Podcasts about fitness business

In this episode of the Coaches Compass, Mike explains the thing that is missing from most coaching businesses that prevent them from scaling. Even coaches who are seeing success with revenue, often have a major gap that is limiting their upside. Tune in to this episode to find out what it is. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Simplify to Multiply: How Clarity and Subtraction Make Your Marketing Work Pat explains that as social media gets more crowded and AI increases content volume, effective marketing requires simplifying by speaking directly to a specific person. He argues that "subtraction" is a targeting tool: removing broad, bland messaging creates clarity, which helps marketing land in a noisy landscape. Using examples like targeting the 50+ crowd or high school baseball players, he warns against generic audiences such as "busy adults over 30," noting needs vary widely across ages. He emphasizes that simple marketing plans depend on specificity, including local geographic focus (often within 3-5 miles) and narrowing further through neighborhoods, carrier routes, and where the target market lives and spends time, because most businesses lack resources to be everywhere. 00:00 Simplify to Multiply 00:24 Cut Through the Noise 00:47 Subtraction as Targeting 01:33 Clarity Makes Marketing Work 01:51 Define Your Ideal Client 03:15 Get Hyper Local Focus 04:48 Be Specific to Grow 05:16 Final Takeaway

In this episode of the Coaches Compass, Mike the step by step process to scaling your business. This will be the exact playbook you can follow regardless of where you're starting and what revenue you goal you want to hit. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Text STEVE Directly!Text STEVE Directly!Text STEVE Directly!Text STEVE Directly!Text STEVE Directly!Join Steve Washuta, author of Fitness Business 101 and host of The TrulyFit Podcast, as he breaks down a timely and relevant topic impacting the personal training, fitness, health, and medical industries. Steve covers:_The show interviews experts in various Fitness and health realms and gives actionable tips for both the general public and the professional.If you're curious about all things fitness & health...you found the right place!LISTEN ONApple Podcast: https://podcasts.apple.com/us/podcast/the-trulyfit-podcast/id1559994164Spotify: https://open.spotify.com/show/27jDzRtFENn03QQRRFCf5wSUBSCRIBE TO OUR CHANNEL: https://www.youtube.com/@trulyfitappFOLLOW USInstagram: @trulyfitappFOLLOW STEVEInstagram: @stevewashuta

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Sell More by Selling What People Already Buy (And Making It Better) In this episode, Pat discusses how to sell more by focusing on selling what people are already buying, using existing market evidence instead of relying on unproven ideas. He explains that the key is to find what's working in the marketplace and "plus" it by adding value—making it more convenient, niched, faster, more personal, or better suited to a specific target audience. He notes that many successful companies weren't first movers but improved on proven foundations. Using the fitness industry as an example, he describes the evolution from one-on-one training to large group training and why small group training works well: it offers leveraged coaching with more personalization, attracts a premium clientele, requires less space, and allows higher pricing by anchoring against more expensive services. He encourages entrepreneurs to observe what people already invest in and improve it rather than reinventing the wheel. 00:00 Sell More Overview 00:43 Sell What Sells 01:33 Add Value Angles 02:09 Not First to Market 02:43 Fitness Market Shift 04:05 Why Small Group Wins 05:14 Fix Group Training Gaps 05:40 Steal Like an Artist 06:24 Make It Better Close

In this episode of the Coaches Compass, Mike talks about how to fix the various constraints in your business. Whether it's lead generation, middle of funnel, or conversion... this episode will explain how to identify the missing piece and, most importantly, how to fix it. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

You want to build a successful strength training business, but you also want to build a strong family and not miss out on your kids growing up — how could you possibly do both?   Vital Exercise Founder and family man Ted Harrison talks about how you can build a successful fitness business while being a present parent.    We go over how you can approach managing your business while making meaningful time for your family, how you can be a responsible parent if your workday is packed, and the right way to look at your priorities in life so that you can be successful in the long term.    Plus, we go into some surprising changes in Ted's approach to HIT, training clients on GLP-1s, common gym injuries, and more.   If you're a personal trainer or a strength studio owner who wants to build both a strong family and a successful HIT business, this episode is for you. ━━━━━━━━━━━━ Get a FREE course to grow a great strength training business like Ted's here  ━━━━━━━━━━━━ Want help growing? Book a strategy call with Lawrence here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here

Get more from Eric at EricCressey.com Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Eric Cressey on CSP's Florida Expansion, Building a Sticky Performance Business, and Lessons from the Yankees Pat Rigsby and Eric Cressey discuss CSP's major expansion in Palm Beach Gardens, Florida -growing into a two-building, 31,000+ sq ft "one-stop shop" with gym, pitching lab, PT, conference room, and covered cages/mounds - driven by increased demand after COVID and MLB changes, plus added on-field amenities nearby. Cressey explains why integrating strength, skill coaching, and sports medicine improves outcomes, retention, and business resilience, and shares advice for facility owners on designing scalable systems, especially for scheduling and operations. They cover managing baseball seasonality through sports medicine, in-season training, and skill work, then shift to Cressey's life as a parent of three daughters navigating youth sports and priorities. He shares Yankees takeaways on brand stewardship, professionalism, and avoiding controversy, and previews upcoming CSP initiatives including returning seminars, leveraging the biomechanics lab, and a forthcoming CSP app to replace an unwieldy exercise video spreadsheet. 00:00 Annual Check In 00:54 Florida Facility Expansion 03:54 One Stop Baseball Hub 05:35 Staff Development Space 07:17 Seminars And Mentorships 08:21 Hybrid Performance Trend 10:02 Building A Full Team 14:32 Community Over Tech 17:05 Advice For Local Owners 20:18 Handling Seasonality 22:05 In-Season Revenue Strategy 23:31 Family Life With Athletes 26:25 Juggling Schedules And Sleep 30:07 Yankees Role And Growth 32:04 Brand And Professionalism 38:19 Longevity Through Curiosity 39:37 Whats Next For CSP 42:20 Final Thanks And Signoff  

In this episode of the Coaches Compass, Mike delivers a gut punch to every coach that is struggling with business growth. This could either be the exact thing you need to hear... or the thing that pisses you off. Either way, if you appreciate a heavy dose of real talk, you should tune in and listen intently. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Text STEVE Directly!Text STEVE Directly!Text STEVE Directly!Text STEVE Directly!Join Steve Washuta, author of Fitness Business 101 and host of The TrulyFit Podcast, as he breaks down a timely and relevant topic impacting the personal training, fitness, health, and medical industries. Steve covers:_The show interviews experts in various Fitness and health realms and gives actionable tips for both the general public and the professional.If you're curious about all things fitness & health...you found the right place!LISTEN ONApple Podcast: https://podcasts.apple.com/us/podcast/the-trulyfit-podcast/id1559994164Spotify: https://open.spotify.com/show/27jDzRtFENn03QQRRFCf5wSUBSCRIBE TO OUR CHANNEL: https://www.youtube.com/@trulyfitappFOLLOW USInstagram: @trulyfitappFOLLOW STEVEInstagram: @stevewashuta

How do you grow fast without losing what makes your business great? In this episode, we sit down to talk about bringing on a private equity partner, CapitalSpring, and what that really means for our franchisees and our team. We get into why we waited for the right partner, how they're helping us scale faster, and why this is not just about money. It is about resources, accountability, and opening doors we couldn't open on our own. We also share what it is like to run 130+ franchises, the highs and lows of rapid growth, and how having the right support can make all the difference.

In this episode of Fitness Business Insights with Matt Robinson, I'm joined by Carly Killen to explore what happens when the traditional fitness career path no longer fits.Carly's journey spans working as an NHS dietitian, transitioning into personal training, building a client base in commercial gyms, moving into private facilities, and ultimately creating a business that aligned with her values, energy, and lifestyle.We talk candidly about the identity shifts that come with career change, why being busy or fully booked doesn't always equal fulfilment, and how many coaches quietly feel trapped by industry expectations they never consciously chose.This conversation covers:The pressure to follow a “standard” fitness career pathBurnout and misalignment in commercial gym environmentsThe hidden cost of chasing growth for growth's sakeWhy adaptability matters more than rigid business modelsBuilding a fitness business around who you are, not who you're told to beIf you're questioning your current version of success, feeling boxed in by the industry, or wondering what comes next in your fitness career, this episode will help you think differently about what's possible.

Build a Marketing "Vending Machine": A Predictable System for Leads & Clients Pat Rigsby explains the concept of creating a marketing "vending machine"—a predictable system where you invest in a front-end marketing process and reliably generate leads and clients. He outlines the steps: identify exactly who you want to serve and the problems/goals they have; determine where those people are so you can place your message in the highest-traffic locations (online or offline); create a simple, desire-based introductory asset (such as a book, guide, or lead magnet) followed by an experiential front-end offer, with a preference for free offers to reduce friction and get people through the door. Once you capture contact information, build a robust follow-up system to create brand awareness, familiarity, and know-like-trust, then present a clear offer focused on outcomes and the reasons people struggle to achieve or maintain results. He emphasizes delivering results, building deeper influence once clients are "under your roof," and moving them into an ongoing program. Pat encourages replacing episodic, tactic-by-tactic marketing with this consistent pipeline for stability, freedom, and wealth-building, and invites viewers to email pat@patrigsby.com for help through his Marketing Machine partner program. 00:00 Create Your Own Marketing "Vending Machine" (Intro) 00:10 The Origin Story: Dean Jackson's Vending Machine Concept 01:42 Step 1: Define Who You Serve & What They Want 03:09 Step 2: Put the Machine Where the People Are 04:19 Step 3: Build a Two-Step Intro Offer (Desire → Experience) 05:10 Why Free Front-End Offers Work (Getting Them Through the Door) 06:52 Follow-Up System: Know, Like, Trust on Autopilot 07:33 Convert to the Core Program: Deliver Outcomes & Retain Clients 09:04 Make It Predictable: Percentages, Pipeline, and Consistency 10:20 Wrap-Up + How to Get Help Building Your Marketing Machine

In this episode of the Coaches Compass, Mike explains why you need top of funnel growth in your business. This is the area that most coaches struggle with. They are really good at educating. Providing value. Creating results. But they have a hard time attracting new eyeballs. You can't keep making the same offers to the same audience. Tune in to understand why both top of funnel and middle of funnel is important. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Find out more about Garrett and the Neubie at Neu.fit Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- How New Fit's "NEUBIE" Direct Current Device Transforms Rehab, Performance & Recovery | Garrett Interview Pat Rigsby interviews Garrett, founder of New Fit (NEU for neurological + fit), about the NEUBIE ("neuro bioelectric") direct current device and how prioritizing nervous system function can impact rehabilitation, chronic pain, fitness, and athletic performance. Garrett shares his background as a college hockey player and physics major whose injuries and frustration with traditional PT led him to functional neurology, direct current stimulation, and ultimately creating NEUBIE after years of clinical work in Austin and graduate study in neuroscience. They discuss NEUBIE's "mapping" process to identify guarding, excess tension, inhibition, and hypersensitivity patterns, and how direct current can accelerate neuromuscular reeducation to quickly change function—highlighting examples like improved shoulder range of motion in a single session and the "master reset" vagus nerve stimulation-style protocol for recovery. Garrett explains New Fit's growth to 400–500 U.S. clinics plus international distributors, mentions exposure through athletes like Saquon Barkley and discussions on Joe Rogan's podcast, and outlines research including a 150-patient diabetic peripheral neuropathy study comparing TENS (AC) to NEUBIE (DC), showing significant improvements in pain, sensation, ADLs, EMG amplitude, and nerve conduction velocity with direct current. For gym owners and performance facilities—especially those serving older populations—Garrett covers applications for loading muscles with less joint strain, references bodybuilding use (including Dexter Jackson's reported leg improvements leading to a 4th-place Mr. Olympia finish at age 50), and cites University of South Florida studies showing similar acute responses and 8-week muscle growth compared to traditional resistance training. They close with what's next (more research, next-gen innovation, and exploring AI) and how providers or individuals can learn more via www.new.fit and the provider directory. 00:00 Welcome + Meet Garrett & the NEU Fit Mission 02:10 Origin Story: Hockey Injuries, Functional Neurology & Direct Current 03:39 Building the NEUBIE: From UT Austin Clinic to Creating the Device 04:28 How NEUBIE Works: Mapping, Guarding Patterns & Fast Function Changes 08:30 Growth & Marketing: 400–500 Clinics, Pro Sports, Rogan & Industry Shows 12:27 Clinical Proof: Diabetic Neuropathy Study (Direct Current vs TENS) 14:13 For Gym Owners: Compliance + Hypertrophy, "Digital Weight" & Case Studies 19:14 Research on Muscle Growth + Performance & Assessment in Training Facilities 22:12 What's Next: More Research, Product Innovation & AI Integration 24:17 How to Get Started: Website, Provider Directory, Training & Closing

In this episode of the Coaches Compass, Mike goes into detail about some of the potential downfalls of scaling your coaching business and why revenue screenshots can be very misleading. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

In this episode of Fitness Business Insights with Matt Robinson, I share a real (and slightly unbelievable) story from my time as a commercial gym PT. A moment where another trainer literally slapped me across the face.But this isn't just a story for shock value.It's a perfect example of what happens when a fitness business is built on one fragile strategy, no adaptability, and no real system behind client acquisition.Using this experience, I break down:Why relying on how you look, one platform, or one lead source is dangerousHow poor marketing foundations lead to frustration, burnout, and panicWhy being “good at fitness” isn't enough to build a sustainable PT businessHow to spot feedback signals your business is giving you (before it's too late)What successful coaches do differently to create multiple streams of visibility and trustThis episode is especially relevant if you:Feel stuck relying on one source of leadsAre posting consistently but not getting enquiriesFeel frustrated watching others grow while you stand stillWant a more stable, adaptable fitness business that doesn't rely on luckA raw story, a clear lesson, and practical takeaways you can apply immediately.

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Harnessing the Power of Audience Building for Business Success In this episode, Pat discusses the critical importance of audience building for achieving business success. He shares insights from his recent experiences at a book signing, a university gala, and a Hall of Fame event, highlighting how building a strong and engaged audience can significantly enhance opportunities and growth. Whether you're an author, a university, or a small business, understanding and implementing audience-building strategies can create more connections, increase visibility, and offer greater leverage in your respective fields. 00:00 Introduction to Audience Building 00:53 Real-Life Examples of Audience Building 02:30 The Importance of Audience in Business 02:45 University Gala: Building Donor Relationships 04:54 Hall of Fame Event: Athletic Department Transition 06:13 Universal Truths of Audience Building 07:41 Conclusion: Make Audience Building a Priority

Ready to stop watching and start building? Speak with one of our industry-leading coaches and get a clear action plan to grow your coaching business. Your empire is waiting. Book your 30-min growth session: https://fitness-entrepreneur.com/youtube/?utm_source=Youtube&utm_medium=description&utm_campaign=

In this episode of the Coaches Compass, Mike shares what most coaches are getting wrong with their messaging and how to fix it. After hosting an entire workshop on messaging, it became very clear why so many coaches are missing the mark and struggling to attract high quality leads. Once this messaging shift happens, you'll notice a huge difference in your lead quality. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Text STEVE Directly!Text STEVE Directly!Text STEVE Directly!Join Steve Washuta, author of Fitness Business 101 and host of The TrulyFit Podcast, as he breaks down a timely and relevant topic impacting the personal training, fitness, health, and medical industries. Steve covers:_The show interviews experts in various Fitness and health realms and gives actionable tips for both the general public and the professional.If you're curious about all things fitness & health...you found the right place!LISTEN ONApple Podcast: https://podcasts.apple.com/us/podcast/the-trulyfit-podcast/id1559994164Spotify: https://open.spotify.com/show/27jDzRtFENn03QQRRFCf5wSUBSCRIBE TO OUR CHANNEL: https://www.youtube.com/@trulyfitappFOLLOW USInstagram: @trulyfitappFOLLOW STEVEInstagram: @stevewashuta

What actually separates great franchise owners from those who struggle?In this episode, Alloy founder Rick Mayo sits down with Tammi, a seasoned franchise business coach with experience across multiple national brands, to break down the real traits that drive long-term franchise success.They dig into why employee turnover is usually a leadership problem, how owner involvement directly impacts retention, and why “semi-absentee ownership” is often misunderstood, and overestimated.If you're considering franchise ownership (or already in it), this conversation is a reality check on what it really takes to win.

Ready to stop watching and start building? Speak with one of our industry-leading coaches and get a clear action plan to grow your coaching business. Your empire is waiting - link below. In this episode, I break down the 5 crucial steps you need to take to consistently hit $10K months in your health and fitness coaching business. Whether you're just starting out or looking to scale, these insights will help you create an irresistible offer, price it right, and set up a business structure that thrives.  If you want help growing your coaching business click here: https://calendly.com/authority-network/plan-action-session

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- 4 Simple Steps to Make Selling Easy in the Fitness Industry In this episode, Pat shares a practical four-step process to make selling easy and comfortable, especially for those in the fitness and sports performance industry. By shifting the mindset from selling as adversarial to a partnership, Pat outlines how to help clients acknowledge their need for change, visualize their goals, identify the necessary steps, and choose the right program options. This approach not only helps in overcoming the stigma associated with selling but also ensures a constructive and collaborative relationship with clients. 00:00 Introduction to Easy Selling 00:11 Overcoming Sales Stigmas 01:25 Step 1: Identifying the Need for Change 02:25 Step 2: Visualizing the Goal 03:24 Step 3: Demonstrating the Gap 05:01 Step 4: Presenting the Solution 07:33 Conclusion and Encouragement

In this episode of the Coaches Compass, Mike goes into detail about why so many coaches are crushing with monthly workshops right now. No surprise, it starts with dialed in messaging. This episode will explain how to generate new clients each month with a simple process. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

SHOW NOTES: ⁠https://www.haileyrowe.comer/mitch mcGinleyJoin my free Facebook community for business support & to connect with other health coaches: ⁠https://www.facebook.com/groups/themarketinghubgroup/⁠Facebook: ⁠https://www.facebook.com/haileyrowecoach⁠Instagram: ⁠https://www.instagram.com/hailey_rowe⁠Twitter: ⁠https://www.twitter.com/hailey_rowe

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Mastering Business Growth: Focus on Your Strengths and Get Help Where Needed! In this episode, Pat Rigsby discusses the concept of 'picking two' to build a better business. He explores how focusing on two out of three key business components—attracting clients, converting them, and delivering services—can significantly improve business success. Pat shares his personal experience, emphasizing that it's okay to seek help for the component you're less confident in. Learn how to leverage your strengths and enlist the right support to create a smoothly running, scalable, and enjoyable business. 00:00 Introduction: The Power of Picking Two 00:11 Understanding the Business Foundation 01:01 Identifying Your Strengths 01:57 Leveraging Your Strengths and Getting Help 03:27 Building a Supportive Team 06:36 Conclusion: Achieving Business Success

In this episode of the Coaches Compass, Mike goes into detail about business growth and how it can look different than you expect. It doesn't have to include doing more or grinding harder. It can actually mean simplifying and doing less. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

What's actually involved in successfully selling a HIT Business?   Fitness industry veteran, expert business broker, and Managing Partner of New Line Business Capital Michael "Mike" Zarrillo joins the podcast to talk about the secrets every HIT studio owner needs to know if they want to build and sell a highly valuable strength training business the right way, as well as avoiding the many hidden headaches that you can run into.   Mike talks about how you can increase the value of your HIT business, the right people to talk to (and who to avoid), how to fix the weak points of your business, industry secrets and pitfalls to watch out for, and more.   Even if you aren't looking to sell your strength training business right now, you can supercharge your HIT studio with the gems Mike talks about when it comes to building a high-value HIT studio — make sure you tune in to this one! ━━━━━━━━━━━━ Get a FREE course to grow your strength training business here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Reverse Engineering Success: Strategic Planning for Business Growth In this episode, Pat Rigsby discusses the concept of reverse engineering success and its application to business growth. He shares insights from his six-week strategic planning cycle with clients, focusing on setting clear goals and crafting detailed plans to achieve them. Using a fitness training analogy, he explains how mapping out weekly objectives and scheduling tasks can lead to significant business improvements. He emphasizes the importance of being strategic rather than reactive, ensuring that every step is planned and executed to increase the likelihood of success. This approach applies to gaining new clients, increasing staff, and scaling your business effectively. 00:00 Introduction to Reverse Engineering Success 00:11 Strategic Planning and Six-Week Cycles 00:31 Weekly Planning: Win the Week 00:50 Crafting Client Plans 02:00 Applying Client Strategies to Business Growth 02:53 Granular Planning for Success 04:00 Scheduling and Execution 05:49 Conclusion: Follow Your Own Blueprint

In this episode of the Coaches Compass, Mike explains the new era of lead generation and the psychology that makes it work. Most coaches rely on old tactics that haven't worked since 2020. If you want to enroll new clients in 2026, you must play by the new rules. Tune in to this episode to find out what they are. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Text STEVE Directly!Text STEVE Directly!Join Steve Washuta, author of Fitness Business 101 and host of The TrulyFit Podcast, as he breaks down a timely and relevant topic impacting the personal training, fitness, health, and medical industries. Steve covers:_The show interviews experts in various Fitness and health realms and gives actionable tips for both the general public and the professional.If you're curious about all things fitness & health...you found the right place!LISTEN ONApple Podcast: https://podcasts.apple.com/us/podcast/the-trulyfit-podcast/id1559994164Spotify: https://open.spotify.com/show/27jDzRtFENn03QQRRFCf5wSUBSCRIBE TO OUR CHANNEL: https://www.youtube.com/@trulyfitappFOLLOW USInstagram: @trulyfitappFOLLOW STEVEInstagram: @stevewashuta

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Unlocking Success: The Power of Playing to Your Strengths In this episode, Pat discusses the importance of focusing on your strengths to achieve success. Drawing from his experience as a college baseball coach and entrepreneur, he explains how leveraging natural abilities leads to faster growth and higher success rates. He also highlights the significance of outsourcing tasks that don't align with your strengths and building a team where everyone can excel in their respective roles. Discover why entrepreneurship is a team sport and learn strategies for creating a thriving business environment. 00:00 Introduction: Building Around Your Strengths 00:15 The Importance of Playing to Your Strengths 01:29 Challenges in Outsourcing and Delegation 02:37 The Role of Specialization in Business 04:53 Leveraging Team Strengths for Success 05:46 Conclusion: The Magic Formula for Success

In this episode of the Coaches Compass, Mike breaks down 2 things that are necessary to solve your lead generation struggles. It's easy to assume that you aren't generating enough leads but if these two things are missing, then you're leaving a ton of opportunities on the table. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Building Your Brand Through Trust in Today's Marketing Landscape In this episode, Pat Rigsby discusses the importance of building a brand through trust in the evolving marketing landscape, emphasizing that being more human and authentic is key. Pat explains four strategies for achieving this: being personal and authentic, sharing information openly, showing real experiences, and selling with honesty and transparency. He provides practical examples and insights on how these approaches can distinguish your brand in a market saturated with AI-generated content and cookie-cutter marketing tactics. By focusing on trust and real connections, you'll convert not only more customers but the right customers who become ambassadors for your brand. 00:08 The Importance of Trust in Modern Marketing 01:13 Be More Human: Authenticity in Marketing 02:24 Transparency: Sharing What Others Won't 06:16 Sell Differently: Honest and Informed Decisions 08:18 Conclusion: Steps to Build a Trust-Based Brand

In this episode of the Coaches Compass, Mike outlines everything that he's leaving behind in 2025 that will not carry forward in 2026. I highly recommend you listen if you're interested in leveling up as a business owner. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Steve Washuta, author of Fitness Business 101, and host of The TrulyFit Podcast, quickly discusses a relevant and timely topic in the Personal Training, Fitness, Health, and Medical industries.----------------------------------------------------------------------------------------------------------The show interviews experts in various Fitness and health realms and gives actionable tips for both the general public and the professional.If you're curious about all things fitness & health...you found the right place!LISTEN ONApple Podcast: https://podcasts.apple.com/us/podcast/the-trulyfit-podcast/id1559994164Spotify: https://open.spotify.com/show/27jDzRtFENn03QQRRFCf5wSUBSCRIBE TO OUR CHANNEL: https://www.youtube.com/@trulyfitappFOLLOW USInstagram: @trulyfitappFOLLOW STEVEInstagram: @stevewashuta

In this power-packed episode, Jason and Tobias dive deep into the systems, structures, and strategic thinking that truly scale a fitness business, from CRM mastery and automated nurture sequences to niching down, crafting a unique mechanism, and building long-term client trust. Their conversation blends real industry experience with actionable guidance, reminding listeners that success comes from investing in yourself, implementing proven systems, and solving one clear problem for one specific audience with excellence.   "As soon as you get laser-focused on solving one big problem for one type of client and showing that you have a unique system and strategy that gets them the result, that's where you start hitting some home runs, folks."   Key takeaways: Systems Scale Businesses — Large gym chains succeed because of solid systems; online coaches must adopt the same mindset and tools.  A CRM Is Essential — Tracking leads, notes, follow-ups, and nurture sequences through a CRM ensures no potential client slips through the cracks.  Email Nurture Builds Trust & Omnipresence — A strong email list allows you to deliver value, direct people to your content, and stay top-of-mind when they're ready to buy.  A Focused Niche Wins — Trying to "help everyone" repels everyone; define one problem for one person and speak directly to them.  A Unique Mechanism Differentiates You — Without a distinct method or framework, clients compare you on price; a unique process positions you as the premium solution.  Mentorship Fast-Tracks Growth — Investing in coaching removes years of trial-and-error and accelerates results.  Your Warm List Is Gold — Past and current clients, plus an email list, make launches easier and more profitable than relying solely on social media.  Personal Storytelling Creates Connection — Tobias's journey—from childhood challenges to corporate fitness success to coaching—shows how authenticity builds credibility.  Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

AI is inevitable, so how can you make your HIT fitness business attractive to clients who increasingly use artificial intelligence to get what they want?   Pixality Design Founder Connie Holen returns to talk about how you can use AI to make sure your strength studio's website attracts more clients instead of sinking out of sight with yesterday's news.   We talk about what you need to know and what you can do right now, like understanding how your clients talk and search for things, the best way to write website copy, what content helps get you more clients, and how to think about choosing between using marketing agencies or doing it yourself.   If you want to future-proof your HIT studio's website and make sure it's doing its job in attracting clients in 2026 (and beyond), tune in to this conversation with Connie! ━━━━━━━━━━━━ Get a FREE course to grow your strength training business here ━━━━━━━━━━━━ Join Even More HIT Experts in the HIB PRO Community here  ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- 7 Steps to Becoming a Successful Business Owner In today's episode, we dive into the 'Wealthy Owner Path,' exploring the commonalities among successful business owners. Over the last year, we've seen remarkable achievements from our Boardroom and Project 500 participants. I'll walk you through seven universal steps to help you clarify your service, activate your assets, systemize operations, transition from operator to owner, focus on growth numbers, maintain consistency, and lead effectively. Whether you're a gym owner, sports performance business owner, or any business owner, these principles will guide you toward building a successful and sustainable business. 00:00 Introduction and Overview 00:10 Success Stories and Commonalities 01:32 Seven Steps to Success 01:42 Step 1: Clarity in Business 03:35 Step 2: Activating Existing Assets 05:18 Step 3: Systemizing Operations 07:07 Step 4: Embracing the Owner Role 08:36 Step 5: Focusing on Key Numbers 10:08 Step 6: Consistency in Marketing and Client Experience 11:17 Step 7: Leading the Business 14:01 Conclusion and Final Thoughts

In this episode of the Coaches Compass, Mike explains what most coaches need to focus on to thrive in 2026. This is a critical part of growth and being able to help more people. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Look my friend – like it or not, 2026 is right around the corner. Which leads me to a simple question: Will this be your best year EVER? Whether we're talking about growing your fitness business, becoming a better coach, or just leading a more authentic and genuine life, I really think today's episode is […] The post Building a Fitness Business that Works for YOUR Life with Andy McCloy appeared first on Robertson Training Systems.

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- The Simplest Way to Win in Business: Consistency and Perseverance In this episode, Pat discusses the simplest way to achieve success in business and life: being willing to consistently do the things that most people won't. He shares personal anecdotes about writing daily emails for over 20 years, producing more than 700 podcast episodes, and the importance of local relationship marketing. Patrick emphasizes that success often comes from dedication to simple, consistent actions rather than seeking out elusive 'magic' solutions. Tune in to learn why consistency is your most defensible advantage in any competitive landscape. 00:00 Introduction and Episode Overview 00:02 The Simplest Way to Win in Business 00:55 Consistency and Commitment 03:34 Podcasting Journey and Lessons Learned 05:54 Local Relationship Marketing 07:42 Conclusion: Do What Others Won't

What does it take to build a supplement company from scratch, serve over 100,000 customers, and land in Vitamin Shoppe nationwide? In this inspiring episode of The Self Esteem and Confidence Mindset, we sit down with James Benefico, co-founder and CEO of Organic Muscle, to explore his journey from natural bodybuilder to successful entrepreneur building a business that's changing the supplement industry.James shares his story of creating a USDA Organic supplement brand in an industry full of junk and chemicals, the entrepreneurial challenges he overcame, the mindset required to scale a health business, and how fitness, discipline, and clean nutrition shaped his confidence and success as a CEO and natural bodybuilder.To find more from James:www.organicmuscle.comhttps://www.youtube.com/@AaronAbke

Send us a textThis episode of The Anthony Amen Show is different — Anthony is the one in the hot seat.In a raw, unfiltered interview, Anthony breaks down what it actually takes to move from coach to entrepreneur, and why most fitness professionals never make the jump. We talk about the unglamorous realities behind building a real business: learning to love numbers and systems, deciding whether you're an operator or a hobbyist, and using long-term thinking to design a life that doesn't collapse under success.Anthony shares how his passion for coaching evolved into building scalable machines that help more people — and how that shift demanded emotional regulation, better habits, and uncomfortable risk. The conversation covers season-of-life decisions, including when to keep a 9–5 while building at night, when asymmetric upside justifies going all-in, and how to apply “gym logic” to business growth.It gets personal. Anthony opens up about losing friendships, rebuilding his relationship with the woman who became his wife, and learning how proximity, environment, and ownership shape outcomes — in business and in life.This episode is for:Fitness professionals who want more than trading hours for dollarsEntrepreneurs balancing ambition with relationshipsAnyone building something meaningful who feels the weight of responsibilityIf you're trying to scale without burning out — or wondering what the real cost of growth looks like — this conversation gives you frameworks, not fluff.Subscribe to The Anthony Amen Show for grounded conversations on fitness, business, leadership, and life. Share this episode with someone building their next chapter.Support the showLearn More at: www.Redefine-Fitness.com

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- The Biggest Shift to Elevate Your Business Success in 2026 In this episode, Pat RIgsby discusses a significant shift he's made in his business approach, moving from trying to rescue struggling individuals to partnering with those who have a strong foundational skill set. He shares his professional journey from being a college baseball coach to a business owner and coach, emphasizing the importance of selecting clients and partners who are ready and willing to achieve their goals. He outlines how this strategy has led to more enjoyable and successful collaborations and encourages business owners to adopt a similar mindset for better results. 00:00 Introduction and Personal Backstory 00:41 Financial Struggles and Empathy 01:43 Recognizing the Right Clients 03:09 Building a Strong Foundation 05:27 The Importance of Collaboration 06:18 Client Attraction and Marketing 07:59 Conclusion and Future Goals

In this episode of the Coaches Compass, Mike explains the one key ingredient that makes or breaks your coaching business. If you nail this part, everything works. If you swing and miss on this part, everything fails. Find out what it is by tuning in. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

In this episode of the Coaches Compass, Mike explains how to simplify your business to be able to grow more predictably. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

In this episode of the Coaches Compass, Mike explains why a lot of coaches and coaching businesses are struggling right now. More importantly, he explains how you can be part of the small percent that thrive. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

In this episode of the Coaches Compass, Mike explains the complete formula to scaling your business based on data and logic. This may be the most important episode of the year. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner