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7 episodes with chief evangelist officer
2 episodes with chief evangelist officer
2 episodes with chief evangelist officer
2 episodes with chief evangelist officer
2 episodes with chief evangelist officer
2 episodes with chief evangelist officer
2 episodes with chief evangelist officer
2 episodes with chief evangelist officer
2 episodes with chief evangelist officer
Celeste Hilling is the founder and CEO of Skin Authority, a direct-to-consumer skin health technology brand focused on merging cosmetic performance with immune-boosting skincare. With a background in research, marketing, and tech, Celeste leads the development of biotech-powered formulations that deliver visible results while strengthening skin's natural defenses.Since launching Skin Authority, Celeste has scaled the brand without paid media or a PR agency, leveraging strategic collaborations, emotional brand storytelling, and a rabid customer base to drive growth across North America and Europe. Her work has been featured on MSNBC, ABC, FOX, and in wellness circles as a fresh voice redefining beauty as part of whole-person health.Rooted in a science-backed, customer-led model, Celeste focuses on building high-retention product experiences powered by habit, transformation, and trust. Whether mentoring female founders or licensing next-gen skincare IP, she brings a playbook for scaling with authenticity, resilience, and long-term brand equity.In This Conversation We Discuss:[00:42] Intro[00:54] Exploring wellness through skin health[01:18] Bringing science into a vanity-driven space[02:06] Educating consumers with purpose and clarity[03:09] Reframing wellness as a real market need[07:06] Estimating costs and timelines realistically[10:27] Building momentum through word of mouth[11:58] Sponsors: Electric Eye, Social Snowball, Portless, & Reach[17:02] Bootstrapping growth with strategic partners[18:41] Investing in backend infrastructure early[20:18] Launching Ecommerce from day one[23:19] Collaborating early to build awarenessResources:Subscribe to Honest Ecommerce on YoutubeBest Skin Care Products for All Skin Types skinauthority.com/Follow Celeste Hilling linkedin.com/in/celeste-hilling-8735a64Schedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
Tech pioneer previews the world's first VCon-focused conference and the protocols reshaping AI, business conversations, and communications strategy ST. PETERSBURG, FL - At Cloud Connections 2025, Jeff Pulver, internet telephony pioneer and CEO of the newly launched vCon Foundation, joined Technology Reseller News to preview the first-ever VCon Conference, taking place April 22–24 in Hyannis, Massachusetts. Pulver described vCon—short for "virtualized conversation"—as a new file format standard, backed by the IETF, that captures and structures conversations across voice, chat, email, and messaging platforms. More than just a storage format, vCon is the key, he says, to unlocking insights, building memory into AI systems, and enabling truly intelligent, context-aware communications. “For anyone trying to manage unstructured data, better understand support calls, or just improve customer engagement—this is it,” Pulver said. “If you're asking yourself what you can actually do with AI in your business, the answer is two words: virtualized conversations.” The upcoming VCon event will focus on three core themes: Theory and Protocols – Understanding VCon and SCITT (Supply Chain Integrity, Transparency, and Trust) Industry Activation – Product and service announcements from companies integrating the standard Interop Testing – The first public interoperability event for VCon-compatible platforms Pulver, who famously launched Free World Dialup and co-founded Vonage, emphasized the disruptive potential of this new standard: “We've never had a universal file format for conversations before. With VCon, any AI tool, from any vendor, can now understand and analyze that data.” He also announced a related initiative called TAFI (Trust Agent Framework for AI), which incorporates VCon for memory and SCITT for trust—a new model for AI transparency and reliability. Pulver, who now refers to himself as Chief Evangelist Officer of the vCon Foundation, promised attendees real value: “If you show up and don't learn something new, I'll refund your registration. That's how confident I am.” With rapid enterprise AI adoption underway, Pulver sees VCon as the missing link. “Conversations matter. Memory matters. And VCon brings them together.” Learn more and register: www.vonevolution.com/spring25-vcon
Tom Schwab (Founder & Chief Evangelist Officer, Interview Valet) on how strategic marketing leads to more profitable clients. Tom discussed why high-level clients are more responsive to meaningful conversations, such as targeted podcast interviews, rather than the conventional marketing funnel. He also emphasized the importance of understanding the client's unique needs and leveraging data-driven research to identify the right platforms.
In this episode of Behind the Numbers With Dave Bookbinder, I visit with Tom Schwab, founder and Chief Evangelist Officer of Interview Valet, to explore the power of podcast guesting as a strategic marketing tool. Known as the godfather of podcast interview marketing, Tom has helped countless thought leaders, entrepreneurs, and professionals turn podcast appearances into meaningful business growth. Tom shares his journey from blogging to podcasting, revealing why guesting on the right shows can be more impactful than traditional marketing. He and Dave discuss what separates great guests from forgettable ones, the importance of offering real value instead of a sales pitch, and how even introverts can thrive in the podcasting space. Key takeaways include: The evolving role of AI in content discovery and audience engagement Smart strategies for pitching yourself as a podcast guest How to prepare for interviews and maximize their impact Why relationship-building matters more than chasing sales Measuring success beyond just downloads Whether you're looking to grow your authority, generate leads, or simply improve your podcast guesting skills, this conversation is packed with actionable insights. Tune in and learn how to make every interview count. About Tom Schwab: Tom Schwab is a leading authority on leveraging podcast guest appearances and AI-powered strategies to drive business growth. Asthe Founder of Interview Valet, the premier podcast guest marketing agency, Tom has worked with over 1,500 clients, including Fortune 500 companies, professional services, and high-level coaches. His innovative approach centers on building meaningful conversations that convert, rather than relying on outdated marketing funnels. An engineer by training, Navy veteran, and former Nuclear Propulsion Plant Operator, Tom brings a unique perspective to marketing, combining analytical precision with creative strategy. He is the author of Podcast Guest Profits: How to Grow Your Business with a Targeted Interview Strategy, often regarded as the bible of podcast marketing. About the Host: Dave Bookbinder is known as an expert in business valuation and he is the person that business owners and entrepreneurs reach out to when they need to know what their most important assets are worth. Known as a collaborative adviser, Dave has served thousands of client companies of all sizes and industries. Dave is the author of two #1 best-selling books about the impact of human capital (PEOPLE!) on the valuation of a business enterprise called The NEW ROI: Return On Individuals & The NEW ROI: Going Behind The Numbers. He's on a mission to change the conversation about how the accounting world recognizes the value of people's contributions to a business enterprise, and to quantify what every CEO on the planet claims: “Our people are this company's most valuable asset.” Dave's book, A Valuation Toolbox for Business Owners and Their Advisors: Things Every Business Owner Should Know, was recognized as a top new release in Business and Valuation and is designed to provide practical insights and tools to help understand what really drives business value, how to prepare for an exit, and just make better decisions. He's also the host of the highly rated Behind The Numbers With Dave Bookbinder business podcast which is enjoyed in more than 100 countries.
Send us a textNancy Kramer aka Kramer, founder of Resource Ammirati and current Chief Evangelist Officer at IBM, shares her remarkable journey from landing Apple as her first client at 26, to building one of the most successful women-owned marketing agencies in the country.But what makes Kramer truly inspiring is how she carries herself as a flawed and approachable human. Her transparency about navigating professional triumphs alongside personal struggles offers powerful lessons in resilience, self-discovery and embracing one's unique "inner genius." And it doesn't hurt that her laugh is as infectious as her personality. You will leave this conversation believing you can do anything—because you can! Subscribe now for more stories that will transform how you think about success, healing and what's possible when you finally embrace your authentic self.
In a world where knowledge is at our fingertips, achieving our goals hinges on how we leverage that information. It's not just about what we know but how we apply it to propel ourselves forward. Take the time to reflect on your recent and past experiences, and use those insights to fine-tune your actions in pursuit of your aspirations. Clearly articulating your goals is a vital stepping stone on the road to success. In this program, you'll hear about the art of extracting valuable insights to fuel our experiments and drive us toward our objectives. You'll learn to reframe challenges that arise, helping you stay grounded in the present while gaining a dual perspective — both from within your business and from an external viewpoint. Join Jess Dewell as she sits down with Tom Schwab, Founder and Chief Evangelist Officer at Interview Valet. Together, they explore how to make the most of each day, focusing on the work you're most passionate about and the impact you want to create. Tom emphasizes the power of being intentional and leading with gratitude, as these approaches can open doors to your next big breakthrough — often just one conversation away. Remember, when your heart is deeply invested in something, pursue it relentlessly. As a wise friend once told Tom: “Don't die not knowing.” Embrace your journey and strive to uncover your potential! -------------------- If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you to keep learning and growing while working strategically on your business. -------------------- You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.
Welcome to the eCommerce Lab Podcast! In this new episode, we have as a special guest Ali Babul, Chief Evangelist Officer of Trellis, an innovative demand generation platform that drives the growth of e-commerce brands in the largest markets in the world.Together we will explore how to leverage customer insights and data to optimize strategies and maximize the potential of brands on Amazon. Learn how to use key information to make smarter decisions and take your business to the next level.Don't miss it!#ecomcy #Amazon #amazonfba #amazonseller #amazonbusiness #amazonfbaseller #amazonppc #amazonadvertising #amazonsellercentral #amazonppctips #amazonprivatelabel #amazonselling #amazonseoe
Have you ever thought your digital marketing might be hurting your business? You are not “breaking through the noise”, you are just adding to it. Perhaps you are not “one funnel away”. Maybe that funnel is stopping the big fish you want. Our guest today has a refreshingly new view. Tom Schwab asks you to consider that you are just One Conversation Away. That's his experience and that data working with over one thousand leading brands as the Chief Evangelist Officer at Interview Valet. If you want a rich life and a profitable business, Tom believes you are one conversation away. https://www.linkedin.com/in/iamtomschwab/ https://www.facebook.com/IAmTomSchwab https://www.instagram.com/iamtomschwab/ https://interviewvalet.com/ Take my LinkedIn Scorecard Assessment here: https://www.magpaiassessments.com/4124/0
In this episode of Emergent Behavior, @8teapi talks with Justin Junyang Lin, Chief Evangelist Officer of Alibaba Qwen Project. Joined by guest host Eugene Cheah, CEO of Recursal.AI, they talk about how Alibaba's Qwen 2 tackles multilingual challenges, including code-switching and the unique complexities of Chinese data.
In this episode of the DrivingSales Defining Leadership Podcast, host Bart Wilson sits down with Steve Roessler, Chief Evangelist Officer at DriveCentric, to explore the evolving landscape of leadership in automotive dealerships. Steve shares his expert insights on how effective dealership management strategies and innovative CRM solutions are transforming the automotive industry. Listeners will gain valuable knowledge on:The role of technology in enhancing dealership operationsBest practices for human capital managementHow to implement successful CRM systemsLeadership tips to drive team performance and customer satisfactionWhether you're a department manager, owner, or general manager, this episode provides actionable advice to help you stay ahead in the competitive automotive market. Tune in to learn from one of the industry's leading voices!
unbillable hours - a podcast about better professional services marketing
Is digital marketing really the end-all, be-all of consultancy business development? Our guest for this episode, Interview Valet's Tom Schwab, disagrees (and so do Ash and Flo) - and explains why, right now, the greater opportunity might be exploring everything besides digital ads, SEO, and social selling: Episode guest: Tom Schwab, Chief Evangelist Officer & Founder, Interview Valet. Voices, production, etc. by Ash and Flo. Creative and design advice by @calmar.creativ Into, outro voiceover by @iamthedakota Music also by @iamthedakota Pls. find the shownotes for this episode at unbillable-hrs.com.
According to the Interview Valet 2023 State of Podcast Guesting Annual Report, there are over 380,000 active podcasts in the world right now, with the average podcast episode receiving just 150 downloads within 30 days of its release.So, for individuals and organisations looking to use podcast marketing to grow their business, just booking podcast guest appearances isn't enough. It's necessary to use a targeted strategy based on data.In this episode, Tom Schwab joins Dr Genevieve Hayes to discuss how Interview Valet uses data to optimise business results in podcast interview marketing.Guest BioTom Schwab is the founder and Chief Evangelist Officer of Interview Valet and the author of Podcast Guest Profits and One Conversation Away. He is also an engineer whose first job out of college involved running nuclear power plants in the US Navy.Talking PointsWhat is podcast interview marketing and how it differs from traditional digital marketing approaches?How Tom uses data to inform podcast guest marketing strategies at Interview Valet.The most important metrics for targeting podcast marketing and optimising return on investment.What makes a top podcast?How Tom's use of data and analytics has evolved over time.LinksInterview ValetConnect with Genevieve on LinkedInBe among the first to hear about the release of each new podcast episode by signing up HERE
Genevieve Hayes Consulting Episode 35: Data-Driven Podcasting According to the Interview Valet 2023 State of Podcast Guesting Annual Report, there are over 380,000 active podcasts in the world right now, with the average podcast episode receiving just 150 downloads within 30 days of its release.So, for individuals and organisations looking to use podcast marketing to grow their business, just booking podcast guest appearances isn't enough. It's necessary to use a targeted strategy based on data.In this episode, Tom Schwab joins Dr Genevieve Hayes to discuss how Interview Valet uses data to optimise business results in podcast interview marketing. Guest Bio Tom Schwab is the founder and Chief Evangelist Officer of Interview Valet and the author of Podcast Guest Profits and One Conversation Away. He is also an engineer whose first job out of college involved running nuclear power plants in the US Navy. Talking Points What is podcast interview marketing and how it differs from traditional digital marketing approaches?How Tom uses data to inform podcast guest marketing strategies at Interview Valet.The most important metrics for targeting podcast marketing and optimising return on investment.What makes a top podcast?How Tom’s use of data and analytics has evolved over time. Links Interview Valet Connect with Genevieve on LinkedInBe among the first to hear about the release of each new podcast episode by signing up HERE The post Episode 35: Data-Driven Podcasting first appeared on Genevieve Hayes Consulting and is written by Dr Genevieve Hayes.
Guy Kawasaki is a marketing legend and the first Chief Evangelist Officer at Apple in 1984 when he helped launch and market the first Macintosh computer. In this episode, Guy brings us back to the early days of Apple and tells us what it was truly like working alongside Steve Jobs. He explains his rise and fall at Apple, and what he learned from the best entrepreneur of our generation. He then explains how he has taken his professional experience and put it into his new book, Think Remarkable: 9 Paths to Transform Your Life and Make a Difference. Guy delivers a practical, tactical, and sometimes radical discussion of how to make a difference in the world and live a fulfilling life. Guy's book, Think Remarkable: 9 Paths to Transform Your Life and Make a Difference, is available now. Learn more about Guy at guykawasaki.com. Support the Show - Become a Patron! Help us grow and become a Patron today: https://www.patreon.com/smartpeoplepodcast Sponsors: Rocket Money - Cancel your unwanted subscriptions by going to RocketMoney.com/SMART Factor - use code smart50 to get 50% off at factormeals.com/smart50 Babbel - Get 55% off your Babbel subscription at babbel.com/spp Learn more about your ad choices. Visit megaphone.fm/adchoices
Podcast popularity is continuing to skyrocket, allowing more and more thought leaders and authors to showcase their expertise to niche audiences and listeners. On this episode of All Things Book Marketing, Founder and Chief Evangelist Officer at Interview Valet Tom Schwab provides insights into how to give an expert interview including how to arrange your background, the equipment you'll need, and tips to talk like a pro.Tom Schwab believes the best things in life come from conversations. It's these powerful, sometimes awkward conversations that propel us from where we are personally and professionally to where we dream of being.As an engineer, a Navy Veteran, and Nuclear Propulsion Plant Operator, Tom thinks differently. Tough Minded, Skeptical, sometimes even Cantankerous, but always technically competent, always thinking – “What if”, is how the head of the Nuclear Navy described it.As a small business owner and entrepreneur, he understands the unique challenges of business owners. This led him to be an early pioneer of using inbound marketing for eCommerce and targeted podcast interviews for marketing that connects.Tom is the author of two books: Podcast Guest Profits: Grow Your Business with a Targeted Interview Strategy, called the bible of podcast guesting and One Conversation Away: A manifesto for a rich life and a profitable business. You can learn more at interviewvalet.com/bookmarketing.Discover more about Smith Publicity at www.smithpublicity.com and follow us on Facebook, Instagram, Threads, YouTube, & LinkedIn.
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In today's digital age, businesses face the challenge of obscurity. Many CEOs and entrepreneurs have great products or services, but the key to success lies in connecting with their ideal customers. This is where podcast interview marketing comes into play. In this blog post, we delve into the power of podcast interview marketing and how it can amplify your business story. In this episode, Tom Schwab, CEO of Interview Valet, emphasizes that the biggest challenge for CEOs is obscurity. Regardless of the current state of your product or service. Conclusion: Podcast interview marketing has emerged as a powerful tool for CEOs and entrepreneurs to amplify their business stories. By connecting with your ideal customers through podcasts, you can break through obscurity, build meaningful relationships, and position yourself as an industry expert. Remember to focus on your niche, delegate tasks outside your expertise, and maintain a long-term perspective. Embrace the power of podcast interview marketing and unlock new opportunities for your business. Key Points: Background: Tom Schwab knows how to build an online business. While marketing at its heart is about starting conversations with an ideal customer, Schwab has utilized his expertise to aid thought leaders like coaches, authors, speakers, and emerging brands. Interview Valet: Tom Schwab founded Interview Valet to get thought leaders featured on leading podcasts that their ideal prospects are already listening to. He then assists them in converting listeners into customers. CEO Hack: Tom sees the role of a CEO as that of a "Chief Evangelist Officer". He believes everything should go through this filter. CEO Nugget: Tom advises not to take everything personally and always question if we're doing the right things. CEO Defined: For Schwab, being a CEO is all about leadership and maintaining a visionary role within the company. Previous Episode: entrepreneur-helps-thought-leaders-get-featured-connect-with-their-ideal-customers Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Tom Schwab is an entrepreneur, speaker, and author. He is the Founder and Chief Evangelist Officer of InterviewValet.com. He is also the author of “Podcast Guest Profits: How to Grow Your Business with Targeted Podcast Interviews.” His passion is in building and operating the Targeted Interview System to provide a steady deluge of traffic, leads, and sales. He also believes that marketing starts with a conversation with an ideal customer.As always this show is brought to you by Tribe and Purpose. You've put the work in but you're not sure how to reap the rewards. It's time to focus on the success you have planned for yourself and your team.Thank you to our sponsors Evergood Adventure Wines and Tribe and Purpose!!- Order your lemon wine at https://www.evergoodadventurewines.com/buy-online/ DISCOUNT CODE “CAM-OTIS” for 20% off your order!!- Learn how The Green Beret Leadership Program can help your business: https://findyourpurpose.coach/GBLP/ Tom SchwabLinkedIn: https://www.linkedin.com/in/thomasmschwab/Website: https://www.buzzsprout.com/506248/12645688
Tom Schwab believes the best things in life come from conversations. It's these powerful, sometimes awkward conversations that propel us from where we are personally and professionally to where we dream of being. As an engineer, a Navy Veteran, and Nuclear Propulsion Plant Operator, Tom thinks differently. Tough Minded, Skeptical, sometimes even Cantankerous, but always technically competent, always thinking – “What if”, is how the head of the Nuclear Navy described it. As a small business owner and entrepreneur, he understands the unique challenges of business owners. This led him to be an early pioneer of using inbound marketing for eCommerce and targeted podcast interviews for marketing that connects. Tom is the author of two books: Podcast Guest Profits: Grow Your Business with a Targeted Interview Strategy, called the bible of podcast guesting, and One Conversation Away: A Manifesto for a Rich Life and a Profitable Business. What business problem do you solve? In this episode, Chief Evangelist Officer at Interview Valet, Tom Schwab talks about solving the significant problem of obscurity in businesses. Small Business Answer Man Shownotes: In today's episode, Tom Schwab shares valuable insights into the dynamics of promotion and underscores its potential advantages for small business owners. Tom emphasizes that the major challenge businesses face is obscurity, where potential customers are unaware of products or services that they might like to purchase. Tom Schwab suggests overcoming obscurity by tapping into existing audiences through podcast interview marketing, highlighting the importance of being known to potential customers. The conversation delves into the Six P Business Owner Formula, with a specific focus on the Promotion aspect and how Tom contributes to promoting businesses through podcast interview marketing. Tom predicts that small businesses may face challenges in the 2024 election due to attempts to outspend political campaigns in advertising, affecting ad costs and audience attention. The importance of strategic marketing for businesses in 2024 is discussed, emphasizing the role of podcast interview marketing in adapting to the evolving advertising landscape. Tom provides a practical example with a Call to Action, directing listeners to visit Interview Valet's welcome page at InterviewValet.com/Answerman, explaining the three calls to action. The conversation further explores the concept of making marketing more human by focusing on relationship sales and the significance of building trust through giving value before seeking commitment. Tom's final advice is centered on the idea that businesses are just one conversation away from success, emphasizing the importance of human connection and meaningful conversations. Tom Schwab's Best Small Business Tip: According to Tom, you are one conversation away, not one funnel away. Building authentic human connections with customers can deliver more value than depending on AI tools or not putting in enough effort. Connect with Tom Schwab: Take the FREE Business Owners' Life Domain Assessment HERE Website: https://interviewvalet.com/ LinkedIn Twitter Tom's Twitter YouTube
In this episode of Business of Sound, host David Segura welcomes Tom Schwab, a Navy veteran, serial entrepreneur, and all around podcasting expert. As the Chief Evangelist Officer at Interview Valet and a published author, Schwab has a unique take on the future of podcasting in 2024 and beyond! https://interviewvalet.com/ https://www.linkedin.com/in/iamtomschwab/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/glassbox-media/message
"Marketing is starting a conversation with someone that could be a great client." - Tom Schwab, Chief Evangelist Officer at Interview Valet Tom Schwab is a trailblazer in the world of online marketing. With his extensive experience working with over 700 leading brands, Tom brings a wealth of knowledge and practical insight to the table. His role as a Chief Evangelist Officer at Interview Valet allows him to share his expertise and help businesses transform their product strategies. In this episode, Tom Schwab and Rebecca Kalogeris delve into the power of podcast interviews as a platform for marketing. Tom shares invaluable insights on how to identify the right conversations to engage with one's audience, the importance of bringing value during podcast interviews, and the strategies for maximizing the impact of the interview afterwards. Key Points: 1. The Power of Conversation: Tom emphasizes that marketing is about starting a conversation with potential clients and this can be achieved effectively through podcast interviews. 2. Lookalike Audiences: Tom talks about the concept of "lookalike audiences," where you can find groups of people who share traits or behaviors with your ideal customers. Knowing where to find these lookalike audiences can help you reach potential customers more effectively. 3. Importance of Understanding the Buying Process: Tom points out that more and more, things are being bought, not sold. He emphasizes the need to understand this shift and adapt marketing strategies accordingly. This means focusing on helping potential customers make their buying decision rather than trying to sell to them. Eager to learn more about marketing tactics and how they can elevate your product strategies? Enroll in our Market class today and learn from industry experts to become a Certified Product Marketer.
Luego de 7 años como maestra escolar, Ana Lorena Fabrega, dejó su cargo para unirse a Synthesis, una escuela experimental que nació en Space X por solicitud de Elon Musk. Hoy, Ana Lorena es emprendedora, escritora del libro titulado “El Juego del Aprendizaje” y Chief Evangelist Officer de Synthesis. En este episodio, conversamos sobre: Las brechas existentes entre la educación tradicional y cómo aprendemos realmente Y qué cambios pueden hacerse tanto dentro como fuera del sistema educativo para mejorar el aprendizaje de los niños Además, Ana Lorena nos compartió: El origen de Synthesis y que están haciendo para solucionar las falencias educativas que ha identificado en su carrera Y cómo Synthesis ha tomado inspiración de la industria de videojuegos para desarrollar sus productos educativos Synthesis ha creado una de las experiencias educativas más disruptivas en el mercado, más parecida a un juego que a una clase. --- La manera más sencilla de ayudarnos a crecer es dejando una reseña en Spotify o Apple Podcasts: https://ratethispodcast.com/startupeable --- Notas del episodio: https://startupeable.com/shark-tank/ --- Para más contenido síguenos en
Join us for an enlightening conversation with the Founder of Interview Valet and renowned expert in podcast interview marketing. In this episode, we delve into the transformative power of leveraging other people's audiences through podcasts. Discover how to assess your needs and find the perfect podcast platforms to make a lasting impact and achieve a remarkable return on your time and investment. Gain insights on overcoming nervousness and preparing for podcast appearances with confidence. Explore how effective conversations on podcasts can cut through the digital noise, reaching your desired audience like never before. Uncover the next revolution in career development and business promotion through powerful conversations. Don't miss out on this opportunity to unlock business growth and captivate your target audience. Download now.Uncover the secrets to:# Transforming your brand's success# Finding your podcast match# Overcoming interview jitters# Breaking digital noise barriers# Revolutionizing your careerListen in to earn a FREE book from Thomas Schwab.ABOUT THE GUESTMy guest today, Thomas Schwab, served as the President of Surgical Specialties Medical Devices for 5 years before founding Goodbye Crutches in August 2009 and subsequently became the Chief Evangelist Officer & Founder of Interview Valet in 2014. Interview Valet helps non-fiction authors, thought leaders, coaches, consultants, and brands, drive growth, leveraging other people's audiences, through Podcast Interview Marketing.Tom is also the author of two books: “Podcast Guest Profits: Grow Your Business with a Targeted Interview Strategy”, often referred to as the bible of podcast guesting and “One Conversation Away: A manifesto for a rich life and a profitable business”.Website: https://interviewvalet.com/Facebook: https://www.facebook.com/InterviewValet/Facebook: https://www.facebook.com/IAmTomSchwabTwitter: https://twitter.com/interviewvaletTwitter: https://twitter.com/iamtomschwabYouTube: https://www.youtube.com/@InterviewvaletLinkedIn: https://www.linkedin.com/in/iamtomschwab/ABOUT THE HOSTMy name is Dave Barr and am the Founder and Owner of RLB Purchasing Consultancy Limited.I have been working in Procurement for over 25 years and have had the joy of working in a number of global manufacturing and service industries throughout this time.I am passionate about self development, business improvement, saving money, buying quality goods and services, developing positive and effective working relationships with suppliers and colleagues, and driving improvement through out the supply chain.Now I wish to share this knowledge and that of highly skilled and competent people with you, the listener, in order that you may hopefully benefit from this information.CONTACT DETAILS@The Real Life BuyerEmail: david@thereallifebuyer.co.ukWebsite: https://linktr.ee/thereallifebuyerFor Purchasing Consultancy services:https://rlbpurchasingconsultancy.co.uk/Email: contact@rlbpurchasingconsultancy.co.ukFind and Follow me @reallifebuyer on Facebook, Instagram, X, Threads and TikTok.Click here for some Guest Courses - https://www.thereallifebuyer.co.uk/guest-courses/Click here for some Gues
Here's what to expect on the podcast:What strategies or initiatives is Tom implementing to promote "One Conversation Away"?How is artificial intelligence (AI) currently influencing the podcasting industry?In what ways can digital marketing negatively impact a business?How does Interview Valet ensure that the podcast placements align with the goals and expertise of individuals?And much more! About Tom:Have you ever thought your digital marketing might actually be hurting your business? That you are not “breaking through the noise”, you are just adding to it? Perhaps you are not “one funnel away”. Maybe that funnel is stopping the big fish you want. Our guest today has a refreshingly new view. Tom Schwab asks you to consider that you are just One Conversation Away. That's his experience and that data working with over 1000 leading brands as the Chief Evangelist Officer at Interview Valet. If you want a rich life and a profitable business, Tom believes you are just One Conversation Away. Connect with Tom Schwab!Twitter: https://twitter.com/IAmTomSchwabFacebook: https://www.facebook.com/IAmTomSchwab/LinkedIn: https://www.linkedin.com/in/iamtomschwab/ Interview Valet:Website: https://interviewvalet.com/justwantedtoaskYouTube: https://www.youtube.com/channel/UCuSNLwNEIU787_7l34HaS8ATwitter: https://twitter.com/interviewvaletFacebook: https://www.facebook.com/InterviewValet/LinkedIn: https://www.linkedin.com/company/interview-valet/ Connect with Anne Zuckerman!Websites: https://justwantedtoask.com/ | https://annezuckerman.com/Bezi Woman: https://beziwoman.com/ | https://www.beziwoman.shop/two-step-order1591558404525Facebook: https://www.facebook.com/bezibradiscsInstagram: https://www.instagram.com/beziwoman/
Have you ever thought your digital marketing and online presence might actually be hurting your business and your life? Maybe you are not “breaking through the noise”, you are just adding to it? Perhaps you are not “one funnel away”. Maybe that funnel is stopping the big fish you want. Our guest today has a refreshingly new view of how authentic conversations can lead to a better life and business. Tom Schwab asks you to consider that you are just One Conversation Away. That's his observation based on the experience and that data from working with over 1,000 leading brands as the Chief Evangelist Officer at Interview Valet, the premier podcast interview marketing agency.. If you want a rich life and a profitable business, Tom believes you are just One Conversation Away. https://interviewvalet.com/
Have you ever thought your digital marketing and online presence might actually be hurting your business and your life? Maybe you are not “breaking through the noise”, you are just adding to it? Perhaps you are not “one funnel away”. Maybe that funnel is stopping the big fish you want. Our guest today has a refreshingly new view of how authentic conversations can lead to a better life and business. Tom Schwab asks you to consider that you are just One Conversation Away. That's his observation based on the experience and that data from working with over 1,000 leading brands as the Chief Evangelist Officer at Interview Valet, the premier podcast interview marketing agency.. If you want a rich life and a profitable business, Tom believes you are just One Conversation Away. https://interviewvalet.com/
One Conversation Away! Join me and my guest Tom Schwab, CEO (Chief Evangelist Officer) at Interview Valet (interviewvalet.com). Tom has run a nuclear reactor in the Navy and a small business. One was easy because it came with an instruction manual. Want to know how to reach your ideal client? Interview Valet is a concierge-level podcast guesting marketing service providing the fastest way for non-fiction authors, speakers, coaches, consultants, and brands to maximize the benefits of podcasting. Have you ever thought your digital marketing might actually be hurting your business? Tom has a refreshingly new view. He asks you to consider that you are just One Conversation Away from the success you desire. His experience and the data from working with over 700 leading brands as the Chief Evangelist Officer at Interview Valet proves it. Learn more about your ad choices. Visit megaphone.fm/adchoices
How Do You Break Through The Noise Today? Digging Deeper Into Podcasting and Digital Marketing with Tom Schwab: Have you ever thought your digital marketing might actually be hurting your business? That you are not “breaking through the noise”, you are just adding to it? Perhaps you are not “one funnel away”. Maybe that funnel is stopping the big fish you want. Our guest today has a refreshingly new view.Quote: "Big fish don't swim through funnels and whales don't click" Tom Schwab asks you to consider that you are just One Conversation Away. That's his experience and that data working with over 700 leading brands as the Chief Evangelist Officer at Interview Valet. If you want a rich life and a profitable business, Tom believes you are just One Conversation Away.Today's Top 3 Takeaways: Strength in Podcasting and Digital Content.Sharing is Caring for Digital Marketing.We're blessed to be a blessing to others. Today's Guest & Resource Links: https://interviewvalet.com/https://www.linkedin.com/company/7797089/https://www.linkedin.com/in/iamtomschwab/https://twitter.com/interviewvalethttps://www.youtube.com/channel/UCuSNLwNEIU787_7l34HaS8AWatch us on YouTube: https://youtu.be/VRzVnWcgXeY?si=_AmTpvfrKzz8LbRR Timestamped Show Notes: 10:30 – So it's interesting, I mean, there's a lot of problems in the world today. But there is no better time to be alive, right?! Think about it, we can create in the way that's easiest for us. For me, it's the same way, over podcasts, I can talk. But you know, writing a blog, that's a homework assignment, but we can talk and then we can repurpose it either with technology or the people helping us and make blogs out of it, make videos out of it, etc. You know, I always say if I talk for 45 minutes, my team can find like two minutes of genius in there.21:15 - I have gone through a few microphones and always want to sound better. If you talk you want the good quality, right? In podcasting, we must take pride in our audio quality.29:45 - There's a great marketing phrase out there, you're just one funnel away. I also think it's the biggest lie out there, because what works for small transactions does not work for high ticket relationship sales? Everybody keeps saying, oh, you're just one funnel away. Tell me Scott, the best things in your life, right, does your wife come through a funnel? Ha!34:00 – Well, I had a client that came to me and I said, well, why do you want to do podcast interview marketing? I loved his answer. He was a high level consultant. He said, because he thinks most of digital marketing today is the equivalent of advertising above urinals.40:00 – Even if it's all automated and a funnel, it doesn't matter because you're wasting their time. It's like, why don't you get five leads and five customers? That's one of the things I love about podcasting. Somebody's listening to you. You're either their guy or you're not. If you are great, then they reach out to you and ask how can we work together. They self select, but if you're not a good fit for him, then fine, but let's figure that out early on. Because at the end of the day, we don't need more leads, we need more need more sales.52:00 – For example, we just mentioned...
These days there's so much pressure for your brand to be everywhere online. But what if digital marketing is actually harming your brand, rather than helping it? Joining us today to unpack this controversial topic is Tom Schwab, Chief Evangelist Officer and Founder of Interview Valet, a podcast interview marketing agency that helps thought leaders drive growth by leveraging select audiences on other platforms. Tom has a wealth of knowledge when it comes to sales and branding, having worked with over 700 leading brands to transform their content. We talk with Tom about the biggest misconceptions people have when it comes to marketing and sales, how to determine where you should be marketing online, and why you should be having quality conversations with your super-consumers. Our conversation also delves into the subject of podcasting, with Tom sharing his biggest tips, like how to go about choosing your guests, and what you can do to grow your audience by leveraging other people's platforms. If you're interested in taking your content to the next level and supercharging your marketing, then look no further than today's conversation with Tom Schwab!
Relentless might just sum up Steve Roessler in a single word.Here's a man whose passion and dedication have seen him traverse the globe for two decades, captivating audiences at dealerships with his innovative insights into the automotive industry.In our conversation, Steve lets us in on his spontaneous visits to various dealerships, his life on the road, and how he draws from these experiences to inspire change. From the challenges of road life to wearing the hat of a chief evangelist officer and supporting his daughter's burgeoning music career, Steve's commitment is undeniably inspiring.Furthermore, we delve into how DriveCentric thrives on user feedback to consistently innovate and enhance their product. As Steve puts it, the lifeline of a successful product is an open line of communication and a keen responsiveness to user needs. So, tune in and get ready to be inspired by Steve's relentless dedication to innovation and his unique journey.Steve Roessler is the Chief Evangelist Officer for DriveCentric.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.
Have you ever thought your digital marketing and online presence might actually be hurting your business and your life? Maybe you are not “breaking through the noise”, you are just adding to it? Perhaps you are not “one funnel away”. Maybe that funnel is stopping the big fish you want. Our guest today has a refreshingly new view of how authentic conversations can lead to a better life and business. Tom Schwab asks you to consider that you are just One Conversation Away. That's his observation based on the experience and that data from working with over 1,000 leading brands as the Chief Evangelist Officer at Interview Valet, the premier podcast interview marketing agency.. If you want a rich life and a profitable business, Tom believes you are just One Conversation Away. https://interviewvalet.com/
Have you ever thought your digital marketing and online presence might actually be hurting your business and your life? Maybe you are not “breaking through the noise”, you are just adding to it? Perhaps you are not “one funnel away”. Maybe that funnel is stopping the big fish you want. Our guest today has a refreshingly new view of how authentic conversations can lead to a better life and business. Tom Schwab asks you to consider that you are just One Conversation Away. That's his observation based on the experience and that data from working with over 1,000 leading brands as the Chief Evangelist Officer at Interview Valet, the premier podcast interview marketing agency.. If you want a rich life and a profitable business, Tom believes you are just One Conversation Away. https://interviewvalet.com/
#DC20 Interbrew Series Feat. Steve RoessllerWelcome to the #DC20 Interbrew Series recorded during our our time at DriveCentric's Headquarters during their DC2023 Event in St. Louis. This is series is packed with Dealers, Vendors, and Voices in our incredible industry that are committed to seeing the Upshift and Uplift that we are committed to brewing about! Featured is this episode is Steve Roessler, Chief Evangelist Officer at DriveCentric, all the Energy you need in one cup! Enjoy, Let's Brew!Don't forget to share and subscribe!Brew Brought By Our Proud Sponsors At:www.vincue.comwww.fixedopsdigital.comwww.teammxs.comwww.m1-data.comwww.321ignition.comwww.purecars.com
Welcome to Not Another Marketing Podcast where I'm talking to Tom Schwab the founder and Chief Evangelist Officer at Interview Valet a podcast guest agency. This week we're talking about if podcast guesting is worth it with a podcast guest!
So you wanna be a podcast guest but is it worth it? Does guesting really work and how should you prepare to be on a podcast.This is a great chat with Tom Schwab the founder and Chief Evangelist Officer of podcast guest agency Interview Valet.We talk about why being a guest can help your brand or business, what gear you need and a bit of podcast guest etiquette.You can find Tom on LinkedIn or the Interview Valet website plus check out his book, Podcast Guest Profits on Amazon.Can I quickly mention that Not Another Marketing Podcast is totally ad free and I'd love it if you could give the pod a quick shout on social media and subscribe via your podcast app.Check out more episodes at https://www.jtid.co.uk/podcasts
https://youtu.be/ESNJatuF1Sk Tom Schwab is the Chief Evangelist Officer & Founder of Interview Valet, a podcast guesting marketing service helping thought leaders drive growth by leveraging other people's audiences. We discuss the power of podcast guesting, how to use podcasts as a business development tool, and ways to guest on high-quality podcasts. --- Converse Your Way to Customers with Tom Schwab Our guest is Tom Schwab, CEO of Interview Valet, a brand and sales building service for thought leaders. Tom, welcome to the show. Steve, I'm thrilled to be here. Thank you for having me. And I'm excited for this discussion. Yeah, I'm very curious about you and what you bring to the table. And let's start with your journey. How did you get into podcasting? How did you discover this as a potential business and get started in putting together? You were I think you're one of the first out of the block companies arranging podcast opportunities for guests. So how do you get into it? Yeah. So what we do is help people get on targeted podcast interviews so they can talk directly to their ideal customers. So it's nothing revolutionary with that. I look at it as evolutionary. So going back in the journey, I started as an engineer. I'm a mechanical engineer by degree, graduated from the US Naval Academy. My first job out of college was running nuclear power plants. So look at things as systems and processes and that helped me in the Navy, then I got out in the corporate world, sales, marketing, ran a distributorship in the medical device industry. My last company before this was HubSpot's first e-commerce case study and we used inbound marketing to grow from a regional player to a national leader. And so inbound marketing at that time was guest blogging. Tapping into established audiences, get that know, like, can trust. And by about 2014, when we sold that company, I realized that blogs weren't working anymore. And I had this crazy idea, I thought, “Wow, I wonder if you could guest blog on podcasts.” Podcasts were starting to take off, and I'm like, “That is such a richer conversation. And would that work even better?” So we started to test it. I was amazed by it, Steve. We started to see conversion rates 25 times better than blogs. But early on, I'd give my elevator pitch, and people would go, “What's a podcast, right?” We started about 2015 and we were almost too early. But I enjoyed it because it gave us the chance to build a framework, to build a blueprint and a system that worked. So that about by the time 2019 took off and podcasts got more noticeable, we had the system that worked with that. Then Covid really helped us. We're a remote team. Not everybody wants to live in Kalamazoo, Michigan with me. So we've got a team now of 30 people in Europe and North America, and we serve about 150 thought leaders at any one time, leading brands, high-level coaches, consultants, non-fiction authors. Because really, I believe today, the biggest problem we have is obscurity, right? There's a lot of people you could help, they just don't know you exist. Yeah, definitely noise is a big challenge for thought leaders to get their voice heard because there's so many competing voices as well. So Tom, before we get into all the nitty-gritty details of podcasting and how it can be used for thought leaders and for business people, let's talk about frameworks. Let's talk about management blueprints. So what is your favorite framework that has helped you build your business along the way? I think the biggest thing I have to look at is what kind of communication do I need, right? Do I need a rich level of communication or a low level? Is this a relationship or a transaction? And I intentionally pause and think about that as I'm trying to decide how I'm going to communicate with someone, right? So the higher the value, the higher the impact on my life or their life, the more important it is to our lives, the richer that conversation can be.
Tom Schwab is the Chief Evangelist Officer & Founder of Interview Valet, a podcast guesting marketing service helping thought leaders drive growth by leveraging other people's audiences. We discuss the power of podcast guesting, how to use podcasts as a business development tool, and ways to guest on high-quality podcasts. Time Stamps [00:35] Tom's entrepreneurial journey [03:43] Tom's experience with management blueprints [05:59] How to find podcasts to be a guest on [08:41] How Interview Valets helps connect guests with great podcasts [12:11] Benefits of targeting the right audience for your marketing [13:27] Tools to help you understand your audience better [15:57] Using podcasts as a business development tool [20:18] Do people actually check show notes? [21:42] Understanding video podcasting [24:24] Podcast marketing with Interview Valet [26:25] Parting thoughts Links and Resources Steve and Greg Cleary's Book: Pinnacle: Five Principles that Take Your Business to the Top of the Mountain Work with Steve - Stevepreda.com Interviewvalet.com/Steve Tom's LinkedIn Lost and Founder: A Painfully Honest Field Guide to the Startup World by Rand Fishkin PODCAST GUEST PROFITS: Grow your business with a targeted interview strategy by Thomas M. Schwab Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth by Eddie Yoon
Welcome to the award-winning FCPA Compliance Report, the longest-running podcast in compliance. Join Tom Fox, the host of FCPA Compliance Report, as he speaks with Maria D'Avanzo, Chief Evangelist Officer at Traliant about privacy issues in the US and around the world. Discover the challenges businesses face due to the lack of national law in the US, with multiple state laws led by California. Compare this to the EU, where GDPR has been in place since 2018, and similar laws have been implemented in other countries such as Singapore, Australia, and Brazil. Learn how GDPR has changed the way businesses handle privacy by making it a part of business processes. Discover the importance of consulting with a good outside counsel, especially for global privacy policy implementation. Explore how to handle cybersecurity incidents and disclosure of information, as regulations on this topic are still developing. Hear from Maria on how to address these incidents internally and the importance of an incident response plan. Find out how collaborating with the Chief Information Security Officer is crucial in developing a specific plan for these incidents, including a group effort from various departments. Hear about instances where organizations share confidential information or data, leading to legal backlash and damage to reputation. This section discusses the Tesla case and suggests that a broader conversation about company culture may be necessary to prevent such privacy infringements. Take advantage of this insightful podcast and tune in now to get important insights into privacy and cybersecurity from two industry experts! Key Highlights: · The Evolution of Privacy Issues Post-GDPR · Navigating Privacy Laws and Meeting Legal Standards · Cybersecurity Incident Disclosure Decision Making · Importance of Cybersecurity Incident Response Plan · The Impact of Sharing Sensitive Information Resources Maria D'Avanzo on LinkedIn Traliant Tom Fox Instagram Facebook YouTube Twitter LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices
Tom Schwab is an entrepreneur, speaker, and author. He is the Founder and Chief Evangelist Officer of InterviewValet.com. He is also the author of “Podcast Guest Profits: How to Grow Your Business with Targeted Podcast Interviews.” His passion is in building and operating the Targeted Interview System to provide a steady deluge of traffic, leads, and sales. He also believes that marketing starts with a conversation with an ideal customer.As always this show is brought to you by Tribe and Purpose. You've put the work in but you're not sure how to reap the rewards. It's time to focus on the success you have planned for yourself and your team.The Tribe + Purpose team can guide you to build on that success to have even more.Learn more at http://www.tribe-purpose.comCheck out Interview Valet Website here: https://interviewvalet.com/Connect with Thomas on LinkedIn: https://www.linkedin.com/in/thomasmschwab/YouTube Link: https://youtu.be/pTC0SdjiBCc
Welcome to the Great Women in Compliance Podcast, hosted by Mary Shirley and Lisa Fine. In today's episode, the Great Women in Compliance podcast delves into training and learning with Maria D'Avanzo, who is the Chief Evangelist Officer for Traliant. Prior to joining Traliant, Maria was the Chief Ethics and Compliance Officer and Chief Privacy Officer for Cushman & Wakefield. Like Lisa, many of you may be wondering what a "Chief Evangelist Officer" does in compliance, and Maria's role is one which is more often seen in tech companies, where there is a person who is dedicated to improving the customer experience in all areas, from product development to customer servicing, using her perspective as an E&C officer. She shares some of what she has learned from customers and her views on trends and current issues, including the use of AI and best practices. She also talks about her experiences in financial compliance, and may be the first podcast guest who holds NASD Series 24, 7, and 63 licenses. You can find the Great Women in Compliance Podcast on the Compliance Podcast Network (CPN) where you can find several other resources and podcasts to keep you up to date in the Ethics and Compliance world. You can also find the GWIC podcast on Corporate Compliance Insights (CCI) where you can learn more about the podcast, stream prior episodes and catch up on Mary's monthly column "Living Your Best Compliance Life.” Corporate Compliance Insights is a much-appreciated sponsor and supporter of GWIC, including affiliate organization CCI Press publishing the related book; “Sending the Elevator Back Down, What We've Learned from Great Women in Compliance” (CCI Press, 2020). If you enjoyed the book, the GWIC team would be very grateful if you would consider rating it on Goodreads and Amazon and leaving a short review. Don't forget to send the elevator back down by passing on your copy to someone who you think might enjoy reading it when you're done, or if you can't bear parting with your copy, consider it as a holiday or appreciation gift for someone in Compliance who deserves a treat. If you enjoyed the book, the GWIC team would be very grateful if you would consider rating it on Goodreads and Amazon and leaving a short review. Don't forget to send the elevator back down by passing on your copy to someone who you think might enjoy reading it when you're done, or if you can't bear parting with your copy, consider it as a holiday or appreciation gift for someone in Compliance who deserves a treat. You can subscribe to the Great Women in Compliance podcast on any podcast player by searching for it and we welcome new subscribers to our podcast. Join the Great Women in Compliance community on LinkedIn here.
Tom Schwab's experience with working with over 1500 leading brands as the Chief Evangelist Officer at Interview Valet has led him to believe that instead of being just one funnel away, you might actually only be one conversation away from getting the big fish that you want. Join us for an awesome interview today! Want to find more from Tom? Check out… https://interviewvalet.com/BC https://www.linkedin.com/in/iamtomschwab/ Want more Business Choreography? Check out… Website: Bizchoreo.com Growth Strategy Analysis Call: https://calendly.com/business-choreography/analysis BC Group: https://bizchoreo.com/group
Guests: Maria D'Avanzo, Chief Evangelist Officer at Traliant [@traliant]On LinkedIn | https://www.linkedin.com/in/maria-d-avanzo/Lyndon Marquez, Corporate Counsel at Life Extension [@LifeExtension]On LinkedIn | https://www.linkedin.com/in/lyndonmarquez____________________________Host: Sean Martin, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining CyberSecurity Podcast [@RedefiningCyber]On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/sean-martin____________________________This Episode's SponsorsCrowdSec | https://itspm.ag/crowdsec-b1vpPentera | https://itspm.ag/penteri67a___________________________Episode NotesIn this podcast episode, Lyndon Marquez, Maria D'Avanzo, and Sean Martin engage in an insightful discussion about data privacy, regulations like GDPR, and how companies approach these issues.Lyndon Marquez highlights the differences between the U.S. and Europe in terms of their approach to privacy and data handling. He explains that GDPR was a significant milestone that helped companies focus on data protection, even though it may have initially seemed like overkill. Marquez emphasizes that striking a balance between business needs and regulatory requirements is crucial.Maria D'Avanzo shares her experience of implementing privacy programs at Cushman. She notes that GDPR was a key factor in driving organizations to prioritize privacy as a standalone function. D'Avanzo also discusses the challenges of navigating between business goals and data protection requirements, emphasizing the importance of having an appropriate privacy program in place.Sean Martin raises questions about the current state of privacy and data protection, wondering if companies have mastered GDPR or if there's still room for improvement. Both D'Avanzo and Marquez agree that the mindset towards data privacy in the U.S. still has a long way to go before it reaches the level of awareness seen in Europe.The conversation also touches on the role of board members in addressing privacy concerns, the potential impact of new legislation, and the challenges smaller companies face in implementing security and privacy measures. They explore the importance of looking at data privacy from a risk perspective, making it relatable for decision-makers, and ensuring appropriate measures are in place.____________________________Watch this and other videos on ITSPmagazine's YouTube ChannelRedefining CyberSecurity Podcast with Sean Martin, CISSP playlist
We are wild advocates for advisor video and coach advisors on how to rock video across their client experience in our quarterly DIY Video Workshop. That's why we were so excited to partner with FMG and partner with Samantha Russell on our podcast to talk about the power of advisor video.Samantha Russell, Chief Evangelist Officer at FMG Suite strives to help financial advisors drive organic growth through digital marketing strategies and marketing automation. Helping advisors understand how digital marketing can transform your mindset and change the way they engage clients. In this episode, we cover how advisors can rock the power of video to supercharge their marketing. We share first-hand experience of what it takes to adopt video, zero click content, and details of the FiComm and FMG partnership designed to elevate advisor marketing across the industry.https://twitter.com/SamanthaTwentyhttps://www.linkedin.com/in/samanthacrussell/https://fmgsuite.com/Subscribe to never miss an episode and connect with us on:Website | https://bit.ly/FiCommPartnersInstagram | https://bit.ly/FiCommInstagramLinkedIn | https://bit.ly/FiCommLinkedInTwitter | https://bit.ly/FiCommTwitter
Welcome to Episode 81 of the move crush count podcast. In this episode, Steve Roessler and I discuss using your CRM to get more business. So, if you want to close a higher percentage of leads, make more money per sale, and retain more clients so you can use your CRM more effectively to grow business faster, tune in now! In this episode, you'll discover: Steve Roessler's first major breakthrough with client relationship management (and what you can learn from it to reach your own success) How the world of client relationship management software is different now than when Steve Roessler got started (and what that means for you with using your CRM to get more business) What exactly using your CRM software to get more business is all about and how it's made an impact on every business leader's ability to get results How Steve Roessler's discoveries are newer and better than anything else available for client relationship management software options (and why every business leader should switch over to this new way ASAP) Specific client relationship management developments Steve Roessler sees on the immediate horizon (and how you can take an almost unfair advantage over your competitors) Where the big opportunities are in client relationship management that most business leaders are missing The big challenges in client relationship management right now (and how a new idea and a shift in your thinking transforms those challenges into instant opportunities) About Steve Roessler Steve is an expert in client relationship management whose accomplishments include: Chief Evangelist Officer at DriveCentric Former Director of Marketing at Progressive Medical Inc. Former Director of Business Development at DynaLabs Enjoys presenting on topics such as "70% Engagement Strategies", "Personalized Video to Humanize the Customer Experience", and "GIF Culture - Less is More Strategy" Expert on the topics of CRM effectiveness, and the client experience through texting and personalized video AWA Best Speaker Award 2022 #2 Most Popular Speaking Session NADA 2021 Creator of Video GaGa I'm the #LivewithDrive Guy! Client Retention Links & Mentions from This Episode:www.movecrushcount.com www.drivecentric.com If you enjoyed this episode on using your CRM to get more business, please share it with your friends, family, and colleagues.
Have you ever thought that maybe all the digital marketing you're doing might actually be hurting your business? That you're not “breaking through the noise,” you're just adding to it? Perhaps you're not simply “one funnel away.” Maybe your funnel is preventing the big fish you want from seeing your bait.Our guest on this episode of The Stand Out CEO Show, Tom Schwab, wants you to consider that you are just One Conversation Away from a rich life and a profitable business.Tom is the Chief Evangelist Officer at Interview Valet where he helps his clients have more meaningful conversations as podcast guests. If you believe that the best things in life come from conversations then this episode is for you!Episode ResourcesConnect with Tom Schwab: https://interviewvalet.comWant to become the obvious choice to the right crowd & attract more clients on video? Check out: Mic Drop Moments - You meet just one time per month, via remote video interview, and the rest of your social media video branding is done for you. Thanks for tuning into this week's episode of The Stand Out CEO Show!If you loved this episode and you're loving The Stand Out CEO Show series, there's one thing that I would love for you to do:Tell one friend.Share this episode with someone who you know who's a creative entrepreneur, who's building a stand out business and growing their personal brand.
Like eating your own cooking or living in the house you built.A tech company that is using its product regularly is going to understand what the end user faces and make sure that it works well. So when DriveCentric started, they used their CRM product as their CRM. Steve Roessler, DriveCentric's Chief Evangelist Officer joins Auto Collabs to talk about how we can rethink CRMs and how to communicate with today's generation in a way that they want to be communicated to.What we talk about in this episode:0:00 Intro with Michael Cirillo, Paul J Daly and Kyle Mountsier.5:15 Like so many others, Steve's journey to automotive wasn't a straight line. He started in engineering, and then moved to medical. One day, his neighbor asked him to look at a CRM that he was working on. The CRM was DriveCentric.9:12 DriveCentric started by using DriveCentric as its CRM. Kyle and Steve talk about the pros and cons of this approach.19:06 What can auto learn from dating apps? Steve lays it out.22:48 Kyle and Steve discuss how B2C sales can look a lot more like B2B sales.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.
CRM…and we lost the audience. Seriously, Brooke? You are REALLY going to talk about Customer Relationship Management tools?! Well not exactly. More like, engagement. How to do more with less. Why we should change our mindset & start viewing CRMs as an engagement tool rather than data management tool. Could you imagine simplifying the process and having the time to actually datamind your database? Wouldn't you love to know when and how to communicate with your customers and how that drives ROI? Call me crazy, but that would be pretty epic!Steve Roessler, Chief Evangelist Officer of DriveCentric, & I discuss using your CRM to maximize marketing & customer engagement. With hundreds of thousands of customers, why should you pay for acquisition tools? You are sitting on a goldmine! Our discussion will include how to effectively utilize your existing database and best practices for maximizing ROI. Whether just starting or a veteran with using video, this topic has been the subject of Steve's keynotes countless times!Connect with Steve Roessler: https://qrco.de/bdOE7cLet BZ Consultants Inspect What Should Be Expected: https://qrco.de/bcqqFoYoutube ▶️ https://bit.ly/3zeOw3iFollow, subscribe, rate, & never miss a Facts Not Feelings Show!Chapters0:00 Start1:12 Many have tried to match Steve Roessler's, Chief Evangelist Officer of DriveCentric, energy but all failed. Let's do this!4:31 Before jumping into the main topic at hand, let's hit the hard journalism: What's Steve Roessler's beer of choice?7:39 Why should your CRM be viewed as an engagement tool rather than a data management tool? How can we better engage with our consumers? How are you conversing with your customers: like a robot or like they are your friends? Are you earning the rightt to speak with the customer on the phone through texting? Are you using video to bridge the digital showroom gap?10:53 Not sure why, when, or how to send the video. There's the classic Walk Around and BDC Intro video, which are a great start. Why not take a step further? Have some fun, let your personality shine through the video, & think outside the box with some of Steve's fun ideas! What's your favorite?13:05 Don't forget about service! Including video into your process not only adds an extra layer of personalization but also transparency which equates to an average of $100 more per RO when video is used.15:26 Remember the tool is only as good as the human using it! Do not forget to use common sense! Are your processes set up correctly? Do not rely solely on a machine to tell you what to do.20:22 Are you celebrating video at your store to build culture?25:14 We all want more time in our lives! Video saves you time. By the time it took you to write that email, you could have sent multiple videos! Consumers are impatient, this has been massively accelerated since 2020. If we do not answer our customer's question with an actual human conversation within 10 minutes, their patience with us is gone.33:56 How you engage with your customers and answer with intention and urgency provides reassurance to the customer that you are there for them, leading to a psychological win & brand that is lasting. Is your customer experience developing a customer reaction?39:52 Lightning Round Where Lightning May Have Struck the Studio & Fried the Communication#FactsNotFeelings #MovingAutomotiveForward #LiveWithDriveGuy #CRM #SteveRoessler #DriveCentric
Does compliance training have to be boring? Our guest explains how your organization can make compliance training engaging and fun for your employees.Maria D'Avanzo is the Chief Evangelist Officer at Traliant. Maria provides key insights on corporate ethics and compliance training programs. Maria describes how to take your training program to the next level and tailor the content to deliver training on important issues based on your company's risk assessment..
Does compliance training have to be boring? Our guest explains how your organization can make compliance training engaging and fun for your employees. Maria D'Avanzo is the Chief Evangelist Officer at Traliant. Maria provides key insights on corporate ethics and compliance training programs. Maria describes how to take your training program to the next level and tailor the content to deliver training on important issues based on your company's risk assessment..
Tom Schwab is the Founder and Chief Evangelist Officer of Interview Valet. Interview Valet is a Podcast Interview Marketing (PIM) company that helps clients leverage targeted podcast interviews to talk directly to their ideal customers. He is a member of the Entrepreneurs' Organization, Chicago chapter. In this episode… Previously, inbound marketing only needed guest blogging to build authority and attract new leads for a business. But targeting was complex, and the impact was difficult to track and measure. As a result, relationship-based businesses like coaches, consultants, agencies, and authors struggled to achieve results. Now with podcast interview marketing, you can target specific audiences, build authority across industries, and get the attention of your ideal clients. Want to find out more about leveraging the power of podcasting? Listen to the Inspired Insider Podcast episode with Dr. Jeremy Weisz featuring the Founder of Interview Valet, Tom Schwab. They discuss the evolution of podcasting as a relationship marketing tool, the types of businesses that need podcasting, how to be a good podcast guest, and more.
Have you ever thought your digital marketing might actually be hurting your business? That you are not “breaking through the noise”, you are just adding to it? Perhaps you are not “one funnel away”. Maybe that funnel is stopping the big fish you want. Our guest today has a refreshingly new view. Tom Schwab asks you to consider that you are just One Conversation Away. That's the title of his new book based on his experience and that data working with over 700 leading brands as the Chief Evangelist Officer at Interview Valet. If you want a rich life and a profitable business, Tom believes you are just One Conversation Away.Connect with Tom:Email: Tom@InterviewValet.comWebsite: InterviewValet.comPhone: 269-217-6690Linkedin: in/ThomasMSchwabTwitter: @InterviewValetTwitter: @TMSchwabFacebook: /Thomas SchwabRich State of Mind Links:Website: www.richstateofmind.comFree 7-day trial of DealMachine and will receive $15 free Marketing Credits : https://dealmachine.app.link/richnationJoin our email list to know our services and our prize giveaways: https://sendfox.com/richstateofmind1Youtube: https://www.youtube.com/channel/Instagram : @richstateofmindpage and @rich_invests_Podcast links: https://linktr.ee/anthanerichiePlease like and subscribe to our channel.See our cool wealth building and real estate T-shirt designs in the links below :Rich State of Mind Store : https://bit.ly/RichStateSupport the show
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