Podcasts about organic reach

Send us a textTikTok's integration into pop culture and its unparalleled reach have made it a powerhouse for organic growth and viral success. However, its potential disappearance could trigger significant shifts in audience attention and advertising strategies, with brands and creators needing to reposition their strategies across alternative platforms such as Instagram Reels, YouTube Shorts, and emerging options like Snapchat and Lemonade.In this episode, Jordan West gets into a pressing issue that could reshape the landscape of social commerce as we know it—the potential banning of TikTok. With years of experience in ecommerce and social commerce, Jordan explores the profound effects such a ban would have on brands, creators, and influencers who've thrived on the platform's unique discovery algorithm. Listen and learn in this episode!Key takeaways from this episode:Potential TikTok Ban: Brands and creators relying on TikTok could face significant challenges if it's banned.Creator Economy: Transitioning to other platforms might be difficult for creators due to different algorithms.Brand Challenges: Brands may struggle to replicate TikTok's viral success elsewhere and face higher ad costs.Shifting Focus: Instagram and YouTube may become primary alternatives for users and businesses.Alternative Limitations: No current platform fully replicates TikTok's affiliate marketplace yet.Diversification: Expanding presence on other platforms and building direct communities is crucial.Content Repurposing: Repurpose TikTok content on platforms like Instagram and YouTube.Whitelisting Importance: Utilizing influencer whitelisting is key for social commerce.Need for Adaptation: Quick adaptation and diversification are necessary for survival.Planning for Change: It's essential to prepare for a future without TikTok amid ongoing legal proceedings.Growth Plan: www.upgrowthcommerce.com/growIn this episode's sponsor is Omnisend - is a comprehensive marketing automation platform designed to help eCommerce businesses enhance their customer engagement and boost sales. It offers tools for email marketing, SMS campaigns, and various forms of automation, allowing businesses to create targeted and personalized marketing strategies. With features like segmentation, A/B testing, and advanced analytics, Omnisend helps brands streamline their marketing efforts and achieve better results. Learn more here: Omnisend

Send us a textIn this episode of Authors Who Lead, I sit down with Shelby Leigh, a best-selling author and mental health advocate, to discuss the nuances of mastering organic reach in book marketing, the daily writing habit, and the importance of viewing oneself as a brand. With over 500,000 readers and a successful transition from self-publishing to traditional publishing, Shelby Leigh's journey is filled with valuable lessons for aspiring and established authors alike.Timestamp:00:00 College poetry helped ease my anxiety struggles.06:05 Books explore mental health, societal pressure, and anxiety.09:12 How did you overcome book marketing shyness?11:38 Treat books as a business; highlight personal connections.15:15 Separate personal and professional social media accounts.19:16 Success requires time, strategy, and valuable content.21:24 Focus on organic growth; address messaging issues.24:28 Creating a poetry book reveals a self-love journey.28:36 Beginner programs and Creative Content Club offerings.31:45 Evolving commerce through TikTok and authentic content.35:58 Teaching finance involves understanding consistent consumer psychology.38:43 Research audience interests; use storytelling for engagement.41:48 Confidence is key; comparison hinders creativity.Full show notesCOMMUNITY PROGRAMS

Join Voics Incubator for as little as $250 per week: http://voics.co/incubatorContent made your favourite creator your favourite.It wasn't the flashy editing or the funky sounds.It's the message they deliver:Alex HormoziIman GadzhiDan KoeThis has developed a cult-like following. Coupled with a crazy amount of reps. The volume + quality makes them a category of one.I spoke with Logan Forsyth to break down how top creators generate millions of dollars and views. Logan is behind a lot of your favourite creators. Scaling up thousands of posts a month generating billions of views.Our second podcast is a deep-dive into:Psychology of contentOpportunity for 2025Undeniable offersContent systemsBrandingIf you want to build a content business that works for you in 2025, this podcast is for you.Connect with Logan ForsythInstagram: https://www.instagram.com/loganforsythMy Socials:Instagram - https://www.instagram.com/darrenlee.ksLinkedIn - https://www.linkedin.com/in/darren-lee1(00:00) Preview and Intro(00:35) Why Every Creator Needs an Offer(03:09) Entertainment vs. Educational Content(08:54) Patreon for Monetisation(11:11) Content Creation for Business Owners(15:18) Niche Content Targeting(18:36) Organic Reach vs. Paid Ads(20:13) The Evolution of Short-Form Content(27:22) How Algorithms Level the Playing Field(29:27) Evolving Content to Match Audience Maturity(33:30) The Balance Between Polarization and Brand Risk(39:40) Building Systems for Content Success(43:12) Logan Forsyth's Monetization Strategies(46:18) Why Free Content Works (52:06) Tools and Systems for Engagement Tracking(54:19) Founding Media Scaling(59:45) Balancing Quality and Creativity in Content(01:03:14) Adding Personality to Your Content(01:06:51) Aligning Values with Business Practices](01:08:36) The Role of Storytelling in Short-Form Content(01:11:49) The Future of Media ScalingSupport the show

Scott is on a mission to help others build online businesses that provide stability and the freedom to live life on their own terms; without the GET RICH QUICK HYPE. He's a family man first, wanting to teach, inspire and motivate others to build a future proof business that fits their lifestyle.Highlight Bullets> Here's a glimpse of what you would learn…. Strategies for building a loyal customer base in e-commerce.The importance of email marketing for brand growth and customer retention.Scott Volker's journey from Amazon selling to expanding into Etsy.The potential of Etsy as a marketplace for sellers.Techniques for capturing customer emails through giveaways and promotions.The role of YouTube in enhancing brand visibility and engagement.The significance of personal engagement with customers to foster loyalty.Tools and platforms for effective email marketing.The impact of building an email list on business valuation and resilience.Insights on overcoming challenges and the importance of perseverance in business.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Scott Volker, a renowned e-commerce expert from Brand Creators and the Rock Your Brand Podcast. Scott shares his journey from selling on Amazon to expanding into Etsy, emphasizing the importance of perseverance and building a loyal customer base. Key strategies discussed include leveraging email marketing to create a raving fan base and the potential of Etsy as a complementary marketplace. Scott also introduces his new YouTube venture, Live Video School, aimed at helping others master live video content. This episode offers actionable insights for scaling e-commerce businesses to new heights.Here are the 3 action items that Josh identified from this episode:Build and Engage Your Email List: Launch a giveaway featuring a bundle of your top-selling products using tools like King Sumo, and promote it via Facebook Ads. Integrate new email addresses into an autoresponder system, and follow up with announcements and discounts to keep the audience engaged.Leverage YouTube for Brand Growth: Create and upload engaging content on YouTube, such as product tutorials or behind-the-scenes videos. Use YouTube Shorts to capture attention quickly, and include calls-to-action for viewers to join your email list.Utilize Product Inserts for Email Collection: Include product inserts with your Amazon or Etsy orders, inviting customers to join a VIP list for exclusive discounts and giveaways. Regularly update this list with personalized content and promotions.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comJungle ScoutQuiet Light BrokerageKing SumoAutoresponderPrintfulVidIQEtsyEverbeeConvertKitKajabiBeehiivKlaviyoOpus ClipsBrand CreatorsThe Compound Effect by Darren HardyTiny Habits by BJ FoggAtomic Habits by James ClearSteve Chou from My Wife Quit Her JobMichael Jackness from Ecom CrewSpecial Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorThis episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh Hadley 00:00:00  Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top busine...

Becoming A Household Name is a listener-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.For those of you who want to support the podcast as a paid member but don't listen to the show using Substack, click this link to subscribe.Collaborative Opportunity For Social Media ReachIf you like the sound of collaborating with other artists to reach a broader audience on Instagram, send me a message on any of my socials @jodyjsperling or email me at jodyjsperling@gmail.com.Becoming A Household Name is a listener-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Get full access to Becoming A Household Name at jodyjsperling.substack.com/subscribe

This week, I'm excited to bring you a delightful and insightful conversation with none other than Duke Harten, the mastermind behind the viral office antics and engaging content at Shinesty.com. We dive deep into the importance of fun in the workplace and the art of creating contagious content. Episode Highlights: - Fun at Work: Duke shares his story about almost impersonating his CEO and how simple, fun competitions can become viral sensations. He demonstrates the significant impact of fostering a playful company culture. - Music League and More: Find out how Duke's introduction of 'Music League' not only increased staff interaction but also set the stage for a workplace where everyone can enjoy and participate. - Content Is King: Learn how Duke's strategy of "entertain first, sell second" has transformed Shinesty's social media presence and created a strong, engaged community. - Beyond TikTok: With an ever-changing digital landscape, Duke discusses adapting strategies and the importance of not putting all your eggs in one basket when it comes to platform reliance. - A Creative Life: Duke gives us a glimpse into his personal life, showing that his commitment to creativity extends beyond his professional endeavors. Why You Should Listen: Whether you're a creative professional looking to inject some fun into your workplace or a social media manager seeking fresh ideas for engagement, Duke's experiences and insights offer valuable lessons and actionable advice. Don't miss out on this engaging conversation filled with laughter, learning, and a lot of creative thinking. Remember, you can always catch up on past episodes for more creative insights and inspiration! Check out Duke's work for Shinesty on TikTok: https://www.tiktok.com/@shinestythreads   Order your copy of my book, Make Fun a Habit: The Creative PLAYbook for Making Life and Work Fun Again at http://www.makefunahabit.com Join the free Facebook community, "Daily Creative Habit," where you can connect with like-minded individuals and cultivate your creative journey. Make sure to subscribe to the "Daily Creative Habit" newsletter, delivered to your inbox, for inspiration and practical tips. And don't forget to grab your copy of the "Daily Creative Habit" guided creative journal, designed to ignite your imagination and help you develop a consistent creative practice. http://www.DailyCreativeHabit.com

On this episode of BUZZ, we review fun holidays in June to celebrate at your Dental Practice.  These holidays provide opportunities to create engaging social media content, cultivate relationships with local businesses, elevate your profile in the local community, increase your organic reach, and have fun at the office! Show Produced by Dentainment 
https://dentainment.com/ 
Dentainment is a Digital Creative Marketing Agency, providing services to the Dental Community such as:
Logo Design, 
Brand Identity, 
Dental Websites, 
Search Engine Optimization, 
Video Production, 
Social Media Management
, Google AdWords Management, 
Voice Search Optimization 
and more.   Discover the power of AI, video, social media, and more in ‘Best Dental Marketing,' the ultimate guide for Dental professionals looking to transform their marketing efforts and drive new patient growth. Learn more about Best Dental Marketing Here: https://bestdentalmarketing.com/   Sponsored by Basis Basis is a buy-now, pay-later financing solution where patients' credit scores do not determine their eligibility for financing.  Our goal is simple: To help maximize patient intake, while providing patients accessible financing without the hassle of a credit check. To learn more, please visit:  https://hellobasis.com/    

On this episode of BUZZ, we explore how celebrating food holidays such as National Hamburger Day at your practice can provide the ability to engage with businesses in your local community, craft compelling social media content, and grow organic reach in your digital Dental Marketing initiatives. Show Produced by Dentainment 
https://dentainment.com/ 
Dentainment is a Digital Creative Marketing Agency, providing services to the Dental Community such as:
Logo Design, 
Brand Identity, 
Dental Websites, 
Search Engine Optimization, 
Video Production, 
Social Media Management
, Google AdWords Management, 
Voice Search Optimization 
and more.   Discover the power of AI, video, social media, and more in ‘Best Dental Marketing,' the ultimate guide for Dental professionals looking to transform their marketing efforts and drive new patient growth. Learn more about Best Dental Marketing Here: https://bestdentalmarketing.com/   Sponsored by Basis Basis is a buy-now, pay-later financing solution where patients' credit scores do not determine their eligibility for financing.  Our goal is simple: To help maximize patient intake, while providing patients accessible financing without the hassle of a credit check. To learn more, please visit:  https://hellobasis.com/    

Organic content reach is on the decline...again! "It's inevitable, this is what social media companies do" and "All they are interested in is posting more ads" I keep seeing people comment but it really isn't as simple as that. LinkedIn is not an advertising company like Meta, they are a business that primarily generates revenue from subscriptions so the reasons for the decline in reach is more complex... Also in this episode; Creator mode confusion LinkedIn™️ Games AI-generated content screening The new immersive video feed mystery Post of the week

In today's digital-first world, how we communicate with consumers has changed.  According to the platform, more than 15 million entrepreneurs are on LinkedIn in the United States and the United Kingdom.  According to Forbes, 90% of users follow at least one brand on social media. It's a powerful illustration of the shift in consumer behavior towards more direct and engaged relationships with brands—and a strong indication of the importance of brands' strong social media presence to establish and maintain brand loyalty.   Jordan Mendoza is the Founder & CEO of Blaze Your Own Trail Consulting, LLC, where he helps service providers grow their business through strategic marketing, sales & leadership consulting. In April 2019, Jordan started creating content on LinkedIn and quickly realized the power of organic reach. By December, he had amassed 20,000 followers using the strategy he now teaches his clients in his 6-week program. Since 2019, Jordan's content has reached over 7 million content views, and his audience has expanded to 64000 plus followers & 18000 newsletter subscribers. Now a full-time trailblazer, Jordan's goal is to help over 100 business owners & companies grow their brands to increase their impact and income each year.   Growing up with a mom who only had one lung taught me a lot about real adversity. Although we didn't have much, our Mom showed us love and taught us how to be kind & empathetic. I've had four pivotal moments in my life: 1. Getting stung by 53 Bees in 4th grade. 2. Being beaten and falsely arrested by police at 12. 3. Surviving a high-speed accident and getting 52 staples on both legs at 19. 4. Deciding to leave a 15-year career to be a full-time entrepreneur. Jordan is also an Author, Sought-after Keynote Speaker & host of the Globally Top 1.5% ranked Podcast, Blaze Your Own Trail.   For more information: https://www.byotpod.com/ Follow: @byotpodcast  

If you have a question you want answered on the show head over to Instagram (@ashborland) and drop me a DM. Leave me a recommendation on LinkedIn here www.ashborland.com/linkedinIf you're looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful mortgage marketing. Get your complimentary blueprint and start revolutionising your marketing approach today: https://ashborland.com/blueprint

1325 In today's digital age, standing out amongst the crowd on social media is a formidable challenge. Yet, our next guest has not only risen above the noise but has crafted a strategy so effective it has propelled him to the top 1.5% of podcasters globally. As the Founder & CEO of Blaze Your Own Trail Consulting, LLC, he's a master in leveraging LinkedIn to maximize reach, impact, and income. Through his consulting, he's transformed the digital presence of countless businesses, guiding them to blaze their own trails towards unprecedented growth. He's an author, a keynote speaker, and your go-to expert for anything LinkedIn. Please welcome, Jordan Mendoza! Website: https://www.blazeyourowntrailconsulting.com/ Social Media: https://www.instagram.com/therealjordanjmendoza/ https://www.linkedin.com/in/jordanjmendoza/ https://www.facebook.com/therealjordanjmendoza, _______ Go to www.BusinessBros.biz to be a guest on the show or to find out more on how we can help you get more customers! #Businesspodcasts #smallbusinesspodcast #businessmarketingtips #businessgrowthtips #strategicthinking #businessmastery #successinbusiness #businesshacks #marketingstrategist #wealthcreators #businessstrategies #businesseducation #businesstools #businesspodcast #businessmodel #growthmarketing #businesshelp #businesssupport #salesfunnel #buildyourbusiness #podcastinglife #successgoals #wealthcreation #marketingcoach #smallbusinesstips #businessmarketing #marketingconsultant #entrepreneurtips #businessstrategy #growyourbusiness Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/6164371927990272 --- Support this podcast: https://podcasters.spotify.com/pod/show/businessbrospod/support

Lynea Carver is the Founder of the Dream Method, an innovative solution designed to simplify the process of achieving your dream lifestyle.She is also a team leader, marketing guru, and teacher.In this episode, Lynea will share about Growing your Social Media through  Organic Approach. --To find out more about Dan Rochon and the CPI Community, you can check this link:www.NoBrokeMonths.com --Do you want to win a FREE 45-minute complimentary coaching session with Dan Rochon and a FREE copy of the book "Real Estate Evolution," a comprehensive 10-step guide to achieving Consistent and Predictable Income?❗❗JOIN THE NO BROKE MONTHS FOR REAL ESTATE AGENTS MONTHLY RAFFLE HERE ❗❗--Stop

About The Episode:Philip Ruffini is a former Microsoft product manager turned content mastermind. Currently, he's focused on scaling a B2B media and content empire for Rupa Health. In this episode, he joins Blaine & Ramon to break down how to build a content machine, the strategy it takes to execute, the team players involved, and the nuance across video & content formats. This is a must listen for anyone interested in the power of building your own media arm as a business.Today, we'll cover: - Philip Ruffini's journey from Microsoft to short form videos, to heading up media for Rupa Health- Crafting a sophisticated content strategy that speaks directly to B2B audiences- The pivotal role of YouTube in Philip's growth strategy and the value of authentic engagement- The significance of detailed SOPs in managing a global content team effectively- The long-term vision for content ROI, harnessing everything from podcasts to magazine articles for lasting impactWhat You'll Learn1. Content strategy in B2B spaces2. Growth through multi-platform content distribution3. Importance of detailed SOPs in teams4. Measuring ROI in B2B media operations5. Twitter's potential for real-time engagement6. Long-form content for brand trust7. Repurposing content across diverse channelsTimestamps00:00 Left agency, joined Rupa Health media team.04:38 Tested content strategy increased average YouTube views.06:15 Outsourcing podcast editing and social media management.10:16 Discussing challenges and outcomes of content creation.13:19 Frustrated by video performance, testing new topics.19:27 Create medical content for practitioners and consumers.22:34 Content team small, works on repurposing efforts.24:34 Video editor selects mismatched clips, needs guidance.29:11 Uncertainty about paid media on social platforms.32:10 Authenticity trumps all in content creation.34:00 Creating viral work from home setup, Twitter.Career Fulfillment in Digital Marketing: "Just because agencies don't have a ton of fulfillment, you're not really going to build anything long term, and you don't really see compounding results."— Philip Ruffini [00:02:22 → 00:02:29]Growth Strategies in Digital Media: "Kobe was the one who started the podcast, which is going to be profitable by the end of this year, meaning despite all of our costs on, it's going to make more money than it."— Philip Ruffini [00:04:03 → 00:04:12]Growing a YouTube Channel: "And we basically had to just test and figure out what worked, because when I started, our YouTube videos average like less than 100 views, like most companies. And now they probably average like at least 2500."— Philip Ruffini [00:04:38 → 00:04:49]Viral Topic: Leveraging Social Media for Content Distribution"The importance of leveraging social media for content distribution: It is a lot of effort to use your big Facebook page or Instagram page to drive traffic to podcast because people don't want to leave a platform."— Philip Ruffini [00:05:45 → 00:05:54]Maximizing Social Media Engagement: "I refuse to schedule anything because I think scheduling on LinkedIn actually hurts engagement."— Philip Ruffini [00:06:19 → 00:06:24]Viral Video Strategy: "If your video is longer than 30 seconds and you have more than 50% retention, you'll probably get 100,000 views. And it's like very clear. Just retention on watch time equals numbers of views."— Philip Ruffini [00:13:08 → 00:13:19]Content Creation in Medicine: "We create content for practitioners that is consumed by consumers."— Philip Ruffini [00:19:28 → 00:19:32]Maximizing Podcast Engagement: "I need you to pick out a clip before every new episode airs so we can post that clip to drive traffic to the new episode."— Philip Ruffini [00:25:23 → 00:25:24]Social Media Algorithms and Organic Reach: "But if you go through the logic, it's like, okay, if you're a brand and you start spending money to advertise your YouTube videos or Instagram posts or Facebook posts, do you really think these platforms are going to want to promote you much as organic?"— Philip Ruffini [00:29:32 → 00:29:44]Content Creation Authenticity: "And the one thing I really want to plug this, because this is my new learning past three months, which is like, when creating content, my biggest suggestion is just doing what is authentic."— Philip Ruffini [00:32:10 → 00:32:18]Shownotes powered by Castmagic--Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here Follow us for content, clips, giveaways, & updates!Castmagic InstagramCastmagic TwitterCastmagic LinkedIn ---Blaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of CastmagicPhilip Ruffini - Head of Media at Rupa Health 

You're publishing online content like should, but you don't seem to be getting anywhere and now you're getting frustrated… Let's explore how to get more organic reach.

Join me this week to discover how to get organic reach on social media in 2024. You'll learn actionable strategies to unlock organic reach, and you'll get access to tools and resources to make content creation a breeze.  Inside this episode, you will learn:  How to create engaging and shareable content  A unique keyword strategy to skyrocket engagement  The pivotal role of consistency in growing organic reach, plus practical tips and tools Why you should narrow your focus for maximum impact The strategic power of hashtags - including practical tips for research How to embrace video content and simple tips to make it easy The impact of genuine interactions For full show notes and links from this episode, visit ⁠angiegensler.com/podcast-tmc-020⁠. If you liked this episode, please leave me a rating and review and subscribe to the podcast. It would mean the world to me! Have you tried the social media software business owners are calling a "lifesaver" and a "game-changer?" The Social Media Content Club turns your phone or desktop into your personal social media manager and delivers scroll-stopping, link-clicking, copy-and-post content Every. Single. Day. You can finally tackle social media without the headache or hustle. Start your free 7-day trial of the Social Media Content Club at ⁠angiegensler.com/contentclub⁠. Did you know I share marketing tips on Instagram? Follow me at ⁠instagram.com/angiegensler/⁠. Intro/ Outro Music by Joakim Karud: http://youtube.com/joakimkarud ~~~~~~~~~~~~~~~~~~~~~~~~~~~  Contact Info https://www.angiegensler.com/ info@angiegensler.com

► Is LinkedIn organic reach dead? In this episode Sam shares:

Welcome to Season 16 of Commercial Real Estate School! This season, I welcome Mo Regalado, CEO of MoVo Media Marketing. Mo Regalado is a highly skilled social media manager specializing in catering to the needs of busy commercial real estate professionals. With a background in social media management and Wordpress website management, she has been dedicated to this field since 2012 when she began working for an Arts non-profit in Northwest Minnesota. In addition to her part-time role, she also managed social media sites for various radio stations she worked at. Mo's exceptional ability to capture her clients' unique tone and voice sets her apart in the industry. By actively listening to her clients' tone and inflections, she excels at crafting engaging and authentic content. Her expertise lies in content creation, curation, and strategy, ensuring that her clients' social media presence resonates with their target audience. As a certified Storybrand Guide, Mo possesses a deep understanding of crafting compelling narratives that drive results. She combines her creativity and strategic thinking to develop powerful social media campaigns that elevate her clients' online presence. Mo's commitment to exceptional client service is paramount. Her personal philosophy revolves around ensuring that her clients receive the utmost care and attention, resulting in long-lasting partnerships built on trust a n d satisfaction. Outside of her professional endeavors, Mo is a dedicated mother of four children. Together with her husband of 24 years, they have lived in California, Arizona, and Minnesota before settling in Spokane, WA. Mo's passion for social media dates back to 2007, making her a seasoned professional with an extensive background in the field. Exclusive Sponsor Digsy Virtual Assistants are a great resource, but people don't hire them because it takes a lot of training, management, and documentation to make them effective. Digsy solves this problem with its fully-managed virtual assistant service. Check them out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ About "Commercial Real Estate School" Welcome to Commercial Real Estate School. Every episode is a lesson featuring some of the top names in the business, sharing insights and expertise to inspire your commercial real estate journey. Our powerhouse guests offer a wealth of expertise, guiding you through the complex commercial landscape and providing actionable insights to fast-track your success. Class is in session. Connect with Mo -⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠MoVo Media Marketing Website ⁠⁠⁠-⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠ Remember to rate, review, and subscribe to Commercial Real Estate School on ⁠⁠⁠Apple Podcasts⁠⁠⁠ & Spotify. If you enjoyed this episode, share it with your friends and colleagues who might find it useful. Your support helps us continue bringing you the best in commercial real estate content. --- Send in a voice message: https://podcasters.spotify.com/pod/show/creschoolshow/message Support this podcast: https://podcasters.spotify.com/pod/show/creschoolshow/support

Rachel Abitan, Community Engagement Manager, shares insights. KeyOps, founded by physicians, streamlines digital interactions, providing quick payments and simplified outreach. Rachel emphasizes their strong presence on LinkedIn and Twitter, with their website as a trust-building hub. In her role, Rachel focuses on social media strategy and maintaining physician relationships in the evolving landscape. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why they're in the growth game in the first place. Discover the solution with Pathmonk Accelerate: +50% Sales Increase Automatically Increase Website & Blog Lead Generation AI-Powered Personalized Experiences based on real-time intent Cookieless Technology All Integrations Supported No Website Changes Required Ready to elevate your website conversion? Experience it firsthand with our interactive demo ➡️ https://demo.pathmonk.com/ #growthmarketing #personalization #CRO #marketingpodcast

Are you struggling to navigate the changing landscape of social media?With declining organic reach and platforms favouring paid advertising, finding the right balance for your brand is crucial. Our latest Master Training Series explores the pros and cons of pay-to-play versus organic reach, equipping you with insights to make informed decisions.Discover the power of paid social strategies, from boosting posts to influencer collaborations. Increase your reach, target specific audiences, and track measurable results. But don't overlook the benefits of organic social media content. It's cost-effective, builds trust and loyalty, and feels authentic.Jeff Tomlin shares how you can create a comprehensive social media strategy that strengthens your online presence, boosts brand awareness, and delivers optimal results. Don't let the changing social media landscape leave you behind, so tune in to boost your strategy and social media presence!Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your organization or learn more about Vendasta's Affiliate Program and how our listeners (like yourself) are making up to $10,000 off referrals.Are you an entrepreneur, salesperson, or marketer? Keep the learning going in the Conquer Local Academy.

It's my birthday and I'm celebrating by helping women coaches, like you, grow your business! After 25 years of learning, I'm dedicating the next year to boosting your certainty, competency, and confidence. In this episode, we'll talk about how the Business Building Boutique can help you elevate your coaching image, streamline your business operations, and expand your reach organically. Plus, get a sneak peek into the exciting summit I'm hosting in January to help YOU design, live, thrive, and make 2024 your best year yet! No more wasting time or holding back. It's time to unleash your full potential and make things happen. Let's go!Welcome to the Life Coach Business Building Podcast! Join me as I teach you simple (organic) strategies to gain more paid clients in your life coaching business. From designing, pricing, and selling your coaching offers, I have it all covered. My goal is to inspire you to take simple, consistent action to grow your coaching business. So, if you're ready to be a well-respected life coach with paid clients, this podcast is for you!Timestamps:(01:11) Sharing some magic on my birthday(06:57) Elevating your coaching image in the Business Building Boutique(12:41) A sneak peak intto the Design Live Thrive Summit 2024(16:45) Let's work together and make my 59th year amazing

With the creation of Meta verified, sponsored posts, boosting posts and many other ways to grow your following, what is organic reach anymore these days? If you put any money behind growing, can it still be considered organic? We discuss this week and the answer may surprise you. If you enjoyed this episode, please share with your friends and followers. Please leave a review and check out the hosts on their own social media channels: Vik- @thestumpshop Dom- @minspiredliving

Q: ကျနော် SFUX ကကျောင်းသားပါ ဆရာ Audience Insight Part2 Lecture Video ထဲမှာတော့ 1. Pacific Time Zone 2. When your fans are online 3. Fan/Non-Fan 4. Organic Reach 5. Like 6. Over View Graph ကြည့်လို့ရတယ်လို့ ပြသွားပါတယ်။အခုကျနော်က အပေါ်က ဟာတွေကြည့်တာ မပေါ်ဘူးဖြစ်နေတယ် ဘာကြောင့်ပါလဲ Update ဖြစ်သွားလို့လား။ အဲ့ ၆ခုကိုဘယ်မှာကြည့်လို့ရမလဲ ဆရာ။တချက် ကူညီပြီး ဖြေပေးပါဦး ဆရာ။ ကျေးဇူးတင်ပါတယ်။ A: ကျွန်တော်တို့ကြည့်ထားတဲ့အခြေအနေတွေမှာတော့ အဲ့ဒီ ၆ခုက အပေါ်ဆုံးက ပြောရမယ်ဆိုရင် Pacific Time Zone နဲ့ When your fans are online ဆိုတဲ့ဟာ ၂ခုကတော့ ပျောက်သွားပြီ Fan/ Non Fan ရယ် Organic Reach ရယ်က ကျွန်တော်တို့က creator studio ကနေသွားကြည့်လို့ရတယ် Like ဆိုတာက post တစ်ခုချင်းစီရဲ့ like ကိုပြောနေမယ် အဲ့တာ ကလည်း creator studio ထဲကမှ ဒါမှမဟုတ် Business suite ရဲ့ insights ထဲကနေပြီးတော့မှ link လေးချပေးမယ် အဲ့တာဆိုမြင်ရလိမ့်မယ်။ Overview graph လည်း Business suite ထဲမှာ ကျွန်တော်တို့ မြင်ရပါတယ် ကျွန်တော် link လေးချပေးပါမယ်။ ကျွန်တော်တို့က ဘာနဲ့ကြည့်လဲဆိုတော့ ကျွန်တော်တို့ Agency မှာ level up မှာ ကြည့်တာက Fanpage karma ဆိုတဲ့ tool တစ်ခုဝယ်သုံးပါတယ်။ Fanpage karma နဲ့ကြည့်တယ်ဆိုရင် အကုန်လုံးကိုမြင်ရပါတယ်။ အဲ့တာက ကျွန်တော်အတွက် Fanpage karma နဲ့ဘဲကြည့်နေကြတာဆိုတော့ Facebook က ပြောင်းနေတဲ့ဟာတွေကို ကျွန်တော်တို့ ပွင့်ပွင့်လင်းလင်းဝန်ခံရရင် သတိမထားမိလိုက်ဘူး။ #marketing #digitalmarketing #market #career #askalex #askalexmm

Social media is one of the most efficient platforms to use when getting in touch with your target market and converting them into loyal customers. But growing your organic reach is more than just sending personal messages or waiting for responses to your calls to action. Wendy Lee Stephenson joins Adrienne Hill to discuss her 3i Prospecting Formula that will help you find leads and prospects on social media, particularly Facebook. Wendy breaks down valuable strategies for building strong business partnerships, increasing online engagements, and starting business-oriented conversations. She also explains how to write engaging direct messages and the power of authentic compliments. #impactfulentrepreneurshow #guestinterview #3iprospecting Wendy has a lead magnet which is listed below. It is a free guide that can help you learn the 3 simple steps to grow your organic reach on social media.

Grow your audience organically through YouTube. Host Michelle Thames is joined by Gulce Onganer, who shares how she took YouTube by storm to grow her community. She also shares the video strategy she uses that every creator and entrepreneur should adopt to grow their business. Gulce Onganer is a YouTuber, YouTube marketing strategist, and the founder of Video Sales Mastery. She helps online coaches, consultants, and creative service providers YouTube their way to higher impact, qualified clients, and consistent income.——Visit Video Sales MasteryCreate your own podcastTake the free coaching superpower quizBook a growth and marketing clarity call with MichelleStart your own Stan StoreVisit My Stan StoreFollow Michelle on InstagramJoin The Marketing Minute - We send weekly marketing and online business tips you can use!Leave a review for Social Media Decoded Support the show

If you've thought even a little about running ads for your coaching company, I hope this is the episode that pushes you over the edge. As the social media companies continue to grow and monetize themselves, the reach that organic posts receive will continue to diminish. I want to present you two options and why I think going the ad route will be more beneficial for you.    Time Stamps:   (0:51) Issues with Microphone (1:38) Going to War Today (2:22) Why You Should Run Ads (4:01) Social Media is a Business (7:04) Your Two Options (9:31) Leads In Your Sleep (10:29) Ad Spend is Your Tuition (11:01) 5 Keys to Ads (13:22) Test, Test, Test (14:11) Running a Controlled Test (15:18) Data, Data, Data (18:41) Tracking Ad and Platform Level (19:10) Ad Creative Process (21:46) Funnel Maximization (24:01) Posting Organic Content for Authority ----------- Follow Me on Instagram - https://www.instagram.com/the_fitceo/  ----------- If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy - https://www.thenextlevelcoachingacademy.com

Our Launch Your Wildly Successful Podcast course is currently available for $200US off until THIS Friday! Opt into our free Podcasting Masterclass here if you're keen to see our full podcasting process (and use the code PAY499 at the check out if you want the course too!).Who needs to get more eyeballs on their business without spending a cent?*Everyone raises hand*It's critically important, and even more so RIGHT NOW. Attention is currency, and the more you are able to command it, the more competitive you will be in the marketplace. From the very start of our business, we have relied heavily on organic strategies to grow our business. The power of doing so?1) Increased Profit Margins: Having an organic audience means you can spend less on paid advertising -- meaning higher profit margins for your business. 2) Higher Conversion Rates: Organic traffic converts at a higher rate than paid traffic, because there is a "know, like and trust" factor. 3) Fuels Paid Traffic: Having a paid strategy alone is no longer recommended even by paid ad agencies; complementing your paid ad traffic strategies with organic reach strategies helps to warm those leads up to "stick" and convert.4) Avoid Commoditisation: A strong organic reach strategy combined with thought leadership content means that you can differentiate from others in your space and avoid your business becoming "commoditised". People will want to work with YOU specifically rather than just any coach, course creator, etc. This also means the ability to NOT need to compete on price. In this episode, we discussed:✔️ Give More Than You Think;✔️ Have a Broadcast Channel;✔️ Share Your Unique Perspective;✔️ Create Your Dream 100;✔️ DM New Followers;✔️ Searchable Content;✔️ Focus On It;✔️ And MORE!------Here's a few ways I can help you:1. Want to build out your digital course business to the “Lifestyle Business Sweet Spot”? Legacy is for experienced course creators who aspire to the Lifestyle Business Sweet Spot (Minimum 250k+/year profit , working 5-hour days with lean, remote team). Join the waitlist NOW and get an invitation to our FREE training in 2023.2. Are you ready to create, launch and scale your flagship digital course in 2023? Head to www.thecoursecartel.com/launchpad to apply for our 12 month, high touch group coaching program.3. Want to launch your Wildly Successful Podcast in just 6 weeks? Check out our FREE masterclass where we share with you our complete five-step strategy! Use the code PAY499 to save BIG!4. Want to get paid to generate more leads into your business than you can poke a stick at? You need our $57 Paid to Grow Workshop and Bundle series (we are consistently told that this is the best program our students have ever bought and it's a steal!)Full show notes for this episode can be found at:https://thecoursecartel.com/183

Authenticity in what you are doing is not only a great skill for building an organic and loyal community but can also increase your profitability exponentially.In this episode, Ryan Rock of Fatboy Surf Club talks about their journey of how they moved from an apartment to a warehouse, how they're getting an incredible return on ad spend on Facebook and Instagram, and the kind of things that they are doing to get those returns.Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODEIt's key to listen to customer reviews to be able to maintain what they like and improve.Make sure to make customers feel like they are part of your brand. Repost what your fans tag you in to encourage future tags.Learn to scale sustainably.Check pre-sales to understand better what the demand is going to be like.Know your numbers on how much to spend to get to your next sales goal.Create a community of organic and loyal followers online.Your ads should focus on your cause.Be authentic and stay true to the things that you like and that your customers also like.Make sure that all your ducks are in a row so that you are ready to scale.Recommended Tool:Presale Manager https://apps.shopify.com/pre-order Recommended Podcast:The Greatest Salesman in the World Podcasthttps://thegreatestsalesman.com/podcast/ Today's Guest:Ryan Rock is a co-founder of Fatboy Surf Club. Fatboy Surfclub is an e-commerce apparel company based in LA putting the fun back into life and surfing. A portion of all their proceeds benefits the Save the Manatee Foundation and other ocean conservation organizations.Connect and learn more about here: Website: https://fatboysurfclub.com E-mail Address: ryan@fatboysurfclub.com   Instagram: https://www.instagram.com/fatboysurfclub This month's sponsor is Triple Whale.  Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. Hit trytriplewhale.com/upgrowth and use our custom promo code provided on the link for 15% off today.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast

In today's Audio Episode #902 of the "Digital Pratik Reloaded, "Digital Pratik talks about his experience using social media platforms, organic growth, and how to use the networks to reach target audiences." Connect with me on my other social accounts for more contextual content, offers & updates: My NFT: https://opensea.io/collection/jorrparivar Twitter: https://twitter.com/digitalpratik YouTube: https://digitalpratik.com/youtube Gujju YouTube: https://bit.ly/gujjudpyt LinkedIn: https://linkedin.com/in/digitalpratik Facebook: https://facebook.com/digitalpratik

Today on the Podcast we have a Brilliant Guest Tedi Benza! Tedi Bezna is a digital marketing and SEO expert and founder of Search Light Digital. Tedi is passionate about helping businesses achieve new levels of online exposure and scalable growth.  You are going to want to get a notebook and pen out for this Episode because Tedi shares some incredible tips SEO strategies to get you passive, warm organic leads that are high converting on your website!  Connect with Tedi: https://www.instagram.com/searchlightdigital/ https://www.searchlightmarketing.ca/ Book a “Pick My Brain” Session with Tedi and Get $50 off using the code BUSINESSBABES: https://www.searchlightmarketing.ca/business-babes Want a FREE gift from me? All you have to do is: 1. Leave us a review on iTunes 2. Send any episode of this podcast to a friend who you think would enjoy it! DM me a screenshot of both (I'm at @danilivinglife) and as a thank you, I'm going to send you One of 3 FREE Gift it will be your choice: Free Access to a Group Coaching Call in our Community  Free Access to a Virtual Networking Event  Choose a Free Workshop or Product from our Library  Want to Join one of our IN-PERSON Events? Vancouver: Holiday Networking Party + Pop Up Market on December 8th businessbabescollective.com/vancouver San Diego: Goal Setting and Vision Board Workshop on January 27th businessbabescollective.com/sandiego Get Access to our FREE Organic Growth Workshop-  On Demand  businessbabescollective.com/workshop Apply for the Mastermind here: businessbabescollective.com/mastermind Free Masterclass: Learn more about how to Scale a Profitable Business Without Working around the Clock: businessbabescollective.com/masterclass Action Takers Club: Join our Signature Business Course + Community: businessbabescollective.com/actiontakersclub Business Coaching: If you'd like me to coach you and work 1:1 you can apply here: businessbabescollective.com/coaching Connect with Danielle Wiebe: @danilivinglife @businessbabesco Want to book Danielle Wiebe for your next event or on your podcast? Connect here: businessbabescollective.com/daniellewiebe

we're going to discuss The Winning Social Media Marketing Strategy for 2022. Organic Reach on Social Media has taken a nose dive for marketers. But if you follow this strategy , you'll be able to attract more organic traffic and generate more leads for your business as well as lower ad cost. Social media is still an essential part of any online marketing strategy, and this video will teach you how to stand out despite the reduction in social media reach. By following these easy steps, you'll be able to get you business a much needed boost in traffic. Visit our website to get the income secrets blue print - the free guide that will show you how to get full - time income from your expertise without using complicated funnels. www.workwithmarkf.com --- Send in a voice message: https://anchor.fm/markfagan2000/message

When you build a community, you're taking people with you on your journey and you let them grow your brand with you. The more organic and authentic the community is, the more it makes people stay. In this episode, Tom Worcester of Lunchbox Packs talks about building real physical communities around their brand and shares the way they scaled substantially 5 times this year with little to no paid advertising.Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODETry to get in front of people and let them know that you have an answer to their problems.Building a community among people with the same interests and values is easier.An authentic community will keep people coming back and even bring more people to it.Great people are self-driven, smart, and can understand the big picture.When you bring on great people, empower, and trust them, there's no need to manage.Never take your foot off the gas of quality.Recommended Tool:Northbeam https://www.northbeam.io/ Recommended Book:Think and Grow Rich by Napoleon Hillhttps://www.goodreads.com/book/show/30186948-think-and-grow-rich Subject Matter with Ben Bradburyhttps://podcasts.apple.com/us/podcast/subject-matter/id1441317702 Today's Guest:Tom Worcester is the founder of Lunchbox Packs, a brand that provides hydration bags and fanny packs for festivals and concerts.Connect and learn more about Tom and Lunchbox Packs here: Website:  https://www.lunchboxpacks.com/ Instagram: https://www.instagram.com/lunchboxpacks/ Twitter: https://twitter.com/lunchboxpacks  Twitter:  https://twitter.com/tzworThis month's sponsor is Triple Whale.  Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. Hit trytriplewhale.com/upgrowth and use our custom promo code provided on the link for 15% off today. We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast...

Friends, don't do this on social media!   Today, I'm sharing with you one of my big no-nos for social media marketing. And I have a feeling that you've either done this or had this done to you. If you find yourself doing this big social media no-no, let me encourage you to take a step back and think through other ways to connect with people online.   Why is this topic so important to me? It's because I want to help you #BeWorthFollowing online. I want multiple doors of opportunity to open up for you. I want you to stand out on social media for good reasons. And ultimately, I want to help you open the door to more conversations rather than closing the door. I want you to use your influence and leadership for good. You have a voice, and you have a message that has been given to you by God and I want to help you steward it well!  Ready? If so, let's go! If you missed last month's communication tip (6 questions to ask yourself before posting on social media), you can find it HERE.

There's no question that if you pay to play on social media you get your product and content in front of more of your ideal customers; but does spending money on ads increase your organic reach too?   This question was posed by a member of the Lounge and I've actually heard a few people talking about it around the internet so I thought I'd share the experience I had recently while spending money on Instagram ads and seeing increased organic exposure.    Tune in for all the details. Episodes Mentioned 85. Why You Might Be Doing Social Media Wrong & How to Do It Right with Katie Wight http://ecommercebadassery.com/85   69. How to Create Content That Converts: The Rocks Method https://ecommercebadassery.com/69   64. How to Create Ads that Your Customers will Click with Lauren Schwartz https://ecommercebadassery.com/64   Other Helpful Links Holiday Planning Guide + Content Prompts http://ecommercebadassery.com/holiday   Show Notes & Transcript http://ecommercebadassery.com/172 Work With Me Interested in getting my brain focused on YOUR business? Learn more about my services: Email Marketing Help https://ecommercebadassery.com/email-marketing   eCommerce Help https://ecommercebadassery.com/ecommerce-help   FREE Resource Library Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place! Sign Up for the Resource Library Here https://ecommercebadassery.com/freestuff   Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it's also valuable feedback for me to continue bringing you the content you want to hear.  Review the eCommerce Badassery Podcast https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683   This podcast uses the following third-party services for analysis:  Chartable - https://chartable.com/privacy  

Why Instagram Followers dont matter - Part 2: Zero Organic Reach

Of the major platforms, there are only three that are motivated to help you put you in front of new people right now. Given how difficult is is to build an audience, should you accept the help and try one of them? The post The Only Three Platforms That Will Help You with Organic Reach appeared first on Control Mouse Media, LLC.

This week, Phoebe sits down with Kat Hantas, the founder of 21 Seeds Tequila, to discuss all things TEQUILA and female entrepreneurship. The brand began with a few bottles infused in her home with ingredients she had on hand, which evolved into the award-winning infused tequila you see today. Listen in to find out about the gap she filled in the spirits industry, why letting go of your ego is key while raising money, how she shaped her organic reach on Instagram, and pick up a few cocktail tips and techniques along the way! Notable Quotes “Really think hard on who's your core audience, who's your power user. Focus all your initial marketing efforts on your power user and build a ground swell!" “I strongly believe that your brand needs a personality. Like you gotta personify your brand." Show Notes  GGC Winter Season  Flexispot use GGCV9 for 10% off Adobe Express

Today's episode is PART 1 of the newest installment of 4Ds, where I dig into the tactics of growing businesses with CEOs and entrepreneurs. We discuss why you must win on organic reach, having a show or a podcast is key! We also talk about why people struggling to take a step backward for 2 steps forward in their careers, why Facebook, TikTok and YouTube shorts are key and much more! Enjoy! Let me know what you thought. Check out my new NFT project: veefriends.com Join the VeeFriends Discord: https://discord.gg/veefriends Tweet Me! @garyvee Text Me! 212-931-5731 My Newsletter: garyvee.com/newsletter

In This Episode…On this week's PR 360, we talk with Kaitlin Rodriguez - an expert in influencer marketing. We talk about influencer marketing, organic reach, paid reach, social audio, and more! Show Notes· [01:09] Are you a coffee or tea drinker?· [01:20] Any favorite coffee or tea brands?· [01:43] Can you summarize your expertise?· [02:16] What should PR pros know about organic reach in 2022?· [02:58] Are there any tips or advice for using organic reach with paid reach?· [03:46] When talking about collaboration is that with influencers or your team?· [04:58] How do you not keep yourself from being siloed?· [06:28] Can working with influencers help your organic and paid reach?· [07:11] Could you use employee influencers for organic reach?· [08:31] What has changed in influencer marketing?· [11:20] How do you find the right influencer?· [12:43] How do you start the collaboration process?· [14:12] How do you define a good influencer campaign?· [15:18] What is the future of influencer marketing?· [16:18] Is social audio going to be apart of organic reach?· [18:07] Would this be based on your industry, too?· [19:43] Fun question: If you were not a PR pro, what profession would you be in instead?· [20:04] Favorite thing to bake?· [20:46] Final thoughtsPeople and Companies, We Mentioned in the Show· Kaitlin Rodriguez was our guest today.Episode Length: 21:58Thanks so much for tuning in. Join us again next week for another episode!Download Options· Listen and subscribe to Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!· If you enjoyed this episode, leave us a review!Contact Us!● If you want to get involved, leave us a comment!● Follow us on Facebook, Twitter, Instagram, and LinkedIn! Thanks for listening! See acast.com/privacy for privacy and opt-out information.

This is part 4 and the final episode of the How CEOs Can 2x Revenue By Building Their Brand series. This episode is a Q&A session Jake held, and in today's episode, you will hear Jake's thoughts on:Adding Value To Marketing's posts without saying the company's name.How to Twitter is tough for Organic ReachValue is in the eye of the beholderTalking to your target market about what you like or doAs always, hit the subscribe button on your favorite podcast player so you don't miss out on the rest of the series, as well as any new featured Thursday guest on “The Jake Dunlap Show.” Now, enjoy this week's episode. ______________________________________________________________________Jake Dunlap, CEO and Founder of Skaled Consulting, is an industry influencer and C-Level Sales leader with more than a decade of experience. Jake has developed and led high-performing sales and operational functions for Fortune 500, Global 2000, and start-up organizations. Jake and the team at Skaled specialize in building out repeatable, sustainable processes.As a thought-leader with more than 60,000 followers across his platforms, Jake's audience gains valuable insights into scaling an organization, sales best practices, and general career motivation.Prior to Skaled, Jake was the first sales hire and VP of Sales at Glassdoor which was acquired by Recruit Holdings for $1.2Billion in 2018. ►Connect with Jake DunlapLinkedIn: https://www.linkedin.com/in/jakedunlapInstagram: https://www.instagram.com/jake_dunlap_/Twitter: https://twitter.com/jaketdunlapWebsite: https://www.jakedunlap.com/

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the author of https://buildwithunio.com/ (Unio: The Art of Intentional Community Building), Bess Auer.  Bess and Josh explore the power of community and how powerful it can be. Bess has a lot of experience developing and engaging with communities, and Josh and Bess connected in the Central Florida area for that exact reason. 2022 is the year of human connection, Josh says. Now more than ever, community is an extremely important element that business leaders need to focus more on now than ever before.  Bess shares that when you find your community, you'll find your client base. The people who engage with you online are your audience. Organic reach isn't dead, which is the common misconception. If you actually find out what your community wants and needs from you and you act on that information, you don't have an issue with organic reach. When you know who your audience is and what their needs are, it's incredibly easy to stay relevant to them. Listen with empathy and critical thinking, Bess shares. Meet your community members and interview them. Talk to your target demographic and actually determine what they want in a product or service. Don't assume you know what your community wants – make your community love and trust you by actually asking them.  Bess says that sometimes in the hustle and bustle of running a business, it's easy to forget that your community is your business. If you aren't fostering and caring for your community, you're not caring for your client base. You need both the support of your community but also the data they provide. Yes, have those one on one interviews, but also engage with your community online to give everyone an opportunity to connect and exchange more ideas. Facilitating engagement between your community members only strengthens it.  In order to bolster and support your community, you need to make your website and online community hubs are “grandma proof”, Bess shares. This means you need to make sure things are as easy and streamlined as possible. You need to simplify your website and make it accessible, regardless of your audience's age, native language, or location on the globe.  Bess has extensive experience when it comes to community building and engagement. According to Unio's website, Bess has trained over 2,000 community leaders, marketers, and influencers, hosted a nationally syndicated TV show on growing your tribe, and is a seasoned speaker who focuses on turning your audience into a meaningful community. Want to learn more? Check out Unio's website at https://buildwithunio.com/ (https://buildwithunio.com/).  Order Unio: The Art of Intentional Community Building at https://www.amazon.com/dp/B09GCF6YYM (https://www.amazon.com/dp/B09GCF6YYM).  Check out Unio on LinkedIn at https://www.linkedin.com/company/buildwithunio/ (https://www.linkedin.com/company/buildwithunio/).  Check out Bess Auer on LinkedIn at https://www.linkedin.com/in/bessauer/ (https://www.linkedin.com/in/bessauer/).  Don't forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: ✅ We are actively booking guests for our DAILY Entrepreneur Success Podcast.https://upmyinfluence.com/guest ( Schedule HERE). ✅ Are you a 6-figure consultant? Let us fill your sales schedule and move you to 7-figures.https://upmyinfluence.com/b2b ( Learn more here). ✅ Check out our freehttps://upmyinfluence.com/1 ( Authority Transformation Masterclass).

Can you guess what it is? Do you know what one of my BIG no-nos for social media is? I suspect you've either done this or had this done to you. And I can tell you if you find yourself doing this, let me encourage you to no longer do it after listening to this month's communication tip. Why? Because I want to help you #BeWorthFollowing online. I want multiple doors of opportunity to open up for you. I want you to stand out on social media for good reasons!  If you want to #BeWorthFollowing online, this tip is for you!  As a professor of communication, I'm driven to equip you to communicate with excellence. Excellence that will help you make a lasting impact. Excellence that will open multiple doors of opportunity for you to walk through. Excellence that will impact an entire culture.Let's get going with this month's strategic communication tip if you're ready! And if you missed last month's communication tip (which was all about Cosmopolitan Communication), you can find it HERE.

Over the past 3-4 years, most of us have noticed a significant decline in our organic reach on Facebook.     In 2018, Facebook made an announcement that they are changing the algorithm and they stated: "We are no longer about content, we are about meaningful engagement".    Over the next year, Facebook pages saw significant drops in reach, and it's been the case ever since.    Here we are in 2022, and we're starting to find ways around this with a specific strategy that is working very well.     On this episode, you'll learn:  The types of posts are getting more than 10x engagement for us right now, so you can use this simple strategy too How to incorporate this simple strategy starting today to see a boost in reach and interaction with your followers   Mindset shifts in how to use your business page for your marketing and the role it plays now    If you've been wondering how to get more organic reach on Facebook, be sure to tune in.      Links/Resources mentioned on the show:   Social Media Examiner YouTube video: How to Improve Facebook Reach and Engagement: https://www.youtube.com/watch?v=iJZ4cYFwJvA Links to Resources:    Karen's Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/   Karen's Instagram - www.instagram.com/karenpattock/   Kathleen's Facebook Group - www.facebook.com/groups/healthcoachpeers/   Kathleen's Instagram - www.instagram.com/kathleenlegrys/

Instagram Shop is one of those things I've honestly not given much attention to in the last year because I didn't want Instagram to move in that direction. While they were in their test phase, I chose not to take part to hopefully 'be the change I wish to see in the world' and have them put the regular notifications button back.At this point though, if you can't beat em', join em' and they seem to be favoring Instagram pages with shops from an organic reach standpoint from here in hopes to get more income from the sale of products on their app.Watch on YouTubeHERE:https://youtu.be/KT6Trs_NwHUFree Instagram Ad Course:socialbamboo.com/freecourseDerek Videll@socialbamboo_

If you want to discover how to get more likes, comments, and shares on social media, then you need to understand the exact types of content you need to create in order to trigger those actions. And make no mistake, triggering those actions is exactly what you need to do. Both for the people you're trying to get to like, comment, and share, but also for the social media algorithms whose job it is to put the perfect piece of content in front of the perfect person at the perfect time. Which I appreciate, sounds like an impossible task. And if you're struggling to get more reach and engagement on your content then it probably looks and feels this way to. That's why in this episode I'm going to show you social media content ideas that will help your content break through the noise so you can attract more likes, increase your organic reach, and get more engagement on everything you post from this day forward. So let me show you how it's done.  ***PS - Whenever you're ready, here are the 2 best ways I can help you… 1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet 2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/

Facebook's new test will take even more of a chunk out of your already puny organic reach. The popular web format that's on its way out. The march toward a cashierless future continues. And why Spotify is the North Korea of the podcast world.• Get a Free 14-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https://b.link/pod-newsletter Showcase your marketing tool for free! Apply at https://todayindigital.com/showcase ADVERTISING as low as $20: https://todayindigital.com/ads JOIN OUR SLACK! https://todayindigital.com/slackFOLLOW US: https://todayindigital.com/socialmedia (TikTok, Twitter, Facebook, Reddit, Discord, and more) ENJOYING THE SHOW?- Please tweet about us! https://b.link/pod-tweet- Rate and review us: https://todayindigital.com/rateus- Leave a voicemail: https://b.link/pod-voicemail FOLLOW TOD:- TikTok: https://b.link/pod-tiktok- Twitter: https://b.link/pod-twitter- LinkedIn: https://b.link/pod-linkedin Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)Does your brand need a podcast? Let us help: https://engageQ.com/podcastsPrivacy & Opt-Out: https://redcircle.com/privacy

You've reached out, connected and grown a reliable and positive relationship with an influencer or two, you've learned the in's and out's of content sites like YouTube and Spotify, and you're confidently satisfied with the returns you're getting from the campaign. The time is finally right for you to take your influencers to the next level, start paying them directly for their work, and make them a bigger part of your marketing team. Here's how to transition to a paid influencer program, and when to take the relationship to the next level. Which type of influencer program is right for you? 1:30 Different Types Of Influencer Programs. While many brands will simply put a creator on the payroll and call it a day, that's only one type of influencer program you could take advantage of. Consider what would work best for your brand/creator relationship.2:15 Many Creators On Many Levels. Just because you've started paying one or two big creators doesn't mean you have to stop reaching out for free content from the little guys or the up and comers. Consider a healthy mix of the two, and keep sending out those freebies and generating those positive responses, and your brand's cache will continue to grow along with these newer influencers. 2:40 Organic Reach.  A hands off approach where you routinely send your influencers products instead of money, while letting them decide what kind of content best speaks to their audience. Simple, cost effective and low effort on your part. 2:53 Paid Programs. More expensive certainly, but  typically with greater control and say over the content. If you have some clear messages in mind you want to get out there about your brand, and a solid relationship with an influencer who is willing to work with you more or less exclusively, this is the choice for you Remember, 4:00 creators are creative people, and reached a level of success and recognition themselves before even partnering with your brand. Trust them to know their audience, and listen to their needs for that content. You may never have to transition them to a paid program, allowing you to save money while reaping the benefits. If however you both agree it's time to take it to the next level, there are two (and a half) ways to include your brand in their content. 4:35 Integrated Content. These are the most familiar to anyone whose listened to podcasts or watched YouTube. integrated Content often takes the forms of mid-show shout outs, host-read ad breaks and on-air testimonials from the influencer themselves. This is the most authentic form of content, and viewers can instinctively tell the difference, but it also affords you less control over what topics your brand is associated with. 5:12 Dedicated Content. A much more time consuming and hands-on approach, dedicated content sees you working closely with the influencer on specific content, such as topics related to your brand or product. While this affords you much more editorial control, it also demands a lot of your time, or that of your marketing team, and can prove very expensive if the production budget gets out of control. 5:50 Paid Social. This is less about how involved you are in the production, and where it gets release. Known also as white listing  and boosted content, this is putting out content you and the influencer both had a hand in developing, but is put out on their channel as if it were their own organic content. This allows both control, and a priceless sense of authenticity. 7:00 If you do decide to step up to a paid social program, make sure your company can handle it. Does this go under your influencer team, or your social team? Don't leave these decisions for the last minute, create a spirit of collaboration between your departments so they can work together, not against or in competition with each other. I've had some success with influencers and want to move forward into a more formal paid influencer program. What are my next steps? There are two...

Today's podcast is all about Social Media and how to interact and look real and engaging at the same time.  We are all on Social media for different reasons, but as business builders, we have to be very mindful of our place and how to attract the right prospects to us.   We are going to discuss 3 ways that might encourage others to take a look at your business, without you even trying!!  YES!  Without even knowing what you're really doing!   Online marketing is a monster and in order to look organic or true, you feel like you have to be there 24/7, right??  Wrong.  Listen today to hear-out my tips for spending just a few minutes everyday to attract your target audience and support your fellow business owers at the same time!   I hope you enjoy today's show! Would you like to dig into the marketing techniques of your business and get noticed on social media even more??  Grab a coaching call with me and lets get your business on the right track and beat those algorhythems of social media platforms.  Email me at sknapp06@gmail.com to grab your spot.  Hurry....they go fast!!   Also...join my group of #bossladies who are mentoring each other and working out the frustrations in their businesses.  www.facebook.com/groups/clearingyourchaos We map out plans for their marketing and self branding.  We discuss frustrations and wins.  We support each other and make it an environment to succeed.  I know I will see you there, rockstar!!   Please reach out to me with any questions or comments!  I'd love to hear about what YOU would like to hear about.  Have a podcast suggestion for me?  What to know my opinion on a particular topic?  Have a struggle in your business and would like to get another perspective?  Want to know all my life and home hacks for a busy momma?? Shoot me an email at clearingyourchaos@gmail.com and lets get YOUR idea on the air!   I'm so excited to get to know you and hear about your journey in this life!  There are so many of us who have amazing things in common and it just works better to go through our adventures together!  Thanks for tuning in! ~Sabrina