An abstract model that organizes elements of data and standardizes how they relate to one another and to real world entities.
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Discover how to turn decades of data into a competitive edge, build lasting customer relationships beyond the first click, and apply AI in ways that truly drive impact. Joining us is Vineet Mahajan, CTO of US News & World Report, who shares how he's led the 90-year-old brand through a sweeping digital transformation. From rearchitecting infrastructure to deploying semantic search, generative AI, and agentic tools, Vineet explains how his team is reimagining what a legacy institution can become—and what every tech leader can take from that journey.Key Moments:00:00 Meet Vineet Mahajan, CTO of US News & World Report04:45 How to Unlock the True Value of Your Data09:55 Why First-Party Data Is Key to Building Customer Relationships14:32 What Is Semantic Search and How Can Generative AI Improve UX?18:39 How to Overcome Data Cleaning and Structuring Challenges21:18 How to Evaluate Emerging Tech Trends (Like Agentic AI)25:43 How to Lead Change: Data Governance and Digital Transformation32:38 What's Next for US News & World Report and the Future of AI-Driven Strategy -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world's leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.
Available on YouTube: youtu.be/qdpFmuFD8yEShopify merchants are getting pitched AI SEO “solutions” left and right—none of them proven. So I called Jason Berkowitz, an SEO who actually knows the game, to answer the real question: what should you actually do to rank in an AI-powered world? (Spoiler: most of it's nonsense.) We break down what's real, what's trash, and why good SEO still wins—even in a sea of chatbots and grifters.SponsorsZipify – Build high-converting sales funnelsCleverific – Smart order editing for ShopifyViralsweep – Create sweepstakes, contests, and giveawaysLinksJason Berkowitz / Break the WebShopify Global Product CatalogChatGPT Product Search BetaWork With KurtGrow your Shopify store with me: https://ethercycle.com/applySee client results: https://ethercycle.com/workJoin my newsletter for Shopify insights: https://kurtelster.com/
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Structured data's role in search continues to evolve rapidly. Jason Lax from SAP examines whether structured metadata will become more critical as search engines advance or diminish in importance. He explains how both Google and Bing recently reinforced structured data's significance, highlighting its contribution to crawling efficiency and precision while serving as a foundation for more refined communication between systems.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Today my guests are Peter O'Toole and Colin Murphy from mTuitive. What we discuss with Colin and Peter: Colin's and Peter's journeys to mTuitive The origin story of mTuitive Challenges and adoption of structured data Collaborations with CAP and ACS The future of digital pathology and structured data Real-time reference materials feature in mTuitive Customer success stories and favorite features Integration with major EHR systems Future innovations and improvements Links for this episode: The Path to PathA Pathologists' Assistant Shadowing Network Health Podcast Network LabVine Learning Dress A Med scrubs Digital Pathology Club mTuitive College of American Pathologists Cancer Protocol Templates American College of Surgeons The Checklist Manifesto People of Pathology Podcast: Twitter Instagram
In this episode of The DTC Insider podcast, Brian Roisentul sits down with Tanner Larsson to discuss the evolution of e-commerce, emphasizing the importance of fundamentals amidst the rise of AI technologies. They explore how brands can optimize their operations, understand customer lifetime value, and leverage data for better decision-making. Here's a glimpse of what you'll learn:Introduction to E-commerce EvolutionThe Importance of Fundamentals in E-commerceUnderstanding Customer Lifetime Value and RetentionThe Shift Towards AI in E-commerceAI Commerce: The Future of Online ShoppingThe Role of Websites in AI CommerceThe Importance of Structured Data in AI CommerceUnderstanding AI Visibility and Its ImpactCompetitive Advantage in AI CommerceStrategies for Brands to Stand OutImplementing Smart Data Points for Success--This episode is brought to you by BSR Digital.BSR Digital helps e-commerce brands grow by aligning their paid ads and email marketing strategies with their broader business goals, so every campaign drives profitable, strategic growth.To learn more about BSR Digital, visit their website or book a call here.
In this episode of Quality Matters, Jules Reich, NCQA Senior Health Care Analyst in Population Health, and Grace Glennon, NCQA Director of Digital Quality Informatics, join host Andy Reynolds to discuss the latest tool in the long crusade against tobacco use: NCQA's new HEDIS measure, Tobacco Use Screening and Cessation Intervention (TSC-E).This measure replaces an outdated survey-based approach. It also facilitates the transition to digital measurement by using the Electronic Clinical Data Systems (ECDS) reporting method to capture, track and help health plans act on data better and faster.Listen to this episode to discover:· Why It's Time to Modernize Tobacco Measures. Learn why NCQA replaced its legacy tobacco survey measure, and how TSC-E aligns with updated clinical guidelines and evidence-based interventions.· The Full Scope of Tobacco Use. Understand how the new measure covers a wide range of nicotine delivery systems—from cigarettes and vapes, to hookahs and dissolvable gels. Also learn why NCQA counts vaping in the measure of tobacco use, but not in the measure of tobacco cessation.· The Power of Structured Data in Quality Improvement. Discover how the ECDS reporting method promotes standardized, sharable data across health systems, and why that shift supports more actionable insights, better patient care and data interoperability.This conversation is key for quality leaders, digital health pioneers and public health champions who are interested in the modernization of quality measurement, advancing data standards and helping providers reduce tobacco use in the populations they serve.Key Quote:“ Most people would recognize cigarettes, pipes, cigars, maybe chewing tobacco. A lot of people have seen e-cigarettes and vaping devices out and about.But there's also hookers and water pipes. There's cigarillos, small cigars. There's snuff, there's dissolvable gels, orbs. There's a lot of products to list.This measure was developed with all of that in mind. We hope to institute a measure that recognizes the complexity of that, and that providers in different cultural contexts, different regions are able to use the same way.”Jules Reich Time Stamps:(03:08) The Relationship Between Tobacco Screening and Cessation(06:32) Who's Included: Ages 12 to 98 and Beyond(09:10) What's Included: Vapes? It Depends.(11:30) The Difference ECDS Reporting Makes(15:24) The Future: From ECDS to Digital Quality MeasuresDive Deeper:NCQA's Tobacco Cessation HEDIS MeasureConnect with Jules ReichConnect with Grace Glennon
On this episode of The AI Report, Liam Lawson is joined by Frey Chu—a directory builder, SEO educator, and creator focused on building long-term, high-leverage digital assets.Frey shares how he builds directories that actually work, why so many fail to get traction, and how to combine AI workflows, structured data, and strong SEO fundamentals to make evergreen content that ranks and converts.They discuss the real art of choosing a niche, when to enrich data manually vs programmatically, and why directories—when done right—are still one of the best internet business models available.Also in this episode: • What separates real directories from content farms • How to validate a niche with Reddit and Ahrefs • Why LLMs are forcing a rethink of “content quality” • The pros and cons of exact-match domains • Frey's thoughts on time freedom, creative control, and building slow on purposeIf you've ever wanted to build a niche site, test an idea, or launch a project that runs without you, Frey's approach will give you a grounded, tactical blueprint.Subscribe to The AI Report:https://theaireport.beehiiv.com/subscribeJoin the community:https://www.skool.com/the-ai-report-community/aboutChapters:(00:00) What Makes a Directory Valuable(01:06) Ranking Local Queries With SEO(02:34) The Difference Between Lists and Real Directories(04:32) Why “Directory of Directories” Doesn't Work(05:36) Finding Balance Between SEO and Passion(07:55) Evergreen Niches That Print Cashflow(10:05) Reviewing His Portfolio: Hits and Experiments(11:15) Why Directories Are Still Relevant(12:19) LLMs and the Future of Structured Data(13:38) Monetize First or Learn First?(15:11) Validating Demand Without Guesswork(16:35) Data Enrichment Strategies That Work(17:54) Choosing the Right Stack for Directory Projects(18:57) Quality Markers That Matter in 2025(20:00) High-Consequence Niches With Real Need(21:43) Feedback Loops and Iterating in Public(23:03) Do Domains Still Influence Trust and Ranking?(24:12) Frey's Monetization Framework(25:19) Getting Ready for the Next Phase of LLM SEO(27:50) How Frey Keeps Learning and Evolving(29:04) The People and Projects He's Studying(30:10) The Multi-Skill Nature of Directory Projects(31:54) Long-Term Goals: SaaS, Marketplaces, and Time Freedom(33:44) Why He's Teaching Now(35:52) Where to Find and Follow Frey
Vacuums are uncomfortable, but they're actually far less risky than the alternative. A No Whisper Ideas post on how to think about, approach, and create vacuums.Brought to you by Tacklebox.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Structured data's role in AI is rapidly evolving. Martha Van Berkel, CEO of Schema App, examines how structured data will become a critical data feed for large language models beyond traditional SEO applications. She explains why data with context is essential for reducing hallucinations in AI models, and predicts that frameworks and protocols will become increasingly important for organizing information that feeds into generative systems.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Structured data may soon become mandatory for AI search rankings. Martha Van Berkel, CEO of Schema App, shares her expert perspective on why search engines will likely require structured data implementation by 2025. She explains how computational costs will drive this requirement and predicts companies will need to adapt their technical SEO strategies to maintain visibility in AI-generated results.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Structured data is critical for AI-powered search success. Martha Van Berkel, CEO of Schema App, explains how to optimize content for generative AI environments. She details how schema markup creates a knowledge graph that enables AI inferencing, explores the Model Context Protocol (MCP) as a universal framework for LLMs, and demonstrates why unique, expert content with proper semantic connections outperforms generic material.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Predictive AI Quarterly ist unser neues Format im Data Science Deep Dive. Alle 3 Monate sprechen wir über Entwicklungen im Bereich Predictive AI - kompakt, kritisch und praxisnah. Wir starten mit einem Überblick zu den aktuellen News und Trends, danach wird's hands-on: Wir berichten, was wir selbst ausprobiert haben, was gut funktioniert hat und was nicht. **Zusammenfassung** TabPFN ist ein Foundation-Modell speziell für tabulare Daten, das Prognose- und Klassifikationsaufgaben ohne Finetuning lösen kann Finetuning-Optionen: Neben dem kostenpflichtigen Angebot von PriorLabs existiert ein Open-Source-Repo zum Finetuning von TabPFN, das aktiv weiterentwickelt wird mit TabICL gibt es ein weiteres Foundation-Modell für tabulare Daten, das synthetisch trainiert ist, sich auf Klassifikation konzentriert und auch bei großen Datensätzen (bis 500k Zeilen) schnelle Inferenz verspricht Foundation-Modelle für Zeitreihen: Unternehmen wie IBM, Google und Salesforce entwickeln eigene Foundation-Modelle für Time-Series Forecasting (z. B. TTMs, TimesFM, Moirai), diese werden bislang auf echten Zeitreihen trainiert der GIFT-Benchmark dient als Standard zum Vergleich von Zeitreihenmodellen – hier zeigt sich, dass ein angepasstes TabPFN auch für Zeitreihen überraschend leistungsfähig ist Hands On: TabPFN lässt sich analog zu scikit-learn einsetzen und ist besonders dann praktisch, wenn eine GPU vorhanden ist, die Einstiegshürde ist sehr niedrig in Zukunft wird mit multimodalen Erweiterungen (z. B. Bilder), quantisierten Varianten und weiteren Alternativen zu TabPFN gerechnet, der Bereich Foundation Models für strukturierte Daten entwickelt sich rasant **Links** Podcastfolge #72: TabPFN: Die KI-Revolution für tabulare Daten mit Noah Hollmann TabPFN: Finetuning Angebot von Prior Labs GitHub-Repo: Finetune TabPFN v2 GitHub-Repo: Zero-Shot Time Series Forecasting mit TabPFNv2 TabICL: GitHub-Repo: TabICL – Tabular In-Context Learning Workshop @ ICML 2025: Foundation Models for Structured Data (18. Juli 2025 in Vancouver) Blogartikel & Studien: Tiny Time Mixers (TTMs) von IBM Research Moirai: A Time Series Foundation Model by Salesforce Blogartikel von inwt: "TabPFN: Die KI-Revolution für tabulare Daten" Huggingface Spaces & Modelle: TimesFM Foundation Model für Zeitreihen von Google Research GIFT-Eval Forecasting Leaderboard
In this episode of the Simple and Smart SEO Show, Crystal Waddell sits down with e-commerce marketing expert Austin Becker (Part 1 of 3).We talk about the evolution of Austin's career, from selling quirky side-hustle products to founding a thriving e-commerce digital marketing agency. You'll learn actionable insights on Google Shopping, product feed optimization, Amazon's advertising dominance, the power of Schema for Shopify SEO, and how AI is poised to reshape search and advertising. If you're an online seller or digital marketer, this episode is packed with tips and tools to upgrade your strategies for 2025 and beyond.Key Takeaways:
Today's guest is Jiaxi Zhu, Head of Analytics & Insights at Google. Jiaxi joins Emerj Editorial Director Matthew DeMello to explore how enterprises can strengthen data security and governance as customer analytics increasingly relies on both structured and unstructured data. As organizations expand their use of sources like call transcripts, social media posts, and third-party platforms, traditional data protection models are no longer sufficient. Jiaxi explains how modernizing data governance with comprehensive data dictionaries and metadata management is essential for understanding data lineage and ensuring compliance. Learn how brands work with Emerj and other Emerj Media options at emerj.com/ad1. Want to share your AI adoption story with executive peers? Click emerj.com/expert2 for more information and to be a potential future guest on the ‘AI in Business' podcast!
In this episode of The Future of ERP, Gaye Bingul, SAP Insurance Industry Lead, and Javier Gil, Head of Global Insurance & Reinsurance at SAP, discuss how the future of insurance relies on AI-powered ERP systems that unify all types of data-structured, unstructured, SAP, and non-SAP-to unlock deeper insights into customers and climate risks. They highlight key challenges insurers face, including complex global data privacy regulations, the growing aging population (“silver segment”), and a widening skills gap due to retiring experts and difficulty attracting new tech talent. Gaye and Javier emphasize how insurers can leverage connected devices, wearables, and AI-driven analytics to offer personalized health and wellness services that help the aging population stay healthy and independent while driving innovation and growth. Listeners gain insight into why digital transformation and advanced ERP solutions are critical for navigating regulatory demands and demographic shifts in the insurance industry.
In this episode of Crazy Wisdom, Stewart Alsop talks with Will Bickford about the future of human intelligence, the exocortex, and the role of software as an extension of our minds. Will shares his thinking on brain-computer interfaces, PHEXT (a plain text protocol for structured data), and how high-dimensional formats could help us reframe the way we collaborate and think. They explore the abstraction layers of code and consciousness, and why Will believes that better tools for thought are not just about productivity, but about expanding the boundaries of what it means to be human. You can connect with Will in Twitter at @wbic16 or check out the links mentioned by Will in Github.Check out this GPT we trained on the conversation!Timestamps00:00 – Introduction to the concept of the exocortex and how current tools like plain text editors and version control systems serve as early forms of cognitive extension.05:00 – Discussion on brain-computer interfaces (BCIs), emphasizing non-invasive software interfaces as powerful tools for augmenting human cognition.10:00 – Introduction to PHEXT, a plain text format designed to embed high-dimensional structure into simple syntax, facilitating interoperability between software systems.15:00 – Exploration of software abstraction as a means of compressing vast domains of meaning into manageable forms, enhancing understanding rather than adding complexity.20:00 – Conversation about the enduring power of text as an interface, highlighting its composability, hackability, and alignment with human symbolic processing.25:00 – Examination of collaborative intelligence and the idea that intelligence emerges from distributed systems involving people, software, and shared ideas.30:00 – Discussion on the importance of designing better communication protocols, like PHEXT, to create systems that align with human thought processes and enhance cognitive capabilities.35:00 – Reflection on the broader implications of these technologies for the future of human intelligence and the potential for expanding the boundaries of human cognition.Key InsightsThe exocortex is already here, just not evenly distributed. Will frames the exocortex not as a distant sci-fi future, but as something emerging right now in the form of external software systems that augment our thinking. He suggests that tools like plain text editors, command-line interfaces, and version control systems are early prototypes of this distributed cognitive architecture—ways we already extend our minds beyond the biological brain.Brain-computer interfaces don't need to be invasive to be powerful. Rather than focusing on neural implants, Will emphasizes software interfaces as the true terrain of BCIs. The bridge between brain and computer can be as simple—and profound—as the protocols we use to interact with machines. What matters is not tapping into neurons directly, but creating systems that think with us, where interface becomes cognition.PHEXT is a way to compress meaning while remaining readable. At the heart of Will's work is PHEXT, a plain text format that embeds high-dimensional structure into simple syntax. It's designed to let software interoperate through shared, human-readable representations of structured data—stripping away unnecessary complexity while still allowing for rich expressiveness. It's not just a format, but a philosophy of communication between systems and people.Software abstraction is about compression, not complexity. Will pushes back against the idea that abstraction means obfuscation. Instead, he sees abstraction as a way to compress vast domains of meaning into manageable forms. Good abstractions reveal rather than conceal—they help you see more with less. In this view, the challenge is not just to build new software, but to compress new layers of insight into form.Text is still the most powerful interface we have. Despite decades of graphical interfaces, Will argues that plain text remains the highest-bandwidth cognitive tool. Text allows for versioning, diffing, grepping—it plugs directly into the brain's symbolic machinery. It's composable, hackable, and lends itself naturally to abstraction. Rather than moving away from text, the future might involve making text higher-dimensional and more semantically rich.The future of thinking is collaborative, not just computational. One recurring theme is that intelligence doesn't emerge in isolation—it's distributed. Will sees the exocortex as something inherently social: a space where people, software, and ideas co-think. This means building interfaces not just for solo users, but for networked groups of minds working through shared representations.Designing better protocols is designing better minds. Will's vision is protocol-first. He sees the structure of communication—between apps, between people, between thoughts—as the foundation of intelligence itself. By designing protocols like PHEXT that align with how we actually think, we can build software that doesn't just respond to us, but participates in our thought processes.
Edge of the Web - An SEO Podcast for Today's Digital Marketer
Creepy AI Advancements! Brace yourselves! Cindy Krum is back to dive into the latest twists in technology and SEO this week, highlighting Google's bold AI ventures and search ranking revelations. Google's recent news about Gemini's real-time video AI and its concerning pervasive presence has sparked widespread conversation, at least with us. Couple this with the perplexing offer to acquire TikTok by Perplexity, and you've got a whirlwind of AI-driven developments. Plus, there is a great research doc this month from SERanking on the comparison of AI platforms: Who tackles Your Money Your Life (YMYL) topics best, DeepSeek ChatGPT or Google AI Overviews? We're not mincing words—John Mueller's insights on the effect of core algorithm updates on AI overviews add an additional layer of excitement as AI and search collide. So we have to make some custom 404 pages for hallucinated URLs to your site from AI Overviews? That does sound right. Hit the play button to catch our spirited dive into these pressing matters with none other than Cindy Krum. Stay informed, entertained, and maybe a bit paranoid, all here on EDGE of the Web! [00:01:30] What's going on with Cindy Krum, SEO Specialist News from the EDGE: [00:02:50] Google Unleashes Gemini's Real-Time AI Video [00:08:28] Perplexity Eyes TikTok [00:14:11] DeepSeek vs. ChatGPT vs. AI Overviews: Which AI model handles YMYL topics best? [00:23:02] EDGE of the Web Title Sponsor: Site Strategics SEO News from the EDGE: [00:24:20] Google: If Searchers Don't Use Your Page In Search, It May Be Removed [00:26:31] Microsoft Confirms Schema Helps Its LLMs (Copilot) Understand Your Content [00:29:27] Microsoft Bing: SEOs Should Focus on Conversions & Click Value [00:32:39] EDGE of the Web Sponsor: InLinks [00:33:44] Google's Mueller Predicts Uptick Of Hallucinated Links: Redirect Or Not? [00:38:37] Google: Not all sites will fully recover with future core algorithm updates [00:42:45] Google Tests AI Search Options Beyond AI Mode Thanks to our sponsors! Site Strategics https://edgeofthewebradio.com/site Inlinks https://edgeofthewebradio.com/inlinks Follow Us: X: @ErinSparks X: @Suzzicks X: @TheMann00 X: @EDGEWebRadio
On this episode of the Crazy Wisdom Podcast, host Stewart Alsop welcomes Jessica Talisman, a senior information architect deeply immersed in the worlds of taxonomy, ontology, and knowledge management. The conversation spans the evolution of libraries, the shifting nature of public and private access to knowledge, and the role of institutions like the Internet Archive in preserving digital history. They also explore the fragility of information in the digital age, the ongoing battle over access to knowledge, and how AI is shaping—and being shaped by—structured data and knowledge graphs. To connect with Jessica Talisman, you can reach her via LinkedIn. Check out this GPT we trained on the conversation!Timestamps00:05 – Libraries, Democracy, Public vs. Private Knowledge Jessica explains how libraries have historically shifted between public and private control, shaping access to knowledge and democracy.00:10 – Internet Archive, Cyberattacks, Digital Preservation Stewart describes visiting the Internet Archive post-cyberattack, sparking a discussion on threats to digital preservation and free information.00:15 – AI, Structured Data, Ontologies, NIH, PubMed Jessica breaks down how AI trains on structured data from sources like NIH and PubMed but often lacks alignment with authoritative knowledge.00:20 – Linked Data, Knowledge Graphs, Semantic Web, Tim Berners-Lee They explore how linked data enables machines to understand connections between knowledge, referencing the vision behind the semantic web.00:25 – Entity Management, Cataloging, Provenance, Authority Jessica explains how libraries are transitioning from cataloging books to managing entities, ensuring provenance and verifiable knowledge.00:30 – Digital Dark Ages, Knowledge Loss, Corporate Control Stewart compares today's deletion of digital content to historical knowledge loss, warning about the fragility of digital memory.00:35 – War on Truth, Book Bans, Algorithmic Bias, Censorship They discuss how knowledge suppression—from book bans to algorithmic censorship—threatens free access to information.00:40 – AI, Search Engines, Metadata, Schema.org, RDF Jessica highlights how AI and search engines depend on structured metadata but often fail to prioritize authoritative sources.00:45 – Power Over Knowledge, Open vs. Closed Systems, AI Ethics They debate the battle between corporations, governments, and open-source efforts to control how knowledge is structured and accessed.00:50 – Librarians, AI Misinformation, Knowledge Organization Jessica emphasizes that librarians and structured knowledge systems are essential in combating misinformation in AI.00:55 – Future of Digital Memory, AI, Ethics, Information Access They reflect on whether AI and linked data will expand knowledge access or accelerate digital decay and misinformation.Key InsightsThe Evolution of Libraries Reflects Power Struggles Over Knowledge: Libraries have historically oscillated between being public and private institutions, reflecting broader societal shifts in who controls access to knowledge. Jessica Talisman highlights how figures like Andrew Carnegie helped establish the modern public library system, reinforcing libraries as democratic spaces where information is accessible to all. However, she also notes that as knowledge becomes digitized, new battles emerge over who owns and controls digital information.The Internet Archive Faces Systematic Attacks on Knowledge: Stewart Alsop shares his firsthand experience visiting the Internet Archive just after it had suffered a major cyberattack. This incident is part of a larger trend in which libraries and knowledge repositories worldwide, including those in Canada, have been targeted. The conversation raises concerns that these attacks are not random but part of a broader, well-funded effort to undermine access to information.AI and Knowledge Graphs Are Deeply Intertwined: AI systems, particularly large language models (LLMs), rely on structured data sources such as knowledge graphs, ontologies, and linked data. Talisman explains how institutions like the NIH and PubMed provide openly available, structured knowledge that AI systems train on. Yet, she points out a critical gap—AI often lacks alignment with real-world, authoritative sources, which leads to inaccuracies in machine-generated knowledge.Libraries Are Moving From Cataloging to Entity Management: Traditional library systems were built around cataloging books and documents, but modern libraries are transitioning toward entity management, which organizes knowledge in a way that allows for more dynamic connections. Linked data and knowledge graphs enable this shift, making it easier to navigate vast repositories of information while maintaining provenance and authority.The War on Truth and Information Is Accelerating: The episode touches on the increasing threats to truth and reliable information, from book bans to algorithmic suppression of knowledge. Talisman underscores the crucial role librarians play in preserving access to primary sources and maintaining records of historical truth. As AI becomes more prominent in knowledge dissemination, the need for robust, verifiable sources becomes even more urgent.Linked Data is the Foundation of Digital Knowledge: The conversation explores how linked data protocols, such as those championed by Tim Berners-Lee, allow machines and AI to interpret and connect information across the web. Talisman explains that institutions like NIH publish their taxonomies in RDF format, making them accessible as structured, authoritative sources. However, many organizations fail to leverage this interconnected data, leading to inefficiencies in knowledge management.Preserving Digital Memory is a Civilization-Defining Challenge: In the digital age, the loss of information is more severe than ever. Alsop compares the current state of digital impermanence to the Dark Ages, where crucial knowledge risks disappearing due to corporate decisions, cyberattacks, and lack of preservation infrastructure. Talisman agrees, emphasizing that digital archives like the Internet Archive, WorldCat, and Wikimedia are foundational to maintaining a collective human memory.
איך להטמיע וידאו סכמה באתר כדי להציג סרטונים בגוגל
How to Add Video Schema to Your Website for Google Search Results
Tabular data is a broad term that encompasses structured data that generally fits into a specific row and column. It can be a SQL database, a spreadsheet, a .CSV file, etc. While there has been tremendous progress on artificial intelligence applied to unstructured and sequential data, these large language models are fuzzy by design. Learn more about your ad choices. Visit podcastchoices.com/adchoices
L-R: Biju Suresh-Babu, Head of Banking & Financial Services, Fiorano; Akhil Rao, Managing Director, Nth ExceptionMost financial institutions are working on their ISO 20022 migration plans with some in advanced stages and already adopting the new rules for specific use cases. Others are still assessing their needs, but time is pressing. Structured data is not just a technical requirement but also a regulatory one. Robin Amlôt of IBS Intelligence discusses the progress on CBPR+ migration with Biju Suresh-Babu of Fiorano and Akhil Rao of Nth Exception.
Send us a textFree Ultimate SEO Guide https://fireusmarketing.com/the-ultimate-seo-guide/How can businesses truly connect with their audience in a digital world dominated by algorithms?In this episode of The Digital Revolution Podcast, Eli is joined by Amara Omoregie, founder and CEO of Amara Reps, talks about the concept of Human Experience Optimization (HXO) and its importance in modern SEO. She explains her journey from sales to marketing, offers practical advice on how marketers and business owners can start optimizing their human experience, and discusses the role of AI and structured data in the future of SEO.00:00 Intro00:43 Meet the SEO Expert02:19 Amara's Journey: From Sales to Marketing06:14 Early Marketing Challenges and Solutions08:38 Kansas City Adventures13:25 What Currently Excites Amara16:30 The Evolution of SEO22:23 Human Experience Optimization in SEO24:19 Real-World Testing for User Experience25:08 The Importance of Page Speed25:35 Content Quality Over Quantity27:13 SEO and Human Experience Optimization28:08 Starting with Human Experience Optimization29:52 Voice of Customer Research36:20 Optimizing Human Experience37:29 Structured Data and Schema45:04 The Future of SEO and AI47:45 Conclusion and Final ThoughtsDon't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #24, Anna Nadeina talks with Mark, founder at AlsoAsked, a free keyword research tool for exploring the questions your visitors are asking, Digital Marketing Director at Candour, podcast host, and a well-known SEO expert. ----------Episode's Chapters-------------- 00:00 - Mark's Journey in SEO and Agency Experience 03:08 - The Inspiration Behind AlsoAsked 06:32 - Transitioning from Free Tool to Paid SaaS 10:41 - Managing Multiple Ventures and Prioritization 17:43 - Use Cases for AlsoAsked in SaaS and Beyond 25:01 - SEO Insights and Challenges for Founders 27:12 - Understanding SEO Challenges and Strategies 31:04 - The Evolution of SEO: From Traditional to Semantic 32:38 - The Role of Structured Data and AI in SEO 36:58 - Preparing for AI-Driven Content Optimization 41:25 - Insights on Tools and Techniques for SEO Success 44:20 - Reflections on Wins, Failures, and Learning in Business 47:31 - Consistency and Generosity: Keys to Long-Term Success Mark - https://www.linkedin.com/in/markseo/ AlsoAsked - https://alsoasked.com/ Candour - https://withcandour.co.uk/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
Innovations in AI and Privacy: Perplexity's Shopping Assistant, HTML RAG, and Privacy-Focused Mobile Carrier Cape In this episode of Hashtag Trending, host Jim Love discusses Perplexity's new AI-powered shopping assistant, which aims to transform online shopping by allowing seamless research and purchases directly through its platform. The episode also covers the introduction of HTML RAG, a method to improve large language models and mitigate AI hallucinations by retaining the structure of HTML data. Additionally, the episode highlights the launch of Cape, a privacy-focused mobile carrier for high-risk users, and President Biden's 6.6 billion award to TSMC to build semiconductor plants in Arizona. Sponsors include CDW Canada Tech Talks. 00:00 Introduction and Sponsor Message 00:38 AI Innovations in E-commerce 02:58 HTML RAG: Enhancing AI with Structured Data 04:57 TSMC's Major Investment in U.S. Chip Manufacturing 06:26 Launch of Privacy-Focused Mobile Carrier 07:56 Conclusion and Sign-off
Jake Hoffman and Joe Lynch discuss the Gnosis Freight Container Lifecycle Management® Platform and how Gnosis streamlines international logistics. Jake is the Chief Technical Officer at Gnosis Freight, the freight-tech company that pioneered the world's first Container Lifecycle Management® Platform, which is a supply chain platform focused on the full lifecycle of shipping containers. Summary: Container Lifecycle Management: Gnosis Freight Streamlines International Logistics In this podcast, we explore the world of international shipping and how technology is transforming the industry. We begin by discussing Gnosis Freight, a company that has developed the first Container Lifecycle Management® Platform to simplify the complex process of international shipping. We then speak with Jake Hoffman, CTO of Gnosis Freight, a logistics tech company focused on the lifecycle of a shipping container as it moves around the world. Throughout the podcast, we delve into the challenges and opportunities in international logistics, the importance of accurate data in solving supply chain execution problems, and how companies like Gnosis Freight are leveraging AI, IoT, and other digital methodologies to provide end-to-end visibility and actionable insights for their customers. Gnosis Freight offers a software platform for managing container shipping. Their system tracks containers throughout their journey, pinpointing delays and fostering communication between shippers, carriers, and others involved. This real-time visibility and streamlined collaboration help reduce costs and improve efficiency in the supply chain. Join us as we explore the fascinating world of international logistics and how technology is shaping the future of global trade. #ContainerLifecycleManagement #LogisticsDataInsights #StreamliningInternationalShipping About Jake Hoffman Jake Hoffman is the Chief Technology Officer of Gnosis Freight, a logistics tech company focused on the lifecycle of a shipping container as it moves around the world. He has led the engineering team since the company's inception in 2017, bringing a deep understanding of technology and trends in the industry to bear in driving the company's technical strategy. About Gnosis Freight Gnosis Freight is a leading provider of supply chain visibility and execution software, made available through its proprietary Container Lifecycle Management® (CLM) platform—the world's first supply chain platform focused on the full lifecycle of your shipping containers. Powered by the most complete, accurate, and low latency container tracking data available, the CLM platform provides logistics professionals with a smarter way to track and manage their containers, from booking until returned empty. Gnosis Freight's global footprint encompasses a diverse customer base, including top cargo owners (BCOs), ocean carriers, forwarders, truckers, 3PLs, technology providers, and other critical supply chain partners—all utilizing the CLM platform to achieve new levels of efficiency, cost savings, and collaboration within their supply chain. Key Takeaways: Container Lifecycle Management: Gnosis Freight Streamlines International Logistics Learn about Gnosis Freight's Container Lifecycle Management® Platform and how it simplifies international shipping Discover how Gnosis Freight streamlines international shipping by providing real-time tracking, automating tasks, and offering customizable solutions for different supply chain stakeholders. This improves visibility, efficiency, and reduces costs. Understand the meaning behind the name “Gnosis” and the company is transforming international logistics Explore the challenges and opportunities in international logistics and how Gnosis Freight tackles these complex problems Gain insights into the importance of accurate data in solving supply chain execution problems and the challenges of data integration Learn how standardized data empowers businesses to identify and address logistics issues such as demurrage, detention, and delays Discover how Gnosis Freight leverages IoT, AI, ELD, and other data sources to provide end-to-end visibility and actionable insights for customers Timestamps (00:01:24) Gnosis Freight is Revolutionizing International Logistics (00:01:43) Gnosis Freight: Container Lifecycle Management Solutions (00:02:49) The Meaning and Origin of Gnosis (00:04:01) Solving the Complexities of International Logistics (00:07:11) From Chemical Engineering to Freight Technology (00:12:05) Container Lifecycle Management in Ocean Freight (00:12:49) The Complex Journey of Ocean Freight (00:18:26) Overcoming Supply Chain Visibility Challenges (00:19:52) Actionable Insights from Supply Chain Data (00:21:39) Normalizing Data for Container Tracking (00:28:33) Leveraging Standardized Data for Logistics Optimization (00:30:32) Demurrage, Detention, and OSRA 22 Explained (00:34:22) Streamlining Container Lifecycle Management with Technology (00:41:01) From Unstructured to Structured Data with AI (00:45:14) Leveraging Data for Container Lifecycle Optimization (00:52:45) Enhancing Visibility with ELD and IoT Data (00:55:14) Objective Data for Logistics Reporting (00:58:30) Improving Global Trade with Shipping Containers (00:59:22) Streamlining International Logistics with Data-Driven Solutions (01:02:39) Upcoming Freight Conferences with Gnosis Freight (01:03:36) Engaging with Logistics and Supply Chain Leaders Learn More About Container Lifecycle Management: Gnosis Freight Streamlines International Logistics Jake Hoffman | Linkedin Gnosis Freight | Linkedin Gnosis Freight Episode Sponsor: Revenova Contact Us | Revenova The CRM-Powered TMS with Michael Horvath | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
This is our monthly conversation on topics in AI and Technology with Paco Nathan, the founder of Derwen, a boutique consultancy focused on Data and AI.Subscribe to the Gradient Flow Newsletter: https://gradientflow.substack.com/Subscribe: Apple • Spotify • Overcast • Pocket Casts • AntennaPod • Podcast Addict • Amazon • RSS.Detailed show notes - with links to many references - can be found on The Data Exchange web site.
In this episode of the Simple and Smart SEO Show, Crystal Waddell is joined by Amanda Jordan, Director of Digital Strategy at Rickety Roo, to dive deep into the world of local SEO. Whether you're a local business owner or part of a franchise, Amanda's insights will help you refine your SEO tactics and strategies for better visibility and results.Key Takeaways:Local SEO Is All-Encompassing: Local SEO isn't limited to Google Business Profiles or maps. It involves your entire website and how you rank in a specific geography.The Power of Internal Linking: Proper internal linking between service and location pages is one of the most effective ways to improve local rankings and increase traffic.Content Clustering for Local Search: Tailoring content to reflect local search behaviors is crucial for SEO success. Understand how people search in your city and focus on that.Combatting Duplicate Content in Local SEO: Customize location-specific pages by including unique aspects like user-generated content, reviews, and local awards to avoid content duplication.Non-Branded Traffic is Essential: Relying on branded traffic limits your reach. Developing non-branded content will help you attract more diverse visitors.Listener Action Items:Audit your current internal linking strategy to ensure your key service and location pages are well-connected.Develop location-specific service pages that speak directly to the needs and search habits of your audience.Explore content opportunities that reflect local search terms and behaviors in your market.Utilize tools like Google Trends to understand keyword trends in your region, helping you make data-driven SEO decisions.Send me a text!I've got thirty seconds to tell you about Wix Studio, the web platform for agencies and enterprises. Work in sync with your team on one canvasReuse templates, widgets and sections across sitesCreate a client kit for seamless handoversAnd leverage best-in-class SEO defaults across all your Wix sitesTime's up but the list keeps going. Step into Wix Studio to see more!Power in ChaosThe Power in Chaos podcast dives deep into personal stories of overcoming adversity,...Listen on: Apple Podcasts SpotifySupport the showSearch the Simple and Smart SEO Show podcast for something you heard! It's free!Apply to be my podcast guest!
From our Sponsors at SimmerGo to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.A new course is out now! Chrome DevTools for Digital MarketersLatest content from Juliana & SimoNew Piwik PRO Templates In Server-side Google Tag Manager by Simo AhavaArticle: Unlocking Real-Time Insights: How does Piwik PRO's Real-Time Dashboarding Feature work? by Juliana JacksonAlso mentioned in the EpisodePiwik PROServer Side Webinar with Simo and Piwik PROGTM ToolsStape.ioGoogle Algo Leak explainedGenerative Engine OptimisationGoogle Satisfaction Score PaperSMX LondonConnect with Michael KingLinkedinhttps://ipullrank.com/ This podcast is brought to you by Juliana Jackson and Simo Ahava. Intro jingle by Jason Packer and Josh Silverbauer.
I'm talking with veteran SEO expert Erin Sparks, host of the "Edge of the Web" podcast. Erin shares insider knowledge on building trust with Google and mastering SEO foundations.Key Topics:The Evolution of SEO: Discover how SEO has transformed since 2004, emphasizing accountability and digital strategy. Erin explains the shift from traditional marketing to a data-driven approach, highlighting the importance of staying current in the fast-paced digital landscape.Google's Knowledge Graph: Learn how to leverage Google's Knowledge Graph to enhance your online visibility. Erin discusses how businesses can curate detailed information about their services and products to establish authority and trust with Google.Effective Content Strategy: Erin delves into the importance of content clustering and internal linking. He provides practical tips on organizing your content to improve user experience and increase your website's relevance in Google's eyes.Maximizing Multimedia in SEO: Understand the role of podcasts, videos, and structured data in boosting your SEO. Erin highlights the benefits of hosting content on your website and using structured data to make your content more discoverable.Practical SEO Tools and Techniques: Erin introduces tools like AlsoAsked.com for discovering user queries and content gaps. He also explains the use of structured data and schema to communicate effectively with search engines, enhancing your site's visibility.What you can do:Targeting Non-Branded Keywords: Learn why focusing on non-branded keywords can attract a broader audience and enhance your site's discoverability.Optimizing Internal Links: Find out how to use internal linking to guide users and improve your site's navigability, helping Google understand your content structure.Implementing Structured Data: Erin breaks down the process of using structured data to provide search engines with a clear understanding of your site's content, leading to better rankings.Featured Highlights:ErinSend me a text!The Growth GearExplore business growth and success strategies with Tim Jordan on 'The Growth Gear.Listen on: Apple Podcasts Spotify This Is PropagandaChallenging marketers' delusions about the cultural impact of our work. A WEBBY winner!Listen on: Apple Podcasts SpotifySupport the Show.Search the Simple and Smart SEO Show podcast for something you heard! It's free!Apply to be my podcast guest!
Join us for another episode of Opinionated SEO Opinions, where today's focus shifts to all the many shifting tides we're dealing with as SEOs right now. Host Sam Torres discusses structured data and its continued value for SEO with Anne Berlin and Emilia Gjorgjevska. This conversation was originally sparked by a thread in the Women in Tech SEO Slack community by Brenda Malone. Stay connected with us and the world of SEO by following us on LinkedIn (https://www.linkedin.com/company/graydotco/) and Twitter (https://twitter.com/GrayDotCo). Don't forget to follow us for all things SEO: Tory Gray (https://twitter.com/torylynne) Sam Torres (https://twitter.com/samtorresatl) #SEO #SEOAMA #OSEOO
https://youtu.be/kWLu0uo3WgEIn this episode, out host Eitan Koter welcomes Sabina Campbell, Sr. Director SEO and E-commerce at Restaurant Supply, a leading online destination for commercial kitchen equipment and foodservice supplies. Sabina shares her extensive knowledge in technical SEO, content production, and customer acquisition strategies.During our conversation, Sabina explains the importance of a well-structured website, emphasizing the need for proper use of H1 to H6 tags, optimized meta titles, and descriptions. She discusses the significance of Google's topical authority and EAT (Expertise, Authoritativeness, and Trustworthiness) in ranking well on search engines.Sabina also highlights the changing role of keywords, structured data, and the growing importance of Google Shopping. She provides insights on building trust, optimizing user experience, and the continuous nature of SEO efforts. Additionally, she touches on the impact of automation and AI tools in streamlining content creation and other processes.This episode offers valuable insights for both small and large businesses looking to enhance their online presence and improve their SEO strategies. Join us as we explore the world of SEO with Sabina Campbell.Website: https://www.vimmi.netEmail us: info@vimmi.netPodcast website: https://vimmi.net/ecom-pulse-podcast/Talk to us on Social:LinkedIn Vimmi: https://il.linkedin.com/company/vimmiLinkedIn Eitan Koter: https://www.linkedin.com/in/eitankoter/YouTube: https://www.youtube.com/@VimmiCommunicationsGuest: Sachin Sabina Campbell, Sr. Director SEO and E-commerce at Restaurant SupplyLinkedIn: https://www.linkedin.com/in/digital-marketing-ai-seo/Restaurant Supply - https://www.restaurantsupply.com/Takeaways:Continuous optimization and automation are essential in SEO to stay ahead in the ever-changing landscape.Providing value to customers through informative and relevant content is crucial for SEO success.Building trust with customers is important, especially for small businesses in a competitive online market.Technology integration and process optimization are trends in the restaurant industry.Chapters:00:00 Introduction and Background03:02 Optimizing User Experience and Performance08:24 Structured Data and Schema11:55 Google Shopping and Trust13:36 Process Optimization in the Restaurant Industry21:44 Automation and Standardization25:30 Continuous Optimization and Automation29:55 Technology Integration in the Restaurant Industry33:00 Backlinks and Domain Authority
Jake Hoffman and Joe Lynch discuss the Gnosis Freight Container Lifecycle Management® Platform and how Gnosis streamlines international logistics. Jake is the Chief Technical Officer at Gnosis Freight, the freight-tech company that pioneered the world's first Container Lifecycle Management® Platform, which is a supply chain platform focused on the full lifecycle of shipping containers. Summary: Container Lifecycle Management: Gnosis Freight Streamlines International Logistics In this podcast, we explore the world of international shipping and how technology is transforming the industry. We begin by discussing Gnosis Freight, a company that has developed the first Container Lifecycle Management® Platform to simplify the complex process of international shipping. We then speak with Jake Hoffman, CTO of Gnosis Freight, a logistics tech company focused on the lifecycle of a shipping container as it moves around the world. Throughout the podcast, we delve into the challenges and opportunities in international logistics, the importance of accurate data in solving supply chain execution problems, and how companies like Gnosis Freight are leveraging AI, IoT, and other digital methodologies to provide end-to-end visibility and actionable insights for their customers. Gnosis Freight offers a software platform for managing container shipping. Their system tracks containers throughout their journey, pinpointing delays and fostering communication between shippers, carriers, and others involved. This real-time visibility and streamlined collaboration help reduce costs and improve efficiency in the supply chain. Join us as we explore the fascinating world of international logistics and how technology is shaping the future of global trade. #ContainerLifecycleManagement #LogisticsDataInsights #StreamliningInternationalShipping Key Takeaways: Container Lifecycle Management: Gnosis Freight Streamlines International Logistics Learn about Gnosis Freight's Container Lifecycle Management® Platform and how it simplifies international shipping Discover how Gnosis Freight streamlines international shipping by providing real-time tracking, automating tasks, and offering customizable solutions for different supply chain stakeholders. This improves visibility, efficiency, and reduces costs. Understand the meaning behind the name “Gnosis” and the company is transforming international logistics Explore the challenges and opportunities in international logistics and how Gnosis Freight tackles these complex problems Gain insights into the importance of accurate data in solving supply chain execution problems and the challenges of data integration Learn how standardized data empowers businesses to identify and address logistics issues such as demurrage, detention, and delays Discover how Gnosis Freight leverages IoT, AI, ELD, and other data sources to provide end-to-end visibility and actionable insights for customers Timestamps (00:01:24) Gnosis Freight is Revolutionizing International Logistics (00:01:43) Gnosis Freight: Container Lifecycle Management Solutions (00:02:49) The Meaning and Origin of Gnosis (00:04:01) Solving the Complexities of International Logistics (00:07:11) From Chemical Engineering to Freight Technology (00:12:05) Container Lifecycle Management in Ocean Freight (00:12:49) The Complex Journey of Ocean Freight (00:18:26) Overcoming Supply Chain Visibility Challenges (00:19:52) Actionable Insights from Supply Chain Data (00:21:39) Normalizing Data for Container Tracking (00:28:33) Leveraging Standardized Data for Logistics Optimization (00:30:32) Demurrage, Detention, and OSRA 22 Explained (00:34:22) Streamlining Container Lifecycle Management with Technology (00:41:01) From Unstructured to Structured Data with AI (00:45:14) Leveraging Data for Container Lifecycle Optimization (00:52:45) Enhancing Visibility with ELD and IoT Data (00:55:14) Objective Data for Logistics Reporting (00:58:30) Improving Global Trade with Shipping Containers (00:59:22) Streamlining International Logistics with Data-Driven Solutions (01:02:39) Upcoming Freight Conferences with Gnosis Freight (01:03:36) Engaging with Logistics and Supply Chain Leaders Learn More About Container Lifecycle Management: Gnosis Freight Streamlines International Logistics Jake Hoffman | Linkedin Gnosis Freight | Linkedin Gnosis Freight Episode Sponsor: Revenova Contact Us | Revenova The CRM-Powered TMS with Michael Horvath | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
What is “entity SEO” and how can entities play a practical role when doing SEO? Wix's Mordy Oberstein and Crystal Carter break down the role that entities have in foundational SEO. The duo shares actual cases where understanding how Google deals with entities plays a major role in doing good SEO. Indeed's SEO Product Manager, Gus Pelogia, joins the conversation to show you how to create targeted entity associations on your website. Plus, we explore YouTube's contextual approach to entities. Don't forget your name tag, as this week; we present the significance behind entities and SEO on this week's episode of the SERP's Up SEO Podcast! Key Segments [00:02:16] What's On This Episode of SERP's Up? [00:03:09] Focus Topic of the Week: Entities in SEO [00:21:29] Focus Topic Guest: Gus Pelogia [00:25:28] Is This New? [00:35:05] Snappy News [00:41:03] Follow of the Week Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Gus Pelogia Dixon Jones Resources: SERP's Up Podcast Wix SEO Learning Hub Searchlight SEO Newsletter Wix Studio Wix Studio YouTube News: Google Search Console Adds INP Metric In Core Web Vitals Report Google Clarifies Page Experience & Core Web Vitals Related To Search Rankings
The data analysis landscape is on the precipice of a paradigm shift. Generative AI (GenAI) promises revolutionary insights, but traditional systems struggle to feed its insatiable appetite for well-structured data. Imagine GenAI as a high-powered engine – it needs meticulously organised fuel to reach its full potential.In this episode of the EM360 Podcast, Analyst Christina Stathopoulos guides Deborah Leff (CRO at SQream) and Jason Hardy (CTO, AI at Hitachi Vantara) as they dissect:The Bottlenecks of Traditional SystemsUnlocking GPU PotentialFueling Insights with Structured DataFaster Time to InsightsThis episode goes beyond theory, exploring real-world examples (like a company querying a staggering 64 quadrillion rows) It showcases the potential for SQream and Hitachi Vantara to empower organisations to make data-driven decisions with unprecedented speed and accuracy.
The data analysis landscape is on the precipice of a paradigm shift. Generative AI (GenAI) promises revolutionary insights, but traditional systems struggle to feed its insatiable appetite for well-structured data. Imagine GenAI as a high-powered engine – it needs meticulously organised fuel to reach its full potential.In this episode of the EM360 Podcast, Analyst Christina Stathopoulos guides Deborah Leff (CRO at SQream) and Jason Hardy (CTO, AI at Hitachi Vantara) as they dissect:The Bottlenecks of Traditional SystemsUnlocking GPU PotentialFueling Insights with Structured DataFaster Time to InsightsThis episode goes beyond theory, exploring real-world examples (like a company querying a staggering 64 quadrillion rows) It showcases the potential for SQream and Hitachi Vantara to empower organisations to make data-driven decisions with unprecedented speed and accuracy.
Join us in this enlightening conversation with Claude Theoret, CEO of X-Machina AI, as we discuss into the fascinating world of AI and its intersection with astrophysics. Please visit our website to get more information: https://www.drivingimpact.io/ Claude shares his unique journey from astrophysicist to AI entrepreneur, discussing AI technology's ethical implications and transformative potential. Discover the wisdom needed to navigate the AI revolution and its impact on our future. This episode is a must-watch for anyone interested in AI's ethical development and innovative applications. This video episode is about Future Frontiers: AI, Astrophysics & Conversations with Claude Theoret. But It also covers the following topics: AI Technology Insights Claude Theoret Expertise Astrophysics And AI Video Title: Future Frontiers: AI, Astrophysics & Conversations with Claude Theoret | Katheline Jean-Pierre
Juan Sequeda is a principal data scientist and head of the AI Lab at data.world, and is also the co-host of the fantastic data podcast Catalog and Cocktails. This episode tackles semantics, semantic web, Juan's research in how raw text-to-SQL performs versus text-to-semantic layer, and where we both believe AI will make an impact in the world of structured data analytics. For full show notes and to read 6+ years of back issues of the podcast's companion newsletter, head to https://roundup.getdbt.com. The Analytics Engineering Podcast is sponsored by dbt Labs.
https://youtu.be/Y-t0gMA5cD8In this conversation, Darwin Santos, a technical SEO expert, discusses various aspects of SEO in the context of e-commerce. He emphasizes the importance of SEO in driving organic traffic and conversions for online stores.Darwin highlights the need for strategic planning and execution of SEO strategies, considering factors such as technical elements, trust signals, and semantic understanding. He also discusses the role of structured data and the evolving impact of AI on SEO.Overall, the conversation provides valuable insights into effective SEO practices for e-commerce businesses. In this conversation, Darwin discusses various aspects of SEO and its future with Eitan Koter. They talk about the importance of trust and backlinks in SEO, the role of AI in shaping the future of SEO, and the challenges faced by small brands in the SEO game. They also discuss the role of resources in SEO, the efforts of search engines to give voice to smaller brands, and the implementation of SEO strategies across different platforms.Finally, Darwin introduces his new project, Add to Cart AI, which aims to revolutionize the way people shop online.TakeawaysSEO is crucial for e-commerce as it drives organic traffic and conversions.Effective SEO strategies require careful planning and execution, considering technical elements, trust signals, and semantic understanding.Structured data plays a significant role in helping search engines understand and rank webpages.Keywords are important in SEO, but the focus should be on matching user intent rather than keyword stuffing.The impact of AI on SEO is evolving, and it is expected to make the process more efficient and competitive. Trust and backlinks are crucial factors in SEO.AI will play a significant role in the future of SEO.SEO can be a fair chance for everyone, but resources are important.Search engines are giving voice to small brands in the SEO space.Implementing SEO strategies across different platforms is essential.Credibility and trust are key in SEO.Add to Cart AI is a new way of shopping that uses AI to simplify the process.Chapters00:00 Introduction and Background02:06 Understanding SEO and its Importance for E-commerce04:07 Best Practices for SEO in E-commerce09:18 Planning and Execution of SEO Strategies14:28 Importance of Technical Elements in SEO16:20 Other Important Factors in SEO21:14 Internal Linking and Semantic Understanding24:09 The Role of Structured Data in SEO31:09 The Role of Keywords in SEO37:35 The Impact of AI on SEO42:19 The Importance of Trust and Backlinks in SEO43:00 The Future of SEO and AI45:11 SEO as a Fair Chance for Everyone46:07 The Role of Resources in SEO47:07 Search Engines Giving Voice to Small Brands48:32 Implementing SEO Strategies Across Different Platforms49:40 Credibility and Trust in SEO52:33 Introducing Add to Cart AIDarwin's LinkedIn profile: https://www.linkedin.com/in/darwinsantos/AI related work: https://aistudiolab.comAdd To Cart AI: www.addtocartai.com Looking to elevate your e-commerce game with shoppable videos and social commerce? visit Vimmi at www.vimmi.net
What is structured data markup? What should and shouldn't you do when adding schema markup to your site? Join Wix's Mordy Oberstein and Crystal Carter as they are joined by the co-founder of Schema App Martha Van Berkel to learn the dos and don'ts about implementing structured data markup and how it might impact your site's performance. Plus, take a look into Crystal's Ball to see the future of rich results! This week we're teaching you how to translate your content to a search engine for optimized organic performance here on the SERP's Up SEO Podcast! Key Segments [00:01:53] What's On This Episode of SERP's Up? [00:03:11] Focus Topic Guest: Martha Van Burkel [00:03:46] Focus Topic of the Week: Structured Data Markup [00:28:40] Crystal's Ball [00:37:38] Snappy News [00:45:45] Follow of the Week Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Martha Van Berkel Sam Torres Tory (Lynne) Gray Resources: SERP's Up Podcast Wix SEO Learning Hub Searchlight SEO Newsletter Wix Studio Wix Studio YouTube Schema App Schema App Training Schema Paths Tool Gray Dot SEO Blog John Mueller October Update News: Google's SEO Starter Guide Set For A Major Update Google May Penalize Recipe Collection Pages Using Recipe Structured Data Poll: 60% Of SEOs Are Worried About The Impact Of Google SGE
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Natasha Ghosh, SEO Manager at Riot Games, delves into topic modeling and structured data. In 2023, there has been a trend of structured data experiences being diminished or losing significance in SERPs. These changes in the search landscape have raised questions regarding the continued relevance of structured data and schema markup as we head toward 2024. Today, Natasha discusses structured data and microformats in a changing search landscape. Show NotesConnect With: Natasha Ghosh: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Google's November 2023 core update finally finished rolling out this week, and it was the longest core update rollout. Then, a day later...
Beatrice Gamba talks with Jason Barnard about smashing SEO strategies in the era of AI. Beatrice Gamba is Head of Agency and SEO Strategist at WordLift. Born and raised in Rome, Beatrice joined the WordLift team in Rome in 2016, first as Project Manager for its side- company InsideOut10, then as Digital Project Manager and now as Head of Agency. She has more than eight years of experience in tech and digital companies. After graduating in Economics, she moved to Berlin where she worked for Zalando and dealt with clients from all over Europe, always ensuring a high-quality service. Beatrice strives every day to create value with innovative, AI-driven digital strategies and to ensure that she achieves the best results with detail-oriented management and the most effective resources. Companies are increasingly using AI models to improve their SEO strategies, which is seen as the next big thing in SEO. AI is helping organisations tailor their content to how users search online. Using powerful AI tools, they can understand what users are really searching for and analyse this data to make SEO ever more effective. This means a significant shift from focusing on keywords to understanding user intent. In this brilliant episode, Beatrice Gamba shares her groovy expertise on AI-SEO. She highlights the importance of the internal Knowledge Graph, the shift from keywords to user intent in SEO strategies and the use of conversational question and answer formats for content. Beatrice also explores the use of AI to improve SEO and competition with Generative AI, optimizing for the new SERPs on Google and Bing and the significance of Knowledge Graphs and Structured Data to improve Brand Search results. As always, the show ends with passing the baton… Beatrice passes the virtual baton to next week's incredible guest, Callum (Callie) Scott. What you'll learn from Beatrice Gamba 00:00 Beatrice Gamba and Jason Barnard 01:10 Beatrice Gamba's Brand SERP 02:58 How Can SEOs Navigate the Evolution to AI-Optimized Content for Increased Online Visibility? 04:28 How to Optimise Your Content for the New Google and Bing Conversational Search Experience 07:00 What is an Internal Knowledge Graph? 09:34 What are the Three Sections of the SERP? 09:47 Why is Mastering Knowledge and Recommendations Key for a Successful Generative Experience on SERPs? 10:29 How Can AI, User Intent, and Structured Content Revolutionize SEO Strategies? 12:14 Can the Use of ChatGPT for FAQ Content Pass Google's Quality Assessment? 13:27 How Can Structured Data and External Links Enhance Your Online Authority and Expertise? 14:46 Which AI Tools Can Support Your SEO Strategy in the Evolving Digital Landscape? 16:41 How Can AI Improve Your Link Building Strategies? 18:06 Revealing strategies and Tools for Leveraging AI to Build Effective Links 19:31 How Can AI Revolutionize Crawling and Indexing Techniques? 21:34 Can AI Responses Reflect Your Tone of Voice? 22:37 Is It Necessary to Manually Revise Answers from AI Tools? 24:35 How Can Structured Data and Knowledge Graphs Future-Proof Your SEO Strategy? 27:22 How Can AI-SEO Help with Branded Search Strategies? 29:23 Passing the Baton: Beatrice Gamba to Callum (Callie) Scott This episode was recorded live on video August 22nd 2023
Beatrice Gamba talks with Jason Barnard about smashing SEO strategies in the era of AI. Beatrice Gamba is Head of Agency and SEO Strategist at WordLift. Born and raised in Rome, Beatrice joined the WordLift team in Rome in 2016, first as Project Manager for its side- company InsideOut10, then as Digital Project Manager and now as Head of Agency. She has more than eight years of experience in tech and digital companies. After graduating in Economics, she moved to Berlin where she worked for Zalando and dealt with clients from all over Europe, always ensuring a high-quality service. Beatrice strives every day to create value with innovative, AI-driven digital strategies and to ensure that she achieves the best results with detail-oriented management and the most effective resources. Companies are increasingly using AI models to improve their SEO strategies, which is seen as the next big thing in SEO. AI is helping organisations tailor their content to how users search online. Using powerful AI tools, they can understand what users are really searching for and analyse this data to make SEO ever more effective. This means a significant shift from focusing on keywords to understanding user intent. In this brilliant episode, Beatrice Gamba shares her groovy expertise on AI-SEO. She highlights the importance of the internal Knowledge Graph, the shift from keywords to user intent in SEO strategies and the use of conversational question and answer formats for content. Beatrice also explores the use of AI to improve SEO and competition with Generative AI, optimizing for the new SERPs on Google and Bing and the significance of Knowledge Graphs and Structured Data to improve Brand Search results. As always, the show ends with passing the baton… Beatrice passes the virtual baton to next week's incredible guest, Callum (Callie) Scott. What you'll learn from Beatrice Gamba 00:00 Beatrice Gamba and Jason Barnard 01:10 Beatrice Gamba's Brand SERP 02:58 How Can SEOs Navigate the Evolution to AI-Optimized Content for Increased Online Visibility? 04:28 How to Optimise Your Content for the New Google and Bing Conversational Search Experience 07:00 What is an Internal Knowledge Graph? 09:34 What are the Three Sections of the SERP? 09:47 Why is Mastering Knowledge and Recommendations Key for a Successful Generative Experience on SERPs? 10:29 How Can AI, User Intent, and Structured Content Revolutionize SEO Strategies? 12:14 Can the Use of ChatGPT for FAQ Content Pass Google's Quality Assessment? 13:27 How Can Structured Data and External Links Enhance Your Online Authority and Expertise? 14:46 Which AI Tools Can Support Your SEO Strategy in the Evolving Digital Landscape? 16:41 How Can AI Improve Your Link Building Strategies? 18:06 Revealing strategies and Tools for Leveraging AI to Build Effective Links 19:31 How Can AI Revolutionize Crawling and Indexing Techniques? 21:34 Can AI Responses Reflect Your Tone of Voice? 22:37 Is It Necessary to Manually Revise Answers from AI Tools? 24:35 How Can Structured Data and Knowledge Graphs Future-Proof Your SEO Strategy? 27:22 How Can AI-SEO Help with Branded Search Strategies? 29:23 Passing the Baton: Beatrice Gamba to Callum (Callie) Scott This episode was recorded live on video August 22nd 2023
Edge of the Web - An SEO Podcast for Today's Digital Marketer
We welcome back Lidia Infante to the show for her second segment this week. Lidia, an SEO consultant for Sanity.io, goes in depth in describing her expertise in Headless CMS, furthermore demystifying the CMS migration process. She expresses value in her approach to mapping out your knowledge field in order to fully optimize your CMS. Additionally, Lidia sheds light on potential pitfalls that can be averted through proper communication with your website developers. Break free of the traditional CMS shackles holding you back. Today we map out the key to successfully optimize a Headless CMS, right here on The EDGE of The Web! [00:02:59] Reintroducing Lidia Infante [00:03:50] What's BrightonSEO All About? [00:06:50] What is a Headless CMS? [00:11:38] Migrating to a New CMS [00:21:46] EDGE of the Web Title Sponsor: Site Strategics [00:22:31] SEO Tips for Headless CMS's [00:27:24] What Areas in a CMS Are Taken For Granted? [00:32:22] EDGE of The Web Sponsor: Wix [00:34:05] Using AI to Execute CMS Migration [00:40:59 ] Lidia's Outlook on the Industry Thanks to Our Sponsors! Site Strategics: http://edgeofthewebradio.com/site Wix: http://edgeofthewebradio.com/wix Follow Our Guest Twitter: LidiaInfanteM LinkedIn: Lidia Infante
In today's podcast, we are joined by Roman Müller, Chief Client Officer at Fides, to discuss ISO 20022's changes in payment and statement formats. We'll discuss the updated address requirements, the extension of the November 2025 deadline, and the need for structured and unstructured data. Listen in to learn more!
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Sara Kieffer-Hess, Lead Associate at Booz Allen Hamilton, explores enhancing search visibility with schema, structured data, and SEO content creation. Schema and structured data are powerful tools for improving SEO by providing context and enhancing the visibility of web content. However, there has been a noticeable decline in people implementing schema markup due to misconceptions surrounding it. Today, Sara discusses schema and structured data's role in SEO. Show NotesConnect With: Sara Kieffer-Hess: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This episode is sponsored by MindStudio by YouAi. MindStudio is the best way to build an AI business. Start driving some serious revenue before everyone else. Mind Studio allows you to use conversational language to program incredibly powerful AI tools. No coding knowledge is needed to start your AI business. Sign up now- https://youai.ai/mindstudio On episode #136 of the Eye on AI podcast, Craig Smith sits down with Mike Knoop, Co Founder of Zapier, a tool that simplifies workflows by connecting various apps and services, making automation accessible to a wide range of users. In this episode, we dive deep into Mike's journey, from his early engineering days to building Zapier into a $5 Billion Dollar business. Zapier's capabilities have breached boundaries beyond just business process automation. Mike also shares heartening stories of it being used to prototype products and even kickstart businesses. Discover how they managed to carve out a niche in the mid-market and growth stages, all while sticking to their low-cost user acquisition model.We also explore the revolution of language models in automating workflows and the transformative power of turning unstructured data into structured gems. In the final segment, we navigate the competitive landscape for startups, shedding light on the unique struggles faced by AI startups and offering insights on how to make your mark amidst the giants. We also discuss the impact of AI on the market and how consumers can make sense of the plethora of AI offerings. It's a conversation packed with invaluable insights on AI, automation, and business. Don't miss this chance to learn from an industry leader! Mike Knoop's LinkedIn: https://www.linkedin.com/in/mikeknoop Craig Smith Twitter: https://twitter.com/craigss Eye on A.I. Twitter: https://twitter.com/EyeOn_AI 00:00 Preview 00:57 Introduction 01:38 MindStudio by YouAi 03:06 Mike's Journey from Engineering to Zapier 10:35 Finding Market Fit for AI Tools 15:32 Integration of Language Models in Automation 22:48 How Does Zapier Leverage AI? 30:51 UI Roadmaps and Zapier's Evolving Market 35:01 Zapier's Challenges and Competitors 40:16 Innovation and Differentiation in Startups 44:32 Rise in AI Startups 48:59 MindStudio by YouAi
Welcome back to the SEO for Beginners series. This is SEO Ranking Factor #9: Schema Markup, Structured Data, and Rich Snippets. In this episode, Torie is covering Schema Markup, Structured Data, and Rich Snippets and why they matter to your SEO success. For more SEO resources, tools, and tutorials get the free SEO guide at https://toriemathis.com/smart-seo/