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It's time for Random Friday… that's when Rich pulls out his notepad and talks about all the little bits and pieces of things that don't really warrant an entire podcast episode, but are still worth talking about. Today Rich talks about Amazon accepting returns at Kohl's stores, getting aggressive with lead generation, two similar roofing companies that have totally different identities, a client who's quitting, and blog posts to help clients understand why your prices are higher.
Send me a message This is the Most Overlooked Lead Gen Strategy for Real Estate Agents (That Still Works in 2025). And you're likely already doing it to some extent. So what is this lead gen tactic that will get you a ton more buyer and seller clients? Email marketing. Email isn't dead. It's just grossly underused by agents chasing the next shiny thing.In this episode, I'm breaking down exactly why email is still one of the most powerful lead generation tools in real estate, how to actually do it right, and what to send each week to stay top of mind and get more clients... even when they're not ready yet.You'll walk away with a plug-and-play strategy to build your list, boost your referrals, and finally get off the content hamster wheel.***********************RESOURCES :Massive Agent Business Accelerator: 12 Week Program to go from stressed out solo agent, to thriving business owner making more, and working less. Repurpose Social Media Automation Tool: The FREE tool I personally use to automate and streamline posting content on social media. Even removes the watermarks! - CLICK HERE Referral Network: Claim your market *exclusively* in the new Massive Agent Referral Network - CLICK HERE REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HERE PLEASE LEAVE A REVIEW on APPLE PODCASTS or SPOTIFY
Thinking about launching a podcast but not sure if it's a smart move or just more content chaos? In this strategy-packed coaching session, I'll help transformational coach Anita evaluate if podcasting fits her business model, her message, and her season of life.This isn't a hype session. It's the kind of conversation seasoned entrepreneurs wish they'd had before sinking hours into a mic with no plan.You'll learn:Why a proven offer is the non-negotiable first stepWhat it really takes (time, tools, + mental space) to podcast wellHow to use podcasting as a growth tool - not just a vanity projectHow to align your show with your values, voice, and business outcomesWhether podcasting can replace (or outperform) your current visibility strategy"If I could get all my clients through podcasting... I'd drop everything else." – Anita This is the turning point conversation for anyone stuck in decision fatigue around content, visibility, and lead gen.Want to build a podcasting strategy that actually monetizes?Join THE 90-MINUTE GET-IT-DONE PROFITABLE PODCAST MASTERCLASS and learn how to use your episodes as a money-generating asset. Don't miss Part 2 (EP 281) where we break down the biggest podcasting mistakes and how to avoid them before you buy that swanky microphone.
If Part 1 (EP 280) was the "should I even start a podcast?" conversation, this is where we map out what it's going to take to succeed and monetize - without burning out.Still deciding if podcasting is the right move or the right time? This episode gives you the checklist most people skip before they ever hit record.In Part 2 of my live coaching session with Anita, we wrap up our conversation by getting into the common traps and costly distractions most new podcasters fall into. (Spoiler: It's not about your mic.)I walk through:What to focus on before your first recording ever goes liveHow to think about your ideal listener when planning episodesWhat matters most in the early stages and what you can ignoreWhy a podcast without a clear business purpose is wasted effortWhy podcasting can feel lonely—and how to build community around itAnita said something I loved:“Podcasting could be a great addition… People can actually get a sense of your energy before they ever book a session.”Exactly. Your podcast can scale when you say yes to podcasting with intention.Join THE 90-MINUTE GET-IT-DONE PROFITABLE PODCAST MASTERCLASS and learn how to use your episodes as a money-generating asset.
If you think lead generation is just about marketing spend and scripts, think again. In this episode, Peter Roth uncovers the real reason call centers outperform every other strategy in consistent pipeline growth — and how to scale it inside your business.What You'll Learn in This EpisodeWhy most companies fail with lead gen before the call even happensThe biggest mindset shifts required to build a successful internal or outsourced call centerHow to train and motivate call center staff to create qualified, high-converting appointmentsSimple systems that create predictability and accountability in the lead processWhy speed-to-lead isn't enough (and what really drives conversions)Resources & Links
In Part 2 of this episode of the HVAC Know It All Podcast, host Gary McCreadie talks with Nick F. (Nick Fergis), co-founder and CEO of Property.com, a site that connects homeowners with top-rated contractors. They go over the free and paid membership tiers for contractors, tools like Max Closer and Max Qualifier, and how Property.com helps build trust and drive quality leads. Nick shares why he started the platform, how it supports real estate agents too, and why only the best contractors are allowed in, no room for poor service or shady lead generation. Nick Fergis talks about why Property.com only lists top-rated, vetted contractors to help homeowners avoid poor service. He explains their free and paid plans, where tools like Max Closer and Max Qualifier help contractors get leads and show their work. Nick also shares how real estate agents will soon use the platform to share trusted pros with new homeowners. Gary talks about how many lead services today feel random and low-quality. They agree that trust, clear info, and proven work matter most when choosing the right people for the job. Nick explains that Property.com helps homeowners find top local pros by listing only trusted and vetted contractors. He says the free plan gives you a site and certificate, but paid plans add tools like Max Closer to help close jobs and Max Qualifier to find better leads. Gary says the site feels like a real estate page, but for contractors, all in one spot. They both agree that many lead services are spammy, send bad leads, or don't know the trades. Property.com is built to fix that with tools and trust that help both sides. Expect to Learn: Why Property.com only lists top-rated, vetted contractors. How free and paid plans help pros get leads and build trust. What tools like Max Closer and Max Qualifier do for you. Why real estate agents will share their Rolodex with new owners. How this platform beat random lead services and bad results. Episode Highlights: [00:00] - Introduction to Part 02 with Nick Fergis [00:52] - Property.com Membership Plans and Lead Tools [05:53] - Property.com offers trusted pros vs. random online searches [07:46] - Strict vetting and limited contractor spots [10:22] - Real estate agents and digital Rolodex use [13:50] - The Problem with Spammy Lead Services & Low-Quality Contractors Get your free HVAC pro webpage at https://landing-pages.property.com/mccreadie1 - Join top-rated contractors today! This Episode is Kindly Sponsored by: Master: https://www.master.ca/ Cintas: https://www.cintas.com/ Supply House: https://www.supplyhouse.com/ Cool Air Products: https://www.coolairproducts.net/ Follow the Guest Nick Fergis on: LinkedIn: https://www.linkedin.com/in/nickfergis/ Property.com: https://www.linkedin.com/company/property/ Follow the Host: LinkedIn: https://www.linkedin.com/in/gary-mccreadie-38217a77/ Website: https://www.hvacknowitall.com Facebook: https://www.facebook.com/people/HVAC-Know-It-All-2/61569643061429/ Instagram: https://www.instagram.com/hvacknowitall1/
This is the AI generated discussion of my post: We Have It Ass-backwards, Lead Gen Is Your Least Important Priority! It's outstanding! Enjoy. Here is the link to the original post: https://partnersinexcellenceblog.com/we-have-it-ass-backwards-lead-gen-is-your-least-important-priority/
Have you ever followed expert advice to the letter… only to feel more off-track than ever? If you've been trying to “market smarter” and follow all the right strategies—but something just isn't clicking—this episode is for you. I grabbed my voice recorder on my morning walk (recorded right from the Mallorca countryside) to reveal how I broke my own lead gen strategy… and the powerful steps that fixed it fast. In this episode you will: Find out what happened when I followed expert advice—and how it nearly derailed things. Discover the hidden cost of trying to “market smarter”—and why your energy might be more powerful than your strategy. Learn the subtle mindset shift that helped me go from podcast pitch rejections to a fully booked guest lineup in one month. Press play now to shift from “Why isn't this working?” to your own unstoppable uncommon way. Resources Mentioned: Clarity Accelerator: Schedule a call with Jenna about joining the Clarity Accelerator--the same mastermind that we talk about in this episode--to unlock your inner genius, streamline your strategies and offers, and dial in the mindset that lets you work smarter, not harder. https://www.theuncommonway.com/schedule Find Jenna on Instagram: https://www.instagram.com/theuncommonway/ This podcast dives into the potential of balancing a business and life without sacrificing revenue or impact. It helps women business owners and mompreneurs overcome overwhelm, decision fatigue, and the guilt of working less and stepping away from hustle culture while increasing leadership, strategic decision making, alignment and delegation / team building. Learn to build powerful habits and mindset, embrace smarter and higher vibration work methods, and master time management by streamlining tasks, implementing business systems, and even prioritizing self-care. We explore efficiency and energetics, productivity and filling your cup, automation and where to personalize your efforts … all to reduce overworking, and finally take time off—without the fear or shame—whether that is with high-ticket offers, scalable offers, or passive income. Say goodbye to imposter syndrome and people pleasing while running a small business: It's time to shift your mindset, reclaim your work-life balance, and thrive!
Think LinkedIn is just for job hunting? Think again. In this episode, Carly flips the script and interviews Joe about one of the most underrated lead gen tools for solopreneurs: LinkedIn Sales Navigator. They pull back the curtain on exactly how they use it to fill their events, build real relationships, and grow their network—without ever sounding salesy. If you've been hesitant about spending money on a tool like this, Joe's breakdown might just change your mind.Being a solopreneur is awesome but it's not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr Intro gives you free education, community, and tools to build a thriving one-person business. So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out LifeStarr Intro!Access Lifestarr Intro
In this episode of the Growth Now Movement, I sit down with Chris Baden, entrepreneur, father of three, and the founder behind FlowChat—a game-changing tool for organic lead generation on social media. We dive deep into his journey of balancing homeschooling, parenting, and building businesses, all while staying connected to what truly matters: family and purpose. Chris opens up about the early responsibilities that shaped his entrepreneurial mindset, the importance of being present with his kids, and how he manages the daily challenges of homeschooling and parenting alongside scaling companies. We then explore the founding story of FlowChat, a platform designed to help entrepreneurs organically generate and nurture high-quality leads on Facebook, Instagram, and LinkedIn. Chris explains why focusing on relationship-building instead of aggressive selling makes all the difference, how FlowChat detects lead "signals," and how it seamlessly blends automated outreach with genuine human connection. With impressive traction and over $3 million in revenue from a bootstrapped start, FlowChat is reshaping how businesses approach inbound and outbound messaging. What You'll Learn: How Chris juggles life as a husband, dad, and homeschooling entrepreneur The mindset built from early responsibility and challenge Staying intentional and present with family while growing multiple ventures The origin and mission of FlowChat, and why it's changing lead generation The secret behind successful DMs: focus on engagement, not just selling How to scale messaging through automation without losing authenticity A real-life story of bootstrapped SaaS success, growing to multi-million-dollar sales Chris's daily routines, approach to growth, and definition of success Why This Matters: Learn how to balance business growth with intentional parenting Discover how authentic, signal-based outreach can drive real lead growth Explore how to automate DMs effectively while keeping the human touch Get inspired by a founder building legacies in both family and entrepreneurship
Invité : Ludovic Frit - Consultant spécialisé dans les social ads, co-fondateur Collectif ParetoDans cet épisode de Marketing B2B, je discute avec Ludovic Frit, consultant freelance en social Ads. Nous explorons la génération de leads sur Facebook et Instagram, en examinant comment ces plateformes peuvent bénéficier aux entreprises B2B (et B2C). Ludovic partage son expertise sur le ciblage, mettant en lumière l'évolution de l'intelligence artificielle de Meta et l'importance de la qualité publicitaire. Nous discutons des budgets publicitaires, de la fréquence des annonces, ainsi que des différences entre les formulaires Facebook et les pages de destination. Ludovic souligne la nécessité d'adopter une approche stratégique combinant plusieurs leviers pour optimiser les performances des campagnes. Enfin, il évoque l'évolution du marketing digital et l'importance de s'adapter aux nouvelles tendances.Au menu de cette conversation entre Ludovic et Mony :0:03 Introduction au Podcast Marketing B2B3:51 Ciblage sur Meta et ses particularités6:55 Budgets et audience en publicité10:53 Stratégies de retargeting en lead generation16:49 Webinaires comme outils de conversion18:46 Facebook Forms vs Landing Pages24:18 Importance du suivi des conversions31:46 Conclusion et informations de contactRéférences :LinkedIn de Ludovic https://www.linkedin.com/in/ludovic-frit/Profil malt:https://www.malt.fr/profile/ludovicfrit – ⚡ Connecte-toi à Mony ici.Je suis Mony Chhim et je suis freelance LinkedIn Ads pour entreprises B2B (45+ clients accélérés)
In today's episode, learn how to close real estate deals without relying on banks, your own cash, or worrying about your credit score. Matt shares their personal experience of closing multiple deals using creative financing methods such as seller financing and partnering with private clients. By focusing on the terms rather than the price, you can structure deals that generate positive cash flow even when paying more than market value. The episode explains the basics of creative financing, how to create win-win situations for both buyers and sellers, and provides actionable insights on identifying and leveraging opportunities that traditional investors often miss. Additional resources are offered in a downloadable document to help you turn rejections into successful deals. BUT BEFORE THAT, hear which 3 Lead Gen hacks made Matt rich! Useful links: https://www.notion.so/The-3-Property-Escape-Plan-220315cb4ef9809e9febe64c81d51f71 Learn more about your ad choices. Visit megaphone.fm/adchoices
Chris Shihadeh, born and raised in Scottsdale, Arizona, is a successful businessman and the founder of several profitable companies, including a marketing agency, sales contact centers, and online retail businesses. He is a graduate of California State University, Fullerton. Currently, Mr. Shihadeh is the President of Skylab Digital, a leading company in digital marketing and lead generation. His team specializes in creating internal advertisements on popular platforms such as Facebook, YouTube, Google, and TikTok. These efforts generate hundreds of daily calls for their clients. A proven entrepreneur, he leads his team of media buying experts at Skylab Digital to specialize in lead generation for the Medicare and insurance industries. They currently produce over 7,500 inbound calls for many of the largest insurance companies in the nation. Mr. Shihadeh has been featured on the Affiliate Marketing Show and has earned recognition on the Inc. 5000 list. His company, Skylab Digital, was also nominated for Pay-Per-Call Company of the Year, showcasing his significant expertise and impact in the performance marketing field. He is known for combining data-driven strategies with creative approaches to achieve measurable results for his clients. For More Info: https://skylabdigital.com/ chris@skylabdigital.com
This week, we take a break from technical tax and dive into a question that Steven gets all the time: "How do I use tax topics to get new clients?". Joining Steven to cover this topic is Hilary Gale, founder of Moneta Copy, a marketing agency focused on helping financial advisors. Steven and Hilary discuss how their own marketing efforts produce results and give tangible suggestions that advisors can put into practice to accelerate growth and get stuff done in the real world.
LinkedIn Lead Gen Ads Praxis-Vorlagen gratis? ➔ Hier laden: https://xhauer.com/downloads-podcast WEBINAR "Die 3 Schritte zur vollen Pipeline durch LinkedIn" ➔ Hier anmelden: https://xhauer.com/webinar-podLerne, wie du mit ChatGPT und KI smarte LinkedIn Lead Generation Ads erstellst, die keine generischen Texte liefern, sondern hochwertige Leads bringen – zu einem Preis weit unter Marktstandard. Du erfährst konkrete Creative-Formate, siehst Best Practices und wirst deinen Funnel so aufbauen können, dass du ab sofort gezielt die richtigen Kontakte für eure Geschäftsanbahnung gewinnst.Wenn du neu auf meinem Kanal bist:Mein Name ist Michael Asshauer. Ich bin Gründer und Geschäftsführer von XHAUER. Mein Team und ich helfen jeden Tag Anbietern im komplexen und technischen B2B, ihre Pipeline mit guten Verkaufsgelegenheiten zu füllen. Durch eine systematische Kombination aus Performance- und Content-Marketing. Ganz ohne Bunte-Bildchen-Marketing, sondern datengetrieben nach dem Grundsatz “Do more of what works”.Ein paar Fakten für dich, wie ich hierher gekommen bin und welche Reise ich auf diesem Kanal dokumentiere:25 Jahre: Gründung meines ersten Technologie-Unternehmens Familonet25 Jahre: Abschluss meiner Studiengänge Volkswirtschaftslehre, Betriebswirtschaftslehre und International Business (Hamburg & Melbourne)28 Jahre: Ausgründung unserer B2B-Software-Entwicklungsagentur onbyrd 30 Jahre: Übernahme unserer Unternehmen durch den Daimler-Konzern (heute Mercedes-Benz Group AG)31 Jahre: Gründung meiner Business-Content-Plattform “Machen!”32 Jahre: Gründung meines Performance-Recruiting-Unternehmens Talentmagnet (und anschließender Verkauf)34 Jahre: Gründung unserer B2B-Marketing-Agentur & Beratung XHAUER, gemeinsam mit Paula.Heute: Paula, unser Team und ich sind auf dem Weg, eine der besten B2B-Agenturen & Beratungen weltweit aufzubauen.Auf diesem Kanal teile ich alle Erkenntnisse, Learnings und Best Practices aus Tausenden Kampagnen offen mit dir, sodass du sie für euer Marketing anwenden kannst.Für B2B-Marketing, das die Pipeline füllt.Dein Michael Hosted on Acast. See acast.com/privacy for more information.
Version Eight | Digital Marketing Tips and Strategies For SME's
Discover how AI can transform your lead generation by automating responses, qualifying prospects, and booking meetings 24/7. You'll learn why speed-to-lead is critical, and how conversational bots on your website, social DMs, or WhatsApp can boost engagement and conversion rates. See real-world examples of end-to-end quoting, calendar integration, and custom GPTs that churn out on-brand marketing content instantly. Plus, explore AI-powered creative tools for UGC videos and ad assets that save costs and keep you competitive.
WARNING: This wake-up call may cause you to stop and audit your entire website right now! In this powerhouse episode, Steve Pailthorpe, digital marketing strategist and founder of Iconic Digital, returns with some of the most insanely valuable insights we've ever captured. There's a reason we've brought him back three times. This time? He breaks down why your leads are drying up, why your website might be killing conversions, and what marketing actually looks like in 2025.Think your funnel is working? Think again.From AI-powered SEO to converting cold traffic into real revenue, Steve dives deep into:- Why 74% of websites aren't built to convert—and how to fix yours- The new rules of Search Everywhere Optimization (Google is just the start)- How to land Position Zero and dominate AI search results- The real math behind paid ad ROI and why most businesses quit too early- Building stackable offers that actually get leads to convert- The secret power of AnswerThePublic, persona targeting, and structured data- Why your content must be entertaining, educational, and informational to drive engagementAnd yes, we also cover:- Funnels vs the content whirlwind- The £1,000 per customer rule- How to stop attracting SLEEDs (yes, the bad kind of leads)- Why email marketing isn't dead—it's your most powerful toolWhether you're a business owner, marketing manager, MD, or sales director—this is your blueprint for turning a marketing mess into a lead-gen machine.
In this Q&A episode, Alex (@AlexHormozi) answers real questions from business owners about pricing high-ticket offers, balancing brand-building with monetization, and optimizing what happens after someone says “yes.”Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you'll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.Wanna scale your business? Click here.Follow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | AcquisitionMentioned in this episode:Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap
Get Our New "Stay Delusional" Merch now: https://bit.ly/StayDelusionalTwoClick the link https://your.omnisend.com/19O976 to sign up for a free account and get 30% off for your first 3 months!Check out Notion, the best AI tool for work, right now at https://notion.com/calumjohnsonGet a free Sample Pack of LMNT's most popular drink mix flavors with any purchase at https://DrinkLMNT.com/calumjohnsonFollow Us!https://www.instagram.com/calumjohnson1/https://x.com/calum_johnson9Patrick Dang: @patrickdang Timestamps00:00 Intro04:14 “Content is not fun if you're not making money”06:19 Patrick's BREAKING POINT: "I had $200 left, no job, total failure"08:46 The *one insight* that changed everything10:39 How he made $1K in 30 days (after 12 months of trying)14:10 This is what kept him going when *everyone else quit*17:41 Proof that you DON'T need a big audience to make money19:18 The 3-step framework for building a profitable personal brand (2025 + beyond)21:12 Why AI is the CHEAT CODE in 2025 (the real use case)24:34 Most people are using ChatGPT *WRONG* (do this instead)27:25 Live demo: how to use ChatGPT to find your perfect business idea31:40 AI as your coach: how to test and improve your niche FAST34:55 Patrick builds a business idea + grand slam offer in real-time on Chat GPT43:17 The truth about online business models (pick the one that fits YOU)54:39 Create vs. Sell — the NEW personal brand approach!!58:21 Lead Gen 101: how to get your first high-ticket client in 14 days1:03:20 How to build a client-getting funnel (even with 0 followers)1:06:50 3 secrets to make people care about your content1:10:40 Patrick's “storytelling system” to get fans, not just views1:14:42 Why YOU are the niche (and how to stand out instantly)1:19:33 Dark Psychology of Sales: The Pain-Dream Gap1:24:11 How to raise your prices without losing sales1:28:45 This 1 belief is what holds most creators back1:32:10 What life feels like after you build a successful personal brand1:40:20 – How to go from stuck to confident: Rewiring your mindset for sales1:49:13 – This is the key reframe for getting better at salesAbout the GuestPatrick Dang built a profitable personal brand from scratch after quitting his tech sales job and hitting rock bottom. With over 300K YouTube subscribers and building a life of financial freedom in online sales, he now teaches everyday people how to turn their knowledge into income. In this complete masterclass, he breaks down his 3-step framework for building a multi-six figure personal brand in 2025 (in just 60 days!), how to use Chat GPT to accelerate every step, and the dark psychology of making your first sale. If you're stuck in your job or business and want to build your own path to freedom in this new era of AI, this is the episode to watch.
Chris Erler was co-founder and COO of ComX, a sales pipeline generation for mid-market B2B companies in Germany and Europe. Chris and two other founders started the company in 2018 to conduct turnkey modern digital marketing and lead generation solutions for traditional German companies. As a tech-enabled service that combines technology, data, and people-powered solutions, ComX delivers proven results through subscription and outcome-based pricing. They grew quickly to approximately $20 million in revenue in four years before being acquired by the private equity firm FLEX Capital. In this episode, Chris talks about: Growing a team of 70 employees in South Africa Starting in Germany with mid-market companies The challenges of debt financing of private equity buyouts Quote from Chris Erler, cofounder of ComX “99% of the time, I ask the founder, Why are you raising money from investors that early? I'm very pushy on that one because I know the freedom that you can create when building a bootstrapped business. “For me, raising money from investors and giving away shares very early means you're not focusing on customers, but rather focusing on collecting capital to build the product without having it validated too early. I just share our bootstrapped story with ComX which I believe works well. “That's why I'm a big fan of your podcasts. There's a huge education needed, especially in Europe. People need to be educated on how to found properly. Of course, it can go well, but the chances that something f***'s up are much higher. And then young people are in a very bad situation.” Links Chris Erler on LinkedIn ComX on LinkedIn ComX website FLEX Capital website The Practical Founders Podcast Tune into the Practical Founders Podcast for weekly in-depth interviews with founders who have built valuable software companies without big funding. Subscribe to the Practical Founders Podcast using your favorite podcast app or view on our YouTube channel. Get the weekly Practical Founders newsletter and podcast updates at practicalfounders.com.
What Lead Flow Looks like Today - #243 In this episode, we dive headfirst into one of the most critical topics in real estate investing: lead flow. Whether you're focused on commercial, multifamily, single‑family, or sub‑$200K homes, thriving in today's market demands having a marketing machine that consistently feeds you opportunities.
Rich talks Identity at Tony Hoty's Lead Gen Expo 2025
What if your podcast became your best sales tool? In this episode of StrategyCast, learn how to turn listeners into loyal buyers, build real trust, and design a show your sales team will love. Get ready to boost ROI and become unforgettable in your B2B niche!And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==04:39 "Building a Sales Training Empire"09:24 Dialogue Fosters Strong Relationships13:07 "Podcast Host Longevity Concerns"14:24 "Brand Evangelists as Podcast Hosts"17:11 Podcast Guest Strategy Explained21:23 People-First Marketing Shift25:53 "LinkedIn Strategy Group Launch"28:52 "Join Our Free Community Resources"32:43 Aligning Sales Content Strategies34:55 "Client Testimonial and Content Strategy"37:02 Bi-Monthly & Seasonal Strategy41:19 Consistent Content Sharing Strategies==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast==Leave a Review==Hey there, StrategyCast fans!If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!
Episode Summary: In this high-octane episode, John Kitchens, Jay Kinder, and Al Stasek are joined by Brent Gove, for a powerhouse conversation that throws it back to the early days, unpacks the current state of real estate, and challenges every agent to rise up. From legendary stories of 2010 open house energy to the hard truths about today's market correction, this episode is a wake-up call to get in the right rooms, master lead generation, and paddle for the wave that's building now. Brent Gove delivers pure fire—talking about energy, vision, and how frustration is the real precursor to breakthrough. You'll hear raw truths, real stats, and timeless principles that apply whether you're struggling to survive or ready to dominate. Key Takeaways: Success Leaves Clues: The secret to breaking through isn't a secret—it's getting in the room with people playing bigger than you and doing what they do until it works. The Force of Average Is Real: Every time you commit to a higher level, the universe tests you. Expect resistance. Push anyway. That's how transformation happens. Lead Gen or Die: The #1 skill in real estate—bar none—is lead generation. If you're not mastering it, you're not going to make it through this market. Big Goals Drive Big Growth: Brent shares how setting a goal to close 30 homes in a month—when he'd never done more than 7—led to him doubling his personal record. Real Market Talk: 77% of LOs didn't renew last year. Most agents are struggling. But the pruning is creating massive opportunity for those willing to step up now. Events and Energy Matter: The biggest shifts come when you're around high-energy, high-belief people. From Build to Cabo to Cleveland—you need to show up. Resources & Links: Cabo25.com – Get your tickets before it sells out! JohnKitchens.coach – Resources and coaching to help you scale HoneyBadgerNation.com – Gear, recognition, and agent growth community “Frustration is the precursor to breakthrough. If you're frustrated right now, you're ready.” – Brent Gove Connect with Us: Instagram: @johnkitchenscoach LinkedIn: @johnkitchenscoach Facebook: @johnkitchenscoach If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time!
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Matt Tillman, founder of Tillman Consulting Group, to unpack the evolution of lead generation and the critical role of data in modern marketing. With over 25 years of experience, Matt traces the journey from printing leads on paper to leveraging verified data that transforms leads into qualified prospects. Matt explains how today's marketers can use data not just to find consumers—but to better understand them. By shifting from “call to understand” to “understand, then call,” businesses are creating more relevant conversations and driving higher conversion rates. He also shares real-world tactics from his LeadsCon presentation on operationalizing data to improve sales performance. The views, thoughts, and opinions expressed are those of the speaker and do not necessarily represent the views, thoughts, and opinions of Verisk Marketing Solutions or Verisk Analytics. The material and information presented here is for general information purposes only. This podcast is not intended to replace legal or other professional advice. The Lead Intelligence, Inc. (dba Verisk Marketing Solutions) and Verisk Analytics LLC names and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, or service. VERISK MARKETING SOLUTIONS DISCLAIMS ALL LIABILITY ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.
CarrotCast | Freedom, Flexibility, Finance & Impact for Real Estate Investors
After managing over $50 million in marketing spend, Mike Hambright reveals the strategies that are driving lead generation success in 2025. Discover why consistency in lead gen is crucial, how inbound channels like SEO and direct mail yield higher ROI, and why cutting marketing budgets can lead to long-term setbacks. Mike emphasizes the importance of targeting distressed sellers and shares how tools like Investor Machine leverage AI and predictive analytics to identify motivated leads. He also discusses the significance of maintaining consistent NAP (Name, Address, Phone number) across online profiles for SEO benefits. Drawing inspiration from the book Who Not How, Mike underscores the value of building the right team to scale your business effectively. For real estate investors aiming to optimize their marketing strategies and achieve sustainable growth, this episode offers actionable insights. Explore more at Investor Fuel. --------------------- Mentioned in This Episode: Investor Fuel A mastermind community for real estate investors seeking growth and scalability. Investor Machine A full-service lead generation platform utilizing AI and predictive analytics to identify motivated sellers. Who Not How by Dan Sullivan and Dr. Benjamin Hardy A book emphasizing the importance of collaboration and finding the right people to achieve business goals. --------------------- Key Quotes: - “If you don't have marketing and you don't have lead gen, you don't have a business.” - “Consistency is what's important. The last thing you should ever cut is lead gen.” - “Inbound lead generation typically has a 200-300% higher return on investment.” - “Mail tends to be the highest profit deals because you can highly target who you send to.” - “SEO leads are even better than pay-per-click because they've come to your site and raised their hand.” - “The best list is mailing to the leads you've already generated.” --------------------- Chapters: 00:00 – Intro 00:10 -- The Hidden Cost of Cutting Lead Gen 02:00 – SEO Basics: Importance of NAP Consistency 03:10 – The Necessity of Consistent Marketing Efforts 05:55 – Addressing Budget Cuts in Marketing 07:19 – Determining Effective Marketing Spend 11:33 – Comparing Inbound vs. Outbound Lead Generation 14:22 – Evaluating Profit per Deal Across Channels 17:13 – The Pitfalls of Inconsistent Marketing 20:13 – Retargeting: Staying Top of Mind with Leads 24:39 – Strategies to Lower Marketing Costs --------------------- ➨Our Evergreen Marketing Podcast: https://link.chtbl.com/gkGhAnYN ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.com/choose-demo/ --------------------- About Us: At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Behind every growth focused property management business is someone working tirelessly to build trust, generate leads, and convert prospects into long term clients.Growing your rent roll isn't about one secret trick. It's about showing up on the phones, in the follow ups, and with a message that speaks to the pain points property investors are feeling right now. Whether you're a property manager who's wearing all the hats or a full time BDM looking to sharpen your process this episode is packed with insights and practical tools that can help you grow your rent roll with confidence.I chat with Natasha Angelski who is the Team Leader of Business Development at Property Management Partners, supporting clients across Australia with expert guidance and service. With over 15 years in real estate, Natasha is known for growing rent rolls organically, building strong client relationships, and mentoring high-performing teams. Her experience spans residential, commercial, and rural property management, and she brings a practical, results driven approach to every aspect of her work.Natasha shares what it's like to go from managing properties to growing the business where success comes from good communication, regular follow up, and knowing the agency inside out.“ Every business has a different style, so it's very important to speak to the director, speak to the team, understand their style, and understand what they have to offer. You need to know their fees, what kind of promotions there are to offer - understanding the business is key.” -Natasha AngeleskiWe explore:The biggest challenges and wins Natasha faced moving from Property Manager to BDMHow Natasha builds trust with leads across different states and marketsWhy research and understanding your agency's value is key to conversionsThe truth about cold calling and how to make it work without sounding salesyTips for staying consistent with follow ups and building long term trustCreative ways to add value during the nurture phaseWhy offers and timing matter during conversionHow to use existing client data to find hidden leadsTools to help you write cold call scripts and value propositions in minutesKylie's Resources:Property Management Growth School: https://courses.thatpropertymum.com.au/TPM-BDMSchool Digital Marketing School: https://courses.thatpropertymum.com.au/digitalschool That Property Mum Courses: https://www.thatpropertymum.com.au/courses/ The PM Accelerate Membership: https://courses.thatpropertymum.com.au/accelerate Book a Strategy Call with Kylie: https://calendly.com/kylie-tpm/coaching-call Kolmeo: https://kolmeo.com/ Sensor Global: https://sensorinsure.com/ https://sensorglobal.com/ HD&U Sales Bundle:
Invité : Alexandre Falck, Consultant SEA, fondateur de l'agence Le Mage du SEA.Dans cet épisode, je reçois Alexandre Falck, expert en Google Ads, pour examiner les spécificités du marketing B2B. Il partage cinq conseils essentiels pour optimiser l'utilisation de Google Ads dans ce contexte. Nous abordons la distinction entre la qualité et la volumétrie des leads, ainsi que l'importance d'une segmentation précise des audiences à l'aide de données first party. Alexandre met également en garde contre les erreurs de ciblage géographique et souligne les récentes mises à jour de Google Ads, comme l'ajout de titres multiples. Enfin, il discute de l'utilisation de Microsoft Ads comme opportunité supplémentaire pour atteindre des segments démographiques spécifiques, suggérant une répartition budgétaire équilibrée entre les deux plateformes.Au menu de cette conversation entre Alexandre et Mony :0:12 Introduction 0:37 Les Défis de Google Ads en B2B10:44 Stratégies de Suivi et Qualité des Leads13:29 Optimisation des Audiences dans Google Ads18:33 Erreurs Fréquentes en Ciblage25:14 Secrets de Microsoft Ads en B2BRéférences :LinkedIn d'Alexandre:https://www.linkedin.com/in/alexandrefalck/--Site web d'Alexandre : https://www.lemagedusea.com/⚡ Connecte-toi à Mony ici.Je suis Mony Chhim et je suis freelance LinkedIn Ads pour entreprises B2B (45+ clients accélérés)
In this new weekly format, Alex Oliveira brings you the latest insights from the frontlines of digital marketing, lead generation, and tech.In this episode, you'll hear:Big news about the upcoming SCORE workshops and how they're helping small businesses growWhat tools and trends are shaping the way brands generate leadsWhy AI is evolving fast — but still needs human judgmentPowerful stats, practical tips, and ways you can stay ahead this weekWhether you're building your brand, leading a team, or scaling your marketing campaigns — this is your go-to podcast to learn what's working right now.
Josh Anderson is proof that simple systems done consistently will build massive results.In this episode, Josh breaks down the three lead gen models powering his $100M Nashville team: golden letters, agent-to-agent referrals, and a LinkedIn strategy you're probably not using (but should be).He shares how his handwritten-style golden letters generate a 3% callback rate, how his agent newsletter brings in $1M GCI annually, and why LinkedIn is the untapped source for reaching high-earning professionals in your market.Josh doesn't overcomplicate things. He builds clear systems, works them every day, and shows up with consistency—what he calls “today's currency in business.”This one's all signal, no noise. Let's dive in.Resources:Connect with Josh on LinkedInWatch: Create Superfans With Brittany Hodak | The MREA Podcast (EP.54)Order the Millionaire Real Estate Agent Playbook | Volume 2Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies. The use of generative AI is subject to limitations, including the availability and quality of the training data used to train the AI model used. Users should exercise caution and independently verify any information or output generated by the AI system utilized and should apply their own judgment and critical thinking when interpreting and utilizing the outputs of generative AI.
Tired of chasing leads and burning out on content? AI expert and multi-7-figure agency founder Billy Sticker reveals how entrepreneurs can grow faster and with less stress using practical AI tools. Discover how to automate lead gen, scale your authority, and free up your time using cutting-edge tech like chatbots, custom GPTs, and voice/video cloning platforms.What You'll Learn: 24/7 Lead Generation with AI — How tools like ChatGPT and CloseBot qualify leads, book appointments, and follow up automatically. Next-Level Content Creation — Create weekly authority-building videos using tools like ElevenLabs and HeyGen. Outcome-First AI Strategy — Why the smartest entrepreneurs focus on business "buckets" and results, not shiny tools. Whether you're raising capital, building investor relationships, or scaling operations, this episode gives you the blueprint to work smarter, not harder, with AI.Timestamps:00:00 Introducing Billy Sticker2:26 From pastor to marketer3:31 Why AI is Facebook 2.06:30 Lead Gen and chatbot technologies19:18 Must-have AI tools21:19 Avoiding misinformation in legal use23:27 Creating content without burning out32:22 Automation tools and time-saving tips36:25 Balancing AI with human touch 37:55 Practical AI implementation tips42:01 Best platforms to use daily45:49 Metrics and KPIs47:03 Personal insights and giving back47:26 Closing thoughts and contact informationVISIT OUR WEBSITEhttps://lifebridgecapital.com/Here are ways you can work with us here at Life Bridge Capital:⚡️START INVESTING TODAY: If you think that real estate syndication may be right for you, contact us today to learn more about our current investment opportunities: https://lifebridgecapital.com/investwithlbc⚡️Watch on YouTube: https://www.youtube.com/@TheRealEstateSyndicationShow
Send us a text Tired of outdated lead generation tactics that no longer deliver results? In this episode, John Natale shares the real-world strategies that top performers are using right now to generate consistent, qualified leads. No fluff—just battle-tested methods from the frontlines of real estate and entrepreneurship. Whether you're an agent, investor, or business owner, you'll walk away with actionable insights you can implement today. Discover the tools and tactics that are actually moving the needle in 2025. You'll hear how successful agents are:✅ Prospecting with intention ✅ Hosting community and sphere events that build real relationships ✅ Using direct mail—yes, even handwritten postcards and letters—to stand out ✅ Turning open houses into powerful lead magnets ✅ And building a personal brand through authentic social media contentIf you'd like to learn more about John and his mission to redesign the real estate industry, click the link here: https://natalecoaching.com/You can also book a 1:1 Coaching Discovery Call with John.Connect with John on Socials:TikTokInstagramYouTube30 Day Free Trial of Seller Leads: MyPlus LeadsLooking for a great AI CRM? Check out ZappREInterested in joining Natale Realtors? Click HereIf you'd like to learn more about John and his mission to redesign the real estate industry, click the link here: https://natalecoaching.com/You can also book a 1:1 Coaching Discovery Call with John.Connect with John on Socials:TikTokInstagramYouTube30 Day Free Trial of Seller Leads: MyPlus LeadsLooking for a great AI CRM? Check out ZappREInterested in joining Natale Realtors? Click Here If you'd like to learn more about John and his mission to redesign the real estate industry, click the link here: https://natalecoaching.com/You can also book a 1:1 Coaching Discovery Call with John.Connect with John on Socials:TikTokInstagramYouTube30 Day Free Trial of Seller Leads: MyPlus LeadsLooking for a great AI CRM? Check out ZappREInterested in joining Natale Realtors? Click Here
In this special Q&A episode of "Marketing That Works," Danielle R. Harris answers burning questions from coaches and service providers about common marketing challenges. What You'll LearnHow to diagnose whether you're facing a marketing problem or a sales problemWhy frameworks aren't "cookie-cutter" and can actually enhance personalized serviceStrategic approaches to lead generation, including private podcastsPractical advice for coaches and service providers at different business stagesWant your question featured on the next Q&A episode? Submit your questions here. Book a call to see how The Launch Hotline will help you start using the results you have to attract more clients to your 1:1 or group coaching offer. Want more Marketing That Works? Sign up for the newsletter for weekly tips and strategies.Follow on Instagram at @Danielle.R.Harris
This week's episode of Win The Hour, Win The Day Podcast interviews, Mari Smith. Feeling burned out from chasing likes, views, and followers?In this eye-opening talk, Mari Smith shares the truth about social media, why it's not working for most small business owners, and what to do instead. In this powerful episode, you'll learn:-Why posting more doesn't mean growing more.-How Facebook and Instagram keep you stuck on a content hamster wheel.-What “professional mode” on Facebook really does.-Why Mari loves Substack and how you can use it to grow your list.-The smart way to stay visible without being online all day.-How email marketing can bring you more leads than chasing reels ever could. Take a breath, step back from the noise, and finally hear a better way to grow your business online—without burnout. Win The Hour, Win The Day! www.winthehourwintheday.com Podcast: Win The Hour, Win The Day Podcast Facebook: https://www.facebook.com/winthehourwintheday/LinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast You can find Mari Smith at:Website: marismith.comFacebook: https://www.facebook.com/marisFacebook Group: Social ScoopInstagram: https://www.instagram.com/mari_smith/ Additional Resources:Virginia Kerr quitting IG & TikTok and going all in on YouTbe: https://www.youtube.com/watch?v=8VseWCYRU7UTanya Smith encouraging less social media and setting up Substack: https://www.youtube.com/watch?v=yk0O64NEhsUMy Human Design free community on Mighty Networks: https://marismithsuperstars.com/ #SocialMediaBurnout#EmailMarketingTips#KrisWard
In this episode of Coffee with Carrie, we're getting real about real estate lead generation—with a little help from Marc's bold sidewalk strategy and Carrie's data-driven MLS tips. From handwritten note cards to mining expired listings, Carrie drops 10+ lead generation tactics you can implement today. Whether you're new to the business or looking for fresh ways to follow up with past clients, this episode has practical tools and some fun stories you don't want to miss.☕ Grab your coffee and your notebook—this is your sign to show up, follow up, and stand out in your market.
Still not seeing results with your lead generation efforts? You're not alone — and the truth is, picking your strategies is just the first step. Without a written plan, your lead generation will always feel like guesswork.In this episode, I walk you through how to turn your 3 lead gen strategies into a clear, daily plan that actually builds momentum. You'll learn how to break your goals into specific tasks, time block effectively, and finally build consistency — so you can stay focused and profitable.What you'll learn: • Why most agents fail after choosing their strategies • A step-by-step example using Sphere, Social Media, and Open Houses • How to break each strategy into daily tasks you can actually followACTION STEP:Take your 3 strategies, set measurable goals, break them into daily tasks, estimate your time, and block them out in your calendar this week.RESOURCES & LINKSReady to take the guesswork out of lead generation? Download the FREE 60 Lead Gen Strategies Guide
Scaling Smarter: What Every COO Needs to Know About Lead Gen In this episode, Megan Long interviews Cindy Dodd, the powerhouse COO and cofounder of PEMA.io, an Inc. 5000 B2B appointment-setting firm. Cindy breaks down the most common lead generation mistakes, shares how to hold outsourced vendors accountable, and reveals the revenue planning process that helps her team scale with confidence. Whether you're managing a sales team, overseeing growth initiatives, or just trying to help your CEO hit ambitious targets, Cindy delivers clear, practical advice every Second-In-Command needs to hear. You'll hear all about: 02:07 – How PEMA.io helps entrepreneurial businesses 03:08 – The biggest mistake entrepreneurial companies make with lead gen 04:52 – What to do when you've been placed over sales with no sales experience 05:26 – The difference between delegation and abdication 06:00 – How to get ROI from outsourced marketing and sales partners 07:20 – How to vet lead gen vendors (hint: demand proof, not promises) 08:24 – The importance of aligning expectations with partners 09:12 – Leading vs. lagging indicators in outbound sales 10:28 – Lessons learned from client delivery and expectation management 12:11 – Why having a strong internal sales process is critical for outsourced partnerships 14:04 – What COOs should focus on to scale their business in 2025 16:12 – How to set realistic revenue goals based on data (not CEO wishes) 18:33 – Why quarterly reviews with your sales team help spot and replicate what's working 19:51 – Cindy's backstory: from Johannesburg to asset management to entrepreneurship 21:57 – The ups and downs of cofounding a business with your spouse 23:52 – Sneak peek at Cindy's expert session for Second First members 25:29 – Where to find Cindy online and get her free resources 26:14 – Free downloads: Outbound Sales Playbook & LinkedIn Guide Rate, review & follow on Apple Podcasts Click Here to Listen! OR WATCH ON YOUTUBE If you haven't already done so, follow the podcast to make sure you never miss a value-packed episode. Links mentioned in the episode: FREE Outbound Sales Playbook PEMA.io website Cindy Dodd's website The Takeover Podcast Cindy Dodd's Instagram Cindy Dodd's LinkedIn Second First Membership Second First One-on-One Coaching Second First on Instagram Second First on LinkedIn Megan Long on LinkedIn
I know that many businesses view YouTube as a powerful lead generation machine. But the truth is, if you treat YouTube solely as a lead gen tool, you'll actually stifle your channel's growth. In this video, I'll break down the real key to using YouTube for business growth - it's about building a thriving community, not just collecting leads.
Paid subscriber growth often stunts organic YouTube engagement. Nate Woodbury, CEO of Be the Hero Studios and YouTube business strategist, differentiates between ad-driven and organic channel strategies. Learn why dedicated channels for paid and organic content are essential, how disruptive ads affect conversion, and how frequent organic uploads drive comments, leads, and ad revenue.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Paid subscriber growth often stunts organic YouTube engagement. Nate Woodbury, CEO of Be the Hero Studios and YouTube business strategist, differentiates between ad-driven and organic channel strategies. Learn why dedicated channels for paid and organic content are essential, how disruptive ads affect conversion, and how frequent organic uploads drive comments, leads, and ad revenue.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, I'm sharing how to choose lead generation strategies that actually feel natural and work for YOU. If you've been putting in the work but aren't seeing the results you expected, it might be because your lead gen efforts aren't aligned with who you are. I'll walk you through a few powerful questions to help you uncover what might be missing and how you can start creating a lead gen strategy that feels good and is sustainable. Let's dig into how you can start making those authentic connections that will help you build momentum in your business!Key Takeaways:Lead Gen is About Relationships: Lead generation isn't about forced tactics or cold calls—it's about building consistent, natural relationships.Find What Works for You: There are so many ways to generate leads! You need to figure out which strategy fits your personality and strengths.Ask Yourself These Questions:What energizes you? Are you more comfortable with one-on-one conversations or group settings?What activities do you already enjoy, and how can they be incorporated into your lead gen efforts?How can your past personal or professional experiences help you connect with potential clients?Action Step: This week, take 15 minutes to journal through these questions. Get clear on where your strengths lie and how you can start aligning your lead gen strategy with what feels natural.In the next episode, we'll continue digging into lead generation, with more stories and strategies to help you get back on track and start making money! Don't miss it!
Are you getting paid - or at least generating leads - from your speaking engagements? Whether you're speaking on stages, at conferences, or to community groups, your talks can (and should!) work for you, either by bringing in leads and clients or by earning you a speaker fee. But here's what I often hear: “I don't want to make a sales pitch in my presentation.” “I'm not sure how to tell the audience what I actually do.” “I tried once, and it didn't work, so I gave up.” In this episode, I share specific strategies you can use to: Align your presentation content with your offer (without sounding pitchy) Plant “sales seeds” by sharing client examples and stories Confidently include a call to action that feels natural and helpful Use my gold-standard feedback form to generate leads you can follow up with Know what to charge and how to communicate your speaker fee Have productive, confident conversations with event organizers You'll learn practical tips you can start using in your very next presentation. This episode originally aired as episode 344 on August 28, 2023. Links: Show notes at https://www.speakingyourbrand.com/344/ Download example feedback form (no opt-in needed): https://www.dropbox.com/scl/fi/7scnmn11eqpfeh863i878/Speaking-Your-Brand-Example-Worksheet-FeedbackForm.pdf?rlkey=bmqkj2pzyjewmrg8r0smml2vu&dl=0 Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/ Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Attend our 1-day speaking workshop in Orlando: https://www.speakingyourbrand.com/workshop/ Connect on LinkedIn: https://www.linkedin.com/in/carolcox Related Podcast Episodes: Episode 290: [Coaching] Get More Leads from Your Presentations with Monica Young Episode 289: Less Free, More Paid: How to Increase Your Speaker Fees with Carol Cox Episode 288: A Framework for Creating a Signature Talk for Income and Impact with Carol Cox
In this episode, I was lucky enough to interview Bert TerHart, CEO and Founder of LeadBrain AI. Bert shares how his upbringing in a small Canadian town and the work ethic of his entrepreneurial father shaped his approach to business. From surveying frozen land with his dad on holidays to founding three companies in the tech and healthcare sectors, Bert emphasizes the importance of deep customer commitment and understanding your niche. He recounts his journey from System Modal Software to NextGen SEO, and now LeadBrain AI—each venture building on a foundation of domain knowledge and strong client relationships in the medical field.Bert explains that LeadBrain AI succeeds by cutting through the noise in the saturated lead generation and AI space through hyper-specific targeting and thoughtful application of technology. Rather than relying on generic AI-generated content, his team crafts detailed prompts to define customer profiles and tailor messaging with human oversight. He underscores that effective marketing and sustained impact stem from knowing your audience, telling a compelling story, and sticking with what you know—even when it gets boring. Hear how Bert TerHart leans into his own story and encourages entrepreneurs to do the same: care deeply about your niche, stay persistent, and build something meaningful—on this episode of The First Customer!Guest Info:LeadBrainAIhttps://leadbrain.ai/Bert TerHart's LinkedInhttps://www.linkedin.com/in/bertterhart/Connect with Jay on LinkedInhttps://www.linkedin.com/in/jayaigner/The First Customer Youtube Channelhttps://www.youtube.com/@thefirstcustomerpodcastThe First Customer podcast websitehttps://www.firstcustomerpodcast.comFollow The First Customer on LinkedInhttp://www.linkedin.com/company/the-first-customer-podcast/
If your lead gen strategy feels like it's stuck—or worse, completely broken—this video is for you. As a real estate agent, it's easy to get caught in the trap of “more leads = more business.” But here's the truth: the #1 reason most real estate lead generation strategies fail isn't volume—it's conversion.In this video, I break down the biggest mistake agents make when building a pipeline and why having a funnel without a strong middle (nurture, connection, and value) will keep you spinning your wheels. We'll cover how to shift from a short-term mindset to a sustainable strategy that builds trust, creates real conversations, and ultimately turns cold leads into raving fans.Whether you're buying leads, running ads, or focusing on organic outreach—this video will help you fix the gaps and unlock the growth you've been looking for.
Estate Professionals Mastermind - More Than A Probate Real Estate Podcast
In this video, learn powerful prospecting techniques, effective lead generation strategies, and how to master probate and estate planning to grow your real estate business. From skip tracing tips to handling foreclosure scenarios, discover insights and actionable steps from industry experts.
This week on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Mike Arce to the show. Mike is the CEO & Founder of Loud Rumor, which helps fitness studios dramatically increase membership by improving their marketing strategies through consulting. Today, Mike joins Bryan to talk about his business, lead generation marketing, implemented technology, and other implications around fitness operations. One Powerful Quote: 34:57: “If you gamble, you're just playing off feeling, but if you play the game, you do the right moves, and you live with the results.” 4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed: 3:11: Bryan opens the show with Mike talking about his work experience. 7:31: Bryan and Mike talk about technology tools, changes in business development, and defining successful marketing. 30:37: Mike shares his thoughts on understanding contextual data for your business. Bullet List of Resources: https://www.loudrumor.com/ Guest Contact Information: https://www.linkedin.com/in/mikearcelive/ https://x.com/MikeArceLive https://www.bryankorourke.com/ https://www.linkedin.com/in/bryankorourke/ http://www.fittechcouncil.org/ https://www.youtube.com/user/bko61163
Generating leads is one thing, turning them into deals is another. In this episode, Nicholas Nick, founder of Lead Mining Pros, shares his proven system for cold calling, lead qualification, and closing more deals efficiently. With years of experience in real estate lead generation, he reveals practical strategies to improve follow-up, build trust with sellers, and maximize conversions. KEY TAKEAWAYS The Hour-A-Day Investor System: How to generate leads in just one hour a day Why qualifying leads based on energy leads to better conversions A step-by-step system to build trust and close deals Follow-up strategies that keep leads engaged without annoying them How tracking KPIs can uncover weaknesses in your sales process and improve results RESOURCES/LINKS MENTIONED Get an exclusive 10% off of Lead Mining Pros services with code PARDO. Just visit AlexPardo.com/leadmining to boost your lead game today! TWEETABLES “A good offer too early is a bad offer.” - Nicholas Nick ABOUT NICHOLAS NICK Nicholas Nick is the Founder of Lead Mining Pros, a serial entrepreneur, and a real estate investor. With 14 years in the restaurant industry and experience as an executive in a national mentorship company, he has built and scaled businesses, generating over $700K in sales in his first year while managing a 24-person team. An avid traveler, Nicholas shares his adventures on social media, whether cruising on his OneWheel or hitting the road in his Winnebago. His expertise lies in streamlining processes, reducing turnover, and maximizing profitability—helping business owners grow from $0 to $750K while maintaining quality and work-life balance. Through Lead Mining Pros, he helps entrepreneurs optimize marketing, sales, and operations to overcome roadblocks and scale efficiently. CONNECT WITH NICHOLAS Website: Lead Mining Pros