Others (00:10:39)Key to Standing Out in the Fitness Industry (00:12:37)Dangers of Targeting Everyone in Gym Marketing (00:13:18)Understanding Customer Personas for Effective Marketing (00:14:24)Current Marketing Trends and Tactics in Fitness (00:16:41)Challenges of Franchise Operations in Fitness (00:18:11)The Importance of Brand Strategy in Fitness (00:19:28)Creating Effective Messaging for Gyms (00:23:12)Clarifying Branding vs. Value Proposition in Marketing (00:23:42)Common Mistakes in Gym Marketing and Customer Experience (00:24:28)The Role of Community Building in Fitness (00:25:47)Changing Dynamics of Gym Community and Inclusivity (00:27:24)Future of the Fitness Industry and Niche Markets (00:29:15)The Role of Technology in Enhancing Fitness Experiences (00:29:50)

Is your gym's marketing strategy working for you, or is it holding you back? Welcome to the Gym Marketing Made Simple podcast, your go-to resource for exploring the strategies that boutique fitness gyms need to thrive.  In this episode, we're talking about a free marketing assessment designed specifically for gym owners. This quick, 5 to 10-minute assessment scores your current marketing and sales efforts, offering a clear picture of where your strengths lie and where there's room for growth. The best part? It's unbiased and provides practical insights to help you improve your marketing effectiveness. After taking the assessment, you'll understand how your strategies compare and what adjustments can help you reach your goals more efficiently. We also recommend checking out the previous episode with Tommy, where we explored more ways to support business growth. Don't forget to share the assessment with your peers and reach out if you'd like more assistance in evaluating your scores. 00:00 Intro 00:20 Assessment Introduction and Purpose 00:38 Overview of the Marketing Assessment 03:06 Importance of the Assessment Score 03:54 Details of the Assessment Questions 06:57 Benefits of Taking the Assessment 08:48 Popcorn Episode Tune in to learn how this assessment can offer actionable feedback on optimizing your gym's marketing approach, and the lessons you can apply right away to see real progress.

Learn how to attend our Live Mastermind Event in San Antonio, Texas on November 8th and 9th by CLICKING HERE!Episode NotesBrand Hypertrophy Mastermind: November 8-9, San Antonio, TX. Learn how to build a powerful brand in your community without costly marketing efforts.14 Quick Money Wins for Gym Owners: Vince breaks down the key tactics from his popular guide on generating fast cash flow, including leveraging unconverted leads and reactivating past members.Black Friday Strategies: Vince discusses how to effectively use Black Friday and holiday promotions to attract new clients and increase revenue.Consistent Offers: The importance of making daily offers and how consistency can generate significant long-term results.Client Acquisition and Retention: Tips for gym owners to secure new clients and retain them, even as competition increases during the holiday season.Timestamps[00:00:00] Introduction and chat about being live and in-person for this episode[00:00:57] Announcement: Brand Hypertrophy mastermind event in San Antonio[00:02:28] Discussion on quick money wins and how to boost cash flow[00:05:00] Leveraging unconverted leads and reactivating past members for revenue[00:10:07] The importance of making consistent offers every day[00:13:00] Black Friday strategies for gym owners[00:18:15] Coaching and mentorship in business success[00:24:21] Final thoughts on customer acquisition and growth strategies If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Don't miss your chance to enter the giveaway for 12 months of marketing services by KISS Marketing, valued at $35,000. The contest ends on September 24th, so act fast! CLICK HERE TO APPLYIf you listened to this entire podcast... You may want to learn more about their marketing efforts... Click Here Budget Allocation Strategy:Vince stresses the importance of prioritizing your marketing, staff, and equipment budget based on clear business goals rather than chasing new, trendy products.Knowing Your Numbers:Understanding the lifetime value of a customer and calculating the return on investment (ROI) for marketing efforts is crucial. Vince discourages having a rigid marketing budget, suggesting you should continuously invest in what's working.Avoiding the “Shiny Object” Syndrome:Many gym owners fall into the trap of buying unnecessary equipment or chasing new ideas without a clear plan. Vince encourages staying focused on your mission and making decisions based on what will grow the business long-term.Non-Negotiables for Success:Vince outlines key non-negotiables that drive business success:Planning your day the night before.Always focusing on client acquisition, retention, and building cash flow.Consistent measurement and analysis of performance in these areas.Effective Price Increase Strategy:The best time to raise prices is when your retention and conversion rates are strong. Vince advises communicating the added value clients will receive rather than focusing on inflation or operational costs.San Antonio Event & Marketing Sweepstakes:Announcement of the next mastermind event on November 8th and 9th in San Antonio, Texas.Details on the marketing sweepstakes offering a full year of marketing support for gym owners.Marketing Takeaways from Air Moto:Vince shares a case study of effective marketing from Air Moto, emphasizing the importance of learning from other businesses' successful sales and follow-up processes. Timestamps:[00:00:00] Introduction: Leo jokes about polos and the San Antonio event.[00:01:00] Budget Allocation: Discussing how to balance marketing, staffing, and equipment expenses.[00:03:00] Knowing Your Numbers: Vince explains the importance of tracking what works in your business.[00:07:00] Chasing Shiny Objects: How unclear goals lead gym owners to waste resources.[00:10:00] Making Strategic Investments: Vince's story about expanding a gym space and learning from it.[00:16:00] Non-Negotiables for Success: Planning your day, client acquisition, retention, and cash flow.[00:21:00] Raising Prices: The right way to implement price increases and communicate value to clients.[00:24:00] San Antonio Event: Details about the mastermind event on November 8th and 9th and the marketing sweepstakes giveaway.[00:26:00] Marketing Lessons from Air Moto: Vince shares a valuable marketing experience and how to learn from others' processes. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Fitness Business Podcast is back! Version 3.0 kicks off with an episode to knock your (gym) socks off. Are you struggling to increase your fitness business's bottom line? This episode of the Fitness Business Podcast reveals five proven strategies that can help you boost profits and take your business to the next level. Key Takeaways: - Maximize lead generation and boost retention. Discover how to audit your sales system and capture more leads to increase revenue, as well as learn effective strategies to keep members engaged and extend their memberships, resulting in higher profitability. - Motivate your team. Uncover how to create a positive and supportive work environment that inspires your staff to deliver exceptional service. - Optimize your gym's finances. Learn how to pay yourself a fair salary and save excess cash in high-yield accounts to build wealth. Listen now to discover actionable steps you can implement today to drive growth and success in your fitness business. Our favourite quotable moments: “If you want a line of people wanting to work for you, including those who already do, then start caring about your team as humans first and team members second.” - Justin Tamsett "To fully understand perceived value, you must see your entire business through the eyes of your customer." - Justin Tamsett "[Digital signage] becomes an additional communication tool that could help increase revenue and reduce costs." - Taylor Watkins "What we leave behind is not set in stone monuments, but what is woven into the lives of others." - FBP Community Signoff If you're loving the podcast, please leave a review on Spotify or Apple Podcasts! Resources: Continue the conversation in our LinkedIn Community. Keepme.ai - Website Mystery Shopping for Fitness Businesses - Website Profit First book - Amazon Episode 24 with Mike Michalowicz Dr Paul Bedford - LinkedIn Mike Michalowicz - Website Wise Words Guest: Alan Leach - LinkedIn Sponsor's Pitch: Digital Revenue Systems - Website REX Trusted Suppliers: Wellness Spaces - Website Solutions One - Website Egym - Website REX Roundtables - Website and Email About Your Host: Justin “JT” Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often.  JT's hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don't have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.  Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT's commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations. Related keywords: Fitness Business Lead Generation Strategies, Increase Retention Rate at Fitness Clubs, Staff Training for Fitness Sales, Referral Programs for Fitness Gyms, High-Yield Savings Accounts for Business, Fitness Business Staff Motivation Techniques, Gym Owner Salary Optimization, Digital Signage Solutions for Fitness Clubs, Fitness Industry Government Lobbying

Don't miss your chance to enter the giveaway for 12 months of marketing services by KISS Marketing, valued at $35,000. The contest ends on September 24th, so act fast! CLICK HERE TO APPLYEpisode Breakdown:00:00 – Introduction and Conference Announcement02:10 – The Importance of Marketing Basics05:33 – Direct Response Marketing Explained08:23 – The Six Rules of Direct Response Marketing08:43 – Rule 1: Always Make an Offer12:26 – Rule 2: Create Urgency15:10 – Rule 3: Clear Instructions18:55 – Rule 4: Follow Up22:58 – Rule 5: Track and Measure27:24 – Rule 6: Results Matter31:34 – Conclusion and Special OfferKey Takeaways:Always Make an Offer - Every marketing piece, from emails to social media posts, should include a clear offer. More offers = more revenue.Create Urgency - Give your audience a reason to act NOW, whether through limited-time offers, challenges, or specific events.Provide Clear Instructions - Confusion kills conversions. Lay out clear, step-by-step instructions on what your audience should do next.Follow Up Consistently - Most gym owners are sitting on a goldmine of unconverted leads. Follow up with them to maximize your revenue.Track and Measure - Know where your leads are coming from, and what marketing channels are generating the best return on investment.Results Rule - The only metric that matters is money. Track your financial returns and double down on what's working. Buy Vince's Big Book of Marketing Now: CLICK HERE If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Apply to Win 12 months of marketing valued at  $35,597 and receive the "Fall into Fitness Playbook" FREE:CLICK HEREHere is what you'll get if you win!Build you a NEW custom website from scratchRun your ads on Facebook and Instagram for 12 monthsSet up your automated follow-up systemPlan out your marketing calendar for the next 12 monthsProvide expert marketing support and advice for 12 monthsShow Notes:Introduction:Leo and Vince welcome listeners and tease the upcoming Brand Hypertrophy event in San Antonio, TX (Nov 8-9).Topic 1: Brand Hypertrophy:What it means to grow a brand "organically" without costly traditional advertising.Vince's critique of MBA-trained marketers and the importance of direct response marketing.Topic 2: Scaling Gyms:Weighing the pros and cons of running one gym vs. scaling to multiple locations.The importance of simplicity in business models for successful scaling.Topic 3: Client Acquisition and Retention:Key metrics to track: leads, sales, and retention.Why gym owners should focus on the trends rather than panicking over short-term fluctuations.Topic 4: Hiring Challenges:The difficulty of finding quality staff and the evolving hiring landscape.New strategies like using recruiters, referral programs, and university partnerships.Closing:Link to apply for a free year of marketing from Kiss Marketing ($35K value).Details on the November mastermind event in San Antonio. (COMING SOON)Sweepstakes: Apply for a chance to win a free year of digital marketing (valued at $35,000) from Kiss Marketing—link in the show notes. CLICK HERE!   If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Apply to Win 12 months of marketing valued at  $35,597 and receive the "Fall into Fitness Playbook" FREE: CLICK HEREHere is what you'll get if you win!Build you a NEW custom website from scratchRun your ads on Facebook and Instagram for 12 monthsSet up your automated follow-up systemPlan out your marketing calendar for the next 12 monthsProvide expert marketing support and advice for 12 months If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode. With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now! Join our email list. Join the Fitness Business Podcast community. Q: Is this podcast right for me?A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more. Q: How often are new episodes released? A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business. Q: What can I expect to learn from the show this season? A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness. Q: Who are your sponsors? A: This show is supported by REX Roundtables and Active Management. About Your Host: Justin “JT” Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often.  JT's hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don't have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.  Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT's commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.

In this episode, Michael Benso engages with Justin Hanover to provide gym owners with essential strategies for smarter decision-making in their businesses. They discuss the importance of having trusted advisors and avoiding the pitfalls of overcommitting resources. Listeners will discover how to validate their business ideas, prevent costly mistakes, and consider alternative outcomes before making significant financial commitments. This episode offers actionable insights to help gym owners scale their businesses more intelligently and sustainablyThis Podcast is Presented to you by BUZOPS Software! Your next-generation gym management software and operational system, meticulously engineered for gym owners who seek excellence and efficiency. BUZOPS It's designed to empower you to flawlessly automate administrative tasks and optimize access management to your facilities, synchronizing effortlessly with member accounts, staff management, class bookings, scheduling, individual services, and user-friendly comprehensive business reports.

See Vince live at Perform Better's HQ in Providence, Rhode Island on October 18th and 19th! Click Here for more information Show Notes:[00:00:00] Introduction: Vince introduces Dr. Justin Rabinowitz, highlighting their longstanding relationship and Dr. Justin's growth in the chiropractic field.[00:02:00] Developing Trust Between Gyms and Medical Providers: Dr. Justin explains what medical professionals look for in gyms when referring clients, emphasizing the need for careful management of clients' conditions during workouts.[00:07:00] Enhancing Referrals: Discussion on how gym owners can increase referrals from medical professionals by becoming clients themselves and building trust through consistent communication.[00:10:00] Joint Ventures: Examples of successful joint ventures between gyms and medical providers, including events and community partnerships that create value for all parties involved.[00:18:00] Farmers Market Strategy: Dr. Justin shares a strategy for gym owners to leverage local farmer's markets to build brand awareness and gather leads using the principle of reciprocity.[00:21:00] Benefits of In-House Medical Services: The advantages of having a medical professional within a gym, including convenience for clients and enhanced communication between providers and trainers.[00:24:00] Rapid Growth in Mastermind Business: Dr. Justin discusses his rapid success in growing a mastermind group for rehab chiropractors and the importance of finding a niche and building a strong team.[00:28:00] Leadership and Growth: Insights on how gym owners can keep their teams motivated and loyal by providing growth opportunities and continuously developing as leaders.[00:31:00] Final Thoughts: Vince and Dr. Justin encourage gym owners to refer chiropractors to Justin's mastermind program, emphasizing the mutual benefits of having well-trained business partners. If you would like help with your gym... Click Here to schedule a Breakthrough Strategy Call! If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com.

Enter to win a Free Ticket to my Business Secrets for Gym Owners Workshop at Perform Better's HQ in Providence, RI by clicking the link: https://events.vincegabriele.com/pb-2024-sweeps Learn more about the event by clicking: Here Podcast Highlights00:00 | Introduction and Opening Banter00:35 | Content Creation for Gym Owners01:42 | The Three Pillars of Business Success05:03 | Upcoming Event: Business Secrets for Gym Owners07:46 | Effective Marketing Strategies19:00 | Leadership and Personal Development26:39 | Conclusion and Event Reminder If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com.

Mark Fisher is back on the podcast to discuss his new book, The Little Book of Gym Marketing Secrets, that is now available to you for free. Make sure to follow the incredible work Mark and his business partner Michael Keeler are doing with their Business For Unicorns mastermind. —------------------------------------------------------------------------------------------------------------------------------- The only two group fitness franchises I would invest in… Industrious  If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I'll personally connect you with the Industrious franchise team to learn more. MADabolic If you're looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you'll definitely want to get in touch with the MADabolic franchise team by clicking here.  —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I've been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We'll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I'm just here to solve a specific problem and then get out of your way. Learn more about what it's like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you're looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.

Whether you're a gym owner looking to differentiate your offering, or an entrepreneur seeking to build a remarkable business, this conversation is packed with actionable advice and inspiration to help you chart your own unique path to success.Our guest, fitness entrepreneur Mark Fisher shares his remarkable journey from the world of theater to building a thriving and unconventional gym business. Fisher's path is a testament to the power of authenticity, community, and a relentless focus on serving one's ideal customer.You'll get inspired on how Fisher leveraged his unique personality and eccentricities to create a "ridiculous humans, serious fitness" brand that has defied industry norms. From building a niche community of personal training clients to crafting a compelling client avatar and website messaging, Fisher's strategies offer a masterclass in authentic marketing and community-driven growth.Beyond the gym, Fisher also shares insights into his coaching business, Business for Unicorns, and his recent foray into franchising - providing a holistic view of how he has built multiple successful ventures. This Podcast is Presented to you by BUZOPS Software! Your next-generation gym management software and operational system, meticulously engineered for gym owners who seek excellence and efficiency. BUZOPS It's designed to empower you to flawlessly automate administrative tasks and optimize access management to your facilities, synchronizing effortlessly with member accounts, staff management, class bookings, scheduling, individual services, and user-friendly comprehensive business reports.

Want to attend our SOLD OUT Mastermind Event on  July 19th and 20th virtually? Click Here to Learn MoreWant a FREE copy of The Little Book of Gym Marketing Secrets? In this under-30-minute-read, you'll learn all the in's and out's of growing a gym in 2024. Get your copy HERE.For more about BFU, check out their Instagram HERE and website HERE.Show Notes:00:30 | Guest Introduction and Previous Episodes01:58 | Mentorship and Learning03:48 | Book Writing Journey07:16 | Marketing Strategies for Gym Owners17:03 | Time Management Insights19:44 | The Importance of a Structured Calendar20:48 | Overcoming Execution Challenges21:10 | Handling Physical Interruptions23:56 | Managing Digital Distractions26:12 | Dealing with Internal Interruptions33:16 | Balancing Family and Business40:40 | Final Thoughts and Resources If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com.

Join John Franklin (https://www.instagram.com/johnisbuilding/) and Mateo Lopez as they talk to Mark Fisher (https://www.youtube.com/channel/UCpI_I0QUkOsTOVi-HYS-y1g) about his latest book, packed with proven strategies to help gym owners get more leads and more clients.

Brought to you by Perform Better Check out the latest sale at PerformBetter.com Highlights of Episode 384 Hit the Gym with a Strength Coach Mark Fisher, co-founder at Business for Unicorns and Mark Fisher Fitness, author "Little Book of Gym Marketing Secrets" We spoke about: Main parts of The Little Book of Gym Marketing Secrets Core Marketing Tools Lead Generation Systems Lead Nurture Systems Lead Conversion Systems The Long Tail Game The Client Avatar Demographics vs. Psychographics The Front End offer- what is it and how to optimize it The first place to start with your marketing services Should new gyms do paid advertising  much more Get a free digital copy of Mark's new book:   The StrengthCoach.com Coaches Corner with Coach Boyle We spoke about: Problems with "Fitness Testing" "Change is good, just don't change everything" We are in the life changing business   "Maximizing the Member Experience"  Brought to you by Naamly NO SEGMENT THIS WEEK Naamly is the member experience platform for modern training gyms - It puts all of your communication with your members in one place, allowing you to keep track of that communication, so important for retention.  Get the Exclusive Naamly Fitness Business Boost Bundle BOOST #1 - Checklist: 51 Ways to acquire clients WITHOUT running ads. Use these to Increase your revenue. BOOST #2 - Cheatsheet: 12 Places to look to hire STAR Trainers. Recruiting will no longer be a challenge! BOOST #3 - Guide:9 Secrets to Increase Your Retention.Focus on these to grow consistent profitability. Click here to get the Bundle Thanks for Listening!

Join us on this exciting new chapter of The GSD Show! Over the past six months, we've been focusing on mindset and leadership lessons learned from top mentors, and while the feedback has been amazing, we're bringing back some of the industry-specific content that gym owners and fitness businesses have found incredibly valuable. In our upcoming episodes, we'll dive deep into successful gym owners who have transformed their businesses over the past year and hear firsthand about the crucial changes they made to achieve significant growth. These interviews are packed with insights you can apply to your own business. Additionally, Mike Arce will share episodes where he discusses the latest trends and strategies in fitness, business, marketing, and sales.  Whether you're commuting, prepping for work, or hitting the gym, our podcast will keep you informed and inspired. Don't miss out on this incredible lineup. Thank you to our loyal listeners, and those new to the show, come join the big leagues—it's going to be great.  Subscribe now and stay ahead of the game.   To learn more go to LoudRumor.com YouTube: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow    LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

00:00 Introduction and Guest Welcome00:55 The Impact of Functional Strength Coach02:59 Paying It Forward in the Fitness Industry07:09 The Importance of Evolving Training Methods18:31 Identifying and Partnering with Talent24:34 Recognizing Character in Business Partners24:58 The Importance of Integrity and Loyalty27:01 Balancing Work and Personal Life28:18 Lessons from Marriage Counseling33:58 Learning from Successful Clients37:36 Defining Personal Success41:48 Financial Wisdom and Investments47:37 Conclusion and Upcoming Events If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com.

A must-listen-to episode to prepare for the new world of marketing and advertising. Things are changing, and they're changing fast. Those that learn this first, win fast. Those that don't…   To learn more go to LoudRumor.com YouTube : https://www.youtube.com/@Loud-Rumor   Follow Us!  Instagram Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow    LinkedIn Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor      

If you could choose any superpower, what would it be? Brain coach Jim Kwik suggests that the ultimate power is the ability to learn extraordinarily fast. In this episode, we'll explore how rapid learning can unlock limitless potential while showing you a powerful tool that combines visual, auditory, and kinesthetic learning to transform your approach to mastering new skills. Whether you're preparing for GSDCON Sales in Austin, TX, or looking to boost your knowledge, this episode offers invaluable tips to accelerate your growth.   

Carry Your Own Bag, Extreme Ownership, Massive Accountability…These are some very wonderful buzzwords that have been floating around the internet over the last few years. But what does it actually mean, and do you really think you live it? Today...you may learn that you don't always do.  

If you're feeling overwhelmed or have ever felt overwhelmed, I will help you see this feeling in a way that you've never seen before so that it never bogs you down again. 

Welcome to the Gym Marketing Made Simple podcast, where we explore the strategies that boutique fitness gyms need to thrive. Today's episode discusses leveraging done-for-you marketing and sales techniques to boost lead generation and revenue growth without breaking the bank. In this insightful discussion, our guest, Thomas Conway of Project 13, joins us to explore the power of effective marketing and building strong client relationships. Thomas shares valuable insights into his approach to marketing, emphasizing the importance of identifying the right target market and creating a brand vibe that resonates with them. Throughout the conversation, Thomas illuminates his experiences with marketing and advertising, stressing the need for a comprehensive and trackable strategy. He also underscores the significance of gradual, sustainable growth in the fitness industry. Additionally, we delve into the benefits of sales coaching and utilizing CRM tools to streamline communication and enhance client interactions. With Thomas's expertise and our shared passion for empowering fitness businesses, this episode offers actionable tips and strategies to elevate your gym's marketing and sales efforts. 00:10 Opening a new gym with 50 members and the challenges faced.  4:08 Marketing strategies for two fitness gyms in different cities. 11:14 Gym marketing strategies and experiences with various agencies.  18:25 Marketing strategies for a fitness business 23:59 Improving sales process for organic leads using direct language and clear calls to action. 29:47 Successful client acquisition strategies for a fitness business.  38:17 Gym marketing strategies, including pre-qualifying leads and using branding to stand out 42:12 Marketing strategies for gyms, emphasizing sustainable growth Tune in to the Gym Marketing Made Simple podcast to learn how to transform your gym's marketing approach and drive sustainable growth.

Over the years, my belief in luck has shifted three times. Is there such a thing as luck? Do you make your luck or maybe… it's something else. Over the last few years, I've landed on it being something else. In this episode, I'll share with you more about what I mean and why I believe this.

Should you bring on a partner? Some other questions to ask. How do I know who the right partner is? How much equity should I give them? What should the operating agreement look like? How can I determine if the partnership is working the way it was designed to? In this episode, we're going answer these questions and many more.

Ready to attract more fitness clients and boost your gym's membership?Look no further than the power of digital marketing! In this episode, Ben Stocks from KISS Marketing, a digital advertising expert specializing in the fitness industry, drops some gems on how to make your marketing resonate and convert.With firsthand experience from running his own gym to helping gyms nationwide thrive, Ben shares his wealth of knowledge on crafting offers that truly attract and convert data into actionable strategies.We'll explore everything from the importance of adapting your marketing approach to the nuances of creating content that supports your paid campaigns.Don't miss out on learning how to refine your digital marketing strategy to not only reach but exceed your business goals. Tune in now!Key TakeawaysIntro (00:00)Ben's background and transition from gym owner to marketing expert (00:32)The first key to successful digital marketing (05:27)Data interpretation in digital marketing (17:28)Solving the right problem the right way in advertising (25:55)The effect of organic content on paid advertising success (33:12)Final thoughts (38:20)Additional Resources:- Unlock A FREE VIP Marketing Strategy Call For Your Gym: https://kissmarketing.net/alloy------ Alloy Personal Training- Learn About The Alloy Franchise Opportunity---------You can find the podcast on Apple, Google, Spotify, Stitcher, or wherever you listen to podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!