Podcasts about 20k

It's one of the quirkiest, most iconic sonic logos ever: a four-note vocal flourish that defined the early internet. In this episode, we follow the Yahoo Yodel on its unlikely journey from the snowy Swiss Alps to ‘90s country bars to Super Bowl ads. Along the way, we meet the real-life cowboy behind this yodel, whose voice launched a billion clicks... as well a high-stakes legal battle. Featuring musician and yodeler Wylie Gustafson. Subscribe on ⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠ to see our new video series. If you know what this week's mystery sound is, tell us at ⁠⁠⁠⁠⁠mystery.20k.org⁠⁠⁠⁠⁠. Support the show and get ad-free episodes at ⁠⁠⁠20k.org/plus⁠⁠⁠. Follow Dallas on ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠, and ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠. Join our community on ⁠⁠⁠⁠⁠Reddit⁠⁠⁠⁠⁠ and follow us on ⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠. Stream Wylie & The Wild West on ⁠Spotify⁠, ⁠Apple Music⁠, ⁠Youtube Music⁠, or wherever you get your music. Order Wylie's book, ⁠How to Yodel: Lessons to Tickle Your Tonsils and Funnybone⁠. Sign up for Riverside for free at ⁠creators.riverside.com/20K⁠, and get 20% off a Riverside Pro subscription using promo code 20k. Cut your current cloud bill in half with OCI at ⁠⁠⁠⁠oracle.com/20k⁠⁠⁠⁠. Sign up for a one-dollar-per-month trial at ⁠⁠⁠⁠shopify.com/20k⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

I didn't grow a multi-six figure business because I changed my offers. I did it because I changed how I held my business—and myself.In this episode, I'm walking you through the real, unglamorous shifts that helped me go from a 150K year to consistent 20K months in private coaching—before ever switching to a group model. These are the exact mindset, nervous system, and identity shifts I've seen take people out of business if they don't happen.And I get it. In 2021, I expected the success of my first six-figure year to continue. What I didn't realize was that without healing, support, and emotional maturity, I couldn't hold it. I got isolated, overstimulated, and my undiagnosed ADHD left me stuck in shame. But everything changed in the last 2 months of that year—and I want to show you what made that shift possible.You'll hear me talk about:What allowed me to go from 70K in 10 months… to 80K in 2Why therapy and emotional processing—not just mindset work—kept me in businessHow shame and hyper-independence can sound logical but sabotage your growthWhy getting a job isn't a failure, and how I reframed safetyThe moment I stopped asking my business to rescue me from my feelingsSix shifts that changed my leadership, capacity, and revenue foreverIf you're stuck, rushing, or on the edge of burnout… this episode is your lifeline.Work with me: → Apply for private coaching. Options are on the application. → If you have established offers that are already selling: Join the waitlist for Reclamation Mastermind → DM me on Instagram @mariela.delamora to ask about $700 month-to-month Telegram-only coaching (no calls) - for those who want to focus on 1-2 specific areas before deciding to jump into private coaching or Reclamation

Send us a textIn this episode, I'm breaking down the fine line between dreaming big and being downright unrealistic when it comes to manifesting. I'll share the exact shifts that helped me move from $2K months to $20K months in my business—faster than I ever expected—and how you can apply the same principles to your own growth.Your content deserves a bigger stage—this is how you get it. Join The Growth Zone: https://brittney-ceo.mykajabi.com/offers/kFcGLn9D/checkoutJoin my NEW subscription on Instagram: https://www.instagram.com/brittneyceo/Join The Luxury Of It All: https://www.brittneyjonesceo.com/luxuryofitallGet My 7 Figure Guide: https://brittney-ceo.mykajabi.com/offers/fbKnBwSM/checkoutGet my FREE weekly biz babe moves straight to your inboxhttps://view.flodesk.com/pages/624b64b2a15594c239cada7bJoin my Facebook Grouphttps://www.facebook.com/groups/131279237732613Follow me on Ig @brittneyceo for my daily life, hot biz tips, and morehttps://www.instagram.com/brittneyceo/

Here's what I've learned the hard way: You can have all the strategy in the world, but if your internal operating system isn't upgraded to match your income goals, you'll stay stuck at the same level forever. Most coaches beating their heads against the wall are using the same strategy without working on themselves. Your business can only grow as much as you're willing to grow. In this vulnerable episode, I'm sharing the exact mindset shift that took me from inconsistent $5K months to consistent $20K+ months. This isn't about tactics or funnels - it's about the internal work that has to happen before any strategy will stick. You'll discover: The 3 limiting beliefs that kept me small (and probably you too) Why I was downplaying my business as "just a side hobby" and how it was sabotaging me The identity shift framework that changes everything My embarrassing early days: forgetting to invoice clients for months The $6K client story that crushed my confidence Learn about my VIP day success story where we built a complete business model in one day, and discover the identity work we do inside the Best Damn Coach community. Stop calling it a baby business. Stop treating it like a hobby where you accidentally make money. Start treating it like the empire you're building. Resources mentioned: Free coaching questions: amanda-walker.com/questions Strategy call: amanda-walker.com/lets-chat Connect with Amanda: @awalkmyway

In less than six months, Michelle “Mace” Curran went from being a $20K speaker to commanding $30K per keynote—while scaling her speaking business to over 20 high-level engagements a year and crossing six figures in revenue. In today's case study, Michelle briefs us on how she applied the tactical frameworks from her career as a fighter pilot to grow her speaking business with military precision, and the needle-moving decisions that made her 50% rate increase successful. Connect with Michelle: https://macecurran.com/ Get Michelle's Book 'The Flipside': https://www.hachettebookgroup.com/titles/michelle-mace-curran/the-flipside/9781538768105/?lens=grand-central-publishing IG: @mace_curran Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/quiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@missellenyin⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠o so we can repost you. Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

I guess people DID want to watch a show about 4 fat guys in a pawn shop

Thinking about buying a Rolex under $20,000? In this episode, Chris Warnes from Warrior Time breaks down new vs pre-owned Rolexes — the benefits, risks, and best value picks. You'll learn which models fall under the $20K mark, what to look out for in authenticity and condition, and insider tips to protect your investment.Whether you're considering an Oyster Perpetual, Datejust, Submariner, or vintage GMT-Master II, this guide will help you make the right decision and get the most value for your money.Want to learn more about watches?email us at support@chriswarnes.comWe buy, sell, trade, consign, service, source and repair. Do you want to work with us on a timepiece? email us support@chriswarnes.comDominate Your Day: A high performer's guide to winning at life

Pawn Stars is the biggest show that has ever been made. Coming up on its 16th Season, Rick Harrison pitched this show for years before it got off the ground, and in its first year on air, it was the Number 1 show on TV. He talks about how he got started, the craziest things he's got at the shop and how he's created his empire.Become a Member and Give Us Some DAMN GOOD Support :https://www.youtube.com/channel/UCX8lCshQmMN0dUc0JmQYDdg/joinGet your Twins merch and have a chance to win our Ford F-250 King Ranch, Ember Camper Hellcat & 20K in cash! - https://officialhodgetwins.com/Get Optimal Human, your all in one daily nutritional supplement - https://optimalhuman.com/Want to be a guest on the Twins Pod? Contact us at bookings@twinspod.comDownload Free Twins Pod Content - https://drive.google.com/drive/folders/1_iNb2RYwHUisypEjkrbZ3nFoBK8k60COFollow Twins Pod Everywhere -X - https://twitter.com/TheTwinsPodInstagram - https://www.instagram.com/thetwinspod/Facebook - https://www.facebook.com/twinspodTikTok - https://www.tiktok.com/@twinspodYouTube - https://www.youtube.com/channel/UCX8lCshQmMN0dUc0JmQYDdgRumble - https://rumble.com/c/TwinsPodSpotify - https://open.spotify.com/show/79BWPxHPWnijyl4lf8vWVu?si=03960b3a8b6b4f74Apple - https://podcasts.apple.com/us/podcast/twins-pod/id1731232810

Bootstrapped with $20K, Still Here grew from painted jeans to an eight-figure denim brand through grit, creativity, and discipline.For more on Still Here and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

a lot of moneyWatch the full episode - https://youtu.be/1gNG4uyJJuQBecome a Member and Give Us Some DAMN GOOD Support :https://www.youtube.com/channel/UCX8lCshQmMN0dUc0JmQYDdg/joinGet your Twins merch and have a chance to win our Ford F-250 King Ranch, Ember Camper Hellcat & 20K in cash! - https://officialhodgetwins.com/Get Optimal Human, your all in one daily nutritional supplement - https://optimalhuman.com/Want to be a guest on the Twins Pod? Contact us at bookings@twinspod.comDownload Free Twins Pod Content - https://drive.google.com/drive/folders/1_iNb2RYwHUisypEjkrbZ3nFoBK8k60COFollow Twins Pod Everywhere -X - https://twitter.com/TheTwinsPodInstagram - https://www.instagram.com/thetwinspod/Facebook - https://www.facebook.com/twinspodTikTok - https://www.tiktok.com/@twinspodYouTube - https://www.youtube.com/channel/UCX8lCshQmMN0dUc0JmQYDdgRumble - https://rumble.com/c/TwinsPodSpotify - https://open.spotify.com/show/79BWPxHPWnijyl4lf8vWVu?si=03960b3a8b6b4f74Apple - https://podcasts.apple.com/us/podcast/twins-pod/id1731232810

this is truly sick...Watch the full episode - https://youtu.be/1gNG4uyJJuQBecome a Member and Give Us Some DAMN GOOD Support :https://www.youtube.com/channel/UCX8lCshQmMN0dUc0JmQYDdg/joinGet your Twins merch and have a chance to win our Ford F-250 King Ranch, Ember Camper Hellcat & 20K in cash! - https://officialhodgetwins.com/Get Optimal Human, your all in one daily nutritional supplement - https://optimalhuman.com/Want to be a guest on the Twins Pod? Contact us at bookings@twinspod.comDownload Free Twins Pod Content - https://drive.google.com/drive/folders/1_iNb2RYwHUisypEjkrbZ3nFoBK8k60COFollow Twins Pod Everywhere -X - https://twitter.com/TheTwinsPodInstagram - https://www.instagram.com/thetwinspod/Facebook - https://www.facebook.com/twinspodTikTok - https://www.tiktok.com/@twinspodYouTube - https://www.youtube.com/channel/UCX8lCshQmMN0dUc0JmQYDdgRumble - https://rumble.com/c/TwinsPodSpotify - https://open.spotify.com/show/79BWPxHPWnijyl4lf8vWVu?si=03960b3a8b6b4f74Apple - https://podcasts.apple.com/us/podcast/twins-pod/id1731232810

it's genetic...Watch the full episode - https://youtu.be/1gNG4uyJJuQBecome a Member and Give Us Some DAMN GOOD Support :https://www.youtube.com/channel/UCX8lCshQmMN0dUc0JmQYDdg/joinGet your Twins merch and have a chance to win our Ford F-250 King Ranch, Ember Camper Hellcat & 20K in cash! - https://officialhodgetwins.com/Get Optimal Human, your all in one daily nutritional supplement - https://optimalhuman.com/Want to be a guest on the Twins Pod? Contact us at bookings@twinspod.comDownload Free Twins Pod Content - https://drive.google.com/drive/folders/1_iNb2RYwHUisypEjkrbZ3nFoBK8k60COFollow Twins Pod Everywhere -X - https://twitter.com/TheTwinsPodInstagram - https://www.instagram.com/thetwinspod/Facebook - https://www.facebook.com/twinspodTikTok - https://www.tiktok.com/@twinspodYouTube - https://www.youtube.com/channel/UCX8lCshQmMN0dUc0JmQYDdgRumble - https://rumble.com/c/TwinsPodSpotify - https://open.spotify.com/show/79BWPxHPWnijyl4lf8vWVu?si=03960b3a8b6b4f74Apple - https://podcasts.apple.com/us/podcast/twins-pod/id1731232810

We have Meleah Manning, Dating + Relationship Expert and KNOWN Graduate on the pod! What if $20K months didn't require more hustle, more strategy, or more proving yourself? Inside this episode, my client spills the tea on how she created her most easeful $20K month while inside KNOWN. We go deep into the exact:

3 Important Cash-Based PT Trends in 2025 What's changing in the world of cash-based physical therapy? In this episode, Danny Mattei breaks down three emerging trends in 2025 that every clinician should know—whether you're just starting your practice or trying to scale past yourself. These shifts are reshaping the profession and will impact how you grow, hire, and stay profitable.

In this episode of the Small Business PR Podcast, Gloria opens up about a $5,000 business event that left her with more questions than answers—and why she believes it's time for small business owners to redefine success on their own terms.After investing in travel, accommodations, and the ticket itself, she expected a transformative learning experience. Instead, she was met with high-pressure sales tactics, lack of diversity, and a singular definition of success rooted only in revenue and acquisition.If you've ever felt out of place in the “bro marketing” world—or wondered whether scaling at all costs is really worth it—this episode will resonate with you.Why Growth at All Costs Is Not the Only PathGloria shares what she experienced at the event:Diversity gaps: out of 120 attendees, she was one of just a handful of women and women of color.Sales-driven agenda: the entire conference centered on selling businesses to private equity, not holistic growth.Pressure tactics: upsells, velvet ropes, and exclusivity designed to push a $20K offer.Redefining Success Beyond RevenueThrough this experience, Gloria reflects on a deeper truth:Success isn't always measured by 7-figure topline revenue.Impact, balance, and freedom are equally valuable.Small businesses can thrive by focusing on relationships, healing, and alignment—not just numbers.Takeaways for Small Business OwnersQuestion the spaces you invest in: Does their definition of success align with yours?Redefine growth: Expansiveness, healing, and time with family can be just as valuable as financial KPIs.Bring humanity back to marketing: Customers crave authenticity, not templates or pressure.Final ReflectionThis episode is not about calling anyone out—it's about opening a conversation. Gloria invites you to think critically about the business gurus you follow and the strategies you adopt. Is it your definition of success—or someone else's?

The $20,000 "20K in 20 Weeks" Sponsorship: https://fitpro-freedom.com/20ksponsorshipCloses at 9pm EST tonight---We've made it to Franklin, TN and what a relief it is.But I want to talk to you today about the mindset shift I've noticed just being in this new environment.I think you'll be able to relate, and I want to share how I'm utilizing this mindset and how I think you can do the same thing.It all comes down to faith and expansion instead of fear and shrinking.In this episode:0:00 Intro0:25 The Big Move to Franklin, Tennessee1:52 Mindset Shift: Downsizing vs. Expansion6:11 Environment Shifts Everything10:28 Weakness Does Not Disqualify You16:52 3 Actions to step into Faith & Expansion17:26 $20,000 Sponsorship Giveaway---The $20,000 "20K in 20 Weeks" Sponsorship: https://fitpro-freedom.com/20ksponsorshipCloses at 9pm EST tonight---⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

In this throwback episode of Uncommon Real Estate, Chris sits down with investor and author Farrah Ali to unpack her journey from single mom starting over to owning 40+ rentals and building $20K/month in automatic income. They dive deep into how real estate agents can break free from the commission treadmill and begin building long-term wealth — using the same strategies Farrah used to retire from her 9–5 and create generational change.Whether you're a full-time agent, part-time investor, or just trying to get your first deal done, this episode gives you the mindset, the money playbook, and the strategy to stop chasing deals and start building wealth.What You'll Learn in This Episode:How Farrah went from $0 to 41 rental properties using private moneyHer $500/month per-property cash flow formulaWhy she paid $22K for coaching — and why it changed everythingHow agents can turn listings into investment winsWhat type of deals she looks for (and what she avoids)Her advice to agents stuck in the “next transaction” mindsetHow to use mentorship to shortcut years of trial and errorWhy mindset is your biggest investing asset — not cashConnect with Farrah:Farrah's book: Diaries of a Female Real Estate Investor Learn more: FarrahAli.comInstagram: @farrah.aliConnect with Chris:

Subscribe to DTC Newsletter - https://dtcnews.link/signupIn this episode of the DTC Podcast, we sit down with Ash Melwani, co-founder and CMO of Obvi, to unpack how the brand rebuilt its Meta ad infrastructure after being flagged under Meta's health and wellness restrictions—crippling performance overnight.Ash shares how Obvi reversed the damage, restored performance using server-side tracking, and evolved their media buying playbook to align with Meta's new Andromeda AI update.Whether you're running ads in the health space—or just looking to future-proof your Meta setup—this episode breaks down the tactics and tools you need to know.Key Insights:Meta Pixel Poisoning & Health Flagging Why Obvi's ad performance collapsed on New Year's Day, despite clean creative and strong landing pages.Outbound Click to LP View Ratio Decline A key diagnostic metric: How a drop from 85% to 50% signaled serious algorithmic deprioritization.Fixing the Pixel: Server-Side Tracking with Upstack Why basic Shopify–Meta integrations aren't enough anymore—and how Upstack helped restore ad performance within 7 days.Creative Testing in the Age of Andromeda Why fewer exclusions, broader creative variation, and campaign consolidation outperform previous testing methods.CAC Management via AOV Uplift How bundling top products into a kit helped boost AOV from $65 to $100—improving spend efficiency under higher CAC conditions.TikTok Shop GTM Strategy Why Obvi launched Discord-based creator communities, performance-based incentives (yes, even Teslas), and GMV-max ad programs.Retail Expansion Mindset With Obvi in 20K+ doors including Walmart and Dollar General, Ash shares why 2025 is the time to shift from DTC-first to mass awareness and in-store velocity.Timestamps:00:00 – Meta account flagged and overnight performance drop02:00 – Pixel health and the dangers of poor data tracking04:00 – Creative strategy shift post-Andromeda update06:00 – Why brands must show up on TikTok to stay relevant08:00 – Meta deprioritization signals and pixel troubleshooting10:00 – Ad testing framework for 2025 and campaign structure14:00 – How to improve landing pages and lift performance18:00 – Proxima, lookalikes, and AI-built audience targeting22:00 – TikTok Shop strategy with creator incentives and Discord28:00 – Retail expansion strategy and shift toward brand marketing34:00 – Building omnipresence in retail and mass marketingHashtags:#DTCMarketing #MetaAds #TikTokShop #PerformanceMarketing #CreativeStrategy #RetailMarketing #EcommerceGrowth #MediaBuying #PixelHealth #CollagenBrand Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training What happens when you stop chasing $30K projects and start solving real problems for smaller clients in a way that actually works? Today's featured guest had been building $32,000 websites for mid-market companies. On paper, it looked like success. But in reality, he felt stuck—unfulfilled and back in a corporate-style grind that didn't align with the kind of work or life he truly wanted. When he took a step back, he realized something important: the clients he really wanted to serve were already reaching out. These were smaller, $300K businesses with many of the same challenges agencies see across the board—but without the bloated complexity. So he made a bold pivot. He simplified his offer, created a productized service, and returned to his roots—helping people in a way that felt meaningful, scalable, and sustainable. The result? Less stress, more impact, and a business model built around freedom, not friction. Nate Freedman is the founder of TechPro Marketing and creator of MSP Sites, a productized service built specifically for Managed IT Service Providers. After years of working in high-ticket agency engagements, Nate made a bold pivot—focusing on volume, automation, and scalable coaching for small IT firms. That shift helped him grow from a $20K/month agency to a $2.5M+ business serving over 100 clients with a tight, dialed-in model. We'll explore his early missteps, the aha moment that changed everything, and the system he built to serve a niche audience at scale—without losing his soul. In this episode, we'll discuss: Pivoting to MPSs as the perfect fit. Creating a low-ticket offer. Productizing with a purpose. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. Impostor Syndrome and the Accidental CEO Nate's background wasn't in marketing strategy or enterprise consulting. He was a self-taught internet nerd who cut his teeth writing affiliate articles and selling photo recovery software online. He studied accounting, not realizing when he picked that career that being an online marketer was an option. Right out of college, his first job was at an accounting firm, an experience he promptly hated. He felt exposed and like a fish out of water. This is a feeling he recognized years later when, the more his agency took on large, complex clients like Salesforce, the more he felt like a fraud. He was working with large corporations and felt like an impostor. It just wasn't the right fit for him. “I was putting on a kind of a facade. Like, I was pretending to be someone I wasn't… and it just wasn't me.” That realization drove Nate back to his roots: helping people who reminded him of himself. From Big Clients to Bigger Misalignment Nate didn't start small. Like many digital agency owners, his early focus was on winning big projects—$10K, $20K, even $32K website and marketing packages. And sure, those checks looked great at first… until a very good client sent him the dreaded email: “Nate, when are we going to generate leads from this?” That one question—posed by a well-meaning client already $32K in—flipped the switch. Nate realized that delivering work isn't the same as delivering results. The more he moved upmarket, the more he felt like he was back in the corporate world he hated. High-maintenance clients. Long sales cycles. No real alignment. He wasn't building relationships. He was building a façade. Finding His People: MSPs as the Perfect Fit Nate's breakthrough came when he niched down into the MSP (Managed Service Provider) space. These were former tech guys turned business owners—scrappy, smart, and stuck in the same ways agency owners often are. They didn't need $30K marketing retainers. They needed help generating leads, converting visitors, and staying in business. Nate made a gutsy move. He ditched his high-ticket proposals and started sending BombBomb videos to leads who had previously ghosted him: “You turned down my $20,352 proposal. Here's my new one: $2,000 a month, and I'll help you generate leads. I don't even know exactly what I'll do yet. I just want to help you grow.” That transparency worked. Five early adopters signed on, and Nate never looked back. Scaling a Low-Ticket, High-Impact Model What started as a simplified offer became a flywheel. Over seven years, Nate scaled his agency to over 100 monthly clients, all paying around $4,200/month. But growth at that level brings churn. With just 3% monthly churn, he'd have to invest more on sales and onboarding and close three new clients a month just to break even. However, focusing on growing this way meant turning away 75% of leads who were not at least $1 million in revenue that could afford the expense. And most of the businesses reaching out to his agency were at 200K-300K. Nate felt he could service those clients without a big investment in human resources. This sparked the next evolution: MSP Sites. The new offer targeted those MSPs doing $200K–$300K/year. These folks couldn't pay $4K/month… but they desperately needed help. So Nate reverse-engineered a low-cost, high-value offer that started at $200/month and eventually grew to include: Custom-designed websites Human chat agents CRM and booking automations On-demand courses and live office hours Weekly coaching and a client-only community He went from being “just another agency” to becoming an all-in-one marketing partner for small MSPs—at a price they could actually say “hell yes” to. Productizing with Purpose: Lessons from the Pivot This shift to a productized offer came with unexpected lessons, as Nate was confronted with a question from his past work making $32K websites or a $200 website: “Where are the leads?” He realized that whether he was going after the high end or low end of the market, he still had to provide an end result for clients. Low ticket doesn't mean low impact. He has to answer that question while still providing an affordable service, so he started layering in automation, coaching, and a structured experience This slightly raised the price to $300/month, but clients not felt like they were part of a premium program. Nate wanted to help clients not just have a website, but also generate leads, drive traffic, and close the deal. By adding live calls, email support, and a live event, Nate turned MSP Sites into more than a tool—it became a tribe. Once the service was upgraded and clients could get their website set up even faster, the problem was that now they all looked the same. Nate knew his clients deserved better, so he removed the one-click deploy and now ensures each website is custom-designed to look amazing. Of course, this also led to a rise of the set up fee, but clients were more than happy to pay for a better design. Finally, on-demand courses and live office hours were the finishing touch for his new offer and he was finally helping clients much more and building the business he really enjoys. Market Share > Margins (When You're Playing the Long Game) At some point, most agency owners fantasize about selling. Nate's no different—but he's thinking a few moves ahead. Instead of relying on private equity, his bet is on strategic acquisition by a larger company in his own niche. “The best multiple I'm going to get is from someone who wants more market share.” That's why he's focused on volume at the low end. Every small client is a slice of market share. And if you can build community, coaching, and brand loyalty into your offer, you're not just a service provider—you're infrastructure. The Next Frontier: Launching a Mastermind With 300+ paying clients, Nate's building something many agency owners should be thinking about but don't: a mastermind for your niche. Why? Because clients already trust you. They're already getting value. And when you get them in a room together—virtually or physically—magic happens. Better yet, Nate doesn't need to be the guru. The best masterminds don't revolve around one person—they're facilitated, not taught. When the room is full of practitioners, the value is in the conversations. Do Right By People (and You'll Win) Scaling isn't just about tech, pricing models, or marketing hacks. It's about people. Nate credits a huge part of his growth to partnering with E2M Solutions, which removed the HR complexity of managing a dev team in-house. More importantly, it aligned with his core value: “Do right by people. If you do that, no one's going to say anything bad about you. Even when you make mistakes.” It's simple, but in a crowded industry full of overpromising and under-delivering, that integrity stands out—and scales. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

In this episode of the Startup CPG Podcast, Hannah Dittman speaks with Jason Sherman, Co-Founder and Managing Partner at Top Shelf Ventures, an early-stage fund specializing in alcohol and vice brands. Jason shares his journey from Harvard Law to leading billion-dollar investments at AB InBev, to building and selling one of the fastest-growing alcohol companies in the United States, and ultimately launching Top Shelf Ventures to back the next generation of disruptive brands. Drawing on over a decade of operational and investment experience, he offers a candid look at what founders need to know to succeed in this unique category.Gain valuable insights into identifying the right markets, avoiding costly expansion mistakes, and understanding the key metrics that matter most to investors, such as velocity, retention, and operational efficiency. Jason explains why many alcohol industry exits occur earlier than in other CPG sectors, shares practical fundraising strategies, and outlines how to effectively position a brand for acquisition. He also discusses what differentiates Top Shelf Ventures in a competitive funding landscape and how his team works closely with founders to support growth.Tune in to learn how to stand out to investors, grow strategically, and set your brand on the path to a profitable exit. Listen in as they share about:Top Shelf Ventures OverviewDefining “Vice” & Category BoundariesStage, Check Size, and MetricsDistribution StrategyExamples of Successful ApproachesMargins & ProfitabilityFundraising GuidanceFirst Investor Meeting Best PracticesExit Strategies & Acquisition DynamicsEpisode Links:LinkedIn:  https://www.linkedin.com/company/topshelfventures/ LinkedIn:  https://www.linkedin.com/in/jasondsherman/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Hannah's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Caitlin Bricker interviews Steph Nightingale, founder of Stimmie, a premium, reusable toothpick designed to address the gaps traditional floss and toothbrushes leave behind. Drawing on over 13 years of experience in dental care, Steph shares how personal recovery, patient insights, and a commitment to quality led to the creation of Stimmie.The conversation explores product innovation, early-stage funding, manufacturing partnerships, and the importance of retailer and consumer feedback in building a sustainable brand. Steph also discusses merchandising strategies, scaling challenges, and her vision for high-profile collaborations that could further elevate the brand.This episode offers valuable lessons in customer-centric product development and the realities of bringing a health-focused consumer product to market.Listen now to learn how Steph transformed a simple dental tool into a growing brand with national recognition — and why truly listening to customers is key to lasting success.Listen in as they share about:Customer Feedback & DevelopmentFunding & Business GrowthManufacturing & OperationsRetail Strategy & MerchandisingSustainability & Industry PerspectiveCommunity & NetworkingEpisode Links:Website: https://www.shopstimmie.com/ LinkedIn: https://www.linkedin.com/in/stephanie-nightingale-899b6118/?originalSubdomain=ca Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Eric "Aarvoll" Orwell is the spokesman of Return to The Land, a whites-only community in the middle of nowhere, Arkansas. We ask him why he started this community, the backlash he is receiving, and how he is growing his community day by day. He says no blacks allowed, but do you think he'd make an exception for us?

Will FitLife Brands be able to show the “one man's trash” proverb is an effective growth strategy within the supplement industry? But for anyone new to these quarterly content pieces, FitLife Brands sells more than 250 SKUs across 13 supplement brands…each with a slightly different product portfolio and sales channel strategy. In total, the FitLife Brands portfolio is sold through more than 20K retail locations globally. But throughout this content, you'll hear me categorize the FitLife Brands portfolio into three segments: Legacy FitLife Brands, Mimi's Rock Corporation, and MusclePharm. Though, everything will be changing very soon with the recent acquisition of Irwin Naturals. In the second quarter of 2025, FitLife Brands Inc. (NASDAQ: FTLF) had revenues of $16.1 million...which was down 5% YoY. But while there's strategic initiatives going on that involve the legacy FitLife Brands and Mimi's Rock segments, the most intriguing activity within FitLife Brands is also currently its smallest segment (i.e. MusclePharm). In the second quarter of 2025, MusclePharm segment revenue was just under $2.6 million...which decreased 4% YoY. But maybe you're hearing that result…thinking to yourself “that's not too terrible,” and I'd typically agree (if it wasn't due to self-inflicted strategic wounds). After learning that FitLife Brands intended to bid on the bankrupt assets of MusclePharm, I was generally excited because it seemed to “be a good shepherd to the brand in the latter part of its life cycle.” Also, the pattern of conservative decision-making had me thinking FitLife Brands fully understood it's a turnaround marathon (and not a sprint). Moreover, it was super simple to see that the last 7+ years of MusclePharm brand mismanagement had provided a sizable amount of unlocked value that was just waiting to come out. Furthermore, doing the required “hard work” upfront (aka running the turnaround marathon) to rebuild the foundation of MusclePharm for the long haul would inherently unlock enough short-term financial results to appease shareholders around the acquisition ROI. Yet…that isn't what happened thus far! Instead, FitLife Brands has surprised me (and not in a good way), as leadership has been unable to learn from past MusclePharm experiences that in hindsight were major underlying driver of its failure. It started with “becoming a victim of product line extension creep” but quickly progressed to chasing ready-to-drink protein beverage (and ready-to-eat protein bar) mirages. Finally, I'll discuss the recent decision of FitLife Brands to find potentially “easier growth” through more M&A opportunities. During the first half of 2025, Irwin Naturals generated revenue of $33.1 million. And since the first half 2025 revenue of FitLife Brands was basically a million dollars less…the acquisition of Irwin Naturals effectively doubles the top-line revenue of new combined company.

How do you turn a seemingly bad investment into a profitable real estate venture? In this episode, Craig sits down with David Edwards, a Houston-based co-living operator, investor, and founder of CoLiving Operations. Dave shares how he left a shaky data analyst job to pursue real estate full time.  From his first $65K house in January 2020 (turned pink inside by accident) to converting dining rooms into bedrooms, Dave walks through his path to an 8-bedroom pad splits yielding $2K+ in monthly cash flow. Learn what it takes to thrive in Houston's unique rental market, how to mitigate co-living risks, and how his 300+ doors under management started with one “stripper house.” If you're eyeing cash flow, shared housing, or white-glove turnkey co-living investing, this episode delivers unmatched ground-zero detail. PODCAST HIGHLIGHTS:[03:07] Dave shares why he left data analytics for real estate stability. [04:52] Describes moving from New York to Kingwood in 2019. [06:46] Purchases $65K rental property in January 2020, adds $20K rehab. [09:10] Discovers tenant abandoned the house after claiming COVID multiple times. [09:45] “First thing I see is a stripper pole”—Dave on entering home. [14:30] Rehabs trashed house and sells it, learning hard lessons. [16:45] Discusses April 2020 Kingwood flood-damaged flip yielding $40K profit. [20:45] Converts 5-bed home into 8-bed 3-bath co-living rental. [24:04] “I was cash flowing just shy of $2,000 a month.” [26:35] Sells property subject-to in order to fund duplex development. [33:23] Planning to build 10-bed 10-bath duplexes compliant with local laws. [35:29] Explains arbitrage model using 5-year leases with exit clauses. [39:00] Looks for properties with 60% parking and near public transit. [41:50] Reviews 12 deals weekly but only 3 usually make the cut. [43:45] “12–16% cash-on-cash is realistic—20% is rare in Houston.” [45:00] Uses Airbnb-style insurance in Texas due to co-living challenges. [46:20] “You don't need to be perfect. Just start moving forward.” [48:30] “I don't want to disappoint my wife—that's my why HOST Craig Curelop    

In this episode of the Startup CPG Podcast, Daniel Scharff speaks with Ryn Hall and Anthony Iuzzolino from the boutique CPG law firm Giannuzzi Lewendon, to dive deep into the legal backbone of operations in the consumer packaged goods (CPG) world. They explore the critical components of co-manufacturing, supply, and distribution agreements—covering everything from pricing structures and exclusivity to intellectual property, volume commitments, termination clauses, and the real-world risks brands face when contracts go sideways.Whether you're dealing with a first-time co-man, evaluating DSD distributors, or navigating tricky termination fees, this episode is packed with expert legal insights that can help founders avoid costly mistakes and ensure operational agreements support long-term growth and optionality.Don't miss this valuable episode – Tune in now!If you want legal guidance tailored to your CPG brand, reach out to rhall@gllaw.us  or anthony@gllaw.us  directly or visit gllaw.us to learn more.Listen in as they share about:Co-Manufacturing (CoMan) AgreementsSupply and Distribution ContractsIntellectual Property (IP) Protections3PL (Third-Party Logistics) & Warehousing AgreementsDistribution AgreementsPricing and Cost ManagementContract Negotiation StrategyGeneral Legal and Operational StrategyEpisode Links:Website: https://gllaw.us/ Email: anthony@gllaw.us Email: rhall@gllaw.us Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.

Top Stories for August 12th Publish Date: August 12th From The BG AD Group Studio, Welcome to the Gwinnett Daily Post Podcast. Today is Tuesday, August 12th and Happy Birthday to Pete Sampras I’m Peyton Spurlock and here are your top stories presented by KIA Mall of Georgia Does GCPS make the grade? Central Gwinnett grad to compete in international Deaflympics games in Tokyo Lanier Education Foundation awards $20K to Cluster schools, funds two scholarships All of this and more is coming up on the Gwinnett Daily Post podcast, and if you are looking for community news, we encourage you to listen and subscribe! Break 1: Kia MOG (07.14.22 KIA MOG) STORY 1: Does GCPS make the grade? “Get a good education.” We’ve all heard it a million times, right? But what does that even mean anymore? And how’s Gwinnett County Public Schools (GCPS) holding up under the weight of that promise? Well, it’s complicated—like, really complicated. COVID flipped everything upside down. Kids learning on screens, parents suddenly hyper-aware of what’s being taught, teachers scrambling to adapt. It wasn’t pretty. And now? GCPS is still untangling the mess: learning loss, absenteeism, behavior issues. But they’re trying. Social workers, behavioral coaches, literacy plans—it’s all part of their “Blueprint for the Future.” Progress? Sure. Perfection? Not even close. Education’s messy. Always has been. Always will be. STORY 2: Central Gwinnett grad to compete in international Deaflympics games in Tokyo Tawnecia Rush has been wearing hearing aids since she was 9. Conversations? She’s got them down—sharp focus, expert lip reading, and the occasional “Pardon?” when she needs something repeated. But on the basketball court? It’s like a whole different language—fluid, instinctive, no barriers. Growing up in Lawrenceville, she honed her skills playing with her dad and brothers at the Boys & Girls Club, eventually suiting up for Central Gwinnett High. Now, two decades later, she’s earned a spot on the USA Deaf Women’s Basketball team, heading to Tokyo for the Deaflympics this November. “This is huge,” Rush said. “A chance to compete against the best, no limits, no excuses.” Her drive didn’t stop on the court. After two years at Gallaudet University, immersed in deaf culture and basketball, she transferred to Kennesaw State to finish her marketing degree. STORY 3: Lanier Education Foundation awards $20K to Cluster schools, funds two scholarships The Lanier Education Foundation just handed out $20,000 to the schools in the Lanier Cluster—split evenly, of course—and also funded the Lanier Leadership Conference and the Cluster’s multilingual programs. Oh, and two Lanier High grads, Kori Joseph (now at Georgia College & State) and Gabryelle Walker (Kennesaw State), each snagged a $1,000 “Make A Difference” Scholarship. It’s a little financial boost for students heading to college, trade school, or wherever their next chapter takes them. The Lanier Cluster includes Lanier High, Lanier Middle, and three elementary schools: Sugar Hill, Sycamore, and White Oak. Want to help? Visit laniereducationfoundation.org. We have opportunities for sponsors to get great engagement on these shows. Call 770.874.3200 for more info. We’ll be right back Break 2: Ingles Markets 5 STORY 4: Man dead after shooting at Snellville area home Gwinnett County Police are digging into a deadly shooting that went down Friday night in unincorporated Snellville, leaving one man dead. It happened around 7 p.m. on the 3900 block of Lee Road. A call came in about a dispute—then gunfire. When officers arrived, they found a man with gunshot wounds and tried to help. He was rushed to the hospital but didn’t make it. One person was detained at the scene and is being questioned. Police say it’s a homicide investigation, but the motive? Still unclear. The victim’s name hasn’t been released yet—next of kin need to be notified first. If you know anything, call Gwinnett detectives at 770-513-5300. Prefer to stay anonymous? Hit up Crime Stoppers at 404-577-TIPS or stopcrimeATL.com. There’s even a cash reward for tips that lead to an arrest. STORY 5: Lawrenceville mourning death of former City Manager Bob Baroni Lawrenceville is mourning the loss of Bob Baroni, the city’s first-ever manager and a man who dedicated more than four decades to shaping the town he loved. Baroni, 80, passed away Tuesday. Baroni wore many hats—parks and rec director, city clerk, and finally city manager. He oversaw projects like the construction of City Hall and was known for his steady leadership and fiscal smarts. Even after retiring in 2015, he stayed on as a consultant to help the city transition. “We’ve built a family here,” Baroni said at the time. His funeral was held Saturday at Tim Stewart Funeral Home in Loganville. He was laid to rest at Oconee Memorial Park in Watkinsville. Break: STORY 6: Gwinnett Sheriff's Office looking at expanding county jail The Gwinnett County Sheriff’s Office is eyeing a big change—expanding the jail with a new tower. Why? Well, the current setup is showing its age, and the inmate population has jumped 35% since 2021. That’s a lot of strain on a facility that’s been around since 1991. Chief Deputy Cleo Atwater told the county’s budget review committee on Wednesday that it’s time to secure funding for this project. The newer Wimbley Tower, built in 2006, has seen updates—control boards, cameras, even door indicator lights—but the older building? It’s stuck in the past. Reinforced doors with security flaps? Not possible. And with 2,400 inmates now (up from 1,800), plus the need for better mental health and medical care spaces, the pressure’s on. Atwater says they’re committed to making this happen by 2026. STORY 7: 'Great bargains' —Kidsignments is back this week at the Gwinnett County Fairgrounds The Kidsignments sale is back at the Gwinnett County Fairgrounds this week, running through Saturday—and if you’ve got kids, you need to check it out. Organizer Jeri Lynn gets it: “Times are tough, and we’re thrilled to help parents stretch their dollars. Over 1,000 families are participating, so the selection is going to be amazing—everything from baby gear to teen clothes, toys, bikes, you name it.” It’s all gently used, high-quality stuff—perfect for sustainable parenting without breaking the bank. Seriously, don’t miss it. For details, head to kidsignments.com. Your wallet will thank you. We’ll have closing comments after this. Break 4: Ingles Markets 6 Signoff – Thanks again for hanging out with us on today’s Gwinnett Daily Post Podcast. If you enjoy these shows, we encourage you to check out our other offerings, like the Cherokee Tribune Ledger Podcast, the Marietta Daily Journal, or the Community Podcast for Rockdale Newton and Morgan Counties. Read more about all our stories and get other great content at www.gwinnettdailypost.com Did you know over 50% of Americans listen to podcasts weekly? Giving you important news about our community and telling great stories are what we do. Make sure you join us for our next episode and be sure to share this podcast on social media with your friends and family. Add us to your Alexa Flash Briefing or your Google Home Briefing and be sure to like, follow, and subscribe wherever you get your podcasts. Produced by the BG Podcast Network Show Sponsors: www.ingles-markets.com  www.kiamallofga.com #NewsPodcast #CurrentEvents #TopHeadlines #BreakingNews #PodcastDiscussion #PodcastNews #InDepthAnalysis #NewsAnalysis #PodcastTrending #WorldNews #LocalNews #GlobalNews #PodcastInsights #NewsBrief #PodcastUpdate #NewsRoundup #WeeklyNews #DailyNews #PodcastInterviews #HotTopics #PodcastOpinions #InvestigativeJournalism #BehindTheHeadlines #PodcastMedia #NewsStories #PodcastReports #JournalismMatters #PodcastPerspectives #NewsCommentary #PodcastListeners #NewsPodcastCommunity #NewsSource #PodcastCuration #WorldAffairs #PodcastUpdates #AudioNews #PodcastJournalism #EmergingStories #NewsFlash #PodcastConversations See omnystudio.com/listener for privacy information.

In this conversation, Luzy and Alex Cordova discuss the intricacies of buying property in Mexico.  Alex shares his journey into real estate, the steps involved in purchasing property, and the importance of working with a reliable real estate agent. They also address common myths about safety in Mexico and highlight the significance of building relationships with clients. Episode Highlights:  00:00 Introduction to Real Estate in Mexico 02:55 Steps to Buying Property in Mexico 07:33 Understanding Property Ownership for Foreigners 12:11 Navigating the Buying Process and Financing 16:35 Client Success Stories and Building Relationships 21:30 Future Goals and Language Skills   About our guest Alex: Alex Cordova is a 26-year-old real estate agent based in Mexicali. He specializes in helping clients buy and sell properties in the area, offering professional guidance through every step of the process. Passionate about fitness and sports, Alejandro enjoys going to the gym and playing basketball in his free time. Connect with Alex on Instagram Ready to increase your net worth by $20K or more? Private coaching is now open for first-gen wealth builders who are ready to get focused, supported, and financially empowered. For six months, you'll work 1:1 with me to rewrite your money story and build real, sustainable wealth through:

What if the key to building a thriving, multi-million-dollar company was rooted not in chasing profits, but in honoring people, purpose, and relationships? In this episode, Kevin Thompson talks with Shelly Berkowitz, founder of BrightStar Care and now CEO of Founder 2 Founder. She shares how a personal struggle to find quality home care for her grandmother in 2001 inspired her to create BrightStar Care, a company combining medical and non-medical services under one roof. Over two decades, Shelly grew the brand to more than 400 locations, serving thousands of families weekly while navigating the challenges of single motherhood, rapid franchising, and leading through COVID-19. When it came time to sell, she discovered that 80% of the process was emotional. Her insistence on finding a buyer who valued culture and quality over just money led her to Peak Rock Capital, where she remains a shareholder and board chair. Today, through Founder 2 Founder, Shelly helps other entrepreneurs prepare for scaling or selling, offering the kind of empathetic guidance she wished she'd had. This conversation is about vision, grit, and the relationships—from mentors and early franchisees to her husband that helped shape every step of her journey.   [00:00 - 02:30] Introduction: Kevin Sets the Stage Kevin introduces the Million Dollar Relationships podcast and its mission Shoutout to the Quoted platform for connecting him with Shelly [02:31 - 10:55] Founding BrightStar Care Personal experience seeking better home care for her grandmother in 2001 Creating a company that offered both medical and non-medical care under one roof Commitment to paying caregivers above market rates [10:56 - 15:50] Rapid Growth and Franchising Success in the first three years leads Shelly to franchise BrightStar Care in 2005 Expansion to 450+ locations, serving 10–20K families weekly, employing 25K caregivers and 5K nurses [15:51 - 20:36] Navigating COVID and Shifting Roles Balancing business demands with raising twin boys, one with autism Decision to step back from day-to-day operations and focus on family [20:37 - 28:13] The Sale Process — and Walking Away Near-sale to a buyer who didn't align with her values Choosing Peak Rock Capital for cultural fit and quality focus Lessons learned: most of the sale process is emotional, not just transactional [28:14 - 41:18] Relationships that Shaped the Journey Mentors like Julie Beachy and Gloria Jean Ko Early franchisees who took a chance and helped shape the brand Key employees who continue her mission The personal relationship with her husband Sean that gave her strength during tough decisions Key Quotes “It's never been about money. It's been about doing the right things for families, caregivers, and franchisees.” — Shelly Berkowitz “Eighty percent of selling my company was emotional, not transactional.” — Shelly Berkowitz “If you're not ready to be done, don't sell. There are other ways to take chips off the table.” — Shelly Berkowitz Connect with Shelly Berkowitz Website: founder2founder.com LinkedIn: linkedin.com/in/shellysunberkowitz Facebook: facebook.com/shelly.sun.3 BrightStar Founder Page: brightstarfounder.com   Thanks for tuning in! If you liked my show, please LEAVE A 5-STAR REVIEW, like, and subscribe! Find me on: Apple Podcasts Spotify iHeart Radio Stitcher

Send us a textWhat if your business could keep making money — even when you're on the floor playing with your kids?That's not just a pipe dream, mama. It's absolutely possible… but only if you stop trying to automate confusion.In this episode, I'm breaking down the real first step to building a business that runs without you — and it's not funnels, ads, or a shiny new course. We're talking about your signature offer and signature message — the one thing you want to be known for, the transformation you deliver on repeat, and the thing that will become the engine for every scalable offer you create in the future.I'll walk you through:Why “all roads” in your business should lead to one core offer (your "Emerald City" offer)How to design that offer with scale in mind (even if it's 1:1 for now)What it takes to nail your scalable messaging so your offer sells in webinars, emails, and content — without a single sales callThe order of operations for building a leveraged, automated businessHow to set your business up to thrive when you're at 20% capacity, not just when you're at 100%Plus — you'll get an invite to my FREE live training on Monday, August 18th, where I'm going to show you exactly how to create a simplified business model that can generate a 50K quarter without the hustle. This is the exact strategy I used to make $50K in just 60 days, and I'm walking you through it step-by-step!Resources mentioned:Hop over to my Instagram and DM me '50K' to get signed up for my FREE live training on Aug 18 or just click here to sign up!Seen, Known, Paid Mini-Mind: https://yaelbendahan.com/skpLINKS

In this episode of the Startup CPG Podcast, Operations and Finance Contributor Hannah Dittman sits down with Todd Hoffman, Chief Operating Officer at Brightland, to discuss the strategic and operational challenges of scaling a modern CPG brand.Todd shares his unique transition from a decade in investment banking to leading operations at Chloe's and now Brightland. The conversation explores the evolving role of the COO, key considerations for omnichannel growth, and the tactical realities of expanding from direct-to-consumer into retail. Todd also offers valuable insights on supply chain strategy, co-manufacturer relationships, inventory planning, and when to implement infrastructure such as 3PLs or ERP systems.Whether you're a founder entering grocery for the first time or an operator looking to build scalable processes, this episode delivers practical guidance and candid reflections from an industry leader.Listen in as they share about:Overview of BrightlandRole of COO & Operations in CPGOperations & Supply Chain Best PracticesRetail Strategy & Grocery Channel ExpansionProduct Development InsightsCo-Manufacturing Relationships & ContractsScaling Strategy & InfrastructureLessons from OperationsEpisode Links:Website:  https://brightland.co/ LinkedIn: https://www.linkedin.com/in/todd-hoffman-97aa6a4/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Hannah's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Caitlin Bricker speaks with Jesrina Arshad, founder and CEO of PurelyB, a wellness company rooted in Malaysia's ancient herbal traditions. Jesrina shares how her personal health challenges inspired the creation of a brand that bridges centuries-old remedies with modern-day convenience—offering functional herbal blends in a unique "Pixie Stick" format.Together, they explore the science and story behind the rare Tiger Milk Mushroom and Pegaga, and how PurelyB collaborates with indigenous communities, traditional healers, and research institutions to develop effective, sustainable products.Jesrina also discusses her entrepreneurial journey—from bootstrapping and pre-order launches to achieving global reach and building a mission-driven business with a strong focus on health transformation and cultural preservation.Whether you're a CPG founder, wellness enthusiast, or simply curious about functional mushrooms and ancient botanicals, this episode offers valuable insight into innovation, resilience, and purpose-led brand building.Tune in now!Listen in as they share about:Ancient Remedies & Science IntegrationProduct Development & Launch JourneyBusiness Growth & StrategyUS Market ExpansionSustainability & Ethical SourcingNatural vs. PharmaceuticalEpisode Links:Website: https://purelyb.com/ LinkedIn: https://www.linkedin.com/in/jesrinaarshad/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.

AI call center technology just got 30-50x smarter. Balto CEO Mark Bernstein reveals how their real-time AI coaching transforms call center reps into closers while they're talking to customers. Unlike voice bots that make people hang up, this human-in-the-loop system provides instant answers, automated note-taking, and edge case solutions. Starting at $20K for 15 seats - the future of call centers is here.

Could your first $100K be closer than you think? 3 renowned money making experts reveal the exact blueprint for turning $1,000 into $100K, building passive income, hiring A-players, and scaling fast! This Diary Of A CEO roundtable brings together contrarian investor and private equity dealmaker Codie Sanchez, entrepreneur and investor Alex Hormozi, and serial entrepreneur and business strategist Daniel Priestley.  They discuss:  The exact 3-step offer formula that can generate $20K/month How to turn any skill into a $10K/month business Why most entrepreneurs stay stuck, and how to break through The pricing secrets behind $100M+ business deals The #1 psychological trait shared by top performers in business How to double your income by hiring A-players You can follow Codie, Alex, and Daniel, here: Codie:  Instagram - https://bit.ly/4om6aK6  YouTube - https://bit.ly/4fqsSwO  X - https://bit.ly/3HcQick  ‘BigDeal' Podcast - https://bit.ly/3H018T3  You can purchase Codie's book, ‘Main Street Millionaire: How to Make Extraordinary Wealth Buying Ordinary Businesses', here: https://amzn.to/4meknHF  Alex: Instagram - https://bit.ly/4frlQHZ  YouTube - https://bit.ly/3UjUgCS  X - https://bit.ly/4m3fe54  Alex Hormozi's newest book, ‘$100M Money Models', launches at a live virtual event Saturday August 16th. You can register free, here: https://bit.ly/4m594BG  Daniel:  Instagram - https://bit.ly/4ldmKsY  X - https://bit.ly/4lWW54O  Website - https://bit.ly/41uNUEu  You can purchase Daniel's book, ‘Scorecard Marketing: The four-step playbook for getting better leads and bigger profits', here: https://amzn.to/45hoRWM  The Diary Of A CEO: ⬜️ Join DOAC circle here - https://doaccircle.com/  ⬜️ Buy The Diary Of A CEO book here - https://smarturl.it/DOACbook  ⬜️ The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt  ⬜️ The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb  ⬜️ Get email updates - https://bit.ly/diary-of-a-ceo-yt  ⬜️ Follow Steven - https://g2ul0.app.link/gnGqL4IsKKb  ⬜️ The Culture Test - https://culturetest.com/ Sponsors: Stan Store - https://stevenbartlett.stan.store/   SimpliSafe - https://simplisafe.com/doac to claim 50% off a new system with a professional monitoring plan and get your first month free. KetoneIQ - Visit https://ketone.com/STEVEN for 30% off your subscription order Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to another EFT replay tapping session on the YOU CAN CALL ME “BOSSY” PODCAST! This replay comes from when I did 100 Days of EFT tapping on my Instagram page. If you need a visual link the original EFT tapping session will be in the show notes below. This session is a powerful tapping session that's all about breaking through fears and stepping into your full potential—whether you're chasing a $20k raise in your career or your business.This tapping is designed to quickly get you fired up and ready to take bold action. Whether you need a boost before a job interview, sales call, or simply want to tap into your next big win, get ready to claim that $20k raise and watch your confidence soar. Remember to check the show notes below for the original Instagram video and share this episode with someone who could use a confidence boost. Let's dive in!Throughout the interactive session, I'll guide you through tapping on different meridian points while addressing common self-doubts and fears, ultimately aiming to instill a sense of empowerment and readiness to tackle challenges. So, sit back, follow along, and let's dive into this transformative EFT tapping experience. If you need a visual while tapping you can CLICK HERE for the Instagram post I shared with a step-by-step guide. If you want to learn more about EFT Tapping (cause maybe you are new and need more details on what this weird but powerful practice is - I get it) CLICK HERE for the EFT Tapping Intro Episode! Key Takeaways: - Emphasis on using these sessions to take aligned, energetic action. - The idea that everyone can claim or manifest a $20K raise, whether via salary or business income. - Helps address fears and empower you to go after goals. Episode Resources: - CLICK HERE for the Original EFT Tapping Session on Instagram If you enjoyed this episode and are excited for more, please be sure to SUBSCRIBE and write a review to help build momentum and support the show (5-stars would be AWESOME!) JOIN US IN - THE CLUB - An annual membership where high-achieving women come together to unapologetically OWN THEIR “BOSSY” in order to rise to the top, make massive impact, and not burn out while doing it. Grab your spot in THE CLUB today by CLICKING HERE! LET'S FREAKING GO! LET'S CONNECT: Follow me on Instagram, LinkedIn, TikTok, or join my STAND IN YOUR POWER FACEBOOK GROUP Grab a signed copy of my bestselling book STAND IN YOUR POWER HERE Watch my TEDx Talk “The Wisdom of Your Ancestors Should Be Ignored” HERE

Get ready for laughs, tears, and everything in between as we go behind the scenes of South Africa's favourite breakfast radio show. This action-packed episode takes us on a rollercoaster ride through pranks, contests, news reports and more. Tune in as the hosts banter back and forth, share personal stories, and bring their unique flair to the airwaves. From a woman's emotional reaction to a fake traffic fine to debates over music and generational differences, there's never a dull moment. Overview: The hosts kick things off by discussing their favourite day of the week and a co-host's brother's 40th birthday. We then get a taste of the show's entertaining segments, like the 20K pop quiz game and a hilarious prank call. Other highlights include a courtroom report, a contest to win cash prizes, and the hosts' passionate debate over whether older or newer songs are better. See omnystudio.com/listener for privacy information.

Are you stuck at an income plateau and wondering if the only way to grow is to completely switch services?In this episode of the Serve Scale Soar® podcast, we're busting one of the biggest myths service providers fall into… Thinking you need to become an ad manager, funnel builder, or offer something totally different to hit your next income level.Inside The Strategist Society™, I see it all the time. Women come in ready to burn their business down because they think their current service isn't scalable. But nine times out of ten, it's not the service that's the problem, it's the offer.Today, we're diving into how to audit, package, and price your existing services so you can scale without starting over.Topics Covered In This Episode:Changing services won't fix broken offers.A clear outcome sells results, not tasks.The right packaging can instantly increase perceived value.Pricing must reflect transformation, not hours.Better offers let you scale without starting over.You can double your revenue by repackaging, not pivoting.Find the full show notes at:  https://brandimowles.com/263 Want More Like This? ⬇️CLICK HERE TO LEARN HOW TO STRUCTURE A $5000 VIP DAY: STEP-BY-STEP GUIDE FOR FREELANCE STRATEGISTSAdditional Resources:Want Support to Grow Without Hiring a Bunch of People?This is exactly what we do inside Strategist Society.You'll get the coaching, community, and framework to help you scale to $20K+ months—without building an agency and while keeping your time and profit intact.Apply now at www.thestrategistsociety.comFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

In this episode of the Startup CPG Podcast, host Daniel Scharff speaks with David Fudge, Co-Founder and CEO of Aplós, and Amanda Amos, Investor at Collaborative Fund, for a comprehensive discussion on the current fundraising landscape in consumer packaged goods.Together, they break down what has — and hasn't — changed in the early-stage fundraising environment, with actionable advice for founders from both an operator's and investor's perspective. Amanda shares how Collaborative Fund evaluates startups, what investors look for in pitch decks, how to think about market size, and the importance of aligning with the right capital partners. David offers hard-earned insights from building Aplós, including how he navigated early fundraising, how his pitch evolved over time, and what advice he gives to other founders stepping into the fundraising arena.They also discuss bootstrapping vs. raising venture capital, SAFE notes vs. priced rounds, how to build authentic investor relationships, and the real expectations around valuation and ownership.Whether you're a founder preparing to raise or just curious about how the process works behind the scenes, this episode is packed with practical wisdom and candid reflections.

In this episode, Luzy addresses a listener's question about managing credit card debt, emphasizing the importance of assessing one's financial situation, creating a peace of mind fund, and developing multiple income streams. She provides actionable strategies for debt management, including prioritizing high-interest debts and setting boundaries to improve financial wellness. Chapters 00:00 Introduction and Listener Engagement 00:11 Assessing Your Debt Situation 03:48 Strategies for Managing Credit Card Debt 08:07 Creating Multiple Income Streams Ready to increase your net worth by $20K or more? Link to debt consolidation with Sofi #notsponsored  Need some help creating a debt freedom plan? Private coaching is now open for first-gen wealth builders who are ready to get focused, supported, and financially empowered. For six months, you'll work 1:1 with me to rewrite your money story and build real, sustainable wealth through:

We start off today learning about a woman who had a bat fly into her mouth, then we learn why Trey is going to fly Spirit, the vocal stylings of Ice JJ Fish, will Trey and Raj go to the Datey Trail event, Weekend at Bernies and Dan's thoughts on the sequal.  But first, Birthdays!The Treehouse is a daily DFW based comedy podcast and radio show. Leave your worries outside and join Dan O'Malley, Trey Trenholm, Raj Sharma, and their guests for laughs about current events, stupid news, and the comedy that is their lives. If it's stupid, it's in here.The Treehouse WebsiteGet MORE from the Treehouse Show on PatreonGet a FREE roof inspection from the best company in DFW:Cook DFW Roofing & Restoration CLICK HERE TO DONATE:The RMS Treehouse Listeners FoundationLINKS:Massachusetts woman hit with over $20K medical bill after a wild bat flew into her mouth on vacationA Special Love making song: (9) Instagram

Welcome to a rebroadcast of a popular episode featuring Jonathan Schuit, who makes a comfortable living selling popcorn… just one day a week. But this episode isn't just about popcorn - it's about smart business thinking, small changes that lead to big wins, and spotting opportunities hiding in plain sight. Whether you're already running a side hustle or just looking for one that works, Jonathan shares insights you can apply to almost any business. You'll discover, How Jonathan turned a teenage side gig into a high-profit business The small pricing change that boosted revenue by 50% overnight Why fewer options can lead to more sales The psychology behind lineups, product pricing, and buyer behavior What most farmers' market vendors get wrong Why simple, low-cost businesses (like snow cones!) can outperform “cooler” jobs The real-life numbers behind a one-day-a-week business model Stick around after the main interview for a bonus convo on how a snow cone stand could pull in $20K in five days… ..and the margins? Seriously impressive. Do you like what you're hearing? Consider giving it a caffeinated thumbs up. We'd really appreciate it! Need a little (and sometimes big) push to start and stay focused to grow your side hustle? Dive into my online Masterclass: How To Turn Your Thoughts Into Wanted Things. For the full show notes head on over to the home of Side Hustle Hero. https://www.sidehustlehero.com/159 Be sure to sign up to our Side Hustle Hero community to grab a copy of my 28-page guide, called, Smart Start: From Idea to It's Live in 7 Steps. It walks you through the core things to focus on, including a checklist of 8 essentials you need to launch. The guide is free for now...but not forever.   Connect with Joan: Instagram Facebook About Joan Be on the show! Tell us about your side hustle success story!    

What if I told you that one single Instagram story slide brought in $20K in sales?   In this episode of The Divorce Revolution Podcast, I'm pulling back the curtain on my exact IG story flow and how I consistently use stories—not just posts—to build trust, nurture warm leads, and spark sales conversations that convert. Whether you have a big audience or you're just starting from scratch, this strategy works. I'm also breaking down the difference between direct vs. indirect selling in stories and why “talking to the camera” isn't even required.   If you've ever felt like your stories get views but never bring in clients—this episode is for you.   Resources Mentioned: Episode 399. How to Sell in the DMs Without Feeling Salesy or Awkward: https://ambershaw.com/podcasts/399-how-to-sell-in-the-dms-without-feeling-salesy-or-awkward/ Sign up for ReNewU waitlist to get early access: https://products.ambershaw.com/signature-waitlist Nail Your Niche: https://ambershaw.samcart.com/products/nail-your-niche   What I Discuss: Why your Instagram Stories are your most overlooked sales tool My 3-step IG Story Flow that builds trust and leads to DMs The surprising power of a single well-placed story slide Passive vs. direct story strategies—and when to use each The #1 thing to avoid if you want stories that convert How to start selling daily (without feeling pushy or awkward)   Find more from Amber Shaw: Instagram: @msambershaw Website: ambershaw.com 

In this episode of the Startup CPG Podcast, our Operations and Finance Correspondent Hannah Dittman speaks with Greer Tessler and Luke Goldstein, Managing Partners at Simple Food Ventures. They explore the firm's strategic approach to early-stage CPG investing, with a focus on “better-for-you” grocery staples and their unique partnership with Albertsons to help brands scale through retail distribution.Greer and Luke share valuable insights into what they look for in founders, the importance of operational expertise, and the business fundamentals that set companies apart. They also provide guidance on navigating valuations, the fundraising process, and building transparent, effective relationships with investors.For founders preparing to raise capital or operators seeking a deeper understanding of the investment landscape, this episode offers practical advice and clear takeaways.Listen now to gain expert insights on positioning your brand for growth and investment readiness.Listen in as they share about:Simple Food Ventures OverviewInvestment Criteria & StrategyFundraising Process & DiligenceValuation and Dilution GuidancePitching GuidanceFounder Fit & DynamicsCapital Raising StagesAdvice for Founders on Investor SelectionHow to Contact Simple Food VenturesEpisode Links:Website:  https://simplefoodventures.co/ LinkedIn: https://www.linkedin.com/in/greer-tessler-50256640/ LinkedIn: https://www.linkedin.com/in/luke-goldstein-a90093159/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Hannah's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Editor Caitlin Bricker speaks with Ariel Altman and Ronny Berger, co-founders of Figa Foods, a company introducing cupuaçu—a Brazilian superfruit seed—as a sustainable and innovative alternative to traditional chocolate. Ariel and Ronny share their journey of discovering cupuaçu, building a supply chain from Brazil, and navigating the challenges of bringing a novel ingredient to the U.S. market.They also explore the global cocoa crisis, the environmental benefits of cupuaçu, and how Figa Foods is positioned to offer a meaningful alternative in the confectionery space. Additionally, Ariel and Ronny reflect on their experiences as co-founders and life partners, offering valuable insights for first-time entrepreneurs in the CPG industry.Listen in to learn how Figa Foods is carving out a new category in confectionery—rooted in sustainability, transparency, and global inspiration.Listen in as they share about:Product OverviewCupuaçu as a SuperfoodSupply Chain and Farmer PartnershipsChallenges in Product DevelopmentBusiness and Personal PartnershipCocoa CrisisLaunch and Market ResponseFuture Vision & Advice for FoundersEpisode Links:Website: https://figafoods.com/ LinkedIn: https://www.linkedin.com/in/ariel-altman-396b922b/ LinkedIn: https://www.linkedin.com/in/ronnyberger/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.

Are you in the messy middle of growth, struggling to scale sustainably, or just craving more freedom without dropping balls? In this episode of The Agency Blueprint, I'm joined by Taylor Frame, co-owner and CRO of Best Practice Media, to discuss everything from systems building and team autonomy to the emotional rollercoaster of entrepreneurship. He opens up about what it takes to scale a successful digital agency from launching over 100 e-commerce brands to six-figure months to building a team of 30+ full-time staff. Listen in to learn the importance of time tracking, SOPs, and team delegation for service-based agency owners. You will also learn the importance of surrounding yourself with business-minded peers who understand your struggles. Key Questions: [01:18] How was your journey through Best Practice Media, and how was it different from your first agency? [09:55] What does grit actually look like when the results don't match the effort, and clients still walk away? [17:00] What do you do when you feel like you're in the "swamp" of business, when nothing is going right, and you're getting hit left and right? [22:45] Do you run your agency by the numbers — and if not, how can embracing metrics give you clarity? [32:02] If you could go back to when you were earning $20K/month as a freelancer, what advice would you give yourself?” What You'll Discover: [01:33] How Taylor “accidentally” became an agency owner and why systems and infrastructure are non-negotiable for true growth. [05:03] How self-limiting beliefs around systems can become your ceiling and hold everyone back. [08:03] How to use the 1-3-1 model to train your team to bring you clear problems, multiple solutions, and a recommended decision. [10:20] The mental toughness required to run a service business, even when clients leave despite strong results. [14:22] How separating business success from personal worth can be essential to staying sane and grounded as a founder. [17:36] The mindset and tactical frameworks needed to get you off the trenches of difficulty and stabilize your agency. [20:58] The importance of building a culture of systems to protect your team's bandwidth and prevent burnout. [23:11] The three sets of numbers Best Practice Media uses: P&L for fiscal health, client health scores, and team bandwidth tracking. [28:15] How to define success from the client's perspective to stay aligned and measure the right outcomes. [29:50] How Taylor's agency is investing in AI to remove repetitive tasks from the team's plates, enabling them to become strategic thinkers. [32:14] The power of documenting everything with SOPs and always working to get things off your plate. [35:18] The importance of surrounding yourself with other business owners who understand your struggles. Connect with Taylor: WebsiteLinkedIn

If you're a freelancer or service provider who doesn't want to manage people, build an agency, or work 40+ hours a week, this episode is your permission slip to scale smarter—without adding chaos or headcount.For the last seven years, I've made multiple six figures every single year with 1:1 services—and zero support on the delivery side. No junior team. No agency. Just smart systems, strategic packaging, and simple offers that convert.In this episode, I'm walking you through the exact framework I teach inside the Strategist Society so you can grow your business without building a soul-sucking agency or trading profit for stress.Topics Covered In This Episode:You don't need an agency to hit $20K+ months.Profit margins matter more than team size or client count.Hire for leverage, not delegation.Systems are the foundation of sustainable growth.You can scale without burning out or becoming a manager.Find the full show notes at:  https://brandimowles.com/262 Want More Like This? ⬇️CLICK HERE TO LEARN HOW TO RAISE YOUR RATES WITH YOUR CURRENT CLIENTS WITHOUT LOSING THEMAdditional Resources:Want Support to Grow Without Hiring a Bunch of People?This is exactly what we do inside Strategist Society.You'll get the coaching, community, and framework to help you scale to $20K+ months—without building an agency and while keeping your time and profit intact.Apply now at www.thestrategistsociety.comFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

In this episode of the Startup CPG Podcast, Daniel Scharff speaks with Sam Tichnor, founder of FFUPs, a uniquely branded puff snack company that was focused on flavor innovation over health claims. Sam candidly shares the full arc of his entrepreneurial journey—from conceptualizing and launching the brand during the pandemic, to navigating DTC and retail channels, and the complex challenges that ultimately led to winding down the business.The conversation covers critical lessons on brand positioning, operational execution, inventory management, and the importance of marketing strategy—especially for solo founders. Sam reflects on the strategic decisions that shaped the brand, where things went wrong, and the insights he now applies in his advisory work at Pale Blue Dot, supporting emerging CPG brands with finance and operations expertise.This episode offers valuable takeaways for founders, operators, and anyone involved in building and scaling consumer products.Don't miss this episode. Listen now!Listen in as they share about:Branding and Product DevelopmentMarketing and AwarenessOperations and ManufacturingRetail and Distribution StrategyFinancial Management and CapitalReflections on Failure and GrowthEpisode Links:Website: https://ffups.com/ LinkedIn: https://www.linkedin.com/in/samueltichnor/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.

Feel weird selling in the DMs? In this episode of The Divorce Revolution Podcast, I'm walking you through the exact 4-step framework I use to sell in the DMs in a way that feels human, helpful, and never pushy. I call it the Conversation Flow Method and it's the reason I've closed $20K in sales from conversations that started with nothing more than a story reply.   If you've been getting stuck in small talk or feeling awkward about selling your coaching offers, this episode is for you.   Resources Mentioned: Sign up for ReNewU waitlist to get early access: https://products.ambershaw.com/signature-waitlist Nail Your Niche: https://ambershaw.samcart.com/products/nail-your-niche   What I Discuss: The biggest mistakes coaches make when selling in the DMs My 4-step Conversation Flow Method Why voice notes build faster trust and how to use them strategically How to shift from “pitch mode” to permission-based conversation What to do when someone says “not now” or ghosts you The mindset shift that helped me actually enjoy DM conversations   Find more from Amber Shaw: Instagram: @msambershaw Website: ambershaw.com 

Andrew Reichert is the CEO and founder of Birgo Capital, a Pittsburgh-based private equity real estate firm with $330M+ in assets under management and 3,600+ multifamily units. Having raised over $125M from investors, he oversees a team of 100+, is a bestselling author, keynote speaker, and podcast host. Andrew embodies the first-generation entrepreneur scaling from small “no money down” deals to leading nine-figure institutional real estate investments. On this episode we talk about: Andrew's beginnings: working restaurant jobs in high school, reading Rich Dad Poor Dad, and buying his first duplex straight out of college—with literally no money, no experience, and no credit Creative real estate deals before the Great Financial Crisis: stacking first and second mortgages for $20K in cash at closing, and holding through 2008 due to conservative numbers Growing from “house hacking” to 20 units while working at PNC Bank—then going all in on real estate entrepreneurship The start of Birgo Capital: launching the first $10M fund (ultimately oversubscribed at $17M) by innovating deal structure and aligning incentives with investors How he raised capital early: putting his own money in every deal, personally guaranteeing debt, and refusing management fees so all profit came from performance and carried interest Evolving capital structures as the company grew, with bigger investors seeking more traditional private equity fee models The “alignment of incentives” philosophy: why reputation, stewardship, and risk-sharing drive trust and investor confidence Mindset: expecting big outcomes, focusing on stewardship, and building toward $1B in assets under management Advice for new investors—how the right deal structure, total transparency, and performance alignment become powerful capital-raising tools Top 3 Takeaways Alignment of Incentives Raises Capital: Early success in raising millions comes from putting your own money on the line, personally guaranteeing loans, and only getting paid after your investors get paid—a structure that's impossible to say no to. From Small Deals to Big Funds: Anyone can start with “no money down”—but scaling to “big money raised” requires obsession with stewardship, track record, and structuring win-win deals for both small and large investors. Growth Is a Mindset: Expecting and planning for outsize results is key—set big goals, focus on serving your people and your capital, and build with humility and discipline. Notable Quotes “Our first deal? No money, no experience, no credit—but I walked away from closing with a $20,000 check.” “We wouldn't make a dime unless the investment performed. Investors got paid first, then we participated in the upside. It made the decision a no-brainer for backers.” “Larger investors want the fees and structure they're used to. But trust still comes down to alignment and stewardship.” “I always expected this to get big—our goal is $1B by 2030. For me, it's about serving more investors and stewarding more assets.” Connect with Andrew Reichert: Company: Birgo Capital (birgo.com)

In this episode of the Startup CPG Podcast, Caitlin Bricker speaks with Sam Lejfer, founder of Lucky Day, a brand in the frozen dessert category unlike you've ever seen. Lucky Day produces organic, dairy-free ice cream made without common allergens, refined sugars, gums, or seed oils—offering a thoughtful alternative for health-conscious and ingredient-aware consumers.Sam shares the personal health journey that inspired the creation of Lucky Day, detailing how severe food allergies and a commitment to wellness shaped the brand's core values. He also discusses the operational challenges of launching an allergen-friendly product, including the decision to manufacture in-house and to use home-compostable, plastic-free packaging.They also explore the realities of startup growth, the importance of maintaining product integrity, and how fear, discipline, and a mission-driven approach continue to guide Sam's leadership.Gain insights into market trends in clean-label food, strategies for sustainable packaging, and the value of scaling with intention rather than speed. Listen now!Listen in as they share about:Manufacturing & ProductionSustainability & PackagingIngredients & Health ConsciousnessBusiness Philosophy & StrategyRetail, Distribution & Market PresenceFounder Experience: Fear, Ego & ResilienceCommunity & SupportEpisode Links:Website: https://eatluckyday.com/ LinkedIn: https://www.linkedin.com/in/lejfersamuel/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.