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Latest episodes from SIFT Podcast

#280: 3 Things to Nail Down in your Marketing Strategy!

Play Episode Listen Later Jan 26, 2024 9:50


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

#279: Why Advertising isn't working for your Business

Play Episode Listen Later Nov 27, 2023 6:45


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

#278: How to make Facebook Ads work for your Business

Play Episode Listen Later Nov 15, 2023 8:49


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

#277: Improve Your Black Friday Sales with these 5 tips

Play Episode Listen Later Nov 13, 2023 8:57


In this episode, we're diving deep into the world of Black Friday sales and equipping you with the ultimate toolkit to skyrocket your revenue. Get ready to supercharge your strategy as we unveil "Improve Your Black Friday Sales with these 5 Tips.Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

#276: Cracking the Code: Building a Winning Google Ads Campaign

Play Episode Listen Later Nov 3, 2023 8:35


In this episode, we delve deep into the world of Google Ads and unveil the secrets to crafting a highly effective, winning campaign. Join us as we explore the essential steps, strategies, and best practices to ensure your ads get noticed and convert like never before. Whether you're new to Google Ads or a seasoned pro, this episode is packed with valuable insights that will take your advertising game to the next level. Tune in now and start building the Google Ads campaign of your dreams!Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 275 : How to Set Winning Facebook and Google Ads Budgets

Play Episode Listen Later Sep 25, 2023 12:55


Email: augustine@savadigital.ioWhatsapp: +254717143683Welcome back to The Marketing Podcast, where we empower you with actionable insights to master the world of digital marketing! In this episode, we're taking a deep dive into the essential skills of setting effective budgets for your Facebook and Google Ads campaigns.If you're eager to learn the art of budgeting, stay tuned, because we've got a comprehensive guide just for you.In this episode, we will walk you through the step-by-step process of establishing ad budgets that drive results. Here's what you'll learn:Understanding Your Objectives: We'll start by helping you define your advertising goals, whether it's boosting sales, increasing website traffic, or growing your brand awareness.Know Your Audience: Discover the importance of knowing your target audience and the data-driven insights you need to make informed budget decisions.Platform Allocation: We'll guide you in splitting your budget between Facebook and Google Ads to maximize your reach and impact.Continuous Optimization: Learn how to adapt and optimize your budget as your campaigns progress, ensuring you get the most value from every dollar spent.Real-World Examples: We'll provide practical, real-life cases to illustrate these steps in action, so you can see the concepts applied in the real marketing world.By the end of this episode, you'll have the tools and knowledge to set up effective budgets that align with your business objectives and drive tangible results.So, whether you're a small business owner, marketing professional, or someone looking to enhance their digital marketing skills, this episode is your comprehensive guide to mastering the art of setting Facebook and Google Ads budgets. Tune in now and get ready to elevate your advertising game!

EP 274: How we generate 10+ new businesses for our Cargo client weekly

Play Episode Listen Later May 3, 2023 9:51


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 273: AI Revolutionizing Advertising: Insights from an Expert

Play Episode Listen Later Mar 6, 2023 10:40


Join us in this episode as we explore the impact of Artificial Intelligence on advertising, with expert insights. Discover how AI is revolutionizing the way brands reach and engage with consumers, and gain valuable insights into the future of advertising in the age of AI.Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 272: Should you Adapt AI in your agency or in-house?

Play Episode Listen Later Jan 30, 2023 12:55


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 271 : What to expect in 2023

Play Episode Listen Later Jan 1, 2023 4:09


Agency: www.savadigital.io

EP 270 : Marketing from Scratch in 2023

Play Episode Listen Later Nov 30, 2022 12:29


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 269 : Why UX is key for Marketing in 2023

Play Episode Listen Later Nov 23, 2022 9:44


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 268 : State of Organic Reach in 2022/2023 | SMM

Play Episode Listen Later Nov 15, 2022 8:47


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 267 : How to handle SEO Attacks & Slow Indexing | Search Central

Play Episode Listen Later Nov 9, 2022 7:08


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 266 : Marketing in 2023 | What you need to know !

Play Episode Listen Later Nov 4, 2022 8:10


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 265 : Why your Google Ads Campaign isn't working | PPC Series

Play Episode Listen Later Oct 24, 2022 10:09


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 264 : How to Grow your Podcast & avoid "Podfade"

Play Episode Listen Later Oct 15, 2022 9:08


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 263 : Achieving Tagging Excellence | Google Ads

Play Episode Listen Later Oct 4, 2022 8:10


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 262 : How to Rank your Search Ads #1 on Google | Google Ads

Play Episode Listen Later Oct 3, 2022 7:49


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 261 : Google Site Indexing in a Nutshell | Search Central

Play Episode Listen Later Sep 30, 2022 8:38


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 260 : Lessons from 35040 hours of Marketing & Advertising

Play Episode Listen Later Sep 24, 2022 5:25


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 259 : What you need to know about podcasting | Podcasting 101

Play Episode Listen Later Sep 19, 2022 8:32


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 258 : Why Red Bull is a Marketing Genius | Guerilla Marketing

Play Episode Listen Later Sep 12, 2022 7:33


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava DigitalSubscribe to our Newsletter & Receive 2 - 3 minutes of digestible marketing tips & insights

EP 257 : How to improve your SEO in one simple step.

Play Episode Listen Later Sep 9, 2022 7:31


Looking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava Digital

EP 256 : Google Releases Pros & Cons Structured Data | SEO

Play Episode Listen Later Aug 24, 2022 5:29


Read More on Google's Pros & Cons Structured DataLooking to host your website? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link!Looking to set up your Online store? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps!Get in touch: Hello@savadigital.ioAgency: Sava Digital

EP 255 : SEO Content Strategy for Q4 & 2023

Play Episode Listen Later Aug 23, 2022 7:10


Read More on Google Helpful Content UpdateLooking to host your website ? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link !Looking to set up your Online store ? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps !Get in touch : Hello@savadigital.ioAgency : Sava Digital

EP 254 : Google releases Helpful Content Update | Search Central

Play Episode Listen Later Aug 20, 2022 4:54


On 18th August 2022, Google came out with an update on Search Central regarding their upcoming “Helpful Content Update “ set to roll out in the following two weeks. Google stated that this update will be part of their broader effort to ensure that people on their search engine are receiving more original , helpful content written by people and for people. Google has always emphasized a user-first approach in their core updates in the recent years and this is clear as day and night with the mobile-first indexing  approach that launched in 2019. This was as a result of more people using their mobile devices to search the web compared to other devices. Read More on Google Helpful Content UpdateLooking to host your website ? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link !Looking to set up your Online store ? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps !Get in touch : Hello@savadigital.ioAgency : Sava Digital

EP 253 : Nifty Marketing Growth Tactic | Leveraging Audience

Play Episode Listen Later Aug 17, 2022 5:44


Looking to host your website ? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link !Looking to set up your Online store ? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps !Get in touch : Hello@savadigital.ioAgency : Sava Digital

EP 252 : Marketing Tactics for new Businesses

Play Episode Listen Later Aug 16, 2022 6:21


Looking to host your website ? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link !Looking to set up your Online store ? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps !Get in touch : Hello@savadigital.ioAgency : Sava Digital

EP 251 : Simple way to 3x your Lead Gen with Inbound

Play Episode Listen Later Aug 8, 2022 11:47


Looking to host your website ? Try Dreamhost & get hosting offers starting from as low as $1.99 using this link !Looking to set up your Online store ? Try Ecwid & get a free trial using this link ! Ecwid makes it easy to set up your online store in just a few steps !Get in touch : Hello@savadigital.ioAgency : Sava Digital

EP 250 : Impression metrics & Search Term Report | Google Ads

Play Episode Listen Later Jul 22, 2022 13:15


Agency : www.savadigital.ioEmail : Hello@savadigital.io**Start your website today with Dreamhost for as low as $1.99 **

EP 249 : Search Console Video Index Report | Google

Play Episode Listen Later Jul 12, 2022 8:41


** Create your free online store in just a few clicks using Ecwid **Agency : Savadigital.ioAdvertise with us : Hello@savadigital.io

index search console report google
EP 248 : Critical Google Ads mistakes to avoid !

Play Episode Listen Later Jul 5, 2022 14:22


Start your free online store today in just a few clicks using EcwidGet in touch to feature your product or service on The Marketing podcast or to hire us as an agency to help you scale your business  Hello@savadigital.ioAgency : Savadigital.ioThank you for being part of the Podcast !

Ep 247 : Scaling Bottom of the Funnel Campaigns with Inbound

Play Episode Listen Later Jun 28, 2022 14:18


Start your free online store today in just a few clicks using EcwidGet in touch to feature your product or service on The Marketing podcast or to hire us as an agency to help you scale your business - Hello@savadigital.ioAgency : Savadigital.ioThank you for being part of the Podcast !

EP 246 : Why 90% of Dropshippers failed & what you can do !

Play Episode Listen Later Jun 20, 2022 15:00


Start your free online store with Ecwid & manage your store across different platforms incl. Amazon, Facebook, Instagram e.t.c. in just a few clicks. In this episode I go through some of the main reasons why a majority of dropshippers failed at dropshipping with their online stores and some of the things you should consider if you contemplate on setting up an online store.Agency : Savadigital.ioEmail : Hello@savadigital.io

EP 245 : How to future-proof your online store ( eCommerce )

Play Episode Listen Later Jun 17, 2022 15:19


Start your Online store in just a few steps with Ecwid using this special link , the best part it's free to try out !In this episode I talk about why it's a bad idea to put all your eggs in one basket when it comes to marketing your online store. I take you through some of the incidences we have seen in the past where businesses faced problems for being over reliant on one marketing channel. I also give you tips on how to avoid the same mistakes and future-proof your online store. Make sure to leave a review or rating on this episode.Agency : Savadigital.ioEmail : Hello@savadigital.io

EP 244 : How to improve eCommerce conversions on Google Ads

Play Episode Listen Later Jun 15, 2022 12:07


* Start your free Online store today in just a few clicks with Ecwid *In this episode , I explain how you can perform Conversion Rate Optimization for your eCommerce campaign, inherently increasing your conversions whilst lowering your Ad costs incl. minimizing wasted Ad spend. Agency : Savadigital.ioEmail : Hello@savadigital.ioClick here to start your free trial on Ecwid *

EP 243 : Marketing on a Budget ? 7 tools to consider !

Play Episode Listen Later Jun 7, 2022 9:33


Agency : Sava DigitalEmail : Hello@savadigital.ioStart your website today for as low as $1.99 from our partnership with Dreamhost. Click here to get started !

tools dreamhost marketing on a budget
EP 242 : How not to waste your Ad budget | PPC Series

Play Episode Listen Later May 24, 2022 18:15


Agency : Sava DigitalEmail : Hello@savadigital.ioWeb hosting for as low as $1.99 , get your deal today

EP 241 : What you need to know about Performance Max Campaign

Play Episode Listen Later May 3, 2022 7:36


Agency : SavaDigital.ioEmail : Hello@savadigial.ioPerformance Max by GoogleWebsite Hosting for as low as $1.99 per Month. Click here to get Started !

EP 240 : How to improve your Paid Search Performance

Play Episode Listen Later Apr 11, 2022 12:23


Agency : Savadigital.ioEmail : Hello@savadigital.io

EP 239 : Keyword Research for your Inbound Marketing

Play Episode Listen Later Apr 4, 2022 13:16


Inbound Marketing leverages the use of owned Marketing assets to provide your users/ audiences/ customers with the right information at the right time. This requires a very good understanding of your buyer's persona, profile and how they interact with the problems that your Business intends to solve for them.Understanding this concept will guide you through your Keyword Research and Analysis process, since you will have a good understanding of what your target audience are searching for at the different stages of their buyer's journey.Agency : Savadigital.ioStart your Website today with Dreamhost at a discounted priceEmail : Hello@savadigital.io

EP 238 : Discover by Google. Is it relevant for SEO ?

Play Episode Listen Later Feb 7, 2022 14:01


Agency : Savadigital.ioEmail : hello@savadigital.io

Ep 237 : Is SEO still relevant in 2022 ?

Play Episode Listen Later Jan 13, 2022 16:39


Agency : Savadigital.ioEmail : Hello@savadigital.io

EP 236 : 4 PPC tools you need to know about

Play Episode Listen Later Jan 11, 2022 9:11


Agency : Savadigital.ioEmail : Hello@savadigital.io

EP 235 : 5 ways to improve Ad Rank & Lower Actual CPC

Play Episode Listen Later Jan 10, 2022 16:30


Agency : Savadigital.ioEmail : Hello@savadigital.io

EP 234 : Hack your first 10,000 Downloads | Podcasting Series

Play Episode Listen Later Jan 6, 2022 15:18


Agency : Savadigital.ioEmail : Hello@savadigital.io

hack downloads podcasting series
EP 233 : Explaining Canonical URLs & Duplicate Pages | SEO Series

Play Episode Listen Later Jan 5, 2022 12:11


Agency : Savadigital.ioEmail : Hello@savadigital.io

EP 232 : 5 ways to monetize your Podcast in 2022

Play Episode Listen Later Jan 4, 2022 13:44


Host your Website from as low as $2.59 per month with Dreamhost ( Affiliate Link )Agency : Savadigital.ioEmail : hello@savadigital.io

EP 231 : How to start a Podcast in 2022

Play Episode Listen Later Jan 3, 2022 26:42


Happy Podcasting 2022Agency : Savadigital.ioEmail : Hello@savadigital.io

EP 230 : How Marketing in 2022 is different.

Play Episode Listen Later Dec 30, 2021 12:24


Agency : Savadigital.ioEmail : hello@savadigital.ioThank you for supporting the podcast in 2021.

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