Podcasts about goodbye crutches

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Best podcasts about goodbye crutches

Latest podcast episodes about goodbye crutches

The Real Life Buyer
Breaking Through the Digital Noise: Unveiling the Conversation Revolution using Podcasts for Marketing, with Thomas Schwab

The Real Life Buyer

Play Episode Play 30 sec Highlight Listen Later Nov 28, 2023 36:44 Transcription Available


Join us for an enlightening conversation with  the Founder of Interview Valet and renowned expert in podcast interview marketing. In this episode, we delve into the transformative power of leveraging other people's audiences through podcasts. Discover how to assess your needs and find the perfect podcast platforms to make a lasting impact and achieve a remarkable return on your time and investment. Gain insights on overcoming nervousness and preparing for podcast appearances with confidence. Explore how effective conversations on podcasts can cut through the digital noise, reaching your desired audience like never before. Uncover the next revolution in career development and business promotion through powerful conversations. Don't miss out on this opportunity to unlock business growth and captivate your target audience. Download now.Uncover the secrets to:# Transforming your brand's success# Finding your podcast match# Overcoming interview jitters# Breaking digital noise barriers# Revolutionizing your careerListen in to earn a FREE book from Thomas Schwab.ABOUT THE GUESTMy guest today, Thomas Schwab, served as the President of Surgical Specialties Medical Devices for 5 years before founding Goodbye Crutches in August 2009 and subsequently became the Chief Evangelist Officer & Founder of Interview Valet in 2014. Interview Valet helps non-fiction authors, thought leaders, coaches, consultants, and brands, drive growth, leveraging other people's audiences, through Podcast Interview Marketing.Tom is also the author of two books: “Podcast Guest Profits: Grow Your Business with a Targeted Interview Strategy”, often referred to as the bible of podcast guesting and “One Conversation Away: A manifesto for a rich life and a profitable business”.Website:       https://interviewvalet.com/Facebook:    https://www.facebook.com/InterviewValet/Facebook:    https://www.facebook.com/IAmTomSchwabTwitter:         https://twitter.com/interviewvaletTwitter:         https://twitter.com/iamtomschwabYouTube:      https://www.youtube.com/@InterviewvaletLinkedIn:      https://www.linkedin.com/in/iamtomschwab/ABOUT THE HOSTMy name is Dave Barr and am the Founder and Owner of RLB Purchasing Consultancy Limited.I have been working in Procurement for over 25 years and have had the joy of working in a number of global manufacturing and service industries throughout this time.I am passionate about self development, business improvement, saving money, buying quality goods and services, developing positive and effective working relationships with suppliers and colleagues, and driving improvement through out the supply chain.Now I wish to share this knowledge and that of highly skilled and competent people with you, the listener, in order that you may hopefully benefit from this information.CONTACT DETAILS@The Real Life BuyerEmail: david@thereallifebuyer.co.ukWebsite: https://linktr.ee/thereallifebuyerFor Purchasing Consultancy services:https://rlbpurchasingconsultancy.co.uk/Email: contact@rlbpurchasingconsultancy.co.ukFind and Follow me @reallifebuyer on Facebook, Instagram, X, Threads and TikTok.Click here for some Guest Courses - https://www.thereallifebuyer.co.uk/guest-courses/Click here for some Gues

Digital, New Tech & Brand Strategy - MinterDial.com
How to Make a Great Podcast and Be A Fabulous Podcast Guest with Tom Schwab, CEO of Interview Valet (MDE336)

Digital, New Tech & Brand Strategy - MinterDial.com

Play Episode Listen Later Jul 13, 2019 56:41


Minter Dialogue Episode #336Tom Schwab is a speaker, author (Podcast Guest Profits and The Mastermind Blueprint), coach, and successful online entrepreneur. Tom's passionate about helping brands grow from obscure to acclaimed, and, having founded Interview Valet, is an expert in helping getting guests onto the podcasts they need in order to get heard. In this conversation, we discuss Tom's experience in the USNA, the successful trajectory of his startup Goodbye Crutches, and a deep dive into Interview Valet and how to make a great podcast!Please send me your questions as an audio file or text to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)

eCommerce MasterPlan
Colin Gray on Podcasting for Retailers - run your own podcast? be a podcast guest?

eCommerce MasterPlan

Play Episode Listen Later Mar 7, 2016 30:12


Podcasting is a great way to attract customers to your business, and begin that trust-building conversation with them. Last year on the podcast Tom Schwab of Goodbye Crutches named being a podcast guest as his “number one traffic generation tip”. So in this episode I'm interviewing podcasting expert Colin Gray of The Podcast Host. I'm a frequent listener to Colin's podcast, and if it wasn't for his session at New Media Europe last year you wouldn't be getting our bonus series! So I'm very excited to have him on the show explaining the various ways you can use podcasting to attract customers to your website. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Winning the Game of Life Podcast Interviewing  Entrepreneurs, Wantrepreneurs, Intrapreneurials, Intrepreneurial & Startups

WGL41 Tom Schwab with Shawn Sudershan Chhabra   Tom Schwab knows how to build an online business with an Inbound Strategy. He led the growth of Goodbye Crutches, a Direct to Patient Private Pay eCommerce Business, from a regional player to a national leader in under 3 years. Leader of the eCommerce HubSpot User Group Published in the leading industry blogs Featured guest on TV, radio, webinars, podcasts HubSpot featured eCommerce Case Study http://wgl.fm/ http://mediaauthorityshawnchhabra.com/ http://shawnchhabra.com/ http://shawnchhabra.com/   Learn: Why Inbound Marketing is the future of every growing business. How to grow from a regional player to a national leader withno marketing department. Forget flashy, just be helpful: The real future of online marketingand sales. How to speak directly to your dream customers as a podcast guest and turn listeners into customers

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BOSS Academy Radio - Real Business Ownership Success Strategies: Entrepreneur, Small Business, Coaching, Start-ups
073 - Tom Schwab - Is Inbound Marketing the Future of Every Growing Company?

BOSS Academy Radio - Real Business Ownership Success Strategies: Entrepreneur, Small Business, Coaching, Start-ups

Play Episode Listen Later Dec 14, 2015 37:56


Selling online has never been easier, but making a profit has never been tougher.  Therefore, you cannot ignore inbound marketing strategies.  A unique approach that has worked remarkably well for Tom Schwab is to leverage guest appearances on podcast shows.  This strategy has proven to be a source of great leads, of the highest quality.  At a time where lead acquisition can be costly, if not producing high quality results, it makes sense to understand how and where you can attract your ideal customers.  If you have a strong message and services/product offering, finding podcast shows to appear on is a straightforward, low-cost approach that can create huge return on investment (ROI). As Michigan led the nation into the recession, Tom Schwab was one of the first to harness a new strategy to build his direct to patient private pay business from a regional player to a national leader. An expert in Inbound Marketing, Tom helps high potential small companies sell better than Amazon by using an Inbound Strategy.  In this episode of BOSS Academy Radio, Tom helps us see why inbound marketing strategies are critical for success in this digital age.  If you are ignoring online marketing, especially inbound, strategies, your future may not be as bright as it could be. Tom Schwab knows how to build an online business with an Inbound Strategy. He led the growth of Goodbye Crutches, a Direct to Patient Private Pay eCommerce Business, from a regional player to a national leader in under 3 years. • Leader of the eCommerce HubSpot User Group• Published in the leading industry blogs• Featured guest on TV, radio, webinars, podcasts• HubSpot featured eCommerce Case Study Learn more about Tom Scwab and his approach at TMSchwab.com.

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eCommerce MasterPlan
Goodbye Crutches' Tom Schwab discusses how he used content to get 70k visitors a month

eCommerce MasterPlan

Play Episode Listen Later Dec 14, 2015 35:16


Tom Schwab is a master of content marketing. He's used it to switch his eCommerce business from 3,000 paid visitors to 70,000 organic visitors per month. Listen to the podcast to find out how he uses personas to maximise the impact of his content; his post-purchase nurture campaigns; why you have to keep testing to keep growing; and why he thinks the best content marketing for eCommerce businesses now is being a podcast guest! This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Veteran On the Move
Inbound Marketing Navy Veteran Tom Schwab

Veteran On the Move

Play Episode Listen Later Oct 19, 2015


#84: Tom is a graduate of the U.S. Naval Academy. His career, pre-entrepreneurship, took him around the world running nuclear power plants on aircraft carriers.Tom is an accomplished Inbound Marketer, public speaker, entrepreneur and author. He has an interesting and inspiring story of reinvention. At the peak of the recession, Tom transformed his business, Goodbye Crutches, from a regional player to a national leader using an Inbound strategy. Seeing how this strategy dramatically transformed Goodbye Crutches, Tom set out to share his experience with other eCommerce businesses, launching Inbound for eCommerce, an inbound marketing agency.

Outlier On Air | Founders, Disruptors, & Mavens
237: Tom Schwab Interview - Turning Listeners into Leads

Outlier On Air | Founders, Disruptors, & Mavens

Play Episode Listen Later Oct 16, 2015 31:12


"I love nothing better than sharing what I have learned with those who are eager to grow." - Tom Schwab Tom Schwab: Inbound for eCommerce Tom Schwab knows how to build an online business with an Inbound Strategy. He led the growth of Goodbye Crutches, a Direct to Patient Private Pay eCommerce Business, from a regional player to a national leader in under 3 years.• Leader of the eCommerce HubSpot User Group• Published in the leading industry blogs• Featured guest on TV, radio, webinars, podcasts• HubSpot featured eCommerce Case Study Connect With Tom: Website | @TMSchwab | LinkedIn   Subscribe to the Outlier Newsletter: Click Here If you enjoy Outlier On Air, please Subscribe & Review on iTunes or Stitcher Brought to you by: SALES PRIMER: 4-PART SALES WEBINAR REGISTER HERE

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The Better Leaders Better Schools Podcast with Daniel Bauer

Better Leaders Better Schools Tom Schwab knows how to build an online business with an Inbound Strategy.  He led the growth of Goodbye Crutches from a regional player to a national leader in under 3 years.  In this episode you will learn: *What Tom learned about leadership through running a nuclear power plant in the Navy *How to delight your customers *How to over-deliver to your customers *What you can measure you can move *How to build promoters for your school *5 ways to be a great leader *What it means to be yourself Books:  Inbound Marketing by Brian Halligan and Dharmesh Shah Essentialism by Greg McKeown Tech Resource: Trello More Resources (including some freebies from Tom) http://www.tmschwab.com/better/ 5 Ways to be a better podcast guest (and a better leader).     DID YOU LIKE THE SHOW?  iTunes SUBSCRIBE HERE! SHOW SOME LOVE: PLEASE LEAVE A 5-STAR RATING AND REVIEW Website :: Facebook :: Twitter :: LinkedIn Grad your FREE 15 Phrases of Effective School Leaders  text PHRASES to 33444 or click the link above.

Leverage Masters
Tom Schwab Drive traffic for eCommerce Traffic Masters

Leverage Masters

Play Episode Listen Later Jun 9, 2015 60:00


Tom Schwab is a pioneer in inbound marketing, a leading industry consultant, author, and speaker on the subject, as well as a business owner and entrepreneur. He grew his own business, Goodbye to Crutches, from a regional direct-to-consumer company to becoming one of the leading national companies in its class. He is the owner of two companies - Goodbye Crutches, the direct-to-consumer company, and Inbound for E-commerce, his inbound marketing consulting company.  Tom Schwab knows how to build an online business with an Inbound Strategy. He led the growth of Goodbye Crutches, a Direct to Patient Private Pay eCommerce Business, from a regional player to a national leader in under 3 years. 2015 is time to quit the Pay Per Click Addiction Getting a customer via PPC is getting more expensive PPC is like fireworks -  spend $, get a flash and then go dark till you spend again. There are less costly ways to earn traffic - content that helps the buyer produces high quality traffic for years Airing weekly on Tuesdays at noon eastern and in permanent replay, come learn how you can apply these secrets to succeed in your own business as well! In between episodes, you can get help any time you need it through the FREE Directions University's "Amazing Traffic Vortex" walks you through applying the internet marketing strategies and online business systems.  It shows you how to apply what you learn about on the show to YOUR business, step by step!

Denise Griffitts - Your Partner In Success!
Understanding Inbound Marketing

Denise Griffitts - Your Partner In Success!

Play Episode Listen Later Apr 10, 2015 63:00


Denise Griffitts Interviews Tom Schwab. Tom Schwab is the leader of the eCommerce HubSpot User Group and speaks and writes extensively on how an Inbound Strategy is transforming eCommerce.  Tom Schwab knows how to build an online business with an Inbound Strategy. He led the growth of Goodbye Crutches, a Direct to Patient Private Pay eCommerce Business, from a regional player to a national leader in under 3 years. Selling online has never been easier, but making a profit has never been tougher. As Michigan led the nation into the recession, Tom Schwab was one of the first to harness a new strategy to build his direct to patient private pay business from a regional player to a national leader. An expert in Inbound Marketing, Tom helps high potential small companies sell better than Amazon by using an Inbound Strategy. Tom answers business owners’ questions on the online show InboundMovement.com. About Tom Schwab Leader of the eCommerce HubSpot User GroupPublished in the leading industry blogsFeatured guest on TV, radio, webinars, podcastsHubSpot featured eCommerce Case Study

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Social Media Business Hour with Nile Nickel

Tom is a pioneer in inbound marketing, a leading industry consultant, author, and speaker. He grew his own business, Goodbye Crutches, from a regional direct-to-consumer company to a national leader.   He is the owner of 2 companies - Goodbye Crutches, the direct-to-consumer company, and Inbound for eCommerce, the leading eCommerce inbound consulting company.

The Boomer Business Owner with Charlie Poznek: Lifestyle Entrepreneurs | Online Business | Coaching
TBBO 310: Tom Schwab – Drive More Sales with Inbound Marketing

The Boomer Business Owner with Charlie Poznek: Lifestyle Entrepreneurs | Online Business | Coaching

Play Episode Listen Later Mar 20, 2015 23:34


Tom Schwab is a pioneer in inbound marketing, leading industry consultant, author, and speaker.  He is the owner of 2 companies: Goodbye Crutches, a direct-to-consumer company, and an inbound eCommerce consulting company called Inbound for eCommerce.

Cashflow Diary™
CFD 154 - Tom Schwab Tells Us to Fight for our Freedom and Success by Putting Systems and Strategies in Place!

Cashflow Diary™

Play Episode Listen Later Mar 19, 2015 57:32


Wanna increase your cashflow? Get in front of more people! That's something we absolutely agree with that Cash Flow Diary podcast guest and inbound marketing expert Tom Schwab says in this process-centric episode. Tom wasn't always an entrepreneur. In fact, far from it! After he graduated from the Naval Academy, Tom went to work in a nuclear power plant onboard an aircraft carrier. He says that when peace broke out, he headed out to work in a Fortune 500 company where he learned to hate his corporate job a little more every day. Then something happened. He realized he could break out of his self-made prison and take charge of his own life! It would take courage and action steps, but he did it. In fact, over time he did it really, really well. One of his first successful endeavors was with Goodbye Crutches, a very interesting niche business. What pushed him to become an entrepreneur is when he looked at his life and did the calculations on how many days he might have left to achieve his goals. He decided he'd rather take his chances at the helm of his own dreams vs. being a cog in the wheel of someone else's. This former Navy man understands that strategies win battles. He tells us the difference between bright, shiny, new tactics that don't last long vs. long-term strategies that let us grow a business. Understanding this point is critical to your success. There are so many usable bits of knowledge and great tips about online marketing and inbound strategies in this amazing episode that you're gonna want to take notes!

Rock The Podcast
What is Inbound Marketing with Tom Schwab

Rock The Podcast

Play Episode Listen Later Mar 4, 2015 36:06


On this episode of Rhodes to Success I interview Tom Schwab who is the leader of the e-commerce Hub Spot user group and knows how to build and online business with an inbound strategy. Tom led the growth of Goodbye Crutches, a direct to patient private pay e-commerce business from a regional player to national leader in fewer than three years.       Main Questions Asked -       How did Goodbye Crutches come to be? -       What was the journey from Goodbye Crutches to inbound marketing? -       What is inbound marketing? -       What do you have to say about the relationship that inbound marketing has with content marketing? -       Why is it so important that your marketing focus on the customers pain points? -       What do you say to a business owner who is not taking care of a pain point but is offering something that makes life more pleasurable? -       Talk about your strategy to boost the lifetime value of a customer. -       How is your company helping e-commerce do more customer nurturing? -       How do you go from being self-employed to having a salable business?   Key Lessons Learned   Inbound Marketing -       Inbound marketing is permission-based marketing. You are basically asking, “How can I be helpful to people who have a question and make it so I'm the thought leader there to answer?”  -       The difference between permission-based marketing and content marketing is life, “Fishing for Sharks and only using Chum.”  Sure, it will attract them but how do you get them on the hook? -       Inbound marketing is about listening to the customer and figuring out the tests to improve so you can give the customer more content.   The Decision Process -       70% of the buying decision is made before you contact the company (research via asking friends, referrals, Google etc.) -       A person will go through the entire sales process and be attracted by great content and offers.   Inbound Marketing vs Content Marketing -       Inbound marketing is a strategy and content marketing is a piece of that strategy. -       You need content in order to communicate with people (blog, videos, podcast) but still need the engine behind it. -       Social media is there to amplify your blogs, testimonials, responding to Tweets and LinkedIn. -       The ‘real' customer feedback not found in a survey or comment but via looking through your analytics and seeing what people actually do on your site. They may say they love your e-mails but are they actually opening them and driving sales?   Podcast Guests -       When you are a guest on a podcast that is the content. -       Every piece of content should have a purpose so you need to always have a call to action at the end. -       If you are on a podcast just to be there then that is content marketing. However, if you drive the audience to a sale then that is an inbound strategy.   Focusing on Pain Points -       Nobody wants your product or service they just want the relief or solution. -       If you only focus on the product you won't connect with the customer. -       You need to identify the ideal buyer persona (the person you want to serve) including the demographics, psychographics. Basically you want to know who they are and what they need from you. -       Even a pleasure point is a pain point (how can I spend more quality time etc.) -       Always focus on the reasons not the product. -       The challenge is making the customer feel the pain point so their urgency to buy.   The Lifetime Value of a Customer and Boosting Sales -       It has never been easier to make a dollar online but it has also never been harder to make a profit. -       The profit of any company comes with the lifetime value and the brand. -       Starbucks sells coffee for $4 a cup but the lifetime value of the average customer is around $40K. -       Getting a customer is just the first step. What can you do to nurture the relationship so they continue to buy and become brand advocates? -       You need to focus on the lifetime value. -       It's much easier to keep a customer and raise the value of them than it is to get a new customer.   From Self-employment to Salable Business -       Put systems in place to allow you to do things without trading dollars for time. -       Remember, content is king and context is God. -       Ask, “What could I take that I currently do that I can package together and put a price on and give as an easy download?” -       Figure out how you can monetize long term and offer things like downloads, courses, and checklists. -       Making these changes will take you from a self-employed hourly worker to running a business.   Subscribe to the show in iTunes or Stitcher Radio!   The music in today's episode was written by The Danger Os and produced by Nick Palmer. Check them out at https://www.facebook.com/thedangerosmakemusic    Links to Resources Mentioned Inbound for E Commerce tom@inboundforecommerce.com Inbound Movement (Interview Connections offer) Hub Spot Goodbye Crutches   Interview Connections  Entrepreneur Support Services

The Ecommerce Influence Podcast
061: Tom Schwab – Confessions Of A PPC Addict And How He Kicked The Habit

The Ecommerce Influence Podcast

Play Episode Listen Later Feb 19, 2015 40:45


With costs always on the rise, and the "highs" from marginal success being short-lived, ecommerce companies need to moderate (maybe even eliminate) the pay per click addiction that could sink their business. Tom Schwab is founder and owner of Goodbye Crutches, the largest online distributor of direct to patient Durable Medical Equipment focused on serving those who can’t bear weight and can’t bear crutches. He definitely knows how to build an online business with an Inbound Strategy. Tom led the growth of Goodbye Crutches from a regional player to a national leader in under 3 years. Tom is the leader of the eCommerce Hubspot user group, has been featured in many industry leading publications, and is often a guest expert on podcasts, radio shows, and more. Key Takeaways from the Show Creating content with a purpose How to monopolize the keywords in your industry Using inbound marketing to sell any product Breaking down the bias against inbound marketing Links / Resources Inbound for Ecommerce  Tom's LinkedIn  Goodbye Crutches Inbound Marketing Book  Tom's Twitter Subscribe & Review To get more awesome Ecommerce Influence content sent directly to your device and into your ears as they become available, you can easily subscribe. Also, ratings and reviews on iTunes (hopefully 5-stars!) help us tremendously a we’re very grateful for them. We do read all of the reviews and we’ll answer your questions or comments on future episodes. Cheers, Austin & Chad!   Follow on Twitter: Follow @chadvanags Follow @a_brawn

Franchise Euphoria
What Inbound Marketing Can Do For Your Franchise

Franchise Euphoria

Play Episode Listen Later Jan 22, 2015 28:11


Are you buying ads to get customers only to have to buy more ads to get more customers? Feel like you are that annoying guy on the corner yelling here I am, buy my product? It can be a frustrating and endless cycle. The good news is that you can break that cycle with inbound marketing. Inbound marketing builds a level of trust and authority with potential clients that brings them in, keeps them coming back, and has them spreading the word about your business for you. Not sure what inbound marketing is and how to get started? Today is your lucky day. Tom Schwab is here with me. Tom is a leading expert at inbound marketing. He will explain what it is, what it can do for you, and most importantly, how to get started today. Walk away with a full understanding of how this marketing strategy can change your world. About Tom Tom is the owner of Goodbye Crutches and Inbound for eCommerce. He changed his perspective on marketing after learning about inbound marketing. He turned away from the traditional cycle of buying ads to get clients and made a move to inbound marketing. He immediately saw the amazing benefits that it can have for a business. He grew his own business through inbound marketing and now offers coaching and consulting through Inbound for eCommerce. He speaks and writes extensively on how inbound strategy is transforming eCommerce.  Show Highlights What is Inbound Marketing? Creating Content Customer Pain Points Growing through Inbound marketing Defining Your Avatar Episode Resources Inbound Marketing by Brian Halligan and Dharmesh Shah     Want to know more about Tom? tom@inboundecommerce.com Inbound Movement Feedback Have any suggestions for future shows? Have questions or topic you would like us to do an episode on? If so, please leave a comment. If you enjoyed the podcast would you please take a moment to leave a review and rating on iTunes or Stitcher. Every review means we can reach out to more people. iTunes:  Franchise Euphoria Podcast Tune in on Stitcher!

The Bright Ideas eCommerce Business Podcast | Proven Entrepreneur Success Stories
Content Strategy: How GoodbyeCrutches.com Went From 3,000 to 70,000 Monthly Visitors

The Bright Ideas eCommerce Business Podcast | Proven Entrepreneur Success Stories

Play Episode Listen Later Jan 5, 2015 45:44


Tom Schwab is the CEO of GoodbyeCrutches.com. Goodbye Crutches sells equipment for people who can’t put weight on one foot or the other. Tom came from the corporate world and started a medical supply business. Over the last 4 years he has taken his business from a regional player to a national leader using inbound marketing and the HubSpot tool. In this interview, Tom shares at length what they did to grow their blog from 3,000 visitors per month - 2000 of which was from paid traffic - to over 70,000 visitors per month, with almost no paid traffic. Thank you so much for listening! Please subscribe rate and review on your favorite podcast listening app. To get to the show notes for today's episode, go to https://brightideas.co/xxx...and if you have any questions for me, you can leave me a voicemail at brightideas.co/asktrent

Modern Marketing Engine podcast hosted by Bernie Borges
Celebrating The Customer With User Generated Content

Modern Marketing Engine podcast hosted by Bernie Borges

Play Episode Listen Later Jul 16, 2014 31:04


On this episode of the Social Business Engine podcast, Bernie Borges interviews Tom Schwab of Goodbye Crutches. Tom is on a mission to share his learned insights about the power of "marketing is not a department" through user generated content coming from loyal customers. In this episode we discuss the five keys to build and harness long term customer relationships through user generated content. This episode is sponsored by PeopleLinx: Social Selling Made Easy. Learn How to Empower Employees to Become Brand Advocates.