Podcasts about womma

In today's episode, I had the pleasure to invite Brandon Rhoten. Rhoten is a marketer who loves building iconic brands, often through modernizing for the digital age. Currently a primary change agent for Potbelly, a publicly-traded sandwich shop with nearly 500 locations and ~$450m in revenue that's been in need of a turn-around for a few years. Formerly VP in charge of Advertising, Media, Digital, and Social Media at Wendy's. Developed the holistic marketing strategy for Wendy's, shifting focus from older and deal-driven to younger, equity-driven with an emphasis on social media and digital marketing. Developed digital and social teams from scratch, including brand voice on social platforms, leading to a top brand position in social media. Responsible for all marketing assets, media, and digital marketing. The work Rhoten has lead has been lauded by Forbes, Spin, Fast Company, Ad Age, DigiDay, Wall Street Journal, and Ad Week and has won dozens of awards including Cannes Lions, Clio's, Effie's, One Show, Ad Week Watch, US Hispanic Idea Awards, and Facebook Studio Awards. Featured speaker at SXSW, SocialMedia.org, the Mobile Marketing Association (where he was a board member), SM2, Ad Week, 4A's, ANA, and WOMMA. Named an AdAge Top Digital Marketer. Rhoten started in advertising at Gyro, a decorated agency based in London with 15 offices worldwide, as a senior PR consultant and account director working with tech and manufacturing clients, and previous to this worked in media relations for Advantech and The Nederlander Company. Rhoten is a proud father of three, an avid outdoorsman, active in his church, and is happily married to his amazingly strong, cancer-surviving high school sweetheart, Lauren.

Plain and simple, Ruth Presslaff, is a data geek.  She doesn't know how it happened, it just did. (Spoiler alert: it MAY have had something to do with Ellen’s brother, Vance DeGeneres!  Her online campaigns, contests and surveys have generated impressive ratings and revenue for media clients the world over.  Now Ruth leads the Enterprise Sales Team for Second Street Media as well as consulting other companies on the value, creation and use of effective digital marketing. Ruth has been highlighted at numerous conferences around the world including the National Association of Broadcasters, Commercial Radio Australia, RAIN, WOMMA, Local Media Association and the Radio Advertising Bureau. Just last year, Ruth added Radio Ink’s Most Influential Women Legend to her list of awards and accolades.

Serial successful Boston-based entrepreneur Dave Balter shares the real stories behind his series of winning startups, WOMMA, BzzAgent, Smarterer, and now Mylestoned. Dave also is a partner with Boston Seed, and shares the things entrepreneurs do in pitch meetings that cause a damaging gap in trust.

Dave Kerpen is the founder and CEO of Likeable Local, the cofounder and Chairman of Likeable Media, the NY Times Bestselling author of 3 books, an international keynote speaker, and the #1 LinkedIn Influencer of all time in page views, ahead of Bill Gates, Jack Welch, Mark Cuban, and President Barack Obama. Likeable Local, a social media software product for small businesses and Likeable Media is an award-winning social media and word-of-mouth marketing firm with triple digit revenue growth for 4 consecutive years. Likeable Media was named to both the 2011 and 2012 Inc. 500 list of fastest growing private companies in the United States. In 2012 and 2013, Likeable Media was named one of Crain’s Best Places to Work in New York City. Following a sponsored wedding which raised over $100,000 including $20K for charity, Dave and his wife Carrie started and transformed theKBuzz (founded in 2007) into Likeable Media, 1 of Facebook’s Top 65 Preferred Developer Consultants as well as the only 3-time WOMMY Award winner for excellence from the Word of Mouth Marketing Association (WOMMA) and one of the 500 fastest growing private companies in the US according to INC Magazine for both 2011 and 2012.   Dave blogs twice a week on LinkedIn as part of LinkedIn’s Thought Leader Program and is the 25th most followed person in the world, with more than 300,000 followers, which is growing at about 3000 followers a week. In 2013, Dave’s blogs received over 16 million total page views, including the most popular article of all time, 11 Simple Concepts to Become a Better Leader, with 2.5 million page views, ahead of Bill Gates, Tony Robbins, Barack Obama, Jack Welch, Ariana Huffington, and Richard Branson. Dave has been featured on CNBC’s “On the Money”, BBC, ABC World News Tonight, the CBS Early Show, the New York Times, and countless blogs. Dave has also keynoted at dozens of conferences across the globe and webinars for organizations such as WOMMA, TEDx, SXSW, and the American Marketing Association. Dave reaches an additional 100K followers through social media and his subscriber list and is backed by a team of 75 social media thought leaders who collectively have managed over 250 accounts on Facebook and other social networks, for brands such as Verizon, 1-800 Flowers.com, Neutrogena, Logitech, The Pampered Chef, G.E, Medtronic, Restaurant.com, and Heineken. Dave is also a Venture Partner at Gen Y Capital Partners an early-stage venture firm, which is leveraging Gen Y to support Gen Y.

   

Jack Hadley of MySocialPractice.com joins Gary Takacs to discuss the idea of a three-legged stool of your social media success. 1. The right tools. 2. The right mindset, ideas, strategies and training 3. The right person (sometimes people) WOMMA – …  

Womma broadcasts live from WOMM-U John C Havens speaks with John Bell, Managing Director of Ogilvy's 360 Digital Influence Team and President of WOMMA. http://www.ogilvypr.com/

Womma broadcasts live from WOMM-U John C Havens speaks with Jeff Davis, SVP and Senior Partner, Fleishman-Hillard. www.fleishman.com

Womma broadcasts live from WOMM-U John C Havens speaks with Jeff Davis, SVP and Senior Partner, Fleishman-Hillard. www.fleishman.com

Womma broadcasts live from WOMM-U John C Havens speaks with John Bell, Managing Director of Ogilvy's 360 Digital Influence Team and President of WOMMA. http://www.ogilvypr.com/

Womma broadcasts live from WOMM-U John Havens speaks with Paul M. Rand, President and CEO of the Zocalo Group http://www.zocalogroup.com/ and Anthony E. DiResta, Attorney at Law with Reed Smith http://www.reedsmith.com/

Womma broadcasts live from WOMM-U John C Havens speaks with Kaitlyn Wilkins, VP of Digital Strategy with Ogilvy PR http://www.ogilvy.com/

Womma broadcasts live from WOMM-U John C Havens speaks with Kaitlyn Wilkins, VP of Digital Strategy with Ogilvy PR http://www.ogilvy.com/

Womma broadcasts live from WOMM-U John Havens speaks with Paul M. Rand, President and CEO of the Zocalo Group http://www.zocalogroup.com/ and Anthony E. DiResta, Attorney at Law with Reed Smith http://www.reedsmith.com/

Womma broadcasts live from WOMM-U John C Havens speaks with John Andrews, Managing Partner for Mars Digital, Denise Sawyer, the "Cent" sibel Sawyer and Erika Lehmann, the "Chic Shopper Chic." http://marsusa.com

Womma broadcasts live from WOMM-U with John Havens speaking with Geoff Donaker the COO of Yelp http://www.yelp.com/

Womma broadcasts live from WOMM-U John C Havens speaks with John Andrews, Managing Partner for Mars Digital, Denise Sawyer, the "Cent" sibel Sawyer and Erika Lehmann, the "Chic Shopper Chic." http://marsusa.com

Womma broadcasts live from WOMM-U John C Havens speaks with John Porcaro-Director of Customer and Community Relationship Management for Microsoft.

Womma broadcasts live from WOMM-U with John Havens speaking with Geoff Donaker the COO of Yelp http://www.yelp.com/

Womma broadcasts live from WOMM-U John C Havens speaks with John Porcaro-Director of Customer and Community Relationship Management for Microsoft.

John C. Havens interviews Andy Sernovitz, co-founder of WOMMA and founder of the Blogwell conference (via his company Gas Pedal). John and Andy will discuss the Blog Council, the Case Studies at the upcoming Blogwell conference in Chicago, and the nature of corporate social media.

John C. Havens interviews Andy Sernovitz, co-founder of WOMMA and founder of the Blogwell conference (via his company Gas Pedal). John and Andy will discuss the Blog Council, the Case Studies at the upcoming Blogwell conference in Chicago, and the nature of corporate social media.

Show topics 1. Interview with Southwest Airlines VP Kevin Krone about Ding! and a Southwest blog in the works 2. Citizen marketers and open-sourcing your business plan 3. Little Earth follow-up 4. Podcast feedback To listen to our latest show,...