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In this episode of the Coaches Compass, Mike goes into detail about business growth and how it can look different than you expect. It doesn't have to include doing more or grinding harder. It can actually mean simplifying and doing less. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
What's actually involved in successfully selling a HIT Business? Fitness industry veteran, expert business broker, and Managing Partner of New Line Business Capital Michael "Mike" Zarrillo joins the podcast to talk about the secrets every HIT studio owner needs to know if they want to build and sell a highly valuable strength training business the right way, as well as avoiding the many hidden headaches that you can run into. Mike talks about how you can increase the value of your HIT business, the right people to talk to (and who to avoid), how to fix the weak points of your business, industry secrets and pitfalls to watch out for, and more. Even if you aren't looking to sell your strength training business right now, you can supercharge your HIT studio with the gems Mike talks about when it comes to building a high-value HIT studio — make sure you tune in to this one! ━━━━━━━━━━━━ Get a FREE course to grow your strength training business here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Reverse Engineering Success: Strategic Planning for Business Growth In this episode, Pat Rigsby discusses the concept of reverse engineering success and its application to business growth. He shares insights from his six-week strategic planning cycle with clients, focusing on setting clear goals and crafting detailed plans to achieve them. Using a fitness training analogy, he explains how mapping out weekly objectives and scheduling tasks can lead to significant business improvements. He emphasizes the importance of being strategic rather than reactive, ensuring that every step is planned and executed to increase the likelihood of success. This approach applies to gaining new clients, increasing staff, and scaling your business effectively. 00:00 Introduction to Reverse Engineering Success 00:11 Strategic Planning and Six-Week Cycles 00:31 Weekly Planning: Win the Week 00:50 Crafting Client Plans 02:00 Applying Client Strategies to Business Growth 02:53 Granular Planning for Success 04:00 Scheduling and Execution 05:49 Conclusion: Follow Your Own Blueprint
In this episode of the Coaches Compass, Mike explains the new era of lead generation and the psychology that makes it work. Most coaches rely on old tactics that haven't worked since 2020. If you want to enroll new clients in 2026, you must play by the new rules. Tune in to this episode to find out what they are. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Text STEVE Directly!Text STEVE Directly!Join Steve Washuta, author of Fitness Business 101 and host of The TrulyFit Podcast, as he breaks down a timely and relevant topic impacting the personal training, fitness, health, and medical industries. Steve covers:_The show interviews experts in various Fitness and health realms and gives actionable tips for both the general public and the professional.If you're curious about all things fitness & health...you found the right place!LISTEN ONApple Podcast: https://podcasts.apple.com/us/podcast/the-trulyfit-podcast/id1559994164Spotify: https://open.spotify.com/show/27jDzRtFENn03QQRRFCf5wSUBSCRIBE TO OUR CHANNEL: https://www.youtube.com/@trulyfitappFOLLOW USInstagram: @trulyfitappFOLLOW STEVEInstagram: @stevewashuta
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Unlocking Success: The Power of Playing to Your Strengths In this episode, Pat discusses the importance of focusing on your strengths to achieve success. Drawing from his experience as a college baseball coach and entrepreneur, he explains how leveraging natural abilities leads to faster growth and higher success rates. He also highlights the significance of outsourcing tasks that don't align with your strengths and building a team where everyone can excel in their respective roles. Discover why entrepreneurship is a team sport and learn strategies for creating a thriving business environment. 00:00 Introduction: Building Around Your Strengths 00:15 The Importance of Playing to Your Strengths 01:29 Challenges in Outsourcing and Delegation 02:37 The Role of Specialization in Business 04:53 Leveraging Team Strengths for Success 05:46 Conclusion: The Magic Formula for Success
In this episode of the Coaches Compass, Mike breaks down 2 things that are necessary to solve your lead generation struggles. It's easy to assume that you aren't generating enough leads but if these two things are missing, then you're leaving a ton of opportunities on the table. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Building Your Brand Through Trust in Today's Marketing Landscape In this episode, Pat Rigsby discusses the importance of building a brand through trust in the evolving marketing landscape, emphasizing that being more human and authentic is key. Pat explains four strategies for achieving this: being personal and authentic, sharing information openly, showing real experiences, and selling with honesty and transparency. He provides practical examples and insights on how these approaches can distinguish your brand in a market saturated with AI-generated content and cookie-cutter marketing tactics. By focusing on trust and real connections, you'll convert not only more customers but the right customers who become ambassadors for your brand. 00:08 The Importance of Trust in Modern Marketing 01:13 Be More Human: Authenticity in Marketing 02:24 Transparency: Sharing What Others Won't 06:16 Sell Differently: Honest and Informed Decisions 08:18 Conclusion: Steps to Build a Trust-Based Brand
In this episode of the Coaches Compass, Mike outlines everything that he's leaving behind in 2025 that will not carry forward in 2026. I highly recommend you listen if you're interested in leveling up as a business owner. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Steve Washuta, author of Fitness Business 101, and host of The TrulyFit Podcast, quickly discusses a relevant and timely topic in the Personal Training, Fitness, Health, and Medical industries.----------------------------------------------------------------------------------------------------------The show interviews experts in various Fitness and health realms and gives actionable tips for both the general public and the professional.If you're curious about all things fitness & health...you found the right place!LISTEN ONApple Podcast: https://podcasts.apple.com/us/podcast/the-trulyfit-podcast/id1559994164Spotify: https://open.spotify.com/show/27jDzRtFENn03QQRRFCf5wSUBSCRIBE TO OUR CHANNEL: https://www.youtube.com/@trulyfitappFOLLOW USInstagram: @trulyfitappFOLLOW STEVEInstagram: @stevewashuta
In this power-packed episode, Jason and Tobias dive deep into the systems, structures, and strategic thinking that truly scale a fitness business, from CRM mastery and automated nurture sequences to niching down, crafting a unique mechanism, and building long-term client trust. Their conversation blends real industry experience with actionable guidance, reminding listeners that success comes from investing in yourself, implementing proven systems, and solving one clear problem for one specific audience with excellence. "As soon as you get laser-focused on solving one big problem for one type of client and showing that you have a unique system and strategy that gets them the result, that's where you start hitting some home runs, folks." Key takeaways: Systems Scale Businesses — Large gym chains succeed because of solid systems; online coaches must adopt the same mindset and tools. A CRM Is Essential — Tracking leads, notes, follow-ups, and nurture sequences through a CRM ensures no potential client slips through the cracks. Email Nurture Builds Trust & Omnipresence — A strong email list allows you to deliver value, direct people to your content, and stay top-of-mind when they're ready to buy. A Focused Niche Wins — Trying to "help everyone" repels everyone; define one problem for one person and speak directly to them. A Unique Mechanism Differentiates You — Without a distinct method or framework, clients compare you on price; a unique process positions you as the premium solution. Mentorship Fast-Tracks Growth — Investing in coaching removes years of trial-and-error and accelerates results. Your Warm List Is Gold — Past and current clients, plus an email list, make launches easier and more profitable than relying solely on social media. Personal Storytelling Creates Connection — Tobias's journey—from childhood challenges to corporate fitness success to coaching—shows how authenticity builds credibility. Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland
AI is inevitable, so how can you make your HIT fitness business attractive to clients who increasingly use artificial intelligence to get what they want? Pixality Design Founder Connie Holen returns to talk about how you can use AI to make sure your strength studio's website attracts more clients instead of sinking out of sight with yesterday's news. We talk about what you need to know and what you can do right now, like understanding how your clients talk and search for things, the best way to write website copy, what content helps get you more clients, and how to think about choosing between using marketing agencies or doing it yourself. If you want to future-proof your HIT studio's website and make sure it's doing its job in attracting clients in 2026 (and beyond), tune in to this conversation with Connie! ━━━━━━━━━━━━ Get a FREE course to grow your strength training business here ━━━━━━━━━━━━ Join Even More HIT Experts in the HIB PRO Community here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
In this special interview episode of Fitness Business Insights with Matt Robinson, I sit down with Donna from the Coaching Standards Panel Podcast to break down lead generation, client acquisition, and the reality of surviving (and thriving) as an in-person fitness coach in 2026.We dig into what lead generation actually is, why most PTs burn out within two years, and how a simple 3-stage system — Engage → Offer → Prescribe — can transform how coaches find clients and convert them ethically.I also share my own journey from a 21-year-old gym-floor PT ready to quit… to building a long-term coaching career, mentoring over 20 trainers, and helping hundreds of coaches build stable, in-person businesses that last.What You'll Learn✓ Why 80% of PTs leave the industry — and how to avoid the same fate✓ What lead generation really means (and why most coaches misunderstand it)✓ The 3-stage system: Engage, Offer, Prescribe✓ Why fast sales cycles no longer work✓ How long-form content speeds up trust and buying decisions✓ The power of in-person connection for building a resilient coaching business✓ Why you're more equipped for business than you realiseResources & Links Instagram: @mattrobinsonpt Newsletter & coaching info: mattrobinsoncoaching.com
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- 7 Steps to Becoming a Successful Business Owner In today's episode, we dive into the 'Wealthy Owner Path,' exploring the commonalities among successful business owners. Over the last year, we've seen remarkable achievements from our Boardroom and Project 500 participants. I'll walk you through seven universal steps to help you clarify your service, activate your assets, systemize operations, transition from operator to owner, focus on growth numbers, maintain consistency, and lead effectively. Whether you're a gym owner, sports performance business owner, or any business owner, these principles will guide you toward building a successful and sustainable business. 00:00 Introduction and Overview 00:10 Success Stories and Commonalities 01:32 Seven Steps to Success 01:42 Step 1: Clarity in Business 03:35 Step 2: Activating Existing Assets 05:18 Step 3: Systemizing Operations 07:07 Step 4: Embracing the Owner Role 08:36 Step 5: Focusing on Key Numbers 10:08 Step 6: Consistency in Marketing and Client Experience 11:17 Step 7: Leading the Business 14:01 Conclusion and Final Thoughts
In this episode of the Coaches Compass, Mike explains what most coaches need to focus on to thrive in 2026. This is a critical part of growth and being able to help more people. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Look my friend – like it or not, 2026 is right around the corner. Which leads me to a simple question: Will this be your best year EVER? Whether we're talking about growing your fitness business, becoming a better coach, or just leading a more authentic and genuine life, I really think today's episode is […] The post Building a Fitness Business that Works for YOUR Life with Andy McCloy appeared first on Robertson Training Systems.
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- The Simplest Way to Win in Business: Consistency and Perseverance In this episode, Pat discusses the simplest way to achieve success in business and life: being willing to consistently do the things that most people won't. He shares personal anecdotes about writing daily emails for over 20 years, producing more than 700 podcast episodes, and the importance of local relationship marketing. Patrick emphasizes that success often comes from dedication to simple, consistent actions rather than seeking out elusive 'magic' solutions. Tune in to learn why consistency is your most defensible advantage in any competitive landscape. 00:00 Introduction and Episode Overview 00:02 The Simplest Way to Win in Business 00:55 Consistency and Commitment 03:34 Podcasting Journey and Lessons Learned 05:54 Local Relationship Marketing 07:42 Conclusion: Do What Others Won't
What does it take to build a supplement company from scratch, serve over 100,000 customers, and land in Vitamin Shoppe nationwide? In this inspiring episode of The Self Esteem and Confidence Mindset, we sit down with James Benefico, co-founder and CEO of Organic Muscle, to explore his journey from natural bodybuilder to successful entrepreneur building a business that's changing the supplement industry.James shares his story of creating a USDA Organic supplement brand in an industry full of junk and chemicals, the entrepreneurial challenges he overcame, the mindset required to scale a health business, and how fitness, discipline, and clean nutrition shaped his confidence and success as a CEO and natural bodybuilder.To find more from James:www.organicmuscle.comhttps://www.youtube.com/@AaronAbke
Send us a textThis episode of The Anthony Amen Show is different — Anthony is the one in the hot seat.In a raw, unfiltered interview, Anthony breaks down what it actually takes to move from coach to entrepreneur, and why most fitness professionals never make the jump. We talk about the unglamorous realities behind building a real business: learning to love numbers and systems, deciding whether you're an operator or a hobbyist, and using long-term thinking to design a life that doesn't collapse under success.Anthony shares how his passion for coaching evolved into building scalable machines that help more people — and how that shift demanded emotional regulation, better habits, and uncomfortable risk. The conversation covers season-of-life decisions, including when to keep a 9–5 while building at night, when asymmetric upside justifies going all-in, and how to apply “gym logic” to business growth.It gets personal. Anthony opens up about losing friendships, rebuilding his relationship with the woman who became his wife, and learning how proximity, environment, and ownership shape outcomes — in business and in life.This episode is for:Fitness professionals who want more than trading hours for dollarsEntrepreneurs balancing ambition with relationshipsAnyone building something meaningful who feels the weight of responsibilityIf you're trying to scale without burning out — or wondering what the real cost of growth looks like — this conversation gives you frameworks, not fluff.Subscribe to The Anthony Amen Show for grounded conversations on fitness, business, leadership, and life. Share this episode with someone building their next chapter.Support the showLearn More at: www.Redefine-Fitness.com
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- The Biggest Shift to Elevate Your Business Success in 2026 In this episode, Pat RIgsby discusses a significant shift he's made in his business approach, moving from trying to rescue struggling individuals to partnering with those who have a strong foundational skill set. He shares his professional journey from being a college baseball coach to a business owner and coach, emphasizing the importance of selecting clients and partners who are ready and willing to achieve their goals. He outlines how this strategy has led to more enjoyable and successful collaborations and encourages business owners to adopt a similar mindset for better results. 00:00 Introduction and Personal Backstory 00:41 Financial Struggles and Empathy 01:43 Recognizing the Right Clients 03:09 Building a Strong Foundation 05:27 The Importance of Collaboration 06:18 Client Attraction and Marketing 07:59 Conclusion and Future Goals
In this episode of the Coaches Compass, Mike explains the one key ingredient that makes or breaks your coaching business. If you nail this part, everything works. If you swing and miss on this part, everything fails. Find out what it is by tuning in. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Building a business is easy compared to building one that actually lasts.In this episode, I sit down with Corey Lewis, CEO and Owner of Xtra Mile Fitness, to talk about leadership, resilience, and what it takes to grow through hard seasons without losing your values. We unpack what it means to build a business around people, culture, and long-term thinking instead of quick wins.Corey founded Xtra Mile Fitness in 2012 with a simple mission: help people become stronger physically and mentally through coaching and community. Over the years, he's built more than a gym. He's built an environment where accountability, leadership, and personal growth come first.This conversation goes beyond fitness. It's about navigating uncertainty, leading a team with intention, and creating a business that supports your life instead of consuming it.If you're a business owner or leader trying to grow while staying aligned with your values, this episode will resonate.Connect with Xtra Mile FitnessLinkedIn: https://www.linkedin.com/company/xtra-mile-fitness/Website: https://xm.fitness/Facebook: https://www.facebook.com/gothexmInstagram: https://www.instagram.com/xtra.mile.fitness/Connect with Corey LewisLinkedIn: https://www.linkedin.com/in/corey-lewis-955361165/Instagram: https://www.instagram.com/corey_j_lewis/Connect with Builders of AuthorityWebsite: https://buildauthority.comFREE Facebook Group: https://www.facebook.com/groups/7685392924809322BOA Mastermind: https://buildauthority.co/order-form-mastermindGoHighLevel Extended 30-day Free Trial w/TONS of Personal Branding Bonuses: http://gohighlevel.com/adammcchesney
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Key Differences Between Successful and Struggling Business Owners In this episode, Pat discusses the fundamental differences between business owners who are doing well and those who are struggling. Based on years of observation and interaction with a variety of clients, he highlights four crucial areas: time management using daily planners, execution of monthly marketing systems, understanding of important business metrics, and active engagement both internally with their teams and externally with mentors. Pat emphasizes the importance of consistency and dedication in these areas to build a thriving business. 00:00 Introduction: The Key to Success 00:14 Observations from the Field 01:15 Fundamental Differences Between Success and Struggle 02:55 The Four Pillars of a Successful Business 03:01 Time Management Strategies 04:06 Monthly Marketing Systems 05:05 Knowing Your Numbers 05:59 Engaging Internally and Externally 07:50 Consistency and Long-Term Success 09:05 Conclusion: The Path to a Better Business
From building my dream house and dream life to hitting consistent £10K+ months—every bit of it came down to systems. In this video, I'll walk you through the five high-leverage systems that allowed me to scale without burning out, working 80-hour weeks, or relying on guesswork. If you want to run a lean, profitable coaching business with predictable growth… this is the blueprint. Let's build a business that works for you—not the other way around.
In this episode of the Coaches Compass, Mike explains how to simplify your business to be able to grow more predictably. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- In this episode, Pat breaks down the crucial distinction between urgency and desperation among clients. He discusses how these two attitudes impact client outcomes and provides insights on how to attract clients who operate with urgency. Pat shares his experience of working with clients over the years, highlighting the effectiveness of those who take ownership and are proactive. He offers practical tips on tailoring marketing strategies to attract motivated clients who are ready to take responsibility and achieve their goals. 00:00 Introduction: Urgency vs. Desperation 00:11 Understanding Urgency and Desperation 00:47 Embracing Urgency for Success 01:12 The Pitfalls of Desperation 02:03 Choosing Your Ideal Client 03:03 Key Differences Between Urgency and Desperation 04:27 The Importance of Ownership and Responsibility 06:19 Attracting the Right Clients 08:16 Conclusion: Crafting Your Marketing Message
Episode #1069 In this revisit episode, Doug sits down with former gym owner and coach David Sherban to talk about what actually works when it comes to building a healthy lifestyle, especially for busy business owners and dads who've let fitness slide. This isn't about hacks or crash diets. It's about taking small, doable steps that actually stick. David shares how to make health and fitness a part of your life without giving up the things you enjoy. They cover simple strategies for building momentum, getting out of pain, managing stress, and making food choices that feel normal, not restrictive. If your back hurts, your energy's low, or you've just lost that drive you used to have, this episode will help you get back on track without overcomplicating it. You'll hear why trying to go hard out of the gate usually backfires and how building a solid foundation, just like in business, is the real key. Doug and David also unpack how things like sleep, inflammation, and even peptides play into your overall vitality. It's a laid-back but focused conversation for guys who want results without needing to overhaul their whole life overnight. If you want to feel strong, clear-headed, and like yourself again, this one's worth a listen. If your marriage has taken a backseat while you've been working on everything else, check out the free training at https://fixmarriage.thepowerfulman.com/scales. It walks you through exactly how to spot what's off and how to start turning things around without needing to talk everything to death.
Most fitness businesses are leaking money every single month — and the worst part is, most coaches don't even realise it's happening. In this episode of Fitness Business Insights with Matt Robinson, I break down the 3 core leaks draining your income and how to plug them fast before they cost you another pound.From underpricing and inconsistent policies to sloppy payment systems, these leaks add up to hundreds (sometimes thousands) in lost revenue. I'll walk you through the exact framework I've used with hundreds of coaches to help them stabilise their income, reduce stress, and finally get paid what they're worth.What You'll Learn✅ The hidden income you should be earning — but aren't✅ The 3Ps: Pricing, Policies, and Payments (and why each one leaks cash)✅ Why your sales mechanism is the real reason you're undercharging✅ How to set client expectations that prevent cancellations and no-shows✅ Why monthly upfront payments are essential for stability✅ How this simple system can save or generate thousands in your businessResources & Links Instagram: @mattrobinsonpt Newsletter & coaching: mattrobinsoncoaching.com
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- The Key to Building a Business You Love: It's Not Just About the What, It's About the Who In this episode, Pat Rigsby discusses a common oversight many entrepreneurs make when building a business they are passionate about. Drawing from his experience co-authoring books on gym and sports facility ownership, he emphasizes that success is not solely dependent on the business concept (the 'what') but significantly on the people involved (the 'who'). He highlights the importance of marketing to attract the right team members and clients who align with your values and passion. Pat argues that enjoying your business and achieving long-term success hinges more on surrounding yourself with the right people than solely focusing on the type of work you do. 00:00 Introduction: The Missing Piece in Building a Business You Love 00:14 Personal Journey and Recent Projects 01:10 The Importance of 'Who' Over 'What' 02:05 Real-Life Examples and Personal Insights 04:01 The Role of Marketing in Attracting the Right People 05:58 Conclusion: Building a Business Around the Right People
Most coaches start a business for freedom… then end up trapped by metrics, burnout and doing everything themselves. This episode breaks that cycle. Phil walks through the 8 core rules every fitness entrepreneur needs to build a business that actually pays well, scales, and gives you your life back. If you want mission, money and momentum - start here. ► Book a call with our team today and we'll show you exactly how to add more clients, more revenue, and more freedom to your fitness business: https://fitness-entrepreneur.com/an-business-growth-session/
In this episode of the Coaches Compass, Mike explains why a lot of coaches and coaching businesses are struggling right now. More importantly, he explains how you can be part of the small percent that thrive. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- The Truth About Retention: Building Strong Client Relationships In today's episode, Pat discusses the critical role of retention in business, particularly from his experience as a college baseball coach and business coach. He explains that retention is less about tethering clients to you and more about building strong connections through relationships and delivering results. Pat emphasizes that life circumstances may cause clients to pause their memberships, but maintaining a positive relationship ensures they are more likely to return. He advocates for prioritizing relationships and results over unbroken memberships to create long-term client loyalty and successful retention. 00:00 Introduction to Retention 00:11 Personal Experience with Retention 01:16 The Foundation of Retention: Relationships and Results 01:42 Client Lifetime Value vs. Unbroken Membership 02:15 Adapting to Changing Circumstances 03:10 Maintaining Long-Term Connections 05:14 Conclusion: Focus on Relationships and Results
In this episode of the Coaches Compass, Mike explains the complete formula to scaling your business based on data and logic. This may be the most important episode of the year. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Send us a textSimon Cox dreamed of playing for Reading FC. That was the goal. And while he wore the badge early in his career, it took almost 10 years and hundreds of games across leagues and countries before he finally earned his first start.In this episode, Simon opens up about the full-circle journey from youth academy to international football, the grind of lower leagues, and the reality check that comes with retirement during a global pandemic. He takes us inside his unexpected pivot from coaching dreams to launching a gym business, learning how to lead, fail, adapt, and lead again.What happens when you go from fighting for three points to fighting to keep the lights on in your gym? Simon walks us through that identity shift, the hard lessons in entrepreneurship, and why he stayed in fitness even after closing his first business.This one is for anyone who's had to start over, anyone trying to figure out what comes next, and anyone learning how to lead a team in sport or business. What You'll Hear: - Why Simon's dream of starting for Reading took almost a decade to fulfill- His honest reflection on dropping down a league and what it taught him- The reality of retirement during COVID and navigating life after football- How he transitioned from pro athlete to gym owner with no business experience- The steep learning curve of running a franchise and why he eventually pivoted- How he built loyalty with clients and why that stopped him from walking away- The pressure of making decisions that impact other people's livelihoods- What Roy Hodgson taught him about structure and leadership- Why relationships, culture, and trust still shape the way he leads today- His advice to athletes about why retirement planning starts at 18Golden Nugget“Retirement starts at 18. No young footballer wants to hear that, but that's when the plan begins. You've got to keep learning, keep making connections, and stay in touch with the people you meet along the way. One message at Christmas could open a door later.”Looking for career clarity for your next step? Visit www.secondwind.io to learn more or book a consultation.
Thinking of selling your fitness studio or wellness business?
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Beyond Quick Fixes: Transforming Yourself to Build a Successful Fitness Business In this episode, Pat discusses the crucial difference between marketing promises and the underlying truth of achieving long-term business success. He addresses the prevalence of instant gratification tactics on social media and emphasizes the importance of personal growth for business owners. He argues that sustainable success doesn't come from temporary campaigns or quick fixes but from evolving into the type of person capable of maintaining and improving business outcomes. He encourages gym owners to focus on becoming leaders who can create value for their clients and teams, drawing parallels to clients' fitness journeys and their relationship with food and exercise. 00:00 Introduction: Marketing vs. Truth 00:12 The Allure of Instant Gratification 01:21 The Owner Operating System 01:56 The Importance of Personal Growth 03:15 Long-Term Success Strategies 04:18 Conclusion: Addressing the Root Cause
In this episode of the Coaches Compass, Mike drops some serious tough love about what's missing in your business and what all of the successful coaches have in common. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
The skills you've learned through fitness training can help you grow your business—if you know how to apply them.In this episode of “Run a Profitable Gym,” Two-Brain founder and CEO Chris Cooper explains why workout habits directly translate to gym ownership and entrepreneurialism.Every gym owner already has 11 critical fitness skills, such as resilience, adaptability, discipline and virtuosity, and Coop provides a plan to use those assets to grow your business. Coop also details his simple Golden Hour habit—doing one thing every day to grow your business before doing anything else. This daily period of focused effort can transform your gym the same way daily training transforms your body. Tune in to learn how to employ skills you already have and build a stronger, more profitable gym.LinksGym Owners UnitedBook a Call2:06 - Habits, resilience & virtuosity 9:58 - Progressive overload & recovery12:57 - Measurement, coaching & feedback20:33 - Accountability & adaptability22:39 - Long-term vision & hope
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Breaking Free from Mediocrity: Innovative Pathways to Business Success In this episode, Pat discusses the surest path to mediocrity and the importance of breaking away from conventional methods to achieve business success. As a business coach, he highlights the common struggle of letting go of past practices and embracing new approaches. He shares personal stories of how thinking differently in managing college baseball programs, personal training businesses, and launching franchises led to significant growth and success. Emphasizing that the biggest risk is adhering to the status quo, Pat advocates for boldness, innovation, and learning from other industries to build a successful, scalable business that supports your life. The key takeaway is simple: to achieve better results, one must be willing to become better and different. 00:00 Introduction: The Path to Mediocrity 00:11 Breaking Away from the Norm 01:16 Innovative Business Strategies 02:21 The Courage to Be Different 03:36 The Risk of Staying the Same 05:35 Conclusion: Embrace Change for Success
In this episode of the Coaches Compass, Mike breaks down 4 different funnels that you can use to scale your coaching business to various levels. Whether you're trying to maintain at consistent $10k months or if you have aspirations of scaling to seven figures and beyond, this episode will explain the funnels and systems to make it happen. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Matt Keeney - STRONG Life Podcast ep 534
Can you really turn your passion for strength training and helping people into a $40,000-a-month business? Here's somebody who's already done it: Quinn's Gym Founder Kevin Quinn joins us to talk about how he did that. It wasn't all smooth sailing, though, because he did run through some challenges that almost derailed his fitness journey, but he did some things you might want to know about so you can avoid the same pitfalls and grow your business faster without burning out and losing your passion. How can your style of strength training help different people like athletes, older clients, or even special needs children? How can you approach client instruction in those very specific situations? How would you even get started, and how can you make sure you become successful? Plus, Kevin talks about some important things you should never forget if you're a personal trainer. Kevin's passion just jumps out of this episode, and I really think you'll appreciate the value of what you as a strength trainer can do for your clients — make sure you check this one out. ━━━━━━━━━━━━ Join the FREE HIB community here with a weekly Q&A with Lawrence ━━━━━━━━━━━━ Join HIT Experts in the HIB Community here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Is Bigger Really Better? Redefining Success in Entrepreneurship In today's episode, Pat challenges the notion that 'bigger is better' in business and advises against getting caught up in vanity metrics like the number of locations, top-line revenue, or social media reactions. He shares personal experiences of feeling unfulfilled after achieving perceived milestones and highlights the importance of defining your own version of success. Pat emphasizes intentional growth, pursuing improvement over sheer expansion, and warns against creating a success that you hate. He encourages listeners to map out what true success looks like for them personally and align their daily efforts towards that vision. 00:00 Introduction: Is Bigger Really Better? 00:11 The Trap of Vanity Metrics 00:43 Personal Experience with Vanity Metrics 01:52 The Reality of Chasing Bigger 02:18 Redefining Growth and Success 03:26 Intentional Growth and Personal Fulfillment 04:45 Conclusion: Know Your Destination
In this episode of the Coaches Compass, Mike discusses some key updates to social media algorithms and how this directly impacts organic content and paid ads. Tune in if you want to capitalize on this opportunity. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Mastering Organic Marketing: Lessons in Standing Out In today's episode, Pat Rigsby discusses the increasing difficulty of standing out with organic content amidst the rise of AI-generated material. He shares insights from his wife Holly's successful engagement on social media. Holly, having had a top-selling fitness product and maintained a large customer base, managed to generate strong engagement with personal, relevant, and authentic posts. Pat emphasizes the importance of defining a clear target audience, building relationships, and truly engaging with followers. Tune in for actionable strategies to enhance your organic marketing efforts in a noisy digital landscape. 00:00 Introduction: The Challenge of Standing Out 01:05 Case Study: Holly's Success Story 03:49 Key Strategies for Engagement 05:57 Building Authentic Relationships 08:01 Conclusion: Blueprint for Organic Marketing
Most online fitness coaches are stuck under $10K months.The problem isn't your app.It's your model, mindset, and messaging.In this episode you'll learn:– The price trap killing your margins.– Why psychology beats technology for results.– How to sell outcomes instead of hours.– The IP move that frees you from 1:1.– Why giving away your best content makes you money.— The ego check that speeds up your growth.You will leave with a plan to raise prices, simplify delivery, and scale.So you can help more clients and stop trading time for money.Want the full system to hit $50K+ months without the grind?Watch the Million-Dollar Health Coaching Roadmap linked below. https://youtu.be/xwSu1f1za6Q
In this episode of the Coaches Compass, Mike talks about how to take advantage of Black Friday sales and some of the systems you need in your business to create predictable growth. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
In this episode of the Coaches Compass, Mike explains an email strategy that works really well for building trust and converting new clients. This is in addition to the belief-shifting framework which he also breaks down in this episode. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner
Flow State of Mind Podcast | Health | Fitness | Physique | Psychology | Business
Very tactical episode today all around the 3 phases you'll go through if you intend to scale your online fitness coaching business. There are no skipping steps here and I'll explain why and what to do at each phase. Time Stamps: (0:23) If You're New Here (1:03) The Stages (1:20) The Starter Phase (5:53) The Growth Phase (7:15) The Scaling Phase ----------
In this episode of the Coaches Compass, Mike offers up a recap of the People First Summit. This will help you understand the necessary components of your business. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner