Podcasts about lead gen

As a money coach, the foundational pieces are VERY important to Dalene Higgins.She supports people with their financial foundations, and when it came time to focus on her SEO foundations—she knew just who to go to!(Me! She came to me.

Rob's journey from early internet and video streaming companies to launching his fourth venture in AIHow Roister's AI Data Agents and Messaging Agents work together to book qualified meetings for sales teamsWhy human intervention remains non-negotiable — and why "authenticity is the new currency"The industries Roister is targeting (SaaS, manufacturing, financial services) and what a typical 30-day trial looks likeHow Roister is helping oil & gas and mining companies extract buying signals from public Annual General ReportsWhat we're getting right — and wrong — about AI

In this episode, Eric talks with Michael Bakaic of Iceberg Cyber about practical ways to generate more business—whether you're an MSP or any service company.They break down how to:Use lead magnets that actually start sales conversationsTurn in-person events into a steady stream of opportunitiesMove beyond referrals and build a repeatable lead engineGet over the fear of rejection and the myth that “great products sell themselves”If you're serious about filling your pipeline and winning more clients, this one's for you.For even more on cybersecurity, startups, MSPs, and entrepreneurship, join Michael on the Cyber Confidential podcast.

In this episode of The Schmidt List, host Kurt Schmidt interviews Amber, owner of a successful lead generation agency, to dive into the perfect blend of art and science in digital marketing. Amber shares her journey from building e-commerce websites in the '90s to helping businesses grow online, especially during the challenges of 2020.They cover essential topics like the importance of SEO for lead generation, the role of AI in creating web content, and how to craft an authentic brand voice. Amber explains why creative user experiences and genuine storytelling are the keys to standing out in today's competitive digital marketing space. She also discusses the pitfalls of cookie-cutter AI content, quick-fix marketing tools, and why aligning your messaging with your business goals leads to real conversions—not just more traffic.This episode is packed with practical advice for small business owners, marketing professionals, and agency leaders. Learn how to build trust, boost your online visibility, and create a unique value proposition that resonates with your audience. Tune in to discover proven digital marketing strategies, SEO tips, and how to use your brand story as the ultimate marketing tool for 2026 and beyond.If you're looking to generate leads, grow your online presence, and create lasting connections with your customers, this episode is a must-listen!Visit schmidtconsulting.group for more show info.Become a supporter of this podcast: https://www.spreaker.com/podcast/schmidt-list-business-insights--2664825/support.

Lead Gen Praxis-Vorlagen gratis? ➔ Hier laden: https://xhauer.com/downloads-podcast WORKSHOP "Volle Leads-Pipeline durch virtuelle KI-Marketing-Mitarbeiter in ChatGPT & LinkedIn" ➔ Hier ansehen: https://xhauer.com/workshop-pod Zur KI-Marketing-Team Community ➔ Mit trainierten ChatGPT-Assistenten zur vollen Pipeline: https://xhauer.com/kiIn dieser Folge bist du live bei 2 Live-Mentoring-Calls dabei: Alex aus dem Maschinenbau zeige ich, wie er mit strategischem CRM-Aufbau vor Produktlaunches und Messen seine Pipeline planbar füllt. Während ich Antje, Führungscoach für KMU-Inhaber, die LinkedIn Thought Leader-Strategie empfehle: Thought Leader Ads plus Messaging Ads an Leute, die ihren Content schon konsumiert haben. Praxisnahe Strategien für zwei komplett unterschiedliche B2B-Situationen.Wenn du neu auf meinem Kanal bist:Mein Name ist Michael Asshauer. Ich bin Gründer und Geschäftsführer von XHAUER. Mein Team und ich helfen jeden Tag Anbietern im komplexen und technischen B2B, ihre Pipeline mit guten Verkaufsgelegenheiten zu füllen. Durch eine systematische Kombination aus Performance- und Content-Marketing. Ganz ohne Bunte-Bildchen-Marketing, sondern datengetrieben nach dem Grundsatz “Do more of what works”.Ein paar Fakten für dich, wie ich hierher gekommen bin und welche Reise ich auf diesem Kanal dokumentiere:25 Jahre: Gründung meines ersten Technologie-Unternehmens Familonet25 Jahre: Abschluss meiner Studiengänge Volkswirtschaftslehre, Betriebswirtschaftslehre und International Business (Hamburg & Melbourne)28 Jahre: Ausgründung unserer B2B-Software-Entwicklungsagentur onbyrd 30 Jahre: Übernahme unserer Unternehmen durch den Daimler-Konzern (heute Mercedes-Benz Group AG)31 Jahre: Gründung meiner Business-Content-Plattform “Machen!”32 Jahre: Gründung meines Performance-Recruiting-Unternehmens Talentmagnet (und anschließender Verkauf)34 Jahre: Gründung unserer B2B-Marketing-Agentur & Beratung XHAUER, gemeinsam mit Paula.Heute: Paula, unser Team und ich sind auf dem Weg, eine der besten B2B-Agenturen & Beratungen weltweit aufzubauen.Auf diesem Kanal teile ich alle Erkenntnisse, Learnings und Best Practices aus Tausenden Kampagnen offen mit dir, sodass du sie für euer Marketing anwenden kannst.Für B2B-Marketing, das die Pipeline füllt.Dein Michael Hosted on Acast. See acast.com/privacy for more information.

This is the audio from our video on The Best Way to Use Voicemail Messages in Sales. Watch the video here https://youtu.be/5lod5XOH7Nk?si=st3Fren4HJJc-ol3

In der neusten Folge vom OMT-Podcast wird sehr klar, wie stark Meta mit dem Andromeda Update die Creative Logik verändert hat – und warum Online Marketer:innen ihre Herangehensweise komplett neu denken müssen. Mario Jung (OMT GmbH) und Larissa Lammering (Wonderland Consulting GmbH) sprechen darüber, dass Creative Testing nicht mehr über kleine Variationen funktioniert, sondern über echte Vielfalt. Meta erkennt Zielgruppen inzwischen über Creative Signale statt über Targeting, was bedeutet, dass Deine Creatives strategischer, differenzierter und Persona spezifischer werden müssen. Besonders spannend ist Larissas Hinweis, dass viele Accounts heute an denselben Symptomen leiden: ein Creative bekommt die gesamte Reichweite, CPAs steigen und Interessen Targeting verliert massiv an Bedeutung. Im Gespräch wird deutlich, dass das Update zwar herausfordernd ist, aber auch eine große Chance bietet. Unternehmen, die ihre Personas wirklich kennen, profitieren jetzt stärker denn je. Larissa erklärt, dass Creative Diversität nicht bedeutet, hunderte Varianten zu bauen, sondern 5–10 komplett unterschiedliche Creative Ansätze, die verschiedene Formate, Messages und Pain Points abdecken. Gleichzeitig warnt sie davor, alte Muster weiterzuführen: generische Produktbilder, leichte Farbvariationen oder reine Rabatt Ads funktionieren nicht mehr, weil Meta sie als „zu ähnlich“ einstuft und kaum Reichweite verteilt. Entscheidend ist, dass Creatives klar zeigen, für wen sie gedacht sind und welchen Kontext sie bedienen. Die wichtigsten Learnings aus der Folge: • Ähnliche Creatives werden als EIN Creative gewertet – Vielfalt ist Pflicht. • 5–10 komplett unterschiedliche Creative Ansätze performen besser als 50 Varianten desselben Motivs. • Persona spezifische Messages sind wichtiger als Targeting Einstellungen. • Interessen Targeting verliert an Bedeutung, Creative Signale gewinnen. • Generische Produkt oder Rabatt Ads funktionieren schlechter als kontextstarke, problemorientierte Creatives. • Meta matcht Creatives und Zielgruppen automatisch, wenn genug Differenzierung vorhanden ist. • Konsolidierte Setups schlagen überdiversifizierte Kampagnenstrukturen. Wenn Du tiefer verstehen möchtest, wie Du Deine Creative Strategie nach Andromeda neu aufstellst und welche Fehler Du sofort abstellen solltest, dann hör unbedingt in die komplette Podcast Folge rein – sie liefert Dir genau die Insights, die Du jetzt brauchst.

Today's episode is a real estate conversation with one of the most impressive young agents in the business. Cooper Murphy is 23 years old and closed 58 deals in his first full year as a real estate agent in 2025 — in a market where most people say it's “too hard to sell.” We break down exactly how he did it. We discuss what real work looks like day-to-day, why intention matters more than scripts, and how creating real value is the fastest way to build referrals and momentum. Cooper walks through his daily schedule, how many hours he's actually working, how he structures his calls and follow-ups, and why consistency beats talent every time. We also get into:Why networking works when it's done with the right intentionHow one great deal can turn into 10–15 moreThe difference between buyers and listings and where Cooper focused earlyWhy working with people your own age can compound long-termHow to think about lifetime client value instead of quick winsCreative financing and subject-to strategies and why they matter in this marketHow to analyze worst-case scenarios so you don't over-leverageWhy content and deal-sharing builds trust faster than traditional marketingThis episode is a blueprint for young agents, new agents, and anyone who wants to build a real estate business that compounds instead of burns out.

What if you could turn AI into your top-performing sales rep?In today's episode, we unpack 3 powerful and fully-operational AI workflows that save time, make money, and bring serious clarity to your sales and marketing—without sounding like a robot.From automating newsletter creation with emotional storytelling to qualifying leads and prepping for sales calls using real-time data, this episode is your blueprint to working smarter—not just faster.The best part? These aren't theoretical. You'll get actual behind-the-scenes walkthroughs, templates, and real results from workflows already running in Sabahudin Murtic's agency.

Lead Gen with Hyper Local QuizzesTired of the same old real estate lead generation tactics, like home value ads and overdone Facebook forms? Discover the secret weapon for generating real, engaged leads: hyper-local quizzes.In this episode, learn how to harness people's love for testing themselves to generate high-quality leads—not just cold, random clicks—from homeowners and buyers in your own community. Quizzes are playful, low-pressure, and highly shareable, giving people a fun reason to engage with you. They lower the barrier to entry by feeling like entertainment, not marketing.What You'll Learn:The Magic of Hyper-Local Quizzes: Turn generic queries like "What's your home worth?" into engaging, local-centric quizzes such as "How well do you know your city?" or "Which neighborhood landmark are you?"Quiz Ideas that Convert: Get inspiration for practical quizzes like a "Seller Readiness Score" (e.g., "Are you ready to sell in the next 6 months?") or a "Buyer Match Quiz" (e.g., "Which type of home fits your lifestyle?").Design for Success: Learn to keep quizzes short (5 to 7 questions), snappy, and always end with instant results and a clear call to action. Adding humor and personality makes people more likely to share.The Power of Follow-Up: Use quiz results to automatically segment your leads (buyer, seller, or curious) and tailor your follow-up with specific email sequences, property guides, or monthly market insights.Tips for Takeoff: Keep the tone friendly, deliver instant results, add visuals and local references, and don't be afraid to share your own quiz results to build authenticity.Stop chasing leads and start attracting them with a fun, curiosity-driven approach. A quiz is more than just lead generation; it's connection, data, and discovery all wrapped into one.

The fastest way to lose Gen Z at work is to misjudge what they need. In this episode, Hall of Fame keynote speaker Joe Mull, CSP, CPAE, challenges common assumptions about Gen Z in the workplace and explains why labeling early career professionals as unmotivated or unprepared misses what actually drives employee engagement, employee relations, and long-term commitment. Joe explores how professional inexperience, economic pressure, and communication norms shape how young employees show up at work, and why patience, mentoring, and leadership behavior matter more than generational stereotypes. He reflects on how early workplace interactions influence confidence, effort, and willingness to grow, especially in the critical first years of a career. The conversation focuses on how leaders can support development, preserve dignity, and build trust with early career employees in ways that strengthen workplace culture and unlock potential rather than shut it down. If you want to lead Gen Z more effectively, improve employee relations, and build a culture where early career professionals grow into committed contributors, this episode offers grounded perspective for today's workplace. To subscribe to Joe Mull's BossBetter Email newsletter, visit https://BossBetterNow.com For more info on working with Joe Mull, visit https://joemull.com For more info on Boss Hero School, visit https://bossheroschool.com To email the podcast, use bossbetternow@gmail.com #transformativeleadership #workplaceculture #companyculture #talentretention #employeeengagement #employeeretention #bossheroschool #employalty Joe Mull is on a mission to help leaders and business owners create the conditions where commitment takes root—and the entire workplace thrives. A dynamic and deeply relatable speaker, Joe combines compelling research, magnetic storytelling, and practical strategies to show exactly how to cultivate loyalty, ignite effort, and build people-first workplaces where both performance and morale flourish. His message is clear: when commitment is activated, engagement rises, teams gel, retention improves, and business outcomes soar. Joe is the founder of Boss Hero School™ and the creator of the acclaimed Employalty™ framework, a roadmap for creating thriving workplaces in a new era of work. He's the author of three books, including Employalty, named a top business book of the year by Publisher's Weekly, and his popular podcast, Boss Better Now, ranks in the top 1% of management shows globally. A former head of learning and development at one of the largest healthcare systems in the U.S., Joe has spent nearly two decades equipping leaders—from Fortune 500 companies like State Farm, Siemens, and Choice Hotels to hospitals, agencies, and small firms—with the tools to lead better, inspire commitment, and build more humane workplace cultures. His insights have been featured in The Wall Street Journal, Forbes, Harvard Business Review, and more. In 2025, Joe was inducted into the Professional Speakers Hall of Fame (CPAE). This is the speaking profession's highest honor, a distinction granted to less than 1% of professional speakers worldwide. It's awarded to speakers who demonstrate exceptional talent, integrity, and influence in the speaking profession For more information visit joemull.com.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari. In this episode, we explore how AI, automation, and system design help leaders unlock more freedom, enhance performance, and build sustainable digital growth.Our guest is Lilia Olvera, Founder of 15 Element, an AI driven agency specializing in B2B digital transformation. With over a decade of expertise in user experience, lead generation, and performance systems, Lilia brings a unique perspective blending technology, wellness, and purpose driven leadership.Key HighlightsFrom Corporate to Systems Leader: How Lilia's journey and discipline shaped 15Element.ai and why a system first approach creates freedom and better results. AI's Fastest ROI Spots: Where B2B and industrial firms can leverage AI and automation to improve user experience and accelerate lead generation. Relational Marketing: Why deeper client relationships drive loyalty, conversions, and long term growth in a crowded digital landscape. Removing Growth Barriers: The operational challenges holding firms back and how 15 Element optimizes systems to cut costs and speed delivery. Wellness and Innovation: Why The Wellness Lab Podcast matters to Lilia's mission and her long term vision for 15Element.ai.Special Thanks to Our Partners:UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/A1 Global College: https://a1globalcollege.ca/ADP Canada: https://www.adp.ca/en.aspxFor more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

"Where are all of my leads?" If you are a B2B marketer, you have likely heard this question at least twice today. Continuing to focus on lead generation might cost you your job. In this episode of Scrappy ABM, Mason Cosby explains why the lead gen model is broken for B2B and offers a better path forward.ㅤMost people experience marketing in a B2C context, where the goal is to get hundreds of thousands of people to click "buy." But B2B is nuanced and complex. Mason breaks down why applying a volume-based approach to a quality-based game destroys credibility. You will learn why celebrating high download numbers often leads to an empty pipeline and makes marketing look like an "arts and crafts" department rather than a revenue partner.ㅤWhat We CoverThe disconnect between B2C volume and B2B precision: Why treating business buyers like mass consumers fails.Celebrating the wrong metrics: How high webinar attendance and download numbers can hide a complete lack of sales pipeline.The trust gap: Why sales teams stop believing marketing when leads do not even remember downloading a resource.Efficiency of spend: Understanding why a sub-10% lead-to-opportunity conversion rate means you are wasting 90% of your budget.Damaging the brand: How aggressive lead gen tactics annoy potential buyers who are not ready to purchase.Building a target list: Practical steps to move from a generic Ideal Customer Profile (ICP) to a specific list of accounts.The ABM alternative: How to get buy-in from leadership, sales, and customer success to market only to companies you actually want to work with.ㅤResourcesScrappy ABM: Visit for more ABM tips and strategies.Connect with Mason on LinkedIn for a conversation about ABM.ㅤIf you enjoyed today's episode and found valuable insights for your business, be sure to subscribe to the Scrappy ABM podcast for more expert discussions. Don't forget to leave a review and share this episode with your team or fellow marketers!

Questions like “can SEO help me rank in a way that helps  business growth?” & “am I allowed to blog about a podcast interview?” & “can I make this headline better to make the Google gods happy?” come up all the time in my conversations! And I want you to hear the answers, too.I've had no less than 16 calls since the start of 2026—and while this introvert may be melting, it's all going to your benefit!I had so many actual questions asked by actual entrepreneurs just like you that I got to pull from for this Q+A episode.Please know if YOU ever have questions, you can send them to me on Instagram.For now, play & be sure to save this episode so you can easily reference it in the future!——

Joe McCarthy is a powerhouse branding strategist and entrepreneur renowned for his relentless approach and trailblazing results in the digital business world. As the brain behind rapidly scaling brands like Gem Social and Grow With Us Agency, Joe specializes in lead generation, crafting magnetic personal brands, and helping influencers and entrepreneurs scale their businesses. Known for his servant mindset and transparency, he takes pride in guiding others to find their voice, optimize their offers, and achieve profitable, sustainable growth online. With a proven track record and a client roster filled with success stories, Joe brings a no-nonsense, value-first approach to building brands that convert. Takeaways: Build a Strong Foundation: Success in personal branding starts with foundational work—clarifying your target audience, your own voice, values, and what unique value you offer. Skipping these steps can leave you struggling to create real impact or connect with the right people. Brand and Lead Gen Go Hand-in-Hand: Building a great brand and effective lead generation aren't separate pursuits; they're deeply interconnected. An optimized brand attracts the right audience, while strategic lead gen processes convert interest into tangible results. Value First, Sales Second: Leading with service, not sales, is the key to authentic business growth. When you provide overwhelming value and genuinely care about serving your audience, selling becomes a natural, trust-based outcome. Sound Bytes: “Your brand is your business card and your resume—it shows people upfront your values, beliefs, and skills.” “People don't share or save content unless they truly resonate with your message. Nail the messaging and the rest will follow.” “If you know your service is great, it's almost selfish not to get it in front of the people who need it.” Connect & Discover Joe: Instagram: https://www.instagram.com/realjoemccarthy/ LinkedIn: https://www.linkedin.com/in/joe-mccarthy-7b691518a/ YouTube: https://www.youtube.com/@Realjoemccarthy X: https://x.com/realjoe_mac

Joe McCarthy is a powerhouse branding strategist and entrepreneur renowned for his relentless approach and trailblazing results in the digital business world. As the brain behind rapidly scaling brands like Gem Social and Grow With Us Agency, Joe specializes in lead generation, crafting magnetic personal brands, and helping influencers and entrepreneurs scale their businesses. Known for his servant mindset and transparency, he takes pride in guiding others to find their voice, optimize their offers, and achieve profitable, sustainable growth online. With a proven track record and a client roster filled with success stories, Joe brings a no-nonsense, value-first approach to building brands that convert. Takeaways: Build a Strong Foundation: Success in personal branding starts with foundational work—clarifying your target audience, your own voice, values, and what unique value you offer. Skipping these steps can leave you struggling to create real impact or connect with the right people. Brand and Lead Gen Go Hand-in-Hand: Building a great brand and effective lead generation aren't separate pursuits; they're deeply interconnected. An optimized brand attracts the right audience, while strategic lead gen processes convert interest into tangible results. Value First, Sales Second: Leading with service, not sales, is the key to authentic business growth. When you provide overwhelming value and genuinely care about serving your audience, selling becomes a natural, trust-based outcome. Sound Bytes: “Your brand is your business card and your resume—it shows people upfront your values, beliefs, and skills.” “People don't share or save content unless they truly resonate with your message. Nail the messaging and the rest will follow.” “If you know your service is great, it's almost selfish not to get it in front of the people who need it.” Connect & Discover Joe: Instagram: https://www.instagram.com/realjoemccarthy/ LinkedIn: https://www.linkedin.com/in/joe-mccarthy-7b691518a/ YouTube: https://www.youtube.com/@Realjoemccarthy X: https://x.com/realjoe_mac

Most B2B content fails because it isn't built on a strategy.In this episode of The B2B Playbook, we break down a practical B2B content strategy framework and explain why most content gets created, published, and forgotten.We unpack why “adding value” isn't enough, why engagement metrics are misleading, and how to anchor your content to a clear point of view so it actually supports revenue.We also share the 3-question Point of View framework we teach inside The B2B Incubator, and explain how your content should naturally lead to your product or service without burning trust.Tune in and learn:+ Why most B2B content strategies fail+ How to anchor content to a clear point of view+ How to make your product the logical conclusion of your cIf you're a small B2B marketing team under pressure to deliver pipeline, this framework will help you stop wasting effort and start compounding impact.-----------------------------------------------------

This is from our video on How to Cold Call into Different Industries. You can watch the video here https://salesscripter.com/cold-calling-into-different-industries/ 

Welcome to your 2026 lead generation reality check. In this episode, I'm breaking down 26 Predictions of 2026—the most important shifts showing up across credible research, major media, and the marketing/ecom operators I follow.We'll go section by section and I'll give you the “so what”: what's changing, why it matters for demand gen, and what you should do next. If you want more leads in 2026 without wasting budget, this is the playbook.You'll learn:Why “clicks” matter less and “selection” matters moreHow retail media and AI answers change buying behaviorWhy TikTok + creators are now a distribution channel, not a trendHow to position your brand as the safe choice in an AI-driven marketThe lead gen systems that compound even when platforms change

If you're nodding your head like, “Okay Rosemary… I get that I need more conversations — but WHO am I supposed to be talking to?” this episode is your answer. We're keeping it simple and strategic. I'm breaking down the three groups of people you should focus on right now to generate real leads without overthinking, overcomplicating, or overspending. If lead gen feels overwhelming, this will give you clarity and direction fast.LINKS MENTIONED IN THIS EPISODEJoin my free masterclass → Conversations to ClosingsJoin us for the 40-Day Real Estate Bestie Devotional Challenge starting January 1st! Join the Real Estate Bestie Facebook Community ➡️ https://rosemarylewis.com/facebook

Andre Lassiter is an AI and lead generation expert who helps businesses leverage automation, data, and smart systems to scale faster and close more deals.

This is from our video on How to Perform Cold Outreach and Get Connected With Prospects. Watch the video here https://youtu.be/DFxuAZz9hIQ?si=9ijk6z5pLiwfj16a

In this powerful rerun episode of Rethink Real Estate, Ben Brady is joined by Matthew Miale, CEO and Realtor of The Miale Team at Keller Williams, to break down exactly how he built one of the most dominant, listing‑focused real estate teams in the country — closing over 400 transactions a year without relying on cold calls, internet leads, or gimmicks.Matthew shares the philosophy that has shaped his entire business: simplify what the industry overcomplicates and double down on relationships. From redefining what “systems and processes” really mean, to scrapping the traditional buyer‑agent vs. listing‑agent team model, this episode is a masterclass in building a scalable business rooted in trust, service, and database growth. If you're a solo agent, team leader, or somewhere in between, there are practical takeaways you can apply immediately.The conversation dives deep into how Matthew's team generates 80%+ of its transactions from sphere, why every agent must start with a minimum database of 400 people, and how client events, open houses, and consistent relationship nurturing outperform transactional lead chasing — especially in tougher markets. Ben and Matthew also tackle bigger industry topics, including commission decoupling, private exclusives, MLS changes, and why “hard markets” reward agents who focus on fundamentals.This is a must‑listen episode if you want to build a resilient, listing‑driven business that thrives in any market cycle and carries momentum into 2026 and beyond.Timestamps & Key Topics:[00:00:00] – Why this episode matters heading into 2026[00:02:06] – Simplifying systems instead of overcomplicating real estate[00:03:28] – “Sideline to sideline” activity vs. real production[00:05:11] – Building a business on relationships, not cold calls[00:06:39] – Becoming the #1 listing team in Connecticut[00:08:36] – Why the specialist team model fails[00:10:24] – The power of database over strangers[00:11:50] – Why 80%+ of deals come from sphere[00:12:56] – The 400‑contact rule every agent must follow[00:15:02] – Client events as conversation starters, not marketing stunts[00:18:40] – Service vs. sales mindset in real estate[00:24:19] – Why open houses are still king[00:26:11] – “One new friend a day” strategy[00:28:22] – Navigating hard markets and industry cycles[00:32:32] – Buyer commissions, decoupling, and professionalism[00:36:11] – Private exclusives, MLS, and consumer impact[00:39:55] – Why transparency ultimately benefits consumers

In this episode, Lauren talks to the seller of a lead generation business created in August 2017 in the home niche. Listen in to find out how the business makes an average of $4,505.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/88006 to learn more about this business.

Lead generation isn't about getting more traffic. It's about getting the right person to take the right next step. Online advertising, funnels, and lead gen only work when they operate as one system: message → offer → page → follow-up. If any piece is weak, you don't “need more ads.” You need a tighter flow.…

Why Most Dentists Struggle with Marketing? In this episode, Dr. Mark Davis talks with Allison Horn, VP of Marketing at Imagen Dental Partners, about the real reasons dental practices struggle with marketing. They cover what actually works for growing a dental practice, getting more patients, improving online presence, and building a stronger brand. 

If lead generation feels overwhelming or inconsistent, this episode will help you see it in a whole new light.I'm joined by Lindsay Dollinger — lead gen expert, business coach, and host of Passports, Profits & Pixie Dust — to talk about building systems that make lead generation easier, smoother, and way more aligned.Lindsay and I both started in network marketing, and she shares how that experience helped her evolve into a business owner who now helps other women create real growth without the hustle. We dig into what's really working right now when it comes to leads, visibility, and showing up confidently in your business.You'll hear:The biggest misconceptions about lead generation (and what actually works)How systems can take the guesswork out of consistent lead flowThe common mistakes coaches and service providers make when trying to convert leadsWhat Lindsay has learned from hosting over 400 podcast episodes (yes, 400!)If you're ready to attract clients more intentionally — and stop spinning your wheels — this conversation is packed with insights you can use right away.Connect with Lindsay: 

How do you turn a childhood paper route into a billion-dollar vision rooted in purpose and positivity? In this episode of the Legacy Podcast, host Paul Dio sits down with Peter Bradford, serial entrepreneur and founder of Cash Network LLC, to explore his journey from domain-flipping in the late '90s to launching a pet insurance company with heart. Peter's story is a testament to how curiosity, adaptability, and an intrinsic desire to "be better" can evolve into meaningful legacy-building. He shares how early lessons in efficiency, pattern recognition, and people-watching laid the foundation for building successful ventures across affiliate marketing, law, and pet insurance. But this episode goes deeper than business mechanics. Paul and Peter reflect on fatherhood, the definition of happiness, and what it really means to leave a legacy that outlives you. From helping his daughter grow into a leadership role within the family business, to launching a nonprofit-driven Be Better Movement, Peter's mission is clear: create scalable businesses that also make humans better. Whether you're an entrepreneur, a parent, or someone striving for more alignment in your life, this episode will inspire you to see business not just as a tool for profit, but for impact. Timestamps 00:01:10 – Peter's Passion for Connecting People 00:05:00 – Early Lessons from Paper Routes and Bike Businesses 00:10:00 – From Domain Flipping to Data-Driven Lead Gen 00:14:00 – The Birth of Cash Network and Scaling Through Vertical Insights 00:18:00 – Launching a Law Firm and Pet Insurance Brand 00:21:00 – Adapting to Human Behavior and Tech in Lead Gen 00:26:00 – Involving His Daughter in the Business and Defining Happiness 00:30:00 – Work-Life Balance and the Reality of Entrepreneurial Parenting 00:35:00 – Storytelling at Bedtime and Creating Deep Connection 00:39:00 – The "Be Better" Movement: From VP Advice to Nonprofit Mission 00:44:00 – Peter's Vision of Legacy and What He Wants to Be Remembered For 00:48:00 – Where to Connect with Peter and Learn More   Enjoyed this episode? Leave us a review here → Apple Podcasts Thank you for listening to this episode of the Legacy Podcast. Great reviews help us reach more legacy-minded entrepreneurs just like you. Episode Resources Be Better Movement Book – Coming soon Episode Resources: Connect with Peter here and find more about what he does: https://www.linkedin.com/in/peter-bradford/ Legacy Podcast: For more information about the Legacy Podcast and its co-hosts, visit https://businesslegacypodcast.com Leave a Review: If you enjoyed the episode, leave a review and rating on your preferred podcast platform.  

Tune in to discover:The Experiment: Learn about the A/B test that compared a webpage with a financial advisor's photo to one without, and what this revealed about immediate user trust.The Psychology of Trust: We explore the science behind why the human face is the most powerful and immediate trigger for trust, and how ambiguity aversion impacts your call-back requests.Authenticity is Key: Find out why stock photos and generic AI images won't cut it, and how to ensure your photo improves credibility and conversion rates.Actionable Next Steps: Get practical advice on where to place your team photos for maximum impact, what type of photos to use (smartphone or professional), and the critical elements that must be in place along with your photo for a successful lead generation strategy.Don't miss the insights that could transform your website from a generic landing page into a personal, trust-building lead machine. Brought to you by the team at The Lead Engine who specialise in generating mortgage leads.

On today's episode my guest Dr. Tim Elmore, Author and Founder of Growing Leaders and I discuss leadership across generations, focusing on Gen Z's unique challenges and opportunities. We explore the importance of empathy, mentorship, and adapting leadership styles to meet the needs of younger generations entering the workforce. Tim shares his experiences and research, offering practical strategies for engaging and empowering Gen Z leaders. Episode Minutes: Minute 3: The Peter Pan Paradox Minute 9: Empathy and Mentorship Minute 15: Gen Z in the Workforce Minute 21: Leadership Strategies for Gen Z To find out more about my work, please visit www.danawilliamsco.com LinkedIn Instagram My Book - The Internal Revolution: Lead Authentically and Build Your Personal Brand from Within Email: hello@danawilliamsco.com The Strengths Journal™ is the only Gallup-certified, purpose-driven daily planner that helps you actively use your strengths to plan your days. Get Your copy here

In this masterclass episode of the Smart Real Estate Coach Podcast, I sit down with Trevor Mauch, founder and CEO of Carrot, a five-time Inc. 5000 company that's helped thousands of real estate investors and agents generate highly motivated seller leads online. Trevor's not just a "software guy" either—he's a buy-and-hold commercial investor himself, doing owner-carry deals and turning dead space into productive luxury apartments in his small town of Roseburg, Oregon. We start with something almost everyone asks me at bootcamps: lead gen. Trevor breaks down what he calls evergreen marketing, online lead systems that work for you 24/7 instead of keeping you on the hamster wheel of cold calling and direct mail. Then we go deep on AI search visibility, how Google's AI overviews and tools like ChatGPT are changing SEO, and what you can do right now to win in that new world. From there we shift into entrepreneur mindset: breaking through revenue "pain lines," designing your calendar around energy instead of just money, and building a business that actually funds your life vision instead of trapping you.  Trevor shares exactly how he scaled Carrot to an eight-figure company, the role coaching and masterminds played, and why your business should give you energy, income, and impact, not just revenue.  Key Talking Points of the Episode   00:00 Introduction 01:04 Who is Trevor Mauch? 03:02 Trevor's background: Growing Carrot and investing in real estate 04:55 The problem with "hamster wheel" marketing 06:56 How evergreen marketing generates inbound online leads 07:57 The impact of AI in how SEO works today 09:15 Practical AI SEO tips you can implement today 12:26 Taking advantage of hyperlocal links to build credibility online 15:56 Where to find Trevor and the AI Search Visibility Challenge 17:20 Business growth in 3s and 10s: The "Pain Lines" 19:50 Avoiding the "shiny object" churn through 12-month contracts 21:02 Optimizing for revenue vs optimizing for energy 22:01 The Quarterly Energy Audit: Identifying top energy-drainers 23:07 Redefining success and the purpose of being in business 27:09 Business game-changers: Coaching programs and masterminds 31:21 Fitness, faith, and proximity 34:04 What's next: EPIC Coaching, AI, and expanding Carrot   Quotables   "Business should give us work that interests and energizes us, it should fund our vision, and it should help us deliver an impact we're proud of."   "Evergreen marketing might take a little bit longer to get going, but it builds this foundation and it builds amazing momentum."   "You're the best person to mentor the person you used to be."   Links   Carrot https://carrot.com   Trevor Mauch https://instagram.com/trevor.mauch   QLS 4.0 - Use coupon code for 50% off https://smartrealestatecoach.com/qls Coupon code: pod   Apprentice Program https://3paydaysapprentice.com Coupon code: Podcast   Masterclass https://smartrealestatecoach.com/actionpodcast   3 Paydays Books https://3paydaysbooks.com/podcast   Strategy Session https://smartrealestatecoach.com/actionpodcast   Partners https://smartrealestatecoach.com/podcastresources

The episode centres on the application of behavioural science, particularly the work of Bass Wouters and Dr. Robert Cialdini, to marketing, sales, and lead generation, emphasising how small, costless changes can lead to massive results.Key Topics Discussed:Behavioural Science vs. Market Research: Bass Wouters explains that behavioural science is fact-driven research on how humans actually make choices, contrasting it with traditional market research where people often inaccurately predict what will influence their behaviour. Case studies, such as the social proof message on UK tax payments and hotel towel reuse, demonstrated that appeals based on what peers are doing are far more persuasive than rational or environmental appeals.Daniel Kahneman's System 1 and System 2: The discussion explores Nobel laureate Daniel Kahneman's concept of two decision-making systems:System 1: The fast, instinctive, shortcut-based brain that makes the vast majority (90-98%) of decisions.System 2: The slower, rational, effortful brain.Wouters emphasises that persuasive efforts should focus on triggering System 1, which "runs the show," rather than System 2, which is targeted by rational arguments.BJ Fogg's Behavioral Model: The Fogg Behavioral Model is introduced as a framework for designing desired behaviour. Behaviour occurs when three factors converge at the same moment: Motivation, Ability (ease of the action), and a Prompt (trigger). Bas notes that most people incorrectly push for more motivation when they should be focusing on increasing ability (making the action easier) and ensuring the prompt occurs at the right moment (when motivation is high).The Power of Conciseness ("Word Jenga"): Wouters discusses the concept of "Word Jenga"—removing unnecessary words to reduce mental effort. Case studies show that shortening copy, even from three sentences to one, can lead to significant conversion increases (e.g., 46% increase on a landing page). They suggest communicating digitally with the simplicity required for System 1, which is compared to speaking to a "child of seven."Online Influence Lab and Workshop:Bass Wouters announces the launch of the Online Influence Lab on October 9th and a free workshop focused on practical, real-life case studies demonstrating how to design a winning prompt, increase ability, and boost motivation. He uses the case of "the Dutch Amazon" (bol.com) increasing product reviews by 400% as a workshop example. The online presence for the work is at onlineinfluence.com. Brought to you by the team at The Lead Engine who specialise in generating mortgage leads.

Collin Ship built his YouTube channel for one purpose: drive qualified leads into his business. He wasn't trying to grow an audience or chase viral moments. He wanted a predictable system that pointed people toward his offer. And it proved how effective a small channel can be when it's built the right way. Collin took an "unsexy" niche (blogging) and paired it with a search-driven YouTube strategy built entirely around keywords, intent, and simple videos that matched what people were actually looking for. That combination led to a multi-7-figure business powered by steady, targeted traffic. In this episode, Collin breaks down the framework that fueled early traction, the surprising advantage YouTube gives new creators that Google doesn't, and why staying niche made sponsorships and affiliate deals far more lucrative.    Key Takeaways 00:00 Intro 01:22 Blogging Isn't Dead - $1.2M in 18 Months 05:23 Why Personal Branding Holds You Accountable 09:56 Using YouTube Strictly for Lead Generation 12:35 YouTube Keyword Strategy That Drove Early Growth 15:17 Does Going Broad on YouTube Hurt Lead Quality? 17:47 YouTube Publishing Frequency – The Sweet Spot 18:18 Why Long YouTube Videos Build Massive Trust 19:11 Make Your Free Content Better Than Paid 19:46 The Four Pillars of YouTube Monetization 21:35 YouTube Channels That Land Affiliates & Sponsors 26:19 Intent vs. Interruption Content Marketing 27:12 Using Paid Ads AND Organic Content to Scale 28:16 How to Run YouTube Ads Without Being Punished 31:20 Getting 6,000+ Leads per Month From YouTube 32:45 The Pros/Cons of Becoming Internet Famous 34:12 Where AI Fits in Your Content System 39:54 The Biggest Mistake People Make with AI 40:49 How He Revived His Offer With an AI Rebrand   Watch on YouTube: https://youtu.be/li6jI6YsT3A   Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook

Stop wasting money on lead generation that doesn't work. In this solo episode of Sales Talk for CEOs, Alice Heiman delivers a powerful, no-nonsense rant every B2B CEO needs to hear. She challenges the outdated playbook of cold calling and SDR-driven outreach, revealing why it's costing you more than it's delivering and what to do about it.Alice shares real examples and modern strategies to generate high-quality leads that fill your pipeline without burning out your sales team. From leveraging marketing properly, to holding the right kind of events, to mining your customer base for referrals, this is the wake-up call CEOs need to redesign their go-to-market motions.Connect with Alice Heiman: LinkedIn: https://www.linkedin.com/in/aliceheimanWebsite: https://aliceheiman.com

Meet Karthik Balachander, Lead Generation Director at Agendrix, an HR software built for deskless teams in restaurants, hospitality, retail, clinics, and more. He shares how Agendrix simplifies shift scheduling, time tracking, payroll prep, and two-way team communication—complete with offline clock-ins and peer recognition "high fives." Karthik breaks down their growth engine: strong word of mouth in Quebec, SEO-driven content like templates and calculators, and a transparent, self-serve website with a 21-day free trial. We dig into website-to-product continuity, premium design that builds trust, and the thorny challenge of multi-channel attribution amid evolving privacy norms. Actionable takeaways for marketers leading PLG funnels and content programs across multilingual markets.   

***Sign up for a FREE Speaker Breakthrough Session at: https://SpeakAndStandOut.com/SBSToday's LIVE COACHING is with Amy Moeller, who is looking to get booked to speak at events her ideal client is already attending. Her goal is to use speaking as the ultimate lead generation.~~~~~~~~~~~~~***Join IN Demand, the Membership at: https://SpeakAndStandOut.com/IND***Sign up for your own FREE Speaker Breakthrough Session at: https://SpeakAndStandOut.com/SBS *****Join the next Speaker Circle Community Call at https://SpeakAndStandOut.com/Speaker-Circle *****Grab your FREE copy of the Be In Demand Listener Guide at https://SpeakAndStandOut.com/Guide *****

Giveaways are an incredibly easy way to grow your email list, expand your audiences, and drive sales. In this episode, we break down our giveaway lead-gen strategy and the results of a recent campaign we ran over the span of a week to add over 5,000 email subscribers for The Quirky Mouse. -=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |

Marketers are asked to build brand and drive results all at once. But doing both well starts with knowing how lead gen and demand gen really work, and how to use them together. Allen talks with Gorilla 76's Aren Buresh and Peyton Warren about what's changed in 2025, what still works, and how to tell if your brand is ready. You'll leave with clear, actionable advice and a smarter way to think about your funnel.

Leads power growth—but which tactics actually move the needle? In this Lead Gen HQ episode, host Alex Oliveira breaks down a proven, three‑pillar system for generating demand: online, offline, and in‑person. You'll get practical tips you can deploy today—from SEO, paid ads, and content to direct mail, print, and partnerships, plus how to turn events and networking into consistent deals. Expect actionable frameworks, benchmarks and simple funnel math, and a quick-start checklist to build a 24/7 lead machine. Press play and start filling your pipeline.

Surprise! It's a Two-Sided bonus episode! Sjoerd sat down with Constantine Anastasakis, CEO of Dribbble, to discuss their transition from an online design community to a lead-generation marketplace. The shift sparked a loud social-media backlash, but, as you'll hear in the episode, the comments mostly missed what was actually happening on the platform.We discuss:The pivot timeline and rationale: Constantine explains why the change occurred now and how it was introduced step-by-step to the community.Finding out who your power-users are and what they want: There were several assumptions, both internally and externally, about what Dribbble was, who it served, and who its power users were. But when Constantine had several conversations with uers, and combined the insights from there with the data, it became clear that agencies were the true power users, which helped shape the direction of the changes.The aftermath and the metrics: Despite the initial uproar online, the team soon realized that the loudest comments didn't come from the power users. In fact, within three months, the team saw the GMV triple.All in all, a very thoughtful conversation, that offers several practical lessons on turning attention into reliable revenue, without breaking your community. A must-listen for anyone building a service marketplace! 

Episode 172 In this episode, I sit down with Casey O'Toole, CEO of Linkybot.ai, to explore how this groundbreaking tool is transforming LinkedIn into a true lead and referral machine for loan officers. Linkybot uses AI to pinpoint the exact prospects you're looking for, automatically engages with them, nurtures those relationships, and even works to book appointments and generate referrals. What makes it even more powerful is its seamless integration with your CRM—allowing your existing automations to kick in and carry deals across the finish line. Simply put, it's brilliant and it works. If you're a loan officer who wants to scale your business with smarter automation and more meaningful connections, don't miss this episode. Plus, when you visit Linkybot.ai and use the code LOBC, you'll receive a discount on membership. Looking for Construction or Fix & Flip financing for your clients? Partner with Park Place for fast, dependable funding. Get a quick quote here: http://workwithparkplace.com Powered by: Mortgage Marketing Animals

Join Our FREE Start Repairing Credit Challenge: http://startrepairingcredit.com/   What if I told you that failure could be the key to building a million-dollar business? Our guest today, the latest member of our Millionaires club, Santiago Gill, proves it. He went from being a Marine veteran to struggling with e-commerce to finally cracking the code with Credit Repair Cloud. Now he runs a seven-figure credit repair business built on second chances for himself and for every single client he helps. He's here today to share how he bounced back from failure, how he used social media to explode his business, and how you can do the very same thing, even if you're starting from nothing. So if you've ever felt like you're behind, burned out, or ready to give up, you better stick around! Key Takeaways:00:00:00 Intro 00:02:08 Receiving the Millionaires Club Award00:04:57 Santiago's Background00:11:48 Getting Into Credit Repair00:15:06 How Santiago Got His First Clients 00:23:43 The Secret to Making Viral Videos and Building a Following 00:38:35 How Santiago Made a Ton of Money in One Day00:43:03 Santiago's Best Credit Repair Tips and Tricks 00:57:17 Building Credit, Early Mistakes and Stall Letters01:03:30 Lead Gen, Automation, and Client Communication 01:11:31 Business Lessons for Aspiring Entrepreneurs01:18:01 Rapid Fire Questions01:21:12 Outro  Additional Resources:Santiago's Website: https://lawtinosolutions.com/Santiago on TikTok: https://www.tiktok.com/@theecommbulldogSantiago on Instagram: https://www.instagram.com/lawtinosolutionsSantiago on YouTube: https://www.youtube.com/@ecommbulldogSantiago on Facebook: https://www.facebook.com/santiago.gill.620021/Get a free trial to Credit Repair CloudGet my free credit repair training  How 8 Credit Repair Entrepreneurs Got Their First Clients (Real Stories)Make sure to subscribe so you stay up to date with our latest episodes.

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This episode is all about shifting gears before the calendar flips. I'm pulling back the curtain on what most agents get wrong in the last four months of the year—and how the top producers play a completely different game. If you've ever thought, “I'll just start fresh in January,” this episode is going to challenge that mindset. Because here's the truth: your Q1 closings don't start in January—they start now.I break down the 4 non-negotiables of a winning lead gen plan that will help you finish strong and stack momentum for your best year yet. We'll talk about:Why 25 conversations a day is still the timeless formula for closingsHow to treat daily lead gen as a system (not wishful thinking)Database discipline—turning your CRM from a junk drawer into a gold mineWhy “CEO Mondays” can completely change how you lead your weekAnd I'll share the exact mindset shift that separates agents who stay stuck in hustle mode from CEOs who build machines that generate leads on autopilot.

Gen Z is reshaping the way we lead as they are entering the workforce with fresh ideas, bold expectations, and a deep desire for purpose. In this episode, Andy sits down with leadership expert Dr. Tim Elmore to explore how leaders can better understand, engage, and empower this emerging generation. Download the application guide: https://bit.ly/4oT83hT Drawing insights from Dr. Elmore's latest book, The Future Begins with Z, here is what they cover in this episode: Who Gen Z is. (4:22) Common myths about Gen Z. (13:04) Effective ways to lead Gen Z. (16:22) Practical tools for offering feedback to Gen Z. (22:14) How to maintain retention of Gen Z. (30:48) Special thanks to our sponsor BELAY for offering a free download of their Delegation Worksheet & Guide. Belay is an organization that will help you free up your time and allow you to focus on the things that allow you to be most successful. And this resource will empower you to focus on your strengths and delegate your weaknesses. Just text the word ANDY to 55123 to claim your free guide now. Recognized as one of Forbes' 6 Leadership Podcasts To Listen To In 2024 and one of the Best Leadership Podcasts To Stay in the Know for CEOs, according to Industry Leader Magazine. If this podcast has made you a better leader, you can help it by leaving a quick Spotify or Apple Podcasts review. You can visit Spotify or Apple Podcasts, and then go to the “Reviews” section. Thank you for sharing! ____________ Where to find Andy: Instagram: @andy_stanley Facebook: Andy Stanley Official X: @andystanley YouTube: @AndyStanleyOfficial Where to find Dr. Elmore's latest book: http://TheFutureBeginsWithZ.comSee omnystudio.com/listener for privacy information.

Today, we're breaking down a lead generation case study that resulted in a 397% increase in revenue and a 356% boost in gross profit. The business, which was stuck at $620,000 in annual revenue, shot up to $2.5 million after just six months of applying the right strategies. We dug into the client's existing assets, found multiple lead magnets, and used them to target different pain points across a broader audience. The result was a more engaged audience, a more diversified funnel, and ultimately more conversions. If you're struggling to scale, it's time to rethink your marketing strategy. Stop pushing for immediate sales and start creating a nurturing experience for your audience. Listen in and learn how you can adapt our lead gen strategy to fit your business. In This Episode:- Lead generation case study results breakdown- Step 1: Moving from simple to complex funnel strategy- Step 2: Installing the CPL/nCAC reducer framework- Step 3: Deploying the digital velocity engine for ad creation- Final results summary: 397% revenue increaseListen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 Follow and listen on Spotify:https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK Subscribe and watch on YouTube: https://www.youtube.com/@perpetual_traffic?sub_confirmation=1We Appreciate Your Support!Visit our website: https://perpetualtraffic.com/ Follow us on X: https://x.com/perpetualtraf Connect with Ralph Burns: LinkedIn - https://www.linkedin.com/in/ralphburns Instagram - https://www.instagram.com/ralphhburns/ Hire Tier11 - https://www.tiereleven.com/apply-now Connect with Lauren Petrullo:Instagram - https://www.instagram.com/laurenepetrullo/LinkedIn - https://www.linkedin.com/in/laurenpetrullo Consult Mongoose Media - https://mongoosemedia.us/