Podcasts about lead gen

Surprise! It's a Two-Sided bonus episode! Sjoerd sat down with Constantine Anastasakis, CEO of Dribbble, to discuss their transition from an online design community to a lead-generation marketplace. The shift sparked a loud social-media backlash, but, as you'll hear in the episode, the comments mostly missed what was actually happening on the platform.We discuss:The pivot timeline and rationale: Constantine explains why the change occurred now and how it was introduced step-by-step to the community.Finding out who your power-users are and what they want: There were several assumptions, both internally and externally, about what Dribbble was, who it served, and who its power users were. But when Constantine had several conversations with uers, and combined the insights from there with the data, it became clear that agencies were the true power users, which helped shape the direction of the changes.The aftermath and the metrics: Despite the initial uproar online, the team soon realized that the loudest comments didn't come from the power users. In fact, within three months, the team saw the GMV triple.All in all, a very thoughtful conversation, that offers several practical lessons on turning attention into reliable revenue, without breaking your community. A must-listen for anyone building a service marketplace! 

Episode 172 In this episode, I sit down with Casey O'Toole, CEO of Linkybot.ai, to explore how this groundbreaking tool is transforming LinkedIn into a true lead and referral machine for loan officers. Linkybot uses AI to pinpoint the exact prospects you're looking for, automatically engages with them, nurtures those relationships, and even works to book appointments and generate referrals. What makes it even more powerful is its seamless integration with your CRM—allowing your existing automations to kick in and carry deals across the finish line. Simply put, it's brilliant and it works. If you're a loan officer who wants to scale your business with smarter automation and more meaningful connections, don't miss this episode. Plus, when you visit Linkybot.ai and use the code LOBC, you'll receive a discount on membership. Looking for Construction or Fix & Flip financing for your clients? Partner with Park Place for fast, dependable funding. Get a quick quote here: http://workwithparkplace.com Powered by: Mortgage Marketing Animals

In this episode, Alex Oliveira breaks down 26 low-cost lead generation strategies that every small business can use in 2026 and beyond. From using AI to personalize outreach, to leveraging community partnerships, to mastering local SEO and short-form video—this episode is packed with practical, budget-friendly tactics that work in the real world.Whether you're a solo entrepreneur or running a small team, you'll walk away with a clear action plan to generate consistent leads without burning through your budget.What you'll learn:How to use AI tools and automation to capture and nurture leadsThe best ways to repurpose content into multiple lead gen assetsHow to turn partnerships and local events into referral enginesSimple visibility tactics that bring in leads organicallyListen now and choose three strategies to implement this month. Small changes lead to big wins.SCORE Workshop Registration

We're joined by guest Niall Sullivan to discuss why MQLs (at least the traditional way of defining MQLs) suck and how to shift to more demand gen and buyer-friendly marketing practices. We chat about: • Moving away from gating content and focusing on educating buyers• Measuring marketing's impact through pipeline and revenue metrics instead of MQLs• Showing more product details and UI to help buyers understand the value• Creating content that serves prospects, not just internal team needs• Setting proper expectations when making big marketing strategy shiftsNiall drinks a traditional British ale

Most marketers obsess over clicks and cost-per-lead—but what if you're measuring the wrong things entirely? In this episode of Lead Gen HQ, we dive into 10 advanced data points that reveal what's really working in your funnel. From Lead Velocity Rate to ROAS and SQLs, you'll learn how to stop guessing and start growing.

A big thank you to ClientTether for sponsoring this episode of The Advisory Board Podcast. Their balance of automation and human touch is exactly what today's discussion is all about.This week, host Dave Hansen sits down with Bryan Shankman, co-founder & CEO of LeadTruffle, an AI-enabled sales follow-up platform built for speed-to-lead. Bryan's path runs from early-stage rocket ships (Frame.io → acquired by Adobe) and time at TikTok to TinySeed alum—plus a background in rugby that explains his bias for quick, clean hits over slow, sloppy drives.Bryan breaks down where leads really come from today—third-party aggregators, out-of-home, your website, and the phone—with the 80/20 action living on website + phone. He makes the case that Reddit is a sleeper channel: it ranks on page one, fuels LLM training data, and hosts hyper-local “who should I hire in Austin?” threads. TikTok, meanwhile, is getting more local (location tags, city-flavored feeds), which means a single time-lapse job video can spark real, no-cost leads.The big theme: AI + humans > AI or humans alone. Automation shines for instant engagement, intake, spam filtering, qualification, and booking—especially when your team can't call back in 10 seconds. But complex, high-trust moments still deserve a thoughtful human who can reassure, advise, and close. Post-service, AI can nudge reviews, trigger owner callbacks on negative sentiment, and identify smart cross-sell windows—gold for lean “couple-person” franchise units.On future-proofing without a Frankenstack: keep it stupid simple. Prioritize responsiveness (pick up the phone—or let AI do it), do excellent work, and nail the unsexy fundamentals: a clear website, a healthy Google Business Profile, and steady reviews. Then add automation exactly where tedium kills consistency. Measure what matters, iterate, and don't be afraid to partner—platforms and clean APIs beat duct-taped zaps every time.Want to connect with Bryan? Visit leadtruffle.com or ping him at bryan@leadtruffle.com—true to form, he'll get back fast.

In this Coffee with Carrie mini-session, I walk you step-by-step through six fast ways to generate leads using Remine—plus how to mirror the strategy in Realist and RPR. We cover off-market filters, equity and mortgage age, absentee owners, subdivision targeting, multi-units, and pre-foreclosures, so you can mail, message, and convert today. Watch, take notes, and put 10 pieces of mail in the box before lunch.Follow and subscribe:YouTube: https://www.youtube.com/@CarrieJLittleInstagram: https://www.instagram.com/carriejolittle/TikTok: https://www.tiktok.com/@carriejolittleFacebook: https://www.facebook.com/SmartGirlMediaMarketing

Are you starting to feel like you're doing all the things but still not seeing enough clients come through the door? The problem isn't you — it's your lead generation strategy. In this episode, I break down why traditional approaches keep failing so many women in business, and how you can finally (and financially!) shift into aligned, authentic lead gen that actually works. You'll learn: ✨ Why you don't need to “be everywhere” or hustle harder to get clients ✨ The #1 mistake most entrepreneurs make when it comes to finding leads ✨ How to build referral-rich pipelines without cold calling or burning out ✨ Practical steps you can take today to attract more of your dream clients If you've ever questioned whether you're cut out for real estate, let this episode be the reminder: it's not you — it's the system you're trying to follow. Tune in and discover how to create a flow of clients that feels natural, sustainable, and aligned with the life you're building. Private coaching for women in real estate: hello@commissionqueen.com Rich & Referred Membership: RichandReferred.com

Join Our FREE Start Repairing Credit Challenge: http://startrepairingcredit.com/   What if I told you that failure could be the key to building a million-dollar business? Our guest today, the latest member of our Millionaires club, Santiago Gill, proves it. He went from being a Marine veteran to struggling with e-commerce to finally cracking the code with Credit Repair Cloud. Now he runs a seven-figure credit repair business built on second chances for himself and for every single client he helps. He's here today to share how he bounced back from failure, how he used social media to explode his business, and how you can do the very same thing, even if you're starting from nothing. So if you've ever felt like you're behind, burned out, or ready to give up, you better stick around! Key Takeaways:00:00:00 Intro 00:02:08 Receiving the Millionaires Club Award00:04:57 Santiago's Background00:11:48 Getting Into Credit Repair00:15:06 How Santiago Got His First Clients 00:23:43 The Secret to Making Viral Videos and Building a Following 00:38:35 How Santiago Made a Ton of Money in One Day00:43:03 Santiago's Best Credit Repair Tips and Tricks 00:57:17 Building Credit, Early Mistakes and Stall Letters01:03:30 Lead Gen, Automation, and Client Communication 01:11:31 Business Lessons for Aspiring Entrepreneurs01:18:01 Rapid Fire Questions01:21:12 Outro  Additional Resources:Santiago's Website: https://lawtinosolutions.com/Santiago on TikTok: https://www.tiktok.com/@theecommbulldogSantiago on Instagram: https://www.instagram.com/lawtinosolutionsSantiago on YouTube: https://www.youtube.com/@ecommbulldogSantiago on Facebook: https://www.facebook.com/santiago.gill.620021/Get a free trial to Credit Repair CloudGet my free credit repair training  How 8 Credit Repair Entrepreneurs Got Their First Clients (Real Stories)Make sure to subscribe so you stay up to date with our latest episodes.

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This episode is all about shifting gears before the calendar flips. I'm pulling back the curtain on what most agents get wrong in the last four months of the year—and how the top producers play a completely different game. If you've ever thought, “I'll just start fresh in January,” this episode is going to challenge that mindset. Because here's the truth: your Q1 closings don't start in January—they start now.I break down the 4 non-negotiables of a winning lead gen plan that will help you finish strong and stack momentum for your best year yet. We'll talk about:Why 25 conversations a day is still the timeless formula for closingsHow to treat daily lead gen as a system (not wishful thinking)Database discipline—turning your CRM from a junk drawer into a gold mineWhy “CEO Mondays” can completely change how you lead your weekAnd I'll share the exact mindset shift that separates agents who stay stuck in hustle mode from CEOs who build machines that generate leads on autopilot.

You check your views and it's the same 10 people every day. Your IG reach is down, your story replies are quiet, and you're starting to wonder if anyone's even seeing your content, let alone buying from it.But before you spiral into “I need more leads,” this episode is here to give it to you straight.The truth is, you probably don't have a visibility problem. You have a conversion problem.Let's talk about why lead gen isn't the magic fix for low sales and what to focus on instead.What This Episode Covers• Why Instagram makes you feel like you're not doing enough • What's really happening when the same people always watch your stories • When you actually need more leads and when you don't • The hidden conversion opportunity sitting inside your existing audience • Tiny objections that keep warm leads from buying and how to address themWays to Work With Us1:1 Consulting Convert the leads you already have with content that speaks directly to your most aligned buyers.Done-for-You Content Retainer Skip the strategy and let us handle the content creation for you so you can stay focused on delivering.[Book a sales call to get started]

In this episode of Witnesses, Ambassador Elisha sits down with Chris Rodriguez, founder of digital marketing agency iXcel, to discuss powerful strategies for business growth.   Chris shares his inspiring journey from humble beginnings in NYC to becoming a successful entrepreneur in the DMV area.   He breaks down:   • How small businesses can get traction with a limited ad budget   • The power of lead gen ads on Meta & LinkedIn   • Why retargeting should take half of your ad spend   • His favorite digital marketing technique that keeps the human element alive   • The core qualities that make entrepreneurs successful     If you're a business owner, marketer, or startup founder, this conversation is packed with actionable insights to help you scale smarter.  

I'm thrilled to welcome Bill Rice to Noob School for Episode 151 — joining us over Zoom to talk about how counterintelligence thinking, data-driven marketing, and AI are reshaping lead generation and business exits.Bill's one of those rare people who's walked serious, structured careers in two very different worlds. He started his professional life as a U.S. Air Force officer running counterespionage and information-warfare activities — an experience that sharpened his analytical approach to patterns, risk, and human behavior. From there he moved into entrepreneurship and marketing, founding Kaleidico and later Bill Rice Strategy Group to help companies build predictable lead-generation engines. Over the last 20+ years he's focused on fintech and B2B clients, building scalable sales systems and teaching teams how to convert marketing into reliable revenue.In this wide-ranging conversation we dig into:How lessons from counterespionage translate to modern marketing: spotting patterns, validating signals, and avoiding confirmation bias.Practical frameworks Bill uses to build predictable demand-generation for fintech and SaaS companies — what to measure, what to automate, and where human judgment still wins.Real talk on AI: what founders should actually expect from AI today, how to integrate it into content and outreach without losing product-market fit, and cheap experiments that move the needle.Preparing a business for acquisition: what buyers look for in lead-gen systems and the operational readiness that increase valuation.If you run a startup, lead a sales or marketing team, or are thinking about scaling (or selling) your business, this episode is full of tactical steps and thought experiments you can use tomorrow. Pull up a chair, grab your notes, and let's learn how strategic thinking, data, and a little military-grade pattern recognition can make your marketing less messy and more profitable.Get your sales in rhythm with The Sterling Method: https://SterlingSales.co I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL Subscribe to our newsletter today: https://bit.ly/3Ned5kL #SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends#salestrends

In this episode of Lead Gen HQ, Alex shares why lead generation isn't just for B2B businesses. Coming fresh from the CoCreate conference hosted by Alibaba.com, he unpacks a major misconception in the world of eCommerce — that you don't need leads to grow. From customer acquisition to hiring and partnerships, every brand needs a lead generation funnel. Learn how brands on platforms like Kickstarter and Shopify are using smart lead capture strategies to drive sustainable growth.

How is AI Transforming Go To Market for B2B SaaS? Inbound go-to-market for SaaS is undergoing a major transformation. What once relied on blog posts, lead magnets, and cold outreach is now powered by artificial intelligence. AI is no longer just a content assistant. It now fuels end-to-end workflows, drives strategy, qualifies leads, and personalizes outreach at scale. SaaS teams are deploying AI agents to track LinkedIn signals, automate follow-ups, and even manage outbound efforts. This evolution is unlocking new levels of speed and scale, but it also brings real risks if automation isn't carefully managed. In this episode of the Grow Your B2B SaaS Podcast, Maja Voje breaks down how AI is reshaping inbound GTM. She shares what's working today, where teams should stay hands-on, and how to build AI-assisted systems without losing the human connection that still drives trust in B2B. If you're building or scaling a SaaS product, this is your playbook for doing it smarter with AI.Key Timecodes(0:00) - Boosting AI Content Performance & Automating Founder Workflows(0:53) - What Is AI's Role in SaaS GTM? [With Guest Maja Voje](1:48) - Is Everything Dead? Why AI Agents Are the Future of SaaS Workflows(2:55) - Multi-Agentic Workflows Explained: Tools, Agents & Human Oversight(4:28) - Why You Must Earn the Right to Automate with AI(5:27) - SaaS Automation Gone Wrong: Avoiding Enterprise Pitfalls(6:15) - AI Agents: Build or Buy? Key Considerations for GTM Leaders(6:38) - Mapping GTM Workflows: LinkedIn, DMs, Offers & Content Ops(8:00) - Real-Life AI Marketing Automations You Can Use Today(9:43) - How Many AI Agents Do You Really Need for LinkedIn & Lead Gen?(11:08) - Iterating AI Models Post-Training: Prompts, Builders & Feedback Loops(12:55) - AI Costs, Compliance & Rollouts: From POC to Scalable Deployment(15:07) - Data Security in AI: The Case for 'Least Privilege' Access(16:04) - Rule of Thumb: Don't Share Data You Wouldn't Give a Friend(16:13) - Sponsor Spotlight: SaaStock Dublin—Investor Matchmaking + Discounts(17:22) - Inbound Marketing with AI: LinkedIn Trends & Time-Wasters to Avoid(18:54) - External vs Internal Knowledge Bases: Training AI Without Garbage Input(20:31) - Why AI Design Often Fails: Creatives, Claude vs ChatGPT & Brand Gaps(21:53) - LinkedIn AI Strategy: Commenting, Publishing & Legal Risks in the EU(23:30) - AI-Powered Outbound Marketing: ICP Scoring, Lead Research & Social Selling(25:52) - Training Your Team on AI: Avoiding Content Quality Pitfalls(27:26) - Human-in-the-Loop Design: What to Automate vs Delegate(28:43) - The AI-First Founder Mindset: Culture, Talent & Psychological Safety(31:20) - AI Implementation Choices: From Prototypes to Governance Guardrails(33:29) - PR & Leadership: Why 'We Replaced 7 People with AI' Is a Bad Look(34:10) - 2-Year AI Roadmap: Think Strategically, Reflect Often, Stay Safe(36:20) - Going from 0 to 10K MRR: Learn to Sell, Test Pricing, and Stay Focused(38:53) - Bootstrapping with AI: Don't Waste Model Credits, Focus on ROI(39:32) - Scaling to $10M ARR with AI: Ecosystem Marketing & Creator-Led Trust(40:47) - Recap: AI Workflows, POCs, LinkedIn Automation & Strategic Thinking(42:35) - Connect with Guest Maja Voje on LinkedIn(42:58) - Subscribe to the GTM Strategies Newsletter on Substack(43:28) - Final CTA: Review the Show, Sponsor, Ask Questions, and Connect

In this episode of the Transform Sales Podcast: Sales Software Review Series, Amir Reiter, CEO and Founder of CloudTask, speaks with Alexis Lacabane, CEO and Co-Founder of Qonvo, an innovative AI-powered solution designed specifically for sales and marketing leaders to effectively automate and optimize mid-funnel outreach through personalized AI voice agents. Alexis shares how Qonvo addresses common challenges faced by sales and marketing teams, such as low engagement rates and the complexity of alternative AI voice tools that typically require developer knowledge. He highlights Qonvo's simplicity, allowing users to create fully integrated AI agents within minutes, significantly improving response times and conversion rates. The discussion emphasizes the strategic use of AI agents for mid-funnel activities like webinar follow-ups, event reminders, and converting trial users into paying customers. Listeners will gain insights into the effectiveness of leveraging AI-driven communication to boost conversions and streamline lead management, including practical demonstrations of Qonvo's capabilities and easy integration with existing sales and marketing platforms. Try Qonvo here: https://agency.cloudtask.com/qonvo-e88ba2 #TransformSales #SalesSoftware #Qonvo #CloudTask #SalesAutomation

Are you still chasing the same overworked real estate agents for referrals while your competitors dominate the market? In this episode of the Local Marketing Lab, Adam Smith, President of Colorado Real Estate Finance Group and mortgage coach, reveals unconventional strategies to build your mortgage referral network for lead gen. He breaks down why 90% of mortgage professionals failed during recent market shifts and shares the hidden referral sources that can transform your business.Topics discussed in this episode: 1️⃣ Use AI for client avatar creation and content generation2️⃣ Why volunteer work and community involvement drive business growth3️⃣ Creative referral partner strategies beyond traditional sources4️⃣ The importance of running with your “tribes” and shared interests5️⃣ Why transparency and authenticity matter more than perfect marketingResourcesConnect with Adam Smith on LinkedIn.Learn more about Colorado Real Estate Finance Group.Check out Adam's website justthetipscoaching.com to access his book, podcast, and daily tips.Other shout-outsCheck out The Art of Getting Shit Done by Chad Prio.The Purple Cow by Seth Godin.

On September 16, attend our free web class to discover the 6 proven processes to pull you off the job site and out of sales. Register now here: https://trybta.com/CE-CGM-SP25To learn more about Breakthrough Academy, click here: https://trybta.com/EP235 Let's be honest:It's kinda hard to prioritize when everything is on fire.With so many problems to solve and systems to build, how do you figure out what to focus on?Today, landscaper, content creator and author of Total Business Turnaround Mike Andes is here to answer that question.Mike built his business, Augusta Lawn Care into a national brand with 180 franchises. He also created CoPilot CRM, a software platform designed to help home service businesses streamline their operations.In this episode, Mike lays out the four areas of business you need to get dialed based on which phase of growth you're in:- Lead Gen- Labor- Leadership and- LiquidityHis roadmap will help you focus on the most important systems for YOUR business. And give you a plan to put your fires out one at a time.00:00-Intro01:11-Intro & Why Franchising Matters04:19-Common Misconceptions About Readiness to Scale09:31-The 4 L's10:50-Phase 1: Lead Gen16:43-Phase 2: Labor29:45-Phase 3: Leadership40:57-Phase Four: Liquidity53:22-Wrap up and how to connect with Mike

In this podcast episode, Brendan breaks down four lead gen personalities and a 12-month focus plan that creates predictable, scalable income. Learn how the highest-earning agents build their business around their strengths, not by forcing themselves into strategies that don't fit.Why listen • You will learn why cold calling and door knocking are optional, not mandatory • You will identify your dominant lead gen personality and choose one primary lane • You will use the 12-Month Mastery Framework to turn focus into consistent listings • You will avoid Scattered Agent Syndrome and stick with what worksChapters 00:00 The big mistake agents make about lead gen 00:56 Why cold calling is not the only path to success 02:26 Personality 1: The Prospector 03:17 Personality 2: The Networker 04:09 Personality 3: The Internet Influencer 05:29 Personality 4: The Direct Marketeer 06:42 One lead source beats dabbling 07:50 The 12-Month Mastery Framework 09:30 The compound effect of focus 10:21 How to choose your lead gen personality 11:12 Clarity and commitment 11:50 Scattered vs. focused agentsResources • Free Agent Playbook: https://www.listingbeast.com/scriptbook • 5 Money Models of a Listing BEAST: https://shorturl.at/uH1z4About Brendan Bartic National real estate coach and creator of the Listing BEAST Method. Built Colorado's top listing team and sold more than $1B in real estate. Brendan helps hardworking agents master listings and build real freedom.Stay connected Facebook: https://www.facebook.com/brendan.bartic Instagram: https://www.instagram.com/brendanbartic/ Linktree: https://linktr.ee/brendanbartic LinkedIn: https://www.linkedin.com/in/brendanjbartic/Legal This show is for education and entertainment. Follow all federal and local solicitation laws and the Do Not Call List.Unlock the 5 Money Models of a Listing BEAST [FREE]: https://bit.ly/4efpO5S

Gen Z is reshaping the way we lead as they are entering the workforce with fresh ideas, bold expectations, and a deep desire for purpose. In this episode, Andy sits down with leadership expert Dr. Tim Elmore to explore how leaders can better understand, engage, and empower this emerging generation. Download the application guide: https://bit.ly/4oT83hT Drawing insights from Dr. Elmore's latest book, The Future Begins with Z, here is what they cover in this episode: Who Gen Z is. (4:22) Common myths about Gen Z. (13:04) Effective ways to lead Gen Z. (16:22) Practical tools for offering feedback to Gen Z. (22:14) How to maintain retention of Gen Z. (30:48) Special thanks to our sponsor BELAY for offering a free download of their Delegation Worksheet & Guide. Belay is an organization that will help you free up your time and allow you to focus on the things that allow you to be most successful. And this resource will empower you to focus on your strengths and delegate your weaknesses. Just text the word ANDY to 55123 to claim your free guide now. Recognized as one of Forbes' 6 Leadership Podcasts To Listen To In 2024 and one of the Best Leadership Podcasts To Stay in the Know for CEOs, according to Industry Leader Magazine. If this podcast has made you a better leader, you can help it by leaving a quick Spotify or Apple Podcasts review. You can visit Spotify or Apple Podcasts, and then go to the “Reviews” section. Thank you for sharing! ____________ Where to find Andy: Instagram: @andy_stanley Facebook: Andy Stanley Official X: @andystanley YouTube: @AndyStanleyOfficial Where to find Dr. Elmore's latest book: http://TheFutureBeginsWithZ.comSee omnystudio.com/listener for privacy information.

Dustin Sherlin, a 20-year real estate veteran and Realty One Group franchise owner, joins the REDX Podcast to share how he scaled from solo agent to brokerage leader using proven systems, follow-up strategies, and REDX lead tools.Here's what you will discover...How Dustin's structured systems turn leads into listingsWhy follow-up is the secret to long-term successThe role of coaching and tech in building a scalable businessJump to these topics:

Thinking about adding LinkedIn to your marketing mix? In this episode, I chat with Mollie Lo, LinkedIn business coach, CEO, and founder of Lotus Mentoring. With two decades of experience in HR leadership and entrepreneurship, Mollie blends strategy with business spirituality to help coaches and service providers attract aligned clients without cold DMs or burnout. We dive into how to decide if LinkedIn is right for your business, practical ways to build your presence without spending hours online, and what to actually say to turn connections into clients. If you've been curious about LinkedIn or want to make it work for you in just 15 minutes a day, this conversation is a must-listen. Today you will hear:How to decide if LinkedIn is the right platform for your ideal clients and business goals.Mollie's 15-minute lead generation routine that makes LinkedIn manageable and effective.The types of content LinkedIn's algorithm is prioritizing right now (and how to make yours stand out).Practical tips for building authentic connections and writing non-cringey messages that convert.Creative strategies to optimize your profile for first impressions and attract aligned opportunities. CONNECT WITH MOLLIE:Website: www.lotusmentoring.netLinkedIn: https://www.linkedin.com/in/lotusmentoring/FREE 15 Min LinkedIn Lead Generation Strategy: https://www.lotusmentoring.net/signup 

Scaling your business isn't just about effort—it's about owning the systems that generate growth. In this episode of Today's Business Leaders, Gabe Arnold sits down with Peter Roth, CEO and Senior Marketing Director of Scalify, to discuss why owning your marketing and lead generation is the ultimate competitive advantage.Peter shares insights from building and running call centers, specializing in outbound lead generation, and leveraging "old school" marketing channels that most businesses are ignoring. Whether you're looking to scale rapidly, differentiate your business, or control your customer pipeline, this episode is packed with actionable lessons for leaders who want to take marketing into their own hands.

In this week's Tactic Tuesday, we are going to discuss 6 things we recommend you stop saying in your cold email messages. These recommendations are very small changes that are easy to implement, and they could an immediate improvement in how your cold emails (and DMs) are received by your prospects. Watch the video here https://www.youtube.com/live/wFq1Vk6i7j4?si=xklTbJN51w_12fAh

Alaattin Kilic writes that lead generation alone no longer drives results for RCBI firms when product-market fit and clear messaging are absent.View the full article here.Subscribe to the IMI Daily newsletter here. 

Today, we're breaking down a lead generation case study that resulted in a 397% increase in revenue and a 356% boost in gross profit. The business, which was stuck at $620,000 in annual revenue, shot up to $2.5 million after just six months of applying the right strategies. We dug into the client's existing assets, found multiple lead magnets, and used them to target different pain points across a broader audience. The result was a more engaged audience, a more diversified funnel, and ultimately more conversions. If you're struggling to scale, it's time to rethink your marketing strategy. Stop pushing for immediate sales and start creating a nurturing experience for your audience. Listen in and learn how you can adapt our lead gen strategy to fit your business. In This Episode:- Lead generation case study results breakdown- Step 1: Moving from simple to complex funnel strategy- Step 2: Installing the CPL/nCAC reducer framework- Step 3: Deploying the digital velocity engine for ad creation- Final results summary: 397% revenue increaseListen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 Follow and listen on Spotify:https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK Subscribe and watch on YouTube: https://www.youtube.com/@perpetual_traffic?sub_confirmation=1We Appreciate Your Support!Visit our website: https://perpetualtraffic.com/ Follow us on X: https://x.com/perpetualtraf Connect with Ralph Burns: LinkedIn - https://www.linkedin.com/in/ralphburns Instagram - https://www.instagram.com/ralphhburns/ Hire Tier11 - https://www.tiereleven.com/apply-now Connect with Lauren Petrullo:Instagram - https://www.instagram.com/laurenepetrullo/LinkedIn - https://www.linkedin.com/in/laurenpetrullo Consult Mongoose Media - https://mongoosemedia.us/

Law firms spend thousands on lead generation platforms, but do they actually deliver? In this episode, we dive into real data and experienced feedback on services like LegalMatch, Martindale-Nolo, Avvo and others. We'll also cover better alternatives: building SEO-driven landing pages, retargeting site visitors, testing Google Local Service Ads, using interactive tools like settlement calculators, and creating referral pipelines through LinkedIn.If you want more clients without relying on middlemen, this episode shows you how to build a system that's faster, smarter, and sustainable.About Adam Duran, Local SEO Expert⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Local SEO in 10⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Los Angeles⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & Walnut Creek, California, Magnified Media is a ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠digital marketing agency⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ focused on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠local SEO for businesses⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠marketing strategy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠national SEO⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, website design ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Solar Harmonics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Northern California⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠'s top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm.  You can check out the website for the⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ top solar energy equipment installer⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Solar Harmonics, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Jamie also is the creator and panel expert of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Straight-Talk Solar Cast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on iTunes and leave us a review.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Have a question about Local SEO? Chances are we've covered it! Go to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast website and check out our search feature⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

In this season premiere of the Lead Gen HQ Podcast, Alex Oliveira shares the latest insights on what's driving results in lead generation today. From Google's zero-click AI summaries and Meta's new content indexing to the rise of AI-SEO (also called GEO or AEO), the landscape is shifting fast. Alex breaks down why email campaigns and nurturing remain the top tactic, how paid ads are evolving, and why video content is a must for engaging and educating prospects. Plus, get an inside look at how AI tools like ChatGPT, Claude, and Gemini are shaping marketing strategies for 2025.

A special episode focused on Leading Gen Z. Including a new version of the Young Influencers List, with 15 leaders to know. As well as 15 organizations that are gathering, resourcing, connecting and equipping Gen Z and the next generation. And the Top Weekly Leadership Links, with a special emphasis on Gen Z, including recommendations on podcasts, books, videos and articles. And a special Leadership Nugget segment with 4 keys to leading Gen Z. Make sure to visit http://h3leadership.com to access all the show notes. Thanks again to our partner for this episode: CONVOY OF HOPE - visit http://convoyofhope.org/donate. Convoy of Hope is helping victims of the Texas Floods with recovery and clean up. Please donate to help bring hope to those impacted at http://convoyofhope.org/donate. Convoy is my trusted partner for delivering food and relief by responding to disasters in the US and all around the world. Right now, Convoy of Hope is responding to the Texas Floods, LA fires, and still helping with devastation in the southeast US from Hurricane Helene and Milton, providing basic needs like food, hygiene supplies, medical supplies, blankets, bedding, clothing and more. All through partnering with local Churches. Join me and please support their incredible work. To donate visit http://convoyofhope.org/donate.

We all dream of building our own funding empires, but there's one giant wall that stops almost everyone dead in their tracks: getting a consistent flow of quality leads. It can be the most frustrating part of the business. But what if I told you the problem isn't your strategy, but your mindset? In this episode, I'm breaking down the one thing all the greats—from Rockefeller and Carnegie to the billionaires of today—understood about getting their name out there. It's about being bold and unapologetic about the value you provide. You'll hear a story about two of our partners who landed new business just by having a conversation over lunch. Find out the simple mental switch you need to flip to start attracting opportunities everywhere you go. When it comes to lead generation, I see two main paths you can take. While one involves paying for ads, the other is a powerful, no-cost strategy that completely transformed our business. We used this exact method to sign up 400 referral partners in our first year, which has now grown to over 12,000 partners sending us thousands of leads every month. You'll have to listen to find out how we did it, and how you can start building your own lead-generating machine today. For More Info: https://MyFundingMachine.com Email: info@7figures.com

“Lead generation” usually makes voice actors break into a sweat, pour a drink, or run screaming into a pillow. Nadia Marshall gets it, and created a course that shows you how to find clients your way. Nadia's system is platform-agnostic, teaching you how to create a repeatable, customized lead gen workflow that suits your energy, your brand, and your brain. She'll show you how to organize, track, and follow up with leads without becoming a full-time CRM zombie!Nadia gives you the strategy behind the outreach, so you understand who to reach out to, when, and why...on your terms.Whether you're new to marketing or just burnt out on “spray and pray” outreach, here's another great course that gives you the tools, confidence, and sanity-saving systems to make lead gen a natural part of your business and not a soul-crushing chore.Sign up for our show takeaways, resources, and drink recipes before episodes air here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.speechlessvo.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠RESOURCES mentioned in this episode:Hunter.ioApollo.ioLead Generation Blueprint: The Ultimate Guide (by Nadia)-use promo code SPEECHLESSLGB for 15% offThe Voiceover Marketing Intensive (Tom Dheere & Nadia Marshall)-use promo code SPEECHLESSVMI for $10 offCONTACT INFO:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast Home⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Email: SpeechlessVO@gmail.comPRODUCTION CREDITS:Music: Rick WilsonEditing: Hamza LatifWritten and Produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kim Wilson⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Natasha Marchewka⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Production Assistant: Carolyn Robson

As the summer of leadership series wraps up, we're diving deep into one of today's most urgent leadership challenges: effectively leading Gen Z. This special bonus episode features an exclusive conversation between Jenni Catron and Zach Meerkreebs, a seasoned pastor who has walked alongside Gen Z students during their formative college years. Zach brings a unique, frontline perspective on what it truly takes to engage, empower, and inspire this emerging generation in the workplace.Why does leading Gen Z challenge everything seasoned leaders thought they knew? Because this generation operates with a fresh mix of authenticity, high expectations, and a corrective spirit that's reshaping organizational culture. Zach unpacks the “why” behind Gen Z's motivations and the “how” executive leaders can create space for their voices, foster their growth, and cultivate a thriving multigenerational team.In this conversation, you'll learn:The defining values and leadership styles of Gen Z that every leader needs to understandHow empathy and consecrated curiosity can transform your approach to coaching and feedbackWhy paying the “leadership tax” for younger team members is an investment, not a costHow to set clear expectations while honoring authenticity and a hunger for meaningful impactReal-world insights from Zach's experience shepherding Gen Z through a powerful moment of revival and transformation in college ministryAbout Zach Meerkreebs: Zach is a pastor, leadership coach, and author who has dedicated his career to developing leaders and mentoring Gen Z students. Most recently, Zach led a historic spiritual movement at Asbury University, engaging tens of thousands of young people in a powerful awakening. His new book, Lower: How Humility Shapes Leaders and Transforms Culture, explores the role of humility as a leadership superpower in today's complex world.Where to connect with Zach & learn more:Grab Zach's book Lower to dive deeper into leadership and humilityFollow Zach on social media for ongoing leadership insights and encouragement. (Instagram)Visit the Barnabas Collective, Zach's nonprofit focused on leader renewal and growthIf you're leading Gen Z on your team — or preparing to — this episode is an essential listen. Let Jenni and Zach guide you through the challenges and opportunities of stewarding this next generation of leaders with clarity, confidence, and heart.We need your help to get the LeadCulture podcasts in front of more leaders! There are three simple things you can do that truly help us: Review us on Apple podcasts Subscribe - we're available wherever you listen to podcasts. Share - let your friends know about the podcast by sharing your favorite episode on social media!

If you're using speaking for lead generation, you won't want to miss this episode. I'm joined by Danielle Hayden, CEO of Kickstart Accounting, Inc., who came to me for a VIP Day to create a new signature talk. Like many entrepreneurs, Danielle had been speaking often, but she knew she was overloading her audience with too much information and not enough transformation. In this conversation, we pull back the curtain on the process we used to refine her message, develop her thought leadership, and craft a presentation that truly connects - with results to prove it. You'll learn: Why Danielle knew it was time to evolve her talk (and how she resisted telling personal stories at first!) The moment we discovered her unique thought leadership angle: “The Spending Gap” Behind the scenes of what happens during a VIP Day What happened when she delivered her new talk for the first time (spoiler: record number of new clients!) Why storytelling, especially the vulnerable kind, is a powerful connector How she uses other lead gen strategies like podcast guesting and hosting her own podcast You'll walk away with ideas on how to turn your own talk into a powerful magnet that attracts the right clients - and how to infuse it with insight, story, and strategy. Want your own VIP Day to develop your signature talk? Learn more and join us in the Thought Leader Academy: https://www.speakingyourbrand.com/academy/    (This conversation originally aired as episode 362 on December 11, 2023.)   Links: Show notes at https://www.speakingyourbrand.com/362/ Danielle's website: https://kickstartaccountinginc.com/gift/  Danielle's podcast “Entrepreneur Money Stories”: https://kickstartaccountinginc.com/entrepreneur-money-stories-podcast/  Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/ Get your own VIP Day to create your signature talk by signing up for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/  Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Danielle Hayden (guest) = https://www.linkedin.com/in/danielle-hayden-kickstartaccounting/  Related Podcast Episodes: Episode 204: Make Better Decisions around Business and Speaking Opportunities with Danielle Hayden Episode 288: A Framework for Creating a Signature Talk for Income and Impact Episode 290: [Coaching] Get More Leads from Your Presentations Episode 271: Providing Transformation vs. Information  

In this episode of the Coaches Compass, Mike explains the process for generating unlimited leads in your coaching business. More importantly, he explains how to make sure those leads are qualified and are the type of clients you want to work with. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

It's time for Random Friday… that's when Rich pulls out his notepad and talks about all the little bits and pieces of things that don't really warrant an entire podcast episode, but are still worth talking about. Today Rich talks about Amazon accepting returns at Kohl's stores, getting aggressive with lead generation, two similar roofing companies that have totally different identities, a client who's quitting, and blog posts to help clients understand why your prices are higher.

Send me a message This is the Most Overlooked Lead Gen Strategy for Real Estate Agents (That Still Works in 2025). And you're likely already doing it to some extent. So what is this lead gen tactic that will get you a ton more buyer and seller clients? Email marketing. Email isn't dead. It's just grossly underused by agents chasing the next shiny thing.In this episode, I'm breaking down exactly why email is still one of the most powerful lead generation tools in real estate, how to actually do it right, and what to send each week to stay top of mind and get more clients... even when they're not ready yet.You'll walk away with a plug-and-play strategy to build your list, boost your referrals, and finally get off the content hamster wheel.***********************RESOURCES :Massive Agent Business Accelerator: 12 Week Program to go from stressed out solo agent, to thriving business owner making more, and working less. Repurpose Social Media Automation Tool: The FREE tool I personally use to automate and streamline posting content on social media. Even removes the watermarks! - CLICK HERE Referral Network: Claim your market *exclusively* in the new Massive Agent Referral Network - CLICK HERE REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HERE PLEASE LEAVE A REVIEW on APPLE PODCASTS or SPOTIFY

Thinking about launching a podcast but not sure if it's a smart move or just more content chaos? In this strategy-packed coaching session, I'll help transformational coach Anita evaluate if podcasting fits her business model, her message, and her season of life.This isn't a hype session. It's the kind of conversation seasoned entrepreneurs wish they'd had before sinking hours into a mic with no plan.You'll learn:Why a proven offer is the non-negotiable first stepWhat it really takes (time, tools, + mental space) to podcast wellHow to use podcasting as a growth tool - not just a vanity projectHow to align your show with your values, voice, and business outcomesWhether podcasting can replace (or outperform) your current visibility strategy"If I could get all my clients through podcasting... I'd drop everything else." – Anita This is the turning point conversation for anyone stuck in decision fatigue around content, visibility, and lead gen.Want to build a podcasting strategy that actually monetizes?Join THE 90-MINUTE GET-IT-DONE PROFITABLE PODCAST MASTERCLASS and learn how to use your episodes as a money-generating asset. Don't miss Part 2 (EP 281) where we break down the biggest podcasting mistakes and how to avoid them before you buy that swanky microphone.

If Part 1 (EP 280) was the "should I even start a podcast?" conversation, this is where we map out what it's going to take to succeed and monetize - without burning out.Still deciding if podcasting is the right move or the right time? This episode gives you the checklist most people skip before they ever hit record.In Part 2 of my live coaching session with Anita, we wrap up our conversation by getting into the common traps and costly distractions most new podcasters fall into. (Spoiler: It's not about your mic.)I walk through:What to focus on before your first recording ever goes liveHow to think about your ideal listener when planning episodesWhat matters most in the early stages and what you can ignoreWhy a podcast without a clear business purpose is wasted effortWhy podcasting can feel lonely—and how to build community around itAnita said something I loved:“Podcasting could be a great addition… People can actually get a sense of your energy before they ever book a session.”Exactly. Your podcast can scale when you say yes to podcasting with intention.Join THE 90-MINUTE GET-IT-DONE PROFITABLE PODCAST MASTERCLASS and learn how to use your episodes as a money-generating asset. 

In Part 2 of this episode of the HVAC Know It All Podcast, host Gary McCreadie talks with Nick F. (Nick Fergis), co-founder and CEO of Property.com, a site that connects homeowners with top-rated contractors. They go over the free and paid membership tiers for contractors, tools like Max Closer and Max Qualifier, and how Property.com helps build trust and drive quality leads. Nick shares why he started the platform, how it supports real estate agents too, and why only the best contractors are allowed in, no room for poor service or shady lead generation. Nick Fergis talks about why Property.com only lists top-rated, vetted contractors to help homeowners avoid poor service. He explains their free and paid plans, where tools like Max Closer and Max Qualifier help contractors get leads and show their work. Nick also shares how real estate agents will soon use the platform to share trusted pros with new homeowners. Gary talks about how many lead services today feel random and low-quality. They agree that trust, clear info, and proven work matter most when choosing the right people for the job. Nick explains that Property.com helps homeowners find top local pros by listing only trusted and vetted contractors. He says the free plan gives you a site and certificate, but paid plans add tools like Max Closer to help close jobs and Max Qualifier to find better leads. Gary says the site feels like a real estate page, but for contractors, all in one spot. They both agree that many lead services are spammy, send bad leads, or don't know the trades. Property.com is built to fix that with tools and trust that help both sides. Expect to Learn: Why Property.com only lists top-rated, vetted contractors. How free and paid plans help pros get leads and build trust. What tools like Max Closer and Max Qualifier do for you. Why real estate agents will share their Rolodex with new owners. How this platform beat random lead services and bad results. Episode Highlights: [00:00] - Introduction to Part 02 with Nick Fergis [00:52] - Property.com Membership Plans and Lead Tools [05:53] - Property.com offers trusted pros vs. random online searches [07:46] - Strict vetting and limited contractor spots [10:22] - Real estate agents and digital Rolodex use [13:50] - The Problem with Spammy Lead Services & Low-Quality Contractors Get your free HVAC pro webpage at https://landing-pages.property.com/mccreadie1 - Join top-rated contractors today! This Episode is Kindly Sponsored by: Master: https://www.master.ca/ Cintas: https://www.cintas.com/ Supply House: https://www.supplyhouse.com/ Cool Air Products: https://www.coolairproducts.net/ Follow the Guest Nick Fergis on: LinkedIn: https://www.linkedin.com/in/nickfergis/ Property.com: https://www.linkedin.com/company/property/ Follow the Host: LinkedIn: https://www.linkedin.com/in/gary-mccreadie-38217a77/ Website: https://www.hvacknowitall.com Facebook: https://www.facebook.com/people/HVAC-Know-It-All-2/61569643061429/ Instagram: https://www.instagram.com/hvacknowitall1/

Have you ever followed expert advice to the letter… only to feel more off-track than ever? If you've been trying to “market smarter” and follow all the right strategies—but something just isn't clicking—this episode is for you. I grabbed my voice recorder on my morning walk (recorded right from the Mallorca countryside) to reveal how I broke my own lead gen strategy… and the powerful steps that fixed it fast. In this episode you will: Find out what happened when I followed expert advice—and how it nearly derailed things. Discover the hidden cost of trying to “market smarter”—and why your energy might be more powerful than your strategy. Learn the subtle mindset shift that helped me go from podcast pitch rejections to a fully booked guest lineup in one month.   Press play now to shift from “Why isn't this working?” to your own unstoppable uncommon way. Resources Mentioned:   Clarity Accelerator: Schedule a call with Jenna about joining the Clarity Accelerator--the same mastermind that we talk about in this episode--to unlock your inner genius, streamline your strategies and offers, and dial in the mindset that lets you work smarter, not harder.        https://www.theuncommonway.com/schedule     Find Jenna on Instagram:  https://www.instagram.com/theuncommonway/     This podcast dives into the potential of balancing a business and life without sacrificing revenue or impact. It helps women business owners and mompreneurs overcome overwhelm, decision fatigue, and the guilt of working less and stepping away from hustle culture while increasing leadership, strategic decision making, alignment and delegation / team building. Learn to build powerful habits and mindset, embrace smarter and higher vibration work methods, and master time management by streamlining tasks, implementing business systems, and even prioritizing self-care. We explore efficiency and energetics, productivity and filling your cup, automation and where to personalize your efforts … all to reduce overworking, and finally take time off—without the fear or shame—whether that is with high-ticket offers, scalable offers, or passive income. Say goodbye to imposter syndrome and people pleasing while running a small business: It's time to shift your mindset, reclaim your work-life balance, and thrive!   

Think LinkedIn is just for job hunting? Think again. In this episode, Carly flips the script and interviews Joe about one of the most underrated lead gen tools for solopreneurs: LinkedIn Sales Navigator. They pull back the curtain on exactly how they use it to fill their events, build real relationships, and grow their network—without ever sounding salesy. If you've been hesitant about spending money on a tool like this, Joe's breakdown might just change your mind.Being a solopreneur is awesome but it's not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out LifeStarr Intro!Access Lifestarr Intro

In this episode of the Growth Now Movement, I sit down with Chris Baden, entrepreneur, father of three, and the founder behind FlowChat—a game-changing tool for organic lead generation on social media. We dive deep into his journey of balancing homeschooling, parenting, and building businesses, all while staying connected to what truly matters: family and purpose. Chris opens up about the early responsibilities that shaped his entrepreneurial mindset, the importance of being present with his kids, and how he manages the daily challenges of homeschooling and parenting alongside scaling companies. We then explore the founding story of FlowChat, a platform designed to help entrepreneurs organically generate and nurture high-quality leads on Facebook, Instagram, and LinkedIn. Chris explains why focusing on relationship-building instead of aggressive selling makes all the difference, how FlowChat detects lead "signals," and how it seamlessly blends automated outreach with genuine human connection. With impressive traction and over $3 million in revenue from a bootstrapped start, FlowChat is reshaping how businesses approach inbound and outbound messaging. What You'll Learn: How Chris juggles life as a husband, dad, and homeschooling entrepreneur The mindset built from early responsibility and challenge Staying intentional and present with family while growing multiple ventures The origin and mission of FlowChat, and why it's changing lead generation The secret behind successful DMs: focus on engagement, not just selling How to scale messaging through automation without losing authenticity A real-life story of bootstrapped SaaS success, growing to multi-million-dollar sales Chris's daily routines, approach to growth, and definition of success Why This Matters: Learn how to balance business growth with intentional parenting Discover how authentic, signal-based outreach can drive real lead growth Explore how to automate DMs effectively while keeping the human touch Get inspired by a founder building legacies in both family and entrepreneurship

In today's episode, learn how to close real estate deals without relying on banks, your own cash, or worrying about your credit score. Matt shares their personal experience of closing multiple deals using creative financing methods such as seller financing and partnering with private clients. By focusing on the terms rather than the price, you can structure deals that generate positive cash flow even when paying more than market value. The episode explains the basics of creative financing, how to create win-win situations for both buyers and sellers, and provides actionable insights on identifying and leveraging opportunities that traditional investors often miss. Additional resources are offered in a downloadable document to help you turn rejections into successful deals. BUT BEFORE THAT, hear which 3 Lead Gen hacks made Matt rich! Useful links: https://www.notion.so/The-3-Property-Escape-Plan-220315cb4ef9809e9febe64c81d51f71 Learn more about your ad choices. Visit megaphone.fm/adchoices

This week, we take a break from technical tax and dive into a question that Steven gets all the time: "How do I use tax topics to get new clients?". Joining Steven to cover this topic is Hilary Gale, founder of Moneta Copy, a marketing agency focused on helping financial advisors. Steven and Hilary discuss how their own marketing efforts produce results and give tangible suggestions that advisors can put into practice to accelerate growth and get stuff done in the real world.  

In this Q&A episode, Alex (@AlexHormozi) answers real questions from business owners about pricing high-ticket offers, balancing brand-building with monetization, and optimizing what happens after someone says “yes.”Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you'll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.Wanna scale your business? Click here.Follow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | AcquisitionMentioned in this episode:Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap